business plan for a thrift store

Thrift Store Business Plan Template

Written by Dave Lavinsky

Thrift Store Business Plan

You’ve come to the right place to create your Thrift Store business plan.

We have helped over 1,000 entrepreneurs and business owners create business plans and many have used them to start or grow their Thrift Stores.

Below is a template to help you create each section of your Thrift Store business plan.

Executive Summary

Business overview.

Thrifty Treasures is a startup thrift store company located in Buford, Georgia. The company was founded by Georgia Mae Dutton, a thrift store maven with over forty years experience as both a shopper and customer advisor inside thrift stores. After many years of observing the best model for a thrift store; including customer assistance, operations, pricing, stocking inventory, and other practical knowledge, Georgia Mae decided to open her own thrift store to put all those pieces of practical knowledge to work.

Thrifty Treasures will focus on select areas of the best-selling categories for thrift stores: apparel, accessories, furniture, seasonal items, toys, household goods, kitchen items, and heritage favorites (crystal, silver, linen, cutwork, etc). Her plan is to provide everything needed to build the interior of a home while doing so on a dime. Thrifty Treasures will become the one-stop shop for gently-used items and apparel to suit every buyer, from the youngest shopper to the seniors.

Product Offering

The following are the products and services that Thrifty Treasures will provide:

• Gently-used apparel, accessories, furniture, seasonal items, toys, household goods, kitchen items, and heritage favorites
• Rotating inventory items every 30 days
• Clean bicycles and riding toys in good working order
• Respectful and courteous service for every customer
• Leadership training for staff members
• Generous 30-day return policy

Customer Focus

Thrifty Treasures will focus on the residents of Buford, Georgia and those within the surrounding region. They will target owners of gently-used items who want to donate items to be used for families within the community. They will target community organizations who will benefit from acquiring items from Thrifty Treasures for offices, meeting areas, and community kitchens. They will target local store owners who want to give away or sell for greatly reduced prices certain inventory items they hold.

Management Team

Thrifty Treasures will be owned and operated by Georgia Mae Dutton. She has recruited her former shopping assistant, Beula Simpson, to be the office manager and part-time salesperson. Georgia Mae has also recruited the maintenance worker from her church, Johnny Clarkson, to assist in cleaning and maintaining order in the store on a part-time basis.

Georgia Mae Dutton has been a thrift shopper for over forty years, beginning when she was eleven years old. She has observed and witnessed over the years the patterns, inventory, and customer service processes that work best, along with those that don’t. She is a graduate of Buford Community College, where she earned a business certificate.

Beula Simpson has been a shopping assistant for ten years for Georgia Mae, helping in the selection of items and disbursal of those items to friends and family members in need. She has been trained by Georgia Mae to select the best inventory items and to offer these items at reasonable prices.

Johnny Clarkson is a part-time maintenance worker at a local church that sits on a multi-acre property. He oversees one helper, who assists with cleaning, organizing, and maintaining the interior rooms of the church, as well as the outer grounds and landscaping of the areas around the church. Johnny has been employed at this job for over five years and has built an excellent reputation as a person “you can trust.”

Success Factors

Thrifty Treasures will be able to achieve success by offering the following competitive advantages:

• Friendly, knowledgeable, and highly-qualified team at Thrifty Treasures
• A wide array of products that will appeal to all buyers, from household items to heritage favorites. There will be something for everyone to appreciate and purchase.
• Thrifty Treasures will offer discounts on gently-used items, increasing discounts throughout the one-month inventory period, until 75% discounts are applied during the last week of each month.
• Inventory is sold and restocked every thirty days; merchandise is never “old and tired.”
• Thrifty Treasures offers the best pricing in town. Their pricing structure is the most cost effective compared to the competition.

Financial Highlights

Thrifty Treasures is seeking $200,000 in debt financing to launch Thrifty Treasures. The funding will be dedicated toward securing the office space and purchasing office equipment and supplies. Funding will also be dedicated toward three months of overhead costs to include payroll of the staff, rent, and marketing costs for the print ads and marketing costs. The breakout of the funding is below:

• Office space build-out: $20,000
• Office equipment, supplies, and materials: $10,000
• Three months of overhead expenses (payroll, rent, utilities): $150,000
• Marketing costs: $10,000
• Working capital: $10,000

The following graph outlines the financial projections for Thrifty Treasures.

Company Overview

Who is thrifty treasures.

Thrifty Treasures is a newly established full-service thrift store in Buford, Georgia. Thrifty Treasures will be the most reliable, cost-effective, and enjoyable store for customers of all ages in Buford and the surrounding communities. Thrifty Treasures will provide a comprehensive inventory of items that will solve the issues or concerns of their customers, as each finds what it needed at reasonable and practical prices. Their full-service approach includes comprehensive training extended to each employee upon hire. This ensures fully-trained staff members who want to give their personal best efforts to each customer.

  Thrifty Treasures will be able to effectively purchase, stock and sell inventory every thirty days. The team of professionals are highly qualified and experienced in thrift store buying and selling. Thrifty Treasures removes the concerns of customers who need items or apparel and can’t afford those items at a full-price store. Thrifty Treasures also ensures all issues are taken care of expeditiously while delivering the best customer service.

Thrifty Treasures History

Since incorporation, Thrifty Treasures has achieved the following milestones:

• Registered Thrifty Treasures, LLC to transact business in the state of Georgia.
• Has a contract in place at one of the suburban retail strip malls to lease sales space and an office space, totalling 15,000 square feet.
• Reached out to numerous friends and associates to include Thrifty Treasures as a primary store of choice.
• Began recruiting a staff of three sales representatives and office personnel to work at Thrifty Treasures.

Thrifty Treasures Products and Services

The following will be the products and services Thrifty Treasures will provide:

Industry Analysis

The retail thrift store industry is expected to grow over the next five years to over $64 billion. The growth will be driven by consumers who will shop for lower-priced items as a result of inflation. The growth will also be driven by consumers who want to reuse items as sustainable responsibility is a personal goal. The growth will also be driven by younger consumers who seek certain memorabilia from past decades, fashions from former decades, or those who enjoy items that never seem to wear out. Costs will likely decrease as more and more consumers want to share gently-used items with others who are less fortunate. This will result in more availability and lower costs for thrift store owners.

Customer Analysis

Demographic profile of target market, customer segmentation.

Thrifty Treasures will primarily target the following customer profiles:

• Residents of Buford and surrounding areas
• Businesses that need to acquire furnishings or household items
• Local store owners who may want to buy or sell items
• Community organizations who may want to buy or sell items

Competitive Analysis

Direct and indirect competitors.

Thrifty Treasures will face competition from other companies with similar business profiles. A description of each competitor company is below.

Traci’s Thrift Taxi

Traci’s Thrift Taxi is a mobile store featuring used women’s apparel. The owner, Traci Fordham, purchases “used and returned” women’s apparel in bulk from wholesale companies and sells the items via her mobile store. Traci did not want to incur the expense related to a retail store; therefore, she moves her mobile store to various neighborhoods where her customers congregate to visit and purchase her inventory on wheels. She holds an inventory of up to 200 clothing items for women at one time and uses her oversized van as her mobile showroom, where she can invite up to five women at a time to enter her “store” to shop for used appeal.

By using her van as her store, Traci saves on the expenses related to a brick and mortar store, however she pays for fuel and maintenance on her van, which dilutes her economy somewhat. Traci uses a software program that details where the van will be located and sends a text message to any woman customer to alert customers when the van is in their geographic area. Traci cleans out her inventory every 60 days, or whenever she sells out of inventory.

Annie’s Simple Memories

Annie Swanson has been a collector of dolls for over forty years. During that time, she’s amassed an enviable 400 dolls, many of them complete with clothing and accessories. Annie decided to open a shop to highlight her dolls, selling them as customers preview them, along with other memorabilia related to dolls and the toys girls and boys have loved throughout the years.

Annie’s Simple Memories is focused on the Atlanta, Georgia area, where her shop is located on the outskirts of the city in a suburban mall. Her specialty of dolls and toys defines her customer base. She introduces her shop to local schools and offers various discounts and special promotions to the schools in order to successfully highlight her store in the region.

The consumer target market for memorabilia has continued to grow over the past few decades and, as consumers have more expendable income in this and projected years ahead, they will continue to acquire dolls and toys that represent special memories of the past.

Shifty’s Thrifty Auto Parts

Although not a direct competitor to Thrifty Treasures, Shifty’s Thrifty Auto Parts can be considered an indirect competitor, as the inventory for sale is used. The available inventory contains workable, used auto parts from automobiles of several decades. For the car aficionado, Shifty’s Thrifty Auto Parts is a dream come true, with auto parts from a wild array of cars from all over the world.

Shifty’s Thrifty Auto Parts has been in business since 2005 and has expanded from a small 500 square foot corner hub to a 3,000 square foot store. Customers purchase via in-store selections; however, Shifty’s Thrifty Auto Parts has built a considerably larger online presence during the past ten years, as much of the available inventory is highlighted on the website with the ability to purchase and receive parts in their own home. This part of the business has garnered multiple new customers and boosted the walk-in customer base of the initial years of business.

Competitive Advantage

Thrifty Treasures will be able to offer the following advantages over their competition:

Marketing Plan

Brand & value proposition.

Thrifty Treasures will offer the unique value proposition to its clientele:

• Highly-qualified team of skilled employees who are able to provide stellar customer service as they assist customers with purchases, returns, and questions that may arise.
• Steady rate of inventory turnover every 30 days that ensures fresh stock of apparel and other items from which to choose.
• Movable discount rates that offer customers an opportunity to save even more on inventory items.
• Inventory that holds value for everyone in the community.

Promotions Strategy

The promotions strategy for Thrifty Treasures is as follows:

Word of Mouth/Referrals

Thrifty Treasures has built up an extensive list of friends and associates over the years by providing expert advice to other shoppers for thrift items. Thrifty Treasures will be the culmination of years of knowledge-put-into-practice, as everyone helps by spreading the word of Thrifty Treasures.

Professional Associations and Networking

Thrifty Treasures will network extensively among community groups and clubs that may require furnishings or some types of inventory that can be purchased at lower-priced rates. Special discounts will be offered to these groups during the first three months of business.

Print Advertising

All residents of the Buford and surrounding communities will receive a direct mail piece, offering a discount for visitors to the store who make a purchase during the first three months of business.

Website/SEO Marketing

Thrifty Treasures will fully utilize their website, sharing photos and video reels of current and new stock items for sale. The website will be well organized, informative, and list all inventory categories that Thrifty Treasures provides. The website will also list their contact information and list their open hours. The website presence will be enhanced with SEO marketing tactics so that anytime someone types in the Google or Bing search engine “thrift company” or “thrift store near me”, Thrifty Treasures will be listed at the top of the search results.

The pricing of Thrifty Treasures will be moderate and on par with competitors so customers feel they receive excellent value when purchasing their services.

Operations Plan

The following will be the operations plan for Thrifty Treasures. Operation Functions:

• Georgia Mae Dutton will be the Owner and President of the company. She will oversee all staff and manage client relations. She has spent the past year recruiting the following staff:
• Beula Simpson will be the Office Manager who will handle the office administration, inventory management, and accounts payable.
• Johnny Clarkson will be the Maintenance Manager at the store, overseeing the placement and care of the inventory, as well as the cleanliness and maintenance of the store.

Milestones:

Thrifty Treasures will have the following milestones completed in the next six months.

• 5/1/202X – Finalize contract to lease store and office space
• 5/15/202X – Finalize personnel and staff employment contracts for the Thrifty Treasures
• 6/1/202X – Finalize contracts with wholesale companies for Thrifty Treasures inventory
• 6/15/202X – Begin networking at community events
• 6/22/202X – Begin moving into Thrifty Treasures store and office
• 7/1/202X – Thrifty Treasures opens its store for business

Beula Simpson has been a shopping assistant for ten years for Georgia Mae, helping in the selection of items and disbursal of those items to friends and family members in need. She has been trained by Georgia Mae to select the best inventory items and to purchase these items at reasonable prices.

Financial Plan

Key revenue & costs.

The revenue drivers for Thrifty Treasures are the fees they will charge to customers for their product purchases.

The cost drivers will be the overhead costs required in order to staff Thrifty Treasures. The expenses will be the payroll cost, rent, utilities, office supplies, and marketing materials.

Funding Requirements and Use of Funds

Thrifty Treasures is seeking $200,000 in debt financing to launch its retail store. The funding will be dedicated toward securing the store and office space and purchasing office equipment and supplies. Funding will also be dedicated toward three months of overhead costs to include payroll of the staff, rent, and marketing costs for the print ads and association memberships. The breakout of the funding is below:

Key Assumptions

The following outlines the key assumptions required in order to achieve the revenue and cost numbers in the financials and in order to pay off the startup business loan.

• Number of Customers Per Month: 150
• Average Revenue per Month: $36,000
• Office Lease per Year: $100,000

Financial Projections

Income statement, balance sheet, cash flow statement, thrift store business plan faqs, what is a thrift store business plan.

A thrift store business plan is a plan to start and/or grow your thrift store business. Among other things, it outlines your business concept, identifies your target customers, presents your marketing plan and details your financial projections.

You can easily complete your Thrift Store business plan using our Thrift Store Business Plan Template here .

What are the Main Types of Thrift Store Businesses? 

There are a number of different kinds of thrift store businesses , some examples include: Vintage thrift store, Consignment thrift store, and Goodwill thrift store.

How Do You Get Funding for Your Thrift Store Business Plan?

Thrift Store businesses are often funded through small business loans. Personal savings, credit card financing and angel investors are also popular forms of funding.

What are the Steps To Start a Thrift Store Business?

Starting a thrift store business can be an exciting endeavor. Having a clear roadmap of the steps to start a business will help you stay focused on your goals and get started faster.

1. Develop A Thrift Store Business Plan - The first step in starting a business is to create a detailed thrift store business plan that outlines all aspects of the venture. This should include potential market size and target customers, the services or products you will offer, pricing strategies and a detailed financial forecast. 

2. Choose Your Legal Structure - It's important to select an appropriate legal entity for your thrift store business. This could be a limited liability company (LLC), corporation, partnership, or sole proprietorship. Each type has its own benefits and drawbacks so it’s important to do research and choose wisely so that your thrift store business is in compliance with local laws.

3. Register Your Thrift Store Business - Once you have chosen a legal structure, the next step is to register your thrift store business with the government or state where you’re operating from. This includes obtaining licenses and permits as required by federal, state, and local laws.

4. Identify Financing Options - It’s likely that you’ll need some capital to start your thrift store business, so take some time to identify what financing options are available such as bank loans, investor funding, grants, or crowdfunding platforms.

5. Choose a Location - Whether you plan on operating out of a physical location or not, you should always have an idea of where you’ll be based should it become necessary in the future as well as what kind of space would be suitable for your operations.

6. Hire Employees - There are several ways to find qualified employees including job boards like LinkedIn or Indeed as well as hiring agencies if needed – depending on what type of employees you need it might also be more effective to reach out directly through networking events.

7. Acquire Necessary Thrift Store Equipment & Supplies - In order to start your thrift store business, you'll need to purchase all of the necessary equipment and supplies to run a successful operation.

8. Market & Promote Your Business - Once you have all the necessary pieces in place, it’s time to start promoting and marketing your thrift store business. This includes creating a website, utilizing social media platforms like Facebook or Twitter, and having an effective Search Engine Optimization (SEO) strategy. You should also consider traditional marketing techniques such as radio or print advertising. 

Learn more about how to start a successful thrift store business:

• How to Start a Thrift Store

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Thrift Store

Back to All Business Ideas

How to Start a Thrift Store

Written by: Carolyn Young

Carolyn Young is a business writer who focuses on entrepreneurial concepts and the business formation. She has over 25 years of experience in business roles, and has authored several entrepreneurship textbooks.

Edited by: David Lepeska

David has been writing and learning about business, finance and globalization for a quarter-century, starting with a small New York consulting firm in the 1990s.

Published on December 31, 2021 Updated on May 14, 2024

Investment range

$2,550 - $35,100

Revenue potential

$156,000 - $780,000 p.a.

Time to build

1 – 3 months

Profit potential

$125,000 - $234,000 p.a.

Industry trend

Thrift stores can be full of treasures that someone else didn’t want, from clothing to trinkets to furniture. The US thrift store industry is valued at over $10 billion and growing. Whether you decide to specialize in vintage clothing, furniture, or a variety of items, you can make a profit by opening your own thrift store. 

You could also follow the path of a business like Goodwill and have a social mission with your thrift store. Goodwill’s mission is to divert items that would be discarded away from landfills to offer them at affordable prices to customers, while actively helping job seekers find employment in their stores.

Launching and running a thrift store will have challenges and will require work and time to get started. This step-by-step guide has all the relevant information and insight that you need to move forward and begin your entrepreneurial journey.

Looking to register your business? A limited liability company (LLC) is the best legal structure for new businesses because it is fast and simple.

Form your business immediately using ZenBusiness LLC formation service or hire one of the Best LLC Services .

Step 1: Decide if the Business Is Right for You

Pros and cons.

Every business, including a thrift store business, has pros and cons that you should consider before deciding if it’s the right path for you.

• Community Service – Save items from landfills and provide them at affordable prices
• Online Opportunity – You can start your thrift store as an online business
• Growing Market – Re-sale items are in high demand
• High Startup Costs – Costs to open a physical location are high
• Time-Consuming – You’ll have to find merchandise as well as sell it

Thrift store industry trends

Younger consumers are driving the growth of the market. Over 40% of resale apparel shoppers are Gen Zers and millennials.(( https://www.thredup.com/resale/#whos-thrifting-and-why )) 

Companies like Poshmark and ThredUp are booming, buying and reselling high-end fashion items . This presents a tremendous opportunity for a go-getter entrepreneur to start an online thrift marketplace without the startup costs and overhead expenses of a physical store.

Industry size and growth

• Industry size and past growth – Market analyst IBISWorld values the US thrift store industry at nearly $11 billion, after an average annual growth of 1% in the past five years.(( https://www.ibisworld.com/industry-statistics/market-size/thrift-stores-united-states/ ))  
• Growth forecast – The $35 billion resale industry is expected to grow more than double in the next 5 years to reach $82 billion, according to a report by ThredUp, a resale company.(( https://www.thredup.com/resale/#size-and-impact )) 
• Number of businesses – More than 26,000 thrift stores are operating in the US.(( https://www.ibisworld.com/industry-statistics/number-of-businesses/thrift-stores-united-states/ ))
• Number of people employed – Thrift stores in the US employ around 140,000 people.(( https://www.ibisworld.com/industry-statistics/employment/thrift-stores-united-states/ ))

Trends and challenges

Trends shaping thrift stores are:

• Online thrifting, resale, and vintage shopping are becoming popular
• Employment of content creators and use of social media in promoting thrift stores
• Growing awareness of environment-friendly and sustainable fashion products

Challenges faced by thrift stores include:

• Overcoming the negative stigma associated with secondhand or recycled clothing
• Highly competitive landscape

What kind of people work in thrift stores?

• Gender – 72% of storekeepers in the US are male, while 28% are female.(( https://www.zippia.com/storekeeper-jobs/demographics/#gender-statistics ))
• Average level of education – 33% of storekeepers hold a bachelor’s degree and 31% have a high school diploma.(( https://www.zippia.com/storekeeper-jobs/demographics/#degree-level-types ))
• Average age – The average age of a storekeeper is 39 years old.(( https://www.zippia.com/storekeeper-jobs/demographics/#age-statistics ))

How much does it cost to start a thrift store business?

Startup costs for a thrift store range from $2,500 to $35,000. The low end represents opening an online store with the largest costs being inventory and a website setup. The high end reflects the cost of opening a physical store.

You’ll need a handful of items to successfully launch your thrift store business. Here’s a list to get you started:

• Shelving and counters
• Storage containers for items

How much can you earn from a thrift store business?

Typically, the markup on resale items is between 5 and 8 times the purchase price, but it can vary greatly. Use our markup calculator to calculate your sale price and how much revenue and profit you will earn with different markup percentages. If you start an online store from home, you can expect a profit margin of about 80%. 

In your first year or two, you could work from home and sell 200 items a week at $15 average per item, bringing in $156,000 in annual revenue. This would mean around $125,000 in profit, assuming that 80% margin. As your brand gains recognition, sales could climb to 1,000 items per week. At this stage, you might rent an office and hire staff, reducing your profit margin to around 30%. With expected annual revenue of $780,000, you would make about $234,000.

What barriers to entry are there?

There are a few barriers to entry for a thrift store. Your biggest challenges will be:

• You’ll have to find inventory to start with which will take some legwork
• Competition, particularly online, is high

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Step 2: hone your idea.

Now that you know what’s involved in starting a thrift store, it’s a good idea to hone your concept in preparation to enter a competitive market. 

Market research will give you the upper hand, even if you’re already positive that you have a perfect product or service. Conducting market research is important, because it can help you understand your customers better, who your competitors are, and your business landscape.

Why? Identify an opportunity

Research other thrift stores to examine their products, price points, customer reviews, and what sells best. You’re looking for a market gap to fill. For instance, maybe the market is missing an online home goods thrift store. 

You might consider targeting a niche market by specializing in a certain aspect of your industry such as glassware.

This could jumpstart your word-of-mouth marketing and attract clients right away. 

What? Determine your products

You can decide to specialize in a certain type of product such as clothing , or you could offer a variety. If you decide to purchase items at garage sales to re-sell, you could find any number of things from clothing to glassware and home goods.

Source products for your thrift store

The key to success in a thrift store is not just about having a wide range of items, but also about having interesting, unique, or high-demand items that attract a variety of customers. Here’s how to source them:

• Community Donations : Encourage local residents to donate items they no longer need.
• Estate Sales and Garage Sales : These are great places to find unique and valuable items at a low cost.
• Auctions and Liquidation Sales : Check out local auctions, including online platforms.
• Collaborations with Local Businesses : Partner with local businesses looking to offload old stock or unwanted items.
• Online Marketplaces : Platforms like eBay, Craigslist, or Facebook Marketplace are excellent for finding items.
• Flea Markets : Flea markets can be treasure troves for unique thrift items.
• Storage Unit Sales : Sometimes storage units are auctioned off. These can contain a wide variety of items, often at a very low cost.
• Consignment and Buy-Outright : Consider setting up a consignment system where people can leave their items for you to sell, or offer to buy items outright from individuals.
• Wholesale Purchases : Look into wholesalers who specialize in used or surplus goods. While this might require a larger initial investment, it can be a reliable source of inventory.

How much should you charge for thrift store items?

Your prices are going to vary based on what you buy items for and how much people are willing to pay for items. Keep in mind that your customers are going to be looking for items that are significantly less than they would pay for new items. 

Once you know your costs, you can use this Step By Step profit margin calculator to determine your mark-up and final price points. Remember, the prices you use at launch should be subject to change if warranted by the market.

Who? Identify your target market

Your target market will depend on the type of products you decide to offer. If you specialize in trendy or vintage clothing, your target market will likely be younger, so you can find them on sites like Instagram or TikTok.

Where? Choose your thrift store location

If you have an online store, in the early stages, you may want to run your business from home to keep costs low. But as your business grows, you’ll likely need to hire workers for various roles and may need to rent out an office.

Look for a spot with high visibility and easy accessibility for both foot and vehicle traffic, preferably in a commercial area or close to other complementary businesses. You can find commercial space to rent in your area on Craigslist , Crexi , and Commercial Cafe .

When choosing a commercial space, you may want to follow these rules of thumb:

• Central location accessible via public transport
• Ventilated and spacious, with good natural light
• Flexible lease that can be extended as your business grows
• Ready-to-use space with no major renovations or repairs needed

Step 3: Brainstorm a Thrift Store Name

Here are some ideas for brainstorming your business name:

• Short, unique, and catchy names tend to stand out
• Names that are easy to say and spell tend to do better 
• The name should be relevant to your product or service offerings
• Ask around — family, friends, colleagues, social media — for suggestions
• Including keywords, such as “thrift” or “thrift store”, boosts SEO
• Choose a name that allows for expansion: “Affordable Finds Thrift” over “Furniture Finds Thrift”
• A location-based name can help establish a strong connection with your local community and help with the SEO but might hinder future expansion

Once you’ve got a list of potential names, visit the website of the US Patent and Trademark Office to make sure they are available for registration and check the availability of related domain names using our Domain Name Search tool. Using “.com” or “.org” sharply increases credibility, so it’s best to focus on these. 

Find a Domain

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Finally, make your choice among the names that pass this screening and go ahead with domain registration and social media account creation. Your business name is one of the key differentiators that set your business apart. Once you pick your company name, and start with the branding, it is hard to change the business name. Therefore, it’s important to carefully consider your choice before you start a business entity.

Step 4: Create a Thrift Store Business Plan

Here are the key components of a business plan:

• Executive Summary: Provide a brief overview of your thrift store business, emphasizing its focus on selling affordable, quality second-hand goods and its unique position in the retail market.
• Business Overview: Describe your thrift store’s operation, which includes sourcing and selling a variety of used items such as clothing, furniture, and household goods.
• Product and Services: Detail the range of products offered, including second-hand apparel, home décor, books, and potentially upcycled items.
• Market Analysis: Assess the demand for thrift and second-hand goods, identifying key customer segments like budget-conscious shoppers, vintage enthusiasts, or eco-friendly consumers.
• Competitive Analysis: Compare your store to other local thrift shops and second-hand stores, highlighting your advantages in product variety, pricing, or store location.
• Sales and Marketing: Outline your strategy for attracting customers, such as through community engagement, social media marketing, or loyalty programs.
• Management Team: Highlight the experience and roles of your team, focusing on retail management, merchandising, and sustainable business practices.
• Operations Plan: Describe the day-to-day operations, including inventory sourcing, store layout, and customer service procedures.
• Financial Plan: Provide an overview of financial aspects, including startup costs, pricing strategy, and revenue projections.
• Appendix: Include supplementary documents like supplier agreements, market research data, or community partnership details to support your business plan.

If you’ve never created a business plan, it can be an intimidating task. You might consider hiring a business plan specialist to create a top-notch business plan for you.

Step 5: Register Your Business

Registering your business is an absolutely crucial step — it’s the prerequisite to paying taxes, raising capital, opening a bank account, and other guideposts on the road to getting a business up and running.

Plus, registration is exciting because it makes the entire process official. Once it’s complete, you’ll have your own business! 

Choose where to register your company

Your business location is important because it can affect taxes, legal requirements, and revenue. Most people will register their business in the state where they live, but if you are planning to expand, you might consider looking elsewhere, as some states could offer real advantages when it comes to thrift stores. 

If you’re willing to move, you could really maximize your business! Keep in mind, it’s relatively easy to transfer your business to another state. 

Choose your business structure

Business entities come in several varieties, each with its pros and cons. The legal structure you choose for your thrift store will shape your taxes, personal liability, and business registration requirements, so choose wisely. 

Here are the main options:

• Sole Proprietorship – The most common structure for small businesses makes no legal distinction between company and owner. All income goes to the owner, who’s also liable for any debts, losses, or liabilities incurred by the business. The owner pays taxes on business income on his or her personal tax return.
• Partnership – Similar to a sole proprietorship, but for two or more people. Again, owners keep the profits and are liable for losses. The partners pay taxes on their share of business income on their personal tax returns.
• Limited Liability Company (LLC) – Combines the characteristics of corporations with those of sole proprietorships or partnerships. Again, the owners are not personally liable for debts.
• C Corp – Under this structure, the business is a distinct legal entity and the owner or owners are not personally liable for its debts. Owners take profits through shareholder dividends, rather than directly. The corporation pays taxes, and owners pay taxes on their dividends which is sometimes referred to as double taxation.
• S Corp – An S-Corporation refers to the tax classification of the business but is not a business entity. An S-Corp can be either a corporation or an LLC , which just need to elect to be an S-Corp for tax status. In an S-Corp, income is passed through directly to shareholders, who pay taxes on their share of business income on their personal tax returns.
• Benefit Corporation – A B-Corporation is a business of any entity type that has a social mission but can still make a profit. By passing rigorous standards and “meeting the highest standards of verified social and environmental performance, public transparency, and legal accountability to balance profit and purpose” they can get a B-Corp certification from B Lab, a non-profit organization. Not all states recognize the B-Corp status. The B-Corp is taxed based on what type of entity it is. For example, a corporation that has B-Corp certification is taxed as a regular corporation.
• Non-Profit Corporation – A corporation that does not generate profits and works toward a social mission. The owners are not personally liable for debts. Funding comes from donations or fund-raising activities. 

We recommend that new business owners choose LLC as it offers liability protection and pass-through taxation while being simpler to form than a corporation. You can form an LLC in as little as five minutes using an online LLC formation service. They will check that your business name is available before filing, submit your articles of organization , and answer any questions you might have. 

Form Your LLC

Choose Your State

We recommend ZenBusiness as the Best LLC Service for 2024

Step 6: Register for Taxes

The final step before you’re able to pay taxes is getting an Employer Identification Number , or EIN. You can file for your EIN online or by mail or fax: visit the IRS website to learn more. Keep in mind, if you’ve chosen to be a sole proprietorship you can simply use your social security number as your EIN. 

Once you have your EIN, you’ll need to choose your tax year. Financially speaking, your business will operate in a calendar year (January–December) or a fiscal year, a 12-month period that can start in any month. This will determine your tax cycle, while your business structure will determine which taxes you’ll pay.

The IRS website also offers a tax-payers checklist , and taxes can be filed online.

It is important to consult an accountant or other professional to help you with your taxes to ensure you are completing them correctly.

Step 7: Fund your Business

Securing financing is your next step and there are plenty of ways to raise capital:

• Bank loans : This is the most common method but getting approved requires a rock-solid business plan and strong credit history.  
• SBA-guaranteed loans : The Small Business Administration can act as guarantor, helping gain that elusive bank approval via an SBA-guaranteed loan .
• Government grants : A handful of financial assistance programs help fund entrepreneurs. Visit Grants.gov to learn which might work for you.
• Friends and Family : Friends and family can help fund your company either for a stake in the company or as a loan. It’s a good idea to have legal advice when doing so because SEC regulations apply.      
• Crowdfunding : Websites like Kickstarter offer an increasingly popular low-risk option, in which donors fund an entrepreneur’s vision. Other crowdfunding sites like Fundable and WeFunder allow you to invite multiple investors to fund your business for a stake in the company       
• Personal : Self-fund your business via your savings, or the sale of property or other assets.

Bank and SBA loans are probably the best options, other than friends and family, for funding a thrift store. You might also try crowdfunding if you have an innovative concept.

Step 8: Apply for Thrift Store Business Licenses and Permits

Starting a thrift store business requires obtaining a number of licenses and permits from local, state, and federal governments. 

Federal regulations, licenses, and permits associated with starting your business include doing business as (DBA), health licenses and permits from the Occupational Safety and Health Administration ( OSHA ), trademarks, copyrights, patents, and other intellectual properties, as well as industry-specific licenses and permits. 

You may also need state-level and local county or city-based licenses and permits. The license requirements and how to obtain them vary, so check the websites of your state, city, and county governments or contact the appropriate person to learn more. 

You could also check this SBA guide for your state’s requirements, but we recommend using MyCorporation’s Business License Compliance Package . They will research the exact forms you need for your business and state and provide them to ensure you’re fully compliant.

This is not a step to be taken lightly, as failing to comply with legal requirements can result in hefty penalties.

If you feel overwhelmed by this step or don’t know how to begin, it might be a good idea to hire a professional to help you check all the legal boxes.

Step 9: Open a Business Bank Account

Before you start making money you’ll need a place to keep it, and that requires opening a bank account . Keeping your business finances separate from your personal account makes it easy to file taxes and track your company’s income, so it’s worth doing even if you’re running your thrift store business as a sole proprietorship. 

Opening a business bank account is quite simple, and similar to opening a personal one. Most major banks offer accounts tailored for businesses — just inquire at your preferred bank to learn about their rates and features.

Banks vary in terms of offerings, so it’s a good idea to examine your options and select the best plan for you. Once you choose your bank, bring in your EIN (or Social Security Number if you decide on a sole proprietorship), articles of incorporation, and other legal documents and open your new account. 

Step 10: Get Business Insurance

Business insurance is an area that often gets overlooked yet it can be vital to your success as an entrepreneur. Insurance protects you from unexpected events that can have a devastating impact on your business.

Here are some types of insurance to consider:

• General liability: The most comprehensive type of insurance, acting as a catch-all for many business elements that require coverage. If you get just one kind of insurance, this is it. It even protects against bodily injury and property damage.
• Business Property: Provides coverage for your equipment and supplies.
• Equipment Breakdown Insurance: Covers the cost of replacing or repairing equipment that has broken due to mechanical issues.
• Worker’s compensation: Provides compensation to employees injured on the job.
• Property: Covers your physical space, whether it is a cart, storefront, or office.
• Commercial auto: Protection for your company-owned vehicle.
• Professional liability: Protects against claims from a client who says they suffered a loss due to an error or omission in your work.
• Business owner’s policy (BOP): This is an insurance plan that acts as an all-in-one insurance policy, a combination of any of the above insurance types.

Step 11: Prepare to Launch

As opening day nears, prepare for launch by reviewing and improving some key elements of your business. 

Essential software and tools

Being an entrepreneur often means wearing many hats, from marketing to sales to accounting, which can be overwhelming. Fortunately, many websites and digital tools are available to help simplify many business tasks.  

You can use industry-specific software, such as ConsignPro , AccuPOS , or MicroBiz , to manage inventory and sales.

• Popular web-based accounting programs for smaller businesses include Quickbooks , Freshbooks , and Xero . 
• If you’re unfamiliar with basic accounting, you may want to hire a professional, especially as you begin. The consequences for filing incorrect tax documents can be harsh, so accuracy is crucial.

Develop your website

Developing a website for your thrift store is a critical step in establishing your online presence and reaching a broader audience. Utilizing website builders like Shopify, Wix, or Squarespace is a convenient and cost-effective way to create a professional-looking site without needing extensive coding knowledge. These platforms offer customizable templates, which you can tailor to reflect your store’s unique personality and brand.

It’s important to optimize your website for both user experience and search engines (SEO), ensuring it loads quickly, is easy to navigate, and is mobile-friendly. Incorporating clear calls to action (CTAs) is essential; these could be prompts for visitors to sign up for newsletters, follow your social media, or check out your latest collection.

Opening a thrift store presents unique marketing opportunities to connect with your community and stand out. Here are some effective strategies:

• Social Media Engagement : Use platforms like Instagram, Facebook, and TikTok to showcase unique finds, store events, and promotions. Regular posts and engaging content can build a loyal following.
• Local SEO Optimization : Ensure your website and online content are optimized for local search engine results. This includes using local keywords, having a Google My Business listing, and ensuring your store’s name, address, and phone number (NAP) are consistent across the web.
• Community Involvement : Participate in local events, sponsor community activities, or collaborate with local artists and creators. This builds your brand’s presence and reputation within the community.
• Email Marketing : Collect email addresses at the point of sale or through your website. Send out newsletters with special deals, store updates, and featured items to keep your store top of mind.
• Customer Loyalty Programs : Implement a loyalty program to encourage repeat business. This could be a points system, discounts on future purchases, or special sales for returning customers.
• Local Directories and Online Listings : Get your thrift store listed in local business directories and online platforms like Yelp, TripAdvisor, or local chamber of commerce websites to increase visibility.
• Targeted Local Advertising : Consider using local advertising in community newspapers, radio, or local online forums and groups. Tailor your ads to the local audience to maximize impact.
• In-Store Events and Promotions : Host special events like vintage fashion shows, DIY upcycling workshops, or themed sale days to draw in customers and create a buzz.
• Collaborate with Influencers and Bloggers : Partner with local influencers or bloggers who align with your brand to reach a broader audience.
• Visual Merchandising : Make your store visually appealing and regularly change displays to keep the shopping experience fresh and engaging.

Focus on USPs

Unique selling propositions, or USPs, are the characteristics of a product or service that set it apart from the competition. Customers today are inundated with buying options, so you’ll have a real advantage if they are able to quickly grasp how your thrift store meets their needs or wishes. It’s wise to do all you can to ensure your USPs stand out on your website and in your marketing and promotional materials, stimulating buyer desire. 

Global pizza chain Domino’s is renowned for its USP: “Hot pizza in 30 minutes or less, guaranteed.” Signature USPs for your thrift store business could be: 

• Thrifty home goods that fit your budget
• Sustainable clothing that sustains your wallet
• Re-sale jewelry at rock bottom prices

You may not like to network or use personal connections for business gain. But your personal and professional networks likely offer considerable untapped business potential. Maybe that Facebook friend you met in college is now running a thrift store, or a LinkedIn contact of yours is connected to dozens of potential clients. Maybe your cousin or neighbor has been working in the resale market for years and can offer invaluable insight and industry connections. 

The possibilities are endless, so it’s a good idea to review your personal and professional networks and reach out to those with possible links to or interest in thrift stores. You’ll probably generate new customers or find companies with which you could establish a partnership. Online businesses might also consider affiliate marketing as a way to build relationships with potential partners and boost business.

Step 12: Build Your Team

If you’re starting out small from a home office, you may not need any employees. But as your business grows, you will likely need workers to fill various roles. Potential positions for a thrift store business would include:

• Sorters – sort and price items
• Store clerks – make sales if you have a physical store
• Marketing lead – SEO strategies, social media, other marketing
• Buyers – find items for re-sale

At some point, you may need to hire all of these positions or simply a few, depending on the size and needs of your business. You might also hire multiple workers for a single role or a single worker for multiple roles, again depending on need. 

Free-of-charge methods to recruit employees include posting ads on popular platforms such as LinkedIn, Facebook, or Jobs.com. You might also consider a premium recruitment option, such as advertising on Indeed , Glassdoor , or ZipRecruiter . Further, if you have the resources, you could consider hiring a recruitment agency to help you find talent. 

Step 13: Run a Thrift Store – Start Making Money!

Thrift stores are great for the community and the planet, and your own store can be good for your bank account. It’s a nearly $11 billion industry and growing, so why not make money while doing a service for others? It’s fairly easy to start an online store, and you can do it for very little money. You can also start from home.

You could grow your business to include physical locations later. Now that you’ve read all about it and have all the information you need, you’re now ready to start your entrepreneurial journey and open your own thrift store! 

• Thrift Store Business FAQs

Yes, you can make money from a thrift store. While some operate as nonprofits and take donations, others are for profit. With an online thrift store, you can earn a high profit margin, as much as 80%.

Many re-sale stores extend offers to buy people’s used items and then re-sell them for a profit. You can also go to garage sales or estate sales to find quality items to re-sell.

Utilize social media platforms to showcase unique and desirable items, share styling tips, and engage with your audience. Offer special discounts or promotions for loyal customers or new visitors. Collaborate with local influencers, bloggers, or community organizations to generate buzz and attract new customers.

To ensure cleanliness and quality of items in your thrift store, establish strict quality control procedures. Implement a thorough inspection process for all items before they are placed on the sales floor. Regularly clean and organize the store to provide a pleasant shopping experience.

The profitability of a thrift store can vary depending on factors such as location, pricing strategy, quality of items, and target market. With careful selection of items, effective marketing, and efficient operations, thrift stores can generate a profitable income. 

Thrifting is popular worldwide, but certain regions, cities, or neighborhoods may have a stronger thrift store culture. Thrifting is often popular in urban areas with a diverse population, strong community involvement, and a sustainability-focused mindset. 

Curate a unique and diverse selection of items, focusing on high-quality and sought-after brands. Regularly update your inventory to provide a fresh and exciting shopping experience. Offer competitive pricing by carefully pricing items based on their quality, brand, or demand. Implement sales or discount programs for specific items or designated shopping periods.

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• Decide if the Business Is Right for You
• Hone Your Idea
• Brainstorm a Thrift Store Name
• Create a Thrift Store Business Plan
• Register Your Business
• Register for Taxes
• Fund your Business
• Apply for Thrift Store Business Licenses and Permits
• Open a Business Bank Account
• Get Business Insurance
• Prepare to Launch
• Build Your Team
• Run a Thrift Store - Start Making Money!

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Thrift Store Business Plan Sample

Aug.23, 2018

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Table of Content

Do you want to start thrift store business?

Do you want to start a thrift store? Well, if you want to start a business whose startup costs will be run over by the profits earned in the very few months, helping the underprivileged side by side, then this is undoubtedly the most suitable business for you.

A thrift store resembles opening a second hand store , in which you can keep used clothes, books, furniture, crockery or whatever you want, and sell them in relatively low prices. The thrift store owners gather the items by the rich community, which are in a position to be used again, and keep them in their stores.

Just like every other business, the first thing before starting a consignment shop is to make a business plan for thrift store , adding all the details and decisions about how will you manage to collect the items, how many persons will be required, which will be the most suitable location etc. As you might be starting this business without experience, you will be in need of a help regarding writing an professional business planning . You can take help from this s thrift store business plan sample  free of cost written for a thrift store startup named, ‘City Thrift Store’.

Executive Summary

2.1 the business.

City Thrift Store will be owned by Jude Daylon, who is a graduate from Harvard University. City Thrift Store will be located on Howard Street, one of the bustling streets of San Francisco. The business plan for thrift store is aimed to gather the used items which are in a condition to be used again and sell them at economical prices. The variety and number of the used items depend upon how vast do you want your business to expand. City Thrift Store is aimed to keep used clothes, books, toys, musical instruments, furniture items, small electronic instruments at the store with appealing presentation all the time.

2.2 Management

Management is the primary footstep on which the whole thrift store business stands. This business will require extraordinary management skills to make sure that the stock of items is available in the store every time and is displayed in the appealing way.

Jude has many unique thrift store marketing ideas , and he will act upon all by being the manager himself. Before starting a consignment shop business , Jude has planned all the policies and possible mechanisms for the smooth running of the store. He has hired a number of drivers and social workers to collect the items by roving in the whole San Francisco, which is a necessity to start a second hand store .

2.3 Customers

Our target market will be the residents who can’t afford expensive things and have relatively low income than the other citizens. Moreover, the people who are travelers, tourists, or students and want to buy reasonable but good quality goods for temporary use will also be our potential customers.

2.4 Business Target

We aim at becoming the most visited thrift store in the whole San Francisco. We aim at stabilizing our business plan for thrift store and balancing the initial startup costs with earned profits by the end of the first year.

The business targets and the profits as forecasted by our experts for the next three years are demonstrated in the following graph:

Company Summary

3.1 company owner.

City Thrift Store will be owned by Jude Daylon. Jude is a graduate and has been working as a senior manager in a prestigious restaurant for four years. Jude has done a lot of research on how to start a second hand store  and is passionate enough to help the underprivileged. He wants to start a trusted thrift store by collecting used products from the wealthier community.

3.2 Why the business is being started

San Francisco is the city, which is suffering from highest levels of income inequality. The difference of the income can be demonstrated by the fact that the city is divided in two groups of rich and poor, and the category being called as rich is the one which has 11 times income than that of the poor. An estimate shows that one out of ten families in the Bay Area are struggling to hardly make both ends meet.

Besides that, the rich community dispose of many things which are in usable or sometimes good state just because they get bored. Such people want someone to take away donations of clothes and other things from them and give to the poor, by usually putting them outside of their houses. So, Jude has decided to help the low-income and average households of his city by gathering those items and running a consignment shop .

3.3 How the business will be started

Don’t do the mistake of opening a consignment shop , without efficient planning. You will need the persons to load the luggage onto the vehicles and display them in different sections in the store. Jude has planned to make separate and arranged sections of the products so that customers can easily buy them. Jude has arranged the vehicles for loading the used items, he has made a list of the staff he will require to hire, moreover, he will also hire some good speakers to raise awareness among the wealthy to donate the things they don’t need.

If you are going to enter this venture you have to collect many things before starting the shop. But, this all can be done only by accurate planning. If you are new to the business plan for thrift store , you can take help from opening a consignment store ideas and plans available on the web like this one free of cost.

The financial experts have forecasted following costs for expenses, assets, investment, and loans for the startup.

Services for customers

If you are thinking about starting a second hand store , you must decide the things you will keep in your store. A thrift store can contain anything which can prove useful for the people. In case, you are a beginner in this business and don’t know much about how to open a second hand store , you can take help from this thrift store business plan sample of City Thrift Store. This sample business plan will not only guide you in opening the store but will also assist you by explaining how to run a consignment store successfully.

The City Thrift Store has hired skilled repairers to repair any type of damages to the second-hand objects and make them reusable. Our store will sell the following items.

• Furniture: We’ll clean and polish the furniture items such as wooden tables, chairs, cradles, old rugs and carpets, cupboards, etc. which are in a reusable condition and sell them to at very low and economical prices.
• Clothes, Shoes & Books: The reusable books, shoes, fashion accessories, and clothes like dress shirts, sweaters, jackets etc. will also be kept at the store to be purchased by the low-incomes.
• Small Electronic Devices: We will also sell the technology products and small electronics such as cell phones, microwaves, printers, mobile and computer accessories, storage devices and much more than that.
• Sports Equipment & Musical Instruments: This type of inventory is often found in the solely new condition as people after getting bored put their guitars, pianos, rackets, footballs and the things like that outside their house to be taken by someone, so we have decided to keep such reusable things in our shop.
• Miscellaneous: Besides the above-mentioned necessities of living, we will also keep the miscellaneous items like crockery, decoration pieces, baskets, plastic products etc.

Marketing Analysis of thrift store business

The most significant component of a thrift store business plan is its precise and accurate marketing analysis. Marketing analysis will help you to understand the position and demand of this business plan for thrift store in the latest market. It is important as it can help you in finding the most suitable location for your store. The location which will be frequently visited by your target customers and your donors. Your consignment shop business plan  must also include the strategies and policies you’ll adapt to market your services and how effectively can you gain and maintain your potential donors.

So, if you have any doubts and confusions regarding how to start a consignment shop business , you can take help from the thrift store business plans available online, you can also take help from this thrift store business plan sample  for City Thrift Store. You can also have the opportunity of downloading business plan for thrift store pdf from the web. No matter, how many business plans you read before writing yours, that cannot be equivalent to a single consignment store business plan  written by a professional marketing analyst. It would be better for you to seek the services of a professional to make for you a thrift store business plan template . A professional can better understand the marketing trends and do accurate marketing analysis and segmentation of your location before making a thrift store business model  for you.

5.1 Market Trends

Due to the rising economic inequality in the city and financial stress on the underprivileged and the average, people are now trying to cut their discretionary spending and are fascinated towards the idea of buying second-hand things on reasonable prices. The industry of selling used goods is growing at a noticeable rate of 2.6% annually. According to IBISWorld, there are about 84,037 such businesses running in the United States, employing more than 267 thousand people in the whole country. No matter, how many businesses of thrift store are currently running in the country, there is still demand of more in some areas, like the one for City Thrift Store.

If you are thinking that how can you generate a profit by selling the goods at almost no prices, whereby you have to bear the expenses of the staff you hire, don’t worry current report by IBISWorld has shown that this business has generated $20 billion at an annual rate.

These statics shows that you can also earn a massive profit besides helping people, provided that you plan your business plan for thrift store successfully.

5.2 Marketing Segmentation

Our customers will be the people with average financial background. Most people living in the Bay Area of San Francisco do not have enough incomes to meet their expenses in a rich city. These people lust for the items like clothes, furniture etc. and are convenient in buying used items. It is also a requirement of this business to attract notable and rich people for maximizing our donations, they will not be our customers, they will be our need. We’ll arrange seminars and advertise the need of their donations through social media.

The detailed marketing segmentation of our target audience is as follows:

5.2.1 Moneyless Senior Citizens: According to a report by City Performance Scorecards, more than 15 thousand senior citizens are living below the poverty level in San Francisco. The health and age of such people don’t allow them to meet their needs by hard work.

5.2.2 Underprivileged Children, Teens & Adults: There are many children and teens in the city who desire to buy good clothes, tech-based things, or sports equipment and musical instruments, but the reality is that most of their desires remain unfulfilled due to the costs of such items. Moreover, about 61 thousand young and adults are living below the poverty level in San Francisco, according to the same report. So, our marketing analyst has identified this as our largest target group in buying used goods.

5.2.3 Tourists & Students: There are often situations when you are roaming in another country, but due to wrong estimates, become out of budget. So, the tourists or students who have to cut their discretionary needs, temporarily, will also be one of our target groups.

5.3 Business Target

We aim at serving more and more needy and average people of our city to help them in raising their status and spirits. Our aim is to become the most visited thrift store in our city and the most trusted thrift store in the eyes of donors. We also aim to balance the initial startup costs with the profit earned in only a few months after the launch.

5.4 Product Pricing

Our main target is to serve the underprivileged community of the city, but, due to requirements of staff, wages of employees, costs of inventory, and expenses of transportation, we can’t sell the items totally free of cost. However, we have priced all the items at very meager and low costs to meet the targets of our business plan for thrift store .

Great service

Great service. Good turnaround time and quality work. Thanks!

If you are opting for starting a consignment store , you must prepare an effective and detailed business plan first. If you want your business plan to be complete and outstanding than instead of focusing on just how to open a consignment store you should also focus on how to run it successfully and how to pull the traffic to your site. If you are having difficulty about how to start a thrift store business plan, you can take help from this sample business plan for the City Thrift Store.

6.1 Competitive Analysis

Our biggest competitive advantage is the location which we have chosen after a great research and analysis. Our store is located on the main street of San Francisco, which is a street every citizen encounter while travelling in the city, as it connects the residential communities to the offices, institutes and recreational places. When so many people pass by our shop daily, a large number of them will be surely attracted toward our beautiful display through the large sized windows.

Our second competitive advantage is our excellent management system. We’ll collect the item which are in a good condition daily and display them in well-organized separate sections in our stores for the convenience of our buyers. Moreover, we have a quick transport facility for the rich people who want to donate their goods to us in large amounts.

6.2 Sales Strategy

For promoting our sales, we will advertise our store in local magazines, newspapers and social media. We will also distribute our flyers in nearby schools and colleges. We’ll post our banners in well-off residential communities.

6.3 Sales Monthly

6.4 sales yearly, 6.5 sales forecast.

By analyzing our market segmentation strategy, our experts have forecasted the following sales on a yearly basis which are summarized in the column charts.

Personnel plan

No matter how much you invest your assets on your startup, it is all going to be wasted if you don’t have honest and dedicated workers. Before you open a consignment store , you must make a list of the workers you’ll need to hire. You should train your staff before starting your shop that how to value the needs of customers and help them in finding the best product for them.

If you are searching for how to start a consignment store,  then you can take help from this sample business plan for thrift store in which we have a complete guide on how to run a consignment shop . This thrift store business plan sample will guide you by informing you about the staff Jude will hire for running the City Thrift Store.

7.1 Company Staff

Jude will manage the overall operations and will hire the following people for his assistance.

• 1 Accountant for maintaining financial and other records
• 2 Cashiers for selling products and maintaining records
• 6 Salespersons for organizing the store and its different sections and assisting customers in finding their required item
• 3 Drivers for collecting products from the whole city every morning
• 5 Technicians/Workers/Sewers/Menders for repairing and reviving used things
• 2 Cleaners for maintaining freshness and cleanliness of the store
• 2 Persons responsible for advertisement of the store

Financial Plan

The first step before starting any business is to make a comprehensive business plan, and the most important part of an effective thrift store business plan is its financial plan. Before you start a consignment shop , you must collect a lot of items to keep in your store. You can find them free of cost but to be good and distinguished, you should sell these products after reviving them. For managing the costs of their repairs, the rent of your store and the salaries of your employees, you will need money initially. So, in your financial plan, you have to plan the ways of balancing your expenses with the profits earned. Although the business plan for thrift store is in great demand and has is responsible for generating a lot of profit annually, but besides thinking about how to start a consignment shop , you should also think about the worst situations you can face financially.

If you are searching for profit thrift store business plan and need help in writing an effective financial plan, you can take help from this sample business plan for thrift store on how to open a consignment shop . The statics and figures in this sample business plan are for the City Thrift Store, so, it is advised to hire a professional financial planner advisor, who can write for you an accurate financial plan according to your investments and sales.

8.1 Important Assumptions

The company’s financial projections are forecasted on the basis of following assumptions. These assumptions are quite conservative and are also expected to show deviation but to a limited level such that the company’s major financial strategy will not be affected.

  8.2 Brake-even Analysis

The following graph shows the company’s Brake-even Analysis.

 8.3 Projected Profit and Loss

8.3.1 profit monthly.

The following charts shows detailed information about profit and loss, and total cost of sales.

8.3.2 Profit Yearly

8.3.3 gross margin monthly, 8.3.4 gross margin yearly, 8.4 projected cash flow.

The following column diagram shows the projected cash flow.

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How to Start a Thrift Store Business

A thrift store business focuses on reselling items such as clothing, home goods, and furnishings. Some sell a little bit of everything, while others focus on a niche such as vintage clothing. Many thrift stores are focused on charity and/or nonprofit work, such as funding job programs or feeding the hungry. However, some thrift stores are for-profit businesses that seek to maximize revenue as any other for-profit business would.

Learn how to start your own Thrift Store Business and whether it is the right fit for you.

Ready to form your LLC? Check out the Top LLC Formation Services .

Start a thrift store business by following these 10 steps:

• Plan your Thrift Store Business
• Form your Thrift Store Business into a Legal Entity
• Register your Thrift Store Business for Taxes
• Open a Business Bank Account & Credit Card
• Set up Accounting for your Thrift Store Business
• Get the Necessary Permits & Licenses for your Thrift Store Business
• Get Thrift Store Business Insurance
• Define your Thrift Store Business Brand
• Create your Thrift Store Business Website
• Set up your Business Phone System

We have put together this simple guide to starting your thrift store business. These steps will ensure that your new business is well planned out, registered properly and legally compliant.

Exploring your options? Check out other small business ideas .

STEP 1: Plan your business

A clear plan is essential for success as an entrepreneur. It will help you map out the specifics of your business and discover some unknowns. A few important topics to consider are:

What will you name your business?

• What are the startup and ongoing costs?
• Who is your target market?

How much can you charge customers?

Luckily we have done a lot of this research for you.

Choosing the right name is very important. Read our detailed guide on how to name your business . We recommend checking if the business name you choose is available as a web domain and securing it early so no one else can take it.

Want some help naming your thrift store business?

Business name generator, what are the costs involved in opening a thrift store business.

According to one previous thrift store owner in Nevada, opening a store costs between $20,000 and $30,000. That is if you do it right and have enough capital to stay open long enough to build a business. Among other things, you’ll need to rent space, purchase shelving and display cases, obtain merchandise, and implement a marketing plan. 

What are the ongoing expenses for a thrift store business?

The ongoing expenses for a thrift store include rent for the commercial space, utilities, internet, and phone. Storage is often an expense as well unless you have enough space to store plenty of merchandise. Probably the most significant ongoing expense is merchandise purchases. These businesses have to keep purchasing merchandise to keep the shelves filled. 

Who is the target market?

The target market for thrift stores is typically bargain hunters. Many of these are elderly and on fixed incomes, but not all. Some are just excited to find the best bargain or the hidden gem like they see others do on TV. There are also certain types of thrift stores, such as vintage clothing shops, that target a more specific market like fashion-conscious customers. 

How does a thrift store business make money?

A thrift store makes money by selling merchandise. This process begins by finding merchandise for sale that the businesses can buy at the right price. These businesses need to acquire merchandise for a low enough price to turn a profit when they resell it. 

As a general rule, thrift stores should price their merchandise at a quarter of the value of retail. So, if a good costs $100 in a store, you should charge $25 for it in your thrift store. There are exceptions to this rule, such as if you find a desirable product in great condition. However, you want to avoid overpricing your products because you want repeat customers. 

How much profit can a thrift store business make?

Thrift stores are not the most profitable businesses. Many are lucky to make $100 to $200 a day – just enough to keep the lights on. If you are trying to start a business with serious profit potential, a thrift store is not it. 

Most of these businesses are labors of love and/or charity organizations. 

There are exceptions. Large national chains like Goodwill are quite successful.

How can you make your business more profitable?

The biggest key to profitability in the thrift store business is learning how to buy the right merchandise at the right price. Far too many thrift stores fail to be profitable because they don’t buy the right merchandise or spend too much on merchandise. For example, they may pay $1,000 for a storage unit sale but only make $500 from the merchandise they find in the storage unit. If you want to increase your profitability, pinpoint where you can get the most bang for your buck in merchandise purchases. 

Want a more guided approach? Access TRUiC's free Small Business Startup Guide - a step-by-step course for turning your business idea into reality. Get started today!

STEP 2: Form a legal entity

The most common business structure types are the sole proprietorship , partnership , limited liability company (LLC) , and corporation .

Establishing a legal business entity such as an LLC or corporation protects you from being held personally liable if your thrift store business is sued.

Form Your LLC

Read our Guide to Form Your Own LLC

Have a Professional Service Form your LLC for You

Two such reliable services:

You can form an LLC yourself and pay only the minimal state LLC costs or hire one of the Best LLC Services for a small, additional fee.

Recommended: You will need to elect a registered agent for your LLC. LLC formation packages usually include a free year of registered agent services . You can choose to hire a registered agent or act as your own.

STEP 3: Register for taxes

You will need to register for a variety of state and federal taxes before you can open for business.

In order to register for taxes you will need to apply for an EIN. It's really easy and free!

You can acquire your EIN through the IRS website . If you would like to learn more about EINs, read our article, What is an EIN?

There are specific state taxes that might apply to your business. Learn more about state sales tax and franchise taxes in our state sales tax guides.

STEP 4: Open a business bank account & credit card

Using dedicated business banking and credit accounts is essential for personal asset protection.

When your personal and business accounts are mixed, your personal assets (your home, car, and other valuables) are at risk in the event your business is sued. In business law, this is referred to as piercing your corporate veil .

Open a business bank account

Besides being a requirement when applying for business loans, opening a business bank account:

• Separates your personal assets from your company's assets, which is necessary for personal asset protection.
• Makes accounting and tax filing easier.

Recommended: Read our Best Banks for Small Business review to find the best national bank or credit union.

Get a business credit card

Getting a business credit card helps you:

• Separate personal and business expenses by putting your business' expenses all in one place.
• Build your company's credit history , which can be useful to raise money later on.

Recommended: Apply for an easy approval business credit card from BILL and build your business credit quickly.

STEP 5: Set up business accounting

Recording your various expenses and sources of income is critical to understanding the financial performance of your business. Keeping accurate and detailed accounts also greatly simplifies your annual tax filing.

Make LLC accounting easy with our LLC Expenses Cheat Sheet.

STEP 6: Obtain necessary permits and licenses

Failure to acquire necessary permits and licenses can result in hefty fines, or even cause your business to be shut down.

STEP 7: Get business insurance

Just as with licenses and permits, your business needs insurance in order to operate safely and lawfully. Business Insurance protects your company’s financial wellbeing in the event of a covered loss.

There are several types of insurance policies created for different types of businesses with different risks. If you’re unsure of the types of risks that your business may face, begin with General Liability Insurance . This is the most common coverage that small businesses need, so it’s a great place to start for your business.

Another notable insurance policy that many businesses need is Workers’ Compensation Insurance . If your business will have employees, it’s a good chance that your state will require you to carry Workers' Compensation Coverage.

STEP 8: Define your brand

Your brand is what your company stands for, as well as how your business is perceived by the public. A strong brand will help your business stand out from competitors.

If you aren't feeling confident about designing your small business logo, then check out our Design Guides for Beginners , we'll give you helpful tips and advice for creating the best unique logo for your business.

Recommended : Get a logo using Truic's free logo Generator no email or sign up required, or use a Premium Logo Maker .

If you already have a logo, you can also add it to a QR code with our Free QR Code Generator . Choose from 13 QR code types to create a code for your business cards and publications, or to help spread awareness for your new website.

How to promote & market a thrift store business

One of the most effective ways to market a thrift store is to use social media. Platforms like Pinterest and Facebook have groups dedicated to thrift store shopping, antiques, and similar hobbies. If you can become a part of all of these different groups and post high-quality photos of your most desirable merchandise, you can attract customers to your store. Once they get there, they are likely to look around at all of your merchandise.

How to keep customers coming back

For most thrift store customers, the reason to frequent a store is to find a great deal. You can only deliver on these expectations if you are good at finding merchandise for your store. The better your inventory, the more likely you will get repeat customers. 

Another way to ensure customers like your store is to avoid excessive markups on merchandise. If you try to charge too much for your goods, shoppers will notice and may steer clear of your store.

STEP 9: Create your business website

After defining your brand and creating your logo the next step is to create a website for your business .

While creating a website is an essential step, some may fear that it’s out of their reach because they don’t have any website-building experience. While this may have been a reasonable fear back in 2015, web technology has seen huge advancements in the past few years that makes the lives of small business owners much simpler.

Here are the main reasons why you shouldn’t delay building your website:

• All legitimate businesses have websites - full stop. The size or industry of your business does not matter when it comes to getting your business online.
• Social media accounts like Facebook pages or LinkedIn business profiles are not a replacement for a business website that you own.
• Website builder tools like the GoDaddy Website Builder have made creating a basic website extremely simple. You don’t need to hire a web developer or designer to create a website that you can be proud of.

Recommended : Get started today using our recommended website builder or check out our review of the Best Website Builders .

Other popular website builders are: WordPress , WIX , Weebly , Squarespace , and Shopify .

STEP 10: Set up your business phone system

Getting a phone set up for your business is one of the best ways to help keep your personal life and business life separate and private. That’s not the only benefit; it also helps you make your business more automated, gives your business legitimacy, and makes it easier for potential customers to find and contact you.

There are many services available to entrepreneurs who want to set up a business phone system. We’ve reviewed the top companies and rated them based on price, features, and ease of use. Check out our review of the Best Business Phone Systems 2023 to find the best phone service for your small business.

Recommended Business Phone Service: Phone.com

Phone.com is our top choice for small business phone numbers because of all the features it offers for small businesses and it's fair pricing.

Is this Business Right For You?

A thrift store is right for people who love a good deal and are willing to work hard to get one. If you love shopping at thrift stores, have a passion for guessing the value of merchandise, and are motivated – either to pay your bills or to contribute to a good cause – you may be the perfect fit for a thrift store business. 

Want to know if you are cut out to be an entrepreneur?

Take our Entrepreneurship Quiz to find out!

Entrepreneurship Quiz

What happens during a typical day at a thrift store business?

Thrift store owners spend their days on two primary tasks – obtaining merchandise and running their store. They obtain some merchandise through donations, but they also seek out storage unit sales and estate sales. A typical day may include scanning publications for potential merchandise purchases, organizing current merchandise, selling goods to customers, and designing displays. 

What are some skills and experiences that will help you build a successful thrift store business?

Running a successful thrift store requires good instincts for estimating merchandise value. If you spend $500 on merchandise that you can only sell for $400, you are going to struggle to get by. But if you are skilled at identifying a great deal – merchandise that you can buy low and sell high – then you are more likely to be successful as a thrift store owner. 

Other skills and experience that can prove useful are sales experience, negotiation skills, organizational skills, and retail display design experience.

What is the growth potential for a thrift store business?

The growth potential for a thrift store is usually not that great. Depending on where you live, you may have seen multiple thrift stores open and close in your area. That’s because it is difficult to turn a significant profit in the thrift store business – unless you are one of the big players. However, that does not mean growth is not possible. With the right model and some luck, you could hit upon a system that leads to growth for your business. 

TRUiC's YouTube Channel

For fun informative videos about starting a business visit the TRUiC YouTube Channel or subscribe to view later.

Take the Next Step

Find a business mentor.

One of the greatest resources an entrepreneur can have is quality mentorship. As you start planning your business, connect with a free business resource near you to get the help you need.

Having a support network in place to turn to during tough times is a major factor of success for new business owners.

Learn from other business owners

Want to learn more about starting a business from entrepreneurs themselves? Visit Startup Savant’s startup founder series to gain entrepreneurial insights, lessons, and advice from founders themselves.

Resources to Help Women in Business

There are many resources out there specifically for women entrepreneurs. We’ve gathered necessary and useful information to help you succeed both professionally and personally:

If you’re a woman looking for some guidance in entrepreneurship, check out this great new series Women in Business created by the women of our partner Startup Savant.

What are some insider tips for jump starting a thrift store business?

One of the most often overlooked aspects of the thrift store business is obtaining merchandise. New business owners often assume that people will just bring them merchandise for free or that they can go to a storage unit auction and get all they need. The problem is that these strategies tend to result in a lot of sub-par merchandise that you can’t make a profit on. 

To be successful in this business, you need sources of higher-quality merchandise. Estate sales are one source that can be fruitful. Estate sales companies often want to get rid of stuff as effortlessly as possible. If you can get them to call you first, you will have access to merchandise that can help keep your store profitable.

How and when to build a team

Thrift stores are not the most profitable businesses, so the more you can keep your labor costs down, the better. Ideally, you and perhaps your partner can do all of the work. Of course, business could be so good that you can’t keep up with everything. If that is the case, it is time to start looking for help. 

Have a Question? Leave a Comment!

Thrift Business Plan Template & Guidebook

Starting a thrift business can be an exciting and profitable venture for budding entrepreneurs. But, it's important to remember that the success of your thrift store depends on having an organized, comprehensive business plan in place. To help you create a road map for your thrift shop, use the #1 Thrift Business Plan Template & Guidebook. This comprehensive guide will show you not only how to write a business plan but also provide you with detailed instructions on how to navigate the process from beginning to end. You’ll be well on your way to developing a successful thrift business – with confidence – in no time!

Get worry-free services and support to launch your business starting at $0 plus state fees.

• How to Start a Profitable Thrift Business [11 Steps]
• 10+ Best & Profitable Thrift Business Ideas [2023]

How to Write a Thrift Business Plan in 7 Steps:

1. describe the purpose of your thrift business..

The first step to writing your business plan is to describe the purpose of your thrift business. This includes describing why you are starting this type of business, and what problems it will solve for customers. This is a quick way to get your mind thinking about the customers’ problems. It also helps you identify what makes your business different from others in its industry.

It also helps to include a vision statement so that readers can understand what type of company you want to build.

Here is an example of a purpose mission statement for a thrift business:

Our purpose is to offer quality pre-owned products to our customers at an affordable price while helping to reduce the environmental impact of over-consumption and waste. We strive to build strong relationships with our customers and provide exceptional customer service. We will use the profits from our business to help support local charities and organizations dedicated to sustainability, recycling, and environmental awareness.

2. Products & Services Offered by Your Thrift Business.

The next step is to outline your products and services for your thrift business. 

When you think about the products and services that you offer, it's helpful to ask yourself the following questions:

• What is my business?
• What are the products and/or services that I offer?
• Why am I offering these particular products and/or services?
• How do I differentiate myself from competitors with similar offerings?
• How will I market my products and services?

You may want to do a comparison of your business plan against those of other competitors in the area, or even with online reviews. This way, you can find out what people like about them and what they don’t like, so that you can either improve upon their offerings or avoid doing so altogether.

3. Build a Creative Marketing Stratgey.

If you don't have a marketing plan for your thrift business, it's time to write one. Your marketing plan should be part of your business plan and be a roadmap to your goals. 

A good marketing plan for your thrift business includes the following elements:

Target market

• Who is your target market?
• What do these customers have in common?
• How many of them are there?
• How can you best reach them with your message or product?

Customer base 

• Who are your current customers? 
• Where did they come from (i.e., referrals)?
• How can their experience with your thrift business help make them repeat customers, consumers, visitors, subscribers, or advocates for other people in their network or industry who might also benefit from using this service, product, or brand?

Product or service description

• How does it work, what features does it have, and what are its benefits?
• Can anyone use this product or service regardless of age or gender?
• Can anyone visually see themselves using this product or service?
• How will they feel when they do so? If so, how long will the feeling last after purchasing (or trying) the product/service for the first time?

Competitive analysis

• Which companies are competing with yours today (and why)? 
• Which ones may enter into competition with yours tomorrow if they find out about it now through word-of-mouth advertising; social media networks; friends' recommendations; etc.)
• What specific advantages does each competitor offer over yours currently?

Marketing channels

• Which marketing channel do you intend to leverage to attract new customers?
• What is your estimated marketing budget needed?
• What is the projected cost to acquire a new customer?
• How many of your customers do you instead will return?

Form an LLC in your state!

4. Write Your Operational Plan.

Next, you'll need to build your operational plan. This section describes the type of business you'll be running, and includes the steps involved in your operations. 

In it, you should list:

• The equipment and facilities needed
• Who will be involved in the business (employees, contractors)
• Financial requirements for each step
• Milestones & KPIs
• Location of your business
• Zoning & permits required for the business

What equipment, supplies, or permits are needed to run a thrift business?

• Computer and cash register
• Inventory management system for tracking sales and purchases
• Shelving, racks, or other furniture for storing merchandise
• Security system (cameras, alarms, etc.) to protect merchandise and guard against theft
• Adequate lighting for store hours
• Signs for advertising and/or regulations inside store
• Insurances to cover property against fire, theft, etc.
• Licenses or permits required by local authorities (including the Department of Health in some states)

5. Management & Organization of Your Thrift Business.

The second part of your thrift business plan is to develop a management and organization section.

This section will cover all of the following:

• How many employees you need in order to run your thrift business. This should include the roles they will play (for example, one person may be responsible for managing administrative duties while another might be in charge of customer service).
• The structure of your management team. The higher-ups like yourself should be able to delegate tasks through lower-level managers who are directly responsible for their given department (inventory and sales, etc.).
• How you’re going to make sure that everyone on board is doing their job well. You’ll want check-ins with employees regularly so they have time to ask questions or voice concerns if needed; this also gives you time to offer support where necessary while staying informed on how things are going within individual departments too!

6. Thrift Business Startup Expenses & Captial Needed.

This section should be broken down by month and year. If you are still in the planning stage of your business, it may be helpful to estimate how much money will be needed each month until you reach profitability.

Typically, expenses for your business can be broken into a few basic categories:

Startup Costs

Startup costs are typically the first expenses you will incur when beginning an enterprise. These include legal fees, accounting expenses, and other costs associated with getting your business off the ground. The amount of money needed to start a thrift business varies based on many different variables, but below are a few different types of startup costs for a thrift business.

Running & Operating Costs

Running costs refer to ongoing expenses related directly with operating your business over time like electricity bills or salaries paid out each month. These types of expenses will vary greatly depending on multiple variables such as location, team size, utility costs, etc.

Marketing & Sales Expenses

You should include any costs associated with marketing and sales, such as advertising and promotions, website design or maintenance. Also, consider any additional expenses that may be incurred if you decide to launch a new product or service line. For example, if your thrift business has an existing website that needs an upgrade in order to sell more products or services, then this should be listed here.

7. Financial Plan & Projections

A financial plan is an important part of any business plan, as it outlines how the business will generate revenue and profit, and how it will use that profit to grow and sustain itself. To devise a financial plan for your thrift business, you will need to consider a number of factors, including your start-up costs, operating costs, projected revenue, and expenses. 

Here are some steps you can follow to devise a financial plan for your thrift business plan:

• Determine your start-up costs: This will include the cost of purchasing or leasing the space where you will operate your business, as well as the cost of buying or leasing any equipment or supplies that you need to start the business.
• Estimate your operating costs: Operating costs will include utilities, such as electricity, gas, and water, as well as labor costs for employees, if any, and the cost of purchasing any materials or supplies that you will need to run your business.
• Project your revenue: To project your revenue, you will need to consider the number of customers you expect to have and the average amount they will spend on each visit. You can use this information to estimate how much money you will make from selling your products or services.
• Estimate your expenses: In addition to your operating costs, you will need to consider other expenses, such as insurance, marketing, and maintenance. You will also need to set aside money for taxes and other fees.
• Create a budget: Once you have estimated your start-up costs, operating costs, revenue, and expenses, you can use this information to create a budget for your business. This will help you to see how much money you will need to start the business, and how much profit you can expect to make.
• Develop a plan for using your profit: Finally, you will need to decide how you will use your profit to grow and sustain your business. This might include investing in new equipment, expanding the business, or saving for a rainy day.

Frequently Asked Questions About Thrift Business Plans:

Why do you need a business plan for a thrift business.

A business plan for a thrift business is necessary to provide direction and guidance for launching, managing, and growing the business. It helps determine the startup capital required and identifies potential areas of revenue. Additionally, it can provide a benchmark to measure success as the business progresses over time, enabling an entrepreneur to adjust strategies quickly and make informed decisions.

Who should you ask for help with your thrift business plan?

It is always a good idea to get input from experts in the field and those who have experience starting and running a business. This could include a qualified business consultant, accountant, lawyer, and/or mentor. Additionally, you may want to research resources available from government or local small business agencies.

Can you write a thrift business plan yourself?

Yes, it is possible to write a thrift business plan yourself. Creating a thorough business plan is one of the most important steps when launching a new project, especially if it involves a lot of money. To write your own thrift business plan, start by researching the market and competitors, list out your goals and objectives, identify potential funding sources, create a budget and determine how you will measure success. Additionally, make sure to cover topics such as strategies for marketing, inventory management and staffing.

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I'm Nick, co-founder of newfoundr.com, dedicated to helping aspiring entrepreneurs succeed. As a small business owner with over five years of experience, I have garnered valuable knowledge and insights across a diverse range of industries. My passion for entrepreneurship drives me to share my expertise with aspiring entrepreneurs, empowering them to turn their business dreams into reality.

Through meticulous research and firsthand experience, I uncover the essential steps, software, tools, and costs associated with launching and maintaining a successful business. By demystifying the complexities of entrepreneurship, I provide the guidance and support needed for others to embark on their journey with confidence.

From assessing market viability and formulating business plans to selecting the right technology and navigating the financial landscape, I am dedicated to helping fellow entrepreneurs overcome challenges and unlock their full potential. As a steadfast advocate for small business success, my mission is to pave the way for a new generation of innovative and driven entrepreneurs who are ready to make their mark on the world.

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How to Start a Thrift Store in 14 Steps (In-Depth Guide)

Updated:   March 27, 2024

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The secondhand clothing market reached over $71 billion globally in 2022, with a compound annual growth rate of 14.8% from 2022 to 2032 according to this report. With growth significantly outpacing traditional retail and increasing consumer interest sustainably, now is an ideal time to launch a thrift store.

This guide will walk you through how to start a thrift store. Topics include market research, sourcing materials, marketing, implementing payment and accounting systems, and developing a customer service strategy. Following this framework can set up any aspiring entrepreneur for success in the popular and rapidly expanding reuse market.

1. Conduct Thrift Market Research

Market research is an important part of starting a thrift store business. Research offers insight into building a business plan to develop a successful thrift store. Learn about your target market, trends in thrift store products and services, and local market saturation.

Some details you’ll learn through market research for your own thrift store include:

• Growth in the market is attributed to increasing consumer awareness of fashion sustainability and rising fast fashion prices that make buying secondhand more appealing.
• The growth of peer-to-peer resale through apps and social commerce also removes friction from secondhand transactions and shifts views of used goods from stigma to savvy.
• Poshmark and ThredUp have over 150 million users combined, many of whom started reselling items from their closets.
• The ease of entry for individual sellers lowers barriers and expands product selection online.
• Brick-and-mortar thrift stores stand to benefit from heightened interest, increased donations, and shifting perceptions driven by the sharing economy.
• Consider which clothing items and pieces of inventory sell best (t-shirts, shoes , jackets, plus-size clothes , etc.). Sunglasses are also highly popular.
• With strong forecasted growth, demographic tailwinds, and low existing penetration in the total apparel market, the thrift industry has sizable potential.

Both physical thrift stores and digital resale face expanding open terrain. Strategically located stores, merchandise specialization, creative marketing, and community engagement will be key opportunities for those looking to capitalize on reuse.

2. Analyze the Competition

Competitive analysis helps new thrift shop owners develop a thorough thrift store business plan. Learn about pricing guides, top marketing avenues, and even the right business bank account to open.

When assessing the competitive landscape for a new thrift store, analyzing existing brick-and-mortar reuse retailers within a 15-20 mile radius is key. Pairing geographical data with income statistics and population density heatmaps from Esri reveals ideal site selection and white space opportunities.

Monitoring competitors’ social media follower counts, engagement levels, promotions, and events are also valuable for positioning. This sentiment and traffic analysis should include assessing reviews on Google, Facebook, and Yelp to surface potential gaps in donor relations or customer service to be improved upon.

Sites like SimilarWeb provide web traffic analytics for competitor e-commerce presences, while Google Trends yields search volume insights for benchmarking digital visibility. Customer data analytics platforms like Shopify readily integrate with POS systems to track purchasing habits and demographics for smarter inventory and marketing.

Ongoing competitive analysis combined with customer intelligence allows new thrift stores to strategically carve out their niche. Specializing in vintage fashion, luxury handbags, music memorabilia or funky decor establishes differentiation.

3. Costs to Start a Thrift Business

When launching a thrift store, initial investments vary widely based on size, location, and offerings.

Start-up Costs

Most stores can expect around $50,000-$150,000 in upfront costs, such as:

• Rent and build-out for a small 1,000-2,500 sq ft shop spans $2,500-$7,500 monthly, so securing at least 6 months of capital for this fixed cost is advised before signing a lease.
• Store layout and displays may require $15,000 or more depending on complexity, especially if creating changing rooms.

Other start-up costs include:

• Incorporation fees (~$800)
• Business license (~$50-$100)
• Accounting software (~$70+/mo)
• POS system (~$1,500 hardware, additional monthly fees)
• Inventory and tag management system (~$1,000, ~$50+/mo)
• Bulk barcode scanner (~$250)
• Office computer, printer, supplies (~$1,000)
• Base inventory/opening merchandise ($5,000-10,000)
• Theft protection systems ($2,000+)
• Website/online platform setup ($300)
• Initial marketing activities ($2,000+)

Ongoing Costs

Ongoing monthly expenses to operate typically fall around $15,000-25,000 depending on whether rent is already covered. These include:

• Rent + utilities ($2,500+)
• 2-4 part-time staff at ~$15/hour for 60 hours weekly ($3,600)
• Insurance (general liability + property ~ $150+) Software/tech subscriptions ($100)
• New inventory purchases ($2,000+)
• Supply/equipment replenishment ($500)
• Advertising ($500+)
• Accounting fees ($200+)
• Credit card processing fees (2-4% of revenue)
• Miscellaneous expenses ($500)
• Accounting services ($1,200+)
• Register maintenance/updates ($500+)
• Technology troubleshooting ($300+)
• Marketing campaigns ($3,000-5,000+)
• Interior maintenance for flooring/paint ($1,500+)
• Exterminator services ($300)
• Parking lot repair (variable)
• Seasonal storage space ($900+)

Launching an e-commerce site or selling through third-party platforms also incurs additional fees, such as $0.20 to list plus 10-20% of the final value for the item. Shipping/handling and payment processing add further marginal costs that impact overall net profit.

4. Form a Legal Business Entity

Every successful business starts by forming a legal business entity. Many thrift shops go with a limited liability company (LLC) structure. Let’s look at the four main options to choose from.

Limited Liability Company (LLC)

LLCs limit owners’ assets from business debts and judgments (LLC liability protection). For fledgling reuse retail with unpredictable liability risks from donated inventory or customer incidents, securing personal finances is prudent. This enables adapting to profitability levels year-over-year – beneficial for thrift’s variable margins.

Sole Proprietorship

Sole proprietorships offer quick, affordable formation and pass-through taxation like LLCs. However, the owner assumes full liability for debts and legal claims. Thrift operators regularly confront risks from fire hazards, injuries, or damaged goods, heightening exposure. Sole proprietors also have limited options for injecting capital from creditors or investors to scale.

Partnership

The partnership enables several thrift operators to jointly own stores in a cheaper, equitable fashion than corporations. However, all partners share in legal and financial risks without shielding personal assets. Messy buyouts or partner disputes can also trigger dissolution.

Corporation

Forming a corporation ultimately suits expanding chains with multiple investors and stores. The complex structure, taxes, regulations, and record-keeping pose overkill burdens and bills for bootstrapping owners. However, large thrift enterprises like Goodwill leverage corporations’ perpetual existence, fundraising versatility through share sales, and enhanced public profile.

5. Register Your Business For Taxes

An Employer Identification Number (EIN) serves as a unique tax ID for any business entity, similar to how a Social Security Number identifies individuals. All thrift stores must obtain their own EIN even if operating as sole proprietors.

Applying takes only minutes online through the IRS website. Simply navigate to the EIN Assistant page and select the option indicating you are starting a new business, Apply for free EIN . To apply, you’ll need the primary owner’s Social Security Number, full business legal name, address, and an indicator if you have employees.

The online tool then runs verification questions about the business structure and purpose of the EIN. Once submitted, the IRS instantly issues the EIN. This also automatically registers your business with state and federal authorities for tax compliance. Registering early in the launch process ensures meeting all requisite business license stipulations before accepting sales.

Along with the EIN, thrift stores retailing tangible goods must also obtain state-level seller’s permits or sales tax ID certificates for charging, collecting, and remitting local sales taxes. For example, opening up shop in Los Angeles triggers both city and California taxes totaling 9.5%, requiring valid resale certificates on file.

Taking these foundational steps legitimizes the business across banking, supplier, and landlord relationships critical for nascent operations. The EIN and tax IDs professionalize conduct for customers while unlocking advantageous wholesale inventory sourcing.

6. Setup Your Accounting

Managing finances represents a critical backbone of any retail enterprise, particularly for pre-owned goods stores with tight margins. Carefully tracking sales, expenses and inventory flow is paramount.

Accounting Software

Using small business accounting software like QuickBooks maintains organized books across bank/credit card accounts, payroll, invoicing, and taxes in one integrated platform. The automation creates Rick efficiencies by syncing transactions rather than manual entry. This frees up bandwidth for merchandising and donor development.

Hire an Accountant

Most thrift shops benefit by partnering with a bookkeeping professional or certified public accountant. The estimated $150 monthly investment furnishes accurate reconciliation, financial reporting, and advisory on minimizing tax obligations legitimately. Even filing taxes properly for a retail LLC across sales, employment, payroll and business asset taxes generates hundreds in prep fees.

Open a Business Bank Account

Separating business finances from personal banking and credit remains imperative as well. Commingling records invite IRS scrutiny that assumes all activity stems from the business unless delineated. Business checking accounts demarcate working capital, helping track overhead and net profits accurately. Partners can also be granted access easily for transparency.

Apply for a Business Credit Card

Obtaining a dedicated business credit card also proves useful for rewards points on advertising, securing convenient credit during seasonal inventory buildups, and building a commercial credit history. Providers like American Express leverage industry spending data so offer higher limits – commonly over $25,000.

7. Obtain Licenses and Permits

Before welcoming any customers, thrift stores must register with state and local agencies to comply with business operation, health, and safety regulations. Find federal license information through the U.S. Small Business Administration . The SBA also offers a local search tool for state and city requirements.

At a minimum, used goods retail triggers standard zoning permits, particularly for strip mall locations also inhabited by restaurants with stricter property usage rules. Any site build-outs for display fixtures or back offices also necessitate construction authorizations and inspections once completed.

For any refurbishing or repair of electronics, appliances, or furniture on-site before resale, air quality control registration applies depending on inventory volume and chemical usage. Disputing restrictions only risks Five-figure non-compliance settlements from surprise environmental agency audits.

Similarly, improper storage or disposal protocols for unsold chemical or beauty products trigger EPA violations. Used goods stores also commonly attract nuisance fines for any noise, odor, or waste overflow bothering adjacent tenants if correct protocols aren’t instituted preemptively.

In jurisdictions with luxury resale activity like designer apparel or premium electronics, secondhand dealer regulatory filings ensure legitimate sourcing and sales conduct. Officials scrutinize purchases especially from individual proprietors, requiring careful recording of supplier details, inventory invoices, and sales receipts to satisfy product origins oversight.

8. Get Business Insurance

As with any customer-facing operations, securing adequate business insurance lays a crucial foundation for thrift stores to safeguard against unpredictable liabilities. Even the most meticulous risk prevention fails to eliminate accidents. Lacking proper coverage exposes personal assets and the company’s future to potentially company-ending drains.

Without insurance, severe property damage from burst pipes, storms, or electrical fires could saddle retailers with six-figure reconstruction costs and income loss exceeding profitable years’ earnings. Inventory loss alone often crosses $100k for some specialized shops.

Public accident incidents also frequently trigger plaintiff lawsuits well exceeding half a million dollars without proper liability limits. Even frivolous suits incur hefty legal bills to dismiss if lacking representation.

Obtaining adequate coverage begins by taking detailed equipment and merchandise inventories with precise valuations, as most business property policies are payout-limited. Gaining landlord acknowledgment of tenant improvement asset values also maximizes reimbursement eligibility should a covered loss occur.

Independent brokers like CoverWallet leverage insurer data to optimize recommendations balancing premium costs and risk coverage. Comparing personalized plan options accounting for used goods handling exposures assists cost-benefit evaluation given lean operating margins. Typical starting points encompass:

• General liability coverage from $1 million+ limits – from $50/month
• Professional liability to cover incidents caused by employees/contractors – from $40/month
• Umbrella coverage for higher claim value risks – from $150/month
• Workers Compensation (if adding staff) – from $100/month

Evaluating inclusions for cyber liability, commercial auto, and directors & officers liability should happen once establishing operations. However, securing core protections upfront enables stability and pivot capacity if risks emerge in an inherently fluid reuse environment.

9. Create an Office Space

Thrift stores benefit immensely from dedicating office areas to customer-free activities like bookkeeping, marketing administration, and inventory sorting. Office approaches scale from basic home setups to full commercial spaces with corresponding cost variability:

Home Offices

Launching thrift founders can bootstrap operations rent-free initially using existing residential spaces for cataloging donations and handling behind-the-scenes process flows ($0 besides utility increases). Storage closet build-outs even shelter bulk supplies. However, welcoming customer or donor traffic risks local zoning issues. Data protection also suffers without commercial-grade cybersecurity.

Coworking Offices

Once securing storefront leases, collaborating offsite at WeWork bridges professional office perks with financial flexibility from month-to-month terms ($200-$500 based on market rates). The creative community energy and networking also spark display inspiration and mentoring opportunities.

Retail Offices

Furnishing private employee-only areas within store premises promotes seamless cross-functional coordination once sales volume supports build-outs (10-15% of the retail zone). On-site offices enable centralized inventory oversight and rapid floor updates while protecting payroll confidentiality. However, securing permissions could demand longer lease terms or prohibitive construction allowances from skeptical landlords.

Commercial Offices

Mature operations with multiple locations eventually warrant dedicated commercial offices for executive strategy functions, buyer hubs for disparate outlets, and centralized e-commerce fulfillment workflows ($2-$4 per square foot monthly). The ample room for enterprise activities and professional environment poise companies for investments and controlled overhead expansion support.

10. Source Your Equipment

Fundamentally outfitting any brick-and-mortar thrift enterprise necessitates display fixtures, racks, cash registers, and point-of-sale (POS) systems for seamless operations. While new systems provide reliability assurances, buying quality refurbished or excess gear grants big savings:

New Equipment

Sourcing brand-new equipment ensures peak performance but strains startup budgets quickly. Consider cherry-picking certain sensitive electronics while furnishing the rest from used marketplaces. Leading wholesalers like Store Supply Warehouse offer tiered pricing on new retail essentials like racks and hangers based on bulk orders ideal for multi-location owners.

Used Equipment

Alternatively local liquidation auctions and secondhand small biz marketplaces like BizBuySell host reliable pre-owned fixtures often from regional store closures at 60-80% discounts. Facebook Marketplace also connects local buyer/seller pairings. Have an electrician thoroughly inspect any wiring before committing however to avoid safety issues.

Rented Equipment

Many equipment rental outlets now cater to extended multi-month leasing popular for capital-conscious entrepreneurs ($100-$300 monthly). This allows testing layout viability before large investments using top gear. Flexible return policies also support reconfiguration freedom responsive to initial customer feedback.

Leased Equipment

Leasing proves costlier than renting but offers fixed monthly rates over 3-5 years before $1 buyout options. This helps stabilize overhead for reliable financial planning while enabling the latest equipment upgrades. However strict cancellation penalties apply so base terms on realistic growth projections and location commitment levels.

11. Establish Your Brand Assets

Cultivating a distinct brand identity cements repeating loyalty in an increasingly crowded reuse retail sector. Beyond conveying the unique value proposition, memorable branding signals local community goodwill, sustainability principles, and shopping inspiration encapsulated in in-store aesthetics.

Getting a Business Phone Number

Acquiring a unique local phone number through providers like RingCentral furnishes reliable customer support contact and branding reception ($30+ monthly). Sophisticated call routing to store devices enables personal assistance responsiveness while projecting competence to local shoppers.

Creating a Logo and Brand Assets

A custom, creative logo crystallizes indelible first impressions across channels. Collaborative design marketplaces like Looka offer fast genre-appropriate emblem creation leveraging fonts and icons that reinforce merchandising themes. Distinct colors and symbolic shapes with taglines convey the essence of operations.

Creating Business Cards and Signage

Hard copy business cards from Vistaprint establish convenient referrals and vendor introductions when sourcing specialty items or recruiting location scouts. Professional designs aligning with other visual touchpoints signal focused retail leadership to landlords, donors, and job candidates. Prominent store signage in matching schemes solidifies consistent identification.

Purchasing a Domain Name

Owning the perfect .com web domain eliminates confusion, strengthens search visibility, and conveys growth ambitions to early supporters. Recommendations include keeping under 15 letters, avoiding overused terms like “shop”, and picking keywords like “thrift”. Registration runs $12 annually via trusted platforms like Namecheap .

Building a Website

Leveraging online store builders like Wix to launch information-rich websites imparts digital fluency and omnichannel convenience for nominal subscription fees. Templates, SEO tools, and integrated payment processing enable showcasing mission, merchandise, and promotions. Alternatively, Fiverr freelancers provide customized coding and graphic design skills.

12. Join Associations and Groups

Expanding professional connections regionally seeds invaluable growth insights for new thrift entrepreneurs through established peers navigating similar consignment challenges. Local groups build community stewardship while national associations unlock merchandising ideas and policy advocacy.

Local Associations

Area reuse retail alliances like the Association of Resale Professionals share important information on forming your local shop. Members also trade notes on regional supplier partnerships for hard-to-find items and how to determine your thrift store worth.

Local Meetups

Local Meetups Frequent gatherings hosted on sites like Meetup enable one-on-one access to veteran owners. Get together at informal networking events or local tradeshows and talk shop. You may also attend formal presentations on transitioning to ecommerce channels, and other important industry details.

Facebook Groups

Digital communities like Community Thrift Store offer 24/7 idea exchanges on display planograms for highlighted categories, tips for photographing rare items, and discussion of POS system integrations (Free to join). More niche groups like Thrift Shop Junkies detail strategies for sourcing the best secondhand couture.

13. How to Market a Thrift Business

Strategic promotion spotlights distinct merchandise strengths and store personalities to attract recurring local shoppers amidst expanding reuse competition. Balancing digital discovery and community goodwill fosters sustainable loyalty and word-of-mouth momentum.

Personal Networking

Tapping existing networks maximizes initial grand opening awareness. Offering 10% off coupons to happy first-month patrons who refer friends also rewards supporters. Special weekend “flash sales” advertised through advocates prompt viral attention and buyer urgency.

Digital Marketing

• Google/Facebook paid ads geo-target nearby households to build local visibility across devices when searching categories carried ($100 per month minimum budget)
• Instagram business profiles visually showcase rotating selections and behind-the-scenes operations while optimizing vintage finds for Gen Z appeal
• TikTok channel cultivates “thrift flipped” restoration tips and shop peeks to entertain and inform video-centric audiences
• Daily eBay product listings draw national buyers for premium or rare discoveries
• Retail podcast co-hosted with local business leaders or historians spotlights community
• Influencer consignment and donation partnerships generate publicity from loyal followers unboxing
• A loyalty punch-card app clocks visit and notifies repeat customers of flash deals

Traditional Marketing

Traditional approaches like newspaper ads, printed a-frames sidewalk placards and direct mailers still furnish value for older demographics less reachable online. However, tracking effectiveness lags digital. Consider blending both techniques to provide omnichannel exposure. Examples include:

• Placing categorized inventory ads in weekly Pennysavers
• Bulletin board flyers at community centers and colleges
• Catchy radio spots on local public stations
• Eye-catching reader boards touting daily discounts off Highway exits
• Chamber membership securing referrals from neighboring proprietors

Overall sustaining consistent digital engagement and customer appreciation unlock referrals and reviews rivaling bigger budgeted promotion campaigns. Specializing merchandise and creatively partnering with media supporters spotlight niche authority cementing loyal bonds between shoppers and thrift owners.

14. Focus on the Customer

Delivering exceptional service keeps shoppers returning and spreading positive word-of-mouth as they proudly share their latest pre-owned finds with friends. Thoughtful assistance in converting first-timers into regulars also grows average transaction values.

For example, thrift stores should train staff on properly inspecting donations to accurately gauge conditions when pricing items. Taking time to test electronics functionality, assess furniture tears, and research vintage fashion eras reduces mislabeled offerings that disappoint patrons.

Additionally, creative merchandising to simplify browsing inspires bigger baskets. Regularly reorganizing displays by style, color, and category makes uncovering hidden gems more enjoyable. Featured deal sections also spotlight new arrivals and ever-changing options, unlike mass retailers. Clothes from sewing businesses that feature timeless styles are also highly popular.

Getting to know repeat visitors to proactively showcase items matching their interests leaves lasting impressions. Providing tailor and repair recommendations for particularly valuable vintage materials further elevates service.

Consistently exceeding expectations creates vocal brand advocates. Nearly 70% of thrift store consumers prefer to buy from local suppliers rather than anonymous chains. Personalized assistance, community initiatives, and sustainable operations encourage return shoppers.

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The Ultimate Guide: Crafting the Best Thrift Store Business Plan

• December 06, 23
• 4 mins read

Believe it or not, thrifting is the new black. Everyone wants to stay on top of fashion trends but on a budget. This creates space for entrepreneurs to come up with business strategies that can be profitable. However, you need to take the first step. And writing a thrift store business plan is the one.

Whether you’re a seasoned entrepreneur or a budding business enthusiast, crafting a meticulous thrift store business plan is the key to unlocking success in today’s dynamic market. So, let’s explore the hype around this topic.

What is a Thrift Store?

A thrift store is a retail establishment that sells second-hand goods, often donated by individuals. These treasures range from clothing and furniture to books and electronics, providing customers with affordable options while contributing to sustainable living.

4 Practical Ideas for a Thrift Store Business Plan

1. unique value proposition.

Begin your thrift store business plan by defining your unique value proposition. What sets your store apart from the rest? Whether it’s a curated selection of vintage fashion or a commitment to eco-friendly practices, clearly articulate what makes your thrift store a must-visit destination for shoppers seeking one-of-a-kind finds.

2. Target Market Analysis

Understanding your target market is essential for tailoring your thrift store’s offerings to meet their preferences. Conduct thorough research to identify your ideal customers, considering demographics, psychographics, and purchasing behavior. 

3. Online Presence and E-commerce Integration

A robust online presence is crucial for business success in today’s digital age. Incorporate an e-commerce component into your thrift store business plan to tap into a broader customer base. Create a user-friendly website, leverage social media platforms, and explore online marketplaces to showcase your inventory and drive sales.

4. Community Engagement Strategies

Thrift stores often thrive when they become an integral part of the community. Develop strategies in your business plan to engage with local residents and organizations. Host events, collaborate with local artists, or partner with charitable causes to boost your store’s visibility and contribute to the community’s well-being.

3 Secret Tips that Would Work in Today’s World

1. adaptability and flexibility.

In the ever-evolving landscape of retail, adaptability is critical. Your thrift store business plan should reflect your ability to pivot in response to market trends and consumer demands. Stay informed about industry changes and be prepared to adjust your strategies accordingly.

2. Social Media Marketing

Utilize platforms like Instagram, Facebook, and Twitter to showcase your inventory, engage with customers, and run targeted advertising campaigns. Social media is a powerful tool for building brand awareness and driving traffic to your physical and online stores.

3. Customer Feedback and Reviews

Integrate mechanisms for collecting customer feedback and reviews into your business plan. Positive reviews build credibility and trust, while constructive feedback provides valuable insights for improvement. 

Wrapping Up:

Let’s toast the exciting journey in thrift store entrepreneurship. Crafting a thoughtful thrift store business plan that aligns with modern trends, sustainability practices, and community engagement will lead you to success and contribute to a more vibrant and sustainable retail landscape. 

Read our latest blog on ‘ Cash Flow Businesses to Boost Finances in 2024 ‘ to explore innovative opportunities and discover how to improve your financial standing.

Sarah McKenzie, a wordsmith passionate about knitting elegance into every sentence. As an editor, literary explorer, and culinary adventurer raised in the historic charm of Edinburgh, Scotland, Sarah brings a touch of cultural richness to her storytelling. Join her in exploring the delight of the rich tapestry of Scottish culture and dance in the world of elegance with every story or blog post.

How to Start a Thrift Store

Starting a thrift store can be very profitable. With proper planning, execution and hard work, you can enjoy great success. Below you will learn the keys to launching a successful thrift store.

Importantly, a critical step in starting a thrift store is to complete your business plan. To help you out, you should download Growthink’s Ultimate Business Plan Template here .

Download our Ultimate Business Plan Template here

14 Steps To Start a Thrift Store :

• Choose the Name for Your Thrift Store
• Develop Your Thrift Store Business Plan
• Choose the Legal Structure for Your Thrift Store
• Secure Startup Funding for Your Thrift Store (If Needed)
• Secure a Lease for Your Location
• Register Your Thrift Store with the IRS
• Open a Business Bank Account
• Get a Business Credit Card
• Get the Required Business Licenses and Permits
• Get Business Insurance for Your Thrift Store
• Buy or Lease the Right Thrift Store Equipment
• Develop Your Thrift Store Marketing Materials
• Purchase and Setup the Software Needed to Run Your Thrift Store
• Open for Business

1. Choose the Name for Your Thrift Store

The first step to starting your own thrift store is to choose your business’ name.  

This is a very important choice since your company name is your brand and will last for the lifetime of your business. Ideally you choose a name that is meaningful and memorable. Here are some tips for choosing a name for your thrift store:

• Make sure the name is available . Check your desired name against trademark databases and your state’s list of registered business names to see if it’s available. Also check to see if a suitable domain name is available.
• Keep it simple . The best names are usually ones that are easy to remember, pronounce and spell.
• Think about marketing . Come up with a name that reflects the desired brand and/or focus of your thrift store.

2. Develop Your Thrift Store Business Plan

One of the most important steps in starting a thrift store is to develop your thrift store business plan . The process of creating your plan ensures that you fully understand your market and your business strategy. The plan also provides you with a roadmap to follow and if needed, to present to funding sources to raise capital for your business.

The following are the components of a business plan :

• Executive Summary – this section should summarize your entire business plan so readers can quickly understand the key details of your thrift store.
• Company Overview – this section tells the reader about the history of your thrift store and what type of thrift store you operate. For example, there are different types of thrift stores, but the most common are donation-based and secondhand stores. Donation-based thrift stores accept donations from the community in order to stock their shelves, while second hand stores typically buy and sell used items.
• Industry Analysis – here you will document key information about the thrift store industry. Conduct market research and document how big the industry is and what trends are affecting it.
• Customer Analysis – in this section, you will document who your ideal or target customers are and their demographics. For example, how old are they? Where do they live? What do they find important when purchasing products like the ones you will offer?
• Competitive Analysis – here you will document the key direct and indirect competitors you will face and how you will build competitive advantage.
• Marketing Plan – your marketing plan should address the 4Ps: Product, Price, Promotions and Place.
• Product : Determine and document what products/services you will offer 
• Prices : Document the prices of your products/services
• Place : Where will your business be located and how will that location help you increase sales?
• Promotions : What promotional methods will you use to attract customers to your thrift store? For example, you might decide to use pay-per-click advertising, public relations, search engine optimization and/or social media marketing.
• Operations Plan – here you will determine the key processes you will need to run your day-to-day operations. You will also determine your staffing needs. Finally, in this section of your plan, you will create a projected growth timeline showing the milestones you hope to achieve in the coming years.
• Management Team – this section details the background of your company’s management team.
• Financial Plan – finally, the financial plan answers questions including the following:
• What startup costs will you incur?
• How will your thrift store make money?
• What are your projected sales and expenses for the next five years?
• Do you need to raise funding to launch your business?

Finish Your Business Plan Today!

3. choose the legal structure for your thrift store.

Next you need to choose a legal structure for your thrift store and register it and your business name with the Secretary of State in each state where you operate your business.

Below are the five most common legal structures:

1) Sole proprietorship

A sole proprietorship is a business entity in which the thrift store owner and the business are the same legal person. The owner of a sole proprietorship is responsible for all debts and obligations of the business. There are no formalities required to establish a sole proprietorship, and it is easy to set up and operate. The main advantage of a sole proprietorship is that it is simple and inexpensive to establish. The main disadvantage is that the owner is liable for all debts and obligations of the business.

2) Partnerships

A partnership is a legal structure that is popular among small businesses. It is an agreement between two or more people who want to start their own thrift store together. The partners share in the profits and losses of the business. 

The advantages of a partnership are that it is easy to set up, and the partners share in the profits and losses of the business. The disadvantages of a partnership are that the partners are jointly liable for the debts of the business, and disagreements between partners can be difficult to resolve.

3) Limited Liability Company (LLC)

A limited liability company, or LLC, is a type of business entity that provides limited liability to its owners. This means that the owners of an LLC are not personally responsible for the debts and liabilities of the business. The advantages of an LLC for a thrift store include flexibility in management, pass-through taxation (avoids double taxation as explained below), and limited personal liability. The disadvantages of an LLC include lack of availability in some states and self-employment taxes.

4) C Corporation

A C Corporation is a business entity that is separate from its owners. It has its own tax ID and can have shareholders. The main advantage of a C Corporation for a thrift store is that it offers limited liability to its owners. This means that the owners are not personally responsible for the debts and liabilities of the business. The disadvantage is that C Corporations are subject to double taxation. This means that the corporation pays taxes on its profits, and the shareholders also pay taxes on their dividends.

5) S Corporation

An S Corporation is a type of corporation that provides its owners with limited liability protection and allows them to pass their business income through to their personal income tax returns, thus avoiding double taxation. There are several limitations on S Corporations including the number of shareholders they can have among others.

Once you register your thrift store, your state will send you your official “Articles of Incorporation.” You will need this among other documentation when establishing your banking account (see below). We recommend that you consult an attorney in determining which legal structure is best suited for your company.

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4. Secure Startup Funding for Your Thrift Store (If Needed)

In developing your thrift store business plan , you might have determined that you need to raise funding to launch your business. 

If so, the main sources of funding for a thrift store to consider are personal savings, family and friends, credit card financing, bank loans, crowdfunding and angel investors. Angel investors are individuals who provide capital to early-stage businesses. Angel investors typically will invest in a thrift shop that they believe has high potential for growth.

5. Secure a Lease for Your Location

When looking for a location for your thrift store, it’s important to find a space that is accessible and visible to potential customers. You’ll also want to make sure the space is big enough to accommodate your inventory. 

Another important consideration is the cost of rent. Be sure to budget for rent and other associated costs, such as utilities and security. You’ll also need to factor in the cost of marketing and advertising your store.

Finally, be sure to check with your local zoning board to make sure your chosen location is allowed to operate as a thrift store.

6. Register Your Thrift Store with the IRS

Next, you need to register your business with the Internal Revenue Service (IRS) which will result in the IRS issuing you an Employer Identification Number (EIN).

Most banks will require you to have an EIN in order to open up an account. In addition, in order to hire employees, you will need an EIN since that is how the IRS tracks your payroll tax payments.

Note that if you are a sole proprietor without employees, you generally do not need to get an EIN. Rather, you would use your social security number (instead of your EIN) as your taxpayer identification number.

7. Open a Business Bank Account

It is important to establish a bank account in your thrift store’s name. This process is fairly simple and involves the following steps:

• Identify and contact the bank you want to use
• Gather and present the required documents (generally include your company’s Articles of Incorporation, driver’s license or passport, and proof of address)
• Complete the bank’s application form and provide all relevant information
• Meet with a banker to discuss your business needs and establish a relationship with them

8. Get a Business Credit Card

You should get a business credit card for your thrift store to help you separate personal and business expenses.

You can either apply for a business credit card through your bank or apply for one through a credit card company.

When you’re applying for a business credit card, you’ll need to provide some information about your business. This includes the name of your business, the address of your business, and the type of business you’re running. You’ll also need to provide some information about yourself, including your name, Social Security number, and date of birth.

Once you’ve been approved for a business credit card, you’ll be able to use it to make purchases for your business. You can also use it to build your credit history which could be very important in securing loans and getting credit lines for your business in the future.

9. Get the Required Business Licenses and Permits

In order to open a thrift store, you will need to know what permits you need to open a thrift store and obtain the necessary licenses. The requirements for each state vary, so it is important to contact your local government to find out what you need. Generally, you will need a business license and a zoning permit. You may also need a special permit to sell used clothing.

10. Get Business Insurance for Your Thrift Store

Below are the main types of insurance to consider for your business:

• General liability insurance : This covers accidents and injuries that occur on your property. It also covers damages caused by your employees or products.
• Workers’ compensation insurance : If you have employees, this type of policy works with your general liability policy to protect against workplace injuries and accidents. It also covers medical expenses and lost wages.
• Commercial property insurance : This covers damage to your property caused by fire, theft, or vandalism.
• Business interruption insurance : This covers lost income and expenses if your business is forced to close due to a covered event.
• Professional liability insurance : This protects your business against claims of professional negligence.

Find an insurance agent, tell them about your business and its needs, and they will recommend policies that fit those needs. 

11. Buy or Lease the Right Thrift Store Equipment

To start a thrift store, you’ll need some basic equipment: a cash register, tables and racks to display clothing and hangers for clothes. You may also want to invest in a security system to protect your store’s inventory.

12. Develop Your Thrift Store Marketing Materials

Marketing materials will be required to attract and retain customers to your thrift store.

The key marketing materials you will need are as follows:

• Logo: Spend some time developing a good logo for your thrift store. Your logo will be printed on company stationery, business cards, marketing materials and so forth. The right logo can increase customer trust and awareness of your brand.
• Website: Likewise, a professional thrift shop website provides potential customers with information about the products you offer, your company’s history, and contact information. Importantly, remember that the look and feel of your website will affect how customers perceive you.
• Social Media Accounts: establish social media accounts in your company’s name. Accounts on Facebook, Twitter, LinkedIn and/or other social media networks will help customers and others find and interact with your thrift shop.

13. Purchase and Setup the Software Needed to Run Your Thrift Store

There are a few different software programs that are necessary to run a thrift store. The first is a Point of Sale (POS) system, which is used to track sales and inventory. The second is a donation management system, which is used to track donations and keep track of what items are in stock. The third is a consignment management system, which is used to manage consignment items.

14. Open for Business

You are now ready to open your thrift store. If you followed the steps above, you should be in a great position to build a successful business. Below are answers to frequently asked questions that might further help you.

How to Finish Your Ultimate Business Plan in 1 Day!

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With Growthink’s Ultimate Business Plan Template you can finish your plan in just 8 hours or less!

Thrift Store FAQs

Is it hard to start a thrift store.

No, it's not hard. In fact, it's a relatively easy business to get into. You just need to find a space for your store, and then stock it with items that people will want to buy. You'll also need to market your store and attract customers. 

How can I start a thrift store with no experience?

There are a few things that you can do in order to launch a thrift store with no experience. First, you can research the industry and learn about the different aspects of running a thrift store. You can also reach out to people who have experience in the thrift store industry and ask for advice. Finally, you can attend workshops and training sessions that are specifically designed for those who want to start a thrift store.

Is a thrift store a good idea and/or a good investment?

Yes, a thrift store is a good investment. They typically have low overhead costs, meaning they can be profitable with relatively small sales volumes. Additionally, thrift shops can be a great way to recycle unwanted items and help keep them out of landfills.

What type of thrift store is most profitable?

There is no definitive answer to this question, as the profitability of a thrift store can vary depending on a number of factors, such as the location of the store, the type of merchandise it carries, and the amount of competition in the area. 

One profitable type of thrift store is a vintage store. These stores typically carry a wide variety of unique items that are not found in most other thrift shops . Another profitable type of thrift store is a consignment shop. Consignment shops accept used clothing and other items from people and then sell them for a profit. This type of store typically does not carry as much merchandise as a traditional thrift store, but it makes up for this by selling the merchandise at a higher price.

How much does it cost to start a thrift store?

The cost to start a thrift store varies depending on the size and scope of your business. Here are a number of initial costs you'll need to cover:

• Renting or purchasing a storefront
• Outfitting the store with shelves and displays
• Purchasing inventory
• Hiring employees

If you're looking to start a thrift store on a shoestring budget, you may want to consider starting an online store instead. This can be a less expensive option, and you can still offer a wide variety of items for sale.

What are the ongoing expenses for a thrift store?

The ongoing expenses for a thrift store can vary, but typically include rent, utilities, and staff salaries. It's important to factor these costs into your business plan when starting a thrift store so you can be sure to make a profit.

How does a thrift store make money?

Thrift stores make money by selling many different items, including clothes, furniture, toys and other items at a discounted price. They typically buy these items from people who no longer want them, or from companies that are going out of business. The thrift store then sells the items at a discounted price, but for more than what they bought them for. The price is typically lower than that of a retail store.

Is owning a thrift store profitable?

Yes, the thrift store business is profitable, as long as you do it right. 

The profitability of a thrift store depends on the location of the store, the merchandise that is offered for sale, and the prices that are charged. 

There are a few things that you can do to increase the chances of your thrift store being profitable:

• Research the area you plan to open up your thrift store. You want to make sure that there is a need for another store of your kind in the area.
• Look for a space to house your thrift store. Find a rental space that will give you enough room to display and store your items.
•  Learn how to price the items in your thrift store.
• Make sure that everything in your thrift store is clean and properly organized, because the best way to attract customers is to have a neatly organized space.
• Hire employees if necessary, but make sure they fit the culture of your business and know what you expect from them before you hire them.
• Decide how to advertise your thrift store, whether through social media or in-person announcements.
• Start selling. Make sure that you're committed to selling all of the items in your store, and adjusting prices, if need be so that you do not end up with unsold inventory.
• Grow your business by promoting it to local charities that might want to donate items to be sold, or by getting permission from businesses in the area that are closing down to sell their stuff alongside you.

Why do thrift stores fail?

There are a number of reasons why thrift stores can fail. One reason is that it can be difficult to compete with big box stores and online retailers. Additionally, thrift stores often have high overhead costs, and it can be difficult to make a profit.

Other Helpful Business Plan Articles & Templates

Start a Thrift Store Business

Discovering Treasures: The Thrills and Spills of Running a Thrift Store

THRIFT STORE BUSINESS

Related business ideas, discover your perfect domain, thrift store mini business plan, business analysis: thrift store business, expected percent margins:, earnings expectations:, actions to hit those numbers:, inventory management:, marketing and customer acquisition:, sales and customer experience:, cost control:, business operations:, not what you had in mind here are more ideas, grab your business website name, step 1: determine if starting a thrift store business is right for you, breakdown of startup expenses, breakdown of ongoing expenses, examples of ways to make money, step 2: name the business, step 3: obtain necessary licenses and permits, step 4: secure a location, step 5: set up the store, step 6: source inventory, step 7: market the business, step 8: set up accounting and bookkeeping, step 9: open the store, explore more categories, take the next steps.

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How To Start a Thrift Store Business in 2023- The Ultimate Guide

March 27, 2024

Starting a thrift store can be lucrative as the thrift industry continues to boom. According to market analyst IBISWorld , the thrift store market grew by 2.4% in 2022.

Between 2017 and 2022 the market size in the U.S. has grown 0.9% per year on average, and younger consumers are driving the market growth – over 40% of resale apparel buyers are Gen Zers and millennials .

For instance, companies like Poshmark and ThredUp are experiencing tremendous growth by buying and reselling high-end fashion items. Such an unprecedented opportunity offers an excellent way for an ambitious entrepreneur to launch an online thrift store without a physical store’s startup costs and overhead.

You can profit by starting your thrift store, whether you focus on vintage clothing, furniture, or other items. However, opening a thrift store can be nerve-wracking, especially if you don’t know where to start. But don’t worry, we’re here to help! This ultimate guide will walk you through the information you need to know on how to start a thrift store business from scratch.

What Are The Steps to Starting a Thrift Store?

Before opening a thrift store, you, of course, must first do some preparatory work to set your business up for success. Here are the steps to follow before opening a retail thrift store.

Step 1: Create a Thrift Store Business Plan

As with any other business, the first thing to do before starting a thrift store is to create a business plan, including all the details and decisions about collecting your product, how many employees you will need, the most appropriate location, your marketing strategies , etc.

A business plan also helps potential partners and investors better understand your business and its vision. Since you may be starting this business without experience, you will need help writing a professional business plan. Be sure to include in it the following points:

Executive summary

• Mission statement
• Vision statement
• Sales forecasts
• 5-year profit forecast
• Potential expansion plan

Company summary

• Business structure
• Startup summary
• Startup cost

Products and services

• Inventory planning
• Supplier analysis
• Consignment vs Wholesale

Market analysis

• Market trends
• Marketing segmentation
• Target audience

Strategy & implementation s

• Sales strategy
• Marketing objectives
• Advertising strategy
• Pricing strategy
• Average salary of employees
• Number of staff needed
• Benefits and bonuses

Financial plan

• Important assumptions
• Break-even analysis
• Projected profit and loss
• Annual profit
• Annual gross margin
• Projected cash flow
• Projected balance sheet
• Business ration

Before writing your business plan, make sure you have chosen your niche so that you can write the elements of the plan accordingly and have a focused but broad enough target market.

Step 2: Register Your Business

Registering your business is an essential step in the process of opening a thrift store. It is a prerequisite for raising capital from investors, paying taxes, opening a bank account, or establishing your company’s business structure. Follow these steps to get started. And don’t forget to consult your local city hall, too:

Choose a business name and trademark it

Starting any business begins with the name. This is the most immediate thing that will set your thrift store apart from others. Make sure you choose a name that represents the identity of your business but is also memorable. After picking a name, you should trademark it to avoid any legal disputes down the road. 

To make sure the name you choose is not already in use by another company, consult the United States Patent and Trademark Office . You can trademark any intellectual property associated with your brand, not just the name.

Get your EIN

Also known as a Federal Tax Identification Number, EIN stands for Employee Identification Number and is used to identify a business entity. You will need it to open a merchant account, but also to proceed with other administrative procedures. You can obtain the EIN online on the IRS website . 

Choose your thrift shop business structure

There are several types of business entities, each with its advantages and disadvantages. The type of business structure you choose will determine your taxes, personal liability, and business registration requirements. Here are some of the types of business entities you can choose:  

1. Sole proprietorship

This is the most common type of business entity. It makes no legal distinction between the business and its owner. In this type of structure, the owner is responsible for all income, debts, or liabilities incurred by the business. The owner pays taxes on the business income on their income tax return. However, keep in mind that you will have difficulty accessing bank loans or capital from other investors if you register your business as a sole proprietorship . 

2. Partnership

A partnership is a business structure similar to a sole proprietorship but for two or more people. As with a sole proprietorship, the owners own the profits and are responsible for any losses. In addition, each partner pays taxes on their share of business income on their income tax returns.

  3. Limited Liability Company (LLC) 

Unlike a partnership or sole proprietorship, a limited liability company is a business structure that protects its owners from personal liability for its debts or liabilities. Their profits and losses are passed on to the members, who report their tax returns. The regulation of LLCs varies from state to state. Most thrift stores will fall under this category.

4. Corporation

A corporation is a legal entity that is separate from its owners. Under the law, corporations have many rights and responsibilities as individuals. They can sign contracts, lend and borrow money, sue and be sued, hire employees, own property, and pay taxes.

Step 3: Register for Taxes

Before paying taxes, you must obtain your Employer Identification Number or EIN. As aforementioned, this number will be helpful when filing other essential documents. 

Once you have your EIN, you must choose your tax year. From a financial standpoint, your thrift store business will operate on a calendar year (January-December) or a fiscal year, meaning a 12-month period that can begin any month. This selected period will end your tax cycle, while your business structure will determine the taxes you pay.

The IRS website also has a taxpayer checklist, and taxes can be filed online. It is advisable to consult with an accountant or other professional to help you with your taxes to ensure that you file correctly.

Step 4: Fund Your Thrift Shop

Knowing how to start a thrift store also means figuring out how to finance the projects listed in your business plan. Securing financing for your business is paramount, and there are several ways to raise capital:

Bank loans  

Bank loans are the most common form of financing for small and medium-sized enterprises. Bank loans are frequently used to finance start-up capital and also for larger, long-term purchases.

The loan is not flexible and may not be the best capital for businesses with fluctuating financial needs. And loan defaults can result in lower credit ratings, higher interest rates on existing and future loans, foreclosure of collateral, and legal proceedings against the company. The structure of the loan can also lead to long-term issues.

Sole proprietorships must be especially wary of large bank loans since your personal assets aren’t protected in the event of bankruptcy.

Business credit cards

Much like personal credit cards, business credit cards offer the ability to borrow up to a predetermined credit limit. At the end of each month, you must pay off the stated minimum balance, and any unpaid balance will begin to incur interest until it is paid off in its entirety. So you can avoid interest if you pay off your balance in full each month.

Unlike business loans, credit card providers generally use your income and personal credit score to extend credit, making it a viable option for businesses with little or no cash flow. This means you won’t have to provide your monthly or annual business income documentation. For most business credit cards, the minimum personal credit score is 670. However, a higher score will get you the best terms.

This route is also very risky and will come with very high interest rates.

Business Loans

It is usually difficult to obtain a traditional business loan, as many lenders require potential borrowers to have a minimum annual income to qualify for a loan. However, some lenders are willing to provide loans to start-ups without significant revenue. 

In the case of a new thrift store that does not yet have proof of annual revenue, commercial lenders may likely require additional documentation. In this situation, you are usually required to provide financial projections and a detailed business plan to illustrate your ability to repay your debts. 

Among the institutions that grant loans to start a thrift store business is the Small Business Administration (SBA), which acts as a guarantor, helping entrepreneurs obtain bank approval for a loan. The SBA has several types of loans depending on your budget, your needs, and your company’s size.

Step 5: Get Your Licenses/ Permits

No matter what business you start, there are permits or licenses that you must have in order to practice your profession or run your business without getting into trouble with authorities. If you want to run a thrift store , it is essential to know the licenses or permits that will be required:

1. General business license

A general business license is a license required before operating a business in almost every state in the United States. It is usually issued by the Department of Revenues and the Secretary of State, depending on the office responsible for business registration. Thrift shops, like any other, will require this.

2. Sales permits

A vendor permit, sometimes called a sales tax permit or sales and use tax permit, is a business license that allows you to collect sales tax on taxable goods and services. Your business’s responsibility is to send the collected tax to your state taxing authority.

3. Zoning permit

A zoning permit is a type of permit you need to have before operating your physical store. Since the thrift store business is a retail business, choosing the right location is critical to the success of your business. It should be your number one priority. However, if you want to build a retail store or lease a location for your business, obtaining a zoning permit is the first step.

4. Sign permit

A sign permit is another key item for many thrift shops. You can’t open a brick-and-mortar store without putting a sign on the storefront. However, any information about your business that needs to be displayed must be done lawfully. This information can be in the form of words, signs, symbols, or pictures to promote your business.

5. Wholesale license

As a retailer, you will often purchase your products in bulk from your suppliers. Wholesale licenses allow you to purchase items at wholesale prices and give you more credibility. You get specific discounts and other related benefits. Since business owners are exempt from paying tax on items purchased for resale, suppliers require you to show a wholesale license, hence the need to have one. Thrift store owners, however, may not have a need for this.

Most aforementioned licenses are the most obvious. Depending on your state, you may be required to obtain additional licenses or permits. Contact an attorney to assist you in the process. 

Step 6: Open a Business Bank Account  

Before you start earning money, you’ll need a place to keep it, which requires opening a bank account. Having your business finances separate from your personal account makes it easier to file taxes and track your business income. 

Opening a business bank account is very simple, just like opening a personal account. Just ask your favorite bank about their rates and features. They also offer accounts tailored to businesses.  

There are several banks that offer different options, so it’s a good idea to review your options and select the best plan for you. Once you’ve chosen a bank, all you need to do is bring the necessary documents to open a new account. 

Step 7: Invest in Technology

Technology is at the heart of effective retail management. And one of the essential tools in the industry is a great thrift store POS system. Choosing the best thrift store POS system for your business allows you to handle transactions within your store better control inventory management to avoid stockouts or excess inventory.

KORONA POS offers a robust thrift store POS platform with comprehensive inventory management software that tracks all operations taking place in your thrift store in real-time. Apart from the POS system, you should also have cameras in case of theft.

Step 8: Get Business Insurance

One of the aspects often overlooked when starting a business is the business insurance side. To be fully covered, a thrift store will need to purchase several types of insurance, including the following:

1. General liability insurance

This covers certain expenses such as medical bills or legal expenses in the event of a customer injury on the business premises.

2. Commercial property insurance

This covers items such as the cost of the building and the value of inventory in case of a fire or natural disaster damages the store.

3. Workers’ compensation insurance

This covers the business if an employee is injured on the job. It can cover expenses such as lost wages or medical expenses.

4. Business Property

It provides coverage for your equipment and supplies.

Ready to get started?

Speak with a product specialist and learn what KORONA POS can do for your business.

FAQs: The Thrift Store Business

Yes, it is possible to make money by opening a thrift store. Some online thrift store companies make a high-profit margin of 80%. 

The start-up costs to open a small thrift store can range from $20,000 to $30,000. Typical start-up costs include inventory, building renovation costs, employee salaries, furniture and fixtures such as shelving, counters, point of sale software, marketing budget, licenses, permits, etc. 

Yes, as with any business, you must obtain state and local licenses and permits to operate. As long as you are operating in a state, you will need a seller’s permit, for example. Check with your local government offices for requirements for further information. 

Thrift store suppliers include online sources, wholesalers, and thrift store communities. You can get your merchandise from online thrift store suppliers. You can also get them from yard sales, estate sales, and moving sales. 

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How to Thrift Shop Like an Interior Designer

Unlike antiquing, thrift shopping can unearth treasures from any era—from the past to present day.

Kelsey is a freelance writer for MarthaStewart.com.

In a time when you can decorate your home with a few swipes or clicks, thrift shopping can seem like an antiquated endeavor. (The amount of time and research is at odds with today's emphasis on instant gratification.) But if you're looking for beautiful, budget-friendly items that speak to your unique sense of style, slow and steady wins the race.

Unlike antiquing—which is similar in theory but different in practice—thrift shopping celebrates the art of buying secondhand . "When you go thrift shopping, you may come across an amazing French antique that's 100 years old, a vintage piece from the '80s, or a recently manufactured item from West Elm at a major discount," says Paige Kontrafouris , an interior designer and stylist. "It's an open book of what you can find, whereas you know that an antique store has very old pieces and collectibles from the start."

Anyone can go thrift shopping, but separating your new treasure from another person's trash can be easier said than done. To help, we asked designers to share their top tips for thrift shopping like a pro.

Make a Plan—and Stick to It

Unlike shopping online or at a typical brick-and-mortar storefront, thrift shopping has its mysteries. While it is important to keep an open mind, Enrique Crespo, CEO and founder of Crespo Design Group , encourages you to make a plan for your shopping excursion. "While impulse buying can be a total thrill in the moment, remember that those price tags could haunt you later," he says.

Bring a List

Thrift stores can be packed to the brim with items—it helps to have a list of exactly what you're looking for. "Create a shopping list of specific items you're seeking before entering the thrift store," says Julie Leffell , an interiors photographer. "Begin your search by heading straight to those sections. Once you've checked off your targeted items—or if you can't find them—explore the rest of the store. Hidden treasures often lurk in unexpected corners, waiting to be discovered."

Kontrafouris keeps an ongoing list of pieces at all times. "When I'm out shopping, I'll constantly reference it," she says. "One day I might really be looking for a side table and not find it, but later in the week, I might be out again looking for something else and see the perfect table I was searching for a week ago."

Write Down Measurements—and Bring a Measuring Tape

If your list includes furniture, be sure to bring your ideal measurements along with you, too. "For items like furniture, artwork, or decor, come equipped with knowledge of the measurements that will work best in your space. I like to keep a note on my phone with the maximum and minimum measurements that work," says Leffell. "Carry a tape measure in your bag to swiftly confirm whether a find aligns with your requirements. This proactive approach ensures you make informed decisions and avoid purchasing items that won't fit."

Start Small

With so little time and so many items, walking into a thrift store can feel understandably overwhelming. If you're new to this endeavor, you might want to start with some smaller pieces. "Searching for smaller items like décor is a great way to add some interest to your coffee table or bookshelf without having to commit to larger pieces," says Laura Chappetto, interior designer and founder of Element Design Network .

While Crespo does shop for furniture at thrift stores, he also looks out for smaller pieces like glassware and home accents. "There are usually a few hidden gems within these categories," he says.

Shop Local and in Person

Though the internet is packed with wonderful ways to thrift shop from the comfort of your couch, Kontrafouris and Crespo agree that the hunt is best done in person. In fact, many of the best vendors are hiding in plain sight. "Some of the best places to thrift are sometimes the most inconspicuous," Crespo says. "Markets—while they do not always contain antique or designer pieces—have some of the most gorgeous items to browse and pick up."

Make your first stop at your local flea market. Not only is it a treasure trove for amazing finds, but you'll also be able to peruse multiple vendors, making it possible to find something that'll fit your budget or price point.

Do Your Research

The best—and, well, sometimes worst—part of thrift shopping is that you truly never know what you're going to find. So, how do you know if a piece is valuable or high quality? You might need to do your homework beforehand. "If you're looking for a chic, valuable piece, you have to understand which materials are of genuine quality and are undeniably authentic when you see it," says Crespo.

Understand Markers and Signs—or Research in Real-Time

What are burgeoning thrift shoppers to do if they fall in love with a piece and haven't done their research ahead of time? Keep your eyes peeled for signs such as unique markings, countries of origin, and confirmation that you're dealing with high-quality materials like wood or porcelain.

And if you're really stumped, head online. "I love using the Google Lens app to quickly scan the internet for an item if it's not something I have a ton of knowledge on," Kontrafouris says. "It also helps to research items you like in your free time, so you can learn the unique details about them and know what to keep an eye out for."

Visit Your Favorite Thrift Stores Often

You never know what you're going to find and inventory can change often, so it helps to become a regular at your favorite places. "Make it a habit to revisit thrift stores regularly. The inventory is constantly evolving, with new and unique items making their way onto the shelves regularly," says Leffell. "By checking back often, you increase your chances of stumbling upon that one-of-a-kind find you've been dreaming of."

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• Frugal Tips

The 23 Things You Should Skip Buying at Thrift Stores and Why

In the shadowy aisles of your local thrift store, where the air hums with the whispers of a thousand forgotten stories, lie hidden dangers masquerading as bargains. This is no ordinary shopping expedition; it’s an adventure into the unknown, where not all that glitters is gold, and some treasures come with a curse. Listen closely, for we’re about to unveil the secret list of thrift store finds that hold more than meets the eye, a guide to navigating the murky waters of second-hand shopping.

Okay, so a friend of a friend swears they snagged a “like new” helmet from a thrift shop. Fast forward a month, and they’re wondering why their world spins a bit too easily. Turns out, helmets have a one-crash life expectancy. The moral? Protect your brainbox with something that hasn’t already taken one for the team.

Picture this: you find the perfect shade of barely-used lipstick, a steal, right? Wrong. Cue the horror movie soundtrack as you unwittingly apply a concoction of someone else’s germs. There’s a reason “sharing is caring” doesn’t apply to used makeup. Keep it clean, keep it new.

3. Mattresses

So, your buddy thought they hit the jackpot with a thrift store mattress. But then, the bedtime stories started. We’re not talking fairy tales, but nightmarish tales of critters and things that bite in the night. Let’s just say there are some things money shouldn’t buy, and a clean, bug-free mattress is one of them.

4. Baby Cribs

Ever heard the one about the thrifted crib? It comes with free features: ancient stains and creaks that keep you up at night. And who knows if it’s up to snuff with current safety standards? This is one of those times when “vintage” might not be so charming. For peace of mind, maybe let’s not skimp on where the little ones snooze.

You know those vintage boots that whisper tales of Woodstock? Well, they might also be screaming “fungal infection.” Shoes mold to their first owner’s feet, making them a literal pain for anyone else. Plus, there’s the mystery of their past life. Do you really want to step into someone else’s shoes, both figuratively and literally?

6. Swimwear

A deal on swimwear might seem splashy until you’re sharing more than just pool water. The phrase “too close for comfort” takes on a whole new meaning. Remember, some things are best experienced brand new, and swimwear is high on that list.

7. Undergarments

Found a deal on undies? Here’s a thought: don’t. There’s thrift, and then there’s too far. Undergarments are personal. Like, really personal. Keep your intimates intimate, and your thrift adventures to less, well, private territories.

8. Electric Appliances

That retro toaster looks cute, but will it set your bread or kitchen on fire? The charm of old appliances fades fast when you consider outdated safety standards. Plus, who’s to say it works? Best to avoid bringing home a fire hazard disguised as a bargain.

9. Stuffed Animals

They might look cuddly, but these fuzzy friends can be Trojan horses for dust, mites, and who knows what else from their previous homes. Unless you plan on giving them a full spa treatment (read: thorough cleaning), it’s best to let sleeping dogs lie—somewhere else.

10. Non-stick Cookware

Scratched and worn non-stick pans are more than just unsightly; they can be downright hazardous, flaking off into your food like unwanted seasoning. Better to stick to new cookware than risk a side of chemicals with your eggs.

11. Car Seats

Like helmets, car seats have a shelf life and history that’s hard to verify. Safety standards evolve, and damage isn’t always visible. It’s one area where second-hand might mean second-best in ways you don’t want to find out.

12. Perfumes

Finding a fragrance at a thrift store might seem like catching lightning in a bottle—until you realize it’s more like capturing a storm. Fragrances change over time and what was once a sweet aroma might now be a pungent reminder to stick to the fresh stuff.

13. Vacuum Cleaners

A second-hand vacuum might suck in all the wrong ways. Wear and tear affect performance, and without a warranty, you could be left with a dud. Plus, the previous owner’s dirt? That’s a hard pass.

14. Laptops

Buying a used laptop is a bit like online dating: it might look good on paper, but there are hidden issues. From outdated software to battery life on its last legs, it’s a gamble. Invest in tech support or a new one to avoid heartbreak.

15. Jewelry

It might be tempting to adorn yourself with thrifted jewels, but beware of fakes. Without an expert eye, you might end up with costume jewelry at a crown jewel price. Sometimes, glitter isn’t gold.

16. Bed Linens

Bed bugs, mystery stains, and the DNA of previous owners? It’s not just about washing; it’s about what you can’t wash out. Keep your bed a personal sanctuary with new linens.

17. Pots and Pans

Unless you’re looking for a prop in your next horror film, avoid cookware with mystery scratches and dents. These blemishes can be more than skin deep, affecting your food and health.

18. Pillows

Let’s not mince words: used pillows are a repository for dead skin cells, oils, and possibly drool. It’s a literal nightmare for anyone who values cleanliness. Fresh, fluffy, and new is the way to go.

19. Upholstered Furniture

That chic sofa might be hiding a legion of dust mites or worse, bed bugs. And let’s not start on the odors that no amount of fabric spray can erase. Some vintage finds can come with unwelcome surprises.

A cool cap or a vintage fedora might catch your eye, but remember: sweat and hair products are absorbed into the fabric, making a clean start tricky. Headgear is best bought new, lest you want to share more than style.

21. Wetsuits

Rubber and neoprene can degrade, and the fit of a wetsuit is crucial for its function. Plus, the thought of being the second (or third) person to squeeze into one is… well, let’s just say it’s not appealing.

22. Makeup Brushes

Bristles can harbor bacteria and skin cells, making used makeup brushes a sketchy buy. It’s not just about the surface clean; it’s about what’s lurking within. Stick to new brushes for a clean sweep.

23. Tupperware

Vintage Tupperware might evoke nostalgia, but plastic degrades and can leach chemicals into your food. Plus, old containers often come with a side of mystery stains and smells. When it comes to food storage, fresh is best.

And That’s the Tea

Thrifting can be an adventure, but remember, not all that glitters is gold, and not all deals are steals. Keep this guide handy, and you’ll navigate the thrift store like a pro—finding treasures without the trouble. After all, shopping smart is the real jackpot.

21 States Where Squatters Can Legally Claim Your Property

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14 Things That Are Banned in the U.S. but Totally Fine Elsewhere

Ever feel like America’s rulebook was written by someone with a dartboard? Across the pond or down under, things get even wackier. Let’s take a walk on the wild side of global “Do’s” that are definite “Don’ts” in the Land of the Free. 14 Things That Are Banned in the U.S. but Totally Fine Elsewhere

25 American States Nobody Wants to Visit Anymore

Across the United States, some states capture the hearts and itineraries of many, while others remain quietly on the sidelines, overshadowed or misunderstood. These 25 states, facing what you might call a popularity crisis, are brimming with hidden wonders, cultural riches, and natural beauty, awaiting those willing to look beyond the usual tourist trails. 25 American States Nobody Wants to Visit Anymore

20 Foods That Are Cheaper to Eat Out Than Making at Home

In a world where convenience often wins, certain culinary delights come with a lower price tag when enjoyed at a restaurant rather than crafted in your own kitchen. Here are twenty foods that might save you both time and money when indulged in at your favorite eatery. 20 Foods That Are Cheaper to Eat out Than Making at Home

17 Things You’re Paying For, but You Don’t Have To

In the land of the free, there’s a price tag on everything, but savvy Americans know better than to open their wallets for just anything. Here are 17 expenses you’ve been shelling out for without realizing there’s a cheaper or even free alternative. 17 Things You’re Paying For, but You Don’t Have To

The post The 23 Things You Should Skip Buying at Thrift Stores and Why first appeared on From Frugal to Free .

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How this Moab thrift store keeps unsellable clothing out of the landfill

The thrift store has made significant progress in finding a new place to do business..

(Courtesy photo) Staff and volunteers pose for a photograph after filling a semi-trailer with textiles that will be repurposed in numerous ways.

Have you ever wondered what WabiSabi does with clothes that just won’t sell? Hint: They don’t go to the landfill.

Clothing items, also known as consumer textiles, which are donated to the thrift store instead go to manufacturers of insulation, flea markets and elsewhere, said General Manager Leah Bear.

Bear said a color coded dot is placed on clothing so staff can track how long garments have been available. Once they’re “on the floor” for a certain amount of time and haven’t sold, they go into one of four onsite shipping containers. On Friday, April 26, the driver of a tractor-trailer skillfully backed into the thrift store’s parking lot on 100 South, one of two such trucks that will pick up thousands of pounds worth of textiles this calendar year.

Bear said three pickups have been ordered in previous years, but WabiSabi has been able to repurpose much of their inventory, such as for events like the annual Trashion Show. A local resident collected over a dozen bags of clothing that went into the construction of a privacy wall and sound blocker in their front yard. “It was inspired by the OHV’s,” said Bear.

When the truck comes the real work begins.

“It was all hands on deck,” said Bear. “We had an assembly line. The company gives us four hours and we have to load a minimum of 32,000 pounds.” That wasn’t a problem as Bear estimates there was roughly 70,000 pounds on hand.

“We’re proud to keep approximately 120,000 pounds out of the landfill,” said Bear. “I love what the Trashion Show does.” The show is the Resiliency Hub’s primary fundraiser of the year and involves a party at Woody’s Tavern in which attendees wear outfits made from repurposed materials.

Other people’s trash

While WabiSabi does its best not to impact the landfill, illegal dumping of “donations” at the store during overnight hours has become an issue, said Bear. People drop off “old nasty mattresses” and other unsellable items — that do end up in the landfill, which is where they should have been taken in the first place, said Bear.

“It’s become a real problem,” said Bear. “We have to take that stuff to the transfer station. It costs us about $250 a month. That’s not a lot of money, but it’s stuff that got dumped illegally and it’s other people’s trash.”

Update on finding a new location

Bear and her staff have diligently searched for a new place to do business since March of 2023 when the WabiSabi property went on the market. The listing surprised Bear and she immediately began to fundraise and search for a new location.

There’s good news on both fronts. “The fundraising is going well,” said Bear. “We’ve raised $505,000.” The plan is to purchase a metal building and put it on land Bear has located for lease. She couldn’t disclose the location as the lease has not yet been signed. A memorandum of understanding will also be part of the agreement.

“It’s been one obstacle after another, but who doesn’t like a challenge,” said Bear.

This story was first published by The Times-Independent .

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The swot of a thrift store (with examples).

Get a watermark-free, fully customizable SWOT analysis in our business plan for a thrift store

We've drafted tons of business plans for thrift stores and, far too often, business owners neglect to dedicate time and thought to crafting a strategic vision for their new project.

It's mainly because they lack the right tools and frameworks. The SWOT analysis is one of them.

What is it? Should you make a SWOT for your thrift store?

A SWOT analysis is a practical framework used by businesses, including thrift stores, to assess their Strengths, Weaknesses, Opportunities, and Threats.

Originating as a corporate strategy tool, SWOT analysis offers a straightforward way for organizations to evaluate their internal attributes and external circumstances. It's particularly valuable in the unique and ever-changing world of retail and second-hand sales.

Whether you're operating a thrift store or contemplating starting one, a SWOT analysis can be immensely useful. It helps you pinpoint your advantages (strengths), areas of improvement (weaknesses), potential for growth (opportunities), and external challenges (threats).

For example, your thrift store’s strengths could be a loyal customer base or a well-known brand, while weaknesses might include limited advertising or a lack of online presence. Opportunities could emerge from increasing environmental awareness, encouraging more people to buy second-hand, while threats might be new competitors or shifts in consumer trends.

Conducting a SWOT analysis is a common practice when planning to open a new thrift store, implementing significant changes, or addressing specific obstacles. It allows you to take a comprehensive view of your business scenario.

By understanding these four aspects, you can make informed decisions, set priorities, and devise strategies that leverage your strengths and rectify your weaknesses.

If you're on the verge of launching a thrift store , a SWOT analysis isn’t just beneficial; it's crucial. It helps you identify your unique selling points, areas needing more attention or resources, and external factors to be aware of.

This analysis won’t guarantee success, but it greatly enhances your odds by offering clear insights and direction.

How do you write a SWOT analysis for your thrift store?

Filling out a SWOT analysis for a thrift store you're planning to open can be a complex task. It's about understanding your store's potential strengths, weaknesses, opportunities, and threats in the context of a dynamic retail environment.

To start, conducting a market study is invaluable. It provides insights into the second-hand market trends, customer preferences, and the broader economic landscape affecting buying habits.

Engaging with other thrift store owners or retail experts can also shed light on practical challenges and success strategies. They might share experiences that aren't readily available in market reports.

Remember, the aim of a SWOT analysis is to equip you with strategic insights, not to predict every future scenario accurately.

Consider what unique features your thrift store offers. Perhaps you have an excellent eye for vintage or high-demand items, or your store is located in an area with high foot traffic and visibility. Maybe your strength is a strong network for sourcing unique items, or you have innovative ideas for upcycling and repurposing goods.

These internal factors could be significant advantages for your business.

Recognizing weaknesses involves honest self-assessment. You might face limitations such as a modest budget impacting your ability to stock a wide variety of items or market your store effectively. Perhaps you're new to retail, or there's significant competition from online second-hand platforms. Limited space or lack of certain categories of goods might also be challenges.

Identifying these areas helps in planning and finding solutions or support.

Opportunities

Opportunities in the thrift store sector often come from external trends and events. An increasing consumer interest in sustainable and ethical shopping is a significant opportunity. Collaborations with local artists or other businesses for unique product lines or events could set your store apart. Emerging trends in fashion or home decor that align with your inventory could also be beneficial.

Threats are external factors that could impact your business. These might include changes in consumer spending habits due to economic shifts, increased competition from both physical and online second-hand stores, or regulatory changes affecting retail operations. Trends shifting away from second-hand items or towards specific categories you don't offer can also pose challenges.

Examples of Strengths, Weaknesses, Opportunities and Threats for the SWOT of a thrift store

These strengths and opportunities can be leveraged to improve the profitability of your thrift store .

More SWOT analysis examples for a thrift store

If you're creating your own SWOT analysis, these examples should be useful. For more in-depth information, you can access and download our business plan for a thrift store .

A SWOT analysis for a Vintage-themed Thrift Store

This type of thrift store thrives on its unique appeal, offering a range of vintage clothing and items that attract a niche market. Its eclectic collection, often including rare and one-of-a-kind pieces, sets it apart from mainstream retail stores. Additionally, the store’s commitment to sustainability and recycling appeals to environmentally conscious consumers. Its presence in a trendy, urban neighborhood can also draw in foot traffic from fashion-forward and environmentally aware customers.

A key weakness may be the inconsistency in inventory, which can make it difficult to maintain regular customers looking for specific items. The reliance on donations or sourcing unique vintage items can be unpredictable and labor-intensive. Furthermore, the store might struggle with pricing, balancing the need to be affordable while also valuing rare items appropriately.

Collaborating with local artists or vintage enthusiasts for pop-up events or special exhibitions can attract more customers. There's also an opportunity to expand online presence through an e-commerce platform, reaching a broader audience interested in vintage items. Additionally, the store can organize workshops or talks on sustainable fashion, upcycling, and vintage item preservation to engage the community.

The store may face competition from online marketplaces and other local thrift stores. Fluctuations in the popularity of vintage trends can affect customer interest and sales. Economic downturns might also impact customers' discretionary spending, potentially reducing sales.

A SWOT analysis for a Community-focused Thrift Store

This thrift store’s strong community ties are a significant asset. It often acts as a community hub, offering a welcoming atmosphere and affordable items. Its local reputation for supporting community projects and charities can foster customer loyalty and trust. The store's wide range of products, from clothing to household items, caters to diverse customer needs.

The store may struggle with limited resources and volunteer staff, affecting its operational efficiency. Limited marketing budget and reliance on word-of-mouth can restrict its reach. The quality and range of donated items can be variable, potentially limiting appeal to certain customer segments.

There’s potential to grow by partnering with local businesses for sponsorships or donation drives. Hosting community events, workshops, or classes can increase foot traffic and strengthen community bonds. The store could also explore options to expand its reach through social media and online sales platforms.

Increased competition from other thrift stores and discount retail chains is a concern. Economic challenges in the community could lead to a decrease in both donations and spending. The store also faces the risk of declining relevance if it fails to adapt to changing consumer trends and preferences.

A SWOT analysis for a Boutique Thrift Store Specializing in Designer Labels

This boutique thrift store specializes in high-end designer labels at a fraction of the original price, appealing to fashion-conscious shoppers on a budget. Its curated selection of items ensures high quality and exclusivity. The store’s upscale presentation and knowledgeable staff provide a boutique shopping experience, setting it apart from traditional thrift stores.

One weakness is its reliance on a steady supply of designer items, which can be unpredictable. The niche focus on designer labels may alienate budget shoppers looking for more general thrift store prices. Additionally, the higher price points of the items, even at discounted rates, could limit the customer base.

There’s an opportunity to build partnerships with local fashion influencers and stylists to increase visibility and credibility. The store could also host exclusive shopping events or private viewings for loyal customers. Expanding its online presence with an e-commerce platform can reach a wider audience interested in designer thrift finds.

Competition from online luxury resale platforms and other boutique thrift stores is a significant threat. Changes in fashion trends can impact the desirability of certain labels and items. Economic downturns could also affect the luxury goods market, impacting sales and the supply of high-end donations.

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Out Of The Closet

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Review Highlights

“ A few of the locations offer free HIV testing and counseling for those who have contracted the virus. ” in 8 reviews

“ When I heard that I could combine helping my favorite Cause with thrift shopping I could NOT resist. ” in 10 reviews

“ Out of the Closet benefits the AIDS Healthcare Foundation . ” in 4 reviews

Location & Hours

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4905 Hollywood Blvd

Los Angeles, CA 90027

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127 reviews

Out & Proud at Out Of The Closet in Hollywood (East) /Los Feliz adjacent. This second hand thrift store has some pretty cool items, especially in home good and furniture. You won't find a good variety of shoes, accessories and men's clothing specifically, but might in seasonal fun like their Halloween costumes and decorations. Women's clothing of all kinds is very much in style and on the rack all year long... Definitely some cute finds here and there... Plus hidden gems near the registers behind the glass. As a non-profit affiliate of AHF you can receive free testing services for HIV in-store. Aside from the Thrift Store itself, this location has a marketplace, gym, pharmacy and restrooms... All with easy access. I will say clothing is marked up compared to places like GoodWill, but the money is going is going toward raising funds and awareness for the AIDS Healthcare Foundation... 96 cents of every dollar to be exact! And I'm all in for that. They had some good furniture finds today, but I didn't plan for that lol so will hopefully double back in the next day or so to still find those larger items there... fingers crossed. OOTC has a private lot (underground parking) but it's shared with the marketplace, pharmacy and gym so it's usually full. Residential and main street parking also available in the area, that is typically hassle-free.

Five days before I move out of my home. On May 6 I sent photos of the furniture I was donating. On May 15, five minutes before the 9:30 am-11:30am pickup window the driver called to say, "We won't pick up your furniture. It's too big." This after the confirmation on May 6. They had all that time to let me know and they let me think they were coming until May 15 when they were supposed to pick up. That is what it's like to donate to Out of The Closet.

They need to replace that security guard over there. Not only unhelpful just rude. I mean the job isn't rocket science and probably is boring but this guy has the worst demeanor and attitude at a place that supposedly accepting...

Newly renovated location with furniture, records, and a clothing selection for all. There's even free HIV testing! Now, that's feel good shopping.

Very negative experience. Pick-up crew would not take dining room table because they said there was a scratch....there is no scratch. Would not take the chairs because they said the fabric was faded. The chairs are 15 years old and not the original crisp color but no spots and no blemishes and no holes. The pick-up crew also would not take the china cabinet though no where on the site does it say no china cabinets. I wanted to donate this furniture to help the community. Living in LA, I didn't want to add to the clutter of the neighborhood by placing the furniture on the curb. Is Out of the Closet only really interested in picking up West Elm, Room and Board, Crate and Barrel, mid-century modern or Scandinavian furniture? I know the furniture I wanted to donated is not really in style but no one can tell me that some family wouldn't delight in a low priced or free dining room table and 6 chairs. As I mentioned.....VERY disappointing experience.

Scheduled a pick up for couches at my college apartment and was made aware of the driver's "discretion" for whether this organization would actually take the donation or not. I've seen people selling couches on FB marketplace in horrific condition with blemishes such as significant cat scratches for a couple hundred dollars. The driver pointed out two minor stains and apparently that was enough for disqualification of the donation. There should be a different system for the evaluation, perhaps a virtual one like sending in a video of the items so people don't have to waste a few hours like I did.

Great finds. Large well kept. Decent amount of furniture. I always leave with something!

Pros: great location with a gym, a pharmacy, a grocery store and thrift store. The thrifting items were limited, I was hoping for a larger selection because of the size of the building. There is free parking in the back, that's a huge plus. Cons: no restrooms available, limited selections.

Seen a pink pair of Nikes when I first walked... thought they were cute got close and then spotted the $250 price tag along with the smell of who wore them before. Then said well let me look at what I came for... a pair of pants... $85.00 ok so I look at the label like maybe they are Versace or something but nope... I take a look at the item hanging next to the pants and $65 but they are someone's old greyish blue PJ sweat pants no label inside...? Nope I was out of there...

They now consolidate their underground parking with a neighboring gym I think? So it's pretty impossible to find a spot even during the middle of the day on a weekday. Kinda frustrating since it was so easy before. Still hidden gems and worth coming to, though.

I love shopping here because they always have new items. I always find hidden gems. Parking is easy and is an underground structure in the back of the store. You never have to worry about not having a space. You have to use an elevator to head up to the entrance. Also as a note they have the least friendly staff out of all the locations, sometimes I feel bad for them they really don't seem to want to be working. The security guards even. Never greets anyone. It's icy cold in there lol. Glassell park and weho branches are both super genuinely friendly and the vibes are better at those locations if you're a casual shopper.

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635th Anti-Aircraft Missile Regiment

635-й зенитно-ракетный полк

Military Unit: 86646

Activated 1953 in Stepanshchino, Moscow Oblast - initially as the 1945th Anti-Aircraft Artillery Regiment for Special Use and from 1955 as the 635th Anti-Aircraft Missile Regiment for Special Use.

1953 to 1984 equipped with 60 S-25 (SA-1) launchers:

• Launch area: 55 15 43N, 38 32 13E (US designation: Moscow SAM site E14-1)
• Support area: 55 16 50N, 38 32 28E
• Guidance area: 55 16 31N, 38 30 38E

1984 converted to the S-300PT (SA-10) with three independent battalions:

• 1st independent Anti-Aircraft Missile Battalion (Bessonovo, Moscow Oblast) - 55 09 34N, 38 22 26E
• 2nd independent Anti-Aircraft Missile Battalion and HQ (Stepanshchino, Moscow Oblast) - 55 15 31N, 38 32 23E
• 3rd independent Anti-Aircraft Missile Battalion (Shcherbovo, Moscow Oblast) - 55 22 32N, 38 43 33E

Disbanded 1.5.98.

Subordination:

• 1st Special Air Defence Corps , 1953 - 1.6.88
• 86th Air Defence Division , 1.6.88 - 1.10.94
• 86th Air Defence Brigade , 1.10.94 - 1.10.95
• 86th Air Defence Division , 1.10.95 - 1.5.98

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XL Flag Elektrostal Moscow oblast | landscape flag | 2.16m² | 23sqft | 120x180cm | 4x6ft - 100% Made in Germany - long lasting outdoor flag

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• The flag of Elektrostal, Moscow Oblast, is a striking combination of Old Glory red, representing strength and courage at 81%, complemented by a subtle touch of light grey at 5% for balance and harmony. The bold black stripe at 3% adds a touch of sophistication, while the shimmering gold stripes at 3% each symbolize prosperity and success. The flag is completed with a touch of very dark grey at 1%, representing the city s resilience and
• Elektrostal Moscow oblast

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Flag: Elektrostal Moscow oblast landscape flag | 2.16m² | 23sqft | 120x180cm | 4x6ft Elektrostal Moscow oblast Elektrostal obwód moskiewski , flaga ???????????? ?????????? ??????? Since we know how important your external presentation is, we print our Elektrostal Moscow oblast flag for your representative appearance using the most modern machines in Germany. To ensure your maximum flexibility, we have equipped the flags with quality metal eyelets, to let you simply attach these flags to any flagpole. To let you use the flags for a long time, we have strengthened the flag using double safety seams and a tear proof strap at the side of the pole. Due to the quality of this business flag, you show a particular degree of the closeness to Elektrostal Moscow oblast. Details about this flag This landscape Elektrostal Moscow oblast flag is a quality product Made in Germany made of 110g/m² gloss polyester. This Elektrostal Moscow oblast flag is wind- and weather-resistant and highly durable. The flag colors are intensive and UV-resistant. This flag is specially made for outer space. This Elektrostal Moscow oblast flag will be delivered with a double safety-seam as well as with 2 metal eyelets to hoist at the flag pole. The metal eyelets give you great flexibility for placing this flag on any flagstaff. The mast side is reinforced with a white hem. The quality flag material and the metal eyelets will take care of a long endurance of this Elektrostal Moscow oblast flag. If required, the flag can be washed at 60 degrees Celsius. Recommended height of flag pole Elektrostal Moscow oblast flags of 2.16m² | 23sqft | 120x180cm | 4x6ft look best with flagpoles of around 6m | 18ft height. Need a bigger size or an other configuration? We can provide bigger sizes, other configurations, exclusive indoor ...

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Out of the Centre

Savvino-storozhevsky monastery and museum.

Zvenigorod's most famous sight is the Savvino-Storozhevsky Monastery, which was founded in 1398 by the monk Savva from the Troitse-Sergieva Lavra, at the invitation and with the support of Prince Yury Dmitrievich of Zvenigorod. Savva was later canonised as St Sabbas (Savva) of Storozhev. The monastery late flourished under the reign of Tsar Alexis, who chose the monastery as his family church and often went on pilgrimage there and made lots of donations to it. Most of the monastery’s buildings date from this time. The monastery is heavily fortified with thick walls and six towers, the most impressive of which is the Krasny Tower which also serves as the eastern entrance. The monastery was closed in 1918 and only reopened in 1995. In 1998 Patriarch Alexius II took part in a service to return the relics of St Sabbas to the monastery. Today the monastery has the status of a stauropegic monastery, which is second in status to a lavra. In addition to being a working monastery, it also holds the Zvenigorod Historical, Architectural and Art Museum.

Belfry and Neighbouring Churches

Located near the main entrance is the monastery's belfry which is perhaps the calling card of the monastery due to its uniqueness. It was built in the 1650s and the St Sergius of Radonezh’s Church was opened on the middle tier in the mid-17th century, although it was originally dedicated to the Trinity. The belfry's 35-tonne Great Bladgovestny Bell fell in 1941 and was only restored and returned in 2003. Attached to the belfry is a large refectory and the Transfiguration Church, both of which were built on the orders of Tsar Alexis in the 1650s.  

To the left of the belfry is another, smaller, refectory which is attached to the Trinity Gate-Church, which was also constructed in the 1650s on the orders of Tsar Alexis who made it his own family church. The church is elaborately decorated with colourful trims and underneath the archway is a beautiful 19th century fresco.

Nativity of Virgin Mary Cathedral

The Nativity of Virgin Mary Cathedral is the oldest building in the monastery and among the oldest buildings in the Moscow Region. It was built between 1404 and 1405 during the lifetime of St Sabbas and using the funds of Prince Yury of Zvenigorod. The white-stone cathedral is a standard four-pillar design with a single golden dome. After the death of St Sabbas he was interred in the cathedral and a new altar dedicated to him was added.

Under the reign of Tsar Alexis the cathedral was decorated with frescoes by Stepan Ryazanets, some of which remain today. Tsar Alexis also presented the cathedral with a five-tier iconostasis, the top row of icons have been preserved.

Tsaritsa's Chambers

The Nativity of Virgin Mary Cathedral is located between the Tsaritsa's Chambers of the left and the Palace of Tsar Alexis on the right. The Tsaritsa's Chambers were built in the mid-17th century for the wife of Tsar Alexey - Tsaritsa Maria Ilinichna Miloskavskaya. The design of the building is influenced by the ancient Russian architectural style. Is prettier than the Tsar's chambers opposite, being red in colour with elaborately decorated window frames and entrance.

At present the Tsaritsa's Chambers houses the Zvenigorod Historical, Architectural and Art Museum. Among its displays is an accurate recreation of the interior of a noble lady's chambers including furniture, decorations and a decorated tiled oven, and an exhibition on the history of Zvenigorod and the monastery.

Palace of Tsar Alexis

The Palace of Tsar Alexis was built in the 1650s and is now one of the best surviving examples of non-religious architecture of that era. It was built especially for Tsar Alexis who often visited the monastery on religious pilgrimages. Its most striking feature is its pretty row of nine chimney spouts which resemble towers.

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