brainstorming ideas for essays

Brainstorming

What this handout is about.

This handout discusses techniques that will help you start writing a paper and continue writing through the challenges of the revising process. Brainstorming can help you choose a topic, develop an approach to a topic, or deepen your understanding of the topic’s potential.

Introduction

If you consciously take advantage of your natural thinking processes by gathering your brain’s energies into a “storm,” you can transform these energies into written words or diagrams that will lead to lively, vibrant writing. Below you will find a brief discussion of what brainstorming is, why you might brainstorm, and suggestions for how you might brainstorm.

Whether you are starting with too much information or not enough, brainstorming can help you to put a new writing task in motion or revive a project that hasn’t reached completion. Let’s take a look at each case:

When you’ve got nothing: You might need a storm to approach when you feel “blank” about the topic, devoid of inspiration, full of anxiety about the topic, or just too tired to craft an orderly outline. In this case, brainstorming stirs up the dust, whips some air into our stilled pools of thought, and gets the breeze of inspiration moving again.

When you’ve got too much: There are times when you have too much chaos in your brain and need to bring in some conscious order. In this case, brainstorming forces the mental chaos and random thoughts to rain out onto the page, giving you some concrete words or schemas that you can then arrange according to their logical relations.

Brainstorming techniques

What follows are great ideas on how to brainstorm—ideas from professional writers, novice writers, people who would rather avoid writing, and people who spend a lot of time brainstorming about…well, how to brainstorm.

Try out several of these options and challenge yourself to vary the techniques you rely on; some techniques might suit a particular writer, academic discipline, or assignment better than others. If the technique you try first doesn’t seem to help you, move right along and try some others.

Freewriting

When you freewrite, you let your thoughts flow as they will, putting pen to paper and writing down whatever comes into your mind. You don’t judge the quality of what you write and you don’t worry about style or any surface-level issues, like spelling, grammar, or punctuation. If you can’t think of what to say, you write that down—really. The advantage of this technique is that you free up your internal critic and allow yourself to write things you might not write if you were being too self-conscious.

When you freewrite you can set a time limit (“I’ll write for 15 minutes!”) and even use a kitchen timer or alarm clock or you can set a space limit (“I’ll write until I fill four full notebook pages, no matter what tries to interrupt me!”) and just write until you reach that goal. You might do this on the computer or on paper, and you can even try it with your eyes shut or the monitor off, which encourages speed and freedom of thought.

The crucial point is that you keep on writing even if you believe you are saying nothing. Word must follow word, no matter the relevance. Your freewriting might even look like this:

“This paper is supposed to be on the politics of tobacco production but even though I went to all the lectures and read the book I can’t think of what to say and I’ve felt this way for four minutes now and I have 11 minutes left and I wonder if I’ll keep thinking nothing during every minute but I’m not sure if it matters that I am babbling and I don’t know what else to say about this topic and it is rainy today and I never noticed the number of cracks in that wall before and those cracks remind me of the walls in my grandfather’s study and he smoked and he farmed and I wonder why he didn’t farm tobacco…”

When you’re done with your set number of minutes or have reached your page goal, read back over the text. Yes, there will be a lot of filler and unusable thoughts but there also will be little gems, discoveries, and insights. When you find these gems, highlight them or cut and paste them into your draft or onto an “ideas” sheet so you can use them in your paper. Even if you don’t find any diamonds in there, you will have either quieted some of the noisy chaos or greased the writing gears so that you can now face the assigned paper topic.

Break down the topic into levels

Once you have a course assignment in front of you, you might brainstorm:

• the general topic, like “The relationship between tropical fruits and colonial powers”
• a specific subtopic or required question, like “How did the availability of multiple tropical fruits influence competition amongst colonial powers trading from the larger Caribbean islands during the 19th century?”
• a single term or phrase that you sense you’re overusing in the paper. For example: If you see that you’ve written “increased the competition” about a dozen times in your “tropical fruits” paper, you could brainstorm variations on the phrase itself or on each of the main terms: “increased” and “competition.”

Listing/bulleting

In this technique you jot down lists of words or phrases under a particular topic. You can base your list on:

• the general topic
• one or more words from your particular thesis claim
• a word or idea that is the complete opposite of your original word or idea.

For example, if your general assignment is to write about the changes in inventions over time, and your specific thesis claims that “the 20th century presented a large number of inventions to advance US society by improving upon the status of 19th-century society,” you could brainstorm two different lists to ensure you are covering the topic thoroughly and that your thesis will be easy to prove.

The first list might be based on your thesis; you would jot down as many 20th-century inventions as you could, as long as you know of their positive effects on society. The second list might be based on the opposite claim, and you would instead jot down inventions that you associate with a decline in that society’s quality. You could do the same two lists for 19th-century inventions and then compare the evidence from all four lists.

Using multiple lists will help you to gather more perspective on the topic and ensure that, sure enough, your thesis is solid as a rock, or, …uh oh, your thesis is full of holes and you’d better alter your claim to one you can prove.

3 perspectives

Looking at something from different perspectives helps you see it more completely—or at least in a completely different way, sort of like laying on the floor makes your desk look very different to you. To use this strategy, answer the questions for each of the three perspectives, then look for interesting relationships or mismatches you can explore:

• Describe it: Describe your subject in detail. What is your topic? What are its components? What are its interesting and distinguishing features? What are its puzzles? Distinguish your subject from those that are similar to it. How is your subject unlike others?
• Trace it: What is the history of your subject? How has it changed over time? Why? What are the significant events that have influenced your subject?
• Map it: What is your subject related to? What is it influenced by? How? What does it influence? How? Who has a stake in your topic? Why? What fields do you draw on for the study of your subject? Why? How has your subject been approached by others? How is their work related to yours?

Cubing enables you to consider your topic from six different directions; just as a cube is six-sided, your cubing brainstorming will result in six “sides” or approaches to the topic. Take a sheet of paper, consider your topic, and respond to these six commands:

• Describe it.
• Compare it.
• Associate it.
• Analyze it.
• Argue for and against it.

Look over what you’ve written. Do any of the responses suggest anything new about your topic? What interactions do you notice among the “sides”? That is, do you see patterns repeating, or a theme emerging that you could use to approach the topic or draft a thesis? Does one side seem particularly fruitful in getting your brain moving? Could that one side help you draft your thesis statement? Use this technique in a way that serves your topic. It should, at least, give you a broader awareness of the topic’s complexities, if not a sharper focus on what you will do with it.

In this technique, complete the following sentence:

____________________ is/was/are/were like _____________________.

In the first blank put one of the terms or concepts your paper centers on. Then try to brainstorm as many answers as possible for the second blank, writing them down as you come up with them.

After you have produced a list of options, look over your ideas. What kinds of ideas come forward? What patterns or associations do you find?

Clustering/mapping/webbing:

The general idea:

This technique has three (or more) different names, according to how you describe the activity itself or what the end product looks like. In short, you will write a lot of different terms and phrases onto a sheet of paper in a random fashion and later go back to link the words together into a sort of “map” or “web” that forms groups from the separate parts. Allow yourself to start with chaos. After the chaos subsides, you will be able to create some order out of it.

To really let yourself go in this brainstorming technique, use a large piece of paper or tape two pieces together. You could also use a blackboard if you are working with a group of people. This big vertical space allows all members room to “storm” at the same time, but you might have to copy down the results onto paper later. If you don’t have big paper at the moment, don’t worry. You can do this on an 8 ½ by 11 as well. Watch our short videos on webbing , drawing relationships , and color coding for demonstrations.

How to do it:

• Take your sheet(s) of paper and write your main topic in the center, using a word or two or three.
• Moving out from the center and filling in the open space any way you are driven to fill it, start to write down, fast, as many related concepts or terms as you can associate with the central topic. Jot them quickly, move into another space, jot some more down, move to another blank, and just keep moving around and jotting. If you run out of similar concepts, jot down opposites, jot down things that are only slightly related, or jot down your grandpa’s name, but try to keep moving and associating. Don’t worry about the (lack of) sense of what you write, for you can chose to keep or toss out these ideas when the activity is over.
• Once the storm has subsided and you are faced with a hail of terms and phrases, you can start to cluster. Circle terms that seem related and then draw a line connecting the circles. Find some more and circle them and draw more lines to connect them with what you think is closely related. When you run out of terms that associate, start with another term. Look for concepts and terms that might relate to that term. Circle them and then link them with a connecting line. Continue this process until you have found all the associated terms. Some of the terms might end up uncircled, but these “loners” can also be useful to you. (Note: You can use different colored pens/pencils/chalk for this part, if you like. If that’s not possible, try to vary the kind of line you use to encircle the topics; use a wavy line, a straight line, a dashed line, a dotted line, a zigzaggy line, etc. in order to see what goes with what.)
• There! When you stand back and survey your work, you should see a set of clusters, or a big web, or a sort of map: hence the names for this activity. At this point you can start to form conclusions about how to approach your topic. There are about as many possible results to this activity as there are stars in the night sky, so what you do from here will depend on your particular results. Let’s take an example or two in order to illustrate how you might form some logical relationships between the clusters and loners you’ve decided to keep. At the end of the day, what you do with the particular “map” or “cluster set” or “web” that you produce depends on what you need. What does this map or web tell you to do? Explore an option or two and get your draft going!

Relationship between the parts

In this technique, begin by writing the following pairs of terms on opposite margins of one sheet of paper:

Looking over these four groups of pairs, start to fill in your ideas below each heading. Keep going down through as many levels as you can. Now, look at the various parts that comprise the parts of your whole concept. What sorts of conclusions can you draw according to the patterns, or lack of patterns, that you see? For a related strategy, watch our short video on drawing relationships .

Journalistic questions

In this technique you would use the “big six” questions that journalists rely on to thoroughly research a story. The six are: Who?, What?, When?, Where?, Why?, and How?. Write each question word on a sheet of paper, leaving space between them. Then, write out some sentences or phrases in answer, as they fit your particular topic. You might also record yourself or use speech-to-text if you’d rather talk out your ideas.

Now look over your batch of responses. Do you see that you have more to say about one or two of the questions? Or, are your answers for each question pretty well balanced in depth and content? Was there one question that you had absolutely no answer for? How might this awareness help you to decide how to frame your thesis claim or to organize your paper? Or, how might it reveal what you must work on further, doing library research or interviews or further note-taking?

For example, if your answers reveal that you know a lot more about “where” and “why” something happened than you know about “what” and “when,” how could you use this lack of balance to direct your research or to shape your paper? How might you organize your paper so that it emphasizes the known versus the unknown aspects of evidence in the field of study? What else might you do with your results?

Thinking outside the box

Even when you are writing within a particular academic discipline, you can take advantage of your semesters of experience in other courses from other departments. Let’s say you are writing a paper for an English course. You could ask yourself, “Hmmm, if I were writing about this very same topic in a biology course or using this term in a history course, how might I see or understand it differently? Are there varying definitions for this concept within, say, philosophy or physics, that might encourage me to think about this term from a new, richer point of view?”

For example, when discussing “culture” in your English, communications, or cultural studies course, you could incorporate the definition of “culture” that is frequently used in the biological sciences. Remember those little Petri dishes from your lab experiments in high school? Those dishes are used to “culture” substances for bacterial growth and analysis, right? How might it help you write your paper if you thought of “culture” as a medium upon which certain things will grow, will develop in new ways or will even flourish beyond expectations, but upon which the growth of other things might be retarded, significantly altered, or stopped altogether?

Using charts or shapes

If you are more visually inclined, you might create charts, graphs, or tables in lieu of word lists or phrases as you try to shape or explore an idea. You could use the same phrases or words that are central to your topic and try different ways to arrange them spatially, say in a graph, on a grid, or in a table or chart. You might even try the trusty old flow chart. The important thing here is to get out of the realm of words alone and see how different spatial representations might help you see the relationships among your ideas. If you can’t imagine the shape of a chart at first, just put down the words on the page and then draw lines between or around them. Or think of a shape. Do your ideas most easily form a triangle? square? umbrella? Can you put some ideas in parallel formation? In a line?

Consider purpose and audience

Think about the parts of communication involved in any writing or speaking act: purpose and audience.

What is your purpose?

What are you trying to do? What verb captures your intent? Are you trying to inform? Convince? Describe? Each purpose will lead you to a different set of information and help you shape material to include and exclude in a draft. Write about why you are writing this draft in this form. For more tips on figuring out the purpose of your assignment, see our handout on understanding assignments .

Who is your audience?

Who are you communicating with beyond the grader? What does that audience need to know? What do they already know? What information does that audience need first, second, third? Write about who you are writing to and what they need. For more on audience, see our  handout on audience .

Dictionaries, thesauruses, encyclopedias

When all else fails…this is a tried and true method, loved for centuries by writers of all stripe. Visit the library reference areas or stop by the Writing Center to browse various dictionaries, thesauruses (or other guide books and reference texts), encyclopedias or surf their online counterparts. Sometimes these basic steps are the best ones. It is almost guaranteed that you’ll learn several things you did not know.

If you’re looking at a hard copy reference, turn to your most important terms and see what sort of variety you find in the definitions. The obscure or archaic definition might help you to appreciate the term’s breadth or realize how much its meaning has changed as the language changed. Could that realization be built into your paper somehow?

If you go to online sources, use their own search functions to find your key terms and see what suggestions they offer. For example, if you plug “good” into a thesaurus search, you will be given 14 different entries. Whew! If you were analyzing the film Good Will Hunting, imagine how you could enrich your paper by addressed the six or seven ways that “good” could be interpreted according to how the scenes, lighting, editing, music, etc., emphasized various aspects of “good.”

An encyclopedia is sometimes a valuable resource if you need to clarify facts, get quick background, or get a broader context for an event or item. If you are stuck because you have a vague sense of a seemingly important issue, do a quick check with this reference and you may be able to move forward with your ideas.

Armed with a full quiver of brainstorming techniques and facing sheets of jotted ideas, bulleted subtopics, or spidery webs relating to your paper, what do you do now?

Take the next step and start to write your first draft, or fill in those gaps you’ve been brainstorming about to complete your “almost ready” paper. If you’re a fan of outlining, prepare one that incorporates as much of your brainstorming data as seems logical to you. If you’re not a fan, don’t make one. Instead, start to write out some larger chunks (large groups of sentences or full paragraphs) to expand upon your smaller clusters and phrases. Keep building from there into larger sections of your paper. You don’t have to start at the beginning of the draft. Start writing the section that comes together most easily. You can always go back to write the introduction later.

We also have helpful handouts on some of the next steps in your writing process, such as reorganizing drafts and argument .

Remember, once you’ve begun the paper, you can stop and try another brainstorming technique whenever you feel stuck. Keep the energy moving and try several techniques to find what suits you or the particular project you are working on.

How can technology help?

Need some help brainstorming? Different digital tools can help with a variety of brainstorming strategies:

Look for a text editor that has a focus mode or that is designed to promote free writing (for examples, check out FocusWriter, OmmWriter, WriteRoom, Writer the Internet Typewriter, or Cold Turkey). Eliminating visual distractions on your screen can help you free write for designated periods of time. By eliminating visual distractions on your screen, these tools help you focus on free writing for designated periods of time. If you use Microsoft Word, you might even try “Focus Mode” under the “View” tab.

Clustering/mapping. Websites and applications like Mindomo , TheBrain , and Miro allow you to create concept maps and graphic organizers. These applications often include the following features:

• Connect links, embed documents and media, and integrate notes in your concept maps
• Access your maps across devices
• Search across maps for keywords
• Convert maps into checklists and outlines
• Export maps to other file formats

Testimonials

Check out what other students and writers have tried!

Papers as Puzzles : A UNC student demonstrates a brainstorming strategy for getting started on a paper.

Works consulted

We consulted these works while writing this handout. This is not a comprehensive list of resources on the handout’s topic, and we encourage you to do your own research to find additional publications. Please do not use this list as a model for the format of your own reference list, as it may not match the citation style you are using. For guidance on formatting citations, please see the UNC Libraries citation tutorial . We revise these tips periodically and welcome feedback.

Allen, Roberta, and Marcia Mascolini. 1997. The Process of Writing: Composing Through Critical Thinking . Upper Saddle River, NJ: Prentice Hall.

Cameron, Julia. 2002. The Artist’s Way: A Spiritual Path to Higher Creativity . New York: Putnam.

Goldberg, Natalie. 2005. Writing Down the Bones: Freeing the Writer Within , rev. ed. Boston: Shambhala.

Rosen, Leonard J. and Laurence Behrens. 2003. The Allyn & Bacon Handbook , 5th ed. New York: Longman.

University of Richmond. n.d. “Main Page.” Writer’s Web. Accessed June 14, 2019. http://writing2.richmond.edu/writing/wweb.html .

You may reproduce it for non-commercial use if you use the entire handout and attribute the source: The Writing Center, University of North Carolina at Chapel Hill

Home / Guides / Writing Guides / Writing Tips / How to Brainstorm for an Essay

How to Brainstorm for an Essay

Once you get going on a paper, you can often get into a groove and churn out the bulk of it fairly quickly. But choosing or brainstorming a topic for a paper—especially one with an open-ended prompt—can often be a challenge.

You’ve probably been told to brainstorm ideas for papers since you were in elementary school. Even though you might feel like “brainstorming” is an ineffective method for actually figuring out what to write about, it really works. Everyone thinks through ideas differently, but here are some tips to help you brainstorm more effectively regardless of what learning style works best for you:

Tip #1: Set an end goal for yourself

Develop a goal for your brainstorm. Don’t worry—you can go into brainstorming without knowing exactly what you want to write about, but you should  have an idea of what you hope to gain from your brainstorming session. Do you want to develop a list of potential topics? Do you want to come up with ideas to support an argument? Have some idea about what you want to get out of brainstorming so that you can make more effective use of your time.

Tip #2: Write down all ideas

Sure, some of your ideas will be better than others, but you should write all of them down for you to look back on later. Starting with bad or infeasible ideas might seem counterintuitive, but one idea usually leads to another one. Make a list that includes all of your initial thoughts, and then you can go back through and pick out the best one later. Passing judgment on ideas in this first stage will just slow you down.

Tip #3: Think about what interests you most

Students usually write better essays when they’re exploring subjects that they have some personal interest in. If a professor gives you an open-ended prompt, take it as an opportunity to delve further into a topic you find more interesting. When trying to find a focus for your papers, think back on coursework that you found engaging or that raised further questions for you.

Tip #4: Consider what you want the reader to get from your paper

Do you want to write an engaging piece? A thought-provoking one? An informative one? Think about the end goal of your writing while you go through the initial brainstorming process. Although this might seem counterproductive, considering what you want readers to get out of your writing can help you come up with a focus that both satisfies your readers and satisfies you as a writer.

 Tip #5: Try freewriting

Write for five minutes on a topic of your choice that you think could  be worth pursuing—your idea doesn’t have to be fully fleshed out. This can help you figure out whether it’s worth putting more time into an idea or if it doesn’t really have any weight to it. If you find that you don’t have much to say about a particular topic, you can switch subjects halfway through writing, but this can be a good way to get your creative juices flowing.

Tip #6: Draw a map of your ideas

While some students might prefer the more traditional list methods, for more visual learners, sketching out a word map of ideas may be a useful method for brainstorming. Write the main idea in a circle in the center of your page. Then, write smaller, related ideas in bubbles further from the center of the page and connect them to your initial idea using lines. This is a good way to break down big ideas and to figure out whether they are worth writing about.

 Tip #7: Enlist the help of others

Sometimes it can be difficult coming up with paper topics on your own, and family and friends can prove to be valuable resources when developing ideas. Feel free to brainstorm with another person (or in a group). Many hands make light work—and some students work best when thinking through ideas out loud—so don’t be afraid to ask others for advice when trying to come up with a paper topic.

Tip #8: Find the perfect brainstorming spot

Believe it or not, location can make a BIG difference when you’re trying to come up with a paper topic. Working while watching TV is never a good idea, but you might want to listen to music while doing work, or you might prefer to sit in a quiet study location. Think about where you work best, and pick a spot where you feel that you can be productive.

Tip #9: Play word games to help generate ideas

Whether you hate playing word games or think they’re a ton of fun, you might want to try your hand at a quick round of Words With Friends or a game of Scrabble. These games can help get your brain working, and sometimes ideas can be triggered by words you see. Get a friend to play an old-fashioned board game with you, or try your hand at a mobile app if you’re in a time crunch.

Tip #10: Take a break to let ideas sink in

Brainstorming is a great way to get all of your initial thoughts out there, but sometimes you need a bit more time to process all of those ideas. Stand up and stretch—or even take a walk around the block—and then look back on your list of ideas to see if you have any new thoughts on them.

For many students, the most difficult process of paper writing is simply coming up with an idea about what to write on. Don’t be afraid to get all of your ideas out there through brainstorming, and remember that all ideas are valid. Take the time necessary to sort through all of your ideas, using whatever method works best for you, and then get to writing—but don’t be afraid to go back to the drawing board if a new inspiration strikes.

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The Writing Process

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• Step 1: Generate Ideas

Brainstorming

"It is better to have enough ideas for some of them to be wrong, than to always be right by having no ideas at all." —Edward de Bono

Most people have been taught how to brainstorm, but review these instructions to make sure you understand all aspects of it.

• Don't write in complete sentences, just words and phrases, and don't worry about grammar or even spelling;
• Again, do NOT judge or skip any idea, no matter how silly or crazy it may initially seem; you can decide later which ones are useful and which are not, but if you judge now, you may miss a great idea or connection;
• Do this for 15, 20, or (if you're on a roll) even 30 minutes--basically until you think you have enough material to start organizing or, if needed, doing research.

Below is a sample brainstorm for an argument/research paper on the need for a defense shield around the earth:

Photo: "Brainstorm" ©2007 Jonathan Aguila

How to Brainstorming Essays with 100+ Ideas in 2024

Anh Vu • 03 April, 2024 • 10 min read

We have all been there. Teachers assign us an essay due next week. We tremble. What should we write about? What problems to tackle? Would the essay be original enough? So, how do we brainstorming essays ?

It’s like you are venturing into an unexplored abyss. But fret not, because making a brainstorm for essay writing can actually help you plan, execute and nail that A+

Here’s how to brainstorm for essays …

Table of Contents

Engagement tips with ahaslides.

• What is brainstorming?
• Write ideas unconsciously
• Draw a mind map
• Get on Pinterest
• Try a Venn Diagram
• Use a T-Chart
• Online tools
• More AhaSlides Tools
• 14 brainstorming rules to Help You Craft Creative Ideas in 2024
• 10 brainstorm questions for School and Work in 2024

Easy Brainstorm Templates

Get free brainstorming templates today! Sign up for free and take what you want from the template library!

What is Brainstorming?

Every successful creation starts with a great idea, which is actually the hardest part in many cases.

Brainstorming is simply the free-flowing process of coming up with ideas. In this process, you come up with a whole bunch of ideas without guilt or shame . Ideas can be outside of the box and nothing is considered too silly, too complex, or impossible. The more creative and free-flowing, the better.

The benefits of brainstorming can surprise you:

• Increases your creativity : Brainstorming forces your mind to research and come up with possibilities, even unthinkable ones. Thus, it opens your mind to new ideas.
• A valuable skill: Not just in high school or college, brainstorming is a lifelong skill in your employment and pretty much anything that requires a bit of thought.
• Helps organise your essay : At any point in the essay you can stop to brainstorm ideas. This helps you structure the essay, making it coherent and logical.
• It can calm you: A lot of the stress in writing comes from not having enough ideas or not having a structure. You might feel overwhelmed by the hoards of information after the initial research. Brainstorming ideas can help organise your thoughts, which is a calming activity that can help you avoid stress.

Essay brainstorming in an academic setting works a bit differently than doing it in a team. You’ll be the only one doing the brainstorming for your essay, meaning that you’ll be coming up with and whittling down the ideas yourself.

Learn to use idea board to generate ideas effectively with AhaSlides

Here are five ways to do just that…

Brainstorming Essays – 5 Ideas

Idea #1 – write ideas unconsciously.

In “ Blink: The Power of Thinking without Thinking ,” Malcolm Gladwell points out how our unconscious is many times more effective than our conscious in decision-making.

In brainstorming, our unconscious can differentiate between relevant and irrelevant information in a split second. Our intuition is underrated. It can often produce better judgments than a deliberate and thoughtful analysis as it cuts through all the irrelevant information and focuses on just the key factors. 

Even if the ideas you come up with in essay brainstorming seem insignificant, they might lead you to something great later. Trust yourself and put whatever you think of on paper; if you don’t focus on self-editing, you may come up with some ingenious ideas.

That’s because writing freely can actually negate writer’s block and help your unconscious run wild!

Idea #2 – Draw a Mind Map

Brains love visual communication and mind maps are exactly that.

Our thoughts rarely arrive in easily digestible chunks; they’re more like webs of information and ideas that extend forward at any given time. Keeping track of these ideas is tough, but manifesting them all in a mind map can help you get more ideas and both understand and retain them better.

To draw an effective mind map, here are some tips:

• Create a central idea : In the middle of your paper draw a central topic/idea which represents the starting point of your essay and then branch out to different arguments. This central visual will act as visual stimulus to trigger your brain and remind you constantly about the core idea.
• Add keywords : When you add branches to your mind map, you will need to include a key idea. Keep these phrases as brief as possible to generate a greater number of associations and keep space for more detailed branches and thoughts.
• Highlight branches in different colours : Coloured pen is your best friend. Apply different colours to each key idea branch above. This way, you can differentiate arguments.
• Use visual signifiers : Since visuals and colours are the core of a mind map, use them as much as you can. Drawing small doodles works great because it mimics how our mind unconsciously arrives at ideas. Alternatively, if you’re using an online brainstorming tool , you can real images and embed them in.

Idea #3 – Get on Pinterest

Believe it or not, Pinterest is actually a pretty decent online brainstorming tool. You can use it to collect images and ideas from other people and put them all together to get a clearer picture of what your essay should talk about.

For example, if you’re writing an essay on the importance of college, you could write something like Does college matter? in the search bar. You might just find a bunch of interesting infographics and perspectives that you never even considered before.

Save that to your own idea board and repeat the process a few more times. Before you know it, you’ll have a cluster of ideas that can really help you shape your essay!

Idea #4 – Try a Venn Diagram

Are you trying to find similarities between two topics? Then the famous Venn diagram technique could be the key, as it clearly visualises the characteristics of any concept and shows you which parts overlap.

Popularised by British Mathematician John Venn in the 1880s, the diagram traditionally illustrates simple set relationships in probability, logic, statistics, linguistics and computer science.

You start by drawing two (or more) intersecting circles and labelling each one with an idea you’re thinking of. Write the qualities of each idea in their own circles, and the ideas they share in the middle where the circles intersect.

For example, in the student debate topic Marijuana should be legal because alcohol is , you can have a circle listing the positives and negatives of marijuana, the other circle doing the same for alcohol, and the middle ground listing the effects they share between them.

Idea #5 – Use a T-Chart

This brainstorming technique works well to compare and contrast, thanks to the fact that it’s super simple.

All you have to do is write the title of the essay at the top of your paper then split the rest of it into two. On the left side, you’ll write about the argument for and on the right side, you’ll write about the argument against .

For example, in the topic Should plastic bags be banned? you can write the pros in the left column and the cons in the right. Similarly, if you’re writing about a character from fiction, you can use the left column for their positive traits and the right side for their negative traits. Simple as that.

💡 Need more? Check out our article on How to Brainstorm Ideas Properly !

Online Tools to Brainstorm for Essays

Thanks to technology, we no longer have to rely on just a piece of paper and a pen. There are a plethora of tools, paid and free, to make your virtual brainstorming session easier…

• Freemind is a free, downloadable software for mind mapping. You can brainstorm an essay using different colours to show which parts of the article you’re referring to. The color-coded features keep track of your essays as you write.
• MindGenius is another app where you can curate and customise your own mind map from an array of templates.
• AhaSlides is a free tool for brainstorming with others. If you’re working on a team essay, you can ask everyone to write down their ideas for the topic and then vote on whichever is their favourite.
• Miro is a wonderful tool for visualising pretty much anything with a lot of moving parts. It gives you an infinite board and every arrow shape under the sun to construct and align the parts of your essay.

More AhaSlides Tools to Make your Brainstorming Sessions Better!

• Use AhaSlides Live Word Cloud Generator to gather more ideas from your crowds and classrooms!
• Host Free Live Q&A to gain more insights from the crowd!
• Gamify engagement with a spin the wheel ! It’s a fun and interactive way to boost participation
• Instead of boring MCQ questions, learn how to use online quiz creator now!
• Random your team to gain more fun with AhaSlides random team generator !

Final Say on Brainstorming Essays

Honestly, the scariest moment of writing an essay is before you start but brainstorming for essays before can really make the process of writing an essay less scary. It’s a process that helps you burst through one of the toughest parts of essay and writing and gets your creative juices flowing for the content ahead.

💡 Besides brainstorming essays, are you still looking for brainstorming activities? Try some of these !

Tips to Engage with Polls & Trivia

More from AhaSlides

Generating Ideas for Your Paper

• Introduction

Good writing requires good ideas—intriguing concepts and analysis that are clearly and compellingly arranged. But good ideas don’t just appear like magic. All writers struggle with figuring out what they are going to say. And while there is no set formula for generating ideas for your writing, there is a wide range of established techniques that can help you get started.

This page contains information about those techniques. Here you’ll find details about specific ways to develop thoughts and foster inspiration. While many writers employ one or two of these strategies at the beginning of their writing processes in order to come up with their overall topic or argument, these techniques can also be used any time you’re trying to figure out how to effectively achieve any of your writing goals or even just when you’re not sure what to say next.

What is Invention?

Where do ideas come from? This is a high-level question worthy of a fascinating TED Talk or a Smithsonian article , but it also represents one of the primary challenges of writing. How do we figure out WHAT to write?

Even hundreds of years ago, people knew that a text begins with an idea and that locating this idea and determining how to develop it requires work. According to classical understandings of rhetoric, the first step of building an argument is invention. As Roman thinker Cicero argued, people developing arguments “ought first to find out what [they] should say” ( On Oratory and Orators 3.31). Two hundred years before Cicero, the Greek philosopher Aristotle detailed a list of more than two dozen ideas a rhetor might consider when figuring out what to say about a given topic ( On Rhetoric , 2.23). For example, Aristotle suggested that a good place to start is to define your key concepts, to think about how your topic compares to other topics, or to identify its causes and effects. (For ideas about using Aristotle’s advice to generate ideas for your own papers, check out this recommended technique .)

More recently, composition scholar Joseph Harris has identified three values important for writers just starting a project. Writers at early stages in their writing process can benefit from being: Receptive to unexpected connections You never know when something you read or need to write will remind you of that movie you watched last weekend or that anthropology theory you just heard a lecture about or that conversation you had with a member of your lab about some unexpected data you’ve encountered. Sometimes these connections will jump out at you in the moment or you’ll suddenly remember them while you’re vacuuming the living room. Harris validates the importance of “seizing hold of those ideas that do somehow come to you” (102). While you can’t count on these kinds of serendipities, be open to them when they occur. Be ready to stop and jot them down! Patient Harris supports the value of patience and “the usefulness of boredom, of letting ideas percolate” (102). It can take time and long consideration to think of something new. When possible, give yourself plenty of time so that your development of ideas is not stifled by an immediate due date. Compelled by the unknown According to Harris, “a writer often needs to start not from a moment of inspiration ( eureka! ) but from the need to work through a conceptual problem or roadblock. Indeed, I’d suggest that most academic writing begins with such questions rather than insights, with difficulties in understanding rather than moments of mastery” (102). Sometimes a very good place to begin is with what you don’t know, with the questions and curiosities that you genuinely want resolved.

In what follows, we describe ten techniques that you can select from and experiment with to help guide your invention processes. Depending on your writing preferences, context, and audience, you might find some more productive than others. Also, it might be useful to utilize various techniques for different purposes. For example, brainstorming might be great for generating a variety of possible ideas, but looped freewriting might help you develop those ideas. Think of this list as a collection of recommended possibilities to implement at your discretion. However, we think the first technique described below—“Analyzing the Assignment or Task”—is a great starting point for all writers.

Any of these strategies can be useful for generating ideas in connection to any writing assignment. Even if the paper you’re writing has a set structure (e.g., scientific reports’ IMRAD format or some philosophy assignments’ prescribed argumentative sequence), you still have to invent and organize concepts and supporting evidence within each section. Additionally, these techniques can be used at any stage in your writing process. Your ideas change and develop as you write, and sometimes when you’re in the middle of a draft or when you’re embarking on a major revision, you find yourself rethinking key elements of your paper. At these moments, it might be useful to turn to some of these invention techniques as a way to slow down and capture the ephemeral thoughts and possibilities swirling around your writing tasks. These practices can help guide you to new ideas, questions, and connections. No matter what you’re writing or where you are in the process, we encourage you to experiment with invention strategies you may not have tried before. Mix and match. Be as creative and adventurous with how you generate ideas just as you are creative and adventurous with what ideas you generate.

Some Invention Techniques

Analyzing the assignment or task.

What do I do? If you are writing a paper in response to a course instructor’s assignment, be sure to read the prompt carefully while paying particular attention to all of its requirements and expectations. It could be that the assignment is built around a primary question; if so, structure your initial thoughts around possible answers to that question. If it isn’t, use your close consideration of this assignment to recast the prompt as a question.

The following list of questions are ones that you can ask of the assignment in order to understand its focus and purpose as well as to begin developing ideas for how to effectively respond to its intensions. You may want to underline key terms and record your answers to these questions:

• When is this due?
• How long is supposed to be?
• Is the topic given to me?
• If I get to choose my topic, are there any stipulations about the kind of topic and I can choose?
• What am I expected to do with this topic? Analyze it? Report about it? Make an argument about it? Compare it to something else?
• Who is my audience and what does this audience know, believe, and value about my topic?
• What is the genre of this writing (i.e., a lab report, a case study, a research paper, a reflection, a scholarship essay, an analysis of a work of literature or a painting, a summary and analysis of a reading, a literature review, etc.), and what does writing in this genre usually look like, consist of, or do?

Why is this technique useful? Reading over the assignment prompt may sound like an obvious starting point, but it is very important that your invention strategies are informed by the expectations your readers have about your writing. For example, you might brainstorm a fascinating thesis about how Jules Verne served as a conceptual progenitor of the nuclear age, but if your assignment is asking you to describe the differences between fission and fusion and provide examples, this great idea won’t be very helpful. Before you let your ideas run free, make sure you fully understand the boundaries and possibilities provided by the assignment prompt.

Additionally, some assignments begin to do the work of invention for you. Instructors sometimes identify specifically what they want you to write about. Sometimes they invite you to choose from several guiding questions or a position to support or refute. Sometimes the genre of the text can help you identify how this kind of assignment should begin or the order your ideas should follow. Knowing this can help you develop your content. Before you start conjuring ideas from scratch, make sure you glean everything you can from the prompt.

Finally, just sitting with the assignment and thinking through its guidelines can sometimes provide inspiration for how to respond to its questions or approach its challenges.

Reading Again

What do I do? When your writing task is centered around analyzing a primary source, information you collected, or another kind of text, start by rereading it. Perhaps you are supposed to develop an argument about an interview you conducted, an article or short story you read, an archived letter you located, or even a painting you viewed or a particular set of data. In order to develop ideas about how to approach this object of analysis, read and analyze this text again. Read it closely. Be prepared to take notes about its interesting features or the questions this second encounter raises. You can find more information about rereading literature to write about it here and specific tips about reading poetry here .

Why is this technique useful? When you first read a text, you gain a general overview. You find out what is happening, why it’s happening, and what the argument is. But when you reread that same text, your attention is freed to attend to the details. Since you know where the text is heading, you can be alert to patterns and anomalies. You can see the broader significance of smaller elements. You can use your developing familiarity with this text to your advantage as you become something of a minor expert whose understanding of this object deepens with each re-read. This expertise and insight can help lead you towards original ideas about this text.

Brainstorming/Listing

What do I do? First, consider your prompt, assignment, or writing concern (see “Analyzing the Assignment or Task”). Then start jotting down or listing all possible ideas for what you might write in response. The goal is to get as many options listed as possible. You may wish to develop sub-lists or put some of your ideas into different categories, but don’t censor or edit yourself. And don’t worry about writing in full sentences. Write down absolutely everything that comes to mind—even preposterous solutions or unrealistic notions. If you’re working on a collaborative project, this might be a process that you conduct with others, something that involves everyone meeting at the same time to call out ideas and write them down so everyone can see them. You might give yourself a set amount of time to develop your lists, or you might stretch out the process across a couple of days so that you can add new ideas to your lists whenever they occur to you.

Why is this technique useful? The idea behind this strategy is to open yourself up to all possibilities because sometimes even the most seemingly off-the-wall idea has, at its core, some productive potential. And sometimes getting to that potential first involves recognizing the outlandish. There is time later in your writing process to think critically about the viability of your options as well as which possibilities effectively respond to the prompt and connect to your audience. But brainstorming or listing sets those considerations aside for a moment and invites you to open your imagination up to all options.

Freewriting

What do I do? Sit down and write about your topic without stopping for a set amount of time (i.e., 5-10 minutes). The goal is to generate a continuous, forward-moving flow of text, to track down all of your thoughts about this topic, as if you are thinking on the page. Even if all you can think is, “I don’t know what to write,” or, “Is this important?” write that down and keep on writing. Repeat the same word or phrase over again if you need to. If you’re writing about an unfamiliar topic, maybe start by writing down everything you know about it and then begin listing questions you have. Write in full sentences or in phrases, whatever helps keep your thoughts flowing. Through this process, don’t worry about errors of any kind or gaps in logic. Don’t stop to reread or revise what you wrote. Let your words follow your thought process wherever it takes you.

Why is this technique useful? The purpose of this technique is to open yourself up to the possibilities of your ideas while establishing a record of what those ideas are. Through the unhindered nature of this open process, you are freed to stumble into interesting options you might not have previously considered.

Invisible Writing

What do I do? In this variation of freewriting, you dim your computer screen so that you can’t see what you’ve written as you type out your thoughts.

Why is this technique useful? This is a particularly useful technique if while you are freewriting you just can’t keep yourself from reviewing, adjusting, or correcting your writing. This technique removes that temptation to revise by eliminating the visual element. By temporarily limiting your ability to see what you’ve written, this forward-focused method can help you keep pursuing thoughts wherever they might go.

Looped Freewriting

What do I do? This is another variation of freewriting. After an initial round of freewriting or invisible writing, go back through what you’ve written and locate one idea, phrase, or sentence that you think is really compelling. Make that the starting point for another round of timed freewriting and see where an uninterrupted stretch of writing starting from that point takes you. After this second round of freewriting, identify a particular part of this new text that stands out to you and make that the opening line for your third round of freewriting. Keep repeating this process as many times as you find productive.

Why is this technique useful? Sometimes this technique is called “mining” because through it writers are able to drill into the productive bedrock of ideas as well as unearth and discover latent possibilities. By identifying and expanding on concepts that you find particularly intriguing, this technique lets you focus your attention on what feels most generative within your freewritten text, allowing you to first narrow in and then elaborate upon those ideas.

Talking with Someone

What do I do? Find a generous and welcoming listener and talk through what you need to write and how you might go about writing it. Start by reading your assignment prompt aloud or just informally explaining what you are thinking about saying or arguing in your paper. Then be open to your listener’s reactions, curiosities, suggestions, and questions. Invite your listener to repeat in his or her own words what you’ve been saying so that you can hear how someone else is understanding your ideas. While a friend or classmate might be able to serve in this role, writing center tutors are also excellent interlocutors. If you are a currently enrolled UW-Madison student, you are welcome to make an appointment at our main writing center, stop by one of our satellite locations , or even set up a Virtual Meeting to talk with a tutor about your assignment, ideas, and possible options for further exploration.

Why is this technique useful? Sometimes it’s just useful to hear yourself talk through your ideas. Other times you can gain new insight by listening to someone else’s understanding of or interest in your assignment or topic. A genuinely curious listener can motivate you to think more deeply and to write more effectively.

Reading More

Sometimes course instructors specifically ask that you do your analysis on your own without consulting outside sources. When that is the case, skip this technique and consider implementing one of the others instead.

What do I do? Who else has written about your topic, run the kind of experiments you’ve developed, or made an argument like the one you’re interested in? What did they say about this issue? Do some internet searches for well-cited articles on this concept. Locate a book in the library stacks about this topic and then look at the books that are shelved nearby. Read where your interests lead you. Take notes about things other authors say that you find intriguing, that you have questions about, or that you disagree with. You might be able to use any of these responses to guide your developing paper. (Make sure you also record bibliographic information for any texts you want to incorporate in your paper so that you can correctly cite those authors.)

Why is this technique useful? Exploring what others have written about your topic can be a great way to help you understand this issue more fully. Through reading you can locate support for your ideas and discover arguments you want to refute. Reading about your topic can also be a way of figuring out what motivates you about this issue. Which texts do you want to read more of? Why? Capitalize on and expand upon these interests.

Visualizing Ideas

Mindmapping, clustering, or webbing.

What do I do? This technique is a form of brainstorming or listing that lets you visualize how your ideas function and relate. To make this work, you might want to locate a large space you can write on (like a whiteboard) or download software that lets you easily manipulate and group text, images, and shapes (like Coggle , FreeMind , or MindMapple ). Write down a central idea then identify associated concepts, features, or questions around that idea. If some of those thoughts need expanding, continue this map, cluster, or web in whatever direction is productive. Make lines attaching various ideas. Add and rearrange individual elements or whole subsets as necessary. Use different shapes, sizes, or colors to indicate commonalities, sequences, or relative importance.

Why is this technique useful? This technique allows you to generate ideas while thinking visually about how they function together. As you follow lines of thought, you can see which ideas can be connected, where certain pathways lead, and what the scope of your project might look like. Additionally, by drawing out a map of you may be able to see what elements of your possible paper are underdeveloped and may benefit from more focused brainstorming.

The following sample mindmap illustrates how this invention technique might be used to generate ideas for an environmental science paper about Lake Mendota, the Wisconsin lake just north of UW-Madison. The different branches and connections show how your mind might travel from one idea to the next. It’s important to note, that not all of these ideas would appear in the final draft of this eventual paper. No one is likely to write a paper about all the different nodes and possibilities represented in a mindmap. The best papers focus on a tightly defined question. But this does provide many potential places to begin and refine a paper on this topic. This mindmap was created using shapes and formatting options available through PowerPoint.

Notecarding

What do I do? This technique can be especially useful after you’ve identified a range of possibilities but aren’t sure how they might work together. On individual index cards, post-its, or scraps of paper, write out the ideas, questions, examples, and/or sources you’re interested in utilizing. Find somewhere that you can spread these out and begin organizing them in whatever way might make sense. Maybe group some of them together by subtopic or put them in a sequential order. Set some across from each other as conflicting opposites. Make the easiest organization decisions first so that the more difficult cards can be placed within an established framework. Take a picture or otherwise capture the resulting schemata. Of course, you can also do this same kind of work on a computer through software like Prezi or even on a PowerPoint slide.

Why is this technique useful? This technique furthers the mindmapping/clustering/webbing practice of grouping and visualizing your thoughts. Once ideas have been generated, notecarding invites you to think and rethink about how these ideas relate. This invention strategy allows you to see the big picture of your writing. It also invites you to consider how the details of sections and subsections might connect to each other and the surrounding ideas while giving you a sense of possible sequencing options.

The following example shows what notecarding might look like for a paper being written on the Clean Lakes Alliance—a not-for-profit organization that promotes the improvement of water quality in the bodies of water around Madison, Wisconsin. Key topics, subtopics, and possible articles were brainstormed and written on pieces of paper. These elements were then arranged to identify possible relationships and general organizational structures.

What do I do? Take the ideas, possibilities, sources, and/or examples you’ve generated and write them out in the order of what you might address first, second, third, etc. Use subpoints to subordinate certain ideas under main points. Maybe you want to identify details about what examples or supporting evidence you might use. Maybe you just want to keep your outline elements general. Do whatever is most useful to help you think through the sequence of your ideas. Remember that outlines can and should be revised as you continue to develop and refine your paper’s argument.

Why is this technique useful? This practice functions as a more linear form of notecarding. Additionally, outlines emphasize the sequence and hierarchy of ideas—your main points and subpoints. If you have settled on several key ideas, outlining can help you consider how to best guide your readers through these ideas and their supporting evidence. What do your readers need to understand first? Where might certain examples fit most naturally? These are the kinds of questions that an outline can clarify.

Asking Questions

Topoi questions.

In the introduction, we referenced the list that Aristotle developed of the more than two dozen ideas a person making an argument might use to locate the persuasive possibilities of that argument. Aristotle called these locations for argumentative potential “topoi.” Hundreds of years later, Cicero provided additional advice about the kinds of questions that provide useful fodder for developing arguments. The following list of questions is based on the topoi categories that Aristotle and Cicero recommended.

What do I do? Ask yourself any of these questions regarding your topic and write out your answers as a way of identifying and considering possible venues for exploration. Questions of definition: What is ____? How do we understand what ____ is? What is ____ comprised of?

Questions of comparison: What are other things that ____ is like? What are things that are nothing like ____?

Questions of relationship: What causes ____? What effects does ____ have? What are the consequences of ____?

Questions of circumstances: What has happened with ____ in the past? What has not happened with ____ in the past? What might possibly happen with ____ in the future? What is unlikely to happen with ____ in the future?

Questions of testimony: Who are the experts on ____ and what do they say about it? Who are people who have personal experience with ____ and what do they think about it?

If any of these questions initiates some interesting ideas, ask follow-up questions like, “Why is this the case? How do I know this? How might someone else answer this question differently?”

Why is this technique useful? The questions listed above draw from what both Aristotle and Cicero said about ways to go about inventing ideas. Questions such as these are tried-and-true methods that have guided speakers and writers towards possible arguments for thousands of years.

Journalistic Questions

What do I do? Identify your topic, then write out your answers in response to these questions:      Who are the main stakeholders or figures connected to ____?      What is ____?      Where can we find ____?  Where does this happen?      When or under what circumstances does ____ occur?      Why is ____ an issue?  Why does it occur? Why is it important?      How does ____ happen?

Why is this technique useful? This line of questioning is designed to make sure that you understand all the basic information about your topic. Traditionally, these are the kinds of questions that journalists ask about an issue that they are preparing to report about. These questions also directly relate to the Dramatistic Pentad developed by literary and rhetorical scholar Kenneth Burke. According to Burke, we can analyze anyone’s motives by considering these five parts of a situation: Act ( what ), Scene ( when and where ), Agent ( who ), Agency ( how ), and Purpose ( why ). By using these questions to identify the key elements of a topic, you may recognize what you find to be most compelling about it, what attracts your interest, and what you want to know more about.

Particle, Wave, Field Questions

One way to start generating ideas is to ask questions about what you’re studying from a variety of perspectives. This particular strategy uses particles, waves, and fields as metaphorical categories through which to develop various questions by thinking of your topic as a static entity (particle), a dynamic process (wave), and an interrelated system (field).

What do I do?

Ask yourself these questions about your issue or topic and write down your responses:

• In what ways can this issue be considered a particle, that is, a discrete thing or a static entity?
• How is this issue a wave, that is, a moving process?
• How is this issue a field, that is, a system of relationships related to other systems?

Why is this technique useful?

This way of looking at an issue was promoted by Young, Becker, and Pike in their classic text Rhetoric: Discovery and Change . The idea behind this heuristic is that anything can be considered a particle, a wave, and a field, and that by thinking of an issue in connection to each of these categories you’ll able to develop the kind of in-depth questions that experts ask about a topic. By identifying the way your topic is a thing in and of itself, an activity, and an interrelated network, you’ll be able to see what aspects of it are the most intriguing, uncertain, or conceptually rich.

The following example takes the previously considered topic—environmental concerns and Lake Mendota—and shows how this could be conceptualized as a particle, a wave, and a field as a way of generating possible writing ideas.

Particle: Consider Lake Mendota and its environmental concerns as they appear in a given moment. What are those concerns right now? What do they look like? Maybe it’s late spring and an unseasonably warm snap has caused a bunch of dead fish to wash up next to the Tenney Lock. Maybe it’s a summer weekend and no one can go swimming off the Terrace because phosphorous-boosted blue-green algae is too prevalent. Pick one, discrete environmental concern and describe it. Wave: Consider environmental concerns related to Lake Mendota as processes that have changed and will change over time. When were the invasive spiny water fleas first discovered in Lake Mendota? Where did they come from? What has been done to respond to the damage they have caused? What else could be proposed to resolve this problem. How is this (or any other environmental concern) a dynamic process? Field: Consider Lake Mendota’s environmental concerns as they relate to a range of disciplines, populations, and priorities. What recent limnology findings would be of interest to ice fishing anglers? How could the work being done on agricultural sustainability connect to the discoveries being made by chemists about the various compounds present in the water? What light could members of the Ho-Chunk nation shed on Lake Mendota’s significance? Think about how environmental and conservation concerns associated with this lake are interconnected across different community members and academic disciplines.

Moving Around

Get away from your desk and your computer screen and do whatever form of movement feels comfortable and natural for you. Get some fresh air, take a walk, go jogging, get on your bike, go for a swim, or do some yoga. There is no correct degree or intensity of movement in this process; just do what you can and what you’re most likely to enjoy. While you’re moving, you may want to zone out and give yourself a strategic break from your writing task. Or you might choose to mull your tentative ideas for your paper over in your mind. But whether you’re hoping to think of something other than your paper or you need to generate a specific idea or resolve a particular writing problem, be prepared to record quickly any ideas that come up. If bringing along paper or a small notebook and a pen is inconvenient, just texting yourself your new idea will do the trick. The objective with this technique is both to distance yourself from your writing concerns and to encourage your mind to build new connections through engaging in physical activity.

Numerous medical studies have found that aerobic exercise increases your body’s concentration of the proteins that help nerves grow in the parts of your brain where learning and higher thinking happens (Huang et al.). Similarly, from their review of the literature about how yoga benefits the brain, Desei et al. conclude that yoga boosts overall brain activity. Which is to say that moving physiologically helps you think.

Dr. Bonnie Smith Whitehouse, an associate professor of English at Belmont University and an alum of UW-Madison’s graduate program in Composition and Rhetoric Program and a former assistant director of Writing Across the Curriculum at UW-Madison, investigates the writerly benefits of walking. She provides a full treatment of how this particular form of movement can productively support writing in her book Afoot and Lighthearted: A Mindful Walking Log . In the following passage, she argues for a connection between creative processes and walking, but much of what she suggests is equally applicable to the beneficial value of other forms of movement.

A walk stimulates creativity after a ramble has concluded, when you find yourself back at your desk, before your easel, or in your studio. In 2014, Stanford University researchers Marily Opprezzo and Daniel L. Schwarz confirmed that walking increases creative ideation in real time (while the walker walkers) and shortly after (when the walker stops and sits down to create). Specifically, they found that walking led to an increase in “analogical creativity” or using analogies to develop creative relationships between things that may not immediately look connected. So when ancient Greek physician Hippocrates famously declared that walking is “the best medicine,” he seems to have had it right. When we walk, blood and oxygen circulate throughout the body’s organs and stimulate the brain. Walking’s magic is in fact threefold: it increases physical activity, boosts creativity, and brings you into the present moment.

Similarly, in her post about writing and jogging for the UW-Madison Writing Center’s blog, Literary Studies PhD student Jessie Gurd has explained:

What running allows me to do is clear my head and empty it of a grad student’s daily anxieties. Listening to music or cicadas or traffic, I can consider one thing at a time and turn it over in my mind. It’s a groove I hit after a couple of miles; I engage with the problem, question, or task I choose and roll with it until my run is over. In this physical-mental space, I sometimes feel like my own writing instructor as I tackle some stage of the writing process: brainstorming, outlining, drafting.

While Bonnie Smith Whitehouse walks as an important part of her writing process and Jessie Gurd runs to write, what intentional movement looks like for you can be adapted according to your interests, preferences, and abilities. Whether it’s strolling, jogging, doing yoga, or participating in some other form of movement, these physical activities allow you to take a purposeful break that can help you concentrate your mind and even generate new conceptual connections.

All aspects of writing require hard work. It takes work to develop organizational strategies, to sequence sentences, and to revise paragraphs. And it takes work to come up with the ideas that will fill these sentences and paragraphs in the first place. But if you feel burdened by the necessity to develop new concepts, the good news is that you’re not the first writer who’s had to begin responding to an assignment from scratch. You are backed by a vast history of other writers’ experiences, a history that has shaped a collective understanding of how to get started. So, use the experience of others to your advantage. Try a couple of these techniques and maybe even develop some other methods of your own and see what new ideas these old strategies can help you generate!

Works Cited

Aristotle. On Rhetoric: A Theory of Civic Discourse . Edited and translated by George Kennedy, Oxford University Press, 1991.

Burke, Kenneth. A Grammar of Motives . University of California Press, 1969.

Cicero, Marcus Tullius. On Oratory and Orators . Edited and translated by J.S. Watson, Southern Illinois University Press, 1986.

Desai, Radhika, et al. “Effects of Yoga on Brain Waves an Structural activation: A review.” Complementary Therapies in clinical Practice ,vol, 21, no, 2, 2015, pp. 112-118.

Gurd, Jessie. “Writing Offstage.” Another Word , The Writing Center at the University of Wisconsin-Madison, 7 October 2013, https://writing.wisc.edu/blog/writing-offstage/ . Accessed 5 July 2018.

Harris, Joseph. Rewriting: How to Do Things with Texts . Utah State University Press, 2006.

Huang, T. et al. “The Effects of Physical Activity and Exercise on Brain-Derived Neurotrophic Factor in Healthy Humans: A Review.” Scandinavian Journal of Medicine and Science in Sports , vol. 24, no. 1, 2013. Wiley Online Library , https://doi.org/10.1111/sms.12069 .

Oppezzo, Marily, and Daniel L. Schwartz. “Give Your Ideas Some Legs: The Positive Effect of Walking on Creative Thinking.” Journal of Experimental Psychology: Learning, Memory, and Cognition , vol. 40, no. 4, 2014, pp. 1142-52.

Smith Whitehouse, Bonnie, email message to author, 19 June 2018.

Young, Richard E., Alton L. Becker, and Kenneth L. Pike. Rhetoric: Discovery and Change . Harcourt College Publishing, 1970.

Writing Process and Structure

This is an accordion element with a series of buttons that open and close related content panels.

Getting Started with Your Paper

Interpreting Writing Assignments from Your Courses

Creating an Argument

Thesis vs. Purpose Statements

Developing a Thesis Statement

Architecture of Arguments

Working with Sources

Quoting and Paraphrasing Sources

Using Literary Quotations

Citing Sources in Your Paper

Drafting Your Paper

Introductions

Paragraphing

Developing Strategic Transitions

Conclusions

Revising Your Paper

Peer Reviews

Reverse Outlines

Revising an Argumentative Paper

Revision Strategies for Longer Projects

Finishing Your Paper

Twelve Common Errors: An Editing Checklist

How to Proofread your Paper

Writing Collaboratively

Collaborative and Group Writing

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College admissions

Course: college admissions   >   unit 4.

• Writing a strong college admissions essay
• Avoiding common admissions essay mistakes

Brainstorming tips for your college essay

• How formal should the tone of your college essay be?
• Taking your college essay to the next level
• Sample essay 1 with admissions feedback
• Sample essay 2 with admissions feedback
• Student story: Admissions essay about a formative experience
• Student story: Admissions essay about personal identity
• Student story: Admissions essay about community impact
• Student story: Admissions essay about a past mistake
• Student story: Admissions essay about a meaningful poem
• Writing tips and techniques for your college essay

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Video transcript

How should I start brainstorming topics for my college essay?

Most colleges provide open-ended prompts. Using the topic as inspiration, think about critical milestones or essential lessons you learned during your academic career. Tell stories about real-life experiences that have shaped the person you are. Write them down to brainstorm ideas. Choose stories that highlight your best traits.

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Where to Begin? 6 Personal Essay Brainstorming Exercises

←8 Do’s and Don’ts for Crafting Your College Essay

Creating the First Draft of Your College Application Essay →

The Common App publishes a list of 7 prompts each year. They ultimately ask for similar types of responses, regardless of slight alterations year-to-year. The Common App prompts provide you with a forum to write about yourself, using whatever anecdote or vehicle you wish in order to communicate something profound and genuine about yourself to adcoms.

If this feat seems daunting or spellbindingly vague to you, you are not alone. For virtually every student applying to college, the moment when you sit down to draft your personal statement is likely the first—and may end up being the only—time in your life when you are pushed to describe your entire identity succinctly and eloquently. So, where to begin?

As with any writing assignment, the best way to approach the personal essay is to brainstorm what it is you want the entire essay to communicate about you to the adcom that will be considering you for admission. Read on for 4 surprising brainstorming exercises that will lead you to an effective personal statement strategy.

1. Consider the four core questions.

When writing your personal statement, there are four questions that your essay should answer:

• “Who am I?”
• “Why am I here?”
• “What is unique about me?”
• “What matters to me?”

These questions are important because they help bring awareness to the kind of person you are and touch on things such as your personality traits, your journey throughout high school, the interests and skills that make you unique, and what’s important to you. Colleges want to understand how you became who you are, and where you’re going (successful alumni reflect well on their school, after all!).

2. Try freeform writing.

To help answer these questions and start brainstorming, freeform writing is a good place to start. Begin by writing down 3-5 aspects of your personality or experiences and spend some time constructing narratives out of these different combinations.

This process of getting some ideas on paper and seeing how they can relate to each other can help you better identify a prompt that works for you. For example, you might note that you enjoy tutoring students in STEM, and are now working with a local school to create a Women in STEM initiative in your school district. You may also have tried previous initiatives that failed. These experiences could be constructed and applied to a number of Common App prompts. You could address a specific identity or interest you have associated with STEM, discuss what you learned from your failed initiatives, explore how you challenged the lack of women in STEM programs in your school district, envision solving for the lack of women involved in the science and mathematics fields, etc.

3. Make a list of opinions you firmly hold and explain them.

This exercise requires you to think about aspects of your identity that you have actively chosen. While exercise #4 asks you to consider what parts of your identity you have struggled to overcome, this exercise asks you to consider what aspects of your identity you are most proud of—those opinions that you hold because you chose to believe in something specific of your own accord.

This is an important brainstorming exercise because it should get you thinking about things you are passionate about. Ultimately, you will want to write your personal statement about something that defines you, gets you excited, and can exhibit your ability to think and speak for yourself. So now, before you start writing, make a list of the things that you care about most, and explain why you feel that way about them.

This list can include everything from your political affiliation to your stance on McDonald’s decision in the past year to serve breakfast for longer. The point of this exercise is that there is no right or wrong way of going about it, no topic that is more worthwhile than any other so long as you are passionate about it.

4. Make a list of your character flaws.

While the ultimate goal of the personal essay is to present yourself in as positive a light as possible to adcoms, the challenge is to do so in a way that is realistic and genuine. To do this, you’ll need to do some serious thinking about what types of character flaws accompany your best traits.

There are two main reasons why we suggest that students not shy away from talking about their own shortcomings as well as their achievements. The first reason is quite simple: a personal statement that paints a picture of its writer as perfect and without flaws will come across as dishonest and unrealistic. Obviously, you want to avoid this at all costs. Second, and even more important, if you are able to write a personal statement that acknowledges your flaws and recognizes that you are imperfect, it will reflect positively on you and vouch for your maturity.

If it feels counterintuitive or scary to dwell on anything other than successes, do not fret: that is the expected reaction to this advice. But if done correctly, acknowledging that you are not perfect can add genuineness to any personal essay. So, how to discuss character flaws? There are several ways to go about this.

One way is to discuss a character flaw that you have always struggled with and worked to improve upon throughout your life. In this scenario, discussing flaws can help introduce a discussion about growth or maturation and give your personal statement a nice narrative arc. Yet another way to discuss your character flaws is to acknowledge how certain struggles or personal shortcomings have shaped your identity, allowing you to go into more detail about the ways in which you were able to better yourself by identifying a flaw in yourself and being willing to fix it.

The thinking here is that students have no difficulty remembering all of the accomplishments, productive experiences, and glowing achievements that they want to include in their personal statements. After all, it is easy to write about these things. It is much harder to force yourself to think about aspects of your identity that rankle, and to think about how these things have shaped you.

5. Reflect on your choices and why you made them.

Another brainstorming exercise that can help you think of a topic is to reflect on what choices you’ve made and why. Once you come up with a list, it will be easier to see what you value and the direction in which you can take your essay.

Think about some of these questions to get the juices flowing:

• Why are they my best friend?
• Under what circumstances did we become friends?
• When did we last fight?
• If I had to spend 10 days doing the same exercise or physical activity, what would I choose? Why?
• Say I had to pick one food, and my three closest friends or family members could only eat that food for one week. What would that food be and why?
• Say I had to start a business selling something, and I would achieve the average level of success (financially, socially, etc) within that business, what would I choose to do?
• What movie would I want to take the place of a character in and which character would I want to play? Why?
• What class or teacher did I like most, and why? What class or teacher did I dislike most, and why?
• If I had to choose between singing, doing standup comedy, or dancing in front of 18,000 people, what would I choose? Why?

6. Make a list of anecdotes, childhood memories, or stories about yourself. Then choose one and make it your “vehicle.”

Finally, you should conclude your brainstorming session by searching for a vehicle: an anecdote that you can use to frame your personal statement.

You can use anecdotes in your personal statement in a number of ways. Some students choose to open with one, others close with one, and still others will use two or three anecdotes in order to add color and rhetorical flair to the points they are trying to make about themselves. The best types of anecdotes are the ones that tell the most about you or give insight into your character.

When we help students write their personal statements, we usually begin by brainstorming a few potential anecdotes to use in your essay. But if you are wondering what the point is of using an anecdote— Why use one at all when I could save words and just talk about myself ?—it’s useful to first understand why telling a story or two makes your personal statement stronger.

Ultimately, you will want your personal statement to communicate something about your character and personality that is unique and appealing to schools. When an adcom reads your personal statement, they are looking to hear about you in general, they are looking to learn something unique or special about you (so they can differentiate you from other applicants), and they are also looking for evidence that you would be a valuable addition to their community. But the fact of the matter is that these are fairly broad and vague directives to write about if you don’t have something specific to focus on.

This is where the anecdotes come in to save the day! They help instigate a conversation about yourself, your personality, your identity, and your character while also giving you something concrete to talk about. This is why we call it a “vehicle”—it can exist in its own right, but it carries with it important information about you as well.

Now that you know what the purpose of this vehicle is, it should be a little easier to brainstorm the anecdote(s) that you choose to frame your personal statement with. If you are not yet sure what to write about in your personal statement, you can start brainstorming anecdotes from your childhood, from favorite family stories to fond memories, from hilarious vacation mishaps to particularly tender moments. Do your parents have favorite stories to tell about you? Write those into your list as well.

Once you have a collection of stories to work with, you may begin to see certain patterns forming. Perhaps all of your favorite stories take place in the same setting—a vacation home that meant a lot to you or in the classroom of your favorite teacher. Maybe, you will realize that all of your fondest memories involve a certain activity or hobby of yours. Or, alternatively, you may notice that one story from your childhood mirrors or foreshadows a like, dislike, or accomplishment that would come to fruition later in your life.

If you already know what you want to say about yourself, you can come at the same exercise from another angle: try to think of several anecdotes that could be potential vehicles for the message about yourself that you want to transmit. If you want to illustrate that you love to learn, try to think pointedly about where that love comes from or what you have done that proves this. In this case, remember that any given anecdote can reveal more than one thing about you.

It is hard to imagine all of the possible personal statements that could come out of this brainstorming session, but it is almost certain that this exercise will help you come up with several concrete points to make about yourself and provide you with a tangible way to say those things.

Final Thoughts

If after doing these six brainstorming exercises, you still don’t feel ready to write your personal statement, fear not! Writing a personal essay is daunting and won’t be done in three steps, or even three days! 

For more guidance, check out these blog posts:

How to Write a Personal Statement That Wows Colleges

How to Come Up With an Idea for a Personal Statement

How to Write the Common App Essays

Mastering the Personal Statement

5 Tips for Editing Your College Essays

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College Essay Brainstorming: Where to Start

Bonus Material: College Essay Brainstorming Questions  

The college essay is an extremely important component of your college application. Yes, college admissions officers do care about standardized test scores, academic transcripts, extracurricular activities, and letters of recommendation.

All of these application components can help officers assess a student’s academic and professional potential (and much more).

The college application essay, however, gives students a chance to share their unique voice with an admissions officer. It’s like a brief interview, where students can give officers a powerful glimpse of who they are outside of their application in roughly 650 words.

So what do you say in those 650 words? How do you pick the right essay topic?

It’s all about the brainstorming process. In general, the more time you can devote to gathering potential essay topics  before  you start writing, the better. Gathering this material can also be helpful for writing supplemental essays down the road.

In this post, we provide actionable tips for guiding your college essay brainstorming process. After reading this article, students will be well poised to gather topics and eventually select the “right” essay topic .

We also give students access to 30 free college essay brainstorming questions to get started. Grab these below.

Download College Essay Brainstorming Questions

Here’s what we cover:

The Importance of College Essay Brainstorming

• 8 College Essay Brainstorming Tips
• Bonus : 30 College Essay Brainstorming Questions

We define the college essay as a “demonstration of character, values, and/or voice.” It is an introspective, personal essay that (ideally) adds significant value to a student’s overall application.

Many students are not well-versed in writing this kind of essay. Indeed, most students are familiar with the concept of the academic essay, with its neat five paragraphs. Very few have had a lot of time in high school classrooms to write deeply reflective pieces, and concise ones at that. (Remember: you only have 650 words or fewer to craft your response!)

That’s why brainstorming is so essential  to the college essay writing process. It’s your key to pinpointing the right topic, which we define as one with the potential to generate an essay that aligns with these 7 winning qualities .

It can also be valuable for gathering potential topics for supplemental essay responses, which many competitive colleges require.

For these very reasons, we spend a significant amount of time brainstorming in our college essay mentoring programs and summer workshops. Students who are able to gather a lot of material in this time tend to have an easier job down the road choosing the right topic, creating an outline, and eventually writing that first draft.

What’s more, they might surprise themselves in what they are able to pull from their many life experiences! It’s not uncommon for an essay student to choose a certain topic they never would have considered prior to brainstorming.

The tips outlined in the next section reflect this great value of brainstorming, and are the same we offer our college essay students at the start of their process.

8 College Essay Brainstorming Tips

Don’t let that blank page intimidate you! Follow these tips to guide your brainstorming process and remember that this stage should and will take time.

1. Know the standards

Students should feel very comfortable with colleges’ general expectations for the essay  before  they start brainstorming. If you haven’t done so already, please check out the following PrepMaven posts:

• What is the College Essay?

7 Qualities of a Successful College Essay

• 11 College Essays That Worked
• What College Admissions Officers Look For

It can also be helpful to review the Common Application’s essay prompts . While students don’t necessarily have to respond to a  specific  prompt, these provide insight into the type of essay colleges are seeking.

2. No topic is “too small” (but some are “too big”)

Students only have 650 words (or fewer) to write their essays. That’s not a lot of space! For this reason, don’t shy away from seemingly “small” topics as you brainstorm.

One student who earned Ivy League acceptance, for example, wrote about her passion for hot sauce in her college essay!

On the same note, if you come up with “big” topics, such as cultural identity, a long-term extracurricular activity, or a religious belief, do your best to highlight specific components of these topics, or one representative experience. The best college essays don’t say everything there is to say about such large topics. Rather, they focus skillfully on one smaller component of a potentially bigger picture.

3. Write down all the details for every topic

When you land upon a topic, mine it for details. Write down everything you can think of about that experience, idea, or memory. Many of our students like to use bulleted lists in a Google Doc for doing this.

It’s important to squeeze out every possible detail so that you can fully assess a topic’s potential! In many cases, such details will become college essay topics themselves.

4. Work by category

If you’re feeling overwhelmed by all of the possible topics out there–and don’t worry, this is common–gather ideas by category. Here are some sample category examples:

• Travel experiences
• Extracurricular activities
• Family life
• Culture and heritage
• Interests and hobbies
• Challenges (non-academic)

Categories can help you build a general portrait of who you are, at least to start. Once you have a few ideas per category, start diving deeper into those ideas and generating further details about each one.

5. Ask the right questions

It is often easier for students to generate a rich pool of potential topics by answering questions designed to encourage deep reflection and introspection. Of course, this begs the question: what should I be asking myself?

Take a look at these 30 questions  we ask our students in our college essay workshops and mentorship programs at the beginning of their process.

Once you’ve answered these questions fully and to the best of your ability, you’ll be poised for essay topic selection.

6. Keep it to yourself, mostly

Many college essay students risk writing about what their parents, friends, or teachers want them to write about. Others risk writing “what colleges want to hear.” Yet authenticity is one of the most important qualities of a successful college essay!

That’s why we encourage students to brainstorm independently. You are the only one in the world most familiar with your life experiences, after all! Consult family members, friends, or mentors only once you are further along in the essay writing process, or if you need clarification on the details of a specific experience. This will ensure you gather topics that are true to you first and foremost.

7. Maintain orderly notes

Brainstorming can be messy. Establish a system early on for maintaining orderly notes! Some tools that can come in handy:

• Bulleted or numbered lists
• Index cards
• Color-coding (digital or manual)
• Google Docs

8. Consider takeaways for each topic

As you compile topics, save time and start thinking in terms of “takeaways” for each. This will allow you to assess a topic’s potential for demonstrating your character, values, and/or voice.

Ask yourself for each topic : What values does this showcase? What does this say about me specifically? What meaningful reflections does it invite? What aspect of my voice is apparent here?

Download 30 College Essay Brainstorming Questions

You can jumpstart your college essay brainstorming process right now by downloading our college essay brainstorming questions.

With this free download, you’ll get:

• 30 of the best brainstorming questions we ask our students
• Guidance for next steps

Kate is a graduate of Princeton University. Over the last decade, Kate has successfully mentored hundreds of students in all aspects of the college admissions process, including the SAT, ACT, and college application essay. 

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20 Brainstorming Ideas For College Essays

Why? Because I’m working on essays with several seniors right now and, for the most part, it’s a painful process for them. Between homework and assignments for school, activities, and sports, it’s hard to find time to write your essay .

And while it’s hard to sit down and turn that blank piece of paper into something poetic, it’s ten times harder if you don’t even know what you want to write about. Sure, you have the Common App essay prompts to work off of, but which one is going to help you write the essay which will propel your application from good to great?

If this is you and you’re having a tough time just getting some ideas on paper, here are a few prompts to get your creative juices flowing:

• What is your favorite subject and why?
• How do you spend your time outside of school?
• What are your most unique talents?
• What is important to you?
• How has a moment in your life inspired you to be a different person?
• What is a life lesson that you’ve learned (especially if you learned it the hard way)?
• What are your greatest strengths?
• What are your weaknesses?
• What is the most unusual thing you’ve ever done?
• What is the most interesting place you’ve ever visited or travelled to?
• What is an accomplishment or achievement you are most proud of?
• What is an obstacle or challenge you have had to overcome?
• Who is someone in your life you are inspired by and why?
• What jobs have you held and what have you liked and disliked about them?
• How are you different from your friends or classmates?
• What is your relationship like with your family (think immediate and non-immediate family)?
• How would your best friend describe you?
• How would your parents describe you?
• How would your brother or sister (if you have either) describe you?
• If you had a “do-over” in your life, what is something you would do differently and why?

Some of these prompts require you to dig a little deeper than others, but at the end of the day they are all designed to do one thing: get you thinking about yourself. Because that’s what your essay is for; an opportunity to tell admissions counselors about awesome and wonderful you.

If you have questions about writing your college essay or would like some help getting unstuck from writer’s block, use the comment box below or email me directly at [email protected] . I would love to hear from you!

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Brainstorming: 10 Examples, Techniques, and Benefits

Brainstorming is the divergent thinking process of gathering a large number of ideas in a short amount of time, which you will parse and improve upon in future steps.

Commonly, it takes place on a piece of paper or large board where you can visually dump your ideas. However, it can also occur in your mind. It may also be either done individually or in groups (Al-Samarraie & Hurmuzan, 2018).

Definition of Brainstorming

The word brainstorming was first coined in the 1940s by advertising executive Alex F. Osbornn (Paulus & Kenworthy, 2019).

Osborn defined it as a way to generate a large number of ideas in a short amount of time without any criticism or judgement.

Importantly, brainstorming is about generating as many ideas as possible in order to help push through a plateau or brain block. Ideally, it will help bring out creativity and out-of-the-box thinking in order to generate fresh and innovative ideas (Litchfield, 2008).

One of the key benefits of brainstorming is that it allows an individual or group to think freely and suspend judgement of ideas.

This can lead to the creation and consideration of ideas that may not have been considered otherwise. Even a seemingly useless idea may lead to a fruitful breakthrough.

History of Brainstorming

While the act of brainstorming has likely been used for thousands of years, the term itself has its roots in the 1930s when Osborn, along with his colleagues at an advertising agency, began using group creativity sessions to generate ideas for their clients (Putman & Paulus, 2009).

With a new term coined, the concept became refined and made more explicit. Today, it has become a popular tool used in both organizations and people’s personal lives to generate new ideas and solve problems.

Popular ideas behind brainstorming have evolved over the years and brainstorming strategies have been adapted to suit different situations, industries, and needs (Paulus & Kenworthy, 2019).

For example, it can be used for anything from coming up with vacation ideas with your family to coming up with new product lines for large multinational corporations.

Stages of Brainstorming

The brainstorming process typically involves three stages: preparation, ideation, and evaluation (Paulus & Kenworthy, 2019).

• Preparation: The focus of the preparation stage should be on setting the rules, structure, and culture around the session. It may, for example, encourage team members to come to the team with sufficient background knowledge, and ensure all people in the group know the importance of creating a non-judgemental environment.
• Ideation: The ideation stage involves sharing ideas which will be added to the brainstorming notes, such as on a flipboard or shared screen during a group video call (Litchfield, 2008). This is where the actual idea generation takes place. Participants are encouraged to share their ideas knowing that there is ‘no silly idea’ at this point in time.
• Evaluation: With a wide range of ideas collected, the group needs to categorize, review, and select the most promising ideas. This may involve drawing connections between ideas, merging ideas together, and finding identifying problems with certain ideas. At this stage, it’s important to ensure the chosen ideas have alignment with the objective.

10 Examples of Brainstorming

Below are some possible situations in which brainstorming can be highly effective.

Example 1: Product Development

Brainstorming can be used to generate new product ideas or improve upon existing ones. For example, a team of designers, engineers, and marketers could brainstorm ideas for a new smartphone that incorporates cutting-edge technology and features. Importantly, the team should be composed of product market experts and, ideally, people with prior knowledge about issues with the current product iteration, consumer feedback, and gaps in the marketplace.

Example 2: Marketing Campaigns

Brainstorming is common in marketing and advertising, and in fact, the term was coined by a marketing professional.

Generally, this session would involve bringing together a team of creatives with good knowledge of the market as well as cutting-edge marketing techniques in order to come up with a campaign idea. For example, a team of marketers could brainstorm ideas for a new social media campaign that leverages the power of influencers to reach the audience.

Example 3: Brainstorming for a Novel

Brainstorming can be an excellent approach to improve writing techniques, especially when writing a novel.

In this situation, I would gather some fellow writers or personal tutors who have experience developing plots, characters and themes and go over the things that could work better in your novel.

By analyzing my plot structure and understanding my character’s traits based on their backstory, I could get valuable insight into how to make the story more engaging.

Example 4: Brainstorming for Business Strategic Plans

Brainstorming is an excellent way to devise strategic plans for higher-level business development.

It helps you visualize how your business may look like in the future while allowing feedback from team members involved in the development process to obtain insights from all departments.

A team of executives may get together around a single table with reports and data sheets explaining different growth areas of the company.

Example 5: Brainstorming New Classroom Ideas

Brainstorming is one of the best ways for teachers to develop new ideas for curriculum building and lesson planning.

Teachers should consider mingling with colleagues who have years teaching experience engaging students around different scenarios shaping them towards positive cognitive outcomes.

Example 6: Brainstorming Home Decor Projects

When renovating a home, brainstorming can help skyrocket creativity while considering factors like budget, style, and functionality.

Collaborating with an interior designer or friends who have taste in home decor and DIY projects can be useful in generating interesting ideas that match the requirements of the homeowner.

Example 7: Brainstorming for Event Planning

Brainstorming is an essential tool when it comes to event planning as it helps to identify key themes, vendors, catering, and decoration ideas.

The best part of brainstorming is involving event planners together with their clients in a room or a virtual hangout session to discuss their vision for the occasion and generate ideas in real-time.

Example 8: Brainstorming Personal Life Goals

Brainstorming can help you set achievable personal goals while shedding light on your desires.

At times like these having a life coach might come in handy who can incorporate exercises where you jot down all the things you desire either professionally or personally such as traveling to other countries or buying a new house.

See Also: A List of 151 Goals for Life

Example 9: Brainstorming UX Designs

In the development of digital products such as web applications or mobile apps brainstorming plays a key role.

Through group discussions between UX designers and developers they’ll emphasize ways of enhancing user experience by identifying areas where previous iterations had no success.

Example 10: Brainstorming Career Choices

Brainstorming can help young people finishing high school to create a roadmap towards the best career for them.

At this time of life, people usually don’t have a clear idea of the job they will do, but they may have a clear idea of what they are good at, what they enjoy doing, and the general direction they want to go (white collar, blue collar, etc.).

The process of deciding what to do may involve seeking out mentors or attending career fairs where people can offer guidance and support.

Techniques for Effective Brainstorming

There are several techniques that can be used to enhance the effectiveness of brainstorming sessions (Al-Samarraie & Hurmuzan, 2018). Generally, this involves putting in place clear group norms , including:

• Encouraging all participants to share their ideas
• Avoiding criticism and judgement
• Using visual aids to stimulate creativity
• Building on others’ ideas
• Combining ideas to create new solutions
• Setting a time limit to encourage rapid idea generation

Benefits of Brainstorming

The benefits of brainstorming are numerous. It can help people and organizations generate new ideas, solve complex problems, and make better decisions.

In the workplace, it can also improve team morale and strengthen team cohesion . By engaging individuals in idea generation, companies can create a culture of innovation and creativity.

1. Innovation

Firstly, brainstorming plays a significant role in boosting innovation (Litchfield, 2008).

When we sit together and come up with different creative ideas, we tend to approach situations with new perspectives that we often overlook alone. Sometimes our minds can only go so far when left to its devices!

The act of bouncing thoughts off one another elevates creativity tremendously. Brainstorming as a group often produces new solutions that wouldn’t have surfaced otherwise (Al-Samarraie & Hurmuzan, 2018).

2. Problem Solving

Secondly, brainstorming is incredibly beneficial for problem-solving .

While we all face challenges in life, brainstorming can act as a beneficial tool for addressing and overcoming those issues.

When faced with a problem, having multiple people collaborate during the decision-making process leads to better outcomes than relying solely on one person’s point of view (Litchfield, 2008).

In addition, when each member contributes equally unique views and suggestions about possible solutions without dismissing others’ input or ideas, new strategies can arise which become successful approaches (Paulus & Kenworthy, 2019).

3. Team Morale and Cohesion

A side-effect of brainstorming as a group is that it can make a stronger group dynamic . Its key principles include inclusion, open-mindedness, and working together.

Coincidentally, this can also make work much more enjoyable!

Collaborating as a team creates cohesiveness within the company culture because all persons contribute towards achieving mutual goals rather than accomplishing solo achievements only related to their title or job description (Paulus & Kenworthy, 2019).

Support from team members through both triumphs and failures can increase mutual respect among colleagues for each other while creating social bonds.

4. Culture of Innovation

Lastly, creating a culture of innovation becomes achievable when utilizing brainstorming tasks regularly within the company environment.

Brainstorming can lead to creative solutions that would not be possible without the open-minded, free-flowing brainstorming process (Paulus & Kenworthy, 2019).

Challenges of Brainstorming

While brainstorming can be a highly effective tool for generating ideas and solutions, it is not without its challenges. Some common challenges include:

• Groupthink : where individuals conform to the group’s opinions and ideas (Putman & Paulus, 2009). This may happen if one dominant person leads the brainstorming session in a particular direction.
• Unequal Participation: some participants may dominate the discussion while others are minimally involved. Less experienced or peripheral members of the group may be pushed aside.
• Lack of Focus: a brainstorming session can become unfocused and start to lack direction. While creativity and open-mindedness is useful, the session may also drift away from its original goals and end up failing to be fit for purpose.
• Criticism and Judgement: depending on the group culture, ideas may be criticized or judged prematurely, which can undermine the purpose of brainstorming. This is where positive workplace culture is highly important (Litchfield, 2008).
• Not conducive to Convergent Thinking : brainstorming is a type of divergent thinking, where people try to come up with multiple solutions to one problem. This is only useful at certain times (Putman & Paulus, 2009). Often, we need to do the opposite: come up with one solution by bringing together multiple pre-determined answers.

Sometimes, it can be beneficial for individuals to brainstorm on their own before coming together to share their ideas as a group (in education, we call this the think-pair-share method).

Brainstorming is a powerful tool that can be used to generate new ideas, solve complex problems, and make better decisions. By understanding the process, techniques, and benefits of brainstorming, individuals and organizations can unlock their creative potential and drive innovation and growth. While it is not without its challenges, careful planning, facilitation, and participation can help avoid these pitfalls and lead to successful and productive brainstorming sessions.

Al-Samarraie, H., & Hurmuzan, S. (2018). A review of brainstorming techniques in higher education.  Thinking Skills and creativity ,  27 , 78-91.

Litchfield, R. C. (2008). Brainstorming reconsidered: A goal-based view.  Academy of Management Review ,  33 (3), 649-668.

Putman, V. L., & Paulus, P. B. (2009). Brainstorming, brainstorming rules and decision making.  The Journal of creative behavior ,  43 (1), 29-40.

Paulus, P. B., & Kenworthy, J. B. (2019). Effective brainstorming.  The Oxford handbook of group creativity and innovation , 287-386.

Paulus, P. B., Kohn, N. W., & Arditti, L. E. (2011). Effects of quantity and quality instructions on brainstorming.  The Journal of Creative Behavior ,  45 (1), 38-46.

Chris Drew (PhD)

Dr. Chris Drew is the founder of the Helpful Professor. He holds a PhD in education and has published over 20 articles in scholarly journals. He is the former editor of the Journal of Learning Development in Higher Education. [Image Descriptor: Photo of Chris]

• Chris Drew (PhD) https://helpfulprofessor.com/author/chris-drew-phd/ 15 Animism Examples
• Chris Drew (PhD) https://helpfulprofessor.com/author/chris-drew-phd/ 10 Magical Thinking Examples
• Chris Drew (PhD) https://helpfulprofessor.com/author/chris-drew-phd/ Social-Emotional Learning (Definition, Examples, Pros & Cons)
• Chris Drew (PhD) https://helpfulprofessor.com/author/chris-drew-phd/ What is Educational Psychology?

2 thoughts on “Brainstorming: 10 Examples, Techniques, and Benefits”

Hi dear Thank you for your useful contents. How can I have PDF files of these Examples, Techniques, And Benefits or every thing about problem solving techniques and examples? my best regards Alireza Khorasani

Send me an email and I’ll get it sent out to you! Best, Chris.

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Brainstorm ideas & characters for your novel with Milanote

Follow this step-by-step guide to learn the modern process of brainstorming in Milanote, a free tool used by top creatives.

How to brainstorm ideas in 6 easy steps

You have an idea for a story. It's just a spark at the moment, but you can't stop thinking about it. Now is the time to harness your creative energy and turn your idea into something real. And brainstorming is the perfect technique for the job.

Brainstorming is a classic creative technique for generating new ideas quickly. You can use it to dream up new characters, settings, or even explore themes you want to include in your book. It’s best thought of as a way to light up our imagination. As ancient philosopher Plutarch said, “The mind is not a vessel to be filled, but a fire to be kindled.”

In this guide, you'll learn the modern approach to brainstorming using Milanote. Remember, the creative process is non-linear, so you may find yourself moving back and forth between the steps as you go.

1. Start with your central topic

What's the central idea or concept for your story? This is your starting point. It might be just a rough idea at the moment or a topic that you want to explore, but this process will help you see how far you can take it. Add a note that describes your concept in 1 to 2 sentences to get started.

Create a new board for brainstorming.

Create a new board

Drag a board out from the toolbar. Give it a name, then double click to open it.

Add a note to describe your central idea.

Drag a note card onto your board

Start typing then use the formatting tools in the left hand toolbar.

2. Add as many related ideas as you can

Now it's time to get creative. Start adding any ideas that relate to your main concept. Think about different parts of your story, locations, characters, or even the history of your topic. Explore every thread until you fill the board.

Don't worry about evaluating your ideas yet, that will come later. Just add as many as you can. Setting a timer for 5 minutes is a great way to create a sense of urgency and prevent you from judging your thoughts.

Add a note for each idea.

3. Add inspiring imagery

Sometimes it's easier to communicate an idea with an image, especially if it's a mood or style you're trying to express. Images can help define things like fashion, character attributes and emotions, scenes, and more. These can become the foundation for a moodboard as your story evolves.

Use the built-in image library.

Use the built-in image library

Search over 500,000 beautiful photos powered by Unsplash then drag images straight onto your board.

Drag images from your computer onto the board.

Upload a image or document  

Click the "Upload file" button or just drag a file onto your board. You can add images, logos, documents, videos, audio and much more.

4. Add motion & sound

You can also use video references to bring your ideas to life. If you're inspired by a scene in a film or a piece of music, add it into the mix. This part is solely about collecting ideas. Grab video from YouTube , or even audio from Soundcloud to help capture your ideas.

Embed Youtube videos or audio in a board.

Embed Youtube videos or audio tracks in a board

Copy the share link from Youtube, Vimeo, Soundcloud or many other services. Drag a link card onto your board, paste your link and press enter.

5. Evaluate your ideas

Now’s the time for critique. Run through the ideas again, this time critically evaluating them against the original concept.

If you have a writing partner, ask them to choose their favorite ideas and explain why. Be prepared to share your thinking and welcome suggestions and improvements. Encourage constructive debate. If an idea isn't dramatically improving the story, put it aside. You can always return to it later.

Invite a writing partner to collaborate.

Invite editors to your board

Open the "Editors" menu from the title bar of your board. Add email addresses of the people you'd like to collaborate with—they'll receive an invitation via email.

Start a comment thread.

Start a comment thread

Drag out a comment from the toolbar on the left and place it on your board. Other editors can reply to your comment.

Mention others to get their attention.

Mention teammates to get their attention

Type '@' in any text field to mention someone who has access to your board. They'll receive a notification and be able to respond to your comment.

6. Finally, group your ideas into themes

Once you've explored tangents and shared feedback, the next step is to make connections. This is where you see the magic of brainstorming.

Start by grouping similar ideas to uncover patterns in your thinking. Add a title to each group so it's easy to scan. You might find your ideas fall into groups like story, location, characters, or scenes, but there are no rules about how you do it. Now you should start to see your initial concept coming to life.

Drag content to create groups of similar ideas

You're done!

Now that your brainstorming session is complete, you have a strong foundation for your novel! Remember, just as creativity and inspiration are constantly evolving, so are ideas. Come back and add to the brainstorm when inspiration strikes. Use the template below to start brainstorming or read our full guide on how to plan a novel .

Start Brainstorming

Get started for free with Milanote's easy to use brainstorming template.

Sign up for free with no time limit

101 Compare and Contrast Essay Topics

Great Ideas for Essays

• Teaching Resources
• An Introduction to Teaching
• Tips & Strategies
• Policies & Discipline
• Community Involvement
• School Administration
• Technology in the Classroom
• Teaching Adult Learners
• Issues In Education
• Becoming A Teacher
• Assessments & Tests
• Elementary Education
• Secondary Education
• Special Education
• Homeschooling
• M.Ed., Curriculum and Instruction, University of Florida
• B.A., History, University of Florida

Compare and contrast essays are taught in school for many reasons. For one thing, they are relatively easy to teach, understand, and format. Students can typically understand the structure with just a short amount of instruction. In addition, these essays allow students develop critical thinking skills to approach a variety of topics.

Brainstorming Tip

One fun way to get students started brainstorming their compare and contrast essays is to create a Venn diagram , where the overlapping sections of the circle contain similarities and the non-overlapping areas contain the differing traits.

Following is a list of 101 topics for compare and contrast essays that you are welcome to use in your classroom. As you look through the list you will see that some items are academic in nature while others are included for interest-building and fun writing activities.

• Apple vs. Microsoft
• Coke vs. Pepsi
• Renaissance Art vs. Baroque Art
• Antebellum Era vs. Reconstruction Era in American History
• Childhood vs. Adulthood
• Star Wars vs. Star Trek
• Biology vs. Chemistry
• Astrology vs. Astronomy
• American Government vs. British Government (or any world government)
• Fruits vs. Vegetables
• Dogs vs. Cats
• Ego vs. Superego
• Christianity vs. Judaism (or any world religion )
• Republican vs. Democrat
• Monarchy vs. Presidency
• US President vs. UK Prime Minister
• Jazz vs. Classical Music
• Red vs. White (or any two colors)
• Soccer vs. Football
• North vs. South Before the Civil War
• New England Colonies vs. Middle Colonies OR vs. Southern Colonies
• Cash vs. Credit Cards
• Sam vs. Frodo Baggins
• Gandalf vs. Dumbledore
• Fred vs. Shaggy
• Rap vs. Pop
• Articles of Confederation vs. U.S. Constitution
• Henry VIII vs. King Louis XIV
• Stocks vs. Bonds
• Monopolies vs. Oligopolies
• Communism vs. Capitalism
• Socialism vs. Capitalism
• Diesel vs. Petroleum
• Nuclear Power vs. Solar Power
• Saltwater Fish vs. Freshwater Fish
• Squids vs. Octopus
• Mammals vs. Reptiles
• Baleen vs. Toothed Whales
• Seals vs. Sea Lions
• Crocodiles vs. Alligators
• Bats vs. Birds
• Oven vs. Microwave
• Greek vs. Roman Mythology
• Chinese vs. Japanese
• Comedy vs. Drama
• Renting vs. Owning
• Mozart vs. Beethoven
• Online vs. Traditional Education
• North vs. South Pole
• Watercolor vs. Oil
• 1984 vs. Fahrenheit 451
• Emily Dickinson vs. Samuel Taylor Coleridge
• W.E.B. DuBois vs. Booker T. Washington
• Strawberries vs. Apples
• Airplanes vs. Helicopters
• Hitler vs. Napoleon
• Roman Empire vs. British Empire
• Paper vs. Plastic
• Italy vs. Spain
• Baseball vs. Cricket
• Jefferson vs. Adams
• Thoroughbreds vs. Clydesdales
• Spiders vs. Scorpions
• Northern Hemisphere vs. Southern Hemisphere
• Hobbes vs. Locke
• Friends vs. Family
• Dried Fruit vs. Fresh
• Porcelain vs. Glass
• Modern Dance vs. Ballroom Dancing
• American Idol vs. The Voice
• Reality TV vs. Sitcoms
• Picard vs. Kirk
• Books vs. Movies
• Magazines vs. Comic Books
• Antique vs. New
• Public vs. Private Transportation
• Email vs. Letters
• Facebook vs. Twitter
• Coffee vs. an Energy Drink
• Toads vs. Frogs
• Profit vs. Non-Profit
• Boys vs. Girls
• Birds vs. Dinosaurs
• High School vs. College
• Chamberlain vs. Churchill
• Offense vs. Defense
• Jordan vs. Bryant
• Harry vs. Draco
• Roses vs. Carnations
• Poetry vs. Prose
• Fiction vs. Nonfiction
• Lions vs. Tigers
• Vampires vs. Werewolves
• Lollipops vs. popsicles
• Summer vs. Winter
• Recycling vs. Landfill
• Motorcycle vs. Bicycle
• Halogen vs. Incandescent
• Newton vs. Einstein
• . Go on vacation vs. Staycation
• Rock vs. Scissors
• 100 Persuasive Essay Topics
• 50 Argumentative Essay Topics
• Write a Compare and Contrast Essay
• American English to British English Vocabulary
• Beef Up Critical Thinking and Writing Skills: Comparison Essays
• How to Teach the Compare and Contrast Essay
• Venn Diagrams to Plan Essays and More
• Topical Organization Essay
• 501 Topic Suggestions for Writing Essays and Speeches
• Writing About Literature: Ten Sample Topics for Comparison & Contrast Essays
• Organizing Compare-Contrast Paragraphs
• Comparing and Contrasting in English
• 25 Essay Topics for American Government Classes
• Compare-Contrast Prewriting Chart
• Expository Essay Genre With Suggested Prompts
• Comparison in Composition

How to Use ChatGPT to Write a Poetry Book

I n the world of AI, ChatGPT is rising fast to be one of the most well-known services. For a creative writer, it can be a great deal of help in multiple ways. From generating ideas for overcoming writer’s block to researching themes for your next story, ChatGPT is the perfect assistant.

But, can it help with the entire process of creating a poetry book? If you ask the right questions, there’s no reason why it can’t.

Below is a guide on how to use OpenAI’s ChatGPT to write a poetry book, from brainstorming to publication.

Brainstorm Ideas

The beginning of every poetry book needs one thing: poems. Many times, the poems can be based on one theme or showcase a storyline.

To write poetry, though, you have to be in the right emotional headspace for it. If you’re not, it can be a bit difficult to scribe lines.

ChatGPT can help with that. Brainstorming ideas can come in the nature of prompts, collaboration, and even sharing other poetry to inspire your thought process.

If you’re curious about what topic your poetry should focus on, ask ChatGPT for a list of themes and pick which ones resonate with you.

You may already know what theme you’re going for. If so, you can ask for prompts about that theme or have ChatGPT ask you questions to help refine your ideas. The questions should be thought-provoking to help you infuse as much emotion into your work as you can. Remember, AI can’t feel, so it’s up to you to make your readers feel your art.

If you really want to test your poetic abilities, ask the AI to suggest a new poetic approach with steps to help guide you. Even if it doesn’t make it to a final draft, it’s still a good exercise to enhance your writing abilities.

Help With Language and Style

There are so many creative ways that ChatGPT can be used . Helping to build poems with fluid language and style is one of them.

Having refined language and style in a poem helps to express your ideas and emotions to your readers. If it’s inconsistent and hard to understand, your readers won’t be able to keep up with the art you’re trying to create in your book.

Using poetic devices can help to make a good poem great. Ask ChatGPT for a poetic device that will fit within the poem structure you’re going for.

You can also ask ChatGPT for some good imagery words that align with the subject of your poem. For example, if you’re writing about the moon’s reflection on top of the water, but you’re having a hard time with wording, you can choose from a list offered by the AI.

Offer Alternative Word Choices

The thesaurus is every writer’s best friend when they can’t think of the right words to use. ChatGPT can be used to find alternative words and even offer words for a concept you’re thinking of.

For instance, if you have a line that you know will be about a dying leaf on a stick, but you don’t want to use the word "stick," ask ChatGPT for a more attractive synonym.

Assist With Form and Structure

Beyond the words, form and structure are some of the most important elements of a poem. They determine the type of poem it is and how the poem progresses to create an experience for the reader. In other words, the meter, stanza lengths, and rhyme schemes of a poem, just to name a few.

If there’s a particular style of poem you’re looking to write, ChatGPT can give you the guidelines to create it. Additionally, you can ask about rhyme schemes for a poem with a certain amount of lines and choose from the options available.

Frankly, any question you have regarding poetry can be asked and ChatGPT will be able to provide an answer with examples.

Proofread and Edit

Proofreading and editing are such helpful features within ChatGPT , even with poetry. You can copy and paste your newly written poem and ask the AI to check for grammatical errors, spelling mistakes, and other oversights you may have missed.

In terms of editing, though, you’ll want to make sure that ChatGPT doesn’t change your poetry too much. You still want the work to be your own. Additionally, there’s a good chance that the emotions you’ve purposely embedded into the poems will be altered.

Suggestions for Poem Arrangement

In a poetry book, the arrangement of the poems is essential for creating a story—whether there’s a narrative or simply an emotional development. You’ll want your readers to follow along in the book and take something away from it.

It would probably be a bit overwhelming to copy and paste every poem into the search bar and ask ChatGPT to arrange your work. However, you can let the AI know what kind of poems you have and ask for a list of ways to organize them.

In the end, it should be your decision what poem gets placed where.

Guidance With Publication

The publication of a poetry book is a big step for a poet, and there are several questions to ask yourself. Should you consider a full-length poetry book or a chapbook? Are you going to self-publish or attempt to find a publisher?

Though these questions will tend to be more of a personal choice, ChatGPT can help guide you with facts and research. Make sure you give enough information so the answer can be tailored to what you have created.

Assist With Marketing and Promotion

Although ChatGPT can’t promote your book for you, it can offer suggestions for how you can do it successfully. In the search bar, jot down all the information about your book and how to promote it, and see what it spits out for you. It could be anything from creating an effective book ad to marketing yourself on social media.

There are numerous suggestions that can be offered, so if you don’t like what it has given you, or you want more ideas, simply tell ChatGPT that you would like to see more.

Put Your Poetry Out Into the World With the Help of ChatGPT

ChatGPT is a great resource to help with all stages of writing. It can bring ideas to life and test your skills with new writing techniques. When it comes to writing a poetry book, ChatGPT can assist from the initial prompt to the marketing campaign of your self-published chapbook.

Whenever you’re ready to start your poetry book undertaking, test out ChatGPT to see how it can help your process.