white paper writing service

White Paper Writing Services

Seamlessly blend expertise, strategic storytelling, and visual precision to transform your ideas into compelling white papers that resonate, educate, and establish your brand as a beacon of leadership in the industry.

Need Our Help?

Need our help.

We look forward to discussing how we can help!

We look forward to working with you!

Expert Writing Services

Thank you for reaching out! We’ll be in touch within the next 24 hours.

Get Hired Tab

Maximum file size: 134.22MB

Thank you for reaching out! We’ll be in contact within 24 hours.

Creating an Effective White Paper

A well-crafted white paper stands as a beacon of authority and expertise. TimelyText excels in creating effective white papers that go beyond mere information dissemination, serving as powerful tools to influence opinions, educate audiences, and establish your voice.

Comprehensive Research and Analysis

TimelyText’s professional white paper writers begin their process with extensive research and analysis. We delve deep into the subject, understanding industry trends, market dynamics, and client-specific requirements. This foundational step ensures that our white papers are not only informative but also relevant and insightful.

Clear Articulation of Objectives

Our process involves a meticulous articulation of the white paper’s objectives. Whether it’s addressing a specific industry challenge, showcasing a new product, presenting thought leadership, or providing a case study, we ensure that the objectives are clear and aligned with the client’s overarching goals.

Audience-Centric Approach

TimelyText recognizes the diverse audiences that engage with white papers. We tailor our approach to resonate with both technical experts and non-specialists, striking a balance between depth and accessibility. This audience-centric approach ensures that the white paper captivates and engages a wide range of readers.

Strategic Content Structure

The success of our white paper writing services lie not just in content but also in structure. TimelyText employs a strategic approach to organize information, presenting it in a logical and coherent manner. This ensures that readers can navigate the content seamlessly, grasping key insights effortlessly.

Compelling Narrative and Storytelling

We believe in the power of storytelling to convey complex ideas effectively. A TimelyText white paper is crafted with a compelling narrative that weaves together data, analysis, and real-world examples. This storytelling approach not only enhances readability but also fosters a deeper connection with the audience.

Visual Enhancements for Impact

To enhance comprehension and engagement, TimelyText incorporates visual elements strategically. Consideration for infographics, charts, and illustrations is employed in every white paper writing process to illustrate key points, making the content visually appealing and facilitating a more profound understanding of complex concepts.

Thorough Review and Quality Assurance

Prior to finalizing any white paper, TimelyText engages in a thorough review and quality assurance process. This involves scrutinizing the content for accuracy, coherence, and adherence to industry standards. Our commitment to quality ensures that the white paper reflects the highest standards of professionalism.

Ongoing Adaptation to Industry Trends

TimelyText’s white paper writing services are not static. We remain attuned to evolving industry trends and technological advancements. This ongoing adaptation ensures that your materials stay relevant and continue to contribute to the conversation in an ever-changing business landscape.

How our Writers Can Help You

Our seasoned writers are adept at transforming your white paper concepts into compelling narratives that resonate with your target audience.

Subject Matter Expertise

Our writers bring a wealth of expertise to the table. Whether your white paper delves into intricate technical details or explores industry trends, our writers possess the knowledge and proficiency to craft content that not only meets but exceeds your expectations.

Clarity in Complexity

TimelyText writers excel in translating complex ideas into clear, concise, and accessible language. We understand that white papers often address intricate topics, and our writers specialize in making this complexity comprehensible for a diverse audience, ensuring that your message is not lost in technical jargon.

Tailored to Your Audience

Every audience is unique, and our writers recognize the importance of tailoring a white paper to resonate with your specific audience. Whether it’s industry experts, business leaders, or a broader demographic, our writers adeptly adjust the tone, style, and depth of content to captivate and engage your intended readership.

Strategic Storytelling

TimelyText writers embrace the power of strategic storytelling in crafting white papers. We go beyond presenting facts and figures, weaving a narrative that not only informs but captivates. This storytelling approach adds a human touch, making them more relatable and memorable, ensuring your white paper stands out in a crowd.

Visual Appeal and Clarity

Our writers understand the importance of visual elements in enhancing comprehension and engagement. Infographics, charts, and illustrations are seamlessly integrated into the narrative to complement textual content. This dual approach ensures that your white papers are not only informative but visually appealing.

Adherence to Industry Standards

Writing white papers involves more than just creativity; it requires a deep understanding of industry standards. TimelyText writers adhere to the highest standards of professionalism, ensuring that your papers reflect not only your unique voice but also meet the expectations of your industry.

Collaboration for Customization

We believe in collaborative partnerships. Our writers work closely with clients, seeking input and feedback throughout the process of writing your white paper. This collaborative approach ensures the final product not only meet your vision but also reflect the nuances and specificities of your brand and objectives.

Timeliness and Flexibility

TimelyText writers understand the value of time. We prioritize timely delivery without compromising on quality. Our flexible approach allows us to adapt to changing requirements or unforeseen adjustments, ensuring that your white paper is delivered promptly and effectively.

Our Services

The professionals we hire and staff include:

Project Managers

Corporate Communicators

Instructional Designers

Marketing Writers

Technical Writers

Content Writers

Frequently asked questions, what is the purpose of a white paper, and why is it important for businesses.

A white paper serves as an authoritative document that addresses complex issues, explores industry trends, and provides in-depth insights into specific topics. It is important for businesses as it establishes its brand, educates stakeholders, and contributes to building trust and credibility within the industry. White papers are another content marketing tool every company should have in its toolbox for any product or service.

How can TimelyText's writers assist businesses in creating effective white papers?

TimelyText’s writers bring a wealth of expertise and a knack for clear, compelling communication. They can transform complex ideas into accessible narratives, tailor content to specific audiences, and employ strategic storytelling techniques, ensuring that the white paper writers effectively convey your message.

Why is it essential to tailor white papers to a specific audience?

Our professional white paper writers tailor their work for a specific audience ensures relevance and resonance. Different stakeholders have varying levels of expertise and interests. TimelyText’s writers understand the importance of customization, adjusting the tone, depth, and style to captivate and engage diverse audiences effectively. Few things bring more value than presenting a relatable case study.

How does TimelyText ensure clarity in conveying complex ideas in a white paper?

Expert white paper writers specialize in translating complex ideas into clear, concise, and accessible language. We use a combination of industry knowledge, strategic structuring, and visual elements to enhance the clarity of your white paper. This ensures that even intricate technical details are comprehensible to a broad audience.

Can TimelyText assist with visual elements in white papers?

Absolutely. We recognize the significance of visual appeal to help set your white paper apart. TimelyText’s writers seamlessly integrate infographics, charts, and illustrations as a complement to their content writing skills. This dual approach enhances comprehension, engagement, and the overall visual appeal.

How does TimelyText maintain adherence to industry standards in white paper writing?

Adherence to industry standards is a cornerstone of our white paper writing services. Our writers stay updated on industry regulations, best practices, and evolving standards. This commitment ensures that your papers not only reflect your unique voice but also meet the expectations of your industry.

Can TimelyText writers collaborate with clients during the white paper creation process?

Absolutely. Collaboration is key to our approach. TimelyText’s writers actively seek client input and feedback throughout the content writing process. This ensures that your white papers not only meet your vision but also reflect the nuances and specificities of your brand and objectives.

How does TimelyText ensure timeliness and flexibility in delivering a white paper?

We prioritize timely delivery without compromising on the quality of a white paper. TimelyText’s writers understand the value of time and are flexible in adapting to changing requirements. This ensures that your white papers are not only effective but also delivered promptly to meet your timelines, generate leads, and help your business reach prospective customers.

How can I engage your white paper writing service?

Reach out to us via any of the contact forms on the site, or email us directly at [email protected]. We’ll take the time to understand your needs and determine which of our writers can best capture your brand voice and deliver a well researched white paper that achieves your marketing strategy goals.

Our Featured Clients

Give us a call at

919.847.2580

Ready to work with us?

Submit Resume

Still have questions?

Request More Info

You need an auditory component, you need a visual component, and then you need things that, I think TimelyText has quite a bit of expertise, is developing a curriculum based on what is trying to be accomplished. The pain-point that TimelyText solved for Kymanox is having very professional, very experienced learning and development experts to weigh in and develop a curriculum that starts to look more like playing a video game than the worst-case scenario, which is you’re stuck reading a pile of SOPs. What TimelyText is able to do is tap into their network and bring in the most relevant people, the most relevant experts. You’re only as strong as your network, and TimelyText’s network has proven strong thus far … TimelyText has been a valuable partner for Kymanox.

TimelyText was able to provide us with the kind of people who could sit with our engineers and translate for them, into real language. … They were able to add value and ask the right questions to put themselves in the shoes of the user, which is exactly what we wanted to help develop better documents. It was an additive thing for me; it was not just our engineers helped rewrite the documents, but the folks from TimelyText that we had working on the project were able to make them better than we would be able to ourselves.

TimelyText is quite simply the best. They are great people who truly value relationships, and they’re my go-to spot for sourcing quality talent.

I’ve been fortunate to work with them in many capacities and am ashamed I’ve not done this previously. TimelyText is a staffing company but not your average ‘people mill.’ They actually know the folks they bring to your door. As a lead and manager I worked with them to build a team’s capability. As a vendor I’ve provided services to a client of theirs, and, I’ve been on their staff as a consultant to one of their many clients. Every person that came from them was a fantastic skill fit, which puts the exclamation point behind this next sentence. They take the time to get to know their customers and understand their needs – and they also REALLY know business holistically or they’d not be able to hit the mark so regularly. As a vendor to a customer of theirs, they stayed in touch with me weekly to make sure I was taking care of them in a way that was TT-approved. Outside of doing a favor for their client TT received nothing from this. THAT’S customer service. Positively outrageous customer service too. As a consultant, they’ve only brought me leads that were perfect for me. NO TIME WASTED. 5 rock-finger rating.

I have been really pleased with the TimelyText team. They have never disappointed. Whether it was staffing that they have sourced or project-based work they have delivered, they have not disappointed. I think one of the strongest testaments to the quality of staff they have sourced for us is the number that have been subsequently offered full-time positions.

With TimelyText’s attractive rates, talented resources and strong commitment to success, the staff at TimelyText was able to help us meet our training and documentation needs. We were implementing a large, complex application and TimelyText was able to deliver high-quality and comprehensive training materials to ease the transition.

I originally worked with TimelyText when I was a Documentation Manager at Nortel Networks. They helped staff my department with highly qualified technical writers. They have an innate ability to handle complex project initiatives for all types of technical writing venues, able to effectively dissect the task at hand, while retaining a keen focus on the underlying requirements. Both Ronnie and Adrian are highly qualified professionals with a broad knowledge base and exceptional analytical skills. They facilitate strong relationships with stakeholders and peers, and are very enjoyable to work with.

Abrigo first partnered with TimelyText in 2019 when we began investing in professionally developed materials to train our clients on how to use the Abrigo software solutions. TimelyText provided us with two instructional designers who joined us first as contractors and then moved to full-time employees as we saw the value in their work. They continue to be integral members of our Implementation team. When a need arose last year to formalize product guides for some of our business lines, we again reached out to TimelyText for support because of their expertise in technical writing.

Our partnership with TimelyText has enabled us to serve our own clients more effectively, and we continually get positive feedback on the quality of the content. I also love that our “content shared services team” are constantly growing themselves in the latest trends in adult learning. They bring that passion to us so that we can better serve our clients.

TimelyText has been a dependable and responsive vendor for Allscripts Education Services. Their highly skilled professionals have helped us produce high-quality eLearning for our clients. They screened candidates to ensure we interviewed only the best. I would recommend TimelyText for other learning organizations as a vendor of choice for instructional design resources.

Software Documentation

• Skip to primary navigation
• Skip to main content
• Skip to footer

Elite Editing

You write it. We right it.™

White Papers

Go in depth with well-written white papers.

Build your authority and identify key customers.

White papers can be used to educate readers or to explicate a new or different perspective. They are one of the most influential forms of business collateral, and seventy-six percent of people have used white papers as part of their decision-making efforts—including those who wouldn’t be able to answer the question “ What is a white paper ?”

White papers can also support client acquisition by generating leads, building mindshare, and opening doors to new sales opportunities. 

With Elite’s white paper capabilities, all you have to do is provide a single hour of your expert time—from there, our team will produce an in-depth, authoritative guide to a key topic, issue, or offering within your industry. 

At Elite, our goal is to take meaningful information and use that to tell your story—at any scale.

76% of business decision-makers use white papers to inform their choices.

Elite is ready to help you frame your expertise and reach your target customers.

TRUSTED BY THE WORLD'S TOP COMPANIES

Our Scalable, Efficient White Paper Writing Services Process

Well-researched, well-written content that conveys authority

We begin by ascertaining your goals and ensuring we’re aligned with your messaging, a process during which we create a dedicated style guide that ensures consistency no matter how much content we produce for you.

We conduct an hour-long interview with an SME to download the crucial institutional knowledge we will need to write for your company. We create a clear schedule for the delivery of your content so you’re always up to date.

Once we produce a draft, that goes to you for review. Once we incorporate your feedback, we deliver the final product—a beautifully written white paper (of up to 5,000 words) that positions your brand as the authority on a topic, problem, or service. If needed, that paper will include footnotes or a bibliography to support any claims and statistics.

If you’re ready to roll, we’re ready to write.

Whatever your content writing strategy, however ambitious, Elite’s content writing experts are ready.

" * " indicates required fields

• Content Writing
• Marketing and Sales Enablement
• Program Management
• AI Implementation

Who We Help

• Thought Leaders
• Cybersecurity
• Health Care
• Full-Time Careers
• Freelance Opportunities
• Press and Awards
• Success Stories
• About Elite

In the News

• Elite Creative Makes the Inc. 5000 for the Third Year in a Row

White Paper Writing Services

In the realms of business, research, and technology, white paper writing services assume a pivotal role, serving as the architects of authoritative documents that effectively communicate intricate information and ideas. These specialized services zero in on delivering profound insights into specific topics, issues, or technologies. They are typically administered by experts, professionals, or organizations armed with extensive subject matter knowledge. However, the linchpin in the provision of white paper writing services is undeniably the technical writer, renowned for their exceptional ability to distill complex information into comprehensible and authoritative narratives.

What are White Paper Writing Services?

White paper writing services facilitate the creation of comprehensive documents that function as comprehensive guides, elucidating intricate concepts, proposing solutions, and establishing a company’s profound expertise within a particular field. Importantly, white papers transcend the realm of promotional materials, prioritizing the education of readers by presenting facts, insights, and evidence-based arguments. They frequently grapple with multifaceted subjects, offering solutions and serving as invaluable resources for decision-makers, researchers, and anyone in pursuit of a profound understanding of a given topic. In essence, white paper writing services empower organizations to wield the influential tool of white papers effectively, showcasing their thought leadership and delivering substantive value to their audiences.

Contact Us for Technical Writing

Email Address

What are the Benefits of White Paper Writing Services?

Leveraging a highly-skilled technical writer to craft white papers can yield a multitude of benefits that are pivotal for businesses and organizations aiming to establish authority, educate, and influence their target audiences effectively. Listed below are just a few of the many benefits white paper writing services can provide.

• Expertise in Complex Subjects : Technical writers possess the ability to dissect intricate technical topics and translate them into clear, concise language. This is invaluable when addressing complex subject matter in white papers, ensuring that even non-experts can comprehend and appreciate the content.
• Credibility and Thought Leadership : White papers serve as authoritative documents that showcase a company’s knowledge and expertise in a particular industry or field. Highly-skilled writers can create well-researched, fact-based content that establishes credibility and thought leadership, garnering trust from readers and peers.
• Audience Engagement : Technical writers understand the importance of tailoring content to the needs and expectations of the target audience. This results in white papers that are engaging, relevant, and resonate with the intended readers, increasing the likelihood of reader retention and action.
• Clear and Structured Presentation : White papers require clear structure and organization. Skilled technical writers excel in creating well-structured documents with logical flow, headings, and subheadings, making it easier for readers to navigate and understand the content.
• Effective Communication : White papers often aim to persuade or inform. Technical writers possess the art of persuasive and informative writing, ensuring that the message is conveyed convincingly while maintaining accuracy and objectivity.
• Time and Resource Efficiency : Outsourcing white paper creation to experts allows in-house teams to focus on their core responsibilities. Skilled writers efficiently conduct research, synthesize information, and create compelling content, saving valuable time and resources.
• Customization and Adaptation : Technical writers can customize white papers to target specific audiences or adapt content for various marketing channels, maximizing the paper’s reach and impact.

Utilizing a highly-skilled technical writer to craft white papers enhances credibility, audience engagement, clarity, efficiency, and the overall effectiveness of this powerful content marketing tool. This, in turn, contributes to achieving business objectives, establishing authority, and influencing target audiences positively.

What White Paper Writing Services Does EDC Offer?

Essential Data Corporation stands out as a dependable provider of white paper writing services by employing a client-centric approach with individually tailored technical writing solutions. Through technical writers’ expertise in crafting technically sound and comprehensive white papers, we help clients effectively communicate the intricacies of their products or innovations. Our commitment to clarity, accuracy, and attention to detail ensures that your organization can put its best foot forward.

How EDC Can Help with White Paper Writing Services

Whether you need a single technical writer for a brief project or a team of consultants to produce a complete line of white paper documentation, the quality of our work is guaranteed for you. Our clients work closely with an Engagement Manager from one of our 30 local offices for the entire length of your project at no additional cost. Contact us at (800) 221-0093 or [email protected] to get started.

White Paper Writing Related Articles

If you’d like to learn more about our white paper writing services and what they can do for you, check out some of our related content below:

How Do You Write Your White Paper?

What Is a Cryptocurrency White Paper?

White Paper Documentation: What is it and What is its Value?

Contact Us for White Paper Writing

Hire EDC technical writers for white paper writing or other technical writing services:

White Paper Content Agency

White Paper Writing Service

PerWordWriting is a professional writing agency that specializes in creating high-quality white papers for businesses and organizations in a variety of industries. We understand the importance of white papers as a tool for thought leadership and lead generation, and we have a team of experienced writers who are dedicated to helping our clients achieve their goals through effective white paper writing.

What is white paper?

A white paper is a long-form piece of content that provides in-depth information on a particular topic or issue. White papers are often used by businesses and organizations to educate their target audience on a subject that is relevant to their industry or field. They can be used to position a company as a thought leader in its industry, provide valuable information to potential customers, and generate leads for the sales team.

What are the benefits of using a white paper writing service?

There are many benefits of using a white paper writing service, including:

• Increased Efficiency: A good white paper writing service will help you save time by doing the research and writing for you. This way, you can focus on other aspects of your business.
• Improved Quality : When you use a professional service, you can expect high-quality content that is well-researched and well-written. This can help to improve your company’s image and reputation.
• Greater Expertise: A white paper writing service will have a team of experienced writers who know how to create effective white papers. They will also be familiar with the latest trends in the industry, which can help to make your white paper more effective.
• Cost Savings : Hiring a white paper writing service can save you money since you won’t have to pay for the cost of hiring an in-house writer. Additionally, if you use a service that offers discounts for bulk orders, you can further reduce your costs.

What are the different types of white papers?

White papers can take many forms, depending on the purpose and audience. Here are some of the most common types of white papers:

Backgrounders : These white papers provide background information on a specific topic or issue. They are often used to educate readers on a subject that may be unfamiliar to them.

Problem-solution : These white papers present a problem and then provide a solution to that problem. They are often used to position a company or product as the solution to a specific issue.

Numbered list : These white papers use numbered lists to organize information and make it easy to read. They are often used to present a series of steps or tips on a particular topic.

Comparison : These white papers compare two or more products, services, or solutions. They are often used to help readers understand the differences between competing products and make an informed decision.

Case study : These white papers present a real-world example of how a product or solution has been used to solve a problem. They are often used to provide evidence of the effectiveness of a product or solution.

Technical : These white papers provide detailed technical information on a specific product or technology. They are often used to educate engineers and technical professionals on the capabilities of a product or technology.

Design oriented : These white papers focus on the design aspect of the product or solution. They are often used to present the design choices and the reasoning behind them.

It’s important to note that some white papers can also be hybrid forms that combine elements of different types. The key is to choose the best type of white paper that aligns with your goals and target audience.

Tips for writing a successful white paper

There is no one-size-fits-all answer to writing a successful white paper, but there are some general tips that can help. Here are a few things to keep in mind when writing a white paper:

• Keep it simple: A white paper should be easy to read and understand. Use clear, concise language and avoid jargon.  
• Make it scannable: Use headings and subheadings to break up the text and make it easy to scan. Use bulleted or numbered lists where appropriate.
• Get to the point : Don’t beat around the bush – get straight to the point. Your readers will appreciate it.
• Support your claims: Be sure to back up any claims you make with data or research. This will make your paper more credible and trustworthy.
• Edit and proofread: Always edit and proofread your paper before submitting it. Even small mistakes can make your paper look unprofessional.

Our White Paper Writing Process

At PerWordWriting, we have a proven process for creating effective white papers that deliver results. Our process includes:

Research: Our team of writers conducts thorough research on the topic to ensure that the white paper is well-informed and accurate.

Outline: We create an outline for the white paper to ensure that it is well-organized and easy to follow.

Writing: Our team of writers creates the content for the white paper, taking into account the target audience and the goals of the project.

Editing and proofreading: We edit and proofread the white paper to ensure that it is error-free and high-quality.

Design and layout: We design and lay out the white paper to ensure that it is visually appealing and easy to read.

OUR CONTENT WRITING PLANS

Content Writing Solution for Your Business

• 10 Articles
• High-Quality Content
• SEO Optimized
• Professional Writers
• Copyscape Passed
• Satisfaction Guaranteed
• 1 royalty-free optimized image per article
• Metadata: title, description, headings, permalinks. ALL SEO OPTIMIZED

Professional

• 20 Articles
• 10000 Words
• 2 royalty-free optimized images per article
• 50 Articles
• 25000 Words

Related posts:

• Unlock the Power of Compelling Accounting and Financial Content with PerWordWriting
• Why Small Businesses Need High-Quality Business Writing
• Shining a Light on Professional Photography: How Content Writing Elevates Your Craft
• What Should Beginner Content Writers Charge? The Complete Guide To Setting A Fair Price
• Pricing and Time Estimates for Freelance Writing Projects
• How to Choose a Bookkeeping Content Writing Firm for Your Business

We are a group of content writers and marketing experts and we provide affordable and efficient content creation services to companies.

Useful Links

Subscribe now.

Don’t miss our future updates! Get Subscribed Today!

Monday - Saturday from 10am - 7pm

• Block E353 , sector 15 noida. U. P (201301)

© Copyright 2023 PerWordWriting. All Rights Reserved

• Content Writing Services
• Get in Touch

White Paper Writing Services

• Case Studies
• White Papers

Hire a white paper writer to get leads

As a SaaS marketer, you’re looking for white paper writing services because you’re getting pressure from all sides to create high-quality content that produces a steady stream of highly qualified leads. But the reality is that your team’s swamped and you don’t have headcount to hire an in-house writer. That’s where Uplift’s B2B white paper writing services come in.

Our white paper writing services can help

You’ve outsourced to freelance writers and agencies in the past, but the results were less than stellar. They didn’t ask the right questions, skipped basic research and submitted crap content that missed the mark. But it doesn’t have to be that way. Uplift’s SaaS white paper services are here to help.

We provide white paper writing services for SaaS companies like:

You need to hire a white paper writer who “gets it”

With Uplift Content, you partner with a skilled B2B SaaS writer who not only “gets it”, but who also provides the strategic content marketing expertise needed to create compelling SaaS white papers that can be used across many channels.

Working with Uplift has been a joy! Not only did they understand our niche fast (not an easy task!), it was super easy to chat and share ideas as the white paper took shape. We now have a great top-of-funnel asset to share with prospects in our upcoming campaign.

White paper writing services: packages and pricing

When you hire a white paper writer from Uplift Content, you get content that moves your prospects through the buyer’s journey, grabbing their attention and driving sales.

What’s included

Need more than 5 pages.

White glove – starting at:

• $6,000 for 10 pages/2,000 words
• $10,000 for 20 pages/4,000 word

Enhanced – starting at:

• $4,000 for 10 pages/2,000 words
• $6,000 for 20 pages/4,000 words

Standard – starting at:

• $2,500 for 10 pages/2,000 words
• $4,000 for 20 pages/4,000 words

Working with Uplift’s writers and editors has been a game changer for us. They understand our goals, products and brand, so no hand holding is needed.

See the white papers in our portfolio

White paper samples.

We’ve written B2B white papers for high-growth SaaS companies like Okta, Lineup, Infogroup and more. Check out our portfolio for samples.

View white paper samples

We get the challenges you’re facing.

To run a successful B2B SaaS marketing team, you need to work with someone who:

• ramps up quickly and doesn’t require hand-holding
• knows how to deliver complex information in an easily digestible way
• takes the time to truly understand your company, products and audience
• understands the SaaS buyer’s journey
• ensures that all content is tied back to your content marketing strategy
• provides suggestions, strategies and solutions

You need Uplift’s white paper writing services

When you use our B2B SaaS white paper writing services, you work with one of our dedicated and experienced SaaS writers who is serious about learning everything they possibly can about you, your company, your products and your target market.

By aligning your business goals with the challenges your prospects are looking to solve, we’re able to create high-quality, relevant SaaS white papers that entice, educate and elicit the actions you’re looking for.

What you can expect with Uplift’s white paper service s

Through our work with high-growth B2B SaaS companies like WalkMe, Okta and LeanData, we’ve developed a simple process that delivers big results for motivated, maxed-out SaaS marketers like you.

1. Strategy

You tell us your goals for the SaaS white paper, and how you want to use it. We help determine the best format and structure, how to build in thought leadership and what promotional content you need to produce to ensure the B2B white paper performs to its full potential.

2. Project management

You’re maxed out so let us take care of the details. Our white paper writing services include us handling the project management, like coordinating interviews, managing the review process and keeping the project on track.

3. Research & interviews

You discuss with us your vision for the SaaS white paper. Then we dive deep into the research. From interviewing subject matter experts to digging into reports, we use all sources of information at our disposal.  

4. Writing the white paper

First, we develop an outline for you to review. Then we go ahead and write the first draft of the B2B white paper. Our in-house editor does a detailed first pass before sending it along to you.

5. Performance optimization

Your content needs to perform to its fullest potential so, as part of our white paper writing services, we add elements like keywords, headers and subheaders, hyperlinks and strong calls to action.

6. Revisions & approval

Your time is precious so let us manage the review and approval process. Our goal? Help you get your white paper generating leads in a timely way.

7. Measure & tweak

Two months after launch, we analyze incoming and outgoing metrics and provide you with a list of suggestions and fixes for optimizing the content’s performance and improving its ROI.

Find out why companies choose Uplift Content as their SaaS content marketing agency .

As a content marketing partner, Uplift Content dives deep into the research, asks insightful questions and crafts a compelling story. The Uplift team takes the time to really understand Okta’s brand, products, customers and target audience–and it shows in the quality of their work.

It’s important we’re a fit

Uplift Content works solely with established, high-growth B2B SaaS companies that know the value high-quality content can bring to their business. In particular, we often collaborate with customer marketers, product marketers and content marketers.

We would make a great white paper writing services partner if:

• you need a partner who “gets it”
• you value high-quality content
• you appreciate that it takes time to do a good job
• you want to work with someone who cares
• you want someone who’s proactive and doesn’t require hand-holding

On the other hand, we’re not a match for you if:

• you wanted the content written yesterday
• you prefer speed and volume over quality
• you expect to pay peanuts

Increase leads with our white paper writing services

How awesome would it be to watch your qualified leads increase week over week with our B2B white paper writing services? With a capable content partner on your side, you’ll get white papers that convert. And that will give you the breathing room you need to work on other strategic initiatives like:

• stepping up your marketing plan
• growing your brand and reach
• increasing engagement with your audience
• focusing on the needs of your prospects and customers
• measuring ROI of latest marketing tactics
• nurturing your team

Now’s the time for our white paper writing services

Partner with Uplift Content to get the added capacity and skills you need to generate and nurture more leads—and close sales faster.

Get in touch today so we can reserve a spot in our calendar for you.

Join forces with Uplift Content

As a boutique content creation studio, Uplift Content has a track record of success with high-growth B2B SaaS companies like LeanData, ON24 and Okta. Our hand-selected team of SaaS writers helps companies like yours increase their qualified leads by creating B2B white papers that generate and nurture leads.

A strong benefit of working with the Uplift Content team is that they are great at teasing out key messaging from many sources of information and pulling it together into one cohesive story from start to finish.

Everything you need to know—and then some

The rate you see is what we’ve charged recently for similar projects for our white paper writing services. Once we learn more about your project, we will quote you a specific rate. Topic complexity, meeting time, interview time, amount of research and level of desired service will all impact the rate.

We usually quote a fixed price for our SaaS white paper writing services. This eliminates surprises, and ensures you get valuable content that meets your business goals.

After an initial call to talk about your goals, project, audience, budget and timelines, we’ll put together a detailed statement of work and firm quote for our engagement.

If your content requirements change frequently, then we can discuss whether an hourly rate may be the better option.

We’re going to talk about your budget on the initial call for a couple of reasons:

• People can have very different ideas about how much content should cost. We need to make sure we’re on the same page before we go any further.
• We need to prioritize deliverables based on your budget. You might not have funds for the white glove experience, but with a few tweaks to the scope, you can still great content that suits your needs and your budget.

We don’t have a minimum engagement rate for our white paper writing services, but our preference is to work with customers who are looking for a long-term relationship.

It’s natural that you’d want to hire us for one piece of content before deciding if you want to work with us on an ongoing basis—and we are happy to oblige.

Because it takes a concerted effort for us to properly ramp up on your specific industry, company, products and audience, we’ll often charge a one-time onboarding fee of $150 to $300 to cover this effort.

As a loyal (and keen!) customer, you save 5% when you book 6 or more pieces of content with us.

No, we don’t do retainers for our white paper writing services. Why? Because we find that they’re unnecessarily complicated. For example, what if you want us to do fewer content pieces one month, and more the next?

We prefer to just write content for you as you need it. Simple as that. If you need 10 pieces this month, great! If you need 2 the following month, no problem.

For projects, we collect a 50% deposit before starting the project and invoice the final 50% once the project is finished.

You can pay by wire transfer, paper check or a bill payment software like Bill.com.

You can usually get started with our B2B white paper writing services within 1 to 3 weeks.

We’ll send over a Statement of Work for you to sign, as well as an invoice to hold your place in our calendar.

From there, we’ll send you an onboarding template to fill out. You only have to fill this out the first time you work with us. In it, we ask you to provide information on your target audience, high-level marketing messages and any background reading you feel would be helpful for us when ramping up.

Then we ask you to complete our writer’s brief template. You’ll complete one of these for each piece of content we write for you. The brief outlines the format, word count, turnaround time, key messages for the piece of content you’ve requested.

That’s it! Let’s get started.

In our hunt to put together the best possible content team, we’ve also run across many less-than-stellar writers. So, we hear you.

Our small, hand-picked team of experienced and professional B2B SaaS writers has a track record of success with high-growth B2B SaaS companies like Okta and WalkMe. We think our portfolio speaks for itself.

Yes. It’s always fun to change things up from time to time. If you have a project that is outside of B2B SaaS, get in touch to see if we’d be a good fit.

Yes, we also write blog posts , case studies and ebooks .

Great! Simply get in touch to get started.

Let’s collaborate

With our B2B SaaS white paper writing services, you can:

• attract more leads and drive more sales with high-converting white papers
• free up your team to work on other strategic marketing initiatives
• prove your value to your organization with excellent content marketing results

Make it happen. We can help.

Sign up for the Content Huddle newsletter

Learn from Emily’s 17 years of aha moments, mistakes, observations, and insights—and find out how you can apply these lessons to your own marketing efforts.

You can unsubscribe any time. Visit our  Terms of Use  for information on our privacy practices.

The Better Blog

Top white paper writing services, rated and reviewed for 2023, by karen turbiville on 08/23/2023.

We might be biased, but Media Shower is the ideal solution for busy marketing managers seeking white paper writing services. With our end-to-end Content Creation Platform and modular team of award-winning creators, we streamline the entire process, providing top-quality white papers while saving time and money. Click to try us out and experience how we can help you effortlessly create exceptional marketing materials.

Upwork (Our Rating: 4.6)

Upwork connects businesses with freelancers from around the world. With a vast talent pool and a user-friendly interface, Upwork makes it easy for companies to find skilled professionals for a variety of projects, including white paper writing services.

Here’s what users are saying about Upwork:

• “Upwork is the best place to be as a freelancer and a business owner. Their services are top-notch. I have no hesitation in recommending this platform to anyone. I love Upwork.” – Trustpilot
• “What I like the most about Upwork is the ability to get a lot of different services done for my business. Hiring is transparent enough as vendors come vetted.” – G2

Additional Information about Upwork:

• Cost: Upwork offers flexible pricing options, allowing businesses to hire freelancers on an hourly or fixed-price basis. For hourly projects, there is a standard 3-5% processing fee on the freelancer’s earnings. Projects with contractors start at $49 per professional per month, and hiring full-time employees starts at $199 per professional per month.
• Years in business: Upwork was founded in 2015, but it originated from the merger of two other freelance platforms, Elance and oDesk. However, the history of Upwork’s predecessor companies dates back to 1999 and 2003, respectively, so the company has been in the freelancing business for over two decades.
• Number of customers:  As of 2023, Upwork reported having over 814,000 active clients on its platform.
• TrustPilot or G2 rating: Upwork has a solid reputation on both Trustpilot and G2. It has a rating of 3.7 out of 5 on Trustpilot based on over 9,000 reviews. On G2, Upwork has a rating of 4.6 out of 5 based on over 1,800 reviews. 
• Social following: Upwork has a strong presence on social media platforms. The company has over 313,000 followers on Twitter , over 2 million followers on LinkedIn , and over 1 million followers on Facebook .
• Good for: Upwork is an excellent choice for marketing managers looking for white paper writing services. The platform offers access to writers with various expertise, ensuring that you can find a suitable match for your specific needs.
• Not for: If you prefer working with an in-house team, Upwork may not be the ideal solution. Additionally, it may require more effort to find the right freelancer for highly specialized or niche skill sets due to the platform’s broad talent pool.

Upwork is a trusted and reliable platform that provides marketing managers with a convenient way to find gifted white paper writers. With its extensive pool of freelancers, competitive pricing, and positive user reviews, Upwork offers a valuable resource for outsourcing white paper writing to enhance your marketing efforts.

Fiverr (Our Rating: 4.4)

Fiverr connects businesses with freelancers offering a wide range of services, including white paper writing. With a vast selection of talented writers, Fiverr aims to provide quick and affordable solutions for marketing managers looking to outsource their white paper content writing.

User Reviews:

• “Over the past few years, I’ve been using Fiverr for business, and my experience has been good. The level of expertise of the people I’ve worked with has been exceptional.” – Trustpilot
• “As an in-house marketing lead, I have used Fiverr to find so many consultants and freelancers, including content writing and digital design. The process of finding the perfect fit for you is simple and easy.” – G2

Additional Information about Fiverr:

• Cost: The cost of white paper writing services on Fiverr can vary. Prices start as low as $5 , making it a cost-effective option for businesses.
• Years in business: Fiverr was founded in 2010 and has been connecting businesses with freelancers for over a decade.
• Number of customers: With its established presence in the industry, Fiverr reports 4.3 million customers worldwide. This extensive network ensures a wide range of writing talent to choose from.
• TrustPilot or G2 rating: Fiverr has a rating of 3.8 out of 5 on Trustpilot based on nearly 9,000 reviews. On G2, it has a rating of 4.3 out of 5 based on nearly 400 reviews. 
• Social following: Fiverr has a strong social media presence across various platforms. It has over 1,700 followers on Twitter , 532,000 followers on Instagram , 2 million followers on Facebook , and 1 million on LinkedIn .
• Good for: Fiverr is an excellent choice for marketing managers who are looking for diverse, skilled white paper writers at affordable rates.
• Not for: Fiverr may not be ideal for those looking for long-term, dedicated writers for ongoing content.

Fiverr offers a reliable, affordable solution for busy marketing managers needing white paper writing services. With a large pool of talented freelancers, a strong reputation among users, and a wide range of options to choose from, Fiverr simplifies the process of outsourcing white paper creation.

Freelancer (Our Rating: 4.4)

Freelancer connects businesses with skilled, knowledgeable freelancers capable of writing for various fields. With a wide range of talented writers, Freelancer offers a convenient and efficient way for busy marketing managers to find and hire writers for their white paper writing needs.

Here are some user reviews:

• “I found the Freelancer website easy to navigate and hired someone within minutes. My project was completed quickly and error-free.” – TrustPilot
• “Best place to hire freelancers! All of the freelancers registered on the website are very skilled and closely monitored by Freelancer. I recommend this website for anyone who wants to hire trusted freelancers.” – G2 

Additional Information about Freelancer:

• Cost: Freelancer offers a range of pricing options, including hourly rates and fixed project fees. The cost varies depending on the specific project and the freelancer’s rates .
• Years in business: Freelancer was founded in 2009, and it has been connecting businesses with freelancers for over a decade.
• Number of customers: Freelancer reports over 66 million registered users.
• TrustPilot or G2 rating: Freelancer has a TrustScore of 4.3 out of 5 based on user reviews and a rating of 3.9 out of 5 on G2.
• Social following: Freelancer has a significant social media presence, with thousands of followers on platforms like Twitter and LinkedIn , and over 2 million on Facebook .
• Good for: Freelancer is good for businesses looking for reliable white paper writers who can deliver high-quality content within their budget and meet tight deadlines.
• Not for: It is not for businesses looking for long-term, dedicated writers who can fully immerse themselves in the brand and consistently produce content over an extended period.

Freelancer provides a convenient and efficient solution for businesses in need of white paper writing services. With a wide range of skilled freelancers, competitive pricing, and positive user reviews, Freelancer is a valuable resource for finding talented writers for any white paper content.

At Media Shower, you can buy content creation credits for white papers, top-quality blogs, landing pages, ebooks, nurture campaigns, social assets, and more. Click for a demo .

Toptal (Our Rating: 4.2)

Toptal connects businesses with top-tier freelance talent in various fields, including software development, design, and finance. With a rigorous screening process that only accepts the top 3% of applicants , Toptal ensures that clients have access to the most qualified professionals for their projects.

• “Toptal has been a game-changer for our company. We needed writers who could deliver high-quality content consistently, and Toptal delivered exactly that. The writers we found through their platform have exceeded our expectations, and the level of professionalism and expertise has been outstanding.” – TrustPilot
• “Toptal has been an excellent resource for finding skilled writers. We needed writers who could understand our brand voice and create engaging content, and Toptal delivered. The quality of the writers we’ve hired through Toptal has been outstanding.” – G2

Additional Information about Toptal:

• Cost : Toptal requires an initial deposit of $500 , which can be refunded if the hire does not meet expectations. It is known to be a greater investment compared to other freelance platforms due to the high quality of talent available.
• Years in business: Toptal was founded in 2010 and has been successfully connecting businesses with freelance professionals for over a decade.
• Number of customers: Toptal has served thousands of customers globally, ranging from startups to large enterprises .
• TrustPilot or G2 rating: Toptal has a strong reputation on both TrustPilot and G2. On TrustPilot, it has a rating of 4.8 out of 5 based on over 1,500 reviews. On G2, it has a rating of 4.7 out of 5 .
• Social following: Toptal has a significant social media presence with a substantial following. It has over 500,000 followers on LinkedIn and 384,000 on Facebook.
• Good for: Toptal is ideal for businesses looking for top-tier talent and specialized expertise in software development, design, and finance.
• Not for: Toptal may not be suitable for businesses with budget constraints or those seeking more cost-effective freelance options.

Toptal is a trusted platform that connects businesses with the best freelance talent. With a rigorous screening process and a track record of satisfied customers, Toptal is a reliable choice for marketing managers seeking top-tier professionals to enhance their white paper projects.

Textbroker (Our Rating: 3.5)

Textbroker connects businesses with freelance writers to create written content for various marketing purposes. With its extensive selection of writers, Textbroker offers a convenient solution for those looking to outsource white paper creation and streamline their marketing efforts.

Here’s what users have to say about Textbroker:

• “Textbroker has been an excellent resource for content writers through the years. The ordering process is easy and straightforward. We also appreciate the extensive list of authors to choose from. We have been a happy client of Textbroker for 4+ years!” – Trustpilot
• “Textbroker requires no long-term commitments or need to go through a writer application process. It’s easy to place direct orders for desired copy and there is also a wide array of available writers on the platform.” – G2

Additional Information about Textbroker:

• Cost: Prices for written content start at $0.023 per word.
• Years in business: Textbroker has been in operation since 2005 , giving it over 18 years of experience in the industry.
• Number of customers: Textbroker has served over 53,000 clients.
• TrustPilot or G2 rating: Textbroker has a rating of 3.5 out of 5 stars on TrustPilot and 3.8 out of 5 stars on G2.
• Social following: Textbroker has a fair social media following on platforms like Twitter with 1,871 followers, LinkedIn with 7,782 followers, and Facebook with over 5,500 followers.
• Good for: Textbroker is ideal for those who require written content creation solutions for a wide range of topics and writing styles. It offers flexibility, reliability, and a diverse pool of skilled writers.
• Not for: Textbroker may not be suitable for those who prioritize in-depth industry expertise or require highly-specialized content in niche fields.

Textbroker provides marketing managers with a convenient and reliable solution for outsourcing white paper creation. With a large pool of skilled writers and positive reviews from customers, Textbroker offers an efficient way to meet content needs.

ContentWriters (Our Rating 2.8)

ContentWriters specializes in providing high-quality, tailored content for businesses. It offers a range of services including ebooks, blog posts, articles, product descriptions, and white papers. The platform pairs companies with expert writers from their industry to create compelling content that resonates with the target audience.

Here are some quotes from user reviews:

• “ContentWriters has been a great way to expand our content team. They’re nice about revisions and working through a piece if your vision doesn’t match up with the final product. Once you find a good writer, it’s smooth sailing!” – Trustpilot
• “I think the ContentWriters team is easily my favorite part of working on the platform. They are responsive, focused, and most importantly, kind. The combination of attentiveness and kindness is much appreciated!” – G2

Additional Information about ContentWriters:

• Cost: Self Service with ContentWriters starts at $99 per piece. ContentWriters also provides custom planning and quotes for one-off white papers and bulk white papers.
• Years in business: ContentWriters has been in business since 2013 .
• Number of customers: ContentWriters has served a large number of customers, ranging from small businesses to large corporations.
• TrustPilot or G2 rating: ContentWriters has an excellent rating of 4.7 out of 5 on Trustpilot and 4.6 out of 5 on G2.
• Social following: ContentWriters has a significant social media presence, with followers across various platforms. It has nearly 40,000 followers on LinkedIn , over 11,000 followers on Facebook , 5,697 followers on Twitter , and 3,633 followers on Instagram . 
• Good for: ContentWriters is best suited to businesses looking for high-quality, tailored content that resonates with their target audience.
• Not for: It is not for businesses looking for low-cost, generic content.

ContentWriters is a reliable choice for marketing managers seeking high-quality, tailored white papers for their businesses. Its ability to pair companies with expert writers from their industry sets it apart, ensuring the content it delivers is not only well-written but also effectively engages the target audience.

At Media Shower, our end-to-end Content Creation Platform streamlines your content creation workflow, from white papers to emails. Click for a demo .

Brafton (Our Rating: 2.7)

Brafton specializes in content creation and marketing, SEO, social media, and brand consultancy. With an in-house team of experts across various content domains, Brafton works in partnership with clients to create, publish, and promote customized content aimed at driving business growth and creating robust digital footprints.

Users have spoken highly of Brafton’s services:

• “Brafton is one of the best organizations for business marketing and promotion. It offers quality content for articles, blogs, and website promotion.” – G2
• “Brafton is the best company for content writing and digital marketing services. They are skilled in blog marketing, infographic creation, and video production.” – G2

Additional Information about Brafton:

• Cost : Content creation, including white paper writing services, starts at $1 per word.
• Years in Business : Brafton was established in 2008 , marking over 15 years in business.
• Number of Customers : The company proudly serves over 2,000 customers across various industries.
• TrustPilot or G2 Rating : Brafton has an excellent 4.9 out of 5 rating on G2.
• Social Following : Brafton has a significant social media following with 16,000 followers on LinkedIn , nearly 9,000 followers on Twitter , and over 2,000 followers on Facebook .
• Good for : Brafton is good for companies seeking comprehensive content marketing solutions, SEO improvements, social media management, and custom brand consults. Brafton offers white paper writing and design services, setting it apart from other copywriting companies.
• Not for : It is not ideal for businesses looking for services beyond digital marketing or those with extremely tight budgets.

Brafton offers an opportunity to amplify your brand’s digital presence and performance through strategic content marketing. Brafton’s expertise, backed by numerous positive customer reviews, makes it a reliable partner for a range of marketing needs.

At Media Shower, we help busy marketing teams create great marketing materials, at scale. Click to try us out .

Compose.ly (Our Rating 2.6)

Compose.ly matches businesses with high-quality, professional freelance writers for a variety of content needs. The platform prides itself on its rigorous vetting process for writers, ensuring that only the top 1% of applicants are accepted. With services ranging from blog posts and ebooks to website content and white papers, Compose.ly provides an easy and efficient way for businesses to get the content they need.

Quotes from user reviews:

• “They are an excellent writing service with high-quality writers.” – TrustPilot
• “The copywriters on the team are seriously skilled. They have a way of understanding exactly what I want to say and turning it into words that connect with my audience. Writing is sharp, and submitting revisions is easy. They always deliver on time and go the extra mile to ensure my projects are completed.” – G2

Additional Information about Compose.ly:

• Cost: Content.ly does not explicitly list pricing for specific pieces but it does offer custom quotes for white paper writing services. General content writing services start at $999 per month and can be discounted if used in a bundle .
• Years in business: Established in 2017.
• Number of customers: Compose.ly does not openly disclose this information. It is nonetheless a well-known and respected company as evidenced by its positive reviews and social following.
• TrustPilot or G2 rating: Compose.ly has impressive ratings across review platforms with a 4.4 out of 5 on TrustPilot and a 4.9 out of 5 on G2.
• Social following: Compose.ly has over 4,000 followers on LinkedIn , Facebook , and Twitter . 
• Good for:   It is best suited for companies in need of a range of high-quality content, including blog posts, ebooks, website content, white papers, and more.
• Not for: It is not for companies looking for low-cost content solutions. Compose.ly emphasizes quality over cost.

Compose.ly provides a streamlined platform to match businesses with talented content writers, simplifying the process of generating quality content. This service could be an advantageous asset to a busy marketing manager seeking a reliable solution for white paper writing services.

Guru (Our rating: 2.2)

Guru connects businesses with freelancers. It offers a wide range of services, including white paper writing, which could be beneficial for a busy marketing manager. The platform is designed to make the process of hiring and managing freelancers as seamless as possible.

Here are some actual quotes from user reviews across the web:

• “I had the pleasure of working with this fantastic freelancer and I cannot recommend them highly enough! From start to finish, their professionalism, expertise, and dedication to the project were truly outstanding.” – Trustpilot  
• “Guru allows you to work with professional employers and employees. Costs are not cheap, but it is worth the quality of the service. The majority of the work is focused on IT, Web, and Software development/support. As an employer, you can post a particular task for your project, and probably get an expert in the field.” – G2

Additional Information about Guru:

• Cost: Freelancers choose their own prices on Guru. Additionally, Guru charges a 2.9% handling fee on each invoice.
• Years in business: Guru has been in operation since 1998 .
• Number of customers: Guru has over 800,000 clients worldwide.
• TrustPilot or G2 rating: Guru has a rating of 3.1 out of 5 on G2.
• Social following: Guru has a fair social media presence, with nearly 28,000 followers on Twitter and over 39,000 followers on Facebook and LinkedIn .
• Good for: It is good for businesses looking for a wide range of freelance services, including white paper writing.
• Not for: It is not for those who prefer in-house teams or are not comfortable with remote work.

Guru is a robust platform that could serve as a valuable resource for a marketing manager in need of white paper writing services. With its vast network of freelancers, it offers the potential to find the perfect fit for your white paper needs.

Crowd Content (Our Rating: 2.2)

Crowd Content connects businesses with a vast network of talented writers. With a focus on quality and scalability, Crowd Content offers a streamlined solution for marketing managers seeking high-quality white papers that drive good results.

Here’s what users have to say about Crowd Content:

• “I use this service as a regular part of my content marketing strategy. I’ve had great experiences with both the writers and the account team. I definitely recommend Crowd Content.” – Trustpilot
• “Crowd Content allows me to choose the level of writer that best fits my writing needs and budget. They also assist me in placing my content orders. They also offer occasional discounts which help my budget when purchasing large amounts of content.” – G2

Additional Information about Crowd Content:

• Cost: White paper writing services on Crowd Content Marketplace start at $59.50 for 500 words with an above-average quality of writing. It also offers custom quotes to better fit your white paper needs.
• Years in business: Crowd Content has been in operation since 2011 , providing content creation services for over a decade.
• Number of customers: Crowd Content has served over 8,000 customers, including small businesses, startups, and enterprise-level organizations.
• TrustPilot or G2 rating: Crowd Content has a TrustPilot rating of 4.5 out of 5 and a G2 rating of 4.3 out of 5 .
• Social following: Crowd Content has a fair social media presence averaging 11,000 followers on Twitter , Facebook , and LinkedIn .
• Good for: Crowd Content is a good choice for businesses seeking well-researched articles tailored to their intended audience.
• Not for: If you are interested in managed services rather than an independent marketplace, and you are working on a tight budget, Crowd Content may not be the best choice for you.

Crowd Content has a solid track record of delivering high-quality, scalable content. With positive user reviews and competitive pricing options, Crowd Content is a good choice for marketing managers aiming to streamline their content production and achieve marketing success through well-written white papers.

Invest five minutes to learn more about our products, platform, and pricing – and see how Media Shower can help you create better marketing materials that everyone loves. Click here .

Communicate better.

Our better newsletter gives you tips for better communication that you can immediately put to use..

Whitepaper writing services

Inform and educate your audience with high-quality whitepapers..

Experience the impact of professionally-written whitepapers.

In the dynamic world of content marketing, the whitepaper stands as a powerful tool, transforming complex information into easily digestible content. It goes beyond simple information delivery; it positions your brand as an industry authority, aids in lead generation, and creates meaningful engagement with your audience. Our whitepaper writing services are designed to fulfil these objectives, delivering content that is both informative and persuasive.

Our process begins with an in-depth analysis of the subject matter and a thorough exploration of audience needs. Then our white paper writers get to work. We write in a way that will be both impactful and digestible. Once complete, we will meticulously proofread your whitepaper. The final product is professional-grade content that helps you compete in a fiercely competitive digital landscape.

Promote your expertise and create value.

A well-crafted whitepaper is a demonstration of your brand’s deep industry knowledge and expertise. Our whitepaper writing services focus on conveying your insights, research findings, and solutions in an accessible and engaging way. We’re not just a whitepaper writing agency; we’re your partners in establishing trust and credibility with your audience.

Boost your lead generation and conversion rates.

Whitepapers are a proven tool in lead generation and conversions. They act as persuasive pieces that showcase your solutions to the audience’s problems. By integrating key business insights and data-driven arguments, we create whitepapers that generate interest and compel the reader to take the next step.

Expand your digital reach.

With the skills of a professional whitepaper writer, you can leverage persuasive language. This helps to capture attention, engage the reader, and expand your sphere of digital influence. Essentially, you’ll enjoy a broader reach, increased brand awareness, and a greater impact.

Maximise your time and resources.

By choosing to hire a white paper writer from our team, you know that your whitepaper project is handled by experts. You get to free up your time and resources to focus on other strategic aspects of your business. We manage everything from ideation to research, writing, and editing, delivering a polished, ready-to-publish whitepaper.

Explain, educate, and inspire with professional whitepaper writing services.

Our team of professional whitepaper writers brings together a potent blend of research skills, subject matter expertise, and compelling writing. Every whitepaper we create has a simple mission: educate the reader, spark conversation, and inspire action. They’re a direct line between your brand and your audience and your best chance at turning curious leads into lifelong customers. Our whitepaper writing services include:

Technical whitepapers

Business whitepapers, educational whitepapers, problem/solution whitepapers, hone your message with our whitepaper editing service..

Spruce up your content with our whitepaper editing service. Our detail-oriented editors comb through your whitepapers to make sure they’re the best they can be. We focus on clear language, good grammar, and ensuring your brand’s voice shines through. At the end of our process, you’ll have a polished, ready-to-go whitepaper.

Capture and keep attention.

We refine your whitepaper’s structure, flow, and language to ensure it captivates your audience from start to finish. Our editors focus on making the content easy to read and understand. This enables your audience to quickly grasp your message, maintain their interest throughout, and ultimately drive action.

Convey your brand’s voice consistently.

Your brand’s voice is unique. We respect and amplify it, making sure your whitepaper aligns seamlessly with your brand personality. From tonality to language nuances, we keep everything consistent to foster familiarity and build trust.

Ensure error-free content.

Mistakes, however minor, can distract your readers and undermine your credibility. Our meticulous editing process leaves no room for errors, be it grammar, spelling, punctuation, or formatting. With our careful eyes reviewing your content, you can confidently present an error-free whitepaper that shines in its professionalism.

Frequently Asked Questions (FAQs)

Here are some of the most frequently asked questions about whitepaper writing services:

Our white paper copywriting service is an end-to-end solution for any business that needs help creating or editing professional content. Our services include researching, writing, editing, proofreading and formatting your white paper content. Simply provide the brief, and our team of experienced writers, editors, and proofreaders will create a well-structured whitepaper that puts forward your message in a compelling way.

Writing is difficult, even if you have a deep familiarity with the topic. Crafting a whitepaper requires highly developed writing and communication skills, which not everyone possesses. You are relying on this document to influence investors, customers, and stakeholders, so it’s critical to get it right. Professional whitepaper writers have the experience and expertise to translate your ideas into a well-written, digestible and convincing narrative. You’ll also save considerable time and effort by entrusting this task to a professional.

Our whitepaper writing services can benefit businesses across all industries. From tech startups to established corporations, any business looking to share in-depth insights, showcase their expertise, or offer data-driven solutions to industry problems can benefit from a professionally written whitepaper.

Yes, we always want to make sure you are completely satisfied with our whitepaper writing services. As such, you can request revisions. Our writers will work closely with you to ensure the final whitepaper is up to your standards.

Not a problem at all. Our team of white paper writers comes from various backgrounds with experience across a wide range of industries. Regardless of how niche your topic is, we can create a whitepaper that’s informative, accurate, and engaging.

Hire whitepaper writers.

A flawless, impactful whitepaper is within your reach. Get in touch to create it.

Blockchain Whitepaper Writing Services

We have the secret recipe to a high-converting whitepaper.

Let’s help you craft one that investors want to read!

Whitepapers are much more than a publicity asset.

Great white papers inspire readers, whether they are prospective customers or investors. It does this by articulating the problem your project solves, the story behind your brand, the team, and the solution you have created.

A whitepaper sets out a vision and an agenda for a project before its launch. This aligns stakeholders, builds awareness, and drums up excitement, while also positioning your brand as an industry leader.

It is often a key ingredient in launch strategies, especially in the crypto, NFT, blockchain, and Web 3.0 spaces. Having a creative yet technically apt white paper writer can make all the difference in the efforts to scale innovative projects in these spaces.

There’s a sweet spot between struggling with low-quality Fiverr options and a budget-busting freelancer.

Fracas is that sweet spot.

• Fracas is a leading whitepaper writing agency. We provide white paper writing services for NFT, crypto, blockchain, and Web 3.0 projects.
• As specialist whitepaper writers, we can conduct in-depth research and craft well-written white papers that get everyone excited about your solution.
• We create conversational, clear, and technical papers. That’s not all; we also infuse a wider, inspiring story throughout the content to get your target audience onboard with your vision and platform.

White Paper Writing Can Be A Dilemma

Scratch that. It’s a Trilemma.

With so many questions to answer and so many audiences to please, it’s easy to get lost in the trilemma of technical jargon, simple language, and investor appeal.

But don’t worry – we’ve been there, so you don’t have to

We know how to find the balance that works best for your project.

We can craft a narrative that speaks to everyone. Whether you’re trying to appeal to the average user or a seasoned investor, we know how to create a whitepaper design that strikes the perfect balance between technical depth and simple language.

Our team of professional writers has written hundreds of whitepapers and conducted several A/B tests to ensure that your whitepaper stands out from the competition. We know how to define balance and use that knowledge to create a whitepaper that everyone wants to read.

If you’re looking for a whitepaper that truly captivates your potential customers and inspires confidence in your project, look no further than Fracas.

With our expertise and creative approach, we’ll help you craft a whitepaper that sets you apart from the competition and puts you on the path to success.

Our bespoke whitepapers are tailored to your project and business requirements, but typically include these elements:

• Disclaimers
• Introductions
• Industry/Sector Overview
• Risks and problems

David and the team are an absolute pleasure to work with.

Elliot Rayne ,  Founder, Rayne Enterprise Holdings

Full-Service White Paper Writing Services for NFT, Crypto, Blockchain, and Web 3.0 Projects

In these pioneering fields, you need powerful proof of concept to spur potential advocates, users, and investors to take the next step.

This is where your white paper gets to flex its muscles.

We are subject matter experts—a team of talented writers—that can bring your platform and vision to life for your audience ahead of its launch.

Research for NFT, Crypto, Blockchain and Web 3.0 White Papers

Fortunately, research is the genesis of our writing process.

Our dedicated team can research a variety of industries, your competitors, and the wider digital landscape. Then, we weave these insights into your white paper.

WhitePaper Tokenomics for NFT, Crypto and Blockchain Projects

In addition to our high-quality white paper writing content, your custom white paper content will offer a full yet succinct model for your tokenomics . If you also need blockchain web design services down the line, don’t worry max we’ve got you covered.

This service incorporates design, writing, and strategy to ensure the one-pager achieves your business goals.

Pitch decks

Getting investors onboard requires clearly and convincingly articulating a problem, a solution, and a commercial opportunity.

Given this and the technical nature of crypto, NFT, blockchain, and Web 3.0 projects, creating a clear, concise, and convincing presentation is a key asset in your fundraising and partnership-building efforts.

Fracas can create quality content for investor presentations and incorporate the key elements of your white paper into it. We will make your project irresistible to the investors best positioned to partner with you.

You Provide

• Goals for the whitepaper and key information
• Templates or wireframes (if any)
• Current relevant documentation
• Organizational values
• Style and brand voice guide
• Your corporation
• Consistent feedback to ensure we are on track
• Original content
• Quality writing
• On-time delivery
• Professionalism

Frequently asked questions

How much do your white paper writing services cost.

It depends on the scope of the white paper, content marketing agency and the context of your project. We are always happy to give a transparent quote and affordable cost, while delivering high-quality content.

There is much value in having a whitepaper for projects in the crypto, NFT, blockchain and web 3.0 spaces, so it can be rather costly not to have one!

WHY SHOULD I BOTHER ABOUT WHITE PAPER CREATION FOR MY PROJECT?

As these areas are technical and can be complicated, whitepapers strike a great middle-ground between being a valuable content to the public and many non-technical stakeholders, whilst providing clear details about the technical workings and ‘hows’ of your business.

This piece of content can engage the public, investors, and potential partners, and serve as useful reference material. NFT and crypto projects, are key for successfu

How Long Should A Good White Paper Be?

A good white paper will be detailed enough to convincingly explain your vision and your solution, but short enough to be clear and digestible. It does depend on the nature of your project, but often a good white paper will be between 3500-5000 words long.

So, generally, a whitepaper is a long-form content piece.

What they've said about us

Albert foss.

Founder/CEO @ Drivn

“We worked with Fracas for about 5 months, and it was awesome! Super transparent, great strategy, and amazing team. Very impressed with their ability to go so much in depth with our project and take care of it like it was their own.”

Linkedin Albert Foss

Elliott Rayne

Managing Director, Crypto Developers Founder, Rayne Enterprises Holdings

“ David and the team are an absolute pleasure to work with.”

Elliot Rayne Linkedin

Rayne Enterprise Holdings

The Most Established Blockchain, Crypto and NFT Agency

Fracas Digital Ltd, The Store New Street, Milton Keynes, MK11 1BW, United Kingdom

46 Howard St, New York, NY 10013, United States

+44 (0) 1908 464280 [email protected]

Start your Web3 Journey with Fracas

Fill in this form and we’ll get back to you shortly

• Crypto Marketing Agency
• Tokenomics Consulting
• Blockchain White Paper Writing
• NFT Marketing Agency
• NFT PR Agency
• NFT Social Media Marketing
• NFT Game Building Company
• Web3 Marketing Agency
• Web3 Influencer Marketing Agency
• Web3 PR agency
• Web3 SEO Agency
• DeFi Marketing Agency
• Twitter Marketing
• CRO Services
• Influencer Marketing
• NFT Minting
• Blockchain Development
• Web Development
• Smart Contract Auditing
• NFT Game Building
• Discord Community Management
• Discord Moderation
• Discord Bot Development
• Reddit or Forum Moderators
• Telegram Community Management
• Case studies
• Collections
• Privacy Policy
• Cookie Policy
• Terms & Conditions

© 2024 Fracas Digital.

• White Paper Writing
• Web3 Marketing
• Reddit managment
• Pesky Penguins
• Crypto Bull Society
• Square Enix

All rights reserved Salient.

• We Need to Hear from You Today Join us for our FIRST Launch Party of 2024! Get our help starting your writing career in just 5 days.
• Land High Fees With Huge Royalty Checks If you want to earn high writing fees with huge royalty checks...there’s no better way to do it than by learning this project. Find out what the project is here.
• LAST CHANCE: This May Never Be Offered Again If you want to learn how to radically boost your copywriting income as a copy chief — where you get paid to simply “oversee” others’ copy (and also receive royalties on it)… then this is your chance.
• Read More News …
• Why the Payoff in Copywriting Is Bigger Than You Think (Plus 4 Tips to Get Started) Mindy McHorse shares a slew of AWAI success stories that illustrate lots of other benefits that come along with the money.
• Read More Free Articles …

White Papers: The $1,000 Per Page Writing Project

Watch Video

Writing white papers is a hidden gem of an opportunity for freelance copywriters.

There’s a reason white paper writers get paid more to write a couple of seven-page documents than most authors earn from a 300-page book …

White papers are used in nearly all industries and by all sorts of companies, especially those that sell business-to-business (B2B).

They’re in high demand because they play an important role in companies’ marketing campaigns. And businesses are willing to pay a premium for these specialized projects.

In this article, you’ll discover how these authoritative reports — written to provide readers with a detailed understanding of how a specific product, technology, or method solves a big need — are one of the top lead-generation tools for companies.

We’ll cover what a white paper is, secrets for writing effective white papers, and how to get started as a white paper writer.

What Is a White Paper?

A white paper is a type of persuasive essay that uses facts and logic to promote a better way to solve a specific and somewhat nagging business problem that impacts a lot of companies.

White papers are meant to be informative and enlightening — they are NOT written as a sales pitch.

And the length of a white paper is typically between five and 10 pages.

They’re most commonly used as part of a larger marketing campaign that includes copy and content.

For example, Conair is a business that provides project management services and solutions to the plastics processing industry. They offer clients manufacturing equipment and parts, plus technical support, as well as help solve issues their clients are experiencing with general production.

To better connect and engage with potential prospects, Conair provides various resources on a wide range of topics related to the plastics processing industry, including articles, brochures, case studies, webinars, videos, and — you guessed it — white papers.

This is Conair’s page listing their white papers:

If the manager of a plastics processing plant was searching online for information on any one of these topics, they might find this listing and then read one of these white papers.

If the white paper is helpful and well written, the manager might decide to watch one of their webinars, sign up for Conair’s email list, or even schedule a call with one of their consultants.

That manager may eventually become a Conair customer.

In this way, white papers are a big aid in marketing a company’s products or services without doing any direct, hard selling.

As a freelance writer, you can specialize in writing white papers as a stand-alone project. Or you can choose to include writing white papers as part of your existing freelance writing services.

Either way, white papers are a vital and in-demand part of many companies’ marketing campaigns.

Who Publishes White Papers?

Any company that offers a product or service that is a bit more challenging to sell or requires more in-depth information uses white papers as part of their marketing efforts.

These are some of the factors that make a product or service more difficult to sell:

• It’s new and hard to research because little information is available about it.
• It’s complicated and needs explanation.
• It’s expensive , and the buyer needs to justify the cost of buying it.
• It's a major change for the buyer's organization … such as adjusting their entire operations by switching to new software

White papers are ideal for complex sales that typically involve a team of people deciding what product to buy, not just one or two decision-makers.

For example, if a medical clinic wants to buy a new software system to keep patient records, a team will most likely be assigned to decide which one to buy. The reason a team is put together is that the purchase decision affects many aspects of how the clinic operates, such as how they process billing or record patient notes.

The purchasing team will most likely consist of an accountant, administrative staff, health care staff, computer technical support, and potentially other staff who can share their expertise on the best software option for the clinic.

They’ll look at many different software systems that are available and discuss the advantages and disadvantages of each one.

And this is why they need information about those systems. Lots of information … which is where white papers come in.

White papers are specifically designed to answer all the questions that people may have about a product or service. Whether it’s an accountant looking at justifying the cost or an eventual user trying to figure out how it will work, a white paper can provide all the information they’ll need to make an informed choice.

Why Companies Need White Papers

As we’ve touched on already, white papers are only one part of a company’s overall marketing efforts.

But white papers can serve many purposes:

1. Influence Decision-Makers

An important purpose of a white paper is to influence the people who will ultimately decide whether to buy a company’s products or services.

As white papers are often used to promote specific products, each white paper is also meant for a specific target market.

For white papers, the types of decision-makers that businesses want to target are as follows:

a) Business Buyers (B2B)

These are buyers within the business-to-business (B2B) industry, which includes any businesses that sell their products or services directly to other businesses.

A few examples of B2B businesses are

• software companies that develop B2B applications, such as human resource management software;
• forklift manufacturers who sell their equipment to warehouses and other businesses; and
• companies that provide in-house training for employees, such as for workplace safety or leadership skills.

Because B2B purchases all occur “behind the scenes,” many writers don’t know that this industry even exists.

But the B2B industry is huge. In fact, it’s estimated that the B2B industry makes up 30 to 50 percent of the entire economy of the United States.

And by far, B2B businesses produce the majority of white papers. Approximately 85 percent of all white papers are produced by B2B companies. And these are written to target specific business buyers within each company’s industry.

b) Policymakers (B2G, NGO2G)

Policymakers include people who work at any level of government, from federal to local. They can be decision-makers for large, national projects or smaller, local initiatives.

Either way, policymakers are another target market for certain businesses. In general, two main types of businesses typically sell to policymakers.

The first type is companies that sell business-to-government (B2G) . These would be any private businesses that specialize in selling products or services directly to any level of government.

The second type of businesses are non-governmental organizations (NGOs) . These are organizations that operate independently from government but may receive government funding in some form.

This industry is sometimes called non-governmental-organization-to-government (NGO2G) .

Businesses in the B2G and NGO2G industries are the second most common to use white papers as part of their marketing assets—although it’s estimated they make up only around 10 percent of the white paper market, which is significantly less than the B2B industry.

c) Consumers (B2C)

Companies that sell business-to-consumer (B2C) are the least likely to use white papers, making up around 5 percent of the white paper market.

One reason for this is that many regular consumer products and services are fairly easy to sell. Products that are sold directly to consumers — like clothing, kitchen supplies, or computer repair services — don’t need a lot of explanation or cost justification.

But some B2C companies use white papers for more complex products or services. And they’ll need freelance writers to create them.

2. Generate Leads

This is another important purpose for writing white papers.

All types of businesses need an ongoing supply of new leads that can potentially become customers. And publishing white papers is a great strategy for lead generation.

Many companies will offer a white paper as a lead magnet, where a website visitor will give their email address in exchange for the white paper. This helps the company grow their email list and potential customer base.

3. Support a Product Launch

A white paper can be a useful part of a product launch.

If it’s a new product, there’s likely not a lot of information available about it yet. So a well-researched white paper can provide all the details that a potential buyer might want to know about the product or service.

This will give a new product more credibility and perceived value.

4. Stand Out from Competitors

Including white papers in a company’s marketing campaigns will also make them stand out from the competition.

Imagine if you were the manager of a new golf course trying to choose an irrigation system to install. And of the installation companies you approach, one provides you with lots of helpful white papers about irrigation systems, and the other ones don’t.

It’s clear which one you’d choose. A company that’s made the effort to create white papers and other useful resources for their customers is clearly one worth doing business with.

5. Re-engage Prospects

The products and services that white papers tend to be used with often have a fairly long sales cycle or customer journey.

They aren’t bought on a whim — customers typically take their time weighing their options and making the final decision to buy or not.

And white papers can be a good way to keep a prospect engaged on that journey.

We’ve put together what we call our Copywriting Content Continuum to show the different types of content used at each stage of a customer’s journey:

White papers might attract a new prospect to the company’s website. They could also be sent out to a company’s existing email list to keep them engaged. Or a sales representative could share a white paper with a prospect who’s getting closer to buying.

A white paper can help support the buyer’s journey at nearly any stage.

6. Support a Detailed Evaluation

As we mentioned previously, a purchasing team is often assigned to buy big-ticket items for a company or organization.

And as the team evaluates each product or service on their list, white papers provide detailed information about each one. This allows the team to effectively compare their options and make an informed decision.

What White Papers Look Like

White papers can consist of a variety of different features, depending on the white paper’s topic and target audience.

But successful white papers typically include the following five elements.

Element 1: Minimum 2,500 Words of Text

A white paper is meant to provide a detailed explanation of a topic. To do this well, a white paper is usually at least 2,500 words, usually more.

White papers can be considerably longer if needed. But anything less than 2,500 words likely won’t be able to cover a topic in enough detail to be considered a white paper.

Element 2: Informative Content

The main point of a white paper is to provide informative, factual, and — above all — highly useful and enlightening content.

White papers are not opinion pieces. They need to be something that your target audience can easily use or apply, with information that helps your prospect understand an issue, make a decision, or solve a problem.

Element 3: Sources with Footnotes

Like essays or formal research papers, white papers include footnotes, also known as endnotes, that list all the sources and references you used to write the white paper.

In fact, white papers are one of the few pieces of content used in marketing that have detailed footnotes. And this is another reason they’re such a highly valued and respected form of writing.

Element 4: Call to Action at the End

Although white papers are not sales pieces, you do want to include a call to action at the end.

The call to action is typically short and can add value to the white paper. For example, you can ask the reader to fill out a survey to see how their company rates compared with others in their field. And then you would provide the survey link.

You could also ask for the reader’s email to send them further information or to schedule a call with a customer service representative.

It doesn’t have to be pushy, but it’s good practice to let your reader know what steps they can take next if they’re interested (because they will be when the white paper provides a great way to solve a frustrating problem.)

Element 5: PDF in Portrait Format

White papers are almost always formatted as a PDF document in portrait format.

This is one of the easiest formats to download and read, so it makes your white paper accessible to most readers. It also gives it a very professional appearance.

4 Secrets to Writing White Papers

White papers can be written on a huge range of topics for many different audiences. And because of this, each white paper will naturally be a unique creation.

But consistently using the following principles will always make your white paper the best it can be.

Secret 1: Think Like a Lawyer

Your goal as a white paper writer is to gather a mountain of evidence to support the argument you’re presenting in the white paper.

Here is some of the evidence you’ll want to gather:

• Graphs showing trends over time
• Expert opinions
• Research studies
• Firsthand accounts and quotes

Data elements like these will help you develop and support a good case for whatever you’re presenting in your white paper.

Make sure you use only credible sources and keep your white paper factual. You want to build a clear, logical case that any reasonable person would be able to understand and get behind.

Secret 2: Argue Like Aristotle

Aristotle was an ancient Greek philosopher who lived more than 2,300 years ago. He was the first person ever known to write about the elements of persuasion.

He identified the following ways to build an irrefutable case or argument:

• If you have proof use it.
• If you have no proof use logic.
• If you have no proof and no logic appeal to values.

For example, if you have proof, you could make a statement like, “87 percent of all chief financial officers surveyed agree that this is the best cloud solution available on the market.”

That’s an impressive statistic that clearly supports your argument.

On the other hand, if you don’t have any clear proof to back up a point, you can simply present a logical argument that most people would agree with. For example, “To reduce the amount of plastic waste in the world, we need to reduce the amount of plastic that we use.”

And in the absence of proof or logic, you can appeal to your reader’s emotions and values, or the sense of what’s right. For instance, saying that action should be taken “for the children” or “to help reduce the suffering of others” makes sense and can’t really be argued against.

As you’re crafting your white paper, keep asking yourself where a reader might get lost, or where they might poke a hole in your argument. You need to make sure your case is clearly explained and supported throughout the white paper.

It’s also important to point out why the white paper is relevant to the reader. What’s in it for them? And what practical things can they get out of the paper?

Secret 3: Write Like a Journalist

White papers need to be direct and to the point. Your readers are typically busy businesspeople, and 90 percent of all white papers are read on a screen.

So, a white paper should be easy to read and comprehend as quickly as possible. If it’s too long-winded, your reader will likely click away and move on to other things.

Here are a few suggestions for streamlining your copy:

• Use short words, sentences, and paragraphs.
• Include smooth transitions between ideas.
• Weave your sources in gracefully throughout.
• Use a clear, unadorned writing style.

Remember that a white paper is not leisure reading. It’s best to provide the information you need to provide, then let your reader get on with their day.

Secret 4: Don’t Make a Sales Pitch!

As we mentioned before, white papers are meant to provide useful information to your target audience.

A white paper is one part of a larger marketing campaign, but it’s not the part that directly sells a product to a potential customer. That’s typically in later stages of the content continuum.

Your readers have downloaded your white paper to get the information you’re offering. They want trustworthy advice on a practical topic … The last thing they want is a sales pitch.

In fact, you could hurt your final sales if your white paper is done poorly and puts off potential customers. So keep your white paper useful, and avoid any blatantly sales-y language.

Why White Papers Are Awesome and Pay SO WELL

White papers are fun and interesting projects.

As a freelance writer, you have many reasons to consider specializing in writing white papers.

Reason 1: Fascinating Topics

Countless industries use white papers, and they’re written on nearly any topic you can imagine.

If you enjoy diving deep into a topic and learning new things, there’s a good chance you’d enjoy writing white papers.

Take these examples of white papers published by the Rodale Institute , a nonprofit organization that focuses on advancing organic agriculture through research and education:

As you can see, this single organization publishes white papers on a wide range of topics. The papers all relate to the Rodale Institute’s main focus — organic agriculture — but each one is unique.

This also shows that you don’t need an extensive background in any particular subject to be able to write a white paper about it. Even if you wrote for the Rodale Institute, it’s unlikely you would be knowledgeable about all the different white paper topics they need to create.

That’s where research comes in. For example, Gordon Graham (That White Paper Guy) has been writing white papers for over 25 years — he even wrote the book White Papers for Dummies . And Gordon has written over 300 white papers on a variety of different topics.

Many of those topics were fairly new to him. But he knows the process for writing high-quality white papers, so he could take those projects on with confidence. Like Gordon, you can research nearly any topic and craft a solid white paper based on the principles we described above.

Reason 2: Lots of Clients

A lot of different companies use white papers, particularly in the B2B industry. In fact, approximately 71 percent of B2B businesses use white papers in their content marketing.

And as we touched on previously, the B2B industry makes up 30 to 50 percent of the entire US economy. That represents a massive number of potential clients.

Another opportunity for white paper writers lies with marketing agencies that provide services to B2B companies. Marketing agencies often have in-house writers who handle writing regular content, like blog posts or emails. But white papers are more specialized and challenging to write.

Agencies will often contract out white paper projects to freelancers who have more experience writing them. Freelancers may charge them a hefty fee, but the agency will have a much-higher-quality white paper in the end.

If you’re interested in finding work with agencies, check out our free webinar How to Land Freelance Writing Projects with Agencies and Other Firms .

Reason 3: Little Competition

Not many writers specialize in writing white papers, compared with most other areas of copywriting.

And this is an immediate advantage for those who do.

You’ll set yourself apart from other writers by promoting yourself as a white paper writer. If a company is looking for someone to write a white paper, you’ll be the clear choice over a more general copywriter.

Reason 4: No Hype, No Selling

If writing direct sales copy doesn’t appeal to you, writing white papers is a great — and high-paying — alternative.

As long as you understand how white papers fit into a company’s overall marketing strategy, you don’t need to know the details of the actual sales process or how to write direct sales materials.

Reason 5: Good Money

White papers are very specific, detailed projects. This naturally makes them more valuable to companies compared with everyday content.

But how much can you actually make writing white papers?

Gordon Graham recently heard from someone at IBM that they expect to pay writers $1,000 per page for a white paper. Now, IBM is a larger company, but white papers typically command high fees regardless of the client.

In our Copywriting Pricing Guide , we’ve found the average fee for writing white papers is between $2,000 and $10,000, depending on the project and your experience level. Considering that an average white paper is approximately 2,500 to 3,000 words long, you can see how lucrative this opportunity can be.

How to Get Started Writing White Papers

You might be surprised by how easy it is to get started writing white papers.

If you’re already an established writer, you can add white papers to your existing services. Or if you’re a new writer, you can specialize in writing white papers from day one.

Either way, the following steps will help you get set up as a professional white paper writer.

1. Learn All You Can

Start by reading lots of different white papers to get a feel for the types of content they include and how they’re written.

Take a look at job postings on various online job sites — such as LinkedIn or Indeed — to see what types of companies are looking for white paper writers and what they want in a candidate.

You can focus on one industry you might want to write for, such as B2B companies in the manufacturing, accounting, or pet services industries. Or you can research a variety of industries.

Visit our AWAI Article Archives , type the words "white paper" into our search bar, and voila — you'll find articles on the subject.

Another great option for learning the foundations is to take a formal course, such as AWAI's How to Become a Professional White Paper Writer . It walks you through the entire process of writing effective white papers along with insider tips of finding white paper clients.

Whichever approach you choose, it’s also important to learn and practice the skill of writing white papers. You can do this on your own or as part of a critique group with other writers.

2. Promote Your Services

Once you understand the essentials of white papers, it’s time to start promoting your services.

And a word of advice — you don’t need to be an expert in white papers before you start looking for paid assignments. A basic understanding is all you need at first. You can learn all the finer points through experience.

A helpful first step is to decide whether you want to specialize in writing for a certain niche or industry. In general, choosing a niche as a writer will help you stand out from the competition.

When it comes to writing white papers, this isn’t as big of a deal because there’s already so little competition. But if you have a strong interest or professional background in a certain field, you may want to choose a niche as a white paper writer.

For example, white paper writer Christina Haviland has a background as a life scientist, so she decided to specialize in writing white papers for biotechnology and other science-based companies, as you can see in her LinkedIn profile below:

Whether or not you specialize in a certain niche, make sure you clearly state that you’re a white paper writer in all your promotional material, like Christina has done in her LinkedIn byline above.

Include a similar byline on your writer’s website, business card, email signature line, or anywhere else people will see it.

Tell everyone you know that you’re a white paper writer. Even if they don’t own a business or need a writer, they may know someone who does.

Also consider joining one or more business groups, either in person or online. You’ll likely have the most success finding potential white paper clients through B2B-related groups. Check if there are any B2B associations in your local area, or join online B2B groups through platforms such as LinkedIn.

LinkedIn is used fairly extensively in the B2B industry, which makes it a great place to connect with potential clients. For more ideas on finding clients through LinkedIn, watch our free webinar LinkedIn Now: Best Practices for Getting Great Writing Clients .

3. Remember the Lack of Competition

The majority of B2B marketers don’t know anyone who specializes in writing white papers … We hear this all the time from our members and business associates.

This is because so few writers choose to specialize in white papers. And why is that? Mostly because writers don’t even know about this opportunity!

If you promote yourself as a white paper writer and start finding clients, your future as a well-paid writer is nearly guaranteed.

Once a business knows you and the quality of your work, they’ll keep coming back to you for their next white paper projects. They might refer you to other companies as well.

And don’t think that white papers are always stand-alone projects. Many companies publish white papers on an ongoing basis, such as one per month or four per year. This means you can have consistent, repeating work from one client, without needing to constantly search for new clients.

Final Thoughts

Writing white papers may be THE highest-paying writing project on a per-page basis.

And hardly any writers know about them …

White papers are used by a huge range of businesses, and companies struggle to find skilled white paper writers. If you prefer writing more fact-based, objective copy, white papers may be perfect for you.

If you’re interested in learning about writing white papers in more depth, you may want to consider taking our AWAI Verified™ program White Paper Mastery & Certification . Over four weeks, four white paper mentors will personally takes you through all the steps necessary to write outstanding white papers and start finding paying clients. Plus you'll take a test and turn in a white paper assignment for a real client … for professional feedback. Your first polished white paper sample!

Webinar Materials

Audio Playback

Webinar Slides

Webinar Transcript

Article: Freelance Writing Opportunities for All Stages of the Customer Journey

Article: 4 Abundant Marketing Buckets of Opportunity for Freelance Writers

AWAI Article Archives

How to Become a Professional White Paper Writer

White papers are the most overlooked projects in the writing world, despite paying upward of $8,000! These formulaic reports are needed by hundreds of thousands of companies in every industry, with 91% of them calling white papers “one of the two most influential marketing tools” in their arsenal. Learn to write them and earn a “professional-level” income as a writer right out of the gate. » Learn More

AWAI Programs

AWAI Verified™ White Paper Mastery & Certification

Access the Inside AWAI archives here.

Share this Page:

Facebook   Twitter   Pinterest   LinkedIn   Email

Click Here to Contact Our Member Success Team

• Advertising
• Applications
• Assessments
• Certificates
• Announcement
• Invitations
• Newsletters
• Questionnaires
• Food & Beverages
• Recruitment
• Marketing Examples
• Transportation

Essay services for your success

How to get help with essay.

No time for making a paper yourself? Forgot about the task? Get a professional help with essay, let other people do research and brainstorming for you! It's an actually useful service that allows you to live your life while your work is being done. Sounds fantastic, isn't it?

Unfortunately, the times when your parents or elder siblings could assist you in your homework have passed. Now you need to look for professional help. Luckily for thousands students struggling with the same issue, there are dozens of websites offering custom paper writing service. That's how you get all your academic papers done. The only question now is the price of such a service. We'll be comparing the features to find the best suitable option.

An affordable custom paper writing service

Prices always matter! No, you get it wrong! Quality of the work done actually matters. A good essay is not necessarily the one you have to pay $100 for. When choosing college essay help consider three essential moments: time, cost and reviews. Let's learn a bit more about each moment. That's how you succeed.

In terms of time there can be hundreds of variations. When do you need your essay to get done? In a week? In a month? Tomorrow? Look for the service that offers adequate timing. And remember, the less time is required the more you have to pay. Sometimes several people would be working on one essay. Such term paper writing service will be priced higher, but still allows you to get the desired results and high grade from a professor.

Price is another important feature. Paying huge cost for an essay doesn't guarantee the proper work. There are multiple websites with affordable offers. What you should really check is the reviews of the clients. They make you understand whether you're dealing with good service or not. Ask questions before placing an order. The person or a group of people who are to write your paper should have experience and knowledge and have diploma themselves.

How to choose a service

Opening the Internet you see thousands of option for hiring a writer. How do you find the one that helps you in satisfying the professor and get an excellent grade for that?

First, pay attention to the education of the writers. Do they have degrees or diplomas? What are their main spheres and fields?

Second, consider the price you're going to pay. Spending hundreds of bucks on an essay won't make it a brilliant work. Third, evaluate the timing. Both yours and the writer's. Get ready to pay more for an urgent job. Find the balance between price and time, and you'll get the best paper on time

Copywriting Services

Brafton’s professional copywriting services remain its foundation, even as we’ve expanded into every aspect of content marketing strategy.

Combining industry-focused content writers who excel at nailing tone, style and subject matter with experienced content marketing strategists and project managers, Brafton ensures you can count on a copywriting services team that speaks to your target audience, drives commercial results and sticks to your deadlines.

By entering your email address, you agree to receive emails from Brafton in accordance with our Privacy Policy. You may unsubscribe from these communications at any time.

What’s Included in Our Copywriting Services?

Name any type of copywriting service you can think of — we do it. From blog posts, social media content and email copy to landing page copy, white papers and eBooks, Brafton’s web copywriting services run the gamut. We create top-of-sales-funnel articles that build brand awareness and improve visibility for search engines, mid-funnel assets that nurture leads and bottom-of-funnel collateral focused on turning leads into customers.

When you work with Brafton, you’re choosing to partner with experienced writers who know how to sell your company through a wide range of formats. Not only that, but any content we create can be brought to life by our talented design team. If you have a vision, we can make it happen.

Our web copywriters are not freelance! We’re a bona fide copywriting agency. That means we take the time and care to hire the very best professionals with exemplary copywriting skills and who are well-versed in writing business copy in niche verticals. Why? Simply put, the best website copywriters create the best website copy.

What Our Clients Are Saying

Helping Crews Control Think Global With Local SEO

The Perfect Content Marketing Cocktail for Lanshore

How We Made Webex’s Blog Go

Types of copywriting.

Our writers are masters of all forms of content creation. Where content writing is used to entertain and inform, copywriting is focused on persuading an audience to accomplish a call to action or complete a specific task. 

Copywriters put their skills to work when writing SEO copy, website copy, blog posts, product descriptions, copy for text ads, display ads, banner ads, paid search listings, social media posts and brochures — just to name a few. Ultimately, our copywriters will take your brand goals and, with strategy and SEO keywords in mind, deliver measurable on-brand results that reach your target audience.

Business Writing Services

You need professional copywriters who have the industry expertise to create compelling website content. We can deliver.

Every Brafton content writer is also a professional copywriter. They aren’t just trained on search engine optimization (SEO) and digital marketing best practices. Your copywriter is also instructed on the intricacies of specific verticals through immersion on industry-focused editorial teams, allowing them to gain valuable insight into your business space. Common client industries at Brafton include finance, law, manufacturing, health care, education, technology, entertainment, travel and many more. Plus, they’re wordsmiths with an instinct for language that changes minds and influences decisions.

Whether you’re seeking web copywriting for your blog (e.g. SEO content), news-based articles on trending topics, educational evergreen content writing through leadership commentaries, product press releases or something else entirely, rest assured your expert copywriter can produce it quickly and competently, incorporating industry expertise along with proven content marketing strategy. Brafton copywriters are also happy to conduct interviews with client stakeholders as preferred to learn more about your specific industry, business, product, service and value proposition.

Newsletter Writing Services

Email newsletters allow you to keep current and prospective customers informed about your brand and engaged with your product and service offerings. A cornerstone of successful email marketing strategy, newsletters represent an ideal way for staying top of mind among your target audience while gently guiding prospects down the sales funnel. As with most other forms of digital marketing, the key to a great newsletter is great copy.

Brafton’s newsletter writing services begin by identifying your target audience through subscriber demographics. Once appropriate personas have been created, your content writer will craft a newsletter — either wholly original or incorporating existing content marketing assets — to appeal to this specific audience, encouraging higher open rates, click-through rates and conversions. Additionally, your content marketing strategist, project manager and graphic designer work together with your copywriter to ensure every newsletter is tailored to resonate with your target audience and drive web traffic toward your desired destinations. All email campaigns are comprehensively tested, measured and refined to make sure commercial objectives are being achieved on your website.

White Paper Writing Services

White papers establish your brand as a trustworthy thought leader in a specific industry. These high-quality, compelling content assets build credibility among your online audience by demonstrating expertise, all while providing excellent lead generation opportunities through downloads from potential customers. Your Brafton in-house team will work with you on all aspects of content creation to determine the topics that resonate most with your target audience, collaborating with your own internal subject matter experts to develop a valuable, relevant content marketing opus that will wow your audience and support established commercial goals.

In addition to incorporating your own marketplace expertise, your industry-focused content writer will conduct thorough research on the chosen topic, utilizing existing data and analysis from authoritative sources. Once the final copy has been formatted by your graphic designer — implementing brand colors, logos, fonts and design elements as requested — the white paper can be gated to website visitors through a dedicated landing page and advertised through the use of custom calls to action.

eBook Writing Services

Your Brafton copywriter, along with your graphic designer, will work to minimize text in favor of visual storytelling while still ensuring the editorial component of your eBook is clear, comprehensive and valuable. Each sentence is written to be concise while maximizing impact for your target audience, with visual themes often interwoven into the language to support custom illustrations and other graphic elements. The balance between useful information and the easily digestible format makes eBooks premier middle-of-funnel content marketing materials.

SEO Writing Services

If you want the best results for your website copy, using our SEO copywriting services is a great place to start. 

Crafting SEO content starts with our content marketing strategists who create a Search Performance Brief, our proprietary approach that takes the guesswork out of ranking for competitive keywords. The strategists pay attention to who your brand’s target audience is and what types of questions they are trying to answer. 

That research is digested by our writers who implement SEO copy into deliverables like landing pages, blogs, eBooks, white papers, newsletters and other formats of content. By working together, our team is able to deliver on-brand results that fit perfectly into your marketing strategy. 

Choosing a Top-Notch Copywriting Team

You’re most likely a busy person, and creating strategic content takes time. If you’re looking to persuade your audience to accomplish a call to action or complete a specific task, then find a team that you can partner with to make it happen. 

By outsourcing your copywriting needs, you can find content creators who have a keen understanding of where to find relevant information and how to target specific groups of people. No two businesses are the same, so look for a professional copywriting service that understands your goals and uses strategy and research to accomplish them. 

Browse Brafton’s case studies and past work to see if your needed projects fit into our area of expertise.

Not in the US?

Check out Brafton’s international copywriting services in the United Kingdom »

In Australia?

Check out Brafton’s international copywriting services in Australia »

In Germany?

Check out Brafton’s international copywriting services in Germany »

Ready to start creating?