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How to Use Quotes in Your Speech: 8 Benefits and 21 Tips

In this article, we examine eight benefits of using quotations in your speech, and then discuss twenty-one tips for superpowering your speech with effective quotes.

  • Speech Quotations
  • Rhetorical Questions
  • Triads (the Rule of Three)
  • Parallelism

Benefits of Using Quotations in Your Speech

There are numerous benefits to crafting quotations into your speech, including:

  • The primary reason to quote material in your speech is that it reinforces your ideas . A quotation offers a second voice echoing your claims, but is more powerful than simply repeating yourself in different words.
  • Quotations usually offer a concise, memorable phrasing of an idea. (This is why the quotation gets remembered and repeated, isn’t it?)
  • Using a quotation boosts your credibility because it implies that the person you are quoting agrees with the rest of your argument.
  • Most people do not have the ability to spontaneous offer relevant quotes to support their statements. So, when you deliver a quotation, it demonstrates your domain knowledge and preparation .
  • Quotations are one way to add variety to your logical arguments , along with facts, statistics, stories, metaphors, and other material. Audiences get bored if you offer a one-dimensional string of arguments of the same type.
  • Depending on how you deliver the quotation, you can create anticipation, suspense, or drama . For example, if you begin “Microsoft founder Bill Gates once said…” followed by a pause, then your audience will surely anticipate your next words. What did he say? What did he say?
  • Conversely, you might choose a quotation which adds humor to your presentation , due to the content of the quote or perhaps the person you are quoting.
  • If you are delivering with visuals, you might choose to display the quotation on a slide and let your audience read it. This creates a natural and purposeful pause in your vocal delivery , allowing you to check your notes, take a sip of water, and collect your thoughts.

Tips for Using Quotations in Your Speech

Okay, you are convinced of the benefits of incorporating quotations into your speech. But how do you do it? Who should you quote? When should you give the quotation? Read on to discover numerous tips for using quotes effectively in your presentations.

Do your Research

  • Make sure you get the phrasing correct. A quotation should boost your credibility, but quoting inaccurately weakens your credibility. A sloppy quotation makes you look lazy.
  • Get a reliable source. Wikipedia doesn’t count. Your credibility is on the line.
  • Beware quoting out-of-context. Be careful when quoting material on controversial topics. Make sure you understand the intent of the speaker, not only their words. A quotation taken out of context where you’ve garbled the meaning makes you look like you are deliberately misleading your audience.

Quote People Your Audience Knows

  • Quote a well-known expert in the field. Don’t quote individuals based purely on their fame or success; base your decision on their expertise in the subject area you are talking about. Quote Aristotle on philosophy or Serena Williams on tennis — doing the opposite gets you in trouble.
  • Quote a lesser-known expert in the field, but only with background context. If your desired quote comes from someone who your audience won’t immediately recognize, you’ll need to introduce the speaker and establish their credibility before delivering their quote.
  • Quote an earlier speaker at your event. Suppose you are speaking at an event where an earlier speaker made some statements relevant to your message. Referring back to their words will not only impress your audience, but also capitalize on the earlier speaker’s effectiveness.
  • Quote yourself (playfully). I’ve done this many times, and it always receives a positive audience response. One way I do this is to introduce a particularly important point as “Dlugan’s First Law of ( whatever topic I’m speaking on )”

Use your own words to open and close; quote in the middle.

  • Open your speech with a quote (sparingly). Starting with a quote can be effective, but don’t assume just  any quotation will grab your audience’s attention. I’ve watched speakers open with a quotation that wasn’t very powerful, and even irrelevant to their content. There are usually more powerful ways to grab your audience’s attention.
  • Avoid closing your speech with a quote. I have heard speeches end strong with a quotation, usually when the quote refers back to the beginning. However, I would not advise it generally. Your final words should be your own. Ending with a quote is often a sign that you don’t have confidence in your own words.
  • Quotations work best in the body of your speech. The best time to introduce a quote is when you need more support for one of your arguments. One particularly effective time is near the end of a section. Reinforcing your arguments with a quotation brings good closure to your argument.

Draw attention to the quote through your delivery.

  • The traditional formula is okay. Most quotations are introduced simply: Albert Einstein once said “It’s not that I’m so smart, it’s just that I stay with problems longer.” This simple formula is clear, direct, and acceptable.
  • Reading the quote from notes is okay. When possible, I would advise delivering the quote from memory. But sometimes, reading it can be better. If the quote is lengthy, for example, it’s better to read it to ensure you are accurate. Even a short quote can be read from notes effectively. I once saw a speaker who produced the note paper from his pocket, and was almost reverent as he read it. In this case, it could be argued that not reading it would have been disrespectful.
  • Or, let your audience read the quote. If you are using visuals, you might choose to display the quotation. When you do this, do NOT read it to your audience. Let them read it. (Remember, you should never read material to your audience when they can see the words.) This technique has an added benefit: you can stylize the slide to add impact. For example, you might add a photo of the speaker, or perhaps use a font which conveys mood.
  • Pause before and after. You should pause briefly before the quote (a little suspense, and to grab attention) and then a little longer after the quote (to allow the meaning of the quotation to be absorbed by your audience.) Give the quotation respect, and let its impact be felt.
  • Spice up your vocal delivery. Of course, you should be varying your voice throughout your presentation. Just like other key statements in your speech, a quotation deserves a little extra vocal emphasis. Maybe louder, maybe softer. Maybe happier, maybe sadder. Let the mood of the quote guide your delivery.
  • Set the context when necessary. Some quotations stand on their own, but other quotations won’t be effective unless you establish the context first. A quotation which has your audience guessing is a missed opportunity. Perhaps you need to give the historical context, or explain something about the life of the speaker. Make sure the quotation has maximum impact.

Use trustworthy sources.

  • Quotation compilations keep quotes within arm’s reach. Every serious speaker should own at least one quotation compilation. ( Bartlett’s Familiar Quotations is my personal favorite, ever since I first found a copy of a previous edition on my brother’s bookshelf 30 years ago.) A well-edited compilation provides several sort indices to help you find the perfect quote faster. An added benefit is that these types of sources should be trustworthy.
  • Biographies of famous people in your field are also rich sources. For example, a biography on Steve Jobs is sure to have numerous quotable lines on his business philosophy. Like quotation compilations, biographies are generally trustworthy.
  • Online quotation search engines offer unparalleled breadth. Quotation websites help you find quotations using a given keyword or spoken by a given person. It’s quick and easy, but the sources cannot always be trusted. Whenever I use these sources, I seek out a second source to verify. (Be careful, many quotation websites might use the same flawed source…)

Be selective.

  • Don’t use a quote that everyone knows. If your audience has heard the quote before, you will receive virtually no benefit from repeating it.
  • Don’t overdo it. There’s no rule about how many quotes you should use, but their effectiveness gets diluted if you use too many. Remember that your speech should primarily be told with your words, not someone else’s. Keep just the best quotes you found in your research, and trim the others.

What do you think?

How do you like using quotations in your speeches? Please share with others by adding a comment .

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16 comments.

Excellent post. Doing your research is vital. In January I blogged about some people who quoted Penn State football coach Joe Paterno after he’d gone from famous to infamous: http://joyfulpublicspeaking.blogspot.com/2012/01/preparation-is-vital-before-using.html

Yesterday I blogged about how two apparently startling statistics weren’t really that impressive: http://joyfulpublicspeaking.blogspot.com/2012/09/is-540-million-minutes-per-day-large.html

Great advice! I appreciate that you tell speakers to use quotations that we DON’T already know. Too often, speakers use tired quotations and it doesn’t add benefit to the presentation.

Andrew, I am trying something a bit different with quotes for one of my advanced Toastmaster speeches,…the speech is about the importance of the words we say as told to me by an elderly friend of mine who is a survivor of Auschwitz. There are two powerful, but simple, quotes during the speech and I’ve decided to imitate my friend’s German accent to make the quotes more meaningful and memorable. I’ve never heard anyone in my club purposely use a different accent to make quotes in their speech stand out more. I’m interested to see how this will work.

Generally, I think delivering the quote using an accent is a great idea. This makes it much more like storytelling and is one way to create a meaningful context for your audience.

A couple things to consider: 1) Practice. Make sure that adding an accent doesn’t prevent you from accurately quoting. 2) Make sure that the quote is still clear with an accent. If your audience cannot understand the words, it will be less effective.

the article is so helpful and clearly understandable.thumbs up.

Great topic to post about Andrew, You make some really good points!

Definitely agree re:using quotes not everyone knows. You see the same quotes repeated to death on the internet – and esp. twitter (“you are what you repeatedly do”, anyone?) that the audience rolls their eyes and thinks ‘you prepared this?’ when they hear one in a talk.

Thanks for the tips. I have just referenced your article in my blog post about using quotes in high-tech presentations.

Thanks Andrew – I really enjoyed this post.

It inspired me to come up with 6 more tips for using quotes: http://remotepossibilities.wordpress.com/2012/10/05/how-to-use-quotes-in-your-presentation-tips-six-minutes/

Hope you find them helpful!

Thanks for extending the discussion, Craig.

Lots of good points here. But I disagree about never using familiar quotes. In some cases, if you using a known quote to say something new or unexpected, it can be very effective, and often funny and memorable. P.S. #11 “stay” with problems longer. 🙂

Yes, if the known quote can be interpreted in a fresh way from a new perspective, then it may have value. Unfortunately, these common quotes are used predictably… and that’s boring.

Thanks for the typo alert, Shelly. It has been fixed.

Andrew: Great advice to not read the quote, but let the audience read the quote and then have the presenter comment on the quote and it’s meaning as it relates to the topic.

Enjoyed this article will be able to direct my speech students to your website for some good presentation tips

I completely disagree with most of this. It’s almost always feeble lazy technique to throw in a ‘famous’ quote into a speech. Why? Does not a speaker have original language of his/her own? Isn’t it annoying or presumptuous to try to dignify one’s own words with language appropriated from other people? Yes, using a quotation shows your ‘preparation’. It also shows that you’re unable to make a case without calling in bigger guns, and that shows weakness.

Sir, I have to give a speech. Should I add quote before my introduction or after my introduction?

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@6minutes Quotes – 8 Benefits and 21 Tips for adding quotes to your #presentation. http://t.co/e9JTIVlU — Charles Greene III Nov 14th, 2012
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3 Blog Links

Do you use quotes in your speech? Here’s how: « Presenter News — Sep 24th, 2012

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How to use quotes in your presentation – 25+ tips from Six Minutes & me | Remote Possibilities — Oct 4th, 2012

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8 Opening a Speech: Get Their Attention from the Start!

Man holding a prop while talking to an audience

Get the audience’s attention, or the rest of your speech is a waste. I mean it!  Most people spend the majority of their speech preparation time working on the body of their speech and then they tack on an opening and a closing last minute.

The opening and closing deserve the most attention. Why?  If you don’t get the audience’s attention and get them to pay attention to you instead of…  the thoughts in their heads, their grocery lists, their neighbors, their social media…then all the rest of your brilliant content is wasted because they will never hear it. Lisa Marshall of Toastmasters International stresses the opening words are so important that “I spend 10 times more time developing and practicing the opener than any other part of the speech.”

Look at the description of Person A and Person B and tell me which person you like more.

Person A envious, stubborn, critical, impulsive, industrious, and intelligent

Person B intelligent, industrious, impulsive, critical, stubborn, and envious

If you are like most people, you have a preference for Person B.  This illustrates a study by Solomon Ashe. He had subjects rate these two people using a string of descriptive words. Now look back at the descriptions. Look closely and you will notice they are the same words in a different order. Most people put the most emphasis on the first three words in determining how they will create the person. Like Asche’s subjects, your audience will be evaluating those first three words. Let’s bring it back around to speechmaking. The first sentence out of your mouth is crucial and the first three words are especially important.

I am sure you are not surprised to know that people form opinions quickly. To prove this, researchers showed subjects either a 20-minute clip of a job applicant or a 20-30 second clip of a job applicant. They were asked to rate the person on likeability and self-assurance. People were able to form an opinion in under thirty seconds. Not only that but they were able to form the same opinions from a 30-second clip as a 20-minute exposure.

The Battle for Attention

Remember that every piece of content in our modern era is part of an attention war. It’s fighting against thousands of other claims on people’s time and energy. This is true even when you’re standing on a stage in front of a seated audience. They have deadly distracters in their pockets called smartphones, which they can use to summon to their eyes a thousand outside alternatives. Once emails and texts make their claim, your talk may be doomed. And then there’s that lurking demon of modern life, fatigue. All these are lethal enemies. You never want to provide someone with an excuse to zone out. You have to be a savvy general directing this war’s outcome. Starting strong is one of your most important weapons. Chris Anderson, TED Talks, The Official TED Guide to Public Speaking.

“People don’t pay attention to boring things,” according to John Medina, author of Brain Rules, “You’ve got 30 seconds before they start asking the question, ‘Am I going to pay attention to you or not?'” It is important to get your audience’s attention right away. In this chapter, I will share with you several ways to win the war for attention and to start your speech right. I will show you the basic opening and closing structure of speeches and give you many examples of what that looks like.  A speech, like an airplane, needs a good take-off and a good landing. Now it’s time to prepare to have a strong take-off and learn everything that goes into a speech introduction. This chapter is full of examples from a variety of talks. I included quotes from those introductions, but I also included links to each of those talks hoping you will be interested enough to want to listen.

Ways to Start a Speech

Chris Anderson likens this to battle. “First there is the 10-second war: can you do something in your first moments on stage to ensure people’s eager attention while you set up your talk topic? Second is the 1-minute war: can you then use that first minute to ensure that they’re committed to coming on the full talk journey with you?”

When thinking about your speech, spend a lot of time thinking about how to win the battle for their attention. Your introduction should make your audience want to put down their phones and listen. Your introduction should be so compelling they stop their wandering minds and turn their thoughts to you and you alone. Your introduction should start with three strong words where they form a strong opinion of you and your speech.  Let me share how to accomplish this. 

Capturing the audience through the story is one of the most powerful ways to start a speech. A story engages the brain in powerful ways and causes the audience’s brains to sync with the speakers. A well-told story will allow the audience to “see” things in their mind’s eye and to join the speaker’s emotions.

Watch this clip by Ric Elias for how he begins his speech with a powerful story. Particularly notice his first four words, “Imagine a big explosion.” 

Imagine a big explosion as you climb through 3,000 ft.   Imagine a plane full of smoke.   Imagine an engine going clack, clack, clack.   It sounds scary.   Well, I had a unique seat that day. I was sitting in 1D. I was the only one who could talk to the flight attendants. So I looked at them right away, and they said, “No problem. We probably hit some birds.” The pilot had already turned the plane around, and we weren’t that far. You could see Manhattan. Two minutes later, three things happened at the same time.

Ric Elias, Three Things I Learned While My Plane Crashed. 

Consider these other examples and notice how the speaker uses a story.

More powerful introductions using story:

I love you, I believe in you and it’s going to be OK. The three things that I needed to hear three years ago when I felt more abandoned than ever. I remember that day as if it happen this morning. It was Sunday and I had just woken up early at a brisk 12:30 in the afternoon. Ryan Brooks, Honesty, courage, and the importance of brushing your teeth.  When I was nine years old I went off to summer camp for the first time. And my mother packed me a suitcase full of books, which to me seemed like a perfectly natural thing to do. Because in my family, reading was the primary group activity. And this might sound antisocial to you, but for us, it was really just a different way of being social. You have the animal warmth of your family sitting right next to you, but you are also free to go roaming around the adventureland inside your own mind. And I had this idea that camp was going to be just like this, but better. Susan Cain. The Power of Introverts. I grew up to study the brain because I have a brother who has been diagnosed with a brain disorder: schizophrenia. Jill Bolte Taylor, My Stroke of Insight. A few years ago, I got one of those spam emails. I’m not quite sure how, but it turned up in my inbox, and it was from a guy called Solomon Odonkoh.  James Veitch This is What Happens When You Reply to Spam Email. Eleven years ago, while giving birth to my first child, I hemorrhaged and was transfused with seven pints of blood. Four years later, I found out that I had been infected with the AIDS virus and had unknowingly passed it to my daughter, Ariel, through my breast milk, and my son, Jake, in utero. Elizabeth Glaser,  Address to the 1992 Democratic National Convention.

Good stories immediately set the stage and introduce you to the place and to the people. Doing this helps your brain can form a structure where the story takes place. It helps you see the story unfold in your mind.  If you need help starting a story, Vanessa Van Edwards suggests these prompts:

  • Once upon a time.
  • I’m here for a reason, and it’s an interesting story.
  • The best thing that ever happened to me was.

There is an entire chapter on the Power of Story that can be found here.

Humor is a rubber sword – it allows you to make a point without drawing blood. – Mary Hirsch

  When Family Guy’s Seth MacFarlane spoke at Harvard Commencemen t in the rain, he started with “There’s nowhere I would rather be on a day like this than around all this electrical equipment.” People laughed, people smiled, and the speech was off to a strong start. Humor works because it gives the audience a hit of the feel-good hormone dopamine. That is … if you are funny. If you decide to use humor, make sure you are funny. Test your humor on honest friends. In addition, the humor you use should fit your personality and your audience. Be warned, some groups would find humor inappropriate, do your research.

Watch this clip for how Tshering Tobgay begins his speech with humor. 

In case you are wondering, no, I’m not wearing a dress, and no, I’m not saying what I’m wearing underneath. (Laughter) This is a go. This is my national dress. This is how all men dress in Bhutan. That is how our women dress. Like our women, we men get to wear pretty bright colors, but unlike our women, we get to show off our legs. Our national dress is unique, but this is not the only thing that’s unique about my country. Our promise to remain carbon neutral is also unique, and this is what I’d like to speak about today, our promise to remain carbon neutral.

Tshering Tobgay, This Country Isn’t Just Carbon Neutral–Its Carbon Negative. 

More powerful introductions using humor

I didn’t rebel as a teenager.   I started late and was still going at it the summer I turned thirty. I just became an American citizen, I divorced my husband, I got a big tattoo of a bat on my arm, and I joined a New York City punk band. Danusia Trevino, Guilty I need to make a confession at the outset here. A little over 20 years ago, I did something that I regret, something that I’m not particularly proud of.   Something that, in many ways, I wish no one would ever know, but that here I feel kind of obliged to reveal. In the late 1980s, in a moment of youthful indiscretion, I went to law school. Dan Pink, The Puzzle of Motivation.  It is really interesting to be a woman and to get to 45 and to not be married yet and to not have kids, especially when you have pushed out your fifth kid on television. Tracee Ellis Ross, 2017 Glamour Woman of the Year. I am not drunk …but the doctor who delivered me was.” (reference the shake she has due to a botched medical procedure at birth causing her cerebral palsey). Maysoon Zayid, I’ve Got 99 Prolbems and Cerebral Palsey is Not One of Them .

Salutation followed by humor

Oh boy, thank you so much, thank you so much.   Thank you, President Cowan, Mrs. President Cowen; distinguished guests, undistinguished guests, you know who you are, honored faculty and creepy Spanish teacher.   And thank you to all the graduating Class of 2009, I realize most of you are hungover and have splitting headaches and haven’t slept since Fat Tuesday, but you can’t graduate ’til I finish, so listen up. When I was asked to make the commencement speech, I immediately said yes.   Then I went to look up what commencement meant which would have been easy if I had a dictionary, but most of the books in our house are Portia’s, and they’re all written in Australian.   So I had to break the word down myself, to find out the meaning. Commencement: common, and cement, common cement.   You commonly see cement on sidewalks.   Sidewalks have cracks, and if you step on a crack, you break your mother’s back.   So there’s that.   But I’m honored that you’ve asked me here to speak at your common cement Ellen DeGenres, Commencement Speech at Tulane. Well, thank you. Thank you Mr. President, First Lady, King Abdullah of Jordan, Norm, distinguished guests. Please join me in praying that I don’t say something we’ll all regret. That was for the FCC. If you’re wondering what I’m doing here, at a prayer breakfast, well so am I. I’m certainly not here as a man of the cloth, unless that cloth is — is leather. Bono at  the  54th annual National Prayer Breakfast.  

Starting your speech by sharing a little-known fact, can be powerful. For this to fully work, you need to have the audience’s attention from the very first word. Read on for how these speakers started strong.

Powerful introductions using facts

Sadly, in the next 18 minutes when I do our chat, four Americans that are alive will be dead from the food that they eat. Jamie Oliver, Teach Every Child About Food. So I want to start by offering you a free, no-tech life hack, and all it requires of you is this: that you change your posture for two minutes. Amy Cuddy, Your Body Language May Shape Who You Are. Okay, now I don’t want to alarm anybody in this room, but it’s just come to my attention that the person to your right is a liar. (Laughter) Also, the person to your left is a liar. Also the person sitting in your very seats is a liar. We’re all liars. What I’m going to do today is I’m going to show you what the research says about why we’re all liars, how you can become a lie spotter and why you might want to go the extra mile and go from lie spotting to truth seeking, and ultimately to trust building. Pamela Meyer, How to Spot a Liar. You will live 7.5 minutes longer than you would have otherwise, just because you watched this talk.  Jane McGonigal. The Game That Can Give You Ten Extra Years of Life. There are 900,000 divorces   in the United States of America every year.   Fewer than 10% of them   ever talked to anybody about their relationship.   So why would you need a science?   Well, we need a science to develop effective treatment   and understanding of how to make love work.   Why?   Why should we care about having great relationships?   Well, it turns out that in the past 50 years,   a field called social epidemiology has emerged,   and it shows that great friendships,   great love relationships between lovers and parents and children   lead to greater health – mental health as well as physical health –   greater wealth, greater resilience,   faster recovery from illness,   greater longevity –   if you want to live 10 to 15 years longer, work on your relationships,   not just your exercise –   and more successful children as well.   John Gottman. The Science of Love.  This room may appear to be holding 600 people but there is actually so many more because within each of us there is a multiple of personalities. Elizabeth Lesser,  Take the Other to Lunch.

Using a physical object can draw the audience’s attention. Make sure you plan the timing of the prop, and you practice with it. It is important that it is large enough for the audience to see and they can see it well enough that they are not frustrated. Depending on your speech, it may be appropriate to put it away, so it is not distracting.

Powerful introductions using props

Darren Tay walks onto the stage and stares at the audience. He pulls a pair of underwear out of his pocket and puts them on over his suit. “Hey loser how do you like your new school uniform. I think it looks great on you. Those were the words of my high school bully Greg Upperfield. Now if you are all wondering if the underwear that Greg used was clean, I had the same questions. Darren Tay, Outsmart, Outlast. Toastmasters 2016 World Champion of Public Speaking . Mohammed Qahtani walks onstage, puts a cigarette in his mouth … then looks up as if noticing the audience and says, “What?” As the audience laughs, he continues. “Oh, you all think smoking kills? Ha-ha, let me tell you something. Do you know that the amount of people dying from diabetes are three times as many [as the] people dying from smoking? Yet if I pulled out a Snickers bar, nobody would say anything.” He goes on to say, his facts are made up and his real topic is about how words have power. Mohammed Qahtani, Toastmasters 2015 World Champion of Public Speaking
JA Gamach blows a train whistle and then starts his speech as if he were a conductor, “All aboard! It’s a bright sunny day and you are taking a train. You are wearing a pair of sandals you proudly made yourself. As you board the train one of your sandals slips off and falls beside the track.  (J.A. loses one sandal that falls down the platform.)  You try to retrieve it. Too late. The train starts to pull away. What would you have done? I would have cursed my bad luck, mad at losing a sandal. JA Gamache, Toastmasters 2007 World Championship. 

Use a Quotation

Powerful introductions using quotes.

Rules for using quotes

  • Be sure to use the quote purposefully and not just as placeholders.
  • Quotes can just take up valuable space where you could put content unless they are not properly used.
  • Let the quote be more important than the author. When using a quote at the opening, say the quote first and then the author. When using a quote at the end of a speech, say the author first and then the quote.
  • Keep it short and sweet. Use a quote that gets to the point quickly.
  • If you must use long quotes–put them on your slide.
  • If you project a quote, read it to the audience. Never expect them to read it while you talk about something else. Never say stupid things like, “You can read, I’ll let you read this for yourselves” or “Your adults, I’ll let you process this.”
  • Check the authorship and authenticity of the quote. There are so many quotes on the internet that are misattributed and misquoted. For example, who wrote the quote: “They may forget what you said, but they will never forget how you made them feel”?
  • Do not go for the overused quote or your audience is prone to dismiss it.  Instead of quoting an overused “I have a dream quote” do as Jim Key, the 2003 Toastmasters International World Championship of Public Speaking did and pick an equally great but lesser-used Martin Luther King Quote: “The time is always right to do what is right!”

Watch Nate Stauffer at a Moth Grand Slam as he uses poetry to start and carry his story.

Watch this clip for how Andrew Solomon opens with a quote to make us think about depression. 

Andrew Solomon, Depression, The Secret We Share. 

Reference the Occasion

Ceremonial speeches often call for acknowledgment of those in attendance or a mention of the occasion. Here is how Martin Luther King Junior set up his famous speech. I am happy to join with you today in what will go down in history as the greatest demonstration for freedom in the history of our nation. Five score years ago, a great American, in whose symbolic shadow we stand today, signed the Emancipation Proclamation. Martin Luther King Junior, I Have a Dream.

Get the Audience Involved

Having the audience stand, raise their hand, or even nod in encouragement can cause them to focus on your message. This can be particularly helpful if the audience has been sitting for a while. Let me show you a few examples of how that works.

Ask a Question

You can involve the audience from the start by asking them a question.

Watch the first few minutes of Amy Purdy’s speech and how she starts with a question, “ If your life were a book   and you were the author,   how would you want your story to go?” 

More powerful introductions using a question

I’m here today to talk about a disturbing question, which has an equally disturbing answer. My topic is the secret of domestic violence and the question I’m going to tackle is the one everyone always asks. Why would she stay? Why would anyone stay with a man who beats her? Why Domestic Violence Victims Don’t Leave- Leslie Morgan Steiner Here’s a question we need to rethink together: What should be the role of money and markets in our societies? Today, there are very few things that money can’t buy. If you’re sentenced to a jail term in Santa Barbara, California, you should know that if you don’t like the standard accommodations, you can buy a prison cell upgrade. It’s true. For how much, do you think? What would you guess? Five hundred dollars? It’s not the Ritz-Carlton. It’s a jail! Eighty-two dollars a night. Eighty-two dollars a night. Michael Sandel, Why We Shouldn’t Trust Markets with Our Civic Life.
How do you explain when things don’t go as we assume? Or better, how do you explain when others are able to achieve things that seem to defy all of the assumptions? For example: Why is Apple so innovative? Year after year, after year, after year, they’re more innovative than all their competition. Simon Sinek, How Great Leaders Inspire Action.  Can you remember a moment when a brilliant idea flashed into your head? Darren LaCroix,  Ouch! World Champion of Public Speaking.

Have the Audience Participate

If you ask a question you want the audience to answer, be sure to give them time to respond. If they raise their hands, be sure to acknowledge their response. You might have the answer by standing, by raising their hands, by speaking to their neighbor. You might call on one member of the audience to answer for the group.

If you ask a question you want the audience to answer, don’t let your presentation slide give away the answer. For example, one speaker had a slide behind him that said, “Lesson 1: Don’t Worry About IQ.” He has the audience raise their hand if they want to improve their grades then he asks, “So can I get a show of hands, how many would say IQ is going to be the most important to get those marks to go up?” Very few people responded because the answer was “written on the wall” literally.

Watch this clip as Allan Pease engages the audience.

Everybody hold your right hand in front like this in a handshaking position. Uncross your legs. Relaxed position. Right hand in front. When I say the word, “Now” here’s what we’re going to do. I am going to ask you to turn to someone besides you, shake hands as if you’re meeting for the first time, and keep pumping till I ask you to stop. Then you’ll stop and freeze it and we’re going to analyze what’s happening. You got that? You don’t have time to think about this. Do it now. Pick anybody and pump. Pump, everybody. Freeze it. Hold it. Stop. Hold it. Freeze it. Keep your hands locked. Keep them locked. The person whose hand is most on top is saying “I’ll be the boss for the rest of the day.” Allan Pease, Body Language, the Power is in the Palm of Your Hands. 

More powerful introductions using audience participation

I have a confession to make. But first, I want you to make a little confession to me. In the past year, I want you to just raise your hand if you’ve experienced relatively little stress? Kelly McGonigal, How to Make Stress Your Friend. So I’d like to start, if I may, by asking you some questions. If you’ve ever lost someone you truly loved, ever had your heartbroken, ever struggled through an acrimonious divorce, or being the victim of infidelity, please stand up. If standing up isn’t accessible to you, you can put your hand up. Please stay standing and keep your hand up there. If you’ve ever lived through a natural disaster, being bullied or made redundant, stand on up. If you’ve ever had a miscarriage, if you’ve ever had an abortion or struggled through infertility, please stand up. Finally, if you or anyone you love has had to cope with mental illness, dementia, some form of physical impairment or cope with suicide, please stand up. Look around you. Adversity doesn’t discriminate. If you are alive, you are going to have to, or you’ve already had to, deal with some tough times Thank you, everyone. Take a seat. Lucy Hone: The Three Secrets of Resilient People.  Advice from Moth Storytelling Club Have a great first line that sets up the stakes and grabs attention No: “So I was thinking about climbing this mountain. But then I watched a little TV and made a snack and took a nap and my mom called and vented about her psoriasis then I did a little laundry (a whites load) (I lost another sock, darn it!) and then I thought about it again and decided I’d climb the mountain the next morning.” Yes: “The mountain loomed before me. I had my hunting knife, some trail mix and snow boots. I had to make it to the little cabin and start a fire before sundown or freeze to death for sure.”  

Arouse Suspense or Curiosity

Watch this clip for how Kathryn Schulz creates curiosity by showing us Johnny Depp’s tattoo and then talks about her tattoo of regret. We hang on to her every word wondering, “Where is all this going and how bad can her tattoo really be?”

So that’s Johnny Depp, of course.   And that’s Johnny Depp’s shoulder.   And that’s Johnny Depp’s famous shoulder tattoo.   Some of you might know that, in 1990,   Depp got engaged to Winona Ryder,   and he had tattooed on his right shoulder   “Winona forever.”   And then three years later —   which in fairness, kind of is forever by Hollywood standards —   they broke up,   and Johnny went and got a little bit of repair work done.   And now his shoulder says, “Wino forever.”

Kathryn Schulz, Don’t Regret, Regret. 

  Saying unexpected things or challenging assumptions can get a speech started off right. A herd of wildebeests, a shoal of fish, a flock of birds. Many animals gather in large groups that are among the most wonderful spectacles in the natural world. But why do these groups form? The common answers include things like seeking safety in numbers or hunting in packs or gathering to mate or breed, and all of these explanations, while often true, make a huge assumption about animal behavior, that the animals are in control of their own actions, that they are in charge of their bodies. And that is often not the case. Ed Yong. Zombie Roaches and Other Parasite Tales. TED Talk

 Keys to Success

Memorize your first sentence so you can deliver it with impact. Memorize your whole speech opening if possible. Make sure your first three words have an impact.

Typical Patterns for Speech Openings

  • Get the audience’s attention–called a hook or a grabber.
  • Establish rapport and tell the audience why you care about the topic of why you are credible to speak on the topic.
  • Introduce the speech thesis/preview/good idea.
  • Tell the audience why they should care about this topic.
  • Give a transition statement to the body of the speech.

Step Two: Credibility

First, you hook the audience with your powerful grabber, then you tell them why you are credible to speak on the topic and why the topic is important. If they know your credentials, you would not need to tell them your credibility but you may still want to tell them why you are interested in the topic. Here are a few examples of how some speakers included credibility.

Tell Why You Are Credible

I’m a doctor, but I kind of slipped sideways into research, and now I’m an epidemiologist. Ben Goldacre, Battling Bad Science.  I started studying resilience research a decade ago at the University of Pennsylvania in Philadelphia. It was an amazing time to be there because the professors who trained me had just picked up the contract to train all 1.1 million American soldiers to be as mentally fit as they always have been physically fit. Lucy Hone: The Three Secrets of Resilient People.  What I’m going to do is to just give a few notes,   and this is from a book I’m preparing called   “Letters to a Young Scientist.”   I’d thought it’d be appropriate to   present it, on the basis that I have had extensive experience   in teaching, counseling scientists across a broad array of fields.   And you might like to hear some of the principles that I’ve developed in doing   that teaching and counseling. EO Wilson: Advice to a Young Scientist. 

Step Three: Tell Why it is Important

Early on in your speech, you should tell the audience why they should care. You should connect the speech to things they care about. This is where you answer, so what, who cares?

You know, I didn’t set out to be a parenting expert. In fact, I’m not very interested in parenting, per se. It’s just that there’s a certain style of parenting these days that is kind of messing up kids, impeding their chances to develop.  Julie Lythcott-Haims, How to Raise Successful Kids – Without Over-Parenting

Step Four: Tell the Purpose of the Talk (aka Preview/ Thesis)

“If you don’t know what you want to achieve in your presentation your audience never will.” – Harvey Diamond, author

Tell the audience your purpose, clearly give them an overview of the main points.  MIT professor, Patrick Winston says one of the best things to add to your speech is an empowerment promise. You want to tell people what they will know at the end of your speech that they didn’t know at the beginning. It’s their reason for being here.  His empowerment promise was, “Today you will see some examples of what you can put in your armory of speaking techniques and it will be the case that one of those examples–some heuristic, some technique, maybe only one will be the one that will get you the job. By the end of the next 60 minutes, you will have been exposed to a lot of ideas, some of which you will incorporate into your own repertoire, and they will ensure that you get the maximum opportunity to have your ideas valued and accepted by the people you speak with.” Notice that this statement told you what to expect and why it mattered.

Here are examples of how various speakers accomplished this.

For years, I’ve been telling people, stress makes you sick. It increases the risk of everything from the common cold to cardiovascular disease. Basically, I’ve turned stress into the enemy. But I have changed my mind about stress, and today, I want to change yours. Kelly McGonigal, How to Make Stress Your Friend.   We’ve been sold the lie that disability is a Bad Thing, capital B, capital T. It’s a bad thing, and to live with a disability makes you exceptional. It’s not a bad thing, and it doesn’t make you exceptional. Stella Young, I’m Not Your Inspiration, Thank You Very Much
What I’m going to show you is all of the main things, all of the main features of my discipline, evidence-based medicine. And I will talk you through all of these and demonstrate how they work, exclusively using examples of people getting stuff wrong. Ben Goldacre, Battling Bad Science.  I would like to think that we (Arab women) poor, oppressed women actually have some useful, certainly hard-earned lessons to share, lessons that might turn out useful for anyone wishing to thrive in the modern world. Here are three of mine. Leila Hoteit, Three Lessons on Success from an Arab businesswoman We are often terrified and fascinated by the power hackers now have. They scare us. But the choices they make have dramatic outcomes that influence us all. So I am here today because I think we need hackers, and in fact, they just might be the immune system for the information age. Sometimes they make us sick, but they also find those hidden threats in our world, and they make us fix it. Keren Elazari. Hackers: The Internet’s Immune System Try This — Inspired by TED Master Class After you write your thesis, send it to three people with the question, “Based on what you read here, what do you think my speech will be about?”  

Putting It All Together

At this point, you know you need to have a grabber, a preview, a credibility statement, and a so-what-who-cares statement.  Let’s take a look at one of the top TED talks of all time by Jamie Oliver. This speech is a good illustration of everything we’ve been talking about so far and how all this works together.

A painted sign that says, "stop"

“Everybody close your eyes.”

I don’t want to close my eyes; it makes me feel awkward and exposed to be in a group of people with my eyes closed. Because of that, I keep my eyes open. The problem is  when I keep my eyes open, I feel like some sort of horrible nonconformist rebel. I feel awkward with my eyes closed and I feel guilty if they are open. Either way, I just feel bad. Besides, half of the time when speakers tell audience members to close their eyes, they forget to tell us when we can open them. If you are wanting me to imagine a story, just tell me to imagine it, don’t make me close my eyes (rant over).

“Can everybody hear me?”

You should plan your opening to be intentional and with power. “Can everybody hear me” is a weak and uncertain statement and this is not the first impression you want to leave. Do a microphone check before the audience members arrive and have someone stand in different corners of the room to make sure you can be heard. Don’t waste your valuable speech time with questions that you should already know the answer to.

“How long do I have to speak?”

You should know that before you begin. Even if the presentations for the day are running over and you are the last speaker, you should ask the MC before you begin. Always plan your first words with power.

“Can you read this?”

You should make your slides big, really big. Test out your slides in advance of your speech, walk all around the room and make sure you can read them. Have a friend check them out as well. You should know they are big enough because you planned for it and tested it.

“Turn off your cell phones and laptops.”

People really hate having things taken away, not to mention that your audience may want to take notes on their devices. Chances are you are speaking to adults, let them determine if it is appropriate to have out their technology.

“I’m sorry, I’m losing my voice.” “I’m stopped up.” “I’m under the weather.”

Stop apologizing! Stop making excuses!  While these lines may be true, they just come of as excuses and can make the audience either feel like you don’t want to be there, or they just feel sorry for you.

“I’m so nervous right now.”

Talking about your nervousness will make you more nervous and will make them look for signs of your nervousness. Just start your speech.

“So, Um, Ok.”

Do not start with hesitation. Plan the first words, memorize the first words, practice the first words.  Do not start with “Ok, so um, now I’d like…” Plan strong and start strong.

Do Not Discuss Your Business with People Watching…Really! I Mean It! Many of us are giving and listening to presentations in an online format.  I have attended numerous presentations this year through Zoom where I have to sit and watch while the organizers engage in personal small talk or deal with the details of the presentation. This is how the speech I recently attended began. “Donna, you are going to share your screen, right?” “Yes. I have my PowerPoint ready to go. Will you push “record” when I give the signal?” “Sure. Where did you say that button is again? Do you think we should wait five more minutes, I think we had more who were coming? Dave, what was the total we were expecting?” “Yeah, we had 116 sign up, but the reminders went out late so this may be all we have. We can give them a few more minutes to log on.” “Donna, How is your dog? Is she still struggling with her cone since her spay surgery? My dog never would wear the cone –she tore her stitches out and broke her wound open. It was terrible. Well, it looks like it is about time to begin, thank you everyone for coming.” If you are organizing an event online, hosting a speech online, giving a presentation online–please keep it professional. Most platforms will allow you to keep the audience in a waiting room until it is time to start. If you have a business to deal with, keep the audience out until you have everything ready to go. Once the audience is in the meeting, you should engage the audience in group-type small talk or you should just start the presentation. In professional settings, you should start the meeting on time. Why punish those who showed up on time to wait for those who aren’t there yet?

A Conversation Over Coffee with Bill Rogers

I asked my long-time friend, Bill Rogers, to write an excerpt to add to the book.  I met Bill when he was the Chief Development Officer for a hospital in Northwest Arkansas and I met him again when he was reinventing himself as a college student getting a Master’s Degree in the theater.  He would love to share a symbolic cup of coffee with you and give you advice about public speaking. 

Perfect morning for a walk, isn’t it? Join me for a cup of coffee? Wonderful. Find us a table and I’ll get our coffee.

There you go; just like you like it. There’s nothing like a great cup of coffee on the patio of your neighborhood coffee shop, is there?

Now that you’re settled in your favorite chair, take a sip, and let that glorious caffeine kick in and do its stuff. Okay, let’s talk.

So, you were asking me about public speaking.

Well, let’s see. Where do we begin?

One of the first pieces of advice I ever received was to imagine that every member of your audience is sitting there in their underwear! Yeah, right. That never worked for me. I tried it once with a local civic group of community leaders both male and female. If the intent of that tidbit is to make you relax, it certainly didn’t work for me. It just made me more self-conscious…and more nervous. I not only got distracted, but I also lost my train of thought, I started sweating, and, of course, imagined myself standing there without clothes. Needless to say, that speech was a disaster and I’ve never used it again. I suggest you don’t either.

In the early days, I also relied very heavily on my typed-up speech. Now, there’s nothing wrong with that unless you find yourself reading it word for word as I did. Nothing is more boring nor puts an audience to sleep quicker than a speaker with their nose down reading a speech. There’s no connection and connection with your audience is key.

As you know, I love theatre and I’ve done a bit of acting over the years. Early on, I learned that the quicker I learned my lines, the more I could play, experiment, and shape my character. It relaxed me and gave me enormous freedom. It led me to find a mantra for myself: “With discipline comes freedom.” This freedom will allow you to improvise as your audience or situation dictates while still conveying the core message of your presentation. That discipline and its resulting freedom apply to public speaking of any kind and, I think, will serve you well.

Another old adage we’ve all heard is Aristotle’s advice. You know the one. No? Well, roughly, it’s to tell your audience what you’re going to say, say it, and then tell them what you just said. That’s the basic formula for public speaking. And it works as a good place to start.

However, effective speaking is much more and, to me, it starts with a story or even a simple sentence.

You know the feeling you get when you read the first sentence of a good book and it just reaches out and grabs you? That should be your goal with every presentation. One sentence to capture your audience’s attention. Something that causes them to lean forward. Something that sparks their imagination.

It doesn’t have to be all that profound either. It can be something very simple. A personal story that relates to your topic. A relevant fact or statistic that defines or illustrates the issue or subject matter at hand.

A couple of classics come to mind. The first is Alice Walker’s, “The Color of Purple.”

“You better not tell nobody but God.”

And the second one is from my favorite novel, “To Kill A Mockingbird,” by Harper Lee.

“When he was nearly thirteen, my brother Jem got his arm broken at the elbow.”

Both sentences hook you immediately. A few simple words speak volumes. After reading or hearing those words, you naturally lean in. You want to learn more. You want to find out what happens next. Every effective speech or presentation does the same thing.

Of course, make sure that the first and last thing you say to your audience is both relevant and appropriate. I share this out of an abundance of caution. I once worked for an internationally recognized and well-respected children’s research hospital and I was given the privilege to speak at a national educational convention. The room was filled wall to wall with teachers. I thought I’d be cute and add a little levity. I opened my presentation with this line, “You know, I’ve had nightmares like this…” Instead of the roars of laughter, I was expecting, a wave of silence ensued. Not only was the line not funny, but it was also wholly inappropriate and I immediately lost my audience. Not my best day. Learn from my mistakes.

Finally, let’s touch on the importance of approaching a speech as a conversation. You and I are sitting here enjoying our coffee and having a friendly, relaxed conversation. Strive for that every chance you get. You may not always have that luxury. Some speeches and presentations simply demand formality. But even in those cases, you can usually make it somewhat conversational. I always try to write my speeches in a conversational style. Like I’m talking to a friend…or trying to make a new one.

So, to recap: tell a story, learn your lines, hook your audience with a simple sentence, close with a question or call to action, use repetition, keep it conversational, treat your audience as a friend, and give yourself permission to relax.

Above all, be yourself. Allow yourself to be as relaxed as you are with those closest to you. If you’re relaxed, if you try to think of your audience as a friend, then, in most cases, they too will relax and they will root for you. Even if they disagree with what you are telling them, they will respect you and they will listen.

How about another cup?

Key Takeaways

Remember This!

  • The most important part of your speech is the introduction because if you don’t get their attention, they are not listening to the rest of what you have to say.
  • To get attention, tell a story, use humor, share a quote, tell a startling fact, show a prop, ask a question, reference the occasion.
  • In addition to the grabber, a good introduction should establish rapport and tell the audience why you are credible.
  • An introduction often includes a “so what who cares statement” to tell the audience why this should matter to them.
  • The thesis/preview should be clear enough that someone could read just that sentence or couple of sentences and know what the speech is about.

Please share your feedback, suggestions, corrections, and ideas.

I want to hear from you. 

Do you have an activity to include? Did you notice a typo that I should correct? Are you planning to use this as a resource and do you want me to know about it? Do you want to tell me something that really helped you?

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Rosling, H. (2014). Don’t panic–the truth about population.[Video] YouTube.  https://www.youtube.com/watch?v=FACK2knC08E Standard YouTube License.

Ross, T. E. (2019). Tracee Ellis Ros is living for herself . [Video] YouTube.  https://www.youtube.com/watch?v=neU_sum9824. Standard YouTube License.

Sandel, M. (2013). Why we shouldn’t trust markets with our civic life. [Video] YouTube.  https://www.ted.com/talks/michael_sandel_why_we_shouldn_t_trust_markets_with_our_civic_life?language=en Standard YouTube License.

Schulz, K. (2011). Don’t regret, regret. [Video] YouTube.  https://www.ted.com/talks/kathryn_schulz_don_t_regret_regret/details Standard YouTube License.

Siddons, S. (2008).  Chapter 05. how people remember, what they forget . London: Kogan Page Ltd. https://search.proquest.com/books/chapter-05-how-people-remember-what-they-forget/docview/276318853/se-2?accountid=8361

Sinek, S. (2009). How great leaders inspire action. [Video] YouTube.  https://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action?language=en Standard YouTube License.

Solomon, A. (2013). Depression: The secret we share. [Video] YouTube.  https://www.ted.com/talks/andrew_solomon_depression_the_secret_we_share/up-next?language=en Standard YouTube License.

Stauffer, N. (2019). Moth Grand Slam Story. [Video] YouTube.  https://www.youtube.com/watch?v=BzHZAsyki78 Standard YouTube License.

Toastmasters. (2017). Beginning your speech. The Better Speaker Series.  Toastmasters International -The Better Speaker Series Set

Toastmasters. (2017). Concluding your speech. The Better Speaker Series. Toastmasters International -The Better Speaker Series Set

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Trevino, D. (2020). Guilty. Moth Mainstage.  https://youtu.be/OcHLBkLVoNw

VanEdwards, V. (2020). How to start a speech: The Best (and worst) speech openers. [Video] YouTube.  https://www.youtube.com/watch?v=7tzentBmmUc. Standard YouTube License.

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  • jose-aragones-81QkOoPGahY-unsplash © Jose Aragones is licensed under a CC BY (Attribution) license

Advanced Public Speaking Copyright © 2021 by Lynn Meade is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License , except where otherwise noted.

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How to write a speech that your audience remembers

Confident-woman-giving-a-conference-with-a-digital-presentation-how-to-give-a-speech

Whether in a work meeting or at an investor panel, you might give a speech at some point. And no matter how excited you are about the opportunity, the experience can be nerve-wracking . 

But feeling butterflies doesn’t mean you can’t give a great speech. With the proper preparation and a clear outline, apprehensive public speakers and natural wordsmiths alike can write and present a compelling message. Here’s how to write a good speech you’ll be proud to deliver.

What is good speech writing?

Good speech writing is the art of crafting words and ideas into a compelling, coherent, and memorable message that resonates with the audience. Here are some key elements of great speech writing:

  • It begins with clearly understanding the speech's purpose and the audience it seeks to engage. 
  • A well-written speech clearly conveys its central message, ensuring that the audience understands and retains the key points. 
  • It is structured thoughtfully, with a captivating opening, a well-organized body, and a conclusion that reinforces the main message. 
  • Good speech writing embraces the power of engaging content, weaving in stories, examples, and relatable anecdotes to connect with the audience on both intellectual and emotional levels. 

Ultimately, it is the combination of these elements, along with the authenticity and delivery of the speaker , that transforms words on a page into a powerful and impactful spoken narrative.

What makes a good speech?

A great speech includes several key qualities, but three fundamental elements make a speech truly effective:

Clarity and purpose

Remembering the audience, cohesive structure.

While other important factors make a speech a home run, these three elements are essential for writing an effective speech.

The main elements of a good speech

The main elements of a speech typically include:

  • Introduction: The introduction sets the stage for your speech and grabs the audience's attention. It should include a hook or attention-grabbing opening, introduce the topic, and provide an overview of what will be covered.
  • Opening/captivating statement: This is a strong statement that immediately engages the audience and creates curiosity about the speech topics.
  • Thesis statement/central idea: The thesis statement or central idea is a concise statement that summarizes the main point or argument of your speech. It serves as a roadmap for the audience to understand what your speech is about.
  • Body: The body of the speech is where you elaborate on your main points or arguments. Each point is typically supported by evidence, examples, statistics, or anecdotes. The body should be organized logically and coherently, with smooth transitions between the main points.
  • Supporting evidence: This includes facts, data, research findings, expert opinions, or personal stories that support and strengthen your main points. Well-chosen and credible evidence enhances the persuasive power of your speech.
  • Transitions: Transitions are phrases or statements that connect different parts of your speech, guiding the audience from one idea to the next. Effective transitions signal the shifts in topics or ideas and help maintain a smooth flow throughout the speech.
  • Counterarguments and rebuttals (if applicable): If your speech involves addressing opposing viewpoints or counterarguments, you should acknowledge and address them. Presenting counterarguments makes your speech more persuasive and demonstrates critical thinking.
  • Conclusion: The conclusion is the final part of your speech and should bring your message to a satisfying close. Summarize your main points, restate your thesis statement, and leave the audience with a memorable closing thought or call to action.
  • Closing statement: This is the final statement that leaves a lasting impression and reinforces the main message of your speech. It can be a call to action, a thought-provoking question, a powerful quote, or a memorable anecdote.
  • Delivery and presentation: How you deliver your speech is also an essential element to consider. Pay attention to your tone, body language, eye contact , voice modulation, and timing. Practice and rehearse your speech, and try using the 7-38-55 rule to ensure confident and effective delivery.

While the order and emphasis of these elements may vary depending on the type of speech and audience, these elements provide a framework for organizing and delivering a successful speech.

Man-holding-microphone-at-panel-while-talking--how-to-give-a-speech

How to structure a good speech

You know what message you want to transmit, who you’re delivering it to, and even how you want to say it. But you need to know how to start, develop, and close a speech before writing it. 

Think of a speech like an essay. It should have an introduction, conclusion, and body sections in between. This places ideas in a logical order that the audience can better understand and follow them. Learning how to make a speech with an outline gives your storytelling the scaffolding it needs to get its point across.

Here’s a general speech structure to guide your writing process:

  • Explanation 1
  • Explanation 2
  • Explanation 3

How to write a compelling speech opener

Some research shows that engaged audiences pay attention for only 15 to 20 minutes at a time. Other estimates are even lower, citing that people stop listening intently in fewer than 10 minutes . If you make a good first impression at the beginning of your speech, you have a better chance of interesting your audience through the middle when attention spans fade. 

Implementing the INTRO model can help grab and keep your audience’s attention as soon as you start speaking. This acronym stands for interest, need, timing, roadmap, and objectives, and it represents the key points you should hit in an opening. 

Here’s what to include for each of these points: 

  • Interest : Introduce yourself or your topic concisely and speak with confidence . Write a compelling opening statement using relevant data or an anecdote that the audience can relate to.
  • Needs : The audience is listening to you because they have something to learn. If you’re pitching a new app idea to a panel of investors, those potential partners want to discover more about your product and what they can earn from it. Read the room and gently remind them of the purpose of your speech. 
  • Timing : When appropriate, let your audience know how long you’ll speak. This lets listeners set expectations and keep tabs on their own attention span. If a weary audience member knows you’ll talk for 40 minutes, they can better manage their energy as that time goes on. 
  • Routemap : Give a brief overview of the three main points you’ll cover in your speech. If an audience member’s attention starts to drop off and they miss a few sentences, they can more easily get their bearings if they know the general outline of the presentation.
  • Objectives : Tell the audience what you hope to achieve, encouraging them to listen to the end for the payout. 

Writing the middle of a speech

The body of your speech is the most information-dense section. Facts, visual aids, PowerPoints — all this information meets an audience with a waning attention span. Sticking to the speech structure gives your message focus and keeps you from going off track, making everything you say as useful as possible.

Limit the middle of your speech to three points, and support them with no more than three explanations. Following this model organizes your thoughts and prevents you from offering more information than the audience can retain. 

Using this section of the speech to make your presentation interactive can add interest and engage your audience. Try including a video or demonstration to break the monotony. A quick poll or survey also keeps the audience on their toes. 

Wrapping the speech up

To you, restating your points at the end can feel repetitive and dull. You’ve practiced countless times and heard it all before. But repetition aids memory and learning , helping your audience retain what you’ve told them. Use your speech’s conclusion to summarize the main points with a few short sentences.

Try to end on a memorable note, like posing a motivational quote or a thoughtful question the audience can contemplate once they leave. In proposal or pitch-style speeches, consider landing on a call to action (CTA) that invites your audience to take the next step.

People-clapping-after-coworker-gave-a-speech-how-to-give-a-speech

How to write a good speech

If public speaking gives you the jitters, you’re not alone. Roughly 80% of the population feels nervous before giving a speech, and another 10% percent experiences intense anxiety and sometimes even panic. 

The fear of failure can cause procrastination and can cause you to put off your speechwriting process until the last minute. Finding the right words takes time and preparation, and if you’re already feeling nervous, starting from a blank page might seem even harder.

But putting in the effort despite your stress is worth it. Presenting a speech you worked hard on fosters authenticity and connects you to the subject matter, which can help your audience understand your points better. Human connection is all about honesty and vulnerability, and if you want to connect to the people you’re speaking to, they should see that in you.

1. Identify your objectives and target audience

Before diving into the writing process, find healthy coping strategies to help you stop worrying . Then you can define your speech’s purpose, think about your target audience, and start identifying your objectives. Here are some questions to ask yourself and ground your thinking : 

  • What purpose do I want my speech to achieve? 
  • What would it mean to me if I achieved the speech’s purpose?
  • What audience am I writing for? 
  • What do I know about my audience? 
  • What values do I want to transmit? 
  • If the audience remembers one take-home message, what should it be? 
  • What do I want my audience to feel, think, or do after I finish speaking? 
  • What parts of my message could be confusing and require further explanation?

2. Know your audience

Understanding your audience is crucial for tailoring your speech effectively. Consider the demographics of your audience, their interests, and their expectations. For instance, if you're addressing a group of healthcare professionals, you'll want to use medical terminology and data that resonate with them. Conversely, if your audience is a group of young students, you'd adjust your content to be more relatable to their experiences and interests. 

3. Choose a clear message

Your message should be the central idea that you want your audience to take away from your speech. Let's say you're giving a speech on climate change. Your clear message might be something like, "Individual actions can make a significant impact on mitigating climate change." Throughout your speech, all your points and examples should support this central message, reinforcing it for your audience.

4. Structure your speech

Organizing your speech properly keeps your audience engaged and helps them follow your ideas. The introduction should grab your audience's attention and introduce the topic. For example, if you're discussing space exploration, you could start with a fascinating fact about a recent space mission. In the body, you'd present your main points logically, such as the history of space exploration, its scientific significance, and future prospects. Finally, in the conclusion, you'd summarize your key points and reiterate the importance of space exploration in advancing human knowledge.

5. Use engaging content for clarity

Engaging content includes stories, anecdotes, statistics, and examples that illustrate your main points. For instance, if you're giving a speech about the importance of reading, you might share a personal story about how a particular book changed your perspective. You could also include statistics on the benefits of reading, such as improved cognitive abilities and empathy.

6. Maintain clarity and simplicity

It's essential to communicate your ideas clearly. Avoid using overly technical jargon or complex language that might confuse your audience. For example, if you're discussing a medical breakthrough with a non-medical audience, explain complex terms in simple, understandable language.

7. Practice and rehearse

Practice is key to delivering a great speech. Rehearse multiple times to refine your delivery, timing, and tone. Consider using a mirror or recording yourself to observe your body language and gestures. For instance, if you're giving a motivational speech, practice your gestures and expressions to convey enthusiasm and confidence.

8. Consider nonverbal communication

Your body language, tone of voice, and gestures should align with your message . If you're delivering a speech on leadership, maintain strong eye contact to convey authority and connection with your audience. A steady pace and varied tone can also enhance your speech's impact.

9. Engage your audience

Engaging your audience keeps them interested and attentive. Encourage interaction by asking thought-provoking questions or sharing relatable anecdotes. If you're giving a speech on teamwork, ask the audience to recall a time when teamwork led to a successful outcome, fostering engagement and connection.

10. Prepare for Q&A

Anticipate potential questions or objections your audience might have and prepare concise, well-informed responses. If you're delivering a speech on a controversial topic, such as healthcare reform, be ready to address common concerns, like the impact on healthcare costs or access to services, during the Q&A session.

By following these steps and incorporating examples that align with your specific speech topic and purpose, you can craft and deliver a compelling and impactful speech that resonates with your audience.

Woman-at-home-doing-research-in-her-laptop-how-to-give-a-speech

Tools for writing a great speech

There are several helpful tools available for speechwriting, both technological and communication-related. Here are a few examples:

  • Word processing software: Tools like Microsoft Word, Google Docs, or other word processors provide a user-friendly environment for writing and editing speeches. They offer features like spell-checking, grammar correction, formatting options, and easy revision tracking.
  • Presentation software: Software such as Microsoft PowerPoint or Google Slides is useful when creating visual aids to accompany your speech. These tools allow you to create engaging slideshows with text, images, charts, and videos to enhance your presentation.
  • Speechwriting Templates: Online platforms or software offer pre-designed templates specifically for speechwriting. These templates provide guidance on structuring your speech and may include prompts for different sections like introductions, main points, and conclusions.
  • Rhetorical devices and figures of speech: Rhetorical tools such as metaphors, similes, alliteration, and parallelism can add impact and persuasion to your speech. Resources like books, websites, or academic papers detailing various rhetorical devices can help you incorporate them effectively.
  • Speechwriting apps: Mobile apps designed specifically for speechwriting can be helpful in organizing your thoughts, creating outlines, and composing a speech. These apps often provide features like voice recording, note-taking, and virtual prompts to keep you on track.
  • Grammar and style checkers: Online tools or plugins like Grammarly or Hemingway Editor help improve the clarity and readability of your speech by checking for grammar, spelling, and style errors. They provide suggestions for sentence structure, word choice, and overall tone.
  • Thesaurus and dictionary: Online or offline resources such as thesauruses and dictionaries help expand your vocabulary and find alternative words or phrases to express your ideas more effectively. They can also clarify meanings or provide context for unfamiliar terms.
  • Online speechwriting communities: Joining online forums or communities focused on speechwriting can be beneficial for getting feedback, sharing ideas, and learning from experienced speechwriters. It's an opportunity to connect with like-minded individuals and improve your public speaking skills through collaboration.

Remember, while these tools can assist in the speechwriting process, it's essential to use them thoughtfully and adapt them to your specific needs and style. The most important aspect of speechwriting remains the creativity, authenticity, and connection with your audience that you bring to your speech.

Man-holding-microphone-while-speaking-in-public-how-to-give-a-speech

5 tips for writing a speech

Behind every great speech is an excellent idea and a speaker who refined it. But a successful speech is about more than the initial words on the page, and there are a few more things you can do to help it land.

Here are five more tips for writing and practicing your speech:

1. Structure first, write second

If you start the writing process before organizing your thoughts, you may have to re-order, cut, and scrap the sentences you worked hard on. Save yourself some time by using a speech structure, like the one above, to order your talking points first. This can also help you identify unclear points or moments that disrupt your flow.

2. Do your homework

Data strengthens your argument with a scientific edge. Research your topic with an eye for attention-grabbing statistics, or look for findings you can use to support each point. If you’re pitching a product or service, pull information from company metrics that demonstrate past or potential successes. 

Audience members will likely have questions, so learn all talking points inside and out. If you tell investors that your product will provide 12% returns, for example, come prepared with projections that support that statement.

3. Sound like yourself

Memorable speakers have distinct voices. Think of Martin Luther King Jr’s urgent, inspiring timbre or Oprah’s empathetic, personal tone . Establish your voice — one that aligns with your personality and values — and stick with it. If you’re a motivational speaker, keep your tone upbeat to inspire your audience . If you’re the CEO of a startup, try sounding assured but approachable. 

4. Practice

As you practice a speech, you become more confident , gain a better handle on the material, and learn the outline so well that unexpected questions are less likely to trip you up. Practice in front of a colleague or friend for honest feedback about what you could change, and speak in front of the mirror to tweak your nonverbal communication and body language .

5. Remember to breathe

When you’re stressed, you breathe more rapidly . It can be challenging to talk normally when you can’t regulate your breath. Before your presentation, try some mindful breathing exercises so that when the day comes, you already have strategies that will calm you down and remain present . This can also help you control your voice and avoid speaking too quickly.

How to ghostwrite a great speech for someone else

Ghostwriting a speech requires a unique set of skills, as you're essentially writing a piece that will be delivered by someone else. Here are some tips on how to effectively ghostwrite a speech:

  • Understand the speaker's voice and style : Begin by thoroughly understanding the speaker's personality, speaking style, and preferences. This includes their tone, humor, and any personal anecdotes they may want to include.
  • Interview the speaker : Have a detailed conversation with the speaker to gather information about their speech's purpose, target audience, key messages, and any specific points they want to emphasize. Ask for personal stories or examples they may want to include.
  • Research thoroughly : Research the topic to ensure you have a strong foundation of knowledge. This helps you craft a well-informed and credible speech.
  • Create an outline : Develop a clear outline that includes the introduction, main points, supporting evidence, and a conclusion. Share this outline with the speaker for their input and approval.
  • Write in the speaker's voice : While crafting the speech, maintain the speaker's voice and style. Use language and phrasing that feel natural to them. If they have a particular way of expressing ideas, incorporate that into the speech.
  • Craft a captivating opening : Begin the speech with a compelling opening that grabs the audience's attention. This could be a relevant quote, an interesting fact, a personal anecdote, or a thought-provoking question.
  • Organize content logically : Ensure the speech flows logically, with each point building on the previous one. Use transitions to guide the audience from one idea to the next smoothly.
  • Incorporate engaging stories and examples : Include anecdotes, stories, and real-life examples that illustrate key points and make the speech relatable and memorable.
  • Edit and revise : Edit the speech carefully for clarity, grammar, and coherence. Ensure the speech is the right length and aligns with the speaker's time constraints.
  • Seek feedback : Share drafts of the speech with the speaker for their feedback and revisions. They may have specific changes or additions they'd like to make.
  • Practice delivery : If possible, work with the speaker on their delivery. Practice the speech together, allowing the speaker to become familiar with the content and your writing style.
  • Maintain confidentiality : As a ghostwriter, it's essential to respect the confidentiality and anonymity of the work. Do not disclose that you wrote the speech unless you have the speaker's permission to do so.
  • Be flexible : Be open to making changes and revisions as per the speaker's preferences. Your goal is to make them look good and effectively convey their message.
  • Meet deadlines : Stick to agreed-upon deadlines for drafts and revisions. Punctuality and reliability are essential in ghostwriting.
  • Provide support : Support the speaker during their preparation and rehearsal process. This can include helping with cue cards, speech notes, or any other materials they need.

Remember that successful ghostwriting is about capturing the essence of the speaker while delivering a well-structured and engaging speech. Collaboration, communication, and adaptability are key to achieving this.

Give your best speech yet

Learn how to make a speech that’ll hold an audience’s attention by structuring your thoughts and practicing frequently. Put the effort into writing and preparing your content, and aim to improve your breathing, eye contact , and body language as you practice. The more you work on your speech, the more confident you’ll become.

The energy you invest in writing an effective speech will help your audience remember and connect to every concept. Remember: some life-changing philosophies have come from good speeches, so give your words a chance to resonate with others. You might even change their thinking.

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Elizabeth Perry, ACC

Elizabeth Perry is a Coach Community Manager at BetterUp. She uses strategic engagement strategies to cultivate a learning community across a global network of Coaches through in-person and virtual experiences, technology-enabled platforms, and strategic coaching industry partnerships. With over 3 years of coaching experience and a certification in transformative leadership and life coaching from Sofia University, Elizabeth leverages transpersonal psychology expertise to help coaches and clients gain awareness of their behavioral and thought patterns, discover their purpose and passions, and elevate their potential. She is a lifelong student of psychology, personal growth, and human potential as well as an ICF-certified ACC transpersonal life and leadership Coach.

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Writing Center

Direct quoting, when to use direct quotations.

  • The language in a source is evocative, colorful, or particularly well-phrased. Ex . Noam Chomsky said, “If we don’t believe in free expression for people we despise, we don’t believe in it at all.”
  • The source’s authority advances your argument. Ex. Robots cannot entirely replace astronauts. As Neil deGrasse Tyson, director of the Hayden Planetarium, has contended, “Robots just don’t make role models. If you want a nation to have space exploration ambitions, you’ve got to send humans.”
  • The quotation is part of your thesis or provides evidence in favor of it (for example, in the analysis of a literary text.) Ex. H. D.’s “red swan” is an uncanny, unnatural image that suggests impending violence as it “lifts red wings/and darker beak.”
  • You are analyzing someone else’s opinion and a direct quotation best encapsulates it.
  • Ex.  Margaret Thatcher’s stance on gender equality was conflicted. She once said, “I’m not a feminist,” but also infamously asserted, “In politics, if you want anything said, ask a man. If you want anything done, ask a woman.”

How to present direct quotations in writing

Altering direct quotations to fit the text, attributions and citations, also recommended for you:.

Project Charisma main logo

How to Write a Speech: My Simple 6-Step Formula

how to write a speech based on a quote

Ed Darling 9 min read

What you’ll learn:

  • Why great speechwriting requires a structure.
  • My exact 6-step speech structure you can steal.
  • How to start and end your speech strong.

man learning how to write a speech

How to write a speech, the easiest way possible.

How? By following a simple frame-work that’s powerful and versatile.

Whether you have a work presentation, keynote talk, or best man’s speech – by the end of this article, you’ll know exactly how to write a speech, and in what order.

I’m Ed, a public speaking coach and co-founder of Project Charisma . I help professionals, leaders and business owners to speak in public, and this is the #1 speech framework that I share with all of my clients.

I ’ll walk you through the process of how to write a speech step-by-step , explaining each section as we go. I’ll also give you some examples of how this would look in different types of speech.

The first step is something 99% of people miss.

PS. Check out our specific speech guides on:

Delivering a Business Pitch

Giving a Best Man Speech

Step 1. Find your speech's "Golden Thread"

The first lesson in how to write a speech is setting a clear objective from the get-go — so that what you write doesn’t end up being vague or convoluted.

Afterall, If you don’t know exactly what your speech is about, neither will your audience.

To avoid this, we’re going to begin by defining our “Golden Thread”. 

This is the key idea, insight or message that you want to get across. Like a thread, it will run throughout your speech, linking each section together in a way that’s clear and coherent.

To help you figure out your Golden Thread, try answering these two questions:

  • If you had to summarise your speech into a single sentence, what would that be?
  • If your audience could leave remembering only one thing, what would that be?

Golden Thread examples: A work presentation: “Customer referrals can be our our super-power”

A motivational speech: “Don’t let circumstances define you”

For a wedding/event speech: “Enjoy the journey together”

Speech Writing Tip:

Your Golden Thread isn’t something you share with the audience. You don’t start your speech by saying it out loud. Rather, it’s something we define in the preparation phase to clarify your own thoughts and ensure everything that comes next makes sense. 

That said, your Golden Thread may double-up as the perfect speech title, or memorable catch-phrase. In which case it’s fine to use it within your speech as a way to drive-home the overall message. 

Think of MLKs famous “I have a dream” speech . The Golden Thread would be his dream of a future with equality — a core idea which ran throughout the speech. But the exact phrase “I have a dream” was also spoken and repeated for effect.

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Step 2. Start with your Hook

Now we get into the nitty-gritty of how to write a speech.

The Hook is the first thing you will actually say to the audience – usually within the first 10-30 seconds of your speech.

Most people start a speech by introducing themselves and their topic:

“Hello everyone, I’m John from accounting, today I’ll be talking about our quarterly figures” . 

It’s predictable, it’s unimaginative, it’s starting with a yawn instead of a bang.

Instead, we’re going to open the speech with a hook that gets people sitting up and listening.

A hook can be anything that captures attention, including a:

  • Relevant quote
  • Interesting statistic
  • Intriguing question
  • Funny anecdote
  • Powerful statement

Watch how Apollo Robbins opens his TED talk with a question-hook to engage the audience.

Whichever type of hook you use, it needs to be short, punchy and ideally something that builds intrigue in your audience’s mind. Depending on the type of speech, your hook might be humorous, dramatic, serious or thoughtful. 

For an in-depth guide on how to write a speech with a great hook, I highly recommend our article on 9 Killer Speech Openers.

H ook examples:

A work presentation: “What if I told you we could increase revenue by 35%, without any additional ad-spend?”

A motivational speech: “At the age of 30, my life was turned upside down – I was jobless, directionless, and depressed”

For a wedding/event speech: “Love is a fire. But whether it is going to warm your hearth or burn down your house, you can never tell! – so said Joan Crawford” 

Speech Hook Tip:

Don’t rush into things. Hooks work infinitely better when you pause just before speaking, and again just after.

Step 3. The Speech Introduction

We’ve captured attention and have the whole room interested. The next step is to formally introduce ourselves, our speech, and what the audience can expect to hear. 

Depending on the situation, you can use your introduction as an opportunity to build credibility with your audience. If they don’t know you, it’s worth explaining who you are, and why you’re qualified to be speaking on this topic.

The more credibility you build early on, the more engagement you’ll have throughout the speech. So consider mentioning expertise, credentials and relevant background.

In other situations where people already know you, there may be less need for this credibility-building. In which case, keep it short and sweet.

Intro examples:

A work presentation: “Good morning everyone, I’m Jenny from the Marketing department. For the past few months I’ve been tracking our referrals with a keen-eye. Today, I want to show you the numbers, and explain my plan double our referrals in the next 6 months”

A motivational speech: “Ladies and gentlemen, at the age of 40 I’m a speaker, an author and a teacher – but my life could have turned out very differently. Today, I want to share with you my story of overcoming adversity.”

For a wedding/event speech: “Good afternoon everyone, I’m Luke the Best Man. I can’t promise anything quite as poetic as that quote, but I’d like to say a few words for the Bride and Groom”.

Speech Intro Tip:

 In certain situations, your introduction can also be a time to give thanks – to the event organisers, hosts, audience, etc. But always keep this brief, and keep focused on your message.

Step 4. The Speech Body

The body of the speech is where you share your main stories, ideas or points. The risk for many speakers here is that they start meandering. 

One point leads to another, which segues into a story, then a tangents off to something else, and before we know it, everyone’s confused – definitely not how to write a speech.

Remember, clarity is key.

For this reason, wherever possible you should aim to split the body of your speech into three distinct sections. 

Why three? Because humans tend to process information more effectively when it comes in triads . Making it easier for you to remember, and easier for your audience to follow.

The most obvious example of this is the classic beginning, middle and end structure in storytelling .

You can also use past, present and future as a way to take people on a journey from “where  we used to be, what happens now, and what the vision is going forwards”.

Or even more simple, break things up into:

  • Three stories
  • Three challenges
  • Three case-studies
  • Three future goals

Of course, It’s not always possible to structure speeches into three sections. Sometimes there’s just more information that you need to cover – such as with a technical presentation or sales pitch.

In this case, I recommend thinking in terms of chapters, and aiming for a maximum of 5-7. Ensure that each “chapter” or section is clearly introduced and explained, before moving on to the next. The more content you cover, the greater the need for clarity.

Body examples:

A work presentation: “We’ve discovered that referrals happen when we get three things right: building the relationship, delighting the customer, and making the ask – let’s look at each of these stages.

A motivational speech: “I don’t believe our past has to dictate our future, but in order to tell my story, let me take you back to the very beginning.” For a wedding/event speech: “Of all the most embarrassing, undignified, and downright outrageous stories I could think of involving the Groom, I’ve whittled it down to three, which I think sum up why this marriage is destined for a long and happy future. It starts back in high-school…”

Speech Body Tip:

I mention “chapters” because when reading a book, there’s a moment to reflect after each chapter as we turn the page. In the same way, when speaking, make sure to give your audience a moment to process what you’ve just said at the end of each section, before moving on to your next point. 

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Step 5. the conclusion.

Now it’s time to bring everything together, guiding your audience to the key conclusions you want them to take away.

Depending on your speech, this could be an idea, an insight, a moral, or a message. But whatever it is, now is your time to say it in a clear and compelling way.

Watch David Eagleman use a thought-provoking metaphor and rhetorical question to wrap up his TED talk on senses.

This final conclusion should always link back to your Golden Thread, making sense of everything that’s come before it.

Answer the following questions as prompts (you could even say one of these out-loud to lead into your conclusion)

  • What is the message I want to leave you with?
  • What have we learned from all this?
  • What is the key take-away?

Conclusion examples:

A work presentation: “So what have we learned? When we get each of these steps right, our customers are eager to give us referrals, and those referrals usually result in more happy clients.”

A motivational speech: “My journey has had many ups and downs, but if there’s one lesson I’ve learned – it’s that our circumstances don’t dictate our direction, that we can come back from failure, and find a way to win” For a wedding/event speech: “So what can I say about the Bride and Groom? They’re clearly made for each other and if history is anything to go by, their future will be full of many more stories and adventures.”

Speech Conclusion Tip:

Never use your conclusion to apologise for yourself, explain a whole new idea, or be overly thankful to everyone for watching. Keep it professional, and keep it focused on hammering-home the main idea of the speech.

6. The Call To Action, or Call To Thought

You’ve concluded your message and summarised your main points. At this point, most people think the speech is done.

Not so fast — there’s one final key step we need to take, the Call to Action .

If you’ve followed the steps so far on how to write a speech, your audience should have been listening, learning, and hopefully now feel inspired by your words. 

We’ve built up the potential for some kind of action , and now all that’s left is to direct that energy into a clear “next step” they can take.

Imagine your audience are thinking “what should I do with this information”?

Your CTA is the direct answer to that question.

It should be clear, simple and ideally – something they can act on quickly. For instance, you may request the audience to download an app you’ve discussed, connect with you online, sign up for a service, or come and speak with you afterwards.

Not every speech suits a CTA however, which is where the CTT comes in. 

This is a great variation I picked up from Justin Welsh which stands for “ Call to Thought ”. It’s a more nuanced action – typically asking people to reflect on an idea, consider a specific issue, or think differently about something. 

C TA/CTT examples:

A work presentation (CTA): “As an immediate next step to get us started, I’d like everyone to reach out to your current clients this week, and ask them to refer one new customer. We’ll be tracking the results, and rewarding the winning referral rain-maker!”

A motivational speech (CTC): “So ask yourself, where are you allowing circumstances to hold you back, and how could your life change if you took a new direction?”

For a wedding/event speech (CTA): “With that said, I’d like to raise a toast to the Bride and Groom. Now enjoy the day, and get yourself a drink at the bar!”

Speech CTA/CTT Tip:

Once you’ve stated your CTA/CTT, the only thing left to do is thank people and finish. Don’t be tempted to back-track and start repeating any of your points. It’s time to get off stage!

How to write a speech using this framework.

Without a framework to guide you, it’s easy to get lost in analysis-paralysis, or worse, create a speech which gets everyone ELSE lost. 

Now that you’re armed with this foolproof formula and know exactly how to write a speech, you can approach the situation with confidence . 

  • Define your speeches Golden Thread.
  • Hook your audience in the first 10-30 seconds.
  • Introduce yourself while building credibility.
  • Divide your body into three clear sections.
  • Conclude your main points and drive-home the message.
  • Leave them with an inspiring CTA/CTT.

Even as an inexperienced speaker, by following this formula you’ll come across with the clarity and credibility of a professional.

R emember, public speaking is simply a skillset that requires practice . The more you use this speech framework, watch other speakers in action, and gain practical experience, the more your communication skills will naturally develop. 

I hope learning how to write a speech using this frame-work makes the process of writing your next speech a breeze.

Need any further help with how to write a speech? Feel free to reach out.

Head Coach and co-founder at Project Charisma.

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How to Write a Speech to Engage your Audience

February 19, 2021 - Dom Barnard

In order to write a speech, you need to think about your audience, the required length, and the purpose or topic. This is true whether you are writing a wedding speech, conference presentation, investor pitch, or any other type of speech.

Being a great speech writer can help you get a promotion, motivate people, sell a business idea, persuade others and much more – it’s an essential skill in the modern world. In this article, we cover key tips for writing a speech.

Initial planning – Why? Who? What?

You should invest time strategically considering the speech. This will help you decide on the key message and content about your topic. Here are some points to consider.

  • What do I want to achieve?
  • When I achieve this, what will that do for me?
  • Why am I speaking?
  • What is the purpose of this speech?
  • Who are the audience and who do they represent?
  • Who do I represent?
  • What do I know about them? (culture, language, level of expertise)
  • How much influence do they have?
  • What is the main message and key points?
  • What specific action is implied?
  • What level of information should I include?
  • What is important to them?

Popular speech structure

You need to catch the audience attention early, very early (see section below). Deliver a memorable beginning, a clear middle and structured ending.

Popular speech structure:

  • Explanation 1
  • Explanation 2
  • Explanation 3

Secondary Point (Optional: supports main)

Tertiary Point (Optional: supports secondary and main)

Attention span of your audience

Research shows that attention span is greatest at the beginning of a speech, reduces considerably during the middle of your speech and picks up again towards the end when your audience know you about to finish.

Don’t try to put too many ideas into your speech. Research shows that people remember very little from speeches, so just give them one or two ideas to hang onto.

Attention span graph of audience in a conference or speech

These two articles explain audience attention span in more detail, and how to write a speech to extend it:

  • How many minutes is the audience’s attention span?
  • What to do when you’re losing your audience

Speech introduction

Make sure your opening few seconds are memorable as this is when your audience will make up their minds about you. Use a bold sentence to grab their attention, works best with numbers reinforcing your point.

An example sentence might be – “After this speech, I’m confident 50% of you will go out and buy a VR headset.” Follow these tips on how to write a speech intro:

Remember the INTRO model

This is more focused on presentations but sections can be applied broadly to other general speeches.

1. Interest

You: Introduce yourself confidently and clearly Audience: Why should I listen to you?

You: Remind the audience the reasons for this speech Audience: What’s in it for me?

You: State length of speech at beginning, “Over the next 15 minutes” Audience: How long until I can get a coffee?

4. Routemap

You: State the main points, “Today I’m going to cover 4 main points” Audience: Which sections of the speech are important to me?

5. Objectives

You: Clearly state the objective, “By the end of this speech, I would like to…” Audience: So that’s what you want from me today…

Example: Great speech opening

This speech opening is by Jamie Oliver, giving a TED talk on teaching every child about food.

Sadly, in the next 18 minutes when I do our chat, four Americans that are alive will be dead through the food that they eat. My name’s Jamie Oliver. I’m 34 years old. I’m from Essex in England and for the last seven years I’ve worked fairly tirelessly to save lives in my own way. I’m not a doctor; I’m a chef, I don’t have expensive equipment or medicine. I use information, education. I profoundly believe that the power of food has a primal place in our homes that binds us to the best bits of life. We have an awful, awful reality right now. America, you’re at the top of your game. This is one of the most unhealthy countries in the world.

Jamie Oliver TED talk

How not to open your speech

Avoid the following opening comments:

  • “ Apologies, I’m a little nervous about speaking ” – no need to make the audience aware of this, it will make them focus on how nervous you are instead of what you are saying
  • “ I’ve got the graveyard shift ” – you are telling people not to expect much
  • “ I’m what stands between you and lunch ” – even if people weren’t thinking it, after this comment, all they are thinking of is when will you finish so they can eat
  • “ We are running late, so I’ll do my best to explain… ” – instead of this, state how long your speech will take so that people know when they will be leaving

Middle of the speech

The body of your speech is where the majority of the information is. The audience has been introduced to the subject and reasons for the speech. Now you need to present your arguments and examples, data, illustrations backing up your key message.

How to write a speech body can be difficult, the best way to build this section is to write down three points you are trying to convey in your speech, your main, secondary and tertiary points. Then write down three descriptions clarifying each of these points. The descriptions should be simple, memorable and meaningful.

The middle of your speech is where the audience start losing attention. Keep this in mind and ensure your message is clear. Use images, jokes and rhetoric questions to keep the audience engaged.

Don’t overwhelm your audience with many points. It is much more valuable to make a small number of points well, than to have too many points which aren’t made satisfactorily.

Obama speech

Obama and his speeches

Obama’s speeches are well prepared with a focus on powerful words “A change is brought about because ordinary people do extraordinary things“. His speeches use simple language and quotes from famous speeches his listeners can relate to.

For additional trademark Obama techniques, check out  How Barack Obama prepares his speeches.

How to end a speech

Similar to the opening, your closing statements should be impactful, re-stating the key message of your speech. We advise learning your ending few lines word for word. The ending is an opportunity to:

  • Leave the audience with a lasting impression of your speech
  • Summarise the main points
  • Provide further ideas and discussion points for the audience to take away with them
  • Thank the audience for taking the time to listen

Methods to end your speech

Quotation Close  – use a famous quote to get the audience’s attention and create a link to your speech.

Bookend Close  – refer back to an opening statement and repeat it or add a few extra words to elaborate on it.

Open Question  – ask the audience a provocative question or a call to action to perform some task on the back of your speech.

For additional tips on how to write a speech, in particular how to close your speech, read:

  • 5 great ways to end a speech
  • 10 ways to end your speech with a bang
  • Presentations: language expert – signposting

Ideas for ending a speech

  • Key message
  • Refer to opening impact statement
  • Objectives met
  • Call to action
  • End on an Up

Step-by-step process for writing a speech

Here’s how to write your speech from concept to completion.

  • Outline your speech’s structure. What are the main ideas for each section?
  • Write out the main ideas in your outline. Don’t worry about making it perfect – just write as much of it down as you can
  • Edit and polish what you’ve written until you have a good first draft of your speech
  • Now you need to practice and  memorize your speech . The more you practice, the more you’ll figure out which sections need changing. You’ll also get an idea of length and if you need to extend / shorten it.
  • Update your speech, practice some more, and revise your speech until it has a great flow and you feel comfortable with it.

Classic speech transcripts

One of the best ways for learning how to write a speech is reading other well written ones. Here are a list of famous speeches to read and learn from:

  • Bill Gates TED Talk Transcript from 2015: Warns of Pandemics, Epidemics
  • Facebook COO Sheryl Sandberg Commencement Speech at Harvard 2014
  • Ronald Reagan Memorial Day Speech Transcript 1984
  • I Have Been to the Mountaintop Speech Transcript – Martin Luther King Jr.
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How To Use Quotes in Essays and Speeches

four tips for using quotes in essays from the article

  • DESCRIPTION young man studying in library with tips for adding quotes in essays example list
  • SOURCE fizkes / iStock / Getty Images Plus / Background: Tolchik / iStock / Getty Images Plus
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If you're considering incorporating a quote into your essay or speech , you're about to make a wise decision. An appropriate quote is a very effective means of opening a speech or strengthening your argument in an essay.

A quote will allow your audience to "see for themselves". They don't have to take your word for it. A writer, researcher or industry leader may have already proven your point or shared the same sentiment.

You also want your audience to connect with the premise of your essay or speech. Sharing a quote will make things more memorable for your intended audience and, hopefully, draw them in or teach them something new.

Let's take a look at the benefits that come with citing a reference, as well as how to efficiently include them in your writing.

Benefits of Adding Quotes to a Speech or Essay

  • Reinforcement - Quotes reinforce your argument because they offer a second voice in support of your claim.
  • Credibility - Including a quote adds credibility to your argument because it illustrates the fact that someone else has also found your topic worthy of discussion and research.
  • Research - The addition of a quote allows others to see you've spent time researching your topic. You've gone out in search of evidence, or authorities who already support the main idea of your essay or speech.
  • Emotion - You want your audience to connect with your topic, whether your goal is to inform, persuade or entertain them. A quote can be used to add authority, inspiration, or even humor.

How To Incorporate Quotes

  • Choose wisely - Provide the reflection of someone who's devoted considerable time to the field. If you ask your audience to heed someone who knows what they're talking about, your quote will carry more weight.
  • Introduce your quote - If your quote isn’t from a well-known figure, introduce the person you're quoting. For example, cite their years in the industry or mention their contribution to the topic at hand. Then, use their quote to illustrateyour point.
  • Go with the crowd - Make sure you know your audience well enough to select a quote that will resonate with them. If you're speaking to millennials, you might not want to choose a quote from Warren Harding (the 29th President of the United States). Instead, go for someone more relevant like Barack Obama.
  • Consider popularity - While you don’t want to be too obscure, you should also try to avoid anything that appears all over the internet. If it's a quote that's been repeated or retweeted a thousand times, it starts to lose its weight, much like a cliché .
  • Less is more - Less is definitely more. You don't want your audience to tune out during your carefully selected quote. If you can keep it to a striking line or two, it'll be more memorable than a lengthy, paragraph-long quote.
  • Consider context - Never take a quote out of context. We tend to do this a lot in everyday conversation, so be careful you don't do this from your platform. It will only diminish the authority of the quote and, ultimately, yourself.
  • Consider placement - Quotes are an ideal way to open a speech, or a new segment within a speech or essay, but you should generally avoid closing your essay or speech with a quote. You want the final words to come from you, whether you're reiterating the main point, closing with a hypothetical question, or just offering a final thought.

Formatting Quotes in an Essay

When writing an essay, the format of your quote will depend upon your teacher's required method of citation. Without knowing if you'll need to reference MLA, APA, Chicago, etc., these general formatting tips will get you started:

  • Short Quotes : A short quote is typically anything less than four typed lines. In that case, simply enclose the quote within quotation marks. At the end of the quotation, cite the author's last name, or the title, and page or line number in parentheses. Pay attention to your punctuation around the quotation marks and parentheses! Here's an example, according to APA style:
George Washington argued "if the freedom of speech is taken away, then dumb and silent we may be led, like sheep to the slaughter" (Dunn, 223).
  • Long Quotes : Quotes that are five lines or more require a section of blocked text. This makes the quote stand out and easier to read. It's best to introduce the upcoming quote with at least one line of text. Then, the entire quote will be indented, according to the standards you're following, and cited in the same way as short quotes. Here's an example of a block quote, according to APA style:
While leading his men through the Revolutionary War, General Washington notably said: Nothing short of Independence, it appears to me, can possibly do … To see men without Cloat〈hes〉 to cover their nakedness—without Blankets to lay on—without Shoes, by which their Marches might be traced by the Blood from their feet—and almost as often without Provisions as with; Marching through frost & Snow, and at Christmas taking up their Winter Quarters within a days March of the enemy, without a House or Hutt to cover them till they could be built & submitting to it without a murmur, is a Mark of patience & obedience which in my opinion can scarce be parallel’d. (Dunn, 52-55)
  • Adding or omitting words in quotes : If you add or change words in a quotation, you should put brackets around them to indicate that they are not part of the original quote. If you omit words from a quotation, you should indicate the deleted word(s) by using an ellipsis, with a space on either side.

Examples of Quotes for Speeches and Essays

Whatever direction your speech or essay takes, there's a host of quotations to choose from. Let's look at some striking quotes worthy of inclusion in your next speech or essay.

  • Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do. - Steve Jobs
  • Try not to become a man of success, but rather try to become a man of value. - Albert Einstein
  • The function of education is to teach one to think intensively and to think critically. Intelligence plus character — that is the goal of true education. - Martin Luther King, Jr.
  • Education isn't preparation for life; education is life itself. - John Dewey

Entrepreneurship

  • A business that makes nothing but money is a poor business. - Henry Ford
  • If something is important enough, even if the odds are against you, you should still do it. - Elon Musk
  • A man who wants to lead the orchestra must turn his back on the crowd. - Max Lucado
  • Don’t be satisfied with stories, how things have gone with others. Unfold your own myth. - Rumi
  • Our attitude towards others determines their attitude towards us. - Earl Nightingale
  • You can, you should, and if you’re brave enough to start, you will. - Stephen King
  • You can’t be a scientist if you’re uncomfortable with ignorance, because scientists live at the boundary between what is known and unknown in the cosmos. - Neil Degrasse Tyson
  • Men love to wonder, and that is the seed of science. - Ralph Waldo Emerson
  • The difference between successful people and really successful people is that really successful people say no to almost everything. - Warren Buffet
  • You don’t have to be a genius or a visionary or even a college graduate to be successful. You just need a framework and a dream. - Michael Dell

Adding Weight to Your Words

Quoting an industry titan or an authority in your field adds credibility to whatever idea you're trying to convey in your speech or essay. It also encourages the audience to consider the fact that, if a well-respected figure feels a certain way, perhaps they should, too. Remember, being selective with quotes and using them strategically will make your speech or essay much stronger than packing in lots of quotes and drowning out your own voice.

When searching for a quotation that will drive your idea home, take a look at YourDictionary’s database of quotes. All you have to do is decide which direction you want to take and let the reinforcements come to you.

Adam Christing

20 Great Quotes To Help You Deliver A Killer Speech

Want to make your next speech more powerful ? Use superb quotations and use them well. In this article, I will share 20 of my favorite quotations for beginning and professional speakers. And I will tell you when and how to use them.

But before we get into these specific sayings, here are a few introductory suggestions for using quotations when you are a keynote speaker , giving an inspirational message, annual report, sales presentation, after-dinner talk, Sunday sermon, teaching lesson, or any speech you are preparing.

  • Use no more than 3 to 5 quotations in your speech. Remember that a quotation is like seasoning on a fine meal. Don’t overuse quotations in your talk. That’s like dumping an entire saltshaker worth of salt on top of your meal. Think of quotes as delicious flavor additives, not the main dish.
  • Avoid using quotes that are already well known to your audience. The real (secret) power of a great quotation is its ability to surprise your listeners.
  • Take the time to find the ideal quotes for your talk. Go deeper than a google search. Read inspiring books, check out relevant articles, visit your local bookstore or library. Keep a journal and collect the sayings, proverbs, quotations, and bits of wisdom that move your heart and mind.
  • Whenever possible, cite the source of your quotation. Give credit where credit is due. And be sure your source is accurate. You will lose credibility if you quote George Washington as an expert on social media! If you cannot track down the original source of your quote, you can simply say, “It has been said…”
  • Make sure your quotations support your main message . Sometimes it’s tempting to sneak a great quip or quote into your talk because you love it. First decide if it’s apt for what you want to communicate.

Here Are 20 of the Best Quotations for Your Next Speech Use One of These Great Quotes When You Want to…

Create laughter.

Quoting a comedian, famous wit, ancient proverb, or even a child’s wisdom can generate an instant laugh during your presentation. And trust me, your audience wants to laugh! Here’s the key: Pause before and after you share the funny quotation or short joke. A humorous quotation will surprise, shock, exaggerate, and often convey a tough truth in a way that delights.

“If you’re looking for a helping hand, there’s one at the end of your arm.” ~Yiddish Proverb

Make them THINK

A powerful quotation will give your audience food for thought. First of course, you must determine what you want your audience to understand, believe, and embrace. Then, choose a quotation that packs a punch.

“He not busy being born, is busy dying.” ~Bob Dylan

Grab their ATTENTION

Usually the shorter the quotation, the more powerful the punch. Long quotes, like long speeches, will leave your audiences yawning. To open your speech, you may want to grab your listener’s attention with a short quotation or aphorism. If you are giving a talk about dream casting or goal-setting for example, here’s a fine quotation:

“If you know what you want, you can have it.” ~RH Jarrett

Prove your POINT

You don’t have to agree with every source you quote. Sometimes who you quote, is as important as what you quote. Here’s an example. Though I obviously detest this famous leader, this quotation makes a powerful point. When I am stressing the power of passion, I sometimes share this one. Note: After I give the source—which always shocks the audience—I remind them that he was evil and that we must use the power of passion for good.

“Only a storm of hot passion can turn the destinies of people. And he alone can arouse passion who bears it within himself.” ~Adolf Hitler

Illustrate an IDEA

A good quotation is like a good story. It’s a window in your house. Use it to let the light in. Help your audience see what you are saying. A good metaphor is one of the most helpful tools in a speaker’s toolbox. To get your idea across, use a strong word picture. Imagine giving a talk to a group of schoolteachers. Your goal is to affirm them for the great work they are doing. You want to remind them that what they do—educating children—matters forever.

“A school is a building with four walls, with tomorrow inside.” ~Lon Watters

INSPIRE your audience

The best speeches lift hearts! If your goal is to motivate your audience, insert a quotation designed to inspire the dreams of your audience members. Connect with their emotions. Choose a statement that is filled with hope and encouragement. Here’s one of my favorites, because it strikes such an emotional chord:

“If your heart is in your dream, no request is too extreme.” ~Jiminy Cricket, Pinocchio

Issue a WARNING

You can use a quotation to sound an alarm. You may want to shake your hearers into stopping/starting a behavior. The key here is choosing a quotation that lights a fire under your people. What mindset do you want them to change? What do you want them to do?

“Unassertive salespeople have skinny kids!” ~Zig Ziglar

Make people CARE

Many speakers make the mistake of thinking that their talk is primarily about content. While content is important, the best speakers transfer their conviction to an audience. Your group doesn’t want more information. They are looking for takeaways and transformation.

“I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” ~Maya Angelou

Capture an INSIGHT

Many times the quotes that will rock your speech are what I call “zingers.” What is a “zinger”? It’s a pithy statement that expresses a flash of insight. Zap your audience with a truth in capsule form. People love to read the fortune inside their fortune cookie—and often the words apply to their lives. When I am giving a speech that talks about how we learn, I love to share this one:

“I respect wisdom but I obey pain.” ~12 Step Recovery Saying

EDUCATE your attendees

Don’t make the mistake many speakers make. Never confuse a statistic with a quotation. Remember: facts tell, stories sell. Search out stories and quotations for your talk that provide “teaching moments.” Tip: Do an Amazon search for aphorism. You’ll discover some great gems and nuggets for your next speech. An aphorism, like a proverb, teaches a memorable lesson-in-a-few-words.

“Don’t expect your ship to come in—unless you’ve sent one out.” ~Belgian Proverb

photo of a mic at an event before introducing funny speaker

STRENGTHEN your case

Know exactly what you want to say to an audience. Then you will be in a position to find the perfect quote(s) for your next keynote speech, workshop or seminar. If you are giving a talk on leadership, select a quotation from an inspiring leader. Are you motivating athletes? Choose a motivational saying from an accomplished football, basketball, or soccer player. Most importantly, know your audience. This will help you know which quotation will best support your speech.

“We don’t see things as they are, we see things as we are.” ~Anais Nin

Make your speech MATTER

A good question to ask yourself is: “Who cares about what I am saying?” By the way, this is the very question your audience is asking when you start your speech. How does this matter to me ? Reverse engineer your speech. Think about the big takeaway you want your group to get from your presentation. Then craft your message—and the quotes that will make it pop—based on the actions you want your audience to take.

“The meaning of communication is the response you get.” ~NLP maxim

Use the power of REPETITION

One of the great speeches in U.S. history is Martin Luther King’s “I Have a Dream” speech. And one of the factors that makes it so powerful? MLK’s repeated use of his awesome title: “I Have a Dream.” Consider repeating a strong quotation again and again during your talk. This can help you re-state your core message. You can also hammer home a big point with a quotation that repeats certain words to great effect. Notice how Winston Churchill did this often. (“Never, never, never give in…”), He and MLK are two of the greatest orators of the 20th century. Both leaders repeated words to maximize the impact of their language.

“We are all worms. But I do believe that I am a glow-worm.” ~Winston Churchill

Enhance a CELEBRATION

Maybe you will give your speech at a wedding, an anniversary party, or an awards program. You can pump up the proceedings with a special quote. Identify a sparkling statement that will raise spirits…and maybe wine glasses. Here’s the key to doing this well: Keep the focus on who/what is being celebrated. Your quotation should amplify the purpose of the event. Honor the bride, toast the award-winner, congratulate the champion. Get clear on the reason for festivities. Your quotation should put a spotlight on what your guests are celebrating together.

“Life is short, wear your party pants.” ~Loretta LaRoche

Want to make sport of a competitor? Handle a heckler? Or lampoon an idea you don’t like? A good quote can work wonders. Just be careful about coming across as mean-spirited. Humor helps.

“Lord, help me make my enemies look ridiculous.” ~Voltaire (French Philosopher)

Increase your AUTHORITY

Don’t get the wrong idea here. Quotations are not the source of your authority, you are. But a compelling quote can boost your credibility as a speaker. Select a quote that comes from a recognized name or organization that will resonate with your audience. Quote an expert. Better yet, become one.

“I am the greatest, I said that even before I knew I was.” ~Muhammed Ali

Speak with CONFIDENCE

Want to know a speaking secret? Your listeners aren’t paying that much attention to what you say. But they are tuned in to how you say it. They are listening for your confidence. What do you do if you don’t feel confident? Act like you are. And to take it to the next level—instill confidence in your audience too. Model it.

“Feel the fear and do it anyway.” ~Susan Jeffers

Bring CLARITY

One of the gifts you can bring people via your message is clarity. Help your audience see the path, cut through the clutter, and take decisive action. Make a statement, or share a quotation, that simplifies things for people. Sometimes this can be phrased as a question like, “What would you do if you knew you could not fail?” Other times you will want to give them the answer straight up. A great quote can help you do just that. You want to communicate with great clarity. And show your audience the way forward.

“If you don’t have a plan for your life, somebody else does.” ~Michael Hyatt

Issue a call to ACTION!

You can wrap-up your speech with a mighty quotation to finish strong. Make sure that your final phrase captures the heart of your main message. Don’t end on something cliché like, “Thanks for listening” or “My name is Blah Blah.” Your end quote, if you use one, should empower your audience and echo the main thrust of your talk. And get this: You want to invite your audience to take action.

“The way to get started is to quit talking and start doing.” ~Walt Disney

Create your own CATCH PHRASE

Few people remember speeches, but many people remember speakers. Can you create an original quotation that fits your personal brand? Tap into what makes you unique. What makes your message special? The final words of your speech can remind people about who you are and what you had to say. What is your signature “sign off” sentence? It might be a parting piece of advice. It could also be a statement you design to capture the way you want the group to remember the experience you created for them.

“The tribe has spoken.” ~Jeff Probst, “Survivor”

By finding and utilizing quotations that appeal to you, you will heighten the impact of your speech. Plug one or two of the above quotations into your next speech or special presentation. Better yet, discover the pitch-perfect quotes for your talk. Weave them into your speech and speak with gusto. You’ll be glad you did. And your audience will be pleased too. You can quote me on that.

Adam Christing is a professional keynote speaker, master of ceremonies , and author . He has written four humor and personal transformation books including: Comedy Comes Clean 1 & 2: A Hilarious Collection of Wholesome Jokes, Quotes, and One-liners, Your Life is a Joke: 12 Ways to Go from Ha Ha to AHA! and Bob Dylan Can Change Your Life: 61 Ways to Invent a Legendary You.  Adam has been studying and collecting quotations for more than 25 years.

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How to write an Essay about a Quote

Teachers often ask you to write an essay about a quote. It’s a way of getting you to think deeply about the concepts that quotes encompass.

You’ll need to dig deeply into what the quote means and what it reveals about the world.

In this post, I’m going to give you some guidance to get you started on writing that essay about a quote , no matter what quote it is!

Here’s a quick fly-by of what’s in this post. Feel free to navigate to each point, or just scroll through the whole post:

  • Select the quote Wisely. Here’s how.
  • Do this in the Introduction.
  • Place the Quote in Context. Here’s how.
  • Explore the Quote’s Contested Meanings. Here’s how.
  • Explore the Quote’s Relevance to You or Society. Here’s how.
  • A Summarized Checklist of What you Need to Say

Essays about quotes really do vary. Here’s some examples of different types of essays about quotes:

  • The teacher provides the quote as a prompt for the analysis of a concept;
  • The teacher provides a range of quotes and you have to choose one and discuss its meaning;
  • The teacher asks you to find your own quote and discuss its relevance to you .

So, here’s some initial questions I have for you. If you don’t know these questions, you need to ask your teacher:

  • Can you use first person?
  • Are you supposed to say how the quote impacts you (personal essay) or just critique it (expository essay)?

Keep these questions in mind, because I’ll come back to them in this article and it will influence what you should write.

Here’s my 5 essential tips on how to write an essay about a quote:

How to write an essay about a quote

1. Select your Quote Wisely (If you get to choose the Quote!)

Okay, so sometimes you’re asked to choose a quote and write an essay about it. Other times your teacher gives you the quote and you have to write about the quote they choose.

Step 1 is for everyone who gets to select their own quote.

Here’s how you should go about selecting your quote:

  • Try to find a quote that is said by someone who you have some knowledge about. If it’s a quote from a book, make sure you’ve actually read the book. So, if you get the choice between a quote from Harry Potter (which you’ve read) and The Grapes of Wrath (which you haven’t read), go with the Harry Potter quote. If it’s a quote from a speaker like a US president, try to get a quote from a US president who you admire and who you have the most knowledge about.
  • Ensure the quote is well known. You don’t want to get stuck in the situation where you selected a quote but can’t find any information about it! So, the best option is to select a quote that you’ll be able to find a lot of information about. That’s why it’s useful to select a famous quote by someone like Martin Luther King Jr., Shakespeare, Winston Churchill, Atticus Fitch or another figure whose you know you’ll be able to gather a lot of background information on.
  • Only select a quote if you know where it’s from. Most people who have to select a quote are going to go straight to google and type in ‘Famous Quote’. No! No, no, no, no, no. This is going to find you one of those random generic quote websites and you probably won’t even be able to find out what speech, book or page number the quote is from! You’re better off looking for a quote from within a specific book or speech so you’ll be able to read it ‘in context’ (i.e. you’ll be able to read the surrounding sentences!)

So, to recap, make sure the quote is from a source you have at least a little knowledge about; is one that you’ve either heard of before or know you can find information about on google; and make sure you can get access to the quote’s original source (the book, play or speech it’s from).

2. Cite the quote, the quote’s author and its origins in the Introduction

The introduction paragraph for any essay on a quote requires you to show a clear understanding of the quote you’re discussing and some of its details. While this isn’t the place to go into depth on how to write an introduction, let me quickly recap for you my I.N.T.R.O method for perfect introductions :

  • Interest : provide a hook sentence that grabs the reader’s interest
  • Notify : notify the reader of background information
  • Translate : paraphrase the essay question
  • Report : report on your thesis
  • Outline : Outline what will be said in the essay, in order.

Now, let’s apply that formula to an essay about a quote. Here, we could write each sentence like this:

  • Interest : say something interesting about the quote
  • Notify : explain exactly where the quote comes from
  • Translate : while usually you’d paraphrase the essay question in an introduction, you can provide the quote word-for-word in the introduction for an essay about a quote
  • Report : say what your interpretation of the quote is, in one or two sentences
  • Outline : Outline what you’re planning on saying about the quote in the essay

3. Place the Quote in Context

This is one of the most important parts of your essay. When we say ‘context’ we mean that you need to be able to show a deep understanding of the background information about quote that you have selected. To do this you can select from the following strategies:

a) Explain the theme of the speech, article or book that the quote comes from

How a quote is received and understood has a lot to do with the book or speech that the quote comes from. Have a think of what the key theme is that the quote touches on.

Here’s a quote, for example, that you might not understand until you look at the book the quote comes from:

“Other places do seem so cramped up and smothery, but a raft don’t. You feel mighty free and easy and comfortable on a raft.”

This quote is from Huckleberry Finn. Therefore, it probably has something to do with his desire to avoid being civilized and tamed by society. Why? Because the central theme of the overall text in which the quote emerges is escaping the civilizing effect of society .

My point here is that you need to focus on the main theme of the text in which the quote emerges: is it about racism, evading the trappings of civilized society, or maybe a theme about love, war, passion, or something else entirely?

Here’s another example:

“You never really understand a person until you consider things from his point of view….Until you climb into his skin and walk around in it.”

This quote is from Atticus Finch in To Kill a Mockingbird . You might not know it from just this sentence, but if we place it in context, we know the quote’s about racism. Why? Well, because it’s a quote that builds upon an underlying theme in the book that shows Atticus trying to teach his daughter to fight racial injustice in the deep South of the United States. So, when discussing a quote from this book, you can explain that the quote is in the context of a broader social discussion about race and racism in a nation whose history has been deeply troubled by racial injustice since its origins. By doing this, you will be able to understand the quote far more effectively,

One last example: this quote from Romeo and Juliet:

“What’s in a name? that which we call a rose; By any other name would smell as sweet.”

if you’re grabbing this quote from Romeo and Juliet, you’re probably going to want to say that the quote comes from a story that explores themes of forbidden love and family loyalty . By reading the surrounding text, you’ll understand that this quote is about Juliet (symbolized by the rose) having the surname of a family that Romeo despises. Nonetheless, he loves her not for her surname, but indeed despite it: he still sees the sweetness in her.

To find out the themes of key literary texts, try these sources:

b) Explain the story of the person who made the quote

How a quote is received and understood has a lot to do with the person who made the quote in the first place. So, examine the story of the person who made the quote.

Let’s take the example of Dumbledore, say … this quote:

“It is our choices, Harry, that show what we truly are, far more than our abilities.”

Dumbledore quotes will automatically be understood as wise, contemplative statements because Dumbledore is a wise and contemplative man ! They have more force and power because of Dumbledore’s age, stature and position as head of Hogwarts!

Similarly, often quotes from jesters in Shakespearian plays are interpreted as gems of truth and wisdom because jesters were some of the few people in middle England who were aloud to speak their minds among kings.

Here’s one last example: a quote from the Pope (any quote from the Pope – pick one!). What makes this quote so powerful? Well, it would be a powerful quote because the Pope is seen by Catholics as someone who is very close to god and therefore what he says should be listened to very closely.

By explaining the story of the person who made the quote, we can understand the quote more deeply.

c) Use who, where, when and why questions

Do you think the previous two points were too hard? No worries. Here’s an easier framework for you to use: the 4 W’s.

This is a very powerful way to dig deep into your contextualization of the quote. Explain the who, where, when and why about the quote.

Let’s take an example of this quote:

“We hold these truths to be self-evident: that all men are created equal.”

This quote comes from the US Declaration of Independence . What context can we take from this famous quote? Here’s a few ideas to give context to the quote:

  • Who: Thomas Jefferson and Benjamin Franklin
  • Where: United States of America
  • Why: This quote was made in the context of a young nation shaking off the oppressive shackles of the British Empire. The US leaders wanted a new society where social class and royalty of the old ‘motherland’ should be discarded and a more equal land created
  • Other Points: Today this quote could be seen as sexist. It was written in a time when women lacked many rights. Furthermore, the gendered term ‘men’ is not just semantics : they truly meant all men were equal to one another, and this excluded women’s rights for many centuries. Similarly, you could critique its racist undertones. Lastly, you could also mention that this quote is one of the most famous statements on the principle of classical liberalism which highlights the freedom of the individual.

Once you’ve jotted down some draft of these background / ‘contextual’ details, you can turn them into full paragraphs in your essay.

4. Explore the Quote’s Contested Meanings

Quotes often have multiple contested interpretations. If your quote could be interpreted in different ways, you will need to examine the different ways in which it is interpreted.

Let’s take the example of the quote:

“It’s all about the Benjamins baby!”

This quote comes from Ilhan Omar, a democratic congresswoman. She made this quote to highlight the influence of the Jewish lobby on Republican politicians.

This quote had very contested meanings : for the political left, it highlighted the fact that money is a dark influence on policymaking in Washington. For the political right, it was seen as an anti-Semitic attach on an old stereotype of Jewish people controlling the world’s finances.

If you were to select this quote, you would of course have to present both perspectives on the quote.

My suggestion is that you look up what other people think of the quote and discuss what they’ve had to say about it. Maybe out of 5 people you find online, 4 see it one way and 1 sees it another. Present both ways that a quote can be interpreted to show you’ve thought deeply about it.

Of course, this might not be relevant to everyone: some quotes have a very clear central meaning!

5. Explore the Quote’s Relevance to You and / or Today’s Society

Remember when I said that you should check with your teacher about whether you can use first person in your essay?

Well, if you can use first person in your essay, I recommend in this step to talk about what the quote means to you. Questions you can discuss include:

  • Which interpretation of the quote is most convincing, in your mind?
  • Has the quote influenced you to think more deeply about something?
  • Has the quote changed your mind about something or prompted you to act differently in the future?

If you are writing an expository essay that does not involve first person language, I recommend instead discussing the broader relevance of the quote to broader society today.

For example, let’s say the quote is Winston Churchill’s famous statement:

“Things are not always right because they are hard, but if they are right one must not mind if they are also hard.”

This quote was said in the context of World War II, when Britain and its allies fought gallantly for 4 years against Hitler’s Germany. So, what relevance does that quote have to today’s world?

Well, it might mean that you should follow in Churchill’s footsteps and learn a lesson from him and the brave Brits: to stand up and fight against injustice wherever it may be, even when the enemy seems to be bearing down on you! While once injustice was in Nazi Germany, today that injustice might be in the arena of terrorism or Islamophobia. The quote remains relevant to today’s world, though, because it’s a rallying call to standing up for what you believe is right.

Read Also: 39 Better Ways to Write ‘In Conclusion’ in an Essay

Woah! That’s a lot to take in. Essays about quotes are hard. Hopefully, these strategies have given you something to think about when discussing you quote. Keep in mind these five key points when trying to think of things to write about:

  • Select the quote Wisely. Make sure you know a fair bit about the quote you’re using, and if it’s from a book, take a quote from a book you’ve actually read!
  • Cite the quote, the quote’s author and its origins in the Introduction. This will show your marker from the very beginning that you understand the quote.
  • Place the Quote in Context. Consider the overall theme of the text the quote comes from, the personality of the person who said the quote, and use the 4 W’s to dig deeper into what the quote is all about!
  • Explore the Quote’s Contested Meanings. If the quote can be interpreted in many ways, then make sure you present all those possible interpretations in your essay.
  • Explore the Quote’s Relevance to You and / or Today’s Society. By discussing the quote’s relevance to you or society, you’ll be showing your maker you understand why on earth it’s worthwhile reflecting on the quote in the first place!

Chris

Chris Drew (PhD)

Dr. Chris Drew is the founder of the Helpful Professor. He holds a PhD in education and has published over 20 articles in scholarly journals. He is the former editor of the Journal of Learning Development in Higher Education. [Image Descriptor: Photo of Chris]

  • Chris Drew (PhD) https://helpfulprofessor.com/author/chris-drew-phd/ 5 Top Tips for Succeeding at University
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Frantically Speaking

15 Powerful Speech Ending Lines (And Tips to Create Your Own)

Hitiksha jain.

  • Public Speaking , Speech Writing

15 powerful speech ending and ways to create your own

A powerful speech ending line helps you recapture the essence of your speech: your main points and the purpose of why you spoke.

Basically, it is a summary of your dominant points. 

The words you say at the beginning, and especially at the end of your talk will be remembered longer than any other part of your speech. (This doesn’t mean the body of your speech has no importance.)

The beginning of your speech needs to be strong because it grips the attention of your audience. If that falls apart, they might lose interest in your speech. To avoid such a situation, here’s an article on 15 Powerful Speech Opening Lines (And How to Create Your Own) that you can refer to.

It has happened time after time- a speaker has concluded his speech with no conclusion or a simple “Thank you!” which made their impactful and amazing speech entirely fall apart.

An ineffective conclusion or no conclusion makes your speech lose its charm and the energy that has been created. This leaves your audience in a state of confusion and disappointment. 

Remember, the conclusion of your speech is NOT the time to introduce new points or new supporting evidence; doing so will all the more confuse the listeners. 

Instead, a conclusion is like tying a bow or ribbon to a box of your key ideas that your audience will be taking along with them. Meaning, it’s the final touch that makes your speech stand out and memorable.

So, how can you end your speech with a bang? To discover it, let’s jump in to the 15 powerful speech ending lines and ways to create your own:

1) Abraham Lincoln

Speech ending line: “And this nation under God shall have a new birth of freedom and that government of the people, by the people, for the people shall not perish from the Earth.”

How to use The Rule Of Three to end your speech?

The Rule of Three is an effective technique that allows you to express your ideas more completely by emphasizing your points and increasing the memorability of your message.

Dale Carneige once said, 

“Tell them what you are going to tell them, tell them, then tell them what you just told them.”

Information when presented in a group of three sticks in our head better than say, groups of four or five.

The answer is simple! We humans are generally good at pattern recognition and three is the smallest number needed to make a pattern. When used at the end of a speech, you can create maximum impact, (obviously) if said in a proper tone of voice. 

Repeating your ideas can make your message more persuasive, memorable, and entertaining.

Since, the conclusion is your last chance as a speaker to drive home your ideas, you need to repeat and emphasize phrases, sentences and words to make others remember your key message. 

The repetition of phrases and sentences should be such that it creates a micro story of your entire speech. 

If you are trying to incorporate the rule of three in your speech and need guidance to do so. Here’s an article on The Power of the Rule of Three in Speech Writing that might help you!

2) Simon Sinek

Speech ending line: “Listen to politicians now, with their comprehensive 12-point plans. They’re not inspiring anybody. Because there are leaders and there are those who lead. Leaders hold a position of power or authority, but those who lead inspire us. Whether they’re individuals or organizations, we follow those who lead, not because we have to, but because we want to. We follow those who lead, not for them, but for ourselves. And it’s those who start with “why” that have the ability to inspire those around them or find others who inspire them.”

How to mark an end of a speech with a story?

Telling stories can do wonders in making your speech a memorable one. Because we as humans relate to stories. 

Using an effective and persuasive story at the end can engage the audience, evoke empathy, increase trust and motivate action.

Your story should be crafted in such a way that it sums up your entire speech. But don’t forget, it needs to be short and sweet.

You can start your story by saying, “Let me tell you a story that illustrates what I have been talking about…”

To make your speech/story worth remembering, you can try these various storytelling approaches mentioned in this article- 9 Storytelling Approaches For Your Next Speech or Presentation .

3) Les Brown

Speech ending line: “If you want a thing bad enough To go out and fight for it, Work day and night for it, Give up your time and your peace and Your sleep for it

If only desire of it Makes you quite mad enough Never to tire of it, Makes you hold all other things tawdry And cheap for it

If life seems all empty and useless without it And all that you scheme and you dream is about it,

If gladly you’ll sweat for it, Fret for it, Plan for it, Lose all your terror of God or man for it,

If you’ll simply go after that thing that you want. With all your capacity, Strength and sagacity, Faith, hope and confidence, stern pertinacity,

If neither cold, poverty, famished and gaunt, Nor sickness nor pain Of body or brain Can turn you away from the thing that you want,

If dogged and grim you besiege and beset it, You’ll get it.”

How to end a speech with a poem?

This works similar to the notion of storytelling. 

You can end your speech with a poem that summarizes your entire speech. To do this you can either make your own or select the one that works the best for your speech. If you select one, remember to cite the source.

While reciting a poem add emotions and drama to your words, raise your voice on a key line of the poem and pause whenever required.

Poetry is a powerful way to get your point across because it helps you create an impression in your audiences’ mind. If you are planning to tap into poetry for your next speech, we have written an article- Getting Your ‘Wordsworth’: Poetry in Public Speaking that you can review to get some tips on how to add a poem in your speech.

4) Sir Ken Robinson

Speech ending line: “There’s a wonderful quote from Benjamin Franklin. “There are three sorts of people in the world: Those who are immovable, people who don’t get it, or don’t want to do anything about it; there are people who are movable, people who see the need for change and are prepared to listen to it; and there are people who move, people who make things happen.” And if we can encourage more people, that will be a movement. And if the movement is strong enough, that’s, in the best sense of the word, a revolution. And that’s what we need.”

How to close a speech with a memorable quote?

Quotations are usually concise and memorable phrasing of an idea. (This is why we repeat and remember quotations, right?)

The sole reason to quote material is that it reinforces your ideas. A quotation offers a second voice echoing your claims which is more powerful than simply just repeating yourself.

So, your quote should be such that summarizes your main idea. You can quote words of an expert, a person who spoke before you at an event or something in your own words.

Tips for using quotations in your speech:

  • Phrasing it correctly can help boost your credibility
  • Don’t quote anything outside your context

Taking the above example of Sir Ken Robinson, the quoted words at the end of his speech summarized the heart of his speech.

5) Lera Boroditsky

Speech ending line: “It’s how the language that you speak shapes the way that you think. And that gives you the opportunity to ask, “Why do I think the way that I do?” “How could I think differently?” And also, “What thoughts do I wish to create?”

How to end a speech with a question?

You can try and engage your audience with questions that will get them thinking.

It is often effective to end with a rhetorical question that captures the message and leaves the audience thinking—especially one that directly ties in your CTA. For instance:

“What choice will you make when you leave here today? Will you ____(your key message), or will you go about your normal routine?”

See how Lera Boroditsky leaves her audience with a set of questions rattling around their minds.

6) Melissa Butler  

Speech ending line: “So I challenge each of you, when you go home today, look at yourself in the mirror, see all of you, look at all of your greatness that you embody, accept it, and love it. And finally, when you leave the house tomorrow, try to extend that same love and acceptance to someone who doesn’t look like you. Thank you.”

How to give a challenge close to your speech?

In the above example, Melissa Butler used a challenge close to force her audience to take action over something.

In this type of closing, you challenge your audience to apply whatever you spoke in your speech and engage them in thought or action.

A good way to do that is to make sure they know you’re aware of the challenges that exist, and that you have concrete and actionable solutions to it.

To do this, you can have a bit of a forceful tone of voice to make a failure process a learning one.

Do express your belief in them and focus on setting a high bar, but an achievable one.

7) Brian Kateman

Speech ending line: “You can change the world by ordering a smaller steak, or doing something more. But don’t just sit by and ignore what you already know. Consider eating less meat and be a reducetarian.

Save our planet, improve your health, and save a lot of animals.”

How to end a speech by giving a solution to a concern?

This type of closing is suitable for speeches where you talk about a problem and give a solution for the same.

First you introduce the problem and explain why the audience should be concerned about it.

While concluding, you provide a practical solution to the stated concern. 

Look at how Brian Kateman states a problem: The battle between vegans, vegetarians, and everyone else and ends up giving a pragmatic solution.

8) Anjelah Johnson

Speech ending line: “Really?! It’s funny because my finger didn’t do like that before I came in here.” “It’s okay honey, don’t worry. I’ll fix it for you, don’t worry.” (Imitates talking in Vietnamese) (Laughter) (Laughter) (Stops talking Vietnamese) “Oh, see? You look so pretty!” God bless, you guys.”

How to leave your audience with a good laugh?

Wouldn’t you love leaving your audience with a good laugh? Ending your speech with humor can help you to do so. 

But you need to use them with caution. Tell jokes that are related to your speech. And avoid telling offensive jokes.

You can add anecdotes and funny stories that have happened in real life since it’s easy to relate to and, if said in a correct manner, you can have your audience laughing while hitting your message home!

Tips to deliver a good humor:

  • Surprise your audience by breaking their expectations with the help of a good setup and punchline. Setup creates a specific expectation in people’s minds and a punchline reveals the surprise. For instance, “I believe that each person can make a difference (setup), but it’s so slight that there’s basically no point (punch)”
  • Try and impersonate your dialogues or the characters as it will make your listeners feel they are in the scene
  • You can twist the literal meaning of a word. Example- Everybody looked up to me in college because I was the tallest of all
  • You can also incorporate the rule of three that works similar to the setup and punchline technique i.e. setup, setup, punch. Take an example of Elicia Sanchez, “I was a super nerd when I was a kid. I liked video games, I liked comic books, I was the youngest mage in the D&D campaign I was part of with 30-year-olds at the Yardbirds in Centralia, Washington.”

Apart from this, always test and rehearse the humor that you are going to incorporate and ask for honest feedback. Also, make sure the jokes and stories you use add value to your point and are insightful

9) Yubing Zhang

Speech ending line: “As the words said high on the bungee platform, “Life begins at the edge of your comfort zone.”

How to end a speech using the circle theory?

Here, the idea is to take your audience on a journey and get them back to the place from where you started, making a circle.

Meaning, you refer back to what you started with (movie, words, quote).

Yubing Zhang begins her speech with- Life Begins at The Edge of Your Comfort Zone” and ends with the same. 

You can bookend your speech in different ways:

  • You can end by referencing your opening
  • Concluding words can contrast from your opening words.
  • Open with a question and answer it at the end 

We have written an in-depth article on 7 Techniques to Bookending Your Speech: Guidelines and Examples . Review it for some inspiration!

10) BJ Miller

Speech ending line: “Parts of me died early on, and that’s something we can all say one way or another. I got to redesign my life around this fact, and I tell you it has been a liberation to realize you can always find a shock of beauty or meaning in what life you have left, like that snowball lasting for a perfect moment, all the while melting away. If we love such moments ferociously, then maybe we can learn to live well — not in spite of death, but because of it. Let death be what takes us, not lack of imagination.”

How to close a speech with an inspiring note?

Okay, let’s be real here. We humans are dealing with problems, difficulties, challenges, disappointments, setbacks, and temporary failures.

Ending your speech with an uplifting talk that gives a ray of hope might encourage your audience.

“Inspiring your audience is all about helping them see their own vision, not yours.” Anonymous

If your hope is to inspire your audience then your material needs to be about them and ways on how they can grow .

To do so you can opt for stories or share your personal experiences to get your message alive, but you need to paint a picture of what your audiences’ vision is when it comes to themselves and how you can help them achieve that vision by your talk.

11) Dr. Shashi Tharoor

Speech ending line: “95% of our 12 year-olds across India can read and write. So the future looks good. And as far as the workforce is concerned, if we can get all these other pieces in place, we can say to the rest of the world, “We are coming.”

How to end your speech with facts?

Adding only facts in a speech can make it boring, right? Because there’s nothing entertaining about that.

Well, this wouldn’t be a case when you use the right facts in a proper way and at a proper time. 

Adding facts as a speech ending line can be a way through which you can re-engage your audience, leaving them mesmerized. 

Incorporate only those facts that are relevant to your topic because you don’t want to make them apathetic towards you.

Present your facts in a creative manner. For instance, asking a question after when you stated the fact, audience poll, or add humor.

Trying to add facts in your speech without making it sound boring? Here’s an article- 11 Steps to Add Facts in A Speech Without Making It Boring that can guide you. 

12) Cameron Russell

Speech ending line: “If there’s a takeaway to this talk, I hope it’s that we all feel more comfortable acknowledging the power of image in our perceived successes and our perceived failures.”  

How to leave your audience with a piece of advice?

This works similar to the fact concept.

Your advices should get your audience encouraged about something and not discourage them or make them feel incompetent.

Try to chunk your advice into simple steps that your audience can follow. Inject emotions, relate it to your own experience (if possible) and make it inspirational.

The sole purpose of giving advice is to help someone. Don’t forget that!

Because a lot of times the advice is created on the basis of expectation and not understanding others. To simplify it, you need to understand the problem that your audience is facing and then advise them keeping your expectations and judgements aside.

Look at how Cameron Russell makes people feel good about themselves by empowering them regardless of the topic.

13) Nora Mclnerny

Speech ending line: “But yes, absolutely, they’re going to move forward. But that doesn’t mean that they’ve moved on.”

How to use a title close to end your speech?

To give your speech a title close, your speech needs to have a provocative title that encapsulates your message memorably. 

Use the title of your speech as your closing words to stir your audience to think more fully about what they just heard, reinforcing the title of your speech mentioned earlier.

14) Alfred Chuang

Speech ending line: “A new world is on the horizon. And it will be more incredible than any of us can possibly imagine. Our greatest innovations are ahead of us, not behind. But we need great engineers to build that world for us. And that’s you. We need you to not give up. Ever. We need you to finish your projects. Done, done, done. We need you to leverage the power of an immigrant-rich workforce. And we need you all to be a little insane.”

How to make a direct call to action at the end of your speech?

A well constructed and presented speech is the one that changes people’s mind and ignites action.

The call to action comes right before the end of a persuasive speech. Here, you clearly tell the audience the role they can play after they leave your talk.

It serves as a road map that your listeners can follow after when they are thoroughly gripped to your idea. Because they exactly know what they need to do.

In the above example, you can see how Alfred Chuang delivered a powerful CTA, as he clearly explains what listeners can do to push his idea forward.

Barring this type of a CTA, the other forms include signing a petition, buying your product, visiting your website.

15) Barack Obama

Speech ending line: “So let’s get to work, people. Let’s bring this home. I love you, Philadelphia. Honk if you’re fired up, honk if you’re ready to go. Are you fired up?”

How to use an appeal to end your speech?

The most common closing for a persuasive speech can be an appeal for action.

You can shape your appeal according to who your intended audience is and the purpose of you talking to them.

One of the best ways to make an appeal is by tapping into their emotions in order to form a deeper connection with the listeners.

Avoid making your message too pushy. Instead, try and make your content relatable and valuable for them. This is when the audience is much more likely to pay attention to you.

Valuable reads: The Secret of Writing a Persuasive Speech 

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Final Thoughts

Depending on the type of speech you are presenting, you will be asking the audience for something. And that can be- asking them to act in a certain way, or to change their attitude towards a certain person or topic or simply make them understand what you’re trying to say.

Nonetheless, the conclusion of your speech is to leave the audience positively motivated towards you and the topic you have been presenting. 

Hopefully, these 15 examples will guide you to create your own speech ending line that is impactful.

Let us know in the comments below which one worked for you.

Still looking for inspiration? Check out this video we made on closing remarks:

Hitiksha Jain

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What this handout is about

Used effectively, quotations can provide important pieces of evidence and lend fresh voices and perspectives to your narrative. Used ineffectively, however, quotations can clutter your text and interrupt the flow of your argument. This handout will help you decide when and how to quote like a pro.

When should I quote?

Use quotations at strategically selected moments. You have probably been told by teachers to provide as much evidence as possible in support of your thesis. But packing your paper with quotations will not necessarily strengthen your argument. The majority of your paper should still be your original ideas in your own words (after all, it’s your paper). And quotations are only one type of evidence: well-balanced papers may also make use of paraphrases, data, and statistics. The types of evidence you use will depend in part on the conventions of the discipline or audience for which you are writing. For example, papers analyzing literature may rely heavily on direct quotations of the text, while papers in the social sciences may have more paraphrasing, data, and statistics than quotations.

Discussing specific arguments or ideas

Sometimes, in order to have a clear, accurate discussion of the ideas of others, you need to quote those ideas word for word. Suppose you want to challenge the following statement made by John Doe, a well-known historian:

“At the beginning of World War Two, almost all Americans assumed the war would end quickly.”

If it is especially important that you formulate a counterargument to this claim, then you might wish to quote the part of the statement that you find questionable and establish a dialogue between yourself and John Doe:

Historian John Doe has argued that in 1941 “almost all Americans assumed the war would end quickly” (Doe 223). Yet during the first six months of U.S. involvement, the wives and mothers of soldiers often noted in their diaries their fear that the war would drag on for years.

Giving added emphasis to a particularly authoritative source on your topic.

There will be times when you want to highlight the words of a particularly important and authoritative source on your topic. For example, suppose you were writing an essay about the differences between the lives of male and female slaves in the U.S. South. One of your most provocative sources is a narrative written by a former slave, Harriet Jacobs. It would then be appropriate to quote some of Jacobs’s words:

Harriet Jacobs, a former slave from North Carolina, published an autobiographical slave narrative in 1861. She exposed the hardships of both male and female slaves but ultimately concluded that “slavery is terrible for men; but it is far more terrible for women.”

In this particular example, Jacobs is providing a crucial first-hand perspective on slavery. Thus, her words deserve more exposure than a paraphrase could provide.

Jacobs is quoted in Harriet A. Jacobs, Incidents in the Life of a Slave Girl, ed. Jean Fagan Yellin (Cambridge: Harvard University Press, 1987).

Analyzing how others use language.

This scenario is probably most common in literature and linguistics courses, but you might also find yourself writing about the use of language in history and social science classes. If the use of language is your primary topic, then you will obviously need to quote users of that language.

Examples of topics that might require the frequent use of quotations include:

Southern colloquial expressions in William Faulkner’s Light in August

Ms. and the creation of a language of female empowerment

A comparison of three British poets and their use of rhyme

Spicing up your prose.

In order to lend variety to your prose, you may wish to quote a source with particularly vivid language. All quotations, however, must closely relate to your topic and arguments. Do not insert a quotation solely for its literary merits.

One example of a quotation that adds flair:

President Calvin Coolidge’s tendency to fall asleep became legendary. As H. L. Mencken commented in the American Mercury in 1933, “Nero fiddled, but Coolidge only snored.”

How do I set up and follow up a quotation?

Once you’ve carefully selected the quotations that you want to use, your next job is to weave those quotations into your text. The words that precede and follow a quotation are just as important as the quotation itself. You can think of each quote as the filling in a sandwich: it may be tasty on its own, but it’s messy to eat without some bread on either side of it. Your words can serve as the “bread” that helps readers digest each quote easily. Below are four guidelines for setting up and following up quotations.

In illustrating these four steps, we’ll use as our example, Franklin Roosevelt’s famous quotation, “The only thing we have to fear is fear itself.”

1. Provide context for each quotation.

Do not rely on quotations to tell your story for you. It is your responsibility to provide your reader with context for the quotation. The context should set the basic scene for when, possibly where, and under what circumstances the quotation was spoken or written. So, in providing context for our above example, you might write:

When Franklin Roosevelt gave his inaugural speech on March 4, 1933, he addressed a nation weakened and demoralized by economic depression.

2. Attribute each quotation to its source.

Tell your reader who is speaking. Here is a good test: try reading your text aloud. Could your reader determine without looking at your paper where your quotations begin? If not, you need to attribute the quote more noticeably.

Avoid getting into the “they said” attribution rut! There are many other ways to attribute quotes besides this construction. Here are a few alternative verbs, usually followed by “that”:

Different reporting verbs are preferred by different disciplines, so pay special attention to these in your disciplinary reading. If you’re unfamiliar with the meanings of any of these words or others you find in your reading, consult a dictionary before using them.

3. Explain the significance of the quotation.

Once you’ve inserted your quotation, along with its context and attribution, don’t stop! Your reader still needs your assessment of why the quotation holds significance for your paper. Using our Roosevelt example, if you were writing a paper on the first one-hundred days of FDR’s administration, you might follow the quotation by linking it to that topic:

With that message of hope and confidence, the new president set the stage for his next one-hundred days in office and helped restore the faith of the American people in their government.

4. Provide a citation for the quotation.

All quotations, just like all paraphrases, require a formal citation. For more details about particular citation formats, see the UNC Libraries citation tutorial . In general, you should remember one rule of thumb: Place the parenthetical reference or footnote/endnote number after—not within—the closed quotation mark.

Roosevelt declared, “The only thing we have to fear is fear itself” (Roosevelt, Public Papers, 11).

Roosevelt declared, “The only thing we have to fear is fear itself.”1

How do I embed a quotation into a sentence?

In general, avoid leaving quotes as sentences unto themselves. Even if you have provided some context for the quote, a quote standing alone can disrupt your flow.  Take a look at this example:

Hamlet denies Rosencrantz’s claim that thwarted ambition caused his depression. “I could be bounded in a nutshell and count myself a king of infinite space” (Hamlet 2.2).

Standing by itself, the quote’s connection to the preceding sentence is unclear. There are several ways to incorporate a quote more smoothly:

Lead into the quote with a colon.

Hamlet denies Rosencrantz’s claim that thwarted ambition caused his depression: “I could be bounded in a nutshell and count myself a king of infinite space” (Hamlet 2.2).

The colon announces that a quote will follow to provide evidence for the sentence’s claim.

Introduce or conclude the quote by attributing it to the speaker. If your attribution precedes the quote, you will need to use a comma after the verb.

Hamlet denies Rosencrantz’s claim that thwarted ambition caused his depression. He states, “I could be bounded in a nutshell and count myself a king of infinite space” (Hamlet 2.2).

When faced with a twelve-foot mountain troll, Ron gathers his courage, shouting, “Wingardium Leviosa!” (Rowling, p. 176).

The Pirate King sees an element of regality in their impoverished and dishonest life. “It is, it is a glorious thing/To be a pirate king,” he declares (Pirates of Penzance, 1983).

Interrupt the quote with an attribution to the speaker. Again, you will need to use a comma after the verb, as well as a comma leading into the attribution.

“There is nothing either good or bad,” Hamlet argues, “but thinking makes it so” (Hamlet 2.2).

“And death shall be no more,” Donne writes, “Death thou shalt die” (“Death, Be Not Proud,” l. 14).

Dividing the quote may highlight a particular nuance of the quote’s meaning. In the first example, the division calls attention to the two parts of Hamlet’s claim. The first phrase states that nothing is inherently good or bad; the second phrase suggests that our perspective causes things to become good or bad. In the second example, the isolation of “Death thou shalt die” at the end of the sentence draws a reader’s attention to that phrase in particular. As you decide whether or not you want to break up a quote, you should consider the shift in emphasis that the division might create.

Use the words of the quote grammatically within your own sentence.

When Hamlet tells Rosencrantz that he “could be bounded in a nutshell and count [him]self a king of infinite space” (Hamlet 2.2), he implies that thwarted ambition did not cause his depression.

Ultimately, death holds no power over Donne since in the afterlife, “death shall be no more” (“Death, Be Not Proud,” l. 14).

Note that when you use “that” after the verb that introduces the quote, you no longer need a comma.

The Pirate King argues that “it is, it is a glorious thing/to be a pirate king” (Pirates of Penzance, 1983).

How much should I quote?

As few words as possible. Remember, your paper should primarily contain your own words, so quote only the most pithy and memorable parts of sources. Here are guidelines for selecting quoted material judiciously:

Excerpt fragments.

Sometimes, you should quote short fragments, rather than whole sentences. Suppose you interviewed Jane Doe about her reaction to John F. Kennedy’s assassination. She commented:

“I couldn’t believe it. It was just unreal and so sad. It was just unbelievable. I had never experienced such denial. I don’t know why I felt so strongly. Perhaps it was because JFK was more to me than a president. He represented the hopes of young people everywhere.”

You could quote all of Jane’s comments, but her first three sentences are fairly redundant. You might instead want to quote Jane when she arrives at the ultimate reason for her strong emotions:

Jane Doe grappled with grief and disbelief. She had viewed JFK, not just as a national figurehead, but as someone who “represented the hopes of young people everywhere.”

Excerpt those fragments carefully!

Quoting the words of others carries a big responsibility. Misquoting misrepresents the ideas of others. Here’s a classic example of a misquote:

John Adams has often been quoted as having said: “This would be the best of all possible worlds if there were no religion in it.”

John Adams did, in fact, write the above words. But if you see those words in context, the meaning changes entirely. Here’s the rest of the quotation:

Twenty times, in the course of my late reading, have I been on the point of breaking out, ‘this would be the best of all possible worlds, if there were no religion in it!!!!’ But in this exclamation, I should have been as fanatical as Bryant or Cleverly. Without religion, this world would be something not fit to be mentioned in public company—I mean hell.

As you can see from this example, context matters!

This example is from Paul F. Boller, Jr. and John George, They Never Said It: A Book of Fake Quotes, Misquotes, and Misleading Attributions (Oxford University Press, 1989).

Use block quotations sparingly.

There may be times when you need to quote long passages. However, you should use block quotations only when you fear that omitting any words will destroy the integrity of the passage. If that passage exceeds four lines (some sources say five), then set it off as a block quotation.

Be sure you are handling block quotes correctly in papers for different academic disciplines–check the index of the citation style guide you are using. Here are a few general tips for setting off your block quotations:

  • Set up a block quotation with your own words followed by a colon.
  • Indent. You normally indent 4-5 spaces for the start of a paragraph. When setting up a block quotation, indent the entire paragraph once from the left-hand margin.
  • Single space or double space within the block quotation, depending on the style guidelines of your discipline (MLA, CSE, APA, Chicago, etc.).
  • Do not use quotation marks at the beginning or end of the block quote—the indentation is what indicates that it’s a quote.
  • Place parenthetical citation according to your style guide (usually after the period following the last sentence of the quote).
  • Follow up a block quotation with your own words.

So, using the above example from John Adams, here’s how you might include a block quotation:

After reading several doctrinally rigid tracts, John Adams recalled the zealous ranting of his former teacher, Joseph Cleverly, and minister, Lemuel Bryant. He expressed his ambivalence toward religion in an 1817 letter to Thomas Jefferson:

Adams clearly appreciated religion, even if he often questioned its promotion.

How do I combine quotation marks with other punctuation marks?

It can be confusing when you start combining quotation marks with other punctuation marks. You should consult a style manual for complicated situations, but the following two rules apply to most cases:

Keep periods and commas within quotation marks.

So, for example:

According to Professor Poe, werewolves “represent anxiety about the separation between human and animal,” and werewolf movies often “interrogate those boundaries.”

In the above example, both the comma and period were enclosed in the quotation marks. The main exception to this rule involves the use of internal citations, which always precede the last period of the sentence. For example:

According to Professor Poe, werewolves “represent anxiety about the separation between human and animal,” and werewolf movies often “interrogate those boundaries” (Poe 167).

Note, however, that the period remains inside the quotation marks when your citation style involves superscript footnotes or endnotes. For example:

According to Professor Poe, werewolves “represent anxiety about the separation between human and animal,” and werewolf movies often “interrogate those boundaries.” 2

Place all other punctuation marks (colons, semicolons, exclamation marks, question marks) outside the quotation marks, except when they were part of the original quotation.

Take a look at the following examples:

I couldn’t believe it when my friend passed me a note in the cafe saying the management “started charging $15 per hour for parking”!

The coach yelled, “Run!”

In the first example, the author placed the exclamation point outside the quotation mark because she added it herself to emphasize the outrageous nature of the parking price change. The original note had not included an exclamation mark. In the second example, the exclamation mark remains within the quotation mark because it is indicating the excited tone in which the coach yelled the command. Thus, the exclamation mark is considered to be part of the original quotation.

How do I indicate quotations within quotations?

If you are quoting a passage that contains a quotation, then you use single quotation marks for the internal quotation. Quite rarely, you quote a passage that has a quotation within a quotation. In that rare instance, you would use double quotation marks for the second internal quotation.

Here’s an example of a quotation within a quotation:

In “The Emperor’s New Clothes,” Hans Christian Andersen wrote, “‘But the Emperor has nothing on at all!’ cried a little child.”

Remember to consult your style guide to determine how to properly cite a quote within a quote.

When do I use those three dots ( . . . )?

Whenever you want to leave out material from within a quotation, you need to use an ellipsis, which is a series of three periods, each of which should be preceded and followed by a space. So, an ellipsis in this sentence would look like . . . this. There are a few rules to follow when using ellipses:

Be sure that you don’t fundamentally change the meaning of the quotation by omitting material.

Take a look at the following example:

“The Writing Center is located on the UNC campus and serves the entire UNC community.”

“The Writing Center . . . serves the entire UNC community.”

The reader’s understanding of the Writing Center’s mission to serve the UNC community is not affected by omitting the information about its location.

Do not use ellipses at the beginning or ending of quotations, unless it’s important for the reader to know that the quotation was truncated.

For example, using the above example, you would NOT need an ellipsis in either of these situations:

“The Writing Center is located on the UNC campus . . .”

The Writing Center ” . . . serves the entire UNC community.”

Use punctuation marks in combination with ellipses when removing material from the end of sentences or clauses.

For example, if you take material from the end of a sentence, keep the period in as usual.

“The boys ran to school, forgetting their lunches and books. Even though they were out of breath, they made it on time.”

“The boys ran to school. . . . Even though they were out of breath, they made it on time.”

Likewise, if you excerpt material at the end of clause that ends in a comma, retain the comma.

“The red car came to a screeching halt that was heard by nearby pedestrians, but no one was hurt.”

“The red car came to a screeching halt . . . , but no one was hurt.”

Is it ever okay to insert my own words or change words in a quotation?

Sometimes it is necessary for clarity and flow to alter a word or words within a quotation. You should make such changes rarely. In order to alert your reader to the changes you’ve made, you should always bracket the altered words. Here are a few examples of situations when you might need brackets:

Changing verb tense or pronouns in order to be consistent with the rest of the sentence.

Suppose you were quoting a woman who, when asked about her experiences immigrating to the United States, commented “nobody understood me.” You might write:

Esther Hansen felt that when she came to the United States “nobody understood [her].”

In the above example, you’ve changed “me” to “her” in order to keep the entire passage in third person. However, you could avoid the need for this change by simply rephrasing:

“Nobody understood me,” recalled Danish immigrant Esther Hansen.

Including supplemental information that your reader needs in order to understand the quotation.

For example, if you were quoting someone’s nickname, you might want to let your reader know the full name of that person in brackets.

“The principal of the school told Billy [William Smith] that his contract would be terminated.”

Similarly, if a quotation referenced an event with which the reader might be unfamiliar, you could identify that event in brackets.

“We completely revised our political strategies after the strike [of 1934].”

Indicating the use of nonstandard grammar or spelling.

In rare situations, you may quote from a text that has nonstandard grammar, spelling, or word choice. In such cases, you may want to insert [sic], which means “thus” or “so” in Latin. Using [sic] alerts your reader to the fact that this nonstandard language is not the result of a typo on your part. Always italicize “sic” and enclose it in brackets. There is no need to put a period at the end. Here’s an example of when you might use [sic]:

Twelve-year-old Betsy Smith wrote in her diary, “Father is afraid that he will be guilty of beach [sic] of contract.”

Here [sic] indicates that the original author wrote “beach of contract,” not breach of contract, which is the accepted terminology.

Do not overuse brackets!

For example, it is not necessary to bracket capitalization changes that you make at the beginning of sentences. For example, suppose you were going to use part of this quotation:

“The colors scintillated curiously over a hard carapace, and the beetle’s tiny antennae made gentle waving motions as though saying hello.”

If you wanted to begin a sentence with an excerpt from the middle of this quotation, there would be no need to bracket your capitalization changes.

“The beetle’s tiny antennae made gentle waving motions as though saying hello,” said Dr. Grace Farley, remembering a defining moment on her journey to becoming an entomologist.

Not: “[T]he beetle’s tiny antennae made gentle waving motions as though saying hello,” said Dr. Grace Farley, remembering a defining moment on her journey to becoming an entomologist.

Works consulted

We consulted these works while writing this handout. This is not a comprehensive list of resources on the handout’s topic, and we encourage you to do your own research to find additional publications. Please do not use this list as a model for the format of your own reference list, as it may not match the citation style you are using. For guidance on formatting citations, please see the UNC Libraries citation tutorial . We revise these tips periodically and welcome feedback.

Barzun, Jacques, and Henry F. Graff. 2012. The Modern Researcher , 6th ed. Belmont, CA: Wadsworth Cengage Learning.

Booth, Wayne C., Gregory G. Colomb, Joseph M. Williams, Joseph Bizup, and William T. FitzGerald. 2016. The Craft of Research , 4th ed. Chicago: University of Chicago Press.

Gibaldi, Joseph. 2009. MLA Handbook for Writers of Research Papers , 7th ed. New York: The Modern Language Association of America.

Turabian, Kate. 2018. A Manual for Writers of Term Papers, Theses, Dissertations , 9th ed. Chicago: University of Chicago Press.

You may reproduce it for non-commercial use if you use the entire handout and attribute the source: The Writing Center, University of North Carolina at Chapel Hill

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A detailed guide to quoting

Jessica Malnik

Jessica Malnik

how to write a speech based on a quote

Quotations have the power to elevate your written work when used correctly. But in order to use a quote properly, you must give full credit to the original source.

Before you can learn how to properly include quoted material, you need to have a firm understanding of what a quotation is, the purpose for using one, and the difference between quoting and paraphrasing.

What is a quotation in writing?

Quotations serve multiple purposes in writing. Students and professionals alike can benefit from using quotations in their work. Whether you’re writing a research paper or a blog article, you’ll likely find yourself needing to use them at some point. Quoting can add perspective, validation, and evidence to your piece.

What do you mean by quoting?

Quoting is a technique that allows you to include an original passage from a source in your work as a direct quote. You do this by framing or surrounding the quote in quotation marks like this, “This is an example of a sentence framed by quotation marks.” 

However, you can’t just add quotation marks and call it a day. You also need proper attribution for your source. 

Keep in mind that there is a difference between direct quoting and indirect quoting. With direct quoting, you include the source’s exact words framed within quotation marks. 

With indirect quoting, you can paraphrase what the person or text said in your own words instead of copying it verbatim. Indirect quoting, also known as indirect speech or discourse, is mostly used to summarize what someone said in a talk or interview. Indirect quotations are never placed within quotation marks.

How do you properly quote? 

To properly quote someone, you’ll need to follow some general quoting rules along with properly citing your source using your preferred MLA, APA, or Chicago style guide. 

For example, many people incorrectly use punctuation with quotation marks. Do you know whether or not to include punctuation inside the quotation marks?

Here’s how to handle punctuation marks with quotes, as well as a few more rules to consider when including quotations in your work:

Punctuation

As a good rule of thumb, periods and commas should go inside quotation marks. On the other hand, colons, semicolons, and dashes go outside of the quotation marks. 

However, exclamation points and question marks aren’t set in stone. While these tend to go on the inside of quotation marks, in some instances, you might place them outside of the marks. 

Here are a few examples to illustrate how this would work in practice:

“ You should keep commas inside the quotation marks, ” he explained.

She wanted to help, so she said, “ I’m happy to explain it ” ; they needed a thorough explanation, and she loved to teach her students.

It gets a little trickier with exclamation marks and question marks when quoting. These can be either inside the quotation marks or outside of them, depending on the situation. Keep question and exclamation marks inside the quotations if they apply to the quoted passage. If they apply to your sentence instead of the quote, you’ll want to keep them outside. Here’s an example:

He asked the students, “ Do you know how to use quotation marks? ”

Did the students hear the teacher when he said, “ I will show you how to use quotation marks ”?

Closing quotations

Once you start using a quotation mark, you have to close it. This means that you can’t leave a quote open like the example below because the reader wouldn’t know when the quote is over.

how to write a speech based on a quote

Capitalization

The rule of capitalization changes depending on the context. 

For example, if you quote a complete sentence, then you should capitalize the first word in the sentence. However, if you are quoting a piece of a sentence or phrase, then you wouldn’t need to start with capitalization, like this:

She said, “ Here’s an example of a sentence that should start with a capital letter. ”

He said it was “ a good example of a sentence where capitalization isn’t necessary. ”

Sometimes, you’ll want to split a quote. You don’t need to capitalize the second half of the quote that’s divided by a parenthetical. Here’s an example to show you what that would look like:

“ Here is an example of a quote, ” she told her students, “ that doesn’t need capitalization in the second part . ”

What is the purpose of quoting? 

As stated above, quotations can serve multiple purposes in a written piece. Quotes can signify direct passages or titles of works. Here are a few of the reasons to include a quote within your written work:

To establish credibility with the words of an authority on the topic. To share a particularly powerful, meaningful, elegant, or memorable message. To expand on the point or analyze it further. To argue the position of the source material.

These intentions can apply whether you’ve interviewed your source or are taking a quote from an existing, published piece. 

However, before you use a quote, you’ll want to understand how it can strengthen your work and when you should use one. We’ll discuss when you should use quotes and how to properly cite them using different style guides in the next section.

When you should use quotes

Quotations should be used strategically, no matter what type of writing you’re doing. For instance, if you’re a professional copywriter crafting a white paper or a student writing a research paper, you’ll likely want to include as much proof as possible in your work. However, stuffing your paper with a ton of quotations can do more harm than good because the piece needs to represent your ideas and interpretations of the source, not just good quotes.

That being said, quoting reputable sources in your work is an excellent way to prove your points and add credibility to the piece. Use quotations in your work when you want to share accurate ideas and passages from source materials.

You should also use quotes when you want to add emphasis to a source on the topic you’re covering. 

For example, if you’re writing a research paper, then it would be beneficial to add quotes from a professor involved in the study you’re referring to in your piece.

How to cite a quote in MLA, APA, and Chicago 

MLA, APA, and Chicago are three of the most common citation styles. It’s a standardized way of crediting the sources that you quote. Depending on your assignment, you may need to use a specific one when citing your sources.

This section shares how to cite your quotes in these three popular citation styles, along with several examples of each.

Modern Language Association (MLA) is most often associated with academics in English or philosophic fields. With this style of citation, you’ll need to include quotes word-for-word. It’s fine to use only phrases or pieces from a specific quote, but you’ll need to keep the spelling and punctuation the same.

Here are some other criteria to keep in mind when citing using MLA style:

• If the quote goes longer than four lines, you must use a blockquote. Do not indent at the start of the quote block.

• Start quotes on the next line, ½ inch from the left margin of the paper.

• Quotes must be double spaced like the rest of the paper.

• Only use quotations when quotation marks are a part of the source.

• Include in-text citations next to the blockquote.

• If a blockquote is longer than a paragraph, you must start the next paragraph with the same indent.

• Don’t include a number in the parenthetical quotation if the source doesn’t use page numbers.

Here’s an example of a short, direct quote with MLA using a website resource without page numbers:

She always wanted to be a writer. “ I knew from a young age that I wanted to write a novel . ” (Smith)

And an example of a blockquote from page 2 of the source:

John Doe shares his experience getting his book published in the prologue:

I never expected so many people to be willing to help me publish this book. I had a lot of support along the way. My friends and colleagues always encouraged me to keep going. Some helped me edit, and others reminded me why I started in the first place. One of my good friends even brought me dinner when she knew I was going to be working late. (2)

With MLA, the reader can reference the full sources at the end in the Work Cited section. For this example, it could look like this:

Works Cited

Smith, J. (2021). Example Blog Post. Retrieved 2021, from www.example.com

Doe, J. (2021). Book Title One (1st ed., Vol. 1). Example, TX: Example Publishing.

See this article for more information on MLA style citations.

American Psychological Association (APA) is used often in psychology, education, and criminal justice fields. It often requires a cover page and abstract.

Here are a few points to consider when using APA style to cite your sources:

• Citation pages should be double spaced.

• All citations in a paper must have a full reference in the reference list.

• All references must have a hanging indent.

• Sources must be listed in alphabetical order, typically by the last name.

Using the same source examples as we did with MLA above, here is how they would be cited in APA:

Doe, Jane. Example Blog Post . 2021, www.example.com. 

Doe, John. Book Title One . 1st ed., vol. 1, Example Publishing, 2021. 

See this article for more information on APA style citations.

Chicago Manual of Style (CMS) is commonly used in history and humanities fields. It was created to help researchers. Here are a few points to keep in mind for Chicago Style:

• There are 2 types of referencing styles:

    → Notes and Bibliography

    → Author-Date

• The list of bibliography must be single-spaced.

• The text should be double spaced, except for block quotations, tables, notes, and bibliographies.

• The second line should be indented for sources.

•Author last names must be arranged alphabetically.

Here’s how the same example sources used above would be cited using Chicago style:

Doe, Jane. “Example Blog Post,” 2021. www.example.com. 

Doe, John. Book Title One . 1. 1st ed. Vol. 1. Example, TX: Example Publishing, 2021.

See this article for more information on Chicago style citations.

Types of quotes and examples

There are two main types of quotes: direct and indirect.

Whenever you want to use someone’s statement word-for-word in your text, you’ll need to include properly cited, direct quotations. However, if you want to paraphrase someone’s words then indirect quotes could be more appropriate.

For example, say that you’re writing a press release for a company. You could interview different people within the company’s staff and paraphrase their quotes. This is particularly useful if the direct quote wouldn’t work well within your piece. For instance, you could change this direct quote example into an indirect quote that would more succinctly represent the speech:

Direct quote:

“I just found out we’ll be publishing some new textbooks on quotations. That’s so exciting because we’ve wanted to do that for a while now. I really can’t wait. It’s great news for the company, and I’m looking forward to it,” said Becky.

Indirect quote:

Becky says she’s excited about the company’s new opportunity to publish textbooks on quotations.

Keep in mind when using quotations that you should aim for using as few words as necessary. You don’t want to quote an entire paragraph when only one sentence contains the key information you want to share. If you need to add context, do so in your words. It’ll make for a much more interesting piece if you’re using quotes to support your stance alongside your interpretation instead of just repeating what’s already been said.

--> “A wide screen just makes a bad film twice as bad.” -->

May Habib CEO, Writer.com

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101 Inspirational Quotes for Speeches: Inspire the Crowd

Inspirational Quotes for Speeches_ Inspire the Crowd

Unlock the power of inspiration with our handpicked collection of 101 unique and original quotes! Whether you’re preparing a captivating speech or simply seeking motivation, these words of wisdom will leave a lasting impact on your audience. Let the eloquence begin!

101 Inspirational Quotes for Speeches

1. “Believe in yourself; your potential is limitless.”

2. “Embrace failure as a stepping stone to success.”

3. “Dare to dream, and then dare to make it a reality.”

4. “Challenges are opportunities in disguise.”

5. “Every day is a chance for a new beginning.”

6. “Be the change you wish to see in the world.”

7. “Success is the sum of small efforts, repeated day in and day out.”

8. “Your attitude determines your altitude.”

9. “The only limit is the one you set for yourself.”

10. “In the midst of difficulty lies opportunity.”

11. “Believe in the power of perseverance.”

12. “A journey of a thousand miles begins with a single step.”

13. “Find strength in adversity; it will make you unbreakable.”

14. “Success is not a destination but a continuous journey.”

15. “The world needs your unique contribution; don’t hold back.”

16. “Be the beacon of light in someone’s darkness.”

17. “Let your passion fuel your purpose.”

18. “You are the master of your fate; you are the captain of your soul.”

19. “Every setback is a set-up for a remarkable comeback.”

20. “The greatest achievements often start with humble beginnings.”

21. “The key to success is consistent and focused effort.”

22. “Never underestimate the power of kindness and compassion.”

23. “Your worth is not defined by external validation.”

24. “Adversity reveals the true strength of your character.”

25. “A positive mindset is the foundation for greatness.”

26. “Success is not just reaching the top but helping others climb with you.”

27. “Your uniqueness is your superpower; embrace it.”

28. “Every day is an opportunity to inspire and be inspired.”

29. “The journey to success is filled with valuable lessons.”

30. “Set your goals high and don’t stop until you get there.”

31. “A positive outlook can turn obstacles into stepping stones.”

32. “Your purpose is your north star; let it guide you.”

33. “Be the voice of encouragement to those who need it most.”

34. “Success is not about how fast you go but how far you reach.”

35. “With every challenge, you grow stronger and wiser.”

36. “The road to greatness is paved with dedication and hard work.”

37. “Believe in the power of your dreams; they hold infinite possibilities.”

38. “Never underestimate the ripple effect of your actions.”

39. “Your potential is like a seed; nurture it, and it will blossom.”

40. “Gratitude opens the door to abundance.”

41. “Embrace uncertainty; it is the birthplace of innovation.”

42. “Be the reason someone believes in the goodness of humanity.”

43. “Success is not about luck but about seizing opportunities.”

44. “Your journey is a story worth sharing; it can inspire others.”

45. “The greatest achievements often require the greatest leaps of faith.”

46. “Don’t be afraid to rewrite your story; you hold the pen.”

47. “Your impact on others is the true measure of success.”

48. “Find strength in unity; together, we can achieve more.”

49. “The path to success is not always straight but filled with valuable detours.”

50. “A positive mindset turns stumbling blocks into stepping stones.”

51. “Believe in your potential; it’s greater than you can imagine.”

52. “Small acts of kindness can ignite a chain reaction of goodness.”

53. “Your resilience can turn setbacks into comebacks.”

54. “Success is a journey of continuous learning and growth.”

55. “Let your actions speak louder than your words.”

56. “Be the spark that ignites positive change in the world.”

57. “The greatest strength lies in humility.”

58. “Chase your dreams relentlessly; they hold the key to your fulfillment.”

59. “Your uniqueness is your greatest asset; embrace it fully.”

60. “Success is not just about reaching the summit but enjoying the climb.”

61. “You are capable of achieving greatness; don’t doubt yourself.”

62. “Believe in the power of your voice; it can move mountains.”

63. “Failure is not the end but a stepping stone towards growth.”

64. “Your journey is a testament to your strength and resilience.”

65. “The world needs your light; don’t hide it.”

66. “Success is not just about personal achievement but about lifting others up.”

67. “In every setback, there is a valuable lesson to be learned.”

68. “Be a source of inspiration, even in the face of adversity.”

69. “Your passion is the fuel that propels you towards your dreams.”

70. “Believe in yourself, and others will believe in you too.”

71. “Your potential knows no boundaries; let it soar.”

72. “Be the architect of your destiny; design a life of purpose.”

73. “The power to change the world lies within you.”

74. “Every step you take is a step closer to your dreams.”

75. “Your journey is a canvas waiting for your masterpiece.”

76. “Success is not an overnight achievement but a culmination of effort.”

77. “Kindness has the power to heal and transform lives.”

78. “Don’t be afraid to stand out; it’s what makes you extraordinary.”

79. “Your courage in the face of fear is a beacon of hope for others.”

80. “Embrace challenges; they bring out the best in you.”

81. “Success is not just about achieving greatness but inspiring it in others.”

82. “Your purpose is your compass; let it guide your path.”

83. “The journey to success is as important as the destination.”

84. “Be the change you want to see in the world.”

85. “The power to make a difference lies within your actions.”

86. “Your dreams are the blueprint of your future; build them wisely.”

87. “Success is not defined by wealth but by the impact you make.”

88. “Let your perseverance be an inspiration to those around you.”

89. “Believe in the power of hope; it can move mountains.”

90. “Your uniqueness is what sets you apart; embrace it wholeheartedly.”

91. “Every challenge is an opportunity for growth and self-discovery.”

92. “Success is not about being the best but bringing out the best in others.”

93. “Be the driving force behind positive change.”

94. “Your journey is an epic story waiting to be written.”

95. “The world needs your light to shine; don’t dim it for anyone.”

96. “Believe in yourself; you are destined for greatness.”

97. “Every setback is a setup for a comeback; don’t give up.”

98. “Your impact on others can create a ripple effect of kindness.”

99. “Embrace failure; it is the stepping stone to success.”

100. “Success is not about perfection but progress.”

101. “Be the architect of your dreams; design a life you love.”

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Top 15 Inspirational Quotes for Student Speeches

If you're searching for some wisdom, these pithy sayings may help

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Most high school students will get to experience giving speeches in front of their fellow students. Typically, a speech component is included in at least one of the English classes that students are required to take.

Many students will also make speeches outside of class. They might be running for a leadership position on the student council or a school club, or they might need to give a speech as part of an extracurricular activity or to try and win a scholarship. The lucky few will stand in front of their own graduating class and deliver a speech meant to inspire and motivate their friends and classmates for the future.

These quotes are meant to inspire you and those around you to achieve to the highest degree. Hopefully, these quotes can form an excellent basis for graduation and other speeches .

Inspirational Quotes

Thomas Edison : "If we did the things we are capable of, we would astound ourselves."

Ralph Waldo Emerson : "Hitch your wagon to a star."

Michelangelo : "If you knew how much work went into it, you wouldn't call it genius."

Mother Teresa : "I know God will not give me anything I can't handle. I just wish that He didn't trust me so much."

Walt Disney: "All our dreams can come true—if we have the courage to pursue them."

Dr. Seuss : "Be who you are and say what you feel, because those who mind don't matter and those who matter don't mind."

Winston Churchill : "Success is never final. Failure is never fatal. It is courage that counts."

Henry David Thoreau : "If you have built castles in the air, your work need not be lost; that is where they should be. Now put the foundations under them."

Eleanor Roosevelt : "The future belongs to those who believe in the beauty of their dreams."

Johann Wolfgang von Goethe : "Whatever you can do, or dream you can, begin it. Boldness has genius, power, and magic in it."

Oliver Wendell Holmes: "What lies behind us and what lies before us are tiny matters compared to what lies within us."

Eddie Rickenbacker: "Courage is doing what you're afraid to do. There can be no courage unless you're scared."

Albert Einstein : "There are only two ways to live your life. One is as though nothing is a miracle. The other is as though everything is a miracle."

David Zucker: "Quit now, you'll never make it. If you disregard this advice, you'll be halfway there."

Thomas Edison: "Many of life's failures are people who did not realize how close they were to success when they gave up."

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Citing Sources: Citing Orally in Speeches

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Citing Orally in Speeches

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General Tips:

Tell the audience your source before you use the information (the opposite of in-text citations).

Do not say, “quote, unquote” when you offer a direct quotation. Use brief pauses instead.

Provide enough information about each source so that your audience could, with a little effort, find them. This should include the author(s) name, a brief explanation of their credentials, the title of the work, and publication date.

 “In the 1979 edition of The Elements of Style, renowned grammarians and composition stylists Strunk and White encourage writers to ‘make every word tell.’”

If your source is unknown to your audience, provide enough information about your source for the audience to perceive them as credible. Typically we provide this credentialing of the source by stating the source’s qualifications to discuss the topic.

“Dr. Derek Bok, the President Emeritus of Harvard University and the author of The Politics of Happiness argues that the American government should design policies to enhance the happiness of its citizens.”

Provide a caption citation for all direct quotations and /or relevant images on your PowerPoint slides.

Direct Quotations:

These should be acknowledged in your speech or presentation either as “And I quote…” or “As [the source] put it…”

Include title and author: “According to April Jones, author of Readings on Gender…”

Periodical/Magazine:

Include title and date: “Time, March 28, 2005, explains…” or “The New York Times, June 5, 2006, explained it this way…”

Include journal title, date, and author: “Morgan Smith writes in the Fall 2005 issue of Science…”

For organizational or long-standing website, include title: “The center for Disease Control web site includes information…” For news or magazine websites, include title and date: “CNN.com, on March 28, 2005, states…” (Note: CNN is an exception to the “don’t use the address” rule because the site is known by that name.)

Interviews, lecture notes, or personal communication:

Include name and credentials of source: “Alice Smith, professor of Economics at USM, had this to say about the growth plan…” or “According to junior Speech Communication major, Susan Wallace…”

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Lok Sabha Election 2024: ‘Congress planning religion-based quota’, PM Modi in Karnataka | Top 8 quotes

Lok sabha elections 2024: pm modi accuses congress of emptying karnataka's treasury, calls them 'atm'. he emphasizes the need for vision and devotion for development, contrasting it with leisure vacations..

Prime Minister Narendra Modi on Monday addressed a public meeting in Bagalkote, Karnataka. (ANI)

Prime Minister Narendra Modi on Monday slammed the Congress-led state government, saying the grand old party has made Karnataka its 'ATM'. Addressing a Lok Sabha election rally in Bagalkote, PM Modi said, “In such a short time, these people have emptied the government treasury…the situation has become so grave that MLAs there aren't getting funds for developmental activities."

“Those enjoying leisure vacations can not develop Bharat! To work for the country, one needs to have a vision. To have a vision, one needs to have devotion. When nothing is present, the outcome is zero. But in our (BJP) Modi, the vision and motto, both stand clear," the Prime Minister said. 

Here are top 8 quotes from PM Modi's Karnataka speech,

1) "I have been working on social media. In the world, those who have the most followers on social media, Modi is one of the top among them. I have utilised it positively to connect to the society. But those who have lost the elections, these people are making fake videos and using AI they are creating videos in my voice."

2) "I appeal to you to report such things wherever you see them, they will be taught a lesson. In the Madhya Pradesh elections, such things were run in the voice of Amitabh Bachchan that he had to file a complaint for the same..."

3) “In Karnataka, Congress has started a campaign to change the Constitution and to snatch away the rights of SC/ST and OBCs. Our Constitution does not accept religion-based reservation. But the Karnataka government has given part of OBC reservation to Muslims."

4) "They (Congress) will not settle with this. They had earlier too in their manifesto said about coming out with a law to provide religion-based reservation. There is a similar signal in their manifesto this time." 

5) “I want to make my Dalit, SC/ST and OBC brothers and sisters aware about Congress' intentions. These people on the basis of religion, to keep their vote bank safe, are planning to loot your right which was given by Babasaheb Ambedkar and the Constitution ."

6) "So they feel that as SC, ST and OBC are with BJP. To gain the trust of minorities, they want to loot from SC, ST and OBC and give it to minorities. Will you let this happen?"

7) “I want to guarantee today to my Dalit, Adivasi and OBC brothers and sisters. I will not let such intentions of Congress be successful. To protect your rights, your reservation, Modi will go to any extent. I'm assuring you this."

8) “Congress is protecting terror and fundamentalist mentality to get votes. They say they will get rid of poverty in one go, after being in power for 60 years."

(With inputs from agencies)

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IMAGES

  1. Basics of how to Write a Speech

    how to write a speech based on a quote

  2. The Ultimate Guide to Speech Writing

    how to write a speech based on a quote

  3. How to introduce a quote into a speech

    how to write a speech based on a quote

  4. How to Write a Speech (with Sample Speeches)

    how to write a speech based on a quote

  5. How to Write a Motivational Speech for Students

    how to write a speech based on a quote

  6. FREE 7+ Self Introduction Speech Examples for in PDF

    how to write a speech based on a quote

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  1. Faith Based Quote

  2. speech writing format || Speech writing || How to write speech #speechwriting #ssc #class (11-12)

  3. write your paused quote in comment section #study #motivation #love

  4. Faith Based Quote

  5. How to write a SPEECH / Features & model for High School & Higher Secondary Exams/ focused on SSLC

  6. Dantes Dad Based Quote:

COMMENTS

  1. 26 Ways To Start a Speech and Capture People's Attention

    Here are 26 different techniques for beginning your speech: 1. Use a quote. One method of starting a speech and gaining the audience's attention is to use a famous or relatable quote. This approach can give your audience context for your topic and connect it to something they recognize. For instance, if you plan to give a speech on a political ...

  2. How to Use Quotes in Your Speech: 8 Benefits and 21 Tips

    Pause before and after. You should pause briefly before the quote (a little suspense, and to grab attention) and then a little longer after the quote (to allow the meaning of the quotation to be absorbed by your audience.) Give the quotation respect, and let its impact be felt. Spice up your vocal delivery.

  3. 8 Opening a Speech: Get Their Attention from the Start!

    Typical Patterns for Speech Openings. Get the audience's attention-called a hook or a grabber. Establish rapport and tell the audience why you care about the topic of why you are credible to speak on the topic. Introduce the speech thesis/preview/good idea. Tell the audience why they should care about this topic.

  4. How to Write a Good Speech: 10 Steps and Tips

    Create an outline: Develop a clear outline that includes the introduction, main points, supporting evidence, and a conclusion. Share this outline with the speaker for their input and approval. Write in the speaker's voice: While crafting the speech, maintain the speaker's voice and style.

  5. Direct Quoting

    In many academic disciplines, you'll need to attribute the quotation to the original author or speaker directly in your text. It's usually best to use a neutral attributive verb (e.g., "stated" or "said"), except in rare circumstances when you want to indicate the author's specific stance or an unusually vehement expression.

  6. PDF Quotations

    Below are four guidelines for setting up and following up quotations. In illustrating these four steps, we'll use as our example, Franklin Roosevelt's famous quotation, "The only thing we have to fear is fear itself.". 1. Provide a context for each quotation. Do not rely on quotations to tell your story for you.

  7. How to Write a Speech: Follow My Simple 6-Step Formula

    Step 5. The Conclusion. Now it's time to bring everything together, guiding your audience to the key conclusions you want them to take away. Depending on your speech, this could be an idea, an insight, a moral, or a message. But whatever it is, now is your time to say it in a clear and compelling way.

  8. How to Write a Speech to Engage your Audience

    Make sure your opening few seconds are memorable as this is when your audience will make up their minds about you. Use a bold sentence to grab their attention, works best with numbers reinforcing your point. An example sentence might be - "After this speech, I'm confident 50% of you will go out and buy a VR headset.".

  9. How To Use Quotes in Essays and Speeches

    If you're considering incorporating a quote into your essay or speech, you're about to make a wise decision. An appropriate quote is a very effective means of opening a speech or strengthening your argument in an essay. ... When writing an essay, the format of your quote will depend upon your teacher's required method of citation. Without ...

  10. How to Write and Structure a Persuasive Speech

    First, you'll need to choose a side on a controversial topic, then you will write a speech to explain your position, and convince the audience to agree with you. You can produce an effective persuasive speech if you structure your argument as a solution to a problem. Your first job as a speaker is to convince your audience that a particular ...

  11. 20 Great Quotes To Help You Deliver A Killer Speech

    Then craft your message—and the quotes that will make it pop—based on the actions you want your audience to take. "The meaning of communication is the response you get.". ~NLP maxim. Use the power of REPETITION. One of the great speeches in U.S. history is Martin Luther King's "I Have a Dream" speech.

  12. 50 Speech Closing Lines (& How to Create Your Own)

    5. Piece Of Advice. The point of giving a piece of advice at the end of your speech is not to pull your audience down or to make them feel bad/inferior about themselves. Rather, the advice is added to motivate your audience to take steps to do something-something related to the topic at hand.

  13. How to write an Essay about a Quote (2024)

    1. Select your Quote Wisely (If you get to choose the Quote!) Okay, so sometimes you're asked to choose a quote and write an essay about it. Other times your teacher gives you the quote and you have to write about the quote they choose. Step 1 is for everyone who gets to select their own quote.

  14. Citing a Speech in Chicago Style

    Author-date speech citation examples. Video on a website. Audio recording on a website. Transcript on a website. Transcript in a book. Lecture you attended. Chicago author-date format. Speaker last name, First name. Year. " Video Title .". Lecture Series, University Name, filmed Month Day, Year.

  15. 15 Powerful Speech Ending Lines (And Tips to Create Your Own)

    2) Simon Sinek. Speech ending line: "Listen to politicians now, with their comprehensive 12-point plans. They're not inspiring anybody. Because there are leaders and there are those who lead. Leaders hold a position of power or authority, but those who lead inspire us.

  16. Quotations

    Below are four guidelines for setting up and following up quotations. In illustrating these four steps, we'll use as our example, Franklin Roosevelt's famous quotation, "The only thing we have to fear is fear itself.". 1. Provide context for each quotation. Do not rely on quotations to tell your story for you.

  17. A detailed guide to quoting

    Quoting is a technique that allows you to include an original passage from a source in your work as a direct quote. You do this by framing or surrounding the quote in quotation marks like this, "This is an example of a sentence framed by quotation marks.". However, you can't just add quotation marks and call it a day.

  18. 101 Inspirational Quotes for Speeches: Inspire the Crowd

    101 Inspirational Quotes for Speeches. 1. "Believe in yourself; your potential is limitless.". 2. "Embrace failure as a stepping stone to success.". 3. "Dare to dream, and then dare to make it a reality.". 4. "Challenges are opportunities in disguise.".

  19. Inspirational Quotes for Student Speeches

    Mother Teresa: "I know God will not give me anything I can't handle. I just wish that He didn't trust me so much." Walt Disney: "All our dreams can come true—if we have the courage to pursue them." Dr. Seuss: "Be who you are and say what you feel, because those who mind don't matter and those who matter don't mind."

  20. How to Cite a Speech in APA Style

    To cite a paper presentation from an academic conference, use the following format. List the date as the range of dates across which the conference took place. APA format. Author name, Initials. ( Year, Month Day - Day ). Paper title [Paper presentation]. Conference Name, City, State, Country. URL.

  21. Citing Sources: Citing Orally in Speeches

    Provide a caption citation for all direct quotations and /or relevant images on your PowerPoint slides. Direct Quotations: These should be acknowledged in your speech or presentation either as "And I quote…" or "As [the source] put it…". Book: Include title and author: "According to April Jones, author of Readings on Gender…".

  22. Lok Sabha Election 2024: 'Congress planning religion-based ...

    Here are top 8 quotes from PM Modi's Karnataka speech, 1) "I have been working on social media. In the world, those who have the most followers on social media, Modi is one of the top among them.