Professional Strategic Planning Manager Cover Letter Examples for 2024

Your strategic planning manager cover letter must quickly capture the attention of the hiring manager. Showcase your ability to align business objectives with comprehensive strategic plans. Demonstrate a proven track record of successful project management and critical thinking skills. Let your cover letter reflect your expertise in fostering growth and your adeptness at navigating complex business environments.

Cover Letter Guide

Strategic Planning Manager Cover Letter Sample

Cover Letter Format

Cover Letter Salutation

Cover Letter Introduction

Cover Letter Body

Cover Letter Closing

No Experience Strategic Planning Manager Cover Letter

Key Takeaways

Strategic Planning Manager cover letter

Embarking on the job hunt, you've likely discovered that a strategic planning manager cover letter is more than just a formality; it's a chance to stand out. Resist the temptation to rehash your resume. Instead, weave a compelling narrative around your crowning professional achievement. Balance formality with authenticity, steering clear of overused phrases that make hiring managers' eyes glaze over. Remember, brevity is key—this crucial document should encapsulate your value within a single, striking page.

  • Including all the must-have paragraphs in your structure for an excellent first impression;
  • Learning how to write individual sections from industry-leading cover letter examples;
  • Selecting the best accomplishment to tell an interesting and authority-building professional story;
  • Introducing your profile with personality, while meeting industry standards.

And, if you want to save some time, drag and drop your strategic planning manager resume into Enhancv's AI, which will assess your profile and write your job-winning cover letter for you.

If the strategic planning manager isn't exactly the one you're looking for we have a plethora of cover letter examples for jobs like this one:

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Strategic Planning Manager cover letter example

Victoria Baker

Phoenix, Arizona

+1-(234)-555-1234

[email protected]

  • Emphasizing Alignment with Company Values: The cover letter opens with a direct statement about the candidate's shared commitment to innovation and strategic solutions, directly mirroring the company’s own values, which helps to establish a cultural fit right from the start.
  • Demonstrating Impact Through Metrics: The candidate provides quantifiable outcomes such as redirecting $4M towards new technologies and improving operational efficiency that demonstrate her impact on previous organizations. Including specific figures presents a clear picture of her ability to contribute significantly to financial and operational goals.
  • Highlighting Relevant Experience: The cover letter points to a specific relevant project—the enterprise architecture overhaul—to underscore the candidate's direct experience with the kinds of challenges and initiatives likely to be important in the new role.
  • Asserting Skills in Strategic Planning and Enterprise Architecture: By mentioning her strategic planning skills and enterprise architecture competencies, the candidate aligns her skill set with critical aspects of the role, asserting her capability to fulfill the job requirements effectively.

Designing your strategic planning manager cover letter: what is the best format

Let's start with the basics, your strategic planning manager cover letter should include your:

  • Introduction
  • Body paragraph
  • Closing statement
  • Signature (that's not a must)

Next, we'll move to the spacing of your strategic planning manager cover letter, and yes, it should be single-spaced ( automatically formatted for you in our cover letter templates ).

Don't go for a old-school font (e.g. Arial or Times New Roman), but instead, pick an ATS-favorite like Chivo, Volkhov, or Raleway, to stand out.

Our cover letter builder is also set up for you with the standard one-inch margin, all around the text.

Finally, ensure your strategic planning manager resume and cover letter are in the same font and are submitted in PDF (to keep the formatting in place).

P.S. The Applicant Tracker System (or ATS) won't be assessing your [job] cover letter, it's solely for the recruiters' eyes.

The top sections on a strategic planning manager cover letter

  • Header: Include your contact information and the date, ensuring the recruiter can easily identify and reach out to you for further discussion about the strategic planning manager position.
  • Greeting: Address the letter to a specific person if possible to show you've done your research and are genuinely interested in the position at the company.
  • Opening Paragraph: Begin with a strong statement that captures your experience in strategic planning and your understanding of the role's impact on the company's success.
  • Body Paragraph(s): Highlight your most relevant achievements, strategic initiatives you've led, and how your skills align with the job description, to demonstrate your capability to meet the company's strategic goals.
  • Closing Paragraph: Reiterate your enthusiasm for the role and the contribution you could make to the company's future, while prompting the recruiter for a follow-up conversation or interview.

Key qualities recruiters search for in a candidate’s cover letter

  • Demonstrated experience in strategic planning and execution: Essential to show that you can translate high-level visions into actionable plans.
  • Strong analytical skills: Necessary for conducting market analysis, competitive analysis, and understanding industry trends.
  • Proven track record in project management: Indicates that you can handle the complexities of managing multiple strategic initiatives simultaneously.
  • Excellent communication and presentation skills: Critical for articulating strategic plans to stakeholders and aligning teams to common goals.
  • Experience with financial modeling and budget management: Shows competency in quantifying strategies and ensuring alignment with financial objectives.
  • Leadership and stakeholder management abilities: Essential for gaining buy-in, leading cross-functional teams, and navigating organizational dynamics effectively.

How to address hiring managers in your strategic planning manager cover letter greeting

Goodbye, "Dear Sir/Madam" or "To whom it may concern!"

The salutation of your strategic planning manager cover letter is how you kick off your professional communication with the hiring managers.

And you want it to start off a bit more personalized and tailored, to catch the recruiters' attention.

Take the time to find out who's recruiting for the role (via LinkedIn or the company page).

If you have previously chatted or emailed the hiring managers, address them on a first or last name basis.

The alternative is a "Dear HR team" or "Dear Hiring Manger", but remember that a "Dear Ms. Simmons" or "Dear Simon," could get you farther ahead than an impersonal greeting.

List of salutations you can use

  • Dear Hiring Manager,
  • Dear [Company Name] Team,
  • Dear [Department Name] Team,
  • Dear Mr./Ms. [Last Name],
  • Dear [Department Head's Name],

Using your strategic planning manager cover letter intro to show your dedication

We know just how difficult it is to start writing your strategic planning manager cover letter introduction .

There are so many great qualities you have as a professional, which one should you choose?

How about writing up to two sentences about your passion and commitment to the work you do or are set to do?

Try to describe exactly what you enjoy about the potential role.

A positive attitude from the get-go will help you stand out as a motivated strategic planning manager professional.

Storytelling in the middle (or body) of your strategic planning manager cover letter

You've got your whole resume sorted, detailing your achievements and skills. What else can you write in your strategic planning manager cover letter ?

For starters, take the time to re-assess the job requirements and re-discover the most crucial skills and requirements (or keywords).

After making a list of these important keywords, look back on your experience to select just one of your past accomplishments.

Choose the achievement that is the most noteworthy, relevant to the role, and matches the required skills.

Use the next between three and six paragraphs to narrate how:

  • you've grown your skill set, thanks to your achievement;
  • you'd use the know-how you've gained in your new role;
  • your accomplishment could help your potential employers grow.

Remember that recruiters don't need a retelling of your whole resume, but want to find out what makes you, you.

Thinking about the closing paragraph of your strategic planning manager cover letter

Before your signature, you have extra space to close off your strategic planning manager cover letter .

Use it to either make a promise or look to the future.

Remind recruiters how invaluable of a candidate you are by showing what you plan to achieve in the role.

Also, note your availability for a potential next meeting (in person or over the telephone).

By showing recruiters that you're thinking about the future, you'd come off as both interested in the opportunity and responsible.

Keep this in mind when writing your zero experience strategic planning manager cover letter

Even though you may not have any professional experience , your strategic planning manager cover letter should focus on your value.

As a candidate for the particular role, what sort of skills do you bring about? Perhaps you're an apt leader and communicator, or have the ability to analyze situations from different perspectives.

Select one key achievement from your life, outside work, and narrate a story that sells your abilities in the best light.

If you really can't think of any relevant success, you could also paint the picture of how you see your professional future developing in the next five years, as part of the company.

Key takeaways

Summarizing the most important aspects in writing your strategic planning manager cover letter, remember to:

  • Create a personalized strategic planning manager cover letter for each role you apply for, that includes the recruiter's name in the salutation;
  • Format your strategic planning manager cover letter with single-spacing, one-inch margins, and a modern, yet ATS-friendly font;
  • Always start off your strategic planning manager cover letter with two sentences that reflect what is most important about your application;
  • Your strategic planning manager cover letter body should feature your biggest accomplishments and the job-relevant skills it has taught you;
  • Instead of opting for the "Sincerely yours" ending, close your strategic planning manager cover letter with a nod to the future with what you aim to achieve in this potential role.

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Strategic Planning Manager Cover Letter Examples

A great strategic planning manager cover letter can help you stand out from the competition when applying for a job. Be sure to tailor your letter to the specific requirements listed in the job description, and highlight your most relevant or exceptional qualifications. The following strategic planning manager cover letter example can give you some ideas on how to write your own letter.

Strategic Planning Manager Cover Letter Example

or download as PDF

Cover Letter Example (Text)

Binta Tolliver

(660) 869-5044

[email protected]

Dear Khailee Wimberley,

I am writing to express my interest in the Strategic Planning Manager position at McKinsey & Company, as recently advertised. With a robust background in strategic consulting and a proven track record of delivering results at the Boston Consulting Group, I am excited about the opportunity to bring my expertise in strategic planning and business analysis to your esteemed firm.

Over the past five years at Boston Consulting Group, I have honed my skills in developing and implementing strategic initiatives that drive growth and efficiency. My role involved working closely with cross-functional teams to assess market trends, identify growth opportunities, and formulate actionable plans that align with corporate objectives. My hands-on experience in managing complex projects, coupled with my analytical acumen, has equipped me with a unique perspective on navigating the challenges and opportunities in today's dynamic business environment.

I have always admired McKinsey & Company's commitment to delivering impactful solutions to its clients, and I am particularly drawn to the innovative and forward-thinking approach that defines your company's culture. I am eager to contribute to your team by leveraging my strategic planning skills to analyze market data, forecast industry trends, and develop comprehensive strategies that support our clients' long-term success.

I am confident that my background, combined with my passion for strategic planning and my commitment to excellence, makes me a strong candidate for this role. I am looking forward to the possibility of discussing how my experience and vision can align with the high standards and ambitious goals of McKinsey & Company.

Thank you for considering my application. I am enthusiastic about the opportunity to contribute to your team and am eager to bring my skills to McKinsey & Company to help create lasting value for your clients.

Warm regards,

Related Cover Letter Examples

  • Strategic Planning Analyst
  • Strategic Account Manager
  • Strategic Sourcing Manager
  • Business Planning Manager
  • Demand Planning Manager
  • Strategic Planner

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Strategic Planning Manager Cover Letter Examples (Template & 20+ Tips)

Create a standout strategic planning manager cover letter with our online platform. browse professional templates for all levels and specialties. land your dream role today.

Strategic Planning Manager Cover Letter Example

Are you applying for a Strategic Planning Manager role? Use our cover letter guide to create a persuasive document that highlights your abilities and experience. With our advice, you can craft a compelling letter that showcases your qualifications and stands out from the competition.

We will cover:

  • How to write a cover letter, no matter your industry or job title.
  • What to put on a cover letter to stand out.
  • The top skills employers from every industry want to see.
  • How to build a cover letter fast with our professional Cover Letter Builder .
  • What a cover letter template is, and why you should use it.

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Strategic Planning Manager Cover Letter Sample

Dear Hiring Manager,

I am writing to apply for the Strategic Planning Manager position you recently posted. With my extensive background in strategy and management, I am confident that I would be an ideal candidate for the job.

I have a Master’s Degree in Business Administration with a focus on Strategic Planning and Operations Management, and over 6 years of experience in the field. My expertise includes developing and implementing strategic plans and leading teams to achieve their goals. I have a proven track record of success in creating and managing budgets, meeting deadlines, and managing multiple projects simultaneously.

In my current role as a Strategic Planning Manager, I have been responsible for developing and implementing strategic plans that have resulted in improved operational efficiency, increased profits, and improved customer satisfaction. I have also demonstrated the ability to foster a collaborative environment among teams in order to achieve common objectives.

I am an excellent communicator, both verbally and in writing, and I am proficient in MS Office and various other software programs. I am also comfortable working with diverse groups of people, and I am able to build consensus among stakeholders.

I am confident that I have the skills and experience necessary to be a successful Strategic Planning Manager. I am eager to discuss my qualifications in more detail and to learn more about this opportunity. I look forward to hearing from you.

Sincerely, Your Name

Why Do you Need a Strategic Planning Manager Cover Letter?

A Strategic Planning Manager cover letter is an important tool in the job application process. It is a chance to show potential employers why you are the best candidate for the role. Here are some reasons why you need a Strategic Planning Manager cover letter:

  • It provides a personal touch to your application, and allows you to showcase your unique qualifications and experience.
  • It highlights your expertise in strategic planning and demonstrates your ability to think critically and strategically.
  • It shows potential employers how you can contribute to the organization’s success, and how you can be a valuable asset.
  • It allows you to demonstrate your analytical skills and ability to develop and implement plans.
  • It helps you stand out from the competition and make a memorable impression on the hiring team.

A Few Important Rules To Keep In Mind

  • Keep your cover letter concise and to the point. Aim for one page or less in length.
  • Start your cover letter with a brief introduction that summarizes your qualifications.
  • Outline the skills and experience you have that relate specifically to the position you are applying for.
  • Highlight your professional accomplishments and explain how they would be beneficial to the employer.
  • Mention any awards or certifications you have received.
  • Include a few thoughtful sentences about why you are interested in the position and why you would be a great fit.
  • End your cover letter with a call to action, asking the employer to contact you to discuss the position.
  • Proofread your cover letter carefully to ensure that it is free of any spelling or grammar errors.

What's The Best Structure For Strategic Planning Manager Cover Letters?

After creating an impressive Strategic Planning Manager resume , the next step is crafting a compelling cover letter to accompany your job applications. It's essential to remember that your cover letter should maintain a formal tone and follow a recommended structure. But what exactly does this structure entail, and what key elements should be included in a Strategic Planning Manager cover letter? Let's explore the guidelines and components that will make your cover letter stand out.

Key Components For Strategic Planning Manager Cover Letters:

  • Your contact information, including the date of writing
  • The recipient's details, such as the company's name and the name of the addressee
  • A professional greeting or salutation, like "Dear Mr. Levi,"
  • An attention-grabbing opening statement to captivate the reader's interest
  • A concise paragraph explaining why you are an excellent fit for the role
  • Another paragraph highlighting why the position aligns with your career goals and aspirations
  • A closing statement that reinforces your enthusiasm and suitability for the role
  • A complimentary closing, such as "Regards" or "Sincerely," followed by your name
  • An optional postscript (P.S.) to add a brief, impactful note or mention any additional relevant information.

Cover Letter Header

A header in a cover letter should typically include the following information:

  • Your Full Name: Begin with your first and last name, written in a clear and legible format.
  • Contact Information: Include your phone number, email address, and optionally, your mailing address. Providing multiple methods of contact ensures that the hiring manager can reach you easily.
  • Date: Add the date on which you are writing the cover letter. This helps establish the timeline of your application.

It's important to place the header at the top of the cover letter, aligning it to the left or center of the page. This ensures that the reader can quickly identify your contact details and know when the cover letter was written.

Cover Letter Greeting / Salutation

A greeting in a cover letter should contain the following elements:

  • Personalized Salutation: Address the hiring manager or the specific recipient of the cover letter by their name. If the name is not mentioned in the job posting or you are unsure about the recipient's name, it's acceptable to use a general salutation such as "Dear Hiring Manager" or "Dear [Company Name] Recruiting Team."
  • Professional Tone: Maintain a formal and respectful tone throughout the greeting. Avoid using overly casual language or informal expressions.
  • Correct Spelling and Title: Double-check the spelling of the recipient's name and ensure that you use the appropriate title (e.g., Mr., Ms., Dr., or Professor) if applicable. This shows attention to detail and professionalism.

For example, a suitable greeting could be "Dear Ms. Johnson," or "Dear Hiring Manager," depending on the information available. It's important to tailor the greeting to the specific recipient to create a personalized and professional tone for your cover letter.

Cover Letter Introduction

An introduction for a cover letter should capture the reader's attention and provide a brief overview of your background and interest in the position. Here's how an effective introduction should look:

  • Opening Statement: Start with a strong opening sentence that immediately grabs the reader's attention. Consider mentioning your enthusiasm for the job opportunity or any specific aspect of the company or organization that sparked your interest.
  • Brief Introduction: Provide a concise introduction of yourself and mention the specific position you are applying for. Include any relevant background information, such as your current role, educational background, or notable achievements that are directly related to the position.
  • Connection to the Company: Demonstrate your knowledge of the company or organization and establish a connection between your skills and experiences with their mission, values, or industry. Showcasing your understanding and alignment with their goals helps to emphasize your fit for the role.
  • Engaging Hook: Consider including a compelling sentence or two that highlights your unique selling points or key qualifications that make you stand out from other candidates. This can be a specific accomplishment, a relevant skill, or an experience that demonstrates your value as a potential employee.
  • Transition to the Body: Conclude the introduction by smoothly transitioning to the main body of the cover letter, where you will provide more detailed information about your qualifications, experiences, and how they align with the requirements of the position.

By following these guidelines, your cover letter introduction will make a strong first impression and set the stage for the rest of your application.

Cover Letter Body

As an experienced Strategic Planning Manager, I have the skills and knowledge to successfully develop, implement, and manage strategic plans for your organization. I understand the complexity of the role and am confident I can provide the leadership and direction needed to accomplish your business objectives.

I have extensive experience with developing and executing strategic plans, as well as leading cross-functional teams. I am adept at analyzing data and making decisions based on sound business judgment. Additionally, I am a highly organized and detail-oriented professional with excellent problem-solving abilities.

My expertise also includes financial forecasting, budget preparation, and financial management. I am a highly skilled communicator with the ability to effectively collaborate with stakeholders and motivate teams. I am also experienced in developing and delivering presentations to board members and other stakeholders.

I am confident I can help your organization achieve its strategic objectives. I am committed to creating and delivering effective plans that will help your organization achieve long-term success. I look forward to discussing my qualifications in further detail and thank you for your consideration.

  • Strategic Planning and Execution
  • Financial Management
  • Data Analysis and Decision Making
  • Cross-Functional Team Leadership
  • Problem Solving and Negotiation
  • Stakeholder Engagement and Communication
  • Performance Reporting and Presentation

Complimentary Close

The conclusion and signature of a cover letter provide a final opportunity to leave a positive impression and invite further action. Here's how the conclusion and signature of a cover letter should look:

  • Summary of Interest: In the conclusion paragraph, summarize your interest in the position and reiterate your enthusiasm for the opportunity to contribute to the organization or school. Emphasize the value you can bring to the role and briefly mention your key qualifications or unique selling points.
  • Appreciation and Gratitude: Express appreciation for the reader's time and consideration in reviewing your application. Thank them for the opportunity to be considered for the position and acknowledge any additional materials or documents you have included, such as references or a portfolio.
  • Call to Action: Conclude the cover letter with a clear call to action. Indicate your availability for an interview or express your interest in discussing the opportunity further. Encourage the reader to contact you to schedule a meeting or provide any additional information they may require.
  • Complimentary Closing: Choose a professional and appropriate complimentary closing to end your cover letter, such as "Sincerely," "Best Regards," or "Thank you." Ensure the closing reflects the overall tone and formality of the letter.
  • Signature: Below the complimentary closing, leave space for your handwritten signature. Sign your name in ink using a legible and professional style. If you are submitting a digital or typed cover letter, you can simply type your full name.
  • Typed Name: Beneath your signature, type your full name in a clear and readable font. This allows for easy identification and ensures clarity in case the handwritten signature is not clear.

Common Mistakes to Avoid When Writing a Strategic Planning Manager Cover Letter

When crafting a cover letter, it's essential to present yourself in the best possible light to potential employers. However, there are common mistakes that can hinder your chances of making a strong impression. By being aware of these pitfalls and avoiding them, you can ensure that your cover letter effectively highlights your qualifications and stands out from the competition. In this article, we will explore some of the most common mistakes to avoid when writing a cover letter, providing you with valuable insights and practical tips to help you create a compelling and impactful introduction that captures the attention of hiring managers. Whether you're a seasoned professional or just starting your career journey, understanding these mistakes will greatly enhance your chances of success in the job application process. So, let's dive in and discover how to steer clear of these common missteps and create a standout cover letter that gets you noticed by potential employers.

  • Not personalizing the letter to the company or position.
  • Failing to mention key skills or qualifications.
  • Making spelling or grammar errors.
  • Not providing specific examples that demonstrate skills or experience.
  • Using a generic or overly formal tone.
  • Exceeding one page in length.
  • Including too much irrelevant information.
  • Neglecting to proofread the letter.
  • Not including contact information.

Key Takeaways For a Strategic Planning Manager Cover Letter

  • Highlight strengths related to strategic planning, such as experience in developing and executing plans.
  • Demonstrate a thorough understanding of the organization’s mission and goals.
  • Showcase knowledge of key industry trends and dynamics.
  • Communicate excellent interpersonal and communication skills.
  • Display strong organizational and problem-solving skills.
  • Mention relevant certifications or qualifications.
  • Express enthusiasm for the role and the organization.

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Strategic Manager Cover Letter Samples & Examples That Worked in 2024

Julia Gergelova — Resume Writer

Crafting a powerful strategy manager cover letter is crucial to making your mark in the corporate world. The success of a business often pivots on its underlying strategy, and as a strategy manager, you play a pivotal role in this process.

Business Continuity Manager Cover Letter Example

Get a step closer to securing this key role with our tips, real-world examples, and templates. Use these resources to compile a cover letter that not only showcases your key skills and achievements but also illustrates your readiness for the job.

Keep reading to learn:

  • How to create a strategy manager cover letter header & headline
  • Why you need to tailor the content of your strategy manager cover letter
  • What information to include in your strategy manager introduction
  • Ways to highlight your best professional skills & accomplishments
  • How to effectively conclude your strategy manager cover letter
  • Where to access the best job search resources for strategy managers

1. How to create a strategy manager cover letter header & headline

When writing a cover letter as a strategy manager, your first essential step is to create a well-formatted header and headline.

The cover letter header comes first and should include key identifying information, such as:

  • Your name and professional title
  • Your professional contact information
  • The name of the company & department you are applying to
  • The address of the company

Here is an example of a well-formatted strategy manager header

Mary Peters , Strategy Manager

(123) 456-7890 | [email protected] | linkedin.com/in/mary-peters

To: Bluepoint IT Solutions Strategic Development Department 1234 Street Address New York, NY 11201

Once you have created your header, you can move on to writing your cover letter headline . In this headline, you need to include a keyword related to the position, an eye-catching number or trigger word, a powerful adjective or verb, and a promise statement that tells the employer this letter is written specifically for them.

Here is an example of an effective strategy manager headline, followed by a quick explanation of its main components

My 3 Best Success Stories as a Strategy Manager & How I Can Achieve These Results at Your Business

Trigger Word/Number: 3 Success Stories Keyword: Strategy Manager Adjective/Verb: Best, Achieve Promise: Your Business

Still looking for a job?  These 100+ resources will tell you everything you need to get hired fast.

Let your cover letter write itself — with AI!

2. why you need to tailor the content of your strategy manager cover letter.

To make your strategy manager cover letter stand out from the competition , you need to tailor the content to be as specific as possible to the job you are applying to.

Tailoring a cover letter in this way requires you to research the company thoroughly, looking for key details such as:

  • What the company’s current strategy development looks like
  • What the company looks for in employees (values, skills, etc.)
  • Who at the company is responsible for reviewing applications

With this last piece of information, you can create a personalized greeting that addresses this specific person by name. Personalized greetings are highly beneficial, as they immediately reveal to the employer that you have taken the time to tailor your letter.

Here are 3 examples of personalized cover letter greetings

Dear Executive Manager Jack King,

  • Dear Mr. Jack King,
  • Dear Mr. Jack King & the Strategic Team,

3. What information to include in your strategy manager introduction

Your introduction is an extremely important component of your strategy manager cover letter, as it can be the deciding factor that determines if an employer continues reading.

To make your strategy manager introduction as compelling as possible, make sure to include:

  • A brief overview of your professional history and years of experience
  • Any relevant specializations you possess
  • A mutual acquaintance (when possible)

Pro Tip: Mutual acquaintances establish immediate trust with an employer. If you need help expanding your professional network and gaining more mutual acquaintances to reference in your cover letters, try using LinkedIn to connect with relevant professionals, such as current employees or business associates.

Here is an example of a well-written strategy manager introduction

I am a strategy manager with more than 11 years of experience working in the technology industry. For the past 6 years, I have led a team of strategic consultants, providing our business clients with thorough strategic roadmaps and performance evaluations. My colleague, Ms. Kate Mills, is a professional associate of your company and strongly recommended I apply for this position given my relevant skills.

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4. Ways to highlight your best professional skills & accomplishments

After you have successfully written your introduction , the next step is to describe your most relevant skills, accomplishments, and qualifications as a strategy manager.

When describing these professional attributes, make sure the information you include is:

  • Specific: When writing a cover letter, you want to avoid vagueness at all costs. For example, don’t just state what skills you possess, explain how those skills are useful for the position.
  • Contextual: Describing skills and accomplishments effectively requires you to provide ample context to show an employer the full scope of your qualifications.
  • Quantifiable: Whenever possible, use quantifiable information and data to describe your accomplishments. This helps show an employer the real-life value you have to offer.

Here are 6 great strategy management skills to describe in a cover letter

  • Strategy formulation and development
  • Environmental scanning
  • Strategy implementations
  • Performance and risk evaluations
  • Setting business agendas
  • Innovative problem-solving

Here is an example of how to describe an accomplishment in a strategy manager cover letter

As the head strategy manager at [Former Employer], I was directly responsible for developing a new digital strategy to increase the company’s online presence and digital value. To meet this goal, I sourced and hired a software development provider as the company’s new digital business partner, raising shareholder interest by 35%.

5. How to effectively conclude your strategy manager cover letter

The fifth and final step to writing the best possible strategy manager cover letter is to craft an effective closing statement. This conclusion should include:

  • An enthusiastic sentence saying you are looking forward to hearing from them
  • An additional sentence stating you will follow up, including how you will contact them or how they can contact you
  • A formal sign-off

Here is an example of an effective conclusion from a strategy manager cover letter

I am thrilled to be considered for this position and greatly look forward to hearing from you in the coming weeks. As I know you are busy, please feel free to contact me at your leisure at (123) 456-7890 any weekday from 8 a.m. to 5 p.m. If I have not heard back by the 25th, I plan to reach back out at that time to follow up.

Appreciatively,

[Applicant Name]

If you have ever wondered how a cover letter differs from a resume,  this article will tell you everything about the key differences between the two .

6. Best job search resources for strategy managers

Plotting your next career move as a strategy manager can be quite a tactical mission. However, having a toolkit filled with valuable resources can make your job search efficient and focused. Here are some resources designed to bring you a step closer to your ideal role:

  • Industry-specific job boards: Websites like eFinancialCareers  and  Ivy Exec  feature job postings in the management and corporate strategy realm, making them great platforms to explore.
  • General job boards: Mainstream job sites such as Indeed , LinkedIn , and Glassdoor cast a wider net and can offer diverse opportunities across a range of industries. Narrow down search results by using the right keywords.
  • Professional networking platforms: LinkedIn is a superb resource for networking with other strategy management professionals, following industry influencers, and participating in relevant groups. What's more, you can now turn your LinkedIn profile into a polished resume .
  • Career consultants and headhunters: Specialized staffing agencies and executive search firms like Michael Page and Spencer Stuart might be the right source for higher-level strategy manager positions.
  • Management & strategy associations: Joining professional organizations such as the International Association for Strategy Professionals  can bolster your network, update you on the latest trends, and even lead you to unexpected job opportunities.

Equip yourself with these resources and remember, even as the plotting begins, the cornerstone of your job search is a tailored and professional strategy manager resume.

Strategic Manager Cover Letter FAQ

Your strategy manager cover letter should highlight your strategic thinking and planning abilities, leadership skills, and your successful track record in previous roles. Include examples that clearly demonstrate how you've positively influenced business outcomes.

Always refer to the specific requirements listed in the job posting, and align your skills and experiences with them. Use the hiring manager's name if it's available, and mention the company by name along with any relevant recent news or achievements.

Your strategy manager cover letter should ideally be one page long. It's important to be detailed yet concise, emphasizing the most relevant and impressive aspects of your experience and skills.

While your cover letter should complement your resume, avoid providing duplicate information. Instead, use your cover letter to add context, provide additional detail, or share an anecdote that highlights your qualifications or achievements.

If you're less experienced, focus on relevant coursework, internships, or transferable skills that tie back to strategy management. Provide examples of how you've used strategy in past roles or projects, even if they weren't officially in a management capacity.

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Strategic Planning Manager Cover Letter Example

Writing a cover letter for a Strategic Planning Manager position can be a challenge. Creating a professional, informative, and unique letter that reflects your qualifications is essential for getting noticed. It is important to ensure that your cover letter stands out from other applicants and communicates the necessary information to employers. This guide will provide you with tips and a Strategic Planning Manager cover letter example to help you create a successful letter for your job application.

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Strategic Planning Manager Cover Letter Sample

Dear [Hiring Manager Name],

I am writing to apply for the position of Strategic Planning Manager. With more than 10 years of experience in leading strategic planning initiatives, I am confident that I am an ideal candidate for the job.

I have extensive knowledge and experience in creating, managing and implementing strategic plans. I have successfully developed strategic plans for large and mid- size organizations, and possess the skills and knowledge to do so effectively. I am also well- equipped with the relevant methods and tools required to monitor and evaluate strategic plan performance.

Moreover, I am a highly organized and detail- oriented individual, who is able to take initiative and work independently. I possess strong interpersonal and communication skills, which are important to ensure successful collaboration and coordination between departments, in order to support the strategic plan.

I am confident in my ability to be an asset to [Company Name] as part of the strategic planning team, and am excited by the possibility of being part of the team. I believe I would be able to make a positive contribution to the organization.

I have enclosed my resume for your review and look forward to hearing from you.

[Your Name]

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What should a Strategic Planning Manager cover letter include?

A Strategic Planning Manager cover letter should be a concise and professional introduction that details the skills and qualifications that make you a strong candidate for the job. It should highlight your relevant experience in the field of strategic planning, including specific accomplishments. Additionally, the cover letter should demonstrate your passion for the position and organization, as well as your commitment to taking on the role of Strategic Planning Manager and helping the company achieve its goals. Additionally, the cover letter should discuss your ability to work with other professionals, think critically, develop creative solutions, and analyze data and trends. Finally, the cover letter should include a call- to- action that encourages the recipient to review your resume and contact you for an interview.

Strategic Planning Manager Cover Letter Writing Tips

  • A strategic planning manager cover letter needs to stand out from the hundreds of other applicants vying for the same role.
  • The key is to highlight your skills and experiences that match what the employer is looking for.
  • Use industry keywords and phrases to showcase your experience and knowledge in the field.
  • Avoid using generic phrases and sentences, instead, tailor your cover letter to the specific job you’re applying to.
  • Explain why you’re the right person for the role, mentioning any relevant credentials or accomplishments.
  • Demonstrate your expertise in the field and provide examples of how you have used your knowledge to make a difference in the workplace.
  • Make sure to provide evidence of your leadership skills and how you have used them to successfully manage and lead teams.
  • Keep your cover letter concise and focused on the information that is most relevant to the job.
  • Proofread your cover letter several times and have someone else read it over to catch any mistakes.
  • End your cover letter by thanking the employer for considering you for the position and expressing your enthusiasm for the role.

Common mistakes to avoid when writing Strategic Planning Manager Cover letter

A strategic planning manager plays a pivotal role in any organization, so it is essential to write a cover letter that stands out and catches the hiring manager’s attention. Below are some common mistakes to avoid when writing a strategic planning manager cover letter.

  • Not tailoring the cover letter: A generic cover letter is a huge turn off for employers. It is important to tailor your cover letter to the specific job listing and focus on the skills and experiences that make you the ideal candidate.
  • Being too long- winded: It is important to keep your cover letter to one page or less and focus on the most important points. Hiring managers may not have time to go through a lengthy letter.
  • Not conveying enthusiasm: A cover letter is your chance to show your passion for the job and your enthusiasm for working at the company. Make sure you communicate your energy and your eagerness to get started.
  • Not proofreading: It is essential to proofread your cover letter to make sure there are no grammar or spelling errors. Typos will give recruiters the impression that you do not take care and attention to detail.
  • Not addressing the hiring manager: It is beneficial to find out the name of the hiring manager and address the letter to them directly. This will show that you have taken the time to research the company and are interested in pursuing the role.

These are just a few of the common mistakes to avoid when writing a strategic planning manager cover letter. By avoiding these errors, you can increase your chances of getting noticed and landing the job.

Key takeaways

Writing a cover letter for a Strategic Planning Manager position can be a daunting task. However, if done right, it can be a great way to showcase your skills and make a great first impression on employers. Here are some key takeaways for writing an impressive Strategic Planning Manager cover letter:

  • Start your letter off strong by introducing yourself and the role you are applying for.
  • Highlight your experience and qualifications that make you the perfect candidate for the position.
  • Showcase your ability to think strategically and plan for the future.
  • Explain how your previous professional experience has prepared you for the position and how you can use it to benefit the organization.
  • Convey your enthusiasm for the position and explain why you are the ideal candidate for it.
  • Demonstrate your understanding of the company’s mission and goals and how you can help them reach those.
  • Be sure to highlight the skills and experiences you have that set you apart from other candidates.
  • Close your letter in a confident, professional manner and thank the employer for their time and consideration.

Frequently Asked Questions

1. how do i write a cover letter for an strategic planning manager job with no experience.

Writing a cover letter for a Strategic Planning Manager job when you don’t have any experience can be difficult but don’t despair! The key is to focus on your transferable skills, such as problem solving, analytical thinking, communication, and team leadership. Highlight your past successes in any job you’ve held in the past, and demonstrate how they can apply to your future role as a Strategic Planning Manager. Show enthusiasm and explain why you are the perfect fit for the role.

2. How do I write a cover letter for an Strategic Planning Manager job experience?

When writing a cover letter for an experienced Strategic Planning Manager job, be sure to focus on the competencies and qualifications you possess that make you the ideal candidate. List any relevant certifications and qualifications, any technical skills you have, and any accomplishments in previous roles. Showcase your organizational and analytical skills, your experience in developing and implementing strategies, and your ability to identify and solve problems. Showcase your ability to work with a team and manage budgets and resources.

3. How can I highlight my accomplishments in Strategic Planning Manager cover letter?

When highlighting your accomplishments in a Strategic Planning Manager cover letter, focus on the specific successes you have achieved in the past. Showcase any successful strategies you have developed, any cost savings you have initiated, or any successful projects you have managed. You should also highlight any awards you have received or any recognitions or positive feedback you have received from colleagues or clients.

4. What is a good cover letter for an Strategic Planning Manager?

A good cover letter for a Strategic Planning Manager should demonstrate your strong organizational and analytical skills, your experience in developing and implementing strategies, and a successful track record of accomplishment. Additionally, you should showcase your ability to work with a team and manage budgets, resources, and timelines.

In addition to this, be sure to check out our cover letter templates , cover letter formats ,  cover letter examples ,  job description , and  career advice  pages for more helpful tips and advice.

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Strategic Planning Manager Cover Letter Example

A good cover letter should be written in a specific way to target your potential employer. Use our sample Strategic Planning Manager Cover Letter and personalize it according to your experience. If you are looking for something simpler, feel free to check our proprietary cover letter generator.

A Strategic Planning Manager, as the name has it, is responsible for developing strategies to support long-term growth and meet the objectives of the company. He is generally employed in large organizations and often works in liaison with managers and other top-level executives to supervise the strategic planning process.

Strategic Planning Manager Cover Letter example

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A Strategic Planning Manager conducts reviews of different processes and uses a wide array of methodologies to develop an effective strategic planning process. He guides managers on their work and communicates the strategies to them. The Strategic Planning Manager earns an average salary of $147,719 per year in the United States.

What to Include in a Strategic Planning Manager Cover Letter?

Roles and responsibilities.

  • Analyze the strengths and weaknesses of the company and develop effective strategies .
  • Perform market research and competitor analysis to understand current trends.
  • Work in liaison with managers to ensure the strategies are implemented.
  • Set achievable short-term and long-term goals by collaborating with stakeholders and the leadership team.
  • Ensure the objectives, strategies, and organizational policies are clearly aligned.

Education & Skills

Strategic planning manager skills:.

  • Strong business acumen.
  • Strategic thinking.
  • Project management.
  • Managerial and leadership skills.
  • Market research and forecasting.
  • Resource allocation.
  • Attention to detail.

Strategic Planning Manager Education Requirements:

  • A Bachelor’s degree in Business Administration or other business-related fields.
  • A Master’s degree in the business field is a plus.

Strategic Planning Manager Cover Letter Example (Text Version)

Dear Mr. / Ms.

This letter is regarding my interest in applying for the post of Strategic Planning Manager at [XXX Company]. With a background in business administration along with 6+ years of experience corporate experience in strategic planning and resource allocation for achieving long term, I believe I am the ideal candidate for this role.

[XXX Company] is one of the four big tech companies and has proved to be an undisputed leader in the technology industry. It is arguably the dream company for most young tech minds. It would be a great opportunity for me to be a part of your company and showcase my skills.

During my 6 years tenure, I have successfully managed and executed multiple projects for the companies I was associated with. I have a strong business acumen which helps me understand business operations and develop the most effective strategies. My significant achievements in my career include

  • Provided inputs to develop a new product line that increased the overall sales revenue by 17%.
  • Rebranded the company and increased the customer base by 31% in 3 months.
  • Allocated resources based on the provided budget to drive marketing campaigns.
  • Cut down costs to the company by 6%.

I hold a Master’s degree in Business Administration with a specialization in strategic planning and resource allocation. I am adept at performing market research and competitor analysis to identify areas of improvement. I am also an efficient leader capable of leading a large team. I believe that my skills and expertise align perfectly with the responsibilities of this role.

Thank you for your time. I am looking for an opportunity to meet you in person.

Sincerely, [Your Name]

A good Strategic Planning Manager Cover Letter should mention your educational qualification, work experience, skillset, and career achievements. Highlight specific instances that showcase your skills. Use our Strategic Planning Manager Resume Sample to create a good resume and increase your chances of getting your dream job.

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Strategy Director Cover Letter Examples

Use these Strategy Director cover letter examples to help you write a powerful cover letter that will separate you from the competition.

strategic planning cover letter

Strategy directors are responsible for developing and implementing strategic plans for their company. They work with senior management to identify opportunities and threats to the company and create plans to address them.

In order to be successful, strategy directors need to be able to think outside the box and be creative problem solvers. They also need to have excellent communication and leadership skills.

If you want to be a strategy director, you need to show hiring managers that you have the skills and experience they’re looking for. Use these examples to write a strategy director cover letter that will get you the job.

Formal/Professional Writing Style Example

With over ten years of experience in strategic planning and implementation, I am confident that my skills and passion make me a strong candidate for the Strategy Director role.

Throughout my career, I have demonstrated a consistent ability to deliver exceptional results while managing complex projects and cross-functional teams. My background in both established corporations and technology startups has provided me with valuable insight into how different organizations can achieve their strategic objectives.

Notably, during my tenure as a Senior Strategy Consultant at XYZ Consultancy, I spearheaded the development and implementation of a successful digital transformation strategy for a Fortune 500 company. This initiative resulted in a 25% increase in efficiency and a 15% reduction in operating costs over the course of two years.

In addition to my professional achievements, I hold an MBA in Strategy and Marketing from the prestigious ABC Business School. My educational background, coupled with my extensive experience working in the field, has given me a deep understanding of market dynamics, competitive analysis, and innovative business models.

As your organization continues to grow and innovate, I am excited about the prospect of contributing my strategic expertise to your team. I am confident that my track record of driving change, improving operational efficiency, and fostering collaboration will make me an invaluable asset to your organization.

Thank you in advance for considering my application. I am eager to discuss how my experience and skills align with your needs further, and would be grateful for the opportunity to chat with you at your earliest convenience.

Yours sincerely,

[Your Name]

Entry-Level Writing Style Example

As a recent graduate with a Master of Business Administration from XYZ University, I possess the analytical skills, creativity, and passion necessary for a successful career in strategic planning and management. Despite being an entry-level candidate, I am confident that my academic background, combined with my strong work ethic, will enable me to excel in this role and help drive significant growth for your organization.

During my MBA program, I specialized in strategic management and completed multiple projects that allowed me to develop and apply various strategies in a business context. Practical experience included working on a semester-long consulting project for a startup, where my team contributed to their market entry strategy, resulting in an increased customer base and revenue. Additionally, my internship at ABC Company provided me with valuable experience in conducting market research and competitive analysis to guide decision-making.

Your company’s focus on innovation and industry-leading practices has inspired me, and I am eager to contribute to your continued growth and success. Collaborating with a diverse team of professionals, I believe my critical thinking and problem-solving abilities will facilitate effective decision-making and implementation of cutting-edge strategies.

I would appreciate the opportunity to further discuss my qualifications and demonstrate my genuine interest in contributing to your organization’s strategic direction. Thank you for considering my application, and I look forward to the possibility of joining your team.

Networking/Referral Writing Style Example

I was referred to this opportunity by [Referrer’s Name], who is a trusted colleague of mine and a valuable member of your company. Over the years, we have worked closely together on numerous projects and have developed a strong professional relationship. [Referrer’s Name] speaks very highly of your organization and believes that my experience and skills make me an ideal candidate for the role.

Throughout my career, I have demonstrated success in leading teams and implementing strategic initiatives that have positively impacted overall business performance. My proven ability to analyze complex data, identify opportunities for improvement, and develop innovative solutions has earned me recognition and earned the respect of my peers.

At my current role as a Senior Strategy Manager, I was responsible for the successful execution of a major restructuring effort that resulted in over $10 million in cost savings within the first year alone. This accomplishment speaks to my ability to think critically and collaboratively, even under pressure.

I am confident that my experience in strategy development, project management, and team leadership, combined with my passion for driving growth and success, make me an ideal candidate for the Strategy Director role. I am excited to bring my expertise and enthusiasm to your company, and sincerely hope to have the opportunity to discuss my potential contributions further.

Thank you for considering my application, and I look forward to your positive response.

Warm regards,

Enthusiastic/Passionate Writing Style Example

As someone who has closely followed and admired your company’s innovative and groundbreaking approach to strategic growth, I cannot emphasize enough how thrilled I am to have the opportunity to contribute to your team’s success. Fueling my passion for the role is my extensive experience in overseeing and executing strategic initiatives across various industries, which has made me eager to bring the same level of achievement to your company.

During my years in the field, I have successfully led interdisciplinary teams, developed innovative solutions to business challenges, and achieved significant results for my clients. My ability to analyze different scenarios, utilize critical thinking skills, and establish strong partnerships has not only contributed to my professional success but also strengthened my commitment to continued growth and advancement in the field of strategic management.

I am particularly impressed by your company’s dedication to nurturing a collaborative and inclusive work culture, which is a vital factor in fostering the kind of creative spirit that empowers strategic breakthroughs. I am eager to join this stimulating environment, where I am confident my knowledge and expertise will complement the strengths of your already outstanding team.

The opportunity to be part of your organization and contribute to its ongoing success is an invigorating prospect that profoundly motivates me. I am excited about the potential this position offers to not only expand upon my accumulated skills and experience but also to contribute to the compelling trajectory your company is driving.

Thank you for considering my application. I look forward to the opportunity to discuss in more detail how my enthusiasm, passion, and expertise can significantly contribute to your team’s success.

Problem-Solving Writing Style Example

Having closely followed your company’s impressive growth and impact in the industry, I have identified some challenges that you might currently face, along with potential opportunities for further expansion. With my extensive experience in strategic planning and problem-solving, I am confident that I can contribute significantly to overcoming these challenges and capitalizing on the opportunities ahead.

One of the key challenges I have observed is the constantly evolving business environment, compelling companies to adapt quickly to stay competitive. Drawing on my 10 years of experience leading and implementing successful strategies across diverse industries, I have developed a keen ability to anticipate market trends, identify opportunities, and develop innovative solutions to stay ahead of competitors. As your Strategy Director, I promise to bring this proactive approach to drive your company’s growth and maintain its leading position within the industry.

Another challenge I perceive is the need to optimize resources and streamline operations to minimize costs and maximize efficiency. In my previous role, I was responsible for developing and executing a global strategic plan that led to a 25% reduction in operational costs and increased annual revenues by $10 million. By applying these proven strategies and resource optimization techniques at your organization, I aim to drive improved performance and significant cost savings, further enhancing profitability.

Moreover, I understand the importance of fostering a collaborative work environment to encourage innovation and effective decision-making within the organization. My experience in managing cross-functional teams and collaborating with stakeholders across different levels allows me to drive alignment and achieve shared strategic goals, ensuring consistent and sustainable growth.

I am eager to leverage my skills and expertise as your Strategy Director and contribute to the continued success of your organization. Thank you for considering my application. I look forward to the opportunity to discuss my suitability for the role further.

Storytelling/Narrative Writing Style Example

As I stood at the crossroads of my professional journey, I found myself contemplating the most impactful decision I had made in my career. It was the one that led me to pursue my passion for strategic thinking and storytelling. I remember sitting in my office late one night, brainstorming with my team on how to turn around a struggling business unit. The adrenaline rush of cracking the code and devising a successful strategy is what drives me, and it is with this passion that I am eager to join your company as the Strategy Director.

Over the past 10 years, I have held various leadership roles in marketing and strategy, working with both startups and established corporations. My diverse experience has allowed me to develop a comprehensive understanding of business dynamics and the importance of a well-crafted strategy. I have a proven track record of delivering results by identifying growth opportunities, creating innovative solutions, and implementing data-driven decisions.

One particular experience that stands out is when I was tasked with launching a new product line for a major consumer goods company. I meticulously crafted a go-to-market strategy, addressing every possible challenge and leveraging market research to accurately target our audience. The result was a successful launch, with the new product line surpassing initial sales projections by 30% and setting the foundation for long-term growth.

I am confident that my vast experience in strategic planning and execution, combined with my passion for storytelling, make me an ideal candidate for the Strategy Director role at your organization. I am excited about the opportunity to contribute to your company’s growth and success by developing innovative strategies and driving impactful results.

Thank you for considering my application. I look forward to the opportunity to discuss my qualifications further and explore how my expertise can benefit your organization.

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Director, Strategic Planning Cover Letter

15 director, strategic planning cover letter templates.

Director, Strategic Planning Cover Letter Sample

How to Write the Director, Strategic Planning Cover Letter

In response to your job posting for director, strategic planning, I am including this letter and my resume for your review.

In my previous role, I was responsible for planning consultant resource on KCP’s end to end value stream initiatives for Wipers, Home Professional and Partnership Products.

My experience is an excellent fit for the list of requirements in this job:

  • Experience in higher education strategic planning principles and practices
  • Experience in higher education management and financial principles and practices
  • Experience in leadership and organizational transformation abilities
  • Experience in problem solving and decision-making in a highly diverse environment involving complex deliverables
  • Analytically oriented, story-telling inclined
  • Deep Creative or Media agency experience developing both traditional and digital work in the strategy or planning department
  • Strong personal computer skills including the MS Office programs
  • Critical skills are leadership, communication, team building and organizational skills attention to detail, accuracy, initiative and technical skills

I really appreciate you taking the time to review my application for the position of director, strategic planning.

Royal O'Conner

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  • PDF Document (.pdf) .PDF
  • Image File (.png) .PNG

Responsibilities for Director, Strategic Planning Cover Letter

Director, strategic planning responsible for planning consultant resource on KCP’s end to end value stream initiatives for Partnership Products and Nonwovens material planning.

Director, Strategic Planning Examples

Example of director, strategic planning cover letter.

I submit this application to express my sincere interest in the director, strategic planning position.

In the previous role, I was responsible for input to the direction for the department’s strategic planning framework and operating planning processes, specifically related to implementing portfolio management and standard operational processes.

Please consider my experience and qualifications for this position:

  • Have experience with or a working knowledge of system/subsystem level Performance Based Logistics (PBL) programs, or similar post-production acquisition contracts
  • Exceptional facilitation skills (meeting sessions, conflict resolutions, brainstorming )
  • Experience working across multiple business units/functions
  • Proven experience identifying potential business opportunities and delivering actionable recommendation and plans
  • Exceptional written and oral communication skills and a demonstrated aptitude for framing opportunities for management decision making
  • Partner with the GBPO Strategic Planning Team to manage MedImmune’s planning cycle
  • Lead and/or support key cross-functional initiatives within MedImmune and across the broader AstraZeneca organization
  • Monitor and communicate progress against annual MBO scorecard objectives

Thank you for your time and consideration.

Shiloh Metz

Please consider me for the director, strategic planning opportunity. I am including my resume that lists my qualifications and experience.

In the previous role, I was responsible for oversight and governance in the design, development and implementation of systems to ensure alignment with end to end trading and risk management process standards.

  • Significant experience with increasing levels of responsibility for setting and implementing strategic directions
  • Demonstrated command of trends in digital libraries, information policy, collaborative technologies, and community-based open-source projects
  • Evidence of enthusiasm, creativity and potential to succeed in a production oriented, rapidly changing, research library environment, including a good collaborative and relationship-building track record
  • Demonstrated experience in expository writing, public presentation, and communications
  • Demonstrated temperament to work with a wide variety of constituencies, both inside and outside the organization
  • Experience in contemporary data center network architectures
  • Familiarity with contemporary software frameworks/technologies for networking, such as DPDK, OpenStack/OVS, open-source NOS
  • A recognized accounting designation – CPA, Chartered Accountant

Armani Walker

I would like to submit my application for the director, strategic planning opening. Please accept this letter and the attached resume.

In the previous role, I was responsible for planning insights and direction to drive strategic conversations across the end to end supply chain process within the region.

  • Proven project management skills, determining priorities, attention to detail, accuracy and timeliness
  • Prior administrative management experience in higher education, preferably private research institution
  • Experience in space planning, research space construction, and facilities management
  • Strong internet/online skills
  • Thorough knowledge of strategic planning concepts, strategies, and techniques
  • Deep experience working with a broad spectrum of communications vehicles
  • Strong quantitative and qualitative analytic skills, specifically financial analysis, budgeting and multi-site/multi-product Supply Chain planning, risk analysis
  • Demonstrated understanding of drug development, manufacturing and pharmaceutical supply chain, via experience at a manufacturing site

Emery Leannon

In my previous role, I was responsible for thought leadership and End to End Technical, innovation and supply chain lens to regional M&A opportunities, including due diligence and integration process execution.

  • Creativity and innovation in preparing senior level presentations
  • Experience working and understanding the complexity of preparing Global P&L
  • Good understanding of the Pharma industry and value chain including cross functional dependencies
  • Strong Excel, PowerPoint, and Finance systems knowledge
  • Regular interaction with Space Systems Group Financial Director to review and discuss Strategic Vision concepts, how they would be implemented and any related impacts
  • Create and maintain various products used by the SSG Director to clarify SSG functions, plans, status, and goals
  • Work across the SSG to develop enhanced training concepts to include a hypothetical Space Systems University
  • Support solution creations for upcoming proposals

River Kutch

In my previous role, I was responsible for end-to-end finance management of the US P&L spanning the Commercial, Consumer and Services businesses.

Please consider my qualifications and experience:

  • Project experience to include corporate or business strategy development, organizational design, annual business planning and prioritization
  • Previous manufacturing or operations experience not mandatory but preferred
  • Track record of very strong academic achievement (MBA or equivalent)
  • Experience leading strategic initiatives from start to finish
  • Experience partnering with key stakeholders to ensure messaging and alignment to enterprise vision and priorities
  • Partner with the Senior Managing Director of Strategic Planning & Projects to lead the annual strategic planning process for the Human Assets team
  • Provide project management support for the creation of the HA Centralized National Support (CNS) catalog, an internal cost allocation tool that allows regional teams to access a range of discretionary HA services
  • Has a depth of experience in strategy, planning, and management and can apply knowledge and expertise from fields outside of education to Academics

Dallas Koch

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How to Write a Business Plan Cover Letter That Wins Investors

Business Plan Cover Pages

Business Plan Cover Pages

Ayush Jalan

  • December 12, 2023

Business plan cover letter

Writing a business plan cover letter is an important part of presenting your business plan to potential lenders and investors when seeking investment. It’s the first thing an interested investor will read, and it’s your chance to make a good first impression.

In this article, we’ll see an overview of what a business plan cover letter is, why it’s important, and how to write it. We’ll also share a template, some examples, and useful tips you can use to write a formal cover letter for your own business plan and make it stand out.

What is a business plan cover letter?

A business plan cover letter is a formal document that accompanies your business plan and serves the purpose of introducing you and your business venture to potential investors or lenders. In other words, it’s a way for you to sell your business idea and show why you believe in it.

In the same way that a job seeker presents a cover letter alongside their resume to an employer in order to get hired, you need a cover letter to go alongside your business plan in order to secure funding or a business loan.

Why is a business plan cover letter important?

Through a cover letter, you show the investor why you are a good fit, what value your business can bring to them, and why they should invest in your company instead of your competitor.

To increase your chances of getting funding, it’s wise to tailor your cover letter based on the investor reading it. This means researching the companies the investor has previously invested in, their risk tolerance, and the values they look for in a business partner.

Although your business plans already details all crucial data, the cover letter should provide a glimpse into the current financial position of your company, including its profitability, debt, projections, and more.

The idea here is to let the investor know what they are getting into and reduce uncertainties. If they like your cover letter, they will be more interested to go through the whole business plan and ask questions before investing .

How to write a business plan cover letter?

strategic planning cover letter

Before you start writing a cover letter, make sure you’re done preparing a business plan and that there are no errors in it. A well-written cover letter isn’t going to get you very far if the business plan itself is not properly made.

Once your business plan is ready, follow these steps to write a cover letter:

Step 1. Create a header

The header of your business plan cover letter should include your name, the name of your business, your address, and your contact information. Next, write the date. And finally, write the name of the investor, the institution they are affiliated with, and their address.

If you’re sending the document via email, there’s no need to write a header, and you can jump to addressing the recipient with a formal greeting.

Step 2. Address the recipient

Unless you don’t know the name of the recipient, don’t make the mistake of addressing them as “Dear Investor” as that may give the impression that you haven’t researched the person you’re sending your business plan to.

Addressing the name of the recipient such as “Dear Mr. Green” or “Dear Ms. Jones” sets a good tone and is preferred over a generic greeting.

Step 3. Write a strong opening

The first paragraph of your letter should immediately grab the reader’s attention. This means stating the intent of the letter, the reason you want to work with this investor, and how you will use their money to scale the business.

Explain why you think your business is a good investment opportunity, and mention details such as the type of ownership, legal formation, the structure of the business , its history, and any notable achievements.

Step 4. Support your statements

Claims made without evidence don’t mean much, so you’re going to need to provide some form of data or facts to prove that you’re worth the risk.

This is admittedly hard to do if you’re a startup, since most startups fail. That’s why it’s a good idea to track these key startup metrics to assess your financial position and the overall viability of your business idea.

Step 5. Close with an acknowledgment

The last paragraph of a cover letter should emphasize three things: your interest in working with the investor, the value of this opportunity, and the timeline of how you’re expecting things to happen.

Once done, thank the reader for their time, express your eagerness to see their response, and request a meeting to discuss things further. End the letter with a formal sign-off.

Tips for writing a business plan cover letter

Here are some tips for writing a business plan cover letter:

  • Keep the letter short and descriptive, no more than one or two pages.
  • Use a formal, conversational tone, and avoid using slang, jargon, and contractions. The easier it is to read your letter, the better.
  • Address the reader by name, and avoid using “To Whom It May Concern.”
  • Mention your professional background, the competency of the management team, and how it all benefits the business.
  • If you’ve acquired funding in the past, highlight the individuals, institutions, or banks that have invested in your company.

Business plan cover letter template

[Your Name] [Your Company’s Name] [Your Address] [Your Contact Information] [Date]

[Investor’s Name] [Investor’s Company Name] [Investor’s Address] Dear [Name of Investor],

I am writing to request your investment in [Your Business Name]. We are [ brief overview of your business ] and we believe that [Your Business Name] has great potential to be a valuable addition to your portfolio.

[Provide a brief description of your current financial situation and how the funds will be used]

[Mention your unique selling proposition]

Please find attached a copy of our business plan which provides more information on our company and product offerings. We would appreciate it if you could take the time to review our plan and offer your feedback. We look forward to working with you.

Thank you for your time and consideration.

Sincerely, [Your Name].

Business plan cover letter example

William Cutler Cutler and Colors Co. 132, My Street, Kingston New York 12401 [email protected] February 17, 2023

James F. Miller Miller Industries Pvt. Ltd. 1234 NW Bobcat Lane, St. Robert, Missouri Dear Mr. Miller,

Cutler and Colors is an emerging fashion retailer in New York City specializing in men’s garments, and we’re looking to expand to six more cities in the U.S. by the end of 2023. With your financial support, we project to double our production and strengthen our supply chain efficiency.

We believe Cutler and Colors will be a valuable addition to your portfolio. We currently have $220,000 of our own funds invested in the business and are looking to raise an additional $500,000. The money will be used to hire more staff, set up new stores, purchase new equipment, and advertise online.

By streamlining our supply chain, we intend to undercut our competitors and offer high-quality garments at an affordable price.

Please find attached a copy of our business plan which provides more information on our company and product offerings. We would appreciate it if you could take the time to review our plan and provide us with your feedback. We look forward to working with you.

Sincerely, William Cutler

Lure investors with a great first impression

Writing a good cover letter is key when presenting your business plan to potential lenders and investors. Your cover letter should be well-written, professional-looking, and tailored to the interests of the investor reading your business plan.

Be mindful of the length of your cover letter; it should be short enough to retain the reader’s interest and long enough to cover the subject. If you’re sending the cover letter over email, it’s a good idea to follow up after some time in case you don’t get a response.

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Frequently Asked Questions

How long should a business plan cover letter be.

Ideally, your cover letter should not exceed one page; if there’s more to add, a maximum of two pages is considered permissible. That said, it’s usually better to write a shorter cover letter than a longer one.

Can I include statistics in a business plan cover letter?

Yes, you can mention data in your cover letter to support your claims, but don’t overdo it since your business plan already highlights your financials and future projections in great detail.

Can I skip writing a business plan cover letter?

If you’re sending a physical copy of your business plan to an investor or lender, it’s absolutely crucial that you attach a cover letter with it. However, a cover letter is not that necessary if you’re sending it via email as you can simply write a note in the body of the email.

About the Author

strategic planning cover letter

Ayush is a writer with an academic background in business and marketing. Being a tech-enthusiast, he likes to keep a sharp eye on the latest tech gadgets and innovations. When he's not working, you can find him writing poetry, gaming, playing the ukulele, catching up with friends, and indulging in creative philosophies.

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Strategy Consultant Cover Letter Example

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Start your Strategy Consultant cover letter by addressing the hiring manager directly, if possible. Then, introduce yourself and briefly mention your current role or most relevant experience. Express your interest in the position and the company, highlighting how your strategic thinking and problem-solving skills make you a strong candidate. For example, you could start with: "As a seasoned Strategy Consultant with over 10 years of experience in driving business growth and operational efficiency, I was excited to discover the opportunity at [Company Name]. My proven track record in developing and implementing strategic plans aligns with the requirements of the role." This approach shows that you've done your research, you're enthusiastic about the role, and you're confident in your ability to contribute.

The best way for Strategy Consultants to end a cover letter is by summarizing their interest in the role, reiterating their relevant skills and expressing eagerness for the next steps. It's also crucial to thank the reader for their time and consideration. For example: "I am excited about the opportunity to bring my unique blend of strategic thinking and problem-solving skills to your team. I look forward to the possibility of discussing my application further and am available at your earliest convenience. Thank you for considering my application." This approach shows enthusiasm, respect, and professionalism, while also subtly prompting the reader to move forward with your application.

In a cover letter, Strategy Consultants should include the following: 1. Contact Information: This includes your name, address, phone number, and email address. If you have a LinkedIn profile or a professional website, include those as well. 2. Formal Salutation: Address the hiring manager by name if possible. If not, use a formal greeting such as "Dear Hiring Manager." 3. Introduction: Briefly introduce yourself and mention the position you're applying for. This is also a good place to mention if you were referred by someone within the company. 4. Relevant Experience: Highlight your most relevant experiences and achievements. As a Strategy Consultant, you should focus on your experiences in strategic planning, problem-solving, and project management. Mention specific projects you've worked on, strategies you've developed, and the results of your work. 5. Skills: Highlight your key skills that are relevant to the job. This could include skills in business analysis, strategic planning, data analysis, financial modeling, and more. Be sure to provide examples of how you've used these skills in your work. 6. Understanding of the Company: Show that you've done your research and understand the company and its needs. Discuss how your skills and experiences align with the company's goals and how you can contribute to its success. 7. Call to Action: Conclude your letter by expressing your interest in an interview and your eagerness to further discuss your qualifications. 8. Professional Closing: End your letter with a professional closing such as "Sincerely" or "Best regards," followed by your name and signature. 9. Postscript (Optional): A postscript can be used to highlight an important achievement or detail that you want to stand out. Remember, your cover letter should not just repeat your resume. It should complement it by providing a more personal and detailed explanation of your experiences and skills. It's your chance to tell a story about your professional journey and to show why you're the perfect fit for the job.

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How to Write a Strategic Planning RFP

by Funding For Good | Feb 20, 2023 | Strategic Planning

A person typing on a laptop at a desk, illustrating the process of writing a strategic planning RFP.

Learn how to write a strategic planning RFP to attract the right consultant for your unique organization.

Have you decided to invest in strategic planning for your organization, but aren’t sure where to start?

Here at Funding for Good, we always recommend working with a consultant for strategic planning, rather than trying to go it alone. There are many reasons why hiring a strategic planning consultant benefits organizations, but saving time and money are among the top five.

The first step in finding a great consultant is writing a strategic planning RFP or request for proposals . In this article, we cover the basics of what a strategic planning RFP is and how to write one.

A well-crafted RPF can help you find the right consultant to best support your unique organization. Once your RFP is ready, our complete guide to strategic planning consultants explains how to select and work effectively with a consultant.

Are you ready to start the strategic planning process?

What is an RFP for a Strategic Planning Consultant?

A strategic planning RFP, or request for proposals, is a brief written document that details why an organization is undertaking strategic planning, outlines the project scope and requirements, and requests that consultants submit proposals to perform the work.

An RFP may be one of the first interactions a consultant has with your organization. So you’ll want to make sure the RFP gives the consultant insight into your organization, what you’re trying to accomplish, and how you work. You can convey this by including organizational background and thinking about what your RFP is communicating to consultants. For example, if you release a 20-page strategic planning RFP (which we don’t recommend), that will communicate a lot about how you operate and what it might be like to work together.

Remember, a consultant also wants to make sure they can provide a successful strategic planning process for your organization. A good strategic planning consultant will ask you plenty of questions during the application and selection process. If a consultant doesn’t ask questions, that would be a red flag that they’re not prepared to give your organization a more customized experience.

Read more: What to Expect When Selecting a Strategic Planning Facilitator

Why Do I Need a Strategic Planning RFP?

One of the greatest benefits of a strategic planning process is how it can create organizational alignment and buy-in . By writing a strategic planning RFP, you’re starting that alignment-building process from the very beginning.

Writing a strategic planning RFP will:

  • Get your board and staff leadership on the same page. Knowing why you’re undertaking a strategic planning process is essential for ensuring it’s a success. If you don’t know what you’re trying to accomplish and why, how can a consultant help you meet those goals?
  • Put your goals in writing. Even if your board and staff leadership are already on the same page about why you need a strategic plan, putting these reasons in writing eliminates future confusion. Everyone remembers conversations a little bit differently. Writing an RFP that’s been reviewed and approved by your organization’s board solidifies expectations.
  • Engage your stakeholders. A strategic planning RFP is something you can share with your stakeholders—such as staff, volunteers, and donors—so they know what you’re doing and why. You’re also going to need those stakeholders on board when implementing your plan. The sooner you start your stakeholder engagement, the better.

Writing a Strategic Planning RFP that Gets Results

To attract the right consultant for your organization, your RFP needs to include several key elements.

1) Introduction and Summary

Like an executive summary, in 2-4 paragraphs, you’ll want to summarize what you’re seeking (a strategic planning consultant), why, and what you hope to accomplish.

If you’re not sure how to start, try answering the following questions:

  • What kind of business or nonprofit is your organization? Be sure to mention what sector you work in, as well as the size and scope of your operations. You may want to find a strategic planning consultant who has experience with similar organizations.
  • Why are you undertaking strategic planning now? For example, your organization may be experiencing a major change in your operating environment and trying to figure out how to respond and adapt. Or perhaps you’re a new organization and you want to create a strategic plan to increase your odds of success. It could be that you have a current strategic plan that ends in 12 months, so it’s time to start working on the new one.
  • What are you hoping strategic planning will enable your organization to accomplish? If your organization is currently experiencing any specific challenges (internal or external) that you hope strategic planning can help you navigate, be sure to mention those. Also, consider organizational growth trajectories. Perhaps your organization is poised for growth (or contraction), and you want a strategic plan for how to do it smartly.
  • What is your overall timeline? How many years will your strategic plan ideally cover (the standard is 3-5)? When do you hope to begin and/or finish the strategic planning process?
  • Are you looking for anything specific in a consultant? For example, if you want a consultant who has worked with nonprofit organizations, mention that here. Organizations also increasingly include information about values and diversity in their RFPs.

Don’t be afraid to let your organization’s personality shine through when writing your introduction and summary. If your organizational culture is very serious, buttoned up, and structured, that’s how you’ll want your RFP to be too. If your organization places a high premium on creativity and playfulness, you can let that come out in your writing style.

2) Organization Background

You will want to provide basic information about your organization, including your vision and mission, size, sector, how long you’ve been operating, etc. You probably already have this information available on your website, grant proposals, annual reports, or other materials. Which means you don’t need to reinvent the wheel.

Keep your organization background to 2-3 paragraphs. Make sure to mention any major internal shifts your organization has undergone in its recent history. For example, perhaps 10 years ago your organization merged with another nonprofit in your region. If your mission has changed or expanded over the years, mention that too. For example, maybe your small business started as a grant writing consulting firm and has grown to encompass a range of other services.

3) Project Scope or “Who Are We Looking For?”

Here at Funding for Good, we recently saw an organization’s RFP that included a section called: “Who are we looking for?” This section included information about the organization’s values, how they envisioned working with a consultant, the type of experience they hoped a consultant would bring, and details about the project scope. This was a great way to keep the focus on what the organization was seeking in a consultant and the process overall, including which elements were most important to them.

When it comes to writing a project scope, focus on what matters. Describe the most important elements you want to include in your strategic plan and planning process. For example, do you want a consultant to:

  • Use a tool like an environmental scan or SWOT analysis to assess internal and external challenges and opportunities.
  • Facilitate stakeholder input, such as strategic planning stakeholder surveys and interviews.
  • Organize and facilitate a strategic planning retreat for board and staff leadership.
  • Guide the development of goals and outcomes development.
  • Create implementation or operational plans . For nonprofits, you may want a consultant who can advise on fundraising plans as well.

To learn more about what’s included in a strategic plan and planning process—and identify which ones to include in your RFP—check out our article on Making Sense of Strategic Planning Resources and Tools . Our Guide to Nonprofit Strategic Planning also provides an overview of the planning process that can be helpful for both nonprofit and for-profit organizations.

Note that it is possible to become too detailed in laying out your project scope. You don’t want to include every single step of a potential strategic planning process. Remember, you’re seeking a strategic planning consultant not just to facilitate the process, but to bring their years of expertise to help your organization achieve the best results. Leave enough space for consultants to bring their insight, creativity, and wisdom to the process.

4) Timeline

If you have a set timeline in mind for your planning process, include that here. For example, do you want a 7-year strategic plan? Do you have a target date to begin the planning process and/or a date you need to have the strategic plan finalized? This information will help consultants assess whether they can fit your organization into their schedule.

5) Application and Selection Process

Just like applying to a college or a job, offering clarity about the application and selection process is helpful for both organizations and applicants. Creating a clear process upfront is also important when it comes to diversity.

Be sure to include submission deadlines as well as review timelines. You’ll also want to describe what you’re looking for in RFP responses. For example, do you expect a detailed cover letter and a proposal that’s no more than 10 pages? Or perhaps you want consultants to share which strategic planning model they propose to use and why. Or maybe you want information about a consultant’s background specifically in your sector or industry, along with referrals.

Regardless, include these sorts of details in your strategic planning RFP so consultants can provide the information you need to make a decision. Consultants aren’t mind readers, after all!

Read more: Strategic Planning Consultants – A Complete Guide

Finalizing Your Strategic Planning RFP

Once you’ve drafted your strategic planning RFP, you’ll want to treat it like any public-facing document. That means editing and proofreading. Because strategic planning is so important to an organization, you also want to be sure your board and staff leadership provide input and sign off on the final version. The last thing you want is to change your mind about organizational goals for strategic planning halfway through the consultant selection process.

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  2. Strategic Planning Manager Cover Letter Examples

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    Key Takeaways For a Strategic Planning Manager Cover Letter. Highlight strengths related to strategic planning, such as experience in developing and executing plans. Demonstrate a thorough understanding of the organization's mission and goals. Showcase knowledge of key industry trends and dynamics.

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    Strategic Planner Cover Letter Writing Tips. 1. Show your creativity. When writing a cover letter for a strategic planner role, it's important to show hiring managers that you have the creativity and problem-solving skills needed for the job. One way to do this is by describing a time when you had to come up with a creative solution to a ...

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    Strategic Planning Manager Cover Letter Sample. Dear [Hiring Manager Name], I am writing to apply for the position of Strategic Planning Manager. With more than 10 years of experience in leading strategic planning initiatives, I am confident that I am an ideal candidate for the job. I have extensive knowledge and experience in creating ...

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    Director Of Strategic Planning Cover Letter Example 2. I am writing in regards to the open Director of Strategic Planning position at your company. I am confident that I have the skills, experience, and qualifications that would make me the perfect candidate for the job. I have over three years of experience in the strategic planning industry ...

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  11. 2024 Strategy Manager Cover Letter Example (+Free Tools & Guidance)

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  12. 2024 Corporate Strategy Cover Letter Example (+Free Tools & Guidance)

    A well-organized cover letter not only grabs the attention of recruiters but also showcases your strategic planning and attention to detail—traits highly valued in Corporate Strategy roles. In this section, we will explore the nuances of structuring your cover letter, offering advice, tips, and strategy-specific examples to assist you in ...

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  17. 2024 Strategy Consulting Cover Letter Example (+Free Tools & Guidance)

    In a cover letter for Strategy Consulting, the following elements should be included: 1. Contact Information: At the top of the letter, include your name, address, phone number, and email address. 2. Salutation: Address the letter to a specific person if possible.

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  21. How to Write a Business Plan Cover Letter (with example)

    Once your business plan is ready, follow these steps to write a cover letter: Step 1. Create a header. The header of your business plan cover letter should include your name, the name of your business, your address, and your contact information. Next, write the date. And finally, write the name of the investor, the institution they are ...

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    In a cover letter, Strategy Consultants should include the following: 1. Contact Information: This includes your name, address, phone number, and email address. If you have a LinkedIn profile or a professional website, include those as well. 2. Formal Salutation: Address the hiring manager by name if possible.

  23. How to Write a Strategic Planning RFP

    A strategic planning RFP, or request for proposals, is a brief written document that details why an organization is undertaking strategic planning, outlines the project scope and requirements, and requests that consultants submit proposals to perform the work. An RFP may be one of the first interactions a consultant has with your organization.