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Organic Food Pitch Deck

Organic food pitch deck presentation, free google slides theme, powerpoint template, and canva presentation template.

Looking for new investors for your Organic Food restaurant or company? Get this pitch deck and promote your business! Deal with the product, market analysis and so on and use the slides to perform a SWOT analysis or its maps.

Features of this template

• A simple design with pictures of food
• 100% editable and easy to modify
• 31 different slides to impress your audience
• Contains easy-to-edit graphics such as tables, charts, diagrams and maps
• Includes 500+ icons and Flaticon’s extension for customizing your slides
• Designed to be used in Google Slides, Canva, and Microsoft PowerPoint
• 16:9 widescreen format suitable for all types of screens
• Includes information about fonts, colors, and credits of the free resources used

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Am I free to use the templates?

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Have an idea for a food business, but are short on funds to make it happen? One of the best ways to put your business in front of angel investors is with a pitch deck.

On this page, we break down everything you need to make a pitch deck that can be presented to investors, friends, or customers. We even provide templates and samples you can download on this page for free. Here’s what you’ll need to get started: 

What is a pitch deck?

Sections of a pitch deck.

• Pitch deck templates
• How to prepare for a pitch deck presentation

A pitch deck is a short presentation document used to express the basic concept of a business, including how revenue will be generated, cost to get started, and marketing plan. Pitch decks are generally short (between 10 – 15 slides in length) and can be presented to a group of potential investors in under 10 minutes.

The entire point of a pitch deck is to get straight to the point of what your business does and how you intend to make money. This is not intended to be an in-depth like a business plan where you’ll explain the detailed the financials of the business. This is a short document that helps you explain what your business does in a few minutes.

Related Reading: How Super Batter Pancake and Waffle Mix Got into 15 Retailers in 6 Months

The pitch deck included in this post is designed for a new or existing food business startups. Here’s what to include in a pitch deck.

Title: This slide lists the name company name, year the business is being founded, and the name of the founder (probably you!).

My example title slide.

About Us: Briefly describe your business and mission. Tell us about the food you plan to serve. This only needs to be 2 – 3 paragraphs in length.

Team: List the members of your team. For most startup food businesses this is usually only one or two people. If you have multiple team members, make sure to clearly identify each persons role in the company.

Impact on Community: Does your company have a social benefit? The goal of your business could be to help raise money for a non-profit in your area. The program could also provide job training for at-risk youth. Your impact on the community could be as simple as providing healthy meals to customers in your community.

Menu: What type of food do you plan to sell at your food truck or restaurant? If you have a food product business like Keto-friendly crackers, describe the products and flavor options here instead.

Operations Schedule: How often do you plan to vend or work on the business? If you are a mobile food business, be working a lot of weekends as this is the busiest time for most of these businesses. You can break out the operations schedule by day and hours.

Vending Locations: Where exactly do you plan to vend and sell your food? Is there a specific farmers market you’ve got in mind? Do you plan to open a restaurant at a local strip-mall? Tell us where you plan to sell your food. If you’re opening a CPG business, you should list the specific stores where you would like to get a retail or sell online through an e-commerce store.

Competitive Analysis: Identify your competitors and list them here. You will use this competitive analysis to help identify what makes company unique. Be sure to include details like pricing or marketing approach.

My competitive analysis example slide.

What’s Different: Describe how you business is unique in the local or national market. Does your product offer health benefits, distinct flavors, unique branding, or other advantages that will help your business standout from what’s currently available in the market.

Estimated Startup Costs: Determine how much money you’ll need to open the business. Common startup costs for a food business include equipment (cooking equipment, food trailer), permits, initial inventory, and insurance.

Funding the Business: Where do you plan to get the funds needed to start the business based on your estimated startup cost? Here you will list personal funds, friends / family donations, and the amount you’re hoping to get from investors. Don’t forget to include the specific amount of money you intend to raise from each section.

• Personal funds: This is funding for the business that you bring to the table. Investors like to see you bringing some money to the table to ensure you’ve got skin in the game. This money could come from a savings account or 401K.
• Friends / family: This is money raised for your business from people you already know that believe in your business. This could be from your mom, sister, brother, rich uncle, or a childhood friend.
• Other plans to fund: List the other ways are you planning to fund the business. Credit cards? Bank loan? Crowdfunding?
• Investor requested funds: If you plan to participate in our Mobile Food Challenge, please share how much investment you’re requesting here.

Target daily sales goal: This slide helps you get clear on the amount of sales you need to be happy and comfortable with the business. This target daily sales goal should at a minimum cover all your monthly expenses to operate the business.

Here’s the formula you’ll need to estimate in this section:

goal number of sales X average ticket value = gross sales goal

Longterm vision: List your longterm goals for the business. These can be short bulleted statements. Think in terms of the next 5 – 10 years. This section is a good place to articulate any plans to scale the business in the future.

Example goals: 

• Expand into a second mobile unit
• Expand from mobile into a restaurant location.
• Donate 10,000 meals to local food shelf in 10 years.

Pitch Deck Templates

Here are my pitch deck templates available on Google Docs. You can save these files to your computer and edit with your own business information.

• Blank Pitch Deck Template – Download this template with basic instruction on filling out the document.
• Completed Pitch Deck Sample – Here is a completed pitch deck that includes financial numbers, longterm vision, and other components of a pitch deck. This is intended to provide you an example of how to complete each slide.

If you don’t like the design of this pitch deck, not to worry. There are literally thousands of pitch decks available online by conducting a quick Google search or exploring Google Docs . Just keep in mind that many of these documents were intended for tech startups so you will need to adjust the slide topics to make sense for a food business.

How to prepare for a pitch deck presentation 

Most pitches are now conducted live and online.

After you’ve got your pitch deck finalized there’s still one more step. Making the plea to investors for the capital needed to start the business. Historically, a pitch deck presentation would happen live in front of investors behind closed boardroom doors. But times have changed. These pitches usually occur virtually on Zoom meetings.

Serious about starting a mobile food business? Click here to get our free business kit. 

After you’ve taken the time to put together a pitch deck, you don’t want to drop the ball at the five yard line with a poor presentation. Common issues that pop-up in these live pitches include wrong screens being shared, poor audio, or a bad internet connection. Hiccups like these not only throw you off your game, but they can make you look unprepared. Not a good message to send to investors!

Here are best practices to ensure your pitch goes smoothly in an online setting. Many of these mistakes I’ve been guilty of so don’t feel bad if they’ve happened to you.

• Poor internet connection: As more participants that join a meeting, the internet connection can lag if you don’t have a strong signal. Before presenting make sure you’re in an area with a strong connection. Before presenting, I make sure to go to the room closest to my router. In some parts of my house, the signal is weak and can lead to issues. Make sure you choose a place with a strong internet connection whether it’s your own home or co-working space before presenting.
• Close down applications: The last thing you want is to get an instant message from a college roommate while presenting your business idea. Make sure to shut down all other applications before making your pitch. This can also help you computer run faster during the presentation.
• Choose a quiet location: Dogs barking in background. Kids running amok. It’s all part of an everyday Zoom presentation, but do everything you can to keep things on your end quiet. This might mean leaving your house for the presentation. I’ve done a lot of Zoom meetings from my garage.
• Practice presenting: Try to keep your presentation at 10 minutes max. Time yourself going through the deck. Let the panelists know before you start the presentation that this will only require 10 minutes of their time and then you will open things up for questions.
• Know your numbers : If you’ve ever seen an episode of Shark Tank, you understand how important knowing the financials of a business is to prospective investors. Come prepared with answers about unit cost, what you’ll use the funds toward, and sales projections.

By utilizing this template and developing a strong pitch, you can literally enter any room and be prepared to explain a business idea… whether it’s in person or online. We look forward to seeing your pitches!

If you’d like to join our free online community of 45,000+ food business founders, click here . Each week we send a new food business case with revenue numbers for you to learn from. When you sign up you’ll also be invited to watch the Mobile Food Challenge pitches live even if you don’t plan to submit a pitch yourself.

Want to start your own food business?

Hey! 👋I’m Brett Lindenberg, the founder of Food Truck Empire.

We interview successful founders and share the stories behind their food trucks, restaurants, food and beverage brands. By sharing these stories, I want to help others get started.

If you liked this story, sign up for our newsletter that includes our food business startup kit and most popular interviews sent straight to your inbox.

Know someone interesting that should be interviewed on the website? Tell us about them here. 

About the Author: Brett Lindenberg

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Home Powerpoint Deck Food Startup Pitch Deck Templates

Food Startup Pitch Deck Templates

Your startup needs a clear pitch deck to present your business proposals before your investors. Our Food startup pitch deck is a collection of mixed graphics and themes featuring restaurant and food process businesses. This professionally designed investor pitch deck will help you convey your startup’s unique flavor and potential to investors, partners, and stakeholders. It helps you pitch to secure funding, form strategic partnerships, or present your vision to your team; this startup Google Slide Theme has got you covered.  

This Pitch Deck Food Startup talks about your business model and its unique features. The users can convey ideas, teams, and services with the support of creative diagrams, clipart, and aesthetic images. You can impress potential investors with an organized layout that highlights your market opportunity, growth strategy, and financial projections. Besides, this business pitch deck helps to showcase product lineup, market demand, and gender-based segmentations, to attract partners and suppliers. Use his business plan presentation template to give short notes on your vision and execution strategy.    As food exploration is becoming the passion of youth, food startups have an opportunity to grow and flourish.

At this juncture, our food startup pitch deck would be a perfect design to display your business model with the following business slides:   

• Title slide for Food startup pitch deck   
• Table of content   
• Our goals (timeline template)  
• Funding history (table slide)  
• Company overview with line graph and bar chart  
• Key founders with editable text zones and image placeholders  
• The problem slide (4-section infographics)  
• The solution (vertical 4-step slide)  
• Why we are better   
• Target audience – a well-structured slide with gender and age-specific metric chart shows  
• Business model slide featuring B2B and B2C business  
• Sour of revenue (timeline format)  
• Competitive landscape (tabular design)  
• Why invest with us  
• Doughnut chart showing utilization of funds  
• SWOT analysis template  
• Contact us  
• Thank you slide  
• Featured images   

This pitch deck food startup is a self-explorative diagram with images of different cuisines, graphs, diagrams, and other thematic restaurant features with a green and yellowish theme all over the board. You can use all the graphical mix to deliver an inspiring investment presentation. Download edit and use our readymade Google Slide for food startup presentations. Get it now!  

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Can I customize the PowerPoint templates to match my branding?

Yes, all our PowerPoint templates are fully customizable, allowing you to edit colors, fonts, and content to align with your branding and messaging needs.

Will your templates work with my version of PowerPoint?

Yes, our templates are compatible with various versions of Microsoft PowerPoint, ensuring smooth usage regardless of your software version.

What software are these templates compatible with?

Our templates work smoothly with Microsoft PowerPoint and Google Slides. Moreover, they’re compatible with Apple Keynote, LibreOffice Impress, Zoho Show, and more, ensuring flexibility across various presentation software platforms.

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36 Free Food PowerPoint Templates For Delicious Presentations

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By Al Boicheva

in Freebies

3 years ago

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Today is a day for something tasty. Here we have 36 free food PowerPoint templates that cover multiple topics such as restaurants, vineyards, coffee shops, recipes, cooking, diets, nutrition, and everything food-related. We looked everywhere to find and select the best ones and as usual, there is something for everyone and their upcoming projects.

Now let’s gather some delicious ingredients for your upcoming presentation! 🍕🍕🍕

36 Free Food PowerPoint Templates: Overview

• Restaurants and Coffee Shops 
• Food Presentation 
• Cooking Presentation 
• Diet and Nutrition Presentation 
• Food Campaigns

Just as a recipe has no soul and you, as the cook, must bring soul to the recipe, even the best presentation templates will fail to capture the audience without your creativity. 🍒

Restaurants and Coffee Shops PowerPoint Templates

We’ll start with 9 free presentations dedicated to restaurant businesses, pizza places, bakery shops, coffee shops, and vineyards. The templates include image placeholders, editable content, infographics, and marketing analysis slides.

1. Food Taste: Rich Free PowerPoint Template Food Service Portfolio

This is a beautiful free presentation of 27 high-quality slides by Indonesian freelancers. It’s a multipurpose presentation, however, it would fit a restaurant portfolio best. Amongst the slides, you will find About Us, Our Service, Our Portfolio, Work Slides, and Mockups. You can download this template from the Behance page that will redirect you to a Google Drive folder containing the PPT files.

2. Mexican Restaurant: Free PPT Template for Company Profile

If you own a Mexican restaurant, this PowerPoint template is perfect to boost your presentation. It has a lovely eye-catching design and 25 different slides that include a table of contents, About Us, History with timeline infographic, company philosophy, location, services, and many more. The slides even include a collection of thematic Mexican icons.

3. Luxurious Vineyard: Free PPT Template for Company Profile

Specially made for vineyards, this free PPT presentation has a very classy thematic design allowing you to share your values, philosophy, the location of your vineyards, and testimonials of loyal clients. The template is rich in infographics and has a very beautiful wine glass stain pattern decorating each slide. It also contains easy-to-edit graphics.

4. Restaurant: Free PowerPoint Template for Restaurant Presentation

This free PPT template for restaurants has 9 brochure design slides with image placeholders. The file doesn’t include the stock images from the preview.

5. Bakery Shop: Free Pitch Deck PPT Template

Bakery Shop is a free template for PowerPoint and Google Slides with a warm-colored design, decorated with soft shapes and flat illustrations. It has a pitch deck structure and humanistic sans serif font.  The presentation includes 30 editable slides and 500+ icons.

• Slides : 30

6. Pizza Restaurant: Full Free Marketing PPT Template

Big and delicious, this free pizza restaurant PowerPoint template includes tasty images, lots of editable thematic infographics, and 48 different slides that cover everything. The template has a color theme and will automatically apply color when copied and pasted. Includes 135 editable icons.

• Slides : 48

7. Brown Stylish: Free Elegant Stylish Food PowerPoint Presentation

Rich and elegant free multipurpose PowerPoint and Google slides template with a calm color palette and delicate typography. It suits presentations about food, cooking, fashion, hotels, travel, cosmetics, and more.

• Slides : 25

8. Coffee Vibes: Free Coffe Shop PPT Template

Beautiful morning vibes that smell like coffee. Here we have a fresh abstract design free PowerPoint template for coffee shops, cafeterias, and breweries. The file includes multiple editable infographics, diagrams, and charts.

• Slides : 31

9. Coffee: Free Barista PowerPoint Presentation

Another rich with infographics and themes free presentation template for coffee businesses and coffee lovers. The design sports a lovely coffee color palette and patterned backgrounds that are also included in the file. Includes image placeholders.

Food PowerPoint Presentation Templates

Proceeding with the next main topic, below are 10 diverse free PowerPoint templates dedicated to food presentations, healthy eating, product presentation, the art of coffee, and thematic cuisine.

10. Modern Food: Free Contemporary Cuisine Presentation

Clean and modern free template for your food presentation in PowerPoint and Google Slides. The modern theme has a dark pink color accent and delicious food and cooking photos. You’ll find 25 editable slides, free infographics, and 80 icons, all customizable

11. Real Food: Free Healthy Food PowerPoint Presentation

Creative free template for multiple purposes like sharing recipes, and talk about healthy eating and nutrition. It has 25 PowerPoint slides with watercolor illustrations of food ingredients, free resources for data visualization, and specific slides for marketing and business plans.

12. Chart Palette: Free Food PowerPoint Presentation Template

This is a free chart template for PowerPoint and Google Slides with a lovely photographic design of vegetables, flowers, plants, and color charts.

13. Barista: Free Coffe Art PowerPoint Template

A sophisticated free PPT template for coffee lovers to author any presentation related to the art of coffee. Including standard and widescreen slide options, the template offers 6 slides with text and image placeholders, backgrounds, and a custom built-in color palette.

14. Fresh Food: Free Minimalistic PPT Template

A more simplistic multipurpose free PowerPoint template for widescreen presentations.

• Slides : 11

15. Special Burger: Free Burger Presentation Presentation

If you’re planning to present a new delicious item in your restaurant’s arsenal, this free presentation template was designed with that exact concept in mind. It includes infographics, such as price tables and mockups. Although the template shows a burger, you can easily replace the images and adapt it to your item of choice.

• Slides : 13

16. Fast Food: Free Multipurpose PowerPoint Template

Modern free PPT template for food presentation where you can add the point branch offices, the steps you use to prepare a plate of food, and info about yourself. The template includes images from Freepik that you can easily replace.

17. Pumpkin Design: Free Simple Multipurpose PowerPoint Slides

Sometimes, less is more. In case you don’t need a big presentation of 20 slides and wish just to list a few things, here’s a simple classic 4-slides pumpkin design template. It’s especially suitable for Pumpkin Day and Thanksgiving.

18. Free Korean Food PowerPoint Presentation

The main concept of this free presentation template is bibimbap, a traditional Korean food. This is good to explain the healthy food culture of Korean food with 48 rich infographic slides with thematic Korean photos and illustrations.

19. Free Local Food PPT Presentation Template

This free template is great for presentations on food, such as fresh organic ingredients and healthy local food. It includes 48 slides with lots of editable charts, diagrams, and tables, and 135 fully customizable icons. Includes image placeholders.

Cooking PowerPoint Templates

Here we have 4 very diverse designs, free presentations for businesses, chefs, recipes, and organic food.

20. Ellen: Free Chef PowerPoint Template

The master chef free template for any restaurant or chef who is looking to highlight their work. It has 25 customizable PowerPoint slides with food cooking graphics throughout the presentation.

21. Cooking: Free Multipurpose Cooking PowerPoint Template

A very simplistic multipurpose free food PPT template that you can use for any design related to cooking, sharing recipes, or business ideas.

22. Granny’s Recipe Book: Free Recipe PPT Template

Nobody cooks better than grandma and you can prove it in a presentation. This vintage vibe, free template offers the hand-drawn elements and recipe scrapbook style you need.

• Slides : 33

23. Free Organic Food Pitch Deck PPT Template

Pitch deck style free template for healthy eating and organic food presentation, with marketing analysis slides. It’s especially suitable for organic food restaurants and companies.

Diet and Nutrition PowerPoint Presentation

7 Free templates for multipurpose nutrition and diet presentations, healthy eating, fitness, and delicious freshly baked bread.

24. Mediterranean Diet: Free Nutrition PowerPoint Presentation

May is International Mediterranean Diet Month which celebrates the cuisine with is a plant-based food plan full of low in cholesterol and saturated fats, and high in fiber and omega-3 fatty acids delicious food. In this free PowerPoint template, you will find 12 awesome customizable slides with graphics and mockups.

• Slides : 12

25. Nutrition: Free Healthy Food PPT Presentation

To teach how to have a healthy life through eating fruits, vegetables, and proteins, this free template will do the trick. It has a fresh color scheme and customizable slides that you can adapt to any nutritional or food safety content.

26. Free Diet Plan Nutritionist PowerPoint Template

For dieticians and companies, or educators who wish to present their take on weight loss, detox, and healthy eating, this free template with modern design has 48 slides rich with themes, graphs, charts, and other infographics.

27. Free Freshly Baked Bread PowerPoint Template

If you have a bakery that wants everyone to know about your delicious freshly baked bread and related treats, you have 48 free slides to go wild. It also includes 135 different icons and editable data-driven charts.

28. Venu – Free Nutrition & Health PPT Presentation

By itself, this free PowerPoint template can give you ideas on how to structure your presentation on healthy eating and nutrition. It features infographics, highlighted data, quotes, and other customizable elements. In addition, you will also find awesome flat-style colorful icons of food ingredients.

• Slides : 21

29. Free Organic Food PowerPoint Presentation

A customizable free PPT template with 48 slides for presentations related to healthy food ingredients.

30. Free Fresh Green Broccoli PPT Template

This free powerpoint template is a design of a delicious fresh food concept with various shapes related to food.

• Slides : 60

PowerPoint Templates for Food Campaigns

And last, we gathered 6 free food campaign templates that are ideal for promotion and marketing presentations.

31. Fruits: Free Marketing Campaign PPT Template

Free marketing presentation template with sweet fruity patterns and vector-based illustrations.

32. Food Day Campaign Free PPT Template

Food day campaign free marketing .ppt template with watercolor illustrations and infographics.

• Slides : 27

33. Free World Cocktail Day PPT Presentation

Editable free template with 32 slides and infographics dedicated to the art of cocktail making. It’s designed for PPT and Google Slides.

• Slides : 32

34. Free Festival PowerPoint Presentation

Spargelzeit is a celebration in Germany during spring that honors asparagus and menus are prepared with them as the main ingredient.

35. International Hummus Day Free PPT Template

Hummus-inspired presentation design with photos of hummus dishes and tablecloth background.

• Slides : 34

36. Free Multipurpose Pizza PowerPoint Template

And last, something fun: a free PowerPoint template that teaches fractions with pizza slices.

• Slides : 24

Final Words

Alright, we did it and we feel kinda stuffed with all these delicious free food templates we managed to find. Now you have the ingredients, all it takes is the chef’s kiss of your creativity to deliver an amazing presentation.

In the meantime, if you’re up to some more hunting, why not check other free PowerPoint resources.

• 120+ Free Food Illustrations for Personal and Commercial Garnishing

100+ Free Food Vector Graphics and Characters for Tasty Projects

• Modern Restaurant Menu Designs that Boost the Appetite

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Al Boicheva

Al is an illustrator at GraphicMama with out-of-the-box thinking and a passion for anything creative. In her free time, you will see her drooling over tattoo art, Manga, and horror movies.

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How to Create a Food Pitch Deck

It is not a secret that the food & beverage industry is rapidly changing. Even the big players have realized that one of the oldest industries can be disrupted by smart entrepreneurs. One of the most recent success stories is the acquisition of the german startup Flaschenpost by Dr. Oetker for roughly 1 Billion Dollar.

This was the largest acquisition of a startup in german history, which marks an important point in the Food & Beverage startup culture not just in Germany, but all around the world.

If you are currently looking for an investment in the food sector we highly recomment you reading  on. With this article we will show you how you have to structure your Food & Beverage pitch deck to convince investor of investing in your startup.

Which slides to include in a food pitch deck?

Title Slide

The title slide of your food pitch deck should include your startups' name, logo, and a catchphrase that can be easily remembered by your potential investors. Startups from the food industry are experts in presenting their product/food in an aesthetic way, so if you have awesome photos you should use them.

Problem Slide

The foundation of every successful business is the solution to a problem people can relate to. However, food startups do not necessarily need a problem they try to solve, maybe you are introducing a new fruit from east-asia to a european country or anything else that does not solve a specific problem. So do not worry if you can not pinpoint a specific problem! In this case you need convince your potential investors of you being able to create new customer needs.

Product Slide

The product slide is the slide you should use to provide your potential investors with the solution that solves the problem you described earlier. It is always a great slide to present screenshots, mockups, or even live demos of your food product. If you have a product that can be tried out make sure to bring some to your pitch.

‍ Customer Acquisition

Finding customers that are willing to pay for your product is difficult. There are thousands of companies in the field of business of food & bevarage that are trying to steal your customers. Use this slide to convince your investors of you being the one who acquires all customers and not your competition.

‍ Traction Slide

You can be sure that every investor is interested in getting to know how much traction you generated over the last couple of months with your food startup. Your traction is a testimony of how interested people are in your product. Make sure to use this slide to show every bit of traction you were able to generate! From Instagram followers to pinterest likes, list everything that has a chance to impress your potential investors.

The team is besides your numbers the most relevant factor for almost every investor. Use the team slide to show your amazing team. You should list all key members and their most important skills on this slide. Remember, investors invest in people and their products.

Market Slide

Even the best product is worth nothing if there is no market you can sell it on. That is the reason why this slide is so important to your investors- to understand how much you can scale with your product and if its worth investing in your idea. Besides that, presenting your potential investors all information about your target market will signal them that you have done your homework and exactly know who your customers are.

‍ Competition Slide

Same as for the market slide goes for the competition slide. By being able to name your competitors, their strenghts and why you have an advantage over them your investors will know that you know who you are fighting against. Do not hold back in presenting your knowledge about your competitors.

The Ask Slide

This is the time to reveal how much money you are looking for. Building a food startup can be expensive, so do not hold back asking for a larger amount of funds - you can be certain that your potential investors know that it takes a lot of money to build a food related product.

The final slide of your pitch deck should include a direct call to action and several contact options that lead investors to take action right away.

Key Questions to answer

It is important to know which questions you should answer with your food pitch deck. We have analyzed 5+ food pitch decks and extracted the key takeaways of these decks and rephrased them as questions.

• What is the reason that justifies building your food product?
• How do you acquire customers for your product?
• What is your pricing and business model?
• What is your traction?
• Which are your main KPIs?
• How big is your churn?
• What is the USP of your food product?
• Why are you looking for an investment?
• How will the funds be spent?
• What are you going to accomplish with the investment?

Food startup metrics

• Cost per delivery
• Time of avg. delivery
• Profit per delivery
• Distance per delivery
• Rate of rejects

Design Tips

• Use a clear and quickly readable font style
• Make sure to use high-resolution pictures
• Keep the design simple

Example Food Pitch Decks

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This free eBook goes over the 10 slides every startup pitch deck has to include, based on what we learned from analyzing 500+ pitch decks, including those from Airbnb, Uber and Spotify.

Top 21 Pitch Decks from Food Startups (2024)

Description

If you’re looking for inspiration on how to pitch your Food startup, you’ve come to the right place.

Below you can find 21 Food pitch decks from successful startups in the industry.

21 Pitch Decks From Food Startups

List of startup investors in the FinTech industry, along with their Twitter, LinkedIn, and email addresses.

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Blue Apron is a leading online marketplace for the delivery of quality gourmet ingredients and recipe kits.

Details of the startup :

Business model:

Subscription

Details of the pitch deck :

Amount raised:

You can find more details about this startup here .

AgFunder is a venture capital platform that focuses on agrifood tech startups.

Undisclosed

Apptite offers a convenient way to get day to day meals cooked by professional chefs.

B2B, B2C, B2B2C

Babylist is a baby registry that helps parents get everything they need for their newborns.

Baby2Body is a program that provides personalized health and fitness solutions for pregnant women and new mothers.

Accelerator

Biomarker Labs

Biomarker is a mobile app that helps you measure and monitor health, fitness, and diet progress.

Brewpublik provides high-quality craft beer to homes and offices.

Canndescent

Canndescent is one of the leading flower brands in California, providing high quality cannabis products.

VC, Angel Investors

Chewse is an online marketplace that connects offices with local restaurants.

Marketplace

Chefs for Seniors

Chefs for Seniors provides senior citizens with grocery shopping and in-house meal preparation.

Copper Cow Coffee

Copper Cow Coffee offers delivery of specialty Vietnamese coffees to offices and homes.

EnvoyNow is the first on-demand food delivery startup that gives students a way to get quality meals without having to shop for ingredients or cook.

Hamama is the smart, easy, and affordable way to grow fresh microgreens at home all year round.

Love with Food

Love With Food helps food brands and CPGs to ensure that they are reaching their target customers using a combination of survey data, whitepaper creation, and media outreach.

Odeko empowers cafes, bakeries, and coffee shops with mobile ordering and supply chain software to streamline operations and increase efficiency.

Public Goods

Public Goods makes healthy, nutritious, and ethically produced products accessible to everyone.

Awesome People

Awesome People Ventures is an early-stage Web3 fund that is interested in how people live and work.

HelloBello is a subscription service that provides freshly cooked human-grade food tailored to each dog's nutritional needs.

Vori is a business-to-business operating system for the grocery industry that streamlines operations while democratising food supply access.

Careem connects Dubai commuters and residents with drivers in order to transport them to their destinations.

VC, Corporate

Belgian Boys

Belgian Boys is a New York-based snack company that sells authentic European desserts like waffles, cookies, crepes, and cakes, as well as non-GMO breakfast items.

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Top 6+ Food & Beverage Pitch Deck Examples

Why create a food & beverage pitch deck.

The food & beverage space has only grown more competitive with the advent of new models & technologies such as app-based & car-side delivery. Nevertheless, there is one common trait shared by all successful startups in the food & beverage industry: all of today’s household name brands once were no-names who had to pitch their ideas to investors or partners.

If you are not sure where to start, here are a few pitch decks from successful food & beverage startups that you should check out:

What are examples of successful food & beverage pitch deck?

Top 6+ food & beverage pitch decks.

1) Blue Apron 2) Brewpublik 3) Chefs for Seniors 4) Love with Food 5) EnvoyNow 6) Hampton Creek

You’re an entrepreneur with a great idea seeking capital. You want to find a VC to invest in your company but you’re not sure how to write the perfect pitch deck. Look no further. This list has 5+ pitch decks that helped raise millions of dollars for food & beverage startups. These decks are perfect for learning more about what makes an effective pitch deck and how to create your own. When pitching your company to an investor, the deck you present is a vital part of the conversation. Use these 5+ winning pitch decks as inspiration when crafting your investor presentation.

1. Blue Apron Pitch Deck

Year : 2015 •  Amount : $135M •  Round : Series D

Blue Apron is a leading online marketplace for the delivery of quality gourmet ingredients and recipe kits.

About Blue Apron

• Product Type: Subscription
• Business Model: B2C

About the Blue Apron Deck

• Funding Year: 2015
• Funding Round: Series D
• Funding Raised: $135M
• Investor Type: Corporate

2. Brewpublik Pitch Deck

Year : 2015 •  Amount : $255K •  Round : Seed

Brewpublik provides high-quality craft beer to homes and offices.

About Brewpublik

• Product Type: E-commerce

About the Brewpublik Deck

• Funding Round: Seed
• Funding Raised: $255K
• Investor Type: VC

3. Chefs for Seniors Pitch Deck

Year : 2016 •  Amount : $125K •  Round : Seed

Chefs for Seniors provides senior citizens with grocery shopping and in-house meal preparation.

About Chefs for Seniors

• Product Type: Other
• Business Model: C2C

About the Chefs for Seniors Deck

• Funding Year: 2016
• Funding Raised: $125K
• Investor Type: Unknown

4. Love with Food Pitch Deck

Year : 2014 •  Amount : $1.4M •  Round : Seed

Love With Food helps food brands and CPGs to ensure that they are reaching their target customers using a combination of survey data, whitepaper creation, and media outreach.

About Love with Food

About the Love with Food Deck

• Funding Year: 2014
• Funding Raised: $1.4M

5. EnvoyNow Pitch Deck

Year : 2016 •  Amount : $1M •  Round : Seed

EnvoyNow is the first on-demand food delivery startup that gives students a way to get quality meals without having to shop for ingredients or cook.

About EnvoyNow

• Product Type: App

About the EnvoyNow Deck

• Funding Raised: $1M

6. Hampton Creek Pitch Deck

Year : •  Amount : $23M •  Round : Series B

Currently operating under EAT JUST Inc, Hampton Creek is an American food manufacturing company that produces plant-based meals. The company received $500.000 in seed funding in December 2011 from Khosla Ventures.After relocating to San Francisco in June 2012, the company received another $1.5 million in a Series A round.On February 17, 2014, the company announced it had raised $23 million series B funding.‍

About Hampton Creek

• Product Type:
• Business Model:

About the Hampton Creek Deck

• Funding Year:
• Funding Round: Series B
• Funding Raised: $23M
• Investor Type:

Want to see more examples of winning pitch decks? Browse over 390+ example pitch decks at BestPitchDeck.com →

How-to create your own food or beverage pitch deck:

Are you interested in learning how to write and design a winning pitch deck for your startup? If you’re building a food or beverage startup, delivery app, restaurant, or any other CPG business, you may be interested in our popular Food & Beverage Pitch Deck template or Restaurant & Spirits Pitch Deck template . If not, you’ll probably at least want to read through our free guide: check out our article on how-to create a food & beverage pitch deck here. →

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Creating a Successful Food and Beverage Sales Pitch

Pitching the Retail Buyer and Getting From Kitchen to Cash Faster

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It All Starts in the Kitchen

You need an effective sales pitch, retail buyer sales pitch outline.

• Advice From a Food Entrepreneur

General Selling Guidelines

• More Than a Great Tasting Product

Suggested Retail Price

Gross margin.

• Solving Consumer Problem or Needs
• Montclair State University
• Saint Joseph's University

All food entrepreneurs travel the same road to success, getting their great product into the hands and mouths of customers. Having a polished and successful sales pitch can put you into the fast lane to achieving your business goals. Your journey may only be only three steps, but they're three hard steps:

• Get out of the kitchen
• Get product on the retail shelf
• Get onto the consumer's plate (The word plate is a metaphor for the marketing terms trial and repeat purchase)

Food entrepreneurs often start in the kitchen because that is where you first experience an interest in culinary creativeness. Before you know it, you've become a culinary whiz and need to get your new food product out of the kitchen and onto the retail shelf. Getting on the shelf can be the most frustrating step in the process because it has little to do with the food you produce. This step is called the new product launch, and every entrepreneur goes through this stage, whether you're making jam or pajamas. Surprisingly, how your product tastes is but one small factor in the buyer's decision-making process. That's because no retail buyer thinks that a food entrepreneur would offer a product that doesn't taste good.

To be successful in the launch of a food product , you need to pitch your new product to a retail buyer effectively. The retail buyer pitch is more than a standard sales pitch, and it is different from an investor elevator pitch. The retail buyer pitch is an expected component of the food entrepreneur's new product launch plan. It requires significant planning before speaking with a prospective buyer. You need to realize that retail buyers are very busy people and that you'll only get one chance to tout the benefits of your product and explain why people will want to buy it. To ensure your pitch is successful, you need to devise a custom-tailored plan.

A retailer buyer sales pitch has ten elements (or steps). Don't be fooled by their simplicity. You have to examine each point and thoughtfully come up with a customized plan. It's best to list the elements on paper (or on your computer) and develop a protocol for each:

• Identifying retailer prospects
• Creating your brand's product positioning
• Features/benefits (what is in it for the consumer and the retailer)
• Frame your brand to other brands
• Determining the retailer action desired
• Identifying your target audience
• Market trends that support your case for shelf space
• Competition, both direct and indirect
• How you will support the brand
• What is the buyer's reason to buy

Advice From a Real Food Entrepreneur

Taste of Crete is a brand of Greek specialty foods and Greek prepared meals. Founder Esther Luongo Psarakis likes to help other entrepreneurs by offering up advice on how she got retailer buyers to stock her product. She addresses the issue of "deal breakers," as well as the importance of a product's Suggested Retail Price (SRP) .

According to Esther, 

"It is so important to know the right size for the retailer. When I first imported my Taste of Crete EVOO (Extra Virgin Olive Oil) they were packed 12 to a case. However, with slotting and demos, I was giving away too much product, and many smaller stores wanted just 6 per case so they could test the product more readily on the shelf, particularly with shelf-stable products that may take longer to move. I changed the packaging to 6 per case and that improved sales."

Before jumping into the 10-step Retail Buyer Pitch Outline, let's review some preliminary work that Esther Luongo Psarakis says is imperative to a successful product launch. 

"Overall, you must exhibit an air of confidence in your product succeeding in the market. You must be positive, self-confident, and able to fully address each of the 10 retail pitch elements in a manner that says that "you know what you are talking about."

You Need More Than a Great Tasting Product

Every food entrepreneur needs to be aware that to successfully launch a product, they need more than great taste. Buyers look at many factors. One critical factor is understanding what the consumer needs as well as what the retail buyer needs. It doesn't matter how well the product tastes if the SRP is well beyond the price points the buyer sets for that category. Another factor is whether your gross margin (GM%) falls below the category threshold. To accomplish this, go to the source. Meaning, if you're a baker, visit some bakeries and ask the bakery manager (or buyer) if you're priced to sell.

The suggested retail price—more commonly called SRP—is the price of your product without any discounts or sales. The retail buyer has price points for each product category, and your product has to be in this range. If you're priced too low, you'll make less money and if you're too high (e.g., above the upper-end SRP) there's too much risk for the buyer to give you valuable shelf space.

Time for more advice again from Taste of Crete's Esther Luongo Psarakis on the SRP deal breaker.

"We learned the hard way the importance of having enough margin for a profitable line as well a reasonable SRP. We imported a line of lovely handcrafted jams as the Euro rose in strength against the dollar, thus squeezing our margins and forcing a higher price to the end consumer. Ultimately, the line was not sustainable, especially in a recessionary climate where consumers have become more price-sensitive." 

To avoid disaster, perform research by visiting a handful of stores. Look at products similar to yours (or departments where you believe your product should be sold) and determine which has the best chance for success. If you are well below or above the range, reconsider how you formulate and price your product.

Retailers want to know the  gross margin  of your product in dollars and percent. When the buyer asks what your gross margin is; usually, they want the percentage number. You absolutely must know this number by heart.

Doing your homework here is a bit more difficult, and you will eventually find out an approximate gross margin % requirement (or range) by performing Research by Driving Around, so be persistent. Eventually, you will find a friendly manager or team leader to provide some guidance.

Solving a Consumer Problem or Meeting a Need

Consumers buy a product for one of two reasons: either to solve a problem or to fulfill a need. 

If you can't succinctly point to a problem or a need that your product fulfills, that's a deal-breaker. One way to determine problems (or needs) is to examine consumer trends, which is not difficult to do given that every media outlet is reporting on food daily.

One example is the strong gluten-free trend. You can easily do research by visiting specialty sites such as a gluten-free cooking site. Also, the Packaged Facts Food Shopper Insights survey reveals opportunities for food entrepreneur. If you're a baker who created a gluten-free cake line that tastes like wheat-based desserts, then you've solved a problem for the population of celiac consumers suffering from wheat intolerance.

• Advice From Food Entrepreneur Doug Foreman of Beanitos
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• Food & Beverage Packaging Basics
• 15 Recent Major Natural Food Company Acquisitions Total Billions
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• How to Write a One-Page Business Plan to Start Your Food Business
• Private Label Food Trends

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Top 10 Must-Have Food Startup Pitch Decks to Get Investors’ Attention

Nawsheen Muzamil

Humans hustle, but for what? To earn a decent living and earn a good quality of life. In today’s digital and hyper-connected world, however, there is little time for a breather, let one cook for oneself or family. In fact, Singapore has already institutionalized this trend of no cooking at home, with flats being bought and sold without kitchens. 

Should that imply exhaustion or starvation? No. Thanks to the food outlets. Even if the kitchen is no longer part of homes, one can always order in 

Ah! The solace that food delivery brought to us during the pandemic was unparalleled. The idea of tasting cuisines that eateries had to offer when we were cooped up in our homes has now turned into the necessity of modern life. Or should we say, our taste buds are now addicted to delicacies that we now call our favorites. 

Wasn’t this zest for tasting great food, the reason why most of us turned to trying out those recipes ourselves? Would it be an overstatement to say that the foundation of the modern chain of food start-ups started somewhere during this?

If you are among those whom the pandemic converted into a food business enthusiast , hang on. Welcome onboard, if over time, the bug to start your own food-based start-up has only grown bigger! 

Now let’s get down to business. Count yourself as prepared, if you have charted out the roadmap of your food start-up, planned your contingencies, researched cost-effective raw material vendors, and devised logistics to deliver food efficiently and profitably. 

Yet, a gap remains.

The next thing you need is to pitch this enthusiastically to your investors. SlideTeam has the complete toolkit in this regard. Whether you are passionate about delivering savory foods or refreshing beverages, relax while we present our Top 10 Food Start-up Pitch Decks. After downloading these, you will be able to inspire, educate, and get investors on board. Let’s check these out.

Template 1: Business Pitch Deck for Food StartUp PowerPoint Presentation

The theme is black and the elements look all yummy; this PPT Presentation is our most-loved and downloaded deck. If you have done your homework regarding the vision you plan to uphold, this slide is ready to blast off your proposal into an agreement. Designed to impress, all it requires are the facts and figures of your research and surveys to convince the investor of a definite food business success. Gobble it up now!

Download this template 

Template 2: Food and Beverage Firm Pitch Deck PPT Template

Are you looking to expand your food and beverages business? Then you need to look no further than this fully-furnished pitch deck template. Raise the stake for investors to choose you by sharing everything that makes you a promising monopoly. Share your revenue projections, your growth strategy, and how you plan to thrive in the existing competitive environment with this full-fledged PowerPoint Layout. Download this yet another favorite PPT Design of our users to woo your investors.

Template 3: Food Startup Pitch Deck PPT Template

What takes a startup to greater heights? It’s the vision of the founding fathers and the absolute resolve of team players to make it a giant success. Your food business is no stranger to this success curve and this designated Presentation Template is here to hype your proposal. Pitch your core competencies, the company goals, and the roadmap with such conviction that the stakeholders resonate with your dreams. Arouse this level of passion with this dazzling slide deck. Download now.

Template 4: Food Product Pitch Deck PPT Template

If you are in business to rule, rather than just exist, our expert preparation of this Food Product Pitch deck is the tool to secure funding for expansion of your food startup. Just reveal the statistics from your market and competitive research, present details of your successful campaigns, and share the love and appreciation that your customers have for you. Infuse these details to create a powerful pitch, and get started by downloading this complete deck now! 

Template 5: Food and Beverage Startup Company Pitch Deck PPT Template

Here is another editable pitch deck to share your aspirations and collect funds to kick-start your food and beverage business. Share your vision, the field research, and the competition study that determines your passion to use the investor’s money well and profit from the business thereof. Discuss all these in detail with this sizzling presentation template. Download right away.

Template 6: Online Food Ordering Pitch Deck PPT Template

Alongside the kitchen business, there’s a critical requirement for the food delivery service: The use of technology to receive and deliver orders. Here’s an ideal PPT Design to amplify your existing efforts as an online food delivery business. Get your investors interested in how you plan to improve the delivery service so that more eateries wish to collaborate for the benefit of the parent company and the stakeholders. Without any ado, download this editable package to convey this proposal now!

Template 7: Packed Food Product Company Investment Pitch Deck PPT Template

Use this editable template to seek investors for expansion of your packed food business. Show your awareness of the customer expectations and the competition with this PPT Template. Whether you want to increase your business outlets, expand the food station, or run quality measures to become the customers’ ideal choice, let your investors know that you have your goals clear. Download this PPT Design to showcase your preparedness now!

Template 8: On Demand Online Food Delivery Industry Pitch Deck PPT Template

Here is another substitute design template to pitch your food delivery business and gain funding for it. Reveal the report of your thorough market studies and customer feedback on your service and highlight your intention at bettering this experience. Pin-point areas that need improvement following which the business could progress by leaps and bounds. Inform your stakeholders about their share in its successful implementation. Infuse the aspects of positivity with this PPT Compilation. The link to download this presentation template is shared below.

Template 9: Startup Pitch Deck for Fast Food Restaurant PPT Template

Plenty of fast food eateries out here, how do you plan to be your customer’s number choice and stay that way? If you have the answer to it, your investors will lend you an ear. Let this extensively researched pitch deck be your tool in proposing your idea to them. Differentiate your restaurant startup idea from the ones existing or taking a dive in this direction. Illustrate your strategies effectively with graphs and charts as embedded in this PPT Design. Download now!

Download this template  

Template 10: Food and Drink Platform Pitch Deck PPT Template

Your clients are not just interested in how your expansion is going to benefit you, they want to gather what they shall derive out of their investment in your project. Answer their queries with special reference to how your eatery’s fame shall bring them to the spotlight as well with this intuitively crafted PowerPoint Presentation. Research for answers about the supply chain, business models, and the profitability share of stakeholders in this collaboration. Get your investors excited with this pitch deck template, download now!

We hope that these designs meet your needs, because our website has even more to offer. Moreover, apart from the ones prepared by experts, we are open to customizing your needs. So, whether you are looking for food startup pitch decks or any other business presentation, our expert designers are only a click away.

PS: Once the investors are on board, your startup needs to be introduced to the audience. This is where brand messaging assumes importance. In order to devise and strategize upon the awareness that should reach your audience, relish this guide comprising 10 best presentation templates.

FAQs on Food Startup Pitch Decks

What are the things to be kept in mind before starting a food business.

In order to start any business, you need to bear in mind the risks and periods of stagnation that might come along. The ideal business idea should be one with an upward curve both demand and profitability wise. For an food startup business, ensure you have down your homework on:

• Building a solid business model with clear identification of products and services that you deal in and the manpower accountability to avoid conflicts. 
• Securing your finances whether it is a sole individual’s capital or with the help of investors, crowdfunders, peers, etc.
• Choosing your eatery or food delivery office location that lies within the range of customers.
• A well-engineered business space whether it is a pub, restaurant, or kitchen outlet.
• Haggling for suppliers and logistics to retain maximum profits as in food business specially, arriving at the break-even point is commonplace.
• Securing license and permits for the seamless working of your food business.
• Hiring employees including the kitchen workforce, butlers, and the delivery executives. 
• Promoting and advertising your food making and delivery services.

What is the format of a food startup pitch deck?

If you want to generate a convincing pitch deck, you ought to include important areas of your business that could help you seal the deal with your investors. Here are the primary sections that must be targeted to get the stakeholders interested.

• Title: Any report, proposal, or pitch deck is incomplete without a title, name of the company making the pitch, and their sole motive. It’s like the head of a body, without it, nothing makes sense.
• Problem Slide: It is the curiosity developer that gets the attention of the client/stakeholders. You can also share your unique version of the eatery, or kitchen outlet that you want to give the world in this section of a pitch deck.
• Product Slide: The unique solution to the problem identified previously with your products and service should be elaborated upon here. In this section, you can share the general inventory of products and services that you would be offering to customers.
• Customer Acquisition Slide: It’s the second aspect of strategy at winning your clients that you must be excellent at. In a sea of competitors, what are your core competencies when it comes to acquiring customers and making them choose you. Elaborate on these aspects in this section. 
• Traction Slide: This is the part where you can boast about your past achievements. Show revenue statistics over the months, and results of successful campaigns that have worked in your favor in this part.
• Team Slide: Introducing your team to showcase the range of talents on board and the authenticity of the business group that you stand for is an excellent force that will attract your investors.
• Market Slide: Enlighten your potential stakeholders on your awareness about the target market and how you plan to establish your base there in this section.
• Competition Slide: You are only as ready as your awareness about other fish in the competition market. State that readiness in this section by identifying the key opponents that you must compete with.
• Ask Slide: Here is the slide to pose your requirements from the particular funder. State clearly and in detail the expense of kick-starting a business or using it to achieve greater.
• Contact Slide: Leave your contact details in this slide for clients to get back to you.

What are the primary questions that a food startup pitch deck should answer?

The primary question that needs to be answered is why the client should be interested in your business. Whether you are looking to start a business or upgrade it for better results, help the clients realize the profits and the recognition, this affiliation would bring to both. So, it is imperative you answer questions related to how much investment is expected and how the business plans to spend it. Secondly, for the clients to keep a close check on how the business is flourishing, you must inform them about the KPIs that would interest them to keep going with this contract. And for the rare yet industry-relevant clients, you need to clearly state your strategies, USPs, and core competencies that would assure them of your business’s success. Once the client is satisfied with the answers, only then would he/she be willing to spend their hard earned money in your business.

What are the food startup metrics that stakeholders look for?

Here are the top metrics that a food startup pitch deck should include:

• Diversity of products/ services offered ; richer the variety, greater than span of target audience hence sales.
• Range of audiences, geographical span, and the ultimate factor of demand in the market.
• Competition and competitive edges, wherein an environment of cut-throat competition without core competencies or USPs is a poor bargain to indulge in.
• Performance metrics over the years. It will grant some level of security to your clients knowing their stakes look good.
• Client Testimonials from previous investors that have been profited with their respective affiliations.

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FMCG Pitch Deck Guide 2024 Insights (Best Pitch Deck Examples, Template And More)

January 11, 2024

Presentation and Pitch Expert. Ex Advertising.

$100mill In Funding. Bald Since 2010.

Are you ready to transform your FMCG startup into a market sensation?  This guide is meticulously crafted, combining years of industry expertise with winning strategies that have already helped numerous FMCG startups secure substantial funding.  Imagine presenting a pitch deck so compelling that investors are eager to be part of your journey, driving your brand to new heights. 

Hey, It’s Viktor, your pitch deck expert , presentation expert and burger lover. I’ve been pitching for the past 13 years and helped clients raise millions with my unique approach to creating pitch decks.

Think of me as your sommelier, guiding your taste buds through the robust, full-bodied world of FMCG. 

Lets start with the basics.

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Let me develop an investor ready deck by using my hands-off approach, which includes: market research, copy, design, financials, narrative and strategy.

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The least you will get is 10 actionable tips & strategies to own that next presentation, worth $599, for free.

Building Trust

Humanizes your business, stay calm and composed, contact information, 3. natural skincare brand, what is an fmcg pitch deck is it an investor pitch deck.

An FMCG (Fast-Moving Consumer Goods) pitch deck is a presentation that entrepreneurs or business leaders create to illustrate their business strategy, product line, or marketing plans in the FMCG sector to potential investors, partners, or stakeholders. 

The purpose is to convince the audience that their business or project is valuable, viable, and likely to succeed in the highly competitive and fast-paced FMCG market. The pitch deck would typically include information about the company, the problem they are solving, their unique solution, market size, business model, competitive advantage, marketing strategy, team composition, financial projections, and the investment they’re seeking.

How to Create An FMCG Slide Deck Presentation?

Creating an effective FMCG pitch deck involves several steps that require a clear understanding of your business, its unique selling propositions, and the specific audience you’re presenting to. Here are some steps to consider:

• Understand Your Audience: Before you start, research who you’re presenting to. Understand what interests them, what kind of language they respond to, and what they’re looking for in a pitch. Different stakeholders (investors, partners, clients) might have different concerns.
• Tell a Story: Start with a compelling narrative that hooks your audience’s attention. Frame your company as the solution to a significant problem that exists in the FMCG market.
• Define Your Value Proposition: Clearly articulate what makes your product or service unique. Highlight the benefits it offers and why it’s better than alternative solutions on the market.
• Conduct Market Analysis: Show your understanding of the market, including its size, trends, and growth potential. Demonstrate the demand for your product and your target audience.
• Identify Your Competitors: Recognize your competition and explain how your offering is different or superior. This helps to establish your business’s place in the market.
• Explain Your Business Model: Describe how you make money. This includes your revenue streams, pricing strategy, cost structure, and scalability.
• Detail Your Marketing & Sales Strategy: Outline how you plan to reach your target customers and what strategies you’ll use to retain them.
• Present Your Financial Projections: Showcase your financial forecasts for the next three to five years. This provides a tangible measure of your business’s potential success.
• Introduce Your Team: Highlight the expertise and qualifications of your team members. Show why they are the right people to make this business successful.
• State Your Ask: Clearly state what you’re seeking from the audience, be it investment, partnership, or something else. Explain how the funds will be used and what they can expect in return.
• Design Your Deck: Make your presentation visually appealing and easy to understand. Keep text to a minimum, use high-quality images, and ensure your design is consistent.
• Practice Your Delivery: The presentation isn’t just about the slides—it’s also about how you deliver them. Practice your pitch until you’re comfortable, ensuring you can explain each point clearly and confidently.

Remember to tailor your pitch deck to your audience and keep it concise, engaging, and straightforward. Also, be prepared to answer questions about your presentation.

What Does An FMCG Pitch Deck Include? The Exact Fmcg Pitch Deck Slide Structure You Can Steal And Use

• Cover : Your company’s name, your name, title, and contact information.
• Mission : A catchy one-liner summarizing your company’s mission and what it stands for.
• Problem : Description of the problem your product/service addresses. Use statistics and facts to back your points.
• Solution : Detailed information on your product/service and how it solves the problem outlined in the previous slide.
• Product Demo: Depending on your product, include images, diagrams, or a short demo. Show your product in action.
• Market Opportunity: Use facts and figures to show the size and potential of your target market.
• Business Model: Explain how you plan to make money. Highlight your sources of revenue, pricing strategy, and how it compares to your competitors.
• Go-To-Market Strategy: Outline your marketing and sales strategy, including how you’ll reach your target market and acquire customers.
• Competitive Landscape: A comparison of your product/service with key competitors. Show your unique selling propositions.
• Financial Projections: A slide with graphs and charts showing your revenue, cash flow, and profitability projections for the next 3-5 years.
• Current Status & Milestones: Highlight your current position, key accomplishments, and future milestones.
• Team : A showcase of your team members and their qualifications. Highlight their expertise and why they’re the right people for the job.
• The Ask: Clearly state what you’re seeking, whether it’s a specific amount of investment, strategic partnerships, etc.
• Exit Strategy: Indicate potential exit strategies for investors, such as a buyout or an IPO.
• Contact/Thank You: Your contact information for follow-up and a note of thanks for their time and consideration.

Remember, this is an fmcg pitch deck template; you may need to modify it to better fit your business and audience. Use it as a starting point and adapt it to make it truly yours.

Secure Your Personalized FMCG Pitch Deck Structure Template That Aided Clients to Millions in Funding

When presenting your FMCG venture to potential investors or partners, having a well-structured, persuasive pitch deck is indispensable. 

While numerous ready-to-use templates are available on platforms like Canva or Google Slides, tailoring these to fit your unique brand narrative and value proposition can become a laborious task. 

Here’s your solution: a customized, professionally designed template offers a faster and more streamlined approach. Clients have utilized this technique to craft compelling FMCG pitch decks in a fraction of the usual time, securing deals and investments.

So, if you’re looking for a more effective method for building your FMCG pitch deck, let’s collaborate. You’ll receive access to the proven template structure that has already propelled success for others in the FMCG sector. It’s time to elevate your pitch deck game to unprecedented heights!

The Importance Of Understanding Your Audience When Creating An FMCG Pitch Deck

Understanding your audience when creating an FMCG (Fast-Moving Consumer Goods) pitch deck is crucial for a number of reasons:

Tailored Message

Different audiences have different priorities and concerns. Investors may be interested in financial forecasts and exit strategies, while potential partners might focus more on your products, market positioning, and shared synergies. By understanding your audience, you can tailor your pitch to address their specific interests and concerns.

Appropriate Language and Tone

The language and tone you use should resonate with your audience. For instance, a technical audience may appreciate more jargon and detailed product specifications, while a non-technical audience might prefer simpler, more accessible language.

Engagement and Connection

Knowing your audience helps you create a narrative that connects with them on a personal level. If you can engage your audience emotionally, they’re more likely to be invested in your story and remember your pitch.

Anticipating Questions

Understanding your audience can help you anticipate the questions they’re likely to ask. You can address some of these in your pitch and be better prepared to answer others in the Q&A session.

When your audience feels understood, they’re more likely to trust you and your business. This trust can be crucial in convincing them to invest, partner, or otherwise engage with your company.

Overall, knowing your audience allows you to create a pitch deck that is more persuasive, relevant, and impactful.

5 Reasons Why Crafting A Compelling Story Is Important When Creating An FMCG Pitch Deck

Crafting a compelling story in an FMCG pitch deck is critical for several reasons:

Engages the Audience

Storytelling captures the audience’s attention and makes your presentation more memorable. It provides an emotional connection that plain facts and figures cannot, making your audience more invested in what you’re presenting.

Simplifies Complexity

Stories can simplify complex ideas and make them easier to understand. By explaining your business or product through a narrative, you can help your audience understand it more intuitively.

Demonstrates Value

A well-crafted story can vividly illustrate the problem your product solves and the value it offers. This can make it easier for your audience to see why your product is needed and how it stands out from the competition.

Shows your Journey

A story can convey your company’s journey, including the challenges you’ve overcome and the milestones you’ve achieved. This can help to build credibility and show your commitment and resilience.

Sharing a story about your business helps humanize it. It provides a glimpse into the people behind the company and their passion, making it easier for your audience to relate to and trust your business.

To help you improve your narrative, check this article on the best books for pitching . The authors have won billions in $$$ thanks to their ability to create stories when pitching and are sharing their methods with you

In essence, storytelling is a powerful tool that can make your pitch more impactful, relatable, and persuasive. It’s not just about what your product is, but why it matters and how it came to be.

5 Reasons Why Design And Visuals Are Important When Creating An FMCG Pitch Deck

The design and visuals of your FMCG pitch deck are crucial and can significantly impact how your presentation is received. Here’s why:

• A well-designed pitch deck with engaging visuals can grab and hold the attention of your audience. It can make your presentation more engaging and enjoyable to follow.
• Visuals like infographics, charts, and diagrams can help simplify complex information and make it more digestible. This can aid understanding and help your audience to remember key points.
• A polished, consistent design can convey a sense of professionalism and competence. It shows you’ve invested time and effort into your presentation, which can reflect positively on your business.
• Your pitch deck should reflect your company’s brand identity in its color scheme, fonts, and imagery. This can help to build brand recognition and create a consistent, memorable image of your company.
• Visuals can evoke emotions more effectively than text. The right image or color can create an emotional connection with your audience and make your story more compelling.
• Studies have shown that people remember information better when it’s presented visually. Using visuals in your pitch deck can therefore increase the likelihood that your audience will remember your presentation.

Hold on. You might want to check my list on the best presentation books. Why?

It’s 1O crucial books that will help you improve the design and structure of your presentations, besides improving its delivery. Check it out below.

In summary, while content is certainly vital, don’t underestimate the power of design and visuals when creating your FMCG pitch deck. They can make your presentation more impactful, memorable, and persuasive.

6 Tips To Help You Effectively Prepare For Questions And Objections When Presenting An FMCG Pitch Deck 

Preparing for questions and objections when presenting your FMCG pitch deck is crucial to demonstrate your command over your business plan and the market you’re targeting. Here are some strategies you can use:

Anticipate Questions

Think about the potential questions that might arise from each slide in your presentation. Consider aspects like market size, business model, competition, revenue projections, and your team. It might be helpful to have a colleague or mentor go through your pitch and pose possible questions.

Understand Your Data

Be sure you fully understand all the data and information presented in your pitch. If you’re presenting financial projections or market data, for instance, you should be able to explain how you arrived at those figures.

Practice Responses

Once you’ve anticipated potential questions, practice your responses. This will help ensure you can answer smoothly and confidently.

Prepare a FAQ Document

Having a Frequently Asked Questions (FAQ) document can be useful. You may not have time to cover everything in your presentation, and an FAQ can provide additional information if required.

Address Objections Head-On

If you know there are potential objections to your plan, address them directly during your presentation. This shows you’ve thought through the challenges and have a plan to overcome them.

If you don’t know the answer to a question, it’s okay to admit it. It’s much better to say you’ll find out and follow up later than to guess or provide inaccurate information.

Regardless of the nature of the questions or objections, always stay calm and composed. This will project confidence and control, which can reassure your audience about your ability to lead your business.

Remember, the Q&A is an opportunity to demonstrate your deep knowledge of your business and your market, and to build confidence in your ability to execute your plan.

10 Best Practices When Creating A Real Estate Pitch Deck

Creating an effective FMCG pitch deck involves a number of best practices. Here are some key tips:

• Simplicity is Key: Your pitch deck should be concise, clear, and easy to understand. Avoid using jargon or overly technical language, unless you’re sure your audience will understand it.
• Visual Appeal: Make your pitch deck visually appealing with a clean, consistent design. Use visuals like charts and infographics to simplify complex information and increase retention.
• Tell a Story: Use a narrative structure to make your pitch more engaging and memorable. Frame your business as the solution to a significant problem in the FMCG market.
• Know Your Audience: Tailor your pitch to your specific audience. Different stakeholders (e.g., investors, partners, customers) have different concerns and interests.
• Focus on Benefits, Not Features: Don’t just list your product’s features. Instead, highlight the benefits it offers and the value it provides to customers.
• Showcase Your Team: Your team is one of your biggest assets. Highlight their skills, experience, and achievements to show why they’re the right people to execute your business plan.
• Provide Solid Data: Back up your claims with solid data and evidence. This could include market data, financial projections, or case studies.
• Address the Competition: Recognize your competitors and clearly articulate your unique selling proposition—what sets you apart from them.
• Clear Ask: Be clear about what you’re asking for—whether it’s investment, partnership, or something else. Explain how the funds or resources will be used and what the audience can expect in return.
• Practice Your Delivery: Remember that a pitch deck is not just a set of slides—it’s a presentation. Practice your delivery to ensure you can present confidently and handle any questions that arise.

By adhering to these best practices, you can create a compelling FMCG pitch deck that engages your audience, clearly communicates your value proposition, and effectively persuades them to take the desired action.

What nobody will tell you: Crucial considerations to keep in mind when developing your FMCG pitch deck and business

10 insights. These are things no advisor, startup event organizer or coach will tell you for free. We’ve done the research and combined it with our experience to give you these insights with no strings attached.

Go-To-Market Strategy

Creating a Go-To-Market (GTM) strategy slide in your FMCG pitch deck is essential to convey a clear, actionable plan for reaching your target audience and achieving a market advantage over competitors. Here’s how you can make this section insightful and action-oriented:

• Understand Your Audience : Start by creating and understanding personas for your target audience. This involves researching and defining the demographics, behaviors, pain points, and geolocations of your ideal customer profiles. For instance, if your FMCG product is a healthy snack, your target audience might include health-conscious consumers, busy professionals seeking convenient nutrition, and parents looking for healthy snack options for their children.
• Choose the Right Channels : Decide on the most effective distribution and sales channels based on your updated Ideal Customer Profile (ICP). In the FMCG sector, this might include direct-to-consumer channels, retail partnerships, or online marketplaces. For example, an organic food product might be distributed through health food stores and online platforms focusing on wellness products.
• Develop a Pricing Strategy : Determine your product’s value proposition and choose a pricing model that aligns with your market niche, cost of production, and customer expectations. FMCG products often use cost-plus pricing or value-based pricing. For instance, a premium organic skincare brand may opt for value-based pricing to reflect its quality and unique benefits.
• Sales and Marketing Synergy : Ensure a cohesive strategy between sales and marketing efforts. Your marketing strategy should cover aspects like lead generation, branding, and content marketing, while the sales strategy focuses on tools, resources, and tactics. For example, in the FMCG sector, a marketing campaign might focus on educating consumers about the unique benefits of a product, while the sales strategy could involve in-store promotions and demos.
• Design the GTM Slide Effectively : Keep your GTM slide simple and visually appealing. Use high-resolution images, clear font styles, and visual elements to present your strategy effectively. Include graphs and charts to represent data like market segmentation.
• Timeline for Execution : Include a timeline showing when and how you plan to implement various aspects of your GTM strategy. For example, you might start with online sales to build brand awareness and then expand to retail distribution.
• Avoid Common Mistakes : Be wary of common pitfalls such as focusing on too many customer segments at once or trying too many channels without mastering one.

By following these steps, you can create a compelling GTM strategy slide that not only demonstrates your understanding of the FMCG market but also clearly communicates your plan to potential investors and stakeholders​ ​​ ​​ ​.

Competitive Landscape

The Competitive Landscape section of an FMCG pitch deck is crucial for showcasing your understanding of the market and differentiating your product or service from others. Here are key aspects to consider and actions to take:

• Research Your Target Market and Trends : Begin by gaining a deep understanding of your market, including size, segments, and trends. This foundational knowledge is critical for positioning your FMCG product effectively against competitors​ ​.
• Identify and Evaluate Your Competition : Determine who your direct and indirect competitors are. Analyze their product, price, place, and promotion strategies. Understand their unique selling proposition, reputation, and partnerships. This detailed analysis helps in identifying gaps in the market that your product can fill​ ​.
• Highlight Unique Values : Identify and articulate what makes your FMCG product unique. This could be anything from customer service, user experience, innovative distribution strategy, or a unique pricing model. Clearly presenting these unique values will help set your product apart in the competitive landscape​ ​.
• Keep It Customer-Oriented : Emphasize how your product or service addresses customer needs more effectively than competitors. Showcase any advantages your product has in meeting customer demands, which is particularly important in the FMCG sector where customer preferences can rapidly change​ ​.
• Determine Your Strategic Advantage : Identify what gives you an edge over the competition. This could be a unique feature, a market niche, or a competitive pricing strategy. Remember, the focus should be on how you are different or better, not just on what competitors are lacking​ ​.
• Use Effective Tools for Analysis : Utilize online analytics tools, SWOT analysis, and competitor analysis tools to gather comprehensive data about your competitors. This includes demographic information, market share, product features, pricing, and more​ ​.
• Apply Collected Information Effectively : After evaluating the competitive information, decide how to apply it to your deck. This could include a slide comparing your offering with the competition, highlighting your unique features or value proposition, and showcasing how you’re different from the competition​ ​.
• Visually Represent the Competitive Landscape : Use creative design elements to visually represent the competitive landscape. Avoid simple bullet points and instead opt for visually engaging tables or graphs that compare your product with competitors in terms of features, benefits, and market positioning​ ​.

In summary, a well-crafted Competitive Landscape section in your FMCG pitch deck should convincingly showcase how your product stands out in the market, its unique value propositions, and how it addresses customer needs more effectively than competitors. This section is not just about presenting data but about telling a compelling story of your product’s place in the market.

Financial Projections

In an FMCG pitch deck, financial projections play a crucial role in demonstrating the viability and potential of your business to investors. They provide a quantifiable representation of anticipated revenue, expenses, profitability, and key metrics, typically for a period of three to five years. This information is essential for investors to assess the financial health and future prospects of your business.

To create effective financial projections for an FMCG pitch deck, consider the following actions:

• Include Revenue Projections : Outline the expected income generated from the sale of products or services. This should reflect the scalability and potential of the startup in generating revenue.
• Detail Expense Forecasts : Provide anticipated costs and expenditures related to running the business, including operational expenses and growth investments.
• Present Cash Flow Statements : Track cash movements into and out of the company, highlighting the ability to sustain healthy cash flows.
• Show Profit and Loss (P&L) Projections : Deduct expenses from anticipated revenue to showcase projected profitability.
• Incorporate Key Metrics : Early-stage companies should include assumptions like gross margin, net income, and various operational metrics. Relevant metrics might include customer acquisition cost (CAC), lifetime value of a customer (LTV), conversion rates, daily active users (DAU), monthly active users (MAU), churn rate, EBITDA, net profit, and gross margin.
• Avoid Common Mistakes : Be cautious about projecting unrealistically high revenue growth, confusing gross merchandise value (GMV) with net revenue, focusing on user growth without corresponding revenue growth, omitting customer acquisition cost, or basing lifetime value (LTV) on inaccurate churn rates.
• Tailor Projections to Your Fundraising Stage : The depth and detail of financial projections will vary depending on the stage of your fundraising. For example, a pre-seed round might focus on high-level revenue projections and key profit margins, while later stages would require more detailed revenue breakdowns and specific KPIs.

Financial projections should not only demonstrate potential profitability but also indicate that your business model is sustainable and scalable, particularly important in the dynamic FMCG market. Remember, the goal of these projections is to provide a realistic picture of your fiscal responsibility and future growth, not to create an exact forecast of your financial future. It’s about establishing credibility with investors and showing that your business is a worthy investment opportunity.

For further insights and detailed guidance on crafting financial projections for your pitch deck, you can refer to the resources provided by Waveup Blog​ ​, Alejandro Cremades​ ​, and Built In​ ​.

Current Status & Milestones

In an FMCG pitch deck, the Current Status & Milestones slide is pivotal for illustrating the growth journey and future objectives of your company. It functions like a roadmap, showcasing both past achievements and future plans, thereby instilling investor confidence and demonstrating your company’s progress and strategic direction.

To effectively create this slide, follow these steps:

• Define a Clear Objective : Establish what you aim to communicate with the milestone slide.
• Outline Key Achievements : List significant milestones and accomplishments of your company.
• Highlight Future Milestones : Show your upcoming objectives and milestones.
• Organize in a Timeline Format : Present your milestones in a chronological timeline for clarity.
• Use Visuals and Graphics : Enhance engagement using charts, graphs, icons, or images.
• Keep it Concise : Focus on delivering your message succinctly.
• Data-Driven Approach : Support your milestones with relevant data and metrics.
• Review and Iterate : Refine your slide to ensure effective communication of your company’s journey.

Remember, specificity and focus on key metrics are crucial to making this slide impactful. Avoid vague milestones and overwhelming details. Align each milestone with your overall pitch and contribute to your company’s growth story.

For more detailed guidance on crafting an impressive Current Status & Milestones slide, PitchBob provides comprehensive insights and examples​ ​.

Team Showcase

In an FMCG pitch deck, the team slide is vital as it highlights the strengths and experiences of team members, crucial for driving business success. This slide should visually represent each team member, showcasing their backgrounds, roles, and why they are suitable for these roles. It’s important to balance providing sufficient detail with keeping the slide concise and engaging. You can opt for various formats like full bios, combined experience, or a minimal approach, each with its pros and cons. Full bios provide comprehensive information but can be text-heavy, combined experience focuses on team achievements, and minimal slides are clean but may lack detailed information. The choice of style depends on the context of the presentation and the audience. Overall, the team slide should effectively communicate the collective capabilities and qualifications of the team, reflecting their potential to fulfill the company’s objectives in the FMCG sector​ ​.

In an FMCG startup pitch deck, the “Ask” slide is crucial as it clearly communicates to investors the funding requirements and how the funds will be utilized. This slide should answer three key questions:

• How Much are You Raising? : Clearly state the amount of funding you are seeking. It’s important to strike a balance between raising too little, which might limit growth, and raising too much, which could dilute ownership or set unrealistic expectations.
• Where Will the Money be Spent? : Provide a breakdown, ideally in the form of a pie chart, showing how the funds will be allocated (e.g., product development, sales, marketing). This demonstrates thoughtful planning and a clear understanding of your business needs.
• What are Your Terms? : Outline the key terms of the investment opportunity, including valuation, type of investment instrument, minimum ticket size, expected runway, and monthly cash burn.

Remember, at the earliest stages of negotiation, it may be prudent to avoid including specific terms in the pitch deck and instead discuss them during negotiations.

For more detailed insights on crafting the ‘Ask’ slide in your FMCG pitch deck, you can refer to the article on SharpSheets​ ​.

Exit Strategy

In an FMCG pitch deck, the Exit Strategy slide is essential as it outlines how investors can realize returns on their investment. This strategy is a plan for the startup’s founders and investors to cash out their equity and exit the business, typically through acquisition, IPO, or buyout by private equity firms. Including an exit strategy demonstrates to investors that you understand the risks associated with the startup journey and have a safety net in place. It also shows market awareness and strategic foresight. Key components of an effective exit strategy in a pitch deck include financial projections, potential exit scenarios, and case studies of successful exits in similar companies. It’s important to tailor this strategy to different investor profiles and address potential concerns upfront. Avoid overpromising and ensure the exit strategy aligns with the overall pitch narrative​ ​.

In an FMCG pitch deck, the Contact Information slide is a simple yet crucial element. It provides potential investors or partners with direct channels to reach you for further discussions, queries, or investment decisions. Essential details include:

• Company Name and Logo : Clearly display the name and logo for brand recognition.
• Primary Contact Person : Name and title of the person to contact, usually a founder or CEO.
• Email Address : A professional email address for formal communication.
• Phone Number : A direct line for more immediate or detailed discussions.
• Company Address : The physical address, especially important if you have a manufacturing or retail presence.
• Website and Social Media Links : Include your website and relevant social media handles for more information about your company and its products.
• QR Code : A QR code linking to your website or a digital copy of your pitch deck can be a modern, convenient touch.

Ensure this information is current and accurate to facilitate smooth communication and maintain professionalism.

Use these insights and make a winning pitch. If you want to talk about them, reach out to me and book a call.

How to creatively pitch your FMCG startup pitch deck?

For a creative and attention-grabbing FMCG startup pitch, consider these novel ideas:

• Product Demonstration : Start with a live, engaging demo of your product, showing its unique features.
• Customer Testimonial Videos : Integrate brief, powerful testimonials from satisfied customers.
• Interactive Polls : Use technology to conduct live polls with the audience, making them part of your presentation.
• Virtual Reality Experience : If applicable, provide a VR experience of your product or store environment.
• Storytelling with Props : Use props related to your FMCG products to tell a compelling story.
• Augmented Reality Presentation : Integrate AR into your presentation to showcase your product in a futuristic way.
• Flash Mob : Organize a flash mob related to your product’s theme before or after your presentation.
• Theme Dressing : Dress according to your product theme to make a lasting impression.

Remember, the key is to align these ideas with your product’s core message and your audience’s interests.

FMCG Best Pitch Deck Examples To Inspire You

1. vegan and organic snack food company.

• Slide 1 – Company Introduction: “Earth Bites: Your Go-To for Vegan, Organic Snacks. Pioneering a new era in snack foods, combining health and flavor in every bite.”
• Slide 2 – Problem Statement: “The market is flooded with unhealthy, processed snacks. Consumers struggle to find tasty, vegan, and organic snack options.”
• Slide 3 – Solution: “Earth Bites offers a range of delicious, nutritious, vegan, and organic snacks. Good for you, good for the planet.”
• Slide 4 – Market Opportunity: “With the global vegan food market projected to reach $31.4 billion by 2026, the opportunity for vegan snacks is ripe.
• Slide 5 – Product Range:  “Our diverse product range includes vegan granola bars, fruit and nut mixes, plant-based protein shakes, and more.
• Slide 6 – Target Audience: “Health-conscious consumers, vegans, vegetarians, and those with dietary restrictions looking for tasty, nutritious snack options.”
• Slide 7 – Go-to-Market Strategy: “Launch online through our website and major e-commerce platforms. Partner with health and fitness centers for retail opportunities.”
• Slide 8 – Financials: “Financial projections including sales, revenues, and profitability over the next 5 years.”
• Slide 9 – Team: “Our team combines industry experience in food technology, nutrition, and business management.”
• Slide 10 – Ask: “Seeking $1M in funding for product development, marketing initiatives, and scaling production.”

I might even become vegan after creating this. 

2. Eco-friendly Cleaning Products Startup

• Slide 1 – Company Introduction: “CleanGreen: Eco-Friendly Cleaning for a Better Tomorrow. We make products that are tough on dirt and gentle on the earth.”
• Slide 2 – Problem Statement: “Traditional cleaning products contain harsh chemicals that harm the environment and can cause health issues.”
• Slide 3 – Solution: “CleanGreen’s range of eco-friendly, non-toxic cleaning products delivers powerful cleaning without the harmful side effects.”
• Slide 4 – Market Opportunity: “With the global green cleaning products market expected to reach $27.83 billion by 2027, now is the time for CleanGreen.”
• Slide 5 – Product Range: “Our products include all-purpose cleaners, dish soaps, laundry detergents, and bathroom cleaners, all made with eco-friendly ingredients.”
• Slide 6 – Target Audience: “Eco-conscious households, commercial cleaning services, and businesses committed to sustainable practices.”
• Slide 7 – Go-to-Market Strategy: “Distribution through online channels, local eco-friendly stores, and partnerships with green-oriented businesses.”
• Slide 8 – Financials: “Presenting financial projections that highlight revenue growth, profitability margins, and ROI over the next 5 years.”
• Slide 9 – Team: “Our dedicated team brings together expertise in chemical engineering, business development, and environmental science.”
• Slide 10 – Ask: “Requesting $2M in investment for product line expansion, marketing, and scaling distribution channels.”
• Slide 1 – Company Introduction: “NatureGlow: Embrace the Power of Nature for Beautiful Skin. We offer natural skincare products, free from harmful chemicals.”
• Slide 2 – Problem Statement:* “Many skincare products in the market are loaded with harmful chemicals that can damage the skin in the long run.”
• Slide 3 – Solution: “NatureGlow offers a range of natural, chemical-free skincare products that nourish your skin and help it glow.”
• Slide 4 – Market Opportunity:  “The global organic skincare market is expected to reach $22.3 billion by 2025, signaling a huge opportunity for NatureGlow.”
• Slide 5 – Product Range: “Our products embrace nature’s best, offering a range of face creams, serums, cleansers, body lotions, and more – all made with 100% natural ingredients.”
• Slide 6 – Target Audience: “Nature enthusiasts, skincare aficionados, and health-conscious consumers looking for natural, chemical-free skincare products.”
• Slide 7 – Go-to-Market Strategy: “Distribution through our e-commerce platform, beauty retail chains, and collaboration with well-established spas and wellness centers.”
• Slide 8 – Financials: “Detailed financial projections featuring revenue growth, cost analysis, and profitability expectations over the next five years.”
• Slide 9 – Team: “Our robust team amalgamates expertise from dermatology, cosmetic science, and business management, unified by a shared vision for natural beauty.”
• Slide 10 – Ask: “We are seeking an investment of $2.5M to amplify our product line, boost our marketing efforts, and extend our distribution reach.”

10 Questions That Investors Ask FMCG Pitch Deck Owners When Fundraising:

Investors typically have a set of key questions they ask when considering an investment in an FMCG (Fast-Moving Consumer Goods) company. Here are some common ones:

• What problem does your product solve? They want to understand the need for your product in the market and how it provides a solution to a real problem.
• Who are your target customers? They’ll want to understand your market segment and whether you have a clear understanding of who your customers are.
• What is your unique selling proposition (USP)? They are keen to know what sets you apart from the competition. What makes your product unique?
• Who are your competitors? Investors will want to know the competitive landscape and how you plan to differentiate and stay ahead.
• What is your go-to-market strategy? They will be interested in how you plan to market and distribute your product, and whether it’s a cost-effective strategy.
• What is your business model? They’ll want to understand how you plan to make money and whether it’s a sustainable model in the long run.
• What are your financial projections? Investors will want to see your sales, revenue, and profit forecasts, and understand the assumptions behind them.
• Who is on your team? They’re interested in the people who will be executing the business plan. The skills, experience, and commitment of the team are often key factors in an investor’s decision.
• What is your funding need and how will the funds be used? Investors will want to know how much capital you need, how you plan to use it, and what milestones it will help you reach.
• What are the exit strategies? While this can sometimes be overlooked in the early stages, savvy investors will want to know your thoughts on potential exit strategies.

Keep in mind that every investor may have their unique questions or areas of focus, so it’s important to know your audience and prepare accordingly.

As we wrap up, remember, in the fast-paced world of FMCG, standing still is akin to moving backwards. To leap forward, you’ll need more than just a good product—you’ll need an FMCG pitch deck that doesn’t just communicate, but captivates! Whether you’re wooing investors or enticing partners, your pitch deck is your passport to success.

Why scramble through a sea of generic templates when a proven, customizable blueprint awaits? Our game-changing template, a catapult for over $10 million in funding, is your golden ticket. If crafting a compelling narrative were a sport, we’re offering you the equivalent of rocket-powered roller skates.

So let’s connect, craft, and catapult your FMCG venture to the front lines of the market battleground. Because remember, in this arena, fortune doesn’t just favor the brave—it favors the well-prepared!

You got this!

But if you don’t got it :

Let me develop an investor ready deck by using my hands-off approach , which includes: market research, copy, design, financials, narrative and strategy.

More Resources

Discover my foundational guide on pitch decks that have propelled my clients to secure millions in funding:

Startup Pitch Deck Guide: How To Create A Pitch Deck For Investors (Template Incl)

You’ll gain the knowledge to design a pitch deck by following my fail-safe, step-by-step methodology that has assisted my clients in raising millions. The guide covers:

• The process of constructing the slides (encompassing the elevator pitch slide, financials slide, and more)
• Examples of successful startup pitch decks
• Essential information that investors look for
• The integral elements of a successful pitch deck
• Aspects to avoid in your pitch deck
• Helpful hints and insider strategies for crafting a persuasive pitch presentation

Don’t miss out on the plethora of other insightful pitch deck guides available here:

Also don’t miss out on my massive presentation specialist guide , last minute presentations and best business projector buyers guide.

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• UPDATED PUBLIC PARTICIPATION INFORMATION: June 4, 2024: Meeting of the Psychopharmacologic Drugs Advisory Committee Meeting Announcement - 06/04/2024

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Event Title UPDATED PUBLIC PARTICIPATION INFORMATION: June 4, 2024: Meeting of the Psychopharmacologic Drugs Advisory Committee Meeting Announcement June 4, 2024

What is an advisory committee.

Advisory committees provide independent expert advice to the FDA on broad scientific topics or on certain products to help the agency make sound decisions based on the available science. Advisory committees make non-binding recommendations to the FDA, which generally follows the recommendations but is not legally bound to do so. Please see, " Advisory Committees Give FDA Critical Advice and the Public a Voice ," for more information.

UPDATED INFORMATION (as of May 15, 2024):

The public participation information has been changed for the June 4, 2024, meeting of the Psychopharmacologic Drugs Advisory Committee. The deadline for making formal oral presentation requests has been extended from Friday, May 17, 2024 to Tuesday, May 21, 2024 . The contact person will notify interested persons regarding their request to speak by May 22, 2024 .

All other information remains the same.

ORIGINAL INFORMATION:

Center: Center for Drug Evaluation and Research

Location: FDA and invited participants may attend the meeting at FDA White Oak Campus, 10903 New Hampshire Ave., Bldg. 31 Conference Center, the Great Room (Rm. 1503), Silver Spring, MD 20993-0002. The public will have the option to participate via an online teleconferencing and/or video conferencing platform, and the advisory committee meeting will be heard, viewed, captioned, and recorded through an online teleconferencing and/or video conferencing platform.

The meeting presentations will be heard, viewed, captioned, and recorded through an online teleconferencing and/or video conferencing platform. The Committee will discuss new drug application 215455, for midomafetamine (MDMA) capsules, submitted by Lykos Therapeutics, for the proposed indication of treatment of post-traumatic stress disorder. The Committee will be asked to discuss the overall benefit-risk profile of the product, including the potential public health impact.

Meeting Materials

FDA intends to make background material and the link to the live webcast available to the public no later than two (2) business days before the meeting in the Event Materials section of this web page. If FDA is unable to post the background material on its website prior to the meeting, the background material will be made publicly available on FDA’s website at the time of the advisory committee meeting. The meeting will include slide presentations with audio and video components to allow the presentation of materials for online participants in a manner that most closely resembles an in-person advisory committee meeting.

Public Participation Information

Interested persons may present data, information, or views, orally or in writing, on issues pending before the committee.

FDA is establishing a docket for public comment on this meeting. The docket number is FDA-2024-N-1938 . Please note that late, untimely filed comments will not be considered. The docket will close on June 3, 2024. The https://www.regulations.gov electronic filing system will accept comments until 11:59 p.m. Eastern Time at the end of June 3, 2024. Comments received by mail/hand delivery/courier (for written/paper submissions) will be considered timely if they are received on or before that date.

Comments received on or before May 23, 2024 will be provided to the Committee. Comments received after that date will be taken into consideration by FDA. In the event that the meeting is cancelled, FDA will continue to evaluate any relevant applications or information, and consider any comments submitted to the docket, as appropriate. You may submit comments as follows:

Electronic Submissions

Submit electronic comments in the following way:

• Federal eRulemaking Portal: https://www.regulations.gov . Follow the instructions for submitting comments. Comments submitted electronically, including attachments, to https://www.regulations.gov will be posted to the docket unchanged. Because your comment will be made public, you are solely responsible for ensuring that your comment does not include any confidential information that you or a third party may not wish to be posted, such as medical information, your or anyone else’s Social Security number, or confidential business information, such as a manufacturing process. Please note that if you include your name, contact information, or other information that identifies you in the body of your comments, that information will be posted on https://www.regulations.gov .
• If you want to submit a comment with confidential information that you do not wish to be made available to the public, submit the comment as a written/paper submission and in the manner detailed (see “Written/Paper Submissions” and “Instructions”).

Written/Paper Submissions

Submit written/paper submissions as follows:

• Mail/Hand delivery/Courier (for written/paper submissions): Dockets Management Staff (HFA-305), Food and Drug Administration, 5630 Fishers Lane, Rm. 1061, Rockville, MD 20852.
• For written/paper comments submitted to the Dockets Management Staff, FDA will post your comment, as well as any attachments, except for information submitted, marked and identified, as confidential, if submitted as detailed in “Instructions.”

Instructions: All submissions received must include the Docket No. FDA-2024-N-1938 for “Psychopharmacologic Drugs Advisory Committee; Notice of Meeting; Establishment of a Public Docket; Request for Comments-- midomafetamine (MDMA) capsules.” Received comments, those filed in a timely manner, will be placed in the docket and, except for those submitted as “Confidential Submissions,” publicly viewable at https://www.regulations.gov or at the Dockets Management Staff between 9 a.m. and 4 p.m., Monday through Friday, 240-402-7500.

• Confidential Submissions--To submit a comment with confidential information that you do not wish to be made publicly available, submit your comments only as a written/paper submission. You should submit two copies total. One copy will include the information you claim to be confidential with a heading or cover note that states “THIS DOCUMENT CONTAINS CONFIDENTIAL INFORMATION.” FDA will review this copy, including the claimed confidential information, in its consideration of comments. The second copy, which will have the claimed confidential information redacted/blacked out, will be available for public viewing and posted on https://www.regulations.gov . Submit both copies to the Dockets Management Staff. If you do not wish your name and contact information be made publicly available, you can provide this information on the cover sheet and not in the body of your comments and you must identify the information as “confidential.” Any information marked as “confidential” will not be disclosed except in accordance with 21 CFR 10.20 and other applicable disclosure law. For more information about FDA’s posting of comments to public dockets, see 80 FR 56469, September 18, 2015, or access the information at: https://www.gpo.gov/fdsys/pkg/FR-2015-09-18/pdf/2015-23389.pdf .

Docket: For access to the docket to read background documents or the electronic and written/paper comments received, go to https://www.regulations.gov and insert the docket number, found in brackets in the heading of this document, into the “Search” box and follow the prompts and/or go to the Dockets Management Staff, 5630 Fishers Lane, Rm. 1061, Rockville, MD 20852, 240-402-7500.

Oral Presentations

Oral presentations from the public will be scheduled between approximately 2 p.m. and 3.p.m Eastern Time and will take place entirely through an online meeting platform. Those individuals interested in making formal oral presentations should notify the contact person and submit a brief statement of the general nature of the evidence or arguments they wish to present, the names and addresses of proposed participants, and an indication of the approximate time requested to make their presentation on or before May 17, 2024.

Time allotted for each presentation may be limited. If the number of registrants requesting to speak is greater than can be reasonably accommodated during the scheduled open public hearing session, FDA may conduct a lottery to determine the speakers for the scheduled open public hearing session. The contact person will notify interested persons regarding their request to speak by May 20, 2024.

Webcast Information

CDER plans to provide a free of charge, live webcast of the upcoming advisory committee meeting. If there are instances where the webcast transmission is not successful, staff will work to re-establish the transmission as soon as possible. Further information regarding the webcast, including the web address for the webcast, will be made available no later than two (2) business days before the meeting in the Event Materials section of this web page.

CDER plans to post archived webcasts after the meeting, however, in cases where transmission was not successful, archived webcasts will not be available.

Contact Information

• Joyce Frimpong, PharmD Center for Drug Evaluation and Research Food and Drug Administration 10903 New Hampshire Avenue WO31-2417 Silver Spring, MD 20993-0002 Phone: 240-762-8729 Email: [email protected]
• FDA Advisory Committee Information Line 1-800-741-8138 (301-443-0572 in the Washington DC area) Please call the Information Line for up-to-date information on this meeting.
• For press inquiries, please contact the Office of Media Affairs at [email protected] or 301–796–4540.

A notice in the Federal Register about last minute modifications that impact a previously announced advisory committee meeting cannot always be published quickly enough to provide timely notice. Therefore, you should always check the agency’s website or call the committee’s Designated Federal Officer (see Contact Information) to learn about possible modifications before coming to the meeting.

Persons attending FDA’s advisory committee meetings are advised that the agency is not responsible for providing access to electrical outlets. FDA welcomes the attendance of the public at its advisory committee meetings and will make every effort to accommodate persons with disabilities. If you require accommodations due to a disability, please contact the committee’s Designated Federal Officer (see Contact Information) at least 7 days in advance of the meeting.

Answers to commonly asked questions including information regarding special accommodations due to a disability may be accessed at: Common Questions and Answers about FDA Advisory Committee Meetings .

FDA is committed to the orderly conduct of its advisory committee meetings. Please visit our Web site at Public Conduct During FDA Advisory Committee Meetings for procedures on public conduct during advisory committee meetings.

Notice of this meeting is given under the Federal Advisory Committee Act (5 U.S.C. app.2).