grocery store business plan in hindi

किराना स्टोर कैसे शुरू करें। 7 Steps to Start Grocery Store in India in Hindi.

भारत में कोई भी व्यक्ति यदि बेहद कम निवेश के साथ शुरू किये जाने वाले बिजनेस के बारे में सोचता होगा तो वह किराना स्टोर बिजनेस (Grocery Store) के बारे में भी अवश्य सोचता होगा। वह इसलिए क्योंकि इस तरह के बिजनेस को शुरू करने में निवेश तो कम होता ही है साथ में किसे आसानी से शुरू भी किया जा सकता है।

लेकिन इस बिजनेस को शुरू करने से पहले उद्यमी को एक बात का ध्यान अवश्य रखना होता है की इस व्यापार के तहत उद्यमी रोजमर्रा के इस्तेमाल में लायी जाने वाली छोटी छोटी वस्तुओं से लेकर दाल, अनाज इत्यादि तक की बिक्री करता।

जिसमें की 5-10% तक का ही मार्जिन होता है इसलिए इस बिजनेस को तभी शुरू करना चाहिए जब लगे की उस लोकेशन पर किराना सामान की अच्छी खासी बिक्री होने वाली हो।

भारत में बहुत सारे लोग यह बिजनेस खाली टाइम पास करने के लिए भी करते हैं क्योंकि इस बिजनेस के लिए थोड़ा बहुत अंकगणितीय ज्ञान के अलावा अन्य किसी विशेष प्रकार के कौशल की आवश्यकता नहीं होती है। यही कारण है की इस तरह का यह बिजनेस भारत में काफी लोक्रप्रिय है लेकिन ऐसा बिलकुल नहीं है की हर उद्यमी इस बिजनेस से अच्छी खासी कमाई ही कर रहा हो।

बहुत सारे लोग तो ऐसे होते हैं जिन्हें यह बिजनेस शुरू करने के एक दो सालों के अन्दर ही मजबूरन यह बिजनेस बंद करना पड़ता है। इसलिए आज हम इस लेख के माध्यम से कोई उद्यमी उपयुक्त तरीके से जनरल स्टोर कैसे शुरू कर सकता है के बारे में बात करेंगे ताकि उसे शुरूआती एक दो सालों में बिजनेस बंद करने की मजबूरी न पैदा हो और वह अपना बिजनेस सफलतापूर्वक चला पाने में कामयाब हो। लेकिन उससे पहले जान लेते हैं की किराना स्टोर होता क्या है।

पूरा लेख एक नजर में

किराना स्टोर क्या है (What is Grocery Store in Hindi):

किराना स्टोर की यदि हम बात करें तो हम इसका अर्थ एक ऐसी जगह या दुकान से लगा सकते हैं जहाँ से लोग फुटकर में खाद्य सामग्री एवं अन्य घर परिवार में इस्तेमाल में लायी जाने वाली सामग्री खरीदते हैं।

इसको हम और अच्छे ढंग से समझने की कोशिश करे तो हम पाएंगे की हम अपने घर में होते हैं और हमें अचानक से ब्रेड आमलेट खाने का मन करता है तो हम ब्रेड एवं अंडे खरीदने के लिए जिस नजदीकी दुकान या स्टोर पर पहुंचते हैं उसे किराना स्टोर, जनरल स्टोर या ग्रोसरी स्टोर कहा जा सकता है।

यही कारण है की भारत में इस तरह की यह दुकानें लगभग हर गली मोहल्ले में होती हैं। साधारण शब्दों में एक किराने की दुकान में लगभग वे सभी वस्तुएं उपलब्ध रहती हैं जिनकी किसी घर परिवार में नियमित तौर पर आवश्यकता होती है।

किराना स्टोर कैसे शुरू करें (Step by Step Process to Start a Grocery Store in India):

हालांकि आपने देखा होगा की भारत में इस तरह के बिजनेस को गंभीरता से नहीं लिया जाता है अर्थात जिसके पास सड़क के किनारे कोई दुकान या जगह होगी और यदि उसके दिमाग में और कोई बिजनेस करने का विचार ना आ रहा हो तो वह बिना किसी विश्लेषण के जनरल स्टोर खोलने पर आमादा हो जाता है।

कहने का अभिप्राय यह है की भारत में इस तरह का बिजनेस करने से पहले अधिकतर उद्यमी बिना किसी योजना के ही मैदान में उतर जाते हैं और बाद में इसका खामियाजा उन्हें बिजनेस में हानि उठाकर उठाना पड़ता है।

भारत में यदि आप किसी व्यक्ति से किराना स्टोर शुरू करने को प्रक्रिया के बारे में पूछेंगे तो वह आपको बड़ा सरल सा जवाब देगा की एक दुकान किराये पर लें, उस दुकान में बीस पच्चीस हजार का सामान भरें और फिर ग्राहकों को सामान बेचना शुरू करें।

लेकिन इन सबके अलावा उद्यमी को इस बिजनेस को शुरू करने के लिए और भी अनेकों कार्यवाहियाँ करनी पड़ सकती हैं। इसलिए नीचे हम इस बिजनेस को शुरू करने की स्टेप बाई स्टेप प्रक्रिया के बारे में जानेंगे।

1. बिजनेस प्लान बनाएँ (Prepare a Business Plan for Grocery Store):

जैसा की हम उपर्युक्त वाक्य में भी बता चुके हैं की भारत में छोटे स्तर पर किराना स्टोर स्थापित करने के लिए उद्यमी लिखित में कोई बिजनेस योजना तैयार नहीं करते हैं। यही कारण है की वे इस तरह के बिजनेस में असफल हो जाते हैं इसलिए चाहे आप छोटे स्तर पर इस तरह का बिजनेस शुरू कर रहे हैं या फिर बड़े स्तर पर एक प्रभावी बिजनेस प्लान तैयार करना बेहद जरुरी है।

ध्यान रहे इस बिजनेस में सफलता पाने के लिए बाज़ार का आपका आकलन एकदम सटीक होना चाहिए। इसलिए उद्यमी को चाहिए की वह अपने ग्राहकों का विश्लेषण करने में कुछ समय अवश्य बिताये जो उद्यमी के मार्किट साइज़ एवं ग्राहक क्या खरीदना पसंद करते हैं जैसी चीजें निर्धारित करने में अहम् भूमिका निभाएंगी।

ग्राहकों का विश्लेषण उद्यमी को सही जगह पर खुद का स्टोर स्थापित करने में भी मदद करेगा जिससे उद्यमी ग्राहकों को पेश की जाने वाली वस्तुओं एवं बिक्री की रणनीति पर अच्छी तरह से कार्य कर पायेगा।

इसलिए इस तरह का बिजनेस करने से पहले बिजनेस की योजना अवश्य बना लें। ध्यान रहे आपके किराने स्टोर के बिजनेस को प्रभावित करने वाले कारकों में ग्राहकों की पृष्ठभूमि, उनकी खर्च करने की क्षमता, उनकी खर्च करने की आदतें, उनका स्थान, जीवन स्तर, वे कौन सा उत्पाद कब, कितना और कहाँ से खरीदना पसंद करते हैं इत्यादि शामिल हैं।

ग्राहकों की मांग ही आपके बिजनेस की सफलता या असफलता तय करेगी इसलिए शुरूआती दौर में ही आपको अपने ग्राहकों की आवश्यकताओं को समझना भी बेहद जरुरी होगा। आपको इस बात का ध्यान रखना होगा की यह बिजनेस बेहद कम मार्जिन वाला बिजनेस है इसलिए इसमें ग्राहकों की संख्या जितनी अधिक होगी उतना इस बिजनेस के लिहाज से अच्छा होगा।            

2. टारगेट मार्किट को जानें (Know your target market):

हालांकि एक जनरल स्टोर में हर वो सामान मिलता है जो किसी घर परिवार में इस्तेमाल में लाया जाता है। कहने का आशय यह है की इस बिजनेस में हर एक आपका पडोसी भी आपका टारगेट ग्राहक हो सकता है । यानिकी जिस एरिया में आप इस तरह का यह बिजनेस करना चाहते हैं उस एरिया में रहने वाला हर एक परिवार आपका टारगेट ग्राहक होना चाहिए।

यानिकी जिस एरिया में आप अपनी किराने की दुकान खोलना चाहते हैं उस एरिया के 1-2 किलोमीटर के रेडियस में रहने वाले लोग आपके टारगेट मार्किट हैं। इसलिए उद्यमी को चाहिए की इसके आस पास रहने वाले लोग एक किराना स्टोर से क्या अपेक्षाएं रखते हैं यह जानने का भरसक प्रयत्न करे।

3. सही लोकेशन का चुनाव करें (Choose Right Location for Grocery Store):

इस बिजनेस की सफलता या असफलता में लोकेशन का अहम् योगदान होता है इसलिए इस बिजनेस के लिए सही लोकेशन का चुनाव करना बेहद जरुरी है । किसी स्थानीय मार्किट में, भीड़ भाड़ वाले इलाके में या फिर जहाँ पैदल चलने वाले लोग अधिक हों में इस तरह का बिजनेस करना बेहद लाभकारी हो सकता है।

इसके अलावा उद्यमी को इस बात का भी ध्यान रखना होगा की विभिन्न लोकेशन एवं लोगों के जीवन स्तर के आधार पर लोगों की मांगे अलग अलग हो सकती है इसलिए जो उत्पाद किसी शहरी क्षेत्र में बहुत ज्यादा बिकता हो। हो सकता है की वह ग्रामीण इलाकों में बिलकुल भी न बिके। इसके अलावा किस लोकेशन पर किस आयु वर्ग के लोग उद्यमी के ग्राहक हैं यह भी यह तय करेगा की उद्यमी अपनी दुकान का हिस्सा किन किन उत्पादों को बनाएगा।

4. लागत के बारे में जानें (Calculate cost to start Grocery Store in India):

किराना स्टोर शुरू करने में आने वाली लागत विभिन्न कारकों से प्रभावित हो सकती है जैसे एक भीड़ भाड़ वाली लोकेशन पर दुकान का किराया किसी अन्य लोकेशन से अधिक हो सकता है। और लोकेशन, बिक्री एवं उत्पादों के आधार पर ही उद्यमी को इन्वेंटरी भी खरीदनी पड़ सकती है। इसके अलावा हो सकता है की उद्यमी को कुछ मैनपावर भी नियुक्त करनी पड़े। इसलिए बिजनेस के आकार एवं लोकेशन के आधार पर इस बिजनेस को शुरू करने में आने वाली लागत प्रभावित हो सकती है।

इसके अलावा यदि उद्यमी कोई पहले से स्थापित जहाँ रैक इत्यादि लगे हों दुकान किराये पर लेता है तो इस बिजनेस में आने वाली लागत कम हो सकती है। और यदि ऐसा नहीं होता है तो उद्यमी को विभिन्न उत्पाद डिस्प्ले करने के लिए रैक इत्यादि लगाने या खरीदने की आवश्यकता होती है। छोटे स्तर पर इस तरह का यह बिजनेस शुरूआती दौर में 75000 रूपये से 1 लाख रूपये तक में आसानी से शुरू किया जा सकता है।

हालांकि यदि उद्यमी बड़ा स्टोर स्थापित करना चाहता है तो उसे अधिक निवश की आवश्यकता हो सकती है इसलिए उद्यमी को चाहिए की वह अपने बिजनेस में आने वाली लागत के बारे में जाने ताकि वह उसी आधार पर वित्त की व्यवस्था कर पाए।         

5. स्थानीय कानूनों के बारे में जानें (Know about local laws):

यद्यपि इस प्रकार का बिजनेस करने सम्बन्धी भारत के किसी भी राज्य में कोई कठोर नियम एवं कानून नहीं हैं। लेकिन फिर भी उद्यमी को स्थानीय नियमों की अनदेखी नहीं करनी चाहिए और पूरे क़ानूनी नियमों का पालन करते हुए ही इस तरह का बिजनेस करना चाहिए।

छोटे स्तर पर इस तरह का बिजनेस करने के लिए बाकी लाइसेंस का तो नहीं लेकिन फूड लाइसेंस की आवश्यकता हो सकती है जिसे उद्यमी 100-150 रूपये का शुल्क जमा करके FSSAI की अधिकारिक वेबसाइट के माध्यम से ऑनलाइन भी बना सकता है। उद्यमी इसे 1-2 सालों तक के लिए बना सकता है और फिर दुबारा से रिन्यू कर सकता है।    

6. सप्लायर का चुनाव करें (Choose Supplier for Grocery Store):

अब चूँकि उद्यमी ने दुकान में सभी कार्य पूर्ण कलर लिए होंगे इसलिए अब उसे अपनी दुकान को Grocery Items से भरना होगा। इसके लिए उद्यमी चाहे तो किसी स्थानीय मार्किट में उपलब्ध थोक विक्रेता से संपर्क कर सकता है जो उचित दामों में उद्यमी को उसके स्टोर के लिए Grocery Items प्रदान कर सके। जहाँ तक डिलीवरी का सवाल है यह बातें उद्यमी को थोक विक्रेता से तय करनी होंगी इसके अलावा उद्यमी चाहे तो कोई ऐसा सप्लायर चयन कर सकता है जो उसकी दुकान में सारे आवश्यक आइटम उचित दामों में पहुंचा सके।     

7. बिक्री शुरू करें (Sell Grocery Items):

उद्यमी को कौन से Grocery Items पर कितना लाभ या मार्जिन कमाना है यह उद्यमी को पहले ही तय करना होगा यद्यपि ये ऐसे आइटम होते हैं जिन पर अधिक मार्जिन नहीं होता है।

ध्यान रहे यदि आप किसी आइटम पर अधिक लाभ कमाने की कोशिश करेंगे तो ग्राहकों की कनेक्टिविटी आपसे टूट जाएगी। और यदि आप कम प्राइस में आइटम बेचेंगे तो आपको हानि हो सकती है। इसलिए किराना स्टोर बिजनेस करने वाले उद्यमी को शुरूआती दौर में प्राइस रणनीति पर काम करना बेहद जरुरी है।

यह भी पढ़ें:

• कम निवेश के साथ शुरू किये जाने वाले बिजनेस
• बकरी पालन व्यवसाय कैसे शुरू करें            

यह भी जानें

35+ कम निवेश में अधिक मुनाफे वाले बिजनेस आइडियाज।

अगरबत्ती बनाने का बिजनेस कैसे शुरू करें। 9 easy steps to Start Agarbatti Making.

स्टेशनरी की दुकान का व्यापार कैसे शुरू करें। 6 Easy Steps to open Stationary Shop.

पेट्रोल पंप कैसे खोलें। लाइसेंस, जमीन, खर्चा सहित जानकारी।

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[2024] भारत में किराना स्टोर कैसे शुरू करें? 9 Steps to Start Grocery Store in India in Hindi

वर्तमान समय में भारत में घनघोर बेरोजगारी है। बहुत से लोगो के पास अच्छी अच्छी कॉलेज की डिग्रियां है फिर भी वो अपनी नार्मल जीवन को चलाने के लिए आर्थिक रूप से संघर्ष करते हुए पाए जाते है। आप ये भी कह सकते है की उन्हें अपनी रोजमर्रा की ज़िन्दगी जीने के लिए भी इधर उधर धक्के खाने पड़ते है। 

इस कारण बहुत से युवा अपने आर्थिक स्तिथि को ठीक करने और घर परिवार को चलाने के लिए व्यापार करने की सोचते है। पर उन्हें सही सलाह नहीं मिलने के कारण व्यापार में भी उन्हें निराशा ही हाथ लगती है। और जब भी हम कोई बिज़नेस करने की सोचते है को हमारे पास उतनी पूंजी नहीं होती है की हम लाखों, करोडो रूपये लगाकर किसी बिज़नेस की शुरुआत कर सके। 

अगर आप भी लोअर मिडिल क्लास फॅमिली या मिडिल क्लास से ताल्लुक रखते है और आपके पास लाखों करोडो रूपये नहीं है तो आप किराना स्टोर का बिज़नेस की शुरुआत कर सकते है। आज के आर्टिकल में मैं आपको भारत में किराना स्टोर कैसे शुरू करें 2024 में (How To Start Grocery Store in India) के बारे में बात करने जा रहे है।

Table of Contents

किराना स्टोर क्या होता है? (General Store in Hindi)

अगर सीधा सीधा शब्दों में कहें तो किराना स्टोर उस तरह के जगह को कहाँ जाता है जहाँ से हम सब के घरों में प्रतिदिन इस्तेमाल होने वाले खाने वाले सामग्री जैसे की चावल, आटा, आलू, प्याज, सरसो तेल, साबुन, नमक, टूथपेस्ट, ब्रेड, अंडे इत्यादि खरीदे जाते है। ये सभी चीजें जो की हमारे आपके रोजमर्रा की जीवन में इस्तेमाल किये जाते है। तो सभी सामान जिस जगह पर मिलता है उसे ही किराना स्टोर कहा जाता है। 

भारत में किराना स्टोर (kirane ki dukaan) सामान्यतः हमारे घरों के आस पास ही होता है। आपको किराना स्टोर लगभग हर गल्ली मोहल्लों में देखने को मिल ही जायेंगे। किराना स्टोर साइज में बड़ा भी होता है और काफी छोटा भी। 

भारत में किराना स्टोर कैसे शुरू करें? (Kirana Business Ideas in Hindi)

आजकल इस बिज़नेस में भी काफी कम्पटीशन देखने को मिलने लगा है फिर भी ये एक ऐसा बिज़नेस है जो कभी में समाप्त नहीं होगा। तो इसकी शुरुआत भी प्लानिंग के साथ करनी चाहिए। पर भारत में ये स्तिथि है की जिसे भी इस धंधे में उतरना है वो बिना किसी रिसर्च, बिज़नेस मॉडल बनाये ही किराना दुकान की शुरुआत कर देता है। 

इससे उन्हें असफल होने के चांस बढ़ जाते है। हालाकिं भारत में इतनी ज्यादा जनसँख्या है की अगर आप कही भी किराना स्टोर खोलेंगे तो वो थोड़ा मोड़ा तो चलेगा ही। फिर भी यदि किराना स्टोर को सही सही प्लानिंग के साथ खोला जाय तो इसके सफल होने के चान्सेस बढ़ जाते है। निचे कुछ स्टेप्स को फॉलो कर आप एक प्रॉफिटेबल किराना स्टोर को शुरुआत कर सकते है। 

बिज़नेस मॉडल बनाए 

किराना दुकान की शुरुआत करने से पहले आप स्वयं खुद या अपने बिज़नेस पार्टनर के साथ मिलकर बिज़नेस का ब्लू प्रिंट तैयार करें। इसमें आप कई चीजे शामिल कर सकते है जैसे की दुकान का साइज कितना बड़ा होगा, कितना पूंजी इन्वेस्टमेंट करना है.

साथ में आप आप ये भी तय कर ले आप अपनी दुकान में क्या क्या चीजें बेचेंगे। आपका मार्जिन क्या होगा, किराना दुकान का रेंट क्या होगा, आप अपने स्टाफ को कितना सैलरी देंगे, आप प्रोडक्ट थोक में कहाँ से लाएंगे ये सभी चीजे का ब्लूप्रिंट तैयार कर बिज़नेस मॉडल बनाये। 

सही लोकेशन का चुनाव करें 

आप इस बिज़नेस में सफल या असफल होंगे ये आपके दुकान का लोकेशन पर भी निर्भर करता है। किसी भी बिज़नेस में लोकेशन का काफी महत्व होता है। इसलिए आप अगर किराना दुकान खोलने का प्लान बना रहे है तो आप ऐसे जगह का चुनाव करें जहाँ पर घनी आबादी वाला क्षेत्र हो, वहां पर लोगो का खूब आवाजाही हो, लोग हमेशा उस रास्ते, गली, मोहल्ले से गुजरते हो। 

आप सुनसान वाले इलाके में किराना दुकान बिलकुल ना खोले। इसके अलावा आप ऐसे जगह किराना दुकान नहीं खोले जहाँ पर कस्टमर को आने में दिक्कत महसूस हो। इसके अलावा आप इस बात का भी ध्यान रखें की सभी प्रोडक्ट का एक अपना कस्टमर बेस होता है हो सकता है की जो चीज शहर में खूब बिकती हो वो आपके वाले एरिया में उसकी उतनी बिक्री ना हो। तो लोकेशन के अनुसार अपने दुकान में प्रोडक्ट रखें। 

ग्रोसरी स्टोर के व्यापार का लाइसेंस

अगर आप सही तरीके से किराना स्टोर के बिज़नेस में पैर जमाना चाहते है तो आपको अपने दुकान का जीएसटी रजिस्ट्रेशन करा लेना चाहिए। इससे आपके ग्राहक का आपके दुकान पर ट्रस्ट बनेगा जो लॉन्ग टर्म में फायदेमंद ही साबित होगी। आप अपने किराना स्टोर का रजिस्ट्रेशन एमएसएसई या उद्योग आधार के अन्तर्गत भी करा सकते हैं। 

किराना स्टोर स्थापित करने की लागत

किराना स्टोर शुरू करने  के लिए सबसे पहले आपको ये निर्णय करना होगा की आपके दुकान का साइज कितना बड़ा होगा। और आपका बजट कितने रूपये की है। इसके लिए आप निम्नलिखित बातों का ध्यान रखकर बजट बना सकते है। 

• सबसे पहले आपका तय करना होगा की आपके किराना दुकान का साइज कितना बड़ा होगा सामान्यतः दुकान का साइज 200-300 वर्ग फीट का होता है। पर आप चाहे तो इसे आप अपने अनुसार 1000-1200 वर्ग फ़ीट का भी रख सकते है। 
• एक छोटा सा किराना दुकान शुरू करने की पूंजी कम से कम 50000 तक हो सकती है जो की ये न्यूनतम राशि है। बाकि आप बड़े स्तर पर स्टोर खोलना चाहते है तो इसके लिए आप 20-25 लाख रूपये भी लगा सकते है।
• इसके साथ साथ आप अपने दुकान का इंटीरियर पर विशेष ध्यान रखे, इंटीरियर डिज़ाइन के लिए आप अपने दुकान के बजट के अनुसार ही पैसा खर्च करें जैसे की अगर आपके दुकान का बजट 10 लाख रूपये है तो आप मैक्सिमम इंटीरियर पर एक लाख रूपये ही खर्च करें। इसके अलावा आप दुकान का इंटीरियर का डिज़ाइन कुछ ऐसा रखे की ग्राहक को सभी समान अच्छे और अट्रैक्टिव तरीके से दिख सके। इससे होगा ये की अगर कोई व्यक्ति एक सामान खरीदने आया हो तो हो सकता की वो कुछ और भी खरीद ले।

अपना मार्जिन सेट करें 

किसी भी बिज़नेस को सेट उप करने में समय लगता है हलाकि ये इस बात पर निर्भर करता है की आपके कम्पटीशन कितना है। फिर भी आपको दुकान जमाने में कम से कम छह महीने से एक साल का समय लग सकता है। सामान्यतः किराना स्टोर में 20 से 40 प्रतिशत तक का मार्जिन होता है। 

यदि आपने अपने दुकान की लागत एक लाख रूपये से शुरुआत की है तो शुरुआत में आपका 10 से 15 हजार रूपये तक का प्रतिमाह कमाई हो सकती है। आप निरंतर मेहनत करते रहे, अपने ग्राहक का विश्वास जीतते रहे एक बार आपकी दुकान चल पड़ी तो आप अच्छा खासा पैसा कमा सकते है। इसके लिए आप अधिक मार्जिन वाले सामान को ज्यादा से ज्यादा बेचने की कोशिश करे। 

सप्लायर का चुनाव करें

सभी तरह के किराना स्टोर के सामान को उचित दामों पर खरीदने के लिए आपको नजदीकी थोकविक्रेता से संपर्क करें जो आपका उचित दामों पर सामान उपलब्ध करा सके। या आप ऐसे सप्लायर से बात कर सकते है जो आपको सारा सामान आपके दुकान तक पहुंचा दे। 

आप कोशिश करें की सप्लायर का स्थान आपके दुकान से नजदीक ही रहे इससे ट्रांसपोर्टेशन चार्ज कम लगेगी। इसके अलावा अगर आपका दुकान का लोकेशन किसी ऐसे स्थान पर जहाँ पर कोई कंपनी है जो खाने पिने का सामान प्रोडक्शन करती हो तो आप डायरेक्ट उस कंपनी से बात करके थोक में सामान थोड़े बहुत कम दामों में ले सकते है। 

स्टाफ की भर्ती करे 

हालाकिं ये ज्यादातर इस बात पर निर्भर करता ही की आपके किराना दुकान की साइज क्या है। अगर आपका दुकान का साइज काफी छोटा उसे अकेले संभाल सकते है तब तो ठीक है। पर अगर आप एक बड़े लेवल का किराना स्टोर ओपन करना चाहते है तो आप दो-चार स्टाफ को अवश्य रखे इससे आप अपने कस्टमर को ज्यादा अच्छे तरीके से सेवा दे पाएंगे। 

मार्केटिंग करें 

बिज़नेस में अक्सर ऐसा कहाँ जाता है की आप कितना भी अच्छा प्रोडक्ट क्यों ना बना लें अगर आप उसे सही तरीके से मार्केटिंग नहीं कर पाएं वो प्रोडक्ट निश्चित ही फेल करेगा। ये चीज किराना दुकान का बिज़नेस में भी लागु होता है। आप अपने किराना स्टोर का अच्छे तरीके से मार्केटिंग जरूर करें। इसके लिए आप चाहे तो शहरों, गांव में प्रचार हेतु पम्पलेट दिवार पर चिपका सकते है। इसके अलावा मार्केटिंग के लिए आप न्यूजपेपर में Advertisement भी दे सकते है। 

ऑनलाइन आर्डर की सुविधा शुरू करें 

ये बात आप भी अच्छे से जानते है की आज का जमाना इंटरनेट का है। हालाकिं बड़े बड़े ग्रोसरी स्टोर्स कंपनियां जैसे की बिग बास्केट, ग्रोफर्स इत्यादि ऑनलाइन की सुविधा प्रदान करते है। फिर भी इनकी सेवाएं शहरों तक ही सिमित है। लोकल स्तर पर गांव या छोटे कस्बों में आज भी न के बराबर ऑनलाइन आर्डर की सुविधा है तो इस मामले में आप अपने दुकान में ऑनलाइन आर्डर की सुविधा देकर अपने कॉम्पिटिटर से आगे निकल सकते है। 

अपनी दुकान को ऑनलाइन कैसे करे?

अगर आपका किराना स्टोर का साइज बहुत बड़ा है और आपका दुकान आपके एरिया में काफी प्रचलित हो और आप अच्छा खासा प्रॉफिट कमा रहे हो तो आप चाहे तो अपनी दुकान को ऑनलाइन ले जा सकते है। क्यूंकि आजकल व्यस्त भरी जिंदगी में लोग ऑनलाइन सामान माँगना ज्यादा पसंद करते है। 

इसके लिए आपको वेबसाइट या मोबाइल एप्लीकेशन बनवाना पड़ेगा और उसमे सभी सामान लिस्ट करवाना होगा।और आप चाहे तो डिलीवरी बॉय को भी काम पर रख सकते है जो ऑनलाइन आर्डर सामान को आपके ग्राहक तक पहुँचाने का काम करेगा। 

किराने की दुकान में क्या क्या सामान रखना चाहिए?

आप अपने किराने की दुकान में निम्नलिखित सामान रख सकते है। 

• किराना दुकान सामान एवं रेट लिस्ट (Kirana dukan saman list)

किराना स्टोर का नाम क्या रखें?

किराना दुकान का नाम आप कुछ भी रख सकते है दुकान के नाम से कुछ ज्यादा फर्क नहीं पड़ता है। फिर भी अगर आप अपने दुकान का नाम रखने को लेकर सोच रहे है तो आप अपने घर के सदस्य जैसे की आप अपने पिताजी, माताजी, पत्नी, पुत्र, पुत्री के नाम पर रख सकते है।

इसके अलावा आप चाहे तो अपने शहर, क्षेत्र का नाम या कोई ऐसा शब्द जिन्हे आप अपने जीवन में सबसे नजदीक पाते है उसके नाम पर रख सकते है जैसे की ॐ किराना स्टोर, माता रानी मेडिकल स्टोर इत्यादि। और हाँ आप अपने दुकान का नामकरण करते वक़्त ये भी ध्यान रखें की आपके आस-पास उस नाम से कोई और किराना दुकान ना हो।

FAQ’s – (How to Start Grocery Store in india in Hindi)

Q. किराना स्टोर कौन शुरू कर सकता है.

Ans – किराना स्टोर का बिज़नेस कोई भी व्यक्ति कर सकता है इसके लिए कोई डिग्री या विशेष स्किल की जरुरत नहीं होती है पर हाँ आपका थोड़े बहुत गणित का ज्ञान होना चाहिए ताकि आप अपने दुकान का हिसाब किताब कर सके।

Q. किराना स्टोर में कितना मुनाफा है?

Ans – अगर आपने किराना दुकान का बिज़नेस एक लाख रुपए से शुरू किया है तो कुछ समय बाद आप महीने के 10 से 15 हजार रूपये का मुनाफा कमा सकते है।

Q. किराने की दुकान खोलने में कितना खर्चा आता है?

Ans – एक छोटा सा किराना दुकान शुरू करने की लागत कम से कम 50000 रुपये तक हो सकती है जो की ये न्यूनतम राशि है। बाकि आप बड़े स्तर पर किराना स्टोर खोलना चाहते है तो इसके लिए आप 20-25 लाख रूपये भी लगा सकते है।

Read More –

• अगरबत्ती बनाने का बिजनेस कैसे शुरू करें?
• Gas Agency कैसे खोले (डीलरशिप)| Gas Agency Dealership Business in Hindi
• ट्रांसपोर्ट का बिजनेस कैसे शुरू करें | How to Start Transport Business in India Hindi
• 10 Fast Food Business Ideas In Hindi

NSE क्या है? NSE और BSE में अंतर क्या है?

• general store in hindi
• Kirana Business Ideas in Hindi
• kirana store business plan
• kirane ki dukaan

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How to start Grocery Store Business, High Profit 2023: किराना स्टोर का व्यापार

किराना स्टोर का व्यापार कैसे शुरू करें 2023 ( How to Start Grocery Store Business in hindi)

Grocery Store Business : छोटे से छोटे गाँव से लेकर महानगरों तक किराना स्टोर देखे जाते हैं. इस वजह से कई लोग छोटे से लेकर बड़े बड़े किराना स्टोर शहर के विभिन्न भागों में स्थापित करते हैं. इस व्यापार की मांग कभी कम नहीं होती है, क्योंकि इसे अच्छे से चलाने पर एक बेहतर लाभ प्रति दिन कमाया जा सकता है. देश के किसी भी नागरिक को विभिन्न तरह के वस्तुओं की आवश्यकता होती है, जिसे इस स्टोर से प्राप्त किया जा सकता है. यहाँ पर किराना स्टोर का व्यापार करके लाभ कमाने की प्रक्रिया का पूर्ण वर्णन किया जा रहा है.

Table of Contents

किराना स्टोर के व्यापार के लिए एक बेहतर स्थान का चयन ( Grocery Store Business Location)

इस व्यापार में लाभ कमाने के लिए स्टोर का एक बेहतर लोकेशन में होना आवश्यक है. दरअसल यह एक ऐसा व्यापार है जो एक बार किसी स्थान पर स्थापित कर देने के बाद एक लम्बे समय तक उसी स्थान पर चलता है. अतः इस स्टोर को स्थापित करने के लिए एक विशेष स्थान का चयन करना अनिवार्य है. इसके लिए एक ऐसे स्थान की आवश्यकता होती है, जहाँ पर कोई व्यक्ति आसानी से आ सके. आपका स्टोर एक ऐसे स्थान पर हो, जहाँ की जनसंख्या अधिक है, तो व्यापार को बढ़ाने में कम समय लगेगा. इसके लिए आप आवास सोसाइटी, भीड़ वाली सडकों, अस्पातालों, मंदिरों आदि के आस पास के स्थान का चयन कर सकते हैं. ध्यान रखें आपके द्वारा खोले जा रहे दुकान के आस पास अन्य किराना शॉप न हो तो अच्छा है. अन्यथा इससे दोनों का व्यापार प्रभावित होता है.

किराना स्टोर के व्यापर की योजना (Local Grocery Store Business Plan in hindi)

इस व्यापार को आरम्भ करने से पहले एक योजना बनानी आवश्यक है. इस योजना के अंतर्गत आपको यह तय करना होता है कि आपको आपके स्टोर में क्या क्या चाहिए, स्टोर बनाने के लिए किन कार्यों में न्यूनतम कितना खर्च करने की आवश्यकता है. आप इस योजना के अंतर्गत निम्नलिखित बातों को तय कर सकते हैं.

• योजना बनाते समय आपको स्टोर का साइज़ तय करना होता है, आप इसके अंतर्गत यह तय करें कि आपका स्टोर कितने वर्ग फीट का होगा. आम तौर पर सबसे छोटा स्टोर 200 वर्ग फीट का होता है, हालाँकि आप 1000 वर्ग फीट तक का स्टोर बना सकते हैं.
• ध्यान रखें कि स्टोर में पहली बार सामान की पूंजी लगभग 50,000 तक की होती है. यह न्यूनतम पूँजी है आप इससे अधिक पैसे लगा कर भी व्यापार आरम्भ कर सकते है. ध्यान रखें कि आपका दुकान सामानों से परिपूर्ण नज़र आये.
• इसी के साथ अलग से छः महीने की पूँजी भी आपको अपने हाथ में रखने की आवश्यकता होती है.

इस तरह से आप किसी भी प्रकार की दूकान जैसे फूलों की दूकान का व्यापार भी कर सकते हैं.

किराना स्टोर के लिए इंटीरियर ( Grocery Store Business Interior Design)

आपको आपके किराना दुकान के इंटीरियर पर विशेष ध्यान देने की आवश्यकता होती है. आप अपने दूकान की इंटीरियर इस तरह से बनाएँ कि सभी सामान ग्राहकों को सामने से नजर आ सके. साथ ही आपको दूकान चलाते समय सामान ढूँढने में अधिक समय न देना पड़े. इसके लिए आप इंटीरियर डिज़ाइनर से संपर्क कर सलाह ले सकते है.  

किराना स्टोर के लिए सप्लायार और होलसेलर से सम्पर्क (Contact from Suppliers and Wholesalers For Grocery Store Business )

इस व्यापार को स्थापित करने के लिये आपको विभिन्न सामानों के सप्लायर और होलसेलर से बात करने की आवश्यकता होती है. इस कार्य के लिए आपको उन होलसेलर से बात करने की आवश्यकता होती है, जो आपके दुकान के नजदीक स्थित हो. इससे ट्रांसपोर्टेशन की खर्च में भी कमी आती है और समय की भी काफ़ी बचत होती है. आपको ऐसे सप्लायर भी प्राप्त हो सकते हैं, जो आपको आपकी दुकान के लिए लगभग सारे सामान उपलब्ध करा दें. आयात निर्यात का व्यापार कैसे शुरू करें यहाँ पढ़ें.

किराना स्टोर के व्यापार की मार्केटिंग ( Grocery Store Business Marketing)

इस व्यापार में मार्केटिंग की काफी अधिक आवश्यकता होती है. आप अपने स्टोर की मार्केटिंग विभिन्न तरह से कर सकते हैं.

• आप अपने स्टोर की मार्केटिंग के लिये बीच बीच में सेल आदि का आयोजन कर सकते हैं. कई ऐसे दुकान हैं, जो विभिन्न त्योहारों के समय ऑफर का आयोजन करते हैं, जिसके द्वारा उनके ग्राहकों की संख्या में काफ़ी वृद्धि होती है. आप अपने रेगुलर कस्टमर के लिए कूपन आदि की व्यवस्था कर सकते हैं, जिसकी सहायता से उन्हें छोटे छोटे ऑफर के साथ लाभान्वित करते रहे.
• यदि आप कम पैसे से अपना यह व्यापार आरम्भ कर रहे हैं, तो अपने सामान की क़ीमत बाक़ी दुकानों की अपेक्षा कम रहें ताकि आपके पास अधिक ग्राहक आ सकें.
• आप अपने ग्राहक को बनाए रखने के लिए फ्री होम डिलेवरी, फ़ोन पर आर्डर देने आदि की सेवा दें. ऐसा करने से आपके ग्राहक और बढ़ सकते हैं.

अपनी किराना स्टोर का प्रचार (Advertisement of Your Grocery Store Business )

आप यदि कम समय में अधिक ग्राहक प्राप्त करना चाहते हैं, तो आपको प्रचार करने की आवश्यकता होती है. आप इस व्यापार को लोगों तक पहुंचाने के लिये समाचार पत्रों में एड दे सकते हैं, अथवा इन्हीं समाचार पत्रों में अपने स्टोर से सम्बंधित पम्पलेट छपा के डाल सकते हैं. आप अपने दुकान का एक अच्छा सा नाम रख सकते हैं. और दुकान के बाहर बोर्ड पर उन सभी आवश्यक वस्तुओं का नाम दें. जो आप बेचा करतें हैं. आप अपने ग्राहकों का सर्किल बढाने के लिए किराना सामानों के साथ साथ दूध, दही, मक्खन, ब्रेड आदि रख सकते हैं. आप अपने क्षेत्र के विभिन्न संस्थाओं को अपने स्टोर के नाम से विभिन्न कार्यक्रमों में आर्थिक मदद देकर भी अपने स्टोर का एक बेहतर प्रचार कर सकते हैं. 

किराना स्टोर के व्यापार में लाभ ( Grocery Store Business Profit)

आप यदि इस व्यापार को अच्छे से चलाते हैं, तो आपको एक बेहद अच्छा लाभ प्राप्त होता है. आपको हालाँकि अपने दुकान को जमाने में लगभग 6 महीने का समय लग सकता है. इस समय आपको जम कर कार्य करने की ज़रूरत होती है. यदि आप इस व्यापार में नए हैं, और 1 लाख रूपए की लागत से अपना यह व्यापार आरम्भ किया है, तो आप इस व्यापार को करते हुए प्रति महीने 15 हज़ार रूपये तक की आमदनी कर सकते हैं. इसके अंतर्गत आपको अधिक मार्जिन वाले सामान अधिक मात्रा में बेचने की आवश्यकता होती है, ताकि लाभ अधिक प्राप्त हो सके.

विभिन्न किराना सामानों पर अनुमानित मार्जिन (G rocery Items Estimated Margins)

Grocery Store Business : आपको विभिन्न सामानों में विभिन्न प्रतिशत दर से लाभ प्राप्त होता है, और इन्हीं सामानों में से कुछ सामानों पर मिलने वाले लाभ का वर्णन नीचे दिया गया है, जो की इस प्रकार है:

किराना स्टोर के लिए कर्मचारी का चयन (Workers For Grocery Store Business )

आप अकेले एक स्टोर को अच्छे से नहीं चला सकते हैं, क्योंकि इसके अंतर्गत कई कार्य होते हैं. इस वजह से आपको एक अच्छे आदमी की आवश्यकता होती है, जो कि आपके स्टोर को आपके ग़ैरमौजूदगी पर भी ईमानदारी से चला सके. आपको अपने स्टोर के लिए व्यवहारिक आदमी का चयन करना होता है, जो ग्राहकों के प्रति विनम्र हो और सभी कार्य पूर्णता के साथ करता हो.   

किराना स्टोर के व्यापार का लाइसेंस ( Grocery Store Business License)

इस व्यापार को यदि पंजीकृत करा लिया जाए तो इससे ग्राहकों की विश्वसनीयता दुकान के  प्रति बढ़ जाती है. आप अपने स्टोर का पंजीकरण एमएसएसई अथवा उद्योग आधार के अधीन करा सकते हैं. इससे आपका स्टोर काफ़ी बेहतर परफॉरमेंस कर सकता है.    

• बकरी पालन का व्यापार कैसे शुरू करें
• मधुमक्खी पालन एवं शहद बनाने का व्यापार कैसे शुरू करें
• पेपर बैग बनाने का व्यापार कैसे शुरू करें
• नाई की दुकान कैसे शुरू करे

• Privacy Policy
• Terms and Conditions

2022 किराना स्टोर शुरू करने की पूरी जानकारी | How to Start Grocery Store Business

 किराना स्टोर शुरू करने की पूरी जानकारी | How to Start Grocery Store Business In Hindi

General Store Kaise Khole – दोस्तों आज हम एक ऐसे बिज़नेस प्लान के बारे मे बात करने वाले है जिसकी मांग कभी खत्म नहीं होने वाली है बल्कि दिनोदिन यह बढ़ने ही वाली है ! जी हाँ हम बात कर रहे है  Kirana Store Business Plan की जिसे कोई भी व्यक्ति आसानी से बहुत ही कम निवेश के साथ शुरू कर सकता है ! यह एक ऐसा बिज़नेस है जिसमे किसी विशेष स्किल्स और योग्यता की आवश्यकता नहीं होती है ! यदि आपको थोडा बहुत हिसाब – किताब आता है तो इसे आप अपने मोहल्ले में , अपने गाँव में या फिर अपने शहर में कही भी शुरू कर सकते है ! दोस्तों आज की इस पोस्ट में हम आपको विस्तार से किराना स्टोर शुरू करने की जानकारी देंगे ! तो आइये शुरू करते है How to Start Grocery Store Business In Hindi

किराना स्टोर कैसे शुरू करे | How to Start Grocery Store Business In Hindi

• 1.1 जनरल या किराना स्टोर क्या है ( Grocery Store Business Kya Hai )
• 1.2 किराना स्टोर शुरू करने की योजना ( Grocery Store Business Plan )
• 1.3 किराना स्टोर के लिए कुल लागत ( Investment for Grocery Store Business )
• 1.4 किराना स्टोर के लिए जगह ( Location for Grocery Store Business )
• 1.5 किराना स्टोर की सजावट ( Interior for Grocery Store Business )
• 1.6 सप्लायर से सम्पर्क करना ( Contact तो Suppliers )
• 1.7 किराना स्टोर आइटम लिस्ट ( Item list for Grocery Store Business )
• 1.8 किराना स्टोर में बचत ( Grocery Store Item   Margin )
• 1.9 किराना स्टोर के लिए मार्केटिंग ( Marketing for Grocery Store Business )
• 1.10 किराना स्टोर के लिए रजिस्ट्रेशन ( Registration Process for Grocery Store Business )
• 1.11 किराना स्टोर व्यवसाय में आय ( Grocery Store Business Income )
• 1.12 किराना स्टोर व्यवसाय में ध्यान देने योग्य बाते ( Important Factor for Grocery Store )
• 2 Q : किराना की दुकान में कितना पैसा लगता है ?
• 3 Q : किराना की दुकान कैसे शुरू करे ?
• 4 Q : गाँव में किराना की दुकान कैसे खोले ?
• 5 Q : किराना शॉप का रजिस्ट्रेशन कैसे करे ?
• 6.0.1  Related Post :

अगर आप 2022 में General Store Business खोलने के बारे में सोच रहे है तो बिना झिझक आप इस व्यवसाय को आसानी से शुरू कर सकते है ! वर्तमान में छोटे गाँव से लेकर बड़े शहर तक किराना स्टोर खुले हुए है और अच्छे पैसे भी कमा रहे है ! अगर आप भी इस बिज़नेस को लेकर सीरियस है तो आपको इस पोस्ट में हम पूरी प्रोसेस बताने वाले है जिसे ध्यान  में रखकर आप भी इस व्यवसाय को शुरू कर सकते है !

जनरल या किराना स्टोर क्या है ( Grocery Store Business Kya Hai )

जनरल या किराना या ग्रोसरी स्टोर वह जगह होती है जहाँ ग्राहकों को उसकी रोजमर्रा का सामान मिलता है ! इसे परचून या राशन की दुकान के नाम से भी जाना जाता है ! यहाँ पर आपको चाय , चीनी , शक्कर , दाल , चावल , साबुन , नमक , आटा ,तेल , मिर्ची , दूध आदि सभी जरूरत की चीजे आसानी से मिल जाती है ! अधिकतर यह दुकाने आपके आसपास ही मौजूद होती है ! गाँव तथा शहर के हिसाब से यह दुकाने छोटी या बड़ी हो सकती है ! आजकल शहरो में यह सुपर मार्केट के रूप में खुलने लगी है !

किराना स्टोर शुरू करने की योजना ( Grocery Store Business Plan )

किराना स्टोर बिज़नेस शुरू करने से पहले आपको इसकी अच्छी योजना बनानी होगी ! आपको पहले यह प्लानिंग करनी होगी कि आप यह व्यापार कहाँ शुरू करना चाहते है , छोटे लेवल पर शुरू करना चाहते है या बड़े लेवल पर ! इसमें आप कितना निवेश करना चाहते है ! इन सभी की योजना बनाने के बाद ही आपको आगे की प्रोसेस पर ध्यान देना चाहिए !

किराना स्टोर के लिए कुल लागत ( Investment for Grocery Store Business )

अगर आप छोटे स्तर पर इस व्यवसाय को शुरू करना चाहते है तो कम से कम आपको फर्नीचर और बेचने वाले सामान को मिलाकर लगभग 2 से 2.50 लाख रूपये की जरूरत होती है ! वही अगर आप किसी बड़े शहर में अच्छी जगह पर शुरू करना चाहते है तो इसकी लागत और बढ़ जाती है ! किराना स्टोर में आपको छोटी सुई से लेकर हर वो चीज जो आवश्यक है रखना पड़ता है !

किराना स्टोर के लिए जगह ( Location for Grocery Store Business )

किराना स्टोर शुरू करने के लिए जगह का चुनाव बहुत ही सोच समझकर करना चाहिए ! आपको उस जगह का चुनाव करना चाहिए जहाँ अक्सर लोगो की आवाजाही अधिक रहती है ! अगर आप शहर में रहते है तो कही पर भी यह शॉप ओपन कर सकते है वही यदि आप छोटे गाँव में रहते है तो आपको उस जगह को चुनना चाहिए जहाँ से अधिकतर लोग गुजरते है ! अगर आप किसी बड़ी सोसाइटी में रहते है तो वहां पर भी इस व्यवसाय को आप शुरू कर सकते है ! गाँवो में तो कई लोग इस व्यवसाय को अपने घर से भी संचालित करते है !

किराना स्टोर की सजावट ( Interior for Grocery Store Business )

अगर आप अधिक ग्राहकों को आकर्षित करना चाहते है तो आपको अपने स्टोर में अच्छा फर्नीचर और काउंटर आदि अच्छे से व्यवस्थित होने चाहिए और बेचने वाला सारा सामान सही से सेट क्या हुआ होना चाहिए ताकि ग्राहकों को सब सामान सही तरह से दिखाई दे ! अगर आप अपने सामान का डिस्प्ले अच्छा करते है तो इससे आप अधिक कस्टमर को आकर्षित करेंगे जिससे आपकी sales बढ़ेगी !

सप्लायर से सम्पर्क करना ( Contact तो Suppliers )

किराना स्टोर सामान के लिए आपको अपने सप्लायर का ध्यान होना जरुरी है क्योंकि कि आपका किराने का सामान आपको वही से खरीदना होता है ! आप चाहे तो अपने स्थानीय मार्केट में ऐसे होलसेल वाले दुकानों का पता लगा सकते है या फिर आपके नजदीकी शहर में आपको ऐसे सेकड़ो होलसेलर मिल जायेंगे , जहाँ आप उनसे संपर्क करके सही रेट में माल देने वाले से जुड़ सकते है ! आजकल आपकी दुकान तक supply करने वाले भी बहुत है आप उनसे भी सम्पर्क कर सकते है ! जब आपकी दुकान थोड़ी पुरानी हो जाती है तो फिर होलसेलर खुद फोन करके आपसे ऑर्डर लेने लग जायेंगे और आपकी शॉप तक माल पहुंचा भी देंगे !

किराना स्टोर आइटम लिस्ट ( Item list for Grocery Store Business )

जब आप नई शॉप शुरू करते है तो आपको पुरे राशन के सामान की जानकारी नहीं होती है ! धीरे – धीरे ग्राहक के पूछने पर आपको हर उस चीज की जानकारी होने लगती है जो ग्राहक के लिए आवश्यक है ! आप धीरे – धीरे अपने स्टोर में सामान को ग्राहक की जरुरत के हिसाब से बढ़ा सकते है ! कुछ जरुरी आइटम लिस्ट जो इस प्रकार है –

• पान , मसाला
• बीड़ी , सिगरेट

किराना स्टोर में बचत ( Grocery Store Item   Margin )

शुरू में आपको अधिक मार्जिन नहीं लेना है ! अधिक से अधिक ग्राहक को जोड़ने के लिए आपको अपने प्रतियोगी से थोड़े कम मार्जिन में सामान बेचना चाहिए ! धीरे – धीरे जब आप पुराने हो जाते है और लोग आप पर विश्वास करने लग जाते है तो उसके बाद आप अच्छा मार्जिन ले सकते है ! अगर हम इस व्यवसाय में मार्जिन की बात करे तो यह 8 प्रतिशत से लेकर 20 प्रतिशत तक हो सकता है ! कुछ – कुछ प्रोडक्ट ऐसे होते है जिसमे आपको और अधिक मार्जिन मिल सकता है ! अगर आप अच्छी और नामी कंपनी का प्रोडक्ट बेचते है तो इसमें मार्जिन थोडा कम रहता है वही किसी लोकल कंपनी के माल पर अधिक मार्जिन मिलता है ! आपको ग्राहक की मांग के अनुसार हर प्रकार का माल रखना चाहिए !

किराना स्टोर के लिए मार्केटिंग ( Marketing for Grocery Store Business )

वर्तमान में लगभग सभी प्रकार के बिज़नेस के लिए मार्केटिंग की जरुरत पड़ती है ! परन्तु किराना स्टोर का व्यवसाय एक ऐसा व्यवसाय है जिसमे मार्केटिंग की आवश्यकता नहीं पड़ती है ! क्योंकि लोग किराने का सामान हमेशा अपने नजदीकी स्टोर से ही खरीदना पसंद करते है ! अगर आप बड़े लेवल पर या होलसेल का बिज़नेस करते है या फिर सुपर मार्केट ओपन करते है तब आपको इसमें मार्केटिंग करने की आवश्यकता होती है !

फिर अगर आप थोड़ी मार्केटिंग करना चाहते है तो इसके लिए आप पम्प्लेट्स छपवाकर अपने आसपास के क्षेत्र में बाँट सकते है !

किराना स्टोर के लिए रजिस्ट्रेशन ( Registration Process for Grocery Store Business )

अगर आप छोटे स्तर पर किराना स्टोर शुरू करते है तो आपको किसी विशेष रजिस्ट्रेशन की आवश्यकता नहीं पड़ती है ! फिर भी आपको MSME जिसे उद्योग आधार कहते है , इसमें रजिस्ट्रेशन जरुर करवा लेना चाहिए , जिससे आपको सरकार से मिलने वाली कोई भी सुविधा जैसे लोन वगेरह आसानी से मिल सके ! इसके अलावा आपको एक Food License भी जरुर बनवा लेना चाहिए ताकि भविष्य कोई प्रॉब्लम न हो !

यदि आप किराना स्टोर का बिज़नेस बड़े लेवल पर कर रहे है या फिर किसी के साथ पार्टनरशिप में कर रहे है तो फिर आपको इसका GST में रजिस्ट्रेशन जरुर करवा लेना चाहिए ! GST में रजिस्ट्रेशन करते ही आपकी यह registerd फर्म हो जाएगी ! यह रजिस्ट्रेशन आप अपने नजदीकी किसी सी. ए. या वकील से सलाह लेकर करवा सकते है ! फर्म के रजिस्ट्रेशन के लिए 2 से 3 हजार रूपये का खर्चा आता है ! उसके बाद आपको अपने सी. ए. से इसे मेन्टेन करवाना होता है !

किराना स्टोर व्यवसाय में आय ( Grocery Store Business Income )

किराना स्टोर के व्यवसाय में शुरुआत में आपको बहुत कम आय होगी ! जैसे  जैसे आपकी लोगो से जानकारी होती जाएगी और लोग जुड़ते जायेंगे , वैसे – वैसे आपकी इनकम भी बढ़ने लगेगी ! अगर हम इस व्यवसाय से होने वाली आय की बात करे तो छोटे स्तर पर शुरू किये गये व्यवसाय से आप महीने के लगभग 15 से 20 हजार रूपये शुरुआत में कमा सकते है !

किराना स्टोर व्यवसाय में ध्यान देने योग्य बाते ( Important Factor for Grocery Store )

• अगर आप किराना स्टोर का व्यवसाय कर रहे है तो आपको अधिक लॉयल अर्थार्त ईमानदार होना बहुत जरुरी है !
• इस व्यवसाय में आपको लोगो के साथ अच्छे रिलेशन बनाने की आवश्यकता होती है ताकि आपका बिज़नेस बढ़ सके !
• यह एक ऐसा व्यवसाय है जिसमे आपको माल उधार भी देना पड़ता है ! अतः आप अपने कस्टमर को साप्ताहिक या मासिक आधार पर उधार की सुविधा भी दे सकते है !
• आपको अपना स्वभाव अच्छा रखना होगा और लोगो से अच्छे से बातचीत करनी होगी !
• आपको कभी – कभी लोगो को होम डिलीवरी देने की आवश्यकता पड़ सकती है अतः आपको होम डिलीवरी भी करनी चाहिए !
• इस व्यवसाय में आपको हर तरह की वैरायटी रखनी होगी ताकि कोई भी कस्टमर खाली न लौटे !

दोस्तों उम्मीद करता हूँ कि How to Start Grocery Store Business In Hindi आर्टिकल आपको जरुर अच्छा लगा होगा ! अगर हमारा यह लेख आपको अच्छा लगा है तो हमें कमेंट जरुर करे और इसे अपने दोस्तों के सस्थ शेयर जरुर करे !

दोस्तों ऐसे ही अच्छे – अच्छे Business Ideas जानने के लिए हमारे ब्लॉग financeplanhindi.com पर विजिट करते रहे !

Q : किराना की दुकान में कितना पैसा लगता है ?

Ans  : किराना की दुकान के लिए आपको छोटे स्तर पर शुरू करने के लिए 1.50 से 2 लाख रूपये की जरुरत होती है !

Q : किराना की दुकान कैसे शुरू करे ?

Ans  : लोगो की राजमर्रा की आवश्यक सभी सामान रखना जरुरी होता है !

Q : गाँव में किराना की दुकान कैसे खोले ?

Ans  : गाँव में किराना की दुकान शुरू करने के लिए आपको ऐसी जगह का चयन करना चाहिए जहाँ से लोग आते – जाते रहते है !

Q : किराना शॉप का रजिस्ट्रेशन कैसे करे ?

Ans :  यदि आप छोटे स्तर पर शुरू कर रहे है तो आप उद्योग आधार में रजिस्ट्रेशन करा सकते है तथा Food License के लिए भी अप्लाई कर सकते है !

Q : किराना की शॉप से महीने का कितना कमा सकते है ?

Ans  : यदि आपका किराना का व्यवसाय छोटे स्तर पर है तो आप शुरुआत में महीने का 15 से 20 हजार रूपये कमा सकते है !

 Related Post :

• कम लागत में अगरबत्ती का व्यवसाय कैसे शुरू करे |  
• फूलो की खेती का व्यवसाय कैसे करे |
• मोमबत्ती का बिज़नेस कैसे शुरू करे |
• अपने Business को Grow कैसे करे |
• 15 + होम बिज़नेस आइडियाज |

I Am Adv. Jagdish Kumawat . Founder of Financeplanhindi.com . Here We Are Share Tax , Finance , Share Market, Insurance Related Articles in Hindi.

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किराने की दुकान कैसे खोलें? | Best Grocery Store Business Plan in Hindi

Gourav Jain

• May 15, 2023

भारत देश हमारा विविधताओं से परिपूर्ण है और जहाँ इतनी घनी आबादी हो वहाँ विविधताएं खुद ही अपने पैर पसार लेती हैं। कोरोना वायरस की मार झेलकर इस संसार में यह तो स्पष्ट हो गया की रोटी कपड़ा और मकान में सबसे ज्यादा आवश्यक कुछ है तो वो रोटी ही है।

अगर आप अपनी किराने की दुकान शुरू करने के बारे में सोच रहे हैं तो Lio App आपके लिए बहुत ज्यादा मददगार होगा। नीचे दी गयी बटन से अभी डाउनलोड करें और अपने किराना के बिज़नेस को आसानी से मैनेज करें और आगे बढ़ाएं।

कैसे मददगार होगा इसकी झलक हमने नीचे दी है कि Lio App से किराना दुकान चलाना और मैनेज करना कितना आसान है।

हम सभी लगभग दिन में एक बार अपने घर से निकल कर आस-पास की किराने की दुकान जाते ही हैं और लगभग रोज़ ही कुछ ना कुछ रोज़मर्रा की ज़रूरी चीज़ें खरीदते हैं। किराना स्टोर हमेशा से ही व्यापारियों और आम लोगों के जीवन का हिस्सा रही हैं, घर के ज़रूरी सामान से लेकर रसोई और अन्य छोटे-बड़े सामान सभी हमें अपने घर के नज़दीक ही मिल जाते हैं।

अगर मुनाफ़े की दृष्टि से भी देखा जाए तो किराना व्यवसाय में बिना ज्यादा लागत के अच्छा मुनाफ़ा है क्योंकि यह बिज़नेस साल के 365 दिन चलता है और कभी मंदी भी नहीं आती। अगर आपको यह प्रश्न परेशान कर रहा है कि अपनी खुद की किराने की दुकान कैसे शुरू करें तो इस लेख को अंत तक ज़रूर पढ़ें। 

अपनी किराने की दुकान मैनेज करें आसानी से

Lio App में है आपके किराना बिज़नेस के लिए 15 से ज्यादा रेडीमेड रजिस्टर जिसमें आप रोज़ का स्टॉक, खर्च, इनकम, उधार आदि आसानी से लिख सकते हैं और अपने मोबाइल से अपने बिज़नेस को मैनेज कर सकते हैं।

वो भी फ्री में

किराना व्यवसाय क्या होता है?

इससे पहले की हम ये जाने की किराने का बिज़नेस का बिज़नेस कैसे शुरू करें एक नज़र इसपर डालते हैं की आखिर किराने की दुकान होती क्या है?

किराना व्यवसाय को परिभाषित किया जाये तो यह एक ऐसा स्टोर होता है जहाँ घरेलु ज़रूरतों का सारा सामान जैसे राशन आदि सभी चीज़ें मिलती हैं इसे परचून की दुकान भी कहा जाता है, मतलब सीधा-सीधा कहें तो आपको घर का कोई भी सामान खरीदना हो तो आप अपने नज़दीकी किराना स्टोर से खरीद सकते हैं। अगर आप भारत में अपना किराना बिजनेस शुरू करना चाहते है तो इसे ज़रूर पढ़े ।

अब बात आती है की किराने की दुकान कौन शुरू कर सकता है और यह बिज़नेस कैसे शुरू किया जा सकता है और किन लाइसेंस की आवश्यकता होती है।

दुकान खोलने का तरीका

किराने की दुकान हो या कोई अन्य दुकान, बिजनेस शुरू करने से पहले कुछ बातों को ध्यान में रखना पड़ता ही है, नीचे हमने दुकान खोलने का तरीका तो बताया ही है साथ में हम आपको कुछ महत्वपूर्ण जानकारी भी देंगे जिससे आपको अपनी दुकान शुरू करने में काफी मदद मिलेगी।

एक बिजनेस प्लान बनाएं

दुकान कोई भी हो उसे शुरू करने से पहले अगर आपने पूरी प्लानिंग कर ली है तो ये आपके लिए दुकान खोलना बेहद आसान हो जाएगा। प्लानिंग आप अपनी स्तर पर कर सकते है मतलब यह जरुरी नहीं है की दूसरे लोग क्या कर रहे हैं और कितना खर्च कर रहे हैं उसी तरह आप भी करें लेकिन हाँ अपने आसपास की सफल दुकान की पूरी रिसर्च ज़रूरी ज़रूर करें ताकि आपको एक आईडिया हो जाए की आपके प्लान में कुछ छूट तो नहीं गया।

दुकान खोलने से पहले आपको एक बिज़नेस प्लान बनाना चाहिए। आपकी किराने की दुकान या किसी अन्य दुकान में लगभग कितना खर्च होगा, लागत क्या आएगी इत्यादि के बारे में ज़रूर प्लान कर लें। आप किस तरह की दुकान आप खोलना चाहते हैं और कैसे अपनी दुकान को फ़ेमस करना है इन सभी बातों को अपने बिज़नेस प्लान में शामिल करें।

मार्केट रिसर्च ज़रूर करें

अगर आप एक किराने की दुकान खोलने का सोच रहे हैं या अगर कोई अन्य दुकान भी खोलना चाहते हैं, तो आपको मार्केट रिसर्च करना बहुत ज़रूरी है। मार्केट रिसर्च की बात करें तो आपको यह ध्यान में रखना है कि आप जो भी दुकान खोलने का सोच रहे हो उसकी मार्केट में कितनी डिमांड है। जैसे अगर आप एक डेयरी खोलने का सोच रहे हो तो आपको यह मार्केट रिसर्च करना चाहिए कि आपके आसपास डेयरी प्रोडक्ट्स की कितनी डिमांड है।

अगर आप किराने की दुकान खोलने वाले हैं तो आपको अपने आसपास मार्केट रिसर्च करनी बहुत ज़रूरी है कि आपके आसपास किराने के कौनसे सामानों की ज्यादा डिमांड है। सरल भाषा में बताएं तो अगर आप कोई दुकान खोलने का सोच रहे हैं तो आपको एक मज़बूत मार्केट रिसर्च करना बहुत ज़रूरी है।

सही लोकेशन का चुनाव

दुनिया का कोई भी इंसान हो, अगर वो दुकान खोलने के बारे में सोचता है तो लागत, मार्केट रिसर्च और सारा कुछ प्लान करने के बाद अपनी दुकान की लोकेशन के बारे में ज़रूर सोचता है। अब अगर आप चाहें एक किराने की दुकान खोलें या कोई अन्य दुकान आपको एक अच्छी लोकेशन में ही खोलने के बारे में सोचना चाहिए।

एक अच्छी लोकेशन का दुकान की सफलता में बहुत बड़ा हाथ होता है। जैसे अगर आप एक ऐसी लोकेशन में दुकान खोलेंगे जहाँ भीड़ अक्सर बनी रहती है तो आपकी दुकान भी बहुत जल्दी सफल हो जाएगी, इसके साथ-साथ आपको यह भी अंदाज़ा भी होना चाहिए की जिस लोकेशन में आप दुकान शुरू करने का सोच रहे हैं वहां आसपास पहले से आपका कोई कम्पटीशन तो नहीं है।

दुकान की सजावट

हम आपको बार-बार किराने की दुकान का उदाहरण इसलिए दे रहे है क्योंकि कोई भी व्यक्ति अगर दुकान खोलने का तरीका ढूँढ़ता है तो वो सबसे पहले किराने का बिजनेस खोलने का सोचता ही है। आपने अक्सर देखा होगा कि कोई भी कैफ़े, रेस्टोरेंट या गिफ्ट की दुकान जितनी अच्छी सजी होती है उनकी दुकान में ग्राहक भी उतने ही ज्यादा आते हैं।

किसी भी दुकान को खोलने के प्लान में आपको यह भी प्लान करना है कि आपकी दुकान की सजावट कैसी होगी और आप सजावट पर कितना खर्च करेंगे। आपको अपनी दुकान की सजावट इस तरह से करनी चाहिए की कोई भी व्यक्ति आपकी दुकान देखते ही प्रभावित हो जाए।

सप्लायर का चुनाव

अगर आप कोई ऐसी दुकान खोलने का प्लान कर रहे हैं जिसमें आप सामानों को बेचेंगे जैसे किराने की दुकान या रेडीमेड कपड़ों की दुकान, बेकरी या कोई अन्य तरह की दुकान तो आपकी दुकान के लिए आपको एक अच्छा सप्लायर को चुनना बहुत ज़रूरी है। एक अच्छा सप्लायर बहुत ज़रूरी है जो आपको सारा सामान समय पर डिलीवर करे और अच्छे दाम पर भी दे।

अधिकतर लोग दुकान खोलने के बारे में तो सोचते हैं लेकिन एक अच्छे सप्लायर के बारे में नहीं सोचते, अच्छा सप्लायर आपको ना सिर्फ अच्छा सामान देगा बल्कि वो आपको सभी सामान अच्छे डिस्कॉउंट पर देगा जिससे आपका मार्जिन भी बढ़ेगा और आपके पास कभी भी किसी स्टॉक की कोई कमी नहीं होगी।

दुकान की मार्केटिंग

दुकान खोलने से लेकर उसे सफल बनाने की यात्रा में आपको अपनी किराने की दुकान या अन्य दुकान की मार्केटिंग करना बहुत ज़रूरी है। आज का दौर सोशल मीडिया मार्केटिंग का है तो आप अपनी दुकान के प्रचार के लिए सोशल मीडिया का उपयोग कर सकते हैं और साथ ही आप अन्य मार्केटिंग के तरीके जैसे डिस्काउंट देना, फ्री देना इत्यादि जैसी कोई अन्य रणनीति भी प्लान कर सकते हैं।

बस यह ध्यान रखें की जितना आपने दुकान खोलने में उसकी सजावट में या अन्य चीज़ों में मेहनत की है उतनी ही मेहनत आपको अपनी दुकान की मार्केटिंग के लिए करना है तभी आपकी दुकान सफल तरीके से चल पायेगी।

हमने आपको यहाँ दुकान खोलने का तरीका तो बता ही दिया अब आप किराने की दुकान चाहते हैं या कोई अन्य दुकान आपको ये तरीके बहुत मदद करेंगे।

अपना किराने का बिजनेस मैनेज कीजिये अपनी भाषा में

Lio App में आप अपनी भाषा में अपने बिजनेस को मैनेज कर सकते हैं। Lio App में हिंदी, इंग्लिश, गुजराती, मराठी ऐसी कुल 10 भारतीय भाषाएं उपलब्ध है।

किराना स्टोर के लिए दस्तावेज़ और लाइसेंस.

किराना स्टोर शुरू करने के लिए ऐसे कई प्रकार के लाइसेंस और दस्तावेज की आवश्यकता होती है, नीचे हमने कुछ नाम दिए हैं।

• पहचान प्रमाण
• निवास प्रमाण पत्र
• पंजीकृत कार्यालय का पता प्रमाण
• जीएसटी प्रमाणपत्र
• दुकान और स्थापना लाइसेंस
• FSSAI लाइसेंस (खाद्य उत्पादों के लिए)

किराने की दुकान शुरू करने की सम्पूर्ण जानकारी 

आज हम आपको किराने का बिज़नेस शुरू करने से सम्बंधित सम्पूर्ण जानकारी विस्तार से बताएंगे जिससे आपको अपने किराना व्यवसाय शुरू करने में काफी मदद मिलेगी।

इस बिज़नेस को शुरू करने के लिए आपका सबसे पहला कदम होना चाहिए –

बिज़नेस की रूपरेखा(प्लानिंग)

किसी भी बिज़नेस को शुरू करने से पहले यह बहुत ज़रूरी है कि आप सटीक प्लानिंग करें, वैसे ही अगर आपको इस किराना बिज़नेस में अपनी छाप बनानी है तो आपको योजनाबद्ध तरीके से अपने क्षेत्र में लोगों की मांग को समझना होगा क्योंकि किराने की दुकान में ग्राहक ही आपको राजा बनाता है। 

• ग्राहकों की जरूरतों और मांगों को समझें और उस अनुसार स्टॉक प्लान करें
• उन ग्राहकों की खरीदी क्षमता को समझें
• आसपास के अपने प्रतिस्पर्धियों को पहचानें और उनकी प्लानिंग को पकड़ने का प्रयास करें

प्लानिंग के बाद आपका दूसरा कदम होना चाहिए 

स्थान 

अगर आप सालों से किसी क्षेत्र में रहते हैं तो आपको यह बहुत अच्छे से पता होगा कि किस स्थान में किराने की दुकान सफल है तो एक तरीका यह होना चाहिए कि यही प्रयास करें कि आप अपनी परचून की दुकान किसी ऐसे ही स्थान पर शुरू करें जहाँ पहले से ही लोगों की आवा-जाही हो।

दूसरा तरीका यह हो सकता है कि ऐसा स्थान देखें जहाँ किराने जैसे दुकानें नहीं है और लोग छोटी-छोटी चीजों के लिए दूर-दूर जाते हैं तो ऐसे स्थान पर आप अपना स्टोर शुरू करें और लोगों की सभी ज़रूरतें पूरा करने का सामान रखें फिर आपका बिज़नेस 100 प्रतिशत सफल हो सकता है। 

निवेश की योजना बनाएं 

अगर आपके पास सटीक प्लान है तो आपको उसके बाद आपको उस किराने की दुकान पर लगने वाली लागत का विवरण तैयार करना चाहिए कि दुकान के किराए, इंटीरियर, स्टॉक आदि चीजों पर कितना खर्च होगा। 

इन सभी के बाद आपका कदम होना चाहिए कि आप स्टॉक की प्लानिंग करें।

स्टॉक प्लानिंग 

सब चीज़ें तैयार होने के बाद आपको यह करना है कि अब आप अपनी किराने की दुकान में क्या-क्या रखने वाले हैं, लोग ज्यादा क्या खरीदेंगे, किस चीज़ की ज़रूरत लोगों को रोज़ होगी।  

इन सभी चीजों की प्लानिंग से ही आप एक सफल किराना व्यवसाय शुरू कर सकते हैं। स्टॉक को सही प्लान करने के लिए आप किसी अच्छे स्टॉक मैनेजमेंट रजिस्टर का उपयोग कर सकते हैं जैसे Lio App.

जीएसटी रजिस्ट्रेशन 

अगर आपका किराना व्यवसाय जीएसटी के दायरे में आता है तो आपको जीएसटी का रजिस्ट्रेशन करवाना भी आवश्यक है।

होलसेलर से खरीदी 

अगर आप किराने की दुकान शुरू करने का प्लान कर रहे हैं तो यह बहुत ही ज्यादा अवाश्यक है कि आप अपने क्षेत्र में स्टॉक के होलसेलर से उचित दाम में खरीदी करें ताकि आपके प्रॉफिट मार्जिन सही रहे।

डिजिटल दुकान 

आज के दौर में जहाँ हर बिज़नेस ऑनलाइन हो रहा है वहीं आपको भी अपने किराना स्टोर की उपस्थिति ऑनलाइन दर्ज करवानी आवश्यक है और आप सोशल मीडिया प्लेटफार्म पर अपने स्टोर का प्रचार प्रसार भी कर सकते हैं।

स्टॉक से लेकर एकाउंट्स तक सब कुछ सम्भालिये आसानी से

Lio App के फ्री रजिस्टर कैश, खर्च, उधार इत्यादि रजिस्टर और प्रीमियम फीचर्स के साथ आप अपने किराने के बिजनेस के स्टॉक से लेकर एकाउंट्स तक सब कुछ आसानी से संभाल सकते हैं।

अपनी किराने की दुकान शुरू करने के फायदे.

• जिस स्टोर को आप स्वयं शुरू करते हैं वह आपके फ्रैंचाइज़ी खरीदने की तुलना में अधिक सुविधाजनक और कम खर्चीला होता है।
• आप अपने स्टोर को अपनी इच्छानुसार डिजाइन कर सकते हैं लेकिन सुनिश्चित करें कि आप अपने ग्राहकों की मांग और जरूरतों को ध्यान में रखते हैं क्योंकि इससे उनके साथ आपका रिश्ता मजबूत होगा।
• सबसे अधिक बिकने वाली चीज़ का पता लगाएं और उस उत्पाद का हमेशा स्टॉक रखें।
• सुनिश्चित करें कि आपके पास हमेशा उन सभी बुनियादी आवश्यक वस्तुओं का भंडार है जिनकी आपके ग्राहकों को आवश्यकता है।

यह भी पढ़ें: थोक व्यापार क्या है और थोक विक्रेता कैसे बने?

किराना स्टोर कौन शुरू कर सकता है?

वैसे देखा जाए तो किराने की दुकान शुरू करने के लिए किसी डिग्री या अधिक पढाई की आवश्यकता नहीं होती है आप अगर साधारण 10वीं या 12वीं भी पास किये हैं और आपको थोड़ा हिसाब-किताब आता है तो आप आसानी से एक किराना स्टोर शुरू कर सकते हैं।

बस आपको अपने आसपास थोड़ा सा अपने बाज़ार को समझना है और सही होलसेलर से जुड़ना है जो आपको सही सामान उचित दामों में दे।   

किराना व्यवसाय शुरू करने के लिए कितनी लागत चाहिए?

आमतौर पर देखा जाए तो किराने की दुकान के लिए निवेश इस पर निर्भर करता है की आप कितनी भव्य दुकान या कितना बड़ा किराना स्टोर शुरू करने का सोच रहे हैं। 

सामान्यतः स्थान, साज-सज्जा, स्टॉक सब मिलाकर लगभग 3-5 लाख का निवेश होता है लेकिन अगर आप बड़ा स्टोर प्लान कर रहे हैं तो हो सकता है आपको दोगुना खर्चा आये या छोटे स्टोर में और कम।

Lio Premium के महीने के बेस्ट प्लान्स ₹79 से, और सालाना प्लान सिर्फ ₹799 से शुरू है। आपके लिए 7 दिनों का Lio प्रीमियम फ्री ट्रायल भी उपलब्ध है।

Lio App आपकी मदद कैसे कर सकता है?

किराना व्यवसाय कैसे शुरू करें के बाद जब आप सही में किसी एक बिज़नेस की ओर बढ़ेंगे तो आपको बहुत सी सूचियां, नंबर, डिटेल्स, नकद लेनदेन और ऐसी अन्य बहुत सी बातों को ध्यान रखना होगा जिसमें Lio App आपकी मदद कर सकता है।

आप अपनी किराने की दुकान का डाटा इसमें आसानी से रिकॉर्ड कर सकते हैं और जब चाहे ट्रैक कर सकते हैं मतलब अपने डाटा पर हर रोज़ नज़र रख सकते हैं क्योंकि आप रजिस्टर को तो हर जगह साथ नही ले जा सकते इस लिए Lio App है आपका डिजिटल रजिस्टर।

Lio एक ऐसा एप्प है जहाँ आप बिज़नेस के हर तरह के डाटा को सुरक्षित रूप से व्यवस्थित रख सकते हैं। इस एप्प में ऐसी बहुत सी विशेषताएं हैं जो आपकी लाइफ आसान बनाती है जैसे, यह एप्प पूरी 10 भाषाओं में उपलब्ध है तो आप जिस भाषा में चाहे आसानी से अपने रिकार्ड्स मेन्टेन कर सकते हैं।

साथ ही इसमें 20 से ज्यादा कैटेगरी है जैसे छोटा व्यवसाय, घरेलू, शॉप, निर्माण ऐसी कैटेगरी में 60 से ज्यादा टेम्पलेट्स हैं जहां आपके डेटा आसानी से रिकॉर्ड रहते हैं। Lio App निश्चित रूप से आपकी जीत के लिए बना है, यह ना केवल आपकी किराने की दुकान के बिज़नेस को आसान बनाएगा बल्कि आपको अपने थोक व्यापार विचारों में आगे बढ़ने में मदद करेगा।

Step 1: अपनी पसंद की भाषा चुनें जिसमें आप आगे बढ़ना चाहते हैं | Lio Android Mobile Ke Liye

Step 2: Lio में फ़ोन नं. या ईमेल द्वारा आसानी से अपना अकॉउंट बनाएं। 

जिसके बाद मोबाइल में OTP आएगा वो डालें और गए बढ़ें।

Step 3: अपने काम के हिसाब से टेम्पलेट चुनें और डाटा जोडें। 

Step 4: इन सब के बाद आप चाहें तो अपना डाटा शेयर करें। 

अक्सर पूछे जाने वाले प्रश्न

भारत में एक किराना स्टोर के लिए लाभ मार्जिन कितना है.

स्टोर क्षमता के अलावा, भारत में किराना स्टोर्स के लिए लाभ 5% से 25% प्रतिशत तक है।

भारत में किराना स्टोर एक फलदायी बाजार हैं, और इसलिए, कई स्थानीय और आयातित ब्रांड आम आदमी के बाजार में अपनी पहुंच प्रदान करने और अधिकतम करने के लिए प्रतिस्पर्धा करते हैं।

किराने की दुकान के लिए कौन सा लाइसेंस जरूरी है?

आपके क्षेत्र में किराना स्टोर खोलने के लिए आवश्यक लाइसेंस हैं-  यूनिट पंजीकरण खाद्य लाइसेंस दुकान और स्थापना पंजीकरण एफएसएसएआई लाइसेंस

सबसे लोकप्रिय किराना स्टोर कौन सा है?

यहां सबसे लोकप्रिय और उल्लेखनीय ऑनलाइन किराना स्टोर बिग बास्केट की सूची दी गई है। – बिग बास्केट ग्रोफ़र्स नेचर्स बास्केट  अमेज़न पेंट्री फ्लिपकार्ट किराना ज़ोपनो स्पेंसर्स इजीडे  डीमार्ट रिलायंसस्मार्ट

आम किराना सामान क्या हैं?

भारत में सबसे आम किराना वस्तुओं की सूची हैं: – चावल दल आटा (गेहूं का आटा, चावल का आटा, आदि) चीनी मसाले (खाड़ा मसाला और पाउडर मसाला) सब्जियां चाय कॉफी नाश्ता

और अंत में 

हमारे भारत देश में वैसे तो हर बिज़नेस फलता-फूलता है मगर बात जब किराने की दुकान की हो तो यह बिज़नेस सबसे सफलतम और समृद्ध है। अपनी खुद की दुकान शुरू करना कोई बड़ी बात नहीं है बस आपको थोड़ा हिसाब-किताब आना चाहिए और थोड़ी मार्केट प्लानिंग के साथ आप आसानी से यह व्यवसाय शुरू कर सकते हैं।

रिसर्च के अनुसार भारत में किराने का बिज़नेस लगभग हर साल 10 प्रतिशत बढ़ रहा है, ऐसे में अगर आप अपना खुद का कोई बिज़नेस करने का प्लान कर रहे हैं तो हमारी सलाह यही है कि आप एक बार इस बिज़नेस के बारे में सोचें और सही प्लानिंग के साथ आगे बढ़ें।

किराने की दुकान है सबसे ज्यादा ढूंढा जाने वाला सफलतम बिज़नेस।  

ऑनलाइन साड़ी का बिज़नेस कैसे शुरू करें | How to Start Saree Business in Hindi

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भारत में किराना स्टोर का बिज़नेस कैसे शुरु करें – जानें लागत, रजिस्ट्रेशन से लेकर सबकुछ | Grocery Store Business Plan In Hindi

भारत में किराना स्टोर बहुत अधिक चलने वाला बिज़नेस है. गांव से लेकर शहर तक इनकी भरमार है. अगर हम अपने घर के आसपास देखें तो हमें तमाम किराना स्टोर देखने को मिल जाएंगे. इन स्टोर्स की ज़रूरत हर किसी को होती है. यही कारण है कि इनकी संख्या में लगातार इजाफा हो रहा है. ऐसे में यह एक अच्छा बिज़नेस आइडिया है और आप कम निवेश राशि के साथ शुरु कर अच्छा मुनाफा बना सकते हैं. इस लेख में हम आपको किराना स्टोर शुरु करने से संबंधित तमाम जानकारी जैसे आवश्यक सामान, आवश्यक रजिस्ट्रेशन, लागत आदि बताएंगे

यह भी पढ़ें – भारत में जूते चप्पल का बिजनेस कैसे शुरु करें

किराना स्टोर बिजनेस क्या है | What Is Grocery Store Business

किराना स्टोर भारत में सबसे अधिक चलने वाले व्यवसायों में से एक है. इस बिजनेस में लोगों की दैनिक जरूरतों से जुड़ा सभी सामान जैसे खाने पीने के आइटम, शेविंग आइटम आदि बेचकर मुनाफा कमाया जाता है. इस बिजनेस को कम निवेश राशि के साथ भी शुरू किया जा सकता है क्योंकि इस बिजनेस में बिक्री अधिक होती है तो ऐसे में दुकानदार को मिलने वाला मुनाफा भी अधिक हो जाता है. नया बिज़नेश तलाश कर रहे लोगों के लिए यह एक बेहतर बिजनेस आइडिया है.

यह भी पढ़ें – भारत में चाय का बिजनेस कैसे शुरु करें

किराना स्टोर बिजनेस कैसे शुरु करें | How To Start Grocery Store Business

किराना स्टोर बिज़नेस शुरु करने के लिए आपको किसी डिग्री या विशेष प्रशिक्षण की आवश्यकता नहीं होती है. अगर आप में बिजनेस की समझ है और आप हिसाब किताब में अच्छे हैं तो आप महानगर में रहते हैं या फिर किसी छोटे शहर या कस्बे में किराना स्टोर बिजनेस शुरू करने का विकल्प आपके लिए हमेशा खुला है. क्योंकि यह लोगों की दैनिक जरूरतों से जुड़ा होता है इसलिए यह एक अधिक चलने वाला बिजनेस है. आपको इसे शुरू करने के लिए एक दुकान और कुछ निवेश राशि की आवश्यकता होती है. आपको अपनी दुकान में लोगों की जरूरत के अनुसार सामान रखना होगा जिसे बेच कर आप बढ़िया मुनाफा कमा सकते हैं.

यह भी पढ़ें – भारत में फार्मेसी कैसे शुरु करें

किराना स्टोर बिजनेस शुरु करने से पहले ध्यान रखने योग्य बातें | Important Points To Remember Before Starting Grocery Store Business

लोकेशन का चुनाव – किराना स्टोर का बिजनेस शुरू करने से पहले आपको अपनी किराना दुकान की लोकेशन के बारे में अच्छे से विचार कर लेना चाहिए. आपको ऐसी जगह पर दुकान लेनी चाहिए जहां पर आप अधिक से अधिक ग्राहकों की जरूरतों को पूरा कर सकें. क्योंकि आप जितने अधिक ग्राहकों को बिक्री करेंगे उतना ही आपका मुनाफा बढ़ेगा.

मार्केट रिसर्च – किसी भी बिजनेस को शुरू करने से पहले उसके बारे में रिसर्च कर लेना जरूरी होता है. किराना स्टोर में भी आपको अपनी दुकान के आस पास रहने वाली आबादी की जरूरतों पर अच्छे से रिसर्च कर लेनी चाहिए.

होलसेलर का चुनाव – आपको किराना स्टोर खोलने से पहले किसी होलसेलर का भी चुनाव करना होगा क्योंकि आप जो माल रिटेल करेंगे उसे खरीदने के लिए आपको किसी होलसेलर की आवश्यकता होगी. तो ऐसे में आपको जहां सबसे किफायती दामों पर माल मिले आपको ऐसे होलसेलर को चुनना चाहिए.

सामान की वैरायटी – जैसा कि हम सब जानते हैं कि किराना स्टोर में जितना भी सामान रखा जाए उतना कम है. इसीलिए आपको अपने किराना स्टोर में अधिक से अधिक सामान रखना चाहिए जिससे आपके पास आया ग्राहक आप से सामान लेकर ही लौटे.

आवश्यक स्टाफ – अगर आप छोटे स्तर पर किराना स्टोर बिजनेस की शुरुआत कर रहे हैं. तो आपको स्टाफ की जरूरत नहीं पड़ती है. लेकिन अगर आप इसे बड़े स्तर पर करने का सोच रहे हैं. तो आपको अपनी दुकान में कुछ कुशल स्टाफ को भी रखना पड़ेगा.

दुकान का इंटीरियर –  एक किराना स्टोर में सैकड़ों तरीके के सामान बेचे जाते हैं. इनको रखने के लिए आपको लोहे या लकड़ी के रैक्स की जरूरत भी पड़ेगी.

यह भी पढ़ें – भारत में अमेजन पर बिजनेस कैसे करें

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अगर आप छोटे स्तर पर किराना स्टोर का बिजनेस शुरू कर रहे हैं. तो आपको किसी विशेष रजिस्ट्रेशन या लाइसेंस की जरूरत नहीं होती है. लेकिन अगर आप किराना स्टोर के बिजनेस को बड़े स्तर पर या फिर एक सुपर स्टोर की थीम पर शुरू कर रहे हैं तो आपको कुछ निम्नलिखित आवश्यक रजिस्ट्रेशन कराने पड़ सकते हैं.

• कम्पनी रजिस्ट्रेशन – अपना बिज़नेस शुरु करने के लिए आपको सबसे पहले अपनी कम्पनी या फर्म को रजिस्टर करना होगा. आप अपनी फर्म को पार्टनरशिप, वन पर्सन कम्पनी, प्राइवेट लिमिटेड, या लिमिटेड लाइबिलिटी पार्टनरशिप आदि के तहत रजिस्टर कराना होगा.
• जीएसटी रजिस्ट्रेशन – कोई भी बिज़नेस जिसका कुल टर्नओवर तय सीमा से अधिक है उन्हें जीएसटी के तहत अपने बिज़नेस को रजिस्टर करना होगा. इस के लिए आप किसी टैक्स सलाहकार की मदद ले सकते हैं.
• बिज़नेस लाइसेंस –  किसी भी बिज़नेस के लिए आपको अपने नगर के प्राधिकरण ( नगर निगम या नगर पालिका) आदि से लाइसेंस की आवश्यकता होती है.

यह भी पढ़ें – भारत में पापड़ का बिज़नेस कैसे शुरु करें

किराना स्टोर सामान लिस्ट | Grocery Store Item List

लोगों की दैनिक जरूरतें दिन पर दिन बढ़ती जा रही हैं. ऐसे में किराना स्टोर में रखे जाने वाले सामान की फेहरिस्त बहुत लंबी हो जाती है. अगर आप भी किराना स्टोर बिजनेस शुरू करने जा रहे हैं तो आपको भी अपने स्टोर में निम्नलिखित सामान रखना पड़ेगा.

• सैनिटरी आइटम्स
• खाने का तेल
• शेविंग आइटम्स
• ड्राई फ्रूट्स
• बाथरूम क्लीनर
• फ्लोर क्लीनर

यह भी पढें – भारत में बेकरी व्यवसाय कैसे शुरु करें

किराना स्टोर बिजनेस में लागत | Cost In Grocery Store Business

वैसे तो किराना स्टोर में रखे जाने वाले सामान की कोई तय लिमिट नहीं है. आप अपनी लागत राशि के अनुसार जितना चाहें उतने अधिक प्रकार और मात्रा में सामान अपने किराना स्टोर में रख सकते हैं. आमतौर पर एक किराना स्टोर बिजनेस को शुरू करने में 1-2 लाख रुपए तक की लागत लग जाती है. वहीं अगर आप इसे बड़े स्तर पर शुरू करने जा रहे हैंं तो यह लागत राशि और भी अधिक हो सकती है.

यह भी पढ़ें – भारत में टेंट हाउस बिजनेस कैसे शुरु करें

किराना स्टोर बिजनेस में मुनाफा | Profit In Grocery Store Business

किराना स्टोर बिजनेस में भारत में सबसे अधिक प्रचलित व्यवसायों में से एक है. ऐसे में निश्चित तौर पर ही यह एक प्रॉफिटेबल बिजनेस बन जाता है. किराना स्टोर बिजनेस में कई प्रकार का सामान बेचा जाता है और इन सभी पर अलग-अलग मार्जिन होता है तो मुनाफा आपकी बिक्री पर निर्भर करता है. एक अनुमान के आधार पर आप 1-2 लाख रुपए तक की लागत लगाने पर 15-20 हजार रुपए तक का मुनाफा कमा सकते हैं. वहीं अगर आपने अपने दुकान में अधिक लागत लगा रहे हैं तो यह मुनाफा राशि और भी बढ़ सकती है.

यह भी पढ़ें – भारत में रेस्टोरेंट बिजनेस कैसे शुरु करें

अक्सर पूछे जाने वाले सवाल | FAQs

प्रश्न. क्या किराना स्टोर शुरु करके मुनाफा कमाया जा सकता है?

उत्तरः यह लोगों की दैनिक जरूरतों से जुड़ा बिज़नेस होता है. आपको अपनी दुकान में लोगों की जरूरत के अनुसार सामान रखना होगा जिसे बेच कर आप बढ़िया मुनाफा कमा सकते हैं.

प्रश्न. क्या मुझे किराना स्टोर शुरु करने के लिए लोन मिल सकता है?

उत्तरः जी हां, आप किराना स्टोर बिज़नेस शुरु करने के लिए किसी भी बैंक व एनबीएफसी में बिज़नेस लोन के लिए आवेदन कर सकते हैं. आप चाहें तो सरकार द्वारा चलाई जाने वाली मुद्रा लोन योजना के तहत भी आवेदन कर सकते हैं.

प्रश्न. किराना स्टोर शुरु करने में कितनी लागत लगती है?

उत्तरः वैसे तो किराना स्टोर में रखे जाने वाले सामान की कोई तय लिमिट नहीं है. आमतौर पर एक किराना स्टोर बिजनेस को शुरू करने में 1-2 लाख रुपए तक की लागत लग जाती है.

यह भी पढ़ें – कम लागत में अधिक मुनाफा कमाने वाले बिजनेस आइडिया

प्रश्न. किराना स्टोर बिज़नेस में कितना प्रॉफिट मार्जिन है?

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Grocery store business plan: How to start a grocery store?

• November 10, 2023 May 16, 2024
• by Raghav Krishna

India’s retail industry has become one of the fastest-growing industries in the past few decades. Even though the country’s organized retail sector is only 10% of the total industry, its growth is estimated to reach $2 trillion by 2032. This growth has been mainly influenced by the increase in consumer purchases in organized retail businesses like grocery stores, supermarkets, hypermarkets, convenience stores, and more. The change in consumers’ preferences towards health, convenience, and value has mainly driven the growth of these businesses.

A few years ago, the majority of Indian consumers procured most of their monthly needs in local open-air markets called “mandi.” Recently, consumers started purchasing their monthly, weekly, or daily requirements in the local grocery stores. These grocery stores provide more convenience to consumers than local mandis, like quick billing, home deliveries, different payment modes, and more.

There are currently more than 12 million grocery retail outlets in India, making it a highly competitive market. Opening a grocery store in this environment may look difficult, but there is space for new startups. This blog, focusing on a comprehensive grocery store business plan, can help you understand how grocery stores differ from other businesses and guide you on how to start a grocery store to fit the available space and run it successfully. 

What is a grocery store?

Major differences between a grocery store and a supermarket, how to start a grocery store.

• Best software to manage your business successfully  

A grocery store is a neighborhood store that sells mostly groceries and household items. Grocery stores are smaller retail spaces in which customers mainly shop for daily essentials. These stores are mostly run as family businesses and have been maintained for generations in some countries. These stores’ appearance and functionality vary based on different factors like target audience, locality, competition, and much more. Sometimes, these grocery stores will have the potential to become larger retail spaces called supermarkets.

Even though grocery stores are completely different from other retail businesses, supermarkets are the only businesses that have some resemblance to a grocery store. There are five major differences between these businesses that you should understand to get a complete idea of the grocery store business. When considering how to start a grocery store, it's crucial to develop a comprehensive grocery store business plan to navigate the unique challenges and opportunities presented by the Indian market.

Business plan

To prepare a proper business plan for your grocery store, you need to consider some factors.

Store type: Is it an ordinary brick-and-mortar store, or is it going to be a hybrid store with both offline and online sales? The answer to this question will help you initiate the grocery shop business plan.

Target audience: Who is your target audience? Are they from urban or rural areas? Are they working professionals or larger families? This will help you define the goals of your business.

Competitor analysis: Who are your direct and indirect competitors? What strategies do they follow? How can you make your store unique? With these answers, you can define a strategy for your business.

Value proposition: A proper value proposition will help you stand out from others. Define your value proposition in the grocery business plan. For example, if you add value to your customers by offering free home delivery beyond a certain order value.

Operational plan: This relates to your business’s opening and closing times and the personnel required to run the store effectively. It should also have specific information about how you want the business to run on a daily basis.

Financial plan: Create a plan for generating revenue from the business including the capital required for starting the business.

By considering all these factors, you can create a complete grocery store business plan.

Store location

If you want to reach the right audience for your business, you need to be in the right location. Grocery stores are usually located in residential areas of a city or town, so customers can easily reach them for quick shopping trips for essentials.

An optimum location would be near department stores, restaurants, and banks that people would frequently visit. Choosing the right location for a grocery store is a far-reaching process, so you should start searching for the location in the earlier stages of planning your grocery business. A well-thought-out grocery shop business plan, especially one tailored for the Indian market, will guide you in making informed decisions about the ideal location for your grocery shop to ensure its success.

Legal compliance and registration

You need a proper license and permits to run your grocery store. Obtaining proper license and permit documents will help you give your customers a sense of confidence in your business. You need to comply with legal and regulatory requirements, like consumer protection, food safety, and business operations. For example, to start a grocery business in India you need to obtain these documents:

• Registration as a sole proprietorship, partnership, private limited company, one-person company, or limited liability company (LLC) based on its nature.
• Contract of lease (if one is leasing or renting the retail space).
• A trade license from the municipality. (Note: it needs to be renewed every year between January 1 and March 31.)
• Registration under the Shop and Establishment Act of 1953.
• An FSSAI license to sell food products. (Note: It needs to be renewed every five years.)
• TAN, GST, and other tax-related registrations.
• Permits for advertisements from the municipality.
• Commercial vehicle registration (if you are planning to use motor vehicles for your business for things like home deliveries).

Ensuring that you have these crucial documents in place is an essential step in the grocery store business plan, demonstrating your commitment to legal compliance and building a trustworthy business in the competitive grocery retail market.

Renting or owning the space

Renting or owning a space mainly depends on the budget of your business. As the first step, identify your square footage requirement and set your budget. Once the grocery store business plan and budget are fixed, decide whether you want to lease or own the retail space.

Leasing or owning a retail space has its own pros and cons in how to start a grocery store. Leasing a retail space will leave you with less responsibility over the property and a smaller commitment both in terms of time and money, but at the same time, you will have less control over the space. On the other hand, buying a retail space can give you full control over the space, but at the same time, it requires a big investment upfront. Once decided, look for potential properties online or with the help of a broker in your selected location.

Evaluate the space by considering factors like the size, visibility to consumers, alteration requirements, existing amenities, and parking facilities. Based on your grocery shop business plan, you can finalize the retail space and work on your leasing agreement (if you plan to rent the space). Use your negotiating prowess to draft a favorable lease agreement with low rent and a long lease period. Before signing anything, check it thoroughly with the help of an attorney.

Proper equipment

Even with a proper grocery shop business plan, you can’t run a grocery store without procuring the necessary equipment. Some of the necessary equipment includes:

• Shopping baskets
• Display cases
• Cash drawers
• Weighing scales
• Barcode scanners
• Printers and labeling machines
• Lighting and ventilation machines
• Refrigeration units
• Cleaning supplies
• Freezer units

Select the right billing software that can be easily integrated with your barcode scanners to generate barcodes for selling your repacked or own-branded items in the store. Safety is a top priority, so apart from this basic equipment, you should also consider investing in security cameras, fire extinguishers, and smoke detectors to ensure the safety of both you and your customers.

Build relationships

As a grocery store owner, developing a successful grocery shop business plan involves collaborating with multiple stakeholders, such as suppliers, wholesalers, and sometimes manufacturers, and building robust relationships with them. A strong relationship necessitates transparency, on-time payments, frequent communication, flexible payment terms, and mutual respect. These practices lead to increased productivity, on-time deliveries, a longer credit period, improved efficiency, improved product quality, and make your business more resilient. In the context of a grocery store business plan in India, choosing the right supply chain management system can further strengthen these relationships through data-driven reordering systems.

Stock and shelving

Once your grocery shop business plan is in motion and your retail space has the necessary equipment, you can stock your shelves with the right inventory. You know your audience, so fill your inventory with items that fulfill their needs. For example, if your target audience likes organic foods, fill your shelves with organic fruits and vegetables.

Maintaining your inventory in real-time is an exhausting task and invites a lot of human errors. Choose the right ERP software with a proper inventory management system that can help you perform quick stock audits in real-time and avoid human errors. Once you stock your inventory, arrange the products with efficient shelf management.  Proper shelf management can be achieved by following some basic strategies in alignment with your comprehensive grocery business plan.

Product placement: It is a crucial aspect of any grocery store business plan. If you want to increase sales of a particular item or brand? Place them at the average customer’s eye level to increase the probability of buyers choosing them over other products. With the right product placement, you can also create an opportunity to cross-sell items. For example, placing a biryani rice package next to a biryani masala mix can influence sales.

Category management: Placing products from particular categories in the same place and segmenting them based on colors, brands, price, and type will make it easier for the customer to identify and choose products from the category. For example, placing all the personal care products in one place and segmenting them based on price and premium.

Implementing these strategies as part of your comprehensive grocery store business plan allows you to utilize your shelf space effectively, resulting in benefits like increased sales, better customer satisfaction, and improved workforce efficiency.

You can provide competitive pricing for your grocery store by analyzing the pricing strategies followed by your neighborhood stores. It also depends on the sales of your groceries and your bargaining prowess with wholesalers and manufacturers. Some pricing strategies can attract more customers. For example, you can mark up the price of seasonal products marginally and sell them with offers and discounts at a profit, a tactic to consider when implementing your grocery store business plan in India. This strategy will attract more customers to your store and drive more sales. With the help of loyalty management systems , you can create seasonal offers like these and larger loyalty programs to retain your customers.

For premium products, you can use a psychological pricing strategy to create a perception of a low price. For example, pricing a product at 199 rupees instead of 200 can boost the sale of the product. Pricing your product is not a one-time decision; it is a continuous process as outlined in your comprehensive grocery business plan. Changing market conditions and your target audience’s preferences influence your pricing decisions. Always be aware of changing market conditions and identify opportunities for growth.

Even though grocery store businesses are mostly family-run businesses, you may require one or two staff members for assistance. However, these staff members need to have adequate sales knowledge, good communication skills, and the ability to learn technology. Hire experienced staff who need little training. You can’t train staff and run a store at the same time. In these situations, choosing an easy to use billing and inventory management system will make sure your staff can handle all the operations without your presence and with minimal training.

You should also look for a cultural fit because customers can easily interact with people they can relate to. Your best option would be to hire someone from the same region. More so, if you are running a grocery store in a metropolitan city, you can expect customers from multiple linguistic groups. Hire staff that can speak the regional language and also understand English to guide your customers without you. Making the right choices in hiring staff, as per your business plan for a grocery store, will help you save time and money, which can be reinvested in your business.

Promote your brand

Once everything is ready, you should start penetrating the market. You should begin by capturing a place in your target audience’s mind. Decide on your brand name and logo before planning your advertisements. Start with word-of-mouth advertising with the help of your friends and share flyers in your neighborhood apartment communities, schools, and housing units to promote your store.

Leverage the power of the internet and use different mediums to market your brand. As a first step, add your store to Google My Business for customers to locate your store easily. Create a social media page and website to promote your brand and advertise your offers, promotions, and discounts through these mediums. Ask the in-store customers to visit the website and social media pages and make them enroll so you can send them marketing campaigns later. You can also create referral programs to use existing customers to acquire new ones.

By following this 10-step process, you can start a grocery store business in India. However, when it comes to running the store, you need proper assistance from the right software to manage your business successfully.

Best software to manage your business successfully

You need a proper ERP system as a fundamental component of your grocery store business plan to manage your billing, accounting, inventory, supply chain, marketing, customer management, and other operations. An ERP software should help you track your inventory in real time , set multiple pricing for different customers and channels, maintain large supplier data, track supplier performance, facilitate omnichannel selling, offer 24/7 customer support, and be easily managed by your whole staff despite their skill level.

Want to learn more about ERP systems? Click here to book a free consultation and start your grocery store business journey with the Gofrugal ERP solution.

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A 7-step Guide To Starting A Supermarket Business In India

Jan 28, 2021

Today’s generation is passionate about entrepreneurship. Young Indians are constantly considering business plans with low investment, some embarking on their entrepreneurial journey while still in school. While there are many options to consider, setting up a convenience store, i.e. a grocery store, or a supermarket, if you have the wherewithal, can be a good idea.

Grocery stores or supermarkets are the go-to places for household needs like food items, beverages, candies, cleaning material, self-care products, among other things. They provide easy access to everyday household goods.

Why Set Up a Grocery Store

In a country with approximately 12.8 million grocery retailers, you may wonder why you should think of setting up a convenience store. However, it may be worthwhile to note that groceries are the largest consumer segment in India, with some estimates suggesting that Indians spend more than 50% of their monthly disposable income on it.

Grocery stores provide essentials, meaning that even in times of crises, people need these basics to survive. For instance, during the coronavirus pandemic, 62% of Indians in a survey said that they had increased spending on groceries and food, even as expenditure across other areas decreased.

If these aren’t reasons enough, unlike other retail segments in the country that are dominated by large players, about 98% of the grocery market consists of kirana or small, local stores. This is because consumers are looking for “convenient” options to buy their everyday necessities. The next-door grocery store is easier to access when compared to a large retail outlet. Moreover, local grocery stores allow consumers to purchase on credit, which may not be possible at larger outlets.

Clearly, starting a grocery store in India is a good business plan with low investment.

How to Start a Supermarket

If you are convinced about setting up a convenience store or a supermarket, there’s nothing else to do but get started! Here, we provide a 7-step guide to answer any queries you may have on how to start a supermarket all on your own:

• Business Plan

Similar to any other business, you need to start out with a business plan. A business plan for your supermarket should cover basics such as deciding whether you want a physical or an online store, the kind of products you intend to offer, the cost of inventory, pricing of products, competition analysis, financing, among other things. While a business plan is vital to give you business direction, it is also necessary for financing. In case you need to obtain a grocery store loan from a bank, you will need a thorough business plan. To access easier capital for your supermarket business, you can also consider taking a gold loan for commercial property as they do not require too much documentation.

• Perform a Feasibility Study

A feasibility study determines the cost and value proposition of a business through a strength, weakness, opportunities and threat analysis. In simple terms, it determines the possibility of success for your business. While this will already be a part of your business plan, when you consider any business plan with low investment, it is essential that you ensure that you will get returns. It is especially important that you do not compromise on quality in order to lower your investment.

• Register Your Store

Register your supermarket right at the start to formalize the process. Some of the things to consider here are:

• Registering your business under a sole proprietorship, partnership, or other ownership options
• Getting a trade license for your convenience store
• Registering your business under the Shops and Establishment Act of 1953
• Obtaining an FSSAI license
• Tax-related registrations like getting a TAN, GST number, etc.

There may be other registrations required depending upon the direction your business takes.

• Choose a Location

Once you register your business, you need to plan logistics. First, you need to choose a space for your store if you want to start a physical supermarket. Location is an important factor to consider. A good grocery store location should be easy to locate, access and convenient for customers. Even if you want to take the online route, you will need to create a website for consumers to access. This will require funds. A grocery store loan can help you get the requisite money to start working on your business.

• Identify Sources

You’ve registered the business, have a plan in place and chosen a location. The next step is to plan your inventory. A good convenience store should have all products customers need at all times. This means you will need a reliable vendor-partner. Identify wholesale distributors and manufacturers you can source your inventory from. Find one who is prompt, gives you good rates, and has a variety of products to choose from. To just fund procuring these products you can avail the option of inventory financing

• Plan Operations

The next step in setting up your convenience store is to plan its operations. Is your family going to help you run the store or do you need to hire help? What will be the outlay of your physical store? Will you offer home delivery? If it is online, how will you deliver the products to your customers? What are the payment options you will provide? You need to have all of this in place before you start.

• Start Advertising

Once you are certain you are going to start your supermarket, you can begin to spread the word on its existence. Think of an advertising plan. A kirana store can function on visibility and word-of-mouth, but if you want to go bigger, think of placing ads in local newspapers, sending out flyers or even personally informing potential customers. Plan an inauguration so that the word reaches more people. Consider getting a grocery store loan to help with the expenses.

Plan Your Finances

Starting a grocery store will require some financial investment in the start, even if it is a business plan with low investment requirements. Various banks and financial institutions offer businesses loans to kickstart operations.

As a new grocery store, you can avail a small business loan, SME loan, flexi loan, term loan or even a grocery store loan. Working capital loans can be availed to maintain a regular stock of inventory. Applying for external financing can ensure that you have every aspect sorted out before opening your business. However, most of the business loans require you to have prior business experience and are particular about the applicant’s credit history. Gold loan is a viable alternative when an applicant is lacking in those two areas.

Gold Loan as an alternative for funding

While banks and financial institutions can be a reliable source of funding, the process of applying for a loan can often be long and cumbersome. Instead, a gold loan can be a perfect way to finance your supermarket. A gold loan has almost zero documentation requirements. No ITR, no registration. Simply provide your KYC details and get funds that you need. For those who struggle to get a grocery store loan because of a low credit score, this can be the answer to your funding needs. Another benefit of gold loans is that there is no end-use restriction, so you can use the funds as per your convenience.

Rupeek Fintech can provide you with hassle-free gold loans at your doorstep. Rupeek’s gold loans are available at competitive interest rates, provide high gold-to-value ratios, have flexible repayment options and are sanctioned within 30 minutes of receiving gold assets. Moreover, we collect the asset at your doorstep and provide insurance too!

In four simple steps, you can apply and receive funds online! Reach out to us to find out how to get a gold loan instantly and start setting up a convenience store now.

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How To start a Small Grocery Store in India (Full Business Plan)

If you want to have your business and are wondering about how to start a grocery store business in India, then you have landed on the right page.

Starting up a small grocery store in India is a lucrative business idea as the population is increasing and the purchasing power of the average person is rising, so a grocery store is a good business option.

With the boom in the economy and increasing spending power, people prefer to shop at those new age shiny grocery retail stores, where they are treated to large shopping aisles with products stacked neatly on the shelves in a complete AC comfort. The products for daily needs like dairy, cereals, pulses, meat, cleaning items, and more are arranged orderly with their price tags and salespeople on their toes.

So if you have a grocery store business idea to open a Kirana store or a new age shiny grocery store then keep reading to find out how to start up, manage, and grow one so that you make a reasonable profit on it and get good returns on your hard earned investment.business

Draw Up a Business Plan

Prior to starting up your grocery store, you must draw up a business plan for it. You must have deep knowledge of your customers and the competition that lies around you.

Your assessment of the market should be accurate and to achieve success in this business you must have an effective business plan. Spend some time in analyzing your customer base which will help determine your market size and their buying preferences. It will enable you to select the right place to set up your shop and determine the products you want to offer, set your pricing and selling strategy.

Factors which will influence your grocery shop business will include your customers’ background, their location, living standards, products they prefer to buy; when, how much, and how often of it they buy.  It is the customer demand that impacts all aspects of your grocery store business and will lead to your success or failure in this business. At the start itself, you need to understand your customer requirements and source products according to their needs and requirements. Check out your competitors and try and see how your customers think of your products relative to your competitors.

You will need to keep in mind that this is a very low margin business and you will need to make sure that there is no margin for error while purchasing inventory. Having a good network with vendors is a huge asset and make sure that you don’t have a packed inventory of more than 20-25 days.

Also Read :  12 Things to Know Before You Become a Fruit Retailer 

Target Market

A grocery store provides all the necessary requirements needed for running a household, so basically, your target market would be the entire neighborhood of the area you want to set up your grocery shop in which would be within 1 or 2 kilometers of reach. For accurate target market assessment, you must zero in on the best location for your small grocery store business, evaluate the potential of the location, and find the perfect customer mix for it.

Also Read :  All You Need to Know About Starting a Successful Namkeen Factory

Select the Right location

The location of your grocery store is vital as the customer base differs from place to place and products used in urban areas would differ a lot from the products used in the rural areas. Also, the age group of people in your customer base would dictate the kind of products you will need to keep in your store.

Search for a prominent location at the center of town or at a busy market complex. With lots of people shopping there, you could get a good outcome. A good location is vital as it will ensure you have a good amount of footfall every day.

Also, if you are setting up one of the new age grocery stores or convenience stores, then you will need to spend a lot of money on air-conditioning, latest technology, marketing, and a lot more. You can have a blend of the best of these both and create the right mix for your clients.

Setup cost of the Business

Now that you have a grocery store business plan in mind and are in the process of setting up your business, it would be totally up to you to decide how much of financial expenses you will be incurring in setting up this business.

The grocery store business start-up cost would be influenced by many factors like the location of the shop and the rent you would need to pay, the inventory you need to buy, and how many salespersons you would be hiring.

Setting up your grocery shop would also involve buying furniture like racks, which are needed to display different products, a table with drawers, etc. You can set up a very basic grocery store in a local area with an investment of Rs 50,000. If you want to set up a modern convenience store or grocery store in an upscale mall or a central location with amenities like AC and many sales persons, then you will need to invest more than Rs 2 lakhs. If the amount is exceeding your budget, then you can always take a business loan from the banks.

Now, make sure you arrange all your products in a neat and systematic way, so that when you customers need anything you can promptly give it to them. You need to also keep a proper account of the inventory and the products being sold, maintain proper account books, and keep a sharp eye on the cash-flow, accounts, and stocks in your grocery store.

Also Read :  15 Best Business Ideas Under 2 Lakhs

Completion of legal Formalities and Obtaining Mandatory licenses

To set up a grocery store in India, there are legal formalities and licences that you will need to obtain. These include Food license, entity registration, shop and establishment registration, to name a few. As these are legal requirements, you will need to visit the license authority office to get the grocery store licenses to start a grocery store anywhere in India. Get in touch with a CA before you start your business so that you are properly guided in the legal requirements for setting it up.

Pricing of Goods

Before you start operating your grocery store, you will need to set the right price for the product, which will in turn influence the quantity of items the customer will buy, which has a direct effect on the revenue and profit of your grocery store.

The right prices will help sufficient gross profit to make-up for all the overhead expenses and get a good amount of net profit. You can opt for one of the two pricing methods, namely Markup (cost based) or margin (selling price based).

Grocery stores traditionally have mark-ups of 33% to 67%, or margins of 25% to 40%. As grocery stores cannot purchase inventory in huge volumes, it is advisable to not offer low prices. However, with this, you need to stress more on good service and convenience to your customers.

Also Read :  15 Profitable and Super-Easy Retail Business Start-up Ideas 

Hire Sales Staff

Hiring sales staff depends completely on the size and requirements of your store, which usually is one person per square feet. Your staff members should be trustworthy and alert. They should be able to handle crowds of people with a smile on their faces. Other requirements are thorough knowledge of the inventory and well-trained and highly motivated personnel.

Get your Business GST Registered

Source Image: Capital float

To start a best grocery store in India, you will need to have your grocery store business GST registration done. You will get a GSTIN, which is a 15 digit code number or a unique GST identification number. Registration is compulsory only if your annual business turnover crosses a specific number.

If the annual turnover of your grocery store is less than 20 lakhs, it may or may not register itself under GST. But if the annual turnover is more than Rs 20 Lakhs, then it becomes mandatory to be GST registered.

With the implementation of GST in India, most businesses avoid doing any transactions with companies that are not GST registered as every transaction is documented and can end up in reverse taxation. You will need to file 3 monthly GST returns and 1 annual GST return.

Take your Business Online

Nowadays it is imperative to take the help of the online market to market your grocery store. You will need an online website of your grocery store, with an option of online payment through which you can take orders from consumers and get it delivered right to their doorstep. The consumer of today needs facilities like these and so, apart from having a physical grocery store, you can sell your grocery products online as well.

Promote your Business

Advertising is extremely important for any business to get noticed, and for your grocery store to draw maximum customers, you will need to inform your family members, relatives, and friends about your new endeavor as word-of-mouth is the best way of advertising for your grocery store.

Build a good relationship with your customers, as a satisfied customer is your best advertisement. Depending on your custom size and market, make a choice of advertising mediums like flyers, newspapers, TV, business pages, etc.

You can also install a drive-by traffic neon signboard to attract customers. Interesting window displays could help in attracting customers to your grocery store business as well.

Profit Margin and Future

The Profit Margin of a grocery store business could vary between 2% to 20% depending on the investment and the income being generated from it.

The future of grocery store business is bright as there is a huge population in India and grocery staples are required in every household family.

With a huge population and booming economy, people in India are ready to spend money on commodities they need on a daily basis. Opportunities are plenty but all you need to do is concentrate on your customer, invest in better infrastructure, improvise on technology, and be ready to soar in your new business.

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How to Start a Grocery Store in India: Complete Guide with Costs and FAQs

• July 20, 2023
• by Next What Business Research Team

Starting a grocery store in India is a lucrative business venture. This is mainly because of the ever-growing demand for groceries and essential food items. However, to be successful in this business, a well-planned and organized approach is essential. Here is a step-by-step guide on how to start a grocery store in India, along with an overview of costs, licenses, and commonly asked questions.

10 Steps to Start a Grocery Store in India

1. market research and business plan.

The first step is to conduct market research and understand the local demand, competition, and target market. Based on the feedback received, it is advisable to develop a comprehensive business plan. The plan document must outline your store’s objectives, target market, product range, pricing strategy, marketing plan, and financial projections.

2. Select the Type of Grocery Store

There are various types of grocery stores catering to different customer needs and preferences. You need to decide on what type of grocery store to establish based on your resources and local demand.

Here are some common types of grocery stores found in India:

a) Convenience Stores

These are small-sized stores located in residential areas or near busy streets. They offer a limited range of everyday essentials, including packaged food items, beverages, personal care products, and household supplies. Convenience stores typically focus on providing quick and convenient shopping options for customers.

b) Supermarkets

Supermarkets are larger-scale grocery stores that offer a wide variety of products across multiple categories. They typically have multiple aisles and sections, including fresh produce, packaged foods, dairy products, frozen foods, household items, and more. Supermarkets often provide a self-service model where customers can choose and pick their desired items.

c) Hypermarkets

Hypermarkets are larger than supermarkets and offer an extensive range of products, including groceries, electronics, home appliances, clothing, and more. They usually have spacious layouts and provide a one-stop shopping experience for customers, combining groceries with other consumer goods.

d) Specialty Stores

Specialty stores focus on specific categories or types of products. Examples include organic food stores, gourmet stores, health food stores, and ethnic grocery stores. These stores cater to niche markets and offer specialized products that may not be easily available in regular grocery stores.

e) Online Grocery Stores

With the rise of e-commerce, online grocery stores have gained popularity in recent years. These stores allow customers to order groceries online and have them delivered to their doorstep. Online grocery stores offer convenience, a wide product range, and the ability to shop from the comfort of one’s home.

Read:   How To Create an Online Retail Shop

f) Neighborhood Kirana Stores

Kirana stores are traditional grocery stores commonly found in residential neighborhoods. These small-scale stores cater to the local community and offer a range of essential items. They often provide a personalized shopping experience and have established relationships with loyal customers.

g) Discount Stores

Discount stores, also known as value stores, offer products at discounted prices. These stores focus on providing affordable options and attract customers through competitive pricing. Discount stores may carry a range of grocery items, household goods, and other essentials.

3. Legal Requirements and Registrations

Register your business as per the legal requirements, such as obtaining a business registration or incorporating as a sole proprietorship, partnership, or private limited company.

Obtain the necessary licenses and permits, such as a trade license, GST registration, FSSAI license (if dealing with food items), and local municipal licenses.

Read:   Best Retail Business Ideas

4. Select Location and Setup the Grocery Store

Find a suitable location for your grocery store, considering factors like accessibility, visibility, parking space, and proximity to residential areas.

Set up the store layout, shelving, refrigeration, billing counters, and storage areas. Ensure proper lighting and ventilation for a comfortable shopping experience.

5. Procurement and Inventory Management

Establish relationships with reliable suppliers and wholesalers to source a wide range of groceries, including fresh produce, packaged food items, household essentials, and personal care products.

Implement effective inventory management systems to track stock levels, ensure freshness, minimize wastage, and optimize product assortment.

6. Staffing and Training

Hire trained and knowledgeable staff members who can assist customers, manage inventory, handle billing operations, and ensure a smooth store operation.

Provide training on product knowledge, customer service, inventory management, and store policies to empower your staff and deliver a positive shopping experience.

7. Fix Pricing and Promotions

Set competitive pricing for your products, considering factors like market rates, margins, and customer affordability.

Implement effective promotional strategies such as discounts, loyalty programs, bundle offers, and festive promotions to attract and retain customers.

8. Cost to Start a Grocery Store in India

The costs involved in starting a grocery store can vary based on factors such as location, store size, product range, and store setup. Here is a rough estimation of some key expenses:

• Store setup and renovations: ₹5,00,000 to ₹20,00,000
• Stock and inventory: ₹10,00,000 to ₹50,00,000
• Licensing and permits: ₹50,000 to ₹2,00,000
• Staff salaries and training: ₹1,50,000 to ₹5,00,000 (per month)
• Marketing and promotions: ₹50,000 to ₹2,00,000 (per month)

If you are short on funds, it is advisable to secure funding banks or from other lending institutions. Also, do not forget to apply for a credit card to meet small expenses in running a grocery store.

9. Customer Experience and Service

Focus on delivering exceptional customer service by maintaining a clean and organized store, providing product information, assisting with queries, and resolving customer complaints promptly.

Offer convenient services like home delivery, online ordering, and digital payment options to enhance customer convenience and satisfaction.

10. Marketing and Branding

You need to create a strong brand identity for your grocery store through attractive signage, logo, and store aesthetics.

In addition, implement marketing initiatives such as local advertising, online promotions, social media presence, and partnerships with local community organizations to increase visibility and attract customers.

Frequently Asked Questions

What is a grocery store.

A grocery store, also known as a supermarket, is a retail establishment that primarily sells food and other household products for consumers. It is a place where customers can purchase a wide range of groceries, including fresh produce, dairy products, meat and poultry, packaged foods, beverages, household supplies, personal care items, and sometimes even non-food items.

In addition to selling a variety of food products, many grocery stores also offer additional services such as bakery items, deli counters, ready-to-eat meals, and in some cases, pharmacies. Some grocery stores have expanded their offerings to include household goods, clothing, electronics, and other consumer products to provide customers with a comprehensive shopping experience.

Do I need any specific qualifications or experience to start a grocery store?

While specific qualifications are not mandatory, having knowledge of the grocery retail industry, inventory management, and customer service can be beneficial. Previous experience in the retail sector or grocery store operations can also be an advantage.

How can I attract customers to my grocery store?

Focus on delivering a superior shopping experience, including a wide range of quality products, competitive pricing, cleanliness, convenience, and personalized customer service. Implement effective marketing strategies to create awareness and attract customers, such as local advertising, promotions, and word-of-mouth referrals.

How can I ensure the freshness and quality of perishable products?

Establish strong relationships with reliable suppliers and wholesalers who can provide fresh and quality products. Implement proper storage and refrigeration facilities, adhere to proper hygiene practices, and regularly monitor the expiry dates and condition of perishable items.

What are the trends in the grocery retail industry?

Some emerging trends in the grocery retail industry include online grocery shopping, increased demand for organic and healthy food products, personalized shopping experiences, and the adoption of digital payment options. Stay updated with industry trends to cater to evolving customer preferences.

Starting a grocery store requires careful planning, a customer-centric approach, and efficient operations. By offering quality products, excellent service, and a pleasant shopping environment, you can establish a successful grocery store in India.

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How to Start a Grocery Store Business in India 2024?

• 07 August 2023
•  Hero FinCorp Team
• 2023-08-07 00:00:00

Table of Contents

Major Components to Keep in Mind to Start a Grocery Store in India

If grocery business ideas seem attractive to you, here are a few components you must keep in mind before starting:

Choose the Right Business Model

Before setting up a grocery store business in India, choose the right business model and create an effective action plan. It should include details like:

Size: You can set up a small, medium, or large store depending on your budget and the type of products you want to sell.

Finance and Capital: Evaluate the financial requirements and determine how much capital you will need. Generally, the financial need depends on the size and scale of your business. So, look at your savings and assets and see if they are enough to set up a grocery store. If not, apply for a new Business Loan from Hero FinCorp and get the required funds instantly without any security or guarantor.

Ownership: Do you plan to open a store as a sole proprietor or with a partner? Determine a legal, organisational structure for efficient administration and management.

Setting Up Your Business

The charm of your retail store depends on the experience you offer through its design and setup. Atmospheric factors like music, scent, colour, and light improve the overall shopping experience of your customers. Aesthetic factors like colour, size, and texture also help you stand out and build a memorable customer experience. Think long-term and prefer quality over price while setting up your store. Look for storage, movement, and display solutions that meet quality standards and leave behind your competitors.

Pick a Suitable Location

Picking a suitable location for your grocery store is half the battle won. The best idea is to avoid far-off places, but opening a store in a crowded market is not a good location either. Moreover, ensure the store has a decent floor and storage space to accommodate several customers at a time. Also, give attention to the parking space, as most people will come for grocery shopping in their vehicles for easy commute and transportation. A place close to offices and commercial spaces is good as people come here daily.

Hire the Right Staff

When it comes to a retail grocery store, your staff is the key to securing repeat customers. Positive customer care provided by your staff is directly related to customer retention. Therefore, ensure hiring candidates who are pleasant, friendly, and know how to deliver great customer service. Moreover, they should be comfortable working in a team and learn how to calm unhappy customers. Since your employees are the face of your grocery business, ensure they contribute to a pleasant atmosphere inside your store.

Get all the Legal Formalities Done

You will need the necessary licenses and permissions before setting up any business. Although the compliance requirements and certifications are the bare minimum for a grocery store business, they may vary based on your state. You will also need a certificate of safety protocol and a challan, a rental fund your local municipality will collect from you. Permits from the health department and fire safety are also mandatory. Other legal formalities include the following:

Business registration under a partnership, sole proprietorship, or another ownership option

Trade license for the store

Business registration under the 1953 Shops and Establishment Act

FSSAI license

Tax-related registrations like GST number, TAN, etc.

After obtaining all the necessary permits and licenses, you are ready to set up your grocery business.

List of Required Documents to Start a Grocery Store Business in India

While planning to start a grocery store business in India, here are a few legal documents you must possess:

1. Trade License: Municipalities issue exchange permits in various Indian states. While setting up a grocery store, you must obtain these permits from municipal bodies. The process is simple and takes only 5-7 days to complete.

2. Lease Agreement: ​​To rent a space for your grocery store, you must follow a proper registration process. A lease agreement with your landlord is mandatory to keep the deal intact and safe.

3. FSSAI License: You will need an FSSAI license if your store deals with food-related activities. Apply for one with your local state or government office.

4. Shop and Establishment License: You must submit a shop and establishment license that includes your employment terms and worker services in your store. Get one from your state authorities.

5. GST Registration: GST Registration is an essential compliance for every Indian business. It becomes mandatory if your annual turnover is over Rs 40 Lakh.

How a Business Loan is Helpful to Open a Grocery Store?

Now that you know how to open a grocery store, the next hurdle can be finance. You will need a substantial amount to set up your grocery business, depending on the size, type, extent, and nature of the business. You can get in touch with Hero FinCorp to get a Business Loan for business owners. However, the applicant should have an experience of up to five years in a similar field. Here is how a Business Loan helps open a grocery store:

Ample loan amount of up to Rs 40 lakh to cover various needs

Competitive interest rates that keep the loan cost affordable

Flexible repayment terms of up to 60 months to keep the EMIs budget-friendly

No collateral requirement to access funds without collateral, guarantor, or security

No end-use restrictions to cover diverse expenses

Easy eligibility conditions and minimal documentation requirements for easy funding access

The grocery business is vital to a country's community and economic development. It is also a profitable business option that requires minimal effort and investment. If you plan to set up a grocery store business in India in 2023, consider new-age NBFCs like Hero FinCorp Business Loans to get the required funding without collateral.

Frequently Asked Questions (FAQs)

1. How profitable is a grocery?

Establishing a grocery store is a profitable business in India . An average store owner has a 5 to 20% profit margin, making significant monthly earnings.

2. What is the business of grocery?

Grocery is a retail business selling everyday household products like food and beverages, cleaning supplies, fruits, vegetables, poultry, meat, frozen and canned foods, etc.

3. How to start a grocery trading business?

Starting a grocery trading business involves choosing are right business model, picking a suitable location, getting the formalities done, hiring staff, and setting up the store.

4. How much capital is required for a grocery store?

You can successfully set up a grocery store from Rs 10 Lakh to Rs 2 Crore, depending on the size and location of the store and the type of products you want to sell.

5. Do grocery stores make a profit?

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The act of paying out money for any kind of transaction is known as disbursement. From a lending perspective this usual implies the transfer of the loan amount to the borrower. It may cover paying to operate a business, dividend payments, cash outflow etc. So if disbursements are more than revenues, then cash flow of an entity is negative, and may indicate possible insolvency.

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We urge customers to use this option only if absolutely necessary. This facility has been especially designed for those customers whose cash flows have been severely affected and they do not have sufficient savings or other income sources which they could use for paying their EMIs. The downsides of opting for the moratorium include:

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Indian Grocery Store Business Plan [Sample Template]

By: Author Tony Martins Ajaero

Home » Business Plans » Wholesale & Retail

An Indian grocery store is a retail outlet where different Indian foods and household products are sold on shelves and cabinets.

People love to do their shopping in a grocery store because of the convenience it affords them. A grocery store can be run offline in the conventional retail store, or online on an online e-commerce retail site.

When people are looking for Indian specialty foods or ingredients that can’t be found at the corner store or neighborhood supermarkets, they typically head to Indian grocery stores especially if it is not too far from their location.

A Sample Indian Grocery Store Business Plan Template

1. industry overview.

Indian grocery store is a subset of the overall grocery stores cum retail industry. Grocery stores, including supermarkets, account for the largest share of food store sales in the US. In 2013, grocery stores accounted for 90% of the country’s food and beverage store sales, while supermarkets accounted for 95% of the total grocery store sales.

The food retail industry is a high-volume, low-margin business, with cutthroat competition from all quarters. It includes grocery stores and supermarkets, as well as convenience stores. The staples offered at these stores make the industry non-cyclical.

In addition, grocery stores and supermarkets offer an alternative to restaurants during tough economic times, as buying groceries for home cooking is one alternative. Buying prepared foods, which are new higher-margin offering at grocery stores, is an additional alternative to restaurants.

However, offering new higher-margin items such as gourmet foods, prepared foods, and general merchandise is making this industry more cyclical than in the past, creating pressures on revenue during the recent economic downturn.

Conventional supermarkets are grocery stores with over $2 million in revenue, with average square feet of 15,000. Grocery stores that have less than $2 million in annual revenue sell almost entirely packaged and perishable goods, and are mostly independently owned.

Superstores are supermarkets with about 30,000 square feet, averaging $12 million in revenue. They often have an extended selection of food and nonfood items, with specialty departments such as florists, delis, bakeries, banking, pharmacy, and video rentals.

Combination stores are hybrids of superstores and drugstores under one roof, with an average of 55,000 square feet. The supermarket and grocery stores industry that Indian grocery store is a part of is a major sector of the economy of the united states which generates over 2 billion annually from more than 42,539 outlets scattered all around the United States of America.

The industry is responsible for the employment of over 2,624,650 people. Experts project the Supermarket and grocery industry to grow at a 1.4 percent annual rate.

It is a fact that an estimated two-thirds of the United States’ gross domestic product (GDP) comes from retail consumption of which the supermarket and grocery stores industry contributes greatly. This is why the United States of America’s economy is measured with the yardstick of how well the retailing business is fairing in the U.S.

In essence, when there is an unstable economy, purchasing power drops and it impacts the retailing / grocery stores industry negatively which may result in the closure of some supermarket / grocery stores.

The retail landscape has seen tremendous changes in the last 20 years; it has grown from the usual mom and pop outlets to a more organized and far reaching venture. The introduction of franchise and online store makes it easier for a retailer to reach out to a larger market far beyond the areas where his physical store is located.

It is interesting to note that more grocery shops (Indian grocery stores inclusive) especially lager retail outlets have started to include self-serve checkout lanes in their stores. It creates shorter lines that appeal to consumers; the average customer would not want to stay longer on the queue.

Starting an Indian grocery store business in the United States is a profitable business and it is open to any aspiring entrepreneur to come in and establish his or her business; you can choose to start on a small scale in a street corner like the average mom and pop business or you can choose to start on a large scale with several outlets.

2. Executive Summary

Punjab Brothers® Indian Grocery Store, Inc. is a registered grocery store business that will be located in one of the most populated Indian communities in Dallas – Texas.

We have been able to lease a facility that is big enough (a 5 thousand square foot facility) to fit into the kind of Indian grocery store that we intend launching and the facility is located in a corner piece property directly opposite the largest residential estate in Dallas – Texas.

Punjab Brothers® Indian Grocery Store, Inc. will retail a wide range of Indian inspired durable and non – durable goods at affordable prices from different brands. We will retail general Indian food products including fresh and prepared meats, poultry and seafood, canned and frozen foods, fresh fruits and vegetables and various dairy products et al.

We are aware that there are several grocery stores in Dallas – Texas that also retail Indian stuffs, which is why we spent time and resources to conduct our feasibility studies and market survey so as to offer much more than our competitors will be offering.

We have self – service options and delivery options for our customers, and our outlet has various payment options. We know that our customers are the reason why we are in business which is why we will go the extra mile to get them satisfied when they visit our Indian grocery store.

Punjab Brothers® Indian Grocery Store, Inc. will ensure that all our customers are given first class treatment whenever they visit our grocery store.

We have a CRM software that will enable us manage a one on one relationship with our customers no matter how large they may grow to. We will ensure that we get our customers involved in the selection of brands that will be on our racks.

We are aware of the trend in the retail industry and we are not only going to operate a system where our customers would have to come to our store to make purchase but we will also operate an online store and our customers can order our grocery online and they will get it delivered to their houses or any location they want us to deliver the goods to within Dallas – Texas.

Punjab Brothers® Indian Grocery Store, Inc. is a family business that is owned by Raj Punjab and his brother Ravi Punjab. Raj Punjab has a B.Sc. in Business Administration, with over 5 years experience in the retail industry, working for some of the leading brand in the United States; and Ravi has a B.Sc. in Marketing.

Although the business is launching out with just one outlet in Dallas – Texas, but there is a plan to open other outlets all around Texas.

3. Our Products and Services

Punjab Brothers® Indian Grocery Store, Inc. is in the grocery store industry to establish a specialty Indian grocery store and we will ensure we make available a wide range of goods and products from top manufacturing brands in the United States and other countries of the world.

Our product offerings are listed below;

• Fruit and vegetables
• Atta, Ayurvedic, Candies & Cookies, Chutney
• Cosmetics and Incense
• Crockery, Dals & Beans, Dry Food
• Fasting Product, Flour, Frozen RTE
• Generic, Ice-Cream and Juice
• Khakhra, Meat, and Milk Products
• None Food, Noodles, Oil, Pan Masala, Pappad, Pickles, Produce
• Rice, Sauces, Snacks, Soup Mix, Spices, Spices Mix
• Drugs and health products

4. Our Mission and Vision Statement

• Our vision is to bring the best Indian inspired ingredients from around the world, right to your doorstep.
• With a wide variety of authentic regional ingredients, we strive to reconnect people with the familiar flavors of india.
• At Punjab Brothers® Indian Grocery Store, Inc., we’re committed to sharing what we know best about our Indian heritage and culture: our food.
• We hope to continue to educate and expose new generations to the regional diversity of India and the richness of our culture and food.
• Unlike mega stores, Punjab Brothers® Indian Grocery Store, Inc. is devoted to continuing its family tradition of personal service and exceptional quality.
• We guarantee that only the best spices and freshest produce will end up on your table.

Our Business Structure

Punjab Brothers® Indian Grocery Store, Inc. do not intend to start an Indian grocery store business like the usual mom and pop business around the street corner; our intention of starting an Indian grocery store business is to build a standard Indian grocery store in Dallas – Texas.

We will ensure that we put the right structures in place that will support the kind of growth that we have in mind while setting up the business. We will ensure that we hire people that are qualified, honest, customer centric and are ready to work to help us build a prosperous business that will benefit all our stake holders.

As a matter of fact, profit-sharing arrangement will be made available to all our senior management staff and it will be based on their performance for a period of 8 years or more. In view of that, we have decided to hire qualified and competent hands to occupy the following positions;

• Chief Executive Officer (Owner)
• Store Manager
• Human Resources and Admin Manager

Merchandize Manager

Sales and Marketing Manager

Information Technologist

• Accountants / Cashiers
• Customer Services Executive

5. Job Roles and Responsibilities

Chief Executive Officer – CEO:

• Increases management’s effectiveness by recruiting, selecting, orienting, training, coaching, counseling, and disciplining managers; communicating values, strategies, and objectives; assigning accountabilities; planning, monitoring, and appraising job results; developing incentives; developing a climate for offering information and opinions.
• Creates, communicates, and implements the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy.
• Responsible for fixing prices and signing business deals
• Responsible for providing direction for the business
• Responsible for signing checks and documents on behalf of the company
• Evaluates the success of the organization

Admin and HR Manager

• Responsible for overseeing the smooth running of HR and administrative tasks for the organization
• Maintains office supplies by checking stocks; placing and expediting orders; evaluating new products.
• Defines job positions for recruitment and managing interviewing process
• Carries out induction for new team members
• Responsible for training, evaluation and assessment of employees
• Responsible for arranging travel, meetings and appointments
• Overseas the smooth running of the daily office activities.

Store Manager:

• Responsible for managing the daily activities in the store
• Ensures that proper records of goods are kept and our racks and warehouse does not run out  products
• Ensure that the store facility is in tip top shape and goods are properly arranged and easy to locate
• Control goods distribution and supply inventory
• Supervise the workforce in the grocery sales floor.
• Manage vendor relations, market visits, and the ongoing education and development of the organizations’ buying teams
• Help to ensure consistent quality of goods and products on our rack
• Responsible for the purchase of goods and products
• Responsible for planning sales, monitoring inventory, selecting the merchandise, and writing and pricing orders to vendors
• Ensures that the organization operates within stipulated budget.
• Identify, prioritize, and reach out to new partners, and business opportunities et al
• Identifies development opportunities; follows up on development leads and contacts.
• Responsible for supervising implementation, advocate for the customer’s needs, and communicate with clients
• Develop, execute and evaluate new plans for increasing sales
• Document all customer contact and information
• Represent the company in strategic meetings
• Help increase sales and growth for the company
• Manage the organization website
• Handles ecommerce aspect of the business
• Responsible for installing and maintenance of computer software and hardware for the organization
• Manage logistics and supply chain software, Web servers, e-commerce software and POS (point of sale) systems
• Manage the organization’s CCTV
• Handles any other technological and IT related duties.

Accountant/Cashier:

• Responsible for preparing financial reports, budgets, and financial statements for the organization
• Provides managements with financial analyses, development budgets, and accounting reports.
• Responsible for financial forecasting and risks analysis.
• Performs cash management, general ledger accounting, and financial reporting
• Responsible for developing and managing financial systems and policies
• Responsible for administering payrolls
• Ensuring compliance with taxation legislation
• Handles all financial transactions for the organization
• Serves as internal auditor for the organization

Client Service Executive

• Ensures that all contacts with clients (e-mail, walk-In center, SMS or phone) provides the client with a personalized customer service experience of the highest level
• Through interaction with customers on the phone, uses every opportunity to build client’s interest in the company’s products and services
• Manages administrative duties assigned by the human resources and admin manager in an effective and timely manner
• Consistently stays abreast of any new information on the organizations’ products, promotional campaigns etc. to ensure accurate and helpful information is supplied to customers when they make enquiries
• Find out the customer’s needs, recommend, select and help locate the right merchandise
• Provide information about warranties, manufacturing specifications, care and maintenance of merchandise and delivery options
• Bag or package purchases and gift wrap merchandise
• Responsible for cleaning the store facility at all times
• Ensure that toiletries and supplies don’t run out of stock
• Handle any other duty as assigned by the store manager

6. SWOT Analysis

Our plan of starting just one outlet of our Indian grocery store in Dallas – Texas is to test run the business for a period of 3 to 6 years to know if we will invest more money, expand the business and then open other outlets all over Texas.

We are quite aware that there are a few Indian grocery stores and of course several supermarket and grocery stores all over Dallas – Texas and even in the same location where we intend locating ours who also retail Indian stuffs, which is why we are following the due process of establishing a business.

We know that if a proper SWOT analysis is conducted for our business, we will be able to position our business to maximize our strength, leverage on the opportunities that will be available to us, mitigate our risks and be equipped to confront our threats.

Punjab Brothers® Indian Grocery Store, Inc. employed the services of an expert HR and Business Analyst with bias in retailing to help us conduct a thorough SWOT analysis and to help us create a Business model that will help us achieve our business goals and objectives. This is the summary of the SWOT analysis that was conducted for Punjab Brothers® Indian Grocery Store, Inc.;

Part of what is going to count as a positive for us is the fact that we are one of the very few stores in Dallas Texas that is solely committed to retailing Indian groceries.

So also, our location, the business model we will be operating, varieties of payment options, wide range of products and our excellent customer service culture will definitely count as a strong strength for Punjab Brothers® Indian Grocery Store, Inc.

From our findings, one major weakness that may count against us is the fact that we are a new Indian grocery store outlet and we don’t have the financial capacity to compete with multi – billion dollars supermarket and grocery store outlets that also retail Indian groceries when it comes to retailing at rock bottom prices.

• Opportunities:

The fact that we are going to be operating our Indian grocery store in one of the most populated Indian communities in Dallas – Texas provides us with unlimited opportunities to sell our groceries to a large number of people especially people from Indian descent.

We have been able to conduct thorough feasibility studies and market survey and we know what our potential clients will be looking for when they visit our Indian grocery outlet; we are well positioned to take on the opportunities that will come our way.

We are fully aware that one of the major threats that we are likely going to face is economic downturn. Another threat that may likely confront us is the arrival of a new Indian grocery store, supermarket, grocery store or retail outlet who would want to engage in the sale of Indian groceries in same location where ours is located.

7. MARKET ANALYSIS

• Market Trends

It is important to state that any trend that is applicable to businesses in the supermarket and grocery store industry is applicable to Indian grocery stores.

Grocery stores have been in existence for as long as humans started trading goods, but one thing is certain, the industry that Indian grocery store business is a part of is still evolving. The introduction of technology and subsequently online retail has indeed helped in reshaping the industry.

It is now a common phenomenon for grocery outlets to leverage on technology to effectively predict consumer demand patterns and to strategically position their shops to meet their needs; in essence, the use of technology helps retailers to maximize supply chain efficiencies.

No doubt data collected from customers goes a long way to help supermarkets and grocery stores serve them better. Another common trend in the grocery store industry is the pricing system. Aside from having varieties of products in a store, one of the easiest ways grocery stores sell their goods is to ensure that the prices of their goods are a bit lower than what is obtainable elsewhere.

For example, it is common to see items with prices in this format; $3.99, $99.99 and $199.99 et al as against $4, $100 and $200. Supermarkets and grocery stores also engage in massive clearance sales and discount sales to attract customers. It is a strategy that helps them welcome new customers and also reinforce the loyalty of old customers.

8. Our Target Market

We know that there are loads of migrants from India and other Asian countries who will be interested in doing their shopping in an Indian grocery store because of what they stand to gain. With a wide variety of authentic regional ingredients, we strive to reconnect people with the familiar flavors of india.

In view of that, we have positioned our Indian grocery store to service residents of Dallas – Texas and every other location our store will be located. We have conducted our market research and we have ideas of what our target market would be expecting from us. We are in business to retail a wide range of Indian groceries to the following groups of people;

• Indian food lovers

Our Competitive Advantage

A recent study conducted on the grocery store industry reveals that the market has become much more intensely competitive over the last decade. As a matter of fact, you have to be highly creative, customer centric and proactive if you must survive in this industry.

We are aware of the competition and we are prepared to compete favorably with other leading Indian grocery stores in Dallas – Texas.

Punjab Brothers® Indian Grocery Store, Inc. is launching a standard Indian grocery store that will indeed become the preferred choice of Indian migrants and other residents of Dallas – Texas. Our store is located in a corner piece property on a busy road directly opposite one of the largest Indian community in Dallas – Texas.

One thing is certain, we will ensure that we have a wide range of products available in our store at all times. It will be difficult for customers to visit our store and not see what they are looking for. One of our business goals is to make Punjab Brothers® Indian Grocery Store, Inc. a one stop shop.

Our excellent customer service culture, online store, various payment options and highly secured facility will serve as a competitive advantage for us.

Lastly, our employees will be well taken care of, and their welfare package will be among the best within our category in the industry meaning that they will be more than willing to build the business with us and help deliver our set goals and achieve all our aims and objectives.

We will also give good working conditions and commissions to freelance sales agents that we will recruit from time to time.

9. SALES AND MARKETING STRATEGY

• Sources of Income

Punjab Brothers® Indian Grocery Store, Inc. is in business to retail a wide range of Indian groceries. We are in the industry to maximize profit and we are going to go all the way out to ensure that we achieve or business goals and objectives. We will retail groceries such as;

• Noodles, Oil, Pan Masala, Pappad, Pickles, Produce
• Other non-food items

10. Sales Forecast

One thing is certain when it comes to specialty stores like Indian grocery stores, if your store is well stocked with a wide range of Indian groceries and centrally positioned, you will always attract customers cum sales and that will sure translate to increase in revenue generation for the business.

We are well positioned to take on the available market in Dallas – Texas and we are quite optimistic that we will meet our set target of generating enough profits from our first six months of operation and grow the business and our clientele base.

We have been able to critically examine the industry, we have analyzed our chances in the industry and we have been able to come up with the following sales forecast. The sales projections are based on information gathered on the field and some assumptions that are peculiar to startups in Dallas – Texas.

• First Fiscal Year: $150,000
• Second Fiscal Year: $350,000
• Third Fiscal Year: $550,000

N.B : This projection was done based on what is obtainable in the industry and with the assumption that there won’t be any major economic meltdown and there won’t be any major competitor offering same products as we do within same location. Please note that the above projection might be lower and at the same time it might be higher.

• Marketing Strategy and Sales Strategy

Before choosing a location for Punjab Brothers® Indian Grocery Store, Inc. we conducted thorough market survey and feasibility studies in order for us to penetrate the available market and become the preferred choice for residents of Dallas – Texas.

We have detailed information and data that we were able to utilize to structure our business to attract the number of customers we want to attract per time.

We hired experts who have good understanding of the supermarket and grocery industry especially specialty stores to help us develop marketing strategies that will help us achieve our business goal of winning a larger percentage of the available market in Dallas – Texas.

In summary, Punjab Brothers® Indian Grocery Store, Inc. will adopt the following sales and marketing approach to win customers over;

• Open our Indian grocery store in a grand style with a party for all.
• Introduce our Indian grocery store by sending introductory letters alongside our brochure to Indian communities, households and key stakeholders in and around Dallas – Texas
• Ensure that we have a wide range of Indian groceries from different brands at all times.
• Make use of attractive handbills to create awareness and also to give direction to our grocery store
• Position our signage / flexi banners at strategic places around Dallas
• Position our greeters to welcome and direct potential customers
• Create a loyalty plan that will enable us reward our regular customers
• Engage on roadshows within our neighborhood to create awareness for our Indian grocery store.

11. Publicity and Advertising Strategy

Even though our Indian grocery store is well located, we will still go ahead to intensify publicity for the business. Punjab Brothers® Indian Grocery Store, Inc. has a long term plan of opening outlets in various locations all around Texas which is why we will deliberately build our brand to be well accepted in Dallas before venturing out.

As a matter of fact, our publicity and advertising strategy is not solely for winning customers over but to effectively communicate our brand. Here are the platforms we intend leveraging on to promote and advertise Punjab Brothers® Indian Grocery Store, Inc.;

• Place adverts on community based newspapers, radio and TV stations.
• Encourage the use of word of mouth publicity from our loyal customers
• Leverage on the internet and social media platforms like YouTube, Instagram, Facebook, Twitter, LinkedIn, Snapchat, Google+ to promote our business.
• Ensure that our we position our banners and billboards in strategic positions all around Dallas – Texas
• Distribute our fliers and handbills in target areas in and around our neighborhood
• Advertise our Indian grocery store business in our official website and employ strategies that will help us pull traffic to the site
• Brand all our official cars and vans and ensure that all our staff members wear our branded shirt or cap at regular intervals

12. Our Pricing Strategy

Pricing is one of the key factors that give leverage to grocery stores and an Indian grocery store is not an exception. It is normal for consumers to go to places where they can get groceries at cheaper price which is why big players in the industry will attract loads of consumers.

We know we don’t have the capacity to compete with multi – million dollars’ grocery stores that retail Indian groceries but we will ensure that the prices of all the products that are available in our store are competitive with what is obtainable amongst Indian supermarkets and grocery stores within our level.

• Payment Options

The payment policy adopted by Punjab Brothers® Indian Grocery Store, Inc. is all inclusive because we are quite aware that different customers prefer different payment options as it suits them but at the same time, we will ensure that we abide by the financial rules and regulation of the United States of America.

Here are the payment options that Punjab Brothers® Indian Grocery Store, Inc. will make available to her clients;

• Payment with cash
• Payment via credit cards / Point of Sale Machines (POS Machines)
• Payment via online bank transfer
• Payment via check
• Payment via mobile money transfer

In view of the above, we have chosen banking platforms that will enable our client make payment for groceries purchase without any stress on their part. Our bank account numbers will be made available on our website and promotional materials.

13. Startup Expenditure (Budget)

From our market survey and feasibility studies, we have been able to come up with a detailed budget on achieving our aim of establishing a standard Indian grocery store and here are the key areas where we will spend our startup capital;

• The total fee for registering the business in the United States of America – $750.
• Legal expenses for obtaining licenses and permits as well as the accounting services (software, P.O.S machines and other software) – $3,300.
• Marketing promotion expenses for the grand opening of Punjab Brothers® Indian Grocery Store, Inc. in the amount of $3,500 and as well as flyer printing (2,000 flyers at $0.04 per copy) for the total amount of $3,580.
• The cost for hiring business consultant – $2,500.
• Insurance (general liability, workers’ compensation and property casualty) coverage at a total premium – $2,400.
• The cost for payment of rent for 12 months at $1.76 per square feet in the total amount of $105,600.
• The cost for facility remodeling (construction of racks and shelves) – $20,000.
• Other start-up expenses including stationery ($500 ) and phone and utility deposits ( $2,500 ).
• Operational cost for the first 3 months (salaries of employees, payments of bills et al) – $60,000
• The cost for start-up inventory (stocking with a wide range of Indian groceries and other related merchandize) – $150,000
• The cost for store equipment (cash register, security, ventilation, signage) – $13,750
• The cost of purchase and installation of CCTVs – $5,000
• The cost for the purchase of furniture and gadgets (Computers, Printers, Telephone, TVs, Sound System, tables and chairs et al) – $4,000.
• The cost of launching a website – $600
• The cost for our opening party – $5,000
• Miscellaneous – $5,000

We would need an estimate of $300,000 to successfully set up our Indian grocery store in Dallas – Texas.

Generating Startup Capital for Punjab Brothers® Indian Grocery Store, Inc.

Punjab Brothers® Indian Grocery Store, Inc. is a family business that is owned and financed by Raj Punjab and his brother Ravi Punjab. They do not intend to welcome any external business partners which is why he has decided to restrict the sourcing of the startup capital to 3 major sources.

These are the areas we intend generating our startup capital;

• Generate part of the startup capital from personal savings
• Source for soft loans from family members and friends
• Apply for loan from the bank

N.B: We have been able to generate about $100,000 ( Personal savings $80,000 and soft loan from family members $20,000 ) and we are at the final stages of obtaining a loan facility of $200,000 from our bank. All the papers and documents have been signed and submitted, the loan has been approved and any moment from now our account will be credited with the amount.

14. Sustainability and Expansion Strategy

It is an established fact that the future of a business lies in the number of loyal customers that they have, the capacity and competence of the employees, their investment strategy and the business structure. If all of these factors are missing from a business, then it won’t be too long before the business close shop.

One of our most important goals of starting out is to build a business that will survive off its own cash flow without the need for injecting finance from external sources once the business is officially running. We know that one of the ways of gaining approval and winning customers over is to retail our Indian groceries a little bit cheaper than what is obtainable in the market and we are prepared to survive on lower profit margin for a while.

Punjab Brothers® Indian Grocery Store, Inc. will make sure that the right foundation, structures and processes are put in place to ensure that our staff welfare are well taken of. Our company’s corporate culture is designed to drive our business to greater heights and training and retraining of our workforce is at the top burner.

We know that if that is put in place, we will be able to successfully hire and retain the best hands we can get in the industry; they will be more committed to help us build the business of our dreams.

Check List/Milestone

• Business Name Availability Check: Completed
• Business Registration: Completed
• Opening of Corporate Bank Accounts: Completed
• Securing Point of Sales (POS) Machines: Completed
• Opening Mobile Money Accounts: Completed
• Opening Online Payment Platforms: Completed
• Application and Obtaining Tax Payer’s ID: In Progress
• Application for business license and permit: Completed
• Purchase of Insurance for the Business: Completed
• Leasing of facility and remodeling the shop: In Progress
• Conducting Feasibility Studies: Completed
• Generating capital from family members: Completed
• Applications for Loan from the bank: In Progress
• Writing of Business Plan: Completed
• Drafting of Employee’s Handbook: Completed
• Drafting of Contract Documents and other relevant Legal Documents: In Progress
• Design of The Company’s Logo: Completed
• Printing of Packaging, Marketing/Promotional Materials: In Progress
• Recruitment of employees: In Progress
• Purchase of the needed furniture, racks, shelves, computers, electronic appliances, office appliances and CCTV: In progress
• Creating Official Website for the Company: In Progress
• Creating Awareness for the business both online and around the community: In Progress
• Health and Safety and Fire Safety Arrangement (License): Secured
• Opening party / launching party planning: In Progress
• Compilation of our list of groceries that will be available in our store: Completed
• Establishing business relationship with vendors – suppliers of Indian groceries: In Progress

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• हिन्दी ( Hindi )

General Store ya Kirana Store Business Plan In Hindi

Agar aapke mahole mein kirana store ya mini grocery store na ho toh Kya hoga? Sochiye agar aapko apni jarurat ki har choti-bari chizon jaise chai-patti ,toothpaste ke liye alag alag jagah par jaana padta .Small grocery store ya kirana store jitna customers ke liye important hai utana hi businessman ke liye. Hum jab bhi koi business shuru karte hai toh iss mein sab se zyada important hota hai business plan. Toh aaj hum aapko kirana store business plan ki saari important jaankari denga.

Delhi/NCR mein delivery boy vacancy nikali hai. Iss video mein aapko delivery boy job ke baare mein puri jaankari mil jayegi.

Iss article mein hum aapko batayenge:

Kirana store kya hota hai, kaun khol sakte hai.

Market research

Infrastructure aur laagat

Kirana store mein kitna munafa hai

General store ke liye legal formalities

Kirana Dukan saman list

Marketing kaise karein

General store ka business kaise badhaye

Kirana Business ke liye tips

Kirana Business se jude kuch sawaal

Kirana store jisse hum parchun ki dukan,general store aur mini grocery store ke naam se bhi jaante  hai, mein saari woh cheezein hoti hai jinki jarurat humein apne ghar mein roz hoti hai. Sellers yaha wholesale kirana price list par supplier se samaan khareedkar ussey customers ko margin ke sath bechte hai aur kabhi-kabhi discount aur offers bhi dete hai apni sales badhane ke liye. Yeh aapko apni locality mein hamesha milenge.

 Aaj kal customers teen jagah se apni jarurat ka saman lete hai:

1. Kirana Store ya Mini Grocery Store

2. Supermarkets ya Departmental stores

3. Online Grocery Stores

Aaj kal online grocery stores jaise ki bigbasket,  grofers etc. bahut tezi se badh rahe hai par phir bhi logo ko apni locality ki kirane store jaana zyada pasand hai. IndianRetailer.com ke according humari country mein lag bhag 12 million kirane ki dukan hai jo 90% F&G market (Food and Grocery Market)  ka share hai. Desh ki jaanta in reasons ke wajah se aaj bhi inhi ‘Mom and Pop stores’ ko zyada pasand karte hai:

1. Yahan seller ka customers ke sath ek personal connection hota hai

2. Dukandar mostly wo hi samaan rakhte hai jiski demand unki locality mein hoti hai, apne customers ki need ko dhyan mein rakhte hue.

3. General stores mostly customers ke ghar ke paas hi hote hai

4. Seller mostly customers ko personally jaanta hai toh woh usse credit facility bhi deta hai.

5. Customers easily products return/exchange kar sakte hai.

Kirane ki dukan kholne ke liye koi  bhi specific qualification ya course ki jarurat nahin hai par agar aapne 10-12 vi tak padhai kari hai toh aapko hisaab kitaab mein madad milegi. Isse koi bhi khol sakta hai. Dukan shuru karne se pehla kisi existing general store ke seller se ek baar baat karke thodi jankaari le aur jis locality mein aap store kholne waale hai wahan kitna competition hai aur waha kis tarah ke product ki demand hai uss par acche se research karein.

Market Research

Kisi bhi business ko shuru karne se pehla humesha market research karni chahiye, tabhi aap apne busiess mein munafa kama sakte hai. Parchun ki dukan  kholne se pehla yeh zaroor dekhein jis locality mein aap dukan khol rahe hain wahan customers kis product ki demand kar rahe hai.

Aap do tareeke se apni dukan khol sakte hai:

Dukan ki location

Hum jab koi bhi store kholte haitoh uski location ek bahut important factor hota hai. Jab bhi hum apni dukan kholein toh humein uski location ki achhi market research karni chahiye tabhi humari dukan profit earn karenge. Dukan khlte hue dhyan rakhe :

• General stores humesha populated area mein kholna chahiye. Kyunki iss store mein humein tabhi profit hai jab yahan roz bahut customers aate hai.
• Aap yeh kisi bhi resendtial area , apartments mein khol sakte hai.
• Yeh bhi dekhiye ki aas paas kitne aur general stores hainaur woh kaise chal rahe hain.
• Aisi location par dukan na kholein jaha par bahut saare store hai kyonki ek nayi dukan ka aisi jagah compete karna bada difficult hoga,  as “Lower the competition, the better it is.”

   Saath mein yeh bhi dekhiye ki agar koi store uss jagah nahin chal raha ntoh uska reason jaanein aur phir apne store mein thode changes karein taaki woh uss location mein profit earn kar sake.

  Store ka size bhi bahut important hainkyonki kirnae ki dukan mein bahut saara samaan hota hainaur woh sab customer ko dikhna chahiye tabhi customers khareedi karenge.

Mostly agar aap small general store open kar rahe hain toh 2000 Ft ki dukan kaafi hainpar aap 1000 Ft ki  bhi khol sakte hai.

  Agar aapko dukan ki location search karne mein koi problem ho rahi haitoh aap yaha search kar sakte hai:

1. MagicBricks 2. 99 Acres

General store kholne ke liye 50000-100000 rupee laagat  samaan khareedne ke liye chahiya .Aap agar chahe toh isse zyada bhi punji use kar sakte hai. Kitna paisa lagega uski  koi highest limit nahin hainyeh aapki dukan ke size par nirbhar karta hai.

Aapki dukan ka price har location mein alag hoga . Dukan ko khareedne ki cost ke alawa aapko aur bhi bahut saari cheeza jaise ki advertisement cost , legal fees, supplier se samaan khareedne ki cost yeh sab bhi include hoga.

Yeh saari cheeza milakar aapko kam se kam 4-5 lakh rupee ka investment lagega.

Kirana store mein infrastructure aur interior design bahut important hota hai. Aapki dukan ka interior aisa hona chahiya ki customers ko saara samaan acche se dikh jaye aur samaan bhi easily  rakha ja sake.

General store mein counter , racks , freeze ki jarurat hogi. Aap interior designer bhi rakh sakte hai.

 Aapki dukan mein aapko furniture ki jarurat hogi . Aapko jis furniture ki jarurat hogi humne uske price ke sath yaha list banayi hai:

Aapko general store furniture ka samaan yaha par mil jayenge:

1. Pepperfry 2. UrbanLadder 3. IndiaMART

Toh aapki total laagat ( Samaan+Dukan Mein Investment+Furniture) mila kar Rs. 6 , 00,000-7,00,000 tak hogi.

Aap dukan khareedne ke ilawa rent par bhi le sakte hai. Aapki dukan ka rent location ke according hoga. Chote shahar mein rent baade shahar ke comparison mein kam hoga. Aapko kis jagah kitna rent dena hoga  aap niche likhi hui website par dekh sakte hai. Isse aapko License fee aur stock ke sath sath infrastructure cost ka bhi andaza lag jayega.

• Magic Bricks
• 99Acres.com

Aap apne general store ke liye laagat yaha se le sakte hai:

Personal Investment – Personal investment yani apne hi money ko apne shop ke liye invest karna sabse best option hota hai. Karan, isse apko loan lene ki jarurat nahin padegi jo ki aapko future mein wapis pay karna hoga. Iske alawa, agar future mein kisi aur se investment karani pad jaye, toh aapki khud se ki gayi investment aapke investor ke liye ek trust point ban jayega ke aap apne business ke bare mein serious hain.

Kirane ki dukan ke liye Loan – Bank loans kisi bhi small ya medium sized business ke liye kaafi important role play karte hai. Agar aapke pas apna khud ka investment nahin haintoh aap bank se loan sanction karwa sakte hain. Bank se loan sanction karwane ke liye aapko kuch chizon ki requirements hongi jaise –

• Aapki age limit 21-65 years ki honi chahiye

• Aapko ek profit margin dikhani hogi jo bank ko trust provide karenge.

• Ek proper business plan dikhana hoga jo ki loan provider ko aapke business ke bare mein puri jankari de sake

Finance mein ek aur kaafi important factor hota hai aapke shop ki insurance ka. India mein log insurance pe jyada dhyaan nahin dete hain, jabki aapko kabhi kisi bhi nuksaan, jaise chori ya koi accident, se bachane ke liye shop ki insurance karwana kaafi jaruri hai. Insurance ke liye bhi aapko kisi insurance company se contact karna hoga.

Kirana Store mein kitna munafa hai :

• Kirane ki dukan ko  achhe se chalne mein kam se kam 6 months toh lagenge .General store mein profit margin 25-40% tak ka hota hai.
• Agar  aapk apna naya general store kho rahe haintoh aapko starting mein 100000 rupee ki  laagat se kam se kam Rs. 15,000-Rs. 30,000  rupee har month kama sakte hai.
• Kirane ki dukan sahi se chalne mein time lagta hainpar jab aapki dukan ek baar chalne lag jaye toh app acha paisa kama sakte hain. Jis samaan par zyada margin hainusse zyada sale karne ki koshish karein.
• Margin price spices par bahut zyada hota hainkam se kam 25% , toh aap isse discount par bhi sale kar sakte hai. Store mein do tarah ke product hote hai:

1. Local products : Profit Margin zyada hota hai.

2. Branded products: Profit Margin kam hota hai.

Zyada munafe ke liye aap starting mein kam profit margin rakhein taaki aap zyada logo ko attract kar sake kyonki jab tak aap customers ko apni story ka  hero nahin banayenga tab tak aapki pocket mein paisa nahin aayenga.

General Store ke liye legal formalities:

General store kholne ke liye aapko yeh legal formalities puri karni padheingi:

• FSSAI Food Registration:

FSSAI ke rules ko pura karein aur license number le. FSSAI ki guidelines ko pura karna bahut important kaam hainkyonki “ Surakshit aahar, swasthya ka aadhaar” . Aap iss website par register karke ,  FSSAI ka license le sakte hain: FSSAI Ki Official Website

FSSAI Registration Ki zyada jankaari ke liye yahan click kare .

• GST tax Registration:

Iske alawa aapko apne dukan ka GST registration bhi karwana padega . Aap apni dukan ka GST registration government dwara provided website se kar sakte hain,jiska link yeh hain- GST ki Official Website ,and iske liye humein inn documents ki jarurat hai-

• Aapka PAN Card.
• Business Registration ka proof.
• ID & Address proof(photograph ke sath).
• Aapke business ka address proof.
• Bank Account Statement.
• Digital Signature.

GST Registration Ki zyada jankaari ke liye yahan click kare .

Aapko apni dukan mein products rakhne ke liye wholeseller supplier search karna hoga. Aisa supplier dhoonde jo aapki dukan ke paas ho taaki travelling cost bache aur iske alawa dhyan rakhein ki woh aapko zyadatar products de sake kyonki jitne zyada product aapko milenge aapko uttna hi zyada discount aur aapko overall cost bhi kam hogi. Aisa supplier search karein jo aapki sahi price mein saara samaan de.

Aksar General stores par yeh samaan hota hai

• Grocery aur staples jaise dal, atta, rice, sugar, edible oils, spices, dry food etc…
• Fruits aur vegetables
• Beverages jaise cold drinks, juice, milk, water etc…
• Frozen food jaise snacks, ice-cream etc..
• Biscuits, snacks, cookies, chips, candies, chocolates, papad etc..
• Personal care jaise creams, soaps, shampoos, brush, shaving needs etc..
• Household Needs jaise detergent, cleaners, room freshness etc…

Marketing Kaise Karein

Kisi bhi naye vyapaar ko start karne ke baad uski marketing karna bahut zyeada important hota hainkyonki agar aap marketing nahin karenge toh aap apni right audience tak apna samaan nahin pahucha payenga. Aapko sahi marketing ke tareeke ka chunav karna hoga tabhi aapka business acha profit kama sakega.

Marketing karte hue inn sab cheezon ka jarur dhyan rakhein:

• Aap customer badhane ke liye apne customers ko offer, discount jarur de .
• Iske alawa aap festive offers bhi de sakte hainapne customers ko attract karne ke liye.
•  Aap customers ke liye free mein home delivery aur phone par order lena ki facility bhi jarur de.
• Dukan ke bahar aap jo board lagayein ussmein clearly yeh likha hona chahiya ki aapki dukan aakhir kya bechti hainkyonki  yeh aapki dukan ki marketing ke liye sbse zyada important hota hai.
• Aaj kal ke time mein aapko apni dukan online va offline dono tareeke se advertise karna hoga. Aap apni dukan ka inn tareeke se kar sakte hai:

Online Advertisement

Google My Business – Google My Business Google ke taraf se ek free tool hain jisse aap apne kirana store business ko Google ki listing mein daal sakte hain. Iska fayeda ye hai ke jab bhi koi Google pe search karenge ke aas paas kirana store kahan hai ya phir sidha aapke naam se apki dukan dhundna chahega toh usse bhot aasani se aapki store ka sara detail Google par mil jayega.

Google My Business apke store ka naam, shop tak pahunchne ka direction, Phone number, Reviews, Ratings, images aur details sab kuch ek hi jagah par apke customer tak pahuncha dega. Iske alawa agar koi kisi area mein apne aas pas kirana ki dukan dhund raha hain aur aapka general store uss area ke range mein aa rha hai toh aapke shop ka naam aur detail bhi Google ki list mein aajayega. Isse aasani se aapki general store ko koi bhi online dhund sakta hai.

Just Dial – Just Dial ek aisa platform hai jo ki kisi bhi area ke local business ki information provide karte hai jo ki aapko ya toh internet ke madhyan se aapko milegi ya phir call ke through pata chalegi.

Just Dial mein bhi Google My Business ki tarah aapko apna busniess register karna hoga. Antar bas itna hainke Just Dial mein aap do tarah ki listing kara sakte hai– Free listing ya phir Paid Listing.

Registration ka process kaafi simple hota hai aur ye aap online unki website se kara sakte haiya phir aap 8888888888 pe call karke bhi registration kara sakte hain.

Offline Advertisement

Hoardings – Kyunki aapka business aisa business hai jo ki log jyadatar offline yani bina internet ke madhyan se dhundte hain, isiliye ye jaruri hai ki aap apne business ka prachar hoarding aur paper media ke madhyam se bhi karein. Hoarding ko lekar aapko kuch important baton ka dhyaan rakhna chaiye jaise –

• Dukaan khulne se kuch dino pehle aap apne shop ke agey “Opening Soon” ka hoarding jarur laga dein. Taki aate jaate logon ko pata rahe ki ek naya kirana store unke area mein khulne wala hai.

• Aap apne mini grocery store ka hoarding aisi jagah lagaye jaha par zyada log aate jaate ho tabhi logo ko aapki dukan ke baare mein pta chalenga.

Pamphlets – Apne shop ki advertisement aap pamphlets ke through bhi kar sakte hain. Isey ya toh aap khud aane jane wale logon ko dein ya phir apne area ke local newspaper wale ko kuch paise dekar bhi ghar ghar tak pahuncha sakte hain.

Ek  baar aapki kirane ki dukan jam jaye uske baad aapko uske expansion par kaam karna hoga kyonki Aaj kal competiton itna zyada hai ki aap bina expansion Kirana store business plan ke survive kar hi nahin payenga. Aapki dukan thik se jamne mein 6-12 months lagenga toh uske baad aapne jo paisa kamaya haiusse apni dukan ko aur attractive, nayi facilties shuru karne mein invest karein. Yad rakhein jaise ki aapki dukan baregi toh aapko zyada staff ki jarurat hogi. Aap apne store ka expansion aisa kar sakte:

1. Mini super market

Jab aapke store mein zyada kamai hone lag jaye toh aap isse mini super market mein bhi convert kar sakte haijaha log rack par rakha hua samaan khud hi le lete  trolley aur basket ki help set. Isse aapka profit bhi barega kyonki ab aapki dukan mein aap zyada products display par rakh payenge aur log aasani se apne according le payenge. Customers ko samaan lena ke liye line mein bhi nahin lagana padheinga .

2. Online Kirana Store

Aap apne store ki online website bhi bana sakte haijaha se aapke locality mein rehna vaale customers aaram se ghar baithe hi  order kar payenga . Aapko bas apni website banakar uss par apne product list karne hoge. Aap delivery boys rakh sakte hai jo samaan customer tak pahucha denge. Aaj kal ki busy life mein log chahte haiki unke saare kaam ghar baithe hi aaram se ho jaye toh aapki dukan jab acha khasa profit kamane lag jaye toh aap yeh kar sakte hai.

3. Snapbizz ke sath register

Snapbizz ek online platform hai jo kirane ki dukano ki inventory management karne mein aur billing process mein madad karte hain. Aap isse platform par register karke iski facilities ka fayda uttah sakte hai. Isse aapke paise ki bhi bachat hogi kyonki inventory kharab home par aapko bahut nuksan hota haiaur bahut baar aapka staaf thk see inventory manage nahin kar pata. Isse aapki dukan mein manpower ki jarurat bhi kam hogi aur aapko bahut profit hoga. Iske baare mein aur jaanane ke liye iss link ko kholein : Snapbizz Ki Official Website

Kirana business ke liye tips

1. Utanah hi product apni dunkan mein rakhein jitni demand ho varna aapke products kharab ho jayege .Isse aapko  bahut loss honga. Apni inventory ko iss tarah rakhein ki samaan na ho aur sath hi mein kam na padhein.

2. Jab aap naya store khol rahe haintoh aap schemes, discount aur coupon ka use karein customers increase karne ke liye.

3. Friendly staff ko apni dukan mein rakhein kyonki agar aapke employees rude hoge toh aapke customers vaapis nahin aayenga.

4. Apni dukan mein children ka samaan jaise ki candies, chocolate etc. aur naye product aisi jagah par rakhein jaha se customer ki nazar ek dum jaye aur woh zaroor hi khareeda.

5. Jis product ki zyada demand hainusse stock mein zaroor rakhein aur usse aisi jagah rakhein jaha customer ki nazar ek dum jaye.

6. Dukan kholne se pehla aap jis locality mein apna store khol rah ek baar dekhiya aapka competitor kaise kaam kar rha hainaur woh apne customers ko kaise tackle karte hai.

7. Apni dukan  ko clean aur attracttive rakhein taaki aapke customers baar baar aye. Aapko unah ek friendly  environment dena jarur hoga.

8. Aaj kal kisi bhi dukan par jaanein se pehla uske reviews hamesha dekhta haintoh aap dhyan rakhein ki aap apne customers ko khush rakhein aur agar koi samaan dukan mein na ho toh usse mangva le kyonki tabhi aapke customers ke sath  long term relations banenga.

9. Jab aap apna business naya naya shuru kar rahe hain toh apne competitors’ ke comparison mein apne product ka price kam rakhein kyonki ek baar customers ne aapki dukaar mein aana shuru kar diya toh woh jarur baar baar aayenga.

Q.1) Kaun shuru kar sakta/sakti hai?

Ans. General koi bhi khol sakta hai iske liye koi qualification ki jarurat nahi hai bas apko basic maths, hisaab kitaab ke liye aani chahiye.

Q.2) Dukan ke liye loan kaha se le?

Aap dukan ke liye loan bank se le sakte, zyada jaankari ke liye yahan click kare .

Q.3) General store mein kitna munafa hai?

Agar  aapk apna naya general store kho rahe haintoh aapko starting mein 100000 rupee ki  laagat se kam se kam 15000-30000  rupee har month kama sakte hai

Q.4) Furniture kitne ka aayega ?

Aapki dukan ka furniture lag bhag 67300 tak ka aayenga.

Iss article ko padhne ke baad aapko General Store kholne ki saari jaruri jankaari mil gayi hogi. Humne puri koshish kari hai ki hum aapko saari important cheeza bta sake. Agar aapko koi bhi sawaal haitoh aap niche comment mein likh sakte hai.

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Tata Capital > Blog > Loan for Business > How To Start A Grocery Store Business In India

How to start a grocery store business in india.

Business is driven by profits or by the desire of providing something valuable to society.  

The grocery store business in India is quite profitable and allows one to do greater good for society. By setting up an online grocery business, one could give customers the luxury of ordering groceries at just a click of a button and save them the pain of driving to the market now and then. 

Moreover, starting a grocery delivery business does not break the bank. One can do it with a small capital investment.

Grocery Stores in India: Revival of the retail industry

India’s retail industry is growing at an unprecedented rate, and it is estimated to grow to $2 trillion by 2030. The retail industry has many players in it and is fast becoming saturated. 

It could be hard for a new entrant to establish a strong base in such a competitive space. However, tough competition doesn't have to mean that starting a grocery delivery business is impossible.

Establishing a lucrative grocery shop business is easily achievable with a strategic and well-thought-out approach. One could differentiate the offerings from the rest of the competition by sourcing local produce and organic products. 

Another differentiator could be targeting a particular demographic subset and catering to its specific preferences. The overall buying experience could be crafted to sync with a particular ethnic group.

With some research and proper niche selection, one could run a successful grocery shopping business.  

The rise of grocery stores in India

Grocery stores are relatively new in India. In olden times, farmers used to sell their produce, spices and other staples in a designated place on a particular day of the week. The farmers from the neighbouring counties used to travel to markets known as  mandi,  to sell consumables of sorts. 

However, the rapid urbanization and growth of the middle class led to lifestyle changes and thus, new forms of trade emerged owing to the convenience and ease of access sought by the middle class. 

This development led to the rise of Grocery stores in urban localities wherein people could buy staples, fruits and vegetables etc from stores which were more accessible to them.

How to start a grocery store business

Choosing the right location.

Choosing a good location for your grocery business is half the battle won. The ideal location shouldn't be amid the hurly-burly of the city and it shouldn’t be far off either. The store should have decent storage space and floor space that could accommodate many customers at once. 

The location should have decent parking space and it would be best if it is close to commercial spaces or offices (a palace where people commute daily).

Finding the right spot can be tricky and a lengthy process. So it is best advised to start looking for it early, right from the ideation stage.

Compliances and other formalities

Before starting any business, one needs to seek prior permissions and licenses. The certifications and other compliance formalities depend largely on which state the business is in, however, retail business permits and the license to sell food product is the bare minimum for running a provision store business. 

Other permissions include a safety protocol certificate from the municipality and  challan  - a kind of rental fund paid to the local municipality. 

To start a grocery shop business in India, the following documents are required:

• Obtaining a business licence for your retail establishment
• Putting your company on the books under the Shops and Establishment Act of 1953
• Obtaining a licence from the FSSAI
• Registrations of taxes, such as obtaining a TAN or a GST number, etc.

Rent, Buy or Lease the space

Acquiring a space on rent, buying it or acquiring it on lease depends to a whole lot extent on the risk posture of the business owner and the size of the capital. 

Buying a piece of land up front, even before the business has proved to be viable could lead most business owners in tricky situations as financial constraints would emerge when marketing the store and in day-to-day operations. 

Acquiring a space on lease is relatively cheaper than buying the land and it would also fight off the demons of monthly rental expenditure which more often than not gets under the skin of the grocery store business owners.

Renting is the cheapest option upfront but it could sabotage the whole business if the business owner fails to enter into the contract with the land owner in the following year of the business’s inception.

To crack the best deals and source the products on time, one should build a good rapport with wholesalers and manufacturers of the products. Credit leverage is also critical to the success of one’s business, the greater the credit cycle, the more resilient is the business to cashflow disruptions.

Managing Inventory and Pricing

Managing inventory is the key in the grocery business as the store needs to have ample refrigeration to stock fruits and vegetables so that they don’t perish before exchanging hands.

Competitive pricing would depend a lot on how far are the consumables bought and the bargaining prowess of the owner. Moreover, cutting operating costs and other miscellaneous expenses leaves a wide room for selling products at competitive prices. 

Marketing one’s store through various mediums is no longer a luxury. It has become a necessity for business to reach out to their target customers via a message which conveys the business’ USP to prospects and incentivize them to purchase from the store.

Moreover, how one cements the business inside the subconscious mind of the customers, paves the road to success for the business in the long run.

Grocery shops may play a key part in this growth since they are at the community's center, enabling people to buy more healthy and fresh meals, and encourage the usage of fresh and nutritious foods by teaching their customers about the benefits.

If you wish to start up a grocery business of your own and are running short on funds, consider taking a business loan from Tata Capital .

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How to Start a Grocery Store in India – Complete Guide

• May 8, 2023
• by Rupak Chakrabarty

Do you want to start a grocery shop? Find here a comprehensive guide on how to open a grocery store business in India for your ready reference.

Generally, the grocery store is a perfect business opportunity for metro cities as well as small towns. And you don’t need to have any skill or experience to start and run this business. In addition, the business allows you to initiate in a size that fits your investment capacity. However, trustworthiness and reliability are the major essential aspects of this business.

The grocery shop is a popular retail business in India. Generally, this type of store sells fresh, dry, canned, and packaged commodities directly to consumers. The inventory includes both food and non-food items. However, all are essential household items.

Broadly you can start a grocery retail store in two ways. One is starting your own store and another is opening a franchise. Opening a franchise is comparatively easier than starting your own. However, your own business model will definitely ensure larger profit margins than the franchise.

12 Steps to Start Grocery Store in India

1. market study for grocery store.

A grocery retail store is a heavily localized business. You can only target the neighboring consumers of 2 to 3 Kilometers of surroundings. Therefore, you must study the local market first. Before starting the business, you must have extensive knowledge about your customers as well as your competitors.

Identify the needs and desires of your customer. Additionally, select or develop your product or service that will meet customer needs and preferences. Analyzing your customer will help you to assess the market size and the factors that influence their buying decision. All this information will help you to select the right location, determine the product, and fix the right sales strategy.

2. Select Your Grocery Store Format

There are various formats to consider when starting a grocery store in India. It can be a traditional brick-and-mortar store, a neighborhood convenience store, or even an online grocery delivery service. It is without saying, each format has its own advantages and challenges. It is essential to understand your target market, location, and available resources in your locality. It will help you to determine the most suitable store format that aligns with your business goals.

3. Select the Right Location

Selecting the right location for your grocery retail store is a make-or-break decision. Generally, population density is the most important factor in making the right choice. The location must have between 500 and 1,000 people living within a one-mile radius. Impulse purchases hold a lump share of a grocery store sale. Try to establish your store in the residential area or nearby schools, parks, etc.

4. Create a Business Plan

A well-crafted business plan serves as a roadmap, outlining your goals, strategies, financial projections, and operational plans. Your business plan should cover aspects such as store layout, product assortment, pricing strategy, marketing and promotional activities, and staffing requirements. It is advised to hire a professional to draft your grocery store plan document.

5. Evaluate the Cost of Opening a Grocery Store

Generally, startup cost depends on the size of your store and inventory. Broadly, there are two types of costs involved in this business. One is fixed costs like procuring the store, the security deposit in case of rental space, computer, printer, weighing scale, and other infrastructure costs.

The working capital cost broadly includes inventories, staffing, and utilities. If you are starting with a small capital investment, then you must start with rental space. Starting the business from a rental location eliminates the huge cost of purchasing the space.

6. Arrange Fund

Depending on the size and scale of your grocery store, you will need to invest a reasonable amount of money. It includes store setup, inventory procurement, marketing, and working capital. If you are short in budget, explore funding options such as personal savings, loans from banks or financial institutions, partnerships, or seeking investment from potential stakeholders.

7. Grocery Store Registration & Licensing

The registration and licensing factors hugely depend on the location where you are starting the business. Sometimes, it varies from state to state also. Therefore, you must check the requirements for licensing and permissions for your specific store.

In India, you will need to have a Trade License from the local Municipal Authority to open a Kirana or a grocery shop. Additionally, you will need to apply for the license under the Shops & Establishment Act, and FSSAI License. Also, you need to have a GST registration number for getting tax benefits and avoid reverse taxation.

Read:   How to Register a Company in India

8. Setup The Store

Store design plays an important role in the overall success of this business. However, it depends on the size of your business. It is advisable to consult with an interior expert and craft a floor plan. Try to offer a comfortable environment and convenient shopping experience to your consumers

Decide whether you will offer self-service or over-the-counter service. Therefore, making an attractive and appealing store design is an absolute necessity. Try to place the products keeping in mind the convenience of the customers to see and reach them. Additionally, position products with the highest profit margins at eye level.

Additionally, you will need to have a computer, bill printing machine, weighing scale, etc. It is advisable to use GST-ready software for smooth accounting getting control of inventory.

9. Sourcing Inventory

Selecting the inventory of a grocery store depends largely on the target market and the location of the store. It is advisable to establish a strong business relationship with your vendors. If you plan to keep fresh foods, then have to be careful about the perishable nature of the items.

Additionally, make sure that you do not keep packed inventory for more than 20- 25 days. At the time of procuring processed foods and pharmaceutical items, check the expiry period.

10. Staffing

Staffing plays an important role in this business. An employee of a grocery store should both be alert and trustworthy. The employees should be able to handle the crowd and cater to the customers with a smile even during rush hours. Additionally, they must have a thorough knowledge of the inventory.

It is advisable to hire people from the local community and provide primarily consumer-centric training and some functional training as well.

11. Grocery Store Promotion

Branding and advertising are a must in this business. However, you must advertise locally. Additionally, try to provide the best customer service to your consumers. Always keep in mind that a satisfied customer is the best advertiser.

Word-of-mouth campaign is the best way to get a good and consistent customer base. Additionally, you can consider giving advertisements in the local newspapers and TV channels for promoting your grocery store business.

Consider, creating an online shop for your grocery shop as more and more customers are looking to shop online.

12. Use Technology

It is essential to explore technology in your grocery store operations. It will not only boost efficiency but also drive growth. For example, you can add services like online ordering and home delivery services as more and more people are looking for doorstep food delivery services. Think of having a mobile app for your grocery store so that customers can directly select items and order from the comfort of their homes.

How much money do I need to open a grocery store in India?

In India, the average cost of opening a small grocery shop will be in the range of Rs 2 Lacs to Rs. 5 Lacs depending on the location and stocks. However, for starting a larger grocery shop, the investment can go up to Rs. 1 Cr. to 2 Cr.

What is the profit margin of the grocery shop business in India?

The profit margin varies with products. However, depending on the product, the profit margin for grocery items ranges from 2% to 15 %.

How can I attract customers to my grocery store?

There are various ways of attracting customers to your grocery store. It includes offering promotions, discounts, loyalty programs, and sponsoring or associating with local events. In addition, concentrate on providing the best possible customer service and a comfortable in-store ambiance.

Hello, I’m Rupak Chakrabarty, a passionate advocate for small and medium enterprises (SMEs) and the driving force behind MUVSI Consulting, where I serve as a dedicated small business coach. With years of experience in the entrepreneurial world and a deep-rooted commitment to helping SMEs thrive, I bring a wealth of knowledge, expertise, and guidance to aspiring and established business owners alike.

How to Start a Kirana business? [Kirana Store Business Plan]

Complete guide on how to set up kirana business.

If you're planning to start a Kirana business in India then this guide is definitely going to help you with your research. From detailed kirana store business plan to steps to set up a kirana business, investment required, and profit margin, we have tried to cover all the finer details. Kirana stores are the lifeline of every Indian locality and probably one of the only industries which do not require any fancy Master's degree from an expensive college. Knowledge, decent funding, and a drive to open your store are all you need to begin your journey in this humongous market.

A Kirana store business doesn't have a specific target audience but due to its heavy market presence, the competition mostly remains high. Venturing into traditional marketing methods won't work that effectively in 2020 hence, we are here to upgrade your expertise.

Before we begin discussing the steps to setup Kirana business let us understand-

What is a Kirana store?

• A general store or market/shop for your everyday needs.
• Mostly Kirana stores consist of daily needs and commonly used grocery items.
• The store size of any shop depends on the kind of funds available to a local merchant.
• The concept of Kirana stores exists only in the subcontinent of India.
• The power of Kirana stores has stood the test of time smoothly for centuries, from monarchical ages to 2020.
• Even during the pandemic, local Kirana stores have surpassed sales of many supermarkets and eCommerce websites.
• There are over 15 million Kirana stores spread across every city, town, and village in India.

Why Kirana store business is worth investing?

• Easy accessibility via locals and public transport.
• Helps in maintaining long term and healthy relationships with regular customers.
• Stocking only customer-relevant goods and commodities.
• Attractive offers and credit account advantages.
• Offering free home deliveries for no specific order limit.
• Providing digital payment options and also online shopping catalogs.
• Special or personalised treatment is appreciated greatly by the laymen.

How Do I Open A Kirana Store?

Check out these easy steps and effective methods on how to start Kirana store business.

Step 1- Have A Solid Business Plan

• Any small or big business turns into a quick disaster without a proper business plan to execute.
• Understand the financial status of the customers you're targeting and price your commodities accordingly. Start by analysing the preferences of your potential buyers.
• By tracking their needs, likes, choices, preferences, and the frequency of purchasing you can easily figure out a selling strategy.
• Keep in mind about the type of staff you would be recruiting as being a startup grocery store would require hardworking individuals.

Once you have the solid kirana store business plan , you can proceed further to the next steps.

Step 2- Choose Your Locality

This is the most important part of starting a Kirana store. Your locality has the potential to make or break your business even before you begin.

• Every area has a certain type of customer base, and its needs depend accordingly.
• Tracking the age groups of people in your area of operation will help you be clear about the regular products that'll be in demand and kept in stock.
• While if you open a store in a fancy posh locality or a youth-oriented area, your stock will consist of urban commodities and the latest stocks.

For instance, a small grocery store in a village will deal with affordable household articles where the consumers are mostly local merchants, farmers, and middle-class families.

Step 3- Understand Your Customers

After you have finalised your locality for opening a Kirana store, the target shifts to understanding your daily or potential customers.

• What do they prefer to purchase frequently?
• Generally, your target market lies around 1 to 2 kilometres within your store location.
• Expanding your market in newly developed areas of a city is a guaranteed success. You would be easily visible to the entire neighbourhood, and since being newly built might also bring the hopes of getting more space within affordable pricing .

Also Read: Eco-Friendly Business Ideas for Small Business Owners

Step 4- Calculate Your Investments

When you are zeroing in on location, commodities, suppliers, and staff do not forget to skip your investments on the same.

• If you are opening a small scale Kirana store, chances are you would have to limit your choices by having lesser staff, and limited kirana store items .
• Location, rent, inventories, along with other conveniences like standalone stores or a neatly stacked up air-conditioned supermarket would require varying amounts of investments.

On average, a decent store investment with all costing might start from 50,000 rupees to 2 lakhs in the beginning.

Step 5- Digitise Your Kirana Store

• With the dawn of the pandemic, the only stores that have managed to survive without incurring major losses are- Kirana stores for essential supplies and the pharmacies for emergency medications .
• Most people who avoid going outside to maintain social distancing are opting for online shopping .
• Digitising your store doesn't just mean home deliveries and WhatsApp for business but also managing your credit/debit customer accounts using OkShop .
• With every other item being available at the click of the screen, your store should be easily accessible as well.

Step 6- Obtain All Licenses/Permits

There are certain legal laws and licenses to open a grocery store in India that's mandatory to abide by. These permits include-

• Shop & Establishment Registration
• Food license
• Entity Registration
• You should also get your business registered under GST to avail various tax benefits and avoid reverse taxation.
• If your annual turnover crosses over 20 lakhs then it becomes mandatory to obtain your GSTIN or your unique 15-digit identification number.

Step 7- The Weekend Gimmick

Most store owners have a fixed time during the weekdays, even though they live close-by.

• Being flexible and staying open for longer hours, generates a sense of trust amongst nearby customers to get everything they need available at your store even after hours.
• The weekend tactic is the one where you keep your stores open for weekends and festivals, that'll help you produce good profits.
• Being open during odd timings helps in getting loyal consumers and increases the appreciation via word of mouth .
• Lastly, most customers go shopping on weekends , due to being occupied with work all week.

Step 8- Eye Your Competitors

Before beginning to open your store, you should visit your nearby competitive stores to get a lay of the land.

• Browse around the structure of the shop and the brands they mostly stock upon.
• Evaluate your opportunities and look for creating newer tactics.
• Research your competitors and understand the techniques they use for effective marketing.

Also Read: Mantras and Tips for a successful business

Step 9- Additional Services

• From designing an attractive store to providing free home deliveries everyone likes to be treated specially.
• Figure out what additional thing or service you can provide that would separate your shop from all the other Kiranas in the neighbourhood.
• Promising good quality kirana items or promoting certain brands may also help your case occasionally.

Step 10- Offering Attractive Discounts

When you are a first-timer or a fresher in your area, you have to come up with various methods to keep your customers engaged and increase sales gradually.

• Advertising is very important for all small and big businesses to get noticed, and for endorsing your grocery store, you will have to use all your resources.
• From involving your families, friends, and relatives, word of mouth will be the best technique to be known in a local Indian market .
• Depending on the type of your store print out flyers for local newspapers , do mobile marketing , or put out an ad in the business pages.
• You can also opt for social media engagements by putting out exciting offers or activities like discount vouchers or giveaways for attracting more crowds.

Is Kirana Business Profitable in India?

• In making a kirana store business model, you should also take care of getting your stocks updated from known suppliers and wholesale retailers to avail cheaper pricing on basic commodities like- rice, atta, pulses, shampoos, soaps, oils, and more.
• It is a competitive field but following the above tips can give your market a proper standing and recognition sooner than you had expected.
• Staying loyal to your staff and regular customers is the ultimate way to stand strong amongst every competitor.

How OkCredit can help your Kirana Business?

You can also use the OkCredit application to streamline your increased sales in the Kirana business and maintain a digital ledger of all the credit and payment transactions with your customers. This will reduce manual and mental burdens, and help you reclaim time for focusing on core activities. Get rid off conventional bahi khatas and go digital with OkCredit. Download OkCredit now!

1) Grocery Stores In Lucknow 2) Grocery Stores In Jaipur 3) Grocery Stores In Bangalore 4) Grocery Stores In Chandigarh 5) Grocery Stores In Kolkata 6) Grocery Stores In Mumbai

Stay updated with new business ideas & business tips with OkCredit blogs in English, Hindi, Malayalam, Marathi & more! Download OkCredit now & get rid of your bookkeeping hassles. OkCredit is 100% Made in India.

FAQs on Kirana business

Q. how do i start a kirana store business.

Ans: For starting a Kirana store business you need to take care of-

• Having A Solid Business Plan
• Choosing Your Locality
• Understanding Your Customers
• Calculating Your Investments
• Digitising Your Store
• Obtaining All Licenses/Permits
• The Weekend Gimmick
• Eyeing Your Competitors
• Additional Services
• Offer Attractive Discounts

Q. Is Kirana business profitable?

Ans: 1. Yes, The Kirana store business is profitable in the long term.

2. Starting on a smaller market will give you a chance to experience market conditions and limit your chances of failure.

Q. How do I start a small grocery store?

Ans: For starting a small-scale grocery store business, you need to-

• Figure out your niche or forte
• Find an investor or get a loan from a bank
• Rent or Lease a small space
• Avoid hiring additional staff before profit rolling
• Find trusted distributors/suppliers for better deals
• Promote different brands occasionally

Q. What is meant by Kirana stores?

Ans: 1. A Kirana store is your small day-to-day departmental store that stocks most of your household items.

2. Generally, small scale local stores sell products on MRP or avoid offering king size products and focus on small quantities to stabilise sales like- noodles packets, laundry detergents, soaps, atta, etc.

Q. What is the meaning of Kirana?

Ans. Kirana (kɪˈrɑːnə ) (in India) is actually a Hindi language origin word, that usually means a daily needs departmental store run by families.

Q. Will Kirana stores survive?

Ans: 1.  Kirana store is one of the few top businesses that have boomed during the Pandemic .

2. Yes, survival or a Kirana store or grocery store is a definite possibility in every season and year.

Q. Are kirana stores profitable in India?

Ans: 1. Yes. The Food industry and consumption are one of the best businesses that stay atop in India.

2. With the correct amount of investments and target marketing, grocery stores start to doll out profits within months of beginning.

Q. What do we say Kirana in English?

Ans: 1. Kirana in English is common for a grocery or a general provisions store.

2. In India, the Kirana store means daily supplies or your local departmental store.

Q. Which license is required for Kirana store?

Ans: The licenses needed for opening a Kirana store in your locality are-

• Food License
• FSSAI License

Q. What is the profit margin in a grocery store in India?

Ans: 1. Apart from store capacity, the profitability for grocery stores in India ranges from anywhere between 5% to 25% percent.

2. Kirana store is a fruitful market in India, and, hence, many local and imported brands compete to provide and maximise their reach in the common man's market.

Q. How does a Kirana store business work?

Ans: 1. In common terms, wholesalers, and retailers buy or sell commodities on a week-long credit-based system which major conglomerates do not.

2. Inventories for Kirana stores are purchased on a credit basis, sold later, and paid back to the distributor whilst understanding profitability margins.

Q. How to start an Online Kirana Store?

Ans: There are many steps to start and manage an online business, its best to make your store digital instead of collaborating with eCommerce websites. If you want to take your business online for free, you can use the app- OkShop . In this app, you can-

• Create catalogs
• Send images and details on WhatsApp
• Send payment and reminder alerts
• Keep track of daily sales
• Enjoy a user-friendly interface
• Understand convenience with multiple language options

Q. How much should you invest in a grocery store?

Ans: In India, including things like- licenses, rent, provisions, etc. you can easily expect your Kirana store startup cost to reach around Rs. 50,000 in the initial stage.

Q. How many Kirana stores are there in India?

Ans: 1. According to various records and surveys, India has over 12 million Kirana stores across the country.

2. It is one of the most profitable businesses in India.

Sukanya Mukherjee

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Essentials Of A Grocery Store Business Plan

A business plan is the starting point for every business. Every entrepreneur when starting off has a vague business idea and the business plan helps define the idea, giving it a definition and structure. A business plan is defined as a written description of the business’s objectives, goals and future, a document that tells what exactly the entrepreneur plans to do, the steps the entrepreneur plans to take to achieve the business goals and the time frame within which the entrepreneur plans to reach the objectives and goals. The business plan, apart from giving direction to the business idea, is an important document that is presented to investors or bank officials while applying for a loan. The said authorities get an idea about the business, it’s objectives, the vision and how the business will operate to achieve the same. In fact, the business plan is a must even while obtaining funding for the business.

Therefore, every business needs to have a written business plan, whether it’s to provide direction or attract investors, a business plan is vital for the success of the business organization, including a grocery store. 

A grocery store is a retail shop that primarily sells food, either fresh or preserved along with significant amounts of non-food products, such as household items like soaps, detergents, hygiene products and day to day essentials. A grocery store is a place for people to buy their daily necessities such as milk, bread and other food items. Starting a grocery store is a great business idea as it is a place that is visited by several people almost on a daily basis and it is indispensable since food is required for survival and people cannot do without the grocery store. 

A grocery store is a profitable business opportunity, which is why there are a number of grocery stores in every neighborhood. For an entrepreneur wondering how to start a grocery store in India , needs to plan the business in detail, think of new additions and services he can introduce and the most vital, prepare a detailed grocery store business plan and include all this information in the plan. 

Grocery Store Business Plan

The grocery store business plan, as discussed above, is an important document. This document helps set up a structured business and saves time and resources in the long run. Also, the business plan helps validate the business idea and whether it is truly different from the test of the grocery stores and that the business lives up to its projections. And most importantly, the business plan is the first step to secure funding as it addresses all the concerns of the funding institutions. Since a business plan is so vital, the document must not have any lacunae and to ensure that all the information is included in the business plan, entrepreneurs can refer a business planning checklist in order to prepare a comprehensive business plan. Some of the essential factors to be included in the business plan include-

Executive Summary

This includes a snapshot of the entire business described in a summarised form. This means the location of the grocery store, how it will operate, the timing of the shop, the number of people employed within the shop, the business form the grocery store will register for, the capital investment needed for the grocery store, the equipment, etc will be described in a short and concise manner in the executive summary of the grocery store business plan.

Company Description

Under company description, a detailed description of the exact grocery store business plan and it’s operations will be mentioned. The company description will include the exact location of the grocery store along with reasons why the location was selected- easily visible and accessible with ample parking and storage space. It also includes details regarding the name of the grocery shop and if the grocery store space is purchased or rented, the details about the transaction and reasons behind it. Further the description even includes details like the kind of registration the shop will undergo, whether a sole proprietorship, or a limited liability partnership or a one person company or a normal partnership. The business entity will be chosen depending on the liability capacity of the entrepreneur and the level of responsibility the entrepreneur wishes to take or if the entrepreneur wants to keep the business as a separate, independent entity. 

The description will also include the objectives of the grocery store, which can be, serving the customers in a clean, safe environment with friendly service by providing genuine products at a great value. The mission of the business can also be included in the plan along with the advantages of shopping from the entrepreneur’s grocery store. These advantages could include access to quality products which are reasonably priced and a wide variety of products to choose from. The list of products the grocery store will have can also be included in the business plan. The company description will thus have a thorough description of the grocery shop and details of setting it up. 

Market Analysis And Competitive Analysis

Market analysis in the grocery store business plan includes details of the target market that is of interest to the grocery store, such as the size, historical and forecasted growth rates, demographics, needs, purchasing trends, etc. of the target audience. The analysis further determines what share of that market the grocery store wants to capture. It could mean analysing if the majority of the population in the area consists of geriatrics or families with small children or young college students, as the stores will display more products catering to those demographics, such as variety of diapers if many toddlers in the area or more sugar free and healthy food choices geriatric population and more snacks, finger foods, aerated drinks, chocolates etc. if the population in the area is chiefly of teenaged kids. Similarly the market analysis determines a lot of the grocery store products and operational aspects.

Competitive analysis involves studying the competition in the area and including their information in the business plan, such as how the competition markets their business, the pricing and advertising strategies of the competition, strengths and weaknesses of the competition. Further the description involves the steps to be taken by the grocery store to compete against the other grocery store owners, and stand out against the crowd. 

Management & Operations

The management and operation description of the grocery store business plan explains how the grocery shop will operate. It further elaborates on the organizational structure and ownership information. The number of employees hired by the grocery store, the profiles of the management team, and the roles of the staff are also elaborated on in the business plan. Irrespective of the size of the business or the grocery store, the business plan should include a detailed description of who does what in the store and the background information for key players must also be mentioned in the grocery store business plan. The operational information can include details of how the products for the grocery store will be procured, either via wholesale dealers or through manufacturers, the minimum stock to be maintained in the store, the equipment needed to carry out day to day operations, and similar operational details of the grocery store. 

Marketing and Sales

The sales and marketing strategies of the grocery store are discussed in the business plan’s marketing and sales description. This includes the discussion of the communication strategy for the business as well as how and where the strategies will be implemented, for example advertising about the grocery store using flyers and pamphlets which can be distributed through newspapers and magazines. The business’s sales plan will focus on who will handle the sales of the business (either the entrepreneur himself or some external agency that will be appointed for the task), what training will be needed to implement the sales plan, the sales strategies that will attract customers, etc. The sales and marketing plans can also include advertising through various mediums such as via print ads or through participation in various related events or via sponsorships or competitions which can indirectly increase the sales at the grocery store. Additionally, sales plans can even include special schemes for loyal customers, promotional deals or introductory offers and demos for new products.

Financial Summary

The grocery store business plan includes the breakdown of the financial requirements and procurement of the business. The grocery store will require capital for purchasing the shop space, purchasing the equipment, and products, equipping the store with shelves and furniture, day to day expenses band several other costs involved in setting up and running the grocery store. The plan must include details of the various costs involved in starting the business and also the ways in which the entrepreneur plans to procure the funds. As discussed, the entrepreneur can apply for loans from banks or non banking financial institutions, both of which will require a business plan in order to approve the loan. 

These are some of the essentials to be included in the grocery business plan. For further elaboration on the points, deAsra can guide entrepreneurs on each of the points and help them create a perfect business plan. 

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Start an Indian Grocery Store

Your Curry to Success: Launching an Indian Grocery Store Business

INDIAN GROCERY STORE

Related business ideas, discover your perfect domain, indian grocery store mini business plan, business idea: indian grocery store, expected percent margin:, earnings expectations:, actions to hit those numbers:, inventory management:, marketing and customer acquisition:, sales and customer experience:, cost control:, business operations:, not what you had in mind here are more ideas, grab your business website name, step 1: determine if the business is right for you, breakdown of startup expenses, breakdown of ongoing expenses, examples of ways to make money, step 2: name the business, step 3: obtain licenses and permits, local licenses and permits, federal licenses and permits, step 4: secure financing, tips for securing financing, step 5: find a location, securing a lease, obtaining permits and licenses, setting up the store, step 6: design the store, equipment and supplies, step 7: hire employees, training employees, paying employees, establishing policies, step 8: market the store, promotional strategies, step 9: maintain the store, explore more categories, take the next steps.

Grocery Store Business Plan Template

Written by Dave Lavinsky

Business Plan Outline

• Grocery Store Business Plan Home
• 1. Executive Summary
• 2. Company Overview
• 3. Industry Analysis
• 4. Customer Analysis
• 5. Competitive Analysis
• 6. Marketing Plan
• 7. Operations Plan
• 8. Management Team
• 9. Financial Plan

Start Your Grocery Store Plan Here

You’ve come to the right place to create your grocery store business plan.

We have helped over 10,000 entrepreneurs and business owners create business plans and many have used them to start or grow their grocery stores.

Business Plan Sample for a Grocery Store

Below are links to each section of your grocery store business plan template:

Next Section: Executive Summary >

Grocery Store Business Plan FAQs

What is a grocery business plan.

A grocery business plan is a plan to start and/or grow your grocery business. Among other things, it outlines your business concept, identifies your target customers, presents your marketing plan and details your financial projections.

You can  easily complete your grocery business plan using our Grocery Business Plan Template here .

What Are the Main Types of Grocery Businesses?

A grocery store can either be small scale or large scale. Small format groceries are usually small, family-run stores like a neighborhood store, convenience store, or health food store. Large scale groceries, on the other hand, are supermarkets that offer a wider variety of products and goods sold.

What Are the Main Sources of Revenues and Expenses for a Grocery Business?

The primary source of revenue for grocery stores is its food, beverage and alcohol sales.

The key expenses for grocery businesses are wages, rent or mortgage, cost of products sold, and utilities. Among the other expenses are insurance, equipment maintenance, and marketing. 

How Do You Get Funding for Your Grocery Business Plan?

Grocery stores are typically funded through small business loans, personal savings, credit card financing and angel investors. Inventory financing is also common for part of their funding needs.

What are the Steps To Start a Grocery Store?

Starting a grocery store business can be an exciting endeavor. Having a clear roadmap of the steps to start a business will help you stay focused on your goals and get started faster.

1. Develop A Grocery Store Business Plan - The first step in starting a business is to create a detailed grocery store business plan that outlines all aspects of the venture. This should include market research on the grocery store industry, potential target market size, as well as information about the services or products you will offer, pricing strategies and a detailed financial forecast.  

2. Choose Your Legal Structure - It's important to select an appropriate legal entity for your grocery store . This could be a limited liability company (LLC), corporation, partnership, or sole proprietorship. Each type has its own benefits and drawbacks so it’s important to do research and choose wisely so that your grocery store business is in compliance with local laws.

3. Register Your Grocery Store Business - Once you have chosen a legal structure, the next step is to register your business with the government or state where you’re operating from. This includes obtaining licenses and permits as required by federal, state, and local laws. 

4. Identify Financing Options - It’s likely that you’ll need some capital to cover your startup costs and launch  your grocery store , so take some time to identify what financing options are available such as a business loan from a bank, investor funding, grants, or crowdfunding platforms. 

5. Choose a Location - Whether you plan on operating out of a physical location or not, you should always have an idea of where you’ll be based should it become necessary in the future as well as what kind of space would be suitable for your operations. 

6. Hire Employees - There are several ways to find qualified employees including job boards like LinkedIn or Indeed as well as hiring agencies if needed – depending on what type of employees you need it might also be more effective to reach out directly through networking events. 

7. Acquire Necessary Grocery Store Equipment & Supplies - In order to start your business, you'll need to purchase all of the necessary equipment and supplies to run a successful operation. 

8. Market & Promote Your Business - Once you have all the necessary pieces in place, it’s time to start promoting and marketing your store . Marketing strategies includes creating a website, utilizing social media platforms like Facebook or Twitter, and having an effective Search Engine Optimization (SEO) strategy. You should also consider traditional marketing techniques such as radio or print advertising. 

Learn more about how to start a successful grocery store business:

• How to Open a Grocery Store Business

Where Can I Get a Grocery Store Business Plan PDF?

You can download our free grocery store business plan template PDF here . This is a sample grocery store business plan template you can use in PDF format.

Watch CBS News

Store closures are surging this year. Here are the retailers shuttering the most locations.

By Aimee Picchi

Edited By Alain Sherter

Updated on: May 13, 2024 / 1:33 PM EDT / CBS News

The retail industry is going through a tough time as it copes with inflation-weary consumers and a rash of bankruptcies, prompting chains to announce the closures of almost 3,200 brick-and-mortar stores so far in 2024, according to a new analysis. 

That's a 24% increase from a year ago, according to a report from retail data provider CoreSight, which tracks store closures and openings across the U.S. Although some retailers are planning to expand this year, major chains have announced 4% fewer openings compared with a year earlier, the analysis found. 

Blame changing consumer habits, as well as retailers' management struggles and bankruptcies, with the latter impacting companies including Rite Aid and Rue21. The largest number of store closures stems from Dollar Tree's announcement earlier this year that it plans to close more than 600 Family Dollar locations in 2024, with the discount store citing the impact of inflation on its customers as well as an increase in shoplifting.

"A lot of this year's closures are related to bankruptcies of chains that have been in trouble for a while, like Rite Aid and Rue21," Neil Saunders, managing director of GlobalData, told CBS MoneyWatch. "We're also seeing several retailers, like Family Dollar, take action to weed out underperforming locations." 

Although consumer spending has remained solid this year, there are "pockets of softness creeping in, and retailers want to ensure they are in good financial shape to weather any challenges" Saunders added. "That means optimizing store portfolios."

Brick-and-mortar retailers are also struggling with ongoing competition from online rivals such as Amazon.com. 

By contrast, some companies blundered strategically, such as Express, which filed for bankruptcy last month and announced plans to close 100 of its 500 locations. The clothing chain, known for its workplace fashion, failed to connect with consumers after the pandemic ushered in working from home, Saunders said.

That put the company "firmly on the wrong side of trends and, in our view, the chain made too little effort to adapt," he said in a recent research note. 

Are consumers cutting back?

Recent data shows that Americans are still opening their wallets. Consumer spending in March  rose 0.8%  (the most recent data available), which economists say represents solid growth.

But some signs consumers are starting to fade amid a modest economic slowdown. On Friday, the University of Michigan's Surveys of Consumer sentiment index for May dropped to 67.4, the largest monthly decline since mid-2021. Confidence is dipping because of expectations for higher inflation and softer growth, said Jeffrey Roach, chief economist for LPL Financial, in an email.

"Uncertainty about the inflation path could suppress consumer spending in the coming months," he noted. 

Consumers have also spent down any remaining extra money they socked away during the pandemic, when federal stimulus checks and other benefits bolstered their bank accounts, Roach said in an earlier report.

"[T]here are potential risks to consumer spending," he said. "When households exhaust these accumulated savings, it could lead to a decline in discretionary spending."

Even so, some retailers are planning to open hundreds of new stores, CoreSight found. Dollar General, a rival of Dollar Tree, said it will add more than 800 locations this year, putting it at the top of the list of retailers opening new stores this year, according to the research firm.  

In second place is 7-Eleven, which plans to open more than 270 U.S. locations this year, followed by discount store Five Below, with plans to open 227 outlets, the analysis found.

• Family Dollar
• Dollar Tree

Aimee Picchi is the associate managing editor for CBS MoneyWatch, where she covers business and personal finance. She previously worked at Bloomberg News and has written for national news outlets including USA Today and Consumer Reports.

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People keep celebrating their birthdays at Costco. Here's how they're doing it.

• A woman hosted a surprise party for her husband at a Costco in Georgia. 
• Her TikTok showing the party racked up over 11 million views. 
• It's one of several viral Costco birthday party TikToks. Here's how they're doing it. 

A Tennessee woman racked up over 11 million views on her TikTok video, which showed her surprising her husband with a birthday party at Costco .

The video charts their trip from entering the store and bumping into friends to her husband realizing it's a surprise party. It ends with a birthday party in the food court: guests are gathered around a Costco birthday cake, and a clown is even shown making balloon animals.

The woman invited around 30 family and friends to her husband's surprise 27th birthday party on May 5 at Costco, she told People magazine .

"We love to be silly and so it was the perfect plan," she told the outlet. Adding that her husband is a big Costco fan: "If I'm out of town or having a girls' night, you know Clint is at Costco."

The party was hosted at the Fort Oglethorpe Costco warehouse in Ringgold, Georgia, a store worker confirmed to Business Insider.

The store worker told BI that Costco doesn't host birthday parties as a habit and doesn't make any exceptions from the typical store rules. Therefore, those on the guest list must be members of the store or come along as guests of members.

But this isn't the only Costco fan to throw a birthday party at the store; several other Costco birthday party TikToks have gone viral recently.

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To distinguish the birthday trip from any other day, Costco members have tried new tricks to build on the surprises.

Scatter friends and family throughout the store as a surprise

Another viral TikTok , with over two million views, showed a Costco superfan being surprised with a birthday party at a Costco store organized by his wife.

The husband is seen bumping into his friends and relatives around the store in April, seemingly by coincidence.

He didn't clock the surprise until all the guests gathered in the food court singing happy birthday to him, his wife, @katscollections, wrote on text overlay on the TikTok.

His wife set up a Facebook group to invite his friends and relatives to the Kansas City Costco store, she explained in another TikTok.

Be careful about inviting non-members

One commenter expressed how lucky the couple was that all their guests were members.

"If friends and family didn't have a membership, they just met us in the food court, "@katscollections explained in a follow-up video .

However, Costco has started cracking down recently on non-members visiting the food court .

A storeworker at a Costco in Manhattan told BI they would prevent large groups from entering the store, and non-members wouldn't be able to use the food court — even for a birthday party.

It can be a cheap alternative for a birthday party

Last year, a TikToker went viral for her budget-friendly Costco birthday . Madison Stimmel's TikTok got 3.5 million views, explaining how she spent her birthday in-store and spent just $30.88 on her birthday dinner for seven people.

She and her family donned "Costco wholesale" hoodies , bought hot dog-and-soda combos , and even got a free birthday cake, per the TikTok video .

"Costco is definitely one of my happy places, and I love how my birthday brought so much joy to other people," Stimmel previously told BI.

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The Sunday Read: ‘Why Did This Guy Put a Song About Me on Spotify?’

The answer involves a remarkable — and lucrative, and ridiculous — scheme to game the way we find music today..

By Brett Martin

Read by Eric Jason Martin

Produced by Adrienne Hurst and Aaron Esposito

Narration produced by Tanya Pérez and Krish Seenivasan

Edited by John Woo

Original music by Aaron Esposito

Engineered by Sophia Lanman and Devin Murphy

Listen and follow The Daily Apple Podcasts | Spotify

Have you heard the song “Brett Martin, You a Nice Man, Yes”?

Probably not. On Spotify, “Brett Martin, You a Nice Man, Yes” has not yet accumulated enough streams to even register a tally. Even Brett Martin, a contributing writer for The New York Times Magazine and the titular Nice Man, didn’t hear the 1 minute 14 second song until last summer, a full 11 years after it was uploaded by an artist credited as Papa Razzi and the Photogs.

When Martin stumbled on “Brett Martin, You a Nice Man, Yes,” he naturally assumed it was about a different, more famous Brett Martin: perhaps Brett Martin, the left-handed reliever who until recently played for the Texas Rangers; or Brett Martin, the legendary Australian squash player; or even Clara Brett Martin, the Canadian who in 1897 became the British Empire’s first female lawyer. Only when the singer began referencing details of stories that he made for public radio’s “This American Life” almost 20 years ago did he realize the song was actually about him. The song ended, “I really like you/Will you be my friend?/Will you call me on the phone?” Then it gave a phone number, with a New Hampshire area code.

So, he called.

There are a lot of ways to listen to ‘The Daily.’ Here’s how.

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Additional production for The Sunday Read was contributed by Isabella Anderson, Anna Diamond, Sarah Diamond, Elena Hecht, Emma Kehlbeck, Tanya Pérez, Frannie Carr Toth and Krish Seenivasan.

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