sample rationale for a research paper

How to Write the Rationale for a Research Paper

• Research Process
• Peer Review

A research rationale answers the big SO WHAT? that every adviser, peer reviewer, and editor has in mind when they critique your work. A compelling research rationale increases the chances of your paper being published or your grant proposal being funded. In this article, we look at the purpose of a research rationale, its components and key characteristics, and how to create an effective research rationale.

Updated on September 19, 2022

The rationale for your research is the reason why you decided to conduct the study in the first place. The motivation for asking the question. The knowledge gap. This is often the most significant part of your publication. It justifies the study's purpose, novelty, and significance for science or society. It's a critical part of standard research articles as well as funding proposals.

Essentially, the research rationale answers the big SO WHAT? that every (good) adviser, peer reviewer, and editor has in mind when they critique your work.

A compelling research rationale increases the chances of your paper being published or your grant proposal being funded. In this article, we look at:

• the purpose of a research rationale
• its components and key characteristics
• how to create an effective research rationale

What is a research rationale?

Think of a research rationale as a set of reasons that explain why a study is necessary and important based on its background. It's also known as the justification of the study, rationale, or thesis statement.

Essentially, you want to convince your reader that you're not reciting what other people have already said and that your opinion hasn't appeared out of thin air. You've done the background reading and identified a knowledge gap that this rationale now explains.

A research rationale is usually written toward the end of the introduction. You'll see this section clearly in high-impact-factor international journals like Nature and Science. At the end of the introduction there's always a phrase that begins with something like, "here we show..." or "in this paper we show..." This text is part of a logical sequence of information, typically (but not necessarily) provided in this order:

Here's an example from a study by Cataldo et al. (2021) on the impact of social media on teenagers' lives.

Note how the research background, gap, rationale, and objectives logically blend into each other.

The authors chose to put the research aims before the rationale. This is not a problem though. They still achieve a logical sequence. This helps the reader follow their thinking and convinces them about their research's foundation.

Elements of a research rationale

We saw that the research rationale follows logically from the research background and literature review/observation and leads into your study's aims and objectives.

This might sound somewhat abstract. A helpful way to formulate a research rationale is to answer the question, “Why is this study necessary and important?”

Generally, that something has never been done before should not be your only motivation. Use it only If you can give the reader valid evidence why we should learn more about this specific phenomenon.

A well-written introduction covers three key elements:

• What's the background to the research?
• What has been done before (information relevant to this particular study, but NOT a literature review)?
• Research rationale

Now, let's see how you might answer the question.

1. This study complements scientific knowledge and understanding

Discuss the shortcomings of previous studies and explain how'll correct them. Your short review can identify:

• Methodological limitations . The methodology (research design, research approach or sampling) employed in previous works is somewhat flawed.

Example : Here , the authors claim that previous studies have failed to explore the role of apathy “as a predictor of functional decline in healthy older adults” (Burhan et al., 2021). At the same time, we know a lot about other age-related neuropsychiatric disorders, like depression.

Their study is necessary, then, “to increase our understanding of the cognitive, clinical, and neural correlates of apathy and deconstruct its underlying mechanisms.” (Burhan et al., 2021).

• Contextual limitations . External factors have changed and this has minimized or removed the relevance of previous research.

Example : You want to do an empirical study to evaluate the effects of the COVID-19 pandemic on the number of tourists visiting Sicily. Previous studies might have measured tourism determinants in Sicily, but they preceded COVID-19.

• Conceptual limitations . Previous studies are too bound to a specific ideology or a theoretical framework.

Example : The work of English novelist E. M. Forster has been extensively researched for its social, political, and aesthetic dimensions. After the 1990s, younger scholars wanted to read his novels as an example of gay fiction. They justified the need to do so based on previous studies' reliance on homophobic ideology.

This kind of rationale is most common in basic/theoretical research.

2. This study can help solve a specific problem

Here, you base your rationale on a process that has a problem or is not satisfactory.

For example, patients complain about low-quality hospital care on weekends (staff shortages, inadequate attention, etc.). No one has looked into this (there is a lack of data). So, you explore if the reported problems are true and what can be done to address them. This is a knowledge gap.

Or you set out to explore a specific practice. You might want to study the pros and cons of several entry strategies into the Japanese food market.

It's vital to explain the problem in detail and stress the practical benefits of its solution. In the first example, the practical implications are recommendations to improve healthcare provision.

In the second example, the impact of your research is to inform the decision-making of businesses wanting to enter the Japanese food market.

This kind of rationale is more common in applied/practical research.

3. You're the best person to conduct this study

It's a bonus if you can show that you're uniquely positioned to deliver this study, especially if you're writing a funding proposal .

For an anthropologist wanting to explore gender norms in Ethiopia, this could be that they speak Amharic (Ethiopia's official language) and have already lived in the country for a few years (ethnographic experience).

Or if you want to conduct an interdisciplinary research project, consider partnering up with collaborators whose expertise complements your own. Scientists from different fields might bring different skills and a fresh perspective or have access to the latest tech and equipment. Teaming up with reputable collaborators justifies the need for a study by increasing its credibility and likely impact.

When is the research rationale written?

You can write your research rationale before, or after, conducting the study.

In the first case, when you might have a new research idea, and you're applying for funding to implement it.

Or you're preparing a call for papers for a journal special issue or a conference. Here , for instance, the authors seek to collect studies on the impact of apathy on age-related neuropsychiatric disorders.

In the second case, you have completed the study and are writing a research paper for publication. Looking back, you explain why you did the study in question and how it worked out.

Although the research rationale is part of the introduction, it's best to write it at the end. Stand back from your study and look at it in the big picture. At this point, it's easier to convince your reader why your study was both necessary and important.

How long should a research rationale be?

The length of the research rationale is not fixed. Ideally, this will be determined by the guidelines (of your journal, sponsor etc.).

The prestigious journal Nature , for instance, calls for articles to be no more than 6 or 8 pages, depending on the content. The introduction should be around 200 words, and, as mentioned, two to three sentences serve as a brief account of the background and rationale of the study, and come at the end of the introduction.

If you're not provided guidelines, consider these factors:

• Research document : In a thesis or book-length study, the research rationale will be longer than in a journal article. For example, the background and rationale of this book exploring the collective memory of World War I cover more than ten pages.
• Research question : Research into a new sub-field may call for a longer or more detailed justification than a study that plugs a gap in literature.

Which verb tenses to use in the research rationale?

It's best to use the present tense. Though in a research proposal, the research rationale is likely written in the future tense, as you're describing the intended or expected outcomes of the research project (the gaps it will fill, the problems it will solve).

Example of a research rationale

Research question : What are the teachers' perceptions of how a sense of European identity is developed and what underlies such perceptions?

Braun, V., & Clarke, V. (2006). Using thematic analysis in psychology. Qualitative Research in Psychology , 3(2), 77-101.

Burhan, A.M., Yang, J., & Inagawa, T. (2021). Impact of apathy on aging and age-related neuropsychiatric disorders. Research Topic. Frontiers in Psychiatry

Cataldo, I., Lepri, B., Neoh, M. J. Y., & Esposito, G. (2021). Social media usage and development of psychiatric disorders in childhood and adolescence: A review. Frontiers in Psychiatry , 11.

CiCe Jean Monnet Network (2017). Guidelines for citizenship education in school: Identities and European citizenship children's identity and citizenship in Europe.

Cohen, l, Manion, L., & Morrison, K. (2018). Research methods in education . Eighth edition. London: Routledge.

de Prat, R. C. (2013). Euroscepticism, Europhobia and Eurocriticism: The radical parties of the right and left “vis-à-vis” the European Union P.I.E-Peter Lang S.A., Éditions Scientifiques Internationales.

European Commission. (2017). Eurydice Brief: Citizenship education at school in Europe.

Polyakova, A., & Fligstein, N. (2016). Is European integration causing Europe to become more nationalist? Evidence from the 2007–9 financial crisis. Journal of European Public Policy , 23(1), 60-83.

Winter, J. (2014). Sites of Memory, Sites of Mourning: The Great War in European Cultural History . Cambridge: Cambridge University Press.

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How to Write the Rationale of the Study in Research (Examples)

What is the Rationale of the Study?

The rationale of the study is the justification for taking on a given study. It explains the reason the study was conducted or should be conducted. This means the study rationale should explain to the reader or examiner why the study is/was necessary. It is also sometimes called the “purpose” or “justification” of a study. While this is not difficult to grasp in itself, you might wonder how the rationale of the study is different from your research question or from the statement of the problem of your study, and how it fits into the rest of your thesis or research paper. 

The rationale of the study links the background of the study to your specific research question and justifies the need for the latter on the basis of the former. In brief, you first provide and discuss existing data on the topic, and then you tell the reader, based on the background evidence you just presented, where you identified gaps or issues and why you think it is important to address those. The problem statement, lastly, is the formulation of the specific research question you choose to investigate, following logically from your rationale, and the approach you are planning to use to do that.

Table of Contents:

How to write a rationale for a research paper , how do you justify the need for a research study.

• Study Rationale Example: Where Does It Go In Your Paper?

The basis for writing a research rationale is preliminary data or a clear description of an observation. If you are doing basic/theoretical research, then a literature review will help you identify gaps in current knowledge. In applied/practical research, you base your rationale on an existing issue with a certain process (e.g., vaccine proof registration) or practice (e.g., patient treatment) that is well documented and needs to be addressed. By presenting the reader with earlier evidence or observations, you can (and have to) convince them that you are not just repeating what other people have already done or said and that your ideas are not coming out of thin air. 

Once you have explained where you are coming from, you should justify the need for doing additional research–this is essentially the rationale of your study. Finally, when you have convinced the reader of the purpose of your work, you can end your introduction section with the statement of the problem of your research that contains clear aims and objectives and also briefly describes (and justifies) your methodological approach. 

When is the Rationale for Research Written?

The author can present the study rationale both before and after the research is conducted. 

• Before conducting research : The study rationale is a central component of the research proposal . It represents the plan of your work, constructed before the study is actually executed.
• Once research has been conducted : After the study is completed, the rationale is presented in a research article or  PhD dissertation  to explain why you focused on this specific research question. When writing the study rationale for this purpose, the author should link the rationale of the research to the aims and outcomes of the study.

What to Include in the Study Rationale

Although every study rationale is different and discusses different specific elements of a study’s method or approach, there are some elements that should be included to write a good rationale. Make sure to touch on the following:

• A summary of conclusions from your review of the relevant literature
• What is currently unknown (gaps in knowledge)
• Inconclusive or contested results  from previous studies on the same or similar topic
• The necessity to improve or build on previous research, such as to improve methodology or utilize newer techniques and/or technologies

There are different types of limitations that you can use to justify the need for your study. In applied/practical research, the justification for investigating something is always that an existing process/practice has a problem or is not satisfactory. Let’s say, for example, that people in a certain country/city/community commonly complain about hospital care on weekends (not enough staff, not enough attention, no decisions being made), but you looked into it and realized that nobody ever investigated whether these perceived problems are actually based on objective shortages/non-availabilities of care or whether the lower numbers of patients who are treated during weekends are commensurate with the provided services.

In this case, “lack of data” is your justification for digging deeper into the problem. Or, if it is obvious that there is a shortage of staff and provided services on weekends, you could decide to investigate which of the usual procedures are skipped during weekends as a result and what the negative consequences are. 

In basic/theoretical research, lack of knowledge is of course a common and accepted justification for additional research—but make sure that it is not your only motivation. “Nobody has ever done this” is only a convincing reason for a study if you explain to the reader why you think we should know more about this specific phenomenon. If there is earlier research but you think it has limitations, then those can usually be classified into “methodological”, “contextual”, and “conceptual” limitations. To identify such limitations, you can ask specific questions and let those questions guide you when you explain to the reader why your study was necessary:

Methodological limitations

• Did earlier studies try but failed to measure/identify a specific phenomenon?
• Was earlier research based on incorrect conceptualizations of variables?
• Were earlier studies based on questionable operationalizations of key concepts?
• Did earlier studies use questionable or inappropriate research designs?

Contextual limitations

• Have recent changes in the studied problem made previous studies irrelevant?
• Are you studying a new/particular context that previous findings do not apply to?

Conceptual limitations

• Do previous findings only make sense within a specific framework or ideology?

Study Rationale Examples

Let’s look at an example from one of our earlier articles on the statement of the problem to clarify how your rationale fits into your introduction section. This is a very short introduction for a practical research study on the challenges of online learning. Your introduction might be much longer (especially the context/background section), and this example does not contain any sources (which you will have to provide for all claims you make and all earlier studies you cite)—but please pay attention to how the background presentation , rationale, and problem statement blend into each other in a logical way so that the reader can follow and has no reason to question your motivation or the foundation of your research.

Background presentation

Since the beginning of the Covid pandemic, most educational institutions around the world have transitioned to a fully online study model, at least during peak times of infections and social distancing measures. This transition has not been easy and even two years into the pandemic, problems with online teaching and studying persist (reference needed) . 

While the increasing gap between those with access to technology and equipment and those without access has been determined to be one of the main challenges (reference needed) , others claim that online learning offers more opportunities for many students by breaking down barriers of location and distance (reference needed) .  

Rationale of the study

Since teachers and students cannot wait for circumstances to go back to normal, the measures that schools and universities have implemented during the last two years, their advantages and disadvantages, and the impact of those measures on students’ progress, satisfaction, and well-being need to be understood so that improvements can be made and demographics that have been left behind can receive the support they need as soon as possible.

Statement of the problem

To identify what changes in the learning environment were considered the most challenging and how those changes relate to a variety of student outcome measures, we conducted surveys and interviews among teachers and students at ten institutions of higher education in four different major cities, two in the US (New York and Chicago), one in South Korea (Seoul), and one in the UK (London). Responses were analyzed with a focus on different student demographics and how they might have been affected differently by the current situation.

How long is a study rationale?

In a research article bound for journal publication, your rationale should not be longer than a few sentences (no longer than one brief paragraph). A  dissertation or thesis  usually allows for a longer description; depending on the length and nature of your document, this could be up to a couple of paragraphs in length. A completely novel or unconventional approach might warrant a longer and more detailed justification than an approach that slightly deviates from well-established methods and approaches.

Consider Using Professional Academic Editing Services

Now that you know how to write the rationale of the study for a research proposal or paper, you should make use of our free AI grammar checker , Wordvice AI, or receive professional academic proofreading services from Wordvice, including research paper editing services and manuscript editing services to polish your submitted research documents.

You can also find many more articles, for example on writing the other parts of your research paper , on choosing a title , or on making sure you understand and adhere to the author instructions before you submit to a journal, on the Wordvice academic resources pages.

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How do you Write the Rationale for Research?

• By DiscoverPhDs
• October 21, 2020

What is the Rationale of Research?

The term rationale of research means the reason for performing the research study in question. In writing your rational you should able to convey why there was a need for your study to be carried out. It’s an important part of your research paper that should explain how your research was novel and explain why it was significant; this helps the reader understand why your research question needed to be addressed in your research paper, term paper or other research report.

The rationale for research is also sometimes referred to as the justification for the study. When writing your rational, first begin by introducing and explaining what other researchers have published on within your research field.

Having explained the work of previous literature and prior research, include discussion about where the gaps in knowledge are in your field. Use these to define potential research questions that need answering and explain the importance of addressing these unanswered questions.

The rationale conveys to the reader of your publication exactly why your research topic was needed and why it was significant . Having defined your research rationale, you would then go on to define your hypothesis and your research objectives.

Final Comments

Defining the rationale research, is a key part of the research process and academic writing in any research project. You use this in your research paper to firstly explain the research problem within your dissertation topic. This gives you the research justification you need to define your research question and what the expected outcomes may be.

The Thurstone Scale is used to quantify the attitudes of people being surveyed, using a format of ‘agree-disagree’ statements.

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The scope of the study is defined at the start of the study. It is used by researchers to set the boundaries and limitations within which the research study will be performed.

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How to Write a Rationale: A Guide for Research and Beyond

Ever found yourself scratching your head, wondering how to justify your choice of a research topic or project? You’re not alone! Writing a rationale, which essentially means explaining the ‘why’ behind your decisions, is crucial to any research process. It’s like the secret sauce that adds flavour to your research recipe. So, the only thing you need to know is how to write a rationale.

What is a Rationale?

A rationale in research is essentially the foundation of your study. It serves as the justification for undertaking a particular research project. At its core, the rationale explains why the research was conducted or needs to be conducted, thus addressing a specific knowledge gap or research question.

Here’s a breakdown of the key elements involved in crafting a rationale:

Linking Background to Research Question: 

The rationale should connect the background of the study to your specific research question. It involves presenting and discussing existing data on your topic, identifying gaps or issues in the current understanding, and explaining why addressing them is important​.

Objectives and Significance: 

Your rationale should clearly outline your research objectives – what you hope to discover or achieve through the study. It should also emphasize the subject’s significance in your field and explain why more or better research is needed​.

Methodological Approach: 

The rationale should briefly describe your proposed research method , whether qualitative (descriptive) or quantitative (experimental), and justify this choice​.

Justifying the Need for Research: 

The rationale isn’t just about what you’re doing and why it’s necessary. It can involve highlighting methodological, contextual, or conceptual limitations in previous studies and explaining how your research aims to overcome these limitations. Essentially, you’re making a case for why your research fills a crucial gap in existing knowledge​​.

Presenting Before and After Research: 

Interestingly, the rationale can be presented before and after the research. Before the research, it forms a central part of the research proposal, setting out the plan for the work. After the research, it’s presented in a research article or dissertation to explain the focus on a specific research question and link it to the study’s aims and outcomes​.

Elements to Include: 

A good rationale should include a summary of conclusions from your literature review, identify what is currently unknown, discuss inconclusive or contested results from previous studies, and emphasize the necessity to improve or build on previous research​.

Creating a rationale is a vital part of the research process, as it not only sets the stage for your study but also convinces readers of the value and necessity of your work.

How to Write a Rationale:

Writing a rationale for your research is crucial in conducting and presenting your study. It involves explaining why your research is necessary and important. Here’s a guide to help you craft a compelling rationale:

Identify the Problem or Knowledge Gap: 

Begin by clearly stating the issue or gap in knowledge that your research aims to address. Explain why this problem is important and merits investigation. It is the foundation of your rationale and sets the stage for the need for your research.​

Review the Literature: 

Conduct a thorough review of existing literature on your topic. It helps you understand what research has already been done and what gaps or open questions exist. Your rationale should build on this background by highlighting these gaps and emphasizing the importance of addressing them​​​​.

Define Your Research Questions/Hypotheses: 

Based on your understanding of the problem and literature review, clearly state the research questions or hypotheses that your study aims to explore. These should logically stem from the identified gaps or issues.

Explain Your Research Approach: 

Describe the methods you will use for your research, including data collection and analysis techniques. Justify why these methods are appropriate for addressing your research questions or hypotheses​​.

Discuss the Potential Impact of Your Research:  Explain the significance of your study. Consider both theoretical contributions and practical implications. For instance, how does your research advance existing knowledge? Does it have real-world applications? Is it relevant to a specific field or community?​

Consider Ethical Considerations: 

If your research involves human or animal subjects, discuss the ethical aspects and how you plan to conduct your study responsibly​.

Contextualise Your Study: 

Justify the relevance of your research by explaining how it fits into the broader context. Connect your study to current trends, societal needs, or academic discussions​​.

Support with Evidence: 

Provide evidence or examples that underscore the need for your research. It could include citing relevant studies, statistics, or scenarios that illustrate the problem or gap your research addresses​.

Methodological, Contextual, and Conceptual Limitations: 

Address any limitations of previous research and how your study aims to overcome them. It can include methodological flaws in previous studies, changes in external factors that make past research less relevant, or the need to study a phenomenon within a new conceptual framework​.

Placement in Your Paper: 

Typically, the rationale is written toward the end of the introduction section of your paper, providing a logical lead-in to your research questions and methodology​​.

By following these steps and considering your audience’s perspective, you can write a strong and compelling rationale that clearly communicates the significance and necessity of your research project.

Frequently Asked Questions:

What makes a good research rationale.

A good rationale clearly identifies a gap in existing knowledge, builds on previous research, and outlines why your study is necessary and significant.

How detailed should my literature review be in the rationale?

Your literature review should be comprehensive enough to highlight the gaps your research aims to fill, but it should not overshadow the rationale itself.

Conclusion: 

A well-crafted rationale is your ticket to making your research stand out. It’s about bridging gaps, challenging norms, and paving the way for new discoveries. So go ahead, make your rationale the cornerstone of your research narrative!

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• Academic Skills
• Reading, writing and referencing
• Writing effectively

Writing a rationale

How to write a rationale.

What is a rationale?

A rationale is when you are asked to give the reasoning or justification for an action or a choice you make.

There is a focus on the ‘ why ’ in a rationale: why you chose to do something, study or focus on something. It is a set of statements of purpose and significance and often addresses a gap or a need.

A rationale in Australian academic writing is rarely a whole task by itself.  It is often a part of a bigger task. For example, a part of a lesson plan might be to provide a rationale for why you chose to teach particular content or use a certain resource or activity, or you may be asked to provide a rationale as to why you chose a particular theory to apply or a concept to support.

You may be called upon to provide a rationale:

prior to an action or decision; why you plan to do something and how, or

• after you have acted or decided something; reflecting, looking back, why you did something and how it worked or not.

You can use language to signal you are clearly providing a rationale in your writing. You can link your rationale to learning outcomes or aims for a lesson, activity or assessment task.

A model: problem-solution-rationale

A rationale can be provided by offering longer essay-based support for why it is important to do something in a certain way – in that sense, a whole paper can be a rationale.

However, a more specific or focused way of thinking about a rationale is how we can overtly show we are justifying our choices with the language we use.

One way of doing this is to consider the problem or issue requiring attention, the solution and then the rationale or justification for the solution (the ‘why’). This sets the rationale (the reason) within a context.

A diagnostic assessment determined that the students required more attention to addition and subtraction of mixed fractions. This activity intends to address this problem by having the children engage with the task with blocks before it is done with figures. The reason I chose to do this is because students have higher comprehension levels when presented with visual or tangible representations of abstract problems (Benson, 2016). I also did this as I wanted to allow the children to ‘play’ with maths, to see that it can be a fun activity and in doing so, to breakdown some of the ‘anti-mathematics prejudices’ that Gaines (2017, p. 4) talks about.

The important thing here is the language used to signal the rationale , in this case:

The reason I chose to do this is because … and I also did this as …

Another problem / solution / rationale example:

Scaffolding is the support provided by the teacher or a significant other, such as a classmate, which helps students in learning (Gibbons, 2015). Some students were having difficulty with the language at entry while others, particularly those who had completed the pre-tasks, had few problems. Therefore, in order to address this disparity in level and understanding, mixed-ability pairs were created where the more competent student helped the other. On reflection, this was an effective way to run the activity for two reasons : it allowed peer-to-peer teaching which solidified both students’ understanding; and it scaffolded the support in a way that allowed me to roam the room lending advice to pairs as needed.

The language used to signal our rationale in this example:

in order to and for two reasons …

Language to signal rationale

in order to

the reason this was done/chosen …

for the following reason(s) …

for two/three reasons …

Language for further justification - showing importance

This was important / significant because …

This meant that I could…

This enabled me to …

… which enabled / allowed me to…

… which pointed to / highlighted that / showed me that …

The key thing to remember about rationale writing is to stand back from the writing, look at it in a big picture sense and ask yourself, ‘ Have I explained why? ’ If that is clearly articulated, you have provided a rationale.

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Setting Rationale in Research: Cracking the code for excelling at research

Knowledge and curiosity lays the foundation of scientific progress. The quest for knowledge has always been a timeless endeavor. Scholars seek reasons to explain the phenomena they observe, paving way for development of research. Every investigation should offer clarity and a well-defined rationale in research is a cornerstone upon which the entire study can be built.

Research rationale is the heartbeat of every academic pursuit as it guides the researchers to unlock the untouched areas of their field. Additionally, it illuminates the gaps in the existing knowledge, and identifies the potential contributions that the study aims to make.

Table of Contents

What Is Research Rationale and When Is It Written

Research rationale is the “why” behind every academic research. It not only frames the study but also outlines its objectives , questions, and expected outcomes. Additionally, it helps to identify the potential limitations of the study . It serves as a lighthouse for researchers that guides through data collection and analysis, ensuring their efforts remain focused and purposeful. Typically, a rationale is written at the beginning of the research proposal or research paper . It is an essential component of the introduction section and provides the foundation for the entire study. Furthermore, it provides a clear understanding of the purpose and significance of the research to the readers before delving into the specific details of the study. In some cases, the rationale is written before the methodology, data analysis, and other sections. Also, it serves as the justification for the research, and how it contributes to the field. Defining a research rationale can help a researcher in following ways:

1. Justification of a Research Problem

• Research rationale helps to understand the essence of a research problem.
• It designs the right approach to solve a problem. This aspect is particularly important for applied research, where the outcomes can have real-world relevance and impact.
• Also, it explains why the study is worth conducting and why resources should be allocated to pursue it.
• Additionally, it guides a researcher to highlight the benefits and implications of a strategy.

2. Elimination of Literature Gap

• Research rationale helps to ideate new topics which are less addressed.
• Additionally, it offers fresh perspectives on existing research and discusses the shortcomings in previous studies.
• It shows that your study aims to contribute to filling these gaps and advancing the field’s understanding.

3. Originality and Novelty

• The rationale highlights the unique aspects of your research and how it differs from previous studies.
• Furthermore, it explains why your research adds something new to the field and how it expands upon existing knowledge.
• It highlights how your findings might contribute to a better understanding of a particular issue or problem and potentially lead to positive changes.
• Besides these benefits, it provides a personal motivation to the researchers. In some cases, researchers might have personal experiences or interests that drive their desire to investigate a particular topic.

4. An Increase in Chances of Funding

• It is essential to convince funding agencies , supervisors, or reviewers, that a research is worth pursuing.
• Therefore, a good rationale can get your research approved for funding and increases your chances of getting published in journals; as it addresses the potential knowledge gap in existing research.

Overall, research rationale is essential for providing a clear and convincing argument for the value and importance of your research study, setting the stage for the rest of the research proposal or manuscript. Furthermore, it helps establish the context for your work and enables others to understand the purpose and potential impact of your research.

5 Key Elements of a Research Rationale

Research rationale must include certain components which make it more impactful. Here are the key elements of a research rationale:

By incorporating these elements, you provide a strong and convincing case for the legitimacy of your research, which is essential for gaining support and approval from academic institutions, funding agencies, or other stakeholders.

How to Write a Rationale in Research

Writing a rationale requires careful consideration of the reasons for conducting the study. It is usually written in the present tense.

Here are some steps to guide you through the process of writing a research rationale:

After writing the initial draft, it is essential to review and revise the research rationale to ensure that it effectively communicates the purpose of your research. The research rationale should be persuasive and compelling, convincing readers that your study is worthwhile and deserves their attention.

How Long Should a Research Rationale be?

Although there is no pre-defined length for a rationale in research, its length may vary depending on the specific requirements of the research project. It also depends on the academic institution or organization, and the guidelines set by the research advisor or funding agency. In general, a research rationale is usually a concise and focused document.

Typically, it ranges from a few paragraphs to a few pages, but it is usually recommended to keep it as crisp as possible while ensuring all the essential elements are adequately covered. The length of a research rationale can be roughly as follows:

1. For Research Proposal:

A. Around 1 to 3 pages

B. Ensure clear and comprehensive explanation of the research question, its significance, literature review , and methodological approach.

2. Thesis or Dissertation:

A. Around 3 to 5 pages

B. Ensure an extensive coverage of the literature review, theoretical framework, and research objectives to provide a robust justification for the study.

3. Journal Article:

A. Usually concise. Ranges from few paragraphs to one page

B. The research rationale is typically included as part of the introduction section

However, remember that the quality and content of the research rationale are more important than its length. The reasons for conducting the research should be well-structured, clear, and persuasive when presented. Always adhere to the specific institution or publication guidelines.

Example of a Research Rationale

In conclusion, the research rationale serves as the cornerstone of a well-designed and successful research project. It ensures that research efforts are focused, meaningful, and ethically sound. Additionally, it provides a comprehensive and logical justification for embarking on a specific investigation. Therefore, by identifying research gaps, defining clear objectives, emphasizing significance, explaining the chosen methodology, addressing ethical considerations, and recognizing potential limitations, researchers can lay the groundwork for impactful and valuable contributions to the scientific community.

So, are you ready to delve deeper into the world of research and hone your academic writing skills? Explore Enago Academy ‘s comprehensive resources and courses to elevate your research and make a lasting impact in your field. Also, share your thoughts and experiences in the form of an article or a thought piece on Enago Academy’s Open Platform .

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Frequently Asked Questions

A rationale of the study can be written by including the following points: 1. Background of the Research/ Study 2. Identifying the Knowledge Gap 3. An Overview of the Goals and Objectives of the Study 4. Methodology and its Significance 5. Relevance of the Research

Start writing a research rationale by defining the research problem and discussing the literature gap associated with it.

A research rationale can be ended by discussing the expected results and summarizing the need of the study.

A rationale for thesis can be made by covering the following points: 1. Extensive coverage of the existing literature 2. Explaining the knowledge gap 3. Provide the framework and objectives of the study 4. Provide a robust justification for the study/ research 5. Highlight the potential of the research and the expected outcomes

A rationale for dissertation can be made by covering the following points: 1. Highlight the existing reference 2. Bridge the gap and establish the context of your research 3. Describe the problem and the objectives 4. Give an overview of the methodology

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The rationale for one’s research is the justification for undertaking a given study. It states the reason(s) why a researcher chooses to focus on the topic in question, including what the significance is and what gaps the research intends to fill. In short, it is an explanation that rationalises the need for the study. The rationale is typically followed by a hypothesis/ research question (s) and the study objectives.

When is the rationale for research written?

The rationale of a study can be presented both before and after the research is conducted. 

• Before : The rationale is a crucial part of your research proposal , representing the plan of your work as formulated before you execute your study.
• After : Once the study is completed, the rationale is presented in a research paper or dissertation to explain why you focused on the particular question. In this instance, you would link the rationale of your research project to the study aims and outcomes.

Basis for writing the research rationale

The study rationale is predominantly based on preliminary data . A literature review will help you identify gaps in the current knowledge base and also ensure that you avoid duplicating what has already been done. You can then formulate the justification for your study from the existing literature on the subject and the perceived outcomes of the proposed study.

Length of the research rationale

In a research proposal or research article, the rationale would not take up more than a few sentences . A thesis or dissertation would allow for a longer description, which could even run into a couple of paragraphs . The length might even depend on the field of study or nature of the experiment. For instance, a completely novel or unconventional approach might warrant a longer and more detailed justification.

Basic elements of the research rationale

Every research rationale should include some mention or discussion of the following: 

• An overview of your conclusions from your literature review
• Gaps in current knowledge
• Inconclusive or controversial findings from previous studies
• The need to build on previous research (e.g. unanswered questions, the need to update concepts in light of new findings and/or new technical advancements). 

Example of a research rationale

Note: This uses a fictional study.

Abc xyz is a newly identified microalgal species isolated from fish tanks. While Abc xyz algal blooms have been seen as a threat to pisciculture, some studies have hinted at their unusually high carotenoid content and unique carotenoid profile. Carotenoid profiling has been carried out only in a handful of microalgal species from this genus, and the search for microalgae rich in bioactive carotenoids has not yielded promising candidates so far. This in-depth examination of the carotenoid profile of Abc xyz will help identify and quantify novel and potentially useful carotenoids from an untapped aquaculture resource .

In conclusion

It is important to describe the rationale of your research in order to put the significance and novelty of your specific research project into perspective. Once you have successfully articulated the reason(s) for your research, you will have convinced readers of the importance of your work!

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Rationale for the Study

It is important for you to be able to explain the importance of the research you are conducting by providing valid arguments. Rationale for the study, also referred to as justification for the study, is reason why you have conducted your study in the first place. This part in your paper needs to explain uniqueness and importance of your research. Rationale for the study needs to be specific and ideally, it should relate to the following points:

1. The research needs to contribute to the elimination of a gap in the literature. Elimination of gap in the present literature is one of the compulsory requirements for your study. In other words, you don’t need to ‘re-invent the wheel’ and your research aims and objectives need to focus on new topics. For example, you can choose to conduct an empirical study to assess the implications of COVID-19 pandemic on the numbers of tourists visitors in your city. This might be previously undressed topic, taking into account that COVID-19 pandemic is a relatively recent phenomenon.

Alternatively, if you cannot find a new topic to research, you can attempt to offer fresh perspectives on existing management, business or economic issues. For example, while thousands of studies have been previously conducted to study various aspects of leadership, this topic as far from being exhausted as a research area. Specifically, new studies can be conducted in the area of leadership to analyze the impacts of new communication mediums such as TikTok, and other social networking sites on leadership practices.

You can also discuss the shortcomings of previous works devoted to your research area. Shortcomings in previous studies can be divided into three groups:

a) Methodological limitations . Methodology employed in previous study may be flawed in terms of research design, research approach or sampling.

b) Contextual limitations . Relevance of previous works may be non-existent for the present because external factors have changed.

c) Conceptual limitations . Previous studies may be unjustifiably bound up to a particular model or an ideology.

While discussing the shortcomings of previous studies you should explain how you are going to correct them. This principle is true to almost all areas in business studies i.e. gaps or shortcomings in the literature can be found in relation to almost all areas of business and economics.

2. The research can be conducted to solve a specific problem. It helps if you can explain why you are the right person and in the right position to solve the problem. You have to explain the essence of the problem in a detailed manner and highlight practical benefits associated with the solution of the problem. Suppose, your dissertation topic is “a study into advantages and disadvantages of various entry strategies into Chinese market”. In this case, you can say that practical implications of your research relates to assisting businesses aiming to enter Chinese market to do more informed decision making.

Alternatively, if your research is devoted to the analysis of impacts of CSR programs and initiatives on brand image, practical contributions of your study would relate to contributing to the level of effectiveness of CSR programs of businesses.

Additional examples of studies that can assist to address specific practical problems may include the following:

• A study into the reasons of high employee turnover at Hanson Brick
• A critical analysis of employee motivation problems at Esporta, Finchley Road, London
• A research into effective succession planning at Microsoft
• A study into major differences between private and public primary education in the USA and implications of these differences on the quality of education

However, it is important to note that it is not an obligatory for a dissertation   to be associated with the solution of a specific problem. Dissertations can be purely theory-based as well. Examples of such studies include the following:

• Born or bred: revising The Great Man theory of leadership in the 21 st century
• A critical analysis of the relevance of McClelland’s Achievement theory to the US information technology industry
• Neoliberalism as a major reason behind the emergence of the global financial and economic crisis of 2007-2009
• Analysis of Lewin’s Model of Change and its relevance to pharmaceutical sector of France

3. Your study has to contribute to the level of professional development of the researcher . That is you. You have to explain in a detailed manner in what ways your research contributes to the achievement of your long-term career aspirations.

For example, you have selected a research topic of “ A critical analysis of the relevance of McClelland’s Achievement theory in the US information technology industry ”.  You may state that you associate your career aspirations with becoming an IT executive in the US, and accordingly, in-depth knowledge of employee motivation in this industry is going to contribute your chances of success in your chosen career path.

Therefore, you are in a better position if you have already identified your career objectives, so that during the research process you can get detailed knowledge about various aspects of your chosen industry.

My e-book, The Ultimate Guide to Writing a Dissertation in Business Studies: a step by step assistance offers practical assistance to complete a dissertation with minimum or no stress. The e-book covers all stages of writing a dissertation starting from the selection to the research area to submitting the completed version of the work within the deadline.

John Dudovskiy

How To Make Rationale in Research: A Thorough Overview

Struggling to make the right rationale for your research? Learn how to make rationale in research to create the perfect plan for success.

Any academic or scientific discipline relies heavily on research. However, in order to do research properly, it is necessary to comprehend the rationale behind it. A research rationale is a succinct explanation of why a certain research project is required, describing the justifications for the study as well as the advantages it is expected to provide. 

Writing a persuasive rationale is critical for obtaining approval for your research project and communicating the importance of your research. However, developing a convincing one can be difficult, especially for people new to research or unfamiliar with academic expectations. 

After reading this thorough overview on “how to make rationale in research”, you will be better equipped to justify your research and communicate its significance to your academic community. Whether you are a student or a seasoned researcher, this article will provide valuable insights and strategies for creating a powerful research rationale.

What is a Rationale in Research?

A research rationale provides an organized strategy for the whole research and acts as the cornerstone of the research project. It contributes to the research’s rationale by stating why the study is significant, what its aims are, and what the expected findings are. In essence, it is a compelling argument for why the study should be carried out.

A well-written research rationale should be concise, precise, and persuasive. It should clarify the problem or issue that the study attempts to solve, the knowledge or understanding gap that the study seeks to fill, and the possible advantages that it may provide. Furthermore, the reasoning should demonstrate that the research is possible, ethical, and pertinent to the subject of study.

A research project that lacks a strong rationale may lack direction and may fail to address the stated problem or issue. It can also make obtaining financing or permission from institutional review boards (IRBs) or other governing bodies difficult. As a result, devoting effort to developing a compelling research rationale is critical to the success of any research.

Why is a Research Rationale Important? 

For many reasons, a research rationale is crucial. For starters, it helps to explain the necessity for the research project by demonstrating why the study is required and what gaps in knowledge or understanding it attempts to fill. 

Second, it includes a clear and succinct problem statement that outlines the precise research questions or objectives that the study intends to answer. 

Finally, it aids in demonstrating the research’s potential influence by demonstrating how it may lead to the creation of new knowledge, practices, or policies.

To achieve this, you should focus on communicating the potential benefits of your project, while also acknowledging its limitations. This requires a thorough understanding of the research problem and a critical evaluation of the proposed methods and approaches.

It is also important to include sufficient detail about the methods you plan to use, any ethical considerations to consider, and how you will evaluate your results. This helps to demonstrate that you have a well-developed and thoughtful research plan, which is essential for securing funding or gaining approval from academic institutions.

Consider an example of a research project to demonstrate this. Assume you want to investigate the effectiveness of a new teaching style in enhancing student learning results. A compelling rationale for this study might include:

• Demonstrating the need for the study: You may explain that there is a rising concern in the educational environment about low student performance and that standard teaching approaches may not be helpful for all students. 
• Providing a clear problem statement: For example, you might say that the study will look into whether the new teaching approach is effective at enhancing student learning outcomes and what factors may impact its effectiveness.
• Highlighting the research’s potential impact: You might argue that if the study shows that if the new teaching approach is effective, it will be adopted in other schools, increasing student learning results.

The research rationale in this example gives a clear and compelling explanation for the necessity to perform the study, emphasizing its relevance, problem statement, and possible impact.

A Model: Problem-Solution-Rationale

The Problem-Solution-Rationale model is a helpful framework for developing a strong research rationale, it can assist you in organizing your rationale and ensuring that it clearly conveys all information required for an effective research rationale. This model consists of three major components: identifying the problem, proposing a solution, and explaining the rationale for why the proposed solution is necessary.

Identifying the Problem

The first stage in this model is to identify the problem that the study will attempt to solve. This could entail assessing existing research on the topic, finding gaps in knowledge or understanding, or emphasizing new difficulties or issues that have occurred. A clear problem statement serves as the research’s foundation, outlining the specific research questions or objectives that the study seeks to address.

Proposing a Solution

The model’s second stage is to suggest a solution to the identified problem. This might include creating a new theoretical framework, putting a new hypothesis to the test, or suggesting a new intervention or practice. The proposed solution should be based on a thorough review of the literature and a clear understanding of the research problem.

Providing a Rationale

The model’s final stage is to present a rationale for why the suggested solution is required. This might include emphasizing the possible advantages of the suggested solution, explaining how it builds on past research, or demonstrating how it fills a knowledge or understanding gap.

Language to Signal Rationale

Effective communication is crucial when it comes to justifying the significance of your research. One of the ways you can achieve this is by using specific language that signals the rationale to your intended audience. By doing so, you can clearly convey the reasons for your study and its potential benefits to your audience. Here are a couple of such examples:

• “The goal of this research is to fill a knowledge gap on…”
• “We selected this methodology because it allows us to address the research question more effectively.”
• “Our approach is informed by the need to address the practical challenges of…”
• “This research is significant because it contributes to our understanding of…”

Using statements like these can assist to convey the rationale to your audience and stress the significance of your research.

Language for Further Justification – Showing Importance

Once you’ve indicated the rationale for your research, it’s critical to give further justification that emphasizes the relevance of your study. Here are some sentences that might be used to emphasize the significance of your research:

• “By addressing this gap in knowledge, we can gain a better understanding of…”
• “This study is significant because it contributes to the development of…”
• “The implications of this research are far-reaching, and it can inform…”
• “By examining this issue, we can shed light on the broader implications of…”

How to Make Rationale In Research

Writing a compelling rationale for a research proposal is critical to obtaining funds and support for the research you are conducting. In this section, you will learn how to make rationale in research by implementing the four crucial aspects of a rationale: background on all previous research on the issue, the study’s open questions, identification of gaps in the literature, and the importance of filling these gaps.

Background on All Previous Research:

You must clarify the existing level of knowledge of the topic to offer a clear grasp of your research proposal. This entails analyzing all past research on the subject and determining what has been done previously. It is critical to present a thorough summary of existing research, including major results, hypotheses, and methodology. This can assist in demonstrating that you have a deep awareness of the field’s present state of knowledge and how your planned study might contribute to it.

The Study’s Open Questions

The next stage is to identify the study’s open questions. This entails investigating areas where existing knowledge falls short and comprehension gaps exist. You may highlight the need for more research and explain how your research will address these gaps by identifying unanswered questions.

Literature Gaps

Once you’ve discovered the open questions, describe how your research will solve them. This requires recognizing gaps in the current literature and describing how your research will address these gaps. Make it a point to explain how the proposed research differs from prior studies and how it will add to existing knowledge in the subject.

The Importance of Filling These Gaps:

Finally, it is critical to demonstrate the importance of filling these gaps in the current literature. This includes showing the possible advantages of the research and outlining how it will help the field if it can result in new ideas or new approaches, or the impact it will have on real society implications. 

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How To Write A Research Paper

Step-By-Step Tutorial With Examples + FREE Template

By: Derek Jansen (MBA) | Expert Reviewer: Dr Eunice Rautenbach | March 2024

For many students, crafting a strong research paper from scratch can feel like a daunting task – and rightly so! In this post, we’ll unpack what a research paper is, what it needs to do , and how to write one – in three easy steps. 🙂 

Overview: Writing A Research Paper

What (exactly) is a research paper.

• How to write a research paper
• Stage 1 : Topic & literature search
• Stage 2 : Structure & outline
• Stage 3 : Iterative writing
• Key takeaways

Let’s start by asking the most important question, “ What is a research paper? ”.

Simply put, a research paper is a scholarly written work where the writer (that’s you!) answers a specific question (this is called a research question ) through evidence-based arguments . Evidence-based is the keyword here. In other words, a research paper is different from an essay or other writing assignments that draw from the writer’s personal opinions or experiences. With a research paper, it’s all about building your arguments based on evidence (we’ll talk more about that evidence a little later).

Now, it’s worth noting that there are many different types of research papers , including analytical papers (the type I just described), argumentative papers, and interpretative papers. Here, we’ll focus on analytical papers , as these are some of the most common – but if you’re keen to learn about other types of research papers, be sure to check out the rest of the blog .

With that basic foundation laid, let’s get down to business and look at how to write a research paper .

Overview: The 3-Stage Process

While there are, of course, many potential approaches you can take to write a research paper, there are typically three stages to the writing process. So, in this tutorial, we’ll present a straightforward three-step process that we use when working with students at Grad Coach.

These three steps are:

• Finding a research topic and reviewing the existing literature
• Developing a provisional structure and outline for your paper, and
• Writing up your initial draft and then refining it iteratively

Let’s dig into each of these.

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Step 1: Find a topic and review the literature

As we mentioned earlier, in a research paper, you, as the researcher, will try to answer a question . More specifically, that’s called a research question , and it sets the direction of your entire paper. What’s important to understand though is that you’ll need to answer that research question with the help of high-quality sources – for example, journal articles, government reports, case studies, and so on. We’ll circle back to this in a minute.

The first stage of the research process is deciding on what your research question will be and then reviewing the existing literature (in other words, past studies and papers) to see what they say about that specific research question. In some cases, your professor may provide you with a predetermined research question (or set of questions). However, in many cases, you’ll need to find your own research question within a certain topic area.

Finding a strong research question hinges on identifying a meaningful research gap – in other words, an area that’s lacking in existing research. There’s a lot to unpack here, so if you wanna learn more, check out the plain-language explainer video below.

Once you’ve figured out which question (or questions) you’ll attempt to answer in your research paper, you’ll need to do a deep dive into the existing literature – this is called a “ literature search ”. Again, there are many ways to go about this, but your most likely starting point will be Google Scholar .

If you’re new to Google Scholar, think of it as Google for the academic world. You can start by simply entering a few different keywords that are relevant to your research question and it will then present a host of articles for you to review. What you want to pay close attention to here is the number of citations for each paper – the more citations a paper has, the more credible it is (generally speaking – there are some exceptions, of course).

Ideally, what you’re looking for are well-cited papers that are highly relevant to your topic. That said, keep in mind that citations are a cumulative metric , so older papers will often have more citations than newer papers – just because they’ve been around for longer. So, don’t fixate on this metric in isolation – relevance and recency are also very important.

Beyond Google Scholar, you’ll also definitely want to check out academic databases and aggregators such as Science Direct, PubMed, JStor and so on. These will often overlap with the results that you find in Google Scholar, but they can also reveal some hidden gems – so, be sure to check them out.

Once you’ve worked your way through all the literature, you’ll want to catalogue all this information in some sort of spreadsheet so that you can easily recall who said what, when and within what context. If you’d like, we’ve got a free literature spreadsheet that helps you do exactly that.

Step 2: Develop a structure and outline

With your research question pinned down and your literature digested and catalogued, it’s time to move on to planning your actual research paper .

It might sound obvious, but it’s really important to have some sort of rough outline in place before you start writing your paper. So often, we see students eagerly rushing into the writing phase, only to land up with a disjointed research paper that rambles on in multiple

Now, the secret here is to not get caught up in the fine details . Realistically, all you need at this stage is a bullet-point list that describes (in broad strokes) what you’ll discuss and in what order. It’s also useful to remember that you’re not glued to this outline – in all likelihood, you’ll chop and change some sections once you start writing, and that’s perfectly okay. What’s important is that you have some sort of roadmap in place from the start.

At this stage you might be wondering, “ But how should I structure my research paper? ”. Well, there’s no one-size-fits-all solution here, but in general, a research paper will consist of a few relatively standardised components:

• Introduction
• Literature review
• Methodology

Let’s take a look at each of these.

First up is the introduction section . As the name suggests, the purpose of the introduction is to set the scene for your research paper. There are usually (at least) four ingredients that go into this section – these are the background to the topic, the research problem and resultant research question , and the justification or rationale. If you’re interested, the video below unpacks the introduction section in more detail. 

The next section of your research paper will typically be your literature review . Remember all that literature you worked through earlier? Well, this is where you’ll present your interpretation of all that content . You’ll do this by writing about recent trends, developments, and arguments within the literature – but more specifically, those that are relevant to your research question . The literature review can oftentimes seem a little daunting, even to seasoned researchers, so be sure to check out our extensive collection of literature review content here .

With the introduction and lit review out of the way, the next section of your paper is the research methodology . In a nutshell, the methodology section should describe to your reader what you did (beyond just reviewing the existing literature) to answer your research question. For example, what data did you collect, how did you collect that data, how did you analyse that data and so on? For each choice, you’ll also need to justify why you chose to do it that way, and what the strengths and weaknesses of your approach were.

Now, it’s worth mentioning that for some research papers, this aspect of the project may be a lot simpler . For example, you may only need to draw on secondary sources (in other words, existing data sets). In some cases, you may just be asked to draw your conclusions from the literature search itself (in other words, there may be no data analysis at all). But, if you are required to collect and analyse data, you’ll need to pay a lot of attention to the methodology section. The video below provides an example of what the methodology section might look like.

By this stage of your paper, you will have explained what your research question is, what the existing literature has to say about that question, and how you analysed additional data to try to answer your question. So, the natural next step is to present your analysis of that data . This section is usually called the “results” or “analysis” section and this is where you’ll showcase your findings.

Depending on your school’s requirements, you may need to present and interpret the data in one section – or you might split the presentation and the interpretation into two sections. In the latter case, your “results” section will just describe the data, and the “discussion” is where you’ll interpret that data and explicitly link your analysis back to your research question. If you’re not sure which approach to take, check in with your professor or take a look at past papers to see what the norms are for your programme.

Alright – once you’ve presented and discussed your results, it’s time to wrap it up . This usually takes the form of the “ conclusion ” section. In the conclusion, you’ll need to highlight the key takeaways from your study and close the loop by explicitly answering your research question. Again, the exact requirements here will vary depending on your programme (and you may not even need a conclusion section at all) – so be sure to check with your professor if you’re unsure.

Step 3: Write and refine

Finally, it’s time to get writing. All too often though, students hit a brick wall right about here… So, how do you avoid this happening to you?

Well, there’s a lot to be said when it comes to writing a research paper (or any sort of academic piece), but we’ll share three practical tips to help you get started.

First and foremost , it’s essential to approach your writing as an iterative process. In other words, you need to start with a really messy first draft and then polish it over multiple rounds of editing. Don’t waste your time trying to write a perfect research paper in one go. Instead, take the pressure off yourself by adopting an iterative approach.

Secondly , it’s important to always lean towards critical writing , rather than descriptive writing. What does this mean? Well, at the simplest level, descriptive writing focuses on the “ what ”, while critical writing digs into the “ so what ” – in other words, the implications . If you’re not familiar with these two types of writing, don’t worry! You can find a plain-language explanation here.

Last but not least, you’ll need to get your referencing right. Specifically, you’ll need to provide credible, correctly formatted citations for the statements you make. We see students making referencing mistakes all the time and it costs them dearly. The good news is that you can easily avoid this by using a simple reference manager . If you don’t have one, check out our video about Mendeley, an easy (and free) reference management tool that you can start using today.

Recap: Key Takeaways

We’ve covered a lot of ground here. To recap, the three steps to writing a high-quality research paper are:

• To choose a research question and review the literature
• To plan your paper structure and draft an outline
• To take an iterative approach to writing, focusing on critical writing and strong referencing

Remember, this is just a b ig-picture overview of the research paper development process and there’s a lot more nuance to unpack. So, be sure to grab a copy of our free research paper template to learn more about how to write a research paper.

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How to Write a Study Rationale

Last Updated: May 19, 2023 Fact Checked

This article was co-authored by Jake Adams and by wikiHow staff writer, Jennifer Mueller, JD . Jake Adams is an academic tutor and the owner of Simplifi EDU, a Santa Monica, California based online tutoring business offering learning resources and online tutors for academic subjects K-College, SAT & ACT prep, and college admissions applications. With over 14 years of professional tutoring experience, Jake is dedicated to providing his clients the very best online tutoring experience and access to a network of excellent undergraduate and graduate-level tutors from top colleges all over the nation. Jake holds a BS in International Business and Marketing from Pepperdine University. This article has been fact-checked, ensuring the accuracy of any cited facts and confirming the authority of its sources. This article has been viewed 56,337 times.

A study rationale explains the reason for a study and the importance of its findings for a particular field. Commonly, you'll need to write a study rationale as part of a university course of study, although you may also need to write one as a professional researcher to apply for funding or other support. As a student, your study rationale also justifies how it fulfills the requirements for your degree program or course of study. Do research before you write your study rationale so that you can discuss the previous work your study builds on and explain its significance to your field. Thorough research is also important in the professional context because your rationale will likely become part of the contract if funding or support is approved. [1] X Research source

Describing What You Hope to Accomplish

• For example, suppose you want to study how working the night shift affects the academic performance of college students who are taking classes during the day. A narrow question would measure a specific impact based on a specific amount of hours worked.

• Justify the methodology you're using. If there's another methodology that might accomplish the same result, describe it and explain why your methodology is superior — perhaps because it's more efficient, takes less time, or uses fewer resources. For example, you might get more information out of personal interviews, but creating an online questionnaire is more cost-effective.
• Particularly if you're seeking funding or support, this section of your rationale will also include details about the cost of your study and the facilities or resources you'll need. [3] X Research source

Tip: A methodology that is more complex, difficult, or expensive requires more justification than one that is straightforward and simple.

• For example, if you're studying the effect of working the night shift on academic performance, you might hypothesize that working 4 or more nights a week lowers students' grade point averages by more than 1 point.

• Use action words, such as "quantify" or "establish," when writing your goals. For example, you might write that one goal of your study is to "quantify the degree to which working at night inhibits the academic performance of college students."
• If you are a professional researcher, your objectives may need to be more specific and concrete. The organization you submit your rationale to will have details about the requirements to apply for funding and other support. [5] X Research source

Explaining Your Study's Significance

• Going into extensive detail usually isn't necessary. Instead, highlight the findings of the most significant work in the field that addressed a similar question.
• Provide references so that your readers can examine the previous studies for themselves and compare them to your proposed study.

• Methodological limitations: Previous studies failed to measure the variables appropriately or used a research design that had problems or biases
• Contextual limitations: Previous studies aren't relevant because circumstances have changed regarding the variables measured
• Conceptual limitations: Previous studies are too tied up in a specific ideology or framework

• For example, if a previous study had been conducted to support a university's policy that full-time students were not permitted to work, you might argue that it was too tied up in that specific ideology and that this biased the results. You could then point out that your study is not intended to advance any particular policy.

Tip: If you have to defend or present your rationale to an advisor or team, try to anticipate the questions they might ask you and include the answers to as many of those questions as possible.

Including Academic Proposal Information

• As a student, you might emphasize your major and specific classes you've taken that give you particular knowledge about the subject of your study. If you've served as a research assistant on a study with a similar methodology or covering a similar research question, you might mention that as well.
• If you're a professional researcher, focus on the experience you have in a particular field as well as the studies you've done in the past. If you have done studies with a similar methodology that were important in your field, you might mention those as well.

Tip: If you don't have any particular credentials or experience that are relevant to your study, tell the readers of your rationale what drew you to this particular topic and how you became interested in it.

• For example, if you are planning to conduct the study as fulfillment of the research requirement for your degree program, you might discuss any specific guidelines for that research requirement and list how your study meets those criteria.

• In most programs, there will be specific wording for you to include in your rationale if you're submitting it for a certain number of credits. Your instructor or advisor can help make sure you've worded this appropriately.

Study Rationale Outline and Example

Expert Q&A

• This article presents an overview of how to write a study rationale. Check with your instructor or advisor for any specific requirements that apply to your particular project. Thanks Helpful 0 Not Helpful 0

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• ↑ https://research.com/research/how-to-write-research-methodology
• ↑ https://ris.leeds.ac.uk/applying-for-funding/developing-your-proposal/resources-and-tips/key-questions-for-researchers/
• ↑ https://www.cwauthors.com/article/how-to-write-the-rationale-for-your-research
• ↑ http://www.writingcentre.uct.ac.za/sites/default/files/image_tool/images/167/Rationale.pdf
• ↑ https://www.niaid.nih.gov/grants-contracts/write-research-plan
• ↑ https://www.esc.edu/degree-planning-academic-review/degree-program/student-degree-planning-guide/rationale-essay-writing/writing-tips/

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Home » Research Paper – Structure, Examples and Writing Guide

Research Paper – Structure, Examples and Writing Guide

Table of Contents

Research Paper

Definition:

Research Paper is a written document that presents the author’s original research, analysis, and interpretation of a specific topic or issue.

It is typically based on Empirical Evidence, and may involve qualitative or quantitative research methods, or a combination of both. The purpose of a research paper is to contribute new knowledge or insights to a particular field of study, and to demonstrate the author’s understanding of the existing literature and theories related to the topic.

Structure of Research Paper

The structure of a research paper typically follows a standard format, consisting of several sections that convey specific information about the research study. The following is a detailed explanation of the structure of a research paper:

The title page contains the title of the paper, the name(s) of the author(s), and the affiliation(s) of the author(s). It also includes the date of submission and possibly, the name of the journal or conference where the paper is to be published.

The abstract is a brief summary of the research paper, typically ranging from 100 to 250 words. It should include the research question, the methods used, the key findings, and the implications of the results. The abstract should be written in a concise and clear manner to allow readers to quickly grasp the essence of the research.

Introduction

The introduction section of a research paper provides background information about the research problem, the research question, and the research objectives. It also outlines the significance of the research, the research gap that it aims to fill, and the approach taken to address the research question. Finally, the introduction section ends with a clear statement of the research hypothesis or research question.

Literature Review

The literature review section of a research paper provides an overview of the existing literature on the topic of study. It includes a critical analysis and synthesis of the literature, highlighting the key concepts, themes, and debates. The literature review should also demonstrate the research gap and how the current study seeks to address it.

The methods section of a research paper describes the research design, the sample selection, the data collection and analysis procedures, and the statistical methods used to analyze the data. This section should provide sufficient detail for other researchers to replicate the study.

The results section presents the findings of the research, using tables, graphs, and figures to illustrate the data. The findings should be presented in a clear and concise manner, with reference to the research question and hypothesis.

The discussion section of a research paper interprets the findings and discusses their implications for the research question, the literature review, and the field of study. It should also address the limitations of the study and suggest future research directions.

The conclusion section summarizes the main findings of the study, restates the research question and hypothesis, and provides a final reflection on the significance of the research.

The references section provides a list of all the sources cited in the paper, following a specific citation style such as APA, MLA or Chicago.

How to Write Research Paper

You can write Research Paper by the following guide:

• Choose a Topic: The first step is to select a topic that interests you and is relevant to your field of study. Brainstorm ideas and narrow down to a research question that is specific and researchable.
• Conduct a Literature Review: The literature review helps you identify the gap in the existing research and provides a basis for your research question. It also helps you to develop a theoretical framework and research hypothesis.
• Develop a Thesis Statement : The thesis statement is the main argument of your research paper. It should be clear, concise and specific to your research question.
• Plan your Research: Develop a research plan that outlines the methods, data sources, and data analysis procedures. This will help you to collect and analyze data effectively.
• Collect and Analyze Data: Collect data using various methods such as surveys, interviews, observations, or experiments. Analyze data using statistical tools or other qualitative methods.
• Organize your Paper : Organize your paper into sections such as Introduction, Literature Review, Methods, Results, Discussion, and Conclusion. Ensure that each section is coherent and follows a logical flow.
• Write your Paper : Start by writing the introduction, followed by the literature review, methods, results, discussion, and conclusion. Ensure that your writing is clear, concise, and follows the required formatting and citation styles.
• Edit and Proofread your Paper: Review your paper for grammar and spelling errors, and ensure that it is well-structured and easy to read. Ask someone else to review your paper to get feedback and suggestions for improvement.
• Cite your Sources: Ensure that you properly cite all sources used in your research paper. This is essential for giving credit to the original authors and avoiding plagiarism.

Research Paper Example

Note : The below example research paper is for illustrative purposes only and is not an actual research paper. Actual research papers may have different structures, contents, and formats depending on the field of study, research question, data collection and analysis methods, and other factors. Students should always consult with their professors or supervisors for specific guidelines and expectations for their research papers.

Research Paper Example sample for Students:

Title: The Impact of Social Media on Mental Health among Young Adults

Abstract: This study aims to investigate the impact of social media use on the mental health of young adults. A literature review was conducted to examine the existing research on the topic. A survey was then administered to 200 university students to collect data on their social media use, mental health status, and perceived impact of social media on their mental health. The results showed that social media use is positively associated with depression, anxiety, and stress. The study also found that social comparison, cyberbullying, and FOMO (Fear of Missing Out) are significant predictors of mental health problems among young adults.

Introduction: Social media has become an integral part of modern life, particularly among young adults. While social media has many benefits, including increased communication and social connectivity, it has also been associated with negative outcomes, such as addiction, cyberbullying, and mental health problems. This study aims to investigate the impact of social media use on the mental health of young adults.

Literature Review: The literature review highlights the existing research on the impact of social media use on mental health. The review shows that social media use is associated with depression, anxiety, stress, and other mental health problems. The review also identifies the factors that contribute to the negative impact of social media, including social comparison, cyberbullying, and FOMO.

Methods : A survey was administered to 200 university students to collect data on their social media use, mental health status, and perceived impact of social media on their mental health. The survey included questions on social media use, mental health status (measured using the DASS-21), and perceived impact of social media on their mental health. Data were analyzed using descriptive statistics and regression analysis.

Results : The results showed that social media use is positively associated with depression, anxiety, and stress. The study also found that social comparison, cyberbullying, and FOMO are significant predictors of mental health problems among young adults.

Discussion : The study’s findings suggest that social media use has a negative impact on the mental health of young adults. The study highlights the need for interventions that address the factors contributing to the negative impact of social media, such as social comparison, cyberbullying, and FOMO.

Conclusion : In conclusion, social media use has a significant impact on the mental health of young adults. The study’s findings underscore the need for interventions that promote healthy social media use and address the negative outcomes associated with social media use. Future research can explore the effectiveness of interventions aimed at reducing the negative impact of social media on mental health. Additionally, longitudinal studies can investigate the long-term effects of social media use on mental health.

Limitations : The study has some limitations, including the use of self-report measures and a cross-sectional design. The use of self-report measures may result in biased responses, and a cross-sectional design limits the ability to establish causality.

Implications: The study’s findings have implications for mental health professionals, educators, and policymakers. Mental health professionals can use the findings to develop interventions that address the negative impact of social media use on mental health. Educators can incorporate social media literacy into their curriculum to promote healthy social media use among young adults. Policymakers can use the findings to develop policies that protect young adults from the negative outcomes associated with social media use.

References :

• Twenge, J. M., & Campbell, W. K. (2019). Associations between screen time and lower psychological well-being among children and adolescents: Evidence from a population-based study. Preventive medicine reports, 15, 100918.
• Primack, B. A., Shensa, A., Escobar-Viera, C. G., Barrett, E. L., Sidani, J. E., Colditz, J. B., … & James, A. E. (2017). Use of multiple social media platforms and symptoms of depression and anxiety: A nationally-representative study among US young adults. Computers in Human Behavior, 69, 1-9.
• Van der Meer, T. G., & Verhoeven, J. W. (2017). Social media and its impact on academic performance of students. Journal of Information Technology Education: Research, 16, 383-398.

Appendix : The survey used in this study is provided below.

Social Media and Mental Health Survey

• How often do you use social media per day?
• Less than 30 minutes
• 30 minutes to 1 hour
• 1 to 2 hours
• 2 to 4 hours
• More than 4 hours
• Which social media platforms do you use?
• Others (Please specify)
• How often do you experience the following on social media?
• Social comparison (comparing yourself to others)
• Cyberbullying
• Fear of Missing Out (FOMO)
• Have you ever experienced any of the following mental health problems in the past month?
• Do you think social media use has a positive or negative impact on your mental health?
• Very positive
• Somewhat positive
• Somewhat negative
• Very negative
• In your opinion, which factors contribute to the negative impact of social media on mental health?
• Social comparison
• In your opinion, what interventions could be effective in reducing the negative impact of social media on mental health?
• Education on healthy social media use
• Counseling for mental health problems caused by social media
• Social media detox programs
• Regulation of social media use

Thank you for your participation!

Applications of Research Paper

Research papers have several applications in various fields, including:

• Advancing knowledge: Research papers contribute to the advancement of knowledge by generating new insights, theories, and findings that can inform future research and practice. They help to answer important questions, clarify existing knowledge, and identify areas that require further investigation.
• Informing policy: Research papers can inform policy decisions by providing evidence-based recommendations for policymakers. They can help to identify gaps in current policies, evaluate the effectiveness of interventions, and inform the development of new policies and regulations.
• Improving practice: Research papers can improve practice by providing evidence-based guidance for professionals in various fields, including medicine, education, business, and psychology. They can inform the development of best practices, guidelines, and standards of care that can improve outcomes for individuals and organizations.
• Educating students : Research papers are often used as teaching tools in universities and colleges to educate students about research methods, data analysis, and academic writing. They help students to develop critical thinking skills, research skills, and communication skills that are essential for success in many careers.
• Fostering collaboration: Research papers can foster collaboration among researchers, practitioners, and policymakers by providing a platform for sharing knowledge and ideas. They can facilitate interdisciplinary collaborations and partnerships that can lead to innovative solutions to complex problems.

When to Write Research Paper

Research papers are typically written when a person has completed a research project or when they have conducted a study and have obtained data or findings that they want to share with the academic or professional community. Research papers are usually written in academic settings, such as universities, but they can also be written in professional settings, such as research organizations, government agencies, or private companies.

Here are some common situations where a person might need to write a research paper:

• For academic purposes: Students in universities and colleges are often required to write research papers as part of their coursework, particularly in the social sciences, natural sciences, and humanities. Writing research papers helps students to develop research skills, critical thinking skills, and academic writing skills.
• For publication: Researchers often write research papers to publish their findings in academic journals or to present their work at academic conferences. Publishing research papers is an important way to disseminate research findings to the academic community and to establish oneself as an expert in a particular field.
• To inform policy or practice : Researchers may write research papers to inform policy decisions or to improve practice in various fields. Research findings can be used to inform the development of policies, guidelines, and best practices that can improve outcomes for individuals and organizations.
• To share new insights or ideas: Researchers may write research papers to share new insights or ideas with the academic or professional community. They may present new theories, propose new research methods, or challenge existing paradigms in their field.

Purpose of Research Paper

The purpose of a research paper is to present the results of a study or investigation in a clear, concise, and structured manner. Research papers are written to communicate new knowledge, ideas, or findings to a specific audience, such as researchers, scholars, practitioners, or policymakers. The primary purposes of a research paper are:

• To contribute to the body of knowledge : Research papers aim to add new knowledge or insights to a particular field or discipline. They do this by reporting the results of empirical studies, reviewing and synthesizing existing literature, proposing new theories, or providing new perspectives on a topic.
• To inform or persuade: Research papers are written to inform or persuade the reader about a particular issue, topic, or phenomenon. They present evidence and arguments to support their claims and seek to persuade the reader of the validity of their findings or recommendations.
• To advance the field: Research papers seek to advance the field or discipline by identifying gaps in knowledge, proposing new research questions or approaches, or challenging existing assumptions or paradigms. They aim to contribute to ongoing debates and discussions within a field and to stimulate further research and inquiry.
• To demonstrate research skills: Research papers demonstrate the author’s research skills, including their ability to design and conduct a study, collect and analyze data, and interpret and communicate findings. They also demonstrate the author’s ability to critically evaluate existing literature, synthesize information from multiple sources, and write in a clear and structured manner.

Characteristics of Research Paper

Research papers have several characteristics that distinguish them from other forms of academic or professional writing. Here are some common characteristics of research papers:

• Evidence-based: Research papers are based on empirical evidence, which is collected through rigorous research methods such as experiments, surveys, observations, or interviews. They rely on objective data and facts to support their claims and conclusions.
• Structured and organized: Research papers have a clear and logical structure, with sections such as introduction, literature review, methods, results, discussion, and conclusion. They are organized in a way that helps the reader to follow the argument and understand the findings.
• Formal and objective: Research papers are written in a formal and objective tone, with an emphasis on clarity, precision, and accuracy. They avoid subjective language or personal opinions and instead rely on objective data and analysis to support their arguments.
• Citations and references: Research papers include citations and references to acknowledge the sources of information and ideas used in the paper. They use a specific citation style, such as APA, MLA, or Chicago, to ensure consistency and accuracy.
• Peer-reviewed: Research papers are often peer-reviewed, which means they are evaluated by other experts in the field before they are published. Peer-review ensures that the research is of high quality, meets ethical standards, and contributes to the advancement of knowledge in the field.
• Objective and unbiased: Research papers strive to be objective and unbiased in their presentation of the findings. They avoid personal biases or preconceptions and instead rely on the data and analysis to draw conclusions.

Advantages of Research Paper

Research papers have many advantages, both for the individual researcher and for the broader academic and professional community. Here are some advantages of research papers:

• Contribution to knowledge: Research papers contribute to the body of knowledge in a particular field or discipline. They add new information, insights, and perspectives to existing literature and help advance the understanding of a particular phenomenon or issue.
• Opportunity for intellectual growth: Research papers provide an opportunity for intellectual growth for the researcher. They require critical thinking, problem-solving, and creativity, which can help develop the researcher’s skills and knowledge.
• Career advancement: Research papers can help advance the researcher’s career by demonstrating their expertise and contributions to the field. They can also lead to new research opportunities, collaborations, and funding.
• Academic recognition: Research papers can lead to academic recognition in the form of awards, grants, or invitations to speak at conferences or events. They can also contribute to the researcher’s reputation and standing in the field.
• Impact on policy and practice: Research papers can have a significant impact on policy and practice. They can inform policy decisions, guide practice, and lead to changes in laws, regulations, or procedures.
• Advancement of society: Research papers can contribute to the advancement of society by addressing important issues, identifying solutions to problems, and promoting social justice and equality.

Limitations of Research Paper

Research papers also have some limitations that should be considered when interpreting their findings or implications. Here are some common limitations of research papers:

• Limited generalizability: Research findings may not be generalizable to other populations, settings, or contexts. Studies often use specific samples or conditions that may not reflect the broader population or real-world situations.
• Potential for bias : Research papers may be biased due to factors such as sample selection, measurement errors, or researcher biases. It is important to evaluate the quality of the research design and methods used to ensure that the findings are valid and reliable.
• Ethical concerns: Research papers may raise ethical concerns, such as the use of vulnerable populations or invasive procedures. Researchers must adhere to ethical guidelines and obtain informed consent from participants to ensure that the research is conducted in a responsible and respectful manner.
• Limitations of methodology: Research papers may be limited by the methodology used to collect and analyze data. For example, certain research methods may not capture the complexity or nuance of a particular phenomenon, or may not be appropriate for certain research questions.
• Publication bias: Research papers may be subject to publication bias, where positive or significant findings are more likely to be published than negative or non-significant findings. This can skew the overall findings of a particular area of research.
• Time and resource constraints: Research papers may be limited by time and resource constraints, which can affect the quality and scope of the research. Researchers may not have access to certain data or resources, or may be unable to conduct long-term studies due to practical limitations.

About the author

Muhammad Hassan

Researcher, Academic Writer, Web developer

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How to Write a Research Paper Introduction (with Examples)

The research paper introduction section, along with the Title and Abstract, can be considered the face of any research paper. The following article is intended to guide you in organizing and writing the research paper introduction for a quality academic article or dissertation.

The research paper introduction aims to present the topic to the reader. A study will only be accepted for publishing if you can ascertain that the available literature cannot answer your research question. So it is important to ensure that you have read important studies on that particular topic, especially those within the last five to ten years, and that they are properly referenced in this section. 1 What should be included in the research paper introduction is decided by what you want to tell readers about the reason behind the research and how you plan to fill the knowledge gap. The best research paper introduction provides a systemic review of existing work and demonstrates additional work that needs to be done. It needs to be brief, captivating, and well-referenced; a well-drafted research paper introduction will help the researcher win half the battle.

The introduction for a research paper is where you set up your topic and approach for the reader. It has several key goals:

• Present your research topic
• Capture reader interest
• Summarize existing research
• Position your own approach
• Define your specific research problem and problem statement
• Highlight the novelty and contributions of the study
• Give an overview of the paper’s structure

The research paper introduction can vary in size and structure depending on whether your paper presents the results of original empirical research or is a review paper. Some research paper introduction examples are only half a page while others are a few pages long. In many cases, the introduction will be shorter than all of the other sections of your paper; its length depends on the size of your paper as a whole.

• Break through writer’s block. Write your research paper introduction with Paperpal Copilot

Table of Contents

What is the introduction for a research paper, why is the introduction important in a research paper, craft a compelling introduction section with paperpal. try now, 1. introduce the research topic:, 2. determine a research niche:, 3. place your research within the research niche:, craft accurate research paper introductions with paperpal. start writing now, frequently asked questions on research paper introduction, key points to remember.

The introduction in a research paper is placed at the beginning to guide the reader from a broad subject area to the specific topic that your research addresses. They present the following information to the reader

• Scope: The topic covered in the research paper
• Context: Background of your topic
• Importance: Why your research matters in that particular area of research and the industry problem that can be targeted

The research paper introduction conveys a lot of information and can be considered an essential roadmap for the rest of your paper. A good introduction for a research paper is important for the following reasons:

• It stimulates your reader’s interest: A good introduction section can make your readers want to read your paper by capturing their interest. It informs the reader what they are going to learn and helps determine if the topic is of interest to them.
• It helps the reader understand the research background: Without a clear introduction, your readers may feel confused and even struggle when reading your paper. A good research paper introduction will prepare them for the in-depth research to come. It provides you the opportunity to engage with the readers and demonstrate your knowledge and authority on the specific topic.
• It explains why your research paper is worth reading: Your introduction can convey a lot of information to your readers. It introduces the topic, why the topic is important, and how you plan to proceed with your research.
• It helps guide the reader through the rest of the paper: The research paper introduction gives the reader a sense of the nature of the information that will support your arguments and the general organization of the paragraphs that will follow. It offers an overview of what to expect when reading the main body of your paper.

What are the parts of introduction in the research?

A good research paper introduction section should comprise three main elements: 2

• What is known: This sets the stage for your research. It informs the readers of what is known on the subject.
• What is lacking: This is aimed at justifying the reason for carrying out your research. This could involve investigating a new concept or method or building upon previous research.
• What you aim to do: This part briefly states the objectives of your research and its major contributions. Your detailed hypothesis will also form a part of this section.

How to write a research paper introduction?

The first step in writing the research paper introduction is to inform the reader what your topic is and why it’s interesting or important. This is generally accomplished with a strong opening statement. The second step involves establishing the kinds of research that have been done and ending with limitations or gaps in the research that you intend to address. Finally, the research paper introduction clarifies how your own research fits in and what problem it addresses. If your research involved testing hypotheses, these should be stated along with your research question. The hypothesis should be presented in the past tense since it will have been tested by the time you are writing the research paper introduction.

The following key points, with examples, can guide you when writing the research paper introduction section:

• Highlight the importance of the research field or topic
• Describe the background of the topic
• Present an overview of current research on the topic

Example: The inclusion of experiential and competency-based learning has benefitted electronics engineering education. Industry partnerships provide an excellent alternative for students wanting to engage in solving real-world challenges. Industry-academia participation has grown in recent years due to the need for skilled engineers with practical training and specialized expertise. However, from the educational perspective, many activities are needed to incorporate sustainable development goals into the university curricula and consolidate learning innovation in universities.

• Reveal a gap in existing research or oppose an existing assumption
• Formulate the research question

Example: There have been plausible efforts to integrate educational activities in higher education electronics engineering programs. However, very few studies have considered using educational research methods for performance evaluation of competency-based higher engineering education, with a focus on technical and or transversal skills. To remedy the current need for evaluating competencies in STEM fields and providing sustainable development goals in engineering education, in this study, a comparison was drawn between study groups without and with industry partners.

• State the purpose of your study
• Highlight the key characteristics of your study
• Describe important results
• Highlight the novelty of the study.
• Offer a brief overview of the structure of the paper.

Example: The study evaluates the main competency needed in the applied electronics course, which is a fundamental core subject for many electronics engineering undergraduate programs. We compared two groups, without and with an industrial partner, that offered real-world projects to solve during the semester. This comparison can help determine significant differences in both groups in terms of developing subject competency and achieving sustainable development goals.

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You can use the same process to develop each section of your article, and finally your research paper in half the time and without any of the stress.

The purpose of the research paper introduction is to introduce the reader to the problem definition, justify the need for the study, and describe the main theme of the study. The aim is to gain the reader’s attention by providing them with necessary background information and establishing the main purpose and direction of the research.

The length of the research paper introduction can vary across journals and disciplines. While there are no strict word limits for writing the research paper introduction, an ideal length would be one page, with a maximum of 400 words over 1-4 paragraphs. Generally, it is one of the shorter sections of the paper as the reader is assumed to have at least a reasonable knowledge about the topic. 2 For example, for a study evaluating the role of building design in ensuring fire safety, there is no need to discuss definitions and nature of fire in the introduction; you could start by commenting upon the existing practices for fire safety and how your study will add to the existing knowledge and practice.

When deciding what to include in the research paper introduction, the rest of the paper should also be considered. The aim is to introduce the reader smoothly to the topic and facilitate an easy read without much dependency on external sources. 3 Below is a list of elements you can include to prepare a research paper introduction outline and follow it when you are writing the research paper introduction. Topic introduction: This can include key definitions and a brief history of the topic. Research context and background: Offer the readers some general information and then narrow it down to specific aspects. Details of the research you conducted: A brief literature review can be included to support your arguments or line of thought. Rationale for the study: This establishes the relevance of your study and establishes its importance. Importance of your research: The main contributions are highlighted to help establish the novelty of your study Research hypothesis: Introduce your research question and propose an expected outcome. Organization of the paper: Include a short paragraph of 3-4 sentences that highlights your plan for the entire paper

Cite only works that are most relevant to your topic; as a general rule, you can include one to three. Note that readers want to see evidence of original thinking. So it is better to avoid using too many references as it does not leave much room for your personal standpoint to shine through. Citations in your research paper introduction support the key points, and the number of citations depend on the subject matter and the point discussed. If the research paper introduction is too long or overflowing with citations, it is better to cite a few review articles rather than the individual articles summarized in the review. A good point to remember when citing research papers in the introduction section is to include at least one-third of the references in the introduction.

The literature review plays a significant role in the research paper introduction section. A good literature review accomplishes the following: Introduces the topic – Establishes the study’s significance – Provides an overview of the relevant literature – Provides context for the study using literature – Identifies knowledge gaps However, remember to avoid making the following mistakes when writing a research paper introduction: Do not use studies from the literature review to aggressively support your research Avoid direct quoting Do not allow literature review to be the focus of this section. Instead, the literature review should only aid in setting a foundation for the manuscript.

Remember the following key points for writing a good research paper introduction: 4

• Avoid stuffing too much general information: Avoid including what an average reader would know and include only that information related to the problem being addressed in the research paper introduction. For example, when describing a comparative study of non-traditional methods for mechanical design optimization, information related to the traditional methods and differences between traditional and non-traditional methods would not be relevant. In this case, the introduction for the research paper should begin with the state-of-the-art non-traditional methods and methods to evaluate the efficiency of newly developed algorithms.
• Avoid packing too many references: Cite only the required works in your research paper introduction. The other works can be included in the discussion section to strengthen your findings.
• Avoid extensive criticism of previous studies: Avoid being overly critical of earlier studies while setting the rationale for your study. A better place for this would be the Discussion section, where you can highlight the advantages of your method.
• Avoid describing conclusions of the study: When writing a research paper introduction remember not to include the findings of your study. The aim is to let the readers know what question is being answered. The actual answer should only be given in the Results and Discussion section.

To summarize, the research paper introduction section should be brief yet informative. It should convince the reader the need to conduct the study and motivate him to read further. If you’re feeling stuck or unsure, choose trusted AI academic writing assistants like Paperpal to effortlessly craft your research paper introduction and other sections of your research article.

1. Jawaid, S. A., & Jawaid, M. (2019). How to write introduction and discussion. Saudi Journal of Anaesthesia, 13(Suppl 1), S18.

2. Dewan, P., & Gupta, P. (2016). Writing the title, abstract and introduction: Looks matter!. Indian pediatrics, 53, 235-241.

3. Cetin, S., & Hackam, D. J. (2005). An approach to the writing of a scientific Manuscript1. Journal of Surgical Research, 128(2), 165-167.

4. Bavdekar, S. B. (2015). Writing introduction: Laying the foundations of a research paper. Journal of the Association of Physicians of India, 63(7), 44-6.

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Research Writing and Analysis

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• Step 1: Seek Out Evidence
• Step 2: Explain
• Step 3: The Big Picture
• Step 4: Own It
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• Purpose Statement
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Jump to DSE Guide

Purpose statement overview.

The purpose statement succinctly explains (on no more than 1 page) the objectives of the research study. These objectives must directly address the problem and help close the stated gap. Expressed as a formula:

Good purpose statements:

• Flow from the problem statement and actually address the proposed problem
• Are concise and clear
• Answer the question ‘Why are you doing this research?’
• Match the methodology (similar to research questions)
• Have a ‘hook’ to get the reader’s attention
• Set the stage by clearly stating, “The purpose of this (qualitative or quantitative) study is to ...

In PhD studies, the purpose usually involves applying a theory to solve the problem. In other words, the purpose tells the reader what the goal of the study is, and what your study will accomplish, through which theoretical lens. The purpose statement also includes brief information about direction, scope, and where the data will come from.

A problem and gap in combination can lead to different research objectives, and hence, different purpose statements. In the example from above where the problem was severe underrepresentation of female CEOs in Fortune 500 companies and the identified gap related to lack of research of male-dominated boards; one purpose might be to explore implicit biases in male-dominated boards through the lens of feminist theory. Another purpose may be to determine how board members rated female and male candidates on scales of competency, professionalism, and experience to predict which candidate will be selected for the CEO position. The first purpose may involve a qualitative ethnographic study in which the researcher observes board meetings and hiring interviews; the second may involve a quantitative regression analysis. The outcomes will be very different, so it’s important that you find out exactly how you want to address a problem and help close a gap!

The purpose of the study must not only align with the problem and address a gap; it must also align with the chosen research method. In fact, the DP/DM template requires you to name the  research method at the very beginning of the purpose statement. The research verb must match the chosen method. In general, quantitative studies involve “closed-ended” research verbs such as determine , measure , correlate , explain , compare , validate , identify , or examine ; whereas qualitative studies involve “open-ended” research verbs such as explore , understand , narrate , articulate [meanings], discover , or develop .

A qualitative purpose statement following the color-coded problem statement (assumed here to be low well-being among financial sector employees) + gap (lack of research on followers of mid-level managers), might start like this:

In response to declining levels of employee well-being, the purpose of the qualitative phenomenology was to explore and understand the lived experiences related to the well-being of the followers of novice mid-level managers in the financial services industry. The levels of follower well-being have been shown to correlate to employee morale, turnover intention, and customer orientation (Eren et al., 2013). A combined framework of Leader-Member Exchange (LMX) Theory and the employee well-being concept informed the research questions and supported the inquiry, analysis, and interpretation of the experiences of followers of novice managers in the financial services industry.

A quantitative purpose statement for the same problem and gap might start like this:

In response to declining levels of employee well-being, the purpose of the quantitative correlational study was to determine which leadership factors predict employee well-being of the followers of novice mid-level managers in the financial services industry. Leadership factors were measured by the Leader-Member Exchange (LMX) assessment framework  by Mantlekow (2015), and employee well-being was conceptualized as a compound variable consisting of self-reported turnover-intent and psychological test scores from the Mental Health Survey (MHS) developed by Johns Hopkins University researchers.

Both of these purpose statements reflect viable research strategies and both align with the problem and gap so it’s up to the researcher to design a study in a manner that reflects personal preferences and desired study outcomes. Note that the quantitative research purpose incorporates operationalized concepts  or variables ; that reflect the way the researcher intends to measure the key concepts under study; whereas the qualitative purpose statement isn’t about translating the concepts under study as variables but instead aim to explore and understand the core research phenomenon.  

Best Practices for Writing your Purpose Statement

Always keep in mind that the dissertation process is iterative, and your writing, over time, will be refined as clarity is gradually achieved. Most of the time, greater clarity for the purpose statement and other components of the Dissertation is the result of a growing understanding of the literature in the field. As you increasingly master the literature you will also increasingly clarify the purpose of your study.

The purpose statement should flow directly from the problem statement. There should be clear and obvious alignment between the two and that alignment will get tighter and more pronounced as your work progresses.

The purpose statement should specifically address the reason for conducting the study, with emphasis on the word specifically. There should not be any doubt in your readers’ minds as to the purpose of your study. To achieve this level of clarity you will need to also insure there is no doubt in your mind as to the purpose of your study.

Many researchers benefit from stopping your work during the research process when insight strikes you and write about it while it is still fresh in your mind. This can help you clarify all aspects of a dissertation, including clarifying its purpose.

Your Chair and your committee members can help you to clarify your study’s purpose so carefully attend to any feedback they offer.

The purpose statement should reflect the research questions and vice versa. The chain of alignment that began with the research problem description and continues on to the research purpose, research questions, and methodology must be respected at all times during dissertation development. You are to succinctly describe the overarching goal of the study that reflects the research questions. Each research question narrows and focuses the purpose statement. Conversely, the purpose statement encompasses all of the research questions.

Identify in the purpose statement the research method as quantitative, qualitative or mixed (i.e., “The purpose of this [qualitative/quantitative/mixed] study is to ...)

Avoid the use of the phrase “research study” since the two words together are redundant.

Follow the initial declaration of purpose with a brief overview of how, with what instruments/data, with whom and where (as applicable) the study will be conducted. Identify variables/constructs and/or phenomenon/concept/idea. Since this section is to be a concise paragraph, emphasis must be placed on the word brief. However, adding these details will give your readers a very clear picture of the purpose of your research.

Developing the purpose section of your dissertation is usually not achieved in a single flash of insight. The process involves a great deal of reading to find out what other scholars have done to address the research topic and problem you have identified. The purpose section of your dissertation could well be the most important paragraph you write during your academic career, and every word should be carefully selected. Think of it as the DNA of your dissertation. Everything else you write should emerge directly and clearly from your purpose statement. In turn, your purpose statement should emerge directly and clearly from your research problem description. It is good practice to print out your problem statement and purpose statement and keep them in front of you as you work on each part of your dissertation in order to insure alignment.

It is helpful to collect several dissertations similar to the one you envision creating. Extract the problem descriptions and purpose statements of other dissertation authors and compare them in order to sharpen your thinking about your own work.  Comparing how other dissertation authors have handled the many challenges you are facing can be an invaluable exercise. Keep in mind that individual universities use their own tailored protocols for presenting key components of the dissertation so your review of these purpose statements should focus on content rather than form.

Once your purpose statement is set it must be consistently presented throughout the dissertation. This may require some recursive editing because the way you articulate your purpose may evolve as you work on various aspects of your dissertation. Whenever you make an adjustment to your purpose statement you should carefully follow up on the editing and conceptual ramifications throughout the entire document.

In establishing your purpose you should NOT advocate for a particular outcome. Research should be done to answer questions not prove a point. As a researcher, you are to inquire with an open mind, and even when you come to the work with clear assumptions, your job is to prove the validity of the conclusions reached. For example, you would not say the purpose of your research project is to demonstrate that there is a relationship between two variables. Such a statement presupposes you know the answer before your research is conducted and promotes or supports (advocates on behalf of) a particular outcome. A more appropriate purpose statement would be to examine or explore the relationship between two variables.

Your purpose statement should not imply that you are going to prove something. You may be surprised to learn that we cannot prove anything in scholarly research for two reasons. First, in quantitative analyses, statistical tests calculate the probability that something is true rather than establishing it as true. Second, in qualitative research, the study can only purport to describe what is occurring from the perspective of the participants. Whether or not the phenomenon they are describing is true in a larger context is not knowable. We cannot observe the phenomenon in all settings and in all circumstances.

Writing your Purpose Statement

It is important to distinguish in your mind the differences between the Problem Statement and Purpose Statement.

The Problem Statement is why I am doing the research

The Purpose Statement is what type of research I am doing to fit or address the problem

The Purpose Statement includes:

• Method of Study
• Specific Population

Remember, as you are contemplating what to include in your purpose statement and then when you are writing it, the purpose statement is a concise paragraph that describes the intent of the study, and it should flow directly from the problem statement.  It should specifically address the reason for conducting the study, and reflect the research questions.  Further, it should identify the research method as qualitative, quantitative, or mixed.  Then provide a brief overview of how the study will be conducted, with what instruments/data collection methods, and with whom (subjects) and where (as applicable). Finally, you should identify variables/constructs and/or phenomenon/concept/idea.

Qualitative Purpose Statement

Creswell (2002) suggested for writing purpose statements in qualitative research include using deliberate phrasing to alert the reader to the purpose statement. Verbs that indicate what will take place in the research and the use of non-directional language that do not suggest an outcome are key. A purpose statement should focus on a single idea or concept, with a broad definition of the idea or concept. How the concept was investigated should also be included, as well as participants in the study and locations for the research to give the reader a sense of with whom and where the study took place. 

Creswell (2003) advised the following script for purpose statements in qualitative research:

“The purpose of this qualitative_________________ (strategy of inquiry, such as ethnography, case study, or other type) study is (was? will be?) to ________________ (understand? describe? develop? discover?) the _________________(central phenomenon being studied) for ______________ (the participants, such as the individual, groups, organization) at __________(research site). At this stage in the research, the __________ (central phenomenon being studied) will be generally defined as ___________________ (provide a general definition)” (pg. 90).

Quantitative Purpose Statement

Creswell (2003) offers vast differences between the purpose statements written for qualitative research and those written for quantitative research, particularly with respect to language and the inclusion of variables. The comparison of variables is often a focus of quantitative research, with the variables distinguishable by either the temporal order or how they are measured. As with qualitative research purpose statements, Creswell (2003) recommends the use of deliberate language to alert the reader to the purpose of the study, but quantitative purpose statements also include the theory or conceptual framework guiding the study and the variables that are being studied and how they are related. 

Creswell (2003) suggests the following script for drafting purpose statements in quantitative research:

“The purpose of this _____________________ (experiment? survey?) study is (was? will be?) to test the theory of _________________that _________________ (compares? relates?) the ___________(independent variable) to _________________________(dependent variable), controlling for _______________________ (control variables) for ___________________ (participants) at _________________________ (the research site). The independent variable(s) _____________________ will be generally defined as _______________________ (provide a general definition). The dependent variable(s) will be generally defined as _____________________ (provide a general definition), and the control and intervening variables(s), _________________ (identify the control and intervening variables) will be statistically controlled in this study” (pg. 97).

Sample Purpose Statements

• The purpose of this qualitative study was to determine how participation in service-learning in an alternative school impacted students academically, civically, and personally.  There is ample evidence demonstrating the failure of schools for students at-risk; however, there is still a need to demonstrate why these students are successful in non-traditional educational programs like the service-learning model used at TDS.  This study was unique in that it examined one alternative school’s approach to service-learning in a setting where students not only serve, but faculty serve as volunteer teachers.  The use of a constructivist approach in service-learning in an alternative school setting was examined in an effort to determine whether service-learning participation contributes positively to academic, personal, and civic gain for students, and to examine student and teacher views regarding the overall outcomes of service-learning.  This study was completed using an ethnographic approach that included observations, content analysis, and interviews with teachers at The David School.
• The purpose of this quantitative non-experimental cross-sectional linear multiple regression design was to investigate the relationship among early childhood teachers’ self-reported assessment of multicultural awareness as measured by responses from the Teacher Multicultural Attitude Survey (TMAS) and supervisors’ observed assessment of teachers’ multicultural competency skills as measured by the Multicultural Teaching Competency Scale (MTCS) survey. Demographic data such as number of multicultural training hours, years teaching in Dubai, curriculum program at current school, and age were also examined and their relationship to multicultural teaching competency. The study took place in the emirate of Dubai where there were 14,333 expatriate teachers employed in private schools (KHDA, 2013b).
• The purpose of this quantitative, non-experimental study is to examine the degree to which stages of change, gender, acculturation level and trauma types predicts the reluctance of Arab refugees, aged 18 and over, in the Dearborn, MI area, to seek professional help for their mental health needs. This study will utilize four instruments to measure these variables: University of Rhode Island Change Assessment (URICA: DiClemente & Hughes, 1990); Cumulative Trauma Scale (Kira, 2012); Acculturation Rating Scale for Arabic Americans-II Arabic and English (ARSAA-IIA, ARSAA-IIE: Jadalla & Lee, 2013), and a demographic survey. This study will examine 1) the relationship between stages of change, gender, acculturation levels, and trauma types and Arab refugees’ help-seeking behavior, 2) the degree to which any of these variables can predict Arab refugee help-seeking behavior.  Additionally, the outcome of this study could provide researchers and clinicians with a stage-based model, TTM, for measuring Arab refugees’ help-seeking behavior and lay a foundation for how TTM can help target the clinical needs of Arab refugees. Lastly, this attempt to apply the TTM model to Arab refugees’ condition could lay the foundation for future research to investigate the application of TTM to clinical work among refugee populations.
• The purpose of this qualitative, phenomenological study is to describe the lived experiences of LLM for 10 EFL learners in rural Guatemala and to utilize that data to determine how it conforms to, or possibly challenges, current theoretical conceptions of LLM. In accordance with Morse’s (1994) suggestion that a phenomenological study should utilize at least six participants, this study utilized semi-structured interviews with 10 EFL learners to explore why and how they have experienced the motivation to learn English throughout their lives. The methodology of horizontalization was used to break the interview protocols into individual units of meaning before analyzing these units to extract the overarching themes (Moustakas, 1994). These themes were then interpreted into a detailed description of LLM as experienced by EFL students in this context. Finally, the resulting description was analyzed to discover how these learners’ lived experiences with LLM conformed with and/or diverged from current theories of LLM.
• The purpose of this qualitative, embedded, multiple case study was to examine how both parent-child attachment relationships are impacted by the quality of the paternal and maternal caregiver-child interactions that occur throughout a maternal deployment, within the context of dual-military couples. In order to examine this phenomenon, an embedded, multiple case study was conducted, utilizing an attachment systems metatheory perspective. The study included four dual-military couples who experienced a maternal deployment to Operation Iraqi Freedom (OIF) or Operation Enduring Freedom (OEF) when they had at least one child between 8 weeks-old to 5 years-old.  Each member of the couple participated in an individual, semi-structured interview with the researcher and completed the Parenting Relationship Questionnaire (PRQ). “The PRQ is designed to capture a parent’s perspective on the parent-child relationship” (Pearson, 2012, para. 1) and was used within the proposed study for this purpose. The PRQ was utilized to triangulate the data (Bekhet & Zauszniewski, 2012) as well as to provide some additional information on the parents’ perspective of the quality of the parent-child attachment relationship in regards to communication, discipline, parenting confidence, relationship satisfaction, and time spent together (Pearson, 2012). The researcher utilized the semi-structured interview to collect information regarding the parents' perspectives of the quality of their parental caregiver behaviors during the deployment cycle, the mother's parent-child interactions while deployed, the behavior of the child or children at time of reunification, and the strategies or behaviors the parents believe may have contributed to their child's behavior at the time of reunification. The results of this study may be utilized by the military, and by civilian providers, to develop proactive and preventive measures that both providers and parents can implement, to address any potential adverse effects on the parent-child attachment relationship, identified through the proposed study. The results of this study may also be utilized to further refine and understand the integration of attachment theory and systems theory, in both clinical and research settings, within the field of marriage and family therapy.

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Importance of Broadening the Research Topic

It is important to adopt a flexible approach when choosing a topic to investigate. The goal when writing any paper is to choose a research problem that is focused and time-limited. However, your starting point should not be so narrowly defined that you unnecessarily constrict your opportunity to investigate the topic thoroughly. A research problem that is too narrowly defined leads to any of the following problems :

• You can't find enough information and what you do find is tangential or irrelevant.
• You find information that is so specific that it can't lead to any significant conclusions.
• Your sources cover so few ideas that you can't expand them into a significant paper.
• The research problem is so case specific that it limits opportunities to generalize or apply the results to other contexts.
• The significance of the research problem is limited to only a very small, unique population.

Ravitch, Sharon M. and Matthew Riggan. Reason and Rigor: How Conceptual Frameworks Guide Research . Los Angeles, CA: SAGE, 2017.

Strategies for Broadening the Research Topic

In general, an indication that a research problem is too narrowly defined is that you can't find any relevant or meaningful information about it. If this happens, don't immediately abandon your efforts to investigate the problem because it could very well be an excellent topic of study. A good way to begin is to look for parallels and opportunities for broader associations that apply to the initial research problem. A strategy for doing this is to ask yourself the basic six questions of who, what, where, when, how, and why.

Here is an example of how to apply the six questions strategy to broadening your topic. Let's use the research topic of how to investigate ways to improve trade relations between Peru and Bolivia as an example. Ask yourself:

• Who? -- are there other countries involved in the relations between these two countries that might want to challenge or encourage this relationship? Are there particular individuals or special interest groups [e.g., politicians, union leaders, etc.] promoting trade relations or trying to inhibit it? [remember to ask either the individual who question, the collective who question, or the institutional who question].
• What? -- what are the specific trading commodities you are examining? Are there commodities not currently traded between Peru and Bolivia that could be? What commodities are being traded but should be traded in greater volume? What barriers exist that may help or hinder the import-exports of specific commodities?
• Where? -- where are examples of other bi-lateral trade agreements that could model the potential for closer trade relations between Peru and Bolivia? Where are the benefits most likely to be felt within each country? Note that the question of where can also relate to specific spatial and geographical issues, such as, are there any areas impeding transportation of goods in the region?
• When? -- how long have these countries had or not had trade relations? How far into the future might a trade relationship last given other factors? The question of when can apply to either past issues or future areas of interest.
• How? -- how might Peru and Bolivia forge these ties in relation to, for example, long-standing internal conflicts within each country? Note that the how question can also be framed as, "In what way might...." [e.g., In what way might improved trade relations lead to other forms of economic exchanges between the two countries?].
• Why? -- what advantages can each country gain by pursuing active trade relations? Why might other countries be concerned about closer ties between these two countries? Asking why can illuminate the " So What? " question applied to your topic and, thus, provide a means of assessing significance.

Reflecting upon these six questions during your initial review of the literature can help you formulate ways to expand the parameters of your initial research problem, providing an opportunity to identify new avenues of investigation and centering your study around gaps in the literature when answers to questions cannot be found. Once you've identified additional directions in which to proceed with your topic, you can try narrowing it down again, if needed.

NOTE:   Do not determine on your own that a research problem is too narrowly defined . Always consult with a librarian before making this assumption because librarians are experts in finding information and interpreting it in relation to a research problem. As such, they can help guide you to undiscovered research or suggest ways to design a broader analysis of your research problem using resources you did not even know existed.

Booth, Wayne C. The Craft of Research . Fourth edition. Chicago, IL: The University of Chicago Press, 2016; Coming Up With Your Topic. Institute for Writing Rhetoric. Dartmouth College; Getting Started With Your Research: A Self-Help Guide to Quality Information, Jean and Alexander Heard Library. Vanderbilt University; Strategies for Broadening a Topic. University Libraries. Information Skills Modules. Virginia Tech University.

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• Last Updated: May 22, 2024 12:03 PM
• URL: https://libguides.usc.edu/writingguide

How to Write a Research Paper 

• Smodin Editorial Team
• Updated: May 17, 2024

Most students hate writing research papers. The process can often feel long, tedious, and sometimes outright boring. Nevertheless, these assignments are vital to a student’s academic journey. Want to learn how to write a research paper that captures the depth of the subject and maintains the reader’s interest? If so, this guide is for you.

Today, we’ll show you how to assemble a well-organized research paper to help you make the grade. You can transform any topic into a compelling research paper with a thoughtful approach to your research and a persuasive argument.

In this guide, we’ll provide seven simple but practical tips to help demystify the process and guide you on your way. We’ll also explain how AI tools can expedite the research and writing process so you can focus on critical thinking.

By the end of this article, you’ll have a clear roadmap for tackling these essays. You will also learn how to tackle them quickly and efficiently. With time and dedication, you’ll soon master the art of research paper writing.

Ready to get started?

What Is a Research Paper?

A research paper is a comprehensive essay that gives a detailed analysis, interpretation, or argument based on your own independent research. In higher-level academic settings, it goes beyond a simple summarization and includes a deep inquiry into the topic or topics.

The term “research paper” is a broad term that can be applied to many different forms of academic writing. The goal is to combine your thoughts with the findings from peer-reviewed scholarly literature.

By the time your essay is done, you should have provided your reader with a new perspective or challenged existing findings. This demonstrates your mastery of the subject and contributes to ongoing scholarly debates.

7 Tips for Writing a Research Paper

Often, getting started is the most challenging part of a research paper. While the process can seem daunting, breaking it down into manageable steps can make it easier to manage. The following are seven tips for getting your ideas out of your head and onto the page.

1. Understand Your Assignment

It may sound simple, but the first step in writing a successful research paper is to read the assignment. Sit down, take a few moments of your time, and go through the instructions so you fully understand your assignment.

Misinterpreting the assignment can not only lead to a significant waste of time but also affect your grade. No matter how patient your teacher or professor may be, ignoring basic instructions is often inexcusable.

If you read the instructions and are still confused, ask for clarification before you start writing. If that’s impossible, you can use tools like Smodin’s AI chat to help. Smodin can help highlight critical requirements that you may overlook.

This initial investment ensures that all your future efforts will be focused and efficient. Remember, thinking is just as important as actually writing the essay, and it can also pave the wave for a smoother writing process.

2. Gather Research Materials

Now comes the fun part: doing the research. As you gather research materials, always use credible sources, such as academic journals or peer-reviewed papers. Only use search engines that filter for accredited sources and academic databases so you can ensure your information is reliable.

To optimize your time, you must learn to master the art of skimming. If a source seems relevant and valuable, save it and review it later. The last thing you want to do is waste time on material that won’t make it into the final paper.

To speed up the process even more, consider using Smodin’s AI summarizer . This tool can help summarize large texts, highlighting key information relevant to your topic. By systematically gathering and filing research materials early in the writing process, you build a strong foundation for your thesis.

3. Write Your Thesis

Creating a solid thesis statement is the most important thing you can do to bring structure and focus to your research paper. Your thesis should express the main point of your argument in one or two simple sentences. Remember, when you create your thesis, you’re setting the tone and direction for the entire paper.

Of course, you can’t just pull a winning thesis out of thin air. Start by brainstorming potential thesis ideas based on your preliminary research. And don’t overthink things; sometimes, the most straightforward ideas are often the best.

You want a thesis that is specific enough to be manageable within the scope of your paper but broad enough to allow for a unique discussion. Your thesis should challenge existing expectations and provide the reader with fresh insight into the topic. Use your thesis to hook the reader in the opening paragraph and keep them engaged until the very last word.

4. Write Your Outline

An outline is an often overlooked but essential tool for organizing your thoughts and structuring your paper. Many students skip the outline because it feels like doing double work, but a strong outline will save you work in the long run.

Here’s how to effectively structure your outline.

• Introduction: List your thesis statement and outline the main questions your essay will answer.
• Literature Review: Outline the key literature you plan to discuss and explain how it will relate to your thesis.
• Methodology: Explain the research methods you will use to gather and analyze the information.
• Discussion: Plan how you will interpret the results and their implications for your thesis.
• Conclusion: Summarize the content above to elucidate your thesis fully.

To further streamline this process, consider using Smodin’s Research Writer. This tool offers a feature that allows you to generate and tweak an outline to your liking based on the initial input you provide. You can adjust this outline to fit your research findings better and ensure that your paper remains well-organized and focused.

5. Write a Rough Draft

Once your outline is in place, you can begin the writing process. Remember, when you write a rough draft, it isn’t meant to be perfect. Instead, use it as a working document where you can experiment with and rearrange your arguments and evidence.

Don’t worry too much about grammar, style, or syntax as you write your rough draft. Focus on getting your ideas down on paper and flush out your thesis arguments. You can always refine and rearrange the content the next time around.

Follow the basic structure of your outline but with the freedom to explore different ways of expressing your thoughts. Smodin’s Essay Writer offers a powerful solution for those struggling with starting or structuring their drafts.

After you approve the outline, Smodin can generate an essay based on your initial inputs. This feature can help you quickly create a comprehensive draft, which you can then review and refine. You can even use the power of AI to create multiple rough drafts from which to choose.

6. Add or Subtract Supporting Evidence

Once you have a rough draft, but before you start the final revision, it’s time to do a little cleanup. In this phase, you need to review all your supporting evidence. You want to ensure that there is nothing redundant and that you haven’t overlooked any crucial details.

Many students struggle to make the required word count for an essay and resort to padding their writing with redundant statements. Instead of adding unnecessary content, focus on expanding your analysis to provide deeper insights.

A good essay, regardless of the topic or format, needs to be streamlined. It should convey clear, convincing, relevant information supporting your thesis. If you find some information doesn’t do that, consider tweaking your sources.

Include a variety of sources, including studies, data, and quotes from scholars or other experts. Remember, you’re not just strengthening your argument but demonstrating the depth of your research.

If you want comprehensive feedback on your essay without going to a writing center or pestering your professor, use Smodin. The AI Chat can look at your draft and offer suggestions for improvement.

7. Revise, Cite, and Submit

The final stages of crafting a research paper involve revision, citation, and final review. You must ensure your paper is polished, professionally presented, and plagiarism-free. Of course, integrating Smodin’s AI tools can significantly streamline this process and enhance the quality of your final submission.

Start by using Smodin’s Rewriter tool. This AI-powered feature can help rephrase and refine your draft to improve overall readability. If a specific section of your essay just “doesn’t sound right,” the AI can suggest alternative sentence structures and word choices.

Proper citation is a must for all academic papers. Thankfully, thanks to Smodin’s Research Paper app, this once tedious process is easier than ever. The AI ensures all sources are accurately cited according to the required style guide (APA, MLA, Chicago, etc.).

Plagiarism Checker:

All students need to realize that accidental plagiarism can happen. That’s why using a Plagiarism Checker to scan your essay before you submit it is always useful. Smodin’s Plagiarism Checker can highlight areas of concern so you can adjust accordingly.

Final Submission

After revising, rephrasing, and ensuring all citations are in order, use Smodin’s AI Content Detector to give your paper one last review. This tool can help you analyze your paper’s overall quality and readability so you can make any final tweaks or improvements.

Mastering Research Papers

Mastering the art of the research paper cannot be overstated, whether you’re in high school, college, or postgraduate studies. You can confidently prepare your research paper for submission by leveraging the AI tools listed above.

Research papers help refine your abilities to think critically and write persuasively. The skills you develop here will serve you well beyond the walls of the classroom. Communicating complex ideas clearly and effectively is one of the most powerful tools you can possess.

With the advancements of AI tools like Smodin , writing a research paper has become more accessible than ever before. These technologies streamline the process of organizing, writing, and revising your work. Write with confidence, knowing your best work is yet to come!

Disclaimer: This tool is for educational purposes. It is NOT affiliated with Facebook or any other social networking site.

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Environmental and Industrial analysis of UK food Manufacturing Companies

1. introduction.

The aim of this paper is to examine how food manufacturing companies in the UK are responding to the environmental impacts of their business activities and the demands of their various stakeholders for a more sustainable industrial sector. Whether these companies are indeed beginning the transition toward more ecocentric forms of industrial organization is explored through an analysis of the environmental and industrial strategies they have adopted through the analysis of the data pertaining to these issues collected from a discriminant analysis of two surveys of a range of food manufacturing companies. The criticisms of the academic literature on the environment and business pointing toward its narrow and biased focus are addressed within the context of a study of the food sector. The findings for the UK food sector are compared and contrasted with equivalent research undertaken in Denmark in the paper. James Collison and Mairi Maclean begin the critical discussion in the literature on business and the environment by initially deconstructing the debate and the implicitly espoused assumptions inherent within it. From their exposition, it is clear that the extant literature is heavily weighted toward the exploration of the potential of businesses to seize competitive advantage through their proactive strategic engagement with ecological issues and the broader environmental movement using the Earth as a metaphor for markets reactive strategic response to the demands of external stakeholders to improve their businesses' environmental impacts. However, a more radical ecocentric perspective presents a very different and broader set of criteria against which the relationship between business and society should be judged.

1.1. Background and Rationale

During the past few decades, increasing concerns about environmental protection and sustainability have become important issues around the world. The food industry, in particular, comes under considerable scrutiny from pressure groups and is one of the largest contributors to a number of environmental problems. In addition to serious environmental problems, companies can suffer economic losses through poor environmental practices. However, it is important to note that most of the public companies are environmentally conscious, a factor that links good environmental practices with good financial performance. Consequently, numerous surveys have sought to prove if sound environmental practices might enhance market value and thus shareholder wealth. But surprisingly, few articles focus specifically on UK food manufacturing, an important industry that experiences numerous environmental problems. The emphasis of this paper is twofold. First, it seeks to investigate the environmental activities, structures, strategies, and performance of a selected sample of UK food manufacturing companies. Second, it investigates whether corporate financial performance has been affected by these variables. As such, this study contributes to the literature by focusing on a sample of UK food manufacturing companies, an industry sector that experiences the issue of important environmental problems. These sectors emit large quantities of pollutants, consume large amounts of resources, and generate large amounts of solid waste materials. But after the investigation of the available literature, we have found surprisingly few studies within this sector.

1.2. Research Objectives and Scope

This paper uses a series of analyses to look at how businesses work. A food sector is chosen as a signal of one of the key British economic success stories: over the last ten years, it has weathered several price wars without, on average, a significant reduction in operating margins. Two factors have combined to produce long-term success. The first factor is an industry in a strong balanced shape; secondly, it is tightly governed and managed by a relatively few key players. Their powerful grip over the distribution chain is a clear business barrier to entry. Inputs to production are fairly fixed by current movement sizes so successful ownership stays in the hands of just the few. Another channel for analysis starts by examining European Union policy and practice in developing a local region through encouraging diverse farming. Specialist shops and local marketing are therefore now considered more important and are valued as value-adding results of civilizing society. Their success encourages a disproportionate level of R and D funding for the overall processed food product. Successful outcomes are rewarded by increased prices and, perhaps, protected trade blocks. For some organizations, this evaluation does no more than exert their take it or leave it powers in the value claim. Nor does the cat seem terribly concerned that other organizations are looking at adding it to their mix. Every process with food, including packaging, now has stakeholders from the environment through agriculture, manufacture, distribution, transfer, and sale and onto final use and disuse. However, few seem to pay much attention to the absolute positioning of the dot that represents the function value addressing the needs and ideals required to perform there the perform task. Only a few of these stakeholders are given a breath by another of these stakeholders. Organization success, considering the information system as a meta-stakeholder, and the commercial organization are appraised side-by-side within the marketplace. Organizations can metamorphose and assemble for one time and may now follow within the right facilitated radar profiles. Transient organizations only appeal some and have no consequences for their legacy value. Transboundary stakeholder passions are considered. The art lies in distinguishing between values of the signal generator and the receiver. International, moral, ethical, dietary, and production stakeholders also all play Don Quixote's picture and make their individual value marks. Their values are considered within the work for donating stakeholders' enhanced visions. This paper organizes itself to tell the story. Food origins tell the place where resources are assured for the future. UK food manufacturing companies are investigated within an appropriate Stakeholder Value Framework. For a subset of the companies, a further investigation follows. Several research objectives exist and explore to enable a triangulation of the methodologies to build a vivid, rich picture. Companies coordinate, through practical business operations, to deal with customer resources.

2. Literature Review

According to the 1978 Companies Act, the social and environmental responsibilities of a firm are as important as its economic responsibilities. The environment has been analyzed in four ways by previous researchers. Some researchers looked at environmental policy in general, while others evaluated specific environmental policy areas. To date, little research has been done on the food manufacturing sector; this paper will establish a benchmark for the industry. Hamilton argued that the primary motivation of private interest lies in short-term profit maximization. Other researchers have challenged this belief and suggested that voluntary policy statements may be used as an indicator of a firm's attitude toward a number of social issues. A direct link between organizational performance and environmental concern has not been proven. It is therefore difficult to assess the correlation between economic performance and environmental spending. Although there is a general belief that improved environmental performance will benefit society and harm an individual company, the required information to substantiate this theory is lacking. It has been suggested that government intervention may be required, but pressure groups and increasing public awareness may force corporations to take environmental issues more seriously. Societal, legal, and economic stakeholders have given companies an incentive to act in a socially responsible manner. Firms are becoming cognizant that their duty is to satisfy not just the single group of shareholders, but all groups which have a 'stake' in the company.

2.1. Environmental Regulations in the UK Food Industry

There is an increasing tendency in the UK food manufacturing industry in adopting proactive strategies. A range of environmental practices contained in the environmental regulation is deemed particularly important for improving the environmental performance of companies and was evaluated. Companies can be classified into either food manufacturing or non-food manufacturing groups depending on the definitions in the SIC99. For the purposes of this study, only the food-producing sector, as defined by the Department of Trade and Industry, is considered, which includes the processing of agro food products. All companies in the UK that exceed the defined employee threshold must produce a Business Review, which is part of the company's Directors Report. The review details the company's main activities, relationships with other companies in the group, policy on social, environmental and employment matters, and its future prospects. Previous literature states that the UK Business Review provides a valuable weighting to examine the underlying issues of companies' proactive environmental activities. Given the importance of the Business Review both to the definition of companies' proactive environmental activities and to the values they wish to display, companies usually produce a specific section within the Business Review, illustrating the special attention paid to this issue. Four independent variables in the study are selected based on the Business Review and relevant existing studies. Active groups of environmental management and environmental strategies are predicted positively by a range of forces and constraints, including company size, company financial performance, level of management intentions, and compliance pressure.

2.2. Industrial Analysis of the UK Food Manufacturing Sector

Food manufacturing is the single largest industrial sector in the UK, representing over a third of manufacturing output. The industrial analysis of the UK food manufacturing sector starts from the aggregate profitability of the industry, seeking to relate this to the business cycle and the Food and Drink Federation manufacturers' supply equation. Productivity measurement, cost curves, and returns to scale reveal the structure of firms within the industry, progressively narrowing their number. A relative focus begins with segmentation according to size and compares small firms with the largest food manufacturing companies in the UK. In answering the questions about 'growth, innovation, and industrial organization', appropriate indicators of success are identified in terms of current economic profitability, long-term productivity, and job satisfaction. But if these are the relevant criterion variables for analysis, there is an important need for level playing fields, with regard to distortions between different industrial sectors, and distinctive food industry assumptions about risk, uncertainty, and time. Profitability is undoubtedly the necessary condition for success in a market economy, and returns on equity and assets have consistently been lower in the UK food manufacturing sector than in the rest of the manufacturing sector. Throughout the period from the mid-1960s to the early 1990s, the proportion of profit sinks that encountered consistent losses over longer periods has been larger. This is a consistent finding in both macroeconomic and microeconomic studies. Large and small firms within the food manufacturing sector repeatedly had lower rates of return, and though average profit figures fell across the whole of the UK industry during the three decades, the relative attractiveness of success as an objective for firms within the food manufacturing sector did not improve. Is the profitability of the largest firms in the UK food and drink industry so poor that the area will not attract the investment and entrepreneurial talent which flows into competitors such as electrical engineering, the breweries, or software publishing? Should the objective of commercial, and perhaps public policy, action be downsizing and market adjustment?

3. Methodology

The subject of this study is the financial performance of UK food industry sectors. Data for the study was taken from the Stock Exchange Review. The scope of the study is constrained to the use of publicly available financial data for UK-based food industry sectors chosen in the time period before the foot and mouth outbreak in the first quarter of 2001. Thus, the scope of the research question is the identification of how financial performance is linked to environmental performance among a nonrandom sample of companies drawn from the top 340 organizations listed on the London Stock Exchange. This involves the process of determining strategies adopted by the selected companies to manage the challenge of becoming more economically efficient and sustainable in an ever-changing and turbulent marketplace. Thus, different strategies can have different impacts on company performance. By comparing profit ratio data and trends over time, the research addresses criticism of normative theory by Nielson, and it offers the opportunity to see how practical application is implemented. A sample of UK food manufacturing companies was chosen as the subject of the study because it is a worldwide leading economic sector and, historically, companies in the food and alcoholic beverages sector have generated high levels of profit for the stakeholders. Use of publicly available records has the advantage of facilitating replication of the study by using confirmatory samples. The scope of the study is constrained to the use of sector data for UK food and drink companies selected in the first quarter of 1998, 1999, 2000 — and after the foot and mouth outbreak — in 2002.

3.1. Research Design

Research data were collected through a questionnaire survey. The questionnaire designed for this research was based on previous models from corporate environmental studies. The questionnaire itself was refined by a thorough study of the literature and a pilot study conducted with a local food manufacturing company. Clarification of each question was also obtained during the interviews. The study was divided into two parts with different contents being sent to different respondents. The first part was sent to the environmental department, including managers, supervisors, or engineers. The second part was distributed to the management personnel, including general managers, finance and marketing managers, or purchasing officers. To increase the response rate, the manager was asked to inform the senior management of the purpose and methodology of the research. Covering letters were sent with the questionnaires, and the respondents were supplied with a stamped and addressed envelope. A battery of tests common in the descriptive statistical examination of questionnaire distribution was subsequently performed. The statistics derived from the tests were used to assess the reliability and accuracy of the comparisons to be made. Following the method utilized by previous researchers and consulting the literature, the internal validity of the response was investigated, with the aid of Cronbach's alpha test before sorting the database for categoric comparison. The need for improving the design of the study in question warranted an allocation for the demand for a more detailed examination of the current levels of environmental performance as perceived by the business managers. The questionnaires submitted to the response group were therefore tested to ensure they conformed to the alpha standard, improve understanding through lowering the errors based on measurement. After successfully establishing the reliability of the data, further correlations were identified. Establishment of correlations (bivariate analysis) of environmental business efforts using both dependent and independent variables allowed the research study to progress further.

3.2. Data Collection and Analysis

Before embarking on the empirical analysis and verification of the propositions, the key methods and data collection processes are discussed in this section and are followed by a brief exposition of the data analysis approach. We conducted interviews of UK FTSE 100 and FTSE 350 listed companies on their environment- and society-related factors reported in terms of official documents and available on their company websites. In terms of environmental law, the EU and UK have already identified some important environmental issues affecting companies and introduced legislation, which in turn has resulted in company regulation, reporting, and exploration through interviews that were conducted in 2004/2005. Topics covered during the interviews incorporated questions on the availability of environmental policies, significant environmental issues, environmental costs, environmental performances, and corporate social responsibility and were company- and industry-specific. Interviews allowed collections of qualitative data with which to interpret the quality of corporate governance as a result of regulation and corporate response to regulation, providing additional and possibly new response effects. Interview questions were divided into two separate groups—the environment group and the social group—to help interviewees focus on the subject of the questions. For the purpose of this paper’s focus group, the environmental questions only are listed (see Appendix B1). The overall response rate was quite high, i.e., 77% for the FTSE 100 group of largest UK companies. Furthermore, the interview requests were channeled through departments who typically would have responsibility for these disclosure areas. Responses from plant facilities managers, environment managers, finance directors, and corporate affairs managers (with multi-responses) were obtained, aggregated in interview groups composed of environmental and social policy and practice issues. The roles of the respondents that were recorded during the interviews are found in the appendix. Due to the response bias investigated, the data were deemed acceptable for use in hypothesis testing.

4. Environmental Analysis

The current study took a more generalized approach in this regard, in a first-ever comprehensive assessment of environmental disclosures among UK food manufacturing companies. As a basis, the researchers created a disclosure index using environmental disclosure guidelines from the Business Roundtable. These guidelines are considered more appropriate because they were the first to be created for companies generally, with no specific sectoral focus. In Building Public Trust, Price Waterhouse was among the first to categorize companies' environmental, social, and ethical reporting under the title "general ethos disclosure". Here, the author updated that work with scrutiny of the published separately available reports of FTSE 350 companies. The total number of companies having "general ethos disclosures" was 292, the highest score at eleven companies, with three companies revealing no such information. The research demonstrated that corporate responsibility, primarily through forte and visibility, affects the suppliers and/or customer behaviors more than the upward pressure placed otherwise.

4.1. Key Environmental Issues in the UK Food Manufacturing Industry

While policy drivers, such as the EU Environmental Policy, and voluntary industry initiatives, such as the food industry defined "responsibility deal" signed by a number of large manufacturers and retailers, appear to be having some success in reducing environmental emissions, rising global population levels and economic growth are expected to significantly increase environmental pressures. What are the specific environmental issues that drive policy and influence corporate behavior among food manufacturers? The main impacts of the UK food manufacturing sector are in terms of emissions to air. The major pollutants include ammonia, nitrous oxides, volatile organic carbon, COD, biochemical oxygen demand, particulates and dust. These emissions are generated from the manufacture of a wide range of food products, particularly in the meat (chicken, red meat, and turkey), dairy, starch and sugar (via beet production) and beverage products. Other important commodity groups include prepared meals, bakery products, food oils and fats, and other food products. The emissions arise throughout the supply chain, with the major sources being the use of fertilizer on the input side, manufacturing processes (combustion and abattoirs) and packaging on the output side.

4.2. Case Studies of Sustainable Practices

The industrial case studies have illustrated that many UK food manufacturers have established sophisticated systems for energy, water, and recycling management. Generally, this remains so despite long-term physical and financial limitations. Case studies from the industrial sector presented in this article are designed to stress the more positive aspects of the sustainable firm. It has been demonstrated that environmental/societal consideration should ideally be integrated into the firm’s overall strategic planning process. By framing outcomes in these norms, successful management becomes easier, more profitable, and less risky. The industrial recognition of these relatively simple sustainable measures is significant for several reasons. Firstly, the physical constraints on industrial improvement in floor area, waste production, energy, and water consumption were accentuated by legislative and other processes in the UK. However, this laggard behavior masks the fact that many food firms have sustainably managed these constraints for many years – in particular, managing water like most heavy water-based industry does almost by definition. So, starting from this position, not only can sustainable operations be profitable and risk-averse in their own terms, the sell-off of some energy, special snack and biscuit factories in 2000 (discussed earlier) demonstrated that they were also economically more secure than the business as a whole. Secondly, it has been demonstrated that environmental considerations should be integrated into the firm’s overall strategic thinking and planning process, linking schematic environmental firms in the narrow and broader senses. They could potentially operate effectively in economic and industrial environments (primarily as they pose new challenge to management) assuming that such attitudes and strategies are matched by the wider society in which the firms operate. It is now appreciated more widely that business as usual is not a long-term commercial option. This highlights the need for managers of environmentally sensitive firms to be more pro-active in gaining control of sustainability goals or to learn from paths already walked by other firms, as energy savings and other environmental goals already intimated must be considered in micro and macro-economic context. This suggests a need for a business and social document to form part of strategic environmental and product development alternatives.

5. Industrial Analysis

The main economic purpose of the UK food manufacturing industries is to transform primary agricultural commodities into a form more suitable for consumption and to supply these processed food outputs to other industries. The 2009 data reveal considerable changes in the food processing industries recently, with a wide range of firm size and levels of competition. This industrial analysis identifies that the UK food and drink manufacturing sector is still the most significant processing industry, largest manufacturing employer, and a major part of the UK gross domestic product (GDP). These processed food outputs have quality, safety, and price characteristic dimensions. The demand for these food products is influenced by both the upstream agricultural supply characteristics and by the downstream retail distribution system. In this paper, we propose that this focused economic approach is also particularly well-suited to the study of overall industry supply chains. The remainder of this paper thus uses this characteristic-based approach to further consider more formally the industrial organizational characteristics of the food and drink manufacturing industry. This is through the examination of the number and distribution of food and drink manufacturing companies, and the scale of their production activities. Indeed, it challenges another tenet of the alleged horizontal concentration effects, namely the greater distribution costs associated with larger units of production. By concentrating upon the distribution of food processing activities across the UK, the paper also challenges another tenet of the agglomeration economies hypothesis. This, in turn, implies that both rural development policies and agricultural producer cooperative control strategies, predicated upon the existence of closely located food manufacturing companies, may have implicit limitations.

5.1. Market Structure and Competition in the UK Food Manufacturing Sector

The food manufacturing sector has been through significant restructuring over the last 20 years. What were previously state industries operating under protection are now companies that produce food under the disciplines of customer preference, marketing power, and relative manufacturing costs. The UK food manufacturing sector is in competition with food suppliers from an increasing range of countries, both within and outside Europe. It is a sector that is responding to rising consumer incomes, changing tastes, and rapidly changing technologies. It is also responding to changing structures at both ends of the market. Large food retailers are replacing traditional shops on the one hand, and large and complex consumers are replacing traditional households on the other. The retailer is obviously a crucial influence on what food manufacturers make, how they make it, and what they charge the consumer for it. Large food retailers, offering an extensive range of food products, are squeezing out the smaller shops. This has led to the decline of the traditional shops in inner-city areas and district shopping centres. Food retailing is now largely the business of the large stores, hypermarkets, supermarkets, and the relatively small number of competitors within those sectors. For all but the largest food manufacturers, interaction is with the retail trade, through their buying departments. Increasingly, the retail sector is demanding more and more backup from its suppliers in setting the terms of the trading business and ensuring that retail policy becomes consumption reality. Food manufacturers and suppliers are focused on meeting this demand. The pressure has led to a series of vertical, horizontal, and system realignments among producers, involving mergers and acquisitions, alliances, partnerships, and changes in company focus or culture. They take place with an eye on relative efficiency and the creation of relatively short lines of communication, using few and powerful buyer/seller relationships. There have been wider effects. In the food marketing chain, many of the multinational food retailers and manufacturers are already among the biggest industrial companies in the world today. If their energy and financial services activities are taken into account, their influence extends even further. Large international food manufacturers also extend into retailing, but most have constructed an intricate network of intermediate trading and service interests.

5.2. Technological Innovations and Trends

There is still limited evidence on the extent to which the UK food and drink manufacturing sector is engaging in product and process innovation that either contributes to reducing environmental impacts or seeks to capitalize on consumer demand for more sustainable products. This chapter provides a brief review of national and international trends, with some detailed UK evidence on green product design to illustrate a typical response by companies to the environmental challenges facing the sector. Companies operating in the sector both cause and experience significant environmental impacts. As a result, they are under increasing pressure to operate in an environmentally friendly way and also to develop environmentally sustainable products. There are a number of generic environmental problems associated with food production and processing, which means that food is invariably linked when society debates its wider environmental issues. There are three key technological trends that are relevant: research, development, and innovation, which should be iterative and have an emphasis on near-market activities; research, development, and the innovation linked to regulatory enforcement and setting standards; research, development, and innovation geared toward emerging public concerns. Such multiple drivers indicate that rewards might be made from R&D expenditure, especially in areas like functional foods, organic production, and certification, as well as in environmental technologies. Much of the public's demand for clean products is unseen, and there is limited consumer action, but the responses of some companies have been the development of more environmentally friendly equipment and processes, eco-certification, promotion of traceable and safe products, and the development of functional and health-oriented foods.

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1. Introduction Given the great public interest at the present time in long-term relationships at the regional or national level, together with the popular conception that established delivery firms such as United Parcel Service or Federal Express play a vital role in servicing those relationships by providing air door-to-door delivery, it is somewhat surprising that no systematic model of the market and of the specific roles of these firms has been developed. There is a substantial microeconom ...

Sony PlayStation Creative Strategy

1. Introduction Sony's Creative Center (SICS) is the R&D center of Sony Corporation. SICS is located in the Shinagawa area, which has historically been Sony's R&D center site. SICS has historically been an R&D center with a special assignment. SICS was officially founded on April 1, 2003, as a result of Sony's company reorganization and the integration of Sony's Key Supporters (SKS) and the Sony Computer Science Laboratory Incorporated (Sony CSLI). Over 600 members representing a variety of nat ...

Odd and Even Pricing

1. Introduction We consider how a firm can use odd and even price endings (the practice of setting a price at, say, 99p instead of £1) as a means of maintaining market power by controlling buyers' information sets. Our aim is to meet the needs of both empiricists (providing reliable empirical evidence of the exploitation of this mechanism) and theorists (explicating the theory in terms which are consistent with the last 25 years of economics, so that micro-economic generalisations can be made). ...

Southwest Airlines' Strengths, Weaknesses, Issues

1. Introduction Southwest Airlines is the fifth largest airline in the United States. It is an ultra low-cost, no frills airline that has been in operation since 1971. It was incorporated and commenced service in 1971 with a single daily round-trip flight between Dallas Love Field and Houston Hobby Airport. This company has enjoyed an impressive level of success, as it has almost continually been profitable. This profitability has been driven by a high volume of traffic and a healthy cost advan ...

The Coca-Cola Company's Public Relations

1. Introduction to Public Relations in the Corporate Setting Public relations work in the corporate setting seeks to demonstrate a company's contributions to society and to win public and government understanding and support for the company on the part of critical or influential groups. Probably foremost among critical audiences is the government, joined with it most often by various elements in the general public. It is these two publics which can determine the conditions under which a company ...

Asda Company's Business Ethics

1. Introduction to Business Ethics The concept of business ethics is one that many people do not consciously consider. Business ethics has to do with the behavior of employees as well as with the behavior of the company and how this behavior can affect the stakeholders of the company. This definition represents a very simplistic view of business ethics; however, business ethics does not deserve the attention it has been receiving because it comes to the forefront in times of crisis. This paper ...

Strategic Marketing Management of Tim Hortons

1. Introduction This paper contributes to the practical fields of strategic marketing management and consumer behavior by examining and offering solutions for three strategic marketing management problems that are based on empirical data for the case of Tim Hortons, one of the premier purveyors of coffee and other eateries in North America. The first problem is that the demand for its "hot breakfast" menu is low, while the demand for its lunch offerings is high. The second problem is that it ha ...