closing statement for a presentation

30 Examples: How to Conclude a Presentation (Effective Closing Techniques)

By Status.net Editorial Team on March 4, 2024 — 9 minutes to read

Ending a presentation on a high note is a skill that can set you apart from the rest. It’s the final chance to leave an impact on your audience, ensuring they walk away with the key messages embedded in their minds. This moment is about driving your points home and making sure they resonate. Crafting a memorable closing isn’t just about summarizing key points, though that’s part of it, but also about providing value that sticks with your listeners long after they’ve left the room.

Crafting Your Core Message

To leave a lasting impression, your presentation’s conclusion should clearly reflect your core message. This is your chance to reinforce the takeaways and leave the audience thinking about your presentation long after it ends.

Identifying Key Points

Start by recognizing what you want your audience to remember. Think about the main ideas that shaped your talk. Make a list like this:

• The problem your presentation addresses.
• The evidence that supports your argument.
• The solution you propose or the action you want the audience to take.

These key points become the pillars of your core message.

Contextualizing the Presentation

Provide context by briefly relating back to the content of the whole presentation. For example:

• Reference a statistic you shared in the opening, and how it ties into the conclusion.
• Mention a case study that underlines the importance of your message.

Connecting these elements gives your message cohesion and makes your conclusion resonate with the framework of your presentation.

30 Example Phrases: How to Conclude a Presentation

• 1. “In summary, let’s revisit the key takeaways from today’s presentation.”
• 2. “Thank you for your attention. Let’s move forward together.”
• 3. “That brings us to the end. I’m open to any questions you may have.”
• 4. “I’ll leave you with this final thought to ponder as we conclude.”
• 5. “Let’s recap the main points before we wrap up.”
• 6. “I appreciate your engagement. Now, let’s turn these ideas into action.”
• 7. “We’ve covered a lot today. To conclude, remember these crucial points.”
• 8. “As we reach the end, I’d like to emphasize our call to action.”
• 9. “Before we close, let’s quickly review what we’ve learned.”
• 10. “Thank you for joining me on this journey. I look forward to our next steps.”
• 11. “In closing, I’d like to thank everyone for their participation.”
• 12. “Let’s conclude with a reminder of the impact we can make together.”
• 13. “To wrap up our session, here’s a brief summary of our discussion.”
• 14. “I’m grateful for the opportunity to present to you. Any final thoughts?”
• 15. “And that’s a wrap. I welcome any final questions or comments.”
• 16. “As we conclude, let’s remember the objectives we’ve set today.”
• 17. “Thank you for your time. Let’s apply these insights to achieve success.”
• 18. “In conclusion, your feedback is valuable, and I’m here to listen.”
• 19. “Before we part, let’s take a moment to reflect on our key messages.”
• 20. “I’ll end with an invitation for all of us to take the next step.”
• 21. “As we close, let’s commit to the goals we’ve outlined today.”
• 22. “Thank you for your attention. Let’s keep the conversation going.”
• 23. “In conclusion, let’s make a difference, starting now.”
• 24. “I’ll leave you with these final words to consider as we end our time together.”
• 25. “Before we conclude, remember that change starts with our actions today.”
• 26. “Thank you for the lively discussion. Let’s continue to build on these ideas.”
• 27. “As we wrap up, I encourage you to reach out with any further questions.”
• 28. “In closing, I’d like to express my gratitude for your valuable input.”
• 29. “Let’s conclude on a high note and take these learnings forward.”
• 30. “Thank you for your time today. Let’s end with a commitment to progress.”

Summarizing the Main Points

When you reach the end of your presentation, summarizing the main points helps your audience retain the important information you’ve shared. Crafting a memorable summary enables your listeners to walk away with a clear understanding of your message.

Effective Methods of Summarization

To effectively summarize your presentation, you need to distill complex information into concise, digestible pieces. Start by revisiting the overarching theme of your talk and then narrow down to the core messages. Use plain language and imagery to make the enduring ideas stick. Here are some examples of how to do this:

• Use analogies that relate to common experiences to recap complex concepts.
• Incorporate visuals or gestures that reinforce your main arguments.

The Rule of Three

The Rule of Three is a classic writing and communication principle. It means presenting ideas in a trio, which is a pattern that’s easy for people to understand and remember. For instance, you might say, “Our plan will save time, cut costs, and improve quality.” This structure has a pleasing rhythm and makes the content more memorable. Some examples include:

• “This software is fast, user-friendly, and secure.”
• Pointing out a product’s “durability, affordability, and eco-friendliness.”

Reiterating the Main Points

Finally, you want to circle back to the key takeaways of your presentation. Rephrase your main points without introducing new information. This reinforcement supports your audience’s memory and understanding of the material. You might summarize key takeaways like this:

• Mention the problem you addressed, the solution you propose, and the benefits of this solution.
• Highlighting the outcomes of adopting your strategy: higher efficiency, greater satisfaction, and increased revenue.

Creating a Strong Conclusion

The final moments of your presentation are your chance to leave your audience with a powerful lasting impression. A strong conclusion is more than just summarizing—it’s your opportunity to invoke thought, inspire action, and make your message memorable.

Incorporating a Call to Action

A call to action is your parting request to your audience. You want to inspire them to take a specific action or think differently as a result of what they’ve heard. To do this effectively:

• Be clear about what you’re asking.
• Explain why their action is needed.
• Make it as simple as possible for them to take the next steps.

Example Phrases:

• “Start making a difference today by…”
• “Join us in this effort by…”
• “Take the leap and commit to…”

Leaving a Lasting Impression

End your presentation with something memorable. This can be a powerful quote, an inspirational statement, or a compelling story that underscores your main points. The goal here is to resonate with your audience on an emotional level so that your message sticks with them long after they leave.

• “In the words of [Influential Person], ‘…'”
• “Imagine a world where…”
• “This is more than just [Topic]; it’s about…”

Enhancing Audience Engagement

To hold your audience’s attention and ensure they leave with a lasting impression of your presentation, fostering interaction is key.

Q&A Sessions

It’s important to integrate a Q&A session because it allows for direct communication between you and your audience. This interactive segment helps clarify any uncertainties and encourages active participation. Plan for this by designating a time slot towards the end of your presentation and invite questions that promote discussion.

• “I’d love to hear your thoughts; what questions do you have?”
• “Let’s dive into any questions you might have. Who would like to start?”
• “Feel free to ask any questions, whether they’re clarifications or deeper inquiries about the topic.”

Encouraging Audience Participation

Getting your audience involved can transform a good presentation into a great one. Use open-ended questions that provoke thought and allow audience members to reflect on how your content relates to them. Additionally, inviting volunteers to participate in a demonstration or share their experiences keeps everyone engaged and adds a personal touch to your talk.

• “Could someone give me an example of how you’ve encountered this in your work?”
• “I’d appreciate a volunteer to help demonstrate this concept. Who’s interested?”
• “How do you see this information impacting your daily tasks? Let’s discuss!”

Delivering a Persuasive Ending

At the end of your presentation, you have the power to leave a lasting impact on your audience. A persuasive ending can drive home your key message and encourage action.

Sales and Persuasion Tactics

When you’re concluding a presentation with the goal of selling a product or idea, employ carefully chosen sales and persuasion tactics. One method is to summarize the key benefits of your offering, reminding your audience why it’s important to act. For example, if you’ve just presented a new software tool, recap how it will save time and increase productivity. Another tactic is the ‘call to action’, which should be clear and direct, such as “Start your free trial today to experience the benefits first-hand!” Furthermore, using a touch of urgency, like “Offer expires soon!”, can nudge your audience to act promptly.

Final Impressions and Professionalism

Your closing statement is a chance to solidify your professional image and leave a positive impression. It’s important to display confidence and poise. Consider thanking your audience for their time and offering to answer any questions. Make sure to end on a high note by summarizing your message in a concise and memorable way. If your topic was on renewable energy, you might conclude by saying, “Let’s take a leap towards a greener future by adopting these solutions today.” This reinforces your main points and encourages your listeners to think or act differently when they leave.

Frequently Asked Questions

What are some creative strategies for ending a presentation memorably.

To end your presentation in a memorable way, consider incorporating a call to action that engages your audience to take the next step. Another strategy is to finish with a thought-provoking question or a surprising fact that resonates with your listeners.

Can you suggest some powerful quotes suitable for concluding a presentation?

Yes, using a quote can be very effective. For example, Maya Angelou’s “People will forget what you said, people will forget what you did, but people will never forget how you made them feel,” can reinforce the emotional impact of your presentation.

What is an effective way to write a conclusion that summarizes a presentation?

An effective conclusion should recap the main points succinctly, highlighting what you want your audience to remember. A good way to conclude is by restating your thesis and then briefly summarizing the supporting points you made.

As a student, how can I leave a strong impression with my presentation’s closing remarks?

To leave a strong impression, consider sharing a personal anecdote related to your topic that demonstrates passion and conviction. This helps humanize your content and makes the message more relatable to your audience.

How can I appropriately thank my audience at the close of my presentation?

A simple and sincere expression of gratitude is always appropriate. You might say, “Thank you for your attention and engagement today,” to convey appreciation while also acknowledging their participation.

What are some examples of a compelling closing sentence in a presentation?

A compelling closing sentence could be something like, “Together, let’s take the leap towards a greener future,” if you’re presenting on sustainability. This sentence is impactful, calls for united action, and leaves your audience with a clear message.

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• By Illiya Vjestica
• - January 23, 2023

10 Powerful Examples of How to End a Presentation

Here are 10 powerful examples of how to end a presentation that does not end with a thank you slide.

How many presentations have you seen that end with “Thank you for listening” or “Any questions?” I bet it’s a lot…

“Thank you for listening.” is the most common example. Unfortunately, when it comes to closing out your slides ending with “thank you” is the norm. We can create a better presentation ending by following these simple examples.

The two most essential slides of your deck are the ending and intro. An excellent presentation ending is critical to helping the audience to the next step or following a specific call to action.

There are many ways you can increase your presentation retention rate . The most critical steps are having a solid call to action at the end of your presentation and a powerful hook that draws your audience in.

What Action do You Want Your Audience to Take?

Before designing your presentation, start with this question – what message or action will you leave your audience with?

Are you looking to persuade, inspire, entertain or inform your audience? You can choose one or multiple words to describe the intent of your presentation.

Think about the action words that best describe your presentation ending – what do you want them to do? Inspire, book, learn, understand, engage, donate, buy, book or schedule. These are a few examples.

If the goal of your presentation is to inspire, why not end with a powerful and inspiring quote ? Let words of wisdom be the spark that ignites an action within your audience.

Here are three ways to end your presentation:

• Call to Action – getting the audience to take a specific action or next step, for example, booking a call, signing up for an event or donating to your cause.
• Persuade – persuading your audience to think differently, try something new, undertake a challenge or join your movement or community.
• Summarise – A summary of the key points and information you want the audience to remember. If you decide to summarise your talk at the end, keep it to no more than three main points.

10 Examples of How to End a Presentation

1. Asking your audience to take action or make a pledge.

Here were asking the audience to take action by using the wording “take action” in our copy. This call to action is a pledge to donate. A clear message like this can be helpful for charities and non-profits looking to raise funding for their campaign or cause.

2. Encourage your audience to take a specific action, e.g. joining your cause or community

Here was are asking the audience to join our community and help solve a problem by becoming part of the solution. It’s a simple call to action. You can pass the touch to your audience and ask them to take the next lead.

3. Highlight the critical points for your audience to remember.

Rember, to summarise your presentation into no more than three key points. This is important because the human brain struggles to remember more than three pieces of information simultaneously. We call this the “Rule of Three”.

4. If you are trying to get more leads or sales end with a call to action to book a demo or schedule a call.

Can you inspire your audience to sign up for a demo or trial of your product? Structure your talk to lead your prospect through a journey of the results you generate for other clients. At the end of your deck, finish with a specific call to action, such as “Want similar results to X?”

Make sure you design a button, or graphic your prospect can click on when you send them the PDF version of the slides.

5. Challenge your audience to think differently or take action, e.g. what impact could they make?

6. Give your audience actions to help share your message.

7. Promote your upcoming events or workshops

8. Asking your audience to become a volunteer.

9. Direct your audience to learn more about your website.

10. If you are a book author, encourage your audience to engage with your book.

6 Questions to Generate an Ending for Your Presentation

You’ve told an engaging story, but why end your presentation without leaving your audience a clear message or call to action?

Here are six great questions you can ask yourself to generate an ending for your presentation or keynote talk.

• What impression would you want to leave your audience with?
• What is the big idea you want to leave them with?
• What action should they take next?
• What key point should you remember 72 hours after your presentation?
• What do you want them to feel?
• What is the key takeaway for them to understand?

What to Say After Ending a Presentation?

When you get to the end of a book, you don’t see the author say, “thank you for reading my last chapter.” Of course, there is no harm in thanking the audience after your presentation ends, but don’t make that the last words you speak.

Think of the ending of the presentation as the final chapter of an epic novel. It’s your chance to leave a lasting impression on the audience. Close with an impactful ending and leave them feeling empowered, invigorated and engaged.

• Leave a lasting impression.
• Think of it as the last chapter of a book.
• Conclude with a thought or question.
• Leave the audience with a specific action or next step.

How to End a Presentation with Style?

There are many great ways you can end your presentation with style. Are you ready to drop the mic?

Ensure your closing slide is punchy, has a clear headline, or uses a thought-provoking image.

Think about colours. You want to capture the audience’s attention before closing the presentation. Make sure the fonts you choose are clear and easy to read.

Do you need to consider adding a link? If you add links to your social media accounts, use icons and buttons to make them easy to see. Add a link to each button or icon. By doing this, if you send the PDF slides to people, they can follow the links to your various accounts.

What Should you Remember?

💡 If you take one thing away from this post, it’s to lose the traditional ending slides. Let’s move on from the “Thank you for your attention.” or “Any questions.” slides.

These don’t help you or the audience. Respect them and think about what they should do next. You may be interested to learn 3 Tactics to Free Your Presentation Style to help you connect to your audience.

Illiya Vjestica

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How To End A Presentation & Leave A Lasting Impression

By Krystle Wong , Aug 09, 2023

So you’ve got an exciting presentation ready to wow your audience and you’re left with the final brushstroke — how to end your presentation with a bang. 

Just as a captivating opening draws your audience in, creating a well-crafted presentation closing has the power to leave a profound and lasting impression that resonates long after the lights dim and the audience disperses.

In this article, I’ll walk you through the art of crafting an impactful conclusion that resonates with 10 effective techniques and ideas along with real-life examples to inspire your next presentation. Alternatively, you could always jump right into creating your slides by customizing our professionally designed presentation templates . They’re fully customizable and require no design experience at all! 

Click to jump ahead:

Why is it important to have an impactful ending for your presentation?

10 effective presentation closing techniques to leave a lasting impression, 7 things to put on a conclusion slide.

• 5 real-life exceptional examples of how to end a presentation

6 mistakes to avoid in concluding a presentation

Faqs on how to end a presentation, how to create a memorable presentation with venngage.

People tend to remember the beginning and end of a presentation more vividly than the middle, making the final moments your last chance to make a lasting impression. 

An ending that leaves a lasting impact doesn’t merely mark the end of a presentation; it opens doors to further exploration. A strong conclusion is vital because it:

• Leaves a lasting impression on the audience.
• Reinforces key points and takeaways.
• Motivates action and implementation of ideas.
• Creates an emotional connection with the audience.
• Fosters engagement, curiosity and reflection.

Just like the final scene of a movie, your presentation’s ending has the potential to linger in your audience’s minds long after they’ve left the room. From summarizing key points to engaging the audience in unexpected ways, make a lasting impression with these 10 ways to end a presentation:

1. The summary

Wrap up your entire presentation with a concise and impactful summary, recapping the key points and main takeaways. By doing so, you reinforce the essential aspects and ensure the audience leaves with a crystal-clear understanding of your core message.

2. The reverse story

Here’s a cool one: start with the end result and then surprise the audience with the journey that led you to where you are. Share the challenges you conquered and the lessons you learned, making it a memorable and unique conclusion that drives home your key takeaways.

Alternatively, customize one of our cool presentation templates to capture the attention of your audience and deliver your message in an engaging and memorable way

3. The metaphorical prop

For an added visual touch, bring a symbolic prop that represents your message. Explain its significance in relation to your content, leaving the audience with a tangible and unforgettable visual representation that reinforces your key concepts.

4. The audience engagement challenge

Get the audience involved by throwing them a challenge related to your informational presentation. Encourage active participation and promise to share the results later, fostering their involvement and motivating them to take action.

5. The memorable statistic showcase

Spice things up with a series of surprising or intriguing statistics, presented with attention-grabbing visual aids. Summarize your main points using these impactful stats to ensure the audience remembers and grasps the significance of your data, especially when delivering a business presentation or pitch deck presentation .

Transform your data-heavy presentations into engaging presentations using data visualization tools. Venngage’s chart and graph tools help you present information in a digestible and visually appealing manner. Infographics and diagrams can simplify complex concepts while images add a relatable dimension to your presentation. 

6. The interactive story creation

How about a collaborative story? Work with the audience to create an impromptu tale together. Let them contribute elements and build the story with you. Then, cleverly tie it back to your core message with a creative presentation conclusion.

7. The unexpected guest speaker

Introduce an unexpected guest who shares a unique perspective related to your presentation’s theme. If their story aligns with your message, it’ll surely amp up the audience’s interest and engagement.

8. The thought-provoking prompt

Leave your audience pondering with a thought-provoking question or prompt related to your topic. Encourage reflection and curiosity, sparking a desire to explore the subject further and dig deeper into your message.

9. The empowering call-to-action

Time to inspire action! Craft a powerful call to action that motivates the audience to make a difference. Provide practical steps and resources to support their involvement, empowering them to take part in something meaningful.

10. The heartfelt expression

End on a warm note by expressing genuine gratitude and appreciation for the audience’s time and attention. Acknowledge their presence and thank them sincerely, leaving a lasting impression of professionalism and warmth.

Not sure where to start? These 12 presentation software might come in handy for creating a good presentation that stands out. 

Remember, your closing slides for the presentation is your final opportunity to make a strong impact on your audience. However, the question remains — what exactly should be on the last slide of your presentation? Here are 7 conclusion slide examples to conclude with a high note:

1. Key takeaways

Highlight the main points or key takeaways from your presentation. This reinforces the essential information you want the audience to remember, ensuring they leave with a clear understanding of your message with a well summarized and simple presentation .

2. Closing statement

Craft a strong closing statement that summarizes the overall message of your presentation and leaves a positive final impression. This concluding remark should be impactful and memorable.

3. Call-to-action

Don’t forget to include a compelling call to action in your final message that motivates the audience to take specific steps after the presentation. Whether it’s signing up for a newsletter, trying a product or conducting further research, a clear call to action can encourage engagement.

4. Contact information

Provide your contact details, such as email address or social media handles. That way, the audience can easily reach out for further inquiries or discussions. Building connections with your audience enhances engagement and opens doors for future opportunities.

Use impactful visuals or graphics to deliver your presentation effectively and make the conclusion slide visually appealing. Engaging visuals can captivate the audience and help solidify your key points.

Visuals are powerful tools for retention. Use Venngage’s library of icons, images and charts to complement your text. You can easily upload and incorporate your own images or choose from Venngage’s library of stock photos to add depth and relevance to your visuals.

6. Next steps

Outline the recommended next steps for the audience to take after the presentation, guiding them on what actions to pursue. This can be a practical roadmap for implementing your ideas and recommendations.

7. Inspirational quote

To leave a lasting impression, consider including a powerful and relevant quote that resonates with the main message of your presentation. Thoughtful quotes can inspire and reinforce the significance of your key points.

Whether you’re giving an in-person or virtual presentation , a strong wrap-up can boost persuasiveness and ensure that your message resonates and motivates action effectively. Check out our gallery of professional presentation templates to get started.

5 real-life exceptional examples of how to end a presentation 

When we talk about crafting an exceptional closing for a presentation, I’m sure you’ll have a million questions — like how do you end a presentation, what do you say at the end of a presentation or even how to say thank you after a presentation. 

To get a better idea of how to end a presentation with style — let’s delve into five remarkable real-life examples that offer valuable insights into crafting a conclusion that truly seals the deal: 

1. Sheryl Sandberg 

In her TED Talk titled “Why We Have Too Few Women Leaders,” Sheryl Sandberg concluded with an impactful call to action, urging men and women to lean in and support gender equality in the workplace. This motivational ending inspired the audience to take action toward a more inclusive world.

2. Elon Musk

Elon Musk often concludes with his vision for the future and how his companies are working towards groundbreaking advancements. His passion and enthusiasm for pushing the boundaries of technology leave the audience inspired and eager to witness the future unfold.

3. Barack Obama

President Obama’s farewell address concluded with an emotional and heartfelt expression of gratitude to the American people. He thanked the audience for their support and encouraged them to stay engaged and uphold the values that define the nation.

4. Brené Brown 

In her TED Talk on vulnerability, Brené Brown ended with a powerful quote from Theodore Roosevelt: “It is not the critic who counts… The credit belongs to the man who is actually in the arena.” This quote reinforced her message about the importance of embracing vulnerability and taking risks in life.

5. Malala Yousafzai

In her Nobel Peace Prize acceptance speech, Malala Yousafzai ended with a moving call to action for education and girls’ rights. She inspired the audience to stand up against injustice and to work towards a world where every child has access to education.

For more innovative presentation ideas , turn ordinary slides into captivating experiences with these 15 interactive presentation ideas that will leave your audience begging for more.

So, we talked about how a good presentation usually ends. As you approach the conclusion of your presentation, let’s go through some of the common pitfalls you should avoid that will undermine the impact of your closing:

1. Abrupt endings

To deliver persuasive presentations, don’t leave your audience hanging with an abrupt conclusion. Instead, ensure a smooth transition by providing a clear closing statement or summarizing the key points to leave a lasting impression.

2. New information

You may be wondering — can I introduce new information or ideas in the closing? The answer is no. Resist the urge to introduce new data or facts in the conclusion and stick to reinforcing the main content presented earlier. By introducing new content at the end, you risk overshadowing your main message.

3. Ending with a Q&A session

While Q&A sessions are valuable, don’t conclude your presentation with them. Opt for a strong closing statement or call-to-action instead, leaving the audience with a clear takeaway.

4. Overloading your final slide

Avoid cluttering your final slide with too much information or excessive visuals. Keep it clean, concise and impactful to reinforce your key messages effectively.

5. Forgetting the call-to-action

Most presentations fail to include a compelling call-to-action which can diminish the overall impact of your presentation. To deliver a persuasive presentation, encourage your audience to take specific steps after the talk, driving engagement and follow-through.

6. Ignoring the audience

Make your conclusion audience-centric by connecting with their needs and interests. Avoid making it solely about yourself or your achievements. Instead, focus on how your message benefits the audience.

What should be the last slide of a presentation?

The last slide of a presentation should be a conclusion slide, summarizing key takeaways, delivering a strong closing statement and possibly including a call to action.

How do I begin a presentation?

Grabbing the audience’s attention at the very beginning with a compelling opening such as a relevant story, surprising statistic or thought-provoking question. You can even create a game presentation to boost interactivity with your audience. Check out this blog for more ideas on how to start a presentation . 

How can I ensure a smooth transition from the body of the presentation to the closing? 

To ensure a smooth transition, summarize key points from the body, use transition phrases like “In conclusion,” and revisit the main message introduced at the beginning. Bridge the content discussed to the themes of the closing and consider adjusting tone and pace to signal the transition.

How long should the conclusion of a presentation be?

The conclusion of a presentation should typically be around 5-10% of the total presentation time, keeping it concise and impactful.

Should you say thank you at the end of a presentation?

Yes, saying thank you at the end of a PowerPoint presentation is a courteous way to show appreciation for the audience’s time and attention.

Should I use presentation slides in the concluding part of my talk? 

Yes, using presentation slides in the concluding part of your talk can be effective. Use concise slides to summarize key takeaways, reinforce your main points and deliver a strong closing statement. A final presentation slide can enhance the impact of your conclusion and help the audience remember your message.

Should I include a Q&A session at the end of the presentation?

Avoid Q&A sessions in certain situations to ensure a well-structured and impactful conclusion. It helps prevent potential time constraints and disruptions to your carefully crafted ending, ensuring your core message remains the focus without the risk of unanswered or off-topic questions diluting the presentation’s impact.

Is it appropriate to use humor in the closing of a presentation?

Using humor in the closing of a presentation can be appropriate if it aligns with your content and audience as it can leave a positive and memorable impression. However, it’s essential to use humor carefully and avoid inappropriate or offensive jokes.

How do I manage nervousness during the closing of a presentation?

To manage nervousness during the closing, focus on your key points and the main message you want to convey. Take deep breaths to calm your nerves, maintain eye contact and remind yourself that you’re sharing valuable insights to enhance your presentation skills.

Creating a memorable presentation is a blend of engaging content and visually captivating design. With Venngage, you can transform your ideas into a dynamic and unforgettable presentation in just 5 easy steps: 

• Choose a template from Venngage’s library: Pick a visually appealing template that fits your presentation’s theme and audience, making it easy to get started with a professional look.
• Craft a compelling story or outline: Organize your content into a clear and coherent narrative or outline the key points to engage your audience and make the information easy to follow.
• Customize design and visuals: Tailor the template with your brand colors, fonts and captivating visuals like images and icons, enhancing your presentation’s visual appeal and uniqueness. You can also use an eye-catching presentation background to elevate your visual content. 
• Incorporate impactful quotes or inspiring elements: Include powerful quotes or elements that resonate with your message, evoking emotions and leaving a lasting impression on your audience members
• Utilize data visualization for clarity: Present data and statistics effectively with Venngage’s charts, graphs and infographics, simplifying complex information for better comprehension.

Additionally, Venngage’s real-time collaboration tools allow you to seamlessly collaborate with team members to elevate your presentation creation process to a whole new level. Use comments and annotations to provide feedback on each other’s work and refine ideas as a group, ensuring a comprehensive and well-rounded presentation.

Well, there you have it—the secrets of how to conclude a presentation. From summarizing your key message to delivering a compelling call to action, you’re now armed with a toolkit of techniques that’ll leave your audience in awe.

Now go ahead, wrap it up like a pro and leave that lasting impression that sets you apart as a presenter who knows how to captivate, inspire and truly make a mark.

• Student Login:

How to Close Your Presentation in English Powerfully [+ FREE Presentation Checklist]

May 9, 2018 | Business Professional English , Free Resource , Public Speaking & Presentations

This lesson has been updated from its original posting in 2016.

You’re giving your presentation in English. You have just two minutes left. And it’s time for the conclusion …

Did you know most people only remember the first and last things you tell them? It’s true.

If you are giving a presentation in English, then you definitely want people to remember what you say at the end. And this means your closing must be powerful!

You’ve worked hard on your presentation. You searched for information online. You couldn’t sleep at night. You felt nervous about making mistakes. You spent hours preparing. You reviewed the grammar and vocabulary. You worried about someone asking a question. You practiced and practiced and practiced.

And now it’s the last two minutes. This is the last opportunity for your audience to hear your key points. It is the last chance you have to help your audience remember your comments.

A closing in a presentation should be short and clear. It should summarize your key points. And, most importantly, it should be powerful.

In today’s lesson, you’re going to learn about 3 ways to make your closing more powerful. Plus you’ll learn useful key expressions you can use in your presentation.

3 steps to a powerful closing in your presentation.

Lesson by Annemarie

3 Strategies to Close Your Presentation Powerfully

Use these 3 strategies in your conclusion to:

• recapture your audience’s attention
• get your audience to focus and remember your key points
• help your audience connect with you and your topic
• end your presentation powerfully

One: Include a Call to Action (CTA)

Is there something you want your audience to do or think after your presentation. Do you want them to take action? Tell your audience exactly what you want them to do with a Call to Action.

Here’s my example:

“ After you finish today’s lesson, please take 2 minutes to  leave a comment about your experience with presentations. You can share your thoughts or ask questions in the comments section at the bottom of this lesson – it’s the perfect place to join a discussion on this topic.”

A couple useful expressions to help you introduce your CTA is:

• To close, I’d like to ask you to do this one thing…
• And finally, before you leave the conference today, please take two minutes to…

Two: End with a Powerful/Inspirational Quote

Is there one thing you really want your audience to remember? Or is there a specific feeling you want your audience to have after your presentation?

Using a powerful quote can help you do that. You could introduce a great quote or interesting statistic with:

• I’d like to finish with this powerful/interesting/wonderful/inspiring/ quote from …
• And finally, let’s finish up today’s discussion with this surprising/useful/shocking/hopeful statistic …

Here are some example quotes that might help people be prepared to take action or to think differently. But remember! Always match the quote or statistic to your topic:

“In the end, we will remember not the words of our enemies, but the silence of our friends.”  – Martin Luther King, Jr. “Sometimes we stare so long at a door that is closing that we see too late the one that is open.”  – Alexander Graham Bell

Three: Add a Surprising Fact or Statistic

Is there something you’d love for your audience to think about after your presentation? Is there a statistic or fact that will help someone remember your key points?

A surprising fact can also help re-engage your audience, it will snap their attention back to you.

For example:

Did you know that the human brain’s capacity is limitless – that’s great new right? BUT … did you also know that a person is likely to remember only 25% of a presentation after 24 hours?

Uh oh. That is why it’s SO important to have a powerful ending! Remember: the key is to find a statistic or fact that connects directly to your topic.

Useful Language to Close Your Presentation

Summarize Your Key Points & Close Your Presentation

• That brings us to the end of the presentation. I’d like to summarize by saying …
• That concludes my presentation. However, I’d like to quickly summarize the main points or takeaways.
• And on that final note, that concludes my presentation.
• To quickly recap, I’d like you to remember these key points …
• To summarize …
• In conclusion …
• I’d like to bring this presentation to a close with …
• I’d like to close this talk with …
• So, this concludes the focus of discussion today. To end, I’d like to highlight …
• This concludes [name/title of the section] so let’s move on to the final comments.

Thank Your Audience

• I sincerely appreciate your attention today/this evening/this morning.
• And that brings us to the end. I’d like to thank you for your time and attention today.
• Thank you so much for your interest and attention.
• At this time, I’d like to have my colleague speak so I’ll finish up by saying thank you for your attention.
• I can see that our time is just about up so to finish I’d like to say thank you.
• I sincerely appreciate that I’ve had this opportunity to present to you.
• If there is one thing I would like you to remember from today’s presentation it’s …

Take Questions

• If anyone has any questions, I’d be happy to open up the discussion.
• If anyone has any questions, please feel free to ask now and I’ll do my best to answer.
• Would anyone like to ask any questions?
• I would now be interested to hear from you with your thoughts or questions.
• Now let’s move on to some Q&A. (Q&A = Questions and Answers)

Provide Next Steps or Contact Information

• If you would like more information, here is a list of useful resources/websites.
• If anyone who like more information or has questions, please feel free to contact me at: [include contact info]
• Here is a list for further reading on this topic. (Include the list of books or websites.)

Get the complete Presentations in English Series:

Part 1: How to Prepare for Your Presentation in English

Part 2:  How to Start with a Great Introduction in Your Presentation

Part 3:  How to Organize Your Presentation in English

Part 4: How to End Your Presentation Powerfully

After you’ve watched the video and reviewed the lesson, I’d love to hear from you!

Tell me about the best presentation you ever heard. Who gave the presentation? And why do you remember it? Share what you remember in the comments section below.

And for the bonus question!! Have you given a presentation in English? What tips or advice would you like to share with others? You can add your advice in the comments section.

Thank you so much for joining me!

~ Annemarie

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Same here ma’am

This is so helpful. Thank you so much

This helped a lot. Thank you so much <3

I accidentally found your page while working on my English video presentation. It’s really helpful. Thanks soooo much 🙂

I’m very glad to know it was helpful!

Hi! I found your page very insightful. Thank you very much!

I’m glad to hear it!

great video series. thank you so much. you mentioned that you had a downloadable checklist in the final video. where could I find this thanks?

Hi Ellie, I’m glad the series was helpful.

When you visit the lesson, there should be an image that pops up with an opportunity to get the download. If you don’t see it, please let me know so I can fix it.

Helped a lot! Thank you very much <33

thank you so much

I love your method

Hello, I have a 5 minute oral presentation of a fictional book, w/the main focus on the leadership traits of the characters. I enjoyed the book, and suspect others might, so to that end, is it OK to NOT share the ending? Thank you

Thanks for your help 🙂

Great website. I found a typo in on the presentation closings page “Useful Langauge to Close Your Presentation”.

Good eyes! Thanks so much for the note. We’ve fixed the typo.

Dear Annemarie, thank you so much for sharing. 

Dear Annemarie, thank you so much for sharing. I learned so much from your 4 videos and I will work on improving my presentation skills. Love your spirit of excellence. For me as a presenter, its important i am passionate about the topic i share and audience will be able to apply some of the learnings in their life. Thank you Annemarie. I love your voice too. Stay blessed.

I watch continuously watched ur 4 videos and U r a great teacher.Thanks for making such purposeful videos.

I am so happy , I have more form you thank you very much

You are absolutely wonderful and your website is extremely useful and also quit impressive i habe my english A-levels in December i copied this text i sinisterly appreciate that i have had this opportunity to present to you and i also add something * it was a honor for me so thank you ☺️

Thanks, Jasmin! I’m so glad to know my lessons are helpful to you.

hey Annemarie could you help me in ending my presentation on mental health. it is a school presentation for MUN

If you’d like editing help, please see our options for 1:1 classes .

You are my favorite speaker. ☺

Hi Anna, that’s so kind of you. Thank you. 🙂

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I’m glad it was helpful to you, Kalpana.

I was holistically stuck about how to give my first ever presentation, but this gave me an impetus and confidence. Thanks a lot for this exquisite info

Awesome. I’m glad this helped you to move forward.

Thank YOU for tour tips. They are really inspiring. I Will try to put them into practise.

Hi Nancy, Wonderful! I’m glad they’re helpful to you!

It’s so useful to us…… I’m so happy by this

do you have Presentation course

Hi Hammad, I don’t at this time but it’s definitely something I’m thinking about.

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How to end a presentation in 10 memorable ways

Get your team on prezi – watch this on demand video.

Michael Lee August 28, 2019

You’ve just delivered a captivating presentation that had people hanging on your every word. Now you need to wrap it up and leave a lasting impression. After all, studies show people have an easier time recalling information presented at the beginning and end. So, you might be asking yourself: “How can I end my presentation in a memorable way?”

It’s common to field questions at the end, but this can make your presentation less memorable and derail your message. If you’re wondering how to end a presentation in a way that will engage your audience, try one of the 10 examples below.

Also, take notes on additional tips and tricks that can help you end your presentation with confidence and style.

1. Tell a compelling story

Offering a compelling story is a powerful way to end your presentation, especially if it’s a personal one. Personal stories help create empathy with the audience, which makes it easier to get your key message across. Also, it is a creative way to summarize your main points and make sure that your message has a personal feel to it.  As an example, health and wellness presenters will often wrap up presentations with a story about a personal health scare and how a change in their lifestyle helped them live a better life.

Try using Prezi — and in particular, the animations — to create a presentation that promotes storytelling and keeps your audience interested. By zooming in and out at specific points, you can visualize your story as you tell it, which will help people remember your presentation. Check out our previous Prezi Awards winners for great examples of visual storytelling in action.

2. Add a call to action

It’s not enough to assume your presentation will make people want to do something. Instead, you should be clear by including a call to action (CTA) at the end of your speech. Keep in mind that the CTA needs to be easily achievable and also relevant to your content. If people need to jump through hoops to do the action, then nobody will bother. Similarly, if you spent the entire time sharing a deeply personal story, then it wouldn’t be appropriate to ask people to buy your product. 

Some examples of captivating CTAs:

“Start your journey towards X today!” 

“Make a change with X!”

“Create a better tomorrow for yourself with X!”

“Sign up now & get exclusive insights!”

When crafting your CTA, think about what is the next step you want your audience to take and why they would want to take it. This way, you can tie an actionable step with compelling reasoning.

3. Drop a surprising fact

You’ve followed the science behind good public speaking and have been able to maintain eye contact with your audience during your presentation. Now consider finishing your presentation with a surprising fact. Facts with statistical numbers work well to engage your audience, and you’ll likely find a variety of facts related to your presentation topic if you search online.

By finishing your presentation off with a shocking number or fact, people will be more likely to remember your presentation. Also, if you incorporate a fact that can create some sort of emotion, whether positive or shocking or else, your presentation will become even more memorable. However, be aware to share something that creates an emotion you want your audience to be feeling. 

Tip: Be careful not to dump a bunch of numbers on the screen. Use the power of visuals to convey complex information in an impactful way. 

4. Share a quote

Using an interesting and relevant quote is a great way to end your presentation. However, to make sure the quote stays with your audience long after they leave the room, choose one they don’t hear all the time. You can ensure your quote is fresh by looking for one from a modern leader or personality rather than one from a historical figure.

Just make sure your quote goes with the theme of your presentation. Additionally, if you can tie the quote back to a personal story, you’ll leave your audience with a better grasp of the key points of your presentation.

Examples of powerful quotes you can leave your audience with:

“Don’t worry about failure. You only have to be right once.” – Drew Houston, co-founder, and CEO of Dropbox

 “Don’t ever make decisions based on fear. Make decisions based on hope and possibility.” – Michelle Obama, the former first lady of the United States

“If you don’t like something, change it. If you can’t change it, change your attitude.” – Maya Angelou, writer

5. Use the rule of three

The rule of three is a simple and powerful way of communicating. The idea behind the rule of three is that it’s easier for the audience to remember concepts, ideas, and beliefs when they’re presented in patterns of three. You can find the rule of three almost everywhere you look.

As a real-life example of ending a presentation with the rule of three, Dianna Cohen, co-founder of the Plastic Pollution Coalition, wraps up her speeches on plastic pollution by stating, “We can save our oceans, save our planet, and save ourselves.”

6. Refer back to your opening statement

If you’re wondering how to end a presentation that’s long or includes complicated information, try referencing your opening statement. This is also a good way to signal to your audience that things are coming to a close. By coming back to the opening statement, your audience will have a better understanding of how the different arguments all tie in together, to sum up, the message you are trying to deliver. 

To make it more interesting, you can also try injecting some humor or adding some extra insight to your message. However, don’t just mention your opening statement but also show how your opening statement and the points you raised are linked to the closing argument.

7. Ask a rhetorical question

Just because you don’t want to end your presentation slide with the audience’s questions doesn’t mean you can’t finish your speech with any questions at all. Consider wrapping things up by asking your audience a rhetorical question. The key thing is to make sure the question is a strong one, as you want your audience to think about the question after they leave. 

At the end of your presentation, you can simply add, “is x the right answer to the question? That’s for you to answer.”

With a rhetorical question, your audience will leave your presentation thinking about their answer. Consequently, your presentation will stay in their minds a little bit longer and the question can even serve as a discussion starter later on. It’s a great way to make your presentation more memorable.  

8. Sum it up with a short, memorable statement

Sometimes the best way to end your presentation is with one statement that pulls everything together. To make sure the main points from your presentation stay with your audience, consider how you can condense everything into a short and memorable statement that will stick with people once they leave the room.

Ensure that your statement is relevant and concise. For instance, you can end your presentation by saying, “If you were to remember one thing after this presentation, it’s this … “ Or, “Let’s always … no matter how difficult/great/tragic/amazing it is.”

9. Close with a powerful visual

Sometimes, visuals can say much more than words. If you want to end your presentation with a powerful note, show an image, drawing, short video clip, or another type of visual that ties in with your message. 

Visuals can help your audience retain information. In fact, 90% of the information received by our brains is in visual form. That is why, in some cases, visuals can leave a greater impact than a written or spoken word. 

For instance, if your presentation is about a charity project, you can end your speech by showing a picture of the team that was involved. Also, if you want to create captivating visuals, make sure to check out Prezi Design where you can easily create compelling infographics and reports, and find a wide selection of images, stickers, and GIFs.

10. Thank your audience

A short and sweet way how to end your presentation speech is with acknowledgments and giving thanks. By thanking your audience for listening and paying attention, you will make clear that this is the end of your presentation and that you appreciate their input in whatever way they contributed. You can also acknowledge your team or another person if they have helped you with your presentation or in other ways that tie in with your message. 

Tip: Don’t just simply say “thank you” but truly express your gratitude in your own words. 

No matter how you end a presentation speech, the end goal is to have your audience remember your message. Use Prezi’s visual presentation format to your advantage, and emphasize the importance of your message when you choose how to end a presentation.

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How to end a presentation in english: methods and examples.

• By Matthew Jones

Naturally, the way you end a presentation will depend on the setting and subject matter. Are you pitching an idea to your boss? Are you participating in a group presentation at school? Or are you presenting a business idea to potential investors? No matter the context, you’ll want to have a stellar ending that satisfies your audience and reinforces your goals.

So, do you want to learn how to end a presentation with style? Wondering how to end an informative speech? Or do you want to know how to conclude a Powerpoint presentation with impact? We’re here to help you learn how to end a presentation and make a great impression!

How to End a Presentation: 3 Effective Methods

Every presentation needs a great beginning, middle, and end. In this guide, we will focus on crafting the perfect conclusion. However, if you’d like to make sure that your presentation sounds good from start to finish, you should also check out our guide on starting a presentation in English .

Though there are many ways to end a presentation, the most effective strategies focus on making a lasting impression on your audience and reinforcing your goals. So, let’s take a look at three effective ways to end a presentation:

1. Summarize the Key Takeaways

Most presenters either make an argument (i.e. they want to convince their audience to adopt their view) or present new or interesting information (i.e. they want to educate their audience). In either case, the presentation will likely consist of important facts and figures. The conclusion gives you the opportunity to reiterate the most important information to your audience.

This doesn’t mean that you should simply restate everything from your presentation a second time. Instead, you should identify the most important parts of your presentation and briefly summarize them.

This is similar to what you might find in the last paragraph of an academic essay. For example, if you’re presenting a business proposal to potential investors, you might conclude with a summary of your business and the reasons why your audience should invest in your idea.

2. End with a CTA (Call-To-Action)

Ending with a Call-To-Action is one of the best ways to increase audience engagement (participation) with your presentation. A CTA is simply a request or invitation to perform a specific action. This technique is frequently used in sales or marketing presentations, though it can be used in many different situations.

For example, let’s say that you’re giving an informational presentation about the importance of hygiene in the workplace. Since your goal is to educate your audience, you may think that there’s no place for a CTA.

On the contrary, informational presentations are perfect for CTA’s. Rather than simply ending your presentation, you can direct your audience to seek out more information on the subject from authorities. In this case, you might encourage listeners to learn more from an authoritative medical organization, like the World Health Organization (WHO).

3. Use a Relevant Quote

It may sound cliche, but using quotes in your closing speech is both memorable and effective. However, not just any quote will do. You should always make sure that your quote is relevant to the topic. If you’re making an argument, you might want to include a quote that either directly or indirectly reinforces your main point.

Let’s say that you’re conducting a presentation about your company’s mission statement. You might present the information with a Powerpoint presentation, in which case your last slide could include an inspirational quote. The quote can either refer to the mission statement or somehow reinforce the ideas covered in the presentation.

Formatting Your Conclusion

While these 3 strategies should give you some inspiration, they won’t help you format your conclusion. You might know that you want to end your presentation with a Call-To-Action, but how should you “start” your conclusion? How long should you make your conclusion? Finally, what are some good phrases to use for ending a presentation?<br>

Examples of a Good Conclusion

In conclusion, I believe that we can increase our annual revenue this year. We can do this with a combination of increased efficiency in our production process and a more dynamic approach to lead generation. If we implement these changes, I estimate that annual revenue will increase by as much as 15%.

The example above shows a good conclusion for a business presentation. However, some people believe that the term in conclusion is overused. Here’s how to end a presentation using transition words similar to in conclusion .

Transition words help your audience know that your presentation is ending. Try starting your conclusion with one of these phrases:

• To summarize

However, transition words aren’t always necessary. Here are a few good ways to end a presentation using a different approach.

• Summarize Key Takeaways : There are two things that I’d like you to remember from today’s presentation. First, we are a company that consults startups for a fraction of the cost of other consultation services. And second, we have a perfect record of successfully growing startups in a wide variety of industries. If anything was unclear, I’d be happy to open the floor to questions.
• Make a Call-To-Action : I am very passionate about climate change. The future of the planet rests on our shoulders and we are quickly running out of time to take action. That said, I do believe that we can effect real change for future generations. I challenge you to take up the fight for our children and our children’s children.
• Use a Relevant Quote: I’d like to end my presentation with one of my favorite quotes: “Ask not what your country can do for you — ask what you can do for your country.”

As you can see, your conclusion does not need to be very long. In fact, a conclusion should be short and to the point. This way, you can effectively end your presentation without rambling or adding extraneous (irrelevant) information.

How to End a Presentation in English with Common Phrases

Finally, there are a few generic phrases that people frequently use to wrap up presentations. While we encourage you to think about how to end a presentation using a unique final statement, there’s nothing wrong with using these common closing phrases:

• Thank you for your time.
• I appreciate the opportunity to speak with you today.
• I’ll now answer any questions you have about (topic).
• If you need any further information, feel free to contact me at (contact information).

We hope this guide helps you better understand how to end a presentation ! If you’d like to find out more about how to end a presentation in English effectively, visit Magoosh Speaking today!

Matthew Jones

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Speech Conclusion: 12 Ways to End a Presentation the Best Way

If you’ve learned anything about speech writing, you’ll know that there’s a recommended formula to use in designing the best presentation.

Essentially, your talk should have a short opening where you engage your audience , a middle part where you coherently cover the details of your speech topic and an ending that neatly sums everything up .

Remember, people have come to hear you talk when there are definitely other ways that they could be spending their time.

They’re looking to be entertained, or moved in some way. They want to leave the room better informed, educated and possibly curious to study more about your subject.

Therefore, you owe it to your listeners to put together the best presentation that you can – that includes a dynamite finish that they’ll reflect on afterwards.

Let’s take a closer look at how to approach the task. We’ll begin by discussing what not to do .

How NOT to End Your Speech: What Not to Do

Sure, when your talk is coming to an end you might be feeling relieved to have gotten through what you have to say without any obvious missteps.

It’s understandable if you’re ready to quickly exit stage left, and take your seat again with the audience members. After all, you’ve earned that privilege – right?

This is a natural temptation and another good reason why you really must take the time to write a proper wrap up.

Having said that, when it comes to crafting an effective ending, it’s not quite as simple as it sounds. Here’s what not to do.

 Regurgitating remarks

We’ve already mentioned that the ending is the place where you sum up the main message of your speech in some fashion.

However, you don’t want to repeat so much of your talk that your audience’s eyes start to glaze over.

Going on too long about what you’ve already said is a definite no-no. People may just think that you’re doubting their intelligence!

Taking a tangent

As well, you mustn’t go off on a tangent and introduce some new thoughts that are unrelated to what you’ve just spent some time telling listeners.

This will only confuse people.

Furthermore, the participants may second guess what your topic really was all about, and whether they’ve heard you properly.

Stopping abruptly

Take care not to finish abruptly. People need to know by what you say that you’re getting ready to wind things up.

It should not come as a shock that it’s already time for them to applaud.

Trailing off 

You also shouldn’t stop with a whimper, so to speak.

You voice has to remain clear and strong right up until you’ve delivered your last statement. Keep the volume up and don’t mumble!

Offer an apology

Seriously! Don’t do this!

It could be that you believe your speech wasn’t up to your own standards. Maybe you got off track a little, or missed making a minor point that you’d intended.

Whatever it is, your listeners in all likelihood didn’t notice. Even if they did, they’ve already moved on and forgiven you.

Therefore, you certainly don’t want to draw their attention to anything that you felt wasn’t up to par.

12 Best Ways to End a Speech to be Remembered

Be mindful that your final comments are probably going to be the most memorable part of your talk.

As people file out of the auditorium or meeting room, what you said last will be ringing in their ears. In addition, they may be sharing their reaction to your words with others in attendance.

Therefore, you want to leave them with a good impression.

Now that you can appreciate the importance of finishing off your presentation well − and some of the pitfalls to avoid – you’re ready to learn about a number of great ideas for speech endings.

Following are the different ways you can go.

1. Paraphrase the main points

Take a minute to recap the main points of your presentation.

Tell people again what you just told them, but be sure to do it in a very succinct way.

While you shouldn’t just say verbatim what you’ve relayed already, it’s quite acceptable to repeat a phrase or sentence from your opening as a way to reinforce your main point. Whatever you choose, keep it short.

One approach to paraphrasing is to package the information in three points.

It has been shown that patterns of three can have some staying power in the minds of listeners. Here are a few examples that illustrate this:

“...government of the people, by the people, for the people.” – Abraham Lincoln

“I came. I saw. I conquered.” – Julius Caesar

Basically, paraphrasing reinforces the main message of your talk so that those participating are much more likely to bring it to mind later on.

2. Give them a take-away

This approach is somewhat similar to the above idea. It involves giving people the single most important message that you want them to leave with.

Since you’re asking them to focus on only one thought, they’re more apt to commit it to memory.

Plus, boiling the information you’ve just delivered down to a central idea can be very impactful.

Listeners will take to heart that there’s one single take-away they should really pay attention to. They’re more likely to recall the main point you made, and even relay it in conversation with colleagues, friends and family.

One very effective method of doing this is to tell your audience upfront that you want them to recall something. For instance, you could preface your point with one of these phrases:

“When you leave here today, I want you to remember . . .”

“If you take anything away from my presentation today, it should be that . . .”

And say your point.

3. Call them to action

This is a very popular way to end a speech and, no wonder, when you think of how it can affect those listening.

Essentially, you’re going to ask people to do something as a result of absorbing your talk.

Maybe they’ve been swept away by the inspiration you’ve demonstrated in telling them a moving story of overcoming adversity. Perhaps they’re intrigued by the new ideas you’ve presented to manage personal stress.

At the end of your speech, the time is ripe to call them to an action of some sort. Here are some examples, using slightly different approaches:

“The next time you look at the stars in the night sky, I urge you to think about how incredibly vast is our universe.”

“When you see another television commercial about hunger, are you going to change the channel, or are you going to call the number on the screen and make a donation?”

Demanding something of your audience will cause them to reflect on your presentation and especially so when they next find themselves in the situation you’ve described.

Regardless of whether or not they decide to follow through on what you’ve asked, they’ll be thinking of what you said.

4. Repeat the title

Here’s a simple idea that you might have seen used.

Granted, we’ve already explained why you shouldn’t regurgitate your speech in your closing remarks.

However, just repeating the title of your speech can be a great way to sum up and refocus the audience on what your presentation was about.

Of course, this calls for creating an excellent title that will stand on its own as a representation of your talk.

Moreover, your title could be in the form of a provocative question, or employ an alliteration to make it really interesting and memorable.

5. Position with power

End your speech with a powerful bang by making a bold statement that links back to your talk.

Employ strong words or unique turns of phrase. This can be accomplished by writing out your closing statement and searching for synonyms for certain words that will convey more emotion, or spark increased interest.

Emphasize what you have to say with a confident posture that matches.

Another approach to show your power is to make a grand physical gesture. If, for example, your closing statement is “What I want the whole world to know is . . .” you could spread your arms wide in a circle to suggest that you’re reaching out across the globe.

Listeners will remember your words for the strength and enthusiasm behind them.

6. Use your body language

If you’ve done any public speaking, you’ll already appreciate the importance of experimenting with body language . The right posture and gestures can convey so much!

It’s just as critical to display impactful body language at the end of your speech since this is the last thing people will see.

What you do physically on stage should help your audience recall you for the right reasons.

Certainly, you can take a little bow and then walk confidently away from the podium. However, wouldn’t it make people recall you and what you told them better if you did something different?

Maybe you want to shimmy off stage with a dance move, skip or give a few low sweeping bows while blowing kisses to the audience? Use your imagination and find something that fits with your speech topic .

In the following video, Vikram did a somersault to conclude his speech and the audience went wild! (starts at 6:42)

7. Use a prop or visual

If you’ve brought a prop on stage and referred to it earlier in your speech, bring the attention of your participants back to it as you make your closing remarks.

Perhaps you’ve rolled a little suitcase behind you when you first walked to the podium as a visual about the personal baggage that we all carry. Well, grab the handle and give the case a little twirl to bring the audience’s eyes back to it.

Have you arrived on stage wearing a funny wig? You’ve probably set it aside so as not to distract from your words, but pop it back on your head at the end of your speech to help people make a connection to your entire message.

At the start of the following speech recording, the 2014 World Champion of Public Speaking Dananjaya Hettiarachchi pulled out the petals of a flower and threw them into a trash can. At the end of his speech, he pulled out a whole flower from the trash can to make a point. 

It was a 'wow' moment.

There are other options for leaving people with a visual that they’ll remember. Here are a few:

• Display a photograph – Try an eye-catching picture on a screen behind you that represents your talk. It could be an image of an endangered species or a clean shoreline if your topic was about the environment, for example.
• Unveil a hidden prop – Removing a cover from a prop that participants haven’t seen can indelibly lodge it in their mind’s eye (i.e., a scale model of building you’ve spoken about).
• Project a cartoon – Finish your speech with a funny cartoon or short video. This is entertainment that people really enjoy.
• Throw something   – You could toss out a few small gifts into the audience, shower the first few rows of people with confetti or do something else entirely.

Don’t forget, your prop or visual aid should relate back to your topic. If you’re talking about a wedding , then a confetti shower could be an unforgettable finish!

8. Surprise them

There are so many amazing ways to do this. The sky might just be the limit!

Your listeners will perk up at the mention of something unexpected and take the time to reflect on how it connects to your topic.

A club member once gave a speech about online Zoom meetings, and I suggested to her to wear a formal attire for her top, and home clothes for her bottom, so that at the end of her speech, she could stand up to reveal that juxtaposition and walk away.

That would be a surprise humorous ending.

Here are a couple of other methods to consider:

• Reveal an identity   – If your speech relates somehow to your own experience, keeping this information until the end can have people tuning in. On the other hand, there could be someone in the room that you want to introduce as having had a role in your story.
• State a fact   – End your talk with a startling piece of data that’s unfamiliar to your listeners.
• Give a timeline   − A variation on offering a fact that can have added oomph is to tell people something that has happened in the world during the time they’ve been listening to you – such as the number of births.

As always, have your surprise flow from the subject of your presentation.

9. Envision the future

Give your audience your take on the future. This will ignite a sense of curiosity, especially if they start to contemplate what it might mean for them personally.

Envisioning the future could be as simple as explaining what, in your mind, comes next or what you suggest needs to happen. Prepare a few words about what action needs to be taken to make a positive change, for instance.

Alternatively, you could forecast a future time when everyone will, or won’t, be doing something. Imagining the end of all wars around the world is one example.

Make your future image compelling with lots of detail. Draw on as many senses as you can to help participants to see, smell and hear your dream for the near or longer term.

You’ll have people quickly trying to connect the dots and the meaning of your speech.

10. Share a story

Polishing off your presentation with a short anecdote is another impactful method.

It should be a brief story that relates back to your speech. Tell people a tale that illustrates the point of your talk, and ensure that it’s both captivating and relatable.

You might want to give the ending to an anecdote that you spoke about earlier in your presentation, or a piece that just wraps everything up nicely.

When you think about, people will often quickly become engrossed in a story . It makes what you have to say more digestible, and more readily recalled.

11. Show your scholarly side

Construct a noteworthy closing by harnessing the strength of a few novel ideas. The following tips can, for sure, increase the memorability of your speech:

• Connect a quote − Ending with an inspirational quote, especially if it’s one the audience is familiar with, is a solid option. You can have a bit of fun with it, but be sure that it’s something that those listening can relate to, and not miss any cultural relevance.
• Rhyme your word s  – You could try your hand at writing a few lines of original poetry, or find something else that fits the bill.
• Try a metaphor – A metaphor can breathe more life into your final message. Albert Einstein used a metaphor when he said “All religions, arts and sciences are branches of the same tree.”

Any of these ideas will leave your listeners with something catchy, or special, to remember your presentation.

12. Thank them

Here’s another suggestion for a speech ending.

Say a few words of thanks.

You might express your appreciation directly to those in attendance that have been, hopefully, hanging on your every word. Thank them for showing up and giving you their time.

Additionally, you can talk briefly about your appreciation for others who may have invited you to speak or supported your presentation in some way.

This shows people very clearly that you’ve finished speaking.

However, if you had a strong conclusion, I wouldn't suggest this as it would weaken the impact of your conclusion and Call to Action.

How to Choose the Best Ending

Some of the ideas offered might lend themselves more to particular speech purposes. For instance, if your talk is intended to inspire it’s quite appropriate to finish off with a call to action.

And, you might feel more comfortable with certain options and gravitate towards them more readily.

Maybe you’ve already tired one or two of these methods?

Whatever the case, consider how your listeners are likely to respond to these examples, and decide on the ones that will work well with your speech.

Final Thoughts on Concluding a Speech

Once you’ve selected how you’re going to end your talk, prepare your lines .

There’s actually one school of thought that it makes sense to write your ending first and then build your speech from there. So, that’s something you might want to give a shot to.

Ideally, you’ll become practiced enough at public speaking , over time, that you’ll be able to memorize what you have to say. While it doesn’t have to be exactly what you wrote when you drafted your talk , it should be close enough.

In the meantime, your closing remarks are one of the two sections in your speech (the other is your opening) where you absolutely should memorize your lines .

This will help you ace your delivery, especially if you’re trying out a new way to end a speech that’s a little outside your comfort zone.

Happy experimenting!

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How to End a Presentation with Punch (17 Techniques)

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• Presentation Design
• March 5, 2019

In this post you’ll learn 17 different ways for how to end a presentation that you can test out.

Why worry about the ending?

Because how you end your presentation is just as important as how you start your presentation ( details here ).

If you start strong but flounder at the end of your presentation, what feeling are people going to be walking away with?

Not a good one, that’s for sure! That’s why the ending your presentation is so important.

1. Call to action

2. Skip the Q&A at the end your presentation

3. End your presentation with a rhetorical Question

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4. Conclude your speech with a story

As you can learn in our post on the best ways to start a presentation ( details here ), emotional listeners retain more information. An emotional story, whether it’s funny, sad, or thought-provoking, is a sure fire way to engage your audience.

If you can, try to tie the beginning and end together with your stories, like Heather Lanier does here:

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5. The power of 3 for your conclusion

6. Come full circle at the end of your presentation

• Pose a question which you answer at the end
• Tell a story and either refer to it or finish it at the end
• Repeat the first slide, this work especially well with powerful images or quotes

7. Demonstrate your product

8. End with an either / or scenario

9. End your presentation on a high note

10. A sound bite

11. End with a provocative question

12. Use the title close technique

13. A quick presentation recap

14. End with a powerful quote

15. End with a strong visual image

16. Close with a clear cut ending

17. End your presentation on time

What’s Next?

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How to End a Presentation (+ Useful Phrases)

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Most people are aware of the power of first impressions.

However, our appearance and the first words we utter are only one part of the impact we have on others.

Arguably, the final words we exchange during an interaction can have an even more lasting effect . And that applies to public speaking, too.

Obviously, the way you introduce yourself and the topic you’ll be discussing is important.

However, the end of a presentation should also be recognized as a crucial part of the experience .

With that in mind, this article will walk you through some:

• Things you should consider before drafting your conclusion,
• Tips for ending a presentation memorably,
• Mistakes you should avoid, and
• Phrases you can use to wrap up your speech.

But, before we discuss how to end a presentation, let’s establish why having an impactful conclusion is so essential.

Why is it important to have an impactful ending for your presentation?

In our article about starting a presentation , we explained how the steps of the motivated sequence framework correspond to the structure of the average presentation or speech.

As we have established, the introduction of a presentation mirrors the first step of that model. That means that one of its main goals is to get the listeners’ attention .

The central part of the speech, or the body , corresponds to the second, third, and fourth steps of the motivated sequence framework. In other words, it has to:

• Introduce the audience’s need (or identify a problem the listeners are having),
• Offer a way to satisfy (or resolve) that need, and
• Help the listeners visualize the successful implementation of the speaker’s solution.

Having checked off these points, we arrive at the conclusion , i.e., the subject of this article.

That stage of a presentation corresponds to the final step of the motivated sequence model — which consists of the call to action .

So, the conclusion of a presentation allows the speaker to drive their point home and nudge the audience toward performing a specific action.

However, that’s not the only purpose of a conclusion.

According to the authors of Business Communication: Process & Product , the final section of a presentation should achieve 3 goals . It should:

• Summarize the main themes of the presentation,
• Leave the audience with a specific and noteworthy takeaway (i.e. propose a specific course of action), and
• Include a statement that allows the speaker to leave the podium (or pass the mic) gracefully.

Above all, the ending of a presentation should be memorable , akin to the punchline of a joke.

Having said that, let’s talk about some factors you should consider as you’re writing the conclusion of your speech.

Things to consider before crafting the conclusion of your presentation

If you’re trying to figure out how to end a presentation, knowing the goals of a conclusion should help.

However, those objectives are only one part of the puzzle. To get the others, you should also consider:

• Your audience’s demographic breakdown,
• The general purpose of your presentation ,
• The specific purpose of your presentation , and
• Your thesis statement .

With that in mind, let’s see how each of these factors can help you develop an impactful conclusion for your presentation.

Factor #1: The demographic breakdown of the audience

As we have noted in our article about starting presentations, understanding the demographic breakdown of one’s audience is a crucial part of drafting a speech .

After all, the audience affects all of the choices we make — from the way we present ourselves to the vocabulary and the supporting materials we use during our presentations.

In our quest to learn more about the effect an audience can have on a presentation, we spoke to Persuasion Strategist Juliet Huck .

Having spent a significant portion of her professional career preparing people to take the witness stand, Huck knows a thing or two about adjusting one’s messaging to fit the preferences of one’s audience. She says:

“[The] ending [of] every presentation should be different and always based on the background of your audience. This should not be a blanket statement.  It also depends on if you are educating your audience or persuading them to make a decision in your favor.  You must do the homework on your audience prior to giving a presentation and end by leading them to your desired conclusion by giving them a conclusion they can relate to.”

But, if you’re not entirely sure how to take your audience into account when drafting your conclusion, consider the following questions:

• How will your audience connect to the topic you’re discussing?
• How can you relate the information you’re sharing to the listeners’ needs?
• What would make your audience think back on your presentation in positive terms?
• What would be the most effective way to get your point across to this specific audience?

Knowing whether your audience is friendly, neutral, uninterested, or hostile will also help you adjust your approach.

If nothing else, it’ll tell you whether you should stick to the facts or feel free to deliver a more casual or rousing speech.

Examples of different audience breakdowns

In our article about starting a presentation, we demonstrated our tips through 3 fictional speakers. So, let’s use the same presenters to illustrate this point.

• Nick Mulder is talking about the dangers of phishing. He introduced himself as the head of the security department. So, we can assume that he’s speaking to an audience of fellow employees, perhaps even through video conferencing software. Therefore, he was addressing an internal problem the company was having in front of a fairly receptive audience.
• Joan Miller is talking about how artificial intelligence is changing the future of the marketing industry. In her introduction, she mentioned having over four decades of experience in marketing. Consequently, we can infer that she’s speaking to an audience of marketing specialists who were previously unaware of her credentials.
• Milo Green is talking about employee retention. In his introduction, he indicated that the audience may know him as the founder of Green & Co. So, he’s probably famous enough to be recognized by at least a portion of his audience. Between that and the subject of his presentation, we can assume that he’s talking to the upper management of other companies.

From our examples, we can see how the identity of the speaker and their level of familiarity with the listeners might affect the way they prepare their presentations .

Factor #2: The general purpose of your presentation

Understanding the general purpose of a speech brings you one step closer to knowing how to end a presentation.

According to the authors of Communicating at Work , most presentations can be sorted into one of 3 categories based on that factor. In that regard, your presentation could be:

• Informative , aiming to expand the listeners’ knowledge and/or help them acquire a specific skill,
• Persuasive , with the goal of changing the listeners’ opinions or encouraging them to behave a certain way, or
• Entertaining , which is good for getting the audience to relax and look forward to upcoming speakers or events.

The general purpose of your presentation will naturally affect your conclusion because it will change what you choose to emphasize.

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The basic goal of your presentation could correspond with the type of presentation you’re giving. To learn more about presentation types and styles, check out this article:

• Presentation types and styles explained

Examples of defining the general purpose of a presentation 

Let’s see how our imaginary presenters would define the general purpose of their presentations.

• The general purpose of our phishing expert’s presentation is informative . The speaker’s primary goal is to teach his coworkers how to recognize and defend themselves against phishing attempts.
• Our marketing expert’s presentation is persuasive . She wants to change her listeners’ minds and make them more open to using AI in their marketing campaigns.
• The last speaker’s presentation about employee retention is also persuasive . After all, the speaker is attempting to show his listeners how they can increase the employee retention rate at their own companies. However, depending on the circumstances surrounding the speech, it could also take on some entertaining qualities.

Factor #3: The specific purpose of your presentation

The specific purpose of a presentation is essentially the outcome you’re looking to achieve with your speech. Defining this goal will require you to know the answers to the following questions :

• Who do you want to influence?
• What do you want them to think or do?
• How, when, and where do you want them to do it?

Ideally, the specific goal you come up with should be realistic and highly specific .

To that end, the authors of Communicating at Work recommend setting measurable goals . So, for example, instead of thinking: “ I want to get approval for my project. ”,

“I want my manager to let me set aside one day per week to work on this project. I also want them to let me ask one or two other people to help me with it.”

Having this kind of goal in mind will help you figure out how to wrap up your presentation.

Examples of defining the specific purpose of a presentation

So, how would our 3 speakers specify the desired outcomes of their presentations in measurable terms? Let’s see:

“I want the people in my company to understand the dangers of phishing attacks. They should learn the exact steps they need to take when they see a suspicious email in their inbox.”

“I want these marketing experts to be more knowledgeable about the way artificial intelligence works right now and understand how they can incorporate that software into their professional practice.”

“I want managers and HR professionals to know how they can make their companies a better place to work so they can keep their employee retention rate high.”

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Factor #4: Your thesis statement

Ultimately, defining the general and specific goals of your presentation is a great way to keep yourself on track when crafting your speech.

However, the audience doesn’t need to know those goals.

Instead, they can hear your thesis statement — a summary of your overall message .

You can treat this statement as the throughline of your presentation. It will appear at least once in the introduction, followed by a few repetitions throughout the body of the presentation.

Finally, you’ll also want to include that same idea in your conclusion at least once.

In addition to keeping you, as the speaker, grounded, that repetition also keeps your audience from wondering what your presentation is about .

Examples of defining the thesis statement of a presentation

So, what would a thesis statement look like in practice? Let’s hear it from our fictional presenters:

“Identifying and reporting phishing emails will save the company’s information and money in the long term.”

“Right now, artificial intelligence isn’t as advanced as people think it is. However, we can still use it for marketing purposes as long as we make sure the process doesn’t begin and end with AI.”

“Improving your employee retention rate makes employees more engaged with their work and saves the company time and money that would otherwise go to training new personnel.”

How to end a presentation with a bang: 10 tips + examples

Now that we know why having an impactful conclusion is so crucial, it’s time to find the right way to achieve your goals.

To that end, we have highlighted 10 tips that might help you wrap up your presentation .

• Reiterate the key points and your core message.
• Mirror your opening statement.
• Elicit a response.
• Engage the audience.
• Call to action.
• Hand out materials.
• Acknowledge your contributors.
• Provide contact information.
• Thank the audience.
• Ask for feedback.

Of course, many of these methods we’ll discuss can be combined. However, your choices may be limited depending on the factors we have previously mentioned.

Tip #1: Reiterate the key points and your core message

Making sure the audience remembers your main points is one of the most important objectives your conclusion should accomplish.

With that in mind, you should dedicate some time at the end of your speech to reinforcing what you were trying to say throughout your presentation.

Take it from Mark Beal , Assistant Professor of Professional Practice, Communication, at Rutgers University:

“Every presentation should deliver and consistently reinforce three key message points. Most audience members will not recall more than three messages. Some may only recall one or two. With that [in mind], an engaging and effective presentation should conclude with the three messages the presenter wants the audience to take away.”

In essence, you’ll want to summarize your presentation by reiterating up to 3 key points and then repeating your thesis statement.

You could even translate this tip to your presentation slides. As Juliet Huck says:

“Your last slide should always draw your audience to your desired conclusion. [It] should be your billboard message , as we remember 70% of what we see and 20% of what we hear.”

We can see what that might look like through the example of our imaginary presentation on the dangers of phishing, below.

Tip #2: Mirror your opening statement

According to the authors of Communicating at Work , splitting a narrative between the introduction and the conclusion of your presentation is a good way to keep your audience’s attention.

Assistant Professor of Rhetorical Communication at the State University of New York, Dr. Lee M. Pierce , agrees:

“Psychological closure is looping back to the beginning to give the audience a sense of a closed circle. Don’t add new information in the conclusion, just tie the presentation up with a bow. [For example,] I always customize my closings based on the opening of the speech. During a TEDx Talk on Beyoncé’s ‘Formation,’ I began by walking out to the introduction to the song, and then I ended by walking off to the end of the song.”

The above quote demonstrates that this tip can be useful no matter which method you used to start your presentation .

You can use it to put a new spin on a statistic you shared in the introduction, give a story you told a different ending, or finish the punchline of a joke you started with.

Overall, coming back to the theme you introduced at the beginning of your speech should make your presentation seem more complete and intentional .

Phrases you can use to reflect the introduction of your presentation in the conclusion

With all that being said, let’s see how our imaginary speakers would mirror the opening lines of their presentations in their conclusion.

Having started with a phishing statistic, our first speaker might say:

“Going back to the number we started with, remember that the Anti-Phishing Working Group has recorded 1,270,883 individual phishing attacks in the third quarter of 2022 — and that number is always on the rise. Luckily, you now have all the information you need to avoid becoming a part of that statistic.”

Our second speaker would have announced her plans to survey her listeners at the beginning of her presentation. In her conclusion, she might say:

“At the beginning of my presentation, I asked you to answer a quick survey on whether you’d be willing to work with AI. If you look back at your phones, you’ll see a different link in the #general channel on Pumble . Let’s see if this talk has managed to sway some opinions!”

Lastly, our final speaker might refer back to a humorous statement he made about chaining one’s employees to their desks to ensure that employee retention rates stay high.

“Once you start making your company a better place to work, your employees will happily perform their daily tasks — without being glued to their desks.”

Tip #3: Elicit a response

Making an audience experience strong emotions is always a good thing, but especially as the presentation comes to a close.

Putting the listeners in a contemplative mood or, even better, a cheerful one, means that they’ll be more likely to remember you and the points you made after your presentation ends.

On top of that, concluding your presentation in this manner would allow you to step off the stage gracefully, which is one of the main goals your conclusion should accomplish.

Now, depending on the type of presentation you’re delivering and, indeed, your style of presenting, you could elicit a response by:

• Ending with a short but powerful statement ,
• Asking a thought-provoking rhetorical question ,
• Relying on an impactful statistic or a quote , or even
• Inserting a funny picture or a meme on your final presentation slide.

Any one of these methods could help you solidify yourself and your message in the minds of the audience.

Phrases you can use to elicit a response from the audience

So, how would our 3 presenters try to get a response from their audiences? Well, they might use the following statements.

“Ultimately, the best defense against phishing attacks is human intelligence. You, alone, can ensure that your information remains secure by implementing the checklist I’ve shared today.”

“So, let me ask you again. Would you be willing to incorporate AI into your marketing campaign?”

“Hey, if the conditions you’re offering to your employees are good enough — there’s no need to keep them glued to their desks.”

Tip #4: Engage the audience

As we’ll discuss later on, having a Q&A session at the end of your presentation doesn’t always pan out the way you want it to.

Even so, getting your audience — or at least a few select listeners — to verbally respond to you can go a long way toward making you seem like a more engaging speaker.

Still, you can’t implement this tip without a strategy. You want to lead your audience to a certain type of response .

Professional speaker, career change consultant, and host of the Career Relaunch® podcast, Joseph Liu , had this to say:

“I often invite attendees to share what action they’re going to take amongst the potential ones I’ve covered throughout the presentation or to at least commit to taking some sort of action.”

Speaker, author, and editorial producer at CNN, Nadia Bilchik , agrees:

“If time allows, I always ask participants to share their biggest takeaway.”

The quote above also highlights the importance of being aware of the time as you are concluding a presentation — which is another thing we’ll talk about later.

For now, we’ll just boil this tip down to the following statement: if possible, try to make people verbalize or at least think about the knowledge they’re taking away from your speech .

Phrases you can use to engage the audience

Going back to our imaginary speakers, let’s see how this tip might work in practice.

“As we approach my conclusion, I’d like for us to reflect on everything we’ve learned here today. So, let me turn the spotlight on you all. Does anyone remember how to recognize a phishing email without opening it?”

“Now, I’m sure everyone here has some idea of how they might incorporate AI into their next marketing campaign. Is anyone willing to share their strategy?”

“Alright! Pop quiz time — don’t worry, I won’t grade you. Can you all shout out the main 3 ways to increase employee retention? Number 1?”

Tip #5: Call to action

Once you have finished reiterating your core message and making sure you have your audience’s attention, you need to be able to direct the listeners to the next step.

As Michelle Gladieux , author of Communicate with Courage and President of Gladieux Consulting, an employee coaching provider, would put it:

“What can the audience DO with the information you’ve shared? Suggest a positive, fruitful next step or, even better, suggest several, and let your presentation participants choose among options that have panned out well for others.”

In her workshops, Gladieux says:

“We ask participants to document at least one goal for behavior change that is specific, measurable, and time-based, and take a bonus step of inviting them to name one person they’ll tell about their goal for added accountability.”

According to the authors of Communicating at Work , there are 2 ways to deliver a call to action at the end of your presentation. Namely, you can either phrase it as:

• An appeal or a question (e.g. “If any of this sounds interesting, you can learn more by signing up for our newsletter through the link on the screen behind me.” ), or
• A challenge or a demand (e.g. “Now, you can keep doing what you’re doing and getting lackluster results. Or, you can sign up for our newsletter to receive tips that will help you upgrade your strategy.” ).

As always, your choice will depend on the factors we have listed at the top of this article.

Phrases you can use to call the audience to action

Let’s see what our fictional speakers’ calls to action might look like.

“Remember, even if you happen to open a phishing email, you’ll be able to deal with it easily by forwarding it to this email address. That’s the main thing you need to remember from this talk.”

“I bet many of you could come up with even more creative ways to incorporate AI into your marketing campaigns. So, how about this: if you fill out the form I’m about to send you, I’ll check in with you in about three months. Those of you who succeed in using AI in a meaningful way will get a chance to share your insights on this very stage next year!”

“I have a challenge for those of you who are ready to meet me at my level. I want you to sign a pledge, promising to boost your employee retention rate by 10% in the next year. We had a similar experiment at one of my talks a couple of years back, and even I was surprised by the results.”

If you decide to accompany this part of your speech with a call to action slide, keep Juliet Huck’s advice in mind:

“A call to action slide is not always persuasive. Persuasion is not a call to action — it is a directed action. To ‘call’ means someone can say no, but to ‘persuade’ [is to] direct your audience to your desired conclusion based on a number of steps.”

In effect, that means that your call to action should be the final step of your persuasion strategy.

You should start building to that desired outcome well before you get to the end of your presentation.

Tip #6: Hand out materials

The ending of a presentation is the perfect time to give the audience a keepsake of your speech .

But, keep in mind that a memento doesn’t have to be a physical item. As Michelle Gladieux would say:

“I like to direct my audiences to free downloadable resources on our website for those who want to continue their personal and professional growth as leaders and communicators.”

So, sharing resources through email or a business messaging app would work just as well.

Of course, you don’t have to hold off until the conclusion of your presentation to give your audience something to remember you by. Gladieux also shared a method she used in her workshops: 

“[Most of our] participants have our high-quality original workbooks in hand during the presentation and available later as a tangible resource. Folks add notes, take short assessments, and work on case studies when we teach using workbooks. If we use presentation slides, we keep the content as engaging visually as possible and short on words.”

If your budget allows you to do something similar, that might be a good way to make the audience remember you.

Phrases you can use before handing out materials

In the scenarios we have conjured up, the speakers might introduce their additional materials like so.

“If you’re interested in learning more about phishing and how you can defend yourself from future attacks, you’ll find more information by following the link on the screen.”

“Now, at this point, I see that my associates have already started delivering some additional materials and miscellaneous goodies to you. I hope you’ll use them to workshop further ideas for using AI in your marketing strategies.”

“I’ll go ahead and forward these presentation slides as well as some additional resources for improving employee retention to you all.”

If you’re looking for a convenient way to deliver additional resources to the attendees of your speech, Pumble is a great option. This article offers some practical tips for using business messaging software for educational purposes — including online conferences:

• Using Pumble for teaching and learning  

Tip #7: Acknowledge contributors

If you’re delivering a business presentation as a representative of a team or a department, you can also use the final moments of your speech to acknowledge everyone who worked on the presentation with you.

On the one hand, you could simply thank your team in general terms and leave it at that.

Alternatively, you could highlight the individual contributions of specific team members if you want to make sure their effort doesn’t go unnoticed.

Phrases you can use to acknowledge your contributors

Here’s how our fictitious presenters might acknowledge the people who helped them create their presentations:

“Before I sign off, I’d like to take a moment to thank Jill and Vanessa from the security team, who helped me compile the data and create the slides you just saw.”

“Finally, I’d like to acknowledge that this presentation wouldn’t be half as informative without the experts who helped me understand the technical side of AI.”

“Now, let’s all give it up for my wonderful team, who helped me organize this lecture.”

Improve communication and collaboration for increased team efficiency with Pumble.

Tip #8: Provide contact information

Business presentations often double as networking opportunities , both for presenters and for audience members.

With that in mind, you might want to put your contact information on one of your closing slides.

For one, doing so would show the audience how they can get in touch with you after your presentation ends. After all, they may have additional questions or even interesting business opportunities for you.

On top of that, putting your contact information on the last slide is also a good way to remind the audience of your name and credentials .

For that reason, our second imaginary speaker might have “Joan Miller — Chief Marketing Officer at Happy Media” on her final slide.

Phrases you can use to provide contact information

So, how would our presenters encourage their audience to keep in touch? Well, they might say: 

“I’m always happy to answer any of your security or phishing-related questions on Pumble. You’ll find me by clicking the plus sign next to the direct messages section and searching my name, Nick Mulder.”

“If you all have any follow-up questions for me or one of the AI experts I’ve spoken to, you’ll find all of our contact information on this slide.”

“If you want to stay up to date on Green & Co’s latest news, follow us on LinkedIn.”

Tip #9: Thank the audience

Many presenters find a way to incorporate a “ thank you ” slide at the end of their presentations.

If you want to express your appreciation to your audience members , you could do the same thing.

However, as we’ll soon discuss, many of the experts we’ve spoken to would advise against having pointless visuals at the end of your presentation.

After all, you want to leave the audience with something memorable to take away from your speech.

Still, if you want to thank the audience, you could always make that final slide serve multiple functions .

For example, a “thank you” slide can also contain the speaker’s contact information, as well as additional resources.

This example “thank you” slide above features a QR code (you can create one using a QR code generator ) leading to more resources — it prompts the audience to find the speaker on various social media platforms.

Tip #10: Ask for feedback

Lastly, some speakers might benefit from knowing what the audience thinks about their delivery and other aspects of their presentation.

That’s why some of the experts we’ve spoken to suggest that conducting a brief survey of the audience could be a good activity to end a presentation with.

Rutgers University professor, Mark Beal, says that:

“Offering audience members the opportunity to take a concise survey at the conclusion of a presentation will result in valuable insights that will inform how to consistently evolve and improve a presentation. […] We use the last few minutes of seminars to allow participants to answer a few questions about what was most useful in our content and delivery, and what, in that individual’s opinion, could improve.”

Michelle Gladieux is also an advocate for audience surveys, saying:

“I’ve delivered thousands of training workshops and keynotes and never miss an opportunity to ask for feedback formally (in writing), informally (in conversation), or both. As you might guess, I advise every presenter reading this to do the same.”

You could encourage this type of feedback by:

• Asking attendees to share their thoughts on your presentation after you step off the stage,
• Setting up a notebook near the door and asking people to jot down their thoughts as they exit,
• Having a suggestion box for hand-written feedback notes, or
• Creating an anonymous survey online and linking to it on your presentation slides.

Most presenters nowadays tend to rely on technology to compile audience feedback, but the method you use will depend on the circumstances surrounding your presentation.

If you’ve never had to ask for feedback before, you might find this article interesting:

• How to ask your manager for feedback  

The worst ways to end a presentation

Having gone through the best practices for concluding a presentation memorably, we also wanted to know what are some of the mistakes speakers should avoid as they reach the end of their speech.

The experts we have spoken to have identified 5 of the worst ways to end a presentation :

• Overloading your final slide.
• Settling for a lackluster closer.
• Ending with a Q&A session.
• Not having time for any questions at all.
• Going over your time.

So, let’s see what makes these mistakes so bad.

Mistake #1: Overloading your final slide

Overloading your presentation slides isn’t a mistake you can make only at the end of your presentation.

Professional speakers know that slides are only there to accompany your speech — they shouldn’t be the main event.

As Nadia Bilchik says:

“Slides are only there to support your message. Towards the end of the presentation, I may even stop the slideshow entirely and just have a black screen. At the very end of the presentation, my suggestion is to have a slide up with the next steps or a call to action.”

Dr. Lee M. Pierce also tends to use blank slides:

“I always end and begin with blank slides. As a speaker, you’re trying to build connection and rapport between you and the audience, not between the audience and your slide deck.”

Therefore, putting too much information onto a single slide can make the speaker seem unprepared, in addition to overwhelming the audience.

When in doubt, remember Kawasaki’s 10/20/30 rule :

• No more than 10 slides per presentation,
• Keep your presentations under 20 minutes, and
• The text on your slides should never be smaller than 30-point font. 

Mistake #2: Settling for a lackluster closer

If your goal is to become a proficient speaker, you’ll have to stop using uninspired closers like:

• “Well, I guess that’s it.”
• “That’s pretty much all I had to say.”
• “That’s about it from me. Can we get some applause?”

The audience will respond if you say something deserving of a response.

Instead of using these bland lines, remember Juliet Huck’s advice:

“Never end your presentation without closing the loop of your beginning theme and being specific when asking for your desire conclusion.”

As we have established, it’s best to conclude your speech by bringing back your thesis statement and key points.

Finishing with weak visuals is similarly offensive — and here we’re not just talking about presentation slides.

Remember, body language is an important component of our communication .

Fidgeting as your presentation comes to a close or slumping your posture as soon as you’re finished speaking won’t do.

As Michelle Gladieux would say:

“Never end a presentation seeming happy to be done, even if you are! Be certain you’re happy to be the presenter before you begin, or find someone else to do it.”

In other words, try not to show signs of anxiety during your presentation .

Maintain a confident demeanor for as long as you remain on stage or as long as you’re on camera, in the case of virtual meetings .

Mistake #3: Ending with a Q&A session

One of the experts we have spoken to, Nadia Bilchik, was particularly adamant about not ending presentations with Q&A sessions.

“Never ever end a presentation on a question-and-answer session. I have seen numerous presenters end by asking ‘Any questions?’ Too often there are no questions, and the presenter is left looking deflated and muttering ‘Thank you.’ [If there are] no questions, you can always say ‘A question I’m often asked is…’ or ‘Something I would like to reiterate is…’ Never end your presentation without your audience being clear about what they are expected to do with the information you have just shared.”

Adding that you can:

“Ask for questions, comments, and concerns, and only then end with a quick wrap-up. The goal is to end with your audience being clear on their next steps.”

Even if the listeners do have questions, there’s a good reason not to have a Q&A session at the very end of your presentation.

Namely, there’s always a chance that someone will ask a question that completely derails the conversation.

If you have the Q&A portion right before your conclusion, you’ll have time to reiterate your core message and proceed with a memorable closing statement .

For reference, you can ask for questions by saying:

“Before I close out this lecture, do you guys have any questions for me?”

Then, if there are no questions, you can still proceed to your conclusion without losing face. 

A Q&A session is one of the best ways to make your presentations more interactive — but it’s not the only way to go about it. To learn more, check out this article:

• 18 Ways to make presentations more interactive and engaging

Mistake #4: Not having time for any questions at all

Ending with a Q&A session could be a problem — but, perhaps, not as big of a problem as not taking questions at all.

As Mark Beal would say:

“Not giving the audience the opportunity to participate in the presentation via a question and answer session is another ineffective way to end a presentation. Audiences want to have a voice in a presentation. They will be more engaged with the presentation content and recall it more effectively if given the opportunity to participate in the presentation and interact with the presenter.”

Dr. Lee M. Pierce adds:

“It’s always good to leave at least 15 minutes for questions. Leaving 5 minutes is annoying and pointless. Also, be prepared that the audience may not have questions or not feel comfortable just jumping in, so have some of your own questions ready to offer them. You can say something like, ‘Just to put it out there, if I were going to ask me a question, I’d ask…’ ”

Now, both Nadia Bilchik and Lee M. Pierce have mentioned phrases you can use if no one comes forth with a question.

You’ll notice that the sentences they have come up with will require you to consider the questions you may be asked ahead of time .

In addition to helping you create a better presentation, doing this will also allow you to answer any questions effortlessly.

Mistake #5: Going over your time

Last but not least, many of the professional speakers we have interviewed have stressed the importance of ending one’s presentation on time.

Michelle Gladieux said it best:

“The best way to end a presentation is ON TIME. Respect others’ time commitments by not running over. You can always hang around for a while to speak with people who have more to say or more to ask.”

Dr. Lee M. Pierce agrees:

“The worst thing you can do is run over time. If you were given 45 minutes for a presentation plus 15 minutes for Q & A, you should end at 45 minutes — better if you end at 35 or 40.”

Then again, according to Guy Kawasaki’s 10/20/30 rule, even going over the 20-minute mark could risk boring and alienating one’s audience.

Useful phrases for ending a presentation

In the course of our research, we’ve found many practical phrases one might use to wrap up a presentation.

We even had experts send in their suggestions. For example, Nadia Bilchik says:

“I always end with a very quick summary of the content, a definitive call to action, and a reiteration of the benefits to the audience. This is a superb model, and I have shared it with thousands of individuals who have found it immensely valuable. Use this as your framework: What I have looked at today… What I am asking you to do… The benefits are…”

Other phrases you might use at the end of your presentation include:

“To recap, we’ve discussed…”

“Throughout this presentation, we talked about…”

“In other words,…”

“To wrap up/conclude,…”

“In short, I’d like to highlight…”

“To put it simply,…”

“In conclusion…”

“In summary, the goal of my presentation…”

“If there’s one thing you take away from my presentation…”

“In bringing my presentation to a close, I wanted to…”

If you’d like to incorporate a call to action, you might say:

“I’m counting on you to…”

“After this presentation, I’d like to ask you to…”

“Please take a minute to…”

“Next time you (see a suspicious email), remember to (forward it to this email address).”

To end with a quote, you could say:

“Let me leave you with this quote…”

“That reminds me of the old saying…”

Lastly, more useful phrases include:

“Feel free to reach out if you have any questions.”

“For more information, head to the link on the screen.”

“Thank you for your time/attention.”

“I hope you found this presentation informative/useful/insightful.”

Remember: the last words you say should make it abundantly clear that your presentation has ended.

What should your final slide look like?

If you don’t want to leave your final slide blank as some of the experts we have talked to would recommend, there are other ways to fill that space.

Joseph Liu told us:

“I tend to make it very clear the presentation is coming to an end by having a slide that says, ‘Closing Thoughts’ or something to that effect. I recommend ending with a recap of your content, reconnecting with the initial hook you used at the start, and finally, some sort of call to action.”

Mark Beal has a similar formula for his closing slides, saying:

“The final slides of my presentation include: A slide featuring three key messages/takeaways, A question and answer slide to engage the audience at the conclusion in the same manner a presenter wants to engage an audience at the start of a presentation, and A final slide including the presenter’s contact information and a website address where they can learn more information. This slide can include a QR code that the audience can screenshot and access the presenter’s website or another digital destination.”

Between these two suggestions and the many examples we have included throughout our guide, you ought to have a clear picture of what your final slide might look like.

End your presentations with a bang on Pumble

Knowing how to end a presentation effectively is a skill like any other — you’re bound to get better through practice and repetition.

To get the most out of your presentations, make sure to give them on Pumble.

Pumble — a team communication and collaboration app — allows you to have the most interactive, efficient presentations thanks to:

• The video conferencing feature that allows you to share your knowledge with a large group of people,
• The screen sharing feature that allows you share your presentation,
• The in-call message feature, to ensure your audience can participate (and send questions for the FAQ partition of the presentation, for example), and
• The blur background feature, that ensures your audience’s attention is always on you and you alone.

Secure, real-time communication for professionals.

Olga Milicevic is a communication researcher and author dedicated to making your professional life a bit easier. She believes that everyone should have the tools necessary to respond to their coworkers’ requests and communicate their own professional needs clearly and kindly.

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Business | Storytelling

How to end your presentation with style.

Written by Kai Xin Koh

“I’ve come to the end of my presentation. Any questions?” you ask, hoping to hear a response from your audience. Unfortunately, you get nothing but an awkward silence.You think you pulled off a pretty great presentation, but then find yourself falling flat at the end. In this article, we endeavor to de-mystify how to end a presentation with style.

Let’s face the truth. Unless you present like Steve Jobs , the likelihood of an audience remembering your public speaking performance from start to end is extremely low. But this doesn’t mean that it is impossible to make a lasting impression. Studies have shown that when an audience is given a series of information, they have a tendency to remember the first and last items best. So use this to your advantage, and make an impact with your closing statement. Not only will you create a memorable moment, but your audience will also have an easier time retaining the message you’re trying to bring across.

We’ll show you 5 proven ways on how to end your presentation.

1. Inspire Your Audience with a Quote

Quotes are one of the most commonly used methods and with good reason. It has been a tried-and-tested way to reach out to your audience and connect with them on a deeper level. But here’s the thing: You need to figure out what resonates with them, and choose one that fits the presentation theme. If you’re up to it, you can round off the quote with your own thoughts as well.

For a great example, take a look at Sir Ken Robinson’s TED Talk, ‘How to escape education’s death valley’. When he was concluding his presentation, he used Benjamin Franklin’s quote:

There are three sorts of people in the world: Those who are immovable, people who don’t get it, or don’t want to do anything about it; there are people who are movable, people who see the need for change and are prepared to listen to it; and there are people who move, people who make things happen.

However, instead of ending it there, he then continued, “And if we can encourage more people, that will be a movement. And if the movement is strong enough, that’s, in the best sense of the word, a revolution. And that’s what we need.”

Not only did he use the quote to inspire the audience, he also added his own thoughts to provide perspective and illustrate his point further.

The quotes you share do not have to be from well-known authors. In fact, unusual quotes that have been rarely used can work in your favor by providing a different perspective. Just remember, it pays to exercise caution, as an inappropriate quote in the wrong situation may backfire instead.

2. End with a Compelling Image

We all know the saying, ‘a picture is worth a thousand words’. It’s pretty cliché, but true – Images do help to bring your message across in an impactful way. Ever heard of the ‘The Burning Monk’? In 1963, photographer Malcolm Browne captured a stunning photo of a monk who self-immolated in protest against the persecution of Buddhists. That award-winning photo sparked outrage around the world, and brought the situation into focus for many who were previously unaware of the situation.

Image Credit: rarehistoricalphotos.com

If the news had been reported without this image, would it have the same impact? Unlikely. Of course, information can’t be shared without text, but ultimately, images are the ones that leave the biggest impression.

When you’re selecting an image to put on your final slide, ask yourself these questions to guide you along.

• What do you want to show your audience?
• What are you trying to illustrate?
• How should they feel after looking at the image?

3. Leave With a Question

While it is not often encouraged to leave your audience hanging, suspense can be a fantastic way to create a memorable ending if you use it appropriately. Round off with a question that they can reflect on after the presentation, to keep them thinking about what you’ve shared. Keep it closely related to your topic, and use it to put the spotlight on a point you which to bring across.

Take a look at Scott Dinsmore’s TEDx talk, ‘How to find and do work you love’. In his presentation, he talked about discovering what matters to us, and then start doing it. For his conclusion, he ended by asking the audience, “What is the work you can’t not do?”

This ending can also useful if you know that you will be following up with a second presentation that will answer the question. Pose a thought-provoking question, then hint that you will be answering it in your next presentation, to give them something to look forward to.

4. Encourage Action

Sometimes, it’s great to be straightforward, and tell the audience what you’d like them to do. Would you like them to try doing something? Buy a product you’re selling? Commit to an event?

When you’re inviting the audience to act on something, be sure to make a clear statement. Ensure that your words are not vague or misleading, and bring your point across in a confident and firm manner.

Don’t make it tough for your audience to do an action. Who likes to leap through dozens of obstacles to get things done? Get your audience moving by starting slow. For example, if you’re presenting about environmental protection, don’t ask them to cut out all wastage immediately, that’s an impossible task. Instead, ask them to start by recycling whenever they can.

Alternatively, if you’re daring enough, make a bold statement. Share your belief in something, and involve the audience in it.

Not sure how you can do it? Watch Kakenya Ntaiya’s talk, ‘A girl who demanded school’. In her concluding statement, she passionately declared:

“I want to challenge you today. You are listening to me because you are here, very optimistic. You are somebody who is so passionate. You are somebody who wants to see a better world. You are somebody who wants to see that war ends, no poverty. You are somebody who wants to make a difference. You are somebody who wants to make our tomorrow better. I want to challenge you today that to be the first , because people will follow you. Be the first. People will follow you. Be bold. Stand up. Be fearless. Be confident. ”

5. Reiterate Your Message

You’ve spent a lot of time preparing the message you’re sharing, and now it’s time to reinforce it. To do that, summarize the key points of your presentation, and repeat them so that your audience remembers it once more.

A great technique to use when you’re repeating your message is the Rule of Three, a rule that suggests that people generally tend to remember concepts or ideas presented in threes better. Some commonly used examples would be ‘Reduce, Reuse, Recycle’ and ‘Mind, Body and Spirit’. Think of your presentation, and distil your key message into three words, phrases or sentences, before structuring your conclusion.

Neil Pasricha’s TEDx talk, ‘The 3 A’s of awesome’, is a fantastic example to learn from. In it, he talks about 3 secrets to lead an awesome life, i.e., Attitude, Awareness and Authenticity, which form the message for his entire presentation. But to further strengthen his message, he then repeats it at his conclusion by saying:

“And that’s why I believe that if you live your life with a great attitude , choosing to move forward and move on whenever life deals you a blow, living with a sense of awareness of the world around you, embracing your inner three year-old and seeing the tiny joys that make life so sweet and being authentic to yourself, being you and being cool with that, letting your heart lead you and putting yourself in experiences that satisfy you, then I think you’ll live a life that is rich and is satisfying, and I think you’ll live a life that is truly awesome.”

Sounds great, isn’t it? Not only did he reinforce his points, but he also captured his audience’s attention with a positive statement.

As presenters, we always hope that our presentations will end off on a high note. So now that you know how to end a presentation with style, take some time to prepare and practice, and you’re good to go. All the best!

Article Written By: Kai Xin Koh

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Learn the Phrases to Conclude your Presentation

How you end your presentation is as important as how you start your presentation Yet, many presenters finish simply because their time limit is up or they have nothing more to say. It doesn’t have to be this way.

Many audience members only begin paying attention to a presentation once they hear the words “In conclusion…” or “Finally…” The conclusion is where things crystallise and where you summarise your main points. It is an excellent opportunity to leave a lasting impression. It’s how your audience will remember you, so it shouldn’t be taken for granted.

In this Business English lesson, you will learn the Phrases on the topic of ‘Concluding a Presentation.’ Watch the lesson and then read the article for definitions and examples.

Don’t forget to like and follow us on YouTube and   LinkedIn .

Example Phrases to help Conclude your Presentation…

Indicating the end of your presentation.

“That completes my presentation/talk.” “I’m now nearing the end of my presentation/talk.” ”That’s everything I wanted to say about…” ”Well, this brings me to the end of my presentation/talk.”

Summarising Points

“Let me just look at the key points again.” ”To conclude/In conclusion, I’d like to…” ”I’ll briefly summarise the main issues.” ”To sum up (then), we….”

Making Recommendations

“It’s recommended that…” ”We’d suggest…” ”It’s my opinion that we should…” ”Based on these findings, I’m recommending that…”

Closing your Presentation

“Thank you for your attention/time.” ”Before I end, let me just say…” ”Thank you for listening.”

Inviting Questions

“Do you have any questions?” ”Now we have time for a few questions.” ”If you have any questions, please do ask.” ”And now, I’ll be happy to answer any questions you might have.”

LESSON END.

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Please check your inbox (and spam folder) for the free Ebook. Happy reading!

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Different Ways to End a Presentation or Speech

November 6, 2017 - Dom Barnard

The beginning and ending of your presentation are the most important. The  beginning  is where you grab the audience’s attention and ensure they listen to the rest of your speech. The conclusion gives you a chance to leave a lasting impression that listeners take away with them.

Studies show  that when people are tasked with recalling information, they “best performance at the beginning and end”. It’s therefore essential you leave an impact with your closing statement. A strong ending motivates, empowers and encourages people to take action.

The power of three

The rule of three is a simple yet powerful method of communication and we use it often in both written and verbal communication. Using information in patterns of three makes it  more memorable  for the audience.

Examples of the power of three being used:

• This is not the end. It is not even the beginning of the end. But it is, perhaps, the end of the beginning – Winston Churchill
• Blood, sweat and tears – General Patton
• I came, I saw, I conquered – Julius Caesar

A compelling story

Ending your presentation on a short story, especially if that story is personal or illustrates how the content presented affects others is the best way to conclude.

If you want to talk about a customer experience or successful case study, think about how you can turn it into a meaningful story which the audience will remember and even relate to. Creating empathy with your audience and tying the story back to points made throughout the presentation ensures your presentation will be well received by the audience.

A surprising fact

A surprising fact has the power to re-engage the audience’s attention, which is most likely to wane by the end of a presentation. Facts with  statistical numbers  in them work well – you can easily search online for facts related to your speech topic. Just make use you remember the source for the fact in case you are questioned about it.

A running clock

Marketing and advertising executive Dietmar Dahmen ends his Create Your Own Change talk with a running clock to accompany his last statement. “Users rule,” he says, “so stop waiting and start doing. And you have to do that now because time is running out.”

If you’re delivering a time-sensitive message, where you want to urge your listeners to move quickly, you can have a background slide with a  running timer  to add emphasis to your last statement.

Acknowledging people or companies

There are times when it’s appropriate to thank people publicly for helping you – such as

• Presenting a research paper and want to thank people involved in the project
• Presenting data or information obtained from a company or a person
• When someone helped you build the presentation if it’s a particularly complex one

You can even use the  PowerPoint credits  feature for additional ‘wow’ factor.

A short, memorable sentence

A sound bite is an attention magnet. It cuts to the core of your central message and is one of the most memorable takeaways for today’s  Twitter-sized  attention spans. Consider Steve Jobs’ famous last line at his commencement address at Stanford University: “Stay hungry, stay foolish.”

Think about how you can distil your message down to a crisp, memorable statement. Does it represent your authentic voice? Does it accurately condense what your core message is about? Listeners, especially business audiences, have a radar that quickly spots an effort to impress rather than to genuinely communicate an important message.

An interesting quote

A relatively easy way to end your speech is by using a quote. For this to be effective, however, the quote needs to be one that has not been heard so often that it has become cliché.

To access fresh quotes, consider searching current personalities rather than historical figures. For example, a quote on failing from J.K. Rowling: “It is impossible to live without failing at something, unless you live so cautiously that you might as well not have lived at all – in which case, you fail by default.”

You need to figure out what resonates with your audience, and choose a quote that fits the presentation theme. If you’re up to it, you can round off the quote with your own thoughts as well.

A visual image

Make use of this power by ending your presentation with a riveting visual that ties to your take-home message. Leave this slide on when you finish your presentation to give the audience something to look at and think about for the next few minutes.

Use a summary slide instead of a ‘thank you’ slide

‘Thank You’ slides don’t really help the audience. You should be verbally saying ‘Thank you’, with a smile and with positive eye contact, putting it on a slide removes the sentiment.

Instead of a ‘Thank You’ slide, you can use a  summary slide  showing all the key points you have made along with your call to action. It can also show your name and contact details.

This slide is the only slide you use that can contain a lot of text, use bullet points to separate the text. Having all this information visible during the Q&A session will also help the audience think of questions to ask you. They may also choose to take photos of this slide with their phone to take home as a summary of your talk and to have your contact details.

Repeat something from the opening

Closing a presentation with a look back at the opening message is a popular technique. It’s a great way to round off your message, whilst simultaneously summing up the entire speech and creating a feeling of familiarity for the audience. Comedians do this well when they tie an earlier joke to a later one.

Doing this will signal to the audience that you are coming to the end of your talk. It completes the circle – you end up back where you started.

There are a few ways to approach this technique:

• Set up a question at the beginning of your speech and use your ending to answer it
• Finish a story you started, using the anecdote to demonstrate your message
• Close with the title of the presentation – this works best with a provocative, memorable title

Link the main points to the key message

At the beginning of your talk, it’s important to map out the main ideas you will talk about. An audience that doesn’t know the stages of the journey you are about to take them on will be less at ease than one that knows what lies ahead. At the end of your talk, take them back over what you’ve spoken about but don’t just list the different ideas you developed, show how they are related and how they support your main argument.

Finish with enthusiasm

It’s only natural that you’ll feel tired when you get to the end of your talk. The adrenaline that was racing through your body at the beginning has now worn off.

It’s crucial that the audience feels that you are enthusiastic and open for questions. If you’re not enthusiastic about the presentation, why should the audience be?

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Don’t end with audience questions

When the  Q&A session  is over, stand up, get their attention and close the presentation. In your closing give your main argument again, your call to action and deal with any doubts or criticisms that out in the Q&A.

A closing is more or less a condensed version of your conclusions and an improvised summary of the Q&A. It’s important that the audience goes home remembering the key points of the speech, not with a memory of a Q&A that may or may not have gone well or may have been dominated by someone other than you.

If possible, try and take questions throughout your presentation so they remain pertinent to the content.

Getting rid of the “questions?” slide

To start, let’s talk about what you shouldn’t do. You shouldn’t end a presentation with a slide that asks “Questions?” Everyone does and there is nothing memorable about this approach.

Ideally, you should take questions throughout the presentation so that the question asked and the answer given is relevant to the content presented. If you choose to take questions at the end of your presentation, end instead with a strong image that relates to your presentation’s content.

Worried about no audience questions?

If you’re afraid of not getting any questions, then you can arrange for a friend in the audience to ask one. The ‘plant’ is a good way to get questions started if you fear silence.

Chances are that people do want to ask questions, but no one wants to be the first to ask a question. If you don’t have a ‘plant’, you might need to get the ball rolling yourself. A good way to do this is for you to ask am open question to the audience. Ask the most confident looking person in the room for their opinion, or get the audience to discuss the question with the person sitting beside them.

A cartoon or animation

In his TED talk on  The Paradox of Choice  , Barry Schwartz ends his presentation with a cartoon of a fishbowl with the caption, “You can be anything you want to be – no limits.” He says, “If you shatter the fishbowl, so that everything is possible, you don’t have freedom, you have paralysis… Everybody needs a fishbowl”. This is a brilliant ending that combines visuals, humour and a metaphor. Consider ending your presentation with a relevant cartoon to make your message memorable.

Ask a rhetoric question

So, for example, if you’re finishing up a talk on the future of engineering, you might say, “I’d like to end by asking you the future of manufacturing, will it be completely taken over by robots in the next 30 years?”

The minute you  ask a question  , listeners are generally drawn into thinking about an answer. It’s even more engaging when the question is provocative, or when it touches potentially sensitive areas of our lives

Thank the audience

The simplest way to end a speech, after you’ve finished delivering the content, is to say, “thank you.” That has the benefit of being understood by everyone.

It’s the great way for anyone to signal to the audience that it’s time to applaud and then head home.

Call your audience to action and make it clear

It’s not enough to assume your message will inspire people to take action. You need to actually tell them to take action. Your call to action should be clear and specific. Your audience should be left with no doubt about what it is you’re asking.

Use the last few minutes of the presentation to reinforce the call to action you seek. Examples of strong calls to actions include:

• Retain 25% more employees with our personal development solution
• Save your business 150% by using this framework
• Donate today to save millions around the world

Make it clear that you’ve finished

Nothing is more uncomfortable than the silence of an audience working out if you’ve finished or not.

Your closing words should make it very clear that it’s the end of the presentation. The audience should be able to read this immediately, and respond. As we mentioned previously, saying “thank you” is a good way to finish.

If the applause isn’t forthcoming, stand confidently and wait. Don’t fidget and certainly don’t eke out a half-hearted, ‘And that just about covers it. Thank you’.

Closing Remarks for Presentations (in 2024) with Tips & Examples

Last updated on February 25th, 2024

Two aspects of a speech or presentation hold immense importance to ensure that you are able to leave a lasting impact on your audience, i.e. the opening and closing remarks. Using the right words can help you leave on a high note and needless to say, failing to do so can make your presentation forgettable and in some cases, regrettable.

How to End a Speech? Sample Closing Remarks and Tips for Presentations

The type of closing remarks you add to your presentation will depend upon the environment, the topic of the speech and the kind of audience you are addressing to. Let’s take a look at some sample closing remarks that you can use, along with some basic tips for concluding your presentation in an appropriate manner. You can use these examples below for inspiration, to learn how to end a speech.

Example of Formal Closing Remarks

You might want to end your presentation formally with comments like these:

• It’s been a pleasure being with all of you today, thank you.
• Thank you all for your patience, I wish you all a very good evening. Good Bye.
• It’s been an honor to be among such accomplished individuals and to be able to present my perspective before you all, thank you and good evening/day.
• Thank you all for being here today and taking the time to patiently listen to what I had to say, I wish you all a blessed day.

Below is an example of a formal closing remark by Bill Gates at the Harvard Commencement.

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Funny Closing Remarks

You can also add a touch of humor to make things more interesting with a closing remark like these:

• “It is finally time to end the excruciating pain I have all given you, time to get some caffeine! Thank you!”
• “It’s been a pleasure torturing you all with convoluted statistics and wordy speeches, have a great day!”
• “Now that we have that out of the way, time for me to get back home before my parents ground me!”
• “I hope you were all unable to understand anything I said! Confused? Good! Have a good day”

Note: Such a closing remark might be suitable where you have been able to keep your audience laughing throughout the presentation session and the audience might be in the right mood to receive such a remark in a lighthearted manner.

Even when you crack a joke, make sure to follow it up with a formal comment like ‘Thank You’, ‘Good Bye’, ‘Good Evening’ or ‘Have a Great Day’. Say it with a smile, to make sure you don’t look rude or the audience does not misunderstand you in anyway.

While the below comment by Will Ferrell wasn’t a closing remark but it serves as a good example as to how you can end your presentation with some humor.

The presenter can support the close of the presentation with some visual slides. The thank you slides provided by SlideModel for example can be a good fit for this purpose. Read the full review from fixthephoto.com.

Tips for Adding Closing Remarks to Your Presentations

There are a number of ways by which you can add closing remarks to your presentations. Below are some methods you can use for leaving a major impact on the hearts and souls of your audience.

1. Adding closing remarks with the conclusion

This can be done to closely knit your conclusion with a closing remark which might inspire your audience. Crafting a compelling conclusion is an art in itself; understanding how to conclude a project effectively can be essential for creating a lasting impact. This tip is especially useful when drafting an effective conclusion for project.

2. Keeping the closing remarks separate from the conclusion

Sometimes it’s best to keep your closing remarks aside from the conclusion to avoid confusing the audience. This might be suitable when your closing remarks are meant to stand out apart from your conclusion. For example, your conclusion might be neutral but your closing remarks might provide your perspective on the topic and what you think is the best course of action.

3. Closing remarks and a summary of your presentation

When your closing remarks are closely tied to your conclusion/summary, you can use this method. Summarizing information can help the audience gather their thoughts and be reminded of essential aspects of your presentation, followed by a closing remark which resonates with the summarized content. You can effectively summarize your presentation by utilizing an online summarizer. A text summarizer can help to encompass the main points of your presentation and tie your closing remarks.

4. Using amazing facts to inspire your audience

This can be a very handy approach, i.e. to use a mind boggling fact to inspire the audience and to direct them towards your preferred opinion.

5. Call to action

Almost every type of presentation has a call to action. It is unlikely that a presenter in some way or the other will not be encouraging the audience to act, be it a sales presentation, motivational speech or a presentation about social issues. It could be as simple as adding a QR Code that links to your  digital business card , thereby giving them an opportunity to contact you.

6. Reiterate Your Main Message

Your closing remarks should reinforce the main message or takeaway from your presentation. This helps in embedding the core idea in your audience’s mind, reminding them of what you want them to remember most.

7. Create an Emotional Connection

Closing remarks that tap into emotions can leave a lasting impression. A touching story, an inspiring quote, or a call to personal action can help create this emotional resonance, making your presentation more memorable.

8. Ensure Clarity and Brevity

While crafting your closing remarks, remember to keep them concise and clear. Avoid using jargon or complex sentences, and aim for straightforward language that your audience can easily comprehend.

9. End with a Call to Action

If applicable, give your audience something to do after your presentation. Whether it’s visiting a website, reading a book, or making a change in their life, a call to action gives your audience a practical next step. You can use the Call-To-Action to end your speech. Pro Tip: Do not forget to add your phone number and business email address as a part of your call to action.

10. Thank Your Audience

It’s always polite and effective to thank your audience in your closing remarks. Showing appreciation for their time and attention helps to foster a positive relationship and leaves a favorable impression. Use Thank you slides when you end your presentation.

11. Use Visual Aids

To enhance your closing remarks, consider using visual aids such as slides or infographics. These can summarize your main points, reinforce your message, and make your remarks more engaging and impactful.

12. Practice Delivery

Your closing remarks aren’t just about what you say, but also how you say it. Practice your slideshow and the presentation delivery to ensure you convey your message with confidence and clarity. Consider your tone, pace, and body language, as these can significantly affect your audience’s perception of your remarks. You can use tools like the Presentation Coach to rehearse your presentation.

Final words

We hope it will help you deliver a memorable presentation by ending it with proper closing remarks. Make sure that your audience feels satisfied after hearing the end of your speech. Ending on an optimistic note may leave a lasting impression on them, which is what matters the most in such professional events like interviews and presentations.

About Farshad

IT professional, communications specialist and Blogger!

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Because First Impressions Aren’t Everything: 20 Tips and Ideas to End Your Presentation in Style

“After a while I went out and left the hospital and went back to the hotel in the rain.”

If you are a big literature lover, you might recognize this sentence. If not, that’s okay too. In this article, however, we’re not talking about literary expertise but rather about a successful conclusion to a presentation.

How these two are related will be revealed in the final tip. However, you can truly benefit from it only if you have internalized the other tips as well.

Why the end of your presentation should be more than an afterthought

A great dessert is the perfect finish to a dinner. It has the power to elevate even the most mediocre of starters. A surprising, powerful ending to a film often stays with us longer than the rest of the story. Musicians close their concerts with something special to send their audiences off in high spirits. In a commercial, we always hear the key slogan at the end .

So why do so many presentations end with a terse, “Well, I guess that’s it. Thanks for your attention”, or some other lackluster phrase?

It could be due to that time-honored truth; most people just don’t like presenting. For many, it’s an annoying but necessary duty. For some, it’s an extremely unpleasant challenge. Add to that an audience that isn’t always filled with interested listeners and it’s no wonder most presenters rush through their conclusion.

Which is a shame. Because when you put a lot of effort into a presentation to convince and stand out, you deserve to end the presentation appropriately. Do justice to your efforts and don’t waste valuable points at the last moment! Attention is particularly high at the end, and what is said last remains in memory the longest. Of course, the focus of information is in the middle, but often it is not the information that makes the difference, but rather the emotion.

And at the end, you can trigger emotion effectively. A particularly compelling ending can even make the decisive difference. To assist you in creating such a presentation ending, we have listed 20 helpful tips for you below.

So here are 20 useful tips and tricks that will help you finish your presentation in style:

1. Have the courage to do it differently!

Look back on presentations you’ve sat through; you probably can’t remember much about their conclusions. There’s usually a slide thanking the audience for their attention and that’s it. Finding memorable, surprising, exciting or stirring ways to close a presentation is a challenge. But maybe that’s the key: Step out of your comfort zone and do it differently . Be creative. This is the best start for a memorable finish.

2. Continuity: Avoid a random ending to your presentation

Many speakers don’t spend a lot of time thinking about how to wrap up their presentations. As long as the content is there, the rest will follow. Remember, a non-committal, “So, I think that’s it from me” will be the last thing an audience remembers. And no one wants that kind of anticlimactic finish to a compelling presentation. 

In short, it pays to spend time on your conclusion. Even the most eloquent and experienced presenters need to plan this last, decisive section of a presentation as carefully as the rest.

3. Put the cart before the horse : The goal remains the focus

This tip may sound a bit strange at first: When preparing presentations, it’s sometimes a good idea to take the last step first. Most people prepare their presentations like this: beginning, middle, end.  It’s a logical approach but all too often, it leads to a conclusion that just fizzles out.  So why not start there?

Ask yourself: Where am I going with this? Which core message should run through the entire presentation and be highlighted at the end? Once you’ve figured that out, you can start structuring the rest of your presentation.

Tip: In our blog, we have published a post that provides you with further valuable tips for the perfect preparation for your next presentation. You can directly access the blog post here .

4. Bookend your presentation

You think the beginning of your presentation has nothing to do with the end? Think again. One good way to bring your presentation full circle is to close the rhetorical circle and return to your key statement.

Bookending is the technique of starting and finishing a presentation with similar or related content. For example, you can start your presentation with a question, come back to it at the end of and answer it with your closing statement.  This frames your presentation and brings your audience full circle.

5. Don’t announce the end

When a presentation is drawing to a close, an audience often hears, “As I slowly wrap things up,” or, “We’re almost at the end now.” or even, “You’re almost free of me now.” Phrases like these are used a lot, but are they really necessary? Truth is, t hey give the feeling that presenters and audience alike can’t wait for a presentation to be over. It sounds as if the presenter find his or her own presentation boring and way too long. It’s also an invitation for the audience to tune out, gather their things and plan the rest of their day.

But there are ways to announce the end without losing your audience. Phrases like, “Now for one final, key point.”, can help lead your audience and refocus their attention. But announcing the end of a presentation is, in general, not necessary. Your final summary or call to action is usually enough.

6. Compelling Storytelling: Building a Climactic Tension Curve

Just like a good book, your presentation needs a narrative arc that builds anticipation. Paint an exciting image of your company’s future or catch them by surprise with a contradictory or unexpected statement. Or build your presentation so that your strongest argument is at the end .

With this little trick, you can make sure that your key statement is the last impression you make on your audience. It’s a great way to refocus your audience and generate excitement.

Tip: There is already a separate post on our blog about storytelling as an approach for a more convincing presentation. You can find the post here .

7. To summarize or not

It depends! Not every presentation requires a traditional summary of what has been learned. Especially presentations that are structured using the storytelling method often have a different closing.

Skilled presenters allow their audience to experience an “aha” moment in their presentation by closing the rhetorical circle. For example, in this method, a guiding question that was raised at the beginning of the presentation could be answered at the end.

However, this is not the only way to structure a presentation. In particular, in speeches that explore many different aspects and bring together various lines of argumentation, a conclusion is still a popular tool.

A good conclusion summarizes all the important arguments and key points of your presentation and establishes the connections. At the end of your presentation , bring together all the information and highlight the bigger picture on a slide . This provides your audience with something concrete to remember as a conclusion.

8. Make it memorable

Just like advertising, effective presentations are often about anchoring something in people’s memory. The way to do this is through repetition. The more often we hear, experience or do something, the more likely we are to remember it for a long time.

The end of a presentation is a good time to repeat and emphasize important content. You can also try to introduce a few prompts that will help your audience remember your presentation later on. For instance, you could do this with a small suggestion: “When you’re on your way home, think back on my traffic lights metaphor.”

Or provide a helpful tip: “By the way, the little technique I just told you about can also help you with your kids.” This kind of connection to everyday life makes the presentation more interesting and relatable to the audience and helps keep the mood light.

Tip: Read here how to incorporate humour into your presentations in good doses.

9. Focus on the final phrase

The last sentence of a presentation is more significant than you might think. Even if some of your audience have mentally drifted off, they’re usually back at full attention by the end. So, make the most of this and pay close attention to your closing words.

Your final phrase should reflect your core message. Also, ask yourself what thought or feeling you want to leave your audience with.

Here are a few ideas to help you formulate your closing statement:

• Always align your final message to the rest of the presentation.
• Keep it short.
• Address your audience on an emotional level . Try to create positive feelings, powerful calls to action, make thoughtful or humorous comments.
• A slogan or a message that you already established as a core statement in the presentation can be brought back at the end.
• Using stylistic devices, such as alliterations, can be an effective way to get the message across.
• Frequent presenters can also create a closing statement that they use as a catchphrase for each presentation. TV presenters and news anchors do this often. (A well-known example: Walter Cronkite would close news broadcasts with, “And that’s the way it is,” followed by the date.)
• The final phrase doesn’t have to be yours. A quote from a well-known person can underline your statements wonderfully. Even a famous, perhaps slightly modified proverb can provide a meaningful and memorable close.
• The final sentence doesn’t even have to be a sentence. An image or perhaps a short video can also be an effective, atmospheric conclusion.

10. Create a feeling of community

We humans are social beings and feel comfortable when we form a harmonious community. Therefore, it is particularly appropriate to focus on creating harmony and unity at the end in order to evoke positive emotions.

Be mindful of not creating a barrier between yourself and the audience with your final words. This can be easily achieved by using inclusive language.

Instead of saying, “I conclude that…” or “You have now learned that…,” say “We can now see that…” or “It is clear to us now that…”. This creates a sense of unity and agreement, and reinforces the idea that you are on the same side as the audience.

11. Keep calm and carry on – right to the very end

It’s important to maintain poise and confidence throughout a presentation. That means the conclusion, too. Avoid the tendency to seek approval and don’t over-apologize for any fumbles you may have made. Mistakes and faux pas happen and when they do, simply acknowledge them, correct them and keep going. And whatever you do, don’t bring them up again at the end of your presentation. You audience will have already forgotten them and moved on. And so should you.

This sounds easier than it is, because negative phrases such as “Sorry I couldn’t explain topic xy in more detail” or “I hope I didn’t bore you too much” come really naturally to most of us. You’ll need to practice a little self-control to leave your inner critic where it belongs: inside.

12. End of presentation = end of topic

An end can also be a new beginning – but not in this case. Don’t end your presentation with a new idea. This can just confuse your audience and dilute your core message.  If you remember something you forgot, leave it out or add it to any follow-up material you may send by email.

An exception to this tip is when the presentation is followed by a discussion or Q&A session . This is when new ideas can be brought up and explored.

13. Call your audience to action

Give your audience a clear and direct call to action at the end of your presentation. Now’s the time to plug your product, services, your new website or podcast. When done right, these “plugs” will sound less like self-promotion and more like a friendly offer: “If you’d like to learn more, feel free to check out my book.”

14. Transition smoothly to a discussion or Q&A session

Let your audience know at the beginning of your presentation whether questions can be asked during or saved for after. If you’re planning a Q&A session or discussion at the end of the presentation, make sure you create a smooth and confident transition. 

Anyone who starts with a simple, “Are there any questions?” or even just a brief, “Questions?” can expect to be met with awkward silence. Get the conversation started by referencing a point you made in your presentation (“What are your thoughts on…”). This also allows you to steer the conversation and revisit some important points from the presentation.

15. The final slide

When all has been said, most presentations still have a slide that, in a way, announces the end. Sometimes it just says End , or Questions? or the infamous, Thank you for your attention in large letters. You can do it that way, but you can also do it better.

The last slide can be a picture, a meme or a comic, which can loosen things up and arouse emotions. You can also choose no concluding slide at all or a completely black slide. This can provide the space for a transition to the Q&A session or a discussion: “As you can see, I’ve reached the end of my presentation. Now it’s your turn.”.

Tip: If you want to speed things up, you can also use our “Closing Slides / Thank You Slides” templates for PowerPoint for your last slide. Click here to go directly to the product.

16. Thank you?

Do you thank the audience for their attention at the end of a presentation or not? Opinions differ a little on this. For many, it’s common practice and, well, simply good manners. For others, it’s a mundane, overused phrase that brings little value at the end of a presentation . So, what to do?

You can of course leave a final “thank you” out. No one will think less of your presentation if you do. But, if you’re like me and can’t imagine not thanking an audience for their time, forgo the thank you slide, use one of the other tips to give your presentation a strong finish, then say give a simple and sincere “thank you”.

17. Add a personal touch

Personal words create a sense of familiarity and communicate appreciation. A friendly farewell can help ensure you and your presentation won’t be quickly forgotten. A quick goodbye doesn’t cut it. Instead, try something like, “I hope you get home safe and sound in this weather.”

You can also connect your personal message to your presentation topic: “I hope you enjoy implementing my method as much as I did. Send me an email to let me know how it goes.” Of course, your content should score points, but don’t underestimate the power of likeability.

18. Take your time

It’s natural to feel relieved after a successful presentation. Unfortunately, this often leads to speakers fleeing the scene. No sooner have the last words been spoken, than the laptop is shut down, the projector switched off and the presenter is dashing out the door before the applause has ended. Nobody gains from this. The presenters doesn’t allow him or herself to enjoy audience recognition and the audience has the feeling that the presenter has lost interest and just wants to go home.

Take your time. Enjoy the applause, maintain eye contact with the audience, acknowledge them and smile. There will be time to pack up later.

By the way: Also pay attention to the speed of your speech. Many presenters, without realizing it, tend to speak more quickly as they approach the end of a presentation.

 19. Manage your time

Anyone else remember that awkward moment at the end of almost every university lecture? The professor is still talking, yet the majority of fellow students are already loudly packing up and leaving the room. Pretty rude behavior. However, there may be a valid excuse for it.

Students have other classes to get to, papers to write and exams to study for. In other words, their time is precious. Among your audience will often be clients, managers and colleagues who have back-to-back meetings that day. For them, time is truly of the essence; they’ve planned their day to the last minute.

This same kind of careful planning and thorough time management should be applied to your presentation. Timeboxing allocates a certain amount of time to an activity in advance to complete it within that time frame. Practice your presentation in advance with friends or relatives and time yourself. Allocate enough time for each part of your presentation and plan some buffer time so you don’t have to rush through your closing statement. Timeboxing your presentation will give it an easy, comfortable pace. Your audience will thank you for it.

20. No pain, no gain!

Let’s return to our quote from the beginning: “After a while I went out and left the hospital and went back to the hotel in the rain.” This is the last sentence from Ernest Hemingway’s novel, In Another Country . So, what does this have to do with a presentation or its conclusion for that matter? Actually, nothing at all. But Hemingway is said to have changed and rewritten this one last sentence 39 times before finally settling on it. He was obviously aware of the importance of a good ending and was willing to invest time and effort to make it unique and memorable. Be like Hemingway. It’s worth it!

If you need assistance with your presentation ending, don’t hesitate to reach out. We are a nationally and internationally successful PowerPoint agency with years of practical expertise in the business sector. We would be happy to help. Please contact us via email at [email protected] .

On that note, thanks for reading. ;-)

These articles might be interesting for you:

• Kick start your presentation: 16 ideas
• Preparing PowerPoint presentations
• 10 types of PowerPoint slides

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How to Open and Close a Presentation in 8 Memorable Ways

What makes an exceptional presentation? Obviously, it needs to provide plenty of data to support the presenter’s primary objective. But, believe it or not, the heart of a presentation— the gist, the meat, the essence of it— isn’t what makes audiences sit up and take notice.

It doesn’t matter how flashy or informative a presentation (even one designed with a PowerPoint alternative ) might be. It’s a strong opening and closing that will make an audience care. Without these key elements— and slides to represent each— all the research and preparation put into a presentation are for naught. An effective presentation will start out strong and end on a powerful note.

Attracting audience members’ attention from the beginning of your presentation is vital if there’s any hope of getting them to care about what you have to say. Once they’ve tuned you out, it’s all over. Therefore, make a bold statement, intrigue them and stimulate their curiosity of what will come next.

According to Darlene Price , president of Well Said Inc., and author of, “Well Said! Presentations and Conversations That Get Results,” when we speak, we only have about 60 seconds to capture an audience's attention, establish our credibility, familiarize the audience to our topic and motivate it to listen.

“You need to put the art in the start — the most important part of the work,” Price told Business Insider.

At the same time, the end of a presentation is the best chance to leave a lasting impression on an audience. Don’t just describe your final point and then let your presentation trail off, leaving audiences to guess when you’re done. A powerful presentation ending will include calls to action, visions of the future and words to live by.

Do you have plenty of content and professionally-designed slides for your presentation, but need some help opening and closing with a bang? Check out these eight memorable ways to open and close a presentation. 

1. Start with a, “Thank you,” instead of ending with one.

Instead of ending your presentation with a thank you, try starting with one. By welcoming your audience and thanking it for attending your presentation, for giving you the opportunity to speak or make a pitch to it, you start the whole thing off with a positive first impression. 

This step of public speaking not only shows your sincerity, but it also establishes a sense of respect, trust and community with your audience. Plus, by showing your appreciation in the beginning, you leave yourself room to end with a strong call to action.

2. Hook your audience with a bold statement.

Get your audience on board with listening by making a bold statement to hook its attention. A confident assertion signals confidence and peaks the audience’s interest, but don’t make a statement that is just crazy or serves no other purpose than providing shock value. 

Whatever the statement, the rest of your presentation has to back it up. Examples of strong hooks include short, yet surprising or motivational stories, thought-provoking analogies or metaphors, shocking statistics related to the presentation topic or even unique yet inspiring quotes by well-known figures from the past or present.

3. Transition between presentation points.

It’s easy for audience members to lose focus in between stages of even the most titillating presentations. Using strong linking and transitional phrases help bring them back around. These statements are the glue that holds a presentation together. 

Strategic transitions will help an audience move from one idea to the next. To bridge the gap between a hook and the rest of the presentation, try asking, for example, open-ended and rhetorical questions that push the audience to ponder about what is coming next. 

Make eye contact with your audience members and make sure they are still engaged with the information you’re presenting. Carefully-chosen transitions are powerful ways to not only introduce the next segment, but also pull in an audience’s attention all over again.

4. Tell a personal story.

Telling a brief, personal story early in a presentation is an effective way to connect with an audience . When people hear the speaker tell his or her own story, they tend to pay attention. 

Plus, telling a 60- to 90-second narrative shows the audience you’re invested in the topic and opens an opportunity to show you’re passionate about the information you’re presenting. If you don’t have any personal experience with the topic, you can substitute a historic story, a fable or an anecdote, instead. 

Be sure to follow a story arc, including a main character, a challenge or obstacle relating to the presentation topic, a tale of how that challenge was overcome and what lessons were learned by the protagonist that can also be applied to the audience.

5. Show the audience how it benefits.

Why should the audience care? You’ve grabbed its attention with a hook, and you’ve transitioned to a personal story to which it can relate. Now you want to engage audience members with how the advice or plan presented will benefit them, their business, their loved ones or their financial stability. 

Don’t assume the audience already knows. This is also an optimal opportunity to show the audience, not simply stop with telling it. Using a sense of optimism, paint a vivid picture of the future benefits with descriptive and emotional words. Once the audience envisions the positive outcome, it will start to believe in the possibility.  

6. Summarize key takeaways.

After you’ve presented the primary content, it’s important to summarize the presentation’s key takeaways before transitioning to a strong end. Let the audience know you’re starting to wrap things up, and make sure it’s on board with what it should take away from the presentation, using simple, straightforward language. 

Often, savvy presenters will break down their content to three takeaways and summarize those, but others will round off their message by referencing back to the opening hook. Doing so not only summarizes the presentation, but also completes the circle of the topic, connecting back to the start. 

If a question was posed in the opening, it can be answered in the takeaway. It can also be a prime opportunity to explain the moral of a story told earlier in the presentation.

7. End with an ask.

Any effective presentation will feature a call-to-action toward the end. What was your purpose for giving the presentation, and what do you want the audience to do after receiving your message? 

Again, don’t assume the audience automatically knows the desired next step, and don’t use overly flowery language that leaves any room for imagination. Be clear and concise. The clearer and more specific the call-to-action, the more people will take the advice. 

8. Finish with a clincher.

Many speakers will end their presentations with the call to action. But we also like to finish everything off with a clincher— one last story, compelling statistic or inspirational quote that serves as the cherry on top of an ice cream presentation. 

Don’t take this opportunity to summarize the previous content; another rehashing will just bore both the speaker and the audience. Instead, end the presentation with humor or inspiration. Find a relative and memorable yet unique quotation or story from master storytellers like Mark Twain or Steve Jobs, presenters who often left audiences with ideas to ponder long after they parted company. 

Including a statement so profound that it later turns into a soundbite or a meme can extend the presentation’s life far beyond its scheduled time frame. The clincher is also an effective ending slide to a visual presentation.

What elements do you most use when developing effective presentation openings and closings?

Samantha Pratt Lile

Samantha is an independent journalist, editor, blogger and content manager. Examples of her published work can be found at sites including the Huffington Post, Thrive Global, and Buzzfeed.

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50 Speech Closing Lines (& How to Create Your Own) | The Ultimate Guide

Hrideep barot.

• Public Speaking , Speech Writing

While speech openings are definitely one of the most important components of a speech, something that is equally as important is the way you conclude your speech.

There are few worse ways to end your speech than with a terse ‘thank you’–no elaboration or addition whatsoever.

Speech endings are just as crucial to the success of your speech as speech openings, and you must spend just as much time picking the perfect ending as you do to determine your best possible speech opening.

The words you speak at the beginning and end of your speech are words that your audience will pay the most attention to, and remember longer than any other part of your speech.

Speech endings can put even the most experienced speaker in flux, and increase their anxiousness manifold as they sit there attempting to figure out the perfect way to end your speech.

If you’re someone who’s in flux about your speech ending too, don’t worry. We’ve got some amazing ways to conclude your speech with a bang!

1. Circling Back To The Beginning

The idea behind circling back to the beginning of your speech is to reinforce the idea of your speech being a complete whole. By circling back to the beginning and connecting it to your ending, you let the audience understand that the idea of your speech is complete & standalone.

Circling back to the beginning of your speech also acts as an excellent way of reinforcing the central idea of your speech in the audience’s mind, and makes it more likely that they will remember it after the speech ends.

Need more inspiration for speech opening lines? Check out our article on 15 Powerful Speech Opening Lines & Tips To Create Your Own.

How To Circle Back To The Beginning

The easiest way to do this is to set up your beginning for the conclusion of your speech. That is, if you’re saying something like, say, a story or joke in the beginning, then you can leave your audience in a cliffhanger until the ending arrives.

Another great way to circle back to the beginning is by simply restating something you said at the start. The added knowledge from attending the rest of your speech will help the audience see this piece of information in a new–and better–light.

1. Will Stephen

Ending Line: “I’d like you to think about what you heard in the beginning, and I want you to think about what you hear now. Because it was nothing & it’s still nothing.”

2. Canwen Xu

Speech Ending: My name is Canwen, my favorite color is purple and I play the piano but not so much the violin…

Think of a memorable moment from your life, and chances are you’ll realize that it involved a feeling of happiness–something that we can associate with smiling or laughter. And what better way to generate laughter than by incorporating the age-old strategy of good humor.

The happy and lighthearted feeling you associate with good memories is the kind of emotional reaction you want to create in your audience too. That’s what will make your speech stick in their memory.

Done incorrectly, humor can be a disaster. Done right, however, it can entirely transform a speech.

Humor doesn’t only mean slapstick comedy (although there’s nothing wrong with slapstick, either). Humor can come in many forms, including puns, jokes, a funny story…the list is endless.

How To Incorporate Humor In Your Speech Ending

The simplest way to incorporate humor into your speech ending is by telling a plain old joke–something that’s relevant to your topic, of course.

You can also tell them a short, funny anecdote–may be an unexpected conclusion to a story you set up in the beginning.

Another way would be by employing the power of repetition. You can do this by associating something funny with a word, and then repeating the word throughout your speech. During the end, simply say the word or phrase one last time, and it’s likely you’ll leave off your audience with a good chuckle.

1. Woody Roseland

Ending Line: “Why are balloons so expensive? Inflation.”

2. Andras Arato

Ending Line: “There are three rules to becoming famous. Unfortunately, nobody knows what they are.”

3. Hasan Minhaj

Ending Line: “And you want to know the scariest part? Pretty soon every country on the earth is going to have its own TLC show.”

4. Sophie Scott

Speech Ending: In other words, when it comes to laughter, you and me baby, ain’t nothing but mammals.

5. Tim Urban

Speech Ending: We need to stay away from the Instant Gratification Monkey. That’s a job for all of us. And because there’s not that many boxes on there. It’s a job that should probably start today. Well, maybe not today, but, you know, sometime soon.

6. Hasan Minhaj

Speech Ending: Showing my legs on TV is probably the scariest thing I’ve ever done. And keep in mind last week I went after the Prince of Saudi Arabia.

3. Question

The idea behind posing a question at the end of your speech is to get the wheels in your audience’s minds turning and to get them thinking of your speech long after it has ended. A question, if posed correctly, will make your audience re-think about crucial aspects of your speech, and is a great way to prompt discussion after your speech has ended.

How To Add Questions To Your Speech Ending

The best type of questions to add to your speech ending is rhetorical questions. That’s because, unlike a literal question, a rhetorical question will get the audience thinking and make them delve deeper into the topic at hand.

Make sure your question is central to the idea of your speech, and not something frivolous or extra. After all, the point of a question is to reinforce the central idea of your topic.

1. Lexie Alford

Speech Ending: Ask yourself: How uncomfortable are you willing to become in order to reach your fullest potential?

2. Apollo Robbins

Speech Ending: If you could control somebody’s attention, what would you do with it?

Quotes are concise, catchy phrases or sentences that are generally easy to remember and repeat.

Quotes are an age-old way to start–and conclude–a speech. And for good reason.

Quotes can reinforce your own ideas by providing a second voice to back them up. They can also provoke an audience’s mind & get them thinking. So, if you add your quote to the end of your speech, the audience will most likely be thinking about it for long after you have finished speaking.

How To Use Quotes In Your Speech Ending

While adding quotes to your speech ending, make sure that it’s relevant to your topic. Preferably, you want to pick a quote that summarizes your entire idea in a concise & memorable manner.

Make sure that your quote isn’t too long or complicated. Your audience should be able to repeat it as well as feel its impact themselves. They shouldn’t be puzzling over the semantics of your quote, but its intended meaning.

1. Edouard Jacqmin

Speech Ending: “Life is either a daring adventure or nothing at all.”

2. Chris Crowe

Speech Ending: “It’s more certain than death and taxes.”

3. Olivia Remes

Speech Ending: I’d like to leave you with a quote by Martin Luther King: “You don’ have to see the whole staircase. Just take the first step.”

4. Tomislav Perko

Speech Ending: Like that famous quote says, “In twenty years from now on, you’ll be more disappointed by the things you didn’t do than by the things you did do.

5. Diana Nyad

Speech Ending: To paraphrase the poet, Mary Oliver, she says, “So, what is it? What is it you’re doing with this one wild and precious life of yours?”

5. Piece Of Advice

The point of giving a piece of advice at the end of your speech is not to pull your audience down or to make them feel bad/inferior about themselves. Rather, the advice is added to motivate your audience to take steps to do something–something related to the topic at hand.

The key point to remember is that your advice is included to help your audience, not to discourage them.

How To Add Piece Of Advice To Your Speech Ending

To truly make your audience follow the advice you’re sharing, you must make sure it resonates with them. To do so, you need to inject emotions into your advice, and to present it in such a manner that your audience’s emotions are aroused when they hear it.

Your advice shouldn’t be something extra-complicated or seemingly impossible to achieve. This will act as a counter-agent. Remember that you want your audience to follow your advice, not to chuck it away as something impossible.

Our article, 15 Powerful Speech Ending Lines And Tips To Create Your Own , is another great repository for some inspiration.

1. Ricardo Lieuw On

Speech Ending: “Learn something new, or a new way of approaching something old because there are a few skills are valuable as the art of learning.”

2. Tomas Chamorro-Premuzic

Speech Ending: “If we want to improve the competence level of our leaders, then we should first improve our own competence for judging and selecting leaders.”

3. Sharique Samsudheen

Speech Ending: “Some people love money, some people hate money, some people crave money, some people even kill for money. But what they miss is they just need to learn how to manage money well, and that will give them financial freedom.”

4. Kate Simonds

Speech Ending: Teens, you need to believe in your voices and adults, you need to listen.

5. Melissa Butler

Speech Ending: When you go home today, see yourself in the mirror, see all of you, look at all your greatness that you embody, accept it, love it and finally, when you leave the house tomorrow, try to extend that same love and acceptance to someone who doesn’t look like you.

6. Iskra Lawrence

Speech Ending: Speak to your body in a loving way. It’s the only one you got, it’s your home, and it deserves your respect. If you see anyone tearing themselves down, build them back up And watch your life positively grow when you give up the pursuit of perfection.

6. Contemplative Remark

As the name itself suggests, contemplative remarks are intended to make your audience contemplate or mull over something. The ‘something’ in question should be the idea central to your speech, or a key takeaway that you want them to return home with.

The idea is to get your audience thinking and to keep them thinking for a long, long time.

How To Add A Contemplative Remark To Your Speech Ending

To add a contemplative remark to your speech ending, you first need to figure out your key takeaway or main theme. Then, you want to arrange that as a question, and propose it to your audience at the end of your speech.

Remember that your question shouldn’t be something too wordy or complicated to understand. As with the quotes, you don’t want your audience stuck on the semantics. Rather, you want them to focus on the matter at hand.

1. Lisa Penney

Speech Ending: “So I invite you to pay more attention to your thoughts & consider the legacy you leave behind.”

2. Grant Sanderson

Speech Ending: “Some of the most useful math that you can find or teach has its origin in someone who was just looking for a good story.”

3. Greta Thunberg

Speech Ending: “We will not let you get away with this. Right here, right now is where we draw the line. The world is waking up & change is coming whether you like it or not.”

4. Bill Eckstrom

Speech Ending: Now, think about this: it’s not the complexity-triggering individuals or events you should fear the most, but it’s your own willingness to accept or seek discomfort that will dictate the growth of not just you, but our entire world.

5. Robert Hoge

Speech Ending: Choose to accept your face, choose to appreciate your face, don’t look away from the mirror so quickly; understand all the love, and the life, and the pain that is the part of your face, that is the art of your face. Tomorrow when you wake up, what will your choice be?

7. Personal Anecdote

Personal anecdotes, as the name suggests, are anecdotes that are personal to the speaker or instances from their life. Personal anecdotes are a great way to incorporate the magical powers of storytelling in your speech, as well as to make a personal connection with the audience. Using personal anecdotes, you can hit two birds with one stone!

How To Add Personal Anecdotes To Your Speech Ending

To add personal anecdotes to your speech ending, you need to filter through your life experiences to find out ones that directly relate to your topic at hand. You don’t want to include an anecdote, no matter how compelling it is, if it doesn’t relate to your topic.

Remember to not keep your anecdote too long. Your audience will most likely lose their attention if you do so.

1. Sheila Humphries

Speech Ending: “Why do you go work for these people?” My answer to them was, “If I could help one child make it in this world, it’ll be worth it all.”

8. Call To Action

A call-to-action is one of the absolute best ways to conclude a speech with a bang. A well-written speech should aim to alter the audience’s mind or belief system in some way and to make them take an action in that direction. One crucial way to assure your audience does this is by using a call to action.

How To Add A Call To Action To Your Speech Ending

A call to action comes right before the ending of your speech to provide your audience with a clear idea or set of instructions about what they’re supposed to do after your talk ends.

A call to action should provide a roadmap to the audience for their future steps, and to outline clearly what those future steps are going to be.

1. Armin Hamrah

Speech Ending: “So tonight, after you finish your Math homework & before you lay your head down on that fluffy pillow, bring a piece of paper and pen by your bedside…”

2. Graham Shaw

Speech Ending: “So I invite you to get your drawings out there & spread the word that when we draw, we remember more!”

3. Andy Puddicombe

Speech Ending: You don’t have to burn any incense, and you definitely don’t have to sit on the floor. All you need to do is to take out 10 minutes out a day to step back, familiarize yourself with the present moment so that you get to experience a greater sense of focus, calm, and clarity in your life.

4. Amy Cuddy

Speech Ending: Before you go into the next stressful evaluative situation, for two minutes, try doing this in the elevator…

5. Jia Jiang

Speech Ending: When you are facing the next obstacle or the next failure, consider the possibilities. Don’t run! If you just embrace them, they might become your gifts as well.

9. Motivational Remark

As the name clearly explains, a motivational remark motivates your audience to carry out a plan of action. It ruffles the audience’s mind and emotions and has a powerful impact on the steps that your audience will take after you’ve finished speaking.

How To Add A Motivational Remark To Your Speech Ending

The key to a good motivational remark is to inspire your audience. Your motivational remark should act as a ray of hope to your audience and positively inspire them to take a desired course of action.

Your motivational remark should not be negative in any way. You don’t want to guilt or coerce your audience into doing something or feeling a certain way. You want to leave them on a positive note to move forward with their life.

1. Khanh Vy Tran

Speech Ending: “No matter what you’re going through right now & no matter what the future holds for you, please don’t change yourself. Love yourself, accept yourself & then transform yourself.”

2. Mithila Palkar

Speech Ending: “Get a job, leave a job, dance, sing, fall in love. Carve your own niche. But most importantly: learn to love your own randomness.”

3. Andrew Tarvin

Speech Ending: “Anyone can learn to be funnier. And it all starts with a choice. A choice to try to find ways to use humor. A choice to be like my grandmother, to look at the world around you and say WTF–wow, that’s fun.”

4. Laura Vanderkam

Speech Ending: There is time. Even if we are busy, we have time for what matters. And when we focus on what matters, we can build the lives we want in the time we’ve got.

5. Julian Treasure

Speech Ending: Let’s get listening taught in schools, and transform the world in one generation into a conscious listening world, a world of connection, a world of understanding, and a world of peace.

6. Mariana Atencio

Speech Ending: Let’s celebrate those imperfections that make us special. I hope that it teaches you that nobody has a claim on the word ‘normal’. We are all different. We are all quirky and unique and that is what makes us wonderfully human.

10. Challenge

Much like a call to action, the aim of proposing a challenge at the end of your speech is to instigate your audience to take some desired course of action. A challenge should make an appeal to your audience’s emotion, and motivate them to meet it.

How To Add A Challenge To Your Speech Ending

To apply a challenge effectively to your speech ending, you need to make sure that it’s something relevant to your topic. Your challenge should drive the central topic of your speech forward, and make your audience engage in real-life steps to apply your idea in the real world.

While its always a good idea to set a high bar for your challenge, make sure its an achievable one too.

1. Jamak Golshani

Speech Ending: “I challenge you to open your heart to new possibilities, choose a career path that excites you & one that’s aligned to who you truly are.”

2. Ashley Clift-Jennings

Speech Ending: So, my challenge to you today is, “Do you know, would you even know how to recognize your soulmate?” If you are going out in the world right now, would you know what you are looking for?

11. Metaphor

Metaphors are commonly used as a short phrase that draws a comparison between two ideas in a non-literal sense. People use metaphors quite commonly in daily life to explain ideas that might be too difficult or confusing to understand otherwise. Metaphors are also great tools to be used in speech, as they can present your main idea in a simple and memorable way.

How To Add Metaphors To Your Speech Ending

To add a metaphor to your speech ending, you need to first decide on the main idea or takeaway of your speech. Your metaphor should then be organized in such a way that it simplifies your main idea and makes it easier for your audience to understand & remember it.

The key is to not make your metaphor overly complicated or difficult to retain and share. Remember that you’re trying to simplify your idea for the audience–not make them even more confused.

1. Ramona J. Smith

Speech Ending: “Stay in that ring. And even after you take a few hits, use what you learned from those previous fights, and at the end of the round, you’ll still remain standing.”

2. Shi Heng YI

Speech Ending: “If any of you chooses to climb that path to clarity, I will be very happy to meet you at the peak.”

3. Zifang “Sherrie” Su

Speech Ending: “Are you turning your back on your fear? Our life is like this stage, but what scares are now may bring you the most beautiful thing. Give it a chance.”

12. Storytelling

The idea behind using stories to end your speech is to leave your audience with a good memory to take away with them.

Stories are catchy, resonating & memorable ways to end any speech.

Human beings can easily relate to stories. This is because most people have grown up listening to stories of some kind or another, and thus a good story tends to evoke fond feelings in us.

How To Incorporate Stories In Your Speech Ending

A great way to incorporate stories in your speech ending is by setting up a story in the beginning and then concluding it during the end of your speech.

Another great way would be to tell a short & funny anecdote related to a personal experience or simply something related to the topic at hand.

However, remember that it’s the ending of your speech. Your audience is most likely at the end of their attention span. So, keep your story short & sweet.

1. Sameer Al Jaberi

Speech Ending: “I can still see that day when I came back from my honeymoon…”

2. Josephine Lee

Speech Ending: “At the end of dinner, Jenna turned to me and said…”

Facts are another excellent speech ending, and they are used quite often as openings as well. The point of adding a fact as your speech ending is to add shock value to your speech, and to get your audience thinking & discussing the fact even after your speech has ended.

How To Add Facts To Your Speech Ending

The key to adding facts to your speech ending is to pick a fact that thrusts forward your main idea in the most concise form possible. Your fact should also be something that adds shock value to the speech, and it should ideally be something that the audience hasn’t heard before.

Make sure that your fact is relevant to the topic at hand. No matter how interesting, a fact that doesn’t relate to your topic is going to be redundant.

1. David JP Phillips

Speech Ending: 3500 years ago, we started transfering knowledge from generation to generation through text. 28 years ago, PowerPoint was born. Which one do you think our brain is mostly adapted to?

14. Rhethoric Remark

Rhetoric remarks are another excellent way to get the wheels of your audience’s minds turning. Rhetoric remarks make your audience think of an imagined scenario, and to delve deeper into your topic. Rhetoric remarks or questioned don’t necessarily need to have a ‘right’ or one-shot answer, which means you can be as creative with them as possible!

How To Add Rhethoric Remarks To Your Speech Ending

Since rhetorical questions don’t need to have a definite answer, you have much freedom in determining the type of question or statement you wish to make. However, as with all other speech endings, a rhetorical question shouldn’t be asked just for the sake of it.

A rhetorical question should make your audience think about your topic in a new or more creative manner. It should get them thinking about the topic and maybe see it from an angle that they hadn’t before.

Rhetorical questions shouldn’t be too confusing. Use simple language & make sure it’s something that the audience can easily comprehend.

1. Mona Patel

Speech Ending: Pick your problem, ask “What if?” Come up with ideas. Bring them down. Then execute on them. Maybe you’re thinking, “What if we can’t?” I say to you, “What if we don’t?”

2. Lizzie Velasquez

Speech Ending: I want you to leave here and ask yourself what defines you. But remember: Brave starts here.

Another great way to end your speech with a literal bang is by using music! After all, if there’s something that can impact the human mind with just as much force as a few well-placed words, it’s the correct music.

How To Add Music To Your Speech Ending

To add music to your speech ending, you must make sure that the music has something to do with your speech theme. Remember that you’re not playing music in your concert. The piece of music that you choose must be relevant to your topic & work to have a contribution in your overall speech.

1. Tom Thum

Speech Ending: *ends the TED Talk with beat boxing*

16. Reitirate The Title

The title of your speech is its most important component. That’s why you need to pay careful attention to how you pick it, as it is something that your viewers will most likely remember the longest about your speech.

Your title will also act as a guiding hand towards how your audience forms an initial idea about your speech and is what they will associate your entire speech with.

By repeating your title at the end of your speech, you increase the chances that your audience will remember it–and your speech–for a long time.

How To Retierate The Title In Your Speech Ending

Your title is something that your audience associates your entire speech with. However, you don’t want to simply add the title in your speech end for the sake of adding it. Instead, make it flow naturally into your speech ending. This will make it seem less forced, and will also increase the chances of your audience remembering your entire speech ending and not just the title of your speech.

1. Ruairi Robertson

Speech Ending: I feel we can all contribute to this fight worth fighting for our own health, but more importantly, our future generations’ health by restoring the relationship between microbe and man. There is SOME FOOD FOR THOUGHT!

Need more inspiration for speech closing lines? Check out our article on 10 Of The Best Things To Say In Closing Remarks.

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To sum up, speech endings are just as imperative to the success of your speech as speech openings, and you must spend just as much time picking the perfect ending as you do to determine your best possible speech opening. The words you speak at the beginning and end of your speech are words that your audience will pay the most attention to, and remember longer than any other part of your speech.

Still looking for inspiration? Check out this video we made on closing remarks:

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9 Ways to End Your Sales Presentation With a Bang

Published: May 11, 2022

A brilliant presentation is worth nothing if you don't bring it home with a powerful close — that said, many salespeople still struggle with how to end a presentation. Most sales presentations end with a whimper rather than a bang, taking a major toll on prospect's interest and enthusiasm.

To help you add a little extra oomph to your presentations and consistently end pitches on a high note, we've put together some tips for closing sales presentations — complete with some helpful examples.

Closing a Sales Presentation

• Go back to your opening anecdote or idea.
• End with a challenge.
• Invite your audience on a metaphorical mission.
• Use repetition for a dramatic close.
• Offer inspiration.
• Surface their objections.
• Tell a story.
• Ask an unusual question.
• End with a quote.

1. Go back to your opening anecdote or idea. 2. End with a challenge. 3. Invite your audience on a metaphorical mission. 4. Use repetition for a dramatic close. 5. Offer inspiration. 6. Surface their objections. 7. Tell a story. 8. Ask an unusual question. 9. End with a quote.

1. Go back to your opening anecdote or idea.

Starting a presentation with an anecdote, analogy, case study, or thought-provoking idea can set things off with an intriguing tone — and referring back to that point at the end can add an element of compelling cohesion to your pitch.

For example, let's say you're presenting on behalf of a company selling a conversation intelligence platform to an enterprise-level prospect. You might start with something like:

"Client X's sales development team was qualified, competent, and motivated. SDRs were reliably connecting with prospects, but their conversion rate was hardly over half of what leadership wanted to see. That's where we came in."

Then, you would give your presentation — offering an overview of your product, value proposition, specs, and tailored solution. Once you've covered those bases, and it's time to wrap things up, you could say:

"Remember Client X? Well, after implementing our solution, they were able to refine their messaging, provide reps with better-informed coaching, and identify the most resonant pain points prospects were consistently raising. All told, they more than doubled their conversion rates on calls while maintaining their existing cadence."

That kind of "closed loop" synchronicity is clean and interesting — that's why bringing everything together with a self-referential nod to the beginning of your presentation is one of the better ways to cap things off.

2. End with a challenge.

Leaving your prospects with a dramatic, open-ended challenge is one of the most effective ways to keep yourself top-of-mind after your presentation ends and motivate a buyer to act.

For instance, you might say, "Are you going to let another month pass by without addressing the crippling communication issues on your team? This is your opportunity to change things. Don’t wait."

But be careful, you need to tread lightly if you decide to go this road. Read the room and exercise caution. There's always a thin line between confidence and arrogance, and if you cross it in front of the wrong person, you could be in trouble.

If you're too brash and challenge a prospect with an "alpha" personality, you might wind up rubbing them the wrong way and do more harm than good. If you have even the slightest suspicion that your buyer might not be receptive to this tactic, go with another one.

3. Invite your audience on a metaphorical mission.

This tactic is sort of a spin on the point above — one that's a bit more collaborative and less confrontational. Instead of challenging your prospect, ask them to join you on a mission or journey.

You might say something like:

"More than 5,000 companies have decided to leverage our solution and invest in their employees' health. Are you ready to join them?"

It's more inspirational than a direct challenge but a little less frank — sacrificing some directness in the interest of caution. Still, when done right, it can inspire action.

4. Use repetition for a dramatic close.

Research shows repetition improves a child’s ability to recall new terms — in other words, if they hear an unfamiliar phrase multiple times, they’re more likely to remember it than if they only heard it once.

But that trend isn't specific to kids — the same principle applies to adults. A repetitive rhythmic close is memorable, but its value doesn't stop there. It can also be high-energy and engaging.

Not sure what this would sound like? Take a look at this example:

"If you don’t have transparency, you don’t have trust. If you don’t have trust, you won’t get honest feedback. If you don’t get honest feedback, you’ll develop blind spots. If you develop blind spots, you’ll make poor decisions, lose talented employees, and miss crucial opportunities for improvement."

5. Offer inspiration.

A well-chosen quote can tie your entire sales pitch together and help put things in a new light for your prospect.

Let's say you're selling a new CRM to a midsize business. The buyer is interested, but they know implementing a new system could be a long, challenging process.

With that in mind, you might close with something like:

"Look, I know the thought of changing CRMs is probably scary. But I think one of my favorite Warren Buffett quotes applies nicely here: ‘Should you find yourself in a chronically leaking boat, energy devoted to changing vessels is likely to be more productive than energy devoted to patching leaks.’

In the long run, this switch will save your company a lot of time, money, and effort."

6. Surface their objections.

When you sense your prospect isn’t quite convinced — or they’re not being completely open about — you can try ending your presentation by digging for objections.

HubSpot sales reps use this question: "What would stop you from moving forward?"

You can also try, "If you decide not to buy, what would the reason be?"

The thought of being so direct can be nerve-racking, but you need to keep the fact that your prospect's objections exist — regardless of whether you probe for them. Those concerns are real and will likely come to light eventually, and you can't resolve them if you have no idea what they are.

7. Tell a story.

A story is one of the — if not the — most powerful communication vehicles salespeople have at their disposal. Telling a story makes your message more compelling, digestible, and emotionally resonant.

I recommend telling a hypothetical story of your prospect’s life after they’ve bought your product:

"It’s [date four months in the future]. You’ve been using [product] for [X use case]. [First pain point], which used to swallow up hours of your week, has been completely eliminated. [Second pain point] has been reduced to a 15-minute task every month. And your boss is completely thrilled with [Y results]."

By framing your presentation with immersive descriptions of the results your prospects can expect to see, you're helping them mentally place themselves as existing customers. If you can do that convincingly, this tactic can go a long way.

8. Ask an unusual question.

You don't have to cut your presentation short by asking, " Does anyone have questions? " Instead, try turning the tables by asking an anything-but-ordinary question at the end of your presentation.

This will jolt them back to the conversation at hand and give you a unique entry into the final portion of your presentation. Here are some example questions:

• " How did I change your worldview or perception?"
• " Based on what you've just heard, would you buy today? Why or why not?"
• " What's changed between now and when I began this presentation? "

The conversations prompted by these questions are sure to be more interesting than an ordinary close. And it might go without saying, but you still have to follow up by answering any questions they have.

9. End with a quote.

Whether it's a killer client quote or your favorite Dylan lyric, ending with a thought-provoking line will cause your audience to pause.

From there, take a few moments to ask how the quote resonated with your audience and what it made them consider. They might have offering-related thoughts — or share something completely unrelated to your business.

The point of this exercise is to snap them out of the end-of-presentation daze and get them excited and inspired to think bigger. Choose the right quote and spur your prospect to action at the end.

Here are a few other presentation ideas:

Sales Presentation Ideas

• Share a unique " vision statement " for your prospect - Wow your audience by sharing a personalized vision statement for how you see your offering changing their work and their business.
• Nix language-heavy slides for images - Go easy on the eyes and provide images narrated by your key points.
• Use movement and gestures - Avoid a rigid, unmoving stance. Use natural or slightly animated gestures to give your presentation life.
• Include video or animation - You never want to distract from your main points, but a well-placed video or custom animation can help rather than hindering your presentation.
• Don't shy away from emotion - When appropriate, share a joke, a personal anecdote, or passionate story.
• Always personalize your presentation - Keep things relevant for your audience by customizing every presentation you give.
• Tell stories using your data - You know what's less boring than a slide full of bullet-pointed numbers? You telling a story with your data.
• Ask questions throughout your presentation - Make things interactive by engaging regularly with your audience and asking for their thoughts and opinions.
• Make examples personal - Reminding your audience of your humanity is crucial for them to feel connected and sympathetic to you.
• Use music - "Music embedded throughout a PowerPoint presentation can sustain attention, while slipping content into long-term memory," says Ronald A. Berk of The Johns Hopkins University

With these creative and effective ways to end and facilitate a sales presentation, your close rate is bound to improve.

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