wix business plan uk

• Website Builders /

Wix Pricing 2024: Costs and Hidden Fees

• Wix pricing plans comparison

Wix Business

Wix business elite, does wix charge transaction fees.

• Does Wix Have a Free Plan?
• Wix fees and hidden costs

How to get it cheaper: Wix deals and discounts

• Wix pricing versus competitors' pricing
• Expert Verdict

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Wix is a website builder that allows you to create a basic website for free. It also offers five paid plans, namely Light, Core, Business, Business Elite and Enterprise. Paid annually, the monthly cost of the first four plans range from £7.50 to £199 per month. The Enterprise pricing is bespoke based on your needs.

Wix previously listed pricing if you chose to pay monthly instead of annually but doesn’t list these prices on its website as of January 2024.

Our team of experts have combed through each plan in detail to find the key features, the type of person each plan will suit, and any costs and hidden fees outside the subscription fee.

Our goal is to ensure you pick the right plan for your business needs. We’ve previously selected Wix as one of the best websites builders for UK businesses .

As well as launching its AI writer tool this year, Wix has recently partnered with Forter to better protect sellers against payment fraud. Although its stock price has dropped drastically since 2021 peak, it remains a major website platform with strong long-term revenue growth.

But unlike most digital products right now, Wix ‘s recent pricing changes have not been straight skyward. Although Wix has increased its prices between now and last year, the rebrand of pricing plans this year includes more storage space for no additional cost.

Pivoting sharply towards business users, Wix pricing plans are now almost entirely geared towards online sellers , with just one plan – Wix Lite – available without online payment features.

Throughout this article, we've listed pricing as Wix publishes it. That means VAT is not included , and will be added at the checkout.

Wix Pricing: How much does Wix cost?

Browsing through Wix price plans was a bit mind-boggling last year, as you had eight separate plans to wade through. Now there are just four (plus the Enterprise option), and it's much easier to pick and choose the plan you need.

Click the arrows to scroll through the table and compare all the price plans.

Pricing correct as of January 2024

Like most website builder companies, Wix offers a free trial of 14 days plus a 14-day money back guarantee on all premium plans so you can test out a price plan to see whether it's the right fit.

All of Wix's plans have been replaced with different offerings. For instance, Wix has dropped its “Connect Domain” and “Combo” plans to replace them with “Light” and “Core.” We'll look in detail at each of these in the sections below.

Overall, Wix's pricing changes mean it now offers more storage space for the same price . This was sorely needed, as many of Wix's competitors offered a lot more storage for lower costs.

And you can still get unlimited storage with Squarespace from £12 per month (paying for one year upfront). You'll only get the equivalent from Wix at its £119-per-month tier (on an annual billing cycle).

For a detailed breakdown of features, check out our Wix review .

Let's take a closer look at Wix Light, next.

A new Wix feature that we love is the AI text generator – watch the video above for a quick demonstration. You simply type in a few phrases for inspiration, select the type of text you need, then choose from three auto-generated options.

• What: Create a basic website to promote services
• Who: Small businesses or micro entrepreneurs
• Why: Capture basic customer data with online forms
• How much: £7.50 per month (paying for one year upfront) – discounts available for two or three years' prepayment

The Wix Light plan costs £7.50 per month if you pay for one year upfront, otherwise the month-to-month cost is £10.50. You'll get an easy-to-use website builder without any sales features.

This plan is only really suitable for basic business purposes – a place customers can find your email address and some photos when they Google your name. Therefore it's a decent option for local businesses with a smaller budget such as repair services, car dealerships, antique shops, and local services like tree surgery or dog walking.

The now-retired “Combo” plan was £7.50 per month, and used to plaster your Wix website with branded adverts. That generally created a pretty amateurish look.

But the new “Light” plan gives your website a more professional look. Although the storage space remains the same at 2GB, there are no Wix branded adverts for the same price of £7.50 a month.

Wix's Connect Domain plan (£4 per month) is now no longer available. The cheapest premium plan for Wix used to offer just 500MB of storage space with no free domain offer (the idea being you “connect your own domain”).

It had been the cheapest plan not to offer Wix ads. Now Wix's lowest price premium offer is Wix Light at £7.50 per month (paying for one year upfront).

Who do we recommend Wix Lite for?

However, as this plan is quite basic, it doesn’t offer any real audience engagement features. If you’re a small business who wants an open channel to talk to customers, look at Wix Core. It’s the next tier up that still is suitable for small businesses but with a better customer service offering.

What:  An affordable online store with solid sales features Who: Smaller retailers starting a small store Why: Customers can create an account to store payment and delivery details How much: £14 per month (paying for one year upfront) – discount available for two or three years' prepayment

For £6.50 more per month (or roughly two iced coffees), you can buy Wix Core , and open up a whole range of retail opportunities compared with Wix Light. While Wix Light provides little more than a nice place to host images and collect customer emails, Wix Core allows you to set up a fully fledged online store.

You can sell a wide range of product types , including digital artwork, video, and audio. You can sell subscriptions affordably on the Wix Core plan, unlike Squarespace , which requires an upgrade to its $49 per month Commerce Advanced plan.

Wix Core doesn't neatly replace any of its previous plans, but its 50GB storage space for £14 per month (paying for one year in advance) is more generous than the (now unavailable) Wix VIP, which cost £21 per month (on an annual billing cycle) and offered just 35GB of storage.

Another change is the introduction of a new webchat feature to interact with your site's customers. That's particularly useful for businesses in retail, as it provides a convenient customer service channel in case any questions are holding back a purchase decision.

It's the lowest Wix pricing tier to offer site analytics as well, providing you with tips on how to improve traffic (the flow of visitors) to your website.

However, there are lots of limitations, making it unsuitable for more ambitious online merchants. For instance, you can't collect product reviews , nor can you sell in multiple currencies. You don't get access to shipping features like the ability to print shipping labels and manage fulfilment.

So you'll need to arrange your own delivery processes  and keep a handle on orders without much automation from Wix's side.

Who do we recommend Wix Core for?

In the pricing plan section on the Wix website, the tagline for Wix Core is “engage your audience” and the plan does offer tools to talk with your customers through your website. The webchat feature is an example of this. As well as that, the basic analytics offered allows you to see where your audience is visiting the site most.

This plan is still suitable for entrepreneurs and small businesses but is still limited in its features offering. For example, if you need to reach an overseas customer base, you won’t be able to with Wix Core. It doesn’t offer the ability to print shipping labels or sell in different currencies. If you're an ambitious business who is looking to scale overseas,it’s recommended that you look at the next tier, Wix Business.

What: Organise and automate your sales process Who: Online sellers looking to scale up Why: Order fulfilment tools such as shipping label printing How much: £20 per month (paying for one year upfront) – discount available for two or three years' upfront payment

Wix still has a £20 per month tier (formerly “Business Unlimited”, with 35GB storage) which has been replaced by “Business” with 100GB storage . Other aspects of this plan have stayed the same: you can print shipping labels, connect shipping apps, and enjoy automated tax calculation for 100 orders per month.

That means this is the plan for small business leaders who are truly looking to scale up , and expand their product offerings. On the other hand, smaller local businesses or micro entrepreneurs selling handmade trinkets or offering one-to-one services at very low volumes would do just fine with Wix Core, instead.

Wix Business costs £23 if you'd rather pay on a monthly billing cycle.

Wix allows you to sell a maximum of 50,000 products across any of its price plans. So if you want to scale up beyond that, we recommend you check out our Shopify pricing review instead.

One of the few limitations of this plan are that you can't implement a loyalty program (with points, coupons, rewards, etc.). But other than that, it's a genuinely great value option for online selling. You'll be able to collect up to 1,000 customer reviews, which are vital for helping users to trust your site .

We recommend Wix Business for merchants with their sights set on overseas sales in particular, because of the following features:

• Sell in six currencies
• Build multiple websites
• Manage five locations from one account
• 10 staff accounts with custom roles for each

These features gives you extra control over website permissions, meaning you can set up your staff to collaborate effectively on various websites.

Who do we recommend Wix Business for?

Wix Business offers a lot more features for a small business who is looking to scale up and expand their customer base. The ability to print shipping labels and connect to shipping apps means you can reach more customers globally.

For example, if you're a UK based business who wants to start shipping your products around the world, this is the plan for you. And, if you are selling to a wider customer base, you likely will have more staff on board to manage this. Wix Business allows you to assign up to 10 staff accounts to your team.

Wix Business is great for businesses in that first stage of scaling their business. However it's limited in some areas, notably the limit of 100GB storage space and standard site analytics. If you feel these features aren’t keeping up with your growth, look at the next tier, Wix Business Elite, which has unlimited storage and advanced site analytics.

• What: Expand an established online store
• Who: Fast-moving SMB retailers with some experience under their belt
• Why: Priority customer support
• How much: £119 per month (paying for one year upfront) – discounts available for two or three years' prepayment

If your online sales are steady, your brand is gaining popularity, and you're looking to expand Wix Business Elite is a decent option for expansion support. At £119 per month (paying for one year upfront), it's certainly more affordable than Shopify Advanced at £344 per month (annual billing cycle).

“Business Elite” is a new higher-priced subscription tier from the brand. Formerly, Wix's most expensive plans (before the Enterprise level) were £21 and £27 per month (on an annual billing cycle). So this new plan represents a ten times price increase for upgrades including unlimited storage space  (the maximum used to be 50GB with Business VIP).

You'll get priority customer support with Business Elite. This is the biggest price increase in any Wix service – formerly, you could get priority customer support for £27 per month (annual billing) with Business VIP.

We'd recommend Wix Business Elite for retailers in industries where speedy problem solving is vital to successful operations. If you're selling pricier items (perhaps with customisation), your clientele are going to expect better customer service than a smalltime seller on eBay.

You're more likely to be able to provide rapid issue resolution with the phone support from Wix that you get at this tier. We have to say it's a bit cheeky to charge so much for access to phone support, given IONOS offers this at all levels.

Square Online offers 9-5 phone support on working days across all of its price plans – including its free one. Suffice to say it's not hard to find competitors with more affordable customer support on the blower than Wix.

Who do we recommend Wix Business Elite for?

We'd recommend Wix Business Elite for retailers in industries where speedy problem solving is vital to successful operations. If you're selling pricier items (perhaps with customisation), your clientele are going to expect better customer service than a small-time seller on eBay.

Wix's major value advantage is  not charging any transaction fees (unlike Shopify, for instance).

However, you'll need to pay for processing fees to third-party payment gateways, as is usual throughout retail. Wix will invoice you for these at the end of the month. Here are the rates:

• Credit or debit card with Wix Payments: 2.1% + 20p
• Apply Pay: 2.1% + 20p
• Chargeback fee: £15

It's worth noting that Shopify's chargeback fee is only £10, compared with Wix's £15.

We go through competitors and their differences more thoroughly in our complete guide to the  best online sales platforms for small businesses . Click over there now to find out if Shopify or Wix took the trophy, overall.

• Wix now offers fast checkout with Google Pay.
• Tap to pay on Android is now available on Wix.
• A Site-Level SEO assistant is now available to asses the SEO health of your site.

Does Wix have a free plan?

Yes, Wix has a free plan, so you can design and publish your own website at no cost. Here are the limitations of the Wix free plan:

• URL contains “youraccountname.wixsite.com”
• Wix ads on every page
• 500MB of storage space
• Can't take online payments
• No Google analytics

Wix also has a 14-day free trial so you can test its premium web builder free of charge. There's a money-back guarantee for the first two weeks of any paid subscription as well.

Wix fees and costs: Billing cycles, ongoing costs and hidden fees

As well as the subscription price, there are some additional costs you should be aware of.

Wix billing cycles

You can choose to pay one of four ways: monthly, annually, once per two years  or once every three years . Of these, the discounts are bigger if you pick the latter.

Be aware that subscriptions are on auto-renew, so you should set a reminder for when your billing period is coming to an end.  Annual and biannual plans are renewed 14 days prior to the plan's expiry date.

Additional Wix website costs:

The following additional charges may appear on your invoice from Wix:

• Custom domain name: approx £8-£48 a year
• Business email with Google: cost depends on price plan
• Paid apps (integrations)
• Third-party payment processing fees
• Mandatory taxes – including VAT

Bear in mind that if you bought a subscription while it was discounted, it will renew at the regular (higher) rate.

Wix frequently offers 50% off deals, which is a great chance to save on outgoings. However, if there isn't one and you're looking to buy then here's a discount code: TAKE10 for 10% off a subscription.

The second way to save is to opt for longer subscription plans. Paying month-to-month is the most expensive way to use Wix, so you'll save money in the long-run if you spend more upfront.

Wix pricing versus competitors' pricing

If you're looking to sell cheaply online, you're probably wondering whether or not to choose Wix. To help solve this riddle, we've put together a comparison chart of Wix and its competitors' lowest price plans for selling online without platform ads.

You can directly compare their features by clicking the left and right arrows:

As you can see from the above, the cheapest Wix plan does not offer all the features you'd need for a global sales set-up. For instance, Wix Core doesn't allow you to sell in multiple currencies. You'd need to upgrade to Wix Business for that capability.

Yet if you're purely looking at the cheapest way to sell online without adverts, Wix Core is a better deal than Squarespace Business, because the latter costs £3 more per month in subscription fees  and   charges 3% transaction fees on top of payment processing costs.

And while Wix Core doesn’t offer unlimited products like Squarespace Business , it does allow you to sell on Facebook and Instagram. This feature isn’t available on Squarespace Business and for small businesses and solo entrepreneurs, the ability to sell on social media is crucial.

Our Methodology

Our team of experts test each plan under different criteria to find out the pros and cons of each plan and which type of business owner suits which plan best. Overall Wix scored highest in our testing of the most popular website builders on the market, achieving a score of 4.9.

Our years of experience testing website builders and gathering feedback from end users have given us a keen insight into what to look for in a great builder. During our research and testing we look at the following criteria like website features, value for money, help and support, customer score, and ease of use.

Wix offers a healthy balance between attractive design options, time-saving AI tools, and reliable online selling options. We recommend small businesses looking to sell products and services sign up for a Wix free trial to try out its premium features.

There are a lot of great things to say about Wix, including that it offers the most affordable website builder price plans on the market today. Yet, there are limitations you get with Wix that you don't with its competitors. These are:

• Limited storage space
• Limited product listing (max 50,000)
• Limited customer reviews
• Can't print shipping labels on Wix Core plan

Still, Wix has a free plan you can use to publicise your local business or commercial project. However, this will come with Wix-branded adverts and you won't be able to take payments from customers at this level.

Written by:

Reviewed by:.

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• Website builders

Wix website cost: Everything you need to know about Wix plans and pricing

• Nik Rawlinson

With plans for individuals, businesses and enterprises, Wix has an option for every user – at a range of prices

Wix.com is a web-centred software company based in Tel Aviv. Its headline product is a web publishing platform, operated under the Wix.com brand, which it runs alongside several subsidiary services and products. One of the best known of these is the art-focused social network, DeviantArt, which it acquired in 2017.

If you’re planning to launch a site and are weighing up your options, Wix – as one of the biggest names on the net – may well be on your shortlist. But, with several plans to choose from, you may be wondering which will best suit your needs.

Here, we will guide you through the various options, and what you get at each price point.

Get started with Wix now

What services does Wix provide?

Wix offers a wide range of internet publishing services, with a focus on simplifying the process of getting online and producing content. It does this by centralising all of the tools required to create and administer the site for use through the browser, rather than requiring customers to build their site off-line before uploading it.

Users can get a head start by picking from one of the 900+ free website templates that are included with an account, or opt for a blank page if they want to build something unique. Templates cater for a wide range of site types, including blogs, portfolios and online stores.

As well as providing the web-based software required to build web pages, Wix manages the site’s underlying hosting, and lets users either register a new domain or connect one that they already own to their Wix account.

Wix services are charged for, with different tiers for regular website hosting, setting up an online store, and enterprise use.

READ NEXT: Best website builders

How much does it cost to host a website on Wix?

Wix has four price plans for regular website hosting, starting with the most basic Connect Domain option at £4/mth. Although inexpensive, this doesn’t buy you many features, with just 500MB of web space and 1GB of bandwidth. Your site will also carry Wix branding.

If you can afford an additional £3.50/mth, you can opt for the Combo plan for personal users. This is free of Wix branding, offers double the bandwidth, and gives you 3GB of web space in which to play. You also get storage for 30 minutes of video and a free domain for your first year.

Wix claims that its most popular package is the £11/mth Unlimited tier for entrepreneurs and freelancers. The “unlimited” moniker refers to the uncapped bandwidth, not the web space, which runs to 10GB; or the video storage, which allows for an hour. Aside from that, it shares all of the features of the Combo plan, with the added benefit of a year’s visitor analytics, and one-year benefit from Site Booster, which aims to improve your performance in Google and other directories.

There’s only one option beyond this, called VIP , which costs £21/mth. As well as unlimited bandwidth, it lets you host five hours of video, alongside 35GB of regular data in your web space. You get all the benefits of the Unlimited plan, plus a professional logo design over which you will own full commercial rights, in more than 40 different sizes for use across various social media channels.

All tiers include round-the-clock customer care, but users on the VIP plan benefit from higher-level support and the ability to skip the queue.

What does it cost to run a business on Wix?

Wix has three plans aimed specifically at businesses. These build on the features of the regular website hosting plans, so that users can accept online payments.

All of the plans benefit from unlimited bandwidth and a range of essential ecommerce features. These include abandoned cart recovery, the ability to list up to 50,000 products (including those that require ongoing payments), a free domain (for one year), the ability to create customer accounts, social selling, and, of course, payment processing. Accounts also include a dedicated phone number through which you can send text messages to remind clients about upcoming bookings – so long as their phones have a UK, US or Canadian number.

Your visitors can pay for products, services and subscriptions using Visa, Mastercard, American Express, Discover, JCB and Diners, with processing fees varying according to country. If your customers opt for a credit card, debit card or Apple Pay, you will be charged 2.1% of the transaction cost plus 20p in the UK. You will also pay 2.5% commission on any tickets you sell through your store; but if the tickets are free, this commission doesn’t apply.

Beyond this, there are significant differences between the three business options, so it’s important you choose the one that best suits your organisation.

Business Basic

Business Basic is the entry-level plan. It costs £15/mth and includes 20GB of web space, on top of hosting five hours of video that you could use to show off the best features of your products. You can also generate up to 25 lead capture forms, such as quizzes and registration forms, with up to 50 fields apiece.

Business Unlimited

However, there are several features missing from Business Basic, such as currency conversion for international customers, the ability to offer subscriptions, shipping label printing, and the ability to sell on external marketplaces. Each of these is included in the £20/mth Business Unlimited plan, which Wix claims is the most popular of its three business packages.

Business Unlimited also benefits from an additional 15GB of web space, twice the amount of video storage as you get with Business Basic, the option to create up to 75 lead capture forms with 75 fields each, and automatic sales tax calculation for most currencies on 100 transactions per month. You can also gather up to 1,000 reviews through Kudobuzz and integrate with Modalyst’s drop-shipping services to increase your product range by up to 250 items without having to hold stock.

Business VIP

Finally, there’s Business VIP. As with the regular VIP hosting plans for non-commerce websites, this lets you skip the queue for support. However, that isn’t the only benefit you get in return for £27/mth. Its web space is capped at a generous 50GB and, as well as unlimited bandwidth, you get unlimited video storage, 150 lead capture forms (with up to 100 fields each), and the ability to create custom reports that will deliver greater insight into the performance of your business, helping you make more effective decisions.

You can sell an unlimited number of products using Modalyst drop shipping, gather 3,000 reviews, and offer points, discounts and coupons to loyal customers through Smile.io.

What does enterprise hosting cost on Wix?

Enterprise-level hosting is more difficult to quantify than regular website or ecommerce hosting. That’s because it’s tailored to the specific needs of the business that’s paying for it. Since no two businesses are quite the same, each plan should be discussed with the host and uniquely formulated, then maintained and adapted over time.

Not surprisingly, then, Wix doesn’t disclose its enterprise hosting prices online, since it would be impossible to offer even guidance, let alone fixed costs. Potential customers therefore need to request a call with a Wix representative , who will talk through their requirements and work with engineers to formulate a bespoke package.

Wix website builder review 2024: should you build a site on Wix?

Our research

Written and reviewed by:.

Our independent reviews are funded in part by affiliate commissions, at no extra cost to our readers.

• Website Features 4.9
• Design Functionality 4.4
• Value for money 3.4
• Help and support 4.8
• Customer Score 4.8
• Ease of Use 4.4
• Wix is simple to use , even if you've never created a website before
• Hundreds of professional-looking templates mean you can create an impressive website with ease
• An AI assistant tool can build you a website in minutes
• You can customise elements intuitively , adding your own logo, text and imagery, and choose which template pages to keep or add
• Wix is a great ecommerce platform for building an online store, letting you manage inventory and track sales all within the platform
• Pricing plans are competitive , and you can build a simple business site for under £100 per year

Based on our extensive testing, Wix is the best web builder for creating a business website. Whether you need to build a mouth-watering restaurant website, an online store that can drive huge sales, or simply a professional-looking landing page or two that describes your business and how to get in touch, you'll find a Wix template ready-to-go.

As well as some brilliant designs and helpful features to get you started (even as a novice) there are plenty of powerful add-ons and tools under the hood. On top of this, the affordable Wix pricing plans mean you can create and run a business site for under £100 per year.

Wix is incredibly easy to use, and in our extensive testing, we sought feedback from novices to building websites, who – reassuringly – got on comfortably with the Wix platform. This makes it perfect for small business owners that don’t have time to learn complex code when designing their website.

To help you figure out whether Wix meets your needs, this review will take an honest look at the pros and cons of using Wix to create small business websites, as well as what it would cost you.

Creating a site with Wix: Startups.co.uk video overview:

This Wix website builder review will cover:

• What's it like building a website with Wix?
• How much does Wix cost?

How easy to use is Wix?

• Wix website features

Wix versus key competitors

• How did we evaluate Wix web builder for small businesses?
• Wix web builder review: The verdict

What's it like building a website with Wix?

• Huge number of templates: 800+ including multiple ready-made templates for various industries
• Easy-to-use website builder: Drag-and-drop interface with no coding required, ideal for beginners.
• Mobile-friendly design: Ensures your website looks great and functions smoothly on all devices, crucial for reaching a mobile audience.
• Built-in SEO tools: Helps improve your website's search engine ranking for better online visibility.
• App Market: Wide range of apps to add various functionalities like forms, bookings, email marketing, and more.
• AI-powered content creation : Generate headlines, descriptions, and short product descriptions to save time and effort.
• Blog features: Create and manage a blog to share news, updates, and engage with your audience.
• Image & video editing tools: Edit photos and videos directly within the builder, eliminating the need for external software.

If you're looking to create a business website, you've already likely got a challenge on your hands: you're busy running the business itself. This is why Wix is such a tremendous tool for business users – its huge range of professional looking templates, and its effective setup process that's supported by a smart AI tool, mean you can genuinely be looking at the outline of a professional website in minutes .

Wix is streets ahead of most of its competitors when it comes to the range of templates it offers, and how easy it is to then customise the design, layout, text and imagery after the initial template is set up for you.

There are over 800 templates (more than any other web builder) that cover all of these industries:

• Art and culture
• Animals and pets
• Design and photography
• Electronics
• Education and books
• Business and services
• Cars and motorcycles
• Sports, outdoors and travel
• Fashion and beauty
• Food and restaurants
• Home and family
• Entertainment, games and nightlife
• Holidays, gifts and flowers

So, whether your business provides perfect paving or maintains magnificent motors, you’ll find the perfect template for your small business needs. Once you’ve picked one, you then use Wix’s intuitive drag-and-drop interface to customise almost every aspect of it – adding your own text and images, moving elements, and changing fonts and colours to really make it your own.

Another standout feature is the extremely useful preview tool, which lets you quickly and easily see how your customers will experience your website. Wix also looks very similar on the backend to the frontend, making it super efficient for you to edit your website with zero fuss.

This is in contrast to many of its competitors, WordPress.com included, which frustratingly looks different on the backend to the frontend – meaning you have to keep previewing your website every time you add an element to make sure it fits

A warning on being locked to your chosen template

Once you’ve picked a template and edited it, you’re basically stuck with it. The only way to change it is to create a new website, which means rebranding your business’s online presence is a lot of work on Wix.

Other web builders (most notably Squarespace) don’t impose this restriction, so it’s definitely worth bearing in mind if you think you might want to change your site design in the near future.

How much does it cost to build a website with Wix?

• Low cost plans:  from £7.50 per month, excluding discounts – the Light plan will suit very small, basic business sites only
• Free plan to be avoided:  business users should avoid the Free Wix plan, as it covers your website with Wix adverts and doesn't let you use a custom domain address.
• Core plan : ideal for most business site needs, including smaller online stores, and just £14 per month
• Business plan : at £20 per month, this is a great plan for growing businesses and the minimum plan you'd need to consider for creating a large online store
• Extra charges: the above prices are a monthly cost, based on an annual payment; you will need to budget extra for purchasing a domain and hosting your website, which can be done through Wix.

As the table below shows, Wix won’t cost you the earth – basic plans start from just £7.50 a month  (and ecommerce plans from £14 a month), plus there are  regular deals and discounts  that can slash the monthly cost.

The first thing to note: the prices above are billed annually, so you’ll pay for a year upfront. You can also pay monthly, but you’ll pay a bit more per month if you choose that option.

Wix does have a  free plan , but this is very limited, your site will be plastered with Wix ads, and you’ll have just 500MB of storage. It’s a good way to see what Wix has to offer, but not suitable for any serious business use.

This is the same across the board with web builders, but to find out more about free plans, check out our review of the  best free website builders if you're keen to learn what's possible without spending.

For a full guide to what each plan offers, check out our dedicated  Wix pricing page , but here’s a quick summary:

💰 Light (£7.50 per month)

This is as basic a paid plan as you're going to find in the website builder market – it allows you to change your free Wix URL (username.wixsite.com/siteaddress) to your own domain name, which is of course super handy to maintain professionalism.

However like the free version of Wix, it still imposes severe limitations on what you can do with the platform.  You only get 2GB of storage space, 2 collborators, and just 30 minutes worth of video content on your site.  This can severely limit how professional and appealing your site ends up looking.

💰 Core (£14 per month)

You can create a fully customised website with no Wix ads, and use your own custom domain, free for a whole year. However, your bandwidth is limited to 2GB, so this won't be suitable for more ambitious design ideas and businesses that want to dazzle their customers with plenty of videos and photos on the site.

Despite this, we would recommend this plan for any micro business owners that want to dip their toe in the website building water – especially if you want the basics for a super affordable price.

💰 Business (£20 per month)

The  Wix Business  plan is our top recommendation for the majority of small businesses and is the platform's most popular plan.

Not only does it come with all the bells and whistles of the Core plan, including a free custom domain for one year and the removal of Wix ads. But you also get access to the Site Booster app for a year, 100GB of storage, and 10 hours of video content on your site.

💰 Business Elite (£119 per month)

The VIP plan is a serious ramp up from what Wix's unlimited plan offers, and has been  designed to support growing SMEs . It includes everything from the previous plans, as well as first priority support so you can skip the queues and get immediate assistance for any issues, such as site errors.

Professional logo and social media logo designs (when purchasing a yearly subscription or higher) are available, so you can present your brand to your customers in the most sophisticated way possible.

It's important to mention that, if you want to sell on your website, then you’ll need a Wix ecommerce plan. To get the lowdown on how Wix shapes up as an ecommerce platform, check out our in-depth Wix ecommerce review (spoiler, it’s our No. 1 choice for that too).

Use discount code 'TAKE10' for 10% off from any Wix plan!

• Wix is the easiest website builder to use, based on our comparative testing
• The intuitive ADI can build a website for you, and it's simple to customise from there
• Users, including novices, rated it well in our panel testing, and were likely to recommend it to others
• Wix has extensive help & support resources to assist users who get stuck

We'll say it loud and clear – Wix is the easiest website builder we've tested, and we're confident that even users who've never built a website before will be able to create something impressive using Wix. Your business website is your impression to the world, so you won't want to get it wrong, and thanks to its intuitive tools and great templates, Wix will help you create a site with ease.

You can either select to create your website through ADI functionality or by using the Wix editor. For those businesses that want to create a website quickly and with minimal fuss, the ADI option is ideal. Whereas those that have a bit more experience in web design, they can choose to use the editor and get their creative juices flowing.

In comparison, web builders like WordPress don't offer ADI as an option when users are creating their website, so you'll have to spend time and effort putting together your website from scratch – which for some businesses is time not well spent.

Once you’ve chosen your template – a process that Wix tries to guide you through by asking what sort of website you want to create and then suggesting suitable options – Wix makes creating your website an incredibly easy and enjoyable process.

To change the position of any element on the page, you simply drag and drop, while clicking on an element brings up a range of editing options so you can easily change an image or choose a different colour/font for text etc.

A toolbar on the left gives easy access to bigger changes like choosing a new theme or adding media, while buttons along the top allow you to undo and redo any changes you make to the site to save yourself time.

Based on our first hand user testing, we found it was easy to drag and drop elements into the web builder, as well as deleting them. Its intuitive user interface makes it easy to grasp by those who are new to website building.

This is also where you’ll find the mobile view button, so you can customise the mobile version of your site without affecting the desktop version.

As you can tell, ease of use is one of the biggest feathers in Wix’s cap – you should be able to get to grips with it very quickly and you can easily add whichever features you need to your site.

Wix user testing and feedback

As part of our website builder testing, we get a panel of users – with varying levels of expertise – to try building a website with each provider. Simply put, our users loved Wix – its 4.8 out of 5 customer score was the highest for any web builder we tested.

One of our testers was particularly impressed with the amount of creative freedom offered by the platform:

“I love that you can drag literally anything in it to literally any position, and it doesn’t snap into the nearest grid position.”

There was also a lot of praise for Wix’s intuitive interface, while criticism centred on the sometimes confusing site navigation and site speed issues for sites that featured a lot of different elements.

Although these site speed complaints were most likely from users on lower level plans with restricted bandwidth, so by upgrading you should easily avoid this issue.

Those minor irritations aside, ease of use remains Wix's trump card over most other web builder platforms.

Wix help and support

If you get stuck, Wix has your back. There is a solid range of help and support options to get you back on track.

Wix offers phone, social media, and live chat support. Subscribers to the £21 per month VIP plan get priority support and the ability to skip the phone lines and virtual queues. This is ideal for customers that have a large online audience, and need immediate support for issues like site downtime and bugs.

Notably, Wix doesn’t offer any email support whatsoever, so if this is something that’s important to you, you may want to choose a different web builder, like Squarespace.

However, you should be able to find an answer to most of your questions in the Wix Help Center – Wix’s online knowledge base – which is full of tutorials and explainers for more advanced features.

However, this information is not always arranged in the most user-friendly way, so you may need to do a bit of searching to locate what you’re looking for.

Taking everything into account, Wix offers very good help and support – with only an occasionally tricky to navigate help centre and the lack of email support preventing it from getting absolute top marks.

What features does Wix give you?

With Wix, you can easily do anything, from setting up a business blog, creating an online booking system, to creating a spectacular online home for your SME that’s the launchpad for spectacular digital marketing campaigns.

For busy small business owners without experience building a site, the brilliant thing is learning that you won't have to code any of these features or hire someone to build them for you. Wix has tons of tools ready to go, and even more available from its app store.

Here are just a few of the core features that Wix offers its users – many of these can help a small business website with everything it will need:

• Email marketing : Design and send email campaigns to reach your target audience and promote your business.
• SEO features : Optimise your website content and structure to improve search engine ranking and attract organic traffic.
• Social media integration : Easily connect your website to your social media accounts for effective promotion.
• Members areas : Create a members-only section to offer exclusive content, discounts, or community features.
• Multilingual support : Create your website in multiple languages to reach a wider audience.
• Analytics & reporting : Track website traffic, user behavior, and marketing campaign performance to gain valuable insights.
• Security : Secure hosting infrastructure and various security features to protect your website and data.
• Contact forms : Allow visitors to easily contact you through your website.
• Live chat : Chat with website visitors in real-time to answer their questions and improve customer service.
• Booking system : Manage appointments, bookings, and online scheduling directly through your website.
• Social media feed integration : Display your social media feeds on your website to engage your audience and showcase your brand.
• Ecommerce platform : Sell products directly through your website with features like product management, secure payments, and shipping options.
• Inventory management : Track product stock levels and manage inventory efficiently.
• Customer accounts : Allow customers to create accounts and manage their orders and purchase history.
• Payment gateway integration : Accept secure online payments from customers through various payment providers.

If you do find yourself needing a feature that’s missing from default Wix, the app market should have what you’re looking for. The most comprehensive web builder app market out there with over 300 apps, add-ons that will let you optimise your shipping, turn your Wix website into a native mobile app, easily integrate customer reviews, and loads more besides.

The apps are also ‘no-code' and incredibly easy to use, unlike other competitors like WordPress, in which you'll need some knowledge of coding before you can integrate them into your website; this is one of the most crucial points in the Wix vs WordPress competition.

Also, in terms of SEO features, Wix is the only web builder that has an exclusive partnership with SEO giant Semrush. This partnership transforms Wix's SEO offering for its users, who can now access Semrush's high-quality SEO keyword data directly through the Wix dashboard.

This in turn will help Wix users identify the ideal keywords to target and propel their website up the search rankings.

How has Wix improved recently?

Recent updates for Wix include multilingual support that lets you easily use Google Translate or manual translation to make your site accessible in different languages, opening up your business to new markets.

In fact, the work that has been done to improve Wix over the last year has simply solidified its spot as our number one website builder for depth of features.

• You can now access audits with tailored actions and recommendations to improve your site's search performance and overall SEO health with Wix's Site-Level SEO Assistant
• Wix has introduced a number of new SEO tools , including a dashboard that allows you to produce reports and see how your site is performing with data provided by Google Search Console
• During testing, we also found its AI Text Creator , while not as advanced as Shopify Magic, is very user friendly and can produce a range of content, including catchy titles
• Wix has launched Wix Studio, an end-to-end solution which gives you the tools to simplify your workflow, including a centralised workspace to manage all your sites, reusable assets, your team, subscriptions, and domains.

About 332,000 e-commerce websites are currently using Wix. This means plenty of entrepreneurs have trusted Wix will be the perfect digital storefront for their business.

As you can see, Wix is our best all-round web builder overall. But, small businesses choosing the site builder they may commit to for years will still want to weigh Wix up carefully against alternatives.

Here's how Wix rates against the competition, based on our testing:

Squarespace:

When it comes to just how attractive the templates are, you really can't do any better than Squarespace. Sorry Wix, but this includes you. Businesses with a particularly visual focus – think design firms, photography portfolio sites, and fashion brands – will likely prefer the cutting edge looks of Squarespace's templates. Wix is the cheaper option, and we'd also argue it's easier to use than Squarespace, plus it's a better choice for making an online store in terms of the depth of features under the hood. But, for looks alone, Squarespace trumps Wix. Read our Squarespace pricing guide for more, or check out our Wix versus Squarespace comparison.

If you're building an online store , then Shopify is one of the best choices you can possibly make. The other one, though, is still Wix! In our testing, we found that Shopify narrowly trumps Wix in terms of the sheer depth of sales features it has baked into the platform. Wix has plenty of its own, and thanks to its huge app market, you can go looking for extras without too much trouble. Smaller ecommerce sites may prefer the innate useablity of Wix – the templates and drag and drop editor are much simpler to get started with. But, larger or rapidly growing online stores may do better to put their lot in with Shopify. See our full Shopify pricing guide for more details.

Want to get your site live before your cup of coffee has gone cold? GoDaddy is for you. It's remarkably quick and easy to build a site and get it out into the world with GoDaddy. Wix is no slouch, of course, thanks to its AI-assistant and simple templates. But, the depth of features Wix gives you and its ability to let you customise the look and feel mean you may get held up making tweaks and changes, where GoDaddy's streamlined approach gets you live with less customisation. Pricing-wise, GoDaddy is terrific value, and has an especially cheap ecommerce plan.

If you're looking to build a website, you've probably heard the word ‘WordPress' more than once or twice. Millions of sites worldwide use the WordPress platform, and thanks to wordpress.org, you can even build a site for free. So, what's the issue? Well, if you aren't familiar with creating a website, and in particular if you don't feel comfortable with delving into the code now and then, you may be less cosy with using WordPress. It's perfectly intuitive, and experienced users will vouch for it every time thanks to the unrivalled flexibility of what you can build on a WordPress site. But, if you'd rather get on with running your business, and you don't want to learn to code (or pay for someone to help you), our advice is pick a Wix template and get up and running in no time.

To see how each measures up, check out our guide to the best web builders for small businesses .

How we test website builders for small businesses

We tested 10 website builders to evaluate them in terms of functionality, usability, accuracy, and aesthetics so we can make the most useful recommendations to small UK-based businesses.

Our rigorous testing process means these products have been scored and rated in six main categories of investigation and 33 subcategories – in fact, we covered 251 areas of investigation in total . We then gave each category score a ‘relevance weighting' to ensure the product's final score perfectly reflects the needs of our Startups.co.uk readers.

Our main testing categories for website builders are:

Website Features: the capabilities and functionalities offered by a website builder, e.g. blog functionality, SEO capability, and marketing capacity.

Design: the aesthetic appeal and visual layout of a website created using a website builder. It encompasses aspects such as page templates and customisable themes.

Customer Score: external customer opinion; the feedback and ratings given by customers who have used a particular website builder – the market position and reputation a website builder holds.

Ease of Use: how user-friendly and intuitive a website builder is for people with varying levels of technical expertise.

Value for Money: the balance between the cost of a website builder and the benefits it provides. It considers factors such as pricing plans, subscription models, and available features.

Help and Support: the assistance and resources available to users when they encounter issues or need guidance while using a website builder.

The Startups product testing process

Wix web builder review: the verdict

Wix is our number one overall web builder for small businesses.

The array of templates offered is staggering, and the huge amount of design freedom Wix gives you means that choosing a template is just the starting point. You can then tweak and reposition to your heart’s content to create something that really feels personal to your business. Or, you can use the ADI to knock up a professional website in minutes, tweak it and then get on with running your business.

There are minor drawbacks, of course. Wix is a premium product and its monthly charges are a bit higher than some competitors – though it's still tremendous value and far cheaper than hiring a web designer. The sheer amount of options it offers to builders can be intimidating for some, and the editor can slow down a bit when you add a lot of elements to your site.

But this is nitpicking; whatever your business does, Wix is a superb web builder that’s packed with features, is easy to use, and offers great support.

To see how it could help you, just head to Wix and get started.

• Unbeatable range of features. These include free access to the site booster and visitor analytics apps for one year
• Over 800 templates covering a range of 16 different industries to suit pretty much every business - the largest selection of templates available on the market
• Intuitive drag-and-drop interface. It's incredibly easy to apply changes to your website, specially if website building is new to you
• Affordable pricing plans to suit all budgets
• Creates mobile-friendly pages so you know how your site will look on mobile
• Free 24/7 phone and live chat support
• ADI functionality makes it easy to start your website in just minutes by answering a few simple questions
• Template is unchangeable once site is live. This could cause problems in the future
• Free plan site is littered with Wix ads and a Wix branded domain
• No plan has unlimited storage
• Its value for money score is lower because its price is not the most accessible compared to other competitors
• Is Wix website builder really free? In short, yes. You can use Wix as a free website builder to build your own website. However there are big limitations to what your site can do, and because you have to have a Wix branded domain name, it won't look very professional. There is no ecommerce functionality so you can't sell online, and your website will be littered with annoying Wix ads. We would suggest paying for a plan - but if you just want to try Wix out and create a very basic website - the free plan will do the trick.
• Is WordPress better than Wix? Wix is a much better choice for small businesses than WordPress.com – it offers more powerful features, is far easier to use and offers a lot more support in crucial areas like SEO and marketing. However if you are a whizz at coding and have used open source platforms before, WordPress might actually be the better option. It will open up doors to huge creative freedom that Wix can't offer. However for beginners, Wix every time.
• Is Wix a good website builder for beginners? Wix certainly is a great web builder for beginners. The fact you can use the ADI system to help you set up a website in just minutes can really speed things up for you and save you pulling your hair out before you've even got the foundations of your website together. It also offers helpful prompts to help support you as you navigate the website, and its help centre has the answers to pretty much every question. It is also easy to use with its intuitive drag and drop interface. And the SEO prompts are a must for any beginner who otherwise won't understand how to capitalise on this important aspect of website creation.

Startups.co.uk is reader-supported. If you make a purchase through the links on our site, we may earn a commission from the retailers of the products we have reviewed. This helps Startups.co.uk to provide free reviews for our readers. It has no additional cost to you, and never affects the editorial independence of our reviews.

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• Website Planet

Wix Pricing Plans 2024 – How to Avoid the Hidden Costs

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Don't miss out on this great deal!

• Wix Hidden Costs – 6 Things to Keep in Mind

1.   Wix’s Advertised Plan Prices Are for YEARLY Payments

• Free domain for a year
• Free Site Booster app for a year (Light plan not included)
• Free Events Calendar app for a year (Light plan not included)
• Free logo with Wix Logo Maker (Light plan not included)

2.   Free Domains Aren’t Really Free

3.   You Have To Pay Extra for Domain Security

4.   all the best marketing tools require extra fees, 5.   many useful apps come at an extra cost.

6.   The Money-Back Guarantee Doesn’t Cover Everything

• Wix Plan Prices Vary by Location – Here’s How to Get the Best Deal
• Wix Price Plans – A First Look
• Light allows you to connect a domain and remove Wix’s branding
• Core gives you access to basic analytics and the capacity to accept payments
• Business gives you access to more complete e-commerce tools
• Business Elite gives you access to the full spectrum of Wix’s e-commerce tool and developer features

• What’s included in each plan (and what’s not)
• The biggest pros and cons of each plan
• Who should – and shouldn’t – use each plan
• Which Pricing Plan Is Right for You?

Free – A Good Starting Point for Personal Websites

• Light – The Cheapest Plan for a Custom Identity
• Core – A Big Leap in Functionality for a Small Increase in Price

Get an additional $ 15.00 OFF any Wix plan!

This special offer applies on top of Wix's discounts for annual plans.

• Business – The Best Choice for Complete E-Commerce
• Business Elite – Not Worth the Price Hike
• Recommended Alternatives to Wix Plans
• So, How Much Does Wix REALLY Cost?

What is the best value-for-money Wix plan?

Is wix really free, what are the disadvantages of wix, which website builder is better than wix.

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Browse 900+ fully-customizable templates

• Account & billing
• Premium, billing & subscriptions
• Upgrading to a Premium plan

Choosing a Premium Plan

• Types of plans
• Premium plan features
• 1 year free domain voucher (yearly plans only)
• 24/7 Wix Customer Care
• 2 collaborators
• 2GB storage
• Upload up to 30 minutes of video
• Up to 10 fields per form
• Up to 3 steps per form
• Up to 3 conditions per form
• Up to 2 submission email recipients
• Automated marketing tools
• Option to connect your own domain
• Basic developer platform
• 5 collaborators
• 50GB storage
• Site analytics
• Customer accounts
• Upload up to 5 hours of video
• Up to 50 fields per form
• Up to 50 steps per form
• Up to 50 conditions per form
• Up to 7 submission email recipients
• File upload field
• Signature field
• Automated marketing tools (including site chat)
• Accept payments
• Sell products online
• Booking functionality
• 10 collaborators
• 100GB storage
• Upload up to 10 hours of video
• Up to 75 fields per form
• Up to 75 steps per form
• Up to 75 conditions per form
• Up to 20 submission email recipients
• File download
• Point of Sale (POS)
• Automated sales tax (100 transactions per month)
• Standard developer platform
• Priority Customer Care
• 15 collaborators
• Unlimited storage
• Unlimited hours of video
• Up to 100 fields per form
• Up to 100 steps per form
• Up to 100 conditions per form
• Automated sales tax (500 transactions per month)
• Advanced eCommerce tools
• Advanced developer platform
• The domain voucher is only included with the first time purchase of a yearly upgrade plan and cannot be used for renewals or upgrades. 
• The voucher is redeemable within 60 days of your purchase, and can only be used to purchase a new domain from Wix.

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Home » Website Builders » Wix Pricing: Which Pricing Plan Is Best (and Worst)?

Wix Pricing: Which Pricing Plan Is Best (and Worst)?

Our independent research projects and impartial reviews are funded in part by affiliate commissions, at no extra cost to our readers. Learn more

Website Pricing

Ecommerce pricing, overall rating.

5 out of 5 stars

Our Methodology

We used our research methodology to analyze Wix’s pricing and recent plan changes, allowing us to determine whether Wix is good value for money.

Written and researched by:

Wix is our top-rated website builder in our research, meaning we’ve put it to the test and found it to be the best website builder overall! But how much does it cost? More importantly, is it good value for money?

Wix offers four premium plans, which give users a range of options to choose from depending on their needs, from online selling to enterprise businesses. The prices range from $16 per month (for the Light plan)to $159 per month (for the Business Elite plan)  when billed annually. There is also the custom-priced Enterprise plan . Wix stands out in our research because it offers the best range of features available, like an easy-to-use editor, contact forms, and a professional blogging platform. This makes it ideal for personal websites and projects.

You can get 10% off all Wix’s plans using the code ‘ TAKE10 ’ at the checkout. There’s also a free plan you can use indefinitely – but there are a few limitations.

Wix Pricing Plans

• Free plan: – $0 per month – For those who want to try Wix
• Light plan: – $16 per month – For portfolios and personal sites
• Core plan: – $27/month – For small online stores and growing businesses
• Business: – $32/month – For established businesses
• Business Elite: – $159/month – For large businesses with advanced needs
• Enterprise: – Custom pricing – For global brands and industry titans

How Much Does Wix Cost?

Across its four premium plans, Wix costs between $16 per month (billed annually) and $159 per month (billed annually). The cheapest plan, the Light plan , is great for those seeking a personal website or a professional portfolio.

If you want Wix ecommerce features, you’ll have to skip the Light plan and move to either the Core, Business, or Business Elite plans . With these plans, you’ll be able to sell up to 50,000 products and you’ll get access to shipping capabilities and advanced analytics.

The Enterprise plan is only for large business franchises and requires a call with the Wix sales team, as the price will be custom to what you want to achieve. However, thanks to our long-standing research in the industry, we can make a conservative estimate of around $5,000-$25,000 per year (billed annually).

What’s the difference between paying monthly and annually?

For example, Wix lists the Light plan as $16 per month when billed annually, meaning you’ll be paying for 12 months of use in advance. At checkout, you’ll have to pay $192.

Paying monthly means the subscription gets paid each month, much like Netflix or Spotify. Wix entices its users to pay annually by offering a reduced monthly fee. By paying annually, users can save $84 per year for the Light and Core plans than if they paid monthly.

Whichever payment option you choose will depend on your financial situation. If you don’t have the money for the annual payment immediately or don’t see yourself having the website live for over a year, then the monthly plan is a better option. However, we recommend the annual prices as we believe they are a better representation of the value for money of the builder.

Is The Free Plan Really Free?

Yes! There is zero cost involved with building and publishing a website on Wix . Simply go to Wix, put in your email address and you can start building and editing your website with Wix’s fantastic features for $0 (without any credit card details)! Better yet, there’s no time limit, meaning that the Wix website is now yours forever — for free.

However, Wix’s free plan only comes with 500MB of storage, which is barely enough if you plan to upload videos or high-quality images directly to your site. Other limitations can only be solved by upgrading, such as:

• You can’t use your own domain name
• You’ll have Wix ads displayed on your site
• You can’t sell online
• You only get limited features – for example, you’ll have no access to Google Analytics which means you won’t be able to track your website’s performance with this tool
• You receive basic customer support – priority support is only available on premium plans so you might be left stranded if you need a helping hand

So, do we recommend Wix’s free plan? Well, sort of – the free plan is really only suitable for playing around with and testing. The Wix domain and banner ads give any site an unprofessional look and feel. If you’re serious about your site, then picking a paid plan is a much smarter choice. It is worth highlighting that you can always build your site on the free plan and then upgrade.

Is There a Free Trial?

As an alternative to Wix’s free plan, you can opt for a 14-day free trial of one of Wix’s premium plans. This is much better suited for those who may want access to Wix’s premium features, like ecommerce tools or increased storage – plus, there are no ads or other limitations (you still won’t be able to accept payments until you are on a paid-for plan).

The free trial will require you to enter payment details to kick things off.

Are There Any Discounts?

Wix is currently offering 10% off all its pricing plans if you use code TAKE10 at checkout. This deal is a great way to get full access to Wix at a cheaper price than usual.

Take a look at the table below and see how much you could save when using the discount.

Additionally, Wix for Students offers 50% off its plans if you go to Wix or the StudentBeans website. This is a fantastic deal to get the best website-building experience for an affordable price. You’ll need to have a recognized student I.D. to apply.

Is Wix Good Value for Money?

It depends . In our overall website builder ranking, Wix scores 3.7 out of 5 for value for money, coming in at a joint 4th place. While its plans can be expensive, there are very few builders that will offer a free plan with no time limit and an amazing depth of creativity and features.

Also, these features get rolled out with such high quality and at such a fast pace that other builders can barely keep up. In just a year, Wix SEO secured integrations with Google Analytics, Semrush, and Microsoft Clarity, becoming an absolute powerhouse.

But as we mentioned, the Wix free plan comes with a lot of limitations that almost force users to upgrade eventually. The Light plan is Wix’s cheapest, starting at $16 per month, but that plan comes with zero ecommerce capabilities, limited access to Wix features (no site analytics, site chat, or calendar app), and only 2GB of storage. For the best value for money, we recommend users start with the Core plan at $27 per month, which gives you access to a fuller range of essential website-building features, like ecommerce, events booking, and analytics.

How Does Wix Compare to Other Competitors?

As you can see from the graph, Wix is an outlier among other website builders due to its cheapest plan not being its best value for money. Comparing Wix vs Squarespace’s cheapest plan, the Personal plan also begins at $16 per month. Feature-wise, it is almost on par with Wix’s Core plan ($27 per month).

The Light plan is just a slightly upgraded version of Wix’s free plan. For $16 per month, that is quite a dent in a budget, especially when considering the starting price of GoDaddy ($10.99 per month) and Hostinger ($2.99 per month).

However, the Core plan is everything you’d want and more from Wix, coming with all the features, integrations, and ecommerce capabilities. If you want to start an online business or professional website, then the Core plan will deliver on its price tag – the price is a little higher than other competitors, but our research shows that the value it brings more than compensates for it.

Light Plan: $16 per Month – For Portfolios and Personal Sites

• Monthly price: $23 per month
• Annual price: $16 per month

✔️ 2GB of storage

✔️ Free domain for 1 year

✔️ Removes ads from the site

❌ Limited amount of features

❌ No ecommerce capabilities (you can’t sell online)

❌ No access to website analytics, making it harder to track your site’s performance and engage with your audience

The Light plan is Wix’s cheapest plan. Besides the removal of ads, we found there’s not much difference between it and the free plan. The plan lacks many of the great features Wix is known for, like:

• No ticket or event management
• No restaurant management
• No hotel management
• No ecommerce

For $16 per month, you get the removal of ads, a free custom domain (for a year), and some basic marketing features. A disappointing amount for any potential new businesses, but ideal for small and informational websites like blogs, portfolios, and resumes.

With no ads and your own domain, your site gains some legitimacy. The Light plan gives you access to automated emails and lead-generation forms, making it good for simple promotion.

This is all on top of the amazing Wix templates and editor you get to build your site in. Wix gains our highest score for templates in our research, with 4.3 out of 5. So even with limited features, your site will still look stunning.

Core Plan: $27 per Month – For Small Online Stores and Growing Businesses

• Monthly price: $34 per month
• Annual price: $27 per month

✔️ 50GB of storage

✔️ Access to a range of features, including ticketing and WixFit

✔️ Unlock ecommerce features, including abandoned cart recovery, discounts, and selling via socials

❌ Limited sales tools – can’t add multiple currencies or product reviews

The Core plan is Wix’s best value-for-money plan and our recommended starting point for anyone choosing Wix as a website builder. It includes ecommerce features – finally letting you sell on the platform – and it also comes with a host of specialist features for certain industries.

We can’t list them ALL here, but a few these are are our choice favorites:

• 5 collaborators
• Basic site analytics to monitor traffic and performance
• Basic ecommerce tools – sell up to 50,000 products, Wix Payments , and sell on marketplaces/social channels
• Wix dropshipping – up to 25 products by Modalyst
• No transaction fees
• Wix Hotel , Restaurant, and Fit platforms for each respective industry
• Wix Bookings and Event management for scheduling and organizing appointments and in-person events
• Stream music and videos and sell your original artwork

On top of this, you will get everything from the Light plan, plus explore even more features in the easy-to-use editor.

With all these features, the Core plan is perfect for those starting an online business or taking an existing business online. There is no app store required or extra fees incurred for specific industry tools and features (unlike Shopify or Squarespace). Plus, Wix has over 900 templates that will make sure you have a handy framework when designing it as they cover more industries than you can imagine !

While the Core plan’s features certainly impress, many of them are still offered in a ‘basic’ form – most evidently, the ecommerce tools. Important features like product reviews, accepting multiple currencies, and advanced shipping options are only available on the Business plan.

The Core plan is a decent choice if your website is in the early stages of growth, but once sales pick up it may be time to upgrade once again.

Business Plan: $32 per Month – For Established Businesses

• Monthly price: $38 per month
• Annual price: $32 per month

✔️ 100GB of storage

✔️ Unlock advanced shipping and product reviews for your store

✔️ Add multiple currencies and calculate sales tax automatically

❌ No access to premium customer service

❌ Stuck with the same basic analytics as the cheaper Wix plans

Once your store is getting steady sales, advanced tools are needed to keep up with demand. Enter the Business plan, the first of three ecommerce-dedicated plans by Wix.

You get all the aforementioned features that come with the Core plan, plus some brand new features designed primarily for selling online, such as:

• Automated sales tax on 100 transactions per month
• 1,000 product reviews provided by KudoBuzz
• Unlimited ‘Back in Stock’ notifications
• Advanced shipping plus 250 products available for dropshipping by Modalyst
• Multiple currencies

These features are surely welcome for any online business wanting to scale up. In our research, Wix came joint second for sales features with 4.2 out of 5 . We found that the Business plan is considerably cheaper when compared with the nearest competition. It costs only $32 per month for Wix’s plan vs Shopify’s $79 per month for a similar plan .

A lot of the features introduced on the Core plan have been upgraded too, giving you 10 collaborators and the ability to assign roles, plus access to external databases. This makes it easier than ever to manage employees. However, not every feature has received this treatment, and even on the Business plan, you’ll still receive the same basic analytics and Wix customer service as those on the Light plan .

Business Elite Plan: $159 per Month – For Large Businesses with Advanced Needs

• Monthly price: $172 per month
• Annual price: $159 per month

✔️ Unlimited storage space for larger businesses

✔️ Advanced marketing and ecommerce tools like a loyalty program

✔️ Priority customer support

❌ Very expensive plan

❌ Not a beginner-friendly option

Just from the price alone, you can probably guess that the Business Elite plan is a different beast altogether. If you’re looking for the tippy-top of what Wix can offer your average online business owner, the Business Elite plan takes all the previously mentioned features and turns them to 11 , including:

• Unlimited storage space
• 15 collaborators, which is helpful for large businesses to delegate work
• Advanced features, including marketing tools, analytics, and ecommerce
• Priority VIP phone support so you can skip the queue
• Retain customers with loyalty programs to share discounts, coupons, and rewards
• Collect up to 3,000 product reviews to help improve customer trust
• Sell unlimited products with Modalyst dropshipping

The biggest mark against this plan is price. We’d only recommend the Business Elite to thriving online businesses that need the support and can easily foot the bill – or established brick-and-mortar stores wanting to make a transition online . Either way, we don’t think this plan is good for beginners, and reiterate that the Core plan is the best value for your money .

That being said, for a high-end ecommerce plan, the Business Elite plan is cheaper than its competitors, with Advanced Shopify costing $299 per month (billed annually). If you are looking to make a switch from Shopify, the Business Elite certainly makes a good alternative, but we’d recommend all potential users try it out first with the 14-day free trial, as it’s a big commitment to make.

Enterprise Plan: Custom Pricing – For Global Brands and Industry Titans

✔️ Face no limitations when scaling your business

✔️ Dedicated account manager to help you succeed

❌ Custom plan means you’ll only know what your total is once you are given a quote that covers all your needs

❌ Only suitable for industry-leading businesses

This plan is not meant for your average Joe. Used by the likes of Kroger, Clarins, and Hello Fresh,  Wix Enterprise is intended to be used by big brands and industry leaders.

You get everything on the Business Elite plan, plus the unique feature of having a dedicated account manager to help you run your business. This includes a custom, super-charged Wix editor with developer-built component blocks and a global infrastructure of networks to support you –  all managed from a multi-site dashboard.

We know the majority of our readers are small-to-medium-sized businesses, but your business could one day get successful enough to need an enterprise plan, so it’s good to know. Since the pricing is custom, we can’t comment on the exact pricing Wix offers, but our research estimates it at around $5,000 – $25,000 per year, depending on size.

Does Wix Have Additional Fees?

Wix has some additional fees  – but all of them can be avoided. A caveat to this is if you are selling online, paying for the processing fees is impossible to avoid with Wix.

Wix Auto-Renewal

If you don’t want your plan to auto-renew, you can simply turn it off in your settings. Here’s how:

• Go to “Billing and Payments” in your Wix account
• Click “Plan Actions”
• Click “Cancel Now”

Don’t worry – clicking “Cancel Now” doesn’t actually cancel your plan then and there. Instead, it means your plan won’t automatically renew the next time your subscription expires.

Wix Domain Name

Wix domains are free for the first year. After this, it will cost between $14.95 – $24.85 per year , depending on how specialized they are.

If you don’t pay for your domain, then someone else can register that domain name and use it for themselves. Your domain name’s renewal happens automatically so that you don’t lose your domain – but you can cancel the auto-renewal at any time in your settings.

Custom Email Address

Wix offers a Google Suite email address through its dashboard for $6 per month (billed annually) and $6.50 if you choose monthly billing.

Most of Wix’s features are built-in, but it does offer an app store for extra functionalities. Wix has +500 apps – of which 24 are free to use.

The rest will cost a monthly fee between $3-$20 per month . This will be heavily dependent on your website’s needs, so do some research on what you may want before building.

Wix Payments Processing Fee

Wix charges a standard 2.9% + $0.30 on each transaction for users using Credit/Debit Cards, Google Pay, and Apple Pay.

If you are using a physical Wix Payments POS, then you will be charged 2.6% for cards and 2.6% + $0.20 for Tap to Pay on mobile .

Each of these fees differs depending on the region you’re in. We’ve shown the US rates, but if you are in a different region, we suggest you check out Wix’s service fees breakdown .

Processing fees are not included on returns either.

How We Test

We put Wix through hours of testing to determine whether it’s good value for money. Our research process looks at a variety of categories, including website features and ease of use, but when it comes to price, we analyze a few key areas.

Every website builder has recently increased its pricing, so our algorithm has been adjusted to reflect this change. Beyond reviewing Wix’s restructuring of its plans, we specifically look at whether Wix has a free trial or free plan (it has both), the average pricing plan, and the minimum standard of features you get for the lowest price you pay.

Summary of Wix Pricing Plans

Wix is our best-rated website builder in our research and offers four premium plans – plus a free plan and an enterprise plan. Let’s recap their prices:

• Free plan: $0 per month – For those who want to try Wix
• Light plan: $16 per month – For portfolios and personal sites
• Core plan: $27 per month – For small online stores and growing businesses
• Business plan: $32 per month – For established businesses
• Business Elite plan: $159 per month – For large businesses with advanced needs
• Enterprise plan: Custom pricing – For global brands and industry titans

Of these plans, the best value for money is the Core plan for $27 per month (billed annually). While it is a little more expensive than Squarespace or GoDaddy, those builders can’t compete with the amount of features and support you get with the Core plan.

If you have a small online store or a growing business, the value of the Core plan is worth its higher price tag. Wix provides all the tools you need to succeed off the bat. All that is left is the key ingredient: you!

Wix Pricing: FAQs

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Wix Pricing (2024) — Which Plan is Best for Your Business?

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Wix is a hugely popular solution for building your own website or online store. But it comes in several flavors, and it can be hard to work out which pricing plan is right for you. So, in this Wix pricing guide we’re going to break each plan down, highlight the pros and cons of each, and highlight hidden costs…

Guide contents

What is wix, core wix features.

• Wix pricing — the available plans

Wix Enterprise

• Wix App Store and email marketing add-ons
• Summing up: the best value Wix plans

Alternatives to Wix

But first, a key question:  what is Wix?

Wix is a website and online store building tool that is aimed mainly at individuals, ‘solopreneurs’ and small business owners.

It can be used to create a wide variety of personal websites and brochure sites — i.e., where displaying information, rather than selling items online, is the key priority. Blogs, portfolios, websites for local organizations — that sort of thing.

Additionally — thanks to a growing set of ecommerce features — Wix can also be used by users who wish to create an online store — as most of its plans now come with selling tools.

Wix a ‘hosted solution’ — meaning that it runs on its own servers, and you don’t need to install any software on your computer to use it. It lets you create your website or online store in a web browser without coding, and edit it easily with a user-friendly content management system (CMS). It also comes with SEO features that help ensure the visibility of your site in search results.

You get started with Wix by choosing a template, clicking on the bits of its design that you want to edit, and then adjusting settings in the style editor to change them.

For example, you can click on some text and apply a new font, click on a background and change its colour, and so on (the screenshot below gives you an idea of how this works).

Wix is a software as a service (‘SaaS’) tool – this means that you don’t own a copy of the software but rather pay a monthly fee to use it.

As we’ll see, Wix offers a range of plans, each with different features. I’ll look at these in turn in just a moment, but before that, it’s worth pointing out the core Wix features that you’ll find on any plan.

There are a few things that are common to all Wix plans.

On any Wix plan, you can expect to get:

• a choice of a wide-range of 830+ professionally-designed templates
• access to a content management system — a tool that lets you edit your site content easily and upload files to it
• a blogging tool
• hosting — this will vary by plan, but all Wix plans give you server space to store your site on
• an email marketing tool — all Wix plans let you send 200 e-newsletters per month for free
• SEO tools — all Wix plans give you access to Wix’s ‘SEO Dashboard’ to help you optimize your site for search engines.

Now, let’s look at all the Wix premium plans in more depth, and discuss their pros and cons.

Important: monthly vs yearly pricing in Wix

The prices shown on Wix’s website — and referenced below — are based on paying upfront for a year’s service (you have a 14 day cooling off period during which you can cancel your plan and get a refund).

Like most other ecommerce platforms , you can also can pay on a monthly basis, but oddly, Wix doesn’t make these prices publicly available – you only see them at the point of purchasing a plan. You can expect a saving of between 13% and 22% by paying annually.

When purchasing a plan, you’ll also get the option to pay upfront for 2 years or 3 years; you’re not restricted to being billed annually or monthly. Subscribing in this way brings even bigger discounts, but you are of course tied into the platform for a much longer period.

Wix pricing —  the available plans

Wix recently simplified its pricing model and it now offers 4 standard pricing plans: ‘ Light ,’ ‘ Core ,’ ‘ Business ‘ and ‘ Business Elite .’

Pricing for these plans is as follows:

• Light — $17 per month
• Core — $29 per month
• Business — $36 per month
• Business Elite — $159 per month

The cheapest of these plans is the ‘Light’ plan. Let’s take a look at this.

At $17 per month, the ‘Light’ plan offers you the cheapest way to get going with Wix.

It gives you:

• a free domain name for your first year of service (via a free domain voucher)
• a free SSL certificate
• 2GB storage (for any images you need to display on your site or files that you want to let users download from it)
• Unlimited bandwidth
• the ability to upload 30 minutes of video content to your site (which can then be streamed, bought or rented by your visitors)
• 24/7 customer support delivered by email, live chat or phone (with the availability of each support channel varying by country / language)
• The ability to add 4 lead-capture forms to your site

Is the Wix Light plan right for me?

The Wix Light plan is suitable for users who just need a personal website or portfolio, or a small business that needs a basic website without a store. The main disadvantage of the plan is its 2GB storage limit : if you are likely to have a lot pages and photos on your site then the Wix Light plan is not going to be a great fit for you.

(You can add extra media storage to your site, but this will cost you between $5 per month for 200GB of additional storage up to $9 per month for 1TB of additional storage). You can try out the Wix Light plan for free here .

How does the Wix Light plan compare to entry level plans from other website builders?

The ‘Light’ plan is worthy of serious consideration if you are simply interested in having a basic online presence that will be accessed by a small number of visitors each month.

At just $17 per month, it is similarly priced to the entry-level plans offered by Wix competitors Squarespace and Webflow (these are priced at $16 and $14 per month respectively).

The key benefit of building a content-based site with Wix instead of these other platforms is the truly massive choice of free templates it offers you — over 830 in total compared to around 168 in Squarespace and just 50 or so in Webflow.

If you’re considering using Wix for creating a portfolio, brochure or event site, the Wix Light plan is a good option.

Next up we have the $29 per month ‘Wix Core’ plan. This is the cheapest Wix plan that lets you sell online.

In addition to the features provided by the ‘Core’ plan, you get the following key extras:

• Storage : you get 50GB rather than 2GB
• Video storage : you get 5 hours rather than 30 minutes
• Wix’s Site Booster app — one year’s access to a directory submission tool
• 1 year’s free access to an events calendar app (this lets you connect external calendars to your Wix site and display events from it on your site)
• access to a professional logo designing tool
• 40+ social media versions of your logo .
• The ability to add 10 lead-capture forms to your site
• a site chat tool .

Additionally, the ‘Core’ plan gives you access to the following ecommerce features :

• an online store builder  that lets you sell up to 50,000 products
• secure payment processing  via a large range of payment gateways
• customer account creation
• an abandoned cart saver tool
• the ability to sell subscriptions and memberships on your site
• the option to sell your products on online marketplaces and social media channels
• the ability to sell 25 products with Wix’s Modalyst dropshipping integration .

In essence, this plan gives you the basic tools you’ll need to sell online using your website, but there are some key omissions that make it unsuitable for more professional merchants.

For example, you won’t find any  multicurrency features  for international selling on this plan, and it doesn’t provide you with any automatic  tax calculation tools either.

Is the Wix Core plan right for me?

The main benefit that the ‘Wix Core’ plan brings over the ‘Light’ plan is the much more generous storage limit and the ability to sell products online.

Additionally, the ecommerce features on the ‘Core’ plan will be adequate if you run a blog or portfolio and want to occasionally sell a few products on the side. But if your aim is to set up a professional ecommerce store, then the ‘Business’ or ‘Business Elite’ plans are better options.

You can try out the ‘Wix Core’ plan for free here .

At $36 per month, Wix’s ‘Business’ plan is more generous than the ‘Core’ plan when it comes to storage and video hours (giving you 100GB and 10 hours respectively).

It also comes with a more generous limit for adding lead-capture forms to your site than the other plans we’ve looked at so far — you can add 25 forms in total across your site on this plan.

But more importantly, it unlocks several key ecommerce features, namely:

• Automatic tax calculation
• Advanced shipping  (shipping label printing, end-to-end order fulfilment and the option to connect shipping apps to your store).
• A ratings and reviews tool
• the ability to display product prices in multiple currencies .

There are, however, some key limits to be aware of on this plan:

• You can only process 100 transactions per month with the automated sales tax tool (Avalara)
• The dropshipping feature (powered by Modalyst) only lets you list 250 products
• The number of user reviews per month is capped at 1,000
• You can only display your products in 6 different currencies in total.

Of these limits, the most significant is  the cap on automatic tax calculations  — it will render this plan a bit redundant for users who sell large numbers of products every month in jurisdictions with different tax rates.

Is the Wix Business plan right for me?

Wix’s ‘Business’ plan is a good choice for users who make a small number of online sales each month (or those who want sell goods to a few international locations) but need to access more advanced shipping and tax calculation options. Merchants who wish to sell at scale will need to go for the ‘Business Elite’ plan, however.

You can  try the ‘Business’ plan for free here .

While you’re here, download our free ecommerce e-kit

For a limited time, we’re offering our readers some excellent free tools. Sign up free to immediately receive:

• our online store comparison chart
• a downloadable cheatsheet on how to create an online store
• our SEO, blogging and ‘how to start a business’ cheatsheets
• extended free trials and discount codes for essential business apps
• our latest tips on ecommerce and growing a business
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Business Elite

At the top end of Wix’s premium plan lineup is its ‘Business Elite’ offering.

This is the only Wix plan aimed at small businesses that gives you  an unlimited amount of storage space and video hours .

The key differences between this plan and the ‘Business Unlimited’ one boil down to limits for  automated sales tax transactions ,  dropshipping  and  product reviews .

• 500 automatic tax calculation transactions per month
• the ability to create customized reports  for your store
• the option to dropship an unlimited number of products  per month
• the ability to display product prices in 11 different currencies
• a 3,000-per month reviews limit
• access to the Smile.io loyalty program  for your store
• the ability to add 75 lead-capture forms to your site.

(You also get priority VIP support — faster turnaround times on queries.)

These increased limits definitely make the ‘Business Elite’ plan a much better option for most merchants than the other Wix plans that cater for ecommerce.

Is the ‘Business Elite’ plan right for me?

The ‘Business Elite’ plan is the best plan for any Wix user who wants to do a lot of dropshipping or build a high-traffic, high-revenue store.

You can  try the ‘Business Elite’ plan for free here .

So what’s the best Wix plan for ecommerce?

For me, if you’re serious about ecommerce, the ‘Business Elite’ Wix plan is definitely the main one to consider seriously. The other two plans can work in certain contexts, but if you’ve got grand ambitions for dropshipping, or anticipate having a large number of sales of your products from your site, then the Business Elite plan is by far the best choice.

So far, the Wix plans I’ve covered are those that are aimed mainly at a ‘small business owner’ market.

But there’s another version of Wix that targets a more corporate audience — the suitably named ‘Wix Enterprise.’

Unlike the other Wix plans, this doesn’t come with a fixed price tag — you have to negotiate a custom price with Wix based on your requirements.

(But you can expect to pay at least $500 per month to use it.)

With Wix Enterprise, you can avail of…

• advanced controls over user settings
• access to Wix code and APIs
• an unlimited number of automatic sales tax calculations
• unlimited user reviews
• more hand-holding
• advanced security features
• custom storage
• more flexible billing settings
• the ability to create a branded app for your business .

Most users won’t need to worry about this plan — it really is for large corporations only.

What about the free Wix plan?

Throughout this article we’ve discussed the pricing for Wix’s premium plans. However, it should be noted that you can actually use Wix entirely for free .

There are two main catches with the free plan that Wix offers though:

• Websites built with it feature very prominent adverts for Wix.
• You can’t map a custom domain using this plan (yoursitename.com etc.).

Additionally, the feature set for the free plans is rather limited, as the table below highlights:

Despite its limitations, the Wix free plan can work very well in certain contexts. If you need to create a simple website for a birthday party, local event or anything else where there isn’t a budget for web design, then the Wix free plan offers a handy way to do this.

It also provides a very good way to try the platform out before committing to a paid-for plan.

You can try the Wix free plan here .

Wix apps and email marketing add-ons

It’s important to remember that you can make your Wix account do more thanks to a variety of available add-ons.

First, there’s the Wix App Market to consider. This contains around 780 apps and integrations that you can incorporate into your Wix website or store. These include live chat apps, popups, reviews and ratings, social media integrations and calendars. Prices for apps in Wix start from just a few dollars a month but can get quite expensive (in some cases actually exceeding the monthly cost of your Wix plan) — it really depends on the app you’re using.

Then, there’s Wix’s email marketing plans (previously known as ‘Ascend’). These paid plans let you send between 500 and 1 million emails per month, depending on the plan chosen (the free version lets you send 200 newsletters per month). The pricing for Wix’s email marketing plans isn’t available on the Wix website: you only get to see it when you’re logged into your account and go to upgrade to an email marketing plan.

During our testing, we encountered the following pricing information:

All of Wix’s email marketing plans give you access to a full set of email automation features. These automations let you define rules (or ‘triggers’) that send emails when certain conditions are met.

In terms of other differences between Wix’s email marketing plans, emails sent on the ‘Core’ and ‘Advanced’ plans are automatically sent from your own custom domain, while emails sent on the cheaper ‘Essentials’ plan are sent from a Wix URL.

Summing up: the best-value Wix plans

I hope our guide to Wix’s pricing has helped you make more sense of all the options available to you!

To sum up, we feel that three Wix plans are worthy of particular attention:

• Wix Free  – this is a great plan for trying the platform out or creating simple free sites for family and community events.
• Wix Light — this is the best plan for creating simple brochure-style sites where conveying information (not selling products) is the main priority.
• Business Elite – this is by far the best choice for anyone who is serious about creating an online store for your business. However, if you don’t expect to sell more than 500 items per month, most of your ecommerce needs will be met by the much more affordable ‘ Wix Business ‘ plan.

For more information about the platform, feel free to check out our full, in-depth Wix review or learn more about the Wix free trial here . And do leave any questions in the comments section below — we’ll do our best to help!

Wix isn’t the only option for creating a website or online store — there are lots of other website builders to choose from!

If you’re thinking of building an information-based website (i.e., you’re not fussed about being able to sell anything) then Squarespace is a really good alternative website builder. It features beautiful templates, an elegant content management system and super mobile-friendly designs. Check out our Squarespace video review below or read our Squarespace vs Wix comparison to see how it shapes up against Wix.

For ecommerce applications, we’d also recommend BigCommerce or Shopify , two feature-packed online store builders. Their content management options are less extensive than Wix’s but their selling tools are more extensive.

Budget options include GoDaddy, Jimdo and BigCartel (our GoDaddy versus Wix comparison may be of relevance here).

Check out our ecommerce reviews section for other suggestions, or read our ecommerce platform buyer’s guide for more details on what to look for in an online store builder.

Related resources

• BigCommerce pricing guide
• Shopify pricing guide
• Squarespace pricing guide

About the author

Chris Singleton

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Chris Singleton is the Editor of Style Factory.

Originally from Dublin, Ireland, he is now London-based.

Since graduating from Trinity College Dublin in 1999, Chris has advised many businesses on how to grow their operations via a strong online presence, and now he shares his experience and expertise through his articles on the Style Factory website.

Chris started his career as a data analyst for Irish marketing company Precision Marketing Information; since then he has worked on digital projects for a wide range of well-known organizations including Cancer Research UK, Hackney Council, Data Ireland and Prescription PR. He founded Style Factory in 2009 as a way to share his expertise with a wider audience.

He is also the author of a book on SEO for beginners, “Super Simple SEO.”

You can connect personally with Chris via Twitter (X) or LinkedIn .

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Lots of good information here. I see so many newbie web designers heading over to WIX without a true understanding of their pricing. I will share this with anyone I see who is looking to try WIX out.

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Is it easy to build a website?

Yes. Wix offers a few different ways to create your own website, so you can choose the creation process that works best for you. Pick from 900+ designer-made templates, or use our AI website builder to create a business-ready site in no time using a conversational interface. You can also start from scratch using Wix’s drag-and-drop website builder. Whichever way you choose, you can always continue customizing in the Editor for total website design freedom.

What types of websites can you build on Wix?

With our website creator, you have the freedom to design a site that perfectly fits your needs. You can build business websites for any industry with a whole host of different features. You can sell products with an online store , sell services and take bookings , share your thoughts on a blog , showcase your work with a beautiful portfolio , and much more. Our solutions are built not only for a variety of industries but also for businesses of all sizes, from a personal brand to an enterprise corporation .

How do I create a website?

Here’s how to create your own website in 6 steps:

Plan your website. First, think about the type of site you’re creating and your target audience. With that in mind, you can start mapping out the pages you want to incorporate like the “About” and “Contact” pages, perhaps a blog or a photo gallery, and a page for products or services.

Choose a template. You can choose from  a variety of fully functional templates, all professionally designed with the best site practices in mind. Browse the templates and select the one that best suits your needs, or start designing from a blank template.

Customize your website. Once you’ve chosen a template, you can go in and customize every aspect of your site to match your brand.  Add your products and services as well as your own text and images or even let our built-in AI tools generate them for you. Change the colors, fonts, and layouts, and dive into our advanced design features for unlimited creative freedom.

Get a domain name. When trying to come up with the perfect domain name, you can use Wix to search and register available names, or connect an existing one to your new site.

Optimize for search engines. Use a suite of advanced SEO tools to help you optimize your site and increase organic traffic.

Publish and promote your website. Once you’re happy with your site, you’re ready to hit ‘publish’ and start gaining traffic. Now’s the time to promote your site through built in email marketing and social tools, and then start streamlining your customer management processes with a smart CRM system.

By following these steps, you'll build a powerful online presence that drives business growth.

Can I create a website without knowing how to code?

Absolutely. Wix is an HTML website builder that makes it possible to create a high-quality website without knowing how to code. In the Wix Editor, you can drag and drop any feature you want and customize it to match the look and feel of your site. Of course, if you do know how to code, you can add advanced functionality to your site with Velo.

Should I use a website builder or hire a developer?

Wix’s no-code website builder is intuitive to use. However, if you are looking for expert help you can explore the Wix Marketplace to find a certified freelancer or agency at a price that fits your budget.

How do I build and host my site for free?

When you create a free website with Wix, you get reliable, scalable and free web hosting. All your web content will be stored on secure servers located around the world. So no matter where your visitors come from, your site will load fast.

How can I make sure my data and my visitors’ data is secure?

At Wix, we take care of security for you. With every site you get enterprise-grade security . From threat prevention to real-time detection and rapid response, security is fully managed by our dedicated team of experts—24/7. This includes data encryption in transit using HTTPS, TLS 1.2+ and an automatic SSL certificate.

How do I create a free website with a custom domain?

You can create a free website with Wix that comes with a Wix domain. To instantly look more professional online, get a custom domain name . It adds credibility to your brand and helps visitors find you online. You can start building your brand by using your domain in a custom email address ( [email protected] ), your social channels, email marketing campaigns and more. For inspiration use our Business Name Generator .

How can I optimize my site for SEO on Wix?

All Wix sites come with best-practice SEO defaults, including utilizing server-side rendering, customizable meta tags for all site pages, structured data markup, dynamic XML sitemaps, and more. Plus, you get a suite of built-in SEO tools to help you compete in organic search. Learn more .

Is my site optimized for Core Web Vitals (CWV)?

Every new feature, component and element that we create is built with performance in mind, so no matter what type of business you have, you can create a high-performance website. Over the past year, we’ve managed to achieve dramatic improvements for CWV and increased the ratio of Wix sites in the Google CrUX report with good scores for all three CWV by over 10x. To learn more about how Wix prepared for CWV, check out this webinar we hosted with Google .

Can I use a website builder to create a landing page?

Yes. You can create any kind of website with Wix. Explore beautiful HTML landing page templates in the landing page builder to get started.

How can I design a logo for my website for free?

You can design your own logo for free with the intuitive Wix Logo Maker . Any logo you create is ready to go in high resolution for digital or print so your brand stays consistent.

Tomorrow’s success starts today.