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Poultry Farm Business Plan in Nigeria (2024 DOC)

Poultry Farming Business Plan in Nigeria

Poultry Farm Business Plan in Nigeria 2024 Sample

The Poultry or Chicken Farming Business Plan comes as a Feasibility Study In Nigeria or birds arming, the business plan undergoes a regular up from time to time, this is done to correspond with the prevailing economic condition of the country.

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The Poultry Farm Business Plan In Nigeria Feasibility study comes in form of an e-book, could be converted to word document based on demand and it offers the following content;

Poultry Farm Business Plan In Nigeria Table Of Content

Chapter One – Executive summary of the business plan on poultry farming pdf

  • The business Opportunity
  • The market Target
  • The competition
  • The competitive Strategies
  • The management Team
  • The financial Plan, It comes in an excel spreadsheet

PURPOSE OF THE BUSINESS PLAN

A typical proposal for raising a poultry farm in Nigeria should at least come with the purpose of starting the business and then followed by other important information.

Poultry Farm Business Plan In Nigeria Market Analysis

  • Poultry farm market analysis

Poultry Farm Business Plan SWOT Analysis

  • Opportunities

STRATEGIC INTENT

VALUES AND PRINCIPLES

  • Project Strategies
  • Financial Strategies
  • Marketing Strategies
  • Operational Strategies
  • Human Resources Strategies

IMPLEMENTATION PLAN

  • Organization Structure
  • Manpower Requirements
  • Manpower Plan
  • Man Power Budget
  • Roles And Responsibilities

Poultry Farm Business Plan In Nigeria Technical And Operational Plan

  • Raw Material Requirements
  • Machinery And Equipment Requirements
  • Layout Of The Business Premises
  • Growth Management And Quality Assurance
  • Disease Control And Prevention
  • Egg Production Process

MARKETING PLAN

  • Location Of The Project

KEY FINANCIAL MANAGEMENT CONTROLS

  • Bookkeeping And Financial Administration Requirements
  • Importance Of Bookkeeping And Financial Administration
  • Computerized Bookkeeping And Finance System

Poultry Farm Business Plan In Nigeria Projected financial Statement

  • Assumptions
  • Application Of Funds
  • Operating And Maintenance Costs
  • Daily EEG and Feed, Drugs Computation Analysis From Point Of Lay (POL) For 12 Months period
  • Income Statement Projections
  • Projected Profit And Loss For 4,000 Birds In 52 Weeks
  • Market Information
  • Mortality Losses
  • Profit projection For 4,000 Laying Birds
  • Profit Projection for 10,000 Broilers

Additional Content

  • Poultry farming egg Production Management
  • Broiler Management Guide
  • Broiler Starter formula
  • Broiler Grower formula
  • Pullet grower formula
  • Laying Bird feed formula
  • Layout Concentration Formula
  • Broiler Concentration formula

To get the full business plan on Poultry Farming Business Plan in Nigeria + Feasibility Studies PDF, pay N10,000 to  GTBank (Guaranty Trust Bank)

Account Name – Okite Joseph ikenna

Account No – 0044083736

Once payment is made for the Poultry Farming Business Plan in Nigeria + Feasibility Studies PDF, send the following (i) a valid email address and (ii) your payment details to any of these numbers – 07039768549.

What You Can Use Your Poultry Farm Business Plan in Nigeria ;

Obviously, the Poultry Farming Business Plan in Nigeria was written not only or the execution of a business, but it also has other purposes for which it was written, the poultry farming business plan in Nigeria comes as a well researched feasibility study with well detailed information on how to start up a poultry farming business and how to successfully run the business. This is a business plan for poultry production & marketing in Nigeria and it comes in a PDF format, every entrepreneur deserves to have this document for various purpose apart from just starting up a business, especially when it concerns sourcing of fund in order to either commence or to increase investment portfolio, below are the things you can use your poultry/chicken farming business plan or sample poultry business plan PDF;

BANK LOANS – Accessing a bank assistance in form of loan can be achieved using a well written business plan or feasibility study by a professional, most of these financial institutions , especially banks can be convinced that their money will be safe with you, the will have to trust you if you provide a template on how you intend making use of the loan facility issued to you. Banks are most times interested in the fact that the loan being issued will be recovered; your business plan for poultry farm will help out big time.

GRANTS – Your chicken farm business plan pdf file gives you an edge while applying for grants from different organization, especially government agencies. The possibilities of having these agencies listening to your apply application lies with the quality of your application, and this comes from the sample of the poultry business plan pdf file you will be submitting. This makes it a lot more easier and accessible, especially if done with a doc that will convince those issuing the grants.

PROPOSAL – Quality proposal goes a long way in your business proposal application. One of the factors that will make your proposal to be considered in any way is the information contained in the document. After getting our poultry farming business plan manual, applying for a proposal will become as good as complete, just as applying for loans and grant has become easy given the well detailed information contained in the business plan document.

Seminar presentation – You deserve a document that offers the best information required, so that in your presentation, you will not be caught reeling out un-found data and information. The things is that this business plan to forms the basis of your seminar presentation as well as research, however, you can as well get more information in order to compare information contained in your research work.

COMPETITIONS – Going for competition with this business plan can earn you your competition rewards, sometimes these rewards comes inform o cash prize or scholarship, or the entrepreneurs this competition where your journey in business begins. The essence is to win an trust me, the information contained in this business plan can earn you that..

POULTRY FARM BUSINESS IN NIGERIA

Today’s Nigeria accommodates some of the biggest poultry farms in Africa, despite this fact, Nigeria is still one of the largest importers of chicken. Understandably, this is a country of over 180 million people hence the need for edible birds will always be on the high.

The high demands for poultry birds is not restricted to just the festive periods or seasons like Easter, Christmas, Sallah etc. In fact a visit to Chicken market in a town as small as Abakaliki will tell you that the demand or this birds are high, virtually every market in Enugu has a potion where live chicken are sold, and the number of people trooping in too buy will amaze you. The story is not different from other small and large cities, and these are families buying for their consumption. When you factor in the fast food restaurants , the Supermarkets  the request for these for these live stock products, you will understand why the country still import these products despite the level o production.

In essence, demand has always been high than supply, and that is where the business opportunities comes in from. As an individual poultry farmer, your business stands a chance of supplying birds to families, eateries, Malls as well as big supermarkets. The truth is that the industry has become a money spinning machine and it is estimated to worth a multi billion Naira industry.

Set Backs In The Poultry farming Business

As live stocks, the poultry industry suffered huge set back, these set back resulted in the loss of some birds, the setbacks came inform o avian influenza, salmonellosis, although it was contained, it caused huge losses to some farms as demand for birds reduced, that’s is not the case anymore even though there is still the challenges of incessant power outage which also affect other businesses not just the poultry business.

Factors Responsible for The Growth O Poultry Business In Nigeria

Despite the setback and other challenges, the industry has continued to progress, meanwhile, there are factors that have contributed to the remarkable development of the poultry industry in Nigeria, these factor has continued to control how the business is done, these factors includes the following;

  • The demands for eggs, poultry meat which is the primary reason or raising a poultry farm.
  • The relatively profitability of the Poultry enterprise if brought into comparison with other agriculture enterprises.
  • The roles as well as the contribution of the Poultry association of Nigerian, this is the umbrella body that cover all the poultry farmers in Nigerian.

To get the full business plan on Poultry Farming Business Plan in Nigeria + Feasibility Studies PDF, pay N10,000 Into GTBank (Guaranty Trust Bank)

Once payment is made for the Poultry Farm Business Plan in Nigeria + Feasibility Studies PDF, send the following (i) a valid email address and (ii) your payment details to any of these numbers – 07039768549.

Hindrances To The Growth Of Poultry farm Business In Nigeria

Without a doubt, in as much as the industry is experiencing growth and profitability, there are factors that has caused hindrances to the Poultry Business; see below;

  • High cost of inputs
  • Power outages
  • Seasonal diseases (periodic)
  • Low purchasing power etc.

Factor To Consider Before Setting Up A Poultry Farming Business

Ensure you have the following in place before setting up your poultry farming business in Nigeria;

Overview – Write a comprehensive overview of the business you want to start up, outlining every other required information needed. You should also chose a business for your Poultry Farm, other things to include are the services as well as the production of quality, then you should highlight the affordable of your poultry meat and egg. Also you should have a set of customers you get to targeting, demand for poultry farm products and services is almost the same everywhere in Nigeria.

The Company – The business should at least be structured. Who are the owners, how are you going to finance the start up, what is the name of the Poultry Farm business, will it be established as a limited liability company, who will be the owner, manager as well as investors. And then describe your products and services, this is a known secret, the likely Poultry Farm products, they poultry egg, chickens and poultry litter waste etc, now what are the services, you could chose to provide the services known as KCW and F, in plan terms Kill–‐Cut–‐Wrap–‐Freeze, most poultry farms offer these services these days. Place emphasis on the quality of your products and how hygienic your eggs and how they are of high quality. You business motto could be something like “We produce, process and package to meet Your standard”.

Capital And Start Up fund – You can’t successfully set up and run any business without at least having you capital in place, this is applicable to all kinds of business, some business minded individuals even resort to taking loans and advances, while other s hunt or grant, business proposal etc. The essence is to have fund to start up the business.

Location – When sitting a poultry farm, the location to be selected should at least be conducive to the birds, exposing the birds to extreme climatic conditions can affect their growth and development.

Equipment – You need to have the best equipment in order to survive the delicate nature of handing your chicks. Ensure that your live stock supply are healthy, and also ensure that the Hatcheries in charge o delivering a day old chicks to your farm are well scrutinized. Also engage a qualified doctor to always check and apply vaccinations or medication when needed.

Sourcing Of Heat – What the Poultry Farm Business Plan In Nigeria feasibility study teaches you is that there are sources of supplemental heat that can benefit your poultry farm, items such as the following will do the trick;

  • Cooking stoves
  • Lesser extent paraffin stoves
  • Brooder stoves

You can place the stove on the roof or somewhere above ground level.

Feeding – With the Poultry Farm Business Plan/Feasibility Study In Nigeria, you can learn the feed technique known as forced feeding, chicks find it difficult  to feed to feed themselves, hence the need to do that yourself, at least for the first four weeks.

Types Of feed for your Poultry Farm Business Plan In Nigeria

Broiler growth and efficiency are dependent on the type of feed you give to them, there are stipulated feeds you must offer to these birds, they as follows;

  • Starter feed crumbs
  • The Grower feeds
  • Finisher feeds

While the Grower Feeds is given to the between 14 to 16 days after the completing the Starter, you can then start administering the Broiler Finisher feeds, this is the feed that the broiler consumes most.

Other factors To Consider Includes The following;

  • Brooder Guards/Rings
  • Preparing For Arrival Of Chicks
  • Brooder Stove Arrangement And Temperature
  • Keys to Successful Brooding And Rearing

To get the full Poultry Farming Business Plan in Nigeria + Feasibility Studies PDF, pay N10,000 to

GTBank (Guaranty Trust Bank)

Once payment is made for the Poultry Farm Business Plan in Nigeria + Feasibility Studies PDF, send the following (i) a valid email address and (ii) your payment details to any of these numbers – 07039768549 .

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Note – Free Poultry Farming Business Plan In Nigeria PDF is not available on this platform!

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Poultry Farming Guide in Nigeria: Business Plan, Breeds, Cost, Profit

Looking for a Poultry Farming Guide in Nigeria plus a business plan to go with alongside. Read this article as a poultry enthusiast or an academic to know more.

Nigerian poultry farmers raise chickens, ducks, turkeys, and other fowl for their meat and eggs. The most popular fowl grown in Nigeria is the chicken, which may be raised for both meat and eggs. The least often reared poultry in Nigeria is geese.

Chicken, turkey, duck, geese, quail, pigeons, and guinea fowl are among the main poultry species bred by poultry producers. The most popularly eaten bird in Nigeria is the chicken, making it an ideal choice for farmers who wish to profit from the country’s rising demand for poultry meat and eggs. Turkey is a close second.

poultry farming business plan in nigeria pdf

You can raise ducks, quails, or pigeons if you want a market with less competition. The Nigerian climate must be taken into account while deciding what kind of bird to raise. It’s critical to select a bird that can survive the temperature in Nigeria since some species of poultry birds can not thrive in hot regions.

Selecting a suitable location for your chicken house in Nigeria

  • In Nigeria, a location for a chicken farm is chosen after taking into account a number of considerations. Climate is the first component. Nigeria’s typical temperature is hot and humid, which is perfect for raising chickens. However, drought conditions can have a severe effect on poultry production in some regions of the nation.
  • The second element to take into account is closeness to marketplaces. Poultry farms must be situated close to marketplaces so they may readily sell their goods. If the farm is too distant from the markets, transportation expenses will eat into the revenues.
  • Land quality and availability are the third element to take into account. For housing and grazing spaces for chickens, poultry farms need a lot of land. In order to properly sustain chicken farming, the land must also be of high quality.   In Nigeria, it’s crucial to carefully take these three elements into account while choosing a location for a chicken farm. By doing this, you may maximize the likelihood of your chicken farm’s success.

Housing for poultry farming in Nigeria

poultry farming business plan in nigeria pdf

The A-frame chicken coop is one common design for poultry farms in Nigeria. These coops are easy to build and may be outfitted using materials found nearby. They give your birds a safe and secure home, and they are simple to extend as your flock size increases. Use an existing structure on your property, such a shed or outhouse, as a place to house your poultry in Nigeria. If you choose this route, it’s crucial to make sure the structure is well-ventilated and well-lit. Additionally, you must cover all windows and doors with wire mesh to shield your birds from predators. Poultry Farming Guide in Nigeria Whichever kind of accommodation you decide on for your poultry farm in Nigeria, it’s crucial to keep it tidy and maintained. Maintaining your birds’ health and productivity will assist avoid the spread of sickness.

Commercial feeds are typically more expensive than meals that are made nearby, but they are also more nutrient-rich and benefit your birds’ health. Follow the manufacturer’s guidelines for feeding your birds if you choose to utilize commercial foods. Locally produced foods may be less nutrient-rich yet are frequently less expensive than commercial feeds. To locate a feed that is effective for your birds, you will need to experiment with several locally made foods. It’s crucial to provide your birds access to clean water, regardless of the type of feed you use. Water assists with digestion and keeps them hydrated. you stop the spread of disease, be sure you frequently clean and replenish water containers.

Small-scale chicken rearing in Nigeria

Poultry farming offers several chances for small-scale farmers to become engaged, from growing birds for eggs to producing meat. The decision of the sort of chicken you wish to produce is the first stage in beginning a small-scale poultry farm. The most popular breed is chicken, but you may also have turkeys, ducks, or geese. You’ll need to buy some baby chickens or other young birds once you’ve chosen the breed of poultry you wish to keep. These may be purchased online or from a nearby hatchery.

You must construct a brooding chamber for your newborn chicks after you’ve acquired them so they may stay warm and secure as they develop. A cardboard box and a heat bulb may be used to create a straightforward brooding setup. Your young chicks can be transferred to a bigger coop or enclosure after they have outgrown the brooding space. You’ll need to provide your birds food and water as they grow. Grain, vegetables, and chicken feed make up a healthy chicken diet. You may feed them by either growing it yourself or buying it from a nearby feed store. Water must always be accessible, and it should be replaced frequently.

In Nigeria, the average cost to set up a chicken farm is around N150,000. This price covers the cost of the necessary equipment, starter ingredients, and day-old baby chickens. In Nigeria, the startup expenditures for a commercial poultry farm might reach N1 million. In Nigeria, a chicken farm typically makes around N50,000 per month in profit. Selling eggs and meat at greater prices or lowering the cost of production via improved management methods are two ways to enhance profit.

Organic Poultry Farming in Nigeria

In Nigeria, there is a style of farming called organic poultry farming where hens are reared without the use of antibiotics or other growth-promoting substances. The chickens are given an organic feed and lots of room to wander and forage. Nigerian government regulations must be met in order for organic poultry growers to receive certification. These requirements include giving hens access to clean, pleasant surroundings, sunlight and fresh air, as well as a healthy feed.

Additionally, synthetic pesticides and herbicides must not be used on farms. Nigerian organic poultry farming is still in its infancy, but as more people learn about its advantages, it is becoming more and more well-liked. Because they are aware that organic chicken meat is healthier for their health and the environment, consumers are prepared to pay more attention to it. Farmers of poultry who transition to organic farming should anticipate increased income as the demand for their product rises.

Now that you have read this Poultry Farming Guide in Nigeria, are you ready to get a business plan alongside?

How To Download The Complete Chicken Farming Business Plan for Broilers and Layers In Nigeria PDF and Doc

Above is a part of the chicken farming business plan in Nigeria. In case you a complete business plan, follow the procedures to download it.

Pay the sum of  N8000 (Eight thousand naira only)   to the account detail below: Bank: GTBank Name: Oyewole Abidemi (I am putting my name and not our company account so you know I am real and you can trust me, and trace me) Ac/No: 0238933625 Type: Saving

P.S: We can also tailor  the business plan to your name,  business size, capital requirements, and more to fit your direct needs. Call or message +234 701 754 2853 for enquiries

Thereafter, send us your email address through text message to  +234 701 754 2853 .  The text must contain the title of the business plan you want and also your email address. Immediately after the confirmation of your payment, we will send the chicken farming business plan for broilers and layers in Nigeria to your email address where you can easily download it.

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Poultry Farm Business Plan Sample (With Financial Template)

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This is a sample business plan for a poultry farm based in Nigeria. The sample business name used is Nutrichic Farms. 

The business operates a poultry farm that breeds broiler and layer chickens, and is located in Nasarawa state.

The business plan outline used is a simple business plan that follows a standard business summary template used by most business schools and is usable for applying for loans, grants, and equity funding.

You can use this business plan as a guide to develop a business plan for your poultry business.

Introduction

Nutrichic Farms is a poultry farm located in Nasarawa state, Nigeria. We rear broiler and layer chickens for eggs and meat production and sales.

Through our farm, we produce healthy chickens and eggs, which are distributed at local markets in Nasarawa and other neighboring states.

Business Analysis

Nutrichic Farms operates a lean model poultry farm that houses a chicken shelter and a feed production chamber.

We produce our chicken feeds in-house to reduce cost of breeding and to ensure healthy nutrition for our chickens.

This ensures that our layer chickens lay more eggs, and our broilers are ready for sale as quickly as possible.

To ensure a fast and efficient sales process for our eggs and chickens, we have a distributor network that consists of 20 egg distributors and 15 chicken distributors within Nasarawa.

This makes our sales process faster and remittance of payments more accountable.

We are looking to make our production and distribution even more efficient by procuring more feed production machines and distribution vans for transporting our products to the market.

Product Pricing

Our fresh eggs are sold at a wholesale price of 720 Naira per crate. Our mature broilers are sold at a wholesale price of 1,500 Naira, while our old layers are sold at a wholesale price of 1,300 Naira.

On the average, we sell 65 crates of eggs, and 80 chickens per week.

Business Model & Profitability

Business model.

Our business model focuses on producing healthy chickens and eggs, reducing production costs, utilizing competitive price points, and being fast to market by leveraging our distributor network.

Expected annual customers

Since we already operate a direct B2B sales model using our distributor network, our customer base is already set. 

We have 20 egg distributors and 15 chicken distributors already. Once we increase our production capacity, we’ll be able to triple this number and grow our sales.

Estimated Annual Revenue

Currently, we are able to distribute 65 crates of eggs and 80 chickens per week, which brings us an annual revenue of 2.4 million Naira and 5.8 million Naira.

We estimate that our total annual revenue of 8.2 million can be tripled once we scale our production and make our distribution more efficient.

Production & Distribution Cost

Our production costs include procuring day-old chickens for 100 Naira each, raw materials for feed production, vaccination, and fuel to power the production plant, pump water, and power the chicken shelter.

Our distribution costs include weekly transportation, logistics and other miscellaneous expenses.

Profit Margin

Currently, our profit margin stands at 65% but we are looking to scale that up to 80% once we begin the next phase of our expansion plans.

Nutrichic Farms was launched by Solomon, who is currently the CEO of the business.

Solomon has a background in agric economics and farming, and has been managing his family farm since the past 20 years.

The current business has remained a family holding, with staff consisting mainly of family members.

Other team members include Mr. Hassan, the feed plant technician; Mr. Kehinde, the truck driver and distribution head, and Ms. Victoria, our quality control and business development manager.

Each person on this team brings a unique skill set that is required to drive the business forward and fulfill the needs of our customers.

Business Journey

Nutrichic Farms was launched in 2015 by Solomon due to his passion for poultry and farming.

The business was launched with a capital of 300,000 Naira, which purchased 50 birds, built a makeshift chicken shelter, and purchased some chicken feeds.

Over the past 5 years, Nutrichic Farms has grown so much that we have been able to build a larger and more standard chicken shelter, drilled a borehole, and started our own feed production.

Since then, we have sold over 30,000 chickens and 10,000 crates of eggs, making sales of over 10 million Naira.

In that time, we have also implemented our strategy for business development and grown our distributor network. We are hoping to grow this network further in the next phase of our business.

Market Analysis

Market size/target audience.

According to Sahelcp, the poultry market in Nigeria is worth 80 billion Naira.

We estimate that the poultry market in Nasarawa and its environs is worth 0.5% of the total poultry market in Nigeria.

Hence, our market size is estimated to be worth 400 million Naira. 

With the population in Nasarawa growing impressively year-on-year, we estimate that our target customers comprise over 4,000 retailers of chickens and eggs, and over 1.5 million consumers of chicken and egg.

Marketing Plan

Our marketing plan involves incentivizing and leveraging our distributor network.

We want to help these distributors of chicken and egg get the right products promptly at the right prices and to make more profit.

We plan to grow our distributor network to at least 2,000 distributors in the next 2 years.

This would help us boost sales and collect better feedback on the needs of retailers and final consumers.

SWOT Analysis

Strengths: Our Strengths lie in our strategic distributor network, strong business efficiency, and growing brand.

Weaknesses: Our identified weak areas are limited markets due to physical nature of business, and Poor transport infrastructure which relies too much on external logistics partners.

Opportunity: Our identified opportunities include the growing population and demand for chicken and eggs, strong local brand identity, and the room for growth in our production and distribution.

Threats: We see threats to our business in different areas such as individual sellers in the market competing on price, logistics partners failing on deliveries, and wholesalers buying from outside the state.

Business Needs

Nutrichic Farms is in need of funds to purchase more machinery for our feed plant, purchase trucks for our distribution, and marketing to grow our distributor network.

We plan to grow our distributor network to at least 2,000 distributors in order to capture more market share and consolidate our brand positioning.

If these requirements are met, it would help us meet our business & financial goals.

Future Plans 

Over the next two years, we plan to grow our distributor network from less than 50 to 2,000.

This would help us capture a wider segment of the market, triple our sales, and enjoy a strong market advantage. 

Cash Flow Projection

To create a cash flow Projection for your poultry farm business plan, click here to use our Simple Financial Template .

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Poultry Farming Business Plan in Nigeria+ Financial Analysis 2023

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2023, Poultry Business Plan Nigeria

Are you planning on venturing into the ever profitable poultry farming business, Then the first thing you need to do is to write a business plan? Our Poultry Farming Business Plan in Nigeria and feasibility study is updated from time to time with current market analysis and can used Grants application, Bank Loans, competitions, etc. You can also use it as a sample guide to doing your own business. To Get Our 2023 Poultry Farming Business Plan in Nigeria+ financial analysis PDF, Call us On 09052016587 OR 08162438935

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How to Start a Poultry Farming in Nigeria: Business Plan, Breeds, Cost, Profit, Loan, Subsidy, and Management

Table of contents, what is poultry farming in nigeria, choosing the type of poultry bird to rear in nigeria, steps to start a poultry business plan in nigeria, selecting a suitable location for poultry farming in nigeria, providing good housing for poultry farming in nigeria, feeding and caring for the poultry birds in nigeria, small-scale poultry farming in nigeria, poultry breeds available in nigeria, poultry farming areas in nigeria, poultry production methods in nigeria, is poultry farming profitable in nigeria, good husbandry practices for nigeria poultry farmers, poultry farming loans and subsidies in nigeria, poultry farm problems in nigeria, poultry farming challenges in nigeria, set-up cost to start a poultry farming business in nigeria, profit for poultry farming business in nigeria, organic poultry farming in nigeria .

Poultry farming is a major agricultural activity in Nigeria. The country has a large population and a growing demand for poultry products. Nigeria is Africa’s largest producer of eggs and the second-largest producer of chicken meat. The industry employs millions of people and contributes significantly to the country’s economy. 

How to Start a Poultry Farming in Nigeria

How to start a poultry farming in Nigeria

Poultry farming in Nigeria is raising chickens, ducks, turkeys, and other poultry for meat or eggs. Chickens are the most common poultry raised in Nigeria and can be raised for meat or eggs. Geese are the least common poultry raised in Nigeria. 

The common poultry birds raised by poultry farmers include chicken, turkey, duck, geese, quail, pigeon, and guinea fowl. Chicken is the widely consumed bird in Nigeria, making it an appropriate choice for farmers who want to take benefit of the growing poultry meat and egg demand in Nigeria; Turkey is a close second.

If you prefer a market with less competition, you can rearing quails, pigeons, or ducks. You will also need to consider the climate in Nigeria when choosing the type of bird to rear. Some types of poultry birds do not do well in hot climates, so it is important to choose a bird that can withstand the climate conditions in Nigeria.

  • Choose your poultry niche : You can start many poultry businesses in Nigeria, so it’s important to choose the right one. Do the research and decide which poultry farming would be the most profitable for you.
  • Get started with a business plan : A good poultry business plan is essential for any successful business, especially for a poultry business. Outline your goals, objectives, and strategies for your poultry farm and ensure you have a solid financial foundation.
  • Choose the right location : The success of your poultry farm will largely depend on its location. Make sure you choose a location convenient for transport and have access to good-quality water and land.
  • Build or buy your farm: Once you’ve chosen your location, it’s time to start building or buying your farm. If you’re building your farm, follow all the necessary construction regulations. If you’re buying an existing farm, ensure it meets all the requirements for a successful poultry operation.
  • Stock your farm : Now it’s time to start stocking your farm with birds. This is where much of the cost associated with starting a poultry business comes in, so make sure you purchase healthy birds

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Poultry Farm

  • Several factors are considered for selecting a location for a poultry farm in Nigeria. The first factor is climate. The climate in Nigeria is generally hot and humid, which is ideal for chicken production. However, certain areas of the country experience periods of drought, which can impact poultry production negatively.
  • The second factor to consider is proximity to markets. Poultry farms need to be located near markets where they can sell their products easily. Transport costs will eat into profits if the farm is too far from the markets.
  • The third factor to consider is land availability and quality. Poultry farms require a lot of land for chicken housing and grazing areas. The land should also be of good quality to support chicken production effectively.
  • When selecting a site for a poultry farm in Nigeria, it is important to consider these three factors carefully. Doing so can ensure that your poultry farm has the best chance of success.
  • One popular type of housing for poultry farms in Nigeria is the A-frame chicken coop. These coops are simple to construct and can be made from locally sourced materials. They provide a safe and secure environment for your birds and can be easily expanded as your flock grows.
  • Another option for housing your poultry in Nigeria is to use an existing building on your property, such as a shed or outhouse. If you select this option, it is important to ensure that the building is well-ventilated and has plenty of light. You will also need to protect your birds from predators by installing wire mesh over all windows and doors.
  • Regardless of which type of housing you choose for your poultry farm in Nigeria, keeping it clean and well-maintained is important. Regular cleaning and disinfection will help prevent disease spread and keep your birds healthy and productive.

Commercial feeds are generally more expensive than locally produced feeds, but they are also more nutrient-rich and improve the health of your birds. If you decide to use commercial feeds, follow the manufacturer’s recommendations on how much to feed your birds. Locally produced feeds are often cheaper than commercial feeds but may not be as nutrient-rich.

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Poultry Farming

You will need to experiment with different types of locally produced feeds to find one that works well for your birds. No matter what feed you use, it is important to provide fresh water for your birds. Water helps them stay hydrated and aids in digestion. Be sure to clean and refill water containers regularly to prevent the spread of disease.

Small-scale farmers have many opportunities to get involved in poultry farming, from raising chickens for eggs to meat production. The first step in starting a small-scale poultry farm is to choose the type of poultry you want to raise. Chickens are the most common choice, but you can raise turkeys, ducks, or geese. Once you’ve decided on the type of poultry you want to raise, you’ll need to purchase some baby chickens or other young birds. You can buy these from a local hatchery or online.

After you’ve obtained your baby chickens, you’ll need to set up a brooding area where they can stay warm and safe while they grow. A simple brooding set-up can be made using a cardboard box and a heat lamp. Once your baby chickens have outgrown the brooding area, they can be moved into a larger coop or pen. As your birds grow, you’ll need to provide them with food and water. A good diet for chickens includes grain, greens, and chicken feed. You can either grow your food for them or purchase it from a local feed store. Water must be available at all times and should be changed regularly.

  • The Kadaknath chicken is a native breed known for its black plumage. These birds are typically used for meat production.
  • The White Leghorn is a popular egg-laying breed that originates from Italy. These birds are white and are known for their high egg production.
  • The Rhode Island Red is another popular egg-laying breed in many commercial operations. These birds are red and are known for their high egg production.
  • The Sussex chicken is a dual-purpose bird that can be used for both meat and egg production. These birds are typically brown or red and originate from the United Kingdom.

There are many poultry farming areas and locations in Nigeria. The main poultry farming areas are in Kaduna, Oyo, Osun, and Lagos. There are also smaller poultry farms in other regions of the country. Nigeria has many poultry farming areas, but the three main regions are the Northern, Central, and Southern parts.

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Poultry Shed Design

  • The Northern region is home to the majority of Nigeria’s chicken farms. This area has a more temperate climate, which is better for chicken production. 
  • The Central region is also a key area for poultry farming, as it contains the country’s capital, Abuja. This region has a hot climate, which can be tough on chickens, but many large-scale operations have overcome this challenge. 
  • The Southern region has a tropical climate and is home to some of Nigeria’s biggest commercial broiler farms. This area presents challenges for chicken farmers, but there is still good potential for success.

There are approximately 1,500 poultry farms in Nigeria, with the majority being small-scale operations. Over two million Nigerians are employed in the poultry sector. Poultry farms vary in size from small family-run operations to large commercial farms. The Nigerian government offers incentives for investors interested in starting or expanding a poultry farm. These incentives include tax breaks and access to low-interest loans. The government also provides training and extension services to farmers.

  • Intensive poultry production is the common method, requiring less land and capital investment. Birds are typically housed in overcrowded conditions and given little outdoor access. They are also fed a high-protein diet to promote rapid growth. While this method of production can be profitable, it often results in lower-quality meat and eggs due to the stressful living conditions of the birds.
  • Extensive poultry production is less common but is seen as more humane. Birds are given more space to move around and typically have access to the outdoors. They are also fed a more natural diet, which results in higher-quality meat and eggs. However, this method of production is less profitable due to the higher costs associated with it.

Poultry farming is a lucrative business that supplies the demand for chicken and eggs in Nigeria. One of the best ways to ensure profitability in poultry farming is to keep your chickens healthy. This means vaccinating them against common diseases and providing them with regular veterinary care.

One of the most important things a poultry farmer in Nigeria can do to ensure the health and productivity of their flock is to practice good husbandry. 

1. Keep your birds clean and healthy – Regularly clean and disinfect your bird pens, coops, and equipment. This will help prevent the spread of disease among your flock.

2. Provide fresh, clean water at all times – Make sure your birds have access to clean water. This is essential for their health and well-being.

3. Keep your birds well-fed – A healthy diet is essential for your birds’ growth and development. Be sure to provide them with a balanced diet with all the necessary nutrients.

4. Give your birds plenty of space – Birds need plenty of space to move around and exercise. If possible, allow them access to an outdoor area where they can stretch their wings and explore.

5. Monitor your birds closely – Keep a close eye on your birds’ health and behavior. If you notice anything unusual, contact a veterinarian immediately.

6. Vaccinations and other medical supplies – Keeping your birds healthy is crucial to the success of your poultry farm. Vaccinations and other medical supplies can add significant costs to your budget, but they are essential for preventing disease and ensuring high productivity levels.

7. Biosecurity on your poultry farm – Last but not least, you need to be careful about biosecurity on your poultry farm. This means taking measures to prevent the spread of diseases between your chickens and other animals or humans. Some simple steps include maintaining cleanliness, disinfecting equipment, and restricting visitors to your farm to prevent the spreading of diseases.

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Poultry Products

The poultry farming industry in Nigeria is the most lucrative business. Poultry farming loans and subsidies are available from various financial institutions in Nigeria. The interest rate on these loans is relatively low, making them affordable for small-scale farmers. The Nigerian government also provides subsidies for poultry farmers who meet certain criteria. These subsidies can cover up to 50% of the cost of poultry production, making poultry farming a viable option for small-scale farmers in Nigeria.

Poultry farming in Nigeria can be lucrative, but farmers face common problems. One of the most common problems is finding reliable staff to help run the farm. Another common problem is disease outbreaks. These can occur when birds are not appropriately vaccinated or come into contact with wild birds.

Infectious diseases such as Newcastle Disease and Avian Influenza can quickly spread through a flock and decimate a farm’s population. Finally, another challenge that poultry farmers face is theft. This is particularly common in rural areas where farms are often left unattended for long periods.

One key challenge facing poultry farmers in Nigeria is disease control. Outbreaks of avian influenza have caused significant losses for the industry in recent years. However, with proper biosecurity measures in place, such outbreaks can be prevented.

  • The high cost of day-old baby chickens : Day-old baby chickens can be expensive if you buy from a reputable breeder. This makes it difficult for small-scale farmers to get started in the business.
  • The risk of disease : Poultry farms are susceptible to diseases such as Newcastle Disease and Avian Influenza, which can kill entire flocks. Strict biosecurity measures must be implemented to minimize the risk of disease outbreaks.
  • The need for specialist knowledge : Poultry farming requires specialist knowledge and skills, which can be difficult to acquire. There is also a lack of extension services and technical support available to poultry farmers in Nigeria.

Despite these challenges, poultry farming in Nigeria can be profitable if done correctly. With a growing population and increasing demand for chicken meat and eggs, there is great potential for growth in the Nigerian poultry industry.

You can start a small-scale poultry farming business in Nigeria with less than N150,000. Medium to large-scale farms need a lot more money, but starting a small poultry business is advisable even if you have more than enough funds to spare.

To calculate the profitability of poultry farming in Nigeria, you will need to consider the following factors:

  • The cost of feed per bird
  • The number of birds you plan to raise
  • The price you plan to sell your chicken at
  • The cost of any other necessary supplies (such as housing and water)

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Poultry Birds

The average poultry farm set-up cost in Nigeria is about N150,000. This cost includes the purchase of day-old baby chickens, equipment, and other materials needed to get started. Commercial poultry farm set-up costs in Nigeria can be as high as N1 million. The average profit from a poultry farm in Nigeria is about N50,000 per month. This profit can be increased by selling eggs and meat at higher prices or by reducing the cost of production through better management practices.

Organic poultry farming in Nigeria is a type of farming where chickens are raised without antibiotics or other growth-promoting drugs. Chickens are fed an organic diet and are provided with ample space to roam and forage. Organic poultry farmers in Nigeria must meet the standards the Nigerian government sets to be certified. These standards include providing chickens with a clean and comfortable environment, access to fresh air and sunlight, and a nutritious diet.

Farmers must also avoid using any synthetic pesticides or herbicides on their farms. Organic poultry farming in Nigeria is still relatively new, but it is growing in popularity as more people become aware of the benefits. Consumers are willing to pay more attention to organic chicken meat because they know it is better for their health and the environment. Poultry farmers who switch to organic production can expect higher profits as demand for their product increases.

Poultry farming provides employment for many people and contributes to the economy. Poultry farming generally requires less land and capital than other livestock farming ventures, making it a more accessible option for small-scale farmers. Poultry farming is an important agricultural activity in Nigeria. It provides a source of income for small-scale farmers and contributes to the country’s food security.

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Poultry business plan in nigeria: how to write one.

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Thinking about starting a poultry business in Nigeria?

You’re on the right track! Let’s talk about the great opportunities and the money-making potential that poultry farming holds for you in our country.

Page Contents

Poultry Farming Opportunities in Nigeria

Nigeria is buzzing with opportunities for poultry farming. This means you have a chance to turn your love for chickens into a successful business. People in Nigeria really like chicken, and that’s good news for your potential poultry venture.

Profitability Potential

Now, let’s get down to the exciting part – making money. Poultry farming has the potential to bring in some good cash. Whether you’re thinking about raising chickens for meat or eggs, there’s a market waiting for you. The demand for poultry products is high, and that means you have a chance to make a profit.

Why You Need a Solid Business Plan

Starting a poultry business isn’t just about having a bunch of chickens. You need a plan. Think of it like having a map before going on a journey. A solid business plan helps you know where you’re going, how to get there, and what to do when you arrive. It’s like your business GPS!

Purpose of a Business Plan

Before you dive into poultry farming, having a business plan is super important. It’s like having a roadmap for your success. A business plan helps you figure out your goals, how much money you need, and how to make your poultry business thrive. It’s like having a blueprint for building a strong and successful business.

So, if you’re dreaming of running a successful poultry business in Nigeria, buckle up! We’re here to guide you through the poultry business plan.Get ready to turn your poultry dreams into reality!

Poultry Business Plan In Nigeria

Poultry Products & Offerings

In the following sections, we’ll explore the various products and offerings you can focus on to make your poultry business successful.

a). Broiler Production for Meat

  • Raising broilers means growing chickens for their tasty meat.
  • These chickens are specially bred for their delicious and tender meat.
  • Broiler production can be a great choice for your poultry business as there is a high demand for chicken meat.

b). Egg Production for Consumption

  • Another feather in your business cap can be egg production.
  • Hens lay eggs, and you can sell these eggs for people to eat.
  • Egg production is a steady and reliable part of many poultry businesses.

c). Value-Added Products like Packaged Chicken, Quail Eggs, etc.

  • You can take your poultry business to the next level by creating value-added products.
  • Consider packaging chicken meat for convenience.
  • Quail eggs are a unique offering that can attract customers looking for something different.
  • Adding value to your products can set your business apart and attract more customers.

Why Consider These Offerings

1. diverse income streams.

By offering different products like meat and eggs, you create multiple ways for your business to make money.

Diverse income streams can help your business stay strong and grow over time.

2. Meeting Market Demand

Broiler production meets the high demand for chicken meat in Nigeria.

Egg production is a constant need as people use eggs in their daily meals.

Offering what people want ensures your business stays in demand.

3. Standing Out with Value-Added Products

Packaging chicken meat and selling quail eggs can make your business stand out.

People appreciate convenience, and unique products can attract new customers.

Standing out in the market helps your business thrive.

In your poultry business journey, considering broiler production, egg production, and value-added products is a wise move. These offerings not only cater to market demands but also provide you with various income streams. Remember, adding value to your products can set your business apart and make it a feathery success in the poultry industry. Good luck on your entrepreneurial journey!

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Operational Plan

The operational plan helps you understand the steps you need to take to make your poultry venture a success.

1. Poultry Breeds Selection

Choosing the right chickens is a crucial part of your poultry business. Think about it like picking players for a soccer team – you want the ones that can play well and stay healthy. In Nigeria, common breeds include layers and broilers. Layers are good for eggs, while broilers grow big and are good for meat. Consider your goals and pick the breed that fits your plan.

2. Housing Types & Equipment Requirements

Just like we need a comfy place to live, chickens need a safe and cozy home too. Think about the type of house your chickens will live in. There are different housing options, from simple pens to more advanced structures. Make sure it keeps them safe from rain and sun. Don’t forget about equipment like feeders and waterers – these are like the tools that make life easier for your chickens and you.

3. Feed Supply and Storage

Chickens need good food to stay healthy and lay eggs or grow into big, tasty broilers. Plan where you’ll get their food and how you’ll store it. Imagine it’s like planning your meals for the week – you want to make sure you have enough and keep it in a safe place. Consider talking to local feed suppliers and check prices to get the best deal for your feathery friends.

4. Security Measures Against Theft

Just like we lock our doors at night, you need to keep your chickens safe from thieves. Think about the security measures for your poultry farm. Fencing and proper lighting can help keep unwanted visitors away. Remember, a secure farm means happy and healthy chickens. 

Production Planning 

When it comes to production planning, there are a few key aspects you need to consider.

Stocking Density and Production Scheduling

To make your poultry business thrive, think about how many chickens you want on your farm. This is called stocking density. It’s like figuring out how many friends you can comfortably invite to your party. Plan your farm space well, so your chickens have enough room to move around and stay healthy.

Decide on a schedule for when your chickens will be growing and laying eggs. It’s like planning a calendar for different activities. This way, you can make sure your chickens are happy and productive all year round.

Projected Yields Targets Over Years

Setting goals is important for any business. For your poultry farm, think about how many eggs or chickens you want to produce each year. It’s like deciding how many points you want to score in a game. This helps you stay focused and work towards success.

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Start small and gradually increase your targets as your experience grows. It’s like learning to ride a bike – start with training wheels and take it step by step.

Planning for Mortality Rates

In the world of poultry farming, it’s important to understand that not all chickens may make it to the finish line. Plan for some chickens not making it, known as mortality rates. It’s like being prepared for rainy days. This way, you won’t be caught off guard, and you can still reach your goals even if some challenges come your way.

Market Analysis

When it comes to running a poultry business, understanding the market is key. Let’s break down the market analysis into three important parts:

1. Consumer Demand and Preferences

Firstly, think about what people in your area like. Do they prefer fresh eggs, chicken meat, or both? Understanding what your customers want helps you plan what to offer.

Consider talking to people in your community or doing a small survey to know their preferences. If you know what your potential customers like, you can make sure your poultry business meets their needs.

2. Pricing Considerations and Sales Channels

Next, let’s talk about how much to charge for your poultry products. Look around your area and check the prices of similar products. This can give you an idea of what customers are willing to pay.

Also, think about where you’ll sell your poultry products. Are there local hotels, restaurants, or markets where people often buy these items? Choosing the right sales channels can make a big difference in reaching your customers.

3. Competitor Assessment

Lastly, it’s important to know who else is selling poultry products in your area. Check out other poultry businesses and see what they are offering. This can help you find ways to stand out and offer something unique.

Think about what you can do differently or better than your competitors. Maybe you can provide fresher eggs or have a special deal that attracts customers.

Financial Plan

Financial planning is all about determining how much money you’ll need and where it will go. Some of the areas to plan your finances around are:

Costs of Land, Construction, and Equipment

First things first, you need a place for your poultry adventure. Think about how much the land will cost, the buildings you’ll need, and the equipment to run the show. Imagine it as setting up your farm base – the place where all the chicken action will happen.

Labor Costs Projections

Now, let’s talk about the people who will help you on your farm journey. Consider how much you’ll pay your workers. It’s like figuring out the team’s salaries and making sure they have everything they need to keep things running smoothly.

Projected Revenue and Profitability Year-Wise

Okay, so you’ve got your farm, your team, and the chickens are ready to roll. But, how much money will you make? Picture it as a game plan for each year – how many eggs or chickens will you sell, and how much money will you bring in? It’s like having a roadmap for your success.

Funding Requirements – Own Equity vs. Loans

Here comes the big question – where will the money come from? Consider how much of your own money you can invest (that’s your equity) and if you’ll need a loan from the bank. It’s like making sure you have enough cash to start things off or if you need a little help from your friendly neighborhood bank.

Risks & Mitigations 

Starting your poultry business in Nigeria can be exciting, but it’s important to know about possible challenges. Here are two big ones and how you can handle them:

1. Disease Outbreaks

Keeping your chickens healthy is crucial. Diseases can sometimes spread among them, which might affect your production. To stay safe, work closely with a vet. Regular check-ups and vaccinations can prevent many illnesses. Also, keep your farm clean – a tidy space helps keep diseases away.

2. Seasonal Impacts on Production

The weather can have an impact on your poultry business. Some seasons might make it harder for your chickens to thrive. Plan ahead by checking the weather forecasts. If you know a tough season is coming, make sure your chickens have proper shelter and enough food. Being prepared helps you handle the ups and downs of different seasons.

3. Price Fluctuations and Regulatory Changes

Prices for things like chicken feed can change, and rules about running a poultry business might too. To handle this, keep an eye on the market. Know when prices might go up or down, and plan your budget accordingly. Stay updated on any new rules that might affect your business. Adapting to changes will help you keep your poultry farm running smoothly.

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Implementation Roadmap

Starting a poultry business involves some important steps. Here’s a simple breakdown to guide you:

1. Securing Land

First things first, you’ll need a piece of land to set up your poultry farm. Look for a location that’s safe, easily accessible, and has enough space for your chickens to roam around.

2. Constructing Sheds and Facilities

Once you have the land, it’s time to build the homes for your chickens. Construct sturdy sheds where they can stay comfortably. Make sure to include spaces for feeding and watering them. Safety is key!

3. Acquiring License

To run a poultry business, you need permission from the authorities. Getting a license is like having a special pass to do your business legally. It’s important to follow the rules to avoid any issues later on.

4. Timelines

Creating a timeline helps you plan when each step will happen. For example, set a goal for when you’ll secure the land, another for when the sheds will be ready, and so on. This keeps things organized.

5. Staff Hiring Schedule

As your poultry business grows, you might need some helping hands. Plan when you’ll hire staff and tie it to your production expansion. More chickens mean more work, and having a schedule helps everyone know what to expect.

Read also: Is Facebook Marketplace Available in Nigeria? Yes! Here’s How To Use It RIGHT

Starting a poultry business in Nigeria is exciting, and with a well-thought-out plan, you’re on your way to success. Remember, step by step, you can make your poultry dreams a reality. Good luck on your entrepreneurial journey!

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Business Plan For Poultry Farming In Nigeria

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Table of Contents

Introduction

So you’ve decided to start a poultry farming business in Nigeria, good for you. The question is how important is a business plan for poultry farming? The fact that you’re reading this right now means that you understand how important a business plan is for your business to succeed. While you may want to quickly hire someone to do it for you, which is usually quite expensive, there’s nothing like taking your time to write one by yourself.

This is because no one knows what you want for your business better than you. Even more, this would help you save costs by reducing your expenses. You might be skeptical about writing a business plan all by yourself because you know next to nothing about all the processes involved.

Well, fortunately for you, this blog post is meant to guide you every step of the way. With the right guidelines and in-depth research into the business, you should have a fail-proof and detailed business plan for your poultry farming business in Nigeria. Consequently, helping you start and run a successful poultry business.

Poultry Farming Business Overview

Before discovering how to prepare a solid business plan for poultry farming, there are some nitty-gritty details you need to understand about the poultry business and business generally.

Hence, let’s discover what these are.

First, you need to understand what your business idea is all about.

So, what is poultry farming? Poultry farming involves raising domestic birds such as chickens, turkeys, ducks, and the rest for commercial or subsistence purposes. Poultry farming becomes a business when you raise these birds for commercial purposes.

Since you’re thinking of creating a business plan, it’s clear that you’re raising the birds for commercial purposes. 

It’s no news that poultry farming is one of Nigeria’s most lucrative and evergreen business ideas. This is due to its large and ever-growing market size because many poultry products (meat and eggs) are consumed by thousands of Nigeria, with Nigeria being one of the largest producers of eggs (poultry products)  in the whole of Africa.

No doubt you can successfully run a poultry farming business in Nigeria and make profits as long as you go about it the right way.

Secondly, you need to do proper research on your business idea . 

Before you set out to start any business, you need to do some research about the business. It’s not enough to have a business idea. You also need to validate that business idea if you want to stand a better chance of succeeding in that business.

Hence, for your poultry farming business idea, what are the possibilities of the business succeeding in Nigeria? Can you say that the business idea is viable?

To discover all these details about your business idea, you need to do a feasibility study of your business idea.

Feasibility studies is all about determining the viability or profitability of a business. It involves carrying out in-depth research and analysis into all aspects of the business industry you intend to start. Both feasibility studies and business plans are essential for the success of your poultry business.

Furthermore, after carrying out a feasibility study of your poultry farming business idea and establishing that it’s a profitable venture, only then can you proceed to write a business plan.

Here are some of the reasons why you should carry out a feasibility study for your business;

  • It’s necessary for understanding all aspects of the business, such as the financial, physical, technical, and human resources requirements for your business.
  • It would help you identify potential risks and challenges associated with your business venture.
  • Feasibility studies will help you decide if a business is worth your efforts after considering some of the factors above and more.
  • It would help you to determine your business goals and objectives.
  • Overall, a feasibility study will help you come up with a solid plan for your business.

Now that you know some of the reasons you should do a feasibility study for your poultry farm business in Nigeria go ahead and do one for your business.

After in-depth research into the poultry farming business industry, here’s a breakdown of the essential elements your feasibility study should include;

  • An Executive summary of the business : this is a brief description of every aspect of the business.
  • Technological requirements and considerations : This should explain the business’s technological needs, if you have and if not, how you plan to get it, and the costs involved.
  • Insights on the Market place for the business
  • Marketing strategies
  • Required human resources for the business
  • Expected timelines for business operations and activities
  • Capital or financial requirements
  • Overall findings, verdict, recommendations, and plans of action

Another thing you need to consider before writing a business plan for your poultry farming business is to decide your focus area.

The poultry farming business industry is large. It involves a lot from rearing poultry birds to egg production, feed production, and more. Hence, you need to be specific about what your business focus area will be. That is if you’ll be focusing on one or all aspects of the business.

If you’re focusing on all aspects of the business, you also need to decide what you’ll be starting with and at what stage you’ll implement the other aspects of the business.

Similarly, if your focus will be on the rearing of poultry birds, for example, chickens, you need to decide what bread of birds you’ll be rearing. There are different breeds of birds such as broilers, layers, etc.

Each breed has its advantages, downsides, and maintenance cost. Hence, based on what your research reveals and what you want for your business, decide which will be best for you.

Lastly, other factors you need to consider before writing your poultry farm business plan include;

  • Poultry farm business location (Urban or rural area)
  • Capital sources: Personal funding, SME, loans, grants, or investors funding
  • Sole proprietorship or Partnerships

Overall, these are vital factors that can help you decide what you want for your business; hence the need for you to consider them before starting your poultry farming business plan.

After observing the following steps above, you’re now ready to craft a business plan for your poultry farming business idea.

Now, let’s discover the necessary steps to writing a good business plan.

First, what is a business plan?  

A business plan is a blueprint for how you intend to run your business. It covers many aspects such as business goals, vision, and mission statement, guiding principles, target market analysis, business operation analysis, marketing strategies, etc.

It contains everything about the business, from the conception of the business idea to your plan of action, and the execution of those plans. There are two reasons why you would write a business plan. The first reason is what we’ve discussed above.

The other reason is to secure investment funding. In this case, your business plan will not just serve as a blueprint specifying how you want to run the business. Rather, it also has to convince potential investors that your business will be worth their investments.

Hence, your business plan for poultry farming has to be backed by facts, data, and statistics that prove the profitability of the business.

Given this, here’s what an ideal business plan should look like.

Components of the Business Plan For Poultry Farming in Nigeria

  • Executive summary : An overall summary of the entire business plan. This is the first page of your business plan. It is usually written last after every aspect of the business has been covered in the business plan. However, some people chose to write it first. Choose whichever way works for you best.
  • Business Mission Statement : This covers the specific goals you want to achieve with your poultry farming business. The mission statement should be tailored towards solving an existing problem in the poultry farming industry and how your business will be the answer to that problem by meeting your target customers’ specific needs.
  • Business Vision : This covers the kind of poultry farm business and working environment you aim to establish and the beliefs that gave birth to that vision.
  • Objectives of the business : This is what you aim to achieve in the business on a short and long-term basis.
  • Core Values & Guiding Principles: These are the beliefs and ethics that will guide all business activities and relationships with your customers.
  • Keys to success/Business strategies: These are specific activities and strategies that would be implemented to ensure the business’ success.
  • Products and services description: This should describe the products and services you’ll be offering once the business is established.
  • Cost of Operation/Financing: This covers the cost of running the business and how you plan to get the required financing. It should also cover investors’ equity if you’re seeking investment funding.
  • Company Location/Facilities and Equipment: Here, you’ll state where the business will be located as well as the required facilities and equipment.
  • Potential risks and Mitigation Strategies: This should cover potential risks associated with the business and your strategies for mitigating those risks.
  • Target Market Analysis: This will contain details on the size of your target market, their buying power, and their demographic details.
  • Sales and Marketing Strategies and Implementation process: This section should capture how you intend to make sales in the business through proven and tested marketing strategies.
  • Management, staffing, and operations/Chain of leadership: This should capture details about the workforce of the business as well as the order of management or chain of command.
  • Conclusion: A recap of everything captured in the business plan.

Conclusion on The Business Plan For Poultry Farming in Nigeria

On a final note, it’s important to state that a business plan is different from a business proposal as many people tend to confuse these two documents to mean the same thing. While a business plan is a detailed document describing a business and its strategic plans for operating a business proposal is written solely for sales purposes.

A business proposal is a document describing the unique products and services of a business to a potential client convincing the client how the business’s products and services will add value to them.

An example of this is a document written to a restaurant owner, telling him or her of the quality of your poultry products and how you’re offering them at a reasonable price range.

Now you have the necessary information you need to draft a solid business plan for your poultry farming business in Nigeria. Good luck to you as you start your poultry farm business .

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POULTRY FARMING Business Plan

1.1 Introduction The laying unit is a section in the poultry enterprise. The major product of this section is the egg. Income comes to the farmer through the sales of eggs, spent birds and manure. Since egg is the focal point of this unit, it is important to understand the importance of the egg which include: i.    Source of protein ii.    Its shell is a good source of calcium iii.    Used in confectionaries iv.    Atheistic value – colouring and designing of egg shells for decoration. For the sake of food security, man is poised to utilize all available food to keep life-cycle. Egg is readily available and cheaper. Thus making it a quick demand for food and egg has a complete balanced diet.

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1.2 Marketing Demand and supply determine the market trend of egg. In Nigeria egg is highly consumed. In most cases, supply does not meet up with demand; therefore egg business is a lucrative one.

1.3 Challenges in Business •    Finance •    Distribution •    Feed/Photo-period •    Diseases •    Health Implication •    Land. Finance Poultry business is capital intensive and production of layers is more expensive than of Broilers.

Breakages These could result from the birds pecking on the eggs, mal-handling or falls from the egg troughs.

Distribution Getting the egg to its final destination is paramount. So whileconsidering the vans to use the road network should not be left out.

Feed/Photo-Period The performances of all poultry depend much on quality feed aside other parameters. In the laying unit, while feed is important the photo-period is also more important than in any other unit in the poultry production. This is because the light helps in egg formation.

Diseases Just like other stock, layers are prone to diseases but vaccines and medications have been improved to deal with them.

Health Implication Health sector says that egg has high cholesterol level which affects man’s heart: thus it is said that children need more eggs than adults. Two eggs a day for children and an egg a day for adults would keep our body functioning well.

Land This is the most challenging factor in Agriculture. High cost of land and fragmentation of land are big challenges, if these are solved, half of the problems of Agriculture is solved.

CHAPTER TWO 2.1. THE LAND It is a free gift of nature but it is scarce. All things being equal, the land for this project is readily available. It is located at Ayepe Town in Ikenna Local Government Area of Ogun State, Nigeria.

2.2 Land Capacity Is Fifteen (25) Acres (About 37.5 Plots of Land) The numbers of birds are thirty-thousand layers and parts of the land should be used for construction purposes and other parts for expansion and integration.

2.3. Reasons For Its Location This land is nearer to major markets in Lagos, Ogun and Oyo States. Its outlays and fertility are good for poultry production.

2.4 Buildings On The Land Buildings are required in the poultry ventures thus the major buildings that this farm would need are: i.    Brooding house ii.    Rearing house iii.    Laying pen/house iv.    Inventory v.    Office vi.    Store vii.    Feed-mill-at 30,000, bird capacity a working feed should be proposed and constructed.

BROODING HOUSE

Brooder refers to any equipment used in taking care of the chicks from 0-6 weeks. It is a complete unit consisting of hovers, drinkers, feeders and a surrounding or guard. Brooders are of various designs. Nature of heat determines the type of brooder. Since this farm should use – electric bulbs, floor brooders should be used. Other brooders are battery cages and tier brooders. This brooding house should be constructed with asbestos sheet and the roofing should be dropping so that while there would be controlled air movement, rain drops would not get in.

Rearing House This unit houses birds of 7 weeks to point of lay. The roof also drops but would be higher than that of the brooding house because they would not need much heat as the brooding chicks and rain drops will not enter it. Feeders and drinkers here are bigger than those of the brooding.

This houses the point of lay till they are spent. The major equipment here is the cage which consists of the drinker/water, feeder and cells.

INVENTORY Implements and other equipment are packed here. It is a store for mechanicals and electrical parts.

OFFICE This is said to be the administration of the farm.

STORE The eggs and bags of feed are preserved in the store pending their shipment/distribution.

FEED-MILL It should have 3 components – Hammer mill, Vertical mixer and Scale/Pelletizer. It would undertake bagging and distributions.

NB: All pens in the farm should be constructed in North-South pattern to check the directions of travels of natural elements such as sun, wind and rain. The farm should be fenced for security and privacy. Ventilation i.e. air flow is an important factor in housing therefore the ideal building is the open sides which would aid cross-ventilation. The design of the houses should bear on mind the climatic condition of location.

CHAPTER THREE METHODOLOGY

3.1.     The brooding house of 199,220. 85ft2 should hold the 30,000 chicks in deep litter. The house should be divided into 12 cells to hold 2,500 chicks each. This is for more effective husbandmanship.

3.2.     The rearing units should be 2 pens of 15,000 birds each. Both houses should have the dimension of 38,441.7ft2

3.3 The laying units should be 5 pens of 6,000 birds per pen in 3 rows and each row should hold 2,000 birds in cages. The dimension should be 3,000ft2 per pen and total of 15,000ft2.

The reason for the larger dimensions in the brooding and rearing pens is because of the feeders, drivers and movement areas for the birds on the deep litter system. The cages come with water and feed troughs. These pens should be on a land dimension of about 883,924.95ft2.

3.4.The Stockings and Section Capacity i.    Brooding House 0.64ft2/chick For 30,000 chicks     =    19220ft2.65 At 4ft2 away from adjacent borders (i)    =    8 x 138.6ft2    =    1108.8ft2 (ii)    =    8 x 142.6ft2    =    1140.8ft2 (iii)    =    8 x 142.6ft2    =    1140.8ft2 Total brooding house and surrounding   =   21,469.6ft2

ii.    Rearing Unit: The total area should be twice the brooding stocked area     =    19220 x 2    =    38,440ft2. This because their body weight and size would have increased. iii.    Laying Pens:Stocking at 0.5ft2/bird each pen of 6,000 birds in capes would occupy 0.5ft2x6,000 birds     =    3,000ft2 At 4ftbetween rows for work/walk ways    =    8ft2 x 54.77ft2 = 8ft2x 55ft2 = 440ft2 At 4ft distance4 from pen foundation     = i    8ft     x     55ft     =    440ft2 ii    8ft    x    63ft    =    504ft2    =    4,384ft2 /pen For 5 pens   =  4,384ft x 5 = 2,1920ft2 At 10ft space between pens and Adjacent borders i    =    60ft x 64ft = 3,840ft ii    =    20ft x 73ft   = 14,600ft2 Sub-total    =    5,300ft2 Total land for laying unit     =    27,220ft2 Therefore, the total land required for 30,000 layers = 21,469.6ft2 + 38,440ft2  +27,220ft2    =    87,129.6 ft2

3.5. Land Required By Outer Structures On The Farm A plot of the land should be ear-marked for the feed-mill (1/2a plot) and the remainder should be used for office and stores at personal desires.

3.5 iiThe water source should be sited at a portion of good water level accessible to the pens. The water must be chlorine free.

3.5. iii The plant/engine room can take a portion of 10ft x 10ft made of bricks (blocks) with allowances for escapes of burnt gases. It should be far from the pen because of noise stress and gaseous pollutions. 3.6. Good Road and Path Layouts should be well maintained.

CHAPTER FOUR SECTION MANAGEMENT The level of farm management is one of the determinants in poultry production. Therefore management practices in the laying enterprise are as follows: 4.1. Brooding: This is where the chicks would be given artificial warmthto grow feathers and other developments. There are some parameters to consider before venturing into poultry production and if well planned out, the business would yield bountifully.

4.2. Litter Maintenance

Since the chicks would be kept under intensive care; litter of wood shavings is desirable. The litter keeps the chicks clean and warm. It is a source of manure at later point in time. So, the litter must always be kept dried – if litter is wet it breeds vectors which introduce diseases to the chicks e.g. coccidiosis.

The litter absorbs moisture from the dropping and this in turn is eliminated by ventilation. Wet litter should be immediately removed. Therefore, a good litter should be highly absorbent, fairly coarse, free from mould and contains minimum amount of dirts.

Proper ventilation lower humidity and keeps litter dry and friable all time. The litter depth should be at minimum 5cm. The covered house is then fumigated and allowed for 2 – 3 weeks. The covering should be removed and allowed for 3-5 days, fill the pen with litter, cover and pre-heat the house for another 2 -3 days. These would kill all disease causing organisms and bring about suitable heat for chicks.

4.3. Where to Buy

Chicks should not be bought from the open market. Known hatcheries with good history should be the place to buy from – such hatcheries include Chi Ltd, Zartech Ltd, Obasanjo Farms Nig. Agrited etc.

4.4 Arrival Of The Chicks

Brooding equipment should be arranged in the prepared house about 12 hours before their arrival. Feed and drinking water should be introduced 2-3 hours before arrival. The house temperature should be about 35OC. The covered house should prevent forced drought and the chicks should have a good ventilation at the same time.

4.5. Brooding: This is the care given to theday old chicks from day old till about 6 weeks of age. The attendant should observe them many times a day from a day old to about 5 days old. Fresh and balanced feed should be served, clean and chlorine free water given. They should be fed with chick’s mash twice a day at average of 2kg/chick for the 1st 8 weeks or about 6g/chick daily.

4.5ii.    The attendant should observe the chicks’ behaviour to know how to regulate the heat. If they cuddle closer to the heat source that means that the heat is not sufficient. If they are further away from each other and heat source that means that the heat is at excess. At adequate heat, they would be evenly distributed. When chicks are feeling hot or cold they would not eat well!

He should see that none is restrained from movement by being trapped between wood or troughs. He should look out for blood vents and separate into a care unit. This bloody vent can lead to cannibalism in that other chicks would peck the vent and could draw out theaffected chicks’ intestines – leading to death. After the 1st week, two times a day routine check is advised-change to bigger feeders and drinkers at week 2.

4.5iii  Adequate Heat in the House

•    It increases immune system •    Builds essential hormones •    Aids several maturity for later egg production. •    Speeds up the growth of feathers.

As they grow the heat is gradually reduced till at 6th week when heat is completely removed according to region/season of the year. The coverings are gradually removed from week 3 through to week 6 when room temperature would have been achieved and the chicks feathered.

4.5 iv.     Medication/Vaccination Schedule in the Brooding House Age     Medication/Vaccination 0 – 3 days    Marek’s vaccination 5 – 7 days    New castle disease vaccine i/o 0 – 7 days    Give antibiotic, vitamins in feed/water 11th – 14 day    1stGumboro diseases vaccine. 21st day    2nd Gumboro disease vaccine 5th week    New castle disease (lasota) After 3 weeks    Give fowl pox vaccination (wing web) 6th week    New castle disease (Komorou)

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Complete Poultry Business Plan for Broilers and Layers (Download PDF/Doc)

This is a complete poultry business plan in Nigeria that you can download for either broilers or layers. You can present this poultry business plan to seek financial grant from various organizations and banks. You can also use it to set up your poultry business in Nigeria.

poultry-business-plan

Therefore, in case you are searching for poultry business plan template, sample or proposal for commercial purpose, kindly read this document and download it immediately.

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The Poultry business plan you are going to download here contains the following:

  • Introduction
  • Executive summary
  • Business ownership
  • Farm location
  • Our vision statement
  • Our mission statement
  • Our business structure
  •  Our strength
  • Market analysis
  • Market trends
  • Our target market
  • Our competitive advantage
  • Sales and marketing strategy
  • Sales forecast
  • Payment options
  • Financial projections and costing
  • Sources of startup capital      

EXECUTIVE SUMMARY

Godiya poultry farm is a farm focused on both egg and meat production that provides for a large market range. It also produces manure as a by-product. It is based in Kaduna, Kaduna State.

The founders have noticed the health implication of red meat and are creating a business to meet the increased demand for white meat and eggs. Chickens happen to be a great source of white meat and are also largely known for egg production.

Not only that we are interested in meeting the demands of the customer, we also plan to create utmost satisfaction for these customers. We also want to use this business as a means of creating employment within the community it is based in and to contribute to the economy of the country.

We plan on provide products with quality and maintain this supply efficiently. This is a partnership business that plans on distributing eggs, chicken, cat fish to restaurants, home delivery food centers, hotels, schools, clubs, bakery and catering businesses and supermarkets.

We also plan on doing this at very affordable prices. We will also distribute manure to farmers that are into crop production.

This business plan is meant to articulate the vision and future of our farm, and to appeal to investors and external stakeholders to get involved in this business and help with its funding as it is a capital intensive business. We also hope that it will serve as a guideline for the firm’s employees to move towards the goal of the farm.

Not only do we offer products, but we offer services as well. We plan on providing home delivery services to customers who order a certain amount of products.

This offer will mostly be used by the section of our target market that uses eggs, chickens or fish in large quantities like schools and bakeries.

500 chickens would be optimum for the initial operation of the business. Production site is in Kaduna, plenty open space, cheap labors, road connection, water availability and immediate access to markets.

Revenue for this will be gotten from personal saving, loan and grants. Investment in this business shall be allocated to the following purposes: Acquiring land, constructing fish ponds, buying chickens, buying fingerlings, building cage house, stocking the pellets, hiring the experts and other miscellaneous tasks. Fifty percent gross margin is expected within 6 months of its operations withholding the chances of any accidental or unexpected incidence and we hope to obtain the breakeven point within 2 years.

We have considered the risks, financial, health and technology wisely.

 Download: Cat Fish Business Plan download in Nigeria

POULTRY FARM OBJECTIVES

Godiya Poultry Farm will measure its success by its ability to achieve the following objectives:

  • Becoming the “Best and most hygienic poultry producer in the area” complying by the national standards for food and drugs.
  • Turn in profits from the first six months of operations.
  • Maintain 50% gross margin ratio.
  • Winning the hearts and tastes of our beloved consumers and establishing a brand image of the company through heavy marketing campaigns in the first one year.

POULTRY FARM MISSION

Godiya poultry farm’s mission is to provide customers with quality, fresh, and valuable products. To respect all employees and enable everyone to have a say in company affairs. Quality and service are our number one priority. To provide investors with opportunities to receive a nice return on investment and high-quality growth.

To contribute to the community through physical and social programs. Our farm intends to have the largest poultry farm products.  We plan to increase and expand our production of chicken, fish and eggs to challenge the evergrowing demand for these products.

The nutritious and protein rich products from our farm would always be the first choice of our consumers.

OUR KEYS TO SUCCESS

Godiya poultry farm will follow these principles in order to achieve success in its market:

  • State of art cage framework accommodating optimum number of chickens with lessened possible hazards.
  • Diverse slaughters network, market chain management, optimum inventory level and ‘customer is king’ policy.
  • Regular visits by veterinary medical workers and hygienic poultry house environment.

How To Download The Complete Poultry Business Plan In Nigeria

The complete Business plan is N5,000 and you can download the complete poultry business plan in your email. Above is apart of the complete Poultry business plan. In case you the complete business plan, follow the procedures to download it or call 08030447894 or 08133717775.

BUSINESS PLAN DOWNLOAD LINK

For you to download the complete business plan straight to your email address, kindly Click on the>> DOWNLOAD LINK for immediate response. You’ll pay the sum of N5000

Bank: UBA Account name:  AJETUNMOBI OLANIYI Account number : 2089760594

Thereafter, send us your email address through text message to 08133717775 or 08030447894 . The text must contain the title of the business plan you want and also your email address. Immediately after the confirmation of your payment, we will send the poultry business plan to your email address where you can easily download it.

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Poultry Farm Business Plan Template

Written by Dave Lavinsky

poultry farm business plan

Poultry Farm Business Plan

Over the past 20+ years, we have helped over 1,000 entrepreneurs and business owners create business plans to start and grow their poultry farms. On this page, we will first give you some background information with regards to the importance of business planning. We will then go through a poultry farm business plan template step-by-step so you can create your plan today.

Download our Ultimate Business Plan Template here >

What is a Poultry Farm Business Plan?

A business plan provides a snapshot of your poultry farm as it stands today, and lays out your growth plan for the next five years. It explains your business goals and your strategy for reaching them. It also includes market research to support your plans.

Why You Need a Business Plan for a Poultry Farm

If you’re looking to start a poultry farm, or grow your existing poultry farm, you need a business plan. A business plan will help you raise funding, if needed, and plan out the growth of your poultry farm in order to improve your chances of success. Your poultry farming business plan is a living document that should be updated annually as your company grows and changes.

Sources of Funding for Poultry Farms

With regards to funding, the main sources of funding for a poultry farm are personal savings, credit cards, USDA Farm Service Agency (FSA) loans, bank loans, and angel investors. With regards to bank loans, banks will want to review your business plan and gain confidence that you will be able to repay your loan and interest. To acquire this confidence, the loan officer will not only want to confirm that your financials are reasonable, but they will also want to see a professional plan. Such a plan will give them the confidence that you can successfully and professionally operate a business. Personal savings and USDA FSA loans are the most common funding paths for poultry farm.

Finish Your Business Plan Today!

How to write a business plan for a chicken farm.

If you want to start a poultry farm or expand your current one, you need a business plan. We detail each section of a traditional business plan for a poultry farming business.

Executive Summary

Your executive summary provides an introduction to your business plan, but it is normally the last section you write because it provides a summary of each key section of your plan.

The goal of your Executive Summary is to quickly engage the reader. Explain to them the type of poultry farm you are operating and its status. For example, are you a startup, do you have a poultry farm business that you would like to grow, or are you operating poultry farm businesses in multiple locations?

Next, provide an overview of each of the subsequent sections of your plan. For example, give a brief overview of the poultry farm industry. Discuss the type of poultry farm you are operating. Detail your direct competitors. Give an overview of your target customers. Provide a snapshot of your marketing plan. Identify the key members of your team. And offer an overview of your financial plan.  

Company Analysis

In your company analysis, you will detail the type of poultry farm you are operating.

For example, you might operate one of the following types of poultry farms:

  • Breeder Farms : this type of poultry farm produces hatching eggs for delivery to the hatchery. After the 21 day incubation period, the hatchery then delivers the baby chicks to the broiler houses.
  • Broiler Farms: this type of farm produces a 2.5 lb. to 8 lb. bird in 4 to 8 weeks which is processed for various types of retail sale to consumers, grocery stores or fast food chains as whole birds, cut-up breast, wings, thigh, drumsticks, deboned breast meat, or further processed pieces.
  • Pullet Farms: this type of poultry farm produces pullets and roosters to be delivered to a breeder hen house at 20-22 weeks old when they are sexually mature to breed and lay eggs.

In addition to explaining the type of poultry farming business you will operate, the Company Analysis section of your business plan needs to provide background on the business.

Include answers to question such as:

  • When and why did you start the business?
  • What milestones have you achieved to date? Milestones could include the number of chickens and/or turkeys produced, number of production contracts, etc.
  • Your legal structure. Are you incorporated as an S-Corp? An LLC? A sole proprietorship? Explain your legal structure here.

Industry Analysis

In your industry analysis, you need to provide an overview of the poultry farm industry.

While this may seem unnecessary, it serves multiple purposes.

First, researching the poultry farm industry educates you. It helps you understand the market in which you are operating.

Secondly, market research can improve your strategy, particularly if your research identifies market trends.

The third reason for market research is to prove to readers that you are an expert in your industry. By conducting the research and presenting it in your plan, you achieve just that.

The following questions should be answered in the industry analysis section of your poultry farming business plan:

  • How big is the poultry farm industry (in dollars)?
  • Is the market declining or increasing?
  • Who are the key competitors in the market?
  • Who are the key suppliers in the market?
  • What trends are affecting the industry?
  • What is the industry’s growth forecast over the next 5 – 10 years?
  • What is the relevant market size? That is, how big is the potential market for your poultry farm business? You can extrapolate such a figure by assessing the size of the market in the entire country and then applying that figure to your target market.

Customer Analysis

The customer analysis section of your poultry farming business plan must detail the customers you serve and/or expect to serve.

The following are examples of customer segments: processors, grocery stores, and restaurants.

As you can imagine, the customer segment(s) you choose will have a great impact on the type of poultry farm business you operate. Clearly, processors would respond to different marketing promotions than restaurants, for example.

Try to break out your target customers in terms of their demographic and psychographic profiles. With regards to demographics, include a discussion of the ages, genders, locations and income levels of the customers you seek to serve. Because most poultry farm businesses primarily serve customers living in their same region, such demographic information is easy to find on government websites.

Psychographic profiles explain the wants and needs of your target customers. The more you can understand and define these needs, the better you will do in attracting and retaining your customers.

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Competitive Analysis

Your competitive analysis should identify the indirect and direct competitors your business faces and then focus on the latter.

Direct competitors are other poultry farm businesses.

Indirect competitors are other options that customers have to purchase from that aren’t direct competitors. This includes producers of other meat such as beef, pork, or fish, as well as producers of meat alternatives. You need to mention such competition as well.

With regards to direct competition, you want to describe the other poultry farms with which you compete. Most likely, your direct competitors will be poultry farms located very close to your location.

For each such competitor, provide an overview of their businesses and document their strengths and weaknesses. Unless you once worked at your competitors’ businesses, it will be impossible to know everything about them. But you should be able to find out key things about them such as:

  • What types of customers do they serve?
  • What kinds of poultry do they produce (breeders, broilers, pullets)?
  • What is their pricing (premium, low, etc.)?
  • What are they good at?
  • What are their weaknesses?

With regards to the last two questions, think about your answers from the customers’ perspective. And don’t be afraid to ask your competitors’ customers what they like most and least about them.

The final part of your competitive analysis section is to document your areas of competitive advantage. For example:

  • Will you use superior production methods?
  • Will you provide services that your competitors don’t offer?
  • Will you provide better customer service?
  • Will you offer better pricing?

Think about ways you will outperform your competition and document them in this section of your plan.  

Marketing Plan

Traditionally, a marketing plan includes the four P’s: Product, Price, Place, and Promotion. For a poultry farm business plan, your marketing plan should include the following:

Product : In the product section, you should reiterate the type of poultry farm company that you documented in your Company Analysis. Then, detail the specific products you will be offering. For example, in addition to traditional poultry, will you provide organic or cage-free poultry?

Price : Document the prices you will offer and how they compare to your competitors. Essentially in the product and price sub-sections of your marketing plan, you are presenting the products and services you offer and their prices.

Place : Place refers to the location of your poultry farm company. Document your location and mention how the location will impact your success. For example, is your poultry farm located near a processing facility, near a transportation hub, etc. Discuss how your location might be the ideal location for your customers.

Promotions : The final part of your poultry farm marketing plan is the promotions section. Here you will document how you will drive customers to your location(s). The following are some promotional methods you might consider:

  • Advertising in trade papers and magazines
  • Reaching out to local agriculture extension offices
  • Social media marketing
  • Local radio advertising

Operations Plan

While the earlier sections of your business plan explained your goals, your operations plan describes how you will meet them. Your operations plan should have two distinct sections as follows.

Everyday short-term processes include all of the tasks involved in running your poultry farm, including animal care / feeding, flock supervision, animal transportation, sourcing feed, etc.

Long-term goals are the milestones you hope to achieve. These could include the dates when you expect to sign your 20th production contract, or when you hope to reach $X in revenue. It could also be when you expect to expand your poultry farm to a new location.  

Management Team

To demonstrate your poultry farm’s ability to succeed, a strong management team is essential. Highlight your key players’ backgrounds, emphasizing those skills and experiences that prove their ability to grow a company.

Ideally you and/or your team members have direct experience in managing poultry farms. If so, highlight this experience and expertise. But also highlight any experience that you think will help your business succeed.

If your team is lacking, consider assembling an advisory board. An advisory board would include 2 to 8 individuals who would act like mentors to your business. They would help answer questions and provide strategic guidance. If needed, look for advisory board members with experience in managing farms or successfully running small businesses.  

Financial Plan

Your financial plan should include your 5-year financial statement broken out both monthly or quarterly for the first year and then annually. Your financial statements include your income statement, balance sheet and cash flow statements.

Income Statement

An income statement is more commonly called a Profit and Loss statement or P&L. It shows your revenues and then subtracts your costs to show whether you turned a profit or not.

In developing your income statement, you need to devise assumptions. For example, will you supply 50 restaurants, or produce 2,000 birds for processing each month? And will sales grow by 2% or 10% per year? As you can imagine, your choice of assumptions will greatly impact the financial forecasts for your business. As much as possible, conduct research to try to root your assumptions in reality.

Balance Sheets

Balance sheets show your assets and liabilities. While balance sheets can include much information, try to simplify them to the key items you need to know about. For instance, if you spend $50,000 on building out your poultry farming business, this will not give you immediate profits. Rather it is an asset that will hopefully help you generate profits for years to come. Likewise, if a bank writes you a check for $50,000, you don’t need to pay it back immediately. Rather, that is a liability you will pay back over time.

Cash Flow Statement

Your cash flow statement will help determine how much money you need to start or grow your business, and make sure you never run out of money. What most entrepreneurs and business owners don’t realize is that you can turn a profit but run out of money and go bankrupt.

In developing your Income Statement and Balance Sheets be sure to include several of the key costs needed in starting or growing a poultry farm business:

  • Location build-out including design fees, construction, etc.
  • Cost of equipment and supplies
  • Payroll or salaries paid to staff
  • Business insurance
  • Taxes and permits
  • Legal expenses

Attach your full financial projections in the appendix of your plan along with any supporting documents that make your plan more compelling. For example, you might include your farm title or lease, or blueprints of the production facility.  

Putting together a business plan for your poultry farm is a worthwhile endeavor. If you follow the template above, by the time you are done, you will truly be an expert. You will really understand the poultry farm industry, your competition, and your customers. You will have developed a marketing plan and will really understand what it takes to launch and grow a successful poultry farming business.  

Poultry Farm Business Plan FAQs

What is the easiest way to complete my poultry farm business plan.

Growthink's Ultimate Business Plan Template allows you to quickly and easily complete your Poultry Farm Business Plan.

What is the Goal of a Business Plan's Executive Summary?

The goal of your Executive Summary is to quickly engage the reader. Explain to them the type of poultry farm business you are operating and the status; for example, are you a startup, do you have a poultry farm business that you would like to grow, or are you operating a chain of poultry farm businesses?

Don’t you wish there was a faster, easier way to finish your Poultry Farm business plan?

OR, Let Us Develop Your Plan For You

Since 1999, Growthink has developed business plans for thousands of companies who have gone on to achieve tremendous success.   Click here to see how Growthink’s professional business plan consulting services can create your business plan for you.

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Poultry Farming Business Plan & Feasibility Study in Nigeria

by BusinessPlan 2 Comments

Poultry Farming Business Plan & Feasibility Study in Nigeria

This Poultry farming business and feasibility study is updated regularly and so can be used to procure Grants,Bank Loans, competitions, etc. You can also use it as a sample guide to doing your own business plan or feasibility study.

Also Read: Comprehensive Business Plan on Poultry Farming in Nigeria

HURRY NOW! GET YOUR POULTRY FARMING BUSINESS PLAN & FEASIBILITY STUDY NOW!

To place an order, pay N10,000 to:

BANK NAME: GUARANTY TRUST BANK (GTB)

ACCOUNT NAME:  CHIBUZOR TOCHI ONYEMENAM

ACCOUNT NUMBER: 0044056891

TABLE OF CONTENTS

  • Introduction                                      

Executive Summary

Financial summery

Business objective

Guiding principles and Values

Critical success factor

SWOT analysis

  • The Product and competition

Description of the Farm

The product

Competitors

The Management

Training and development

Evaluation and control

  • Target market

Market overview

Market needs

  • Strategy and implementation

Marketing plan

  • Financial Plan

Sales forecast

Personnel plan

Cash flow assumption

Loans and investment

  • Project appraisal and financial statement

Methodology

Major assumption

Profit and loss statement

Balance sheet

Introduction

A business plan clearly sets out the objectives of business (the self-sufficient school). It states exactly how the business intends to operate and how it will become profitable.

A good business plan will keep anyone focused on his objectives. It will help him plan for the future, because he will have already planned his activities. It will lay down a budget and predict future cash-flow so that he will stay on-track in his drive towards the goal of a self-sufficient school. It will also help someone identify areas that he might have overlooked or areas that require more thought and planning.

The Nigerian economy is highly dependent on the import of goods and services to meet the domestic demands in the country. A large component of the imports consists of a variety of food products, ranging from agricultural products, canned goods and poultry. As a result, the government has been on a constant lookout for ways to negate this dependency and become self-sufficient. Poultry farming was introduced to serve this purpose.

The proposed business model in this document has many similarities to various poultry firm. The plan emphasizes on the importance of the eggs produced at the poultry farm be of premium quality and that it should clearly differentiate itself with its larger size and weight.

The major market that has been identified for the purpose of this study is the domestic market. The reason being that a product of this nature should ideally command a premium price to generate a reasonable return on the investment. The importance of a sound management and adhering to fundamental business principles is also highlighted. The plan identifies the high investment cost and the high cost of chicken feed as the biggest impediment for the success of the proposed poultry farm.

Financial Summary

Financial Highlights

The proposed investment in this plan is financially feasible. Following are some financial highlights for the projected 3 year term.

Business Objective

Some important objectives of the proposed business should be to:

  • Introduce the product to a niche market where the eggs will fetch the highest average price.
  • Develop a sustainable business, able to survive off its own cash flow
  • Increase income and job opportunities for the people and bring diversification to land-based economic activities.
  • Give confidence to the general people to invest and engage in similar commercial ventures.
  • Seek and secure the required funds to finance the proposed plans.
  • Become a reliable and stable and supplier of eggs.
  • Ensure that the potential customers are informed of the product’s unique attributes.
  • Develop the range of markets, and opportunities for consumption of the locally produced eggs and encourage participation, understanding and engagement.
  • Generate a reasonably good return on investment to the investors within a reasonable amount of time through sustainable and eco-friendly investment practice

Guiding Principles & Values

Any business that wants to be successful must follow certain principles and uphold certain values. The management of the proposed venture should believe that the first

Responsibility is to be given to the customers. Hence, the foremost importance should be given to ensure that high quality products are delivered to the customers. The management should value the customers as well as its employees and distributors and every possible effort should be made to sustain the lowest possible costs in order to pass the benefits of increased margins to the owners of the business, its employees and the community in which it operates.

The management should always inspire and respect the employees by recognizing their merit. It should always be the management’s belief that the employees should be adequately compensated.

Leadership should be a key guiding principle of the business. It should engage itself by involving, leading by example, trust and confidence of the industry, positive promotion of talent and market innovation. Using all the distinctiveness and diversity of skills of the employees, the management should ensure that the business is always open to and actively seeking out new perspectives and challenges, capitalizing on new opportunities and promoting the access and affordability benefits of the product and experiences offered.

Last but not least, Openness should be a key ingredient of all guiding principles. Straight forward communication, listening, clear dialogue and reflections on the industry and the business’s priorities in relation to it should certainly be a core principle in all its engagements.

Critical Success Factors

  • Securing of start-up capital.
  • Suitable size space and good location for the production facility.
  • Management commitment to excellence and customer’s satisfaction.
  • Emphasis on production of high quality eggs.
  • Consistency in the product, in terms of quality, taste and size
  • Proper management, administration, marketing and good financial management.
  • Existence of suitable infrastructure to support the business on the island.
  • Conduct an effective marketing and promotions strategy.
  • Products to be delivered to the distributors in pristine condition without damage to the eggs.
  • That wholesale prices remain constant for a reasonable period of time in order to gain the confidence of distributors.
  • Utilization of appropriate and efficient equipment to meet the set objectives.
  • Keeping the eggs fresh through proper storage and handling.
  • Trained manager and employees working on the production lines.
  • Effective coordination, communication and relationship management with sponsors/lending/aid agencies and other stake holders.
  • Accessibility and responsiveness to the needs of the customers.

SWOT Analysis

  • Competitive price
  • Transport costs are lower as opposed to transport costs of imported poultry products
  • Being a labor-intensive activity, it can provide employment opportunities for women and youth in the local area, which will attract support from the stakeholders
  • Close coordination ensure that the needs of the local community are considered when the infrastructure is developed and the operations are carried out.
  • High cost of imported chicken feed in the absence of locally produced feed.
  • Properly establishing and operating poultry units require high startup costs, especially for setting up of the layer house and the rearing house.
  • Intensive training will be required to generate awareness and stress the importance of appropriate operational techniques and procedures
  • Limited information available on trade and marketing on the locally produced poultry products
  • Lack of infrastructure due to limited rearing units and laying units

Opportunities

  • There is a high demand for eggs.
  • Expanding egg production units could lead to economies of scale
  • Fresher and more convenient than importing
  • Labor availability due to high unemployment levels among women and youth in local areas
  • Easier for community owned and managed businesses to attract funding and technical assistance from aid agencies.
  • Disease outbreaks may threaten the quality and supply of stock and finished goods
  • Inflationary factors which may drive up the investment and operational costs (especially the cost of feed) may not make the farm financially sustainable
  • Inability to achieve economies of scale may limit the ability to improve efficiency
  • Competition from other poultry production units in the long run could be a possibility
  • Inefficient management practices could turn what would be a lucrative, sustainable economic activity into an inefficient project causing economic and financial losses.

  The products and the competitions

This is a sole proprietorship business where the main activity of the firm is to provide quality product through the Lagos city. I will collect chicken and eggs from different producer near to Lagos city especially from Surulere. Chicken and eggs will be distributed to restaurant, super shop, hotel, community center, and bakery and catering houses around Lagos city. Prolong the sufficient supply to the customer is one of my most important purpose.  we want to supply extend area of Lagos city with affordable price.

  • Name: Amfest poultry farm
  • Address of the firm:

Factory: Km 10, Lagos/Ogun State Express.

Office: 10 Bode Thomas Street

  • Owners’ equity of the project:

It is mainly a partnership business.

  • Details of entrepreneur:
Ude Martins Managing Director
Mr Kalu Ozor Manager [Operation]
Miss Ijeoma Izu Manager [Marketing]
Nnamdi Ofor Manager [Sales]
Bassey Edet Manager [HR]
Chidi Uba Manager [Finance]

The Product

The eggs produced at the poultry farm should be of premium quality and shall differentiate itself with its larger size and weight. The eggs produced in the farm will be of 60g per egg compared to common imported white eggs of 45g per egg.  The eggs will be produced in an environmentally friendly manner.

The price of the eggs will be competitive considering the high quality and freshness of the eggs in comparison to the price of imported eggs of the same quality. The proposed farm will have the capacity to produce 250 eggs per day, and eggs shall be sold to the market at BDT 8 per egg in the first year of operations. To ensure a non-stop stable supply of eggs to its customers, one rearing house and another layer houses (26′ x 36′ each) shall serve to maintain a continuous supply.

Once the product is introduced, small businesses which are more organized in this kind of production and distribution may see the opportunity and seize it before the product is firmly established in the target markets. Other forms of competition will emerge from importers of similar size and similar quality eggs. However, the key target market for the locally produced eggs would normally be high quality local produce. Hence, competition will be limited and prospects for locally produced eggs are expected to remain good.

Training & Development

The management should always inspire and respect the employees by recognizing their merit. It should always be the management’s belief that employees should be adequately trained and compensated. Personnel training and remuneration should be regularly reviewed to keep up with market developments and to keep staff motivated. Competition in the long run can affect staff turnover and hence sufficient emphasis on staff training is critical to maintain stability in the operations.

Evaluation & Control

The management should evaluate the effectiveness of this plan and the feasibility study in meeting its goals. Regular quarterly meetings should at least be held to assess and evaluate the results of each quarter. The plans should then be reviewed if needed and new goals should be re-assessed and developed for the periods ahead.

Proper internal controls should be utilized to achieve its goals and objectives. It should be the means by which the resources should be directed, monitored, and measured and should play an important role in preventing and detecting fraud and protecting the business’s resources, both physical.

Target Market

Market analysis

Bangladesh is an over populated country. So, there is no equilibrium between demand and supply and more or less suppliers fail to satisfy the customers. Most of all, in food business if it is daily product there is no loss. So there is a great prospect being succeeded.  Each and every people need chickens and eggs. Eggs are the ingredients of cake, bread, omelet etc.  So restaurant, bakery, hotel, community centers needs eggs and chickens every day. As the different customers have high demand of chickens and eggs we have a high prospect of success.

Market Needs

The target market prefers premium quality eggs whose origins are familiar to them. Quality, fresh produce coming from known environments have an edge over similar products imported from unfamiliar producers.

The concept of ‘ethical purchasing’ and ‘positive buying’ would be an important driving force in making purchasing decisions at high end resorts. The facts that the eggs purchased contribute to job creation in the community and empowerment of women or contribute to the betterment of other disadvantaged people are very important factors taken into consideration in the target market.

Strategy and Implementation Marketing Plan

Positioning

The eggs farmed at the poultry farm should be emphasized as being of premium quality and distinguish themselves with its larger size and weight of 60g per egg compared to common imported white eggs of 45g per egg.  The fact that the eggs are produced in an environmentally friendly manner must also be highlighted.

Pricing for the eggs should ideally be market driven based on the weight of the egg and the targeted market segment. Its pricing structure should be based upon the targeted clientele and a survey of egg suppliers and their prices in Bangladesh. For the purposes of this study, we have assumed the tourist market as the key market and estimated a selling price of BDT 8 per egg in the initial year of production. The price of the eggs are highly competitive considering the high quality and freshness of the eggs when compared to the price of imported eggs of the same quality. For the purposes of this study, it must be noted that the cost of feed has been assumed to at 50% lower than the actual cost of feed, if imported. It would not be possible to maintain a selling price of BDT 8 per egg unless cost of feed is minimized by 50% or a subsidy or a grant is given to the poultry farm.

BANK NAME: FIRST BANK PLC

ACCOUNT NUMBER: 3066880122

After payment, Text your full name, email address and selected business plan to 07033378184.

The complete business plan/feasibility study will be sent to your email 30 minutes after payment.

For Inquiries call – 07033378184

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