how to make a presentation look more professional

That said, you can still use fun and eccentric fonts — in moderation. Offsetting a fun font or large letters with something more professional can create an engaging presentation.

Above all, be sure you're consistent so your presentation looks the same throughout each slide. That way, your audience doesn't become distracted by too many disparate fonts. Check out this example from HubSpot’s company profile templates:

Interested in this presentation template? Download it for free here.

5. Make sure all of your objects are properly aligned.

Having properly aligned objects on your slide is the key to making it look polished and professional. You can manually try to line up your images ... but we all know how that typically works out. You're trying to make sure all of your objects hang out in the middle of your slide, but when you drag them there, it still doesn't look quite right. Get rid of your guessing game and let PowerPoint work its magic with this trick.

Here’s how to align multiple objects:

• Select all objects by holding down Shift and clicking on all of them.
• Select Arrange in the top options bar, then choose Align or Distribute .
• Choose the type of alignment you'd like.

Here’s how to align objects to the slide:

• Select Align to Slide .
• Select Arrange in the top options bar again, then choose Align or Distribute .

6. Use "Format Object" to better control your objects' designs.

Format menus allow you to do fine adjustments that otherwise seem impossible. To do this, right-click on an object and select the Format Object option. Here, you can fine-tune shadows, adjust shape measurements, create reflections, and much more. The menu that will pop up looks like this:

Although the main options can be found on PowerPoint’s format toolbars, look for complete control in the format window menu. Other examples of options available include:

• Adjusting text inside a shape.
• Creating a natural perspective shadow behind an object.
• Recoloring photos manually and with automatic options.

7. Take advantage of PowerPoint's shapes.

Many users don’t realize how flexible PowerPoint’s shape tools have become. In combination with the expanded format options released by Microsoft, the potential for good design with shapes is readily available. PowerPoint provides the user with a bunch of great shape options beyond the traditional rectangle, oval, and rounded rectangle patterns.

Today’s shapes include a highly functional Smart Shapes function, which enables you to create diagrams and flow charts in no time. These tools are especially valuable when you consider that PowerPoint is a visual medium. Paragraphing and bullet lists are boring — you can use shapes to help express your message more clearly.

8. Create custom shapes.

When you create a shape, right click and press Edit Points . By editing points, you can create custom shapes that fit your specific need. For instance, you can reshape arrows to fit the dimensions you like.

Another option is to combine two shapes together. To do so, select the two shapes you’d like to work with, then click Shape Format in the top ribbon. Tap Merge Shapes .

You’ll see a variety of options.

• Combine creates a custom shape that has overlapping portions of the two previous shapes cut out.
• Union makes one completely merged shape.
• Intersect builds a shape of only the overlapping sections of the two previous shapes.
• Subtract cuts out the overlapping portion of one shape from the other.
• Fragment will split your shape into different parts depending on where they overlap.

By using these tools rather than trying to edit points precisely, you can create accurately measured custom shapes.

9. Crop images into custom shapes.

Besides creating custom shapes in your presentation, you can also use PowerPoint to crop existing images into new shapes. Here's how you do that:

• Click on the image and select Picture Format in the options bar.
• Choose Crop , then Crop to Shape , and then choose your desired shape. Ta-da! Custom-shaped photos.

10. Present websites within PowerPoint.

Tradition says that if you want to show a website in a PowerPoint, you should just create a link to the page and prompt a browser to open. For PC users, there’s a better option.

Third party software that integrates fully into PowerPoint’s developer tab can be used to embed a website directly into your PowerPoint using a normal HTML iframe. One of the best tools is LiveWeb , a third-party software that you can install on your PowerPoint program.

By using LiveWeb, you don’t have to interrupt your PowerPoint, and your presentation will remain fluid and natural. Whether you embed a whole webpage or just a YouTube video, this can be a high-quality third party improvement. To install the add-on, simple head to the LiveWeb website and follow the instructions.

Unfortunately, Mac users don’t have a similar option. A good second choice is to take screenshots of the website, link in through a browser, or embed media (such as a YouTube video) by downloading it directly to your computer.

11. Try Using GIFs.

GIFs are looped animated images used to communicate a mood, idea, information, and much more. Users add GIFs to PowerPoints to be funny or quickly demo a process. It's easy to add GIFs to your slides. To do so, simply follow these steps:

• Download and save the GIF you want.
• Go to the slide you want the GIF on.
• Go to the Home tab, and click either Insert or Picture .
• From the Picture drop-down menu, choose Picture from File .
• Navigate to where you saved your GIF and select it. Then, choose Insert .
• It will play automatically the moment you insert it.

PowerPoint Process

12. keep it simple..

PowerPoint is an excellent tool to support your presentation with visual information, graphics, and supplemental points. This means that your PowerPoint should not be your entire presentation. Your slides — no matter how creative and beautiful — shouldn't be the star of the show. Keep your text and images clear and concise, using them only to supplement your message and authority.

If your slides have dense and cluttered information, it will both distract your audience and make it much more likely that you will lose their attention. Nothing in your slides should be superfluous! Keep your presentation persuasive by keeping it clean. There are a few ways to do this:

• Limit bullet points and text.
• Avoid paragraphs and long quotes.
• Maintain "white space" or "negative space".
• Keep percentages, graphs, and data super basic.

13. Embed your font files.

One constant problem presenters have with PowerPoint is that fonts seem to change when presenters move from one computer to another. In reality, the fonts are not changing — the presentation computer just doesn’t have the same font files installed . If you’re using a PC and presenting on a PC, then there is a smooth workaround for this issue.

Here’s the trick: When you save your PowerPoint file (only on a PC), you should click File , then Options, then open up the Save tab. Then, select the Embed fonts in the file check box under Preserve fidelity when sharing this presentation . Now, your presentation will keep the font file and your fonts will not change when you move computers.

The macOS PowerPoint version has a similar function. To embed your fonts on a Mac, do the following:

• Open up your presentation.
• On the top bar, click PowerPoint , then click Preferences .
• Under Output and Sharing , click Save .
• Under Font Embedding , click Embed fonts in the file.

14. Save your slides as a PDF file for backup purposes.

If you’re still scared of your presentation showing up differently when it’s time to present, you should create a PDF version just in case. This is a good option if you’ll be presenting on a different computer. If you also run into an issue where the presenting computer doesn’t have PowerPoint installed, you can also use the system viewer to open up the PDF. No laptop will ever give you trouble with this file type.

The only caveat is that your GIFs, animations, and transitions won’t transfer over. But since the PDF will only work as a backup, not as your primary copy, this should be okay.

To save your presentation as a PDF file, take the following steps:

• Go to File , then click Save as …
• In the pop-up window, click File Format.
• A drop-down menu will appear. Select PDF .
• Click Export .

You can also go to File , then Export , then select PDF from the file format menu.

15. Embed multimedia.

PowerPoint allows you to either link to video/audio files externally or to embed the media directly in your presentation. You should embed these files if you can, but if you use a Mac, you cannot actually embed the video (see note below). For PCs, two great reasons for embedding are:

• Embedding allows you to play media directly in your presentation. It will look much more professional than switching between windows.
• Embedding also means that the file stays within the PowerPoint presentation, so it should play normally without extra work (except on a Mac).

Note: macOS users of PowerPoint should be extra careful about using multimedia files.

If you use PowerPoint for Mac, then you will always need to bring the video and/or audio file with you in the same folder as the PowerPoint presentation. It’s best to only insert video or audio files once the presentation and the containing folder have been saved on a portable drive in their permanent folder. Also, if the presentation will be played on a Windows computer, then Mac users need to make sure their multimedia files are in WMV format. This tip gets a bit complicated, so if you want to use PowerPoint effectively, consider using the same operating system for designing and presenting, no matter what.

16. Bring your own hardware.

Between operating systems, PowerPoint is still a bit jumpy. Even between differing PPT versions, things can change. One way to fix these problems is to make sure that you have the right hardware — so just bring along your own laptop when you're presenting.

If you’re super concerned about the different systems you might have to use, then upload your PowerPoint presentation into Google Slides as a backup option. Google Slides is a cloud-based presentation software that will show up the same way on all operating systems. The only thing you need is an internet connection and a browser.

To import your PowerPoint presentation into Google Slides, take the following steps:

• Navigate to slides.google.com . Make sure you’re signed in to a Google account, preferably your own.
• Under Start a new presentation , click the empty box with a plus sign. This will open up a blank presentation.
• Go to File , then Import slides .
• A dialog box will come up. Tap Upload , then click Select a file from your device .
• Select your presentation and click Open .
• Select the slides you’d like to import. If you want to import all of them, click All in the upper right-hand corner of the dialog box.
• Click Import slides.

When I tested this out, Google Slides imported everything perfectly, including a shape whose points I had manipulated. This is a good backup option to have if you’ll be presenting across different operating systems.

17. Use Presenter View.

In most presentation situations, there will be both a presenter’s screen and the main projected display for your presentation. PowerPoint has a great tool called Presenter View, which can be found in the Slide Show tab of PowerPoint. Included in the Presenter View is an area for notes, a timer/clock, and a presentation display.

For many presenters, this tool can help unify their spoken presentation and their visual aid. You never want to make the PowerPoint seem like a stack of notes that you’re reading off of. Use the Presenter View option to help create a more natural presentation.

Pro Tip: At the start of the presentation, you should also hit CTRL + H to make the cursor disappear. Hitting the "A" key will bring it back if you need it!

Your Next Great PowerPoint Presentation Starts Here

With style, design, and presentation processes under your belt, you can do a lot more with PowerPoint than just presentations for your clients. PowerPoint and similar slide applications are flexible tools that should not be forgotten. With a great template, you can be on your way to creating presentations that wow your audience.

Editor's note: This post was originally published in September 2013 and has been updated for comprehensiveness.

Don't forget to share this post!

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9 Tips for Making Beautiful PowerPoint Presentations

Ready to craft a beautiful powerpoint presentation these nine powerpoint layout ideas will help anyone create effective, compelling slides..

How many times have you sat through a poorly designed business presentation that was dull, cluttered, and distracting? Probably way too many. Even though we all loathe a boring presentation, when it comes time to make our own, do we really do any better?

The good news is you don’t have to be a professional designer to make professional presentations. We’ve put together a few simple guidelines you can follow to create a beautifully assembled deck.

We’ll walk you through some slide design tips, show you some tricks to maximize your PowerPoint skills, and give you everything you need to look really good next time you’re up in front of a crowd.

And, while PowerPoint remains one of the biggest names in presentation software, many of these design elements and principles work in Google Slides as well.

Let’s dive right in and make sure your audience isn’t yawning through your entire presentation.

1. Use Layout to Your Advantage

Layout is one of the most powerful visual elements in design, and it’s a simple, effective way to control the flow and visual hierarchy of information.

For example, most Western languages read left to right, top to bottom. Knowing this natural reading order, you can direct people’s eyes in a deliberate way to certain key parts of a slide that you want to emphasize.

You can also guide your audience with simple tweaks to the layout. Use text size and alternating fonts or colors to distinguish headlines from body text.

Placement also matters. There are many unorthodox ways to structure a slide, but most audience members will have to take a few beats to organize the information in their head—that’s precious time better spent listening to your delivery and retaining information.

Try to structure your slides more like this:

And not like this:

Layout is one of the trickier PowerPoint design concepts to master, which is why we have these free PowerPoint templates already laid out for you. Use them as a jumping off point for your own presentation, or use them wholesale!

Presentation templates can give you a huge leg up as you start working on your design.

2. No Sentences

This is one of the most critical slide design tips. Slides are simplified, visual notecards that capture and reinforce main ideas, not complete thoughts.

As the speaker, you should be delivering most of the content and information, not putting it all on the slides for everyone to read (and probably ignore). If your audience is reading your presentation instead of listening to you deliver it, your message has lost its effectiveness.

Pare down your core message and use keywords to convey it. Try to avoid complete sentences unless you’re quoting someone or something.

Stick with this:

And avoid this:

3. Follow the 6×6 Rule

One of the cardinal sins of a bad PowerPoint is cramming too many details and ideas on one slide, which makes it difficult for people to retain information. Leaving lots of “white space” on a slide helps people focus on your key points.

Try using the 6×6 rule to keep your content concise and clean looking. The 6×6 rule means a maximum of six bullet points per slide and six words per bullet. In fact, some people even say you should never have more than six words per slide!

Just watch out for “orphans” (when the last word of a sentence/phrase spills over to the next line). This looks cluttered. Either fit it onto one line or add another word to the second line.

Slides should never have this much information:

4. Keep the Colors Simple

Stick to simple light and dark colors and a defined color palette for visual consistency. Exceptionally bright text can cause eye fatigue, so use those colors sparingly. Dark text on a light background or light text on a dark background will work well. Also avoid intense gradients, which can make text hard to read.

If you’re presenting on behalf of your brand, check what your company’s brand guidelines are. Companies often have a primary brand color and a secondary brand color , and it’s a good idea to use them in your presentation to align with your company’s brand identity and style.

If you’re looking for color inspiration for your next presentation, check out our 101 Color Combinations , where you can browse tons of eye-catching color palettes curated by a pro. When you find the one you like, just type the corresponding color code into your presentation formatting tools.

Here are more of our favorite free color palettes for presentations:

• 10 Color Palettes to Nail Your Next Presentation
• 10 Energizing Sports Color Palettes for Branding and Marketing
• 10 Vintage Color Palettes Inspired by the Decades

No matter what color palette or combination you choose, you want to keep the colors of your PowerPoint presentation simple and easy to read, like this:

Stay away from color combinations like this:

5. Use Sans-Serif Fonts

Traditionally, serif fonts (Times New Roman, Garamond, Bookman) are best for printed pages, and sans-serif fonts (Helvetica, Tahoma, Verdana) are easier to read on screens.

These are always safe choices, but if you’d like to add some more typographic personality , try exploring our roundup of the internet’s best free fonts . You’ll find everything from classic serifs and sans serifs to sophisticated modern fonts and splashy display fonts. Just keep legibility top of mind when you’re making your pick.

Try to stick with one font, or choose two at the most. Fonts have very different personalities and emotional impacts, so make sure your font matches the tone, purpose, and content of your presentation.

6. Stick to 30pt Font or Larger

Many experts agree that your font size for a PowerPoint presentation should be at least 30pt. Sticking to this guideline ensures your text is readable. It also forces you, due to space limitations, to explain your message efficiently and include only the most important points. .

7. Avoid Overstyling the Text

Three of the easiest and most effective ways to draw attention to text are:

• A change in color

Our eyes are naturally drawn to things that stand out, but use these changes sparingly. Overstyling can make the slide look busy and distracting.

8. Choose the Right Images

The images you choose for your presentation are perhaps as important as the message. You want images that not only support the message, but also elevate it—a rare accomplishment in the often dry world of PowerPoint.

But, what is the right image? We’ll be honest. There’s no direct answer to this conceptual, almost mystical subject, but we can break down some strategies for approaching image selection that will help you curate your next presentation.

The ideal presentation images are:

• Inspirational

These may seem like vague qualities, but the general idea is to go beyond the literal. Think about the symbols in an image and the story they tell. Think about the colors and composition in an image and the distinct mood they set for your presentation.

With this approach, you can get creative in your hunt for relatable, authentic, and inspirational images. Here are some more handy guidelines for choosing great images.

Illustrative, Not Generic

So, the slide in question is about collaborating as a team. Naturally, you look for images of people meeting in a boardroom, right?

While it’s perfectly fine to go super literal, sometimes these images fall flat—what’s literal doesn’t necessarily connect to your audience emotionally. Will they really respond to generic images of people who aren’t them meeting in a boardroom?

In the absence of a photo of your actual team—or any other image that directly illustrates the subject at hand—look for images of convincing realism and humanity that capture the idea of your message.

Doing so connects with viewers, allowing them to connect with your message.

The image above can be interpreted in many ways. But, when we apply it to slide layout ideas about collaboration, the meaning is clear.

It doesn’t hurt that there’s a nice setting and good photography, to boot.

Supportive, Not Distracting

Now that we’ve told you to get creative with your image selection, the next lesson is to rein that in. While there are infinite choices of imagery out there, there’s a limit to what makes sense in your presentation.

Let’s say you’re giving an IT presentation to new employees. You might think that image of two dogs snuggling by a fire is relatable, authentic, and inspirational, but does it really say “data management” to your audience?

To find the best supporting images, try searching terms on the periphery of your actual message. You’ll find images that complement your message rather than distract from it.

In the IT presentation example, instead of “data connections” or another literal term, try the closely related “traffic” or “connectivity.” This will bring up images outside of tech, but relative to the idea of how things move.

Inspiring and Engaging

There’s a widespread misconception that business presentations are just about delivering information. Well, they’re not. In fact, a great presentation is inspirational. We don’t mean that your audience should be itching to paint a masterpiece when they’re done. In this case, inspiration is about engagement.

Is your audience asking themselves questions? Are they coming up with new ideas? Are they remembering key information to tap into later? You’ll drive a lot of this engagement with your actual delivery, but unexpected images can play a role, as well.

When you use more abstract or aspirational images, your audience will have room to make their own connections. This not only means they’re paying attention, but they’re also engaging with and retaining your message.

To find the right abstract or unconventional imagery, search terms related to the tone of the presentation. This may include images with different perspectives like overhead shots and aerials, long exposures taken over a period of time, nature photos , colorful markets , and so on.

The big idea here is akin to including an image of your adorable dog making a goofy face at the end of an earnings meeting. It leaves an audience with a good, human feeling after you just packed their brains with data.

Use that concept of pleasant surprise when you’re selecting images for your presentation.

9. Editing PowerPoint Images

Setting appropriate image resolution in powerpoint.

Though you can drag-and-drop images into PowerPoint, you can control the resolution displayed within the file. All of your PowerPoint slide layout ideas should get the same treatment to be equal in size.

Simply click File > Compress Pictures in the main application menu.

If your presentation file is big and will only be viewed online, you can take it down to On-screen , then check the Apply to: All pictures in this file , and rest assured the quality will be uniform.

This resolution is probably fine for proofing over email, but too low for your presentation layout ideas. For higher res in printed form, try the Print setting, which at 220 PPI is extremely good quality.

For large-screens such as projection, use the HD setting, since enlarging to that scale will show any deficiencies in resolution. Low resolution can not only distract from the message, but it looks low-quality and that reflects on the presenter.

If size is no issue for you, use High Fidelity (maximum PPI), and only reduce if the file size gives your computer problems.

The image quality really begins when you add the images to the presentation file. Use the highest quality images you can, then let PowerPoint scale the resolution down for you, reducing the excess when set to HD or lower.

Resizing, Editing, and Adding Effects to Images in PowerPoint

PowerPoint comes with an arsenal of tools to work with your images. When a picture is selected, the confusingly named Picture Format menu is activated in the top menu bar, and Format Picture is opened on the right side of the app window.

In the Format Picture menu (on the right) are four sections, and each of these sections expand to show their options by clicking the arrows by the name:

• Fill & Line (paint bucket icon): Contains options for the box’s colors, patterns, gradients, and background fills, along with options for its outline.
• Effects (pentagon icon): Contains Shadow, Reflection, Glow, Soft Edges, 3-D Format and Rotation, and Artistic Effects.
• Size & Properties (dimensional icon): Size, Position, and Text Box allow you to control the physical size and placement of the picture or text boxes.
• Picture (mountain icon): Picture Corrections, Colors, and Transparency give you control over how the image looks. Under Crop, you can change the size of the box containing the picture, instead of the entire picture itself as in Size & Properties above.

The menu at the top is more expansive, containing menu presets for Corrections, Color, Effects, Animation, and a lot more. This section is where you can crop more precisely than just choosing the dimensions from the Picture pane on the right.

Cropping Images in PowerPoint

The simple way to crop an image is to use the Picture pane under the Format Picture menu on the right side of the window. Use the Picture Position controls to move the picture inside its box, or use the Crop position controls to manipulate the box’s dimensions.

To exert more advanced control, or use special shapes, select the picture you want to crop, then click the Picture Format in the top menu to activate it.

Hit the Crop button, then use the controls on the picture’s box to size by eye. Or, click the arrow to show more options, including changing the shape of the box (for more creative looks) and using preset aspect ratios for a more uniform presentation of images.

The next time you design a PowerPoint presentation, remember that simplicity is key and less is more. By adopting these simple slide design tips, you’ll deliver a clear, powerful visual message to your audience.

If you want to go with a PowerPoint alternative instead, you can use Shutterstock Create to easily craft convincing, engaging, and informative presentations.

With many presentation template designs, you’ll be sure to find something that is a perfect fit for your next corporate presentation. You can download your designs as a .pdf file and import them into both PowerPoint and Google Slides presentation decks.

Take Your PowerPoint Presentation to the Next Level with Shutterstock Flex

Need authentic, eye-catching photography to form the foundation of your PowerPoint presentation? We’ve got you covered.

With Shutterstock Flex, you’ll have all-in-one access to our massive library, plus the FLEXibility you need to select the perfect mix of assets every time.

License this cover image via F8 studio and Ryan DeBerardinis .

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10 Tips For Designing PowerPoint Presentations That Don't Suck

At Workfront, we want to help you improve the way you work. The following is the first in a two-part post full of tips to help you design more effective presentations, making your job a little easier. You can see part two here .

PowerPoint has produced more bad design in its day than perhaps any other digital tool in history with the possible exception of Microsoft Paint.

In this post we’re going to address the epidemic of bad presentation design with 10 super practical tips for designing better looking and more professional PowerPoint presentations.

Along the way we’ll see a number of awesome slide designs from Note & Point along with some custom examples built by yours truly. Let’s get started!

Not a Designer?

This post is for everyone who has ever created a presentation. Whether you’re a student, the leader of a self-help group, or a corporate executive, the second you open up PowerPoint or Keynote, you become a designer whether you like it or not.

You’ve chosen a visual tool to communicate and should therefore take the time to learn a thing or two about visual communications.

One of the major reasons for this, especially for people in the professional business world, is that your colleagues will subconsciously make judgments about you based on the visual appeal of your presentation.

Follow the 10 tips below and see if you don’t start getting comments about your awesome presentation design skills. Just watch out, if your co-workers notice you getting good at it they’re likely to start asking for help with theirs!

1. Don’t Use Built-In PowerPoint Themes

To illustrate this idea I opened up PowerPoint, grabbed an actual default theme at random, and added some text.

This workflow is nearly identical to that of countless presentation designers and the result is a typical presentation slide that I’ve seen countless times throughout college and my career:

Here’s a design secret: this slide sucks, as do many of the default themes you’ll find in PowerPoint.

Granted, they’ve definitely improved the offering in recent years and Keynote (Apple’s presentation software) has some awesome templates. However you shouldn’t view these as the go-to method, but rather a last resort if you need to create a presentation on a very short deadline.

The point here is that something custom makes a much stronger statement. Your colleagues know and use the templates in PowerPoint and they’ll recognize immediately that you didn’t put any work into the aesthetics of the slides.

I know for non-designers leaving behind templates may seem a bit radical, but you can do it!

Just be sure to read the other tips below before striking out on your own. Otherwise you might end up with something much worse than even the Microsoft designers could come up with (and that’s saying something).

2. Use Quality Photography

Photography is one of the single best ways to make your presentation look awesome. It’s also one of the single best ways to make it lame. The “business people on white background” look is nice, but it’s overdone and tends to look a bit too much like stock art or flat out cliche.

Also, just because a picture is on a white background doesn’t mean it’s a good photo. Stop using ugly or awkward photography just to have something to put on the slide. Remember that using no photo at all is better than using a bad photo.

For example, compare the slide above with the one below.

See the difference? The image in the slide below is unique, attractive, and void of cliches. Don’t get stuck in a pattern of using cheesy stock art when you can use free high quality photos that make a much stronger visual statement.

Where are these free photos?

For starters, check out freeimages.com , a free stock photography website with tons of content (good and bad).

You can also search Flickr specifically for Creative Commons licensed content. These photos are free to use and many only require attribution, which can come in the form of a simple slide thrown in at the end of your presentation with a link to the photo sources.

As an example, the photo above is by Lauren Tucker and is from Flickr's Creative Commons search results.

3. Choose a Strong Color Palette

You don’t always need a fancy photo or crazy custom background to make a presentation look professional. Using a strong palette of solid colors can make a presentation feel professional and still visually interesting.

The slide above is a perfect example of using very plain design and little effort to create something that looks really polished. This approach is perfect for non-designers who still want a high quality slide deck.

The key here is to be very cautious about your color choice. Something too bright and colorful will overwhelm and distract an audience. Also make sure to use plenty of contrast as your secondary color for some eye-catching elements.

A crash course in color theory can help you learn how to use color to your advantage.

If you need help building color palettes, check out the free tools below.

Color is the quintessential online color tool. Choose from thousands of awesome pre-built color schemes or generate your own with advanced but user-friendly tools.

Aurlien is one of the most basic color tools on the planet and definitely one of my favorites. Simply move your mouse around to change the color, scroll to change the luminosity, and click to copy the values to your clipboard.

I use this daily when building websites to get a feel for what a color will look like when it covers the whole screen, which makes it perfect for presentation slides as well.

Another one of my favorites is 0to255, an amazing tool for finding variations of a color. It is perfect for finding just the right hue for hovers and borders in web design but it can also be great for finding an accent color for typography or other elements in a presentation.

4. Use Professional Typography

Non-designers frequently stress out about finding the proper typeface for a presentation, and for good reason. The right font can make or break your presentation. Typography is a major art form in the design world and it can really set the stage for what you want to say.

Remember that typefaces can communicate a mood, a point in time, or any number of other factors. Instead of browsing your font list and looking for “something cool,” think about the message you want to convey.

Consider the fonts below as an example of how typography can communicate just by virtue of its design. Old style serif fonts tend to feel formal and professional while sans-serif fonts feel modern and clean.

The biggest mistake that people make with fonts in presentations is assuming that the first three font styles listed above are boring. This causes them to jump to something like the font on the bottom because it feels more unique and interesting.

If you’re not a professional designer, remember that the first three styles above aren’t boring, they’re safe. They’re great looking typefaces that have been professionally designed to make you look good and that’s exactly what they do.

Never be afraid of standard-looking fonts. Using them can help ensure that your design remains inside the realm of clean and professional and away from cluttered and ugly.

Notice how the slide below uses relatively “boring” fonts but varies the size and weight to add visual interest and create something that is ultimately quite non-boring.

But, don't worry. You don’t have to avoid cool fonts 100 percent of the time. There is a time and a place to throw in something fun, just know that you should use these types of fonts wisely and sparingly.

As the image above illustrates, one great trick for using crazy fonts is to only use them for a headline while leaving the rest of the text plain. When you have too much of a complicated font or start mixing complex styles, what you get is an impossible-to-read mess.

In the slide above, we’ve left most of our messaging in a typeface that you can actually read while still bringing plenty of awesomeness to the page with the headline.

5. Remember Readability

While we’re on the subject of typography, you should always be aware of how readable the type is in your presentations. Sometimes the amazing photography tip from number two will leave you in a situation like the one below.

Here we have a really captivating image, but it’s wreaking havoc on the readability of our text. Even if we make the text bold and try different color variations, it still comes up short. This can be immensely frustrating to new designers.

The solution however is quite simple: use tip number three (solid colors rock). By creating a simple color bar behind the text we increase the readability by leaps and bounds and still maintain a stylish looking slide.

This is an extremely common tactic carried out in a number of different ways. Check out the examples below for some inspiration.

Paper Scraps

• PowerPoint Themes
• Latest PowerPoint Templates
• Best PowerPoint Templates
• Free PowerPoint Templates
• Simple PowerPoint Templates
• PowerPoint Backgrounds
• Project Charter
• Project Timeline
• Project Team
• Project Status
• Market Analysis
• Marketing Funnel
• Market Segmentation
• Target Customer
• Marketing Mix
• Digital Marketing Strategy
• Resource Planning
• Recruitment
• Employee Onboarding
• Company Profile
• Mission Vision
• Meet The Team
• Problem & Solution
• Business Model
• Business Case
• Business Strategy
• Business Review
• Leadership Team
• Balance Sheet
• Income Statement
• Cash Flow Statement
• Executive Summary
• 30 60 90 Day Plan
• SWOT Analysis
• Flow Charts
• Gantt Charts
• Text Tables
• Infographics
• Google Slides Templates
• Presentation Services
• Ask Us To Make Slides
• Data Visualization Services
• Business Presentation Tips
• PowerPoint Tutorials
• Google Slides Tutorials
• Presentation Resources

19 Tips to Make A Professional-Looking PowerPoint Presentation

Creating impactful presentations is no easy task. It comes with rigorous practice over the years. Get expert guidance and professional presentation tips on how to make a professional PowerPoint and Google Slides presentation.

A PowerPoint presentation is a fantastic tool to communicate vital information. Even though people think it’s simple to put all of your material together and make a presentation, arranging and preparing the template and design takes time to ensure it is impactful and professional. But how to make PowerPoint look professional?

Well, an engaging PowerPoint presentation goes beyond simply exchanging information; it connects with the audience . It must transport the listener on a journey, induce emotions, and leave an unforgettable impression. Lets understand more on how to make a professional presentation with little preparation and ace it!

What Is A Professional Presentation?

A professional presentation is a well-structured and effectively delivered communication that conveys information, ideas, or proposals in a business or formal context. It typically adheres to certain standards and practices to effectively engage and inform the audience. As a result, such presentations can be fairly diverse, and they may be necessary to complete job interviews, provide sales pitches to potential clients, or present project proposals to top management. 

EXPLORE: 7,000+ PROFESSIONAL POWERPOINT TEMPLATES

How to Make A Professional PowerPoint Presentation? 

Here are some tips for making a professional presentation. Below, we have divided the PowerPoint presentation tips into 3 main parts :

• Content and Slide-Related Tips
• Design-Related Tips
• Delivery-Related Tips

Content and Slide-Related Tips for PowerPoint Presentations

Follow the steps below to make your PowerPoint look professional :

• Start with a title slide
• Add an agenda slide
• Logically arrange the middle slides
• Include a call-to-action slide at the end of your presentation
• Conclude with key takeaways

READ MORE: How to Write A Good Presentation ?

1. Start with a title slide

An eye-catching first slide serves as an introduction to your subject. To make it clear to read across the room, place the title of your presentation in huge letters in the middle of the slide. If your audience doesn’t know you, you can also include your name and title on the slide, depending on the sort of presentation. One of the most underrated and important presentation tips – On the title slide, keep the background simple to avoid drawing attention away from you as you speak. 

2. Add an agenda slide

List what the audience can anticipate. Label your slide with “Presentation Agenda” or a phrase to that effect. List the key lessons you want your audience to take away from the presentation. It not only makes it easier for your audience to follow along, but it also clarifies your main objective.

3. Logically arrange the middle slides

For more clarity, identify the presentation’s beginning, middle, and end. Make a list of the facts you want to provide and important points you want your audience to take away from your presentation. Take what you’ve written and arrange the ideas in an outline so that each idea leads naturally into the next. For instance, if you’re making a persuasive presentation, you might begin by providing background information on the subject and then discuss potential solutions before concluding by outlining actions an audience member can take to contribute.

4. Include a call-to-action slide at the end of your presentation

After you finish, inform your audience of the next steps. After reviewing the key points of your presentation, provide a list of actions your audience may take to advance the project. So that your audience has several options for what to do next, try to come up with some concrete ideas.

5. Conclude with key takeaways

Make a summary of your important points so your audience will remember them. Start the last slide with a header at the top that reads “Takeaways” or “Key Points”. Make a final list of bullet points containing the most crucial information you have covered. Ensure to emphasize your previous presentations’ key ideas and speak them aloud to your audience. In this manner, your presentation will leave a lasting effect on the audience, making them more likely to recall what you say.

Content forms the foundation of any presentation. But, if not designed correctly, it can lead to a boring presentation. That’s where an impactful design for a presentation comes into the picture.

Design-Related Tips for PowerPoint Presentations

Now that you know some content and slide-related tips, let’s read about the top design-related tips to make a professional presentation :

• Aim to have about 10 slides
• Make your presentation background consistent
• Select readable fonts
• List the important points in brief bullets
• Include relevant graphics

1. Aim to have about 10 slides

More than 10 concepts at once will be difficult for your audience to recall. Count your slides once you’ve organized your data to check if you have 10 or fewer slides. If you have more than 10, review the content once more to see if you can squeeze anything onto one slide. Decide which ideas need to be covered the most, and eliminate anything that doesn’t seem appropriate or doesn’t fit the style of your presentation.

2. Make your Presentation background consistent

Keeping the same straightforward theme and style for each slide can help you create professional PowerPoint presentations. You can create a background in PowerPoint or explore PowerPoint backgrounds from SlideUpLift. Use easy-to-read layouts that don’t draw attention away from the text or graphics you want to use.

3. Select readable fonts

Keep your fonts large and sans-serif so they can be read across the room. Keep your content between 28 and 40 points because small fonts might be quite difficult to see from a distance. Choose Proxima Nova or Arial rather than Times New Roman or another serifed font to show your content because sans-serif is simpler to read on a screen. Bold, italicize, or highlight the words you want to stand out as particularly important. Throughout the slide, change the font size. For instance, the slide’s headline should be larger than the body content.

READ MORE: Best Presentation Fonts

4. List the important points in brief bullets

Your slides will be easier to follow if they have pointers. On a slide, paragraphs can be very intimidating, and your audience could choose to read them rather than pay attention to you. Keep your slide to a bulleted list of essential phrases or terms rather than writing out every word you plan to speak. Keep your slides to a maximum of 6 bullet points, each with a maximum of 6 words.

5. Include relevant graphics

Select charts and photos of the highest quality to highlight your content. Visuals should only be used if they are essential to the argument you are attempting to make. You can use illustrations, images , infographics , graphs, or charts to display facts or make your point more obvious. To avoid making your presentations appear cluttered, ensure all the images are the same size and resolution, and arrange them in the same spot on each slide. Charts and graphics that are challenging to interpret should have captions. Make one image on a slide stand out by giving it a different hue from the rest of the presentation.

Your PowerPoint presentation is all set once you have the content, and it’s designed to create impact. How you create an impact and engage the audience depends entirely on how you deliver presentations.

Delivery-Related Tips for PowerPoint Presentations

The way you deliver your PowerPoint slides can either make or break your overall presentation. Let’s see some professional presentation tips to help you with presentation delivery:

• Keep your transitions simple
• Practice your presentations out loud
• Practice in front of the crowd

1. Keep your transitions simple

Animations and transitions draw attention away from the material. While adding animations to your slideshow may seem creative to make it stand out, doing so might add a lot of extra time and distract the audience. Have the slides change as soon as the mouse clicks, rather than having the text fly in or the slides animate. Provide the information quickly and simply to make your presentation look stronger and more formal.

2. Practice your presentation out loud

Run the complete presentation to increase your confidence. After practicing your presentation a few times, you’ll feel much more at ease giving it. Practice as if you were presenting to a group of people; raise your voice to the appropriate pitch and volume. Ensure the slides flow together by practicing clicking through them as you speak. Go back and change your slides to make any necessary corrections if you encounter issues. Consider recording your speech to see or listen to it later. You will be able to identify what needs to change as a result.

3. Practice in front of a crowd

Request some early feedback to determine the success of your presentation. Take a group of friends or coworkers and walk them through the full presentation. When you’re done, ask them what they thought of the presentation and whether any points you tried to express confused them. Asking them questions you anticipate your audience will have will allow you to practice providing succinct responses.

Now that you have more than 10 tips for creating professional PowerPoint presentations, knowing how to present your ideas professionally is also vital.

How to Professionally Present Your Ideas?

The professional PowerPoint tips provided below will help you professionally present your ideas:

• Inspire participation from audience
• An emotional connection
• Visual tools
• Images and graphics

One of the most important professional PowerPoint presentation tips is timing. Choosing the right time slot is very important while giving a presentation. It would be preferable to select a mid-morning time slot if you have the option to determine your presentation timetable. The attention of people is better captured in the morning.

2. Be brief

Typically, audiences have a limited attention span. When given lengthy materials to read, people rapidly become bored. Be direct if you want people to pay attention and continue to listen. Avoid including unrelated material because this will just make the presentation longer.

3. Inspire participation from the audience

Keeping the audience interested in what you say is a difficult task. You may engage the audience and get them involved in the topic by making a good first impression in the first 30 seconds. Keep them engaged by injecting humor as you change the slides.

4. An emotional connection

Any professional presentation must emotionally engage the audience, much like in advertising. When communicating your message, use feelings. By doing this, you give the visual aids a human face and make your point more understandable to the audience. Encourage them to act by awakening their emotions.

5. Visual tools

Most people learn best visually. Presenters must be aware that their audience needs visual aids to grasp what they are saying. Make sure that visuals are used to support your claims. The audience will understand your message more clearly if they can visualize it.

6. Images and graphics

Graphics and images back you admirably as you give your speech. Charts and other complex data points can make it difficult to design visualizations. To ensure precise and simple-to-understand details, you can create simple templates. However, if you find it difficult to create to-the-point, detail-oriented graphics, and templates that create an impact, you can outsource your presentations. 

When presenting, you are all alone. But you can get help from experts when you are creating one, thanks to Presentation Service providers.

Why Should Organizations Outsource their Presentations to Specialists?

Here are some reasons why outsourcing presentations to professionals is a great idea:

• Improving presentations for external clients
• Assisting graphics team
• Manual efforts and time saved
• Cost saving
• Elevating design excellence
• To support your marketing team with presentations

ALSO READ: Why Consultants Choose to Outsource Presentations ?

1. Improving Presentations For External Clients

Your PowerPoint presentation acts as a virtual handshake with your clients, which makes it an important factor in determining how they will perceive you or your company. For this reason alone, many professionals choose to have their external presentations outsourced.

2. Assisting Graphic Team

It’s likely that your devoted graphic team is always creating different types of visual content. Your in-house designers probably already have their hands full with daily design work. When this happens, outsourcing presentation design seems appealing because it relieves your graphic team’s workload and frees them up to succeed in their primary duties. 

3. Manual Efforts and Time are Saved

The possibility of saving time strongly motivates professionals to choose presentation outsourcing. As anybody who has struggled with slides knows, creating an engaging PowerPoint presentation takes time. Professionals can free up their time to work on more important duties or, better yet, to thoroughly rehearse and perfect their message by delegating the creation of presentations to external professionals.

4. Cost Saving

Consulting firms might cut costs by outsourcing presentations to specialists. Outsourcing presentations to an agency costs less than hiring an internal presentation designer. This saved money can be utilized toward other important business objectives while reducing labor expenditures.

5. Elevating Design Excellence

True masters of their trade are presentation designers who work professionally. Their knowledge spans more than just visuals; it also includes the complex art of slide layout and the crucial components that turn a presentation from good to spectacular. For instance, our team at SlideUpLift is proud of its design and presentation services after working with businesses from a variety of industries throughout the world. When creating excellent PowerPoint presentations, this abundance of knowledge is priceless. Beyond just improving the aesthetics, the goal is to use this knowledge to make visually striking presentations that instantly connect with your audience.

6. To Support Your Marketing Team with Presentations

Presentations are in high demand, particularly among marketing consultants. They have to unite their staff, discuss their marketing strategy with the rest of the organization, and win new clients for their enterprises. PowerPoint presentations are a fantastic tool for all of this! A smart marketing presentation can improve communication inside and outside your firm; outsourcing is the best option to achieve that.

In today’s competitive landscape, outsourcing presentations to professionals gives firms a strategic advantage. Outsourcing is appealing due to its time efficiency, access to cutting-edge equipment, brand consistency, new ideas, scalability, and cost savings. Outsourcing presentation companies can make effective presentations that create a lasting impression on the audience by consulting with you.

READ MORE: 10 Best presentation companies and design agencies

The ability to generate professional-looking slides is a skill that may take your message to new heights in the dynamic world of presentations. SlideUpLift has materials and tools to assist you in every aspect of creating presentations:

• If you want to create presentations by yourself, but do not have a starting point, you can download any template from our collection of 40,000+ PowerPoint templates and Google Slides themes . Just download the template you like and make the changes to the content as you need.
• In case you don’t want to make changes to the templates, you can ask us to customize the templates through our custom-slides service. You can expect fast delivery within 1 Business Day.
• If you have multiple presentation needs on a weekly basis, you can try our Presentation Services .

Schedule a call with us if you have any questions or would like to know more.

How do you get ready for your first professional presentation?

With thorough preparation, you can confidently deliver a polished and impactful presentation. Begin by thoroughly researching your topic and understanding your audience’s needs and expectations. Organize your content logically, creating a clear structure with a compelling introduction, main points, and a strong conclusion. 

How to design a professional powerpoint presentation?

Some tips for professional PowerPoint presentations include:

• Focus on clear content organization
• Use a consistent and appealing design template
• Incorporate high-quality visuals
• Practice your delivery to ensure a smooth and engaging presentation
• Keep slides concise and avoid clutter to maintain audience interest and understanding.

What are the key elements of a professional-looking presentation?

A professional-looking presentation typically includes well-structured content, visually appealing slides, clear typography, cohesive design elements, and effective use of visuals.

What are some effective strategies for effectively rehearsing and delivering a professional presentation?

Effective rehearsal involves practicing your presentation multiple times, focusing on your tone and pacing, and anticipating questions from the audience.

What are the best professional PowerPoint tips to follow while presenting?

These are the top 10 PowerPoint tips for preparing a professional presentation:

• Add key takeaways and include CTA at the end
• Do not have more than 10 slides
• Add a consistent presentation background
• List important points in bullets
• Keep simple transitions
• Practice your presentations loudly and in front of the crowd.

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12 Easy Steps to Make a Presentation Creative (+ Examples)

Learn how to make a presentation creative without PowerPoint, and draw inspiration from creative presentation examples by industry and use case.

Dominika Krukowska

9 minute read

Short answer

How can I make a presentation more creative?

• Start with captivating cover videos
• Add chapters for smooth navigation
• Weave in personalization using dynamic variables
• Enhance storytelling with animations
• Highlight key points using subtle visual cues
• Engage with interactive elements
• Showcase ideas using vibrant images
• Sprinkle in video narrations
• Wrap up with a smart CTA

Boring presentations can damage your brand’s image

Boring presentations can feel like those endless meetings where one person monopolizes the conversation. You know, the ones where you’re zoning out, doodling on the side of your notes, just waiting for it to end so you could move on to something more engaging.

That's the disconnect your audience experiences when faced with a boring presentation.

What’s even worse is that when your presentation is dull, it doesn't just bore your audience—it subtly suggests that you or your brand might be, well, kind of boring too .

The good thing is that with the right tweaks and insights, every presentation holds the potential to be memorable.

In this post, we're diving deep into the heart of what makes a presentation creative. We'll explore the mistakes that lead to forgettable slides and the strategies to elevate your content.

By the end, you’ll have all it takes to transform your presentation from mundane to magnetic and have your audience engage with it from the first click to the last.

Let’s go!

What makes a presentation boring?

A boring presentation is a mix of repetitive designs and long chunks of text without a human touch. When slides come off as too generic or overly complex, or they swing between being too predictable or hard to grasp, they lose their spark.

Add in a lack of visuals, real stories, or interaction, and you've got a recipe for audience disinterest.

To truly engage, a presentation should blend interaction, emotion, and content that is relevant to the audience.

How to make a presentation creative step-by-step

Modern presentations are more than just slides—they're experiences. Gone are the days of static bullet points; today's audience craves engagement, interactivity, and a touch of the unexpected.

Let's explore how to make your presentation more creative step-by-step:

1) Add videos to break up text

Videos can set the tone, explain complex ideas, or simply entertain. By strategically placing them at key moments where you feel energy might dip, you make sure your audience remains engaged, and your message is reinforced.

Whether it's a real-life testimonial, a product demo, or a fun animation, videos can breathe life into abstract concepts, making them tangible and relatable.

And, there’s science behind it too: presentations with a video on the cover slide see 32% more engagement . But the magic of videos doesn't stop at the cover. Presentations sprinkled with videos throughout held people's attention 37% longer and even boosted the click-through rate on calls-to-action by 17%.

2) Create a non-linear flow

Who said presentations have to be a straight line? Let's mix it up! By linking slides, you're handing the remote to your audience. It's like those 'choose your own adventure' books from our childhood.

Group your slides into themes or create chapters and let them pick what they want to see next. It's a fun, interactive way to keep them on their toes and engaged.

3) Use personalization for creating tailored stories

You know those emails that greet you by name and make you feel all special? Imagine bringing that warmth to your presentations using dynamic variables.

By integrating with your CRM, you can fetch specific data about your audience and weave it into your slides. This simple trick can make your audience feel like the content was crafted specifically for them, creating a deeper connection.

If you’re making a presentation to showcase your product, you can even use dynamic variables to create a mock-up with your prospect’s name and logo on it to make your deck stand out.

4) Use narrated design

Scrollytelling is where the magic of scrolling meets the art of storytelling. It's an interactive content experience that weaves text, images, videos, and animations into a captivating narrative.

Instead of static slides, scrollytelling guides readers through a story, allowing them to control the pace. It breaks down complex content into bite-sized chunks, enhancing engagement and retention.

Our founder, Itai Amoza, wanted everyone to enjoy this dynamic content experience. So, he joined forces with visualization expert Prof. Steven Franconeri to weave scrollytelling into Storydoc.

Thanks to their partnership, we have dedicated storytelling slides in Storydoc, like the narrator slide you can see below , designed to make content both clear and captivating for all.

5) Tell stories with videos

Videos have this unique power to turn complex ideas into simple, engaging stories. A video might break down a tricky process into fun, easy-to-follow narrative, or give us a peek into real-life examples or experiences.

It's all about making your content feel alive, relatable, and super easy to understand. Because, let's face it, everyone's a sucker for a good story.

Here's a great example of a storytelling video:

6) Use roadmap and timeline slides

Ever tried reading a long-winded description of a company's journey or a product's development process? Yawn, right?

Now, imagine swapping that snooze-fest with a vibrant roadmap or timeline. Instead of slogging through paragraphs, you get a fun, visual play-by-play.

Picture a colorful line showing a startup's journey from a garage brainstorm to its first big sale.

Or a playful timeline marking the stages of turning a wild idea into a bestselling product. It's like turning a history lesson into a comic strip—way more fun and a whole lot clearer!

You can see what it looks like below:

7) Direct attention using animations

Ever been to a theater where the spotlight focuses on the main act? That's what animations do for your presentation.

Whether it's a cheeky arrow pointing out a fun fact, a grand entrance animation for a new idea, or using grayed-out content to highlight a key point, animations are your stage directors.

They ensure your audience's eyes are exactly where you want them to be, soaking in all the important bits.

Here's a great example:

8) Add interactive calculators

Who said numbers have to be boring? With interactive calculators, you're turning math into a fun game. Let your audience punch in numbers and see real-time results.

Whether they're calculating potential savings, ROI, or just playing around, it's an engaging and creative way to make your points tangible. It's like turning your presentation into a hands-on workshop.

9) Use AI-generated images

Instead of sifting through countless stock photos, thanks to the magic of AI, you can have an image that's tailor-made for your slide in seconds.

Storydoc presentation maker lets you generate any image directly in your deck - just give the AI assistant a short description and you’re good to go.

What's great is that you always get an image that matches your topic to a tee. No more "that'll do" compromises. Plus, think of all the time you save when you don't have to hunt for the right picture or take it yourself.

Here's a short video showing how it works:

10) Pop into the presentation with video bubble narration

Imagine if, during a presentation, a mini version of you could pop up, share a quick tip, or clarify a point. That's video bubble narration in a nutshell.

It's like having a friendly guide accompanying your audience, ensuring they get the most out of your content. It adds a creative personal touch, making your presentation feel like a cozy chat between friends.

11) Use before-and-after to show transformation

There's something magical about witnessing a transformation. Just think about the buzz online when someone shares a 'before and after' of a design revamp, weight loss journey, or how they helped a client grow their business.

With a before-and-after slide , you're giving your audience that 'aha!' moment. Even if you can't see their reactions in real-time, you can bet they're sliding back and forth, captivated by the change.

Whether it's showcasing a product's impact, a website redesign, or a process improvement, it's a visual treat that makes your message more powerful.

Here's an example of a before-and-after slide:

12) Close with a smart CTA

The grand finale of your presentation deserves a touch of flair. Instead of a simple 'Thank you' slide, imagine ending with an interactive live chat prompt or a calendar invite for a follow-up. It's like the encore at the end of a concert, giving your audience a chance to engage further.

These smart CTAs aren't just functional; they're creative extensions of your narrative. By integrating them, you're not just concluding your presentation; you're opening doors to new conversations and possibilities.

Here's a great example of a smart CTA:

3 presentation opening ideas

Kicking off a presentation with a bang can set the tone for everything that follows. Here are 3 captivating ways to grab your audience's attention right from the get-go:

Dive into a story: Begin with a personal anecdote or a relatable tale. It's like inviting your audience around a campfire, setting the stage for a memorable narrative.

Pose a thought-provoking question: Challenge your viewers with a question that gets their gears turning. It's an instant engagement booster, making them active participants.

Share a startling statistic: Drop a number that makes jaws drop. When you hit them with a fact that's hard to ignore, you've got their undivided attention.

Want more insights on crafting the perfect presentation opener? Check out our article on how to start a presentation people read to the end .

3 presentation closing ideas

Wrapping up a presentation is just as crucial as the opening. It's your final chance to leave a lasting impression. Here are 3 best ways to ensure your audience walks away inspired:

Circle back to the start: Revisit your opening story or statement, bringing your narrative full circle. It's a neat way to tie everything together and reinforce your key message.

End with a Call-to-Action: End with a captivating personal video message or a lively animation. It's a unique way to engage, surprise, and guide your audience on what's next.

Share an inspiring quote: Leave them with words that resonate. A powerful quote can sum up your message and linger in their minds long after.

Here's an example of a presentation with a personal video message at the end:

Hungry for more tips on crafting the perfect presentation finale? Read our blog post on how to end a presentation and get people to act .

Best tools for making creative presentations

Crafting creative presentations is an art, and like any artist, you need the right tools to bring your vision to life. Here's a curated list of platforms that are pushing the envelope in presentation design:

Storydoc : Beyond traditional slides, Storydoc offers interactive web stories. It's not just about displaying content; it's about creating experiences. With dynamic visuals and interactive elements, your audience is in for a treat.

Pitch : Collaboration is Pitch's forte. Designed for teams, it offers real-time editing, customizable templates, and a sleek interface. It's where ideas transform into visually stunning stories.

Genially : From animated presentations to responsive infographics, Genially provides tools that make your content come alive on the screen.

Beautiful.ai : Automated design assistance is its claim to fame. Feed in your content, and watch as the tool intuitively crafts slides that are both coherent and captivating.

Canva : A versatile design platform, Canva boasts a variety of templates for presentations, graphics, and more. Its drag-and-drop interface ensures even design novices feel like pros.

Visme : Tailored for visual storytelling, Visme offers a rich library of assets. Think dynamic charts, data widgets, and a suite of animations that turn your data into visual narratives.

Creative presentation templates

Ever felt the weight of the cursor blinking on an empty slide, almost taunting you to come up with something creative?

It's like being handed a stage with an eager audience, but the script is yet to be written. That initial step can be the hardest, but what if you had a little nudge in the right direction?

Creative presentation templates can help you shape your story in a way that stands out in a sea of monotony. Think of them as the paint-by-numbers kits, where the structure is set, but the colors and flair? That's all you.

Grab one and see for yourself.

Hi, I'm Dominika, Content Specialist at Storydoc. As a creative professional with experience in fashion, I'm here to show you how to amplify your brand message through the power of storytelling and eye-catching visuals.

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How-To Geek

8 tips to make the best powerpoint presentations.

Want to make your PowerPoint presentations really shine? Here's how to impress and engage your audience.

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Table of contents, start with a goal, less is more, consider your typeface, make bullet points count, limit the use of transitions, skip text where possible, think in color, take a look from the top down, bonus: start with templates.

Slideshows are an intuitive way to share complex ideas with an audience, although they're dull and frustrating when poorly executed. Here are some tips to make your Microsoft PowerPoint presentations sing while avoiding common pitfalls.

It all starts with identifying what we're trying to achieve with the presentation. Is it informative, a showcase of data in an easy-to-understand medium? Or is it more of a pitch, something meant to persuade and convince an audience and lead them to a particular outcome?

It's here where the majority of these presentations go wrong with the inability to identify the talking points that best support our goal. Always start with a goal in mind: to entertain, to inform, or to share data in a way that's easy to understand. Use facts, figures, and images to support your conclusion while keeping structure in mind (Where are we now and where are we going?).

I've found that it's helpful to start with the ending. Once I know how to end a presentation, I know how best to get to that point. I start by identifying the takeaway---that one nugget that I want to implant before thanking everyone for their time---and I work in reverse to figure out how best to get there.

Your mileage, of course, may vary. But it's always going to be a good idea to put in the time in the beginning stages so that you aren't reworking large portions of the presentation later. And that starts with a defined goal.

A slideshow isn't supposed to include everything. It's an introduction to a topic, one that we can elaborate on with speech. Anything unnecessary is a distraction. It makes the presentation less visually appealing and less interesting, and it makes you look bad as a presenter.

This goes for text as well as images. There's nothing worse, in fact, than a series of slides where the presenter just reads them as they appear. Your audience is capable of reading, and chances are they'll be done with the slide, and browsing Reddit, long before you finish. Avoid putting the literal text on the screen, and your audience will thank you.

Related: How to Burn Your PowerPoint to DVD

Right off the bat, we're just going to come out and say that Papyrus and Comic Sans should be banned from all PowerPoint presentations, permanently. Beyond that, it's worth considering the typeface you're using and what it's saying about you, the presenter, and the presentation itself.

Consider choosing readability over aesthetics, and avoid fancy fonts that could prove to be more of a distraction than anything else. A good presentation needs two fonts: a serif and sans-serif. Use one for the headlines and one for body text, lists, and the like. Keep it simple. Veranda, Helvetica, Arial, and even Times New Roman are safe choices. Stick with the classics and it's hard to botch this one too badly.

There reaches a point where bullet points become less of a visual aid and more of a visual examination.

Bullet points should support the speaker, not overwhelm his audience. The best slides have little or no text at all, in fact. As a presenter, it's our job to talk through complex issues, but that doesn't mean that we need to highlight every talking point.

Instead, think about how you can break up large lists into three or four bullet points. Carefully consider whether you need to use more bullet points, or if you can combine multiple topics into a single point instead. And if you can't, remember that there's no one limiting the number of slides you can have in a presentation. It's always possible to break a list of 12 points down into three pages of four points each.

Animation, when used correctly, is a good idea. It breaks up slow-moving parts of a presentation and adds action to elements that require it. But it should be used judiciously.

Adding a transition that wipes left to right between every slide or that animates each bullet point in a list, for example, starts to grow taxing on those forced to endure the presentation. Viewers get bored quickly, and animations that are meant to highlight specific elements quickly become taxing.

That's not to say that you can't use animations and transitions, just that you need to pick your spots. Aim for no more than a handful of these transitions for each presentation. And use them in spots where they'll add to the demonstration, not detract from it.

Sometimes images tell a better story than text can. And as a presenter, your goal is to describe points in detail without making users do a lot of reading. In these cases, a well-designed visual, like a chart, might better convey the information you're trying to share.

The right image adds visual appeal and serves to break up longer, text-heavy sections of the presentation---but only if you're using the right images. A single high-quality image can make all the difference between a success and a dud when you're driving a specific point home.

When considering text, don't think solely in terms of bullet points and paragraphs. Tables, for example, are often unnecessary. Ask yourself whether you could present the same data in a bar or line chart instead.

Color is interesting. It evokes certain feelings and adds visual appeal to your presentation as a whole. Studies show that color also improves interest, comprehension, and retention. It should be a careful consideration, not an afterthought.

You don't have to be a graphic designer to use color well in a presentation. What I do is look for palettes I like, and then find ways to use them in the presentation. There are a number of tools for this, like Adobe Color , Coolors , and ColorHunt , just to name a few. After finding a palette you enjoy, consider how it works with the presentation you're about to give. Pastels, for example, evoke feelings of freedom and light, so they probably aren't the best choice when you're presenting quarterly earnings that missed the mark.

It's also worth mentioning that you don't need to use every color in the palette. Often, you can get by with just two or three, though you should really think through how they all work together and how readable they'll be when layered. A simple rule of thumb here is that contrast is your friend. Dark colors work well on light backgrounds, and light colors work best on dark backgrounds.

Spend some time in the Slide Sorter before you finish your presentation. By clicking the four squares at the bottom left of the presentation, you can take a look at multiple slides at once and consider how each works together. Alternatively, you can click "View" on the ribbon and select "Slide Sorter."

Are you presenting too much text at once? Move an image in. Could a series of slides benefit from a chart or summary before you move on to another point?

It's here that we have the opportunity to view the presentation from beyond the single-slide viewpoint and think in terms of how each slide fits, or if it fits at all. From this view, you can rearrange slides, add additional ones, or delete them entirely if you find that they don't advance the presentation.

The difference between a good presentation and a bad one is really all about preparation and execution. Those that respect the process and plan carefully---not only the presentation as a whole, but each slide within it---are the ones who will succeed.

This brings me to my last (half) point: When in doubt, just buy a template and use it. You can find these all over the web, though Creative Market and GraphicRiver are probably the two most popular marketplaces for this kind of thing. Not all of us are blessed with the skills needed to design and deliver an effective presentation. And while a pre-made PowerPoint template isn't going to make you a better presenter, it will ease the anxiety of creating a visually appealing slide deck.

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What It Takes to Give a Great Presentation

• Carmine Gallo

Five tips to set yourself apart.

Never underestimate the power of great communication. It can help you land the job of your dreams, attract investors to back your idea, or elevate your stature within your organization. But while there are plenty of good speakers in the world, you can set yourself apart out by being the person who can deliver something great over and over. Here are a few tips for business professionals who want to move from being good speakers to great ones: be concise (the fewer words, the better); never use bullet points (photos and images paired together are more memorable); don’t underestimate the power of your voice (raise and lower it for emphasis); give your audience something extra (unexpected moments will grab their attention); rehearse (the best speakers are the best because they practice — a lot).

I was sitting across the table from a Silicon Valley CEO who had pioneered a technology that touches many of our lives — the flash memory that stores data on smartphones, digital cameras, and computers. He was a frequent guest on CNBC and had been delivering business presentations for at least 20 years before we met. And yet, the CEO wanted to sharpen his public speaking skills.

• Carmine Gallo is a Harvard University instructor, keynote speaker, and author of 10 books translated into 40 languages. Gallo is the author of The Bezos Blueprint: Communication Secrets of the World’s Greatest Salesman  (St. Martin’s Press).

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How to give a good presentation that captivates any audience

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What are the main difficulties when giving presentations?

How to create an effective presentation, after that, how do i give a memorable presentation, how to connect with the audience when presenting.

If you’ve ever heard someone give a powerful presentation, you probably remember how it made you feel. Much like a composer, a good speaker knows precisely when each note should strike to captivate their audience’s attention and leave them with a lasting impression.

No one becomes a great public speaker or presenter without practice. And almost everyone can recall a time one of their presentations went badly — that’s a painful part of the learning process.

Whether you’re working within a small creative team or a large organization, public speaking and presentation skills are vital to communicating your ideas. Knowing how to present your vision can help you pitch concepts to clients, present ideas to your team, and develop the confidence to participate in team meetings.

If you have an upcoming presentation on the horizon and feel nervous, that’s normal. Around 15-30% of the general population experience a fear of public speaking . And, unfortunately, social anxiety is on the rise, with a 12% increase in adults over the last 20 years . 

Learning how to give a good presentation can dismantle your fears and break down these barriers, ensuring you’re ready to confidently share your point of view. 

It’s the week before your presentation, and you’re already feeling nervous . Maybe there’ll be an important mentor in the room you need to impress, or you’re looking for an opportunity to show your boss your value. Regardless of your countless past presentations, you still feel nervous. 

Sharing your vision and ideas with any sized group is intimidating. You’re likely worrying about how you’ll perform as a presenter and whether the audience will be interested in what you offer. But nerves aren’t inherently negative — you can actually use this feeling to fuel your preparation.

It’s helpful to identify where your worries are coming from and address your fears. Here are some common concerns when preparing for an upcoming presentation:

Fear of public speaking: When you share your ideas in front of a group, you’re placing yourself in a vulnerable position to be critiqued on your knowledge and communication skills . Maybe you feel confident in your content, but when you think about standing in front of an audience, you feel anxious and your mind goes blank.

It’s also not uncommon to have physical symptoms when presenting . Some people experience nausea and dizziness as the brain releases adrenaline to cope with the potentially stressful situation . Remember to take deep breaths to recenter yourself and be patient, even if you make a mistake.

Losing the audience’s attention: As a presenter, your main focus is to keep your audience engaged. They should feel like they’re learning valuable information or following a story that will improve them in life or business.

Highlight the most exciting pieces of knowledge and ensure you emphasize those points in your presentation. If you feel passionate about your content, it’s more likely that your audience will experience this excitement for themselves and become invested in what you have to say.

Not knowing what content to place on presentation slides: Overloading presentation slides is a fast way to lose your audience’s attention. Your slides should contain only the main talking points and limited text to ensure your audience focuses on what you have to say rather than becoming distracted by the content on your slides.

Discomfort incorporating nonverbal communication: It’s natural to feel stiff and frozen when you’re nervous. But maintaining effective body language helps your audience stay focused on you as you speak and encourages you to relax.

If you struggle to incorporate body language into your presentations, try starting small by making hand gestures toward your slides. If you’re working with a large audience, use different parts of the stage to ensure everyone feels included. 

Each presenter has their own personal brand and style. Some may use humor to break the ice, while others might appeal to the audience’s emotional side through inspiring storytelling. 

Watching online presentations, such as TED talks, is an excellent way to expose yourself to various presentation styles and develop your own. While observing others, you can note how they carry themselves on stage and learn new ways to keep your audience engaged.

Once you’ve addressed what’s causing your fears, it’s time to prepare for a great presentation. Use your past experience as inspiration and aim to outshine your former self by learning from your mistakes and employing new techniques. Here are five presentation tips to help you create a strong presentation and wow your audience:

1. Keep it simple

Simple means something different to everyone.

Before creating your presentation, take note of your intended audience and their knowledge level of your subject. You’ll want your content to be easy for your intended audience to follow.

Say you’re giving a presentation on improving your company’s operational structure. Entry-level workers will likely need a more straightforward overview of the content than C-suite leaders, who have significantly more experience. 

Ask yourself what you want your audience to take away from your presentation and emphasize those important points. Doing this ensures they remember the most vital information rather than less important supporting ideas. Try organizing these concepts into bullet points so viewers can quickly identify critical takeaways.

2. Create a compelling structure

Put yourself in your audience member’s shoes and determine the most compelling way to organize your information. Your presentation should be articulate , cohesive, and logical, and you must be sure to include all necessary supporting evidence to strengthen your main points.

If you give away all of your answers too quickly, your audience could lose interest. And if there isn’t enough supporting information, they could hit a roadblock of confusion. Try developing a compelling story that leads your audience through your thought processes so they can experience the ups and downs alongside you. 

By structuring your presentation to lead up to a final conclusion, you’re more likely to keep listeners’ attention. Once you’ve reached that conclusion, you can offer a Q&A period to put any of their questions or concerns to rest. 

3. Use visual aids

Appealing to various learning styles is a great way to keep everyone on the same page and ensure they absorb your content. Visual aids are necessary for visual learners and make it easier for people to picture your ideas.

Aim to incorporate a mixture of photos, videos, and props to engage your audience and convey your key points. For instance, if you’re giving a presentation on anthropology subject matter, you could show your audience an artifact to help them understand how exciting a discovery must have been. 

If your presentation is long, including a video for your audience to watch is an excellent way to give yourself a break and create new jumping-off points for your speech.

4. Be aware of design techniques and trends

Thanks to cutting-edge technology and tools, you have numerous platforms at your disposal to create a good presentation. But keep in mind that although color, images, and graphics liven things up, they can cause distraction when misused.

  Here are a few standard pointers for incorporating visuals on your slides: 

• Don’t place blocks of small text on a single slide
• Use a minimalistic background instead of a busy one
• Ensure text stands out against the background color
• Only use high-resolution photos
• Maintain a consistent font style and size throughout the presentation
• Don’t overuse transitions and effects

5. Try the 10-20-30 rule

Guy Kawasaki, a prominent venture capitalist and one of the original marketing specialists for Apple, said that the best slideshow presentations are less than 10 slides , last at most 20 minutes, and use a font size of 30. Following this strategy can help you condense your information, eliminate unnecessary ideas, and maintain your audience’s focus more efficiently.

Once you’re confident in creating a memorable presentation, it’s time to learn how to give one. Here are some valuable tips for keeping your audience invested during your talk: 

Tip #1: Tell stories

Sharing an anecdote from your life can improve your credibility and increase your relatability. And when an audience relates to you, they’re more likely to feel connected to who you are as a person and encouraged to give you their full attention, as they would want others to do the same.

Gill Hicks utilized this strategy well when she shared her powerful story, “ I survived a terrorist attack. Here’s what I learned .” In her harrowing tale, Hicks highlights the importance of compassion, unconditional love, and helping those in need.

If you feel uncomfortable sharing personal stories, that’s okay. You can use examples from famous individuals or create a fictional account to demonstrate your ideas.

Tip #2: Make eye contact with the audience

Maintaining eye contact is less intimidating than it sounds. In fact, you don’t have to look your audience members directly in their eyes — you can focus on their foreheads or noses if that’s easier.

Try making eye contact with as many people as possible for 3–5 seconds each. This timing ensures you don’t look away too quickly, making the audience member feel unimportant, or linger too long, making them feel uncomfortable.

If you’re presenting to a large group, direct your focus to each part of the room to ensure no section of the audience feels ignored. 

Tip #3: Work on your stage presence

Although your tone and words are the most impactful part of your presentation, recall that body language keeps your audience engaged. Use these tips to master a professional stage presence:

• Speak with open arms and avoid crossing them
• Keep a reasonable pace and try not to stand still
• Use hand gestures to highlight important information

Tip #4: Start strong

Like watching a movie trailer, the first seconds of your talk are critical for capturing your audience’s attention. How you start your speech sets the tone for the rest of your presentation and tells your audience whether or not they should pay attention. Here are some ways to start your presentation to leave a lasting impression:

• Use a quote from a well-known and likable influential person 
• Ask a rhetorical question to create intrigue
• Start with an anecdote to add context to your talk 
• Spark your audience’s curiosity by involving them in an interactive problem-solving puzzle or riddle

Tip #5: Show your passion

Don’t be afraid of being too enthusiastic. Everyone appreciates a speaker who’s genuinely excited about their field of expertise. 

In “ Grit: The Power of Passion and Perseverance ,” Angela Lee Duckworth discusses the importance of passion in research and delivery. She delivers her presentation excitedly to show the audience how excitement piques interest. 

Tip #6: Plan your delivery

How you decide to deliver your speech will shape your presentation. Will you be preparing a PowerPoint presentation and using a teleprompter? Or are you working within the constraints of the digital world and presenting over Zoom?

The best presentations are conducted by speakers who know their stuff and memorize their content. However, if you find this challenging, try creating notes to use as a safety net in case you lose track.

If you’re presenting online, you can keep notes beside your computer for each slide, highlighting your key points. This ensures you include all the necessary information and follow a logical order.

Tip #7: Practice

Practice doesn’t make perfect — it makes progress. There’s no way of preparing for unforeseen circumstances, but thorough practice means you’ve done everything you can to succeed.

Rehearse your speech in front of a mirror or to a trusted friend or family member. Take any feedback and use it as an opportunity to fine-tune your speech. But remember: who you practice your presentation in front of may differ from your intended audience. Consider their opinions through the lens of them occupying this different position.

Tip #8: Read the room

Whether you’re a keynote speaker at an event or presenting to a small group of clients, knowing how to read the room is vital for keeping your audience happy. Stay flexible and be willing to move on from topics quickly if your listeners are uninterested or displeased with a particular part of your speech.

Tip #9: Breathe

Try taking deep breaths before your presentation to calm your nerves. If you feel rushed, you’re more likely to feel nervous and stumble on your words.

The most important thing to consider when presenting is your audience’s feelings. When you approach your next presentation calmly, you’ll put your audience at ease and encourage them to feel comfortable in your presence.

Tip #10: Provide a call-to-action

When you end your presentation, your audience should feel compelled to take a specific action, whether that’s changing their habits or contacting you for your services.

If you’re presenting to clients, create a handout with key points and contact information so they can get in touch. You should provide your LinkedIn information, email address, and phone number so they have a variety of ways to reach you. 

There’s no one-size-fits-all template for an effective presentation, as your unique audience and subject matter play a role in shaping your speech. As a general rule, though, you should aim to connect with your audience through passion and excitement. Use strong eye contact and body language. Capture their interest through storytelling and their trust through relatability.

Learning how to give a good presentation can feel overwhelming — but remember, practice makes progress. Rehearse your presentation for someone you trust, collect their feedback , and revise. Practicing your presentation skills is helpful for any job, and every challenge is a chance to grow.

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Elizabeth Perry, ACC

Elizabeth Perry is a Coach Community Manager at BetterUp. She uses strategic engagement strategies to cultivate a learning community across a global network of Coaches through in-person and virtual experiences, technology-enabled platforms, and strategic coaching industry partnerships. With over 3 years of coaching experience and a certification in transformative leadership and life coaching from Sofia University, Elizabeth leverages transpersonal psychology expertise to help coaches and clients gain awareness of their behavioral and thought patterns, discover their purpose and passions, and elevate their potential. She is a lifelong student of psychology, personal growth, and human potential as well as an ICF-certified ACC transpersonal life and leadership Coach.

Reading the room gives you an edge — no matter who you're talking to

Tell a story they can't ignore these 10 tips will teach you how, 6 presentation skills and how to improve them, your ultimate guide on how to be a good storyteller, how to write a speech that your audience remembers, how to make a presentation interactive and exciting, 3 stand-out professional bio examples to inspire your own, writing an elevator pitch about yourself: a how-to plus tips, 18 effective strategies to improve your communication skills, similar articles, the importance of good speech: 5 tips to be more articulate, the 11 tips that will improve your public speaking skills, 30 presentation feedback examples, how to not be nervous for a presentation — 13 tips that work (really), how the minto pyramid principle can enhance your communication skills, 8 clever hooks for presentations (with tips), stay connected with betterup, get our newsletter, event invites, plus product insights and research..

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How Do I Make My Presentation Look Professional? 

When you think of a rock-star presentation, what comes to mind? It’s probably a combination of characteristics like good design, strong visuals, and a certain level of professionalism from both the deck and the presenter. A professional presentation can dictate the success of how your pitch, proposal, or report lands with the audience. Most people will form an opinion about you, your presentation, and your topic before you can even make it to the meatball of the deck. Because of that, your presentation needs to be professional right out of the gate to hold their attention.  

Sounds simple enough, but for non-designers it’s an uphill battle to create something that will wow the audience. Luckily, you have us (insert wink face here).

In this blog, we share six key elements of a professional presentation.

How to make a professional presentation

Consider these six tips when designing your next presentation to avoid a frankendeck and maintain professionalism like a boss. 

Consistent branding

Branding is the essence of your company. Without it, your business would be unrecognizable, unreliable, and unprofessional in the eyes of the consumer. A strong brand presence creates trust and familiarity with your audiences, and this is especially true in presentations. Consistent branding through all sales collateral, marketing materials, and external presentations is an easy win when you’re aiming for a professional-looking deck. 

Beautiful.ai makes it easy with our customizable themes. With the presentation theme you’re able to select (or upload) your personal brand colors, fonts, and logos. Just set it and forget it. Once you create a theme, it is automatically applied to each individual slide so your entire presentation is cohesive and professional without any additional work on your end. 

Strong data visualization

Numbers don’t lie. In fact, they’re probably the easiest way to gain credibility in your presentation. However, some metrics are more important than others, and knowing the difference is key. To keep your presentation buttoned up and professional, make sure to include only the most meaningful data and the most effective charts or graphs. Data visualization— AKA the use of infographics or charts — makes your otherwise complex numbers more digestible to the audience.

If you don’t know where to start, let our inspiration gallery guide your data. Our pre-built presentation templates can help inform your ideas and encourage you to format your data in new ways. With Smart Slides, data visualization is easy. Simply add your content in and watch the chart or graph adapt in real time with design best practices in mind. 

Use text sparingly 

Think of the last email you received. Was it a short novel, or was it short, sweet, and to the point? Nobody has time to read obscenely-long paragraphs of text, and if you value your audience you won’t force them to. While you may have a lot to say, use text sparingly. In fact, if you’re able to say more with fewer words, it will make you look more knowledgeable, efficient, and professional.

Instead of using clunky bullet points, try telling your story with the help of images and icons, infographics, or bold statistics. Your audience should be able to look at your slide and understand the key takeaway in three to five seconds. Any information you want them to know beyond that, you can narrate verbally. 

Updated content

Make sure you're presenting the most updated information, always. Nothing screams unprofessional like having outdated metrics or information on your slides. Imagine telling your client one thing in a presentation, and another on a follow-up call two weeks later. The inaccuracy can be a huge turn-off for investors or prospective clients and may ultimately cost you. 

To avoid this, choose a PowerPoint alternative— like Beautiful.ai— that works in the cloud. With the cloud, you know that you’re always working in the most up-to-date deck at all times. If you’re creating content in tandem with your teammates, any edits made are immediately pushed through to everyone’s deck. Kiss versioning issues goodbye. 

High-quality visuals

While your story is the star of the show, beautiful visuals are like your supporting actor or actress. They carry a lot of weight in your presentation, but only if you use them correctly. Any image, icon, or graphic you use should be relevant and appropriate, on-brand, and high-quality (if it’s pixelated, leave it at home). 

We understand the importance of a professional-grade visual, so we make it easy. Our free image library is curated with hundreds of thousands of images, icons, and logos so there’s something for every business, every team, and everyone. Simply browse the visual assets right from within the product and add it to your slide with one click— it’s a piece of cake. 

Less is more

Less is more should be your cardinal rule when creating a professional presentation. Sure, we already touched on using text sparingly, but this goes for images, data, and graphics, too. Too much of something can take your slide from meaningful to messy in just a few clicks. Just because you like five images, doesn’t mean you have to include all of them on one slide. Be intentional with your slides and the content you’re adding.

Beautiful.ai’s Smart Slide templates have guardrails in place to help you avoid a cluttered mess. Our Smart Slide templates limit how much you can cram on each slide so that the end result is always clean, beautiful and professional. Think of it as your designer in a box that helps you to lay out ideas clearly and tell stories beautifully (you’re welcome).

Jordan Turner

Jordan is a Bay Area writer, social media manager, and content strategist.

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Three easy hacks to make your presentations look more professional

• Written by: Hannah Harper
• Categories: PowerPoint design , Visual communication
• Comments: 5

No matter how good your content might be, if it doesn’t look good you’re going to put your audience off even before you’ve started speaking. Here are three design hacks that will have you creating professional-looking presentations in about half an hour.

Before we start, I’m going to admit to you that I’m not a designer. BrightCarbon has a whole host of excellent designers that will be able to tell you all about image manipulation and kerning. But after working closely with all of them, I’ve learnt some great design hacks that non-designers (like you and me) can use to make dull slides look engaging.

And one more thing… a lot of the tools used in this tutorial are hidden in the depths of PowerPoint. Download our Quick Access Toolbar  to get these useful features in a ribbon of convenience at the top of your window.

Gross. Calibri bullet points on a white background with a cacophony of supposedly helpful illustration that looks suspiciously like clip art. Kill me now.

The background

White can be a very stark colour if you don’t have other bold design elements on your slide, it makes it very obvious you haven’t thought about design, or that you’re just too darn scared of it.

It’s amazing what a nice picture can do to make your presentations look more professional. There are plenty of stock image websites around that will help you choose a picture to put as the background of your slide. You can even head to Google and do a Creative Commons search for free images (just make sure you read all the terms and conditions. And don’t be that guy – make sure you pay or give credit for what you use). Check out our blog post for more tips on how to create a professional and sleek slide background in 3 different ways. 

Do: Choose images in-keeping with your brand colours. Try and make sure your picture is relevant, but not fake – Photoshopped hills and airbrushed models are becoming the new clip art #justsaying…

Don’t:  Choose a busy picture! If there’s a lot going on it will just end up being a distraction for your audience. Instead, you might want to choose a picture with the focal point on one side so you can put text on the other side.

Advanced tip: To give a really professional look duplicate your image (Ctrl+D) and go to Artistic Effects on the Picture Tools tab at the top of your window. Choose Blur and add a Fade animation After Previous to your blurred picture (your original picture doesn’t need animating). Now you’ll transition to your new slide with your picture, it will then blur out and your content can appear distraction free!

Bullet points

We hate bullet points at BrightCarbon. They look so 90s and it’s really hard to pace the information so that you’re not giving away your punchline before you’ve started talking. But we understand that sometimes you just don’t have time or enough expertise to think of interesting ways to display your content.

So our next professional presentation hack is this – make each bullet point a separate box. Draw a rectangle and type your text in the box. Get the proportions right for your content and then duplicate (Ctrl+D) the box, line it up under the first one and then duplicate again until you have enough (change the text too, obvs).

Now add an animation to each of them – we like Fly in . Have them fly in from left or right (depending on which side they’re on) and have them come in after each other, or on a click. This will help you pace the information.

Do: Try and cut down the amount of text you use – check out our top tips here. If you’re going to be talking through the points, put brief notes on your slide and NO MORE! It’s only there as a guide and a reminder for your audience. Another great design hack is to reduce the size of text on your slide – your audience can read size 16 quite easily, so you could even go down to size 14 without causing eye strain. Big text makes your slide look like a primary school project #fact. Take a look at our more in-depth recommendations for text size in our article here.

Don’t:  Don’t create text boxes in different sizes or shapes – it looks messy and unprofessional. Don’t rely on your own eye to line them up as well. PowerPoint has some great alignment tools to make sure that there is an even amount of space between each box, and that they’re all lined up according to the same point.

Advanced tip:  Once you’ve chosen a colour for your boxes right click and choose Format Shape , choose Shape Fill . You’ll see a scale, this will adjust the transparency of your object – drag the slider to 25%. This will make the edges of your boxes seem less harsh.

Iconography

Confused illustration and different styles really can make your corporate presentation look like your child’s IT project. BAN CLIP ART. In fact make it illegal. Instead find yourself some nice icons . You can find them on stock image websites, or if you’re feeling adventurous you can try making your own with PowerPoint shapes. Read this blog post if you want to find out how to create your own custom set.

By choosing a set of icons you can create a visual language to help understanding, but you’ll be using a coherent style (and it will look like it’s been through a design agency).

Once you’ve chosen your icons (one for each concept, and keep it consistent throughout your presentation) create a square box (the same height as the boxes we made earlier). Put the icon on top of the box and use the alignment tools to centre everything. Group the two items together and add a Zoom animation to happen With Previous . Move it in the animation pane to happen at the same time as the corresponding text box appears.

Now you should have something that looks like this. We’ve gone from basic to could-have-been-done-by-a-designer in three steps. Have a go at making your presentations look more professional with our hacks, and once you get used to them, try experimenting with different layouts and sizes. Even though you’ll be using the same three simple principles, you’ll be adding loads of variety. Trust me, your audience will thank you for it.

Watch a video comparison of the before and after:

And if you want to see a cool SlideShare of this article, head on over here .

Hannah Harper

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Great tips, Thank you very much.

Yes, I like it Thanks for the support

Simple yet useful, thank you,,

As always, very useful! Thank you so much for sharing!

Great tips looking forward to trying them out when designing my next workshop

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You guys are amazing! Looks awesome, and works great. Perfect! Mila Johnson InComm