cover letter for general manager position

5 Professional General Manager Cover Letter Examples for 2024

Your general manager cover letter must immediately highlight leadership and strategic thinking. Demonstrate your ability to steer the company towards success with clear examples from your experience. In your letter, prove that you're adept at driving operational efficiency and maximizing revenue. Show how your innovative management style has positively impacted previous teams and projects.

All cover letter examples in this guide

Assistant General Manager

Division Manager

Manager In Training

Team Manager

Cover letter guide.

General Manager Cover Letter Sample

Cover Letter Format

Cover Letter Salutation

Cover Letter Introduction

Cover Letter Body

Cover Letter Closing

No Experience General Manager Cover Letter

Key Takeaways

Crafting a general manager cover letter can be a daunting hurdle as you step into the job market. You've polished your resume, only to realize a bland cover letter won't open doors to your dream job. Inject life into your application by sharing a compelling story of your proudest professional triumph — without echoing your resume. Strike the perfect balance of formality and originality, steering clear of tired clichés. Remember, this one-page pitch can make or break your first impression.

• Introduce your profile to catch recruiters' attention;
• Use professional templates and examples to make sure your general manager cover letter follows the best industry standards;
• Settle on your most story-worthy achievement to shine a light on what makes your application unique;
• Write a general manager cover letter, even when you lack professional experience.

Ready to start with the basics: upload your resume to Enhancv's AI, below, to see the general manager cover letter it would write for you.

If the general manager isn't exactly the one you're looking for we have a plethora of cover letter examples for jobs like this one:

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General Manager cover letter example

PETER CONNOLLY

New York City, NY

+1-(234)-555-1234

[email protected]

• Emphasizing quantifiable achievements, such as the "comprehensive overhaul of our accounting software" and the "strategic expansion into 10 new locations," helps to demonstrate the candidate's ability to deliver concrete results and manage significant projects.
• Highlighting leadership and growth, as shown by the "eclipsed growth expectations by 30%," indicates the candidate's strength in guiding teams and expanding business operations, which is critical for a managerial role in an ambitious company.
• Addressing specific issues the candidate has resolved, such as correcting a "false $30,000 loss," showcases problem-solving skills and attention to detail, which are vital for financial and operational integrity in a management position.
• Expressing a willingness to contribute to the team and discuss alignment with the organization's goals suggests that the candidate is both a team player and strategically minded, important traits for someone aiming to take a leadership position in a new company.

The format of your general manager cover letter: structure, fonts, margins, and more

Your general manager cover letter should include a header (with your name, position, and date); a greeting and introductory paragraph; a body and closing paragraphs; and an optional signature.

Remember that you're writing your general manager cover letter for recruiters - as the Applicant Tracker System won't scan this content.

Here are a few more tips and tricks to keep in mind when formatting your general manager cover letter:

• Use the same font in your general manager cover letter and resume . We recommend modern fonts, e.g. Lato and Rubik, to help you stand out, instead of the stereotypical Arial and Times New Roman.
• Each paragraph should have single spacing, which is already set up for you in our cover letter templates .
• Our cover letter builder follows industry standards for your general manager cover letter formatting - with a one-inch margin, surrounding your content.
• Always export your general manager cover letter in PDF to ensure the image or text quality stays the same and your writing isn't moved about.

The top sections on a general manager cover letter

• Header with Contact Information: Include your name, address, phone number, and email so the recruiter can easily reach out to you; this section is particularly important for a general manager position because it demonstrates professionalism and attention to detail.
• Opening Greeting and Introduction: Address the hiring manager by name if possible and open with a powerful statement about your interest and fit for the general manager role, as this sets the tone and shows your enthusiasm for the position.
• Body Highlighting Leadership Experience: In this section, focus on your previous leadership roles and how you've successfully managed teams and operations, which is crucial for a general manager position as it directly relates to the core responsibilities of the job.
• Discussion of Industry-Specific Skills: Tailor this part to discuss your expertise in the specific industry of the company you're applying to, highlighting skills that showcase your ability to understand and drive the business forward, a key aspect of the general manager's role.
• Closing with a Call to Action: Finish your cover letter by reiterating your interest in the position, thanking the recruiter for their time, and indicating your enthusiasm for a personal interview, which is a proactive way to encourage the hiring manager to take the next step.

Key qualities recruiters search for in a candidate’s cover letter

• Proven leadership and team management skills: Recruiters look for candidates who can inspire, guide, and motivate their team to achieve business objectives.
• Strategic planning and business acumen: A general manager must understand the market and industry trends to develop strategies that further the company's goals.
• Strong financial management experience: The ability to create and manage budgets, control costs, and ensure profitability is crucial for a general manager.
• Exceptional communication and interpersonal abilities: As the face of management, the general manager needs to effectively communicate with employees, stakeholders, and customers.
• Problem-solving and decision-making prowess: General managers are expected to tackle issues that affect the business's operations and make informed decisions quickly.
• Track record of achieving operational excellence: Recruiters seek candidates who have demonstrably improved processes, efficiency, and productivity within previous roles.

Personalizing your general manager cover letter salutation

Always aim to address the recruiter from the get-go of your general manager cover letter.

• the friendly tone (e.g. "Dear Paul" or "Dear Caroline") - if you've previously chatted up with them on social media and are on a first-name basis;
• the formal tone (e.g. "Dear Ms. Gibbs" or "Dear Ms. Swift") - if you haven't had any previous conversation with them and have discovered the name of the recruiter on LinkedIn or the company website;
• the polite tone (e.g. "Dear Hiring Manager" or "Dear HR Team") - at all costs aim to avoid the "To whom it may concern" or "Dear Sir/Madam", as both greetings are very old-school and vague.

List of salutations you can use

• Dear Hiring Manager,
• Dear [Company Name] Team,
• Dear [Specific Department] Director,
• Dear Mr./Ms. [Last Name],
• Dear [First Name] [Last Name],
• Dear Dr. [Last Name],

Your general manager cover letter introduction and the value you bring

Moving on from the "Dear Recruiter" to your professional introduction .

Use those first two sentences of your general manager cover letter to present the biggest asset you'd bring to the organization.

Don't go into too much detail about your achievement or the skill set, but instead - go straight for the win.

That is - what is your value as a professional?

Would you be able to build stronger, professional relationships in any type of communication? Or, potentially, integrate seamlessly into the team?

How to select your best achievement for the middle, or the general manager cover letter body

You probably feel exhausted by this point in your application: you've dived into all the details of your success and skills in your general manager resume.

What else can you include in your general manager cover letter body ?

Well, for starters, the next three to six paragraphs should show you further value as a professional. Or, why should recruiters choose you?

Think back on a noteworthy achievement that answers key job requirements and dive deep.

Structure your general manager cover letter middle as you'd a story: following chronological logic and highlighting outcomes, thanks to skills.

At the end of the day, you'd want recruiters to be able to see you as the best candidate for the role and understand more about who you are and what makes your success unique (and valuable to the role).

Time to wrap up your general manager cover letter

Writing the closing paragraph of your general manager cover letter is just as important as the salutation.

You have to make it personalized to the job advert and recruiter.

Experienced professionals advise candidates to end with a request or reminder for follow-up. Write that you're grateful for the opportunity, and, at the same time, hint that you're available for the next steps of the process.

Otherwise, you could also conclude your general manager cover letter by facing the future. How do you see yourself, as part of the team? In particular, how would you settle in your new role in the first six months to a year?

The zero experience general manager cover letter: shifting the focus to your unique value

Don't worry if you have no conventional professional experience . Within your whole experience, there's plenty more you can write about in your general manager cover letter.

Take, for example, your biggest achievement or award - dedicate your cover letter body to describe it and the job-relevant skills you've learned.

Your professional ambitions could also take center stage. Describe what you plan on achieving in the next five to ten years and the efforts you're making towards your dreams.

Key takeaways

Winning at your job application game starts with a clear and concise general manager cover letter that:

• Has single-spaced paragraphs, is wrapped in a one-inch margin, and uses the same font as the general manager resume;
• Is personalized to the recruiter (using their name in the greeting) and the role (focusing on your one key achievement that answers job requirements);
• Includes an introduction that helps you stand out and show what value you'd bring to the company;
• Substitutes your lack of experience with an outside-of-work success, that has taught you valuable skills;
• Ends with a call for follow-up or hints at how you'd improve the organization, team, or role.

General Manager cover letter examples

Explore additional general manager cover letter samples and guides and see what works for your level of experience or role.

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1 General Manager Cover Letter Example

General Managers are the strategic orchestrators of business operations, adept at aligning teams, resources, and goals to drive success. Similarly, your cover letter is your strategic tool to align your skills, experiences, and ambitions with the needs of the employer. In this guide, we'll delve into the best cover letter examples for General Managers, helping you to orchestrate a compelling narrative that resonates with recruiters.

Cover Letter Examples

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The best way to start a General Manager cover letter is with a compelling opening line that captures attention and directly relates to the role or company you're applying to. Begin with a strong statement that reflects your leadership style or a key achievement that's relevant to the position. For example, "Transforming underperforming units into market leaders has been a hallmark of my career, and I am excited about the opportunity to bring this expertise to [Company Name] as your next General Manager." This approach immediately showcases your value proposition and aligns it with the potential employer's needs, setting a confident tone for the rest of your letter.

General Managers should end a cover letter by summarizing their interest in the position and their qualifications. This can be done by reiterating key points from the body of the letter, expressing enthusiasm for the opportunity, and indicating a desire for further discussion. It's also important to thank the reader for their time and consideration. For example: "I am excited about the opportunity to bring my strategic management skills and proven track record of success to your organization. I look forward to the possibility of discussing my candidacy further. Thank you for considering my application." Remember to end with a professional closing such as "Sincerely" or "Best regards," followed by your name. This ending strikes a balance between professionalism and enthusiasm, leaving a positive impression on the hiring manager.

A General Manager's cover letter should ideally be about one page long. This length is enough to clearly and succinctly present your qualifications, achievements, and interest in the position without overwhelming the reader. As a General Manager, you're expected to communicate effectively and efficiently, and your cover letter should reflect this. It's important to be concise and to the point, focusing on your most relevant experiences and skills. Remember, the cover letter is your chance to make a strong first impression, so make every word count.

Writing a cover letter with no experience as a General Manager can seem daunting, but it's all about showcasing your transferable skills, potential, and enthusiasm for the role. Here's how you can approach it: 1. Research: Understand the role of a General Manager and the industry you're applying to. This will help you identify the key skills and qualities required, and you can then relate these to your own experiences. 2. Introduction: Start your cover letter by introducing yourself and stating the position you're applying for. Express your enthusiasm for the role and the company. 3. Highlight Transferable Skills: Even if you haven't worked as a General Manager before, you likely have transferable skills from other roles. These could include leadership, strategic planning, financial acumen, problem-solving, or communication skills. Use specific examples to demonstrate these skills. For example, if you led a project or team, improved a process, or managed a budget, these are all relevant experiences. 4. Show Potential: Employers are not just interested in what you've done, but also what you could do. Show your potential by discussing your career goals, your eagerness to learn, and how you plan to contribute to the company. 5. Show Knowledge of the Company: Show that you've done your homework by mentioning what you admire about the company, how you align with their values, or how you could contribute to their goals. 6. Professionalism: Maintain a professional tone throughout the letter. Be concise, clear, and respectful. 7. Closing: In your closing paragraph, thank the employer for considering your application. Express your interest in discussing your qualifications further in an interview. 8. Proofread: Always proofread your cover letter for any grammatical errors or typos. It's also a good idea to have someone else read it over as well. Remember, everyone starts somewhere. What you lack in specific experience, you can make up for with transferable skills, potential, and enthusiasm.

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General Manager Cover Letter Example (Free Guide)

Create an general manager cover letter that lands you the interview with our free examples and writing tips. use and customize our template and land an interview today..

Are you looking for a job as a general manager? Have you been searching for the best cover letter tips and advice? Our General Manager Cover Letter Guide is here to help you create an impressive cover letter that will help you stand out from the competition. Use our useful tips and tricks to create the perfect cover letter and get one step closer to your dream job.

We will cover:

• How to write a cover letter, no matter your industry or job title.
• What to put on a cover letter to stand out.
• The top skills employers from every industry want to see.
• How to build a cover letter fast with our professional Cover Letter Builder .
• What a cover letter template is, and why you should use it.

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Dear Hiring Manager,

I am writing in response to your recent advertisement for a General Manager position. After carefully reading the job description, I am confident that I possess the skills, experience, and motivation that you are looking for in a candidate.

I have been working in the hospitality industry for over ten years, gaining valuable experience in all aspects of hotel and restaurant operations. I have held positions such as Front Office Manager, Restaurant Manager, and Hotel Manager, so I have a broad understanding of the needs of a variety of businesses. In each of these positions I have worked hard to ensure that all customer needs were met, that the highest standards were maintained, and that the business exceeded its financial goals.

I am results-driven and I have a proven track record of success. I have consistently improved guest satisfaction scores, increased revenue, and reduced costs. I am also highly organized and skilled at managing multiple projects and tasks simultaneously. I have a strong work ethic and I am willing to go the extra mile to ensure that the job is done right.

I am confident that I can bring a wealth of experience and knowledge to the position of General Manager. I have a passion for the hospitality industry and I am motivated to help businesses succeed. I am excited about the prospect of joining your team and I look forward to discussing my qualifications in more detail during an interview.

Sincerely, Your Name

Why Do you Need a General Manager Cover Letter?

• A General Manager cover letter is an important tool to make a positive first impression on a potential employer.
• It is a chance to showcase your qualifications and experience and demonstrate why you are the best candidate for the position.
• Your cover letter should highlight the skills and qualities that make you an ideal candidate for the role, such as leadership, organizational, and problem-solving skills.
• It should also demonstrate your understanding of the company and the position, and show that you have done your research.
• A well-written General Manager cover letter can help you stand out from the competition and show potential employers why you are the best person for the job.

A Few Important Rules To Keep In Mind

• Make sure to address your cover letter to the specific individual responsible for recruitment.
• Keep it concise and to the point. Aim for a maximum of two pages, and be sure to include your contact information and the job title you are applying for.
• Start the letter by introducing yourself and briefly explain why you are the ideal candidate for the job.
• Highlight your most relevant experience and qualifications, and make sure to include any awards or accolades that you have earned.
• Make sure to include examples of successful projects or initiatives you have completed, as well as any challenges you have overcome.
• Conclude your cover letter by thanking the recipient for their time and expressing your enthusiasm for the position.
• Proofread your letter for any grammatical or spelling errors before sending.

What's The Best Structure For General Manager Cover Letters?

After creating an impressive General Manager resume , the next step is crafting a compelling cover letter to accompany your job applications. It's essential to remember that your cover letter should maintain a formal tone and follow a recommended structure. But what exactly does this structure entail, and what key elements should be included in a General Manager cover letter? Let's explore the guidelines and components that will make your cover letter stand out.

Key Components For General Manager Cover Letters:

• Your contact information, including the date of writing
• The recipient's details, such as the company's name and the name of the addressee
• A professional greeting or salutation, like "Dear Mr. Levi,"
• An attention-grabbing opening statement to captivate the reader's interest
• A concise paragraph explaining why you are an excellent fit for the role
• Another paragraph highlighting why the position aligns with your career goals and aspirations
• A closing statement that reinforces your enthusiasm and suitability for the role
• A complimentary closing, such as "Regards" or "Sincerely," followed by your name
• An optional postscript (P.S.) to add a brief, impactful note or mention any additional relevant information.

Cover Letter Header

A header in a cover letter should typically include the following information:

• Your Full Name: Begin with your first and last name, written in a clear and legible format.
• Contact Information: Include your phone number, email address, and optionally, your mailing address. Providing multiple methods of contact ensures that the hiring manager can reach you easily.
• Date: Add the date on which you are writing the cover letter. This helps establish the timeline of your application.

It's important to place the header at the top of the cover letter, aligning it to the left or center of the page. This ensures that the reader can quickly identify your contact details and know when the cover letter was written.

Cover Letter Greeting / Salutation

A greeting in a cover letter should contain the following elements:

• Personalized Salutation: Address the hiring manager or the specific recipient of the cover letter by their name. If the name is not mentioned in the job posting or you are unsure about the recipient's name, it's acceptable to use a general salutation such as "Dear Hiring Manager" or "Dear [Company Name] Recruiting Team."
• Professional Tone: Maintain a formal and respectful tone throughout the greeting. Avoid using overly casual language or informal expressions.
• Correct Spelling and Title: Double-check the spelling of the recipient's name and ensure that you use the appropriate title (e.g., Mr., Ms., Dr., or Professor) if applicable. This shows attention to detail and professionalism.

For example, a suitable greeting could be "Dear Ms. Johnson," or "Dear Hiring Manager," depending on the information available. It's important to tailor the greeting to the specific recipient to create a personalized and professional tone for your cover letter.

Cover Letter Introduction

An introduction for a cover letter should capture the reader's attention and provide a brief overview of your background and interest in the position. Here's how an effective introduction should look:

• Opening Statement: Start with a strong opening sentence that immediately grabs the reader's attention. Consider mentioning your enthusiasm for the job opportunity or any specific aspect of the company or organization that sparked your interest.
• Brief Introduction: Provide a concise introduction of yourself and mention the specific position you are applying for. Include any relevant background information, such as your current role, educational background, or notable achievements that are directly related to the position.
• Connection to the Company: Demonstrate your knowledge of the company or organization and establish a connection between your skills and experiences with their mission, values, or industry. Showcasing your understanding and alignment with their goals helps to emphasize your fit for the role.
• Engaging Hook: Consider including a compelling sentence or two that highlights your unique selling points or key qualifications that make you stand out from other candidates. This can be a specific accomplishment, a relevant skill, or an experience that demonstrates your value as a potential employee.
• Transition to the Body: Conclude the introduction by smoothly transitioning to the main body of the cover letter, where you will provide more detailed information about your qualifications, experiences, and how they align with the requirements of the position.

By following these guidelines, your cover letter introduction will make a strong first impression and set the stage for the rest of your application.

Cover Letter Body

Dear [Hiring Manager],

As an experienced and highly motivated professional with more than 10 years of progressive experience in general management, I am confident that I would make an outstanding addition to your team. My expertise lies in overseeing and directing the operations of a company and driving business growth through strategic planning.

The most notable accomplishment of my career thus far has been my success in driving high-level performance improvement and operational efficiency for the companies I have managed. My experience managing budgets, personnel, and resources has allowed me to identify and implement cost-saving strategies, as well as to streamline processes to increase productivity and profitability. I have also excelled at developing and maintaining excellent relationships with vendors, suppliers, and clients to ensure the smooth execution of operations.

Moreover, I have a proven track record of success in leading diverse teams, motivating staff to achieve performance goals, and fostering a positive work environment. I am also adept at leveraging technology for efficiencies, developing and deploying effective marketing campaigns, and launching successful new products.

I am confident that I have the skills and qualifications to make an immediate and lasting impact on your organization. I look forward to discussing my qualifications in further detail and the ways that I can help your business grow.

Sincerely, [Your Name]

Complimentary Close

The conclusion and signature of a cover letter provide a final opportunity to leave a positive impression and invite further action. Here's how the conclusion and signature of a cover letter should look:

• Summary of Interest: In the conclusion paragraph, summarize your interest in the position and reiterate your enthusiasm for the opportunity to contribute to the organization or school. Emphasize the value you can bring to the role and briefly mention your key qualifications or unique selling points.
• Appreciation and Gratitude: Express appreciation for the reader's time and consideration in reviewing your application. Thank them for the opportunity to be considered for the position and acknowledge any additional materials or documents you have included, such as references or a portfolio.
• Call to Action: Conclude the cover letter with a clear call to action. Indicate your availability for an interview or express your interest in discussing the opportunity further. Encourage the reader to contact you to schedule a meeting or provide any additional information they may require.
• Complimentary Closing: Choose a professional and appropriate complimentary closing to end your cover letter, such as "Sincerely," "Best Regards," or "Thank you." Ensure the closing reflects the overall tone and formality of the letter.
• Signature: Below the complimentary closing, leave space for your handwritten signature. Sign your name in ink using a legible and professional style. If you are submitting a digital or typed cover letter, you can simply type your full name.
• Typed Name: Beneath your signature, type your full name in a clear and readable font. This allows for easy identification and ensures clarity in case the handwritten signature is not clear.

Common Mistakes to Avoid When Writing a General Manager Cover Letter

When crafting a cover letter, it's essential to present yourself in the best possible light to potential employers. However, there are common mistakes that can hinder your chances of making a strong impression. By being aware of these pitfalls and avoiding them, you can ensure that your cover letter effectively highlights your qualifications and stands out from the competition. In this article, we will explore some of the most common mistakes to avoid when writing a cover letter, providing you with valuable insights and practical tips to help you create a compelling and impactful introduction that captures the attention of hiring managers. Whether you're a seasoned professional or just starting your career journey, understanding these mistakes will greatly enhance your chances of success in the job application process. So, let's dive in and discover how to steer clear of these common missteps and create a standout cover letter that gets you noticed by potential employers.

• Not researching the company and its values.
• Not tailoring the letter to the specific job.
• Not emphasizing relevant skills and qualifications.
• Using too many clichés and generic language.
• Including irrelevant information.
• Being too brief.
• Using passive language.
• Making spelling and grammatical errors.
• Not including a call to action.

Key Takeaways For a General Manager Cover Letter

• Highlight your experience leading teams in a managerial position
• Showcase your proven track record of success in managing projects, personnel, and budgets
• Demonstrate your ability to lead, motivate, and inspire others to achieve their goals
• Showcase your problem-solving skills and ability to make sound decisions
• Mention any relevant certifications or qualifications that are relevant to the position
• Describe your leadership style and how it will help the company achieve its goals
• Demonstrate your ability to build relationships with stakeholders and team members
• Highlight your commitment to team development and fostering a positive work environment