killer cover letter

• Resume Templates
• Resume Examples
• Free Resume Builder
• How to Write a Resume
• Resume Format
• Resume Packs
• Cover Letter Templates
• Cover Letter Examples
• Free Cover Letter Generator
• How To Write a Cover Letter
• CV Templates
• CV Examples
• Free CV Maker
• Resume Help
• Cover Letter Help
• Job Interview
• Career Advice

How To Write A Killer Cover Letter + Example + Free Template

We all know how important is it to have a top-class resume to deliver to your prospective employer or company recruitment officer, but many job seekers tend to forget how crucial it is to back up your resume with a solid cover letter .

A killer cover letter will also help you stand out from the crowd when employers are sorting through their list of prospectives. Many people also make the huge mistake of keeping a generic cover letter on file and sending it to multiple employers without a second thought. Big mistake!

It would come as no surprise to find most people have sent out the same cover letter to prospective employers at one point or another. This is especially true if you have been looking for work or trying to change career for some time. We all tend to get a bit weary of the constant application process over time.

Harsh as it may sound, the reality is that neglecting your cover letter can lose you that job , no matter how good your resume is. Many people think that your resume showing your skills, qualifications and work experience should be enough. Sadly this isn’t true.

Make sure you have an exceptional cover letter to back up your resume and you will be sure to stand out from all the other candidates. Employers have to wade through hundreds of applications to sort out their shortlist. Take your chance to show how perfect you are for the role and make it impossible for them to ignore you.

Watch our short video guide explaining how to write a cover letter that gets results

How to make writing your cover letter easier

If you are not a natural born writer, or even if you are, crafting a killer cover letter can seem hellishly difficult to achieve. Many people make the job more complicated than it actually is, so let’s take a look at how to simplify your cover letter writing.

Basically, a good cover letter needs to get across three important things:

• You have the necessary skills to fit the job at hand
• You have strong communication skills
• You will seamlessly fit in with their team

So how exactly do you convey these three points in your one page cover letter?

Start out strong and to the point. You need to grab the readers attention, so anything wishy-washy or too vague will be very boring to read and will see your letter consigned to the bin in the first 15 seconds of reading. The first sentences of your letter are the most valuable . Don’t beat around the bush here – launch straight into why you are perfect for the job.

Here is an example of an attention grabbing introduction:

“You are looking for a person who can communicate extremely well on all levels, someone who is self-assured and confident, and can be trusted to work independently or cooperatively within a team. I believe I am the person you need.”

Once you have your reader hooked, you can then move on to convincing them that your skills and experience are a perfect fit for the role.

Put the above advice into practice by using our free cover letter generator – a quick tool for creating an attractive cover letter in PDF.

Mirror the language of the job description

Most businesses will have their own company language and this is usually reflected in the chosen wording of their job advertisements. You can use this to your advantage by mirroring the language used in the advertisement as much as possible to show how your skills match perfectly with with their needs. For example, if you previously worked as a ‘content writer’ for a company, but this firm calls it ‘copywriting’, then you should also call it copywriting. You are more likely to get noticed if you already speak the same language as the company does!

Remember to inject some personality

Your killer cover letter serves the purpose of demonstrating why you are a good fit for the job in hand, but you don’t want to come across as some sort of unfeeling robot. Employers hire people on a combination of both their skills and their personality. They like to hire people that they can get along with and be able to work well with others. By making your letter conversational in tone and not overly formal, you can demonstrate that you are friendly and approachable. This will add a good feeling to your cover letter that will make it shine.

Never use a generic “To Whom it May Concern” salutation. If you know the hiring manager’s name, you may use Mr or Ms first and last name. If you are unsure, you can address it to the department hiring manager or the job title hiring manager.

Debi Douma-Herren HR Consultant & Career Strategist LinkedIn

The key to a killer cover letter is making the employer want to meet you. Steer-clear of those classically overused catchphrases that recruiters see over again in generic cover letters and you should easily stand out from the crowd. Try to avoid phrases like: “I am passionate about…”, “I am a team-player”, and “I am a fast learner.” Believe me, these phrases litter most cover letters and are so overused that employers can go cold at the sight of them.

If you see a job that is worth applying for, always thoughtfully tailor your cover letter to suit the language being used. Avoid boring the reader to death, and inject a bit of your personality to get yourself noticed in a sea of cover letter mediocrity.  You can do it!

Why do we need a cover letter?

While you think that adding a cover letter to your resume is an extra time-consuming task, you may wonder if you can get away with just sending your resume without one. However, in most cases, especially when you are applying for a job in a competitive industry, a good cover letter will greatly help to boost your chances of getting through to the interview stage.

Done correctly, your cover letter will help to highlight your most valuable skills and experience for the job in hand, and can make all the difference between making it to the ‘yes’ pile for short-listing for interview, or being rejected.

Your cover letter is a great opportunity to deliver key information to the employer without them having to search your resume for it.

What should I include?

What you should make sure to include in your cover letter is your previous experience that directly relates to the job that you are applying for. This instantly shows the employer that they have a candidate that can hit the ground running.

Remember to keep your cover letter short and sweet. You don’t want to overload the employer with too much information, especially if it repeats what they will find in your resume. Three to five paragraphs is sufficient, but make sure each paragraph is targeted to a different aspect of your application.

Go through the job description and search for key words and phrases. This is what the employer is looking for in a candidate, so you should make your cover letter answer their requests. If they want a candidate with sales experience, tell them in your cover letter that you have sales experience.

What to avoid with your cover letter

A well written cover letter can have a very positive influence on an employer – but don’t forget that the opposite is also true! A poorly constructed cover letter isn’t going to win you any friends, so keep it on point and relevant.

Avoid making your cover letter too long. An employer can be very put off when they see a very lengthy cover letter with huge blocks of text for them to wade through.

Cut any unnecessary waffle. Your cover letter is not the place to tell an employer that you are the president of the narrow-gage model railway society, or captain of you basketball team. Keep everything you include in your letter relevant for the job on offer.

An Example of a Cover Letter

Here we have prepared an example of a cover to give you an idea about how to write your letter. You can use this example to guide your writing, or you could choose to use the free cover letter template that is all ready for you to edit with your own information ( see below ).

Cover letter applying for the post of a Magazine Subscriptions Manager.

Name Title Organization Address City, State, Zip Code

Dear Mr./Ms. Last Name:

I am applying for the role of Magazine Subscriptions Manager as advertised by your company. My resume is attached for your review. With my previous related experience as a Subscriptions Administrator for XYZ Magazine, and my exemplary work ethic, I would appreciate your consideration for this management role. My skills are an ideal match for this position.

My related experience:

Responsible for managing the subscriptions database, solving customer payment and delivery issues, dealing with customer queries directly via telephone and email, following customer care procedures in accordance with departmental and company policies. Assisting with hiring, training, and management of junior staff and interns. Coordinating and collating statistics and sales reports. Experience in the supervision of staff as an active line manager.

I also possess excellent interpersonal and communication skills and work well as part of a team.

I appreciate your taking the time to review my resume and experience. Thank you for your consideration.

Your Signature

Cover Letter Template

To save you a lot of time with your cover letter preparation, we have created a well-balanced Cover Letter Template for you to use. This template has been created in MS Word and is completely customizable. Simply download and edit our professionally designed Cover Letter Template with your own personal information.

Download template (.docx)

Remember to tailor the text in your template to reflect why you should be selected for this job interview.

Need a matching resume design? Get the free Champagne & Wine resume template here .

Proofreading your Cover Letter

On a final note, take extra care to thoroughly proofread and edit your cover letter. Look for easy to miss typos and grammatical errors that can make your letter look sloppy. Wherever possible, get at least two other friends or family members to look over your cover letter for any minor mistakes that you may have missed.

If you don’t have anyone free that can look over your cover letter for you, then check out Grammarly.

Grammarly can be your second pair of eyes when you need to make sure your cover letter is absolutely perfect. It scans your text for common and complex grammatical mistakes, then offers accurate, context-specific suggestions to further help improve your text where necessary.

This post has been originally published on Oct 26, 2016 and has been extensively revised and updated on April 23, 2018.

Elena runs content operations at Freesumes since 2017. She works closely with copywriters, designers, and invited career experts to ensure that all content meets our highest editorial standards. Up to date, she wrote over 200 career-related pieces around resume writing, career advice... more

you might also like

6 Best Fonts for a Cover Letter (And How to Choose One)

What is the Purpose of a Cover Letter? Simple Answer

How to Include Salary Requirements in a Cover Letter?

4 Best Cover Letter Opening Lines to Make a Mark in the First Paragraph

148 strong verbs to use in your resume and cover letter

Thanks for this resource, it’s been helpful.

Glad it helped, thank you for your feedback ; )

Very exhaustive, informative and precise narration. After reading this article, the thinking of the applicant will be streamlined and focused. It will be more helpful to fresh graduates and nonetheless the experienced! Thanks.

Thank you, glad it helped!

Leave a Response Cancel reply

Symbol Matches

Symbol starts with, company matches.

• International
• Switzerland

thanks for visiting cnnmoney.

We're no longer maintaining this page.

For the latest business news and markets data, please visit CNN Business

How to write a killer cover letter

Anyone who's ever applied for a job knows how stressful it can be. And for some, the hardest part is the cover letter.

It should be professional, but make you stand out. It should be short, but not too short.

While a cover letter can seem like a formality, it's an important first step in the process.

"It's your personal sales brochure," said James Innes, chairman of the James Innes Group and author of several career books. No wonder it's so daunting.

Here are a few tips to help you pen the cover letter most likely to get you hired.

Read the job posting closely

"The things that come at the top of the job description are the most important," said Martin Yate, career coach and bestselling author of the Knock 'Em Dead series.

To make sure you highlight the traits your potential employer really cares about, refer to the skills listed in the job posting to inform how you talk about yourself in your letter.

Yate suggested going a step further by reviewing job listings at several companies, and seeing if any skills or traits are repeated across an industry. "I would recommend collecting half a dozen job postings," he said. "Look at what they have in common."

Quality over quantity

When you're first looking for jobs, it can be tempting to send out a generic cover letter to as many employers as possible. But that doesn't work, Innes said. Recruiters can tell, and they don't like it.

Keith Bevans, head of Bain & Company's global consultant recruiting, warned that a poor cover letter can hurt an applicant's chances of getting the job. "The cover letter becomes an important data point on how good they are at certain skills that might be relevant to the job they're applying for," he said.

Related: How to answer the salary question during a job interview

Make a good first impression by ditching "to whom it may concern." Instead, look for the name of a hiring manager and address it to them. You should also try to find out a little bit about them, and say something nice about their achievements. "If you can flatter someone in the opening line and create a connection, you've got their attention," said Yate.

Tell a good story

Once you've determined what matters to employers, figure out what type of story you want to tell about yourself -- and be succinct.

"The best cover letters tend to be short and to the point," Bevans said. You don't want to repeat what's in your résumé.

Rather than telling employers what you think you're capable of, tell them what you've already achieved. "People are hired on credentials, not potential," said Yate. "We want to leave out things like 'I think I could do a great job.'" Offer specific, relevant examples, Innes added.

Related: What top employers look for in new college grads

Bevans noted that if you're going to use buzzy terms to describe yourself, you should be able to back them up. "A lot of students write cover letters that are like treasure maps with no treasure," he said. "If you say you're a good team player" you should have a specific example to back that up, said Bevans.

Stick to clean templates

Yate recommended using one of two possible cover letter formats. The first is a simple letter, made up of a few paragraphs and lasting no longer than a single page. First get your reader's attention with a personal reference, then name the position you're applying for. In the following paragraphs, lay out your relevant skills and experiences. Conclude by outlining an actionable next step. Rather than telling the reader you look forward to hearing from them, say you'll reach out by a certain date to follow up.

The second format is called an executive briefing . You still write a paragraph at the top explaining what you're applying for, and one at the bottom with a plan of action. But instead of writing out some paragraphs in between, set up two columns: One with a list of requirements pulled form the job posting, and one with a list of your corresponding skills and achievements. This format lets recruiters see clearly why your experience makes you a good fit for the job.

Check your work

"Presentation is important," said Innes. That means not only that your cover letter should be cleanly laid out, but also that your spelling and grammar have to be perfect.

"Recruiters sit and read through a lot of résumés," Innes said. "You become very good at spotting those errors." Chances are, he said, recruiters will just trash a cover letter with spelling or grammatical errors.

Personal Finance

Lendingtree paid partner, cnnmoney sponsors, smartasset paid partner.

• These are your 3 financial advisors near you
• This site finds and compares 3 financial advisors in your area
• Check this off your list before retirement: talk to an advisor
• Answer these questions to find the right financial advisor for you
• Find CFPs in your area in 5 minutes

NextAdvisor Paid Partner

• An Insane Card Offering 0% Interest Until Nearly 2020
• Transferring Your Balance to a 14-Month 0% APR is Ingenious
• The Top 7 Balance Transfer Credit Cards On The Market Today
• Get $300 Back With This Outrageous New Credit Card

Cookie Notice

This website uses cookies, including third party ones, to allow for analysis of how people use our website in order to improve your experience and our services. By continuing to use our website, you agree to the use of such cookies.

Writing a Killer Cover Letter

Differentiate Yourself From Others

Too many job seekers focus on creating the perfect resume only to undermine their efforts with a slapdash cover letter that was put together as an afterthought. But writing a perfect cover letter takes time and effort and can make the difference between your application being passed over or moved on to the interview stage.  

A well-crafted cover letter is your chance to show a bit of personality and let the hiring manager know you’ve done your due diligence on the position and the company.   

• Make a good impression beginning with the opening. Out-of-date greetings like “To Whom It May Concern” or “Dear Sir or Madam” not only seem overly formal, they also show that you haven’t taken the initiative to unearth the name of the decision maker. It’s unlikely that the hiring manager’s name won’t be listed in the job description. So search on the company website, on LinkedIn or even Google to help find the right name. Addressing the hiring manager directly makes you stand out because it indicates that you have made the effort to track it down.
• Make it unique to the job. Rather than sending a generic letter that could apply to any job at any company, your opening sentence should show that your letter was crafted in response to this specific job. For example, “I was thrilled to see your listing for a data entry specialist in the Cleveland office” says a lot more than “I am responding to your job opening.”    
• Make sure to write clearly. Use active, not passive, voice and write simply and succinctly. Avoid pretentious words, phrases or jargon. Use short paragraphs and keep your letter to a single page. Make sure to proofread carefully, and then to ask someone to proofread again. Misspellings and grammar mistakes put a lot of job applicants in the no-go pile.  
• Include relevant experience. Your cover letter gives you a chance to show how you’ll handle the tasks you’ll have on the job. “When you read the job description, make sure you respond directly with examples,” says employment and career coach Anita Blanchard. “If a company say they need someone with sales experience, mention your sales experience and then refer to it your resume for more detail.”  
• Be careful not to just repeat what’s on your resume. Instead, aim to showcases your passion and interest in the specific job for which you’re applying. Instead of telling them why that job would be so good for you, tell them why you’ll be so good for that job and the organization. “Do not say things like ‘this would be a great opportunity to advance my career,’” says Blanchard. “They don’t care about that. They want to know that you are a good fit for their organization and this position.”   
• Offer specific examples of what you’ve done. Read the job description carefully and look for ways your experience aligns with the job requirements. For example, if a job description for a communications assistant calls for someone who can help copy editing presentations and scripts, don’t say you’re looking for a chance to hone your copy editing and proofing skills. Instead, describe the experience you gained doing that for the college newspaper or during a summer internship. Career coach Monique Betty suggests choosing three qualifications listed in the job description and then explaining what you’ve done to meet each of those requirements.  
• Finish strong. End your cover letter with a short paragraph reiterating your enthusiasm for the job and a sentence or two of why you think you’re the best fit. Add a quick thank you for being considered say you look forward to hearing back regarding next steps.  

– Melba Newsome

Boost Your Career

Career & Technical Education

Subscribe to our newsletter

You must enable JavaScript to sign up.

• Sourcing OnDemand
• Technical Recruiters OnDemand
• Professional Recruiters OnDemand
• Manufacturing Recruiters OnDemand
• Healthcare Recruiters OnDemand
• Enterprises
• RPOs & Staffing Agencies
• Resource Library
• Recruiter Today
• LinkedIn Group
• Recruiter Index
• Partner Marketplace
• Resume Distribution
• Company Updates
• For Investors
• EMPLOYER SOLUTIONS

How to Write a Killer Cover Letter

You’ve found the perfect job, your resume is ready to go, but there’s one last thing on your to-do list: the dreaded cover letter .

While it might seem easy to write a one-page letter touting your strengths, many job seekers struggle to understand what, exactly, an employer is looking for and how to translate that into a couple of paragraphs.

Cover letters are unavoidable, and many employers consider them the most important part of any job application. As much as you’d prefer to let your resume speak for itself, your cover letter is truly your chance to make the best first impression. This is your opportunity to showcase your talents, stand out from competing candidates, and help hiring managers get to know you outside of your resume.

It’s time to give that cover letter the TLC it deserves. Below are a few simple tips to help you write a cover letter that lands your dream job:

1. Always Submit a Cover Letter

This bit of advice might seem pretty obvious to you, but many people think cover letters are optional. Even if the job description doesn’t specifically ask for one, you should still include one.

Applicants who don’t take the time to write a cover letter are typically seen as less motivated, and most hiring managers won’t even look at an application that lacks one. Cover letters are a must! We all know the time and stress that goes into writing one, but by going the extra mile, you prove your interest in the job while showing you’re willing to put in the effort.

2. Don’t Regurgitate Your Resume

Yes, it’s okay to talk about the things listed on your resume, but don’t copy and paste them right from the document. Instead, elaborate on your previous experiences and highlight things that relate to the position you’re applying for. A cover letter lets you put your skills into full sentences rather than just bullet points. Use this time to share additional details you weren’t able to squeeze onto your single-page resume and tell a story about why you’re the perfect fit for the job.

3. Don’t Apologize for Skills You Don’t Have

This is one of the most common cover letter mistakes. For some reason, we all feel the need to apologize for our perceived shortfalls — but why? If you don’t meet all of the job requirements, don’t draw attention to that fact. Instead, stay positive and focus on the skills you do have. It’s better to highlight your strengths than to apologize for your weaknesses.

4. Don’t Be Too Formal — Show Some Personality

Remember the person receiving your cover letter is just that: a person. Spare the overly formal constructions and put some personality into it. Reading through cover letters can be exhausting, and employers often only skim them. Dare to get noticed. Make your cover letter stand out. Give employers a reason to stop and read your full letter. It just might be the thing that lands you an interview.

5. Pay Attention to the Details

The smallest grammar mistake will most likely land your application in the “no” stack. It doesn’t matter what job you’re applying for; hiring managers are always looking for smart, detail-oriented individuals. If you misspell a word or forget a comma, don’t think it will go unnoticed. Be sure to proofread thoroughly your cover letter before submitting it. Consider having a colleague or friend review it as well for added security.

6. Be Yourself

Last and most importantly, be yourself. There is nothing worse than someone trying to be something they’re not. If you land the interview after blatantly lying in your cover letter, the employer is going to find out, and you won’t get the job. Be confident in yourself and highlight your true strengths. An honest cover letter will go a long way.

While it can be stressful to write, a cover letter can make or break your chance of landing an interview. Be patient and give your letter the attention it needs. You’ll be happy you did.

Ahnaf Bashir is the vice president of human resources at Advance Financial .

10 Secrets to Writing a Killer Cover Letter

Writing a cover letter in today's competitive world has become an art form. While there are the established rules of keeping content tight and focused, and formatting well, there are some secrets you should know.

We'll look at 10 important tips that will help you write the perfect cover letter easily while achieving the best results possible.

in this guide we'll teach you:

• Formatting tips for writing a cover letter
• Who you should focus on in your writing
• The difference between a cover letter and a resume

Before we get into it, make sure that the other crucial component of your application is in place - the resume.

Head over to our resume builder for expert advice.

10 Tips for Writing a Killer Cover Letter

1. your cover letter should never, ever be longer than one page.

Recruiters are busy. They have lots of experience in making quick decisions based on the dozens of cover letters that they have to review daily.

If they see anything longer than one page, they are likely to toss it away. The worst thing you can do is hand in two or more pages stapled together.

It's normal to have lots to say regarding why you want the job or why you're qualified to do it, but this is why you have to think strategically and choose great examples of your career to talk about.

Save your big speech for the interview and if you want to land one, keep the cover letter a short page.

2. Use formatting in your favor

Following up on the single page cover letter secret - you can use your space wisely if you format correctly.

Stick to a letter size between 10 - 12 and got for a compact style such as Tahoma, Arial, or Calibri. Make sure not to leave spaces before or after any commas or periods.

Use 1.5 spacing . Double is too much, yet single will make your text hard to read. This way, you'll be able to fit more text on the page and keep it organized and easy to read.

3. Save your cover letter in the right format

One of the best-kept secrets is the power of PDF. You should always save your cover letter in PDF because it's the only way to make sure that it opens on every device and it keeps your formatting in place.

If you save the cover letter in a ".dox" format, you risk having it appear out of order on the recruiter's computer. Moreover, not every computer is able to open a ".dox" format and be sure that the recruiter won't take an extra five minutes to convert your files.

Play it safe and go with a PDF cover letter.

4. Show, don't tell

Your cover letter should be engaging and interesting to read. The resume is the serious part of the application where you establish all of your factual information.

The cover letter, on the other hand, is your chance to show your creativity and let your personality shine through.

Make your writing visual. Check out these two examples:

"I've worked in customer service for 5 years and know how to calm down an angry customer."

While this may be true, the statement above is plain boring. Here's a better way to let the hiring manager know about your customer service superpowers:

"During my time at Company X an angry customer whose account had been hacked came in. I managed to diffuse the situation by dropping everything I was working on and accompanying them in the entire process until we got it resolved. The client ended up being one of our most loyal users for the next 4 years."

The second example helps the hiring manager imagine how exactly you use the skills you keep saying you have. Make your cover letter visual and use the show vs tell method.

5. Make the cover letter all about the business

We know you care about landing a job, but put yourself in the company's shoes. They want to hire dedicated people who are serious about moving the business forward.

Make sure that your cover letter reflects this idea. There's nothing worse than a selfish applicant. Check out this example:

"Dear Hiring Manager,

• I feel like I could really learn and grow in your company. The pay is great too, so I will be happy being rewarded for my work."

While all of the above makes sense for the candidate, it looks bad from the recruiter's point of view.

It's okay to care about yourself, but show that you care about the business, too. Let's have a look at a better way to write a cover letter:

I want to be your next Sales Manager because Company X needs a strong leader who will take your team from good to great. I was impressed by the data that you published last quarter and especially the fact that you were able to increase your market reach and demonstrate an 8% increase of earnings.

I see a great potential in your product and the team, and strongly believe that with the right guidance, your earnings can hit the double digits as soon as the next quarter."

This candidate shows that they follow the company and have a clear plan in mind. This is what the hiring manager wants to see - someone coming in with determination, knowledge, and fresh ideas.

6. Show that you’re keeping up with the company’s work

This secret goes along with the previous tip. Follow the company you most like to work at and know what's happening at all times.

Keep in touch via Twitter, LinkedIn, and reading the company site. This will come in handy both while writing a cover letter and during your interview.

7. Proofread the right way

Proofreading is super important. Spelling or grammar mistakes will make you look careless.

The best way to proofread is to print out your cover letter and read it on a physical sheet of paper.

It helps a lot to have a second pair of eyes , so ask a friend to look it over for you. In order to identify grammar mistakes, use Grammarly .

8. Know the difference between a resume and a cover letter

Repeating information is a complete waste of time, especially for someone as busy as a hiring manager. Many candidates make the mistake of repeating their resume on the cover letter. In fact, the two are completely different and should be treated as such.

The resume presents the facts of your professional career. The cover letter, on the other hand, shows your motivation for wanting to do the job.

The cover letter should tell a story, be easy to read, and feel convincing. Focus on that and keep the facts on your resume.

9. Never open the cover letter by explaining what position you're applying for

Don't repeat information that's already on your application. Remember that the hiring manager will see your basic information and the position you're up for long before they even get to reading your cover letter.

Opening with "My name is__and I'm applying for__" is a big no-no. Instead begin with the standard "Dear Hiring Manager," and then get right into why you want the position.

10. Have a strong conclusion

Wrap up the cover letter as quickly as possible. Make sure that the one story you pick to demonstrate your relevant skills is exactly what the recruiter is looking for.

Once you hit them with the perfect example, you don't need to worry about explaining further or whether you've been persuasive enough throughout the letter.

Writing a cover letter is no science but it does take an extra effort to get it right. Always keep your letter down to a single page with persuasive content that tells a story, as opposed to repeating your resume.

Proofread and format well in order to keep things clear and organized. Make your cover letter all about the business and be careful of talking about your personal interests too much.

Finally, make sure to keep in touch with the company on social media and know what's happening at all times.

Knowing these 10 secrets for writing a cover letter, you can go ahead and apply confidently. Have one last look at your resume and make sure it looks perfect.

If you need some expert help with your resume, head over to our resume builder .

Resume Builder

Create a Resume in Minutes with Professional Resume Templates

Related Articles

MintResume Employee Morale Scholarship 2019

Are you an undergraduate or graduate college or university student?MintResume is proud to announce a $1000 scholarship for students studying in the...

How To Write An Email Cover Letter

What comes to mind when you hear "cover letter?" Are you thinking of a perfectly polished one-page document that goes in between your perfectly pol...

How To Format A Cover Letter (Examples)

Great writing is just step one of the process to getting your dream job. While your text may be amazing, featuring engaging stories, relevant examp...

How to Write an Amazing Cover Letter in 4 Paragraphs

Cover letter writing isn't easy. A lot goes into it - storytelling, outlining relevant accomplishments, talking about transferable skills, and shar...

The Winning Cover Letter Sample For a Resume

Table of Contents How to make your resume and cover letter correspond What information to include on your cover letter A cover letter sample...

The One Trick That Will Make Writing Cover Letters Super Easy

When pondering how to write a cover letter, many candidates get frustrated. Where do you start? What do you talk about? Where do you find this "wow...

• Management Consultant Management Consultant
• Finance & Banking Professionals Finance & Banking Professionals
• Project Manager Project Manager
• Marketing Managers Marketing Managers
• Real Estate Manager Real Estate Manager
• IT Experts IT Experts
• Sales Associates Sales Associates
• Architecture Services Architecture Services
• Software Engineers Software Engineers
• Hospitality Industry Hospitality Industry
• Medical Professional Medical Professional
• Digital Marketers Digital Marketers
• AI Engineer AI Engineer
• Cyber Security Experts Cyber Security Experts
• Visual Merchandiser Visual Merchandiser
• Customer Service Customer Service
• Business Analysts Business Analysts
• Energy Analyst Energy Analyst
• Animator Animator
• Multimedia Designer Multimedia Designer
• Systems Engineer Systems Engineer
• Legal Secretary Legal Secretary
• Sports Agent Sports Agent
• Arbitrator Arbitrator
• Graduate CV
• Success Stories
• Tier 2 Sponsor List

[email protected]

Creating a Killer Cover Letter: Step-By-Step Guide For Job Success

Table of Contents

 In today’s job market, securing your dream job needs more than a well-crafted CV. Creating a killer cover letter can be your secret weapon to stand out and grab the employer’s attention. Whether you are a recent graduate or an experienced professional, crafting a unique cover letter is a skill. In this blog, here is a first-time job cover letter guide and some essential steps to create a tailored cover letter in the UK. 

Purpose of a Cover Letter

The cover letter should complement your resume, making it easy for the employer to see how your interests and experience fit the position. The goal of a CV writing service is to convince the employer to contact you. Aim to:

• Highlight your qualifications
• Show how your experience and skills relate to the employer’s needs for a specific position
• Showcase your motivation
• Demonstrate your enthusiasm for the organisation and position 
• Show your personality and written communication skills
• Give the employer a sense of personality and your writing style 

If required, seek cover letter services to help make a lasting impression. 

Creating a Killer Cover Letter: Structure & Examples

Your cover letter should convey why you are the best candidate for the role. Here are some of the best cover letter tips and killer cover letter examples:

1. Research and Personalisation 

The first step to crafting a killer cover letter is researching the company and the position you are applying for. Custom cover letter writing service also helps you create a unique cover letter. You need to:

• Learn about the culture, mission, values, and achievements of the company. You can also check the articles on the company’s website. 
• Know the job requirements, responsibilities, and qualifications. Pay attention to the specific skills and experience the employer is seeking. 
• While writing the cover letter, address the hiring manager and mention why you are a good fit. 

Here’s an example: “I came across this opportunity and would like to express my interest in the position at your company. In my previous role at XYZ (Company), I played an active role in leading cross-functional teams that promote continuous learning and innovation, which closely aligns with the company’s values.”

2. Structure of the Cover Letter 

Here’s a basic structure you need to follow when creating a cover letter:

a. Contact information

In this section, include the following:

• Phone number
• Email address

b. Salutation

Always address it to the recruiter or hiring manager. If you don’t know the name, use a generic greeting like “Dear Hiring Manager. 

c. Opening Paragraph  

The first paragraph should make a strong impression. So you can get help from expert cover letter writers to write a captivating opening that grabs the attention. First, introduce yourself, mention the position you are interested in, and show enthusiasm. 

Here’s an example: I would like to express my interest and help the company reach its target as a Sales Manager. I have 7 years of experience and a track record of beating KPIs by 50 per cent. It makes me the perfect candidate for the given position. 

d. Body Paragraph 

The body of the cover letter should be well-structured. Use this section to:

• Highlight your qualifications and experience relevant to the job
• Share specific achievements, experiences, and skills that make you a strong candidate
• Demonstrate your knowledge of the company and how to align with its goals and values

Here’s an example: “In my previous company, I successfully led a cross-functional team that increased by 30 per cent. As a result, clients were satisfied, and project profitability increased by 20 per cent. 

e. Closing Paragraph 

Conclude the cover letter by reiterating your interest in the company and position. Make sure the recruiter contacts you for the interview and express your gratitude for their consideration.

Here’s an example: “I would welcome this amazing opportunity to discuss my skills and how it aligns with your needs.” Thank them for considering the application, and that you look forward to the possibility of speaking with them further.”

f. Signature 

End the cover letter with “Sincerely” followed by your signature and typed name. 

Tips on Cover Letter Editing UK

Make a cover letter checklist to ensure it is error-free and polished for clarity. Here’s what to do  before submitting the cover letter:

• Proofread carefully for grammar, spelling, and punctuation errors. 
• Edit for clarity and conciseness. Make sure the cover letter is clear and to the point. 
• Seek feedback from a trusted friend or mentor. A third person can often catch errors or provide valuable suggestions.  

Conclusion 

Understanding the multifaceted role of a cover letter and investing time in its creation can significantly enhance your job application’s success in the competitive job market. It makes you stand out from other applicants. We offer a professional cover letter writing UK service that helps job seekers get their dream job. 

If you wish to know how to write a cover letter , let our experts know!

Frequently Asked Questions

Can i pay someone to make a cover letter.

Yes. Hiring the UK cover letter services can improve the chance of getting a dream job. 

Is it worth hiring CV and cover letter services?

When applying for a job, there is fierce competition, so hiring top cover letter consultants can give you an edge over other candidates. 

What are the purposes of a cover letter?

A cover letter should include- the reason for applying, your qualifications, and a suggested action plan. 

What is the golden tip for a cover letter?

A golden tip when applying for a job is to show specific interest. 

Can a cover letter be two pages?

A cover letter can be more than 1 page, but it is recommended to keep it short in one page. 

How useful was this post?

Click on a star to rate it!

Average rating / 5. Vote count:

No votes so far! Be the first to rate this post.

We are sorry that this post was not useful for you!

Let us improve this post!

Tell us how we can improve this post?

• Recent Posts

• Learn How To Write A Cover Letter To Win UK Job Market (Secret Tips And Templates) - March 11, 2024
• Sales Representative Cover Letter Examples - February 22, 2024
• Creating a Killer Cover Letter: Step-By-Step Guide For Job Success - November 1, 2023

Leave a Comment Cancel reply

Save my name, email, and website in this browser for the next time I comment.

iCover help job seekers fulfil their job aspirations by setting realistic goals and perfect career choices. Our CV writing services shape the candidate’s future to get their dream job. We staff industry experts, always eager to boost your confidence to crack interviews.

Excellent 4.9  out of 5

Company Name – BESTWRITING LTD

File no – 14419413

Quick Links

CV Examples

Resignation

Careers Advice

Job Interviews

Terms & Conditions

Privacy Policy

Cookie Policy

Birmingham Kent Coventry Nottingham Liverpool London York Portsmouth Bristol Edinburgh Southampton Newcastle

Cambridge Belfast Wolverhampton Livingston Aberdeen Sheffield Oxford Plymouth Cardiff Leeds Bath

24/7 Customer Support

128 city road, london, united kingdom, ec1v 2nx, +44 74764 69125.

© Copyright 2024 iCover

Losing Out On Your Dream Job Due To A Poor CV?

Order a professional cv @ £40.

Write My CV Now!

You have Successfully Subscribed!

• Current Students
• Prospective Families
• Faculty & Staff
• Students with Accommodations
• First Generation Students
• International Students
• Resume/Cover Letter/Document Review
• Job & Internship Search
• LinkedIn/Networking/Informational Interviewing
• Interview Preparation
• Graduate School Advisement
• Accounting, Finance, Economics & Analytics
• Marketing, Public Relations & Fashion
• Education, Non-Profit & Human Services
• Government, Public Administration & Law
• Healthcare & Public Health
• Human Resources, Sales & Operations
• Arts, Media, Sports & Entertainment
• STEM & Research
• Still Exploring
• Class Year Action Plans
• Video Library
• Career Guides
• Big Interview
• What Can I Do with This Major?
• Discover YOU – PathwayU Assessment
• Signature Programs
• Alternative Post-Grad Opportunities
• Digital Badges
• Discover YOU
• Pioneers Connect
• Featured Jobs & Internships
• Parker Dewey
• Experiences
• Attend an Event
• Post a Job/Internship
• Recruit On Campus
• Employer Resources
• iHub Powered by Verizon
• Report A Hire
• SHU in the News
• Meet Our Team
• Graduate Assistants
• Career Ambassadors
• SHU In the News

How to Write a Killer Cover Letter: 6 Fresh Strategies for the New Normal

• Share This: Share How to Write a Killer Cover Letter: 6 Fresh Strategies for the New Normal on Facebook Share How to Write a Killer Cover Letter: 6 Fresh Strategies for the New Normal on LinkedIn Share How to Write a Killer Cover Letter: 6 Fresh Strategies for the New Normal on X

The need to find meaningful work has never been greater. That’s why it’s crucial to concentrate on a killer cover letter. Some may say that a cover letter is a thing of the past – because your resume speaks for itself. But the fact is, your resume can’t talk, or write, and your LinkedIn profile is never the whole story. That’s why it’s a good idea for you to get going on the number one tool you need in the new normal: a killer cover letter.

https://www.forbes.com/sites/chriswestfall/2020/08/22/how-to-write-a-killer-cover-letter-fresh-strategies-new-normal-jobs-career/#cd5b0ae2919e

• Skip to main menu
• Skip to user menu

3 elements of a killer cover letter

• Career insight

How do you make sure your cover letter convinces a reviewer to call you in for the interview? First, grab them at “hello.” Next, draw them into your professional story, making sure you’re coming across as a solid “yes” to each of these questions:

Can this person do the job?

Do we like this person?

Do we think this person is going to fit in around here? Is he or she “one of us”?

Here’s a section-by-section approach that has helped hundreds of our clients land job interviews:

Element no. 1: A strong lead

Your lead is the heart of your cover letter. This is your best opportunity to evoke an emotional response and introduce yourself as a dead-on match.

This is where you say, “Here’s who I am, why I love what you’re doing, and my specific reasons for applying."

Whenever you can, use a personal anecdote. This will not only affirm your interest in and understanding of the organization, it’ll position you as a likable person with a genuine connection to the work. For example:

When I was 8, my older sister dared me to ride my oversized bike down the biggest hill in our neighborhood. Of course, I had to rise to this occasion. In my terror, I forgot to apply the brakes, hit a curb, and flipped right over the handlebars. Fortunately, I was wearing a helmet made by your company. I’ve been a loyal customer ever since. Today, I’m a strategic marketing leader and – in spite of it all – an avid competitive cyclist. It would thrill me to serve as your next Senior Marketing Manager.

This story provides a clear and personal explanation for the applicant’s interest, while suggesting that she is the candidate they’re looking for. (And it sure beats, “Please accept my application to your Senior Marketing Manager role, which I saw advertised on Work for Good on April 24.”)

Element no. 2: Direct evidence that you’re a fit

Next, provide evidence that you’ve got the specific skills this company is looking for. This section is your opportunity to connect the dots between what the reader needs and what you can deliver.

I typically begin this section in a very obvious way, using this exact line: What, specifically, would I bring to XYZ Company in this role? Underneath that header, develop a few key points showing you understand what the organization is looking for, and exactly how your background lines up.

How do you reach that understanding? First and foremost, you study the job description. In addition, you might talk to people who work at the company to get more specific input on what the hiring manager or department needs.

State each skill or capability they’re looking for, and document something you do, or have done, which demonstrates it. Example:

A strong understanding of the cycling community, and the ability to influence its members. Ahead of a local 2018 Spring Ride fundraising event, I convinced five cycling clubs to double their 2017 goals through an email and social media campaign, highlighting the difference an extra $1,000, $2,000, or $3,000 would make.

Element no. 3: A solid close

Many people fizzle out at the end of cover letters – or, worse, go with the “hard sell.”

In fact, some well-meaning advisors will insist you close by proclaiming that you’re “the one,” and that you’re going to call them on this date to set up a face-to-face meeting. It doesn’t work: Decision makers find it so obnoxious that you may lose them, even if the rest of the cover letter is stellar.

Certainly, you want to be proactive and confident, but don’t stray into pushy or cheesy territory. End strong by being friendly, on-point, and free of cover letter cliches like, “I’m uniquely qualified,” or “I’m the ideal match.” A final example:

I believe my energy, desire to innovate, and recent successes in building a profitable outdoor apparel brand would serve XYZ Equipment Co. very well. I would love to meet to discuss the value I could add as your next Senior Marketing Manager.

And then you're done! For the most impactful, results-generating cover letter, do a little sleuthing to find the appropriate person to address, and personalize your greeting.

Jenny Foss is a career strategist, recruiter, and the voice behind the popular career website, JobJenny.com , which offers advice and services for navigating job search and career transition.

This article originally appeared in a slightly different form on JobJenny.com .

Related links

• Four times a one-page resume can hurt you
• 5 ways to screw up your cover letter (and how to fix it)
• The (only) 3 people you should ask to review your resume

Share this article

Related articles

Jobseeker resources: Guides, services, and pros we trust

Jobs of the week

​​What on-the-job professional development means (and how to ask for it)

Latest articles, employer resources: guides, tools, and sources we trust, how to advance your team: the performance-leadership matrix, explained.

You are successfully logged out of your my randstad account

You have successfully deleted your account

There was a problem handling your request. Please log in or try again later.

how to write a killer cover letter: expert tips and examples.

Over the years, the purpose of the cover letter has undergone significant changes to adapt to the evolving dynamics of the job market and recruitment practices.

Let’s take a look at how the cover letter has changed and what job seekers should include in theirs when applying for a job.

what is a cover letter and why is it important?

Think of a cover letter as a sales pitch for yourself. It is your professional introduction to a potential employer that complements your resume that highlights your key skills, qualifications and experiences explaining why you're the ideal candidate for the job.

In the past, a cover letter’s primary function was to give a more intimate introduction of the candidate behind the resume. It served as a personal introduction that provided a glimpse into their personality, character and motivations, which added a human touch to the otherwise factual resume.

In recent times, the form and content of cover letters have evolved to fit the preferences of employers. Cover letters are now much shorter and concise, focusing on information, achievements and relevant experience to show the value that the applicant can deliver.

The cover letter has also taken the format of an email body or LinkedIn message instead of a separate document.

Through the years, the fundamental purpose of a cover letter remains the same: to get the employer to consider an applicant’s resume. A well-written cover letter can effectively pique the hiring manager’s interest to delve deeper into your profile.

Let’s now go through the steps to writing an effective cover letter that will get you one step closer to your dream job!

are cover letters still necessary?

Even though a cover letter is not a must during the job application process, there is still an expectation to submit it with the resume, especially for employers who receive hundreds of applications in a day.

As a job applicant, you need to understand how a well-crafted cover letter can work in your favour. According to Forbes , cover letters are best used to address potential hurdles such as career gaps, transitions, lack of experience or to gain a competitive edge.

6 key elements of a compelling cover letter

Before we jump into writing one, it is important to first prepare the information you need to include in it.

A strong cover letter should be concise, tailored to the specific job, highlight your most relevant qualifications and include your contact details for further communication.

As a rule of thumb, your cover letter content should be approximately 300 words long to capture the employer’s attention. A concise letter can help you seize the opportunity to highlight your qualifications without losing the reader’s interest.

The most important information and key elements to include in your cover letter are:

• introduction about yourself
• impactful achievements to show that you can deliver on expectations
• relevant skills that would be useful for the employer
• how can you bring value to the company
• your availability to arrange for a job interview
• your contact details

Avoid the temptation to include every detail of your career as your full experience should already be included in your resume. Instead, focus on impactful accomplishments and skills that showcase your suitability for the position.

By strategically tailoring your cover letter to address specific needs mentioned in the job description, you demonstrate your strengths and understanding of the role and position yourself as the ideal candidate.

4 simple steps on how to create a strong cover letter

Writing a good cover letter requires research and a thorough understanding about the job role and company. Familiarise yourself with their goals, objectives and culture to tailor your application effectively.

Here are some steps you can take to craft a perfect cover letter for any job:

1. make use of a suitable greeting

First impressions are important, even on paper.

Start off on the right foot by addressing the hiring manager directly by their name. Avoid titles such as “Mr.” and “Mrs.” unless you are certain of how they prefer to be addressed. It reflects a level of sensitivity and respect that you have for individual identities.

If the hiring manager’s name is not known to you, avoid informal language like “Hello” or “Hi” as well as outdated salutations like "Dear Sir or Madam" or "To Whom it May Concern". Instead, you should use formal greetings such as “Dear Hiring Manager” or “Dear Hiring Team”.

Choosing the right and respectful salutation showcases your professionalism and sets the tone for the rest of your correspondence with them.

dos and don’ts of how to start your cover letter.

• YES ✔ Dear Hiring Manager,
• NO X Hello,
• YES ✔ Dear Hiring Team,
• NO X Hi there!
• YES ✔ Dear [Name of the hiring manager],
• NO X Hello Mr. [Surname of Hiring Manager],
• YES ✔ Dear Ms. [Last name of the hiring manager],
• NO X Dear Sir or Madam,
• YES ✔ Dear [Role] of [Department/Team],
• NO X To Whom it May Concern,

2. get the hiring manager’s attention

To write an impressive cover letter, start with a punchline. A strong opening statement is very much like an elevator pitch.

Right off the bat, effectively convey who you are and the position that you are applying for. You should also demonstrate your understanding of the company’s hiring needs and your ability to fulfil these requirements by highlighting your relevant skills and experience.

Below are 3 examples of cover letter opening paragraphs and how you can show your interest to the company:

• “With a passion for [Industry] and a proven track record in my current position as reflected in my resume, I am confident about the prospect of contributing my professional skills and expertise to [Company X].”  
• “With my [Number] years of experience in [Industry] and a proven track record of success in [Specific Accomplishments], I am confident that I have the skills and expertise to make a significant contribution to your team.”  
• “As a highly motivated and results-oriented [Your Job Title] with a deep passion for [Industry], I am eager to apply my skills and experience to the [Job Title] role. I am particularly drawn to your company's reputation for [Company Achievements], and I believe my personal values and professional aspirations align perfectly with your organisation's goals.”

3. emphasise your value on why you deserve the position

Your next step is to lay out a compelling and brief proposition on what makes you qualified for the position that you are applying for and how it makes you the perfect candidate.

Whether it’s a particular expertise or a history of achieving impressive results, be sure to connect these experiences directly to the role’s requirements. Here's a sample way to develop your previous experiences into the body paragraph:

"As the Senior Data Analyst, I've played a pivotal role in orchestrating various aspects of data-driven initiatives when working for my previous employers. My responsibilities encompassed data management, from comprehensive data analysis and interpretation to the development and implementation of effective data strategies.”

Doing extensive research into the organisation such as its ongoing projects or business initiatives shows your potential employer that you’ve done your research about the company and job requirements, as well as your excitement about joining them.

also read: talent career guide: 4 expert tips on how to ace your next job interview

4. create a cover letter closing paragraphs

Wrap up your cover letter by reiterating your interest in the role and offer to continue the conversation in more depth through a job interview. Provide either your email address or mobile number for them to contact you for a discussion.

End your cover letter on a professional note, using a formal closure such as ‘Sincerely’ or ‘Best regards.’ While this may seem like a small gesture, it is an essential part of maintaining the professional tone of the letter and showing respect to the hiring manager’s time.

Here are 3 samples of a cover letter closing paragraphs:

• “Thank you for considering my application for the [Job Title] position at [Company X]. I look forward to the opportunity to discuss my application further in the interview. Best Regards, [Your Name]”  
• “Thank you for reviewing my application. I am eager to learn more about this position and how my skills and experience can contribute to [Company X]'s continued growth and innovation. Sincerely, [Your Name]”  
•  “Thank you for your time. I am excited about the prospect of joining [Company X]'s dynamic and innovative team discussing how my qualifications and passion for [Industry] can align with your organisation's strategic goals. Regards, [Your Name]”

example of a cover letter

Bearing the details above in mind, here’s an example of a professional cover letter template when applying for any job: 

I am writing to express my interest in applying for the [Job Title] position at [Company Name] as advertised on [where you found the job posting].

I am confident in my skills and proven track record with the requirements outlined in the job description. In my previous roles, I developed my skill sets in [mention specific skills] that have helped me achieve accomplishments such as [mention specific achievements]. 

I am particularly keen to contribute to [company’s ongoing projects or initiatives].

You can find my resume attached to this email, which provides additional details about my professional background. I would also like to further discuss how my skills and experiences make me a strong fit for this role during a job interview. I can be contacted at [email protected] .

Thank you for considering my application. I look forward to speaking to you soon.

[Your full name]

send your cover letters and resumes to randstad recruiters

Your journey towards a rewarding career begins with us at Randstad. Our team of experienced and specialised recruiters are committed to assisting you in crafting a standout cover letter and resume that will leave a lasting impression on your prospective employers.

To kickstart your job search, simply set up your myRandstad account and share your cover letter and updated resume with us. You can also head over to our job portal where you can explore new and diverse job opportunities that are perfect fit for your skills and experience.

With Randstad as your partner, you can confidently navigate the job market towards a fulfilling and rewarding professional journey.

related content:

• behavioural interview tips: a comprehensive guide on how to answer common questions
• is it ok to quit a job in less than a year?
• best tips on how to write a resignation letter and resign with grace
• infographics
• resume tips
• tips and resources

more tips and resources articles.

• expressing gratitude in the workplace.
• top 5 skills employers look for in 2024.
• entrenched syndromes in the workplace: unveiling the struggle for female talent.
• 3 reasons why work friends are vital for a successful career.

ready for a job change?

take the next step in your career.

The 23 Best Cover Letter Examples: What They Got Right

Published: December 14, 2023

I've sent plenty of cover letters throughout my career, so I know it isn't usually fun to write one. Fortunately, the cover letter examples I painstakingly gathered below show that it’s possible to have a little fun with your job search — and maybe even make yourself a better candidate in the process.

I was shocked upon learning 45% of job seekers don't include a cover letter when applying for a job. I definitely don't recommend following the crowd on this matter because your cover letter is a chance to tell the stories your resume only outlines.

It's an opportunity for you to highlight your creativity at the earliest stage of the recruitment process.

Are you ready to showcase your unique skills and experience? Or are you looking for more tips and cover letter inspiration?

Keep reading for 20+ cover letter examples, then check out tips for cover letter formatting and what makes a cover letter great .

5 Free Cover Letter Templates

Five fill-in-the-blank cover letter templates to help you impress recruiters.

• Standard Cover Letter Template
• Entry-Level Cover Letter Template
• Data-Driven Cover Letter Template

You're all set!

Click this link to access this resource at any time.

Cover Letter Examples

• Standard Cover Letter Example
• Data-Driven Cover Letter Sample
• Entry-Level Cover Letter Example
• The Cover Letter That Explains 'Why,' Not Just 'How'
• The 'We're Meant for Each Other' Cover Letter
• The Cover Letter with H.E.A.R.T.
• Short-and-Sweet Cover Letter Example
• The Short Story
• The Bare Bones Cover Letter
• The Breezy Follow-Up
• The Administrative Assistant Cover Letter
• The Internship Cover Letter
• The Brutally Honest Cover Letter
• The Pivot Cover Letter
• The Graphic Design Cover Letter
• Consulting Internship Cover Letter Example
• Nonprofit Referral Cover Letter Example
• General Email Inquiry Cover Letter Example
• Post-Phone-Call Cover Letter Example
• Mission-Driven Graduate Cover Letter Example
• Short Recommendation Cover Letter Example
• Professor or Research Position Cover Letter Example
• Director Cover Letter Example
• Editorial Cover Letter Example
• Promotion Cover Letter Example
• Law Cover Letter Example

Customizable Cover Letter Examples

In a hurry for a cover letter example you can download and customize? Check out the ones below from HubSpot’s cover letter template kit .

1. Standard Cover Letter Example

Download a Customizable Copy of This Cover Letter Example

This standard cover letter is among my favorite approaches because it hits all the right notes: It includes a space to give a brief summary of your experience, as well as a space to delve in-depth into the specific responsibilities of your current role.

You also have the chance to describe the challenges you’ve mastered in previous roles, showing that you’re capable of facing any problem that comes your way.

Why I Love It

I love this cover letter because it allows you to describe the high points of your career while still being professional, personalized, and succinct.

2. Data-Driven Cover Letter Sample

Numbers are worth a million words — or that’s how I think the saying should go (if only we could include pictures in cover letters).

Citing data and statistics about your achievements at your current company is an assured way to capture a hiring manager’s attention.

Over the years, I've learned most hiring managers don’t read the entire letter, so a bulleted summary of your achievements can be a powerful way to increase the effectiveness and scannability of your message.

I love this cover letter because it’s adaptable to any role. Even if you don’t work in a data-centric role, you can include any enumerable achievement.

If I worked in a creative industry, for instance, I could include the number of creative assets you designed for your current company.

3. Entry-Level Cover Letter Example

Many of us have had "first job jitters" (that's what I'm calling it) when applying for our first career opportunity.

However, my experience taught me to increase my chances of getting that first interview by including a cover letter that explains how my education can help me succeed in the role I applied for.

In fact, HubSpot staff writer Erica Santiago says highlighting her education was key to snagging her first role out of college.

"When I graduated from journalism school, I only had a couple of internships under my belt and maybe some writing clips — not enough to compete with most young professionals with more experience," she recalls.

"So, I highlighted the classes I took such as 'News Reporting and Writing' or 'Electronic News Gathering," she says, "And I explained the assignments I did and how they gave me real-world experience in interviewing and reporting."

She says that's how she got her first job as a digital journalist for WSVN in Miami.

If you need help understanding how to highlight your education in a cover letter, look no further than this example from HubSpot.

While other cover letter samples give experienced professionals the opportunity to share their experience at length, this one gives you the chance to describe your personal and professional attributes.

You can then convey how you can use your knowledge to help your target company reach its goals.

I love this cover letter because it’s easy and simple to use for a student who has little experience in their target industry — including those who haven’t yet completed an internship.

Looking for more? Download the entire kit below.

5 Professional Cover Letter Templates

Fill out the form to access your templates., best cover letter examples.

What does a good cover letter look like in practice, and how can you make yours stand out? I  found six examples from job seekers who decided to do things a bit differently.

Note: Some of these cover letters include real company names and NSFW language that I've covered up.

1. The Cover Letter That Explains 'Why,' Not Just 'How'

You may already know how to talk about how you’ll best execute a certain role in your cover letter. But there’s another question you might want to answer: Why the heck do you want to work here?

The Muse , a career guidance site, says that it’s often best to lead with the why — especially if it makes a good story.

I advise against blathering on and on, but a brief tale that illuminates your desire to work for that particular employer can really make you stand out.

Image Source

Here’s another instance of the power of personalization.

The author of this cover letter clearly has a passion for this prospective employer — the Chicago Cubs — and if she’s lying about it, well, I'm sure that would eventually be revealed in an interview.

Make sure your story is nonfiction and relatable according to each job. While I love a good tale of childhood baseball games, an introduction like this one probably wouldn’t be fitting in a cover letter for, say, a software company.

But a story of how the hours you spent playing with DOS games as a kid led to your passion for coding? Sure, I’d find that fitting.

If you’re really passionate about a particular job opening, think about where that deep interest is rooted. Then, tell your hiring manager about it in a few sentences.

Why This Is A Great Cover Letter

This example shows how effective personalization can be. The writer is passionate about the employer, drawing from her own childhood experience to communicate her enthusiasm.

Further reading: Sales Cover Letter Tips

2. The 'We're Meant for Each Other' Cover Letter

This cover letter example is a special one because it was submitted to us here at HubSpot. What does the letter do well? It makes a connection with us before we've even met the letter's author.

"Content Marketing Certified" shows the applicant has taken the content marketing certification course in our HubSpot Academy (you can take the same course here ).

Our "records" indicate he/she did indeed give an interview with us before — and was a HubSpot customer.

The cover letter sang references to a relationship we didn't even know we had with the candidate.

The letter ends with a charming pitch for why, despite him/her not getting hired previously, our interests complement each other this time around.

(Yes, the applicant was hired).

This cover letter example does an excellent job of building rapport with the employer. Despite not getting hired for previous roles they applied for at HubSpot, the writer conveys exactly why they are right for this role.

Read more: Customer Service Cover Letter Tips

3. The Cover Letter with H.E.A.R.T.

HubSpot has a lot of H.E.A.R.T. — Humble, Empathetic, Adaptable, Remarkable, Transparent.

Our Culture Code is the foundation of the company's culture, the driving force behind our mission to help millions grow better , and serves as the scaffolding for our hiring practices.

Recruiters at HubSpot look for applicants that demonstrate how they embody the Culture Code and job description, paying extra attention to cover letters that are super custom to HubSpot.

In another HubSpot submission, a HubSpot applicant writes about how she found out about HubSpot, why she likes the company, and how her professional experience aligns with H.E.A.R.T.

HubSpot's recruiting team was impressed with her dedication to the company and how she went beyond what was asked for by linking her portfolio in her closing paragraph.

Featured Resource: 5 Free Cover Letter Templates

Download our collection of 5 professional cover letter templates to help you summarize your professional journey and land your dream job – whether it's at your first or fifth company.

Short Cover Letter Examples

4. the short-and-sweet cover letter.

In 2009, David Silverman penned an article for Harvard Business Review titled, " The Best Cover Letter I Ever Received. " That letter has three complete sentences, as follows:

One might argue that this particular letter is less than outstanding, and I'll also admit it's an older example.

It’s brief, to say the least, and the author doesn’t go into a ton of detail about what makes him or her qualified for the job in question.

But that’s what Silverman likes about it — the fact that the applicant only included the pieces of information that would matter the most to the recipient.

"The writer of this letter took the time to think through what would be relevant to me," writes Silverman. "Instead of scattering lots of facts in hopes that one was relevant, the candidate offered up an opinion as to which experiences I should focus on."

When you apply for a job, start by determining two things:

• Who might oversee the role — that’s often included in the description, under "reports to." Address your letter to that individual.
• Figure out what problems this role is meant to solve for that person. Then, concisely phrase in your cover letter how and why your experience can and will resolve those problems.

The key to this standout cover letter is research.

By looking into who you’ll be reporting to and learning more about that person’s leadership style, you’ll be better prepared to tailor your cover letter to focus on how you can create solutions for them.

Read here for more tips on how to land your dream job .

5. The Short Story

Basha Coleman began her cover letter with a short story. The goal of this short story is two-fold:

• Detail the experience she already has with the organization.
• Stand out to the hiring team.

I notice her short story follows a typical narrative arc: It has a conflict/obstacle, a turning point, and a positive outcome, all created with a goal to emphasize a theme or point.

In this case, Coleman is emphasizing her existing affinity with the brand and her triumphs within the program so that she can continue on her career path.

Like the second example in our list, this cover letter does an excellent job of conveying the applicant’s existing affinity for the brand. If you are applying to a company you love, don’t be shy about showing it and explaining why.

6. The Bare Bones Cover Letter

In today's job market, cover letters aren't always necessary. Even though many recruiters won't ask for or even read them, cover letters can still be effective and convey personality to a reader.

Writing a strong cover letter can help you better convey your interest in the position and company.

This template from The Balance Careers puts together the essential components of a short cover letter: excitement about the position, your qualifications, and a call-to-action for the recruiter to follow up with you.

Combining these central aspects in a well-written, compelling narrative will go a long way in convincing readers to hire you.

This letter is organized and concise. The inclusion of bullet points to highlight key skills and help the recruiter skim the document is a nice touch.

Check out this post for more useful cover letter tips .

7. The Breezy Follow-Up

In this cover letter, Amanda Edens is following the instructions the hiring manager gave by forwarding an email with resume and writing samples attached.

This short cover letter is the result. I especially admire how she uses casual and breezy language to convey personality and enthusiasm, and she keeps her paragraphs succinct.

Not only does Amanda include links to relevant writing samples that are live on the web, but she also closes with a strong final paragraph that:

• Summarizes the expertise she has relevant to the posting
• Emphasizes that she doesn't want to simply get a job but rather help the organization accomplish their goals
• The reader gets everything they need in an organized and thoughtful manner.

8. The Administrative Assistant Cover Letter

In this cover letter the candidate, Michelle, plays up her prior music industry experience to build a connection with Epic Music Group. If you have specific industry experience for the role you are applying for, be sure to highlight that.

It’s clear that she’s passionate about not only the music industry, but Epic as a whole.

She’s done so much research on the company that she knows what software programs they use, and happens to be proficient in it to help convey value to the hiring manager.

This example further illustrates the importance of research.

Make sure you understand the culture of the company to which you’re applying before you send a completely unfiltered cover letter — if you don’t, there’s a good chance it’ll completely miss the mark.

In just three short paragraphs, the applicant uses their company research to drive home why they are the perfect fit for the role — emphasizing industry experience as well as software knowledge specific to the company.

All of this communicates that she’d be able to start with very few hiccups while getting up to speed.

Further reading: 15 Cover Letter Templates

9. The Internship Cover Letter

Maybe you’re just getting started in your career and looking to land the right internship to gain experience in your field.

In this case, you’ll need to highlight more of your educational background and transferable skills since you won’t have as much professional experience to highlight.

The cover letter above is a great example of how to emphasize your skills and accomplishments when applying to internships or entry-level positions. A few things the applicant does well:

• Highlights relevant extracurriculars and affinity networks. In this case, the applicant is applying for a business analyst position, so mentioning their involvement in a FinTech group makes sense.
• Previous internships in relevant fields: Our applicant points out that they’ve interned as a Business Analyst at another firm. Pointing out that they’ve done the role before will help make their case for fit.
• Highlight other useful skills: This applicant is fluent in both English and German. If an international company or an organization needs bilingual support, knowing multiple languages is an asset.

This cover letter example illustrates how you can leverage your education and background to get the gig even when you don’t have much working experience. Highlighting previous internships or experience in related fields can go a long way in convincing hiring managers you’re the perfect candidate for the role.

Further reading for recent graduates:

• How to Find a Job After College
• Writing a Cover Letter for an Internship

Creative Cover Letter Examples

10. the brutally honest cover letter.

Then, there are the occasions when your future boss might appreciate honesty — in its purest form.

Former Livestream CEO Jesse Hertzberg, by his own admission, is one of those people, which might be why he called this example " the best cover letter " (which he received while he was with Squarespace):

As Hertzberg says in the blog post elaborating on this excerpt — it’s not appropriate for every job or company.

But if you happen to be sure that the corporate culture of this prospective employer gets a kick out of a complete lack of filter, then there’s a chance that the hiring manager might appreciate your candor.

"Remember that I'm reading these all day long," Hertzberg writes. "You need to quickly convince me I should keep reading. You need to stand out."

The applicant did their research on the company’s culture and executed this cover letter flawlessly. It’s funny and shows off the applicant’s personality all while making it clear why they are a good fit for the role.

Further reading:

• How to Stand Out and Get Hired at Your Dream Company
• How to Find Your Dream Job

11. The Pivot Cover Letter

Making a career switch? Your cover letter can be an excellent opportunity for you to explain the reasoning behind your career change and how your transferable skills qualify you for the role.

It’s clean but effective.

Since the role she is applying for is more visual, it’s important to both show and tell why you’re a good fit.

This cover letter strikes the perfect balance between creativity and simplicity in design while putting the applicant's career change into context.

The copy is clean, with a creative font choice that isn’t distracting from the content, but still demonstrates the applicant’s knack for design.

12. The Graphic Design Cover Letter

When applying for more creative roles, the design of your cover letter can say just as much as the words on the page. Take the graphic designer letter example below.

It’s got so much going for it:

• Pop of color
• Clean layout
• Interesting fonts

Besides the style elements, this example also doesn’t skimp on the key skills recruiters are looking for. Using metrics, the applicant proves their value and why they would be a great fit.

This cover letter thoroughly conveys the applicant’s skills and qualifications using a variety of visual elements and emphasizing their greatest achievements.

Pro tip: If you're applying for a graphic design job, share a link to your graphic design portfolio website , even if it's not an application requirement.

Job Cover Letter Examples

Next up, let’s go over some classic cover letter examples for jobs, especially if you’re applying to internships or only have a few years of experience.

The below cover letters follow the golden rules and don’t deviate too much from the standard — which is ideal if you’re applying to positions in more traditional industries.

13. Consulting Internship Cover Letter Example

Many internship applicants are early on in their careers or are still in college. That means they’ve yet to gather enough experience to offer tangible proof of their ability to do the job.

That means that a cover letter is the place where an internship applicant can shine.

This cover letter example highlights the applicant’s skills in a bullet-point format. That makes it easier for an overburdened hiring manager to get the essence of her points, quickly, if they’re only skimming cover letters.

Not only that, but this applicant personalized the letter in every single sentence. She shares information about her prior conversations with some of the company’s employees and mentions the company’s name at every turn.

While she only has one prior consulting job, she deftly mentions the skills she developed in that role and ties them into her desired position at Quantcast Product Group.

This cover letter example does a fantastic job advertising the applicant’s soft skills in a highly scannable format — while still going heavy on the personalization.

Don’t be shy to lightly play with formatting to get your point across and to imbue the letter with your passion for a company.

14. Nonprofit Referral Cover Letter Example

This cover letter example for a nonprofit job hits the ground running by right away inserting the name of one of the nonprofit’s Superintendents.

That’s an excellent way to get a recruiter’s attention and make you stand out from the slush pile, even if you’re only just out of school, as is the case for this applicant.

If you’ve received an internal recommendation for a position, you’d be wise to open your letter with that information. Don’t worry about it feeling too stilted or strange — remember, hiring managers only skim letters.

Your goal is to make sure they get information about you that they otherwise won’t get from your resume.

With only three full paragraphs, this cover letter example is short, sweet, and to the point. No time is wasted, and it also goes over the critical basics, such as skills and experience.

This nonprofit cover letter includes a recommendation from an internal employee at the target organization, making it more likely to stand out from the slush pile.

I  also love that it doesn’t skimp on the basics, such as skills, enthusiasm, and experience.

15. General Email Inquiry Cover Letter Example

Even if a job opportunity isn’t available at an organization yet, it doesn’t mean that there won’t be. You can always send a general inquiry cover letter, like the one in this example.

This email cover letter for a political campaign internship is short and sweet, but includes the critical information the campaign coordinator needs to consider the applicant for any new positions that may open up.

The best part about this cover letter is that it can be easily customized from one political campaign employer to the next.

While it does include a level of personalization, it’s brief and can be easily changed to address the specific political candidate.

When sending general inquiries like this one, it’s essential to make the personalization aspect as pain-free as possible for yourself. That may mean including only one sentence or two, knowing that a general inquiry might not be replied to.

This email cover letter example hits all the right notes while keeping it brief and to-the-point. While we don’t recommend choosing this format for a formal cover letter, it works if you’re sending a general inquiry to an employer over email.

It’s also a good example to follow if you’re still in college or have very little experience.

Read more: How to Write a Letter of Interest

16. Post-Phone-Call Cover Letter Example

If you get a phone call from a potential employer and they invite you to send your resume, pat yourself on the back — that is such a win. In your cover letter, be sure to mention that right away, like this example does.

A hiring manager or an executive at a company likely has a lot of tasks on their plate, which means that they may forget about your call from one week to the next.

That is totally okay, which is why this example starts with a reminder that the applicant and the letter recipient spoke back on January 31st. It also has a few more details about why they started speaking in the first place.

Aside from leveraging the phone call that’s already occurred, this cover letter also does an excellent job explaining why the applicant is an ideal choice for the job.

It goes into detail about skills and previous experience with a high level of enthusiasm, and includes a promise to follow up at the end.

This cover letter example includes two things that will immediately draw my attention: A phone call they’ve already had, and a mutual contact at their organization.

The job and internship search can be grueling; never be afraid to use everything you have at your disposal to improve your standing over other applicants.

Read more: How to Start a Cover Letter

17. Mission-Driven Graduate Cover Letter Example

This cover letter example from a recent B.A. graduate wowed me from the first sentence.

The applicant right away explains her attained degree and her specific career interests, then dives into the aspects of her experience that make her such a great candidate.

It's so personalized to the employer’s own mission that it’s difficult to stop reading it.

Even if the hiring manager isn’t a science or health professional, they would be able to effectively gauge the applicant’s suitability for the role by the expertise she shows in her cover letter alone.

The applicant explains at length why she’s excited to work for that specific hospital. The organization serves Aboriginal populations, which aligns with her own values and research interests.

In the last paragraph, she summarizes what she knows about the employer in one sentence, then describes how each of her experiences supports the employer’s mission.

That is an exceedingly clever and meaningful way to align yourself with an organization at a deeper level.

If you’re applying to a mission-driven organization, don’t be shy about showing your excitement and expertise. You don’t need a lot of experience to show that your values align with those of your target organization.

This cover letter example is especially good inspiration if you’re making a career change, have only just a few internships under your belt, or are graduating from college.

18. Short Recommendation Cover Letter Example

Referral or recommendation cover letters don’t need to be too long, and this is a great example of that. It immediately leverages a mutual connection at the company.

The mutual connection recommended that the applicant contact the hiring manager for a role, which is a piece of information I  always recommend you frontload in your letter.

This specific cover letter comes from an applicant with little experience, making it a good example to follow if you’re switching careers or just out of college.

Instead of talking about their experience, the applicant uses anecdotal evidence to convey their enthusiasm for working at that company.

The writer also goes over their most salient skills, such as being able to speak multiple languages. They also explain how their degree directly applies to the target role.

I  love that the candidate highlights their leadership abilities and makes that an effective selling point for being hired.

This cover letter doesn’t go on for too long, which we love. It’s simple and sweet and provides all the information the hiring manager needs to look more closely at the applicant’s resume and make an interviewing decision.

19. Professor or Research Position Cover Letter Example

Academic or research position cover letters might require a little more information than the typical cover letter — and this is one such example. Why is it okay to go a little longer?

Because the letter is not only a way to supplement the PhD candidate’s academic CV, but to provide a writing sample for the search committee.

I love this cover letter because it expresses the candidate’s enthusiasm for teaching and explains her instructional ethos, such as providing out-of-the-classroom opportunities, championing communication, and encouraging students to step out of their comfort zone.

The applicant also suggests courses she may be able to teach at the target institution, and expresses her interest in developing new courses as needed.

She also suggests how she can enhance the college’s extracurricular programming by offering study abroad courses, which shows not just an interest in teaching but adding to the school’s overall culture.

While this letter goes for a little longer than recommended, it serves as a fantastic writing sample and explains the applicant’s research background at length.

If you’re applying to academic or research roles, don’t be afraid to go into detail about what most excites you in terms of research interests.

20. Director Cover Letter Example

This cover letter example — for a Director of Catering position at a university — doesn’t waste any time.

The applicant right away says that they’re a strong candidate for the role, then jumps right into three salient qualifications that make him a great fit.

I love how the applicant uses bullet points and bold text to guide an overburdened hiring manager through the cover letter — and to give them permission to scan it, if needed.

If the hiring manager would like more information or actual examples of the skills, they merely need to read the rest of the bullet point paragraph.

As mentioned, light formatting can be beneficial to your cover letter, as it draws the recruiter’s eyes and prevents them from having to fish for the information they’re looking for.

This short, sweet cover letter includes the critical information a hiring manager or high-level executive needs to make an interview decision.

I  love the use of formatting that doesn’t stray too much from regular cover letter conventions, and I  like that the applicant kept all other paragraphs extremely brief.

21. Editorial Cover Letter Example

Applying for an editorial or journalistic position? Like a cover letter example I  shared earlier, you can take a more storytelling approach to capture the hiring manager’s attention.

This cover letter example does that effectively by telling an anecdote that directly mentions the newspaper where they’d like to work.

This immediately draws the reader in and tells them that this application isn’t random at all; the applicant would like to work at the newspaper because they’ve read it every morning.

Not only that, but they have a favorite reporter on the newspaper’s staff. The applicant then jumps into the specific reason they want to take an editorial position at the Baltimore Sun.

The cover letter includes all pertinent information, such as how previous positions have equipped the applicant to take on this job. It closes with enthusiasm after keeping the reader rapt every step of the way.

The applicant uses storytelling to — you guessed it — apply for a position that needs storytelling skills. If you’re applying for a data-driven position or a graphic design position, why not showcase those skills in the cover letter itself?

I  like that this letter doesn’t diverge too much from cover letter conventions while still differentiating itself.

22. Promotion Cover Letter Example

In this cover letter example, the applicant already works for the employer and wishes to apply for the next position to move up in their career.

I  like that the letter cites the applicant’s extensive knowledge of the organization, which will no doubt give them an advantage over external applicants.

Not only that, but the applicant also references their experience before they started working at the employer and uses that information to make their candidacy even more desirable.

Lastly, this letter includes a healthy level of enthusiasm for the university and the position — something that is never extra in a cover letter.

This cover letter example does an excellent job showing the candidate’s knowledge of their current organization while stating why they’re a natural fit for the promotion.

Plus, the letter includes information on the applicant’s relevant activities outside of work — if you’re involved in any organizations that might help you do your job better, be sure to include them.

23. Law Cover Letter Example

This law cover letter example jumps right into personalization, a bold move that will serve you well if you’re genuinely interested in a company and want to stand out.

The applicant cites the recipient’s recent article on bond litigation, then ties that into the role they’d like to get at the law firm.

The applicant then goes into his skills and the feedback he’s received from past managers. This is an excellent way to introduce your skills without sounding dry — or even unfounded.

By citing positive feedback you’ve received, you’ll imply that others have praised you for having those skills, and that you’re not only "tooting your own horn."

Pro-Tip: In cover letters, it’s absolutely okay to toot your own horn — that’s what they’re for. But if you can cite others’ remarks, that also helps.)

At just two and a half paragraphs, this letter is exceedingly short but no less effective. It’s an excellent example of how to personalize your letter quickly while still conveying the essentials of a cover letter.

This short cover letter example keeps it brief while still creating high impact. The applicant personalizes the letter immediately, cites external feedback, and conveys enthusiasm.

This letter proves you don’t need to write a novel about an employer to sway the hiring manager into giving you an interview.

Now that I've shown you some excellent examples, let's talk about how you can create the best cover letter for your dream job.

What is a good cover letter?

A cover letter is used to show your interest in the role, passion for the company, and the impact you've had in previous positions. Good cover letters should include a standout opening, relevant skills and qualifications, and a strong finish with a call-to-action — all within one page and unique to each application.

What’s on a cover letter?

Before you start writing your cover letter, let's cover a few basic must-haves you'll want to include. If you’re looking for more detailed instructions, check out this guide to writing a cover letter .

Add a simple, but pleasant greeting to address the recruiter or hiring manager.

Learn more:

• Dear Sir or Madam Alternatives
• Cover Letter Greetings

Write a catchy introduction that explains why you’re interested in the role.

• How to Write an Introduction
• Tips for Writing a Good Introduction Sentence

Work Experience

This is the heart of your cover letter. It outlines your relevant experience and why you’d be a great fit for the role. You can highlight special skills, experiences, professional achievements, or education to help make your case.

• How to Write About Your Professional Background
• Professional Bio Examples
• LinkedIn Bio Examples

In this paragraph, add a call-to-action by expressing interest in an interview. Offer your contact information and sign off.

• Email Closing Line Examples
• Tips for Writing Conclusions

What does a cover letter look like?

Besides showing off your skills and qualifications, cover letters give you the opportunity to present a clear, concise, and compelling writing sample. It shows off your personality and your ability to convey ideas.

That's a lot of information to include on a single page, so it can help to have a clear structure to start with.

Check out our fillable cover letter templates to see how you should organize the content of your cover letter.

What makes a great cover letter?

A cover letter is personal, but it also needs to help you reach a goal and help the hiring team understand how you could perform that role with their company. This complexity can make cover letters really tough to write.

Because cover letters are difficult to write, many come off as boring, basic, or confusing for hiring managers to read. But the tips below about the qualities that make a cover letter great can help you take your cover letter from basic to bright.

Start with this quick video, then keep reading for more tips:

Personalized Introduction

Begin with an introduction that's personal. It should capture the reader's attention and address your recipient by name. Then, add a compelling opening sentence that emphasizes your interest in the specific role.

Helpful Cover Letter Introduction:

"Dear [Hiring Manager's Name],

In an increasingly digitized world, where customer-centric strategies are vital for business success, I am thrilled to apply for the [Job Title] position at HubSpot."

Unhelpful Cover Letter Introduction:

"To Whom it May Concern,

I am applying for the [Job Title] position at HubSpot. I have some experience in marketing and can help your clients grow their businesses."

Relevant Professional Experience

It can be tempting to use the same cover letter for every job. After all, it's about your experience, isn't it? But it's not enough to rephrase the work history in your resume.

Recruiters and hiring managers are looking to fill a specific role, so you need to show how your experience translates to their unique needs.

So, the body of a great cover letter should showcase the specific professional experiences that are relevant to the job you're applying for. Emphasize your accomplishments and skills that directly relate to what the job needs.

To speed up this part of the cover letter writing process, start by creating a list of your transferable skills . Drafting this list can help you quickly focus on the skills to highlight in your cover letter.

Then, use AI tools to summarize job descriptions and narrow in on where your experience and the needs of the role you're applying for overlap. This post is full of useful AI assistant tools if you're new to AI.

Helpful Cover Letter Experience:

"At [Company Name], I had the opportunity to assist a global ecommerce retailer in enhancing their online customer experience. By conducting in-depth market research and customer journey mapping, I identified pain points and areas of improvement in their website navigation and user interface."

Unhelpful Cover Letter Experience:

"I also worked with an ecommerce retailer to improve the customer experience. We did some surveys and training, and they were happy with the results."

Useful Examples

To make your cover letter stand out, add specific examples that show how you've solved problems or gotten results in past roles.

Quantify your accomplishments whenever possible, using data to give the reader a clear understanding of your impact.

Helpful Cover Letter Example:

"I lead a team of five content writers while increasing website traffic by 18% year-over-year."

Unhelpful Cover Letter Example:

"I have a great track record of leadership and achieving fantastic results."

Research and Company Knowledge

Hiring teams aren't hiring anyone with the skills to do the job. They're hiring a person they'll work alongside at their specific company.

So, to show that you're not just looking for any job anywhere, share your knowledge of the company's industry, values, and culture in your cover letter.

Spend some time on the company website and take notes on what makes this business interesting to you and why you would want to work there.

Then, explain how your skills align with the company's mission and goals and explain how you could add to their chances of success. This will showcase your interest in the company and help them see if you are a good cultural fit.

Helpful Cover Letter Research:

"I was particularly drawn to HubSpot not only for its industry-leading solutions but also for its exceptional company culture. HubSpot's commitment to employee development and fostering a collaborative environment is evident in its recognition as a top workplace consistently. I strongly believe that my passion for continuous learning, self-motivation, and dedication to contributing to a team will make me a valuable asset to HubSpot."

Unhelpful Cover Letter Research:

"I have been inspired by HubSpot's commitment to inbound marketing and its comprehensive suite of solutions. HubSpot's dedication to providing valuable content and fostering meaningful relationships aligns with my own values and aspirations."

Clear Writing

Your cover letter needs to pack in a lot of important information. But it's also important that your cover letter is clear and concise.

To accomplish this, use professional but easy-to-understand language. Be sure to remove any grammar or spelling errors and avoid lengthy paragraphs and avoid jargon or overly technical language.

You may also want to use bullet points to make your letter easier to skim. Then, proofread your cover letter for clarity or ask a friend to proofread it for you.

• Guide to Becoming a Better Writer
• Tips for Simplifying Your Writing

Helpful Cover Letter Writing:

"In addition to my academic accomplishments, I gained valuable practical experience through internships at respected law firms.

Working alongside experienced attorneys, I assisted in providing legal support to clients. This hands-on experience helped me develop a deep understanding of client needs and enhanced my ability to effectively communicate complex legal concepts in a straightforward manner."

Unhelpful Cover Letter Writing:

"Furthermore, as a complement to my academic accomplishments, I have garnered invaluable practical experience through internships at esteemed law firms.

Throughout these placements, I actively collaborated with seasoned attorneys to conduct due diligence and furnish clients with comprehensive legal support. Notably, these experiences fostered a profound comprehension of client necessities, whilst honing my legal acumen to articulately convey intricate legal principles within a lucid and concise framework, adhering to applicable precedents and statutes of limitations."

Genuine Interest and Enthusiasm

Find ways to convey your passion for the role and how excited you are to contribute to the company you're applying to. At the same time, make sure your interest feels authentic and outline how it aligns with your career goals.

Your ultimate goal is an enthusiastic letter that feels honest and leaves a lasting positive impression.

Showing excitement in writing doesn't come naturally for everyone. A few tips that can help you boost the genuine enthusiasm in your letter:

• Record audio of yourself speaking about the role, then use voice-to-text technology to transcribe and add these sections to your letter.
• Choose your words carefully .
• Write in active voice.

Helpful Cover Letter Tone:

"I am genuinely enthusiastic about the prospect of joining [Company/Organization Name] as an accountant. My combination of technical proficiency, eagerness to learn, and strong attention to detail make me an ideal candidate for this role. I am confident that my dedication, reliability, and passion for accounting will contribute to the continued success of your organization."

Unhelpful Cover Letter Tone:

"Honestly, I can hardly contain my excitement when it comes to reconciliations, financial statement analysis, and tax regulations! Engaging in spirited discussions with professors and classmates has allowed me to foster an unbreakable bond with the fascinating world of accounting, and I'm positively bursting with enthusiasm at the prospect of applying my skills in a professional setting."

Memorable Conclusion

End your cover letter on a strong note. Summarize your top qualifications, restate your interest in the position, and express your interest in future communication.

Then, thank your reader for their time and consideration and include your contact information for easy follow-up.

To make your conclusion memorable, think about what parts of your letter you'd most like the hiring manager to keep top of mind. Then, consider your word choice and phrasing. If you're feeling stuck, this list of ways to close an email can help.

Helpful Cover Letter Conclusion:

"Thank you for considering my application. I am excited about the opportunity to further discuss how my qualifications align with the needs of Greenpeace. Please feel free to contact me at your convenience to arrange an interview.

Together, let's make a lasting impact on our planet.

[Your Name]"

Unhelpful Cover Letter Conclusion:

"Thank you for considering my application. I look forward to the possibility of discussing my qualifications further and how I can contribute to Greenpeace's mission. Please feel free to contact me at your convenience to arrange an interview.

I’d like to add another stage to the job search: experimentation.

In today’s competitive landscape, it’s so easy to feel defeated, less-than-good-enough, or like giving up your job search.

But don’t let the process become so monotonous. Have fun discovering the qualitative data I’ve discussed here — then, have even more by getting creative with your cover letter composition.

I certainly can’t guarantee that every prospective employer will respond positively — or at all — to even the most unique, compelling cover letter. But the one that’s right for you will.

So, get inspired by these examples and templates. Write an incredible cover letter that shows the hiring team at your dream job exactly who you are.

Editor's note: This post was originally published in October 2020 and has been updated for comprehensiveness. This article was written by a human, but our team uses AI in our editorial process. Check out our full disclosure to learn more about how we use AI.

Don't forget to share this post!

Related articles.

How to Write a Cover Letter for an Internship [Examples & Template]

Letter of Interest Tips, Templates & Examples [A 2023 Guide]

15 Cover Letter Templates to Perfect Your Next Job Application

The Ultimate Guide to Writing a Cover Letter

How to Start a Cover Letter to Impress Employers [+ 14 Examples]

Eight Cover Letter Greetings for Every Situation

7 Expert Cover Letter Tips to Get the Job

Marketing software that helps you drive revenue, save time and resources, and measure and optimize your investments — all on one easy-to-use platform

How to Write a Cover Letter in 2024 + Examples

After weeks of heavy job search, you’re almost there!

You’ve perfected your resume. 

You’ve short-listed the coolest jobs you want to apply for.

You’ve even had a friend train you for every single interview question out there.

But then, before you can send your application and call it a day, you remember that the job ad requires a cover letter.

Now you’re stuck wondering how to write a cover letter ...

Don’t panic! We’ve got you covered. Writing a cover letter is a lot simpler than you might think. 

In this guide, we’re going to teach you how to write a cover letter that gets you the job you deserve.

• What’s a cover letter & why it’s important for your job search
• How to write a convincing cover letter that gets you the job (step-by-step!)
• How to perfect your cover letter with the Novoresume free checklist
• What excellent cover letter examples look like

New to cover letter writing? Give our resumes 101 video a watch before diving into the article!

So, let’s get started with the basics!

What is a Cover Letter? (and Why It’s Important)

A cover letter is a one-page document that you submit as part of your job application (alongside your CV or Resume). 

Its purpose is to introduce you and briefly summarize your professional background. On average, your cover letter should be from 250 to 400 words long .

A good cover letter can spark the HR manager’s interest and get them to read your resume. 

A bad cover letter, on the other hand, might mean that your application is going directly to the paper shredder. So, to make sure this doesn’t happen, it’s essential to know how to write a convincing cover letter.

How does a good cover letter look, you might ask. Well, here’s an example:

Keep in mind, though, that a cover letter is a supplement to your resume, not a replacement. Meaning, you don’t just repeat whatever is mentioned in your resume.

If you’re writing a cover letter for the first time, writing all this might seem pretty tough. After all, you’re probably not a professional writer.

The thing is, though, you don’t need to be creative, or even any good at writing. All you have to do is follow a tried-and-tested format:

• Header - Input contact information
• Greeting the hiring manager
• Opening paragraph - Grab the reader’s attention with 2-3 of your top achievements
• Second paragraph - Explain why you’re the perfect candidate for the job
• Third paragraph - Explain why you’re a good match for the company
• Formal closing

Or, here’s what this looks like in practice:

How to Write the Perfect Cover Letter (And Get Hired!)

Now that we’ve got the basics out of the way, we’re going to guide you through the process of writing a cover letter step by step. 

Step #1 - Pick the Right Cover Letter Template

A good cover letter is all about leaving the right first impression.

So, what’s a better way to leave a good impression than a well-formatted, visual template?

You can simply pick one of our hand-picked cover letter templates , and you’ll be all set in a jiffy!

As a bonus, our AI will even give you suggestions on how to improve your cover letter on the go.

Step #2 - Start the Cover Letter with a Header

As with a resume, it’s important to start your cover letter with a Contact Information section:

Here, you want to include all essential information, including:

• Phone Number
• Name of the hiring manager / their professional title
• Name of the company you’re applying to

In certain cases, you might also consider adding:

• Social Media Profiles - Any type of profile that’s relevant to your field. Social Profiles on websites like LinkedIn, GitHub (for developers), Medium (for writers), etc.
• Personal Website - If you have a personal website that somehow adds value to your application, you can mention it. Let’s say you’re a professional writer. In that case, you’d want to link to your blog.

And here’s what you shouldn’t mention in your header:

• Your Full Address 
• Unprofessional Email - Make sure your email is presentable. It’s pretty hard for a hiring manager to take you seriously if your email address is “[email protected].” Whenever applying for jobs, stick to the “[first name] + [last name] @ email provider.com” format.

Step #3 - Greet the Hiring Manager

Once you’ve properly listed your contact information, you need to start writing the cover letter contents.

The first thing to do here is to address the cover letter to the hiring manager .

That’s right, the hiring manager! Not the overly popular “Dear Sir or Madam.” You want to show your future boss that you did your research and are really passionate about working with their team.

No one wants to hire a job seeker who just spams 20+ companies and hopes to get hired in any of them.

So, how do you find out who’s the hiring manager? There are several ways to do this. 

The simplest option is to look up the head of the relevant department on LinkedIn. Let’s say you’re applying for the position of a Communication Specialist at Novoresume. The hiring manager is probably Head of Communications or Chief Communications Office.

So, you do a quick lookup on LinkedIn:

And voila! You have your hiring manager.

Or let’s say you’re applying for the position of a server. In that case, you’d be looking for the “restaurant manager.”

If this doesn’t work, you can also check out the “Team” page on the company website; there’s a good chance you’ll at least find the right person there.

Here are several other greetings you could use:

• Dear [Department] Hiring Manager
• Dear Hiring Manager
• To whom it may concern
• Dear [Department] Team

Step #4 - Write an Attention-Grabbing Introduction

First impressions matter, especially when it comes to your job search.

Recruiters get hundreds, sometimes even thousands, of applications. Chances are, they’re not going to be reading every single cover letter end-to-end.

So, it’s essential to catch their attention from the very first paragraph .

The #1 problem we see with most cover letter opening paragraphs is that they’re usually extremely generic. Most of them look something like this..

• Hey, my name is Jonathan and I’d like to work as a Sales Manager at XYZ Inc. I’ve worked as a sales manager at MadeUpCompany Inc. for 5+ years, so I believe that I’d be a good fit for the position.

See the issue here? This opening paragraph doesn’t say pretty much anything except the fact that you’ve worked the job before.

Do you know who else has similar work experience? All the other applicants you’re competing with.

Instead, you want to start off with 2-3 of your top achievements to really grab the reader’s attention. Preferably, the achievements should be as relevant as possible to the position.

So now, let’s make our previous example shine:

My name’s Michael and I’d like to help XYZ Inc. hit and exceed their sales goals as a Sales Manager. I’ve worked with Company X, a fin-tech company, for 3+ years. As a Sales Representative, I generated an average of $30,000+ in sales per month (beating the KPIs by around 40%). I believe that my previous industry experience, as well as excellence in sales, makes me the right candidate for the job.

See the difference between the two examples? If you were the hiring manager, which sales manager would you hire, Jonathan or Michael?

Now that we’ve covered the introduction, let’s talk about the body of your cover letter. This part is split into two paragraphs: the first is for explaining why you’re the perfect person for the job, and the latter is for proving that you’re a good fit for the company.

So, let’s get started...

Step #5 - Explain why you’re the perfect person for the job

This is where you show off your professional skills and convince the HR manager that you’re a better fit for the job than all the other applicants.

But first things first - before you even write anything, you need to learn what the most important requirements for the role are. So, open up the job ad and identify which of the responsibilities are the most critical.

For the sake of the example, let’s say you’re applying for the position of a Facebook Advertiser. You scan the job ad and see that the top requirements are:

• Experience managing a Facebook ad budget of $10,000+ / month
• Some skills in advertising on other platforms (Google Search + Twitter)
• Excellent copywriting skills

Now, in this section, you need to discuss how you fulfill these requirements. So, here’s how that would look for our example:

In my previous role as a Facebook Marketing Expert at XYZ Inc. I handled customer acquisition through ads, managing a monthly Facebook ad budget of $20,000+ . As the sole digital marketer at the company, I managed the ad creation & management process end-to-end. Meaning, I created the ad copy , images, picked the targeting, ran optimization trials, and so on.

Other than Facebook advertising, I’ve also delved into other online PPC channels, including:

• Google Search

Are you a student applying for your first internship? You probably don’t have a lot of work experience to show off in this section. Learn how to write an internship cover letter here.

Step #6 - Explain why you’re a good fit for the company

Once you’ve written the last paragraph, you might be thinking - I’m a shoo-in for the job! What else do I need to write? I’ll just wrap up the cover letter and hit that sweet SEND button.

Well, no. You’re not quite there yet.

The HR manager doesn’t only look at whether you’ll be good at the job or not. They’re looking for someone that’s also a good fit for the company culture.

After all, employees that don’t fit in are bound to quit, sooner or later. This ends up costing the company a ton of money, up to 50% of the employee’s annual salary . 

Meaning, you also need to convince the HR manager that you’re really passionate about working with them.

How do you do this? Well, as a start, you want to do some research about the company. You want to know things like:

• What’s the company’s business model?
• What’s the company product or service? Have you used it?
• What’s the culture like? Will someone micro-manage your work, or will you have autonomy on how you get things done?

So, get to Googling. Chances are, you’ll find all the information you need either on the company website or somewhere around the web.

Then, you need to figure out what you like about the company and turn that into text.

Let’s say, for example, you’re passionate about their product and you like the culture of innovation / independent work in the organization.

You’d write something like:

I’ve personally used the XYZ Smartphone, and I believe that it’s the most innovative tech I’ve used in years. The features such as Made-Up-Feature #1 and Made-Up-Feature #2 were real game changers for the device. 

I really admire how Company XYZ thrives for excellence for all its product lines, creating market-leading tech. As someone that thrives in a self-driven environment, I truly believe that I and Company XYZ will be a great match.

What you don’t want to do here is be super generic for the sake of having something to write. Most job seekers tend to mess this one up. Let’s take a look at a very common example we tend to see (way too often):

I’d love to work for Company XYZ because of its culture of innovation. I believe that since I’m super creative, I’d be a good fit for the company. The company values of integrity and transparency really vibe with me.

See what’s wrong here? The example doesn’t really say anything about the company. “Culture of Innovation” is something most companies claim to have. 

The same goes for “values of integrity and transparency” - the writer just googled what the values for the organization are, and said that they like them.

Any hiring manager that reads this will see through the fluff.

So, make sure to do a lot of research and come up with good reasons why you're applying.

Step #7 - Wrap up with a call to action

Finally, it’s time to finish up your cover letter and write the conclusion.

In the final paragraph, you want to:

• Wrap up any points you couldn't in the previous paragraphs. Do you have anything left to say? Any other information that could help the hiring manager make their decision? Mention it here.
• Thank the hiring manager for their time. It never hurts to be courteous, as long as you don’t come off as too needy.
• Finish the cover letter with a call to action. The very last sentence in your cover letter should be a call to action. You should ask the hiring manager to take some sort of action.

And now, let’s turn this into a practical example:

So to wrap it all up, thanks for looking into my application. I hope I can help Company X make the most out of their Facebook marketing initiatives. I'd love to further discuss how my previous success at XYZ Inc. can help you achieve your facebook marketing goals.

Step #8 - Use the right formal closing

Once you’re done with the final paragraph, all you have to do is write down a formal “goodbye” and you’re good to go.

Feel free to use one of the most popular conclusions to a cover letter:

• Best Regards,
• Kind Regards,

And we’re finally done! Before sending off the cover letter, make sure to proofread it with software like Grammarly, or maybe even get a friend to review it for you.

Does your cover letter heading include all essential information?

• Professional email
• Relevant Social Media Profiles

Do you address the right person? I.e. hiring manager in the company / your future direct supervisor

Does your introductory paragraph grab the reader's attention?

• Did you mention 2-3 of your top achievements?
• Did you use numbers and facts to back up your experience?

Do you successfully convey that you’re the right pro for the job?

• Did you identify the core requirements?
• Did you successfully convey how your experiences help you fit the requirements perfectly?

Do you convince the hiring manager that you’re passionate about the company you’re applying to?

• Did you identify the top 3 things that you like about the company?
• Did you avoid generic reasons for explaining your interest in the company?

Did you finalize the conclusion with a call to action?

Did you use the right formal closure for the cover letter?

5+ Cover Letter Examples

Need some inspiration? Read on to learn about some of the best cover letter examples we’ve seen (for different fields).

College Student Cover Letter Example

Middle Management Cover Letter Example

Career Change Cover Letter Example

Management Cover Letter Example

Senior Executive Cover Letter Example

Want to discover more examples AND learn what makes them stand out? Check out our guide to cover letter examples .

Next Steps in Your Job Search - Creating a Killer Resume

Your cover letter is only as good as your resume. If either one is weak, your entire application is for naught. 

After all, a cover letter is just an introduction. Imagine going through all this effort to leave an amazing first impression, but flopping at the end because of a mediocre resume.

...But don’t you worry, we’ve got you covered on that end, too.

If you want to learn more about Resumes & CVs, we have a dedicated FREE guide for that. Check out our complete guide on how to make a resume , as well as how to write a CV - our experts will teach you everything you need to know in order to land your dream job.

Or, if you’re already an expert, just pick one of our resume templates and get started.

Key Takeaways

Now that we’ve walked you through all the steps of writing a cover letter, let’s summarize everything we’ve learned:

• A cover letter is a 250 - 400 word document that convinces the hiring manager of your competence
• A cover letter goes in your job application alongside your resume
• Your introduction to the cover letter should grab the hiring manager’s attention and keep it all the way until the conclusion
• There are 2 main topics you need to include in your cover letter: why you’re the perfect candidate for the job & why you’re passionate about working in the company you’re applying to
• Most of the content of your cover letter should be factual , without any fluff or generalizations

At Novorésumé, we’re committed to helping you get the job you deserve, every step of the way! Follow our blog to stay up to date with the industry-leading advice. Or, check out some of our top guides…

• How to Write a Motivational Letter
• How to Write a Resume with No Work Experience
• Most Common Interview Questions and Answers

To provide a safer experience, the best content and great communication, we use cookies. Learn how we use them for non-authenticated users.

How to Write a Killer Cover Letter

If you’ve applied for a job, you’ve written a cover letter and know how daunting it can be. But it’s a significant first hurdle to overcome, and it sets the tone for your job hunt. Here are a few steps you can follow to craft a cover letter that will make you stand out from the rest of the applicants.

Photo by Cottonbro Studio

Step 1: Personalize 

Each application needs to be specific to the company/position you are applying for. Employers will discount any obvious copy-and-paste cover letters from the application pile, and there’s nothing worse than pasting the wrong employer’s name at the beginning of your letter. Instead of writing “To whom it may concern,” find out exactly who you are writing to and use their name. The letter needs to feel personal and sincere.

Step 2: Introduce yourself

This seems obvious, but some people miss it! State your name and profession, and include relevant information about who you are and what makes you you. Again, make it personal. 

Step 3: State why you are writing and where you found the application details

This step may seem redundant, but I promise it is important. Simply stating which position you are applying for can make the application process easier for employers. Stating where you found the application informs employers that you may have ties with certain organizations, are resourceful and determined, or have a special interest in their organization.  

Step 4: State your special interests and how they are relevant to the position

Tell the reader about your special interests and skills. Help them understand what you offer their organization and why they should hire you. Tell them what you bring to the table; are you a team player? An excellent communicator? Do any of your passions align with the job description?

Step 5: Talk about the company you are applying to 

Do your research and show what you know. Explain what about the company and position interests you. Show the employer you are excited about this company and this position, not just any job. Then, relate your research back to you–your interests, passions, practices, etc.– to illustrate why you are the correct fit for the position. For example: “ This company is dedicated to sustainability practices, which I have been passionate about since the beginning of my career.”

Step 6: Talk about your education and experience

This is perhaps the most important step. Talk about past work experiences, skills, and knowledge relevant to the position you are applying for. Discuss your education and specific courses that may interest the potential employer. Stick to 1-2 elements of your resume and discuss them in-depth without exceeding one page for your cover letter.

Step 7: Thank the reader for their time and restate your interest in the position

Not only good manners but also shows your determination to get the position. Work to instill a sense of eagerness and seriousness without appearing pushy or desperate. In a new paragraph, try something similar: “I look forward to speaking to you further about the position” or “I would love the opportunity to answer any questions you may have regarding my application.”

Step 8: Sign off

You’ve reached the end! Leave them with the name they need to call for the interview. The most common sign-off is: 

Sincerely, 

Your Name. 

Congratulations! You have completed a cover letter that will make you stand out in the pile. At this stage, you should have a clear and concise cover letter that is one page and demonstrates your strong written communication skills.

• Career Advice

How to write a killer cover Letter ?

Many job seekers nowadays put all their focus on creating a great resume but overlook the importance of a cover letter. However, if a cover letter is necessary for a job application, most jobseekers hurriedly and carelessly put together a cover letter without caring for detail. By doing that they miss out on almost all important details that should be included in a cover letter. 

Writing a great cover letter takes time and effort and it can make all the difference between you getting a call for an interview or not. However, writing a cover letter all by yourself without looking at any samples or without seeking any professional help will almost end up with you having a crappy cover letter that is missing all the important points. 

To ease your troubles, expert cover letter creators from ResumeThatWorks took the time to write down this article to help you create great cover letters. Please carefully read this article from start to finish to understand all the important details that should be included in your cover letter.

What is the Difference Between a Resume and a Cover Letter?

A resume only highlights your major achievements, experiences, accomplishments, and information about your certifications and education. A resume is nothing more than a showcase of the key highlights of your personal experiences and accomplishments throughout your professional career.

On the other hand, a cover letter adds a personal touch to your professional experience and expertise. A cover letter enables you to show a bit of your personality in your profession. A cover letter showcases how you were able to achieve all that for your previous employers and how diligent and hardworking you are. Unlike a resume, you can also explain why you are the best candidate for the role that you are applying for.

7 Pro Tips on How to Write a Perfect Cover Letter for Any Job 

Wondering how to write a killer cover letter that stands out? Well, you are not alone, many people struggle to write cover letters according to the job description. 

These are the reasons why expert career counselors and resume writing experts from ResumeThatWorks have prepared these pro tips and tricks for you to understand how to write a killer cover letter. 

Pro Tip # 1: Start With A Killer Opening Line

A wise man once said that your first impression is your last impression, I agree with him in this regard. Hiring managers go through a ton of resumes and cover letters from people every day. They can easily identify if you copy-pasted some crappy opening lines from the internet. Remember that you need to impress the hiring manager by showcasing your unique personality and talents. You need to bring something new to the table that makes the hiring manager say “this person looks better than the rest”. 

The worst of all cover letter opening lines there can ever be is to write “To Whom It May Concern”. This shows that you have sent the same cover letter to hundreds of other employers as well. This also shows that you did not do any research about the company and just sent a pre-written cover letter without any editing. Such types of job applications go straight to the dust bin, we know it’s harsh but it’s the reality. For a chance to stand out with your cover letter you need to follow these instructions.

• Try to know the name of the decision-maker or hiring manager. You can most probably find it in the job description or the Email that you receive, however, if it’s not listed there go to the company’s website and find it yourself. 
• Start your cover letter by addressing the hiring manager/ concerned person with his/her name.
• Addressing the hiring manager by his/her name will make a strong first impression. This indicates that you took the time to research the company, read the job description, and explored the company’s Linkedin profile.

Pro Tip # 2: Make it unique to the job 

Rather than sending a generic letter that could apply to any job at any company, your opening sentence should show that your letter was crafted in response to this specific job. For example, “I was thrilled to see your listing for a data entry specialist in the Cleveland office” says a lot more than “I am responding to your job opening.”   

Pro Tip # 3: Be Clear and Concise While Writing

Try to write in active voice tense and not passive voice. Use a conversational tone like the one you will use if you are standing right in front of the hiring manager. Avoid superlatives and pretentious language. Also, avoid small phrases that don’t give full meaning and avoid jargon.

Use simple words, however, write sentences through which you are able to give the most meaning from small words. Carefully proofread and edit your content before submission to ensure the highest quality. Here are some tips from our career experts :

• Always use an active voice tone.
• Use simple words and avoid jargon. 
• Stick to the point and stay relevant to the job description.
• Proofread and edit your document 3-4 times before submission
• Look for grammatical errors as well as punctuation errors.
• Ask a friend or a colleague to proofread the start of your cover letter before submission.

Pro Tip # 4: Only Include What’s Relevant

More like your resume you should only add relevant details that directly relate to the job role you are applying for. However, unlike your resume where you only highlight WHAT you have done in the past, your cover letter enables you to say HOW you were able to do all that. 

Also, make sure you directly respond to all the questions asked in the job description section that needs “what we are looking for”. For instance, if the job description says that they need a person with sales experience then mention your sales experience in your cover letter. 

Pro Tip # 5: Don’t just repeat what’s on your resume

Your cover letter is your chance to showcase a bit of your personality and not just highlights like in your CV. Instead of repeating what’s already listed in your resume, focus on adding a bit of a personal touch to your professional story. 

However, don’t try to tell them how that job will be so good for you, else, focus on why you are the best fit for that role. Focus on why hiring you would be so much better for the company and how are you better than the rest of the people who also applied for that role.  

Pro Tip # 6: Offer examples of what you’ve done in past

Unlike a resume, a cover letter is your chance to show examples of what you have done in the past. Just make sure you carefully read the job description before you start writing. For instance, if a company is looking for someone with great communication skills then elaborate on how your experience as a communications specialist will help them. 

Don’t focus on why you need this job and how this job can help you financially with your problems. Employers want to see what you can do for them and not what they can do for you. Even if you are a fresh graduate or only have a college degree you can still how what you did in your summer holidays. 

Pro Tip # 7: Finish on a Strong Note

Never ever say things like “you will be highly obliged if you get this opportunity and you will give your best” employers do really care about what benefits you get. Employers are more interested in what you can do for them and the company as a whole. 

However, we are not suggesting that you don’t show your enthusiasm for the job role. Sounding enthusiastic and optimistic that shows your genuine interest in the role will show that you are interested in the job role being offered. Add a thank you note for the hiring manager’s time and consideration. Also mention that you are always available for discussing more the role and you are looking forward to hearing back from the hiring manager. 

Killer Cover Letter Format

The format of a cover letter is generally very simple and flexible. The cover letter format can be adapted based on the job description and requirements. If you are not sure about drafting a unique cover letter format then you can use the following format:

• The Header Section: Start with your name and contact details and then add a blank line. Follow the blank line with the hiring manager’s name and company information. Don’t forget to include your Linkedin profile in the header section.
• Short, Concise, and to the Point: Don’t write an essay, try to keep your cover letter short. 3to 4 paragraphs are more than enough for a cover letter. Start with a hook statement and try to keep your content interesting and engaging for the hiring manager to read.
• The Middle Paragraphs: After the introductory paragraph, show how you are a great fit for the company and how you fulfill the job description. Also, share how you did everything for your previous employer. 
• Cover Letter Page Style: We recommend a 1-inch margin from the top, bottom, and two sides.
• Font Style of Cover Letter: There is no specific font style you can use whatever you like but make sure you don’t change your font. Only use one font style. 
• Cover Letter Line Spacing Format: The cover letter line spacing should either be 1 or 1.15 so that you can add as many words as you can without going to the next page. Cover letter margins. Stick to a full inch on the top, bottom, left, and right.
• Best font for cover letter. Use only one font, but make it a respected, easy-to-read one like Cambria, Calibri, or Didot.
• Line spacing. Cover letter line spacing should be 1 to 1.15. Don’t get creative with this part of it.

Cover Letter Examples

Writing cover letters is not an easy task and you should never write one without looking at any samples. Look at the different cover letter samples to see how to actually write a great cover letter. 

Written by Simon W

Related articles.

Top Resume Trends to Watch Out for in 2023

Resume Writing for Career Changers: Tips and Strategies

How To Create Resume For Sales Executive

How To Write a Cover Letter With Examples

Cover letters can help differentiate you from other job applicants and be the determining factor of landing your dream job. By taking the time to craft a custom cover letter, a single sheet of paper can help communicate all the human elements that a resume may fall short of capturing about yourself. 

But what do employers and recruiters have to say about how to write a cover letter? What are the best tips they have to offer for graduate students who are writing a cover letter?

We asked 11 employers for their best cover letter tips. Here is what they had to share.

Let it Set the Stage

In many ways, cover letters should provide background information and context to your resume, while simultaneously addressing how that resume addresses the specific requirements of the job opportunity. The cover letter is your opportunity to "set the stage" and to convince the hiring manager why your specific set of skills, experiences and interests will provide value to their team and its objectives.

Andrew Horrigan '11 BSBA (Management Information Systems), Product Manager at Cisco

Research the Hiring Manager

If possible, find out who the hiring manager is and look them up on LinkedIn. Do your research on the company you're applying for. What's their mission statement and how do they portray their company culture? Hopefully what you're looking for in a job is reflected by those things. Make sure the hiring manager knows that and understands who you are and what drives you. A resume is often about as robotic as things can be. Make sure your cover letter is the opposite—personalize it and let yourself shine through.

Joshua Schlag ’05 BS (Computer Science) ’11 MBA, Digital Marketing Manager at Pyramid Analytics

Utilize Career Development Resources

The University of Arizona and Eller College of Management go to great lengths to make sure students are prepared for their impending career journey. Because cover letters are so important to getting your foot in the door, there are several career development resources online and on campus to take advantage of. The university’s cover letter builder serves as a nice template to get started. And of course, it never hurts to make an appointment with an Eller Career Coach through eSMS to have a professional review your letter before submission. 

Brett Farmiloe, ’06 BSBA (Accounting), Founder, Featured

Discover Past Samples of the Position

Do your research on the company and personalize your cover letter to the role for which you are applying. Don't be afraid to Google, "How to write a good cover letter for X position." Seriously, it helps! There is so much information out there from various perspectives—applicants, hiring managers, etc. Most importantly be yourself and let your personality come through. And don't forget to spell check!

Mariam Nikola '17 MS MIS, Consultant at Point B

Highlight Your Soft Skills

When writing a professional cover letter, there are a couple things you can do to set yourself apart from the pack. First, make sure you tailor your letter to the specific position you are applying for. This should not be a general, "one size fits all" letter—be sure to discuss specific details surrounding the role or the company itself. Secondly, this is an opportunity for you to show a little bit of your personality. Obviously, you want to remain professional, but this is a great time to highlight some of your soft skills that might not be fully conveyed through your resume.  

Brian Ellis ’17 BSBA (Management), Staffing Manager at Randstad Office and Administrative Professionals

Fill in the “Why” Gaps

As a talent advisor, I review a lot of applicants and agree that a cover letter can be a great way to stand apart, if it is done correctly. A great cover letter for me covers the ‘why’ that I cannot understand from just a resume alone. It should clearly state why you are interested in the role, what your goals are for utilizing your graduate degree (if recently graduated) and explain any career pivots reflected on your resume. If you answer those questions in a direct, concise manner it will add value to your application.

Monica Larson , ’11 BSBA (Marketing) ‘20 MBA, Talent Advisor

Tell Your Story

A cover letter is your opportunity to tell your story—tying your experience and personal interests into why you want a position and why you are the best candidate for it. Paint the picture of your journey and what about the position excites you personally and professionally. Similar to your resume, keep it short and sweet. No need to repeat what’s already on your resume. Recruiters and hiring managers don’t have time to comb through a novel, so you need to engage them with as few words as possible while also grabbing their attention.

Kelly Castoro, ’06 BA (Spanish, Portuguese), Project Manager at Squarespace

Tailor Each Cover Letter to the Position You Are Applying

Be sure to research the role and customize your cover letter for each position, relating your experience to the particular role you are applying for. Personalization is key—research who you are sending the cover letter to and address the letter to them directly. End your letter with a call to action, stating you will follow up by phone or email if you haven’t heard from anyone. Follow ups are very important! 

Jessica Rosenzweig, ’15 BSBA (Business Management), Account Manager at PeopleWare Staffing

Communicate Bankability and Personality 

Your cover letter answers two crucial questions; are you bankable and are you someone the company will enjoy working with? Communicate bankability with your knowledge of the company, industry and why your skills, capabilities and interests are a great fit. Share your passion for their mission, culture, brand—whatever excites you about becoming a member of their team.  

When conveyed through a concise, well-formulated, well-worded cover letter, you demonstrate the ability to write an effective business case—communicating that you are a ready professional and worthy teammate who will hit the ground running.

Theresa L Garcia, ’83 BSBA (Human Resources), Senior Change Management and Organization Capability Consultant at Boeing

Keep it Concise but Compelling

A cover letter is your chance to speak directly to the hiring team and tell them why you are not only the best match for the position for which you are applying but also give them additional insight into yourself as an individual that is less visible from your experience.

A great cover letter should be attention grabbing and touch upon the qualities that make you stand out from others in the applicant pool, highlight both your recent and most distinguished accomplishments and drive home why you are the right person for the job. Professionalism is always important, but don’t be hesitant to put your voice into the letter to let your personality shine through. Research the company, understand where they currently are, where they are going and show why you are the right person to get them from point A to point B. Recruiters spend a lot of time reviewing applicants and making yourself stand apart from the crowd is key. Keep it concise but compelling!

Matt Reineberg, ’14 BSBA (Marketing), Senior Talent Acquisition Sourcer at Cox Enterprises

Highlight the “Why”

Why are you applying to this company? Why do you want this position? Your cover letter should aim to answer the why behind applying for the job. Conveying an interest and excitement for working specifically for this job at this company, rather than a desire to get any job anywhere that will give you money, can go a long way. Show the company that they should hire you and your passion over someone that might have the skills needed for the job, but doesn’t care about the work as much as you do. 

Ryan Nouis, Trupath 

Ready to Learn More?

How To Write A Killer Cover Letter to Publishers

A cover letter introduces you and your novel to potential publishers . This letter is your first point of contact between you and a publisher, therefore, it is crucial that aspiring authors know how to write a decent cover letter.

Here are three common questions, answered for writers looking to pave a successful path into the world of publishing with a cover letter that leaves an impression…

What do I need?

1. an ‘elevator pitch’ and hook.

An ‘elevator pitch’ is a brief and punchy summary of your novel that could be told to someone important between floors of a short elevator ride. Condense the core ideas of your novel in a dynamic and enthusiastic couple of sentences.

Remember that your cover letter should be no longer than a page, so this section can only take a up a paragraph or two. Show them why it’s worth reading and be sure to include a ‘hook’ – something that drags your reader into the story, and has them dying to know what happens next.

2. A target audience

Outline your target audience  to publishers and demonstrate an alignment to their publishing vision . A good way to start is by looking at previous novels they have published and whether these books fall in the same category as yours, and share a target audience.

Remember to be specific; publishers need more information than ‘Adult’. Include your audience’s age group, interests etc. if applicable.

3. Novel titles comparable to yours

Give two titles comparable to your novel (even better if they’re published by the publisher you’re reaching out to). This is a great way to establish direct relevance and relation to potential publishers.

More than that, it gives them an idea of where your novel will sit in the marketplace and how it will work with their existing list.

4. A word count

This is a simple and necessary inclusion to let publishers know how long your novel is.

5. A killer author bio

Be interesting, be readable and draw publishers in with who you are and what you intend to do with your work.

Here is also the place to list existing publishing credentials, and relevant education such as writing courses or degrees. You want to be able to get publishers to see that you are a capable, focused and passionate writer.

6. Contact details

Give yourself the opportunity to be contacted if the publishers decide to get in touch for further questions or discussions. Include your phone number, address and most importantly, your email address.

How do I put it together?

Put the above elements together in an easy-to-read, simple form. Keep sentences short, purposeful and in an active voice. The desired length of your letter should no longer than a page. Opt for 12pt standard font such as Times New Roman, and 1.5 spacing.

Many new authors make the mistake of attempting to detail their background, life achievements and a lengthy breakdown of their novel. Long, unnecessary paragraphs will irritate the editor, and an irritated submissions editor is not someone you want reading your life’s work and deciding its future.

In addition to being concise, remember to keep it error-free. Creatively written content may help you stand out, but keep in mind that your letter is still a business proposal.

It also goes without saying that a successful pitch leaves no room for error, so before you click send, proofread it again and again. Better still, have other writer friends review it and provide you with feedback.

Do I include my manuscript?  

Always follow the publisher’s submission guidelines. These guidelines are usually accessible on publisher’s website. The most common request is to include the first three chapters. In addition, you might also be asked for a synopsis (usually no longer than 300 words).

We cannot stress enough the importance of adhering to the guidelines. This shows that you care about the publisher’s work as well as yours.

Some other useful tips

• Address your cover letter by name. Avoid clichés such as ‘Dear sir/madam’ or ‘To whom it may concern’. It is more genuine and respectful.
• Use more formal language throughout the letter.
• Have a logical and readable structure.
• Thank the publisher for their time.
• Sign off gracefully – e.g. ‘Yours sincerely’ – before your name.

With these tips, you’re good to go!

Natalie Ong Lih Tyng

Tyng is currently completing an undergraduate in Media Studies (majoring in Journalism and Communications) at the University of New South Wales. When she's not scrolling the news or arranging interviews, she writes for various online magazines. As she explores the enjoyment of writing, she is fascinated at the way words are able to influence human emotions. In the long run, she hopes to be able to use writing as a medium to inspire, encourage and give voice to those who are less fortunate.

Recent Posts

How To Create A Fictional Language For Your Fantasy Novel In 8 Steps

I amar prestar aen, han mathon ne nen, han mathon ne chae, a han noston ned 'wilith. If you're an avid conlanger, you might recognise the above as Sindarin Elvish. To everyone else, it's simply...

7 Tips For Describing Hands In Your Writing

Hands are intimate things. Like eyes, they can be windows into our souls. They can reveal our inner thoughts and feelings, even when we’re trying to hide them. Our histories can be revealed by...

More From Forbes

Writing Cover Letters For A Career Change: Tips And Examples

• Share to Facebook
• Share to Twitter
• Share to Linkedin

Embarking on a career change is a pivotal moment, fraught with uncertainty but brimming with potential. And especially in cases where your resume might not directly align with the job at hand, your cover letter becomes the narrative that connects the dots. A well-crafted cover can illuminate your strengths, align your past experiences with your future aspirations, and persuade potential employers to see the value you bring.

The Importance Of A Cover Letter In Career Changes

In career transitions, your cover letter is your storyteller. It explains the why and the how of your career change, showcasing your enthusiasm and demonstrating how your background equips you with unique perspectives and transferable skills. It addresses potential concerns about your career shift head-on, presenting your transition as an asset rather than a liability.

Tips For Writing A Career Change Cover Letter

1. Personalize Your Approach : Address the letter to a specific person whenever possible. Doing so demonstrates attention to detail and a genuine interest in the position. You want to show that you’re not conducting a generic job search, but that you’ve done your research. You’ve perused (not skimmed) the company website and you read that 20-page yearly report from the CEO. You’ve even read their blog and can quote freely from it. You’ve educated yourself.

2. Emphasize Transferable Skills : Highlight the skills and experiences from your previous roles that are relevant to the new position. Be specific and quantify achievements where possible.

3. Show Enthusiasm and Commitment : Employers want to know that you are genuinely interested in the new field. Express your passion for the career change and your eagerness to contribute.

Apple Just Released A Major Upgrade For Samsung Galaxy Watch 6, Pixel Watch

Trump posts 175 million bond thanks to billionaire don hankey, caitlin clark erupts for 41 points as iowa advances to final four with revenge win over lsu.

4. Tailor Your Narrative : Connect your past experiences to the job you're applying for, demonstrating how your unique background can bring a fresh perspective to the role.

5. Address Potential Concerns : Be upfront about your career change, framing it as a positive decision guided by clear motivation and a strong understanding of the new field.

6. End with a Strong Call to Action : Conclude by expressing your desire to discuss your application further in an interview, showing proactivity and determination.

7. Use Strategic Language : Avoid clichéd adjectives. Opt for vivid, specific language that paints a clear picture of your capabilities and achievements.

Example: General Career Change Cover Letter

Dear [Hiring Manager's Name],

I am excited to apply for the [Position] at [Company], transitioning from a career in [Current Industry] to [New Industry]. My experience in [Current Industry] has equipped me with valuable skills that I am eager to apply in [New Industry]. For instance, while working as [Previous Position], I developed a keen ability to [transferable skill], resulting in [specific achievement].

In [Current Industry], I honed my skills in [relevant skill] and demonstrated my ability to [relevant achievement], directly benefiting my team by [specific outcome]. I am particularly drawn to [New Industry] because [reason for interest], and I am enthusiastic about the opportunity to bring my [specific skill] and [another skill] to the [Position] at [Company].

[Your Name]

Tweaks For Various Career Stages

Whether you are making a change early in your career or transitioning later, your cover letter should reflect your rationale and excitement for this new path.

Example: Early Career Cover Letter

As someone at the early stages of my career, I am eager to leverage the foundational skills I gained in [Initial Field], such as [specific skill], in [New Field]. My recent role as [Previous Position] allowed me to develop [relevant skills or experiences], which align closely with the requirements of the [Position] at [Company].

Example: Late Career Cover Letter

Transitioning into [New Field] at this point in my career is a deliberate and enthusiastic choice, driven by my deep-seated interest in [aspect of New Field]. With extensive experience in [Previous Field], I bring a wealth of knowledge and a unique perspective that can contribute to innovative solutions and strategies at [Company].

Tweaks For White And Blue-Collar Roles

Transitioning between white and blue-collar roles offers a unique opportunity to highlight diverse skills and experiences.

Example: White To Blue Collar Cover Letter

I am eager to apply the strategic and managerial skills honed in my white-collar career to the hands-on, dynamic environment of [Blue Collar Field]. My experience in [White Collar Role], where I developed [specific skills], aligns well with the challenges and responsibilities of the [Blue Collar Position] at [Company].

Example: Blue To White Collar Cover Letter

Transitioning from [Blue Collar Field] to [White Collar Field], I bring practical, on-the-ground experience that can inform and enhance the strategic decisions in [White Collar Role]. My background in [Blue Collar Role], where I mastered [specific skills], equips me with a unique perspective beneficial for the [White Collar Position] at [Company].

Including A Career Change Statement On Your Resume/CV

While your cover letter is the ideal place to elaborate on your career change, your resume/CV should also reflect this transition. A brief career change statement, positioned at the beginning of your resume, can effectively set the context for your career narrative. This statement should succinctly convey your transition, emphasizing your commitment to the new field and highlighting any transferable skills or relevant experiences.

How To Craft A Career Change Statement For Your Resume

1. Objective Statement : Begin with a clear, concise objective that outlines your career goals and demonstrates your enthusiasm for your new field.

2. Summary of Qualifications : Follow your objective with a brief summary of your most relevant qualifications, focusing on skills and experiences that transition well into your new career.

3. Highlight Transferable Skills : Clearly identify and emphasize any skills from your previous career that are pertinent to your new path. This not only demonstrates your capability but also shows your proactive approach in aligning your skill set with the new role's requirements.

4. Tailor Your Experience : Adjust the descriptions of your past positions to highlight the responsibilities and achievements most relevant to your desired career path. Use quantifiable achievements to underscore your adaptability and impact.

5. Education and Training : If you have pursued any education or training relevant to your new field, highlight this prominently on your resume to illustrate your dedication and commitment to your career change.

Make Your Language Unique

To avoid sounding like everyone else, remember to use distinctive and precise adjectives in your cover letter and resume. For instance:

• Instead of "experienced," try "seasoned" or "accomplished," providing specific examples that demonstrate this experience, like spearheading a successful project or leading a team to exceed its targets.
• Replace "passionate" with "enthused" or "committed," detailing a project or initiative you pursued with zeal, which can resonate more authentically with hiring managers.
• Substitute "results-driven" with "outcome-focused," illustrating this with a particular scenario where your focus on results led to tangible success for your organization.

Your cover letter and resume are your advocates, narrating your professional journey and articulating why you are not just seeking a new job, but embarking on a new career with purpose and passion. By carefully crafting these documents to reflect your individual story, you position yourself as a memorable and compelling candidate, someone who stands out from the crowd.

• Editorial Standards
• Reprints & Permissions