persuasive language in famous speeches answer key

Stacey Lloyd

Teaching persuasive techniques.

I need to confess something: I am a sucker for good advertising.

True store.

I am ashamed to admit it but just last week I ventured out to the grocery store to buy a mop I saw in some you-can’t-live-without-it commercial. Luckily, I wasn’t able to find said-wonderful-invention and so with a relieved wallet I returned home and cleaned my floors with my traditional – through apparently vastly inferior – mop.

Why not take a look at all the resources I have created to help teach persuasive techniques?  (See what I did there with that rhetorical question?!) 

TECHNIQUE NOTES

IDENTIFYING PERSUASIVE TECHNIQUES IN SPEECHES

UNDERSTANDING PATHOS, ETHOS AND LOGOS

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[un]comfortable, those who can, do and those who can’t…teach, how do i get my students to read, ms. fuller's adventures.

Ok- I see somethings going on my wish list. I love your style!

staceylloyd

Thank you so much!

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You said it adequately.!

Stacey, what resource is pictured at the very top of this post?

And are you by chance doing anything special (TPT/resource wise) for teacher appreciation week?

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Rhetoric 101: The art of persuasive speech

By Lisa LaBracio on January 17, 2017 in TED-Ed Lessons

How do you get what you want, using just your words? Aristotle set out to answer exactly that question over 2,000 years ago with a treatise on rhetoric. Below, Camille A. Langston describes the fundamentals of deliberative rhetoric and shares some tips for appealing to an audience’s ethos, logos, and pathos in your next speech.

Rhetoric, according to Aristotle, is the art of seeing the available means of persuasion. Today we apply it to any form of communication. Aristotle focused on oration, though, and he described three types of persuasive speech. Forensic, or judicial, rhetoric establishes facts and judgments about the past, similar to detectives at a crime scene.

Epideictic, or demonstrative, rhetoric makes a proclamation about the present situation, as in wedding speeches.

But the way to accomplish change is through deliberative rhetoric, or symbouleutikon. Rather than the past or the present, deliberative rhetoric focuses on the future. It’s the rhetoric of politicians debating a new law by imagining what effect it might have, and it’s also the rhetoric of activists urging change. In both cases, the speakers present their audience with a possible future and try to enlist their help in avoiding or achieving it.

But what makes for good deliberative rhetoric, besides the future tense?According to Aristotle, there are three persuasive appeals: ethos, logos and pathos. Ethos is how you convince an audience of your credibility. Logos is the use of logic and reason. This method can employ rhetorical devices such as analogies, examples, and citations of research or statistics. But it’s not just facts and figures. It’s also the structure and content of the speech itself. The point is to use factual knowledge to convince the audience — but, unfortunately, speakers can also manipulate people with false information that the audience thinks is true. And finally, pathos appeals to emotion, and in our age of mass media, it’s often the most effective mode. Pathos is neither inherently good nor bad, but it may be irrational and unpredictable. It can just as easily rally people for peace as incite them to war. Most advertising, from beauty products that promise to relieve our physical insecurities to cars that make us feel powerful, relies on pathos.

Aristotle’s rhetorical appeals still remain powerful tools today, but deciding which of them to use is a matter of knowing your audience and purpose, as well as the right place and time. And perhaps just as important is being able to notice when these same methods of persuasion are being used on you. Below, watch the TED-Ed Lesson:

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Analyzing Famous Speeches as Arguments

• Resources & Preparation
• Instructional Plan
• Related Resources

Traditionally, teachers have encouraged students to engage with and interpret literature—novels, poems, short stories, and plays. Too often, however, the spoken word is left unanalyzed, even though the spoken word has the potential to alter our space just as much than the written. After gaining skill through analyzing a historic and contemporary speech as a class, students will select a famous speech from a list compiled from several resources and write an essay that identifies and explains the rhetorical strategies that the author deliberately chose while crafting the text to make an effective argument. Their analysis will consider questions such as What makes the speech an argument?, How did the author's rhetoric evoke a response from the audience?, and Why are the words still venerated today?

Featured Resources

From theory to practice.

Nearly everything we read and hear is an argument. Speeches are special kinds of arguments and should be analyzed as such. Listeners should keep in mind the context of the situation involving the delivery and the audience-but a keen observer should also pay close attention to the elements of argument within the text. This assignment requires students to look for those elements.

"Since rhetoric is the art of effective communication, its principles can be applied to many facets of everyday life" (Lamb 109). It's through this lesson that students are allowed to see how politicians and leaders manipulate and influence their audiences using specific rhetorical devices in a manner that's so effective that the speeches are revered even today. It's important that we keep showing our students how powerful language can be when it's carefully crafted and arranged.

Further Reading

Common Core Standards

This resource has been aligned to the Common Core State Standards for states in which they have been adopted. If a state does not appear in the drop-down, CCSS alignments are forthcoming.

State Standards

This lesson has been aligned to standards in the following states. If a state does not appear in the drop-down, standard alignments are not currently available for that state.

NCTE/IRA National Standards for the English Language Arts

• 3. Students apply a wide range of strategies to comprehend, interpret, evaluate, and appreciate texts. They draw on their prior experience, their interactions with other readers and writers, their knowledge of word meaning and of other texts, their word identification strategies, and their understanding of textual features (e.g., sound-letter correspondence, sentence structure, context, graphics).
• 4. Students adjust their use of spoken, written, and visual language (e.g., conventions, style, vocabulary) to communicate effectively with a variety of audiences and for different purposes.
• 5. Students employ a wide range of strategies as they write and use different writing process elements appropriately to communicate with different audiences for a variety of purposes.
• 7. Students conduct research on issues and interests by generating ideas and questions, and by posing problems. They gather, evaluate, and synthesize data from a variety of sources (e.g., print and nonprint texts, artifacts, people) to communicate their discoveries in ways that suit their purpose and audience.

Materials and Technology

• ReadWriteThink Notetaker
• Teacher Background and Information Sheet
• Student Assignment Sheet
• List of Speeches for Students
• Queen Elizabeth I’s Speech with Related Questions
• Historical Speech Research Questions
• Peer Response Handout
• Essay Rubric

This website contains audio of the Top 100 speeches of all time.

Included on this site is audio of famous speeches of the 20th century, as well as information about the speeches and background information on the writers.

The "Great Speeches Collection" from The History Place are available here in print and in audio.

This website includes information on finding and documenting sources in the MLA format.

Preparation

• Review the background and information sheet for teachers to familiarize yourself with the assignment and expectations.  Consider your students' background with necessary rhetorical terms such as claims, warrants, the appeals (logos, pathos, ethos), and fallacies; and rhetorical devices such as tone, diction, figurative language, repetition, hyperbole, and understatement. The lesson provides some guidance for direct instruction on these terms, but there are multiple opportunities for building or activating student knowledge through modeling on the two speeches done as a class.
• Check the links to the online resources (in Websites section) make sure that they are still working prior to giving out this assignment.
• Decide whether you want to allow more than one student to analyze and write about the same speech in each class.
• Look over the  List of Speeches for Students to decide if there are any that you would like to add.
• Look over the suggested Essay Rubric and determine the weights you would like to assign to each category.  For example, you might tell students that Support and Research may be worth three times the value of Style. Customize the Essay Rubric to meet the learning goals for your students.
• Reserve the library for Session Three so the students can do research on their speeches.
• President Obama’s Inauguration Speech.
• Former President Bush’s Defends War in Iraq Speech.
• Former President Bush’s 9/11 Speech.
• Former President Clinton’s “I Have Sinned” Speech.

Student Objectives

Students will

• analyze a speech for rhetorical devices and their purpose.
• identify an author’s purposeful manipulation of language.
• identify elements of argument within a speech.
• write an analysis of a speech with in-text documentation.

Session One

• Begin the lesson by asking students what needs to be present in order for a speech to occur. Though the question may seem puzzling—too hard, or too simple—at first, students will eventually identify, as Aristotle did, the need for a speaker, a message, and an audience.
• The class should discuss audience and the importance of identifying the audience for speeches, since they occur in particular moments in time and are delivered to specific audiences. This is a good time to discuss the Rhetorical Triangle (Aristotelian Triad) or discuss a chapter on audience from an argumentative textbook. You may wish to share information from the ReadWriteThink.org lesson Persuasive Techniques in Advertising and  The Rhetorical Triangle from The University of Oklahoma.
• Next distribute Queen Elizabeth’s speech to the troops at Tilbury and use the speech and its historical context as a model for the processes students will use on the speech they select. Provide a bit of background information on the moment in history.
• Then, as a class, go over  Queen Elizabeth’s speech and discuss the rhetorical devices in the speech and the purpose for each one. Adjust the level of guidance you provide, depending on your students' experiences with this type of analysis. The questions provide a place to start, but there are many other stylistic devices to discuss in this selection.

Discuss the audience and the author’s manipulation of the audience. Consider posing questions such as

• This is a successful speech.  Why?
• Elizabeth uses all of the appeals – logos, pathos, and ethos – to convince all of her listeners to fight for her from the loyal follower to the greedy mercenary.  How?
• The tone shifts throughout the selection.  Where?  But more importantly, why?

Martin Luther King, Jr. uses an appeal to pathos in his “I Have a Dream” speech through his historical allusion to Abraham Lincoln’s Emancipation Proclamation: “Five score years ago, a great American, in whose symbolic shadow we stand today, signed the Emancipation Proclamation. This momentous decree came as a great beacon light of hope to millions of Negro slaves who had been seared in the flames of withering injustice. It came as a joyous daybreak to end the long night of their captivity.” This is particularly effective for his audience of people sympathetic to the cause of African American men and women who would have been especially moved by this particular reference since it had such a significant impact on the lives of African Americans.

Session Two

• Continue the work from the previous session by distributing the  Analyzing Famous Speeches as Arguments handout and discussing the assignment and what it requires. See the  background and information sheet for teachers for more details.
• Tell students they will be getting additional practice with analyzing a speech as an argument by showing a short  10-minute clip of a presidential speech . Ask students to think about how the particular moment in history and the national audience contribute to the rhetorical choices made by the speaker.
• Lead a discussion of the speech as an argument with regard to purpose and intent. Work with students to identify warrants, claims, and appeals.
• Ask students to consider how the author manipulates the audience using tone, diction, and stylistic devices. What rhetorical devices aided the author’s manipulation of his audience? Discuss a particular rhetorical device that the President used and the purpose it served.
• Share the Essay Rubric and explain to students the expectations for success on this assignment.
• Allow students to select a speech from the List of Speeches for Students . If they wish to preview any of the speeches, they can type the speaker's name and the title of the speech into a search engine and should have little difficulty finding it.

Session Three

• Take the students to the library and allow them to research their speeches. They should locate their speech and print a copy for them to begin annotating for argumentative structure and rhetorical devices.
• What was the speaker up against?  What is the occasion for the speech?
• What did the author have to keep in mind when composing the text?  
• What were his or her goals?  
• What was his or her ultimate purpose?  
• What was his or her intent?
• Remind students that the writer of the speech is sometimes not the person who delivered the speech, for example, and this will surprise some students. Many people assume that the speaker (president, senator, etc.) is always the writer, and that’s not always the case, so ask your students to check to see who wrote the speech. (They might be surprised at the answer. There’s always a story behind the composition of the speech.)
• Help students find the author of the speech because this will challenge some students. Oftentimes, students assume the speaker is the author, and that’s sometimes not the case. Once the speechwriter is identified, it is easier to find information on the speech. Help students find the history behind the speech without getting too bogged down in the details. They need to understand the climate, but they do not need to be complete experts on the historical details in order to understand the elements of the speech.
• If they wish, students can use the ReadThinkWrite Interactive Notetaker to help them track their notes for their essays. Remind them that their work cannot be saved on this tool and should be printed by the end of the session so they can use it in future work.
• For Session Four, students must bring a thesis, an outline, and all of their research materials to class for a workday. Remind them to refer to the Analyzing Famous Speeches as Arguments , the Essay Rubric , and any notes they may have taken during the first two sessions as they begin their work.
• The thesis statement should answer the following question: What makes this speech an effective argument and worthy of making this list?

Session Four

• Set up students in heterogeneous groups of four. Ask students to share their outlines and thesis statements.
• Go around to check and to monitor as students share their ideas and progress. The students will discuss their speeches and their research thus far.
• Have students discuss the elements of an argument that they plan on addressing.
• Finally, have students work on writing their papers by writing their introductions with an enticing “grab” or “hook.” If time permits, have students share their work. 
• For Session Five, students should bring in their papers. This session would happen in about a week.

Session Five

• In this session, students will respond each other's drafts using the Peer Response Handout .
• Determine and discuss the final due date with your students. Direct students to Diana Hacker’s MLA site for assistance with their citations if necessary. 
• Remind students that their work will be evaluate using the essay rubric .  They should use the criteria along with the comments from their peer to revise and polish their work.
• During the process of analyzing  Queen Elizabeth I’s Speech , consider showing the related scene from the film Elizabeth: The Golden Age . Though the text of the speech is drastically cut and altered, seeing one filmmaker's vision for the scene may help reinforce the notion of historical context and the importance of audience.
• Allow students to read and/or perform parts of the speeches out loud. Then, they can share some of their thinking about the argumentative structure and rhetorical devices used to make the speech effective. This activity could happen as part of the prewriting process or after essays have been completed.
• Require students to write a graduation speech or a speech on another topic. They can peruse print or online news sources to select a current event that interests them.  Have them choose an audience to whom they would deliver an argumentative speech.

Student Assessment / Reflections

• After peer response has taken place, use the essay rubric to provide feedback on student work. You may change the values of the different categories/requirements to better suit the learning goals for your classroom.
• Calendar Activities
• Lesson Plans
• Student Interactives
• Strategy Guides

Students explore the ways that powerful and passionate words communicate the concepts of freedom, justice, discrimination, and the American Dream in Martin Luther King, Jr.'s "I Have a Dream" speech.

While drafting a literary analysis essay (or another type of argument) of their own, students work in pairs to investigate advice for writing conclusions and to analyze conclusions of sample essays. They then draft two conclusions for their essay, select one, and reflect on what they have learned through the process.

Useful for a wide variety of reading and writing activities, this outlining tool allows students to organize up to five levels of information.

This strategy guide clarifies the difference between persuasion and argumentation, stressing the connection between close reading of text to gather evidence and formation of a strong argumentative claim about text.

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Using Language Effectively

Learning objectives.

• Explain what it means to use appropriate language.
• Understand the role of framing in language.
• Explain what is meant by vivid language.

Kimba Howard – megaphone – CC BY 2.0.

As with anything in life, there are positive and negative ways of using language. One of the first concepts a speaker needs to think about when looking at language use is appropriateness. By appropriate, we mean whether the language is suitable or fitting for ourselves, as the speaker; our audience; the speaking context; and the speech itself.

Appropriate for the Speaker

One of the first questions to ask yourself is whether the language you plan on using in a speech fits with your own speaking pattern. Not all language choices are appropriate for all speakers. The language you select should be suitable for you, not someone else. If you’re a first-year college student, there’s no need to force yourself to sound like an astrophysicist even if you are giving a speech on new planets. One of the biggest mistakes novice speakers make is thinking that they have to use million-dollar words because it makes them sound smarter. Actually, million-dollar words don’t tend to function well in oral communication to begin with, so using them will probably make you uncomfortable as a speaker. Also, it may be difficult for you or the audience to understand the nuances of meaning when you use such words, so using them can increase the risk of denotative or connotative misunderstandings.

Appropriate for the Audience

The second aspect of appropriateness asks whether the language you are choosing is appropriate for your specific audience. Let’s say that you’re an engineering student. If you’re giving a presentation in an engineering class, you can use language that other engineering students will know. On the other hand, if you use that engineering vocabulary in a public speaking class, many audience members will not understand you. As another example, if you are speaking about the Great Depression to an audience of young adults, you can’t assume they will know the meaning of terms like “New Deal” and “WPA,” which would be familiar to an audience of senior citizens. In other chapters of this book, we have explained the importance of audience analysis; once again, audience analysis is a key factor in choosing the language to use in a speech.

Appropriate for the Context

The next question about appropriateness is whether the language you will use is suitable or fitting for the context itself. The language you may employ if you’re addressing a student assembly in a high school auditorium will differ from the language you would use at a business meeting in a hotel ballroom. If you’re giving a speech at an outdoor rally, you cannot use the same language you would use in a classroom. Recall that the speaking context includes the occasion, the time of day, the mood of the audience, and other factors in addition to the physical location. Take the entire speaking context into consideration when you make the language choices for your speech.

Appropriate for the Topic

The fourth and final question about the appropriateness of language involves whether the language is appropriate for your specific topic. If you are speaking about the early years of The Walt Disney Company, would you want to refer to Walt Disney as a “thaumaturgic” individual (i.e., one who works wonders or miracles)? While the word “thaumaturgic” may be accurate, is it the most appropriate for the topic at hand? As another example, if your speech topic is the dual residence model of string theory, it makes sense to expect that you will use more sophisticated language than if your topic was a basic introduction to the physics of, say, sound or light waves.

Framing motivates an audience to think in a specific manner about the word or term. Political figures are often very good at defining terms in a way that are persuasive. Frank Luntz, a linguist and political strategist, is widely regarded as one of the most effective creators of persuasive definitions (Luntz, 2007). Luntz has the ability to take terms that people don’t like and repackage them into persuasive definitions that give the original term a much more positive feel. Here are some of Luntz’s more famous persuasive definitions:

• Oil drilling → energy exploration
• Estate tax → death tax
• School vouchers → opportunity scholarships
• Eavesdropping → electronic intercepts
• Global warming → climate change

Luntz has essentially defined the terms in a new way that has a clear political bent and that may make the term more acceptable to some audiences, especially those who do not question the lexical meaning of the new term. For example, “oil drilling” may have negative connotations among citizens who are concerned about the environmental impact of drilling, whereas “energy exploration” may have much more positive connotations among the same group.

Use Vivid Language (Rhetorical Devices)

  Vivid language helps your listeners create strong, distinct, clear, and memorable mental images. Good vivid language usage helps an audience member truly understand and imagine what a speaker is saying. Two common ways to make your speaking more vivid are through the use of imagery and rhythm.

Imagery is the use of language to represent objects, actions, or ideas. The goal of imagery is to help an audience member create a mental picture of what a speaker is saying. A speaker who uses imagery successfully will tap into one or more of the audience’s five basic senses (hearing, taste, touch, smell, and sight). Three common tools of imagery are concreteness, simile, and metaphor.

Concreteness

When we use language that is concrete , we attempt to help our audiences see specific realities or actual instances instead of abstract theories and ideas. The goal of concreteness is to help you, as a speaker, show your audience something instead of just telling them. Imagine you’ve decided to give a speech on the importance of freedom. You could easily stand up and talk about the philosophical work of Rudolf Steiner, who divided the ideas of freedom into freedom of thought and freedom of action. If you’re like us, even reading that sentence can make you want to go to sleep. Instead of defining what those terms mean and discussing the philosophical merits of Steiner, you could use real examples where people’s freedom to think or freedom to behave has been stifled. For example, you could talk about how Afghani women under Taliban rule have been denied access to education, and how those seeking education have risked public flogging and even execution (Iacopino & Rasekh, 1998). You could further illustrate how Afghani women under the Taliban are forced to adhere to rigid interpretations of Islamic law that functionally limit their behavior. As illustrations of the two freedoms discussed by Steiner, these examples make things more concrete for audience members and thus easier to remember. Ultimately, the goal of concreteness is to show an audience something instead of talking about it abstractly.

The second form of imagery is simile . As you probably learned in English courses, a simile is a figure of speech in which two unlike things are explicitly compared. Both aspects being compared within a simile are able to remain separate within the comparison. The following are some examples:

• The thunderous applause was like a party among the gods.
• After the revelation, she was as angry as a raccoon caught in a cage.
• Love is like a battlefield.

When we look at these two examples, you’ll see that two words have been italicized: “like” and “as.” All similes contain either “like” or “as” within the comparison. Speakers use similes to help an audience understand a specific characteristic being described within the speech. In the first example, we are connecting the type of applause being heard to something supernatural, so we can imagine that the applause was huge and enormous. Now think how you would envision the event if the simile likened the applause to a mime convention—your mental picture changes dramatically, doesn’t it?

To effectively use similes within your speech, first look for instances where you may already be finding yourself using the words “like” or “as”—for example, “his breath smelled like a fishing boat on a hot summer day.” Second, when you find situations where you are comparing two things using “like” or “as,” examine what it is that you are actually comparing. For example, maybe you’re comparing someone’s breath to the odor of a fishing vessel. Lastly, once you see what two ideas you are comparing, check the mental picture for yourself. Are you getting the kind of mental image you desire? Is the image too strong? Is the image too weak? You can always alter the image to make it stronger or weaker depending on what your aim is.

The other commonly used form of imagery is the metaphor , or a figure of speech where a term or phrase is applied to something in a nonliteral way to suggest a resemblance. In the case of a metaphor, one of the comparison items is said to be the other (even though this is realistically not possible). Let’s look at a few examples:

• Love is a battlefield .
• Upon hearing the charges, the accused clammed up and refused to speak without a lawyer.
• Every year a new crop of activists are born .

In these examples, the comparison word has been italicized. Let’s think through each of these examples. In the first one, the comparison is the same as one of our simile examples except that the word “like” is omitted—instead of being like a battlefield, the metaphor states that love is a battlefield, and it is understood that the speaker does not mean the comparison literally. In the second example, the accused “clams up,” which means that the accused refused to talk in the same way a clam’s shell is closed. In the third example, we refer to activists as “crops” that arise anew with each growing season, and we use “born” figuratively to indicate that they come into being—even though it is understood that they are not newborn infants at the time when they become activists.

To use a metaphor effectively, first determine what you are trying to describe. For example, maybe you are talking about a college catalog that offers a wide variety of courses. Second, identify what it is that you want to say about the object you are trying to describe. Depending on whether you want your audience to think of the catalog as good or bad, you’ll use different words to describe it. Lastly, identify the other object you want to compare the first one to, which should mirror the intentions in the second step. Let’s look at two possible metaphors:

• Students groped their way through the maze of courses in the catalog.
• Students feasted on the abundance of courses in the catalog.

While both of these examples evoke comparisons with the course catalog, the first example is clearly more negative and the second is more positive.

One mistake people often make in using metaphors is to make two incompatible comparisons in the same sentence or line of thought. Here is an example:

• “That’s awfully thin gruel for the right wing to hang their hats on” (Nordquist, 2009).

This is known as a mixed metaphor, and it often has an incongruous or even hilarious effect. Unless you are aiming to entertain your audience with fractured use of language, be careful to avoid mixed metaphors.

Our second guideline for effective language in a speech is to use rhythm. When most people think of rhythm, they immediately think about music. What they may not realize is that language is inherently musical; at least it can be. Rhythm refers to the patterned, recurring variance of elements of sound or speech. Whether someone is striking a drum with a stick or standing in front of a group speaking, rhythm is an important aspect of human communication. Think about your favorite public speaker. If you analyze his or her speaking pattern, you’ll notice that there is a certain cadence to the speech. While much of this cadence is a result of the nonverbal components of speaking, some of the cadence comes from the language that is chosen as well. Let’s examine four types of rhythmic language: parallelism, repetition, alliteration, and assonance.

Parallelism

When listing items in a sequence, audiences will respond more strongly when those ideas are presented in a grammatically parallel fashion, which is referred to as parallelism . For example, look at the following two examples and determine which one sounds better to you:

• “Give me liberty or I’d rather die.”
• “Give me liberty or give me death.”

Technically, you’re saying the same thing in both, but the second one has better rhythm, and this rhythm comes from the parallel construction of “give me.” The lack of parallelism in the first example makes the sentence sound disjointed and ineffective.

As we mentioned earlier in this chapter, one of the major differences between oral and written language is the use of repetition . Because speeches are communicated orally, audience members need to hear the core of the message repeated consistently. Repetition as a linguistic device is designed to help audiences become familiar with a short piece of the speech as they hear it over and over again. By repeating a phrase during a speech, you create a specific rhythm. Probably the most famous and memorable use of repetition within a speech is Martin Luther King Jr.’s use of “I have a dream” in his speech at the Lincoln Memorial on August 1963 during the March on Washington for Jobs and Freedom. In that speech, Martin Luther King Jr. repeated the phrase “I have a dream” eight times to great effect.

Alliteration

Another type of rhythmic language is alliteration , or repeating two or more words in a series that begin with the same consonant. In the Harry Potter novel series, the author uses alliteration to name the four wizards who founded Hogwarts School for Witchcraft and Wizardry: Godric Gryffindor, Helga Hufflepuff, Rowena Ravenclaw, and Salazar Slytherin. There are two basic types of alliteration: immediate juxtaposition and nonimmediate juxtaposition. Immediate juxtaposition occurs when the consonants clearly follow one after the other—as we see in the Harry Potter example. Nonimmediate juxtaposition occurs when the consonants are repeated in nonadjacent words (e.g., “It is the p oison that we must p urge from our p olitics, the wall that we must tear down before the hour grows too late”) (Obama, 2008). Sometimes you can actually use examples of both immediate and nonimmediate juxtaposition within a single speech. The following example is from Bill Clinton’s acceptance speech at the 1992 Democratic National Convention: “Somewhere at this very moment, a child is b eing b orn in America. Let it be our cause to give that child a h appy h ome, a h ealthy family, and a h opeful future” (Clinton, 2005).

Assonance is similar to alliteration, but instead of relying on consonants, assonance gets its rhythm from repeating the same vowel sounds with different consonants in the stressed syllables. The phrase “how now brown cow,” which elocution students traditionally used to learn to pronounce rounded vowel sounds, is an example of assonance. While rhymes like “free as a breeze,” “mad as a hatter,” and “no pain, no gain” are examples of assonance, speakers should be wary of relying on assonance because when it is overused it can quickly turn into bad poetry.

Key Takeaways

• Using appropriate language means that a speaker’s language is suitable or fitting for themselves, as the speaker; our audience; the speaking context; and the speech itself.
• Vivid language helps listeners create mental images. It involves both imagery (e.g., concreteness, simile, and metaphor) and rhythm (e.g., parallelism, repetition, alliteration, and assonance).
• Watch a press conference or a political speech. Identify the uses of imagery and rhythm. How did the imagery and rhythm help the speech? Can you think of other ways the speaker could have used imagery and rhythm?

Clinton, W. J. (2005). My life . New York, NY: Vintage Books, p. 421.

Iacopino, V., & Rasekh, Z. (1998). The Taliban’s war on women: A health and human rights crisis in Afghanistan . Boston, MA: Physicians for Human Rights.

National Council of Teachers of English (2002). Guidelines for gender-fair use of language . Retrieved from http://www.ncte.org/positions/statements/genderfairuseoflang .

Nordquist, R. (2009). Mixed metaphor . Retrieved from About.com at http://grammar.about.com/od/mo/g/mixmetterm.htm

Obama, B. (2008, January 20). The great need of the hour. Remarks delivered at Ebenezer Baptist Church, Atlanta. Retrieved from http://www.realclearpolitics.com/articles/2008/01/the_great_need_of_the_hour.html

Rhetoric and Persuasion Copyright © by cwilliams1 is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

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Famous Persuasive Speeches

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In this article:

Martin Luther King Jr. – “I Have a Dream”

Barack obama – “against going to war with iraq”, winston churchill – “we shall fight on the beaches”, abraham lincoln – “the gettysburg address”, hillary clinton – “women’s rights are human rights”.

A speech about ending racism and segregation, and coming together as one society, in 1963, Martin Luther King Jr. addressed over 250,000 people in front of the Lincoln Memorial. King’s speech would later become one of the most famous persuasive orations ever given. Known for his charismatic and passionate style of communication, King’s “I Have a Dream” speech is frequently epitomized as the ideal example of expressing one’s values and convictions. King’s use of vivid language and imagery immediately captured the audience’s attention making this historical speech a memorable one.

Throughout history, war has been a common topic of persuasive speeches. Likewise, today in an age where wars and conflict continue to be rampant, war is the perennial topic for public addresses. One of the most famous present day declamations is president Barack Obama’s speech, “Against Going to War With Iraq.” In this 2002 speech, Obama expresses his views on the war with Iraq using both logistical arguments and engaging rhetorical devices.

At a time when the world was entering into a crisis, Churchill speech was not only about persuading mankind to fight, but about instilling hope and strength. At a point when all seem bleak, Churchill delivered an impassioned speech to the people, offering them a much needed sense of guidance and confidence. Delivered in 1940, Churchill would subsequently give several other well known persuasive speeches during World War II including, “This Was Their Finest Hour.”

Although given in a somewhat unconventional style, Lincoln’s “Gettysburg Adress” is one of the most well known persuasive speeches in American history. Spoken rather hastily, totaling just under three minutes, Lincoln nevertheless convincingly imparted his love and dedication to the freedom and the American country.

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Women’s rights issues have frequently been the focus of many rhetorical declarations. As women have fought to earn equality and matching human rights, persuasive speeches have played a vital role. Although the process has not been without setbacks, impassioned speeches such as Clinton’s “Women’s Rights Are Human Rights” help instill in society the need for change and social action.

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40 famous persuasive speeches you need to hear.

Written by Kai Xin Koh

Across eras of calamity and peace in our world’s history, a great many leaders, writers, politicians, theorists, scientists, activists and other revolutionaries have unveiled powerful rousing speeches in their bids for change. In reviewing the plethora of orators across tides of social, political and economic change, we found some truly rousing speeches that brought the world to their feet or to a startling, necessary halt. We’ve chosen 40 of the most impactful speeches we managed to find from agents of change all over the world – a diversity of political campaigns, genders, positionalities and periods of history. You’re sure to find at least a few speeches in this list which will capture you with the sheer power of their words and meaning!

1. I have a dream by MLK

“I have a dream that one day down in Alabama, with its vicious racists, with its governor having his lips dripping with the words of interposition and nullification – one day right there in Alabama little black boys and black girls will be able to join hands with little white boys and white girls as sisters and brothers. I have a dream today. I have a dream that one day every valley shall be exalted, and every hill and mountain shall be made low, the rough places will be made plain, and the crooked places will be made straight, and the glory of the Lord shall be revealed and all flesh shall see it together. This is our hope. This is the faith that I go back to the South with. With this faith we will be able to hew out of the mountain of despair a stone of hope. With this faith we will be able to transform the jangling discords of our nation into a beautiful symphony of brotherhood. With this faith we will be able to work together, to pray together, to struggle together, to go to jail together, to stand up for freedom together, knowing that we will be free one day. This will be the day, this will be the day when all of God’s children will be able to sing with new meaning “My country ’tis of thee, sweet land of liberty, of thee I sing. Land where my father’s died, land of the Pilgrim’s pride, from every mountainside, let freedom ring!”

Unsurprisingly, Martin Luther King’s speech comes up top as the most inspiring speech of all time, especially given the harrowing conditions of African Americans in America at the time. In the post-abolition era when slavery was outlawed constitutionally, African Americans experienced an intense period of backlash from white supremacists who supported slavery where various institutional means were sought to subordinate African American people to positions similar to that of the slavery era. This later came to be known as the times of Jim Crow and segregation, which Martin Luther King powerfully voiced his vision for a day when racial discrimination would be a mere figment, where equality would reign.

2. Tilbury Speech by Queen Elizabeth I

“My loving people, We have been persuaded by some that are careful of our safety, to take heed how we commit our selves to armed multitudes, for fear of treachery; but I assure you I do not desire to live to distrust my faithful and loving people. Let tyrants fear. I have always so behaved myself that, under God, I have placed my chiefest strength and safeguard in the loyal hearts and good-will of my subjects; and therefore I am come amongst you, as you see, at this time, not for my recreation and disport, but being resolved, in the midst and heat of the battle, to live and die amongst you all; to lay down for my God, and for my kingdom, and my people, my honour and my blood, even in the dust. I know I have the body of a weak, feeble woman; but I have the heart and stomach of a king, and of a king of England too, and think foul scorn that Parma or Spain, or any prince of Europe, should dare to invade the borders of my realm; to which rather than any dishonour shall grow by me, I myself will take up arms, I myself will be your general, judge, and rewarder of every one of your virtues in the field. I know already, for your forwardness you have deserved rewards and crowns; and We do assure you on a word of a prince, they shall be duly paid. In the mean time, my lieutenant general shall be in my stead, than whom never prince commanded a more noble or worthy subject; not doubting but by your obedience to my general, by your concord in the camp, and your valour in the field, we shall shortly have a famous victory over these enemies of my God, of my kingdom, and of my people.”

While at war with Spain, Queen Elizabeth I was most renowned for her noble speech rallying the English troops against their comparatively formidable opponent. Using brilliant rhetorical devices like metonymy, meronymy, and other potent metaphors, she voiced her deeply-held commitment as a leader to the battle against the Spanish Armada – convincing the English army to keep holding their ground and upholding the sacrifice of war for the good of their people. Eventually against all odds, she led England to victory despite their underdog status in the conflict with her confident and masterful oratory.

3. Woodrow Wilson, address to Congress (April 2, 1917)

“The world must be made safe for democracy. Its peace must be planted upon the tested foundations of political liberty. We have no selfish ends to serve. We desire no conquest, no dominion. We seek no indemnities for ourselves, no material compensation for the sacrifices we shall freely make. We are but one of the champions of the rights of mankind. We shall be satisfied when those rights have been made as secure as the faith and the freedom of nations can make them. Just because we fight without rancor and without selfish object, seeking nothing for ourselves but what we shall wish to share with all free peoples, we shall, I feel confident, conduct our operations as belligerents without passion and ourselves observe with proud punctilio the principles of right and of fair play we profess to be fighting for. … It will be all the easier for us to conduct ourselves as belligerents in a high spirit of right and fairness because we act without animus, not in enmity toward a people or with the desire to bring any injury or disadvantage upon them, but only in armed opposition to an irresponsible government which has thrown aside all considerations of humanity and of right and is running amuck. We are, let me say again, the sincere friends of the German people, and shall desire nothing so much as the early reestablishment of intimate relations of mutual advantage between us—however hard it may be for them, for the time being, to believe that this is spoken from our hearts. We have borne with their present government through all these bitter months because of that friendship—exercising a patience and forbearance which would otherwise have been impossible. We shall, happily, still have an opportunity to prove that friendship in our daily attitude and actions toward the millions of men and women of German birth and native sympathy who live among us and share our life, and we shall be proud to prove it toward all who are in fact loyal to their neighbors and to the government in the hour of test. They are, most of them, as true and loyal Americans as if they had never known any other fealty or allegiance. They will be prompt to stand with us in rebuking and restraining the few who may be of a different mind and purpose. If there should be disloyalty, it will be dealt with with a firm hand of stern repression; but, if it lifts its head at all, it will lift it only here and there and without countenance except from a lawless and malignant few. It is a distressing and oppressive duty, gentlemen of the Congress, which I have performed in thus addressing you. There are, it may be, many months of fiery trial and sacrifice ahead of us. It is a fearful thing to lead this great peaceful people into war, into the most terrible and disastrous of all wars, civilization itself seeming to be in the balance. But the right is more precious than peace, and we shall fight for the things which we have always carried nearest our hearts—for democracy, for the right of those who submit to authority to have a voice in their own governments, for the rights and liberties of small nations, for a universal dominion of right by such a concert of free peoples as shall bring peace and safety to all nations and make the world itself at last free. To such a task we can dedicate our lives and our fortunes, everything that we are and everything that we have, with the pride of those who know that the day has come when America is privileged to spend her blood and her might for the principles that gave her birth and happiness and the peace which she has treasured. God helping her, she can do no other.”

On April 2, 1917, President Woodrow Wilson of the USA delivered his address to Congress, calling for declaration of war against what was at the time, a belligerent and aggressive Germany in WWI. Despite his isolationism and anti-war position earlier in his tenure as president, he convinced Congress that America had a moral duty to the world to step out of their neutral observer status into an active role of world leadership and stewardship in order to liberate attacked nations from their German aggressors. The idealistic values he preached in his speech left an indelible imprint upon the American spirit and self-conception, forming the moral basis for the country’s people and aspirational visions to this very day.

4. Ain’t I A Woman by Sojourner Truth

“That man over there says that women need to be helped into carriages, and lifted over ditches, and to have the best place everywhere. Nobody ever helps me into carriages, or over mud-puddles, or gives me any best place! And ain’t I a woman? Look at me! Look at my arm! I have ploughed and planted, and gathered into barns, and no man could head me! And ain’t I a woman? I could work as much and eat as much as a man – when I could get it – and bear the lash as well! And ain’t I a woman? I have borne thirteen children, and seen most all sold off to slavery, and when I cried out with my mother’s grief, none but Jesus heard me! And ain’t I a woman? … If the first woman God ever made was strong enough to turn the world upside down all alone, these women together ought to be able to turn it back , and get it right side up again! And now they is asking to do it, the men better let them.”

Hailing from a background of slavery and oppression, Sojourner Truth was one of the most revolutionary advocates for women’s human rights in the 1800s. In spite of the New York Anti-Slavery Law of 1827, her slavemaster refused to free her. As such, she fled, became an itinerant preacher and leading figure in the anti-slavery movement. By the 1850s, she became involved in the women’s rights movement as well. At the 1851 Women’s Rights Convention held in Akron, Ohio, she delivered her illuminating, forceful speech against discrimination of women and African Americans in the post-Civil War era, entrenching her status as one of the most revolutionary abolitionists and women’s rights activists across history.

5. The Gettsyburg Address by Abraham Lincoln

“Fondly do we hope, fervently do we pray, that this mighty scourge of war may speedily pass away. Yet, if God wills that it continue until all the wealth piled by the bondsman’s two hundred and fifty years of unrequited toil shall be sunk, and until every drop of blood drawn with the lash shall be paid by another drawn with the sword, as was said three thousand years ago, so still it must be said “the judgments of the Lord are true and righteous altogether.” With malice toward none, with charity for all, with firmness in the right as God gives us to see the right, let us strive on to finish the work we are in, to bind up the nation’s wounds, to care for him who shall have borne the battle and for his widow and his orphan, to do all which may achieve and cherish a just and lasting peace among ourselves and with all nations.”

President Abraham Lincoln had left the most lasting legacy upon American history for good reason, as one of the presidents with the moral courage to denounce slavery for the national atrocity it was. However, more difficult than standing up for the anti-slavery cause was the task of unifying the country post-abolition despite the looming shadows of a time when white Americans could own and subjugate slaves with impunity over the thousands of Americans who stood for liberation of African Americans from discrimination. He urged Americans to remember their common roots, heritage and the importance of “charity for all”, to ensure a “just and lasting peace” among within the country despite throes of racial division and self-determination.

6. Woman’s Rights to the Suffrage by Susan B Anthony

“For any State to make sex a qualification that must ever result in the disfranchisement of one entire half of the people is to pass a bill of attainder, or an ex post facto law, and is therefore a violation of the supreme law of the land. By it the blessings of liberty are for ever withheld from women and their female posterity. To them this government has no just powers derived from the consent of the governed. To them this government is not a democracy. It is not a republic. It is an odious aristocracy; a hateful oligarchy of sex; the most hateful aristocracy ever established on the face of the globe; an oligarchy of wealth, where the right govern the poor. An oligarchy of learning, where the educated govern the ignorant, or even an oligarchy of race, where the Saxon rules the African, might be endured; but this oligarchy of sex, which makes father, brothers, husband, sons, the oligarchs over the mother and sisters, the wife and daughters of every household–which ordains all men sovereigns, all women subjects, carries dissension, discord and rebellion into every home of the nation. Webster, Worcester and Bouvier all define a citizen to be a person in the United States, entitled to vote and hold office. The only question left to be settled now is: Are women persons? And I hardly believe any of our opponents will have the hardihood to say they are not. Being persons, then, women are citizens; and no State has a right to make any law, or to enforce any old law, that shall abridge their privileges or immunities. Hence, every discrimination against women in the constitutions and laws of the several States is today null and void, precisely as in every one against Negroes.”

Susan B. Anthony was a pivotal leader in the women’s suffrage movement who helped to found the National Woman Suffrage Association with Elizabeth Cady Stanton and fight for the constitutional right for women to vote. She courageously and relentlessly advocated for women’s rights, giving speeches all over the USA to convince people of women’s human rights to choice and the ballot. She is most well known for her act of righteous rebellion in 1872 when she voted in the presidential election illegally, for which she was arrested and tried unsuccessfully. She refused to pay the $100 fine in a bid to reject the demands of the American system she denounced as a ‘hateful oligarchy of sex’, sparking change with her righteous oratory and inspiring many others in the women’s suffrage movement within and beyond America.

7. Vladimir Lenin’s Speech at an International Meeting in Berne, February 8, 1916

“It may sound incredible, especially to Swiss comrades, but it is nevertheless true that in Russia, also, not only bloody tsarism, not only the capitalists, but also a section of the so-called or ex-Socialists say that Russia is fighting a “war of defence,” that Russia is only fighting against German invasion. The whole world knows, however, that for decades tsarism has been oppressing more than a hundred million people belonging to other nationalities in Russia; that for decades Russia has been pursuing a predatory policy towards China, Persia, Armenia and Galicia. Neither Russia, nor Germany, nor any other Great Power has the right to claim that it is waging a “war of defence”; all the Great Powers are waging an imperialist, capitalist war, a predatory war, a war for the oppression of small and foreign nations, a war for the sake of the profits of the capitalists, who are coining golden profits amounting to billions out of the appalling sufferings of the masses, out of the blood of the proletariat. … This again shows you, comrades, that in all countries of the world real preparations are being made to rally the forces of the working class. The horrors of war and the sufferings of the people are incredible. But we must not, and we have no reason whatever, to view the future with despair. The millions of victims who will fall in the war, and as a consequence of the war, will not fall in vain. The millions who are starving, the millions who are sacrificing their lives in the trenches, are not only suffering, they are also gathering strength, are pondering over the real cause of the war, are becoming more determined and are acquiring a clearer revolutionary understanding. Rising discontent of the masses, growing ferment, strikes, demonstrations, protests against the war—all this is taking place in all countries of the world. And this is the guarantee that the European War will be followed by the proletarian revolution against capitalism”

Vladimir Lenin remains to this day one of the most lauded communist revolutionaries in the world who brought the dangers of imperialism and capitalism to light with his rousing speeches condemning capitalist structures of power which inevitably enslave people to lives of misery and class stratification. In his genuine passion for the rights of the working class, he urged fellow comrades to turn the “imperialist war” into a “civil” or class war of the proletariat against the bourgeoisie. He encouraged the development of new revolutionary socialist organisations, solidarity across places in society so people could unite against their capitalist overlords, and criticised nationalism for its divisive effect on the socialist movement. In this speech especially, he lambasts “bloody Tsarism” for its oppression of millions of people of other nationalities in Russia, calling for the working class people to revolt against the Tsarist authority for the proletariat revolution to succeed and liberate them from class oppression.

8. I Have A Dream Speech by Mary Wollstonecraft

“If, I say, for I would not impress by declamation when Reason offers her sober light, if they be really capable of acting like rational creatures, let them not be treated like slaves; or, like the brutes who are dependent on the reason of man, when they associate with him; but cultivate their minds, give them the salutary, sublime curb of principle, and let them attain conscious dignity by feeling themselves only dependent on God. Teach them, in common with man, to submit to necessity, instead of giving, to render them more pleasing, a sex to morals. Further, should experience prove that they cannot attain the same degree of strength of mind, perseverance, and fortitude, let their virtues be the same in kind, though they may vainly struggle for the same degree; and the superiority of man will be equally clear, if not clearer; and truth, as it is a simple principle, which admits of no modification, would be common to both. Nay, the order of society as it is at present regulated would not be inverted, for woman would then only have the rank that reason assigned her, and arts could not be practised to bring the balance even, much less to turn it.”

In her vindication of the rights of women, Mary Wollstonecraft was one of the pioneers of the feminist movement back in 1792 who not only theorised and advocated revolutionarily, but gave speeches that voiced these challenges against a dominantly sexist society intent on classifying women as irrational less-than-human creatures to be enslaved as they were. In this landmark speech, she pronounces her ‘dream’ of a day when women would be treated as the rational, deserving humans they are, who are equal to man in strength and capability. With this speech setting an effective precedent for her call to equalize women before the law, she also went on to champion the provision of equal educational opportunities to women and girls, and persuasively argued against the patriarchal gender norms which prevented women from finding their own lot in life through their being locked into traditional institutions of marriage and motherhood against their will.

9. First Inaugural Speech by Franklin D Roosevelt

“So, first of all, let me assert my firm belief that the only thing we have to fear is…fear itself — nameless, unreasoning, unjustified terror which paralyzes needed efforts to convert retreat into advance. In every dark hour of our national life a leadership of frankness and of vigor has met with that understanding and support of the people themselves which is essential to victory. And I am convinced that you will again give that support to leadership in these critical days. … More important, a host of unemployed citizens face the grim problem of existence, and an equally great number toil with little return. Only a foolish optimist can deny the dark realities of the moment. Our greatest primary task is to put people to work. This is no unsolvable problem if we face it wisely and courageously. There are many ways in which it can be helped, but it can never be helped merely by talking about it. We must act and act quickly. … I am prepared under my constitutional duty to recommend the measures that a stricken Nation in the midst of a stricken world may require. These measures, or such other measures as the Congress may build out of its experience and wisdom, I shall seek, within my constitutional authority, to bring to speedy adoption. But in the event that the Congress shall fail to take one of these two courses, and in the event that the national emergency is still critical, I shall not evade the clear course of duty that will then confront me. I shall ask the Congress for the one remaining instrument to meet the crisis — broad Executive power to wage a war against the emergency, as great as the power that would be given to me if we were in fact invaded by a foreign foe.”

Roosevelt’s famous inaugural speech was delivered in the midst of a period of immense tension and strain under the Great Depression, where he highlighted the need for ‘quick action’ by Congress to prepare for government expansion in his pursuit of reforms to lift the American people out of devastating poverty. In a landslide victory, he certainly consolidated the hopes and will of the American people through this compelling speech.

10. The Hypocrisy of American Slavery by Frederick Douglass

“What to the American slave is your Fourth of July? I answer, a day that reveals to him more than all other days of the year, the gross injustice and cruelty to which he is the constant victim. To him your celebration is a sham; your boasted liberty an unholy license; your national greatness, swelling vanity; your sounds of rejoicing are empty and heartless; your shouts of liberty and equality, hollow mock; your prayers and hymns, your sermons and thanksgivings, with all your religious parade and solemnity, are to him mere bombast, fraud, deception, impiety, and hypocrisy – a thin veil to cover up crimes which would disgrace a nation of savages. There is not a nation of the earth guilty of practices more shocking and bloody than are the people of these United States at this very hour. Go search where you will, roam through all the monarchies and despotisms of the Old World, travel through South America, search out every abuse and when you have found the last, lay your facts by the side of the everyday practices of this nation, and you will say with me that, for revolting barbarity and shameless hypocrisy, America reigns without a rival.”

On 4 July 1852, Frederick Douglass gave this speech in Rochester, New York, highlighting the hypocrisy of celebrating freedom while slavery continues. He exposed the ‘revolting barbarity and shameless hypocrisy’ of slavery which had gone unabolished amidst the comparatively obscene celebration of independence and liberty with his potent speech and passion for the anti-abolition cause. After escaping from slavery, he went on to become a national leader of the abolitionist movement in Massachusetts and New York with his oratory and incisive antislavery writings. To this day, his fierce activism and devotion to exposing virulent racism for what it was has left a lasting legacy upon pro-Black social movements and the overall sociopolitical landscape of America.

11. Still I Rise by Maya Angelou

“You may write me down in history With your bitter, twisted lies, You may trod me in the very dirt But still, like dust, I’ll rise. Does my sassiness upset you? Why are you beset with gloom? ’Cause I walk like I’ve got oil wells Pumping in my living room. Just like moons and like suns, With the certainty of tides, Just like hopes springing high, Still I’ll rise. Did you want to see me broken? Bowed head and lowered eyes? Shoulders falling down like teardrops, Weakened by my soulful cries? Does my haughtiness offend you? Don’t you take it awful hard ’Cause I laugh like I’ve got gold mines Diggin’ in my own backyard. You may shoot me with your words, You may cut me with your eyes, You may kill me with your hatefulness, But still, like air, I’ll rise. Does my sexiness upset you? Does it come as a surprise That I dance like I’ve got diamonds At the meeting of my thighs? Out of the huts of history’s shame I rise Up from a past that’s rooted in pain I rise I’m a black ocean, leaping and wide, Welling and swelling I bear in the tide. Leaving behind nights of terror and fear I rise Into a daybreak that’s wondrously clear I rise Bringing the gifts that my ancestors gave, I am the dream and the hope of the slave. I rise I rise I rise.”

With her iconic poem Still I Rise , Maya Angelou is well-known for uplifting fellow African American women through her empowering novels and poetry and her work as a civil rights activist. Every bit as lyrical on the page, her recitation of Still I Rise continues to give poetry audiences shivers all over the world, inspiring women of colour everywhere to keep the good faith in striving for equality and peace, while radically believing in and empowering themselves to be agents of change. A dramatic reading of the poem will easily showcase the self-belief, strength and punch that it packs in the last stanza on the power of resisting marginalization.

12. Their Finest Hour by Winston Churchill

“What General Weygand called the Battle of France is over. I expect that the Battle of Britain is about to begin. Upon this battle depends the survival of Christian civilization. Upon it depends our own British life, and the long continuity of our institutions and our Empire. The whole fury and might of the enemy must very soon be turned on us. Hitler knows that he will have to break us in this Island or lose the war. If we can stand up to him, all Europe may be free and the life of the world may move forward into broad, sunlit uplands. But if we fail, then the whole world, including the United States, including all that we have known and cared for, will sink into the abyss of a new Dark Age made more sinister, and perhaps more protracted, by the lights of perverted science. Let us therefore brace ourselves to our duties, and so bear ourselves that, if the British Empire and its Commonwealth last for a thousand years, men will still say, “This was their finest hour.””

In the darkest shadows cast by war, few leaders have been able to step up to the mantle and effectively unify millions of citizens for truly sacrificial causes. Winston Churchill was the extraordinary exception – lifting 1940 Britain out of the darkness with his hopeful, convicted rhetoric to galvanise the English amidst bleak, dreary days of war and loss. Through Britain’s standalone position in WWII against the Nazis, he left his legacy by unifying the nation under shared sacrifices of the army and commemorating their courage.

13. A Room of One’s Own by Virginia Woolf

“Life for both sexes – and I looked at them (through a restaurant window while waiting for my lunch to be served), shouldering their way along the pavement – is arduous, difficult, a perpetual struggle. It calls for gigantic courage and strength. More than anything, perhaps, creatures of illusion as we are, it calls for confidence in oneself. Without self-confidence we are babes in the cradle. And how can we generate this imponderable quality, which is yet so invaluable, most quickly? By thinking that other people are inferior to oneself. By feeling that one has some innate superiority – it may be wealth, or rank, a straight nose, or the portrait of a grandfather by Romney – for there is no end to the pathetic devices of the human imagination – over other people. Hence the enormous importance to a patriarch who has to conquer, who has to rule, of feeling that great numbers of people, half the human race indeed, are by nature inferior to himself. It must indeed be one of the great sources of his power….Women have served all these centuries as looking-glasses possessing the magic and delicious power of reflecting the figure of man at twice its natural size. Without that power probably the earth would still be swamp and jungle. The glories of all our wars would be on the remains of mutton bones and bartering flints for sheepskins or whatever simple ornament took our unsophisticated taste. Supermen and Fingers of Destiny would never have existed. The Czar and the Kaiser would never have worn their crowns or lost them. Whatever may be their use in civilised societies, mirrors are essential to all violent and heroic action. That is why Napoleon and Mussolini both insist so emphatically upon the inferiority of women, for if they were not inferior, they would cease to enlarge. That serves to explain in part the necessity that women so often are to men. And it serves to explain how restless they are under her criticism; how impossible it is for her to say to them this book is bad, this picture is feeble, or whatever it may be, without giving far more pain and rousing far more anger than a man would do who gave the same criticism. For if she begins to tell the truth, the figure in the looking-glass shrinks; his fitness in life is diminished. How is he to go on giving judgment, civilising natives, making laws, writing books, dressing up and speechifying at banquets, unless he can see himself at breakfast and at dinner at least twice the size he really is?”

In this transformational speech , Virginia Woolf pronounces her vision that ‘a woman must have money and a room of her own if she is to write fiction’. She calls out the years in which women have been deprived of their own space for individual development through being chained to traditional arrangements or men’s prescriptions – demanding ‘gigantic courage’ and ‘confidence in oneself’ to brave through the onerous struggle of creating change for women’s rights. With her steadfast, stolid rhetoric and radical theorization, she paved the way for many women’s rights activists and writers to forge their own paths against patriarchal authority.

14. Inaugural Address by John F Kennedy

“In the long history of the world, only a few generations have been granted the role of defending freedom in its hour of maximum danger. I do not shrink from this responsibility–I welcome it. I do not believe that any of us would exchange places with any other people or any other generation. The energy, the faith, the devotion which we bring to this endeavor will light our country and all who serve it–and the glow from that fire can truly light the world. And so, my fellow Americans: ask not what your country can do for you–ask what you can do for your country. My fellow citizens of the world: ask not what America will do for you, but what together we can do for the freedom of man. Finally, whether you are citizens of America or citizens of the world, ask of us here the same high standards of strength and sacrifice which we ask of you. With a good conscience our only sure reward, with history the final judge of our deeds, let us go forth to lead the land we love, asking His blessing and His help, but knowing that here on earth God’s work must truly be our own.”

For what is probably the most historically groundbreaking use of parallelism in speech across American history, President JFK placed the weighty task of ‘asking what one can do for their country’ onto the shoulders of each American citizen. Using an air of firmness in his rhetoric by declaring his commitment to his countrymen, he urges each American to do the same for the broader, noble ideal of freedom for all. With his crucial interrogation of a citizen’s moral duty to his nation, President JFK truly made history.

15. Atoms for Peace Speech by Dwight Eisenhower

“To pause there would be to confirm the hopeless finality of a belief that two atomic colossi are doomed malevolently to eye each other indefinitely across a trembling world. To stop there would be to accept helplessly the probability of civilization destroyed, the annihilation of the irreplaceable heritage of mankind handed down to us from generation to generation, and the condemnation of mankind to begin all over again the age-old struggle upward from savagery towards decency, and right, and justice. Surely no sane member of the human race could discover victory in such desolation. Could anyone wish his name to be coupled by history with such human degradation and destruction?Occasional pages of history do record the faces of the “great destroyers”, but the whole book of history reveals mankind’s never-ending quest for peace and mankind’s God-given capacity to build. It is with the book of history, and not with isolated pages, that the United States will ever wish to be identified. My country wants to be constructive,not destructive. It wants agreements, not wars, among nations. It wants itself to live in freedom and in the confidence that the peoples of every other nation enjoy equally the right of choosing their own way of life. So my country’s purpose is to help us to move out of the dark chamber of horrors into the light, to find a way by which the minds of men, the hopes of men, the souls of men everywhere, can move forward towards peace and happiness and well-being.”

On a possibility as frightful and tense as nuclear war, President Eisenhower managed to convey the gravity of the world’s plight in his measured and persuasive speech centred on the greater good of mankind. Using rhetorical devices such as the three-part paratactical syntax which most world leaders are fond of for ingraining their words in the minds of their audience, he centers the discourse of the atomic bomb on those affected by such a world-changing decision in ‘the minds, hopes and souls of men everywhere’ – effectively putting the vivid image of millions of people’s fates at stake in the minds of his audience. Being able to make a topic as heavy and fraught with moral conflict as this as eloquent as he did, Eisenhower definitely ranks among some of the most skilled orators to date.

16. The Transformation of Silence into Language and Action by Audre Lorde

“I was going to die, if not sooner then later, whether or not I had ever spoken myself. My silences had not protected me. Your silence will not protect you. But for every real word spoken, for every attempt I had ever made to speak those truths for which I am still seeking, I had made contact with other women while we examined the words to fit a world in which we all believed, bridging our differences. What are the words you do not have yet? What do you need to say? What are the tyrannies you swallow day by day and attempt to make your own, until you will sicken and die of them, still in silence? Perhaps for some of you here today, I am the face of one of your fears. Because I am a woman, because I am black, because I am myself, a black woman warrior poet doing my work, come to ask you, are you doing yours?”

Revolutionary writer, feminist and civil rights activist Audre Lorde first delivered this phenomenal speech at Lesbian and Literature panel of the Modern Language Association’s December 28, 1977 meeting, which went on to feature permanently in her writings for its sheer wisdom and truth. Her powerful writing and speech about living on the margins of society has enlightened millions of people discriminated across various intersections, confronting them with the reality that they must speak – since their ‘silence will not protect’ them from further marginalization. Through her illuminating words and oratory, she has reminded marginalized persons of the importance of their selfhood and the radical capacity for change they have in a world blighted by prejudice and division.

17. 1965 Cambridge Union Hall Speech by James Baldwin

“What is dangerous here is the turning away from – the turning away from – anything any white American says. The reason for the political hesitation, in spite of the Johnson landslide is that one has been betrayed by American politicians for so long. And I am a grown man and perhaps I can be reasoned with. I certainly hope I can be. But I don’t know, and neither does Martin Luther King, none of us know how to deal with those other people whom the white world has so long ignored, who don’t believe anything the white world says and don’t entirely believe anything I or Martin is saying. And one can’t blame them. You watch what has happened to them in less than twenty years.”

Baldwin’s invitation to the Cambridge Union Hall is best remembered for foregrounding the unflinching differences in white and African Americans’ ‘system of reality’ in everyday life. Raising uncomfortable truths about the insidious nature of racism post-civil war, he provides several nuggets of thought-provoking wisdom on the state of relations between the oppressed and their oppressors, and what is necessary to mediate such relations and destroy the exploitative thread of racist hatred. With great frankness, he admits to not having all the answers but provides hard-hitting wisdom on engagement to guide activists through confounding times nonetheless.

18. I Am Prepared to Die by Nelson Mandela

“Above all, My Lord, we want equal political rights, because without them our disabilities will be permanent. I know this sounds revolutionary to the whites in this country, because the majority of voters will be Africans. This makes the white man fear democracy. But this fear cannot be allowed to stand in the way of the only solution which will guarantee racial harmony and freedom for all. It is not true that the enfranchisement of all will result in racial domination. Political division, based on colour, is entirely artificial and, when it disappears, so will the domination of one colour group by another. The ANC has spent half a century fighting against racialism. When it triumphs as it certainly must, it will not change that policy. This then is what the ANC is fighting. Our struggle is a truly national one. It is a struggle of the African people, inspired by our own suffering and our own experience. It is a struggle for the right to live. During my lifetime I have dedicated my life to this struggle of the African people. I have fought against white domination, and I have fought against black domination. I have cherished the ideal of a democratic and free society in which all persons will live together in harmony and with equal opportunities. It is an ideal for which I hope to live for and to see realised. But, My Lord, if it needs be, it is an ideal for which I am prepared to die.”

Apartheid is still considered one of these most devastating events of world history, and it would not have ended without the crucial effort and words of Nelson Mandela during his courageous political leadership. In this heartbreaking speech , he voices his utter devotion to the fight against institutionalised racism in African society – an ideal for which he was ‘prepared to die for’. Mandela continues to remind us today of his moral conviction in leading, wherein the world would likely to be a better place if all politicians had the same resolve and genuine commitment to human rights and the abolition of oppression as he did.

19. Critique on British Imperialism by General Aung San

“Do they form their observations by seeing the attendances at not very many cinemas and theatres of Rangoon? Do they judge this question of money circulation by paying a stray visit to a local bazaar? Do they know that cinemas and theatres are not true indicators, at least in Burma, of the people’s conditions? Do they know that there are many in this country who cannot think of going to these places by having to struggle for their bare existence from day to day? Do they know that those who nowadays patronise or frequent cinemas and theatres which exist only in Rangoon and a few big towns, belong generally to middle and upper classes and the very few of the many poor who can attend at all are doing so as a desperate form of relaxation just to make them forget their unsupportable existences for the while whatever may be the tomorrow that awaits them?”

Under British colonial rule, one of the most legendary nationalist leaders emerged from the ranks of the thousands of Burmese to boldly lead them towards independence, out of the exploitation and control under the British. General Aung San’s speech criticising British social, political and economic control of Burma continues to be scathing, articulate, and relevant – especially given his necessary goal of uniting the Burmese natives against their common oppressor. He successfully galvanised his people against the British, taking endless risks through nationalist speeches and demonstrations which gradually bore fruit in Burma’s independence.

20. Nobel Lecture by Mother Teresa

“I believe that we are not real social workers. We may be doing social work in the eyes of the people, but we are really contemplatives in the heart of the world. For we are touching the Body Of Christ 24 hours. We have 24 hours in this presence, and so you and I. You too try to bring that presence of God in your family, for the family that prays together stays together. And I think that we in our family don’t need bombs and guns, to destroy to bring peace–just get together, love one another, bring that peace, that joy, that strength of presence of each other in the home. And we will be able to overcome all the evil that is in the world. There is so much suffering, so much hatred, so much misery, and we with our prayer, with our sacrifice are beginning at home. Love begins at home, and it is not how much we do, but how much love we put in the action that we do. It is to God Almighty–how much we do it does not matter, because He is infinite, but how much love we put in that action. How much we do to Him in the person that we are serving.”

In contemporary culture, most people understand Mother Teresa to be the epitome of compassion and kindness. However, if one were to look closer at her speeches from the past, one would discover not merely her altruistic contributions, but her keen heart for social justice and the downtrodden. She wisely and gracefully remarks that ‘love begins at home’ from the individual actions of each person within their private lives, which accumulate into a life of goodness and charity. For this, her speeches served not just consolatory value or momentary relevance, as they still inform the present on how we can live lives worth living.

21. June 9 Speech to Martial Law Units by Deng Xiaoping

“This army still maintains the traditions of our old Red Army. What they crossed this time was in the true sense of the expression a political barrier, a threshold of life and death. This was not easy. This shows that the People’s Army is truly a great wall of iron and steel of the party and state. This shows that no matter how heavy our losses, the army, under the leadership of the party, will always remain the defender of the country, the defender of socialism, and the defender of the public interest. They are a most lovable people. At the same time, we should never forget how cruel our enemies are. We should have not one bit of forgiveness for them. The fact that this incident broke out as it did is very worthy of our pondering. It prompts us cool-headedly to consider the past and the future. Perhaps this bad thing will enable us to go ahead with reform and the open policy at a steadier and better — even a faster — pace, more speedily correct our mistakes, and better develop our strong points.”

Mere days before the 4 June 1989 Tiananmen Square uprising, Chinese Communist Party leader Deng Xiaoping sat with six party elders (senior officials) and the three remaining members of the Politburo Standing Committee, the paramount decision-making body in China’s government. The meeting was organised to discuss the best course of action for restoring social and political order to China, given the sweeping economic reforms that had taken place in the past decade that inevitably resulted in some social resistance from the populace. Deng then gave this astute and well-regarded speech, outlining the political complexities in shutting down student protests given the context of reforms encouraging economic liberalization already taking place, as aligned with the students’ desires. It may not be the most rousing or inflammatory of speeches, but it was certainly persuasive in voicing the importance of taking a strong stand for the economic reforms Deng was implementing to benefit Chinese citizens in the long run. Today, China is an economic superpower, far from its war-torn developing country status before Deng’s leadership – thanks to his foresight in ensuring political stability would allow China to enjoy the fruits of the massive changes they adapted to.

22. Freedom or Death by Emmeline Pankhurst

“You won your freedom in America when you had the revolution, by bloodshed, by sacrificing human life. You won the civil war by the sacrifice of human life when you decided to emancipate the negro. You have left it to women in your land, the men of all civilised countries have left it to women, to work out their own salvation. That is the way in which we women of England are doing. Human life for us is sacred, but we say if any life is to be sacrificed it shall be ours; we won’t do it ourselves, but we will put the enemy in the position where they will have to choose between giving us freedom or giving us death. Now whether you approve of us or whether you do not, you must see that we have brought the question of women’s suffrage into a position where it is of first rate importance, where it can be ignored no longer. Even the most hardened politician will hesitate to take upon himself directly the responsibility of sacrificing the lives of women of undoubted honour, of undoubted earnestness of purpose. That is the political situation as I lay it before you today.”

In 1913 after Suffragette Emily Davison stepped in front of King George V’s horse at the Epsom Derby and suffered fatal injuries, Emmeline Pankhurst delivered her speech to Connecticut as a call to action for people to support the suffragette movement. Her fortitude in delivering such a sobering speech on the state of women’s rights is worth remembering for its invaluable impact and contributions to the rights we enjoy in today’s world.

23. Quit India by Mahatma Gandhi

“We shall either free India or die in the attempt; we shall not live to see the perpetuation of our slavery. Every true Congressman or woman will join the struggle with an inflexible determination not to remain alive to see the country in bondage and slavery. Let that be your pledge. Keep jails out of your consideration. If the Government keep me free, I will not put on the Government the strain of maintaining a large number of prisoners at a time, when it is in trouble. Let every man and woman live every moment of his or her life hereafter in the consciousness that he or she eats or lives for achieving freedom and will die, if need be, to attain that goal. Take a pledge, with God and your own conscience as witness, that you will no longer rest till freedom is achieved and will be prepared to lay down your lives in the attempt to achieve it. He who loses his life will gain it; he who will seek to save it shall lose it. Freedom is not for the coward or the faint-hearted.”

Naturally, the revolutionary activist Gandhi had to appear in this list for his impassioned anti-colonial speeches which rallied Indians towards independence. Famous for leading non-violent demonstrations, his speeches were a key element in gathering Indians of all backgrounds together for the common cause of eliminating their colonial masters. His speeches were resolute, eloquent, and courageous, inspiring the hope and admiration of many not just within India, but around the world.

24. 1974 National Book Award Speech by Adrienne Rich, Alice Walker, Audre Lorde

“The statement I am going to read was prepared by three of the women nominated for the National Book Award for poetry, with the agreement that it would be read by whichever of us, if any, was chosen.We, Audre Lorde, Adrienne Rich, and Alice Walker, together accept this award in the name of all the women whose voices have gone and still go unheard in a patriarchal world, and in the name of those who, like us, have been tolerated as token women in this culture, often at great cost and in great pain. We believe that we can enrich ourselves more in supporting and giving to each other than by competing against each other; and that poetry—if it is poetry—exists in a realm beyond ranking and comparison. We symbolically join together here in refusing the terms of patriarchal competition and declaring that we will share this prize among us, to be used as best we can for women. We appreciate the good faith of the judges for this award, but none of us could accept this money for herself, nor could she let go unquestioned the terms on which poets are given or denied honor and livelihood in this world, especially when they are women. We dedicate this occasion to the struggle for self-determination of all women, of every color, identification, or derived class: the poet, the housewife, the lesbian, the mathematician, the mother, the dishwasher, the pregnant teen-ager, the teacher, the grandmother, the prostitute, the philosopher, the waitress, the women who will understand what we are doing here and those who will not understand yet; the silent women whose voices have been denied us, the articulate women who have given us strength to do our work.”

Adrienne Rich, Audre Lorde, and Alice Walker wrote this joint speech to be delivered by Adrienne Rich at the 1974 National Book Awards, based on their suspicions that the first few African American lesbian women to be nominated for the awards would be snubbed in favour of a white woman nominee. Their suspicions were confirmed, and Adrienne Rich delivered this socially significant speech in solidarity with her fellow nominees, upholding the voices of the ‘silent women whose voices have been denied’.

25. Speech to 20th Congress of the CPSU by Nikita Khruschev

“Considering the question of the cult of an individual, we must first of all show everyone what harm this caused to the interests of our Party. Vladimir Ilyich Lenin had always stressed the Party’s role and significance in the direction of the socialist government of workers and peasants; he saw in this the chief precondition for a successful building of socialism in our country. Pointing to the great responsibility of the Bolshevik Party, as ruling Party of the Soviet state, Lenin called for the most meticulous observance of all norms of Party life; he called for the realization of the principles of collegiality in the direction of the Party and the state. Collegiality of leadership flows from the very nature of our Party, a Party built on the principles of democratic centralism. “This means,” said Lenin, “that all Party matters are accomplished by all Party members – directly or through representatives – who, without any exceptions, are subject to the same rules; in addition, all administrative members, all directing collegia, all holders of Party positions are elective, they must account for their activities and are recallable.””

This speech is possibly the most famed Russian speech for its status as a ‘secret’ speech delivered only to the CPSU at the time, which was eventually revealed to the public. Given the unchallenged political legacy and cult of personality which Stalin left in the Soviet Union, Nikita Khruschev’s speech condemning the authoritarian means Stalin had resorted to to consolidate power as un-socialist was an important mark in Russian history.

26. The Struggle for Human Rights by Eleanor Roosevelt

“It is my belief, and I am sure it is also yours, that the struggle for democracy and freedom is a critical struggle, for their preservation is essential to the great objective of the United Nations to maintain international peace and security. Among free men the end cannot justify the means. We know the patterns of totalitarianism — the single political party, the control of schools, press, radio, the arts, the sciences, and the church to support autocratic authority; these are the age-old patterns against which men have struggled for three thousand years. These are the signs of reaction, retreat, and retrogression. The United Nations must hold fast to the heritage of freedom won by the struggle of its people; it must help us to pass it on to generations to come. The development of the ideal of freedom and its translation into the everyday life of the people in great areas of the earth is the product of the efforts of many peoples. It is the fruit of a long tradition of vigorous thinking and courageous action. No one race and on one people can claim to have done all the work to achieve greater dignity for human beings and great freedom to develop human personality. In each generation and in each country there must be a continuation of the struggle and new steps forward must be taken since this is preeminently a field in which to stand still is to retreat.”

Eleanor Roosevelt has been among the most well-loved First Ladies for good reason – her eloquence and gravitas in delivering every speech convinced everyone of her suitability for the oval office. In this determined and articulate speech , she outlines the fundamental values that form the bedrock of democracy, urging the rest of the world to uphold human rights regardless of national ideology and interests.

27. The Ballot or The Bullet by Malcolm X

“And in this manner, the organizations will increase in number and in quantity and in quality, and by August, it is then our intention to have a black nationalist convention which will consist of delegates from all over the country who are interested in the political, economic and social philosophy of black nationalism. After these delegates convene, we will hold a seminar; we will hold discussions; we will listen to everyone. We want to hear new ideas and new solutions and new answers. And at that time, if we see fit then to form a black nationalist party, we’ll form a black nationalist party. If it’s necessary to form a black nationalist army, we’ll form a black nationalist army. It’ll be the ballot or the bullet. It’ll be liberty or it’ll be death.”

Inarguably, the revolutionary impact Malcolm X’s fearless oratory had was substantial in his time as a radical anti-racist civil rights activist. His speeches’ emancipatory potential put forth his ‘theory of rhetorical action’ where he urges Black Americans to employ both the ballot and the bullet, strategically without being dependent on the other should the conditions of oppression change. A crucial leader in the fight for civil rights, he opened the eyes of thousands of Black Americans, politicising and convincing them of the necessity of fighting for their democratic rights against white supremacists.

28. Living the Revolution by Gloria Steinem

“The challenge to all of us, and to you men and women who are graduating today, is to live a revolution, not to die for one. There has been too much killing, and the weapons are now far too terrible. This revolution has to change consciousness, to upset the injustice of our current hierarchy by refusing to honor it, and to live a life that enforces a new social justice. Because the truth is none of us can be liberated if other groups are not.”

In an unexpected commencement speech delivered at Vassar College in 1970, Gloria Steinem boldly makes a call to action on behalf of marginalized groups in need of liberation to newly graduated students. She proclaimed it the year of Women’s Liberation and forcefully highlighted the need for a social revolution to ‘upset the injustice of the current hierarchy’ in favour of human rights – echoing the hard-hitting motto on social justice, ‘until all of us are free, none of us are free’.

29. The Last Words of Harvey Milk by Harvey Milk

“I cannot prevent some people from feeling angry and frustrated and mad in response to my death, but I hope they will take the frustration and madness and instead of demonstrating or anything of that type, I would hope that they would take the power and I would hope that five, ten, one hundred, a thousand would rise. I would like to see every gay lawyer, every gay architect come out, stand up and let the world know. That would do more to end prejudice overnight than anybody could imagine. I urge them to do that, urge them to come out. Only that way will we start to achieve our rights. … All I ask is for the movement to continue, and if a bullet should enter my brain, let that bullet destroy every closet door…”

As the first openly gay elected official in the history of California, Harvey Milk’s entire political candidature was in itself a radical statement against the homophobic status quo at the time. Given the dangerous times he was in as an openly gay man, he anticipated that he would be assassinated eventually in his political career. As such, these are some of his last words which show the utter devotion he had to campaigning against homophobia while representing the American people, voicing his heartbreaking wish for the bullet that would eventually kill him to ‘destroy every closet door’.

30. Black Power Address at UC Berkeley by Stokely Carmichael

“Now we are now engaged in a psychological struggle in this country, and that is whether or not black people will have the right to use the words they want to use without white people giving their sanction to it; and that we maintain, whether they like it or not, we gonna use the word “Black Power” — and let them address themselves to that; but that we are not going to wait for white people to sanction Black Power. We’re tired waiting; every time black people move in this country, they’re forced to defend their position before they move. It’s time that the people who are supposed to be defending their position do that. That’s white people. They ought to start defending themselves as to why they have oppressed and exploited us.”

A forceful and impressive orator, Stokely Carmichael was among those at the forefront of the civil rights movement, who was a vigorous socialist organizer as well. He led the Black Power movement wherein he gave this urgent, influential speech that propelled Black Americans forward in their fight for constitutional rights in the 1960s.

31. Speech on Vietnam by Lyndon Johnson

“The true peace-keepers are those men who stand out there on the DMZ at this very hour, taking the worst that the enemy can give. The true peace-keepers are the soldiers who are breaking the terrorist’s grip around the villages of Vietnam—the civilians who are bringing medical care and food and education to people who have already suffered a generation of war. And so I report to you that we are going to continue to press forward. Two things we must do. Two things we shall do. First, we must not mislead the enemy. Let him not think that debate and dissent will produce wavering and withdrawal. For I can assure you they won’t. Let him not think that protests will produce surrender. Because they won’t. Let him not think that he will wait us out. For he won’t. Second, we will provide all that our brave men require to do the job that must be done. And that job is going to be done. These gallant men have our prayers-have our thanks—have our heart-felt praise—and our deepest gratitude. Let the world know that the keepers of peace will endure through every trial—and that with the full backing of their countrymen, they are going to prevail.”

During some of the most harrowing periods of human history, the Vietnam War, American soldiers were getting soundly defeated by the Vietnamese in guerrilla warfare. President Lyndon Johnson then issued this dignified, consolatory speech to encourage patriotism and support for the soldiers putting their lives on the line for the nation.

32. A Whisper of AIDS by Mary Fisher

“We may take refuge in our stereotypes, but we cannot hide there long, because HIV asks only one thing of those it attacks. Are you human? And this is the right question. Are you human? Because people with HIV have not entered some alien state of being. They are human. They have not earned cruelty, and they do not deserve meanness. They don’t benefit from being isolated or treated as outcasts. Each of them is exactly what God made: a person; not evil, deserving of our judgment; not victims, longing for our pity ­­ people, ready for  support and worthy of compassion. We must be consistent if we are to be believed. We cannot love justice and ignore prejudice, love our children and fear to teach them. Whatever our role as parent or policymaker, we must act as eloquently as we speak ­­ else we have no integrity. My call to the nation is a plea for awareness. If you believe you are safe, you are in danger. Because I was not hemophiliac, I was not at risk. Because I was not gay, I was not at risk. Because I did not inject drugs, I was not at risk. The lesson history teaches is this: If you believe you are safe, you are at risk. If you do not see this killer stalking your children, look again. There is no family or community, no race or religion, no place left in America that is safe. Until we genuinely embrace this message, we are a nation at risk.”

Back when AIDS research was still undeveloped, the stigma of contracting HIV was even more immense than it is today. A celebrated artist, author and speaker, Mary Fisher became an outspoken activist for those with HIV/AIDS, persuading people to extend compassion to the population with HIV instead of stigmatizing them – as injustice has a way of coming around to people eventually. Her bold act of speaking out for the community regardless of the way they contracted the disease, their sexual orientation or social group, was an influential move in advancing the human rights of those with HIV and spreading awareness on the discrimination they face.

33. Freedom from Fear by Aung San Suu Kyi

“The quintessential revolution is that of the spirit, born of an intellectual conviction of the need for change in those mental attitudes and values which shape the course of a nation’s development. A revolution which aims merely at changing official policies and institutions with a view to an improvement in material conditions has little chance of genuine success. Without a revolution of the spirit, the forces which produced the iniquities of the old order would continue to be operative, posing a constant threat to the process of reform and regeneration. It is not enough merely to call for freedom, democracy and human rights. There has to be a united determination to persevere in the struggle, to make sacrifices in the name of enduring truths, to resist the corrupting influences of desire, ill will, ignorance and fear. Saints, it has been said, are the sinners who go on trying. So free men are the oppressed who go on trying and who in the process make themselves fit to bear the responsibilities and to uphold the disciplines which will maintain a free society. Among the basic freedoms to which men aspire that their lives might be full and uncramped, freedom from fear stands out as both a means and an end. A people who would build a nation in which strong, democratic institutions are firmly established as a guarantee against state-induced power must first learn to liberate their own minds from apathy and fear.”

Famous for her resoluteness and fortitude in campaigning for democracy in Burma despite being put under house arrest by the military government, Aung San Suu Kyi’s speeches have been widely touted as inspirational. In this renowned speech of hers, she delivers a potent message to Burmese to ‘liberate their minds from apathy and fear’ in the struggle for freedom and human rights in the country. To this day, she continues to tirelessly champion the welfare and freedom of Burmese in a state still overcome by vestiges of authoritarian rule.

34. This Is Water by David Foster Wallace

“Our own present culture has harnessed these forces in ways that have yielded extraordinary wealth and comfort and personal freedom. The freedom all to be lords of our tiny skull-sized kingdoms, alone at the centre of all creation. This kind of freedom has much to recommend it. But of course there are all different kinds of freedom, and the kind that is most precious you will not hear much talk about much in the great outside world of wanting and achieving…. The really important kind of freedom involves attention and awareness and discipline, and being able truly to care about other people and to sacrifice for them over and over in myriad petty, unsexy ways every day. That is real freedom. That is being educated, and understanding how to think. The alternative is unconsciousness, the default setting, the rat race, the constant gnawing sense of having had, and lost, some infinite thing.”

Esteemed writer David Foster Wallace gave a remarkably casual yet wise commencement speech at Kenyon College in 2005 on the importance of learning to think beyond attaining a formal education. He encouraged hundreds of students to develop freedom of thought, a heart of sacrificial care for those in need of justice, and a consciousness that would serve them in discerning the right choices to make within a status quo that is easy to fall in line with. His captivating speech on what it meant to truly be ‘educated’ tugged at the hearts of many young and critical minds striving to achieve their dreams and change the world.

35. Questioning the Universe by Stephen Hawking

“This brings me to the last of the big questions: the future of the human race. If we are the only intelligent beings in the galaxy, we should make sure we survive and continue. But we are entering an increasingly dangerous period of our history. Our population and our use of the finite resources of planet Earth are growing exponentially, along with our technical ability to change the environment for good or ill. But our genetic code still carries the selfish and aggressive instincts that were of survival advantage in the past. It will be difficult enough to avoid disaster in the next hundred years, let alone the next thousand or million. Our only chance of long-term survival is not to remain inward-looking on planet Earth, but to spread out into space. The answers to these big questions show that we have made remarkable progress in the last hundred years. But if we want to continue beyond the next hundred years, our future is in space. That is why I am in favor of manned — or should I say, personned — space flight.”

Extraordinary theoretical physicist, cosmologist, and author Stephen Hawking was a considerable influence upon modern physics and scientific research at large, inspiring people regardless of physical ability to aspire towards expanding knowledge in the world. In his speech on Questioning the Universe, he speaks of the emerging currents and issues in the scientific world like that of outer space, raising and answering big questions that have stumped great thinkers for years.

36. 2008 Democratic National Convention Speech by Michelle Obama

“I stand here today at the crosscurrents of that history — knowing that my piece of the American dream is a blessing hard won by those who came before me. All of them driven by the same conviction that drove my dad to get up an hour early each day to painstakingly dress himself for work. The same conviction that drives the men and women I’ve met all across this country: People who work the day shift, kiss their kids goodnight, and head out for the night shift — without disappointment, without regret — that goodnight kiss a reminder of everything they’re working for. The military families who say grace each night with an empty seat at the table. The servicemen and women who love this country so much, they leave those they love most to defend it. The young people across America serving our communities — teaching children, cleaning up neighborhoods, caring for the least among us each and every day. People like Hillary Clinton, who put those 18 million cracks in the glass ceiling, so that our daughters — and sons — can dream a little bigger and aim a little higher. People like Joe Biden, who’s never forgotten where he came from and never stopped fighting for folks who work long hours and face long odds and need someone on their side again. All of us driven by a simple belief that the world as it is just won’t do — that we have an obligation to fight for the world as it should be. That is the thread that connects our hearts. That is the thread that runs through my journey and Barack’s journey and so many other improbable journeys that have brought us here tonight, where the current of history meets this new tide of hope. That is why I love this country.”

Ever the favourite modern First Lady of America, Michelle Obama has delivered an abundance of iconic speeches in her political capacity, never forgetting to foreground the indomitable human spirit embodied in American citizens’ everyday lives and efforts towards a better world. The Obamas might just have been the most articulate couple of rhetoricians of their time, making waves as the first African American president and First Lady while introducing important policies in their period of governance.

37. The Audacity of Hope by Barack Obama

“I’m not talking about blind optimism here — the almost willful ignorance that thinks unemployment will go away if we just don’t think about it, or the health care crisis will solve itself if we just ignore it. That’s not what I’m talking about. I’m talking about something more substantial. It’s the hope of slaves sitting around a fire singing freedom songs; the hope of immigrants setting out for distant shores; the hope of a young naval lieutenant bravely patrolling the Mekong Delta; the hope of a millworker’s son who dares to defy the odds; the hope of a skinny kid with a funny name who believes that America has a place for him, too. Hope — Hope in the face of difficulty. Hope in the face of uncertainty. The audacity of hope! In the end, that is God’s greatest gift to us, the bedrock of this nation. A belief in things not seen. A belief that there are better days ahead.”

Now published into a book, Barack Obama’s heart-capturing personal story of transformational hope was first delivered as a speech on the merits of patriotic optimism and determination put to the mission of concrete change. He has come to be known as one of the most favoured and inspiring presidents in American history, and arguably the most skilled orators ever.

38. “Be Your Own Story” by Toni Morrison

“But I’m not going to talk anymore about the future because I’m hesitant to describe or predict because I’m not even certain that it exists. That is to say, I’m not certain that somehow, perhaps, a burgeoning ménage a trois of political interests, corporate interests and military interests will not prevail and literally annihilate an inhabitable, humane future. Because I don’t think we can any longer rely on separation of powers, free speech, religious tolerance or unchallengeable civil liberties as a matter of course. That is, not while finite humans in the flux of time make decisions of infinite damage. Not while finite humans make infinite claims of virtue and unassailable power that are beyond their competence, if not their reach. So, no happy talk about the future. … Because the past is already in debt to the mismanaged present. And besides, contrary to what you may have heard or learned, the past is not done and it is not over, it’s still in process, which is another way of saying that when it’s critiqued, analyzed, it yields new information about itself. The past is already changing as it is being reexamined, as it is being listened to for deeper resonances. Actually it can be more liberating than any imagined future if you are willing to identify its evasions, its distortions, its lies, and are willing to unleash its secrets.”

Venerated author and professor Toni Morrison delivered an impressively articulate speech at Wellesley College in 2004 to new graduates, bucking the trend by discussing the importance of the past in informing current and future ways of living. With her brilliance and eloquence, she blew the crowd away and renewed in them the capacity for reflection upon using the past as a talisman to guide oneself along the journey of life.

39. Nobel Speech by Malala Yousafzai

“Dear brothers and sisters, the so-called world of adults may understand it, but we children don’t. Why is it that countries which we call “strong” are so powerful in creating wars but so weak in bringing peace? Why is it that giving guns is so easy but giving books is so hard? Why is it that making tanks is so easy, but building schools is so difficult? As we are living in the modern age, the 21st century and we all believe that nothing is impossible. We can reach the moon and maybe soon will land on Mars. Then, in this, the 21st century, we must be determined that our dream of quality education for all will also come true. So let us bring equality, justice and peace for all. Not just the politicians and the world leaders, we all need to contribute. Me. You. It is our duty. So we must work … and not wait. I call upon my fellow children to stand up around the world. Dear sisters and brothers, let us become the first generation to decide to be the last. The empty classrooms, the lost childhoods, wasted potential-let these things end with us.”

At a mere 16 years of age, Malala Yousafzai gave a speech on the severity of the state of human rights across the world, and wowed the world with her passion for justice at her tender age. She displayed tenacity and fearlessness speaking about her survival of an assassination attempt for her activism for gender equality in the field of education. A model of courage to us all, her speech remains an essential one in the fight for human rights in the 21st century.

40. Final Commencement Speech by Michelle Obama

“If you are a person of faith, know that religious diversity is a great American tradition, too. In fact, that’s why people first came to this country — to worship freely. And whether you are Muslim, Christian, Jewish, Hindu, Sikh — these religions are teaching our young people about justice, and compassion, and honesty. So I want our young people to continue to learn and practice those values with pride. You see, our glorious diversity — our diversities of faiths and colors and creeds — that is not a threat to who we are, it makes us who we are. So the young people here and the young people out there: Do not ever let anyone make you feel like you don’t matter, or like you don’t have a place in our American story — because you do. And you have a right to be exactly who you are. But I also want to be very clear: This right isn’t just handed to you. No, this right has to be earned every single day. You cannot take your freedoms for granted. Just like generations who have come before you, you have to do your part to preserve and protect those freedoms. … It is our fundamental belief in the power of hope that has allowed us to rise above the voices of doubt and division, of anger and fear that we have faced in our own lives and in the life of this country. Our hope that if we work hard enough and believe in ourselves, then we can be whatever we dream, regardless of the limitations that others may place on us. The hope that when people see us for who we truly are, maybe, just maybe they, too, will be inspired to rise to their best possible selves.”

Finally, we have yet another speech by Michelle Obama given in her final remarks as First Lady – a tear-inducing event for many Americans and even people around the world. In this emotional end to her political tenure, she gives an empowering, hopeful, expressive speech to young Americans, exhorting them to take hold of its future in all their diversity and work hard at being their best possible selves.

Amidst the bleak era of our current time with Trump as president of the USA, not only Michelle Obama, but all 40 of these amazing speeches can serve as sources of inspiration and hope to everyone – regardless of their identity or ambitions. After hearing these speeches, which one’s your favorite? Let us know in the comments below!

Article Written By: Kai Xin Koh

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Persuasive Speech Examples: Taking A Stand In Speech

Persuasive speeches have been used throughout history to shape public opinion and shape behavior, and examples abound. Persuasive speech examples include virtually any topic – voting, racism, school uniforms, safety, organ donation, recycling, and so on.

From a teenager asking his parents to go out with friends to an aspiring politician convincing voters to choose him, many people use a persuasive speech to convince their audience members to do something. A successful persuasive speech entails getting someone to take action and be swayed to the speaker’s side.

Table of Contents

What Is A Persuasive Speech?

While an informative speech aims to enlighten the audience about a particular subject, a persuasive speech aims to influence the audience — and convince them to accept a particular point of view. 

The central idea is to persuade, whether discussing a persuasive essay or ‌public speaking. This form of communication is a call to action for people to believe in and take action upon something.

Throughout history, persuasive speech ideas and their communicators have played a vital role in driving change, whether on a personal, community, societal, national, or even global level. 

We’ve seen leaders and important figures sway public opinions and spark movements. Persuasive speech has been there to raise awareness about a specific issue (e.g., labor rights, gender equality). People have been using such speeches to establish authority, negotiate, and, ultimately, urge the audience to join their side.

What Are Some Examples Of A Persuasive Speech Topic?

There’s a wide range of good persuasive speech topics . To give you an idea, here’s a list of persuasive speech topics:

• Social media is taking a toll on young people’s mental health
• Cell phones and too much screen time are making people lazier
• Violent video games make people more aggressive
• Why authorities must ban fast food for children
• Schools and workplaces should take more action to curb obesity rates
• Why public schools are better than private ones
• College athletes should undergo steroid tests
• There’s more to high school and college students than their GPAs
• Should award-giving bodies rely on the popular vote or the judges’ vote?
• There’s a need to regulate the use of painkillers more heavily
• Cloning must not be legalized
• More government budget should be allocated to health care
• Why businesses must invest in renewable energy
• Should military units be allowed to use drones in warfare?
• How freedom of religion is affecting society
• Libraries are becoming obsolete: A step-by-step guide on keeping them alive
• Should euthanasia be allowed in hospitals, clinical settings, and zoos?
• Developing countries must increase their minimum wage
• Global warming is getting more intense
• The death penalty must be abolished

What Is An Example Of How Start Of A Persuasive Speech?

Persuasion is an art. And when you’re given the chance to make a persuasive speech, one of the first things you must do is to settle down with a thesis statement. Then, you must identify at least two main points, pre-empt counterarguments, and organize your thoughts with a ‌persuasive speech outline.

Remember that your opening (and closing) statements should be strong. Right at the start, you must captivate your audience’s attention. You can give an impactful factual statement or pose a question that challenges conventional views. 

The success of a speech doesn’t only end with writing a persuasive one. You must also deliver it with impact. This means maintaining eye contact, keeping your posture open, and using a clear voice and an appropriate facial expression.

What Are The 3 Points To Persuasive Speech?

There are three pillars of a persuasive speech. First is ethos, which taps into the audience’s ethical beliefs. To convince them and establish your credibility, you must resonate with the morals they uphold. 

The second one is pathos, which refers to the emotional appeal of your narrative. One approach is to share an anecdote that your audience can relate to. To effectively appeal to your audience’s emotions, you must also use language, tone, diction, and images to paint a better picture of your main point.

On other other hand, logos appeals to logic. This is why it’s important to pepper your speech with facts.

How Are Persuasive Speeches Used?

You may know persuasive speeches as those stirring speeches delivered by politicians and civil rights and business leaders. In reality, you yourself could be using it in everyday life.

There are different types of persuasive speeches. While some mobilize bigger movements, others only persuade a smaller audience or even just one person.

You can use it in a personal context . For example, you’re convincing your parent to extend your curfew or eat at a certain restaurant. In grander ways, you can also use it to advocate for social and political movements. If you’re in business, marketing, or sales, you can use persuasive speech to promote your brand and convince others to buy your product or service. 

For example, a teen might try to persuade a parent to let them stay out beyond curfew, while a civil rights leader might use persuasion to encourage listeners to fight racism.

No matter the context of your speech, an effective persuasive speech can compel someone or a group of people to adopt a viewpoint, take a particular action, and change a behavior or belief.

What Are Persuasive Speech Examples?

This AI-created speech about walking shows how a persuasive speech is laid out, using Monroe’s Motivated Sequence (i.e., attention, need, satisfaction, visualization, and call to action) to convey the message that walking can overcome the risks of modern life

The introduction sets up the speech:

“Let’s be honest, we lead an easy life: automatic dishwashers, riding lawnmowers, T.V. remote controls, automatic garage door openers, power screwdrivers, bread machines, electric pencil sharpeners… We live in a time-saving, energy-saving, convenient society. It’s a wonderful life. Or is it?”

Unfortunately, lack of exercise leads to health problems. Walking can overcome the effects of lack of exercise, lethargy, and poor diet. The body of the speech delves into this concept in detail and then concludes with a call to the audience to walk more.

AI pick up the pattern that many living persons have perfected over the year.

Maya Angelou, an American poet and civil rights activist, delivered this compelling poem as a persuasive speech . The performance concludes with this inspiring message about overcoming hardship and discrimination: “Leaving behind nights of terror and fear, I rise/ Into a daybreak that’s wondrously clear, I rise/ Bringing the gifts that my ancestors gave/ I am the dream and the hope of the slave/ I rise, I rise, I rise.” 

What Are Some Historical Examples Of Persuasive Speech?

Maya Angelou is just one of the important figures who have delivered powerful speeches etched in history. These individuals have risen and relayed impactful messages, championing advocacies that would resonate with people during their time — and beyond.

Below are more moving examples of a persuasive speech:

The Gettysburg Address by Abraham Lincoln

Context: In November 1863, during the American Civil War, US President Abraham Lincoln delivered this speech in commemoration of the dedication of the Gettysburg National Ceremony (also known as the Soldiers’ National Ceremony).

Snippet: “Now we are engaged in a great civil war, testing whether that nation or any nation so conceived and so dedicated, can long endure. We are met on a great battlefield of that war. We come to dedicate a portion of it as a final resting place for those who died here, that the nation might live. This we may, in all propriety, do. 

“ But, in a larger sense, we can not dedicate, we can not consecrate, we can not hallow, this ground, The brave men, living and dead, who struggled here, have hallowed it, far above our poor power to add or detract. The world will little note nor long remember what we say here; while it can never forget what they did here. 

“ It is rather for us, the living, we here be dedicated to the great task remaining before us that, from these honored dead, we take increased devotion to that cause for which they here, gave the last full measure of devotion that we here highly resolve these dead shall not have died in vain; that the nation, shall have a new birth of freedom, and that government of the people, by the people, for the people, shall not perish from the earth.”

The Finest Hour by Winston Churchill

Context: In his nearly 40-minute long speech in June 1940, over a month since Winston Churchill became the British Prime Minister, he sparked hope that they could win the impending Battle of Britain during the Second World War. 

Snippet: “What General Weygand called the Battle of France is over. I expect that the Battle of Britain is about to begin. Upon this battle depends the survival of Christian civilization. Upon it depends our own British life, and the long continuity of our institutions and our Empire. The whole fury and might of the enemy must very soon be turned on us. Hitler knows that he will have to break us in this Island or lose the war. 

If we can stand up to him, all Europe may be free, and the life of the world may move forward into broad, sunlit uplands. But if we fail, then the whole world, including the United States, including all that we have known and cared for, will sink into the abyss of a new Dark Age made more sinister, and perhaps more protracted, by the lights of perverted science. Let us, therefore, brace ourselves to our duties, and so bear ourselves that, if the British Empire and its Commonwealth last for a thousand years, men will still say, ‘This was their finest hour.’”

I Have a Dream by Mary Wollstonecraft

Context: In her 1792 speech, the British writer and women’s rights advocate shared her dream — that a day will come when women will be treated as rational human beings.

Snippet: “These may be termed utopian dreams. – Thanks to that Being who impressed them on my soul, and gave me sufficient strength of mind to dare to exert my own reason, till, becoming dependent only on him for the support of my virtue, I view, with indignation, the mistaken notions that enslave my sex. 

“ I love man as my fellow; but his scepter, real or usurped, extends not to me unless the reason of an individual demands my homage; and even then, the submission is to reason and not to man. In fact, the conduct of an accountable being must be regulated by the operations of its own reason; or on what foundation rests the throne of God?”

These snippets of their persuasive speech capture the very essence of this form of communication: to convince the audience through compelling and valid reasoning, evoking their feelings and moral principles, and motivating them to act and join a movement, big or small. 

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13.2 Using Language Effectively

Learning objectives.

• Explain what it means to use appropriate language.
• Explain what is meant by vivid language.
• Define inclusive language and explain why using it is important for public speakers.
• Explain the importance of using familiar language in public speaking.

Kimba Howard – megaphone – CC BY 2.0.

When considering how to use language effectively in your speech, consider the degree to which the language is appropriate, vivid, inclusive, and familiar. The next sections define each of these aspects of language and discuss why each is important in public speaking.

Use Appropriate Language

As with anything in life, there are positive and negative ways of using language. One of the first concepts a speaker needs to think about when looking at language use is appropriateness. By appropriate, we mean whether the language is suitable or fitting for ourselves, as the speaker; our audience; the speaking context; and the speech itself.

Appropriate for the Speaker

One of the first questions to ask yourself is whether the language you plan on using in a speech fits with your own speaking pattern. Not all language choices are appropriate for all speakers. The language you select should be suitable for you, not someone else. If you’re a first-year college student, there’s no need to force yourself to sound like an astrophysicist even if you are giving a speech on new planets. One of the biggest mistakes novice speakers make is thinking that they have to use million-dollar words because it makes them sound smarter. Actually, million-dollar words don’t tend to function well in oral communication to begin with, so using them will probably make you uncomfortable as a speaker. Also, it may be difficult for you or the audience to understand the nuances of meaning when you use such words, so using them can increase the risk of denotative or connotative misunderstandings.

Appropriate for the Audience

The second aspect of appropriateness asks whether the language you are choosing is appropriate for your specific audience. Let’s say that you’re an engineering student. If you’re giving a presentation in an engineering class, you can use language that other engineering students will know. On the other hand, if you use that engineering vocabulary in a public speaking class, many audience members will not understand you. As another example, if you are speaking about the Great Depression to an audience of young adults, you can’t assume they will know the meaning of terms like “New Deal” and “WPA,” which would be familiar to an audience of senior citizens. In other chapters of this book, we have explained the importance of audience analysis; once again, audience analysis is a key factor in choosing the language to use in a speech.

Appropriate for the Context

The next question about appropriateness is whether the language you will use is suitable or fitting for the context itself. The language you may employ if you’re addressing a student assembly in a high school auditorium will differ from the language you would use at a business meeting in a hotel ballroom. If you’re giving a speech at an outdoor rally, you cannot use the same language you would use in a classroom. Recall that the speaking context includes the occasion, the time of day, the mood of the audience, and other factors in addition to the physical location. Take the entire speaking context into consideration when you make the language choices for your speech.

Appropriate for the Topic

The fourth and final question about the appropriateness of language involves whether the language is appropriate for your specific topic. If you are speaking about the early years of The Walt Disney Company, would you want to refer to Walt Disney as a “thaumaturgic” individual (i.e., one who works wonders or miracles)? While the word “thaumaturgic” may be accurate, is it the most appropriate for the topic at hand? As another example, if your speech topic is the dual residence model of string theory, it makes sense to expect that you will use more sophisticated language than if your topic was a basic introduction to the physics of, say, sound or light waves.

Use Vivid Language

After appropriateness, the second main guideline for using language is to use vivid language. Vivid language helps your listeners create strong, distinct, clear, and memorable mental images. Good vivid language usage helps an audience member truly understand and imagine what a speaker is saying. Two common ways to make your speaking more vivid are through the use of imagery and rhythm.

Imagery is the use of language to represent objects, actions, or ideas. The goal of imagery is to help an audience member create a mental picture of what a speaker is saying. A speaker who uses imagery successfully will tap into one or more of the audience’s five basic senses (hearing, taste, touch, smell, and sight). Three common tools of imagery are concreteness, simile, and metaphor.

Concreteness

When we use language that is concrete , we attempt to help our audiences see specific realities or actual instances instead of abstract theories and ideas. The goal of concreteness is to help you, as a speaker, show your audience something instead of just telling them. Imagine you’ve decided to give a speech on the importance of freedom. You could easily stand up and talk about the philosophical work of Rudolf Steiner, who divided the ideas of freedom into freedom of thought and freedom of action. If you’re like us, even reading that sentence can make you want to go to sleep. Instead of defining what those terms mean and discussing the philosophical merits of Steiner, you could use real examples where people’s freedom to think or freedom to behave has been stifled. For example, you could talk about how Afghani women under Taliban rule have been denied access to education, and how those seeking education have risked public flogging and even execution (Iacopino & Rasekh, 1998). You could further illustrate how Afghani women under the Taliban are forced to adhere to rigid interpretations of Islamic law that functionally limit their behavior. As illustrations of the two freedoms discussed by Steiner, these examples make things more concrete for audience members and thus easier to remember. Ultimately, the goal of concreteness is to show an audience something instead of talking about it abstractly.

The second form of imagery is simile . As you probably learned in English courses, a simile is a figure of speech in which two unlike things are explicitly compared. Both aspects being compared within a simile are able to remain separate within the comparison. The following are some examples:

• The thunderous applause was like a party among the gods.
• After the revelation, she was as angry as a raccoon caught in a cage.
• Love is like a battlefield.

When we look at these two examples, you’ll see that two words have been italicized: “like” and “as.” All similes contain either “like” or “as” within the comparison. Speakers use similes to help an audience understand a specific characteristic being described within the speech. In the first example, we are connecting the type of applause being heard to something supernatural, so we can imagine that the applause was huge and enormous. Now think how you would envision the event if the simile likened the applause to a mime convention—your mental picture changes dramatically, doesn’t it?

To effectively use similes within your speech, first look for instances where you may already be finding yourself using the words “like” or “as”—for example, “his breath smelled like a fishing boat on a hot summer day.” Second, when you find situations where you are comparing two things using “like” or “as,” examine what it is that you are actually comparing. For example, maybe you’re comparing someone’s breath to the odor of a fishing vessel. Lastly, once you see what two ideas you are comparing, check the mental picture for yourself. Are you getting the kind of mental image you desire? Is the image too strong? Is the image too weak? You can always alter the image to make it stronger or weaker depending on what your aim is.

The other commonly used form of imagery is the metaphor , or a figure of speech where a term or phrase is applied to something in a nonliteral way to suggest a resemblance. In the case of a metaphor, one of the comparison items is said to be the other (even though this is realistically not possible). Let’s look at a few examples:

• Love is a battlefield .
• Upon hearing the charges, the accused clammed up and refused to speak without a lawyer.
• Every year a new crop of activists are born .

In these examples, the comparison word has been italicized. Let’s think through each of these examples. In the first one, the comparison is the same as one of our simile examples except that the word “like” is omitted—instead of being like a battlefield, the metaphor states that love is a battlefield, and it is understood that the speaker does not mean the comparison literally. In the second example, the accused “clams up,” which means that the accused refused to talk in the same way a clam’s shell is closed. In the third example, we refer to activists as “crops” that arise anew with each growing season, and we use “born” figuratively to indicate that they come into being—even though it is understood that they are not newborn infants at the time when they become activists.

To use a metaphor effectively, first determine what you are trying to describe. For example, maybe you are talking about a college catalog that offers a wide variety of courses. Second, identify what it is that you want to say about the object you are trying to describe. Depending on whether you want your audience to think of the catalog as good or bad, you’ll use different words to describe it. Lastly, identify the other object you want to compare the first one to, which should mirror the intentions in the second step. Let’s look at two possible metaphors:

• Students groped their way through the maze of courses in the catalog.
• Students feasted on the abundance of courses in the catalog.

While both of these examples evoke comparisons with the course catalog, the first example is clearly more negative and the second is more positive.

One mistake people often make in using metaphors is to make two incompatible comparisons in the same sentence or line of thought. Here is an example:

• “That’s awfully thin gruel for the right wing to hang their hats on” (Nordquist, 2009).

This is known as a mixed metaphor, and it often has an incongruous or even hilarious effect. Unless you are aiming to entertain your audience with fractured use of language, be careful to avoid mixed metaphors.

Our second guideline for effective language in a speech is to use rhythm. When most people think of rhythm, they immediately think about music. What they may not realize is that language is inherently musical; at least it can be. Rhythm refers to the patterned, recurring variance of elements of sound or speech. Whether someone is striking a drum with a stick or standing in front of a group speaking, rhythm is an important aspect of human communication. Think about your favorite public speaker. If you analyze his or her speaking pattern, you’ll notice that there is a certain cadence to the speech. While much of this cadence is a result of the nonverbal components of speaking, some of the cadence comes from the language that is chosen as well. Let’s examine four types of rhythmic language: parallelism, repetition, alliteration, and assonance.

Parallelism

When listing items in a sequence, audiences will respond more strongly when those ideas are presented in a grammatically parallel fashion, which is referred to as parallelism . For example, look at the following two examples and determine which one sounds better to you:

• “Give me liberty or I’d rather die.”
• “Give me liberty or give me death.”

Technically, you’re saying the same thing in both, but the second one has better rhythm, and this rhythm comes from the parallel construction of “give me.” The lack of parallelism in the first example makes the sentence sound disjointed and ineffective.

As we mentioned earlier in this chapter, one of the major differences between oral and written language is the use of repetition . Because speeches are communicated orally, audience members need to hear the core of the message repeated consistently. Repetition as a linguistic device is designed to help audiences become familiar with a short piece of the speech as they hear it over and over again. By repeating a phrase during a speech, you create a specific rhythm. Probably the most famous and memorable use of repetition within a speech is Martin Luther King Jr.’s use of “I have a dream” in his speech at the Lincoln Memorial on August 1963 during the March on Washington for Jobs and Freedom. In that speech, Martin Luther King Jr. repeated the phrase “I have a dream” eight times to great effect.

Alliteration

Another type of rhythmic language is alliteration , or repeating two or more words in a series that begin with the same consonant. In the Harry Potter novel series, the author uses alliteration to name the four wizards who founded Hogwarts School for Witchcraft and Wizardry: Godric Gryffindor, Helga Hufflepuff, Rowena Ravenclaw, and Salazar Slytherin. There are two basic types of alliteration: immediate juxtaposition and nonimmediate juxtaposition. Immediate juxtaposition occurs when the consonants clearly follow one after the other—as we see in the Harry Potter example. Nonimmediate juxtaposition occurs when the consonants are repeated in nonadjacent words (e.g., “It is the p oison that we must p urge from our p olitics, the wall that we must tear down before the hour grows too late”) (Obama, 2008). Sometimes you can actually use examples of both immediate and nonimmediate juxtaposition within a single speech. The following example is from Bill Clinton’s acceptance speech at the 1992 Democratic National Convention: “Somewhere at this very moment, a child is b eing b orn in America. Let it be our cause to give that child a h appy h ome, a h ealthy family, and a h opeful future” (Clinton, 2005).

Assonance is similar to alliteration, but instead of relying on consonants, assonance gets its rhythm from repeating the same vowel sounds with different consonants in the stressed syllables. The phrase “how now brown cow,” which elocution students traditionally used to learn to pronounce rounded vowel sounds, is an example of assonance. While rhymes like “free as a breeze,” “mad as a hatter,” and “no pain, no gain” are examples of assonance, speakers should be wary of relying on assonance because when it is overused it can quickly turn into bad poetry.

Use Inclusive Language

Language can either inspire your listeners or turn them off very quickly. One of the fastest ways to alienate an audience is through the use of noninclusive language. Inclusive language is language that avoids placing any one group of people above or below other groups while speaking. Let’s look at some common problem areas related to language about gender, ethnicity, sexual orientation, and disabilities.

Gender-Specific Language

The first common form of noninclusive language is language that privileges one of the sexes over the other. There are three common problem areas that speakers run into while speaking: using “he” as generic, using “man” to mean all humans, and gender typing jobs.

Generic “He”

The generic “he” happens when a speaker labels all people within a group as “he” when in reality there is a mixed sex group involved. Consider the statement, “Every morning when an officer of the law puts on his badge, he risks his life to serve and protect his fellow citizens.” In this case, we have a police officer that is labeled as male four different times in one sentence. Obviously, both male and female police officers risk their lives when they put on their badges. A better way to word the sentence would be, “Every morning when officers of the law put on their badges, they risk their lives to serve and protect their fellow citizens.” Notice that in the better sentence, we made the subject plural (“officers”) and used neutral pronouns (“they” and “their”) to avoid the generic “he.”

Use of “Man”

Traditionally, speakers of English have used terms like “man,” “mankind,” and (in casual contexts) “guys” when referring to both females and males. In the second half of the twentieth century, as society became more aware of gender bias in language, organizations like the National Council of Teachers of English developed guidelines for nonsexist language (National Council of Teachers of English, 2002). For example, instead of using the word “man,” you could refer to the “human race.” Instead of saying, “hey, guys,” you could say, “OK, everyone.” By using gender-fair language you will be able to convey your meaning just as well, and you won’t risk alienating half of your audience.

Gender-Typed Jobs

The last common area where speakers get into trouble with gender and language has to do with job titles. It is not unusual for people to assume, for example, that doctors are male and nurses are female. As a result, they may say “she is a woman doctor” or “he is a male nurse” when mentioning someone’s occupation, perhaps not realizing that the statements “she is a doctor” and “he is a nurse” already inform the listener as to the sex of the person holding that job. Speakers sometimes also use a gender-specific pronoun to refer to an occupation that has both males and females. Table 13.1 “Gender Type Jobs” lists some common gender-specific jobs titles along with more inclusive versions of those job titles.

Table 13.1 Gender Type Jobs

Ethnic Identity

Another type of inclusive language relates to the categories used to highlight an individual’s ethnic identity. Ethnic identity refers to a group an individual identifies with based on a common culture. For example, within the United States we have numerous ethnic groups, including Italian Americans, Irish Americans, Japanese Americans, Vietnamese Americans, Cuban Americans, and Mexican Americans. As with the earlier example of “male nurse,” avoid statements such as “The committee is made up of four women and a Vietnamese man.” Instead, say, “The committee is made up of four women and a man” or, if race and ethnicity are central to the discussion, “The committee is made up of three European American women, an Israeli American woman, a Brazilian American woman, and a Vietnamese American man.” In recent years, there has been a trend toward steering inclusive language away from broad terms like “Asians” and “Hispanics” because these terms are not considered precise labels for the groups they actually represent. If you want to be safe, the best thing you can do is ask a couple of people who belong to an ethnic group how they prefer to label themselves.

Sexual Orientation

Another area that can cause some problems is referred to as heterosexism. Heterosexism occurs when a speaker presumes that everyone in an audience is heterosexual or that opposite-sex relationships are the only norm. For example, a speaker might begin a speech by saying, “I am going to talk about the legal obligations you will have with your future husband or wife.” While this speech starts with the notion that everyone plans on getting married, which isn’t the case, it also assumes that everyone will label their significant others as either “husbands” or “wives.” Although some members of the gay, lesbian, bisexual, and transgender/transexual community will use these terms, others prefer for more gender neutral terms like “spouse” and “partner.” Moreover, legal obligations for same-sex couples may be very different from those for heterosexual couples. Notice also that we have used the phrase “members of the gay, lesbian, bisexual, and transgender/transexual community” instead of the more clinical-sounding term “homosexual.”

The last category of exclusive versus inclusive language that causes problems for some speakers relates to individuals with physical or mental disabilities. Table 13.2 “Inclusive Language for Disabilities” provides some other examples of exclusive versus inclusive language.

Table 13.2 Inclusive Language for Disabilities

Use Familiar Language

The last category related to using language appropriately simply asks you to use language that is familiar both to yourself and to your audience. If you are not comfortable with the language you are using, then you are going to be more nervous speaking, which will definitely have an impact on how your audience receives your speech. You may have a hard time speaking genuinely and sincerely if you use unfamiliar language, and this can impair your credibility. Furthermore, you want to make sure that the language you are using is familiar to your audience. If your audience cannot understand what you are saying, you will not have an effective speech.

Key Takeaways

• Using appropriate language means that a speaker’s language is suitable or fitting for themselves, as the speaker; our audience; the speaking context; and the speech itself.
• Vivid language helps listeners create mental images. It involves both imagery (e.g., concreteness, simile, and metaphor) and rhythm (e.g., parallelism, repetition, alliteration, and assonance).
• Inclusive language avoids placing any one group of people above or below other groups while speaking. As such, speakers need to think about how they refer to various groups within society.
• Using familiar language is important for a speaker because familiar language will make a speaker more comfortable, which will improve audience perceptions of the speech.
• Watch the news and find an example of someone using inappropriate language. Why did the speaker use inappropriate language? How could the speaker have prevented the use of inappropriate language?
• Watch a presidential press conference or a political speech. Identify the uses of imagery and rhythm. How did the imagery and rhythm help the speech? Can you think of other ways the speaker could have used imagery and rhythm?
• Why is inclusive language important? Write down the various groups you belong to in life; how would you want these groups to be referred to by a speaker? Share your list with a friend or classmate and see if that person reaches the same conclusions you do. If there are differences in your perceptions, why do you think those differences are present?

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Iacopino, V., & Rasekh, Z. (1998). The Taliban’s war on women: A health and human rights crisis in Afghanistan . Boston, MA: Physicians for Human Rights.

National Council of Teachers of English (2002). Guidelines for gender-fair use of language . Retrieved from http://www.ncte.org/positions/statements/genderfairuseoflang .

Nordquist, R. (2009). Mixed metaphor . Retrieved from About.com at http://grammar.about.com/od/mo/g/mixmetterm.htm

Obama, B. (2008, January 20). The great need of the hour. Remarks delivered at Ebenezer Baptist Church, Atlanta. Retrieved from http://www.realclearpolitics.com/articles/2008/01/the_great_need_of_the_hour.html

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