mckinsey style presentation template

Database of 34+ Downloadable McKinsey Presentations

Table of contents.

It’s great to learn the techniques that strategy consulting firms like McKinsey & Co use to build compelling slide decks (e.g. executive summaries , the Pyramid Principle ,  action titles , etc.)

But sometimes you just want to see McKinsey presentations to see how those techniques are applied in the real world.

The problem is that it’s quite hard to find good-quality McKinsey presentations. Most of them are commercial in confidence and, even if they’re not, they’re scattered all over the web.

You can download the full set of McKinsey presentations (plus an additional 100+ presentations from BCG, Bain & Co, Kearney, Oliver Wyman, L.E.K, and more) using this form:

Download 120+ strategy consulting presentations for free

Looking for slide inspiration? Download 120+ consulting slide decks from top strategy consulting firms, such as McKinsey, BCG and Bain!

Or if you’d rather download the McKinsey presentations individually, you’ll find a list for you to download below:

Downloadable McKinsey Presentations & Slide Decks

• McKinsey – USPS Future Business Model (2010)
• McKinsey – Addressing the Global Affordable Housing Challenge (2016)
• McKinsey – The Internet of Things and Big Data (2013)
• McKinsey – Challenges in Mining: Scarcity or Opportunity? (2015)
• McKinsey – Digital Luxury Experience (2017)
• McKinsey – European Banking Summit (2018)
• McKinsey – Context for Global Growth and Development (2014)
• McKinsey – Outperformers: High Growth Emerging Economies (2018)
• McKinsey – Insurance Trends and Growth Opportunities for Poland (2015)
• McKinsey – Jobs Lost, Jobs Gained: Workforce Transitions (2017)
• McKinsey – Current Perspectives on Medical Affairs in Japan (2018)
• McKinsey – Digitally-Enabled Processes in the NHS (2014)
• McKinsey – From Poverty to Empowerment (2014)
• McKinsey – What Makes Private Sector Partnerships Work (2011)
• McKinsey – Reinventing Construction (2017)
• McKinsey – Laying the Foundations for a Financially Sound Industry (2013)
• McKinsey – Technology’s Role in Mineral Criticality (2017)
• McKinsey – Capturing the Full Electrical Efficiency Potential of the UK (2012)
• McKinsey – How Companies can Capture the Veteran Opportunity (2012)
• McKinsey – Investment and Industrial Policy (2018)
• McKinsey – Moving Laggards to Early Adopters (2019)
• McKinsey – Helping Global Health Partnerships to increase their impact (2009)
• McKinsey – The changed agenda in the global sourcing industry (2009)
• McKinsey – Attracting Responsible Mining Investment in Fragile and Conflict Affected Settings (2014)
• McKinsey – Using Artificial Intelligence to prevent healthcare errors from occurring (2017)
• McKinsey – Refueling the innovation engine in vaccines (2016)

If you’d like to download more consulting decks from BCG, Bain, L.E.K Consulting, Oliver Wyman, Kearney and more, then check out our free database of 71+ downloadable consulting presentations .

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McKinsey PowerPoint Templates

Download and customize ready-made McKinsey consulting templates for PowerPoint and Google Slides. Get inspiration from templates based on real McKinsey consulting slide decks and create your professional presentation designs. Check our 7S framework model and other useful templates for presentations on consulting and management.

Each one of these McKinsey slide templates is fully editable in all versions of PowerPoint, Google Slides, and Keynote.

H1 H2 H3 Strategy McKinsey PowerPoint Template

Three Horizons Model Curve for PowerPoint

9 Cells Square Matrix PowerPoint Infographic

3 Horizon Model Curve Template for PowerPoint

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Blue McKinsey 7S Diagram for PowerPoint

McKinsey 7S Diagram for PowerPoint

Consulting organizations like McKinsey are well-known for their slide deck styles, filled with insightful tools to deliver high-quality analysis. Based on our experience, we created this selection of McKinsey PowerPoint presentations that fit the criteria required to design a McKinsey deck template.

These McKinsey presentation templates are made out of editable PowerPoint shapes and elements. Presenters can alter any of the designs listed to meet the demands of their projects in terms of design style, branding, and content to be shared.

Work with these slide layouts, graphs, and illustrations created by professional graphic designers and tested by top management consultants. Combine our McKinsey designs with other popular consulting models like BCG templates .

What is a McKinsey PowerPoint template?

McKinsey PowerPoint template is a presentation style that has become synonymous with McKinsey & Company, one of the leading management consulting companies in the world. These templates are trademarked professional and sleek designs to communicate complex business ideas and information. Because of their features, they are visually straightforwardly recognized by the audience.

What are the Key Features of a McKinsey Slide Deck?

These elements are taken into account when designing McKinsey templates:

• Simplicity and Clarity: Straightforward and easy-to-understand slides that avoid over-cluttering with unrequired information.
• Consistent Formatting: Consistent use of fonts, colors, and layout throughout the presentation to maintain a professional look and feel.
• Data Visualization: Effective use of charts, graphs, dashboards, and other visual elements intended to express data.
• Structured Content: Information is often organized logically, with clear headings and bullet points to facilitate easy comprehension.
• Professional Aesthetics: A clean layout design focusing on readability and visual appeal.
• Branding: Incorporation of McKinsey’s branding elements, like specific color schemes and logos, especially in official presentations.

How do you Make Presentations like McKinsey?

Creating a McKinsey presentation involves the following steps:

• Design a clear storyline: Outline the main message and structure of your presentation. Each slide should contribute to the overall narrative and follow a logical flow.
• Keep it simple: Avoid clutter. Work one idea per slide. Use simple language and focus on the main points.
• Consistent design: Use a consistent color theme, font and layout. McKinsey typically uses professional and muted colors, standard fonts like Arial or Helvetica, and a clean, uncluttered layout. This ensures maximum compatibility with any device.
• Effective Data Visualization: Graphs, charts, and diagrams should be clear and easy to interpret. Avoid unnecessary complexity in visuals.
• Use the Pyramid Principle: Start with your main idea, followed by supporting arguments or data. This top-down approach ensures that your key message is delivered first. Check more information about the Pyramid Principle .

How do you make a Consulting PowerPoint?

Like any other presentation, you can create a consulting PowerPoint slide deck by following this step-by-step procedure:

• Understand the audience and define objectives: Tailor your content to the knowledge level, interests, and needs of your audience. Be clear about what you want to achieve with your presentation. Is it to inform, persuade, or make a decision?
• Outline Your Content: This should include an introduction, the main body structured around key points or questions, and a conclusion.
• Select a PowerPoint template: Browse our extensive collection of PPT templates and choose the designs that best align with your preferences and project requirements.
• One Idea per Slide: Follow the 10/20/30 rule for presentations approach and declutter your slides.
• Clear and Concise Text: Use bullet points, short sentences, and avoid jargon or overly complex language.
• Use of Data and Visuals: Use charts, graphs, and diagrams to present data in an easy-to-understand format.
• Storytelling Approach: Present your information in a narrative form. This includes setting up a problem, discussing the analysis, and then providing recommendations. It helps in keeping the audience engaged.
• Use of the Pyramid Principle: Organize your content to start with your main conclusion or recommendation, followed by supporting arguments and data. This structure is effective for consulting presentations as it presents the most critical information first.
• Prepare for Questions: Anticipate questions that might arise from your presentation and be prepared with answers. This includes having backup slides with additional data or analysis if needed.

What Font does McKinsey use in their Slides?

Pre-installed fonts like Arial or Helvetica are preferred in McKinsey slides. The idea is to focus in communication and a simplistic aesthetic.

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Our annual unlimited plan let you download unlimited content from slidemodel. save hours of manual work and use awesome slide designs in your next presentation..

How to make McKinsey-style slides

In the business world, slides are the default communication method. There are some notable exceptions to this rule — Amazon is well-known for their six-page memos . 

In most companies, you will need to use slides to

Make a business case or proposal

Report on the performance of a project, initiative or business unit  

Explain a concept 

When slides are circulated as pre-read material, they are the first impression that executives have of your presentation. Hold yourself to a high bar when it comes to making and presenting clean and professional slides. 

Management consultants are infamous for the quantity and quality of their slide-making. Especially top tier management consultants like McKinsey.

We created a 6-slide McKinsey-style PowerPoint template to democratize the consulting know-how.

Download template.

Plus, here are 4 strategies to succeed with this template:

Aim for one concept per slide.

Leverage the Pyramid Principle. 

Optimize your titles.

Lead with charts, graphs and visuals.

Below, we’ll dive deeper into each of these steps and share best practices. Before we get started, two reminders:

We cover the management consulting playbook and strategy in-depth in our Business Intensive , a 6-week “micro MBA” program that also covers finance, marketing, sales and more.

Do you have suggestions for topics that you’d like us to cover in this newsletter? Please hit reply to let us know.

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1. Aim for one concept per slide.

As the presenter, you are the main attraction. Slides are just a prop.

Your audience has a short attention span (just 5-10 minutes on average). They should be listening to you, not trying to decipher a busy slide.

Clutter is distracting. 

Make it easy on your audience. One “main idea” per slide. The max is two.

2. Leverage the Pyramid Principle. 

Consultants leverage the Pyramid Principle to make effective slides and presentations. 

The Pyramid Principle is a framework that defines a pyramid structure for communication. With this framework, you will start each slide (and the corresponding section of your talk) with the conclusion / main point. Then, you will follow with your supporting arguments and finally the details and data. 

Essentially, you first deliver the main idea succinctly and expand with each subsequent layer.

Executives are top-down thinkers who appreciate the directness of the Pyramid Principle. Learn more here . 

3.  Optimize titles.

Make each title powerful and punchy. After all, the title is the prime real estate on any slide. 

When you first encounter a presentation (or any document or website for that matter), your eye usually starts at the top right corner and scans across the top bar. So, your title is the first item your audience will absorb.

This is the F-shared pattern for reading content. Once you read the title, your eye moves down vertically and once again scans across the second part of the page, and so on and so forth until you reach the bottom left part of the page.

Pro tip: Someone should be able to grasp your entire narrative by reading only the titles! That sets a very high bar for titles, which comes in especially handy for slides that are circulated as a pre-read.

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4. Lead with charts, graphs and visuals.

It’s difficult to read slides and listen to a presentation at the same time. Make it easy for your audience by leaning into visuals.

Management consultants utilize well-designed graphs like these:

You can easily make these graphs with the right PowerPoint add-on. think-cell is a great tool for ~$250 per year (there's a free trial period).

We cover these topics and more in the Business Intensive , our top-rated MBA alternative that builds business acumen.

Ready for more?

Consulting PowerPoint Templates From McKinsey

By benjamin miller.

Looking for consulting PowerPoint templates ? We understand why.

Slides are one of the top forms of communication in business. Using well-designed, slides can make all the difference in the success of your presentation.

In the business world, one of the most coveted slide designs is the McKinsey style of consulting slides. It’s clean, concise, and impactful. This style of slide design has become the standard for the industry. 

First, we’ll explain why you should aim for the McKinsey slide deck style. Next, we’ll take a look at some tips and tricks that you can use to create your own presentation. You will rival the very best consulting deck and consulting slides.

With our strategies for crafting your slides , you’ll be able to elevate your deck to a whole new level. Impress your audience with a professional and polished approach.

Download our McKinsey PowerPoint templates here .

The Power of Top-Tier Consulting PowerPoint Templates

In the consulting world, slides are an indispensable tool. Unless you’re working at Amazon, where you’re expected to produce 6-page memos , much of your communication will be done through slides. 

That’s why it’s essential that you have consulting PowerPoint templates in your toolkit . Here are some reasons why this style of slide is a winner:

• It clearly conveys your ideas. • It leaves a lasting impression on your audiences. • It’s clean and concise. • It looks professional and polished. • It makes for impactful presentations.

For professionals in the consulting world, creating McKinsey-style slides is an essential skill. This 6-slide McKinsey PowerPoint template is designed to help you create presentations that hit all the right notes.                         

4 Strategies to Optimize The McKinsey PowerPoint Template

Creating a McKinsey slide deck requires a level of precision and attention to detail that is unmatched in any other type of presentation. Here are some strategies you can use to craft a well-designed, professional decks: 

1. Focus on conveying a single idea on each slide. 2. Use the Pyramid Principle to structure your presentation with a logical flow. 3. Make clear and effective slide titles to grab your audience’s attention. 4. Incorporate impactful visuals into your slides, such as charts and graphs.

Before we flesh out the strategies above, we want to let you know that we go into great detail on the fundamentals of strategy and communication in our Business Intensive . The 6-week program covers all aspects of business, including finance, marketing, sales, and more.

1. Focus on conveying a single idea on each slide.

Don’t let your slides outshine the main attraction (you). That is, don’t overcrowd your slides with too much information. 

The average person’s attention span is about 5-10 minutes, so it’s important to keep the content of your slides relevant and succinct. 

Your audience should mainly be looking at you while they listen to your presentation, not trying to decipher a complex graph. 

Keep your slide template simple and uncluttered.

Focus on conveying one idea per slide, or at max two. 

2. Use the Pyramid Principle to structure your presentation with a logical flow.

The Pyramid Principle is an effective way for consultants to structure a presentation. It suggests that you should start with the main point, and then add on details one by one as you progress further into your talk. 

Start each slide with a simple headline or statement. Include supportive evidence or quotes that help explain your point in brief, without going too deep into the detail. 

Keep each slide clean and uncluttered, breaking down complex concepts into simple visuals or diagrams to help your audience better understand the concept. 

3. Make your slide titles clear and effective to grab your audience’s attention.

The title of each slide should be clear and concise, indicating the main point that you’re trying to make. 

Strive to use titles that are unique and interesting, so they stand out from the rest of the slides . 

People tend to read in an F-shape, meaning they absorb the title first. After reading the title, they move down vertically and then scan across the second part of the page until they reach the bottom.

In addition, avoid using generic titles such as “Conclusion” or “Summary”; instead, use captivating phrases that pique your audience’s curiosity and compel them to listen to more. 

Make sure your slide titles are effective in communicating the key message of each slide and draw your audience’s attention. 

4. Incorporate impactful visuals into your slides, such as charts and graphs.

Visuals can be very helpful for conveying complex information in a simpler way. 

Choose visuals that are visually appealing and convey the message effectively. Consulting PowerPoint templates typically contain placeholders high-impact visuals such as charts, graphs, and diagrams to help explain the main points of your presentation. 

When it comes to visuals, less is more. Visuals should be used sparingly, as too many visuals can be distracting and detract from the main point of your presentation. Try to limit yourself to 1-2 visuals per slide. 

Maximizing the Impact of Consulting PowerPoint Templates

Creating a great presentation can be challenging, but following the tips presented here, you can leverage our McKinsey PowerPoint template to create an outstanding deck.

When crafting your deck , remember our four tips to maximize the impact of your presentation. Focus on a single idea on each slide, use the Pyramid Principle to structure your presentation logically, make sure your titles are clear and effective, and use visuals to highlight key points. 

By keeping these tips in mind, you can create a visually appealing and well-structured PowerPoint presentation that will stand out from the rest and make a lasting impression. 

3 Great Examples of Slide Structure from McKinsey, Bain, and BCG

By Paul Moss

Consulting firms all around the world consistently rely on the pyramid principle to build high-quality presentations with proper slide structure..

Consulting firms like McKinsey, Bain, and BCG rely on proper slide structure to communicate insights to their clients. In this post, I’ll show you exactly how they use the Pyramid Principle to structure their slides, and why it makes such a big difference in the clarity of their presentations.  

If you’re new to this blog, make sure you check out our other  consulting slide breakdowns . And when you’re ready, take a look at our advanced PowerPoint and presentation building  courses  where you can learn to create presentations like a top-tier consultant. 

FREE Slide Design Course

Enroll in our free 5-day email course and learn how to design slides like a McKinsey consultant.

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Table of Contents

What is the Pyramid Principle?

Put simply, the Pyramid Principle is just a structured way of communicating your ideas where you  start with your main point and then work your way through the supporting details of that main point.  It is represented pretty well with a pyramid because you start right at the top of the Pyramid and then move down to the bottom with more supporting details and data.

Let’s say I am trying to communicate the idea that LeBron James is my favorite player. I would first start with the main point, and then provide my three key arguments for why he is my favorite player. Then below that, I could provide supporting details for each key argument. 

In this visualization,  each idea is meant to summarize all the ideas below it.  For example, the idea that Lebron James scores a lot of points summarizes the two supporting details about his career average of 27 points per game, and him being the 3rd highest all-time scorer. 

This style of top-down communication works really well in a variety of settings, including email, face-to-face communication, and of course, PowerPoint presentations — which is what I’m going to focus on here. 

BCG Example

The first example on our list is BCG . The slide is an excellent example of the Pyramid Principle because it is well-structured and clear. The slide title says “Melbourne seen as a cultural and creative city”, which is the main point the slide creator is trying to communicate (which is why it sits at the top of the slide in bold green letters).

Then they’ve split the main point into two key arguments: “Melbourne perceived by Australians as the country’s leading cultural city” and, “International travelers also perceive Melbourne as a creative city”. Then below each subtitle, there are four supporting points that are meant to provide support. 

“Melbourne as a Global Cultural Destination” BCG

In this example the Pyramid Principle is quite easy to see. The title of the slide is the main point, the subtitles of the slide represent the key arguments, and the bullet points below that make up the supporting details and data. Each aspect of the slide fits into one of these three layers, and  everything on the slide has a purpose.

By structuring the information in this way,  BCG makes it easy for the audience to process the contents of the slide quickly and easily.  There’s no question about what they’re trying to say, or why they’re trying to say it.

With data-heavy slides like this, it can be easy for the audience to get lost — especially if they’re trying to listen to a live speaker, read the words on the slide, and think critically about the slide’s message. Even for a smart person, this can be cognitive overload.  Organizing the slide into digestible bites significantly reduces the mental load on the audience. 

McKinsey Example 

The next slide from McKinsey is also reasonably straightforward. It’s from a deck about high-growth emerging economies, which they refer to as “outperforming economies”.

The title of the slide says “A pro growth agenda of productivity, income, and demand propelled the outperforming economies”, and the slide itself shows the three areas that have propelled the growth for these emerging economies: productivity, growth, and demand. 

“Outperformers: High-growth emerging economies and the companies that propel them” McKinsey, October 2018

There’s a few data points on the slide and a nice visual in the middle to break down the three main categories, making it pretty easy to spot the different layers in the Pyramid. So obviously, just like in our last slide, the main point will be represented by the title. That is what they want us to understand and take away from the slide first.

Then next the key argument level is also pretty clear with “higher productivity”, “boosting demand”, and “strong and inclusive growth” shown in bold text within each bracket (and also mentioned in the title). Then lastly, the bottom layer of the pyramid is represented by the various bullet points within each bracket (below the key arguments).

Altogether, it makes for  a well structured slide with a clear message and clear supporting points.  Despite not be organized visually in the same way as the BCG slide, the slide is very well structured and easy to understand. 

Bain Example

Then lastly, we have a slide from Bain , and this one is slightly more complicated than the first two. The title says “Greater than 60% of growth in 2011 continues to come from new customers. However, share from existing customers improved.” The slide is all about the luxury goods market in China, and more specifically, they’re trying to show where the growth in the market is coming from.

 “China Luxury Market Study” Bain & Company, December 2011

The BCG slide was organized neatly into the left and right sections of the slide, and in the McKinsey slide they were bolded with bullet points underneath. What’s tricky about this slide however, is that  the Pyramid Principle is not clearly visible at first glance. 

The title of the slide still represents the main point, and the key arguments are not emphasized visually, but logically they’re still present. The first key argument is that growth is coming from new customers, and the second key argument is that growth is coming from existing customers. Then if you look through the body of the slide,  you’ll notice that everything falls into one of these two categories. 

In the waterfall chart for example, notice how it is split into these two categories: new customers (as represented by the red columns), and then existing customers (as represented by the dark grey columns). Then on the right hand side of the slide, each of the bullet points can fit into one of the two categories. 

For example, the first bullet says “China market is still supply driven; new store openings create new demand.” This clearly fits into the key argument about growth coming (in part) from new customers. Combined with the key argument about growth coming from existing customers,  these two provide solid logical support for the main point. 

So despite not having an easy visual layout like the previous two examples, this slide is well organized logically, and provides a nice structure that helps the audience clearly understand the main message, as well as the support for that main message. 

You can watch a video version of this article on YouTube .

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What do McKinsey presentations look like?

by Consultant's Mind | 16 comments

What do McKinsey presentations looks like? 

Please find links to 30+ McKinsey presentations which are publicly available online.  Many of these are from conferences, or governmental / non-profit organizations clients who have chosen to make them available online. Yes, Google is useful.

I selected the ones which as less than 10 years old have more than 15 pages. Have more to say at the bottom of the post, but take a look at a few:

Challenges in Mining: Scarcity or Opportunity? (2015, 2.9Mb, 41pg) Addressing the global affordable housing challenge (2016, 3.9Mb, 29pg) How can companies capture veteran opportunities   (2012, 2.4Mb, 46pg)   The Internet of Things and Big Data: Opportunities for Value Creation   (2013, 600K, 17 pages) Context for Global Growth and Development   (2014, 900K, 11pg) Assessing the Impact of the Financial and Economic Crisis and Ideas to Enhance Americans’ Retirement Security (2009, 1.2Mb, 22pg) From poverty to empowerment MGI INDIA   (2014, 900K, 21pg) Big Data and Advanced Analytics (BDAA) for the Finance function (2014, 1.3Mb, 18pg) China Energy Demand Perspective (2014, 2.3Mb, 18pg) Insurance trends and growth opportunities for Poland (2015, 1.8Mb, 25pg) What makes private public partnerships work (2011, 1.1Mb, 12pg) Business plan preparation: Manual for Entrepreneurs   (2014, 900K, 76pg) USPS Future Business Model   (2010, 300K, 39pg) Healthcare.gov Red Team   (3.8Mb, 15 pg)   Laying the foundation for a sound industry – OECD   (2013, 400K, 17pg) Can the Financial Sector Promote Growth and Stability ?  (2015, 300K, 17pg) Enhancing the contribution of MSMEs to economic development: main barriers and possible interventions   (2011, 800K, 50pg)

A couple of thoughts:

• In true McKinsey style, there is a lot of analysis and data
• Titles are written in sentence-form with a “takeaway”
• Standardized color, font, layout, and kicker-boxes
• Frameworks to simplify the complex: timelines, value chain, bubble charts, histograms, maturity models, waterfall charts, and ROE analysis
• Diverse topics ranging from Big data in Mining to Polish insurance
• Use of experts, quotations, and inferences for more qualitative data
• Use of large surveys (n=20K+) to create voice of customer data

What is your major takeaway from viewing these presentations?

Related posts:.

• Better PowerPoint: 6 Ways to Make Your Point
• Consulting tip: 4 steps to create powerpoint

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16 Comments

You have provided a tremendous service here. Thank you! Looking at these decks made me wonder what the delivery of these presentations was like. The slides seem designed to stand alone and survive delivery by an unskilled speaker. This is the opposite of the Guy Kawasaki approach ( https://guykawasaki.com/the_102030_rule/ ), where it might be difficult to reconstruct the presentation from the slides alone.

My preference is to do the heavy intellectual lifting in a narrative report and then put together a presentation that serves as a verbal executive summary. When preparing the presentation, the logic comes first, and then the slides serve the logic.

Thanks for comment. I have done both – but prefer slides that stand alone. Slides always get passed around.

I completely agree with you.

Thanks for reading.

Great work. Thanks for putting this invaluable piece together.

Surely – thanks for reading and sharing.

These slides look really, really ugly. Honestly, I’d expect better from an MBB consultant in 2017.

For many of them, I would agree. Many of these are for conferences and the like – but yes, not very “put together”.

Nice share, I found this piece much informative and of value. Thank you for sharing

Great slides, very helpful. Thank for sharing.

This is very helpful. Thanks for sharing!

Thanks for reading. If you find other ones online, let me know, will link.

Great slides and thank you for sharing indeed.

Very nice job. Thank you for sharing

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Presentation skills are essential to success in any business. This article explains how to structure a McKinsey-style business presentation, step by step, from a single slide to a complete deck. We discuss how to prepare… ... read more Presentation skills are essential to success in any business. This article explains how to structure a McKinsey-style business presentation, step by step, from a single slide to a complete deck. We discuss how to prepare for a presentation, how to structure the material, and how to deliver the presentation. close

What can we learn about presentations from the most successful management consulting companies like McKinsey, BCG, or Bain?

Prezlab has had the privilege of working with some of the best management consulting firms in the region and has helped a slew of consultants and consulting companies with their presentations. We thought it would be a great idea to jot down what the most successful management consulting companies such as McKinsey, BCG, and Bain do in their presentations to make them such a success. Their presentations are elegant, articulate, well-organized, engaging, and pack a mighty punch.

Great consultants are problem-solvers. In our opinion, this is a must for consultants. When this ability is coupled with the ability to design a great presentation, that’s when the magic happens. Because with the power of effective communication and delivery, they can change minds and convince their audience that their solutions are the most effective. Unfortunately, a lot of management consultants lack this ability. This blog is meant to bring you a little closer to becoming an effective communicator of solutions via presentation design .

Think of a great presentation like a movie; storytelling is the most central aspect. The idea of your presentation as a management consultant is to present and unpack complex ideas in the most simplified and easy-to-understand manner. Apart from storytelling, the other aspects of your presentation would be data and analysis. All of these elements should work in unison and be coherent with each other to make one singular point, the solution. If you want to learn more about this aspect of a presentation then read our blog: Effective remedies to dull and boring presentations .

Before you start, ask yourself the following questions:

01 Who is my target audience and what is their level of understanding of the problems?

02 How long should your presentation be?

03 How much time would your audience like to spend on your presentation?

04 What do they care about?

05 What action would you like them to take after your presentation?

The typical elements of a management consulting presentation

1 – executive summary.

The executive summary is a situational summary of the problem at hand and the gist of your presentation. This is mostly written for top management who don’t have the time to go through the entire presentation and just want a powerful summary.

2 – Table of Content

A table of content helps spark interest and give your audience an idea of what is to come. This is usually shown right at the beginning before you begin presenting your material.

3 – Action Title

The action title is your single point or key idea that you will be proposing in the rest of the presentation. Every point you introduce should connect back to the action title.

4 – Chapters and Body of Slides

The chapters and body of slides are the slides that conform to the narrative. You can split the presentation into chapters to break it into more palatable sections. Use the slides to present your story backed by the data and analysis.

5 – Conclusion and recommendations

The conclusion reinforces and reiterates your final point or your solution. This section summarizes all your main ideas and condenses them into a central theme.

One aspect that makes sides from McKinsey and other top management consulting firms stand out is the use of engaging visuals that go side by side with the data being presented in the slides.

Another aspect of McKinsey slides is the constant and conscious attempt to keep the number of slides to as few as possible. This default instinct is to present as much data as possible. The false impression that most management consultants have is that if they say more, they have a better chance of winning their audience over.

Nothing can be further away from the truth. Once you start thinking this way you would be surprised how you can chop down 20 slides to 2 slides without losing any real impact. Presentation formats such as the PechaKucha or Guy Kawasaki methods limit their slides to a certain number and work within that specific parameter to tell a story.

McKinsey consultancy slides also do not use a lot of bullet points – it is a surefire way of losing your audience’s interest. Studies have shown that people are more likely to remember information presented as images and pictures rather than bullet points. Steve Jobs, one of the greatest presenters of all time, never used bullets in any of his presentations, and we wrote a blog on  5 Presentation Lessons You Can Learn from Steve Jobs  if you are interested in learning more .

Key features from McKinsey slides worth keeping in mind:

01 Choose a professional font like Arial or any other professional font

02 Keep colors to a minimum and keep the color scheme consistent across all the slides

03 Highlight the key points

04 Avoid clutter, give your slides enough breathing space

05 Ensure proper and correct alignment

06 Have a “source” section at the bottom of each slide

07 No fancy graphics or animations

And most importantly: make sure each side has an action title that encapsulates the key idea of that slide in a one-liner (maximum two sentences). The idea is that if someone reads just the action titles of each slide, they should get the gist of your presentation.

If you want to see some of McKinsey’s presentations in action then check out the links below:

Jobs lost, jobs gained: Workforce transitions in a time of automation

Reinventing Construction

Laying the foundations for a financially sound industry

If you would like to get your McKinsey-style slides designed by Prezlab, get in touch with us .

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McKinsey Case Template

Walk through a McKinsey-style case at your own pace

Christy currently works as a senior associate for EdR Trust, a publicly traded multi-family  REIT . Prior to joining EdR Trust, Christy works for CBRE in investment property sales. Before completing her  MBA  and breaking into finance, Christy founded and education startup in which she actively pursued for seven years and works as an internal auditor for the U.S. Department of State and CIA.

Christy has a Bachelor of Arts from the University of Maryland and a Master of Business Administrations from the University of London.

Elliot currently works as a Private Equity Associate at Greenridge Investment Partners, a middle market fund based in Austin, TX. He was previously an Analyst in  Piper Jaffray 's Leveraged Finance group, working across all industry verticals on  LBOs , acquisition financings, refinancings, and recapitalizations. Prior to Piper Jaffray, he spent 2 years at  Citi  in the Leveraged Finance Credit Portfolio group focused on origination and ongoing credit monitoring of outstanding loans and was also a member of the Columbia recruiting committee for the Investment Banking Division for incoming summer and full-time analysts.

Elliot has a Bachelor of Arts in Business Management from Columbia University.

Download WSO's free McKinsey Case PowerPoint template below!

This template allows you to work through a McKinsey -style case on your own.

This  plug-and-play template allows you to  walk through the case at your own pace . The sample case also includes other slide pages for other elements of a case interview . According to the WSO Dictionary ,

"A case interview is a job interview in which the applicant is presented with a challenging business scenario that he/she must investigate and propose a solution to. Case interviews are designed to test the candidate's analytical skills and "soft" skills within a realistic business context."

A screenshot below gives you  a sneak peek of the template.

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McKinsey's 3 Horizons Framework: Free PowerPoint Template

How to think about growth and innovation? Focus on the Now, New and Next. Free slide deck in PowerPoint and Google Slides format.

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What do you think about the growth and innovation of your organization?

Focus on the Now, New, and Next in your strategic planning . This is a free slide deck in PowerPoint and Google Slides presentation format.

Introduction

Are you considering where your business can grow in the next few years? You may have heard of McKinsey’s three-horizon strategy framework, or you may not.

In any case, it’s one of the most effective ways for almost any company to think about growth. A three-horizon framework is a strategy tool with roots in organizational psychology and decision science that helps leaders understand which opportunities will have the most significant impact on innovation in their company and how to get there.

It’s a relatively simple model with enormous implications for how we think about growth at our companies and find new opportunities for expanding our businesses.

• This blog post covers everything you need to know about the three-horizons framework and why it matters for planning your organization’s future growth.
• At the end of the post , you can download the three-horizons model presentation (in PowerPoint or Google Slides) as a free and fully editable template.

The 3 horizons model

Everything you need to know about the model, what is the three-horizons growth framework.

This strategy framework's basic idea is that companies have three growth horizons—a short-term horizon, a near-term horizon, and a long-term horizon. Baghai, Coley, and White first articulated the model in The Alchemy of Growth in 2000.

Each horizon represents an opportunity to expand the business by increasing revenue and profit or bringing in new customers.

The idea is that companies that can focus on all three horizons at once are more likely to succeed than those that focus their energy on just one.

The challenge is that it’s easy for companies to lose focus on one or two of these horizons as they get caught up in the day-to-day.

Why should you care about the 3H growth framework?

It is essential to have a growth strategy for your business in place. But how do you get started?

The 3H growth framework can be a helpful guide to get the whole company or your team thinking about the different opportunities for growth and innovation. To get maximum impact from the 3H framework, leaders must prioritize sharing this thinking with their teams across their business.

Horizon 1: Where to focus to achieve immediate impact (1-3 years)

The first growth horizon is focused on near-term impact and the core business. This is where you’ll find the lowest-hanging fruit that will generate revenue quickly and boost your company’s bottom line.

For example, you can increase sales with your current products or target new customers in your existing markets. You can also boost growth by reducing costs and increasing efficiency. As you consider this growth horizon, it’s important to understand where you’re starting from. Take a good look at your business's current metrics, whether revenue, profitability, or another metric, and identify the low-hanging fruit that will give you an immediate boost.

Once you do, you can focus your team’s energy on tackling the low-hanging fruit and start seeing results quickly.

Horizon 2: Where to invest for near-term growth (2-5 years)

The second horizon of growth is where you can start to invest in longer-term growth initiatives. This could mean investing in new products and services, expanding into new markets, or investing in new business models. Some of these initiatives may take a bit longer to show up in your company’s metrics but will be crucial for growth in the long run.

As you start thinking about this growth horizon, consider where your business is currently. You may be at a point where it makes sense to start looking outside your current markets to find new customers. It may also be an excellent time to focus on a particular product line that has seen growth but is still below expectations.

Horizon 3: Where to focus for long-term growth and future opportunities (5+ years)

This is where the majority of your growth efforts should be focused.

To succeed in this horizon, you’ll need to think about how customers use your company’s products and services, what customers’ broader needs are, and where new technologies will have the most significant impact.

You’ll want to invest in initiatives that will impact your business long-term, like finding new ways to connect with customers or expanding into new markets. Technologies that are likely tohave a significantg impact in the coming years, like AI, blockchain, and robotics, can also be a good area of focus for this growth horizon.

What is the key to success at each stage? Focus on the Now, New, and Next

Horizon 1: Superior and Excellent Execution for immediate impact, profitability, and value creation (NOW)

Horizon 2: Positional Advantage to ensure near-term growth and value creation (NEW)

Horizon 3: Insight & Foresight to ensure long-term growth and value creation (NEXT)

McKinsey Three Horizons Model - Now, New, and Next

The Criticism of the Three Horizons Model

According to Steve Blank's HBR article 2019, the world nowadays is more dynamic, and the 3-time horizons are no longer constrained by time. In particular, Horizon 3 innovations can disrupt the status quo much faster than initially anticipated, especially when the time horizons are no longer constrained by time.

Today, with all the technological advancements, disruptive Horizon 3 innovations can be delivered as fast as projects for Horizon 1 in the existing product line.

Key takeaway

McKinsey's Three Horizons growth framework is an effective innovation strategy tool that helps companies consider growth opportunities and where to focus to make the most significant impact.

The first growth horizon is focused on achieving immediate impact, the second on near-term growth, and the third on long-term growth.

Discover our Alternate McKinsey Three Horizons Guides & Templates

Please enhance your strategic planning with our additional content and resources.

McKinsey Three Horizons of Growth: A Strategic Framework for Business Expansion (published April 2023)

Achieving Balanced Business Grwoth: A Workshop Template on McKinsey's Three Horizons (published May 2023)

Sustainability and the McKinsey Three Horizons Model: A Path to Eco-Friendly Growth (published May 2023)

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