null hypothesis for qualitative research

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Chapter 13: Inferential Statistics

Understanding Null Hypothesis Testing

Learning Objectives

Explain the purpose of null hypothesis testing, including the role of sampling error.
Describe the basic logic of null hypothesis testing.
Describe the role of relationship strength and sample size in determining statistical significance and make reasonable judgments about statistical significance based on these two factors.

The Purpose of Null Hypothesis Testing

As we have seen, psychological research typically involves measuring one or more variables for a sample and computing descriptive statistics for that sample. In general, however, the researcher’s goal is not to draw conclusions about that sample but to draw conclusions about the population that the sample was selected from. Thus researchers must use sample statistics to draw conclusions about the corresponding values in the population. These corresponding values in the population are called parameters . Imagine, for example, that a researcher measures the number of depressive symptoms exhibited by each of 50 clinically depressed adults and computes the mean number of symptoms. The researcher probably wants to use this sample statistic (the mean number of symptoms for the sample) to draw conclusions about the corresponding population parameter (the mean number of symptoms for clinically depressed adults).

Unfortunately, sample statistics are not perfect estimates of their corresponding population parameters. This is because there is a certain amount of random variability in any statistic from sample to sample. The mean number of depressive symptoms might be 8.73 in one sample of clinically depressed adults, 6.45 in a second sample, and 9.44 in a third—even though these samples are selected randomly from the same population. Similarly, the correlation (Pearson’s r ) between two variables might be +.24 in one sample, −.04 in a second sample, and +.15 in a third—again, even though these samples are selected randomly from the same population. This random variability in a statistic from sample to sample is called sampling error . (Note that the term error here refers to random variability and does not imply that anyone has made a mistake. No one “commits a sampling error.”)

One implication of this is that when there is a statistical relationship in a sample, it is not always clear that there is a statistical relationship in the population. A small difference between two group means in a sample might indicate that there is a small difference between the two group means in the population. But it could also be that there is no difference between the means in the population and that the difference in the sample is just a matter of sampling error. Similarly, a Pearson’s r value of −.29 in a sample might mean that there is a negative relationship in the population. But it could also be that there is no relationship in the population and that the relationship in the sample is just a matter of sampling error.

In fact, any statistical relationship in a sample can be interpreted in two ways:

There is a relationship in the population, and the relationship in the sample reflects this.
There is no relationship in the population, and the relationship in the sample reflects only sampling error.

The purpose of null hypothesis testing is simply to help researchers decide between these two interpretations.

The Logic of Null Hypothesis Testing

Null hypothesis testing is a formal approach to deciding between two interpretations of a statistical relationship in a sample. One interpretation is called the null hypothesis (often symbolized H 0 and read as “H-naught”). This is the idea that there is no relationship in the population and that the relationship in the sample reflects only sampling error. Informally, the null hypothesis is that the sample relationship “occurred by chance.” The other interpretation is called the alternative hypothesis (often symbolized as H 1 ). This is the idea that there is a relationship in the population and that the relationship in the sample reflects this relationship in the population.

Again, every statistical relationship in a sample can be interpreted in either of these two ways: It might have occurred by chance, or it might reflect a relationship in the population. So researchers need a way to decide between them. Although there are many specific null hypothesis testing techniques, they are all based on the same general logic. The steps are as follows:

Assume for the moment that the null hypothesis is true. There is no relationship between the variables in the population.
Determine how likely the sample relationship would be if the null hypothesis were true.
If the sample relationship would be extremely unlikely, then reject the null hypothesis in favour of the alternative hypothesis. If it would not be extremely unlikely, then retain the null hypothesis .

Following this logic, we can begin to understand why Mehl and his colleagues concluded that there is no difference in talkativeness between women and men in the population. In essence, they asked the following question: “If there were no difference in the population, how likely is it that we would find a small difference of d = 0.06 in our sample?” Their answer to this question was that this sample relationship would be fairly likely if the null hypothesis were true. Therefore, they retained the null hypothesis—concluding that there is no evidence of a sex difference in the population. We can also see why Kanner and his colleagues concluded that there is a correlation between hassles and symptoms in the population. They asked, “If the null hypothesis were true, how likely is it that we would find a strong correlation of +.60 in our sample?” Their answer to this question was that this sample relationship would be fairly unlikely if the null hypothesis were true. Therefore, they rejected the null hypothesis in favour of the alternative hypothesis—concluding that there is a positive correlation between these variables in the population.

A crucial step in null hypothesis testing is finding the likelihood of the sample result if the null hypothesis were true. This probability is called the p value . A low p value means that the sample result would be unlikely if the null hypothesis were true and leads to the rejection of the null hypothesis. A high p value means that the sample result would be likely if the null hypothesis were true and leads to the retention of the null hypothesis. But how low must the p value be before the sample result is considered unlikely enough to reject the null hypothesis? In null hypothesis testing, this criterion is called α (alpha) and is almost always set to .05. If there is less than a 5% chance of a result as extreme as the sample result if the null hypothesis were true, then the null hypothesis is rejected. When this happens, the result is said to be statistically significant . If there is greater than a 5% chance of a result as extreme as the sample result when the null hypothesis is true, then the null hypothesis is retained. This does not necessarily mean that the researcher accepts the null hypothesis as true—only that there is not currently enough evidence to conclude that it is true. Researchers often use the expression “fail to reject the null hypothesis” rather than “retain the null hypothesis,” but they never use the expression “accept the null hypothesis.”

The Misunderstood p Value

The p value is one of the most misunderstood quantities in psychological research (Cohen, 1994) [1] . Even professional researchers misinterpret it, and it is not unusual for such misinterpretations to appear in statistics textbooks!

The most common misinterpretation is that the p value is the probability that the null hypothesis is true—that the sample result occurred by chance. For example, a misguided researcher might say that because the p value is .02, there is only a 2% chance that the result is due to chance and a 98% chance that it reflects a real relationship in the population. But this is incorrect . The p value is really the probability of a result at least as extreme as the sample result if the null hypothesis were true. So a p value of .02 means that if the null hypothesis were true, a sample result this extreme would occur only 2% of the time.

You can avoid this misunderstanding by remembering that the p value is not the probability that any particular hypothesis is true or false. Instead, it is the probability of obtaining the sample result if the null hypothesis were true.

Role of Sample Size and Relationship Strength

Recall that null hypothesis testing involves answering the question, “If the null hypothesis were true, what is the probability of a sample result as extreme as this one?” In other words, “What is the p value?” It can be helpful to see that the answer to this question depends on just two considerations: the strength of the relationship and the size of the sample. Specifically, the stronger the sample relationship and the larger the sample, the less likely the result would be if the null hypothesis were true. That is, the lower the p value. This should make sense. Imagine a study in which a sample of 500 women is compared with a sample of 500 men in terms of some psychological characteristic, and Cohen’s d is a strong 0.50. If there were really no sex difference in the population, then a result this strong based on such a large sample should seem highly unlikely. Now imagine a similar study in which a sample of three women is compared with a sample of three men, and Cohen’s d is a weak 0.10. If there were no sex difference in the population, then a relationship this weak based on such a small sample should seem likely. And this is precisely why the null hypothesis would be rejected in the first example and retained in the second.

Of course, sometimes the result can be weak and the sample large, or the result can be strong and the sample small. In these cases, the two considerations trade off against each other so that a weak result can be statistically significant if the sample is large enough and a strong relationship can be statistically significant even if the sample is small. Table 13.1 shows roughly how relationship strength and sample size combine to determine whether a sample result is statistically significant. The columns of the table represent the three levels of relationship strength: weak, medium, and strong. The rows represent four sample sizes that can be considered small, medium, large, and extra large in the context of psychological research. Thus each cell in the table represents a combination of relationship strength and sample size. If a cell contains the word Yes , then this combination would be statistically significant for both Cohen’s d and Pearson’s r . If it contains the word No , then it would not be statistically significant for either. There is one cell where the decision for d and r would be different and another where it might be different depending on some additional considerations, which are discussed in Section 13.2 “Some Basic Null Hypothesis Tests”

Although Table 13.1 provides only a rough guideline, it shows very clearly that weak relationships based on medium or small samples are never statistically significant and that strong relationships based on medium or larger samples are always statistically significant. If you keep this lesson in mind, you will often know whether a result is statistically significant based on the descriptive statistics alone. It is extremely useful to be able to develop this kind of intuitive judgment. One reason is that it allows you to develop expectations about how your formal null hypothesis tests are going to come out, which in turn allows you to detect problems in your analyses. For example, if your sample relationship is strong and your sample is medium, then you would expect to reject the null hypothesis. If for some reason your formal null hypothesis test indicates otherwise, then you need to double-check your computations and interpretations. A second reason is that the ability to make this kind of intuitive judgment is an indication that you understand the basic logic of this approach in addition to being able to do the computations.

Statistical Significance Versus Practical Significance

Table 13.1 illustrates another extremely important point. A statistically significant result is not necessarily a strong one. Even a very weak result can be statistically significant if it is based on a large enough sample. This is closely related to Janet Shibley Hyde’s argument about sex differences (Hyde, 2007) [2] . The differences between women and men in mathematical problem solving and leadership ability are statistically significant. But the word significant can cause people to interpret these differences as strong and important—perhaps even important enough to influence the college courses they take or even who they vote for. As we have seen, however, these statistically significant differences are actually quite weak—perhaps even “trivial.”

This is why it is important to distinguish between the statistical significance of a result and the practical significance of that result. Practical significance refers to the importance or usefulness of the result in some real-world context. Many sex differences are statistically significant—and may even be interesting for purely scientific reasons—but they are not practically significant. In clinical practice, this same concept is often referred to as “clinical significance.” For example, a study on a new treatment for social phobia might show that it produces a statistically significant positive effect. Yet this effect still might not be strong enough to justify the time, effort, and other costs of putting it into practice—especially if easier and cheaper treatments that work almost as well already exist. Although statistically significant, this result would be said to lack practical or clinical significance.

Key Takeaways

Null hypothesis testing is a formal approach to deciding whether a statistical relationship in a sample reflects a real relationship in the population or is just due to chance.
The logic of null hypothesis testing involves assuming that the null hypothesis is true, finding how likely the sample result would be if this assumption were correct, and then making a decision. If the sample result would be unlikely if the null hypothesis were true, then it is rejected in favour of the alternative hypothesis. If it would not be unlikely, then the null hypothesis is retained.
The probability of obtaining the sample result if the null hypothesis were true (the p value) is based on two considerations: relationship strength and sample size. Reasonable judgments about whether a sample relationship is statistically significant can often be made by quickly considering these two factors.
Statistical significance is not the same as relationship strength or importance. Even weak relationships can be statistically significant if the sample size is large enough. It is important to consider relationship strength and the practical significance of a result in addition to its statistical significance.
Discussion: Imagine a study showing that people who eat more broccoli tend to be happier. Explain for someone who knows nothing about statistics why the researchers would conduct a null hypothesis test.
The correlation between two variables is r = −.78 based on a sample size of 137.
The mean score on a psychological characteristic for women is 25 ( SD = 5) and the mean score for men is 24 ( SD = 5). There were 12 women and 10 men in this study.
In a memory experiment, the mean number of items recalled by the 40 participants in Condition A was 0.50 standard deviations greater than the mean number recalled by the 40 participants in Condition B.
In another memory experiment, the mean scores for participants in Condition A and Condition B came out exactly the same!
A student finds a correlation of r = .04 between the number of units the students in his research methods class are taking and the students’ level of stress.

Long Descriptions

“Null Hypothesis” long description: A comic depicting a man and a woman talking in the foreground. In the background is a child working at a desk. The man says to the woman, “I can’t believe schools are still teaching kids about the null hypothesis. I remember reading a big study that conclusively disproved it years ago.” [Return to “Null Hypothesis”]

“Conditional Risk” long description: A comic depicting two hikers beside a tree during a thunderstorm. A bolt of lightning goes “crack” in the dark sky as thunder booms. One of the hikers says, “Whoa! We should get inside!” The other hiker says, “It’s okay! Lightning only kills about 45 Americans a year, so the chances of dying are only one in 7,000,000. Let’s go on!” The comic’s caption says, “The annual death rate among people who know that statistic is one in six.” [Return to “Conditional Risk”]

Media Attributions

Null Hypothesis by XKCD CC BY-NC (Attribution NonCommercial)
Conditional Risk by XKCD CC BY-NC (Attribution NonCommercial)
Cohen, J. (1994). The world is round: p < .05. American Psychologist, 49 , 997–1003. ↵
Hyde, J. S. (2007). New directions in the study of gender similarities and differences. Current Directions in Psychological Science, 16 , 259–263. ↵

Values in a population that correspond to variables measured in a study.

The random variability in a statistic from sample to sample.

A formal approach to deciding between two interpretations of a statistical relationship in a sample.

The idea that there is no relationship in the population and that the relationship in the sample reflects only sampling error.

The idea that there is a relationship in the population and that the relationship in the sample reflects this relationship in the population.

When the relationship found in the sample would be extremely unlikely, the idea that the relationship occurred “by chance” is rejected.

When the relationship found in the sample is likely to have occurred by chance, the null hypothesis is not rejected.

The probability that, if the null hypothesis were true, the result found in the sample would occur.

How low the p value must be before the sample result is considered unlikely in null hypothesis testing.

When there is less than a 5% chance of a result as extreme as the sample result occurring and the null hypothesis is rejected.

Research Methods in Psychology - 2nd Canadian Edition Copyright © 2015 by Paul C. Price, Rajiv Jhangiani, & I-Chant A. Chiang is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

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null hypothesis for qualitative research

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Null and Alternative Hypotheses | Definitions & Examples

Null and Alternative Hypotheses | Definitions & Examples

Published on 5 October 2022 by Shaun Turney . Revised on 6 December 2022.

The null and alternative hypotheses are two competing claims that researchers weigh evidence for and against using a statistical test :

Null hypothesis (H 0 ): There’s no effect in the population .
Alternative hypothesis (H A ): There’s an effect in the population.

The effect is usually the effect of the independent variable on the dependent variable .

Answering your research question with hypotheses, what is a null hypothesis, what is an alternative hypothesis, differences between null and alternative hypotheses, how to write null and alternative hypotheses, frequently asked questions about null and alternative hypotheses.

The null and alternative hypotheses offer competing answers to your research question . When the research question asks “Does the independent variable affect the dependent variable?”, the null hypothesis (H 0 ) answers “No, there’s no effect in the population.” On the other hand, the alternative hypothesis (H A ) answers “Yes, there is an effect in the population.”

The null and alternative are always claims about the population. That’s because the goal of hypothesis testing is to make inferences about a population based on a sample . Often, we infer whether there’s an effect in the population by looking at differences between groups or relationships between variables in the sample.

You can use a statistical test to decide whether the evidence favors the null or alternative hypothesis. Each type of statistical test comes with a specific way of phrasing the null and alternative hypothesis. However, the hypotheses can also be phrased in a general way that applies to any test.

The null hypothesis is the claim that there’s no effect in the population.

If the sample provides enough evidence against the claim that there’s no effect in the population ( p ≤ α), then we can reject the null hypothesis . Otherwise, we fail to reject the null hypothesis.

Although “fail to reject” may sound awkward, it’s the only wording that statisticians accept. Be careful not to say you “prove” or “accept” the null hypothesis.

Null hypotheses often include phrases such as “no effect”, “no difference”, or “no relationship”. When written in mathematical terms, they always include an equality (usually =, but sometimes ≥ or ≤).

Examples of null hypotheses

The table below gives examples of research questions and null hypotheses. There’s always more than one way to answer a research question, but these null hypotheses can help you get started.

*Note that some researchers prefer to always write the null hypothesis in terms of “no effect” and “=”. It would be fine to say that daily meditation has no effect on the incidence of depression and p 1 = p 2 .

The alternative hypothesis (H A ) is the other answer to your research question . It claims that there’s an effect in the population.

Often, your alternative hypothesis is the same as your research hypothesis. In other words, it’s the claim that you expect or hope will be true.

The alternative hypothesis is the complement to the null hypothesis. Null and alternative hypotheses are exhaustive, meaning that together they cover every possible outcome. They are also mutually exclusive, meaning that only one can be true at a time.

Alternative hypotheses often include phrases such as “an effect”, “a difference”, or “a relationship”. When alternative hypotheses are written in mathematical terms, they always include an inequality (usually ≠, but sometimes > or <). As with null hypotheses, there are many acceptable ways to phrase an alternative hypothesis.

Examples of alternative hypotheses

The table below gives examples of research questions and alternative hypotheses to help you get started with formulating your own.

Null and alternative hypotheses are similar in some ways:

They’re both answers to the research question
They both make claims about the population
They’re both evaluated by statistical tests.

However, there are important differences between the two types of hypotheses, summarized in the following table.

To help you write your hypotheses, you can use the template sentences below. If you know which statistical test you’re going to use, you can use the test-specific template sentences. Otherwise, you can use the general template sentences.

The only thing you need to know to use these general template sentences are your dependent and independent variables. To write your research question, null hypothesis, and alternative hypothesis, fill in the following sentences with your variables:

Does independent variable affect dependent variable ?

Null hypothesis (H 0 ): Independent variable does not affect dependent variable .
Alternative hypothesis (H A ): Independent variable affects dependent variable .

Test-specific

Once you know the statistical test you’ll be using, you can write your hypotheses in a more precise and mathematical way specific to the test you chose. The table below provides template sentences for common statistical tests.

Note: The template sentences above assume that you’re performing one-tailed tests . One-tailed tests are appropriate for most studies.

The null hypothesis is often abbreviated as H 0 . When the null hypothesis is written using mathematical symbols, it always includes an equality symbol (usually =, but sometimes ≥ or ≤).

The alternative hypothesis is often abbreviated as H a or H 1 . When the alternative hypothesis is written using mathematical symbols, it always includes an inequality symbol (usually ≠, but sometimes < or >).

A research hypothesis is your proposed answer to your research question. The research hypothesis usually includes an explanation (‘ x affects y because …’).

A statistical hypothesis, on the other hand, is a mathematical statement about a population parameter. Statistical hypotheses always come in pairs: the null and alternative hypotheses. In a well-designed study , the statistical hypotheses correspond logically to the research hypothesis.

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Neag School of Education

Educational Research Basics by Del Siegle

Null and alternative hypotheses.

Converting research questions to hypothesis is a simple task. Take the questions and make it a positive statement that says a relationship exists (correlation studies) or a difference exists between the groups (experiment study) and you have the alternative hypothesis. Write the statement such that a relationship does not exist or a difference does not exist and you have the null hypothesis. You can reverse the process if you have a hypothesis and wish to write a research question.

When you are comparing two groups, the groups are the independent variable. When you are testing whether something affects something else, the cause is the independent variable. The independent variable is the one you manipulate.

Teachers given higher pay will have more positive attitudes toward children than teachers given lower pay. The first step is to ask yourself “Are there two or more groups being compared?” The answer is “Yes.” What are the groups? Teachers who are given higher pay and teachers who are given lower pay. The independent variable is teacher pay. The dependent variable (the outcome) is attitude towards school.

You could also approach is another way. “Is something causing something else?” The answer is “Yes.” What is causing what? Teacher pay is causing attitude towards school. Therefore, teacher pay is the independent variable (cause) and attitude towards school is the dependent variable (outcome).

By tradition, we try to disprove (reject) the null hypothesis. We can never prove a null hypothesis, because it is impossible to prove something does not exist. We can disprove something does not exist by finding an example of it. Therefore, in research we try to disprove the null hypothesis. When we do find that a relationship (or difference) exists then we reject the null and accept the alternative. If we do not find that a relationship (or difference) exists, we fail to reject the null hypothesis (and go with it). We never say we accept the null hypothesis because it is never possible to prove something does not exist. That is why we say that we failed to reject the null hypothesis, rather than we accepted it.

Del Siegle, Ph.D. Neag School of Education – University of Connecticut [email protected] www.delsiegle.com

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Understanding Null Hypothesis Testing

Rajiv S. Jhangiani; I-Chant A. Chiang; Carrie Cuttler; and Dana C. Leighton

Learning Objectives

Explain the purpose of null hypothesis testing, including the role of sampling error.
Describe the basic logic of null hypothesis testing.
Describe the role of relationship strength and sample size in determining statistical significance and make reasonable judgments about statistical significance based on these two factors.

The Purpose of Null Hypothesis Testing

As we have seen, psychological research typically involves measuring one or more variables in a sample and computing descriptive summary data (e.g., means, correlation coefficients) for those variables. These descriptive data for the sample are called statistics . In general, however, the researcher’s goal is not to draw conclusions about that sample but to draw conclusions about the population that the sample was selected from. Thus researchers must use sample statistics to draw conclusions about the corresponding values in the population. These corresponding values in the population are called parameters . Imagine, for example, that a researcher measures the number of depressive symptoms exhibited by each of 50 adults with clinical depression and computes the mean number of symptoms. The researcher probably wants to use this sample statistic (the mean number of symptoms for the sample) to draw conclusions about the corresponding population parameter (the mean number of symptoms for adults with clinical depression).

Unfortunately, sample statistics are not perfect estimates of their corresponding population parameters. This is because there is a certain amount of random variability in any statistic from sample to sample. The mean number of depressive symptoms might be 8.73 in one sample of adults with clinical depression, 6.45 in a second sample, and 9.44 in a third—even though these samples are selected randomly from the same population. Similarly, the correlation (Pearson’s r ) between two variables might be +.24 in one sample, −.04 in a second sample, and +.15 in a third—again, even though these samples are selected randomly from the same population. This random variability in a statistic from sample to sample is called sampling error . (Note that the term error here refers to random variability and does not imply that anyone has made a mistake. No one “commits a sampling error.”)

In fact, any statistical relationship in a sample can be interpreted in two ways:

There is a relationship in the population, and the relationship in the sample reflects this.
There is no relationship in the population, and the relationship in the sample reflects only sampling error.

The purpose of null hypothesis testing is simply to help researchers decide between these two interpretations.

The Logic of Null Hypothesis Testing

Null hypothesis testing (often called null hypothesis significance testing or NHST) is a formal approach to deciding between two interpretations of a statistical relationship in a sample. One interpretation is called the null hypothesis (often symbolized H 0 and read as “H-zero”). This is the idea that there is no relationship in the population and that the relationship in the sample reflects only sampling error. Informally, the null hypothesis is that the sample relationship “occurred by chance.” The other interpretation is called the alternative hypothesis (often symbolized as H 1 ). This is the idea that there is a relationship in the population and that the relationship in the sample reflects this relationship in the population.

Assume for the moment that the null hypothesis is true. There is no relationship between the variables in the population.
Determine how likely the sample relationship would be if the null hypothesis were true.
If the sample relationship would be extremely unlikely, then reject the null hypothesis in favor of the alternative hypothesis. If it would not be extremely unlikely, then retain the null hypothesis .

Following this logic, we can begin to understand why Mehl and his colleagues concluded that there is no difference in talkativeness between women and men in the population. In essence, they asked the following question: “If there were no difference in the population, how likely is it that we would find a small difference of d = 0.06 in our sample?” Their answer to this question was that this sample relationship would be fairly likely if the null hypothesis were true. Therefore, they retained the null hypothesis—concluding that there is no evidence of a sex difference in the population. We can also see why Kanner and his colleagues concluded that there is a correlation between hassles and symptoms in the population. They asked, “If the null hypothesis were true, how likely is it that we would find a strong correlation of +.60 in our sample?” Their answer to this question was that this sample relationship would be fairly unlikely if the null hypothesis were true. Therefore, they rejected the null hypothesis in favor of the alternative hypothesis—concluding that there is a positive correlation between these variables in the population.

A crucial step in null hypothesis testing is finding the probability of the sample result or a more extreme result if the null hypothesis were true (Lakens, 2017). [1] This probability is called the p value . A low p value means that the sample or more extreme result would be unlikely if the null hypothesis were true and leads to the rejection of the null hypothesis. A p value that is not low means that the sample or more extreme result would be likely if the null hypothesis were true and leads to the retention of the null hypothesis. But how low must the p value criterion be before the sample result is considered unlikely enough to reject the null hypothesis? In null hypothesis testing, this criterion is called α (alpha) and is almost always set to .05. If there is a 5% chance or less of a result at least as extreme as the sample result if the null hypothesis were true, then the null hypothesis is rejected. When this happens, the result is said to be statistically significant . If there is greater than a 5% chance of a result as extreme as the sample result when the null hypothesis is true, then the null hypothesis is retained. This does not necessarily mean that the researcher accepts the null hypothesis as true—only that there is not currently enough evidence to reject it. Researchers often use the expression “fail to reject the null hypothesis” rather than “retain the null hypothesis,” but they never use the expression “accept the null hypothesis.”

The Misunderstood p Value

The p value is one of the most misunderstood quantities in psychological research (Cohen, 1994) [2] . Even professional researchers misinterpret it, and it is not unusual for such misinterpretations to appear in statistics textbooks!

Null Hypothesis. Image description available.

Role of Sample Size and Relationship Strength

Statistical Significance Versus Practical Significance

Table 13.1 illustrates another extremely important point. A statistically significant result is not necessarily a strong one. Even a very weak result can be statistically significant if it is based on a large enough sample. This is closely related to Janet Shibley Hyde’s argument about sex differences (Hyde, 2007) [3] . The differences between women and men in mathematical problem solving and leadership ability are statistically significant. But the word significant can cause people to interpret these differences as strong and important—perhaps even important enough to influence the college courses they take or even who they vote for. As we have seen, however, these statistically significant differences are actually quite weak—perhaps even “trivial.”

Image Description

Media Attributions

Null Hypothesis by XKCD CC BY-NC (Attribution NonCommercial)
Conditional Risk by XKCD CC BY-NC (Attribution NonCommercial)
Lakens, D. (2017, December 25). About p -values: Understanding common misconceptions. [Blog post] Retrieved from https://correlaid.org/en/blog/understand-p-values/ ↵
Cohen, J. (1994). The world is round: p < .05. American Psychologist, 49 , 997–1003. ↵
Hyde, J. S. (2007). New directions in the study of gender similarities and differences. Current Directions in Psychological Science, 16 , 259–263. ↵

Descriptive data that involves measuring one or more variables in a sample and computing descriptive summary data (e.g., means, correlation coefficients) for those variables.

Corresponding values in the population.

The random variability in a statistic from sample to sample.

A formal approach to deciding between two interpretations of a statistical relationship in a sample.

The idea that there is no relationship in the population and that the relationship in the sample reflects only sampling error (often symbolized H0 and read as “H-zero”).

An alternative to the null hypothesis (often symbolized as H1), this hypothesis proposes that there is a relationship in the population and that the relationship in the sample reflects this relationship in the population.

A decision made by researchers using null hypothesis testing which occurs when the sample relationship would be extremely unlikely.

A decision made by researchers in null hypothesis testing which occurs when the sample relationship would not be extremely unlikely.

The probability of obtaining the sample result or a more extreme result if the null hypothesis were true.

The criterion that shows how low a p-value should be before the sample result is considered unlikely enough to reject the null hypothesis (Usually set to .05).

An effect that is unlikely due to random chance and therefore likely represents a real effect in the population.

Refers to the importance or usefulness of the result in some real-world context.

Understanding Null Hypothesis Testing Copyright © by Rajiv S. Jhangiani; I-Chant A. Chiang; Carrie Cuttler; and Dana C. Leighton is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

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Once you have developed a clear and focused research question or set of research questions, you’ll be ready to conduct further research, a literature review, on the topic to help you make an educated guess about the answer to your question(s). This educated guess is called a hypothesis.

In research, there are two types of hypotheses: null and alternative. They work as a complementary pair, each stating that the other is wrong.

Null Hypothesis (H 0 ) – This can be thought of as the implied hypothesis. “Null” meaning “nothing.” This hypothesis states that there is no difference between groups or no relationship between variables. The null hypothesis is a presumption of status quo or no change.
Alternative Hypothesis (H a ) – This is also known as the claim. This hypothesis should state what you expect the data to show, based on your research on the topic. This is your answer to your research question.

Null Hypothesis: H 0 : There is no difference in the salary of factory workers based on gender. Alternative Hypothesis : H a : Male factory workers have a higher salary than female factory workers.

Null Hypothesis : H 0 : There is no relationship between height and shoe size. Alternative Hypothesis : H a : There is a positive relationship between height and shoe size.

Null Hypothesis : H 0 : Experience on the job has no impact on the quality of a brick mason’s work. Alternative Hypothesis : H a : The quality of a brick mason’s work is influenced by on-the-job experience.

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13.1 Understanding Null Hypothesis Testing

Learning objectives.

Explain the purpose of null hypothesis testing, including the role of sampling error.
Describe the basic logic of null hypothesis testing.
Describe the role of relationship strength and sample size in determining statistical significance and make reasonable judgments about statistical significance based on these two factors.

The Purpose of Null Hypothesis Testing

In fact, any statistical relationship in a sample can be interpreted in two ways:

There is a relationship in the population, and the relationship in the sample reflects this.
There is no relationship in the population, and the relationship in the sample reflects only sampling error.

The purpose of null hypothesis testing is simply to help researchers decide between these two interpretations.

The Logic of Null Hypothesis Testing

Assume for the moment that the null hypothesis is true. There is no relationship between the variables in the population.
Determine how likely the sample relationship would be if the null hypothesis were true.
If the sample relationship would be extremely unlikely, then reject the null hypothesis in favor of the alternative hypothesis. If it would not be extremely unlikely, then retain the null hypothesis .

Following this logic, we can begin to understand why Mehl and his colleagues concluded that there is no difference in talkativeness between women and men in the population. In essence, they asked the following question: “If there were no difference in the population, how likely is it that we would find a small difference of d = 0.06 in our sample?” Their answer to this question was that this sample relationship would be fairly likely if the null hypothesis were true. Therefore, they retained the null hypothesis—concluding that there is no evidence of a sex difference in the population. We can also see why Kanner and his colleagues concluded that there is a correlation between hassles and symptoms in the population. They asked, “If the null hypothesis were true, how likely is it that we would find a strong correlation of +.60 in our sample?” Their answer to this question was that this sample relationship would be fairly unlikely if the null hypothesis were true. Therefore, they rejected the null hypothesis in favor of the alternative hypothesis—concluding that there is a positive correlation between these variables in the population.

The Misunderstood p Value

The p value is one of the most misunderstood quantities in psychological research (Cohen, 1994). Even professional researchers misinterpret it, and it is not unusual for such misinterpretations to appear in statistics textbooks!

Role of Sample Size and Relationship Strength

Of course, sometimes the result can be weak and the sample large, or the result can be strong and the sample small. In these cases, the two considerations trade off against each other so that a weak result can be statistically significant if the sample is large enough and a strong relationship can be statistically significant even if the sample is small. Table 13.1 “How Relationship Strength and Sample Size Combine to Determine Whether a Result Is Statistically Significant” shows roughly how relationship strength and sample size combine to determine whether a sample result is statistically significant. The columns of the table represent the three levels of relationship strength: weak, medium, and strong. The rows represent four sample sizes that can be considered small, medium, large, and extra large in the context of psychological research. Thus each cell in the table represents a combination of relationship strength and sample size. If a cell contains the word Yes , then this combination would be statistically significant for both Cohen’s d and Pearson’s r . If it contains the word No , then it would not be statistically significant for either. There is one cell where the decision for d and r would be different and another where it might be different depending on some additional considerations, which are discussed in Section 13.2 “Some Basic Null Hypothesis Tests”

Table 13.1 How Relationship Strength and Sample Size Combine to Determine Whether a Result Is Statistically Significant

Although Table 13.1 “How Relationship Strength and Sample Size Combine to Determine Whether a Result Is Statistically Significant” provides only a rough guideline, it shows very clearly that weak relationships based on medium or small samples are never statistically significant and that strong relationships based on medium or larger samples are always statistically significant. If you keep this in mind, you will often know whether a result is statistically significant based on the descriptive statistics alone. It is extremely useful to be able to develop this kind of intuitive judgment. One reason is that it allows you to develop expectations about how your formal null hypothesis tests are going to come out, which in turn allows you to detect problems in your analyses. For example, if your sample relationship is strong and your sample is medium, then you would expect to reject the null hypothesis. If for some reason your formal null hypothesis test indicates otherwise, then you need to double-check your computations and interpretations. A second reason is that the ability to make this kind of intuitive judgment is an indication that you understand the basic logic of this approach in addition to being able to do the computations.

Statistical Significance Versus Practical Significance

Table 13.1 “How Relationship Strength and Sample Size Combine to Determine Whether a Result Is Statistically Significant” illustrates another extremely important point. A statistically significant result is not necessarily a strong one. Even a very weak result can be statistically significant if it is based on a large enough sample. This is closely related to Janet Shibley Hyde’s argument about sex differences (Hyde, 2007). The differences between women and men in mathematical problem solving and leadership ability are statistically significant. But the word significant can cause people to interpret these differences as strong and important—perhaps even important enough to influence the college courses they take or even who they vote for. As we have seen, however, these statistically significant differences are actually quite weak—perhaps even “trivial.”

Key Takeaways

Null hypothesis testing is a formal approach to deciding whether a statistical relationship in a sample reflects a real relationship in the population or is just due to chance.
The logic of null hypothesis testing involves assuming that the null hypothesis is true, finding how likely the sample result would be if this assumption were correct, and then making a decision. If the sample result would be unlikely if the null hypothesis were true, then it is rejected in favor of the alternative hypothesis. If it would not be unlikely, then the null hypothesis is retained.
The probability of obtaining the sample result if the null hypothesis were true (the p value) is based on two considerations: relationship strength and sample size. Reasonable judgments about whether a sample relationship is statistically significant can often be made by quickly considering these two factors.
Statistical significance is not the same as relationship strength or importance. Even weak relationships can be statistically significant if the sample size is large enough. It is important to consider relationship strength and the practical significance of a result in addition to its statistical significance.
Discussion: Imagine a study showing that people who eat more broccoli tend to be happier. Explain for someone who knows nothing about statistics why the researchers would conduct a null hypothesis test.

Practice: Use Table 13.1 “How Relationship Strength and Sample Size Combine to Determine Whether a Result Is Statistically Significant” to decide whether each of the following results is statistically significant.

The correlation between two variables is r = −.78 based on a sample size of 137.
The mean score on a psychological characteristic for women is 25 ( SD = 5) and the mean score for men is 24 ( SD = 5). There were 12 women and 10 men in this study.
In a memory experiment, the mean number of items recalled by the 40 participants in Condition A was 0.50 standard deviations greater than the mean number recalled by the 40 participants in Condition B.
In another memory experiment, the mean scores for participants in Condition A and Condition B came out exactly the same!
A student finds a correlation of r = .04 between the number of units the students in his research methods class are taking and the students’ level of stress.

Cohen, J. (1994). The world is round: p < .05. American Psychologist, 49 , 997–1003.

Hyde, J. S. (2007). New directions in the study of gender similarities and differences. Current Directions in Psychological Science , 16 , 259–263.

Research Methods in Psychology Copyright © 2016 by University of Minnesota is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

New Guidelines for Null Hypothesis Significance Testing in Hypothetico-Deductive IS Research

First Online: 15 October 2023

Cite this chapter

Willem Mertens ORCID: orcid.org/0000-0002-1635-3041 6 &
Jan Recker ORCID: orcid.org/0000-0002-2072-5792 7

Part of the book series: Technology, Work and Globalization ((TWG))

245 Accesses

We are concerned about the design, analysis, reporting and reviewing of quantitative IS studies that draw on null hypothesis significance testing (NHST). We observe that debates about misinterpretations, abuse, and issues with NHST, while having persisted for about half a century, remain largely absent in IS. We find this an untenable position for a discipline with a proud quantitative tradition. We discuss traditional and emergent threats associated with the application of NHST and examine how they manifest in recent IS scholarship. To encourage the development of new standards for NHST in hypothetico-deductive IS research, we develop a balanced account of possible actions that are implementable short-term or long-term and that incentivize or penalize specific practices. To promote an immediate push for change, we also develop two sets of guidelines that IS scholars can adopt right away.

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That is, the entire IS scholarly ecosystem of authors, reviewers, editors/publishers, and educators/supervisors.

We will also discuss some of the problems inherent to NHST, but our clear focus is on our own fallibilities and how they could be mitigated.

Remarkably, contrary to several fields, the experiences at the AIS Transactions on Replication Research after three years of publishing replication research indicate that a meaningful proportion of research replications have produced results that are essentially the same as the original study (Dennis et al., 2018 ).

This trend is evidenced, for example, in the emergent number of IS research articles on these topics in our own journals (e.g., Berente et al., 2019 ; Howison et al., 2011 ; Levy & Germonprez, 2017 ; Lukyanenko et al., 2019 ).

To illustrate the magnitude of the conversation, in June 2019, The American Statistician published a special issue on null hypothesis significance testing that contains 43 articles on the topic (Wasserstein et al., 2019 ).

An analogous, more detailed example using the relationship between mammograms and the likelihood of breast cancer is provided by Gigerenzer et al. ( 2008 ).

See Lin et al. ( 2013 ) for several examples.

To illustrate, consider this tweet from June 3, 2019: “Discussion on the #statisticalSignificance has reached ISR. “Null hypothesis significance testing in quantitative IS research: a call to reconsider our practices [submission to a second AIS Senior Scholar Basket of 8 Journal, received Major Revisions]” a new paper by @janrecker” ( https://twitter.com/AgloAnivel/status/1135466967354290176 )

Our query terms were: [ Management Information Systems Quarterly OR MIS Quarterly OR MISQ], [ European Journal of Information Systems OR EJIS], [ Information Systems Journal OR IS Journal OR ISJ], [ Information Systems Research OR ISR], [ Journal of the Association for Information Systems OR Journal of the AIS OR JAIS], [ Journal of Information Technology OR Journal of IT OR JIT], [ Journal of Management Information Systems OR Journal of MIS OR JMIS], [ Journal of Strategic Information Systems OR Journal of SIS OR JSIS]. We checked for and excluded inaccurate results, such as papers from MISQ Executive , European Journal of Interdisciplinary Studies (EJIS), etc.

We used the definitions by Creswell ( 2009 , p. 148): random sampling means each unit in the population has an equal probability of being selected, systematic sampling means that specific characteristics are used to stratify the sample such that the true proportion of units in the studied population is reflected, and convenience sampling means that a nonprobability sample of available or accessible units is used.

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Acknowledgments

We are indebted to the senior editor at JAIS , Allen Lee, and two anonymous reviewers for constructive and developmental feedback that helped us improve the original chapter. We thank participants at seminars at Queensland University of Technology and University of Cologne for providing feedback on our work. We also thank Christian Hovestadt for his help in coding papers. All faults remain ours.

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Suzanne Rivard

Appendix A: Literature Review Procedures

Identification of papers.

In our intention to demonstrate “open science” practices (Locascio, 2019 ; Nosek et al., 2018 ; Warren, 2018 ) we preregistered our research procedures using the Open Science Framework “Registries” (doi:10.17605/OSF.IO/2GKCS).

We proceeded as follows: We identified the 100 top-cited papers (per year) between 2013 and 2016 in the AIS Senior Scholars’ basket of 8 IS journals using Harzing’s Publish or Perish version 6 (Harzing, 2010 ). We ran the queries separately on February 7, 2017, and then aggregated the results to identify the 100 most cited papers (based on citations per year) across the basket of eight journals. Footnote 9 The raw data (together with the coded data) is available at an open data repository hosted by Queensland University of Technology (doi:10.25912/5cede0024b1e1).

We identified from this set of papers those that followed the hypothetico-deductive model. First, we excluded 48 papers that did not involve empirical data: 31 papers that offered purely theoretical contributions, 11 that were commentaries in the form of forewords, introductions to special issues or editorials, 5 methodological essays, and 1 design science paper. Second, we identified from these 52 papers those that reported on collection and analysis of quantitative data. We found 46 such papers; of these, 39 were traditional quantitative research articles, 3 were essays on methodological aspects of quantitative research, 2 studies employed mixed-method designs involving quantitative empirical data, and 2 design science papers that involved quantitative data. Third, we eliminated from this set the three methodological essays as the focus of these papers was not on developing and testing new theory to explain and predict IS phenomena. This resulted in a final sample of 43 papers, including 2 design science and 2 mixed-method studies.

Coding of Papers

We developed a coding scheme in an excel repository to code the studies. The repository is available in our Open Science Framework (OSF) registry. We used the following criteria. Where applicable, we refer to literature that defined the variables we used during coding.

What is the main method of data collection and analysis (e.g., experiment, meta-analysis, panel, social network analysis, survey, text mining, economic modeling, multiple)?

Are testable hypotheses or propositions proposed (yes/in graphical form only/no)?

How precisely are the hypotheses formulated (using the classification of Edwards & Berry, 2010 )?

Is null hypothesis significance testing used (yes/no)?

Are exact p- values reported (yes/all/some/not at all)?

Are effect sizes reported and, if so, which ones primarily (e.g., R 2 , standardized means difference scores, f 2 , partial eta 2 )?

Are results declared as “statistically significant” (yes/sometimes/not at all)?

How many hypotheses are reported as supported (%)?

Are p- values used to argue the absence of an effect (yes/no)?

Are confidence intervals for test statistics reported (yes/selectively/no)?

What sampling method is used (i.e., convenient/random/systematic sampling, entire population)? Footnote 10

Is statistical power discussed and if so, where and how (e.g., sample size estimation, ex-post power analysis)?

Are competing theories tested explicitly (Gray & Cooper, 2010 )?

Are corrections made to adjust for multiple hypothesis testing, where applicable (e.g., Bonferroni, alpha-inflation, variance inflation)?

Are post hoc analyses reported for unexpected results?

We also extracted quotes that in our interpretation illuminated the view taken on NHST in the chapter. This was important for us to demonstrate the imbuement of practices in our research routines and the language used in using key NHST phrases such as “statistical significance” or “ p- value” (Gelman & Stern, 2006 ).

To be as unbiased as possible, we hired a research assistant to perform the coding of papers. Before he commenced coding, we explained the coding scheme to him during several meetings. We then conducted a pilot test to evaluate the quality of his coding: the research assistant coded five random papers from the set of papers and we met to review the coding by comparing our different individual understandings of the papers. Where inconsistencies arose, we clarified the coding scheme with him until we were confident that he understood it thoroughly. During the coding, the research assistant highlighted particular problematic or ambiguous coding elements and we met and resolved these ambiguities to arrive at a shared agreement. The coding process took three months to complete. The results of our coding are openly accessible at doi : 10.25912/5cede0024b1e1. Appendix B provides some summary statistics about our sample.

Selected Descriptive Statistics from 43 Frequently Cited IS Papers from 2013 to 2016

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Mertens, W., Recker, J. (2023). New Guidelines for Null Hypothesis Significance Testing in Hypothetico-Deductive IS Research. In: Willcocks, L.P., Hassan, N.R., Rivard, S. (eds) Advancing Information Systems Theories, Volume II. Technology, Work and Globalization. Palgrave Macmillan, Cham. https://doi.org/10.1007/978-3-031-38719-7_13

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Appendix A: Literature Review Procedures

Coding of Papers

Selected Descriptive Statistics from 43 Frequently Cited IS Papers from 2013 to 2016

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