marketing thesis statement

31 Marketing Thesis Statements For Students

Discuss How Online Marketing Affects the Brand Image in Light of Insightful Differences Between Paid Search and Organic Search.

Online marketing provides a platform for the brand to interact with the customers and strengthen the bond, making online marketing a significant part of the digital marketing. Eliminating the middlemen, the brand and customer can have a clear communication.

This paper discusses how online marketing has evolved with time and has come up with strategies that help businesses thrive and make money from e-commerce platforms with both paid and organic searches.

By opting for organic search brands make use of SEO to optimize the visibility of their website and enhance the rankings. Pay per click on the other hand focuses on getting traffic from paid search on social media.

In this paper, you will get insight into the workings of both the mediums and decide which one would suit your business best.

Define How Brands Development is Enhanced with Digital Marketing, Green Marketing and CSR Policy.

In the marketing world, digital marketing, green marketing and CSR policy is considered amongst the emerging topics. But the major problem lies in scarce CSR policies and lack of development of green marketing.

This study is inclined to understand how brand development is enhanced with digital marketing, green marketing as well as CSR policies. In order to find that out, researchers would be using the quantitative method to collect data with a close ended questionnaire.

Smart PLS and Structural Equation Modeling (SEM) would be used to conduct the analysis which would reveal the impact green marketing has on the brand development.

Highlight Issues Faced by Engagement of Consumer Brand With Respect to Placement.

This study aims to highlight how Consumer Brand Engagement (CBE) is positioned with respect to marketing literature which would help contribute to a wider perspective.

Presently, several studies on the related topic overlap in the marketing literature because brand theory lacks systematic precision, especially with respect to the feelings of the consumer about brands and their part in building brand equity.

Qualitative research will be used for this empirical study where the problems and issues regarding specific affirmation of CBE in marketing literature would be identified. The study primarily focuses on finding a rationalization of the theory and devising an ideal system.

Understanding the Brand and the Significance of its Dimensions in the Marketing Management.

Importance of marketing and related topics is trending as if brand management has become an independent discipline.

In economic and strategic views, the brand holds value as a valuable asset. A brand is considered as an intangible asset that has room for growth and profitability in the longer run.

The concept of brand was introduced over a hundred years ago which has evolved with time. It was used to tell products apart with respect to different buyers, sellers, manufacturers and competitors.

This study will elaborate on the importance of the brand and its dimensions involving different views and perspectives.

How to Improve Social Media Marketing Strategy and Decisions Via Dependent Multi-Dimensional Formation of Opinions?

When talking about interesting topics in social media marketing is formation of opinion. This study defines an innovative way of forming opinion by a dependent multidimensional method.

This method focuses on numerous dependent opinions that includes modifying opinions about one aspect that can affect the opinion about another aspect. This sharing of opinions is done between agents who trust each other thus using a directed graph in modeling the trust network.

By using this algorithm in marketing, the opinions can be predicted and help create management reports that would facilitate the strategy and decision making. This prediction of opinion by the agent can be used to identify suitable products and match them to the right customers defining the best marketing strategy.

Discuss Emerging Applications and Theoretical Development in Digital and Social Media Marketing.

This paper discusses issues and implications of social and digital marketing in emerging markets that require significant adaptations of theories developed and approaches that are employed in the modern world.

The study is not only designed to highlight and investigate problems but also to identify innovative theoretical approaches and practical implications of digital marketing such as electronic word of mouth, demographic lags in digital marketing, mobile marketing and more.

Drastic increase of geographical reach is equipping the consumers to have an influence on brands, products and services. Communication technologies speak greatly about how consumers express their social, emotional and materialistic needs.

A Study of Benefits and Barriers to Marketing in the Public Sector.

The economy globally has brought social and economic changes that have enabled the organizations to extend their vision to a great extent, beyond consumer and business markets.

Marketing of the public sector requires comprehensive investigations, not only into the research topics looked into in the past but also the challenges the future beholds.

So this study basically provides a bibliometric view of the theoretical framework that identifies both the benefits and barriers of marketing in the public sector. Four theoretical clusters will be taken into account for the study namely: public health, education, urban politics and social economics.

Identify The Current Trends and Development of Digital Marketing and Relationship Marketing.

State of the art information and communication technologies have completely transformed the way businesses communicate and maintain relationships with their customers.

This study reviews the major topics of academic research that are related to digital marketing and building relationships. The discussion revolves around SEO marketing, co-creation marketing, email and website marketing, social media marketing and more.

Keeping these in view this research paper proposes a research direction for the future that involves AI enabled service automation and emerging technologies such as blockchain and internet of things (IoT).

The primary focus of the paper is about providing a comprehensive image of the connection between digital marketing and relationship marketing.

Explain the Scope of Entrepreneurship Education in the Future Along with Digital Marketing.

Courses related to entrepreneurship education and digital marketing are usually studied separately but some topics overlap them both. The objective of this study is to discuss in detail as to how more digital techniques can be added to entrepreneurship education.

This became significantly useful with Covid 19 when most of the courses transitioned into an online format. The entrepreneurship educators need to take into account the increasing use of digital technology and embed it in their digital marketing courses.

Recommendations regarding future research are discussed in this paper that sheds light on how digital marketing is relevant for the entrepreneurship educators.

Discuss the Marketing Management in Context to the Digital Marketing and Consumer Behaviour.

Marketing management requires a holistic view of managerial thinking to understand and interpret the current marketing environment trends. Technology is key in business related issues since it greatly affects the digital marketing concept.

Consumer behavior on the other hand has always been popular because of the nature of concept. Given the era today, the relationship between brand and consumer is either brand driven or consumer driven.

This paper aims to examine the marketing management in two perspectives, digital marketing and consumer behavior. Highlighting relevant topics, the study revolves around a holistic approach for marketing management.

Elaborate on How Affiliate Marketing can Help Drive Traffic and Increase Customer Activity.

Affiliate marketing plays a pivotal role in driving traffic and promoting customer activity. It increases online business traffic and sales by external referrals highlighting latest scholarly research.

This study covers an extensive research of topics and perspectives that include program management, networking and customer satisfaction.

Students, academicians and practitioners who are seeking information on ways to extend customer activity are prone to be benefitted from this study.

How do Affiliate Marketing Play a Moderating Effect in the Development of a Culture in the SME Sector?

The major objective of affiliate marketing is to use the online distribution channels to promote products and services via third parties. The application however has been limited despite being highlighted as an efficient mode of encouraging SMEs to compete globally.

This paper defines numerous state of the art technological models that can be used to highlight intent for affiliate marketing that can be used for SMEs. The research model includes developmental culture so that its moderating effect can be gauged.

A low developmental culture signifies the connection between expected usefulness and the thought of using affiliate marketing whereas the bond becomes strong between intention and compatibility with high developmental culture.

Discuss How Supply Chain Strategy and Affiliate Marketing Can Increase the Demand of E-Commerce With Keeping Social Media as Point of Value.

This study discusses some of the most influential strategies of affiliate marketing and supply chain that are most beneficial and can be used via social media websites. This practice can boost the demand for e-commerce.

Keeping in view the quantitative approach, the researchers will distribute questionnaires to collect data which will reflect on the awareness level and dependency of businesses on social media websites.

Additionally, CPC/PPC appears to be one of the most influential social media strategies for endorsement and marketing.

Study the Impact of Affiliate Marketing in E-Business With Respect to The Consumers.

Affiliate marketing is also referred to as associate marketing that includes three parties namely: advertiser, publisher and consumer.

The paper aims to find the inner markings of affiliate marketing including the marketplace where participants get to explore the characteristics of a long term and successful relationship.

In order to analyze the consumer perspective, a mixed method approach will be used with an online questionnaire survey. The results would help rate the product price, quality, buying trend and quick ways to promote the product in a way that it effectively reaches the customers.

Highlight the Importance of Artificial Intelligence and Big Data With Respect To The Techniques, Tools and Opportunities in Affiliate Marketing.

Qualified experts and relevant literature can help implement big data into affiliate marketing. This paper highlights six areas where AI can be beneficial including affiliate management, affiliate recruitment, tracking, forecasting, product data feed optimization and attribution.

The study further elaborates there are three major benefits of using affiliate marketing channels: incentivising publishers, saving time and decision making support.

Although an in depth study of this research topic would better validate the results. The present study would reflect on how implementation of Artificial Intelligence technology can help a business get competitive advantage.

Discuss if Robotic Process Automation is a Good Tool for Social Media Marketing.

Using thorough interview research for this study, it will interview stakeholders related to social media marketing to get their opinion about the goods and bads of social media marketing.

The paper illustrates the process of using the computer capability to integrate the manual method into an automatic process. Since social media marketing and social commerce is gaining widespread popularity, RPA is a hot topic that requires manpower and manual work.

Highlighting the positives and negatives of social media marketing, the article reviews a deep interview research method.

Conduct a Bibliometric Analysis of How Word Of Mouth Impacts Social Media Marketing.

Customer engagement is shaped by digital technology and platforms such social media share experiences of customers who have a first hand experience of using the product or service.

With the increasing trend of artificial intelligence, big data and influencers, the demand and supply of products is facilitated. This paper will focus on identifying the size, scope and exemplary work with a bibliometric review that will highlight the gaps across disciplines.

In addition to highlighting gaps, the study identifies opportunities to advance in understanding, design and intervention for critical decision making.

Conduct an Exploratory Analysis to Define the Role of Social Media Influencers in Politics.

Social media influencers have a great impact on their followers, their attitudes and their purchasing choices which in turn has a great impact on marketing and branding.

Numerous influencers now have addressed political issues during political events. Using the exploratory research methodology, this study investigates the level of engagement of these influencers in politics.

The study strives to identify the key role of influencers in politics where their respective digital spaces have created a third space where they have a great impact on politics with the influence they have over their followers.

How Can Social Media Marketing Help Establish a Connection With Generation Z?

Talking about the participation of Generation Z, the frequency of their social media usage has gained quite the attention. This generation is particularly comfortable with the use of technology but their abilities are somewhat limited.

This paper talks about connecting to the Generation Z via social media since that’s where their focus rests. Commonly referred to as digital natives, they are naturally competent and comfortable with the presence of technology.

The objective behind this study is to highlight strategies that help connecting to Generation Z via social media.

Analyze How International Marketing Has Evolved in the Digital Era.

This paper analyzes the opportunities and challenges of international marketing strategy faced by businesses in this technologically advanced era. The study strives to identify ways in which international marketing methodologies can be reviewed and developed accordingly.

The effectiveness of international marketing strategies is considered using internet-enabled technologies including foreign market selection, external environmental solution, strategy implementation and more.

All in all the study is directed towards the way digital technologies shed light on the foreign market choices of the firm when it adopts effective marketing programs and offer insight accordingly.

Define the Role if Content Marketing in E-Commerce Platforms With Respect to Online Celebrity Economy.

Celebrity endorsements over the internet are gaining widespread popularity over social media and an approach preferred by e-commerce sellers. The purpose of this study is to contribute in capturing first-order and second-order effects both practically and theoretically with respect to marketing outcomes in e-commerce.

A cross-sectional regression method will be used to see how the internet celebrity endorsement holds an economic value along with a panel vector autoregressive model to analyze the relation between celebrities and consumers.

The study would examine how content marketing trends and the sales performance of e-commerce affect the relationship between celebrities and consumers. Also the paper will be insightful for the e-commerce retailers that would highlight online economic values of celebrity endorsement and innovative content marketing practices.

A Literature Review of the Social Media Content Marketing Drivers in the Banking Sector.

This study outlines an elaborate review that defines the mechanics of social media content marketing along with highlighting several benefits for the banking sector.

The market is transitioning from a market-driven stature to a more technologically advanced network-oriented economy. The banking sector has been part of the digital wave where they are bound to focus and redefine the outlook of digitalisation processes as they experience a drastic change in consumer behavior and purchasing habits.

This research paper defines numerous strategies related to digital media content marketing that let banks achieve their goals.

Discuss the Intermediary Role Played by E-Word of Mouth in Building Ties Between Content Marketing and Green Purchase Intention.

A quantitative approach is taken in this paper to analyze the mediating role of E-WOM when it comes to the relationship between content marketing and green purchasing intentions.

Social communication theory is the basis of this study where a questionnaire would be distributed to collect relevant data from the general managers.

The paper would help in gathering knowledge if customer intentions can be boosted to purchase green products through word of mouth and appropriate marketing content.

Discuss The Impact of Content Marketing Strategy on Customers Keeping in View The Global Market Conditions.

The marketing world is constantly changing and that too at a very fast pace. The objective of this study is to evaluate the importance of global marketing strategy to communicate with the customers.

This research paper will be discussed in four parts including theoretical aspects, data collection methodologies, analysis of the results with SPSS program and recommendations for development of global market strategy.

As a result, this paper will yield an extensive view of how global marketing strategy can be used to influence users and how important communication is key.

Discuss How the Interaction of B2B Marketers Con Develop an Understanding to Produce a Co-Owned Marketing Strategy.

The purpose of the paper is to analyze how business to business marketing managers contribute to the knowledge development of a culture by connecting with the personnel present in customer firms to come up with a mutually beneficial marketing strategy.

Using a qualitative approach, questionnaires would be distributed to senior B2B marketing managers to collect data. Grounded Theory Technique and Mind Map Method will be used to show how the thoughts of these senior managers are processed and how knowledge is transferred.

The paper is also an insight into the significance of limitations set for the cooperative marketing action, B2B integrated marketing intelligence and planning.

Discuss How to Take a Systematic Approach of B2B Digital Content Marketing in Unexpected Situations.

This research is focused on elaborating an integrative framework for providing significant content that helps businesses manage uncertain situations especially during a crisis.

Looking through the perspective of a business awareness, the paper is based on findings from the literature review keeping in view the content types directed towards industrial environment awareness and emotional awareness during a pandemic crisis.

The integrative framework in the paper equips the society and the businesses within it to manage uncertain situations with the valuable content that they have gathered.

Discuss the Implications of Artificial Intelligence in B2B Marketing for Market Knowledge.

This paper outlines how knowledge based marketing is affected by artificial intelligence in the B2B sector. This write up defines the base for any artificial intelligence system in the form of building blocks.

Also, the study discusses implications related to market knowledge in the B2B sector and sets the ground basis for future research opportunities.

The research will illustrate how artificial intelligence can affect the B2B marketing functions originality and conceptualizes the phenomenon from a management’s view point. It will however call for scholarly research for the said topic.

How To Pursue an Effective B2B Digital Marketing Strategy in an Emerging Market?

Businesses operating in developing countries have to deal with the growing need of the internet, online purchasing methods and social media platforms to buy and sell products.

The marketers are yet to find out about how company initiated influence (inorganic) and market initiated (organic)digital communications affect the customer acquisition and B2B sales.

Impressions gathered through this study include that even if the sources of the digital marketing remain constant, the related components exert an influential pattern on the emerging market.

Discuss How Email Marketing Campaigns Affect E-Commerce in the Fashion Industry?

The objective of the study is to analyze the response from numerous email campaigns to see sales conversions and flow of traffic on the website. Taking the explanatory and descriptive approach, the study would include assessment of the proposed research questions.

Key findings of the research include that informative email campaigns were successful in sales conversions. While the cost effective email campaigns resulted in greater amount of traffic flow on the website.

Hence, the fashion brand can adapt its digital strategy to cater to the mailing list in a better way. They have the capability to steer their content way beyond their digital marketing strategy.

Analyze Network Marketing Strategies That Support Marketing and Sale of Technologically Advanced Products in Micro Economics.

Products based on high tech state of the art technology face quite a lot of challenges including high investment cost for development of products, costly work force and low life expectancy to name a few.

The challenges related to marketing these products include dynamic environments, big competitors with high resources and high customer expectation with limited resources are some of the few issues.

Qualitative method used in this research will provide a favorable reward plan in network marketing so that enterprises offering technologically advanced products can address their issues and overcome their problems.

Find Out How International Marketing Function Influences the International Firms.

The role of marketing has gained quite the media attention both academically and publicly. Recent studies show a decrease in marketing function influence as a result of poor performance.

The objective of this study is to analyze the general marketing and international marketing to determine the influencing factors.

This study examines the old models with international context. It also uses a set of strategic international orientations and finds out if synergy exists between them.

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Thesis Statement Examples: Learn the Nitty-Gritty of Composition

February 2, 2019
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Developing an impressive thesis is a good time-consuming work that may restrict you from living an emancipated life. Your argument, being the spine of your paper, must be realistic, logical, and should justify the assignment title. “Connecting” is the term, an expert always suggests for your central argument. Well, there’re more hidden facts in this discussion, and this blog will guide you through the beats of a solid thesis.

Definition with thesis statement example

Thesis statement or you may call it a research proposal, is a simple sentence that articulates the main idea of your paper. It summarizes the cornerstone of your research and clearly, defines your position on it. Some students’ often miss out with this statement, unaware of its significance; don’t be a part of that crowd! Here are the purposes it serves –

It collectively holds the main idea of an argument
Tells readers what to expect from the piece of writing
Reminds writers of the chief subject-line of their paper

Thesis statement example

Topic: Digital marketing increases the online visibility of a business

Thesis: This paper discusses the significance of online marketing and how the strategies help small businesses to flourish in the digital media and make money from e-commerce platforms.

Thesis statement example shows its position

Summarizing five or more pages of the document in a single sentence seems to be an impossible task. That is why quite a number of students back out from developing one. Well, there’s a trick to it, which solves the problem in a moment. So, what is that?

A matter of fact is that the thesis statement needs not to be written first. You should smoothly introduce the paper in a broader aspect, defining and declaring the backdrop of your study. Subsequently, appears some hints on investigation techniques and direction of research, followed by the thesis statement. Typically, it is the last segment of the opening passage, after which a writer swiftly steps into the main discussion.

Classifications of a thesis statement with an example

Generally, a research paper thesis statement can be classified into two distinct categories – informative and argumentative. Depending on your topic, decide the type of your thesis.

I. Informative thesis statement

If your research paper deals with a lot of data and statistics, then your thesis must be an informative one. It should embrace the most significant data or the gen, on which your paper will be focusing. Create a logical argument that gives a realistic impression to the audience. Data that you input in the thesis should be relevant and vindicated with proper citation . Here’s an example to clear your concept.

Topic: McDonald’s brand value retains its customer base – case study

Thesis: Since the foundation of McDonald in 1940, the company developed an enduring brand value that has never seen a backdrop. This case study has been conducted to identify its American Customer Satisfaction Index for the period 2000-2018 and the role of its brand name in returning consumers.

II. Argumentative thesis statement

Quite a good number of research papers require a persuasive thesis, commonly referred to as argumentative thesis statement. These types of proposals hold a rational thought, on which you will proceed to convince the readers. You must keep the reasoning unbiased and persuasive otherwise, the game is over for you then and there. If you are portraying your opinion in the statement, always, maintain a certain level of transparency with your suspected readers. Check the example for better understanding.

Topic: Strategic management is the cornerstone of a long-running business

Thesis: This paper proves that a business lasts the longest if it has a strategic management policy, developed by a team of expert business planners. It also extends a leg to highlight how strategies support handsome revenue.

Writing Tips: How to build a strong thesis statement?

A thesis is the backbone of your paper and the rest follows, based on it. The statement must be strong and rational, so that, it seems impressive to the readers. Normally, audiences put the first glance on a research proposal and try to judge the paper content. Being a writer, if you cannot hold their thought, there, the subsequent passages won’t strike them.

Typically, a professor never asks to write a thesis statement, but, you must know that a paper is incomplete without a valid proposal. Here are some writing tips that will help in forming a decent one.

1. Build the statement in a way it seems you are answering a question. Your response should be transparent and succinct, offering a clear overview to the readers.

Thesis Statement Example #1

Topic: Hypothetically, consider that your question is – “Does a business plan add value to the company?” Then, formulate the thesis as follows.

Thesis Statement: Business plan, before investment, increases a company’s growth and strengthens its profit margin, ensuring project success at the end.

2. A good thesis statement should never use words like “might”, “may”, “can”, “could”, etc. It will raise uncertainty in reader’s mind, provoking them to leave the paper. A proper research proposal should look like the below-cited example.

Thesis Statement Example #2

Topic: Consider the topic as “Economic growth is important for a company’s future”, and the respective thesis statement must be like this –

Thesis Statement: This case study shows that a company’ performance graph must see a constant rise and it should ascertain its economic growth, in order to avoid bankruptcy or failure.

3. Your thesis statement must be highly specific and it should be devoid of cryptic and unspecific terms like “wrong”, “nice”, “good”, etc. Include vocabularies that are common to the general demographic.

Thesis Statement Example #3

Topic: If your topic is “Internal environment of a company is largely responsible for its performance growth”, then define the thesis as below –

Thesis Statement: This research has been conducted inside a renowned company to understand the significance of employee-employer relationship and how it encourages every staff to perform their level best.

4. A valid thesis statement must include two factors that are extremely essential to reach the point of validation. Check the factors below –

Say something that is true
Say the reason behind its truth

If you upright these instructions in your thesis statement and check the cited examples, before forming yours, there’s no way it can go wrong. Sometimes, time management becomes a great concern and you may need the assistance of a professional research paper writer . Management Writing Solutions happens to be the foremost choice to but essay online for its efficient team of writers and proofreaders.

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How to write a thesis statement, what is a thesis statement.

Almost all of us—even if we don’t do it consciously—look early in an essay for a one- or two-sentence condensation of the argument or analysis that is to follow. We refer to that condensation as a thesis statement.

Why Should Your Essay Contain a Thesis Statement?

to test your ideas by distilling them into a sentence or two
to better organize and develop your argument
to provide your reader with a “guide” to your argument

In general, your thesis statement will accomplish these goals if you think of the thesis as the answer to the question your paper explores.

How Can You Write a Good Thesis Statement?

Here are some helpful hints to get you started. You can either scroll down or select a link to a specific topic.

How to Generate a Thesis Statement if the Topic is Assigned How to Generate a Thesis Statement if the Topic is not Assigned How to Tell a Strong Thesis Statement from a Weak One

How to Generate a Thesis Statement if the Topic is Assigned

Almost all assignments, no matter how complicated, can be reduced to a single question. Your first step, then, is to distill the assignment into a specific question. For example, if your assignment is, “Write a report to the local school board explaining the potential benefits of using computers in a fourth-grade class,” turn the request into a question like, “What are the potential benefits of using computers in a fourth-grade class?” After you’ve chosen the question your essay will answer, compose one or two complete sentences answering that question.

Q: “What are the potential benefits of using computers in a fourth-grade class?” A: “The potential benefits of using computers in a fourth-grade class are . . .”

A: “Using computers in a fourth-grade class promises to improve . . .”

The answer to the question is the thesis statement for the essay.

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How to Generate a Thesis Statement if the Topic is not Assigned

Even if your assignment doesn’t ask a specific question, your thesis statement still needs to answer a question about the issue you’d like to explore. In this situation, your job is to figure out what question you’d like to write about.

A good thesis statement will usually include the following four attributes:

take on a subject upon which reasonable people could disagree
deal with a subject that can be adequately treated given the nature of the assignment
express one main idea
assert your conclusions about a subject

Let’s see how to generate a thesis statement for a social policy paper.

Brainstorm the topic . Let’s say that your class focuses upon the problems posed by changes in the dietary habits of Americans. You find that you are interested in the amount of sugar Americans consume.

You start out with a thesis statement like this:

Sugar consumption.

This fragment isn’t a thesis statement. Instead, it simply indicates a general subject. Furthermore, your reader doesn’t know what you want to say about sugar consumption.

Narrow the topic . Your readings about the topic, however, have led you to the conclusion that elementary school children are consuming far more sugar than is healthy.

You change your thesis to look like this:

Reducing sugar consumption by elementary school children.

This fragment not only announces your subject, but it focuses on one segment of the population: elementary school children. Furthermore, it raises a subject upon which reasonable people could disagree, because while most people might agree that children consume more sugar than they used to, not everyone would agree on what should be done or who should do it. You should note that this fragment is not a thesis statement because your reader doesn’t know your conclusions on the topic.

Take a position on the topic. After reflecting on the topic a little while longer, you decide that what you really want to say about this topic is that something should be done to reduce the amount of sugar these children consume.

You revise your thesis statement to look like this:

More attention should be paid to the food and beverage choices available to elementary school children.

This statement asserts your position, but the terms more attention and food and beverage choices are vague.

Use specific language . You decide to explain what you mean about food and beverage choices , so you write:

Experts estimate that half of elementary school children consume nine times the recommended daily allowance of sugar.

This statement is specific, but it isn’t a thesis. It merely reports a statistic instead of making an assertion.

Make an assertion based on clearly stated support. You finally revise your thesis statement one more time to look like this:

Because half of all American elementary school children consume nine times the recommended daily allowance of sugar, schools should be required to replace the beverages in soda machines with healthy alternatives.

Notice how the thesis answers the question, “What should be done to reduce sugar consumption by children, and who should do it?” When you started thinking about the paper, you may not have had a specific question in mind, but as you became more involved in the topic, your ideas became more specific. Your thesis changed to reflect your new insights.

How to Tell a Strong Thesis Statement from a Weak One

1. a strong thesis statement takes some sort of stand..

Remember that your thesis needs to show your conclusions about a subject. For example, if you are writing a paper for a class on fitness, you might be asked to choose a popular weight-loss product to evaluate. Here are two thesis statements:

There are some negative and positive aspects to the Banana Herb Tea Supplement.

This is a weak thesis statement. First, it fails to take a stand. Second, the phrase negative and positive aspects is vague.

Because Banana Herb Tea Supplement promotes rapid weight loss that results in the loss of muscle and lean body mass, it poses a potential danger to customers.

This is a strong thesis because it takes a stand, and because it's specific.

2. A strong thesis statement justifies discussion.

Your thesis should indicate the point of the discussion. If your assignment is to write a paper on kinship systems, using your own family as an example, you might come up with either of these two thesis statements:

My family is an extended family.

This is a weak thesis because it merely states an observation. Your reader won’t be able to tell the point of the statement, and will probably stop reading.

While most American families would view consanguineal marriage as a threat to the nuclear family structure, many Iranian families, like my own, believe that these marriages help reinforce kinship ties in an extended family.

This is a strong thesis because it shows how your experience contradicts a widely-accepted view. A good strategy for creating a strong thesis is to show that the topic is controversial. Readers will be interested in reading the rest of the essay to see how you support your point.

3. A strong thesis statement expresses one main idea.

Readers need to be able to see that your paper has one main point. If your thesis statement expresses more than one idea, then you might confuse your readers about the subject of your paper. For example:

Companies need to exploit the marketing potential of the Internet, and Web pages can provide both advertising and customer support.

This is a weak thesis statement because the reader can’t decide whether the paper is about marketing on the Internet or Web pages. To revise the thesis, the relationship between the two ideas needs to become more clear. One way to revise the thesis would be to write:

Because the Internet is filled with tremendous marketing potential, companies should exploit this potential by using Web pages that offer both advertising and customer support.

This is a strong thesis because it shows that the two ideas are related. Hint: a great many clear and engaging thesis statements contain words like because , since , so , although , unless , and however .

4. A strong thesis statement is specific.

A thesis statement should show exactly what your paper will be about, and will help you keep your paper to a manageable topic. For example, if you're writing a seven-to-ten page paper on hunger, you might say:

World hunger has many causes and effects.

This is a weak thesis statement for two major reasons. First, world hunger can’t be discussed thoroughly in seven to ten pages. Second, many causes and effects is vague. You should be able to identify specific causes and effects. A revised thesis might look like this:

Hunger persists in Glandelinia because jobs are scarce and farming in the infertile soil is rarely profitable.

This is a strong thesis statement because it narrows the subject to a more specific and manageable topic, and it also identifies the specific causes for the existence of hunger.

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An thesis examples on marketing statement is a prosaic composition of a small volume and free composition, expressing individual impressions and thoughts on a specific occasion or issue and obviously not claiming a definitive or exhaustive interpretation of the subject.

Some signs of marketing statement thesis:

the presence of a specific topic or question. A work devoted to the analysis of a wide range of problems in biology, by definition, cannot be performed in the genre of marketing statement thesis topic.
The thesis expresses individual impressions and thoughts on a specific occasion or issue, in this case, on marketing statement and does not knowingly pretend to a definitive or exhaustive interpretation of the subject.
As a rule, an essay suggests a new, subjectively colored word about something, such a work may have a philosophical, historical, biographical, journalistic, literary, critical, popular scientific or purely fiction character.
in the content of an thesis samples on marketing statement, first of all, the author’s personality is assessed - his worldview, thoughts and feelings.

The goal of an thesis in marketing statement is to develop such skills as independent creative thinking and writing out your own thoughts.

Writing an thesis is extremely useful, because it allows the author to learn to clearly and correctly formulate thoughts, structure information, use basic concepts, highlight causal relationships, illustrate experience with relevant examples, and substantiate his conclusions.

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25 Thesis Statement Examples That Will Make Writing a Breeze

Understanding what makes a good thesis statement is one of the major keys to writing a great research paper or argumentative essay. The thesis statement is where you make a claim that will guide you through your entire paper. If you find yourself struggling to make sense of your paper or your topic, then it's likely due to a weak thesis statement.

Let's take a minute to first understand what makes a solid thesis statement, and what key components you need to write one of your own.

A thesis statement always goes at the beginning of the paper. It will typically be in the first couple of paragraphs of the paper so that it can introduce the body paragraphs, which are the supporting evidence for your thesis statement.

Your thesis statement should clearly identify an argument. You need to have a statement that is not only easy to understand, but one that is debatable. What that means is that you can't just put any statement of fact and have it be your thesis. For example, everyone knows that puppies are cute . An ineffective thesis statement would be, "Puppies are adorable and everyone knows it." This isn't really something that's a debatable topic.

Something that would be more debatable would be, "A puppy's cuteness is derived from its floppy ears, small body, and playfulness." These are three things that can be debated on. Some people might think that the cutest thing about puppies is the fact that they follow you around or that they're really soft and fuzzy.

All cuteness aside, you want to make sure that your thesis statement is not only debatable, but that it also actually thoroughly answers the research question that was posed. You always want to make sure that your evidence is supporting a claim that you made (and not the other way around). This is why it's crucial to read and research about a topic first and come to a conclusion later. If you try to get your research to fit your thesis statement, then it may not work out as neatly as you think. As you learn more, you discover more (and the outcome may not be what you originally thought).

Additionally, your thesis statement shouldn't be too big or too grand. It'll be hard to cover everything in a thesis statement like, "The federal government should act now on climate change." The topic is just too large to actually say something new and meaningful. Instead, a more effective thesis statement might be, "Local governments can combat climate change by providing citizens with larger recycling bins and offering local classes about composting and conservation." This is easier to work with because it's a smaller idea, but you can also discuss the overall topic that you might be interested in, which is climate change.

So, now that we know what makes a good, solid thesis statement, you can start to write your own. If you find that you're getting stuck or you are the type of person who needs to look at examples before you start something, then check out our list of thesis statement examples below.

Thesis statement examples

A quick note that these thesis statements have not been fully researched. These are merely examples to show you what a thesis statement might look like and how you can implement your own ideas into one that you think of independently. As such, you should not use these thesis statements for your own research paper purposes. They are meant to be used as examples only.

Vaccinations Because many children are unable to vaccinate due to illness, we must require that all healthy and able children be vaccinated in order to have herd immunity.
Educational Resources for Low-Income Students Schools should provide educational resources for low-income students during the summers so that they don't forget what they've learned throughout the school year.
School Uniforms School uniforms may be an upfront cost for families, but they eradicate the visual differences in income between students and provide a more egalitarian atmosphere at school.
Populism The rise in populism on the 2016 political stage was in reaction to increasing globalization, the decline of manufacturing jobs, and the Syrian refugee crisis.
Public Libraries Libraries are essential resources for communities and should be funded more heavily by local municipalities.
Cyber Bullying With more and more teens using smartphones and social media, cyber bullying is on the rise. Cyber bullying puts a lot of stress on many teens, and can cause depression, anxiety, and even suicidal thoughts. Parents should limit the usage of smart phones, monitor their children's online activity, and report any cyber bullying to school officials in order to combat this problem.
Medical Marijuana for Veterans Studies have shown that the use of medicinal marijuana has been helpful to veterans who suffer from Post-Traumatic Stress Disorder (PTSD). Medicinal marijuana prescriptions should be legal in all states and provided to these veterans. Additional medical or therapy services should also be researched and implemented in order to help them re-integrate back into civilian life.
Work-Life Balance Corporations should provide more work from home opportunities and six-hour workdays so that office workers have a better work-life balance and are more likely to be productive when they are in the office.
Teaching Youths about Consensual Sex Although sex education that includes a discussion of consensual sex would likely lead to less sexual assault, parents need to teach their children the meaning of consent from a young age with age appropriate lessons.
Whether or Not to Attend University A degree from a university provides invaluable lessons on life and a future career, but not every high school student should be encouraged to attend a university directly after graduation. Some students may benefit from a trade school or a "gap year" where they can think more intensely about what it is they want to do for a career and how they can accomplish this.
Studying Abroad Studying abroad is one of the most culturally valuable experiences you can have in college. It is the only way to get completely immersed in another language and learn how other cultures and countries are different from your own.
Women's Body Image Magazines have done a lot in the last five years to include a more diverse group of models, but there is still a long way to go to promote a healthy woman's body image collectively as a culture.
Cigarette Tax Heavily taxing and increasing the price of cigarettes is essentially a tax on the poorest Americans, and it doesn't deter them from purchasing. Instead, the state and federal governments should target those economically disenfranchised with early education about the dangers of smoking.
Veganism A vegan diet, while a healthy and ethical way to consume food, indicates a position of privilege. It also limits you to other cultural food experiences if you travel around the world.
University Athletes Should be Compensated University athletes should be compensated for their service to the university, as it is difficult for these students to procure and hold a job with busy academic and athletic schedules. Many student athletes on scholarship also come from low-income neighborhoods and it is a struggle to make ends meet when they are participating in athletics.
Women in the Workforce Sheryl Sandberg makes a lot of interesting points in her best-selling book, Lean In , but she only addressed the very privileged working woman and failed to speak to those in lower-skilled, lower-wage jobs.
Assisted Suicide Assisted suicide should be legal and doctors should have the ability to make sure their patients have the end-of-life care that they want to receive.
Celebrity and Political Activism Although Taylor Swift's lyrics are indicative of a feminist perspective, she should be more politically active and vocal to use her position of power for the betterment of society.
The Civil War The insistence from many Southerners that the South seceded from the Union for states' rights versus the fact that they seceded for the purposes of continuing slavery is a harmful myth that still affects race relations today.
Blue Collar Workers Coal miners and other blue-collar workers whose jobs are slowly disappearing from the workforce should be re-trained in jobs in the technology sector or in renewable energy. A program to re-train these workers would not only improve local economies where jobs have been displaced, but would also lead to lower unemployment nationally.
Diversity in the Workforce Having a diverse group of people in an office setting leads to richer ideas, more cooperation, and more empathy between people with different skin colors or backgrounds.
Re-Imagining the Nuclear Family The nuclear family was traditionally defined as one mother, one father, and 2.5 children. This outdated depiction of family life doesn't quite fit with modern society. The definition of normal family life shouldn't be limited to two-parent households.
Digital Literacy Skills With more information readily available than ever before, it's crucial that students are prepared to examine the material they're reading and determine whether or not it's a good source or if it has misleading information. Teaching students digital literacy and helping them to understand the difference between opinion or propaganda from legitimate, real information is integral.
Beauty Pageants Beauty pageants are presented with the angle that they empower women. However, putting women in a swimsuit on a stage while simultaneously judging them on how well they answer an impossible question in a short period of time is cruel and purely for the amusement of men. Therefore, we should stop televising beauty pageants.
Supporting More Women to Run for a Political Position In order to get more women into political positions, more women must run for office. There must be a grassroots effort to educate women on how to run for office, who among them should run, and support for a future candidate for getting started on a political career.

Still stuck? Need some help with your thesis statement?

If you are still uncertain about how to write a thesis statement or what a good thesis statement is, be sure to consult with your teacher or professor to make sure you're on the right track. It's always a good idea to check in and make sure that your thesis statement is making a solid argument and that it can be supported by your research.

After you're done writing, it's important to have someone take a second look at your paper so that you can ensure there are no mistakes or errors. It's difficult to spot your own mistakes, which is why it's always recommended to have someone help you with the revision process, whether that's a teacher, the writing center at school, or a professional editor such as one from ServiceScape .

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Thesis Statements about Social Media: 21 Examples and Tips

by Judy Jeni
January 27, 2024

Writing Thesis Statements Based On Social Media

A thesis statement is a sentence in the introduction paragraph of an essay that captures the purpose of the essay. Using thesis statements about social media as an example, I will guide you on how to write them well.

It can appear anywhere in the first paragraph of the essay but it is mostly preferred when it ends the introduction paragraph. learning how to write a thesis statement for your essay will keep you focused.

A thesis statement can be more than one sentence only when the essay is on complex topics and there is a need to break the statement into two. This means, a good thesis statement structures an essay and tells the reader what an essay is all about.

A good social media thesis statement should be about a specific aspect of social media and not just a broad view of the topic.

The statement should be on the last sentence of the first paragraph and should tell the reader about your stand on the social media issue you are presenting or arguing in the essay.

Reading an essay without a thesis statement is like solving a puzzle. Readers will have to read the conclusion to at least grasp what the essay is all about. It is therefore advisable to craft a thesis immediately after researching an essay.

Throughout your entire writing, every point in every paragraph should connect to the thesis. In case it doesn’t then probably you have diverged from the main issue of the essay.

How to Write a Thesis Statement?

Writing a thesis statement is important when writing an essay on any topic, not just about social media. It is the key to holding your ideas and arguments together into just one sentence.

The following are tips on how to write a good thesis statement:

Start With a Question and Develop an Answer

If the question is not provided, come up with your own. Start by deciding the topic and what you would like to find out about it.

Secondly, after doing some initial research on the topic find the answers to the topic that will help and guide the process of researching and writing.

Consequently, if you write a thesis statement that does not provide information about your research topic, you need to construct it again.

Be Specific

The main idea of your essay should be specific. Therefore, the thesis statement of your essay should not be vague. When your thesis statement is too general, the essay will try to incorporate a lot of ideas that can contribute to the loss of focus on the main ideas.

Similarly, specific and narrow thesis statements help concentrate your focus on evidence that supports your essay. In like manner, a specific thesis statement tells the reader directly what to expect in the essay.

Make the Argument Clear

Usually, essays with less than one thousand words require the statement to be clearer. Remember, the length of a thesis statement should be a single sentence, which calls for clarity.

In these short essays, you do not have the freedom to write long paragraphs that provide more information on the topic of the essay.

Likewise, multiple arguments are not accommodated. This is why the thesis statement needs to be clear to inform the reader of what your essay is all about.

If you proofread your essay and notice that the thesis statement is contrary to the points you have focused on, then revise it and make sure that it incorporates the main idea of the essay. Alternatively, when the thesis statement is okay, you will have to rewrite the body of your essay.

Question your Assumptions

Before formulating a thesis statement, ask yourself the basis of the arguments presented in the thesis statement.

Assumptions are what your reader assumes to be true before accepting an argument. Before you start, it is important to be aware of the target audience of your essay.

Thinking about the ways your argument may not hold up to the people who do not subscribe to your viewpoint is crucial.

Alongside, revise the arguments that may not hold up with the people who do not subscribe to your viewpoint.

Take a Strong Stand

A thesis statement should put forward a unique perspective on what your essay is about. Avoid using observations as thesis statements.

In addition, true common facts should be avoided. Make sure that the stance you take can be supported with credible facts and valid reasons.

Equally, don’t provide a summary, make a valid argument. If the first response of the reader is “how” and “why” the thesis statement is too open-ended and not strong enough.

Make Your Thesis Statement Seen

The thesis statement should be what the reader reads at the end of the first paragraph before proceeding to the body of the essay. understanding how to write a thesis statement, leaves your objective summarized.

Positioning may sometimes vary depending on the length of the introduction that the essay requires. However, do not overthink the thesis statement. In addition, do not write it with a lot of clever twists.

Do not exaggerate the stage setting of your argument. Clever and exaggerated thesis statements are weak. Consequently, they are not clear and concise.

Good thesis statements should concentrate on one main idea. Mixing up ideas in a thesis statement makes it vague. Read on how to write an essay thesis as part of the steps to write good essays.

A reader may easily get confused about what the essay is all about if it focuses on a lot of ideas. When your ideas are related, the relation should come out more clearly.

21 Examples of Thesis Statements about Social Media

Recently, social media is growing rapidly. Ironically, its use in remote areas has remained relatively low.
Social media has revolutionized communication but it is evenly killing it by limiting face-to-face communication.
Identically, social media has helped make work easier. However,at the same time it is promoting laziness and irresponsibility in society today.
The widespread use of social media and its influence has increased desperation, anxiety, and pressure among young youths.
Social media has made learning easier but its addiction can lead to bad grades among university students.
As a matter of fact, social media is contributing to the downfall of mainstream media. Many advertisements and news are accessed on social media platforms today.
Social media is a major promoter of immorality in society today with many platforms allowing sharing of inappropriate content.
Significantly, social media promotes copycat syndrome that positively and negatively impacts the behavior adapted by different users.
In this affluent era, social media has made life easy but consequently affects productivity and physical strength.
The growth of social media and its ability to reach more people increases growth in today’s business world.
The freedom on social media platforms is working against society with the recent increase in hate speech and racism.
Lack of proper verification when signing up on social media platforms has increased the number of minors using social media exposing them to cyberbullying and inappropriate content.
The freedom of posting anything on social media has landed many in trouble making the need to be cautious before posting anything important.
The widespread use of social media has contributed to the rise of insecurity in urban centers
Magazines and journals have spearheaded the appreciation of all body types but social media has increased the rate of body shaming in America.
To stop abuse on Facebook and Twitter the owners of these social media platforms must track any abusive post and upload and ban the users from accessing the apps.
Social media benefits marketing by creating brand recognition, increasing sales, and measuring success with analytics by tracking data.
Social media connects people around the globe and fosters new relationships and the sharing of ideas that did not exist before its inception.
The increased use of social media has led to the creation of business opportunities for people through social networking, particularly as social media influencers.
Learning is convenient through social media as students can connect with education systems and learning groups that make learning convenient.
With most people spending most of their free time glued to social media, quality time with family reduces leading to distance relationships and reduced love and closeness.

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Finished Chapters 1, 2, 3 ABSTRACT TOC TABLES FOR FIGURES AND TABLES ACRONYMS AND ABBREVIATIONS AB Assembly Bill CA California CCHSWC California Commission on Health and Safety and Workers' Compensation DIR Department of Industrial Relations DIV Division of Workers’ Compensation

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Prize-Winning Thesis and Dissertation Examples

Published on September 9, 2022 by Tegan George . Revised on July 18, 2023.

It can be difficult to know where to start when writing your thesis or dissertation . One way to come up with some ideas or maybe even combat writer’s block is to check out previous work done by other students on a similar thesis or dissertation topic to yours.

This article collects a list of undergraduate, master’s, and PhD theses and dissertations that have won prizes for their high-quality research.

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Award-winning undergraduate theses, award-winning master’s theses, award-winning ph.d. dissertations, other interesting articles.

University : University of Pennsylvania Faculty : History Author : Suchait Kahlon Award : 2021 Hilary Conroy Prize for Best Honors Thesis in World History Title : “Abolition, Africans, and Abstraction: the Influence of the “Noble Savage” on British and French Antislavery Thought, 1787-1807”

University : Columbia University Faculty : History Author : Julien Saint Reiman Award : 2018 Charles A. Beard Senior Thesis Prize Title : “A Starving Man Helping Another Starving Man”: UNRRA, India, and the Genesis of Global Relief, 1943-1947

University: University College London Faculty: Geography Author: Anna Knowles-Smith Award: 2017 Royal Geographical Society Undergraduate Dissertation Prize Title: Refugees and theatre: an exploration of the basis of self-representation

University: University of Washington Faculty: Computer Science & Engineering Author: Nick J. Martindell Award: 2014 Best Senior Thesis Award Title: DCDN: Distributed content delivery for the modern web

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University: University of Edinburgh Faculty: Informatics Author: Christopher Sipola Award: 2018 Social Responsibility & Sustainability Dissertation Prize Title: Summarizing electricity usage with a neural network

University: University of Ottawa Faculty: Education Author: Matthew Brillinger Award: 2017 Commission on Graduate Studies in the Humanities Prize Title: Educational Park Planning in Berkeley, California, 1965-1968

University: University of Ottawa Faculty: Social Sciences Author: Heather Martin Award: 2015 Joseph De Koninck Prize Title: An Analysis of Sexual Assault Support Services for Women who have a Developmental Disability

University : University of Ottawa Faculty : Physics Author : Guillaume Thekkadath Award : 2017 Commission on Graduate Studies in the Sciences Prize Title : Joint measurements of complementary properties of quantum systems

University: London School of Economics Faculty: International Development Author: Lajos Kossuth Award: 2016 Winner of the Prize for Best Overall Performance Title: Shiny Happy People: A study of the effects income relative to a reference group exerts on life satisfaction

University : Stanford University Faculty : English Author : Nathan Wainstein Award : 2021 Alden Prize Title : “Unformed Art: Bad Writing in the Modernist Novel”

University : University of Massachusetts at Amherst Faculty : Molecular and Cellular Biology Author : Nils Pilotte Award : 2021 Byron Prize for Best Ph.D. Dissertation Title : “Improved Molecular Diagnostics for Soil-Transmitted Molecular Diagnostics for Soil-Transmitted Helminths”

University: Utrecht University Faculty: Linguistics Author: Hans Rutger Bosker Award: 2014 AVT/Anéla Dissertation Prize Title: The processing and evaluation of fluency in native and non-native speech

University: California Institute of Technology Faculty: Physics Author: Michael P. Mendenhall Award: 2015 Dissertation Award in Nuclear Physics Title: Measurement of the neutron beta decay asymmetry using ultracold neutrons

University: Stanford University Faculty: Management Science and Engineering Author: Shayan O. Gharan Award: Doctoral Dissertation Award 2013 Title: New Rounding Techniques for the Design and Analysis of Approximation Algorithms

University: University of Minnesota Faculty: Chemical Engineering Author: Eric A. Vandre Award: 2014 Andreas Acrivos Dissertation Award in Fluid Dynamics Title: Onset of Dynamics Wetting Failure: The Mechanics of High-speed Fluid Displacement

University: Erasmus University Rotterdam Faculty: Marketing Author: Ezgi Akpinar Award: McKinsey Marketing Dissertation Award 2014 Title: Consumer Information Sharing: Understanding Psychological Drivers of Social Transmission

University: University of Washington Faculty: Computer Science & Engineering Author: Keith N. Snavely Award: 2009 Doctoral Dissertation Award Title: Scene Reconstruction and Visualization from Internet Photo Collections

University: University of Ottawa Faculty: Social Work Author: Susannah Taylor Award: 2018 Joseph De Koninck Prize Title: Effacing and Obscuring Autonomy: the Effects of Structural Violence on the Transition to Adulthood of Street Involved Youth

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Marketing Thesis

Strategic marketing thesis.

It can easily take you more than a week to come up with a standard marketing thesis . It is not only time consuming but annoying at the same time. There are times when students find it really difficult to formulate their ideas and thoughts in a particular manner. The problem becomes worse when the student doesn’t even know the format of the thesis paper. ProfEssays.com offers you professional help from experts belonging to varied fields. The entire deal behind preparing a research on marketing thesis is to pick up a product or may be a service (whatever suits you the best) and then explain the marketing strategy for the same. The business industry has been constantly evolving, which implies that your marketing paper needs to be up more creative and innovative to catch up with the pace.

Basically, a marketing thesis or marketing research paper – is an academic paper, where you can to choose to research on a particular business related query relating it to the marketing of some product or service. To begin with, its always good to understand what we actually mean by marketing. Marketing, as we all may know is the art of popularizing a product. Once a product has been manufactured, it is straightway introduced into the market.

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The company that manufactures the product prepares a strategy in order to popularize the product and that is what we call the marketing strategy. Marketing is basically a space for those who can easily persuade people and at the same time manage things without getting panicky. So, it becomes all the more important for you to draft an impressive marketing plan and thesis to get a higher grade. At ProfEssays.com we understand your needs. Always remember, a thesis statement is the entry point to your research paper therefore you cannot take it for granted.

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Marketing thesis gives you more than enough space to explore and experiment and hence apply your creativity to the topic.
An interesting topic speaks for itself whereas a monotonous one will take away the reader’s attention. Therefore choose your topic carefully.
While beginning to write the thesis always ask yourself the key feature of your research and then start writing the thesis. Thesis usually gives an idea of what you are going to do with your paper.
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Last Updated: Apr 01, 2024 Views: 14

What is a thesis statement.

A thesis statement is a sentence that states the main idea of your paper. It is not just a statement of fact, but a statement of position. What argument are you making about your topic? Your thesis should answer that question.

How long should my thesis statement be?

Thesis statements are often just one sentence. Keep thesis statements concise, without extra words or information. If you are having trouble keeping your thesis statement to one sentence, consider the following:

Is your thesis is specific enough?
Does your thesis directly supports your paper?
Does your thesis accurately describes your purpose or argue your claim?

Can I see some example thesis statements?

The following websites have examples of thesis statements:

Thesis Statements This link opens in a new window (UNC)
Tips and Examples for Writing Thesis Statements This link opens in a new window (OWL at Purdue)
Writing an Effective Thesis Statement This link opens in a new window (Indiana River State College)

These web resources may be helpful if you are looking for examples. However, be sure to evaluate any sources you use! The Shapiro Library cannot vouch for the accuracy of information provided on external websites.

Where can I find more information?

Video tutorials.

The Persuasive Thesis: How to Write an Argument This link opens in a new window (SNHU Academic Support)
Research and Citation Playlist This link opens in a new window (SNHU Academic Support)
Planning a Paper series: Drafting a Thesis Statement This link opens in a new window ( Infobase Learning Cloud - SNHU Login Required)

More Information

Build a Critical Analysis Thesis This link opens in a new window (SNHU Academic Support)
Build a Compare & Contrast Thesis This link opens in a new window (SNHU Academic Support)
Build a History Thesis This link opens in a new window (SNHU Academic Support)
Build a Persuasive Thesis This link opens in a new window (SNHU Academic Support)

Further Help

This information is intended to be a guideline, not expert advice. Please speak to your instructor about the appropriate way to craft thesis statements for your class assignments and projects.

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Digital Commons @ USF > Muma College of Business > Marketing > Theses and Dissertations

Marketing Theses and Dissertations

Theses/dissertations from 2023 2023.

How Feeling Like a Minority Affects Preferences for Autonomous Digital Interfaces , Ye Seul Kim

Theses/Dissertations from 2022 2022

Spillover Effects in Product Customization , Samuel Babu Sekar

Theses/Dissertations from 2021 2021

External and Internal Factors of Sports Sponsorship Selling Cycles in North American Professional Sports , Dan Kaufmann

Increasing Personal and Product Influence Through Background Auditory and Visual Cues , Zhihao Yu

Theses/Dissertations from 2020 2020

The Effects of Product Recalls on Competitors’ Market Value and Recalling Firm’s Reputation , Dong Liu

Corporate Brand Impact on Sales / Revenue Per Share , Brad A. Puckey

Competition in Upstream Humanitarian Supply Chain: Investigation of Food Banks , Iana Shaheen

Theses/Dissertations from 2019 2019

How Digital versus Non-Digital Modes of Food Ordering Influence Menu Healthfulness Perceptions and Food Choices , Annika Abell

Theses/Dissertations from 2018 2018

The Impact of Digital Marketing Decisions on Market Outcomes in Residential Real Estate , Denise Hunter Gravatt

Theses/Dissertations from 2017 2017

Hate is a Strong Word: The Influence of Hate-Acknowledging Advertising on Brand Outcomes , Lisa Monahan

The Effects of Loneliness on Consumers’ Digital Engagement with Social Media Ads , Yu Qin

Product Shadows and Ad Evaluations , Nazuk Sharma

Theses/Dissertations from 2016 2016

Understanding the Complexity of Product Returns Management: A Complex Adaptive Systems Theory Perspective , Jennifer Anne Espinosa

Branding Implications of Co-Created Social Responsibility , Alexander J. Kull

Theses/Dissertations from 2015 2015

How You Categorize Influences How Helpful You Are: The Effect of Categorization Mindset on Consumers’ Social Decisions , Hsiao-Ching Kuo

Theses/Dissertations from 2014 2014

Taken for Granted or Taken with Gratitude? An Examination of the Differential Effects of Donations of Time and Money on Consumers' Evaluation of Corporate Philanthropy , Ryan Langan

Essays on Consumer's Psychological and Behavioral Responses toward Social Coupons , Chinintorn Nakhata

Muscling Consumers to Optimal Option Differentiation: The Influence of Incidental Muscular Sensations on Option Differentiation , Courtney Szocs

Theses/Dissertations from 2012 2012

Essays on Mental Accounting and Consumers' Decision Making , Ali Besharat

Perceived Firm Transparency: Scale and Model Development , Jennifer Dapko

Theses/Dissertations from 2010 2010

Antecedents and Consequences of Channel Alienation: An Empirical Investigation within Franchised Channels of Distribution , Ivan Lapuka

Theses/Dissertations from 2009 2009

An Empirical Examination of the Dark Side of Relationship Marketing within a Business to Business Context , Brent L. Baker

Developing the Nomological Network of Perceived Corporate Affinity for Technology: A Three Essay Dissertation , David Earl Fleming

Theses/Dissertations from 2008 2008

Self-Directed Learning: Measures and Models for Salesperson Training and Development , Stefanie Leigh Boyer

Emotional Exhaustion and Its Role in Service Sabotage among Boundary Spanners , Diane R. Edmondson

Theses/Dissertations from 2007 2007

Essays on multiple identities and motivated consumption: Exploring the role of identity centrality on self-brand connections , Tracy R. Harmon

The impact of organizational climate variables of perceived organizational support, workplace isolation, and ethical climate on salesperson psychological and behavioral work outcomes , Robert J. Riggle

Theses/Dissertations from 2005 2005

The Effect of Perceived Entitativity on Implicit Image Transfer in Multiple Sponsorships , FrancoÌ?is Anthony Carrillat

Theses/Dissertations from 2004 2004

Relationship Advertising: Investigating the Strategic Appeal of Intimacy (Disclosure) in Services Marketing , Andrea Diahann Gaye Scott

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Marketing Essays - Marketing Strategies Thesis Statement; dissertations and research papers

babs729272 1 / - Feb 25, 2010 #1 Can someone please tell me if my thesis statement below is strong enough? Thanks, Barbi THESIS STATEMENT "While researching the field of Marketing Strategies I found that a Marketing Analyst comes up with a plan of action to make a retail store successful in a particular community and the job pays very well when you get the proper degree providing you with the tools you need to be successful in this competitive field."

Shamaila - / 1 Aug 25, 2010 #3 Need latest research topic in Marketing (advertising, CSR and branding) Hi everyone! Please help me in finding a latest research topic in the area of Marketing. I actually can not figure iot out that how should I start and how to select my topic. If specifically mentioning I am interested in the areas of advertising, CSR and branding. Kindly propose a topic for me related to these areas. Thanks alot!

yvonne88 - / 1 Dec 5, 2010 #5 Research topic for PhD in Marketing (branding and advertising) - ideas needed Can anyone help in giving some suggestion on the topic that i should do. My interest is in branding and advertising.

jdurnford 4 / 6 Dec 8, 2010 #6 Find a company that you like and analyze their marketing strategies. Talk about the effectiveness of a good logo. Discuss what makes a good television commercial. Just a few ideas.

swams004 - / 1 Sep 23, 2011 #8 PhD thesis for marketing Engineer Hello one and all, i am an Mechanical Graduate and done my MBA in marketing now i want to apply for PhD so please help me in finding good research problem

pantula - / 1 Sep 25, 2011 #9 Dear Are you enrolled for Ph.D?? if yes please try to workout with your research supervisor thanks & regards Sravan Research scholar in management +91-9966403409 [email protected]

kiki90112 - / 1 Nov 7, 2011 #10 Marketing strategy - How to write critical analysis? Choose one of the following integrated marketing communications case studies: Guinness OR Innocent. Using the case study to illustrate your assignment, answer ONE of the following: Critically analyse the marketing strategy being used by the organisation considering aspects of the market mix such as market positioning, product, pricing and distribution. I really don't know what is critically anayze? who can tell me how to write this essay, give me some advice, thanks alot.

Makoosh2 1 / 2 Nov 16, 2011 #11 Lets say you pick Guinness. I would do a SWOT analysis (S = strength, w = weakness, o = opportunity, t = threats). First start with their price... is it higher or lower compared to competitors? How successful is their product? What market (younger/older/etc) are they targeting? How do they distribute their product?

kumarashu83 - / 1 Feb 5, 2012 #12 Research topic for PhD in rural marketing? hello friends I want to do PHD in rural marketing. though I have few Ideas related to the topic but looking for few more assist. let me have few suggestion regarding the same... Ashutosh

mamamia - / 3 Feb 9, 2012 #13 which part of the world are you targeting? The word 'rural' has different characteristics when we move from one part of the world to another. If you are targeting India, then you can select some topic like these: - Marketing banking services to Rural India. - Green marketing in rural India. - Marketing democracy to rural India. These are just general suggestions. You can think of a creative title along these suggestions.

Zermina - / 1 May 18, 2012 #14 Need topic for Research proposal (Marketing field) i need some good topics for research proposal related to feild of Marketing, further i need to know how to develope a good research proposal??

anuradha singh - / 1 Feb 8, 2013 #15 Topic for Marketing Management research hi every one Please help me in finding a latest research topic in the area of marketing. i think about two topic. 1 Effect of Gender on family buying decision. 2 The effect of brand image on consumer taste preference. which is good for the research if other topics in good please tell me. my interest area Consumer Behavior. please help me.

ElizabethMunisi - / 2 Mar 16, 2013 #19 Need advice on finding a narrowed down a Research Topic on Public Relations or Market i really need a recent research topic concerning Public relations or Marketing or any of the title which will be narrow to do a research for it... I'll be so grateful for this!

ElizabethMunisi - / 2 Mar 16, 2013 #21 thank you indeed Birce, that's a wonderful idea to start with for now as i couldn't be able to think of something interested like that... I am truly grateful!

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USM Honors College Students Present Thesis Research at Marketing Conference

Tue, 03/26/2024 - 09:14am | By: Van Arnold

Marketing Theory and Practice Conference

University of Southern Mississippi (USM) Honors College students Haeden Overby and Patrick Tyson presented their thesis research during the 2024 Association of Marketing Theory and Practice Conference (AMTP) held earlier this month in Hilton Head, S.C.

Overby, a hospitality and tourism management major, and Tyson, an anthropology, sociology, and Spanish major, presented individual research papers, as well as a collaborative project, at the international and interdisciplinary academic marketing conference which brings together academic theory and real-world marketing practices.

This year’s conference saw more than 100 submissions. Of the 33 student paper submissions across undergraduate, Master's, and Ph.D. levels, Overby’s thesis paper – “Service robots’ effect on branding and consumers' intentions through online reviews” - won the James E. Randall Best Student Paper Award.

“Haeden and Patrick are exceptional students in my class. Their passion for research and dedication to their thesis projects have impressed me,” said Dr. Wei Wang, Associate Professor, Hospitality and Tourism Management Program Coordinator who served as both students’ thesis advisor. “Moreover, their active involvement and leadership roles on campus exemplify their commitment to excellence beyond academics,”

Tyson presented a research paper titled, “Uncertainty avoidance moderation over film-motivated tourists' views on destination image, place attachment, and intentions.”

Collaboratively, they presented a paper titled, “Cookies and calamari: Squid Game’s “Dalgona” and cutting shapes from its impact on Korean product purchase and travel intentions.”

“My advisors, Dr. Wei Wang and Dr. Banu Bas, have been incredibly patient teaching me about the research process, and I would not have been able to succeed without their support,” said Overby. “Dr. Randall is retiring from the AMTP conference this year, and the award was named after him for the first time. I am pleased to be the first recipient of the award under his name and am incredibly thankful I had the chance to meet him when I was presented the award.”

Added Overby, “This accomplishment has become great motivation to continue my research in marketing and to cross the finish line of submitting my thesis. I am glad to bring home a new award for Southern Miss Business!"

More information about the conference can be found here .

To learn more about USM’s College of Business and Economic Development, call 601.266.4659.

Categories: Business and Economic Development Honors College

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2024 MFA Thesis Exhibition features 7 artists

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Carrying on a tradition that began in 1970, seven graduate students from the School of Art will present their work in the 2024 MFA Thesis Exhibition in collaboration with the University of Arizona Museum of Art.

The exhibition, “Leaving to Arrive,” with installations in UAMA and in the school’s Joseph Gross Gallery, will run from April 15 to May 10. A public reception is scheduled for May 9 from 4 to 6 p.m. in the School of Art’s lobby and atrium.

Featured will be the work of graduating MFA students Jacqueline Arias, Nathan Cordova, Drew Grella, Hanan Khatoun, Tessa Laslo, Anita Maksimiuk and Dana Smith .

This annual MFA Thesis Exhibition, the culmination of the Master of Fine Arts Studio Degree, is presented during a graduate student’s final semester in the three-year degree program. During the last year of their coursework, graduates work closely with faculty to develop a body of original art to present to the public in lieu of a written thesis. The result offers visitors the opportunity to see new, cutting-edge art in a variety of mediums and styles.

“This is the next generation of artists who will be going out and impacting the discipline and thinking about what their next chapter looks like,” School of Art Director Colin Blakely said.

A look at each student’s installation and their artist’s statement:

Jacqueline Arias

Title: “A Lived Experience”
Gallery: UAMA

The monumental engineering feat of the Panama Canal came at great cost: 40,000 people were displaced, and their villages submerged forever. During the construction of the canal over twenty thousand men and women, brought from the West Indies, lost their lives. Decades after these tragedies, I found myself on the Atlantic side of the Isthmus, as an adoptee from Costa Rica, inhabiting foreign soil with a new identity and language. It was here where I forged a profound connection with the people and the culture of Panama.

This installation tells the story of these interconnected experiences. Utilizing rope and pulleys, I interrogate the ramifications of power structures on individual bodies and collective identities. The constructed knots reveal the ongoing legacy of imperialism. Rope and AI technologies are transformed from their roles as signifiers of power and control to find meaning and connection amid the tumultuous currents of displacement and cultural erasure. The individual strands and fibers of the dismantled rope reflect the complex paths carved by my lived experiences. My hands and body recode history both materially and digitally through embodied knowledge critiquing unethical adoption practices and labor exploitation in Panama.

“A Lived Experience” grapples with the trauma of colonial dehumanization and the yearning for reunion with one’s homeland and culture.

Nathan Cordova

Title: “Feeling a Future Coming”
Venue: UAMA

My project considers the potential of friendship and offers a pointed critique of institutions and our consumption of their products. Friendship is slippery and difficult to maintain. There are social and cultural taboos that attempt to constrain our friendships. This is a social experiment that breaks through the isolation we all feel. What does it say about our present moment where amidst profound loneliness, we desire visceral connections with each other to problematize the limits of our individual bodies? By inviting participation, I’m asking myself and my friends to step out of this isolation and to encounter each other anew. I’m valuing critical connections over critical mass, applying force on strategic pressure points that form the boundaries of typical friendships. There is a momentary embodiment of liberation in this act, as I re-imagine what is possible.

I appropriate and re-contextualize collections of digital images of western domination gathered from the internet. This involves engaging with both the visible architecture like the skyscraper, and the supposedly invisible infrastructure, such as data centers and military drones. Anger and pleasure play an important role, offering a means of embodiment and exploration of the collection’s emotional and sensorial dimensions. Through a material intervention, I challenge notions of fixed identity and embrace the fluidity and multiplicity of human experience. This interruption utilizes an interdisciplinary process of layered blurring that transforms their symbolisms into something elemental; liquid and flame, semen and squirting, embodied presence etching sunlight and sifting blood.

Blurring the boundaries between past and present, self, and other, I invite viewers to engage these collections on a visceral level through the presence of their own reflections in black acrylic surfaces mediated by images layered with physical ejaculate, traces of our sequential self-pleasure. Remixed marketing videos from The University of Arizona and Raytheon (now rebranded as RTX Corporation) point to their mutually beneficial relationship built on endless cycles of debt and death.

All of this works together to disrupt conventional modes of perception. Challenging the rigidity of these images as repositories of meaning and enforcers of social order, “Feeling a Future Coming” reconfigures their signifiers to a point of emergence, where all futures become possible again. Reclaiming agency over our bodies and desires is a fundamental step toward liberation, contributing to a more empathetic and introspective society that questions rigid authority and embraces the beauty of uncertainty.

Drew Grella

Title: “No Trespassing | Passing | Trespassing”

“The world reveals itself to those who travel on foot.” Bruce Chatwin

I moved to Tucson during the Covid-19 pandemic when everything was shut down. I spent a lot of time roaming the desert and the town. Walking in the liminal space of the dry Rillito riverbed was especially surreal, strewn with trash, memorials, votive sculptures, and lost possessions. While my body moved through this new and unique place, my mind mapped my impressions of nature, waste, and the boundaries between public spaces and private property.

Deliberate walking is simple and beautiful. It is my method for collecting the imagery which emerges when I draw. Intuitive drawing is simple and beautiful. It is my method for revealing to me what I did not know, what I cannot put into words. In the studio, the walking body becomes the drawing body, continuing a contemplative stroll.

Hanan Khatoun

Title: “Sheer”
Gallery: Joesph Gross

My separation from culture, language, and family as a member of the Lebanese Diaspora has driven my desire to narrate the experience of what happens after the sensationalizing of war and displacement wears off. The struggle of forging and finding space for one’s identity both within and outside the structures of culture, religion, and family is a reality for those who are generations removed from another home. I am a second-generation immigrant from Lebanon, one of the smallest countries in the world, yet the diaspora population outside the country is larger than that within. Being removed from one place and living in another is common in an increasingly globalized and colonized society. In what ways do we create space for navigating these realities?

“Sheer” is a physical space representative of my search for cultural identity. I construct a space for navigating this self-conception using familial archives, trinkets, documents, photographs, and oral storytelling. These all hold unique language and memory, which in turn, become proof of experience. Woven together they create an identity which I embrace and push against. The act of weaving enables me to explore how disparate things often come together to make a chaotic but contained whole. The work is viewed only at a distance through a fabric cage, indicative of the structures and barriers against which I struggle to understand my multicultural identity.

Tessa Laslo

Title: “Imprints”
Gallery: Joseph Gross

In my performative drawing and video works, I delve into the intricate web of personal trauma, investigating its impact on my body, relationships, and self-perception. The lingering effects of sexual assault has left me grappling with fragmented memories and physical scars while igniting a profound anger — an emotion that pervades my work and influences my ability to engage in intimate relationships.

The emotional and physical effects of this trauma are not portrayed as overwhelming obstacles in my work, but rather as integral components of an ongoing narrative. I revisit past abuse to illuminate the resilience and strength that can emerge from a process of artistic confrontation and self-discovery. Imprints combines cyanotype and soft pastels in large-scale drawings alongside a video installation using a twin-sized bed. I’ve opted for materials that lack any semblance of preciousness. The paper is weathered, beaten, and used; worn down by time and wear. Each crease and tear are reflections of the sense of violation that still affects my body and mind. The physicality of the paper, marked by violence, serves as a tangible manifestation of my emotions and experiences, grounding them in truth.

Anger, a powerful undercurrent in my artistic expression, stems not only from what I have experienced, but from the ongoing emotional and physical ramifications that are likely to persist throughout my life. It is a visceral response to the violation of my autonomy and the enduring consequences that ripple through my existence. This anger weaves itself into the fabric of my art, becoming both a driving force and an intense element that shape the narrative of my work.

Anita Maksimiuk

Title: “Infinity Stone: American Prawda”

As a printmaker, my work engages the symbology of migration, root-taking, rootlessness, and the urban environment. This is largely based on my experience as a first-generation American in Brooklyn, New York and beyond. Watching the city’s immigrant enclaves gentrify and lose their sense of sanctuary motivates me to document, preserve, and question the familiar through printmaking.

By creating cityscapes that deconstruct and reconfigure the iconic, I preserve both places and histories that fade along with the immigrant. As I move through this country, I keep in mind the glare of separation, the repairs I’ve made, and the fractures that remain.

“Infinity Stone: American Prawda” features primarily lithography, with screen printed elements. Historic mediums once prevalent in both fine art and advertising, these two processes challenge and contrast one another.

Methods of deletion, stencil and layer come together to form the printed image, all while honoring its ghost. These approaches allow me to subvert the traditional application of the lithography process, working the limestone surface until it becomes a source of light, color and texture. Starting with photographic images from my personal archive, I coax information out from the surface of the stone chemically. As the landscape is layered, removed and replaced, it begins to mimic the motions of an overdeveloped urban space.

I use the stone to create one-of-a-kind prints rather than producing editions. Using shifts in scale, photographic elements and a non-traditional approach to the process, I reclaim it as a tool of documentation, propaganda and mystery.

Pushing the lithograph beyond its traditional black and white, drawn image, the group of foldable posters presented here re-casts an iconic cityscape in an intimate light, worked into existence entirely by hand. Hung as banners, these images will travel, degrade, and return as I do.

Meant to be approached, the light and horizon that grounds these prints let the gaze linger while the viewer imagines, yearns, or simply remembers. This perspective alludes to an unattainable yet promising aspect of building a home, nationality and a claim to a city. The images take on an iconographic quality, representing a place that is constantly in motion. It is a horizon that is constructed over, bought, sold, and advertised as an object of desire. Here, it is reconstructed as a symbol of hope, haven, and history. It will tear but persist, both physically on paper and intangibly, within the child looking towards home.

Whether these prints become mementos or mirages, they ultimately take on the role of documents. I see my evolving work as a journey, a narrative and a documentary practice, bound within a fleeting medium.

Title: “The Sonoran Desert: A Model for Surviving the Sixth Extinction”

Since the Cambrian explosion over 500 million years ago, an astounding variety of exotic and resilient life forms have thrived and diversified throughout the world. Starting as primitive cells in a world slammed by catastrophic events, the life forms today in the rugged Sonoran Desert have developed extraordinary physical defenses key to their survival. This beautiful yet brutal desert inspired me to investigate the world of invertebrates and microorganisms, the survivors of multiple planetary catastrophes, whether gathered from a habitat in my backyard pond and examined under a microscope or encountered while roaming the desert.

Constructing oversized ceramic sculptures and drawings re-creates and interrogates the magnificent structures that these creatures have used as protection for survival. Bringing attention to these armored desert microorganisms and insects who have learned to adapt to extreme heat and long-term drought may teach us much as we enter the era of the Anthropocene. We can learn from their secrets as concern arises over our own adaptability.

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45 Perfect Thesis Statement Templates (+ Examples) ᐅ TemplateLab
How To Write A Thesis Statement (with Useful Steps and Tips) • 7ESL
How to Write an Effective Thesis Statement
(DOC) Marketing Thesis Sample
5 Types of Thesis Statements
30 Strong Thesis Statement Examples For Your Research Paper

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How to Write a THESIS Statement
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How to Write a Thesis Statement
Step 2: Write your initial answer. After some initial research, you can formulate a tentative answer to this question. At this stage it can be simple, and it should guide the research process and writing process. The internet has had more of a positive than a negative effect on education.
31 Hand-Written Marketing Thesis Statements For Students
31 Marketing Thesis Statements For Students. January 15, 2024 / By Izzah Usman / 16 minutes of reading. Discuss How Online Marketing Affects the Brand Image in Light of Insightful Differences Between Paid Search and Organic Search. Online marketing provides a platform for the brand to interact with the customers and strengthen the bond, making ...
Marketing Thesis Examples ☑️ College & School Samples
Words: 431 Pages: 2. Gavina Distribution Channels. In contrast, Gavina is committed to consumer satisfaction yet still it has…. Words: 733 Pages: 3. European Luxury Brands in Asia. However, in 1970's a more sophisticated marketing of branded luxury goods was….
Developing A Thesis
Keep your thesis prominent in your introduction. A good, standard place for your thesis statement is at the end of an introductory paragraph, especially in shorter (5-15 page) essays. Readers are used to finding theses there, so they automatically pay more attention when they read the last sentence of your introduction.
Thesis Statement Examples: Learn the Nitty-Gritty of Composition
Thesis statement example. Topic: Digital marketing increases the online visibility of a business . Thesis: This paper discusses the significance of online marketing and how the strategies help small businesses to flourish in the digital media and make money from e-commerce platforms. Thesis statement example shows its position
How to Write a Thesis Statement
How to Tell a Strong Thesis Statement from a Weak One 1. A strong thesis statement takes some sort of stand. Remember that your thesis needs to show your conclusions about a subject. For example, if you are writing a paper for a class on fitness, you might be asked to choose a popular weight-loss product to evaluate. Here are two thesis statements:
(PDF) Research in Marketing Strategy
Abstract. Marketing strategy is a construct that lies at the conceptual heart of the field of strategic marketing and is central to the practice of marketing. It is also the area within which many ...
PDF Marketing: Selected Doctoral Theses
Marketing: Selected Doctoral Theses "Essays on MarTech: Learning to Design, Deliver, and Diffuse Interventions" Author: Jeremy Yang (2021) Committee: Juanjuan Zhang (co-chair), Sinan Aral (co-chair), Dean Eckles Abstract: Chapter one develops an algorithm to predict the causal effect of influencer video advertising on product sales.
Examples List on Marketing Thesis Statement
Samples List. An thesis examples on marketing statement is a prosaic composition of a small volume and free composition, expressing individual impressions and thoughts on a specific occasion or issue and obviously not claiming a definitive or exhaustive interpretation of the subject. the presence of a specific topic or question. A work devoted ...
25 Thesis Statement Examples That Will Make Writing a Breeze
What that means is that you can't just put any statement of fact and have it be your thesis. For example, everyone knows that puppies are cute. An ineffective thesis statement would be, "Puppies are adorable and everyone knows it." This isn't really something that's a debatable topic. Something that would be more debatable would be, "A puppy's ...
Thesis Statements about Social Media: 21 Examples and Tips
A thesis statement can be more than one sentence only when the essay is on complex topics and there is a need to break the statement into two. This means, a good thesis statement structures an essay and tells the reader what an essay is all about. ... Social media benefits marketing by creating brand recognition, increasing sales, and measuring ...
Marketing Thesis Examples That Really Inspire
In this free collection of Marketing Thesis examples, you are given a fascinating opportunity to examine meaningful topics, content structuring techniques, text flow, formatting styles, and other academically acclaimed writing practices. ... Thesis Statement Consumer buying behavior has been researched a number of times and there are enough ...
Prize-Winning Thesis and Dissertation Examples
Prize-Winning Thesis and Dissertation Examples. Published on September 9, 2022 by Tegan George.Revised on July 18, 2023. It can be difficult to know where to start when writing your thesis or dissertation.One way to come up with some ideas or maybe even combat writer's block is to check out previous work done by other students on a similar thesis or dissertation topic to yours.
Marketing Undergraduate Honors Theses
Theses from 2018. Shop, Compra, 购买: Targeting the Multicultural Consumer, Evelyn Ballesteros. "Why the Anomaly that is Super Bowl Marketing is a Justifiable Investment", Anthony Cole Brothers. Are Accounting Firms Breaching the Age Discrimination Act with the Inclusion of Mandatory Retirement Provisions, Emily Haggard.
(PDF) The impact of the Marketing/Sales relationship and effect on
The impact of the Marketing/Sales relationship and effect on Business performance. Christopher R. Steger. Saint Leo University. MBA 525. Dr. Diane Monahan. June 16, 2019. Graduate Studies in ...
Thesis Generator
Remember that the thesis statement is a kind of "mapping tool" that helps you organize your ideas, and it helps your reader follow your argument. After the topic sentence, include any evidence in this body paragraph, such as a quotation, statistic, or data point, that supports this first point. Explain what the evidence means. Show the reader ...
Marketing Thesis Writing Help, Outline, Format, Examples
You can find information on Marketing thesis outline, Marketing thesis format. Order Log In Support Live Chat + 1-888-827-0150 + 1-302-351-4405 + 44-20-3006-2750. Dissertation. UK Essays. Thesis. ... Always remember, a thesis statement is the entry point to your research paper therefore you cannot take it for granted.
WRAC Writing a Thesis Statement
Revised thesis: "As the Internet is filled with an abundance of marketing potential, companies should exploit this potential by using Facebook pages that offer both advertising and a method for customer support." Good! You've explained the "because" and focused the topic. This is a strong thesis!
FAQ: What is a thesis statement and how do I write one?
A thesis statement is a sentence that states the main idea of your paper. It is not just a statement of fact, but a statement of position. What argument are you making about your topic? Your thesis should answer that question. How long should my thesis statement be? Thesis statements are often just one sentence. Keep thesis statements concise ...
Marketing Theses and Dissertations
Theses/Dissertations from 2009. An Empirical Examination of the Dark Side of Relationship Marketing within a Business to Business Context, Brent L. Baker. Developing the Nomological Network of Perceived Corporate Affinity for Technology: A Three Essay Dissertation, David Earl Fleming.
PDF Study of The Effectiveness of Online Marketing on Integrated Marketing
"I do hereby attest that I am the sole author of this project/thesis and that its contents are only the result of the readings and research I have done". The dissertation titled "Study of "The Effectiveness of Online Marketing On Integrated Marketing Communication"
marketing essays: examples, topics, questions, thesis statement
marketing Essay Examples. The key to customer loyalty essay Marketing has become an integral part of the contemporary world. It has completely changed the industry of "selling and buying goods". Marketing is often understood as "the process of planning and executing the pricing, promotion, and distribution of goods, ideas, and services to ...
Marketing Essays
Barbi. THESIS STATEMENT. "While researching the field of Marketing Strategies I found that a Marketing Analyst comes up with a plan of action to make a retail store successful in a particular community and the job pays very well when you get the proper degree providing you with the tools you need to be successful in this competitive field."
USM Honors College Students Present Thesis Research at Marketing
University of Southern Mississippi (USM) Honors College students Haeden Overby and Patrick Tyson presented their thesis research during the 2024 Association of Marketing Theory and Practice Conference (AMTP) held earlier this month in Hilton Head, S.C. Overby, a hospitality and tourism management ...
Embezzlement case against top executive at Portland ad ...
The marketing agency Thesis accused Isaac Lee Morris of bilking $815,000 from the company.
2024 MFA Thesis Exhibition features 7 artists
This annual MFA Thesis Exhibition, the culmination of the Master of Fine Arts Studio Degree, is presented during a graduate student's final semester in the three-year degree program. During the last year of their coursework, graduates work closely with faculty to develop a body of original art to present to the public in lieu of a written thesis.