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Case Study Solutions

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Prepare your students to navigate business challenges by immersing them in real-world scenarios.

Transform business education

Bring excitement into your classroom with engaging case discussions and introduce students to the challenge and fun of making important decisions.

Illustrate business concepts

Help students learn by doing with over 50,000+ cases featuring real-world business scenarios spanning across multiple areas of business.

Encourage new ways of thinking

Student build confidence and critical thinking skills while learning to express their ideas and convince others, setting them up for success in the real world.

Explore Different Types of Cases

Find cases that meet your particular needs.

New! Quick Cases

Quickly immerse students in focused and engaging business dilemmas. No student prep time required.

Traditional cases from HBS and 50+ leading business schools.

Multimedia Cases

Cases that keep students engaged with video, audio, and interactive components.

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Case Teaching Seminar

Register now for our Teaching with Cases Seminar at Harvard Business School, held June 21 - 22 . Learn how to lead case discussions like a pro and earn a certificate from Harvard Business Publishing.

Fundamentals of Case Teaching

Our new, self-paced, online course guides you through the fundamentals for leading successful case discussions at any course level.

Case Companion: Build Students’ Confidence in Case Analysis

Case Companion is an engaging and interactive introduction to case study analysis that is ideal for undergraduates or any student new to learning with cases.

Discover Trending Cases

Stay up to date on cases from leading business schools.

Discover new ideas for your courses

Course Explorer lets you browse learning materials by topic, curated by our editors, partners, and faculty from leading business schools. 

Teach with Cases

Explore resources designed to help you bring the case method into your classroom.

Inspiring Minds Articles on Case Teaching

Insights from leading educators about teaching with the case method.

Book: Teaching with Cases: A Practical Guide

A book featuring practical advice for instructors on managing class discussion to maximize learning.

Webinar: How ChatGPT and Other AI Tools Can Maximize the Learning Potential of Your Case-Based Classes

Register now.

Supplements: Inside the Case

Teaching tips and insights from case authors.

Guide: Teaching Cases Online

A guide for experienced educators who are new to online case teaching.

Educator Training: Selecting Cases to Use in Your Classes

Find the right materials to achieve your learning goals.

Educator Training: Teaching with Cases

Key strategies and practical advice for engaging students using the case method.

Frequently Asked Questions

What support can I offer my students around analyzing cases and preparing for discussion?

Case discussions can be a big departure from the norm for students who are used to lecture-based classes. The Case Analysis Coach is an interactive tutorial on reading and analyzing a case study. The Case Study Handbook covers key skills students need to read, understand, discuss and write about cases. The Case Study Handbook is also available as individual chapters to help your students focus on specific skills.

How can I transfer my in-person case teaching plan to an online environment?

The case method can be used in an online environment without sacrificing its benefits. We have compiled a few resources to help you create transformative online learning experiences with the case method. Learn how HBS brought the case method online in this podcast , gather some quick guidance from the article " How to Teach Any Case Online ", review the Teaching Cases Online Guide for a deep dive, and check out our Teaching Online Resources Page for more insights and inspiration.

After 35 years as an academic, I have come to the conclusion that there is a magic in the way Harvard cases are written. Cases go from specific to general, to show students that business situations are amenable to hard headed analysis that then generalize to larger theoretical insights. The students love it! Akshay Rao Professor, General Mills Chair in Marketing at the University of Minnesota

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Harvard Case Study Solutions

Case study writing is an increasingly common assignment across disciplines. Case studies allow instructors to observe students applying their knowledge of a subject matter to real-life situations. While traditional academic papers require research and analysis, case studies require more of both. As with any complex writing assignment, case study writing begins with gathering all pertinent background data as well as projecting solutions into its opening paragraph.

An effective case study writing service should offer you the ability to collaborate closely with their writer during the writing process and give feedback on drafts, ensuring that you receive something exactly tailored to your requirements. Furthermore, these services do not charge additional fees unless additional revisions are requested.

Case study writers excel at conveying information in an engaging fashion to their target audiences, understanding their needs and pain points to create content that is credible and relatable – creating content that helps build brand recognition while fortifying trust with its target market. This type of approach can elevate a company’s brand value while solidifying relationships.

Case study teaching methods are an effective way of equipping students. They teach them to think analytically, logically and creatively while helping them to comprehend complex issues which may not be obvious from reading only textbooks; something which is especially vital when writing business reports.

Case studies are research methods designed to conduct an in-depth investigation on an individual, group or event and its problems. Case studies can be applied across various fields such as political science, sociology, anthropology and business; additionally they can also be very beneficial when used for clinical and administrative studies. Most often this form of investigation investigates inputs and outputs within an organization – Lean manufacturing strategies, distribution plans or even new sourcing techniques may all fall under its scope.

Many educational institutions provide online case studies on various topics. Based on real life business scenarios, these case studies enable business students to gain practical experience – which is essential in order to prepare them for real world challenges.

Case studies can be an effective teaching method and many students learn best when they can relate real-life scenarios to what they’re studying in class. By using cases as part of their education experience, students gain greater insight into the challenges companies face daily – leading them to strengthen their business acumen further.

Case studies are in-depth studies that provide detailed accounts of an individual, group or event and often presented as narrative. Cases serve to teach students critical thinking and problem-solving skills as well as demonstrate how theories or concepts apply in real-life situations.

To maximize a case study, instructors should prepare both the case and its teaching note prior to class. It’s essential that instructors set clear objectives for case discussion and understand any unique challenges learners might be experiencing; additionally, getting to know students well helps facilitate productive dialogue and promote successful dialogue.

Case study help writing services are an invaluable asset to attorneys looking to expand their business. These services specialize in creating case studies that are clear and concise while being accurate, offering revision services so the final report satisfies all client demands while showing potential clients that you are capable.

Case studies can be an excellent way for your law firm to demonstrate its attorneys’ successes to prospective new clients. You can share these examples on both its “insights” webpage and social media channels; webinars or email newsletters could also use case studies as part of their marketing strategies.

When selecting cases for your case study, make sure they align with your ideal client base. For instance, a case on timber trespass might not be relevant for consumer audiences. Furthermore, your study should provide enough background information so it’s clear and understandable to your readers.

To avoid any plagiarism, we examine our finished papers 4 times– after writing, editing and proofreaing– utilizing reputable plagiarism detection software, Turnitin.com. We have rigorous policies versus plagiarism. We only supply customized one hundred percent initial papers.

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Case Studies Services

Case studies on good services offer valuable insights into exemplary practices and approaches adopted by businesses to satisfy customer needs and exceed expectations. They delve into real-life scenarios where companies have successfully delivered exceptional services, showcasing strategies, methodologies, and customer-centric initiatives that drive positive outcomes. Through detailed analysis and evidence-based narratives, these case studies provide a roadmap for organizations aspiring to enhance their service quality, foster customer loyalty, and achieve sustainable growth.

Hire Someone to Do Case Study Writing

At Our Case Study Writing Services, We Care About Your Audience

A carefully crafted case study should engage and captivate its target audience, drawing them in with its story elements that form an engaging narrative. This requires selecting and shaping relevant story elements into an appealing narrative form.

Remember, case studies aren’t advertising campaigns; rather, they should help address problems in a direct and personal manner for your target audience.

Case Study Writing Service

Writing a case study can be a difficult and time-consuming task, requiring considerable dedication, diligence, and expertise from its author. Luckily, there are numerous online writing services that provide professional assistance at competitive rates to meet deadlines efficiently.

Case study research services will take the facts and data you provide and use them to create compelling narratives with impactful messaging that speaks directly to the target audience, helping your business to reach more potential customers and meet its business goals.

To locate a trustworthy case study research service, professional directories such as Clutch and The Manifest provide helpful reviews of various case study writing companies so you can make an informed decision for your organization. Likewise, be sure to research their reputation and affordability when making this choice.

We Provide Case Study Writing

Writing a case study requires extensive research and writing expertise, making outsourcing its creation the ideal way to free up team members for more important tasks. Hiring freelancers may provide an additional layer of research expertise while simultaneously saving your company time.

Professional writers possess the experience and skill to craft captivating and persuasive content for any target audience. By understanding their needs and tailoring complex information into digestible packages, these professionals can build trust among audiences while simultaneously increasing conversions for businesses.

When hiring a case study writer, make sure to review their portfolio and read samples of their work before selecting one. Also look out for industry expertise and a money-back guarantee so that you have peace of mind that the content meets industry standards and meets expectations.

Case Study Writing Services

Are You Needing Case Study Writing Services for Your Content Marketing Program? We Have Solutions! If so, Our experienced writers have extensive experience creating captivating case studies to engage and inspire audiences.

Case studies can be an invaluable way to showcase your business’s achievements within its target market, showing how its solutions solve real issues and bring results. But crafting engaging case studies can be challenging when your audience doesn’t understand your product or service as well.

At the core of any successful case study lies its subject. When choosing your subject, make sure it aligns with both your company’s brand and offerings, while being willing to advocate on its behalf. Furthermore, structure your study in such a way as to be easily read – adding photos, screenshots, GIFs or videos may make the information more engaging for readers.

Case Study Writing Online Help

Many students find it challenging to write case studies, which require intensive research and analysis skills. Completing one can take weeks or months of hard work – often given an assigned deadline.

Our online case study writing help service is provided by a team of seasoned writers with degrees in their specialty fields – be it management, nursing or psychology case study assistance. No matter the subject matter required for your assignment, our specialists have you covered!

At our service, we pride ourselves on delivering top-quality writing assistance, which includes plagiarism-free papers that meet all of your requirements. In addition, our team of editors will inspect it for mistakes and inconsistencies before offering money-back guarantees with unlimited revisions until you are completely satisfied with its quality. To place an order with us simply fill out our order form on our website.

Help with Case Studies

Case Studies are essays or reports that examine real-life issues. You could write about people, organizations, systems, practices or services and typically focus on one central idea that you support with both primary data (from interviews or observation) and secondary sources of reading material (literature review etc).

Your task may require you to assess a problem’s context and suggest potential solutions, which requires extensive knowledge in that field.

Case Study Writing Help

Case studies are an engaging form of marketing content that showcases the results achieved by your business for one of its customers. They are frequently used to drive traffic, increase credibility and trustworthiness among prospective customers and convince them to work with your firm. Unfortunately, creating compelling case studies requires hard work – following all steps and guidelines carefully is crucial if they are going to be a success.

First, find a customer willing to collaborate on creating a case study with you. An ideal candidate will have positive name recognition within their industry and meet your target audience’s demographic criteria. Once selected, identify the problem and scope of the project by reviewing relevant literature that pertains to it in order to provide context for your case study and demonstrate how your case study provides new insights into this problem or offers different perspectives.

Once you have an interested client who’s willing to collaborate, the next step should be outlining and setting clear expectations with them for their project. This will help ensure the case study is finished on schedule while eliminating back and forth between you and them; which makes closing sales deals much simpler!

Finally, you must determine how you will format the case study. It may take the form of an essay or report document. Either way, in any event it must contain an introduction, problem exploration section and recommended solution section; with the former comprising brief but clear communication of both problem and urgency; while problem exploration section could include more details; it might include tables or charts as supporting materials; while final recommended solution must include comprehensive plans that address said problem.

Case study research is a unique type of qualitative research that explores a particular situation to deliver initial insights into a subject. It is often conducted in a limited setting when there is little or no prior knowledge about the topic.

For businesses, this content is an effective way to showcase the value of their products or services and demonstrate their expertise in a real-life context that is compelling to potential customers. Hiring a freelance writer or a writing service that specializes in this type of content can be an excellent investment for any company that needs to produce consistent, quality case studies on a regular basis.

When selecting a writing service to design a custom case study, ask for sample work from their writers and review client ratings and reviews. Look for a flexible revision policy that allows you to request edits and provide feedback to your writer until the final case study is exactly what you need.

While it may seem that writing a case study is an easy task, it’s far from it. It’s important to choose a writer with experience in your industry and who understands the ins and outs of your business. This is a skill set that many professional writing services have built up over time and can help ensure your case study comes out perfectly.

In addition, a professional writing service should be able to offer a wide range of writing services and have staff that can handle projects in any discipline. For example, they should have writers that are experienced in marketing, business, law, medicine, psychology, and other subjects that can be used to write compelling case studies for a variety of purposes. This flexibility makes hiring a writing service an excellent choice for businesses that need to create high-quality case studies on a regular basis. It can also reduce the time required to produce these types of content by freeing up your internal resources to focus on other tasks.

Hire Someone to do your Case Study

Writing a case study can be a challenging endeavor that takes both time and research to complete successfully. A reliable case study writing service should communicate with their customers throughout the process to ensure that your paper meets with your expectations.

Pacing is key to writing an engaging case study. Make sure your readers stay engaged by leaving some suspense as to what comes next – keeping their interest alive by hinting at what may come.

Writers with years of experience

Writing a case study can be an arduous task. To create engaging content that will engage readers and make their understanding of your product or service easier, an experienced writer must craft compelling prose that grabs readers’ attention and enhances comprehension of it all. Doing it alone may prove too time consuming or complex; hiring a freelance copywriter who specializes in case studies can save both time and ensure its effectiveness.

Hiring a freelancer or marketing agency to write your Case Study is a great way to free up time and energy for other projects within your in-house team. A specialized agency will have writers with industry knowledge, writing skills, SEO knowledge, storytelling techniques that engage readers, 24/7 support services, direct student-writer chats, free title pages/references as well as limitless edits; making them an excellent choice for your next project.

100% plagiarism-free

Writing a compelling case study requires extensive research, analysis, and writing abilities. When selecting a writing service to assist with this endeavor, ensure they offer 100% plagiarism-free writing as any instances of plagiarized material can result in being removed from Search Engine Results Pages (SERPs), having serious repercussions for your business. Thankfully, many writing services specialize in creating Case Studies; these specialists can assist with understanding all the complexities involved and help create engaging case studies.

Case studies can be utilized in various fields – from medicine to politics – and they make an ideal research method, enabling researchers to focus on an individual patient or company without becoming too abstract about broader trends and issues in your field of research. They offer researchers an easy way to narrow in on one specific focus while building on previous work or developing new understandings about it.

24/7 customer support

Offering 24/7 customer support can be one of the best ways to build brand loyalty and grow revenue for your business. Customers are more likely to trust a company that’s there when they need help, while it can reduce costs by improving productivity and efficiency. Unfortunately, implementing such support may prove challenging for small companies with limited resources.

Many businesses perceive 24/7 support as impossible due to the cost associated with hiring additional staff, training expenses and IT infrastructure upgrades. But thanks to modern technologies and automation solutions, smaller teams are capable of offering 24/7 service support for their clients.

Professional case study writers can save your business both time and money by creating high-quality content to enhance its sales and marketing initiatives. Their writers understand the research process as well as different writing styles; their attention to detail ensures your case study is accurate and complete.

Guaranteed result

Case studies differ from more formal scientific papers by focusing on an individual or small group and their behaviors. Case studies can also be used to analyze causes, effects or general principles in particular situations as well as examine how specific policies, decisions or actions might influence certain events.

No matter the research method employed, an effective case study must include a clear research question and purpose, to enable a focused approach. Qualitative rather than quantitative research methods should be preferred, while its case should be unique and applicable for providing deeper understanding.

Our custom writing experts specialize in crafting engaging case studies from data, statistics, and success stories. Once your order is placed with us, they’ll start work immediately on it; you can view its progress via your account dashboard or chat directly with the writer. All orders undergo a stringent quality assurance process with unlimited revisions until you’re completely satisfied with the work produced for you.

Pay Someone to do your Case Study

Case studies examine a particular person, group of people, organization or event. Unlike traditional essays, case studies require students to provide solutions or make suggestions that could benefit others in similar circumstances.

An engaging introduction to a case study builds anticipation and keeps readers engaged with its content. Additionally, it should outline its research methods as well as any major challenges presented by its subject.

Assembling your business’s case study can save time, money, and effort by engaging a specialized case study writing service. Experienced writers know exactly what needs to be done quickly so you can focus on other priorities instead.

No matter the complexity or budget constraints of your project, these experts guarantee timely delivery with accuracy and effectiveness in mind. Their meticulousness guarantees accurate and effective final products.

Students often need help with case studies due to their complexity and need for extensive research. Analyzing them may also prove challenging. Therefore, many turn to a case study writing service for assistance – these professionals possess expertise to deliver quality papers free of plagiarism as well as offering money-back guarantees, giving students peace of mind that their work will arrive on time.

Writing a Case Study can be time consuming. Therefore, it is essential that you choose a service that delivers work within its designated format and deadline. Professional writers have perfected meeting these obligations while producing high-quality university papers worth every cent spent.

Contractors or freelancers offer the least costly Case Study writing option, making them suitable for projects on tight budgets. However, this might not be suitable if your workload requires many more Case Studies than can be managed internally by your in-house team.

Reputable writing services should offer money-back guarantees on plagiarized essays and provide free revisions if any sections do not meet your requirements. Furthermore, 24/7 customer service, direct student-writer chat, free title page/reference page/editing is offered; unlimited edits should also be available and more. A well-written Case Study can make or break your grades; therefore it’s imperative that you find one that can help you attain the grades of your dreams.

Money-back guarantees are one of the most potent tools in your marketing arsenal. By eliminating risk and friction from the sales process, they allow visitors to know that there’s nothing to lose – making this technique particularly useful when selling services unfamiliar or suspicious to people. For best results, make sure that every detail of the guarantee are clearly presented so visitors understand exactly what it covers without any hidden catches or conditions attached.

Implementation can be complex and time consuming; often requiring staff time for refund requests and credit card transactions – making life harder for sole proprietors already operating at capacity. When implemented properly and promoted appropriately however, this strategy can greatly increase sales while setting you apart from your competition; whether or not this strategy suits your goals will depend on how it’s implemented and managed.

Case studies can be an invaluable asset to B2B companies. Not only can they generate leads and sales opportunities, but they provide social proof that your company can deliver the results your customers are searching for.

However, creating a case study takes time (several hours of hard work), effort, and skill. Furthermore, it must meet all guidelines and requirements specific to this form of paper writing – something many students struggle to do on their own. As a result, many seek assistance from top case study writing services.

Educably offers case study help written by experienced writers, which includes an anti-plagiarism check. You can easily track its progress via our control panel – just log in with your email and password and check its progress as it’s written! Should any revision be necessary, just contact our writers and they’ll take care of it quickly!

Professional Case Study Writers

Case studies can be an extremely powerful form of content at both points in the sales funnel: inspiring leads to seek solutions to their problems, and helping them make purchasing decisions. Your case study should feature your client as its protagonist with an approachable voice that resonates with viewers.

Finding the appropriate case study writer can save time, hassle and money. Here are some tips to help you do just that:

No matter what industry it comes from, writing compelling case studies is an effective way to build your company’s reputation and attract leads. Furthermore, case studies provide an effective means of sharing key takeaways from projects or clients and engaging with readers; but beware: an unprofessional case study writer won’t use captivating language to quickly convey key messages without dulling its impact.

Case studies that engage your target audience should include both a problem and solution that resonates with them, along with testimonials, visuals, and any information regarding future plans of the business or individual being profiled. It can also be beneficial to include customers from brands your company competes with as this can lend credibility and help set you apart from your competition while drawing potential clients’ attention to your services. Our service also offers an easy revision policy so your case study can become perfect before being delivered back.

Case studies require extensive research, data analysis, interviews and creative storytelling – something businesses without an in-house content writer may find both time-consuming and costly.

Outsourcing case study writing to professional service providers can save your business valuable resources while guaranteeing accurate case studies. Professional writers have been trained to pay close attention to detail while crafting captivating narratives; furthermore, they understand how best to cite sources within documents.

Employing professional service providers allows businesses to avoid the costly process of training employees, freeing them up to focus on their core business. Furthermore, outsourcing also enables companies to meet deadlines and stay consistent with marketing campaigns – increasing returns on their investments. Furthermore, top online writing services provide transparent ratings and performance statistics of bidding case study writers as well as free revisions should the finished product not meet satisfaction.

Case studies can be an extremely powerful marketing tool, yet writing them can be dauntingly complex. These documents require both research and storytelling in order to make an impressionful case study that attracts new clients while building trust between brand and client – not to mention showing off your agency’s expertise and experience!

Case study writers can be invaluable assets in understanding your target audience and effectively communicating your message. A good case study writer knows how to frame compelling and relatable narratives within content, making your case study both accessible and relatable for readers.

When seeking case study help online, it is essential that you choose a service with an excellent reputation and experienced writers. Furthermore, it’s wise to peruse their work samples and product reviews. Furthermore, look out for services offering money-back guarantees so that if something doesn’t go as expected with their work you know that your money will be returned; check their rates against market average prices as well.

Case study writing is one of the more complex educational tasks, requiring extensive research and writing abilities as well as time. Finding reliable online writing helpers is essential to ensure timely completion.

iResearchNet writers are committed to producing top-quality work within the agreed-upon timeline, and maintain open lines of communication with their clients throughout the writing process so they can address any queries or address concerns as soon as they arise. Furthermore, revisions will be provided until it meets with client satisfaction.

The best online writing services provide a transparent process and allow you to review ratings and performance statistics of bidding writers before assigning your project. Furthermore, these services have flexible refund policies with free revisions available – giving you plenty of opportunity to find one who fits both your needs and budget perfectly. In addition, their 24/7 customer support team is always there to address any of your inquiries or help ensure that you achieve optimal results.

Harvard Case Study Solutions provide detailed, real-life business cases complete with analysis and recommendations that are an excellent way to prepare for court. They’re an invaluable resource for attorneys.

Requesting a custom case study is quick and transparent. Once you place your order, you can review writer profiles and bid histories before assigning tasks. In addition, our experts are on hand for consultation prior to taking up their tasks.

Case studies are research methods used to explore a particular subject matter. Case studies can be found across business, social work and clinical sciences disciplines and require students to respond and arrive at their own conclusions regarding real life scenarios presented as cases.

Professional case study writing services provide students in search of expert assistance with their academic papers with high-quality assignments from experienced writers in any subject or discipline. Furthermore, these writers offer unlimited revisions so you can be certain your paper will be perfect!

Before beginning writing a case study, it’s essential that you select an appropriate topic. Select something relevant to your career path or major, and that makes research simple – for instance if you are studying operations management you could write about ways of improving supply chain efficiency with quality inventory tools or other sources.

Case study writing services can be an ideal solution for students under pressure. Students can select their ideal writer at an affordable price and enjoy a high-quality piece of writing without feeling the stress and anxiety associated with writing themselves. Many websites allow them to easily review ratings and performance statistics of bidding case study writers before assigning tasks; many also offer guarantees such as free revisions, refunds and originality of work – guaranteeing peace of mind at every turn!

Additionally, these websites offer online chat with customer service representatives to address customer queries and concerns, and discount on future orders – something which can save students a considerable amount of money when ordering at the last minute. It should be noted that pricing a case study depends on multiple factors including deadline and degree of difficulty.

Teaching with case studies is an engaging and effective way to engage students and increase retention. Real-life scenarios offer opportunities for critical thinking development that students can apply to their professional lives as well as gain insights into complex issues with multiple solutions.

The best cases are designed to spark debate and foster student interaction. They can range from lengthy descriptions spanning ten-20 pages with supporting documentation to brief accounts of specific problems in one paragraph or less, with inspiration coming from current events, newspaper articles, journal reports, personal experience or professional/academic literature.

As part of your case method teaching practice, make it a point to set out clear learning objectives for each case study you use and the ways in which they will be measured against. Furthermore, create a plan to monitor its implementation over time; this will help identify any areas for potential improvements.

As part of your court case preparations, case studies can help you learn how to best approach it. Start off simple before working up to more complex ones – remembering to dedicate enough time researching each topic thoroughly!

Case studies can be an invaluable asset in your legal career. They give an idea of what to expect at trial, simplify presenting arguments and test out ideas.

Case studies are an in-depth research technique used in many disciplines – sociology, business, clinical science and education to name but a few – which investigate an individual, organization or event with greater depth. One of the world’s most prevalent methods, case studies provide insights into our world today.

MBA Assignment Help

Writing a remarkable assignment requires considerable research and an in-depth knowledge of its topic; this process may not come easily to all students.

Professors provide detailed instructions for MBA assignments that must be complied with to maximize performance and obtain high marks. Following these tips can help improve overall performance and secure top marks on assignments.

Case Study Writing

Business can be an unpredictable, complex environment that demands intense study and understanding in order to make sense of it. Therefore, many students pursue an MBA, or Master of Business Administration degree.

One of the primary challenges of an MBA course is creating assignments on various topics. Many assignments rely on case studies for analysis of real or hypothetical situations affecting organizations or individuals; typically formatted as essays or reports, with specific word counts assigned.

Although a student can attempt to write their case study independently, many find it easier and faster to work with professional writers. When selecting a service to assist with writing the case study for you, make sure it fulfills all academic requirements and has access to experienced writers from different academic disciplines who can follow specific instructions provided by you.

Case Study Research

Case study research is an empirical investigation of an individual, event, period, decision, policy or institution conducted in real life. It usually entails collecting both qualitative and quantitative data in depth in order to arrive at insightful judgments that deepen one’s knowledge about its subject matter.

There are three main categories of case studies: intrinsic, instrumental and collective. Intrinsic case studies explore unrepeatable phenomena while instrumental studies use single cases to generate generalizable findings and collective studies look at multiple cases to gain a broader appreciation of phenomena.

Case studies can be conducted in various ways, with two of the most crucial considerations being selecting an appropriate topic and ethical research practices. To do this, it’s crucial that researchers select an environment which is welcoming to them while being mindful of how they interact with those they study.

Case Study Presentation

An MBA (Master of Business Administration) degree is one of the most sought-after degrees available today, providing students with knowledge on managing businesses and solving common business issues. But earning this credential doesn’t come easily: students must complete numerous assignments requiring extensive research and strong analytical abilities – EduBirdie can assist students with these types of assignments.

Marketing is an integral component of an MBA degree. Students learn the fundamentals of business administration as they create effective marketing strategies for their companies. Furthermore, this subject covers industry trends and consumer behavior; all crucial considerations for any business.

Another essential aspect of the course is management information systems (MIS), used for data evaluation and decision-making purposes. Due to global financial turmoil, this subject has gained more traction among students; and now forms part of any successful business’s foundation.

Case Study Analysis

An assignment that asks students to perform a case study analysis involves studying an actual business situation and identifying any problems that need solving, proposing possible solutions based on research and experience, then writing all this up before concluding the assignment.

Professors typically present case scenarios and accompanying questions designed to aid your analysis. When this occurs, ensure you read carefully through it so you have an understanding of its contents, before taking notes during analysis of said scenario.

Once that has been accomplished, it’s time to explore alternative solutions. Use your notes from class to identify whether any issues raised in the case could be solved using any theories covered during that class period.

Different Types of Case Studies

Case study research provides an in-depth examination of an event or situation. By questioning its social significance and uncovering new variables that contribute to further study, this type of investigation offers unique insights that could aid future investigations.

Information derived from specific contexts must also be “thick described”, giving quantitative results a more human face.

Case Method

Case methods differ from traditional lectures by allowing faculty members to guide students through an analytical process. It has become increasingly popular across several fields such as management, health care, and education and can take various forms ranging from directed questions asked by faculty to support student analysis to open-ended debate and group work sessions.

Case materials must provide participants with realistic constraints and hard decisions, along with real (or imagined) outcomes to foster authentic experience that allows them to identify their hidden assumptions, values, and biases.

Professors who use the case method in class often invite the protagonist of the scenario to participate in classroom discussions and provide incremental data on what was done and why. This provides participants with real-life practice while reinforcing their learning. It also helps participants develop intuition for handling emergent business problems, and become comfortable leading through uncertainty.

Case Study Help

Case studies make an excellent research paper topic because they allow the writer to thoroughly examine one event or scenario in depth. Such studies often cover various entities – companies, organizations, processes or cities – in depth. A well-written case study should capture its meaning while conveying it clearly and concisely to readers.

Research using case study methodology allows researchers to discover novel interpretations for previous research, as well as reveal unresolved conflicts among seemingly contradictory earlier studies that may help steer future investigations in important new directions.

When writing a case study, it is vital that the researcher fully comprehends its requirements and guidelines provided by their instructor or professor. Understanding objectives, scope and format can assist researchers with choosing appropriate methods for analysis; using a case study help website is one way of making sure this happens correctly.

Case Study Method

The Case Study Method is an active learning technique utilized across various fields and professions, such as education, business and law. Students use it to investigate real-life situations before responding to them using research, discussion and creative problem-solving skills. Furthermore, case study learning can provide students with a realistic preview of the challenges and pressures associated with professional environments by simulating real life scenarios as closely as possible.

Case study research can often be divisive due to its intensive and unique nature; generalisations from this research may prove elusive due to its subjective and subjective approach. Furthermore, cases may present their own idiographic or even nomothetic challenges which further compound this challenge.

Dependability of case study results is of critical importance. Guba and Lincoln suggest that, just as with quantitative research, case study reliability can be achieved via what Geertz termed ‘thick description”. This involves providing detailed and rich accounts of a case’s setting so as to allow other researchers to accurately evaluate its probabilities of transferability.

Case studies provide an in-depth examination of an event or individual. Written as either an essay or report, case studies often feature sections for methods, results, and discussion as well as narrative approaches that explore multiple angles while considering meaning and implications. According to Robert Stake there are three forms of case study research: intrinsic, instrumental, and collective.

Writing a case study can be difficult when you have multiple priorities. A professional case study writing service can save time and effort by managing the entire project on your behalf, producing compelling case studies that resonate with prospects. They offer academic as well as marketing styles to meet any deadline or budget – to request one simply place an order with clear instructions for its production.

HBR Case Study Solutions

Case studies are an effective method for investigating specific real-life problems, and are an invaluable way to analyze and address them effectively in business settings.

There are a wide array of writing companies online offering HBR case study solutions at reasonable prices for students, but be wary when choosing one – some may charge hidden fees and may lead to unexpected financial surprises!

Analytical thinking is the ability to analyze information and make logical decisions – an invaluable skill for success in life and work. You can use information from multiple sources and evaluate it logically or algorithmically, helping solve problems or make more sound business decisions on the spot.

Employers value analytical thinkers because they’re more likely to reach logical solutions and respond more resourcefully when faced with business issues, providing innovative ways of overcoming any obstacles or roadblocks they encounter. Analytical thinkers also possess an uncanny knack for seeing trends others fail to perceive.

If you want to improve your analytical thinking skills, try keeping your mind active by asking questions about what you’re reading and engaging in active thinking exercises. This will enable you to spot logical fallacies as well as understand how people use words – for instance noticing that one colleague uses “always” differently from what it actually implies.

Problem identification is a key step of engineering design processes. Without accurately identifying problems, solutions cannot be generated; yet this step is often neglected despite being essential to any successful project and often avoided altogether, saving both money and time with trial-and-error attempts that often prove unsuccessful.

This step involves developing clear, straightforward problem statements to pinpoint what is preventing the goals and objectives identified in Step One from being met. It should take into account both existing and potentially emerging issues; for instance, to reduce traffic crashes requires engineering solutions at both link level as well as corridor rest areas and safety education initiatives.

Considered and considered are various solutions, their potential implications, and what each may entail before proposing the most suitable alternative to address and resolve the problem. Doing this ensures that it has been addressed and resolved successfully.

Identification is the first step toward solving any problem, and requires closely reviewing a case study, all relevant facts, and the outcome of any situation. Furthermore, it involves identifying its cause as well as devising solutions for it.

If you’re having difficulty with finding a solution for a problem, it is always beneficial to explore multiple possible approaches in order to identify the optimal one and avoid making decisions that will have negative repercussions in the future.

Furthermore, it aids the development of research and analytical skills while offering realistic scenarios of professional environments and improving reading habits. Furthermore, it encourages students to be more ethical while deepening understanding on ethical matters – making it perfect for advanced technological programs, but not basic training courses.

Case studies are research techniques used to explore one specific case. Case studies can be applied across various fields such as politics, sociology, anthropology, business and clinical science; thus making them an indispensable research tool. Case studies allow researchers to see things from an alternative viewpoint while making observations over time.

Financial case studies allow companies to examine the numbers that they are currently seeing, in order to identify what factors contribute to those numbers and which could potentially cause problems within their finances. A financial case study can assist a company in understanding what changes they should implement in order to improve financial performance and increase profitability.

Case studies are an integral component of business education and provide students with an opportunity to understand real-life business situations that they will likely come across during their careers. Case study solutions can be beneficial in this regard, offering analysis and recommendations on what actions should be taken – helping them pass classes more easily as well as increasing their chances of finding employment in the future.

Writing case studies is both difficult and time-consuming, requiring extensive research and experience in order to produce them successfully. Many students opt for professional Case Study Writing Services instead, which provide reliable assistance at affordable rates.

Displaying the value proposition of your telecom business through case studies helps build relationships with prospective customers while driving customer acquisition and increasing brand recognition and industry standing.

Case studies can be challenging writing tasks to complete, requiring hours of effort to finish successfully. They require critical thinking skills not all students possess – making this assignment among the more challenging to finish successfully. But don’t despair just yet: there is an easier solution: hiring an expert writer as your consultant!

Professional case study help writing services offer a range of services, from researching to drafting and editing the final draft. Their writers may also offer feedback and comments that enable clients to better comprehend the topic at hand, including including only pertinent information in their case study. Finally, these writers may assist with presentation so it’s easily understood by readers; something which may prove particularly helpful for novice case study writers looking for submission opportunities.

Writing a case study requires both time and effort. You need to explore an issue from various perspectives before providing an in-depth solution. With expert writers’ help, though, this task can be completed more quickly while earning higher grades.

Businesses that partner with professional writing services can avoid the burden of hiring in-house writers and save money, while benefitting from outsourcing can achieve better long-term results as professional writers are highly experienced at creating captivating case studies to raise brand recognition, drive lead generation and customer conversion.

When selecting a case study writing service, make sure to compare credentials and prices before making your selection. Also ensure it offers free revisions if the work doesn’t satisfy you fully, while emphasizing originality by running all texts through plagiarism detection software in order to guarantee its uniqueness.

Finding a writing service with an excellent reputation for producing quality content is essential. Check online reviews and ratings as well as whether the company provides a money-back guarantee; this will give you assurance that they are legitimate and possess high levels of professionalism.

Professional case study writers possess an in-depth knowledge of their target audiences and are adept at writing content that resonates with them. Their use of persuasive language makes complex information palatable for readers – making them invaluable assets to businesses with large marketing campaigns that need fast turnaround times.

They offer assistance with numerous assignments, from research papers and essays to thesis and dissertation writing services. Their assistance is especially useful for students who struggle to write on their own but lack the time. Furthermore, these services also assist with editing and proofreading your work.

Case studies offer an invaluable opportunity for exploring real-world situations and deepening one’s understanding of principles, strategies, and decision-making processes in different industries. Case study assignments are becoming more prevalent both academically and professionally.

Writing a case study is a complex endeavor that requires in-depth knowledge of its topic and strong research abilities. Furthermore, readers should be able to follow along easily while still grasping all key findings.

iResearchNet’s team of expert writers boasts decades of experience across various subject areas and can quickly complete custom case studies on any topic quickly and affordably. With their personalized approach and free revisions until customers are completely satisfied, iResearchNet stands out as an outstanding case study writing service provider.

Hire Someone to do MBA Case Study Solution

MBA case studies immerse students into the role of business leader and provide them with experience making complex decisions in a VUCA (volatility, uncertainty, complexity and ambiguity) world. Furthermore, case study methods promote interaction amongst the students and foster collaboration.

Our exceptional writers understand that creating an outstanding case study requires intensive research. That is why they collaborate closely with clients to ensure they fully comprehend both its objectives and requirements.

The case study method is an increasingly popular way of learning at business schools. Based on actual and hypothetical business scenarios that encourage class interaction and discussion, most cases are created in collaboration between faculty experts and businesses to reflect real problems facing business leaders.

Case studies help students put themselves into the shoes of managers and think like them, honing analytical, reasoning, leadership and decision-making skills while teaching students to trust their educated instincts.

Business schools frequently employ case studies in their MBA programs, providing an immersive learning experience that engages both emotionally and intellectually with problems that face students. Cases feature narrative arcs to draw them in emotionally, with motivation to solve the issue giving rise to feelings of achievement upon solving it; additionally they give graduates an holistic view of a company which prepares them for various corporate situations after school graduation; moreover a significant number of case studies focus on international business allowing for increased career options post-graduation.

An effective thesis statement serves two functions in your writing: it guides and directs what ideas will be explored throughout an essay; and it informs your readers as to what you will argue or support in it. An ideal thesis statement strikes an effective balance between generalization and specificity in its details, being easily understandable for readers while clearly showing which type of paper it belongs.

A strong thesis statement conveys an opinion or judgment the writer has formed based on readings or personal experience, often counterargument to what may be considered the accepted view on any given topic. For instance, Tocqueville believed domestic roles gave women most power – something many today would disagree with.

Ideally, the topic you write about should be arguable rather than factual. Factual information can easily be proven, while opinions or arguments about those facts would make for more engaging papers compared to writing solely about facts such as how half of American elementary school children consume more sugar than recommended; writing about foul language in movies might not make for such an engaging essay.

Management classes teach you to lead groups of people within an organization. Your professors want to assess whether you have what it takes to become an effective leader; by seeing how well you examine cases and come up with solutions they are assessing whether you possess these traits in future.

Case studies present students with real or hypothetical business scenarios to solve. Usually, cases feature companies facing difficult decisions or facing difficulties that need to be overcome, along with potentially significant statistical data or findings that students must find solutions for.

When writing a case study analysis, it’s crucial that each recommendation be grounded in and supported by the specific case context. Furthermore, make sure your recommendations are reasonable as well. Finally, proofread and have someone else review your analysis for grammar or typos errors.

As a management student, you will be expected to conduct investigations of business problems, evaluate alternative solutions and propose the most effective one using evidence as support. This form of learning helps develop an analytical mind frame while simultaneously preparing you for real-life situations you will likely come across during your professional management career.

Your organization requires a realistic solution that will assist it in meeting its objectives. Furthermore, detailed plans must be included for implementation – this is an integral component of case study analysis that should not be neglected.

At this final stage, it’s essential that you write up your conclusions and offer any relevant recommendations based on the research conducted and findings uncovered during this step. However, avoid oversuggestions, as these could become confusing and difficult for readers to follow. Ensure your recommendations are practical and feasible while being supported by data gleaned from exhibits.

Write a Case Study for me

Case studies provide an in-depth portrait of an individual or group, going beyond statistical analyses in order to gain a deeper understanding of people’s lived experiences and perceptions.

Our writers possess extensive experience turning data, statistics and success stories into compelling case studies that will engage your target audience.

How to Write a Case Study?

Case studies can demonstrate to potential customers that you possess the expertise and knowledge required to help solve their issues. Case studies can also act as social proof, increasing your chances of converting visitors into customers.

Start the case study off by detailing the problem your customer faced, their business challenges and objectives as well as why they weren’t meeting these goals prior to working with you.

Explain how your product or service provided a successful outcome for your client and included any important project details, such as timeframe and team involvement. Depending on your format choice, an executive summary could also be included at the beginning or as part of subtitle text or even “About Us” sections.

Choose a Case Study Topic

Finding an appropriate case study subject will help you reach the prospects you wish to attract. A good rule of thumb would be choosing a client who has experienced real and measurable benefits from using your product or service.

Avoid making assumptions and stick to facts when discussing alcoholism as a possible contributory factor for mental illness in others. It would be improper, for example, to use alcoholism as a case study and suggest this might have contributed to others developing mental illnesses.

Apptio’s case study on Rovio serves as an exemplary demonstration of how to leverage any subject. It includes takeaways at the start, so prospects can quickly access what they need; additionally, engaging headers keep readers engaged throughout.

Write The Introduction

Case studies are an effective way of showing prospective customers how your products or services have helped one of your existing customers overcome specific challenges, making your solution seem even more attractive and convincing them that your solution is their perfect match.

Case studies that engage readers are the ones that tell a captivating tale and should be read thoroughly from start to finish. They must identify a problem that causes tension, explain its solution, and demonstrate how your product assisted the customer achieve their goals. Therefore, setting an effective case study requires providing some background on your customer such as industry size or product. Also include quick results stats near the top of the document so readers can better relate.

Write The Body

An effective case study should feature the success story of one or more customer heroes who overcome an obstacle and find success by using your product or service. Your audience should be able to see themselves as part of this story and identify with any obstacles they’re encountering along the way.

Include all the findings from your research as well as potential hurdles you anticipate encountering while carrying out this project. Explain why the problem you are investigating is relevant, and how you plan to address it.

Make sure that your case study is skimmable and visually engaging by including charts, graphs, images and customer quotes in it. Keep it as short and succinct as possible without losing its core message.

Write The Conclusion

Case study conclusions can often go overlooked, either because students lose interest or want to finish quickly, yet these final pages of any case study must not be neglected.

Your conclusion should summarize the main points from your analysis and demonstrate how your recommendations can assist in solving similar problems. In addition, be sure to note any limitations or opportunities for future research that have arisen as part of this investigation.

An effective case study should create an engaging narrative and highlight its most impressive results with ease. It should persuade CFOs of your product’s ability to improve their financial situation or IT workers that it will make their jobs simpler, as well as show prospects they are in safe hands if they decide to work with you.

Case Study Analysis Help

Case study analysis is an in-depth exploration of an everyday situation, rather than traditional research papers that use secondary data sources, like interviews and observations.

Your project can also incorporate additional theoretical data from course readings or case studies related to similar subjects, and should be well-structured and logically organized.

If your professor has provided questions to assist in framing your case study analysis, use these as guides when reviewing the scenario. Otherwise, start by gathering an overall overview of what’s happening and identify key stakeholder groups, issues and events as well as their relationships between each other.

At this first reading, it is essential to pay close attention to the behavior and motivations of stakeholders as well as any information that appears contradictory or extraneous.

Step two is identifying the core problem and associated symptoms, so as to create an accurate picture. Your paper must contain clear, comprehensive descriptions of both its causes and effects. Likewise, all problems should relate to models or theories discussed in class or assigned readings. Establishing the core issues also plays an integral part in creating recommendations to solve case-study problems effectively; failing to properly define core problems could lead to ineffective solutions or unexpected repercussions.

Case study analysis involves conducting an in-depth examination of a real-life situation, often used in business, social sciences and other fields to gain better insight into a specific issue or situation. Its aim is to create new understanding, illustrate theories or test hypotheses.

Case study scenarios often feature problems of various forms and severity that range in impact, severity and relative importance to an organization. They can manifest in its decision-making, operational or cultural structures or manifest as demands and claims from external stakeholders.

Once the core issues have been identified, it’s important to explore alternative solutions. This step should include an evaluation of strengths and weaknesses, risks and their impact on long-term and short-term goals as well as whether these solutions could create any additional issues. Be prepared for discussion regarding any unintended ramifications such as new issues arising as a result. If there’s original data that won’t fit with the main body of your paper’s text then consider including it in an appendix section instead.

Step two of a case study involves identifying possible solutions that could alleviate the symptomatic conditions impacting an organizational setting. This can be accomplished by analyzing alternatives using criteria set forth in problem analysis section, then comparing and contrasting their respective strengths and weaknesses as solutions or courses of action. It may be beneficial to use anecdotal evidence from personal experience or other sources for additional input.

Once you have reviewed all available options, it is necessary to propose specific courses of action and justify why these are the optimal solutions. This section should combine with your alternative solutions section and should provide a thorough account of how you would implement your recommendations based on course readings, class discussions and research findings; introspectively consider their relationship with course content/reading assignments/practical case study scenario(s).

After reviewing the main problems and solutions presented in your case study scenario, it’s important to come up with recommendations tailored specifically to your research. Be sure to justify why these suggestions are relevant and practical according to what you learned through analysis.

Recommendations must reflect what you’ve learned through analysis and be implementable within the case study context. Furthermore, it is crucial that you consider their implications on issues like equity and inclusion when making recommendations.

Our professional case study writing service features an experienced team of writers from academic and industry backgrounds. Their collective expertise allows them to produce high-quality and insightful case studies across a range of subjects and industries, conducting in-depth research and data collection to ensure accurate representation. Once collected data has been analyzed and insights extracted, the final case study will address your research objectives with ease.

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How to Write a Case Study: Bookmarkable Guide & Template

Published: November 30, 2023

Earning the trust of prospective customers can be a struggle. Before you can even begin to expect to earn their business, you need to demonstrate your ability to deliver on what your product or service promises.

Sure, you could say that you're great at X or that you're way ahead of the competition when it comes to Y. But at the end of the day, what you really need to win new business is cold, hard proof.

One of the best ways to prove your worth is through a compelling case study. In fact, HubSpot’s 2020 State of Marketing report found that case studies are so compelling that they are the fifth most commonly used type of content used by marketers.

Below, I'll walk you through what a case study is, how to prepare for writing one, what you need to include in it, and how it can be an effective tactic. To jump to different areas of this post, click on the links below to automatically scroll.

Case Study Definition

Case study templates, how to write a case study.

• How to Format a Case Study

Business Case Study Examples

A case study is a specific challenge a business has faced, and the solution they've chosen to solve it. Case studies can vary greatly in length and focus on several details related to the initial challenge and applied solution, and can be presented in various forms like a video, white paper, blog post, etc.

In professional settings, it's common for a case study to tell the story of a successful business partnership between a vendor and a client. Perhaps the success you're highlighting is in the number of leads your client generated, customers closed, or revenue gained. Any one of these key performance indicators (KPIs) are examples of your company's services in action.

When done correctly, these examples of your work can chronicle the positive impact your business has on existing or previous customers and help you attract new clients.

Free Case Study Templates

Showcase your company's success using these three free case study templates.

• Data-Driven Case Study Template
• Product-Specific Case Study Template
• General Case Study Template

You're all set!

Click this link to access this resource at any time.

Why write a case study? 

I know, you’re thinking “ Okay, but why do I need to write one of these? ” The truth is that while case studies are a huge undertaking, they are powerful marketing tools that allow you to demonstrate the value of your product to potential customers using real-world examples. Here are a few reasons why you should write case studies. 

1. Explain Complex Topics or Concepts

Case studies give you the space to break down complex concepts, ideas, and strategies and show how they can be applied in a practical way. You can use real-world examples, like an existing client, and use their story to create a compelling narrative that shows how your product solved their issue and how those strategies can be repeated to help other customers get similar successful results.  

2. Show Expertise

Case studies are a great way to demonstrate your knowledge and expertise on a given topic or industry. This is where you get the opportunity to show off your problem-solving skills and how you’ve generated successful outcomes for clients you’ve worked with. 

3. Build Trust and Credibility

In addition to showing off the attributes above, case studies are an excellent way to build credibility. They’re often filled with data and thoroughly researched, which shows readers you’ve done your homework. They can have confidence in the solutions you’ve presented because they’ve read through as you’ve explained the problem and outlined step-by-step what it took to solve it. All of these elements working together enable you to build trust with potential customers.

4. Create Social Proof

Using existing clients that have seen success working with your brand builds social proof . People are more likely to choose your brand if they know that others have found success working with you. Case studies do just that — putting your success on display for potential customers to see. 

All of these attributes work together to help you gain more clients. Plus you can even use quotes from customers featured in these studies and repurpose them in other marketing content. Now that you know more about the benefits of producing a case study, let’s check out how long these documents should be. 

How long should a case study be?

The length of a case study will vary depending on the complexity of the project or topic discussed. However, as a general guideline, case studies typically range from 500 to 1,500 words. 

Whatever length you choose, it should provide a clear understanding of the challenge, the solution you implemented, and the results achieved. This may be easier said than done, but it's important to strike a balance between providing enough detail to make the case study informative and concise enough to keep the reader's interest.

The primary goal here is to effectively communicate the key points and takeaways of the case study. It’s worth noting that this shouldn’t be a wall of text. Use headings, subheadings, bullet points, charts, and other graphics to break up the content and make it more scannable for readers. We’ve also seen brands incorporate video elements into case studies listed on their site for a more engaging experience. 

Ultimately, the length of your case study should be determined by the amount of information necessary to convey the story and its impact without becoming too long. Next, let’s look at some templates to take the guesswork out of creating one. 

To help you arm your prospects with information they can trust, we've put together a step-by-step guide on how to create effective case studies for your business with free case study templates for creating your own.

Tell us a little about yourself below to gain access today:

And to give you more options, we’ll highlight some useful templates that serve different needs. But remember, there are endless possibilities when it comes to demonstrating the work your business has done.

1. General Case Study Template

Do you have a specific product or service that you’re trying to sell, but not enough reviews or success stories? This Product Specific case study template will help.

This template relies less on metrics, and more on highlighting the customer’s experience and satisfaction. As you follow the template instructions, you’ll be prompted to speak more about the benefits of the specific product, rather than your team’s process for working with the customer.

4. Bold Social Media Business Case Study Template

You can find templates that represent different niches, industries, or strategies that your business has found success in — like a bold social media business case study template.

In this template, you can tell the story of how your social media marketing strategy has helped you or your client through collaboration or sale of your service. Customize it to reflect the different marketing channels used in your business and show off how well your business has been able to boost traffic, engagement, follows, and more.

5. Lead Generation Business Case Study Template

It’s important to note that not every case study has to be the product of a sale or customer story, sometimes they can be informative lessons that your own business has experienced. A great example of this is the Lead Generation Business case study template.

If you’re looking to share operational successes regarding how your team has improved processes or content, you should include the stories of different team members involved, how the solution was found, and how it has made a difference in the work your business does.

Now that we’ve discussed different templates and ideas for how to use them, let’s break down how to create your own case study with one.

• Get started with case study templates.
• Determine the case study's objective.
• Establish a case study medium.
• Find the right case study candidate.
• Contact your candidate for permission to write about them.
• Ensure you have all the resources you need to proceed once you get a response.
• Download a case study email template.
• Define the process you want to follow with the client.
• Ensure you're asking the right questions.
• Layout your case study format.
• Publish and promote your case study.

1. Get started with case study templates.

Telling your customer's story is a delicate process — you need to highlight their success while naturally incorporating your business into their story.

If you're just getting started with case studies, we recommend you download HubSpot's Case Study Templates we mentioned before to kickstart the process.

2. Determine the case study's objective.

All business case studies are designed to demonstrate the value of your services, but they can focus on several different client objectives.

Your first step when writing a case study is to determine the objective or goal of the subject you're featuring. In other words, what will the client have succeeded in doing by the end of the piece?

The client objective you focus on will depend on what you want to prove to your future customers as a result of publishing this case study.

Your case study can focus on one of the following client objectives:

• Complying with government regulation
• Lowering business costs
• Becoming profitable
• Generating more leads
• Closing on more customers
• Generating more revenue
• Expanding into a new market
• Becoming more sustainable or energy-efficient

3. Establish a case study medium.

Next, you'll determine the medium in which you'll create the case study. In other words, how will you tell this story?

Case studies don't have to be simple, written one-pagers. Using different media in your case study can allow you to promote your final piece on different channels. For example, while a written case study might just live on your website and get featured in a Facebook post, you can post an infographic case study on Pinterest and a video case study on your YouTube channel.

Here are some different case study mediums to consider:

Written Case Study

Consider writing this case study in the form of an ebook and converting it to a downloadable PDF. Then, gate the PDF behind a landing page and form for readers to fill out before downloading the piece, allowing this case study to generate leads for your business.

Video Case Study

Plan on meeting with the client and shooting an interview. Seeing the subject, in person, talk about the service you provided them can go a long way in the eyes of your potential customers.

Infographic Case Study

Use the long, vertical format of an infographic to tell your success story from top to bottom. As you progress down the infographic, emphasize major KPIs using bigger text and charts that show the successes your client has had since working with you.

Podcast Case Study

Podcasts are a platform for you to have a candid conversation with your client. This type of case study can sound more real and human to your audience — they'll know the partnership between you and your client was a genuine success.

4. Find the right case study candidate.

Writing about your previous projects requires more than picking a client and telling a story. You need permission, quotes, and a plan. To start, here are a few things to look for in potential candidates.

Product Knowledge

It helps to select a customer who's well-versed in the logistics of your product or service. That way, he or she can better speak to the value of what you offer in a way that makes sense for future customers.

Remarkable Results

Clients that have seen the best results are going to make the strongest case studies. If their own businesses have seen an exemplary ROI from your product or service, they're more likely to convey the enthusiasm that you want prospects to feel, too.

One part of this step is to choose clients who have experienced unexpected success from your product or service. When you've provided non-traditional customers — in industries that you don't usually work with, for example — with positive results, it can help to remove doubts from prospects.

Recognizable Names

While small companies can have powerful stories, bigger or more notable brands tend to lend credibility to your own. In fact, 89% of consumers say they'll buy from a brand they already recognize over a competitor, especially if they already follow them on social media.

Customers that came to you after working with a competitor help highlight your competitive advantage and might even sway decisions in your favor.

5. Contact your candidate for permission to write about them.

To get the case study candidate involved, you have to set the stage for clear and open communication. That means outlining expectations and a timeline right away — not having those is one of the biggest culprits in delayed case study creation.

Most importantly at this point, however, is getting your subject's approval. When first reaching out to your case study candidate, provide them with the case study's objective and format — both of which you will have come up with in the first two steps above.

To get this initial permission from your subject, put yourself in their shoes — what would they want out of this case study? Although you're writing this for your own company's benefit, your subject is far more interested in the benefit it has for them.

Benefits to Offer Your Case Study Candidate

Here are four potential benefits you can promise your case study candidate to gain their approval.

Brand Exposure

Explain to your subject to whom this case study will be exposed, and how this exposure can help increase their brand awareness both in and beyond their own industry. In the B2B sector, brand awareness can be hard to collect outside one's own market, making case studies particularly useful to a client looking to expand their name's reach.

Employee Exposure

Allow your subject to provide quotes with credits back to specific employees. When this is an option for them, their brand isn't the only thing expanding its reach — their employees can get their name out there, too. This presents your subject with networking and career development opportunities they might not have otherwise.

Product Discount

This is a more tangible incentive you can offer your case study candidate, especially if they're a current customer of yours. If they agree to be your subject, offer them a product discount — or a free trial of another product — as a thank-you for their help creating your case study.

Backlinks and Website Traffic

Here's a benefit that is sure to resonate with your subject's marketing team: If you publish your case study on your website, and your study links back to your subject's website — known as a "backlink" — this small gesture can give them website traffic from visitors who click through to your subject's website.

Additionally, a backlink from you increases your subject's page authority in the eyes of Google. This helps them rank more highly in search engine results and collect traffic from readers who are already looking for information about their industry.

6. Ensure you have all the resources you need to proceed once you get a response.

So you know what you’re going to offer your candidate, it’s time that you prepare the resources needed for if and when they agree to participate, like a case study release form and success story letter.

Let's break those two down.

Case Study Release Form

This document can vary, depending on factors like the size of your business, the nature of your work, and what you intend to do with the case studies once they are completed. That said, you should typically aim to include the following in the Case Study Release Form:

• A clear explanation of why you are creating this case study and how it will be used.
• A statement defining the information and potentially trademarked information you expect to include about the company — things like names, logos, job titles, and pictures.
• An explanation of what you expect from the participant, beyond the completion of the case study. For example, is this customer willing to act as a reference or share feedback, and do you have permission to pass contact information along for these purposes?
• A note about compensation.

Success Story Letter

As noted in the sample email, this document serves as an outline for the entire case study process. Other than a brief explanation of how the customer will benefit from case study participation, you'll want to be sure to define the following steps in the Success Story Letter.

7. Download a case study email template.

While you gathered your resources, your candidate has gotten time to read over the proposal. When your candidate approves of your case study, it's time to send them a release form.

A case study release form tells you what you'll need from your chosen subject, like permission to use any brand names and share the project information publicly. Kick-off this process with an email that runs through exactly what they can expect from you, as well as what you need from them. To give you an idea of what that might look like, check out this sample email:

8. Define the process you want to follow with the client.

Before you can begin the case study, you have to have a clear outline of the case study process with your client. An example of an effective outline would include the following information.

The Acceptance

First, you'll need to receive internal approval from the company's marketing team. Once approved, the Release Form should be signed and returned to you. It's also a good time to determine a timeline that meets the needs and capabilities of both teams.

The Questionnaire

To ensure that you have a productive interview — which is one of the best ways to collect information for the case study — you'll want to ask the participant to complete a questionnaire before this conversation. That will provide your team with the necessary foundation to organize the interview, and get the most out of it.

The Interview

Once the questionnaire is completed, someone on your team should reach out to the participant to schedule a 30- to 60-minute interview, which should include a series of custom questions related to the customer's experience with your product or service.

The Draft Review

After the case study is composed, you'll want to send a draft to the customer, allowing an opportunity to give you feedback and edits.

The Final Approval

Once any necessary edits are completed, send a revised copy of the case study to the customer for final approval.

Once the case study goes live — on your website or elsewhere — it's best to contact the customer with a link to the page where the case study lives. Don't be afraid to ask your participants to share these links with their own networks, as it not only demonstrates your ability to deliver positive results and impressive growth, as well.

9. Ensure you're asking the right questions.

Before you execute the questionnaire and actual interview, make sure you're setting yourself up for success. A strong case study results from being prepared to ask the right questions. What do those look like? Here are a few examples to get you started:

• What are your goals?
• What challenges were you experiencing before purchasing our product or service?
• What made our product or service stand out against our competitors?
• What did your decision-making process look like?
• How have you benefited from using our product or service? (Where applicable, always ask for data.)

Keep in mind that the questionnaire is designed to help you gain insights into what sort of strong, success-focused questions to ask during the actual interview. And once you get to that stage, we recommend that you follow the "Golden Rule of Interviewing." Sounds fancy, right? It's actually quite simple — ask open-ended questions.

If you're looking to craft a compelling story, "yes" or "no" answers won't provide the details you need. Focus on questions that invite elaboration, such as, "Can you describe ...?" or, "Tell me about ..."

In terms of the interview structure, we recommend categorizing the questions and flowing them into six specific sections that will mirror a successful case study format. Combined, they'll allow you to gather enough information to put together a rich, comprehensive study.

Open with the customer's business.

The goal of this section is to generate a better understanding of the company's current challenges and goals, and how they fit into the landscape of their industry. Sample questions might include:

• How long have you been in business?
• How many employees do you have?
• What are some of the objectives of your department at this time?

Cite a problem or pain point.

To tell a compelling story, you need context. That helps match the customer's need with your solution. Sample questions might include:

• What challenges and objectives led you to look for a solution?
• What might have happened if you did not identify a solution?
• Did you explore other solutions before this that did not work out? If so, what happened?

Discuss the decision process.

Exploring how the customer decided to work with you helps to guide potential customers through their own decision-making processes. Sample questions might include:

• How did you hear about our product or service?
• Who was involved in the selection process?
• What was most important to you when evaluating your options?

Explain how a solution was implemented.

The focus here should be placed on the customer's experience during the onboarding process. Sample questions might include:

• How long did it take to get up and running?
• Did that meet your expectations?
• Who was involved in the process?

Explain how the solution works.

The goal of this section is to better understand how the customer is using your product or service. Sample questions might include:

• Is there a particular aspect of the product or service that you rely on most?
• Who is using the product or service?

End with the results.

In this section, you want to uncover impressive measurable outcomes — the more numbers, the better. Sample questions might include:

• How is the product or service helping you save time and increase productivity?
• In what ways does that enhance your competitive advantage?
• How much have you increased metrics X, Y, and Z?

10. Lay out your case study format.

When it comes time to take all of the information you've collected and actually turn it into something, it's easy to feel overwhelmed. Where should you start? What should you include? What's the best way to structure it?

To help you get a handle on this step, it's important to first understand that there is no one-size-fits-all when it comes to the ways you can present a case study. They can be very visual, which you'll see in some of the examples we've included below, and can sometimes be communicated mostly through video or photos, with a bit of accompanying text.

Here are the sections we suggest, which we'll cover in more detail down below:

• Title: Keep it short. Develop a succinct but interesting project name you can give the work you did with your subject.
• Subtitle: Use this copy to briefly elaborate on the accomplishment. What was done? The case study itself will explain how you got there.
• Executive Summary : A 2-4 sentence summary of the entire story. You'll want to follow it with 2-3 bullet points that display metrics showcasing success.
• About the Subject: An introduction to the person or company you served, which can be pulled from a LinkedIn Business profile or client website.
• Challenges and Objectives: A 2-3 paragraph description of the customer's challenges, before using your product or service. This section should also include the goals or objectives the customer set out to achieve.
• How Product/Service Helped: A 2-3 paragraph section that describes how your product or service provided a solution to their problem.
• Results: A 2-3 paragraph testimonial that proves how your product or service specifically benefited the person or company and helped achieve its goals. Include numbers to quantify your contributions.
• Supporting Visuals or Quotes: Pick one or two powerful quotes that you would feature at the bottom of the sections above, as well as a visual that supports the story you are telling.
• Future Plans: Everyone likes an epilogue. Comment on what's ahead for your case study subject, whether or not those plans involve you.
• Call to Action (CTA): Not every case study needs a CTA, but putting a passive one at the end of your case study can encourage your readers to take an action on your website after learning about the work you've done.

When laying out your case study, focus on conveying the information you've gathered in the most clear and concise way possible. Make it easy to scan and comprehend, and be sure to provide an attractive call-to-action at the bottom — that should provide readers an opportunity to learn more about your product or service.

11. Publish and promote your case study.

Once you've completed your case study, it's time to publish and promote it. Some case study formats have pretty obvious promotional outlets — a video case study can go on YouTube, just as an infographic case study can go on Pinterest.

But there are still other ways to publish and promote your case study. Here are a couple of ideas:

Lead Gen in a Blog Post

As stated earlier in this article, written case studies make terrific lead-generators if you convert them into a downloadable format, like a PDF. To generate leads from your case study, consider writing a blog post that tells an abbreviated story of your client's success and asking readers to fill out a form with their name and email address if they'd like to read the rest in your PDF.

Then, promote this blog post on social media, through a Facebook post or a tweet.

Published as a Page on Your Website

As a growing business, you might need to display your case study out in the open to gain the trust of your target audience.

Rather than gating it behind a landing page, publish your case study to its own page on your website, and direct people here from your homepage with a "Case Studies" or "Testimonials" button along your homepage's top navigation bar.

Format for a Case Study

The traditional case study format includes the following parts: a title and subtitle, a client profile, a summary of the customer’s challenges and objectives, an account of how your solution helped, and a description of the results. You might also want to include supporting visuals and quotes, future plans, and calls-to-action.

Image Source

The title is one of the most important parts of your case study. It should draw readers in while succinctly describing the potential benefits of working with your company. To that end, your title should:

• State the name of your custome r. Right away, the reader must learn which company used your products and services. This is especially important if your customer has a recognizable brand. If you work with individuals and not companies, you may omit the name and go with professional titles: “A Marketer…”, “A CFO…”, and so forth.
• State which product your customer used . Even if you only offer one product or service, or if your company name is the same as your product name, you should still include the name of your solution. That way, readers who are not familiar with your business can become aware of what you sell.
• Allude to the results achieved . You don’t necessarily need to provide hard numbers, but the title needs to represent the benefits, quickly. That way, if a reader doesn’t stay to read, they can walk away with the most essential information: Your product works.

The example above, “Crunch Fitness Increases Leads and Signups With HubSpot,” achieves all three — without being wordy. Keeping your title short and sweet is also essential.

2. Subtitle

Your subtitle is another essential part of your case study — don’t skip it, even if you think you’ve done the work with the title. In this section, include a brief summary of the challenges your customer was facing before they began to use your products and services. Then, drive the point home by reiterating the benefits your customer experienced by working with you.

The above example reads:

“Crunch Fitness was franchising rapidly when COVID-19 forced fitness clubs around the world to close their doors. But the company stayed agile by using HubSpot to increase leads and free trial signups.”

We like that the case study team expressed the urgency of the problem — opening more locations in the midst of a pandemic — and placed the focus on the customer’s ability to stay agile.

3. Executive Summary

The executive summary should provide a snapshot of your customer, their challenges, and the benefits they enjoyed from working with you. Think it’s too much? Think again — the purpose of the case study is to emphasize, again and again, how well your product works.

The good news is that depending on your design, the executive summary can be mixed with the subtitle or with the “About the Company” section. Many times, this section doesn’t need an explicit “Executive Summary” subheading. You do need, however, to provide a convenient snapshot for readers to scan.

In the above example, ADP included information about its customer in a scannable bullet-point format, then provided two sections: “Business Challenge” and “How ADP Helped.” We love how simple and easy the format is to follow for those who are unfamiliar with ADP or its typical customer.

4. About the Company

Readers need to know and understand who your customer is. This is important for several reasons: It helps your reader potentially relate to your customer, it defines your ideal client profile (which is essential to deter poor-fit prospects who might have reached out without knowing they were a poor fit), and it gives your customer an indirect boon by subtly promoting their products and services.

Feel free to keep this section as simple as possible. You can simply copy and paste information from the company’s LinkedIn, use a quote directly from your customer, or take a more creative storytelling approach.

In the above example, HubSpot included one paragraph of description for Crunch Fitness and a few bullet points. Below, ADP tells the story of its customer using an engaging, personable technique that effectively draws readers in.

5. Challenges and Objectives

The challenges and objectives section of your case study is the place to lay out, in detail, the difficulties your customer faced prior to working with you — and what they hoped to achieve when they enlisted your help.

In this section, you can be as brief or as descriptive as you’d like, but remember: Stress the urgency of the situation. Don’t understate how much your customer needed your solution (but don’t exaggerate and lie, either). Provide contextual information as necessary. For instance, the pandemic and societal factors may have contributed to the urgency of the need.

Take the above example from design consultancy IDEO:

“Educational opportunities for adults have become difficult to access in the United States, just when they’re needed most. To counter this trend, IDEO helped the city of South Bend and the Drucker Institute launch Bendable, a community-powered platform that connects people with opportunities to learn with and from each other.”

We love how IDEO mentions the difficulties the United States faces at large, the efforts its customer is taking to address these issues, and the steps IDEO took to help.

6. How Product/Service Helped

This is where you get your product or service to shine. Cover the specific benefits that your customer enjoyed and the features they gleaned the most use out of. You can also go into detail about how you worked with and for your customer. Maybe you met several times before choosing the right solution, or you consulted with external agencies to create the best package for them.

Whatever the case may be, try to illustrate how easy and pain-free it is to work with the representatives at your company. After all, potential customers aren’t looking to just purchase a product. They’re looking for a dependable provider that will strive to exceed their expectations.

In the above example, IDEO describes how it partnered with research institutes and spoke with learners to create Bendable, a free educational platform. We love how it shows its proactivity and thoroughness. It makes potential customers feel that IDEO might do something similar for them.

The results are essential, and the best part is that you don’t need to write the entirety of the case study before sharing them. Like HubSpot, IDEO, and ADP, you can include the results right below the subtitle or executive summary. Use data and numbers to substantiate the success of your efforts, but if you don’t have numbers, you can provide quotes from your customers.

We can’t overstate the importance of the results. In fact, if you wanted to create a short case study, you could include your title, challenge, solution (how your product helped), and result.

8. Supporting Visuals or Quotes

Let your customer speak for themselves by including quotes from the representatives who directly interfaced with your company.

Visuals can also help, even if they’re stock images. On one side, they can help you convey your customer’s industry, and on the other, they can indirectly convey your successes. For instance, a picture of a happy professional — even if they’re not your customer — will communicate that your product can lead to a happy client.

In this example from IDEO, we see a man standing in a boat. IDEO’s customer is neither the man pictured nor the manufacturer of the boat, but rather Conservation International, an environmental organization. This imagery provides a visually pleasing pattern interrupt to the page, while still conveying what the case study is about.

9. Future Plans

This is optional, but including future plans can help you close on a more positive, personable note than if you were to simply include a quote or the results. In this space, you can show that your product will remain in your customer’s tech stack for years to come, or that your services will continue to be instrumental to your customer’s success.

Alternatively, if you work only on time-bound projects, you can allude to the positive impact your customer will continue to see, even after years of the end of the contract.

10. Call to Action (CTA)

Not every case study needs a CTA, but we’d still encourage it. Putting one at the end of your case study will encourage your readers to take an action on your website after learning about the work you've done.

It will also make it easier for them to reach out, if they’re ready to start immediately. You don’t want to lose business just because they have to scroll all the way back up to reach out to your team.

To help you visualize this case study outline, check out the case study template below, which can also be downloaded here .

You drove the results, made the connection, set the expectations, used the questionnaire to conduct a successful interview, and boiled down your findings into a compelling story. And after all of that, you're left with a little piece of sales enabling gold — a case study.

To show you what a well-executed final product looks like, have a look at some of these marketing case study examples.

1. "Shopify Uses HubSpot CRM to Transform High Volume Sales Organization," by HubSpot

What's interesting about this case study is the way it leads with the customer. This reflects a major HubSpot value, which is to always solve for the customer first. The copy leads with a brief description of why Shopify uses HubSpot and is accompanied by a short video and some basic statistics on the company.

Notice that this case study uses mixed media. Yes, there is a short video, but it's elaborated upon in the additional text on the page. So, while case studies can use one or the other, don't be afraid to combine written copy with visuals to emphasize the project's success.

2. "New England Journal of Medicine," by Corey McPherson Nash

When branding and design studio Corey McPherson Nash showcases its work, it makes sense for it to be visual — after all, that's what they do. So in building the case study for the studio's work on the New England Journal of Medicine's integrated advertising campaign — a project that included the goal of promoting the client's digital presence — Corey McPherson Nash showed its audience what it did, rather than purely telling it.

Notice that the case study does include some light written copy — which includes the major points we've suggested — but lets the visuals do the talking, allowing users to really absorb the studio's services.

3. "Designing the Future of Urban Farming," by IDEO

Here's a design company that knows how to lead with simplicity in its case studies. As soon as the visitor arrives at the page, he or she is greeted with a big, bold photo, and two very simple columns of text — "The Challenge" and "The Outcome."

Immediately, IDEO has communicated two of the case study's major pillars. And while that's great — the company created a solution for vertical farming startup INFARM's challenge — it doesn't stop there. As the user scrolls down, those pillars are elaborated upon with comprehensive (but not overwhelming) copy that outlines what that process looked like, replete with quotes and additional visuals.

4. "Secure Wi-Fi Wins Big for Tournament," by WatchGuard

Then, there are the cases when visuals can tell almost the entire story — when executed correctly. Network security provider WatchGuard can do that through this video, which tells the story of how its services enhanced the attendee and vendor experience at the Windmill Ultimate Frisbee tournament.

5. Rock and Roll Hall of Fame Boosts Social Media Engagement and Brand Awareness with HubSpot

In the case study above , HubSpot uses photos, videos, screenshots, and helpful stats to tell the story of how the Rock and Roll Hall of Fame used the bot, CRM, and social media tools to gain brand awareness.

6. Small Desk Plant Business Ups Sales by 30% With Trello

This case study from Trello is straightforward and easy to understand. It begins by explaining the background of the company that decided to use it, what its goals were, and how it planned to use Trello to help them.

It then goes on to discuss how the software was implemented and what tasks and teams benefited from it. Towards the end, it explains the sales results that came from implementing the software and includes quotes from decision-makers at the company that implemented it.

7. Facebook's Mercedes Benz Success Story

Facebook's Success Stories page hosts a number of well-designed and easy-to-understand case studies that visually and editorially get to the bottom line quickly.

Each study begins with key stats that draw the reader in. Then it's organized by highlighting a problem or goal in the introduction, the process the company took to reach its goals, and the results. Then, in the end, Facebook notes the tools used in the case study.

Showcasing Your Work

You work hard at what you do. Now, it's time to show it to the world — and, perhaps more important, to potential customers. Before you show off the projects that make you the proudest, we hope you follow these important steps that will help you effectively communicate that work and leave all parties feeling good about it.

Editor's Note: This blog post was originally published in February 2017 but was updated for comprehensiveness and freshness in July 2021.

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Case Study Solution

I’ve been working with many businesses as an external consultant and have found that there are often examples of case study solutions that are quite difficult to implement into a company’s marketing and accounting systems. That’s because the facts and findings of each case study, even when presented in a logical order, can be complicated and the required reporting and financial statements not always accurate. That means if your accounting and marketing departments are already using these types of solutions and you want to enhance your existing systems, you’ll find them woefully inadequate for doing what they are intended to do.

In this article I’ll cover three examples of case study solutions that you need to look for in a Business Services department. They all are very cost effective, yet provide very accurate, easily communicated information about customer behavior, which you may want to take advantage of to help make management decision making easier.

* Corporate Accounting and Marketing Services: We often see the use of “finance” as part of the description of a marketing services or accounting department. While it is usually correct to say that finance is part of any marketing and account services department, sometimes it can be useful to break it out into its own group of business services. Finance is primarily concerned with the processing of monetary transactions, such as invoices, bills, bank transfers, etc.

Finance is also concerned with recording all business expenses.  Case Study Solutions The accounting side of finance is usually concerned with reporting and analyzing the accounting transactions. The payment processing side of finance is responsible for keeping track of all payments made and accounts receivable.

* Case Studies: One of the best examples of case study solutions that many businesses should implement is a case study of a specific customer or client that shows how their business has changed because of a new service or product that was offered. This type of information provides valuable insights and allows managers to see what it is about a particular project that brought about the customer’s change of heart.

Finance is also responsible for analyzing the cost of a new product or service. The benefits that it will generate to the company can be very positive but it’s not necessarily the only way to derive those benefits. As long as that is acknowledged, then this is an example of case study solutions that can easily benefit both the marketing and finance departments.

* Advertising and Marketing Consulting: This is a specialty and there are no two ways about it. If you are looking for a specialized consulting firm, you’ll find one in the advertising and marketing fields. You’ll find several examples of case study solutions in this area of business and it makes sense to begin by providing the client with a brief outline of the solutions you have already implemented and the benefits that have come from them.

One of the most compelling examples of case study solutions for the marketing and finance departments is a case study of a client that was working with a new client that had been following the company for a few years and had recently gone in for a big advertising campaign. Since this was not a business that had been in the same market for years, they had to rely on some fairly old advertising strategies, which did not appear to be working at all. Then came the implementation of a new “big spend” advertising campaign.

The results were impressive, the advertising clearly worked, the client was pleased and the company made a great deal of money off that campaign. This case was a perfect example of the benefits of implementing a unique marketing plan that utilizes a more targeted approach to advertising.

* Accounting: Some business services departments are more suited to working with a corporate accounting and bookkeeping department. Others are better suited to work with a business management accounting team.

Most of the time, the accounting departments that have been working with a customer for a while are more suited to having a clear understanding of what is happening. For example, it is common for the accounting team that has been working with a company for a long time to have an intuitive feel for the customer behavior and way the company operates. Many of the customers and clients will have built up habits that the accounting team can better understand.

My goal is to help you realize that the same is true of the external consultant. such as me who works with corporate, government, nonprofit and non-profit organizations.

Types of Case Studies

There are many different types of case studies that have been successful. I have provided some examples here. They all may be adapted to fit your own needs, but you should see how important it is to understand how these techniques are applied in business.

Marketing Case Studies. Brand new products are introduced to the market. Marketing is a critical part of launching a new product. It should be explored to help enhance the success of the product launch. Sales Case Studies. The sales cycle of a company can be significantly improved by evaluating the performance of their sales personnel. How can one make a difference? What must be done? These are the questions that need to be answered to really improve the sales cycle.

Finance Case Studies. Many businesses do not manage their finances properly. If they cannot find a way to make their finances successful then they will struggle to grow and prosper. Case studies should be done to help identify ways to make finance more successful. Marketing Case Studies. A company launches a new product. After launching this product they find that their customers are very responsive to their marketing messages.

Finance Case Studies. A business wants to invest in a new product, but they don’t want to spend the money on advertising. Case studies can show them how their marketing can be successful by analyzing the results of their campaign.

Sales Case Studies. A company’s sales team is having trouble with their sales presentations. They find that their marketing is not effective. In addition, they find that their customers are not responding to their message. Marketing Case Studies. A company opens a new store and their sales presentations are not very effective. They need to re-examine their sales presentations and learn more about how to make them effective.

Finance Case Studies. When a company is trying to decide what types of companies to invest in, they see that there are certain types of businesses that can be made successful. These businesses are termed as “resourceful”. Case studies can show that resourceful businesses can perform well under market conditions.

Business Case Studies. When a business has run into a difficulty,  Technology of Case Study Solution  one will see that the person or persons handling the problem are not effective. When one takes a look at how to make the problem improves, they can see how they can improve their skills and techniques. This will cause the business to be successful. Finance Case Studies. A business tries to start up but is unsuccessful because of a lack of funds. When they take a look at how to raise the capital they can improve their performance and get started sooner.

The examples given here may not be the type of Case Studies that is right for you, but they can be used to help you see how all the techniques are related. It can also be used to help you avoid common mistakes when handling cases.

Steps in Solving Case Study

Cases are problems that you may be facing and you need to understand how the process of Case Study Solving goes on. You have to understand how the working process will be in solving your case. A Method is the way or technique that will be used by the company or organization to solve the problem. The way the Company solves it will be decided according to the situation. For example, if you have a broken water pipe in your home then the Company will use the process of curing a leaky pipe.

There are many different types of Methods and the matter will be decided by the type of Problem and the Customer and the End Users of the product or Service. Here we will discuss two important steps in Case Study Solving. The first step in solving is known as the Nature of Problem. This is the same as the subject of the Case. If you are an Advertiser and you are faced with the case of Advert Problem then you will use the problem of the Problem.

The second step is the interaction between the company and the Customer’s needs. The Company will need to identify what the end user wants are in order to be able to come up with a solution. Then there are also new customers. These Customers usually don’t have any problem with the Service or the product or the Company. They may have some complaints, but the Company will have to search for the cause of the complaint.

The Customer is not the only Person who have to be considered, but the need for the Product and the Service and the nature of the Problem is also important. For example, if there is a problem with the printer, then the Company will need to make sure that the Printer works properly or if the printer doesn’t work properly the Company will need to know the cause of the failure of the Printer.

The method and the process of solving the problem are very important. For example, if you have a company that needs to install a freezer in your home then you will need to consider how the company will use the ice machine.  Introduction Case Study Solution The company will use the process of preventing the freezers from freezing down.

After identifying the problem and identifying the methods then there is one step of the Case Study Solution. The company will need to identify how much money they will have to spend to be able to solve the problem. This amount of money will be set by the company and it will be known as the Cost of Solution.

The Cost of Solution can range from very small to very large. When the Cost of Solution is small then the Company may not spend the amount of money that is needed to be able to solve the problem. It is also possible for the company to choose a method of resolution that will solve the problem. The Company should always have a deadline for the Solution to be implemented. The deadline must be kept so that the business can maintain the integrity of the process and will be able to spend the necessary time for Solution.

If the company has not solved the problem within the deadline then the company will need to know why it has not been solved. There are many reasons for failing to solve the problem and these reasons may include non-communication or poor support from the Company. If the Company has failed to solve the problem then the case will be considered closed and the company will be required to wait for another opportunity.

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Blog Graphic Design 15+ Professional Case Study Examples [Design Tips + Templates]

15+ Professional Case Study Examples [Design Tips + Templates]

Written by: Alice Corner Jan 12, 2023

Have you ever bought something — within the last 10 years or so — without reading its reviews or without a recommendation or prior experience of using it?

If the answer is no — or at least, rarely — you get my point.

Positive reviews matter for selling to regular customers, and for B2B or SaaS businesses, detailed case studies are important too.

Wondering how to craft a compelling case study ? No worries—I’ve got you covered with 15 marketing case study templates , helpful tips, and examples to ensure your case study converts effectively.

Click to jump ahead:

• What is a Case Study?

Business Case Study Examples

Simple case study examples.

• Marketing Case Study Examples

Sales Case Study Examples

• Case Study FAQs

What is a case study?

A case study is an in-depth, detailed analysis of a specific real-world situation. For example, a case study can be about an individual, group, event, organization, or phenomenon. The purpose of a case study is to understand its complexities and gain insights into a particular instance or situation.

In the context of a business, however, case studies take customer success stories and explore how they use your product to help them achieve their business goals.

As well as being valuable marketing tools , case studies are a good way to evaluate your product as it allows you to objectively examine how others are using it.

It’s also a good way to interview your customers about why they work with you.

Related: What is a Case Study? [+6 Types of Case Studies]

Marketing Case Study Template

A marketing case study showcases how your product or services helped potential clients achieve their business goals. You can also create case studies of internal, successful marketing projects. A marketing case study typically includes:

• Company background and history
• The challenge
• How you helped
• Specific actions taken
• Visuals or Data
• Client testimonials

Here’s an example of a marketing case study template:

Whether you’re a B2B or B2C company, business case studies can be a powerful resource to help with your sales, marketing, and even internal departmental awareness.

Business and business management case studies should encompass strategic insights alongside anecdotal and qualitative findings, like in the business case study examples below.

Conduct a B2B case study by researching the company holistically

When it comes to writing a case study, make sure you approach the company holistically and analyze everything from their social media to their sales.

Think about every avenue your product or service has been of use to your case study company, and ask them about the impact this has had on their wider company goals.

In business case study examples like the one above, we can see that the company has been thought about holistically simply by the use of icons.

By combining social media icons with icons that show in-person communication we know that this is a well-researched and thorough case study.

This case study report example could also be used within an annual or end-of-year report.

Highlight the key takeaway from your marketing case study

To create a compelling case study, identify the key takeaways from your research. Use catchy language to sum up this information in a sentence, and present this sentence at the top of your page.

This is “at a glance” information and it allows people to gain a top-level understanding of the content immediately. 

You can use a large, bold, contrasting font to help this information stand out from the page and provide interest.

Learn  how to choose fonts  effectively with our Venngage guide and once you’ve done that.

Upload your fonts and  brand colors  to Venngage using the  My Brand Kit  tool and see them automatically applied to your designs.

The heading is the ideal place to put the most impactful information, as this is the first thing that people will read.

In this example, the stat of “Increase[d] lead quality by 90%” is used as the header. It makes customers want to read more to find out how exactly lead quality was increased by such a massive amount.

If you’re conducting an in-person interview, you could highlight a direct quote or insight provided by your interview subject.

Pick out a catchy sentence or phrase, or the key piece of information your interview subject provided and use that as a way to draw a potential customer in.

Use charts to visualize data in your business case studies

Charts are an excellent way to visualize data and to bring statistics and information to life. Charts make information easier to understand and to illustrate trends or patterns.

Making charts is even easier with Venngage.

In this consulting case study example, we can see that a chart has been used to demonstrate the difference in lead value within the Lead Elves case study.

Adding a chart here helps break up the information and add visual value to the case study. 

Using charts in your case study can also be useful if you’re creating a project management case study.

You could use a Gantt chart or a project timeline to show how you have managed the project successfully.

Use direct quotes to build trust in your marketing case study

To add an extra layer of authenticity you can include a direct quote from your customer within your case study.

According to research from Nielsen , 92% of people will trust a recommendation from a peer and 70% trust recommendations even if they’re from somebody they don’t know.

So if you have a customer or client who can’t stop singing your praises, make sure you get a direct quote from them and include it in your case study.

You can either lift part of the conversation or interview, or you can specifically request a quote. Make sure to ask for permission before using the quote.

This design uses a bright contrasting speech bubble to show that it includes a direct quote, and helps the quote stand out from the rest of the text.

This will help draw the customer’s attention directly to the quote, in turn influencing them to use your product or service.

Less is often more, and this is especially true when it comes to creating designs. Whilst you want to create a professional-looking, well-written and design case study – there’s no need to overcomplicate things.

These simple case study examples show that smart clean designs and informative content can be an effective way to showcase your successes.

Use colors and fonts to create a professional-looking case study

Business case studies shouldn’t be boring. In fact, they should be beautifully and professionally designed.

This means the normal rules of design apply. Use fonts, colors, and icons to create an interesting and visually appealing case study.

In this case study example, we can see how multiple fonts have been used to help differentiate between the headers and content, as well as complementary colors and eye-catching icons.

Marketing case study examples

Marketing case studies are incredibly useful for showing your marketing successes. Every successful marketing campaign relies on influencing a consumer’s behavior, and a great case study can be a great way to spotlight your biggest wins.

In the marketing case study examples below, a variety of designs and techniques to create impactful and effective case studies.

Show off impressive results with a bold marketing case study

Case studies are meant to show off your successes, so make sure you feature your positive results prominently. Using bold and bright colors as well as contrasting shapes, large bold fonts, and simple icons is a great way to highlight your wins.

In well-written case study examples like the one below, the big wins are highlighted on the second page with a bright orange color and are highlighted in circles.

Making the important data stand out is especially important when attracting a prospective customer with marketing case studies.

Use a simple but clear layout in your case study

Using a simple layout in your case study can be incredibly effective, like in the example of a case study below.

Keeping a clean white background, and using slim lines to help separate the sections is an easy way to format your case study.

Making the information clear helps draw attention to the important results, and it helps improve the  accessibility of the design .

Business case study examples like this would sit nicely within a larger report, with a consistent layout throughout.

Use visuals and icons to create an engaging and branded business case study

Nobody wants to read pages and pages of text — and that’s why Venngage wants to help you communicate your ideas visually.

Using icons, graphics, photos, or patterns helps create a much more engaging design. 

With this Blue Cap case study icons, colors, and impactful pattern designs have been used to create an engaging design that catches your eye.

Use a monochromatic color palette to create a professional and clean case study

Let your research shine by using a monochromatic and minimalistic color palette.

By sticking to one color, and leaving lots of blank space you can ensure your design doesn’t distract a potential customer from your case study content.

In this case study on Polygon Media, the design is simple and professional, and the layout allows the prospective customer to follow the flow of information.

The gradient effect on the left-hand column helps break up the white background and adds an interesting visual effect.

Did you know you can generate an accessible color palette with Venngage? Try our free accessible color palette generator today and create a case study that delivers and looks pleasant to the eye:

Add long term goals in your case study

When creating a case study it’s a great idea to look at both the short term and the long term goals of the company to gain the best understanding possible of the insights they provide.

Short-term goals will be what the company or person hopes to achieve in the next few months, and long-term goals are what the company hopes to achieve in the next few years.

Check out this modern pattern design example of a case study below:

In this case study example, the short and long-term goals are clearly distinguished by light blue boxes and placed side by side so that they are easy to compare.

Use a strong introductory paragraph to outline the overall strategy and goals before outlining the specific short-term and long-term goals to help with clarity.

This strategy can also be handy when creating a consulting case study.

Use data to make concrete points about your sales and successes

When conducting any sort of research stats, facts, and figures are like gold dust (aka, really valuable).

Being able to quantify your findings is important to help understand the information fully. Saying sales increased 10% is much more effective than saying sales increased.

While sales dashboards generally tend it make it all about the numbers and charts, in sales case study examples, like this one, the key data and findings can be presented with icons. This contributes to the potential customer’s better understanding of the report.

They can clearly comprehend the information and it shows that the case study has been well researched.

Use emotive, persuasive, or action based language in your marketing case study

Create a compelling case study by using emotive, persuasive and action-based language when customizing your case study template.

In this well-written case study example, we can see that phrases such as “Results that Speak Volumes” and “Drive Sales” have been used.

Using persuasive language like you would in a blog post. It helps inspire potential customers to take action now.

Keep your potential customers in mind when creating a customer case study for marketing

82% of marketers use case studies in their marketing  because it’s such an effective tool to help quickly gain customers’ trust and to showcase the potential of your product.

Why are case studies such an important tool in content marketing?

By writing a case study you’re telling potential customers that they can trust you because you’re showing them that other people do.

Not only that, but if you have a SaaS product, business case studies are a great way to show how other people are effectively using your product in their company.

In this case study, Network is demonstrating how their product has been used by Vortex Co. with great success; instantly showing other potential customers that their tool works and is worth using.

Related: 10+ Case Study Infographic Templates That Convert

Case studies are particularly effective as a sales technique.

A sales case study is like an extended customer testimonial, not only sharing opinions of your product – but showcasing the results you helped your customer achieve.

Make impactful statistics pop in your sales case study

Writing a case study doesn’t mean using text as the only medium for sharing results.

You should use icons to highlight areas of your research that are particularly interesting or relevant, like in this example of a case study:

Icons are a great way to help summarize information quickly and can act as visual cues to help draw the customer’s attention to certain areas of the page.

In some of the business case study examples above, icons are used to represent the impressive areas of growth and are presented in a way that grabs your attention.

Use high contrast shapes and colors to draw attention to key information in your sales case study

Help the key information stand out within your case study by using high contrast shapes and colors.

Use a complementary or contrasting color, or use a shape such as a rectangle or a circle for maximum impact.

This design has used dark blue rectangles to help separate the information and make it easier to read.

Coupled with icons and strong statistics, this information stands out on the page and is easily digestible and retainable for a potential customer.

Case Study Examples Summary

Once you have created your case study, it’s best practice to update your examples on a regular basis to include up-to-date statistics, data, and information.

You should update your business case study examples often if you are sharing them on your website .

It’s also important that your case study sits within your brand guidelines – find out how Venngage’s My Brand Kit tool can help you create consistently branded case study templates.

Case studies are important marketing tools – but they shouldn’t be the only tool in your toolbox. Content marketing is also a valuable way to earn consumer trust.

Case Study FAQ

Why should you write a case study.

Case studies are an effective marketing technique to engage potential customers and help build trust.

By producing case studies featuring your current clients or customers, you are showcasing how your tool or product can be used. You’re also showing that other people endorse your product.

In addition to being a good way to gather positive testimonials from existing customers , business case studies are good educational resources and can be shared amongst your company or team, and used as a reference for future projects.

How should you write a case study?

To create a great case study, you should think strategically. The first step, before starting your case study research, is to think about what you aim to learn or what you aim to prove.

You might be aiming to learn how a company makes sales or develops a new product. If this is the case, base your questions around this.

You can learn more about writing a case study  from our extensive guide.

Related: How to Present a Case Study like a Pro (With Examples)

Some good questions you could ask would be:

• Why do you use our tool or service?
• How often do you use our tool or service?
• What does the process of using our product look like to you?
• If our product didn’t exist, what would you be doing instead?
• What is the number one benefit you’ve found from using our tool?

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How to write a case study — examples, templates, and tools

It’s a marketer’s job to communicate the effectiveness of a product or service to potential and current customers to convince them to buy and keep business moving. One of the best methods for doing this is to share success stories that are relatable to prospects and customers based on their pain points, experiences, and overall needs.

That’s where case studies come in. Case studies are an essential part of a content marketing plan. These in-depth stories of customer experiences are some of the most effective at demonstrating the value of a product or service. Yet many marketers don’t use them, whether because of their regimented formats or the process of customer involvement and approval.

A case study is a powerful tool for showcasing your hard work and the success your customer achieved. But writing a great case study can be difficult if you’ve never done it before or if it’s been a while. This guide will show you how to write an effective case study and provide real-world examples and templates that will keep readers engaged and support your business.

In this article, you’ll learn:

What is a case study?

How to write a case study, case study templates, case study examples, case study tools.

A case study is the detailed story of a customer’s experience with a product or service that demonstrates their success and often includes measurable outcomes. Case studies are used in a range of fields and for various reasons, from business to academic research. They’re especially impactful in marketing as brands work to convince and convert consumers with relatable, real-world stories of actual customer experiences.

The best case studies tell the story of a customer’s success, including the steps they took, the results they achieved, and the support they received from a brand along the way. To write a great case study, you need to:

• Celebrate the customer and make them — not a product or service — the star of the story.
• Craft the story with specific audiences or target segments in mind so that the story of one customer will be viewed as relatable and actionable for another customer.
• Write copy that is easy to read and engaging so that readers will gain the insights and messages intended.
• Follow a standardized format that includes all of the essentials a potential customer would find interesting and useful.
• Support all of the claims for success made in the story with data in the forms of hard numbers and customer statements.

Case studies are a type of review but more in depth, aiming to show — rather than just tell — the positive experiences that customers have with a brand. Notably, 89% of consumers read reviews before deciding to buy, and 79% view case study content as part of their purchasing process. When it comes to B2B sales, 52% of buyers rank case studies as an important part of their evaluation process.

Telling a brand story through the experience of a tried-and-true customer matters. The story is relatable to potential new customers as they imagine themselves in the shoes of the company or individual featured in the case study. Showcasing previous customers can help new ones see themselves engaging with your brand in the ways that are most meaningful to them.

Besides sharing the perspective of another customer, case studies stand out from other content marketing forms because they are based on evidence. Whether pulling from client testimonials or data-driven results, case studies tend to have more impact on new business because the story contains information that is both objective (data) and subjective (customer experience) — and the brand doesn’t sound too self-promotional.

Case studies are unique in that there’s a fairly standardized format for telling a customer’s story. But that doesn’t mean there isn’t room for creativity. It’s all about making sure that teams are clear on the goals for the case study — along with strategies for supporting content and channels — and understanding how the story fits within the framework of the company’s overall marketing goals.

Here are the basic steps to writing a good case study.

1. Identify your goal

Start by defining exactly who your case study will be designed to help. Case studies are about specific instances where a company works with a customer to achieve a goal. Identify which customers are likely to have these goals, as well as other needs the story should cover to appeal to them.

The answer is often found in one of the buyer personas that have been constructed as part of your larger marketing strategy. This can include anything from new leads generated by the marketing team to long-term customers that are being pressed for cross-sell opportunities. In all of these cases, demonstrating value through a relatable customer success story can be part of the solution to conversion.

2. Choose your client or subject

Who you highlight matters. Case studies tie brands together that might otherwise not cross paths. A writer will want to ensure that the highlighted customer aligns with their own company’s brand identity and offerings. Look for a customer with positive name recognition who has had great success with a product or service and is willing to be an advocate.

The client should also match up with the identified target audience. Whichever company or individual is selected should be a reflection of other potential customers who can see themselves in similar circumstances, having the same problems and possible solutions.

Some of the most compelling case studies feature customers who:

• Switch from one product or service to another while naming competitors that missed the mark.
• Experience measurable results that are relatable to others in a specific industry.
• Represent well-known brands and recognizable names that are likely to compel action.
• Advocate for a product or service as a champion and are well-versed in its advantages.

Whoever or whatever customer is selected, marketers must ensure they have the permission of the company involved before getting started. Some brands have strict review and approval procedures for any official marketing or promotional materials that include their name. Acquiring those approvals in advance will prevent any miscommunication or wasted effort if there is an issue with their legal or compliance teams.

3. Conduct research and compile data

Substantiating the claims made in a case study — either by the marketing team or customers themselves — adds validity to the story. To do this, include data and feedback from the client that defines what success looks like. This can be anything from demonstrating return on investment (ROI) to a specific metric the customer was striving to improve. Case studies should prove how an outcome was achieved and show tangible results that indicate to the customer that your solution is the right one.

This step could also include customer interviews. Make sure that the people being interviewed are key stakeholders in the purchase decision or deployment and use of the product or service that is being highlighted. Content writers should work off a set list of questions prepared in advance. It can be helpful to share these with the interviewees beforehand so they have time to consider and craft their responses. One of the best interview tactics to keep in mind is to ask questions where yes and no are not natural answers. This way, your subject will provide more open-ended responses that produce more meaningful content.

4. Choose the right format

There are a number of different ways to format a case study. Depending on what you hope to achieve, one style will be better than another. However, there are some common elements to include, such as:

• An engaging headline
• A subject and customer introduction
• The unique challenge or challenges the customer faced
• The solution the customer used to solve the problem
• The results achieved
• Data and statistics to back up claims of success
• A strong call to action (CTA) to engage with the vendor

It’s also important to note that while case studies are traditionally written as stories, they don’t have to be in a written format. Some companies choose to get more creative with their case studies and produce multimedia content, depending on their audience and objectives. Case study formats can include traditional print stories, interactive web or social content, data-heavy infographics, professionally shot videos, podcasts, and more.

5. Write your case study

We’ll go into more detail later about how exactly to write a case study, including templates and examples. Generally speaking, though, there are a few things to keep in mind when writing your case study.

• Be clear and concise. Readers want to get to the point of the story quickly and easily, and they’ll be looking to see themselves reflected in the story right from the start.
• Provide a big picture. Always make sure to explain who the client is, their goals, and how they achieved success in a short introduction to engage the reader.
• Construct a clear narrative. Stick to the story from the perspective of the customer and what they needed to solve instead of just listing product features or benefits.
• Leverage graphics. Incorporating infographics, charts, and sidebars can be a more engaging and eye-catching way to share key statistics and data in readable ways.
• Offer the right amount of detail. Most case studies are one or two pages with clear sections that a reader can skim to find the information most important to them.
• Include data to support claims. Show real results — both facts and figures and customer quotes — to demonstrate credibility and prove the solution works.

6. Promote your story

Marketers have a number of options for distribution of a freshly minted case study. Many brands choose to publish case studies on their website and post them on social media. This can help support SEO and organic content strategies while also boosting company credibility and trust as visitors see that other businesses have used the product or service.

Marketers are always looking for quality content they can use for lead generation. Consider offering a case study as gated content behind a form on a landing page or as an offer in an email message. One great way to do this is to summarize the content and tease the full story available for download after the user takes an action.

Sales teams can also leverage case studies, so be sure they are aware that the assets exist once they’re published. Especially when it comes to larger B2B sales, companies often ask for examples of similar customer challenges that have been solved.

Now that you’ve learned a bit about case studies and what they should include, you may be wondering how to start creating great customer story content. Here are a couple of templates you can use to structure your case study.

Template 1 — Challenge-solution-result format

• Start with an engaging title. This should be fewer than 70 characters long for SEO best practices. One of the best ways to approach the title is to include the customer’s name and a hint at the challenge they overcame in the end.
• Create an introduction. Lead with an explanation as to who the customer is, the need they had, and the opportunity they found with a specific product or solution. Writers can also suggest the success the customer experienced with the solution they chose.
• Present the challenge. This should be several paragraphs long and explain the problem the customer faced and the issues they were trying to solve. Details should tie into the company’s products and services naturally. This section needs to be the most relatable to the reader so they can picture themselves in a similar situation.
• Share the solution. Explain which product or service offered was the ideal fit for the customer and why. Feel free to delve into their experience setting up, purchasing, and onboarding the solution.
• Explain the results. Demonstrate the impact of the solution they chose by backing up their positive experience with data. Fill in with customer quotes and tangible, measurable results that show the effect of their choice.
• Ask for action. Include a CTA at the end of the case study that invites readers to reach out for more information, try a demo, or learn more — to nurture them further in the marketing pipeline. What you ask of the reader should tie directly into the goals that were established for the case study in the first place.

Template 2 — Data-driven format

• Start with an engaging title. Be sure to include a statistic or data point in the first 70 characters. Again, it’s best to include the customer’s name as part of the title.
• Create an overview. Share the customer’s background and a short version of the challenge they faced. Present the reason a particular product or service was chosen, and feel free to include quotes from the customer about their selection process.
• Present data point 1. Isolate the first metric that the customer used to define success and explain how the product or solution helped to achieve this goal. Provide data points and quotes to substantiate the claim that success was achieved.
• Present data point 2. Isolate the second metric that the customer used to define success and explain what the product or solution did to achieve this goal. Provide data points and quotes to substantiate the claim that success was achieved.
• Present data point 3. Isolate the final metric that the customer used to define success and explain what the product or solution did to achieve this goal. Provide data points and quotes to substantiate the claim that success was achieved.
• Summarize the results. Reiterate the fact that the customer was able to achieve success thanks to a specific product or service. Include quotes and statements that reflect customer satisfaction and suggest they plan to continue using the solution.
• Ask for action. Include a CTA at the end of the case study that asks readers to reach out for more information, try a demo, or learn more — to further nurture them in the marketing pipeline. Again, remember that this is where marketers can look to convert their content into action with the customer.

While templates are helpful, seeing a case study in action can also be a great way to learn. Here are some examples of how Adobe customers have experienced success.

Juniper Networks

One example is the Adobe and Juniper Networks case study , which puts the reader in the customer’s shoes. The beginning of the story quickly orients the reader so that they know exactly who the article is about and what they were trying to achieve. Solutions are outlined in a way that shows Adobe Experience Manager is the best choice and a natural fit for the customer. Along the way, quotes from the client are incorporated to help add validity to the statements. The results in the case study are conveyed with clear evidence of scale and volume using tangible data.

The story of Lenovo’s journey with Adobe is one that spans years of planning, implementation, and rollout. The Lenovo case study does a great job of consolidating all of this into a relatable journey that other enterprise organizations can see themselves taking, despite the project size. This case study also features descriptive headers and compelling visual elements that engage the reader and strengthen the content.

Tata Consulting

When it comes to using data to show customer results, this case study does an excellent job of conveying details and numbers in an easy-to-digest manner. Bullet points at the start break up the content while also helping the reader understand exactly what the case study will be about. Tata Consulting used Adobe to deliver elevated, engaging content experiences for a large telecommunications client of its own — an objective that’s relatable for a lot of companies.

Case studies are a vital tool for any marketing team as they enable you to demonstrate the value of your company’s products and services to others. They help marketers do their job and add credibility to a brand trying to promote its solutions by using the experiences and stories of real customers.

When you’re ready to get started with a case study:

• Think about a few goals you’d like to accomplish with your content.
• Make a list of successful clients that would be strong candidates for a case study.
• Reach out to the client to get their approval and conduct an interview.
• Gather the data to present an engaging and effective customer story.

Adobe can help

There are several Adobe products that can help you craft compelling case studies. Adobe Experience Platform helps you collect data and deliver great customer experiences across every channel. Once you’ve created your case studies, Experience Platform will help you deliver the right information to the right customer at the right time for maximum impact.

To learn more, watch the Adobe Experience Platform story .

Keep in mind that the best case studies are backed by data. That’s where Adobe Real-Time Customer Data Platform and Adobe Analytics come into play. With Real-Time CDP, you can gather the data you need to build a great case study and target specific customers to deliver the content to the right audience at the perfect moment.

Watch the Real-Time CDP overview video to learn more.

Finally, Adobe Analytics turns real-time data into real-time insights. It helps your business collect and synthesize data from multiple platforms to make more informed decisions and create the best case study possible.

Request a demo to learn more about Adobe Analytics.

https://business.adobe.com/blog/perspectives/b2b-ecommerce-10-case-studies-inspire-you

https://business.adobe.com/blog/basics/business-case

https://business.adobe.com/blog/basics/what-is-real-time-analytics

Case Studies

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Top 40 Most Popular Case Studies of 2021

Two cases about Hertz claimed top spots in 2021's Top 40 Most Popular Case Studies

Two cases on the uses of debt and equity at Hertz claimed top spots in the CRDT’s (Case Research and Development Team) 2021 top 40 review of cases.

Hertz (A) took the top spot. The case details the financial structure of the rental car company through the end of 2019. Hertz (B), which ranked third in CRDT’s list, describes the company’s struggles during the early part of the COVID pandemic and its eventual need to enter Chapter 11 bankruptcy. 

The success of the Hertz cases was unprecedented for the top 40 list. Usually, cases take a number of years to gain popularity, but the Hertz cases claimed top spots in their first year of release. Hertz (A) also became the first ‘cooked’ case to top the annual review, as all of the other winners had been web-based ‘raw’ cases.

Besides introducing students to the complicated financing required to maintain an enormous fleet of cars, the Hertz cases also expanded the diversity of case protagonists. Kathyrn Marinello was the CEO of Hertz during this period and the CFO, Jamere Jackson is black.

Sandwiched between the two Hertz cases, Coffee 2016, a perennial best seller, finished second. “Glory, Glory, Man United!” a case about an English football team’s IPO made a surprise move to number four.  Cases on search fund boards, the future of malls,  Norway’s Sovereign Wealth fund, Prodigy Finance, the Mayo Clinic, and Cadbury rounded out the top ten.

Other year-end data for 2021 showed:

• Online “raw” case usage remained steady as compared to 2020 with over 35K users from 170 countries and all 50 U.S. states interacting with 196 cases.
• Fifty four percent of raw case users came from outside the U.S..
• The Yale School of Management (SOM) case study directory pages received over 160K page views from 177 countries with approximately a third originating in India followed by the U.S. and the Philippines.
• Twenty-six of the cases in the list are raw cases.
• A third of the cases feature a woman protagonist.
• Orders for Yale SOM case studies increased by almost 50% compared to 2020.
• The top 40 cases were supervised by 19 different Yale SOM faculty members, several supervising multiple cases.

CRDT compiled the Top 40 list by combining data from its case store, Google Analytics, and other measures of interest and adoption.

All of this year’s Top 40 cases are available for purchase from the Yale Management Media store .

And the Top 40 cases studies of 2021 are:

1.   Hertz Global Holdings (A): Uses of Debt and Equity

2.   Coffee 2016

3.   Hertz Global Holdings (B): Uses of Debt and Equity 2020

4.   Glory, Glory Man United!

5.   Search Fund Company Boards: How CEOs Can Build Boards to Help Them Thrive

6.   The Future of Malls: Was Decline Inevitable?

7.   Strategy for Norway's Pension Fund Global

8.   Prodigy Finance

9.   Design at Mayo

10. Cadbury

11. City Hospital Emergency Room

13. Volkswagen

14. Marina Bay Sands

15. Shake Shack IPO

16. Mastercard

17. Netflix

18. Ant Financial

19. AXA: Creating the New CR Metrics

20. IBM Corporate Service Corps

21. Business Leadership in South Africa's 1994 Reforms

22. Alternative Meat Industry

23. Children's Premier

24. Khalil Tawil and Umi (A)

25. Palm Oil 2016

26. Teach For All: Designing a Global Network

27. What's Next? Search Fund Entrepreneurs Reflect on Life After Exit

28. Searching for a Search Fund Structure: A Student Takes a Tour of Various Options

30. Project Sammaan

31. Commonfund ESG

32. Polaroid

33. Connecticut Green Bank 2018: After the Raid

34. FieldFresh Foods

35. The Alibaba Group

36. 360 State Street: Real Options

37. Herman Miller

38. AgBiome

39. Nathan Cummings Foundation

40. Toyota 2010

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What is online case study.

What is a Case Research Method?

• 1. Explanatory case based research method
• 2. Descriptive case based research method
• 3. Exploratory case based research method

Explanatory Case Based Research Method:

Descriptive case based research method:, exploratory case based research method:, types of case based research methods:.

• 1. Qualitative case based research method
• 2. Quantitative case based research method

Qualitative Case Based Research Method:

Pitfalls for qualitative research methods:.

• Without any calculations or presence of numerical data, respondents might provide inaccurate and false information which might mislead the conclusion and results from the study.
• While considering the ethics factor in the researched based case study, the respondents might avoid providing correct information due to some security reasons. Here, the researcher should be kept in mind that the research information should not be used for any other purpose and this statement should be clearly written on the survey form or to be spoken while interviewing.

Available Sources to Collect Qualitative Data:

• Focus groups
• Secondary data
• Observations

Quantitative Case Based Research Method:

Available sources to collect quantitative data:.

• Surveys (open end and close end)

Limitations of Case based research methods:

How to solve case study.

Objective of Case Study

Significance of solving case study, the steps of solving case study, read and examine the case thoroughly:, define the central issue:, gathering information:, take a brief introduction:, understand the organizational goal:, research various aspects of the organization related to case study:, identify the other related constraints:, identify all the relevant alternatives:, evaluating alternatives:, select the best alternative:, develop an implementation plan:, case study assignment help.

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Example #1: sony’s gaijin ceo reorganizing the company, example #2: downfall of companies like orkut and nokia, example #3: employee engagement in tough time, how lays company analysis its market- case study and its solutions, example #4: david berman, example #5: dozier industries a and b, example #6: simon’s hostile tender, example #7: stermon mills.

Example #8: Pilgrim Bank

Example #9: home depot inc, example #10: porcinis prontos, example #11: walmart around the world harvard case solution & analysis, example #12: production & marketing departments interconnected, example #13: apple company case on changing its advertisements strategy.

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Example #15:, how to prepare a case solution, focus on your analysis, think out of the box, drafting the case study ( a rough draft), introduction, main idea of the case, proposed solutions and recommendations in conclusions sub-heading.

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Case Interview: Complete Prep Guide

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Welcome to our preparation tips for case interviews!  Whether you are just curious about case interviews or are planning to apply for consulting internships or full-time jobs, these tips and resources will help you feel more prepared and confident.

A case interview is a role playing exercise in which an employer assesses how logically and persuasively you can present a case. Rather than seeing if you get the “correct” answer, the objective is to evaluate your thought process. ( Adapted with permission from Case In Point: Complete Case Interview Preparation by Marc Cosentino). 

Case interviews are very commonly used in the interview process for consulting firms and companies in similar industries. In the case interview, you will typically be given a business problem and then asked to solve it in a structured way. Learning this structure takes preparation and practice. You can learn more and practice using the resources listed below.  

Why are Case Interviews Used?

Case interviews allow employers to test and evaluate the following skills:

• Analytical skills and logical ability to solve problems
• Structure and thought process
• Ability to ask for relevant data/information
• Tolerance for ambiguity and data overload
• Poise and communication skills under pressure and in front of a client

How can I prepare for Case Interviews?

1.) Read Management Consulted’s “Case Interview: Complete Prep Guide (2024)”

Management Consulted is a FREE resource for Tufts students : case and consulting resources such as 500 sample cases, Case Interview Bootcamp,  Market Sizing Drills, Math Drills, case videos, consulting firm directory, and more

2.) Review additional resources:

• Case in Point – This book, by Marc Cosentino, is a comprehensive guide that walks you through the case interview process from beginning to end. This guide has helped many students over the years and can serve as an excellent foundation for how to approach business problems
• Casequestions.com – The companion website to Marc Cosentino’s book listed above offers preparation for case interviews, along with links to top 50 consulting firms
• Management Consulting Case Interviews: Cracking The Case – tips for case interviews from the other side of the table, from Argopoint, a Boston management consulting firm specializing in legal department consulting for Fortune 500 companies
• Preplounge.com – Free case preparation access for to up to 6 practice interviews with peers, selected cases, and video case solutions
• RocketBlocks – Features consulting preparation such as drills and coaching
• Practice sample online cases on consulting firm websites such as McKinsey , BCG , Bain , Deloitte and more!  

3.) Schedule a mock case interview appointment with  Karen Dankers or Kathy Spillane , our advisors for the Finance, Consulting, Entrepreneurship, and Business Career Community.

4.) PRACTICE PRACTICE PRACTICE cases out loud on your own (yes, that can feel odd) or preferably, with another person. See #2 and #3 above for resources and ideas to find partners to practice live cases

5.) Enjoy and have fun solving business problems!

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Case Study Generator

Unlock the power of our case study creator tool—Generate compelling case studies effortlessly with our creator and captivate your audience. With just a few clicks, our smart technology helps you understand data, find trends, and make insightful reports, making your experience better and improving your SEO strategy.

What is a Case Study

A case study is like a detailed story that looks closely at a particular situation, person, or event, especially in the business world. It's a way to understand how things work in real life and learn valuable lessons. For instance, if a business wanted to figure out how another one became successful, they might study that business as a case study.

Let's say there's a small company that started selling handmade products online and became successful. A case study about this business could explain the challenges they faced, the strategies they used to grow, and the results they achieved. By reading this case study, other businesses could learn useful tips and apply them to their situations to improve and succeed.

7 Tips For Writing Great Case Studies

• Pick a Familiar Topic: Choose a client or project that your audience can relate to. This makes it easier for them to see how your solutions might work for their situations.
• Clear Structure: Start with a concise introduction that sets the stage for the case study. Clearly outline the problem, solution, and results to make your case study easy to follow.
• Engaging Storytelling: Turn your case study into a compelling narrative. Use real-world examples, anecdotes, and quotes to make it relatable and interesting for your audience.
• Focus on the Problem: Clearly define the problem or challenge your case study addresses. This helps readers understand the context and sets the foundation for the solution.
• Highlight Solutions: Showcase the strategies or solutions implemented to overcome the problem. Provide details about the process, tools used, and any unique approaches that contributed to the success.
• Optimize for SEO: By incorporating your case study into a blog post using a blog post generator, you enhance its visibility and reach. This, in turn, improves the search engine rankings of your blog post, attracting more organic traffic.
• Quantify Results: Use data and metrics to quantify the impact of your solutions. Whether it's increased revenue, improved efficiency, or customer satisfaction, concrete results add credibility and demonstrate the value of your case study.

What is a Case Study Creator

A free case study generator is a tool or system designed to automatically create detailed case studies. It typically uses predefined templates and may incorporate artificial intelligence (AI) to generate comprehensive analyses of specific situations, events, or individuals.

This tool streamlines the process of crafting informative case studies by extracting key details, analyzing data, and presenting the information in a structured format.

Case study generators are valuable for businesses, students, or professionals seeking to efficiently produce well-organized and insightful case studies without the need for extensive manual effort.

Benefits of Using Case Study Generator

In today's competitive landscape, showcasing your product or service successes is vital. While case studies offer a compelling way to do this, starting from scratch can be time-consuming. That's where case study generators step in, providing a robust solution to streamline the process and unlock various advantages.

• Easy and Quick: A case study generator makes it simple to create detailed studies without spending a lot of time. It's a fast and efficient way to compile information.
• Accessible Online: As an online case study generator, you can use it from anywhere with an internet connection. No need for installations or downloads.
• Free of Cost: Many case study creators are free to use, eliminating the need for any financial investment. This makes it budget-friendly for businesses or individuals.
• AI-Powered Insights: Some generators use AI (artificial intelligence) to analyze data and provide valuable insights. This adds depth and accuracy to your case studies.
• Save Time and Effort: Generate a polished case study in minutes, automating tasks like data analysis and content creation. This frees up your time to focus on other aspects of your business.
• Enhance Quality and Consistency: Case study creators offer templates and AI-powered suggestions, ensuring your studies are well-structured and visually appealing. Consistent quality strengthens your brand image.
• Improve Brand Awareness and Credibility: Sharing case studies on your platforms increases brand awareness and builds trust. Positive impacts on others establish you as a credible provider.
• Boost Lead Generation and Sales: Compelling case studies build trust and showcase your value, attracting leads and converting them into customers, ultimately boosting your sales.
• Increase Customer Engagement and Loyalty: Case studies provide insights into your company, fostering deeper connections, increasing engagement, and promoting long-term loyalty.
• Improve Your Writing Skills: Free AI Case study generators act as learning tools, offering guidance on structure, content, and storytelling. Studying generated drafts refines your writing skills for crafting impactful case studies in the future.

How AI Case Study Generator Works

An online case study generator works by leveraging artificial intelligence algorithms to analyze and synthesize information, creating comprehensive case studies. Here's a simplified explanation of its functioning:

Data Input:

Algorithm analysis:, content generation:, language processing:, who needs a case study creator.

Anyone looking to create informative and detailed case studies can benefit from using an online case study generator. This tool is useful for

Businesses:

Professionals:, individuals:, marketing professionals:, researchers:, why opt for our case study creator.

Are you on the lookout for a top-notch case study generator that combines outstanding features with user-friendliness, all at no cost and without the need for registration? Your search ends here. Our AI-driven case study generator is the ideal solution for you. Here's why you should choose our tool:

Craft Case Study in 50+ Languages:

Incorporate keywords in case study:, user-friendly interface:, 100% free, no registration:, 20+ diverse tones for versatile styles:, how much does your case study creator cost, do i need any writing experience to use a case study generator, what types of case studies can i create with a case study creator, what are some common mistakes people make when creating case studies.

• Not focusing on the benefits to the reader.
• Not using data and results to support their claims.
• Not telling a compelling story.
• Not using visuals effectively.
• Not promoting their case study.

Can I customize the generated case study?

Is the generated content unique.

• +91- 9640901313 [email protected]
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• Publications

4 th International Case Study Conference (December 14-15, 2023)

Theme: the future of case method.

⇨Deliberations on The Future of Case Method ⇨Cash prizes for Top 3 case studies ⇨Editorial and mentoring support to selected case authors ⇨Opportunity to publish case studies in reputed indexed journals and case repositories ⇨Networking opportunity with experts in case teaching and case writing Contact Us Email: [email protected] Register here: https://www.ifheindia.org/conference/ICSC2023/ Tel: +91 96409 01313

ICMR (IBS Center for Management Research)

Asia Pacific's largest case study repository for management students, faculties, trainers and corporate executives

ICMR is Asia's most popular repository of management case studies. ICMR Case Collection provides Teachers, Corporate Trainers, and Management Professionals with a variety of teaching and reference material. The collection consists of case studies on a wide range of companies and industries - both Indian and international. ICMR is involved in business research, management consulting, and the development of case studies and courseware in management. ICMR also provides knowledge process outsourcing services to international clients. Over 10 million copies of ICMR case studies have been printed in international and Indian textbooks, workbooks and case study volumes. More than 200,000 individual copies of our case studies have been purchased by many of the leading business schools and universities around the world. Our case studies have won prizes in several global case writing competitions, and also appear in many international management textbooks. More than 5500 case studies, short case studies, and business reports are available for immediate download from this site. The material is available for download as pdf files, with a 'Do Not Copy' watermark.

Case Study Categories

Varieties and numbers of case studies are available in our repository in different management subject categories. Below are the most popular categories in management areas:

Business Strategy

Human resource management, it and systems, leadership and entrepreneurship, business ethics, awards and achievements.

ICMR cases have won awards in some of the most prestigious global case writing competitions such as EFMD, oikos, John Molson, CEIBS, The Case Centre, E-PARCC and many more...

New Arrivals

Please check our recent case studies

Corporate Governance Crisis at Startups: The Zilingo Story

The case discusses how Zilingo Pte Ltd (Zilingo), a Singapore-based B2B fashion tech platform, ended up in liquidation after a protracted crisis due to issues that led to corporate governance failure. Founded in 2016 by Ankiti Bose (Bose) and Dhruv Kapoor, Zilingo was an online fashion and beauty startup company that empowered apparel supply chain players to produce, source, and trade efficiently through its technology platform. It was one of Southeast Asia’s vaunted startups...

Amazon's Private Label Brands: An Ethical Perspective

The case “Amazon’s Private Label Brands: An Ethical Perspective” discusses the ethical implications surrounding the promotion of US-based multinational technology company Amazon.com, Inc. (Amazon) of Amazon Private Label (APL) products on its online marketplace. The case starts out with a brief look at– the world's largest e-commerce platform's launch of various APL products from the late 2000s. It then delves into the various controversies surrounding APL products through the years...

Twitter under Elon Musk: Present Tense, Future Perfect?

The case discusses the problems faced by social media platform Twitter and its future under the ownership of Elon Musk. After he acquired Twitter for US$44 billion in October 2022, Musk primarily known for his innovative efforts, introduced a list of controversial policy and feature changes to the platform. These included rebranding Twitter to ‘X’, making policy changes and sweeping layoffs, resorting to cost cutting, reinstating accounts, and introducing paid verification...

Google's Post-Pandemic Multi-Purpose Workplace Design

The case touches upon the early office design initiatives at Google including at its headquarters Googolplex. Next, it describes in detail how Google’s Real Estate and Workplace Services team (REWS) focused on redesigning the existing office spaces in 2022 and creating and testing new multi-purpose offices and private workspaces to enable employees to collaborate effectively across work environments. Google designed Team Pods with chairs, desks, white boards, and storage units on casters that could be shifted based...

Reliance's Foreign Currency Bond

The case study is about Reliance Industries Ltd (RIL)'s foreign currency bond issuance and listing on international stock exchanges. The case starts with a brief history of the company, from the founding of RIL by Dhirubhai Ambani in 1966 to being led by Mukesh Ambani in 2022.The case then moves on to the details of RIL's financials, showcasing how the company has grown over the years, and how efficiently it has raised funds from the global capital market and utilized these funds for expansion. Finally, it delves into the details of foreign currency bonds issued by RIL...

Enbridge: A Diversity, Equity & Inclusion (DEI) Leader in the Energy Industry

The case describes the various initiatives taken by Enbridge, a Canadian energy company, to create a diverse and inclusive culture where employees would feel good coming to work, collaborate across teams, and be successful and grow their careers. The case first touches upon the main goals of the D&I strategy put in place at Enbridge. It then describes how Enbridge decided to encourage its employee community through various initiatives that included activities, education, and networking...

ICMR Books Collections

ICMR books are ideal resources designed to help deepen knowledge on the management theories and concepts helping to enhance decision-making skills

Strategic management consists of a set of decisions and actions resulting in the formulation and implementation of strategies designed to achieve the objectives of an organization. It involves taking decisions about the products, location, and the organization's structure-decisions that determine the survival of the organization in the short and long term.....

Business Communication

Communication is an essential aspect of business life. Everyday, business persons have to communicate with people at different levels of the organization or with people external to the organization. And in this globalized environment they also have to communicate with people from different countries, with different cultural backgrounds....

Economics For Managers

Economics is the study of how economic agents or societies choose to use scarce resources to satisfy unlimited wants. It examines how resources can be optimally distributed to satisfy the needs of individuals and society as a whole. Knowledge of economics helps businesses become more profitable through proper allocation of resources....

Testimonials

Case studies are an important tool to highlight managerial dilemmas. The ICMR case studies are of highest quality and tackle important managerial issues, including social and environmental sustainability. The case studies have repeatedly won international case study contests and have been tested around the globe with much success.

-Dr. Michael Pirson, Assistant Professor of Management, Fordham University; Research Fellow in Psychology; Harvard University; Co-founder and Academic Director, Humanet

I am impressed about the quality of ICMR cases, combining relevant issues, innovative organizationa and excellent case writing handcraft. In recent years, ICMR cases have performed extraordinarily well within the double-blind reviewed annual oikos Global Case Writing Competition.

-Dr. Jost Hamschmidt, Managing Director, oikos Foundation, St. Gallen, Switzerland; Head, oikos Global Case Writing Competition Program

Our Premium Services

ICMR provides knowledge partnership services as well as training services

• February 07, 2020

IBS Center for Management Research (ICMR) offers a subscription model for the purchase of case studies. At present, we are offering two subscription options…

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While ICMR regularly comes out with casebooks, case packs, and e-books comprising our cases, we have witnessed a high demand for our cases for…

ICMR India conducts workshops to train all the interested individuals in case research and writing. For more details, please write a mail to…

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