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Most Visited Websites In The World

Last updated : March 1, 2024

* Some websites ranked in the list above may contain adult content, please use caution when visiting unknown sites.

Most Visited Websites Ranking Analysis

google.com is ranked #1 as the most popular website in the world for February 2024. The average amount of time that users spend on the website is 00:10:48 minutes, and they see, on average, 8.76 pages per visit. Pages per visit is a popular engagement metric that is calculated by dividing the total number of website views by the total number of visitors. The bounce rate for google.com is 28.06%, meaning that 28.06% of visitors leave the website after viewing just one page. In addition to being ranked the number one website, google.com is also the top website in the Computers Electronics and Technology > Search Engines category.

youtube.com and facebook.com are ranked 2nd and 3rd in the list. In terms of user engagement, youtube.com has an average visit duration of 00:20:05 minutes, an average pages per visit of 11.12, and a bounce rate of 22.18%. Similarly, facebook.com’s average visit duration is 00:10:37 minutes, its average pages per visit is 9.33, and its bounce rate is 31.24%.

instagram.com is a top Computers Electronics and Technology > Social Media Networks website that ranks in 4th place. On average, visitors remain on-site for 00:08:22 minutes and 35.88% of those visits bounce after viewing just one page. In addition, the average website pages viewed per visit is 11.60.

Number five on our list is twitter.com, a top Computers Electronics and Technology > Social Media Networks website. Visitors see 10.72 pages per visit and spend 00:11:03 minutes on the website. The bounce rate for twitter.com is 31.97%.

FAQs About The Top Websites

Question: Which is the most visited website in the world? Answer: google.com is the most visited website in the world in February 2024.

Question: Which is the 2nd most visited website in the world? Answer: youtube.com is the 2nd most visited website in the world in February 2024.

Question: What are the top 5 most popular websites in the world? Answer: The top 5 most popular websites in the world in February 2024 are: 1. google.com 2. youtube.com 3. facebook.com 4. instagram.com 5. twitter.com.

Top Websites

The top 1000 most visited websites in the World by Ahrefs organic search traffic estimates. Updated monthly.

Afghanistan

American Samoa

Antigua And Barbuda

Bosnia And Herzegovina

Brunei Darussalam

Burkina Faso

Central African Republic

Congo, Democratic Republic

Cook Islands

Cote D'Ivoire

Czech Republic

Dominican Republic

El Salvador

Isle of Man

Lao People's Democratic Republic

Libyan Arab Jamahiriya

Liechtenstein

Micronesia, Federated States of

Netherlands

New Zealand

Palestine, State of

Papua New Guinea

Philippines

Puerto Rico

Russian Federation

Saint Vincent And Grenadines

Sao Tome and Principe

Saudi Arabia

Sierra Leone

Solomon Islands

South Africa

Switzerland

Timor-Leste

Trinidad And Tobago

Turkmenistan

United Arab Emirates

United Kingdom

United States

Virgin Islands, British

Virgin Islands, U.S.

Top Trending Websites

Websites that changed positions within the top 1000 rankings in March 2024.

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Reach & Traffic

• Leading websites worldwide 2023, by monthly visits

Between September and November 2023, Google.com held the leading position as the most popular website worldwide with 175 billion average monthly visits. The online platform has held the top spot as the most popular website since June 2010, when it pulled ahead of Yahoo into first place. Second-ranked YouTube generated more than 113 billion monthly visits in the measured period.

The internet leaders: search, social, and e-commerce

What is next for online content, most popular websites worldwide as of november 2023, by total visits (in billions).

Additional Information

Show sources information Show publisher information Use Ask Statista Research Service

DataReportal

January 2024

September to November 2023

monthly average

According to the source, "some websites featured in this ranking may contain adult content. Please use caution when visiting unknown sites."

Other statistics on the topic Top websites worldwide

• Share of global mobile website traffic 2015-2023

Demographics & Use

• India: leading websites 2023, by total visits
• Leading websites worldwide 2023, by unique visitors
• Most visited websites in Japan 2022-2023, by average monthly traffic

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Statistics on " Top websites worldwide "

• Leading websites worldwide 2023, by session length
• Most linked to websites worldwide 2024
• Common languages used for web content 2024, by share of websites
• Brazil: most visited websites 2023, by total visits
• China: leading websites 2024, by total visits
• Page traffic of most popular websites in Russia 2023
• UK: leading websites 2023, by total visits
• U.S. most visited websites 2023, by total visits
• Global social networks ranked by number of users 2024
• Total global visitor traffic to user-generated content websites 2023
• Total global visitor traffic to Facebook.com 2023
• Total global visitor traffic to Instagram.com 2023
• Total global visitor traffic to Reddit.com 2022-2024, by device
• Total global visitor traffic to Twitter.com 2023
• Total global visitor traffic to Wikipedia.org 2023
• Global market share of leading search engines 2015-2024
• Global market share of leading desktop search engines 2015-2024
• Global market share of leading mobile search engines 2015-2024
• Total global visitor traffic to Google.com 2023
• Total global visitor traffic to Bing.com 2023
• Leading video streaming websites worldwide 2023, based on visit share
• Monthly global visitor traffic to YouTube.com 2023, by device
• Number of SVOD subscribers worldwide 2023, by country
• Number of SVOD subscribers worldwide 2027, by region and platform
• Leading e-commerce and shopping websites worldwide 2023, based on visit share
• YoY online traffic growth worldwide 2022-2023, by e-commerce sector
• Leading beauty and cosmetics websites worldwide 2022-2024, by monthly visits
• Leading food and beverage websites worldwide 2022-2024, by monthly visits
• Leading consumer electronics sites worldwide 2023, by monthly visits
• Number of page views per web session 2022, by vertical & device
• Global news site traffic growth 2024
• Online subscriptions to news websites worldwide 2023
• English-language news websites on TikTok worldwide 2023, by follower count
• Social network usage for news access worldwide 2019-2023
• Decline in aggregate social media traffic to news sites worldwide 2022-2023
• Leading news websites in the United Kingdom (UK) 2023, by monthly visits

Other statistics that may interest you Top websites worldwide

• Basic Statistic Leading websites worldwide 2023, by monthly visits
• Basic Statistic Leading websites worldwide 2023, by unique visitors
• Basic Statistic Leading websites worldwide 2023, by session length
• Basic Statistic Share of global mobile website traffic 2015-2023
• Basic Statistic Most linked to websites worldwide 2024
• Basic Statistic Common languages used for web content 2024, by share of websites

Regional leaders

• Basic Statistic Brazil: most visited websites 2023, by total visits
• Premium Statistic China: leading websites 2024, by total visits
• Premium Statistic India: leading websites 2023, by total visits
• Premium Statistic Most visited websites in Japan 2022-2023, by average monthly traffic
• Premium Statistic Page traffic of most popular websites in Russia 2023
• Basic Statistic UK: leading websites 2023, by total visits
• Basic Statistic U.S. most visited websites 2023, by total visits

Social platforms

• Basic Statistic Global social networks ranked by number of users 2024
• Basic Statistic Total global visitor traffic to user-generated content websites 2023
• Basic Statistic Total global visitor traffic to Facebook.com 2023
• Basic Statistic Total global visitor traffic to Instagram.com 2023
• Premium Statistic Total global visitor traffic to Reddit.com 2022-2024, by device
• Premium Statistic Total global visitor traffic to Twitter.com 2023
• Basic Statistic Total global visitor traffic to Wikipedia.org 2023
• Basic Statistic Global market share of leading search engines 2015-2024
• Basic Statistic Global market share of leading desktop search engines 2015-2024
• Basic Statistic Global market share of leading mobile search engines 2015-2024
• Basic Statistic Total global visitor traffic to Google.com 2023
• Basic Statistic Total global visitor traffic to Bing.com 2023

Video and streaming

• Basic Statistic Leading video streaming websites worldwide 2023, based on visit share
• Premium Statistic Monthly global visitor traffic to YouTube.com 2023, by device
• Premium Statistic Number of SVOD subscribers worldwide 2023, by country
• Premium Statistic Number of SVOD subscribers worldwide 2027, by region and platform
• Premium Statistic Leading e-commerce and shopping websites worldwide 2023, based on visit share
• Premium Statistic YoY online traffic growth worldwide 2022-2023, by e-commerce sector
• Premium Statistic Leading beauty and cosmetics websites worldwide 2022-2024, by monthly visits
• Premium Statistic Leading food and beverage websites worldwide 2022-2024, by monthly visits
• Premium Statistic Leading consumer electronics sites worldwide 2023, by monthly visits
• Premium Statistic Number of page views per web session 2022, by vertical & device

Spotlight: online news

• Basic Statistic Global news site traffic growth 2024
• Premium Statistic Online subscriptions to news websites worldwide 2023
• Basic Statistic English-language news websites on TikTok worldwide 2023, by follower count
• Premium Statistic Social network usage for news access worldwide 2019-2023
• Basic Statistic Decline in aggregate social media traffic to news sites worldwide 2022-2023
• Premium Statistic Leading news websites in the United Kingdom (UK) 2023, by monthly visits

Further related statistics

• Basic Statistic Leading websites in France 2022, by pages per visit
• Premium Statistic Most popular websites in Denmark 2016
• Basic Statistic Leading websites in Norway 2022, by monthly traffic
• Basic Statistic Most used types of websites in Norway 2016
• Basic Statistic Most used types of websites in Denmark 2016
• Premium Statistic Top website categories to spend time on in Denmark 2019
• Premium Statistic Leading websites in Ukraine 2022, by reach
• Basic Statistic Most visited websites by teenagers in Flanders 2016
• Premium Statistic Leading websites with highest SEO visibility growth in Norway 2018
• Premium Statistic Leading websites with highest SEO visibility growth in Finland 2018
• Premium Statistic Leading websites with highest SEO visibility in Denmark 2018
• Premium Statistic Leading websites with highest SEO visibility in Sweden 2018
• Premium Statistic Leading websites with highest SEO visibility in Norway 2018
• Premium Statistic Leading websites with highest SEO visibility in Finland 2018
• Premium Statistic Leading websites and online services in Japan 2018, by monthly active users
• Premium Statistic Importance level of technology area according to CIOs worldwide 2019
• Premium Statistic Leading methods used for data transfer outside EU 2021
• Basic Statistic Eastman Chemical's revenue by segment 2015-2023
• Premium Statistic Germany: monthly value of aluminium exports 2017

Further Content: You might find this interesting as well

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• Most popular websites in Denmark 2016
• Leading websites in Norway 2022, by monthly traffic
• Most used types of websites in Norway 2016
• Most used types of websites in Denmark 2016
• Top website categories to spend time on in Denmark 2019
• Leading websites in Ukraine 2022, by reach
• Most visited websites by teenagers in Flanders 2016
• Leading websites with highest SEO visibility growth in Norway 2018
• Leading websites with highest SEO visibility growth in Finland 2018
• Leading websites with highest SEO visibility in Denmark 2018
• Leading websites with highest SEO visibility in Sweden 2018
• Leading websites with highest SEO visibility in Norway 2018
• Leading websites with highest SEO visibility in Finland 2018
• Leading websites and online services in Japan 2018, by monthly active users
• Importance level of technology area according to CIOs worldwide 2019
• Leading methods used for data transfer outside EU 2021
• Eastman Chemical's revenue by segment 2015-2023
• Germany: monthly value of aluminium exports 2017

Most Visited Websites In The World (April 2024)

This is a detailed list of the most visited websites globally. We used data from Semrush to find accurate website traffic estimates. Semrush is a leading digital marketing platform.

All traffic data comes from March 2024 traffic estimates. Please be aware we also removed explicit websites from our rankings.

What Is The #1 Most Visited Website?

As of April 2024, the most visited website in the world is Google. The next most popular websites are YouTube, Facebook, Twitter (X), and Wikipedia.

It's worth noting that the total number of website visits differs from the number of unique visitors. In a world with 8 billion people, 162.5 billion monthly visits can happen because certain people visit the site multiple times daily.

The only other site that competes with Google in total visits worldwide is YouTube, at 106.5 billion. Notably, both websites are owned and operated by Alphabet Inc., highlighting their dominance in the space.

Top 100 Most Visited Websites Globally

As you can see from this list, many of the most popular websites globally are huge brands like Google, YouTube, Amazon, and Facebook. People spend most of their time online on social media platforms, search engines, and news or media websites.

These brands are not necessarily new. In fact, many have been around for decades. So we decided to see which of these top websites are experiencing an upward trend right now.

5-year search growth:  1,517%

Search growth status: Exploding

Monthly traffic (Global): 794,000,000

Description:  Canva is a graphic design platform with drag-and-drop capabilities to empower non-designers. The platform has pre-made templates for resumes, logos, banners, social media posts, and much more, so users can create designs faster. Canva has experienced explosive growth, serving 125 million customers today.

5-year search growth: 1,243%

Monthly traffic (Global): 96,600,000

Description: Figma is a collaborative interface design application recently acquired by Adobe for $20 billion. This easy-to-use drag-and-drop design tool bridges the gap between product and design teams.

3. DeepL Translator

5-year search growth: 607%

Monthly traffic (Global): 254,000,000

Description: DeepL is an artificial neural machine translation service. This network service can translate documents, files, images, and text into 31 different languages. The algorithm is advanced because it uses artificial intelligence to replicate human intelligence to generate more accurate translations than Google Translate.

5-year search growth:  109%

Search growth status: Regular

Monthly traffic (Global): 3,200,000,000

Description: Fandom is a fan-hosted wiki and the largest entertainment and gaming website. Over 350 million users can learn more about their favorite shows, movies, games, and comic books in dedicated communities. Fandom hosts over 250k communities and 40 million pages of content.

5. Telegram

5-year search growth:  456%

Monthly traffic (Global): 368,500,000

Description: Telegram is a cloud-based instant messaging app that allows users to send messages and share media with individuals and groups. It boasts over 500 million monthly active users and has grown because of its advanced end-to-end encryption and focus on user privacy.

5-year search growth:  108%

Monthly traffic (Global): 217,400,000

Description: Okta is a cloud-based identity management company that helps organizations secure their network and applications. Over 17,00 customers using Okta can link all company apps, logins, and devices to improve company security.

7. WhatsApp

5-year search growth: 203%

Monthly traffic (Global): 3,100,000,000

Description:  WhatsApp is a free instant messaging app with VoIP support for users. The app is owned by Meta and ranks as one of the most popular messaging and social media apps in the world. WhatsApp currently has over 2 billion monthly active users . 

8. Bilibili

5-year search growth: 775%

Monthly traffic (Global): 294,000,000

Description: Bilibili is an online entertainment platform in China. It's most commonly used for live video streaming and online gaming. Currently, the platform serves over 326 million users each month.

5-year search growth:  233%

Search growth status: Peaked

Monthly traffic (Global): 2,500,000,000

Description: Yandex is Russia's most popular search engine. The company provides many of the same features Google does, like maps, translation, navigation, weather, etc. Yandex owned 62.6 percent of the search market in Russia in 2022. 

10. Shopify

5-year search growth:  134%

Monthly traffic (Global): 197,900,000

Description: Shopify is a leading e-commerce platform that enables entrepreneurs and businesses to create and manage their online stores. The platform provides drag-and-drop web design, hosting, and payment processing. Shopify has 2.1 million daily active users and over 218 million people have bought something from a Shopify store.

That caps off our in-depth list of the 100 most visited websites worldwide.

A prevalent pattern among the most popular websites is their relation to search engines (Google, DuckDuckGo, Bing, etc.), social media (Facebook, Instagram, Tiktok), and news or media (CNN, Fox News, etc.).

Keep checking back here each month to find updated traffic data and new trending websites.

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Top Websites

Based on data from the Semrush Traffic Analytics tool , this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Websites in the World, Updated February 2024

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Key Insights on Top Websites in the World in February 2024

As of February 2024, google.com is the most visited website in the World, attracting 162.51B monthly visits. youtube.com follows with 106.47B visits, and facebook.com records 17.53B visits.

In terms of user engagement, the average number of pages per visit across these sites is 3.53, with xvideos.com leading at 7.86 pages per visit.

The average bounce rate is 51.81%, with whatsapp.com having the highest at 77.41%.

And xvideos.com leads the way with the lowest bounce rate at 21.03%.

These insights come from the .Trends platform , enriched with extensive clickstream data .

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here .

FAQs About The Most Popular Websites in the World

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