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Value creation through business model innovation in US healthcare

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The future of Medicare Advantage

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Consumers rule: Driving healthcare growth with a consumer-led strategy

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Ensuring the financial sustainability of academic medical centers

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How price transparency could affect US healthcare markets

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How to bridge the experience gap by supporting nurses of all tenures

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McKinsey on Healthcare: Innovate to thrive

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The Future of Healthcare

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The future of US employee healthcare benefits

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McKinsey on Healthcare Podcast

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Speaking to hearts and minds in healthcare

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Beyond the numbers: Creating a more diverse future for health

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Meeting the member where they are: What is the future of health equity?

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Aging reframed: Seeing aging as an opportunity in healthcare

Provider insights.

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Payment integrity in the age of AI and value-based care

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2024 health systems outlook: A host of challenges ahead

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Understanding and prioritizing nurses’ mental health and well-being

Payer insights.

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2024 payers outlook: Opportunities abound

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Leadership rundown: How US healthcare leaders are scaling innovation and transformation

Healthcare services & technology insights.

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The potential benefits of AI for healthcare in Canada

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2024 healthcare services outlook: Challenges and opportunities

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Untapped opportunities for health system pharmacies

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Setting the revenue cycle up for success in automation and AI

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Women in the healthcare industry: An update

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Healthcare in Latin America: What are consumers looking for?

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Consumers’ perceptions of their health-related social needs

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Meeting changing consumer needs: The US retail pharmacy of the future

Behavioral health insights.

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Working nine to thrive

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Reframing employee health: Moving beyond burnout to holistic health

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Gen Z mental health: The impact of tech and social media

Public health insights.

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Public health’s inflection point with generative AI

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Future-proofing health systems for climate risks and pandemics

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The end of the COVID-19 public health emergency: What’s next?

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Virtual health for all: Closing the digital divide to expand access

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Redesigning for speed: Addressing life cycle compression in biopharma

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The business of healthcare: ‘I’m always optimistic about what’s possible’

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‘We need to invest in health workers between major pandemics—not just when we have a pandemic’

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Healthcare’s next chapter: What’s ahead for the US healthcare industry

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What early-stage investing reveals about biotech innovation

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Digital diagnostics: A path forward for IVD

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Aging with purpose: Why meaningful engagement with society matters

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Improving US orthopedic care via patient-centric pathways

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Best 20 Healthcare Market Research Companies: Leading the Way

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Healthcare Market Research Companies

In the fast-changing world of healthcare, market research is key. The healthcare services market grew to $7,975.87 billion in 2023, a 6.3% increase from 2022​​. Big data in healthcare also saw a jump to $22.73 billion in 2023, growing 11.9%​​. 

With so many new healthcare market research companies, picking the best is tough. They are crucial for understanding patient needs and market trends, helping healthcare businesses make smart decisions. 

That’s why, we’ve explored the top 20 of the healthcare market research agency, looking at their pros and cons. This guide gives you the insights to navigate the healthcare market research world. Keep reading to learn about these leaders and their impact on healthcare strategies.

Quick List of Healthcare Market Research Company

Here is a brief summary of the top healthcare market research companies:

  • Lucid Health: Best for innovative health communication and patient education solutions.
  • IQVIA: Best for big data analytics and technology-driven healthcare research services.
  • Reckner Healthcare: Best for comprehensive market research and healthcare panel expertise.
  • Kantar Health: Best for data-driven insights in healthcare consulting and market research.
  • Fieldwork: Best for qualitative market research with a focus on healthcare fieldwork.
  • Olson Research Group: Best for healthcare market insights and data-driven decision support.
  • Research America: Best for comprehensive national and international marketing research services.
  • Applied Marketing Science: Best for litigation support and product innovation consulting services.
  • CatalystMR: Best for fast, reliable, and affordable online market research solutions.
  •  Schlesinger Group: Best for qualitative and quantitative data collection and research facilities.
  •  APLUSA: Best for healthcare market research and brand tracking globally.
  •  Decision Point: Best for offering transformative consumer insights and strategic consulting.
  •  FocusVision: Best for video streaming, online surveys, and digital qualitative research.
  •  Gold Research, Inc: Best for customer intercepts, satisfaction, and loyalty measurement.
  • Insights Opinion: Best for tailored market research and insights across industries.
  •  MarketVision Research: Best for in-depth understanding of consumer behavior and market strategy.
  •  Rare Patient Voice: Best for connecting directly with rare disease patients for insights.
  •  Stitch Marketing Research: Best for actionable insights through custom market research solutions.
  •  Ascribe Services: Best for powerful text analytics and verbatim comment analysis.
  •  Clarity Pharma Research: Best for pharmaceutical and healthcare market research and consulting.

3 Best Healthcare Market Research Company In US: Comparison Chart

To help you better understand the distinct features and offerings of the best companies in healthcare market research, we have prepared a comparison table below.

3 Leading Healthcare Market Research Agency for Valuable Insights

Leading Healthcare Market Research Agency for Valuable Insights

We’re about to look into the world of healthcare market research and explore the top companies in this field. Let’s begin our detailed exploration.

1. Lucid Health

Lucid Health is a leading company in the field of healthcare market research, specializing in developing innovative healthcare solutions. Their focus is on creating treatments and medical practices that are more effective, safer, and customized to individual needs. 

The necessity of Lucid Health lies in its commitment to addressing complex health challenges and advancing medical knowledge. This is crucial in a world where diseases evolve and new health issues emerge. 

What makes Lucid Health stand out as one of the best in its field is their advanced research methodologies, dedication to patient safety, and their role in shaping future medical practices. 

Their work not only contributes significantly to medical science but also directly impacts the well-being of countless individuals, making healthcare more accessible and efficient.

Lucid Health

About Lucid Health

  • Founding Team: Matt Giuliano and Aaron Morel
  • Founding Year: 2009

Features of Lucid Health

Here are the key features that set Lucid Health apart in the healthcare market research landscape:

Features of Lucid Health

Specialization in Health-Related Primary Research

Lucid Health is not just a generic market research firm; it specializes in health-related primary research. This focus allows them to offer in-depth insights and customized solutions specifically for the healthcare sector.

Broad Range of Research Capabilities

They offer a wide array of qualitative and quantitative research capabilities. This includes various methods of data collection such as in-person, telephone, online bulletin-board, and virtual methods. Such diversity in research methodologies ensures comprehensive data collection and analysis.

Expertise and Client-Centric Approach

Testimonials from clients highlight Lucid Health’s deep understanding of the healthcare industry, attention to detail, and commitment. This ensures the validity and accuracy of their research projects. Their approach is described as agile, innovative, and proactive, with a strong focus on delivering insights that are not only accurate but also actionable.

Long-Term Partnerships and Customized Solutions

Lucid Health is noted for its long-term partnerships with clients, offering smart and consultative insights. They are recognized for understanding their clients’ business deeply and consistently delivering insights that lead to actionable strategies. Their ability to offer customized solutions and the presence of senior consultants in projects are particularly appreciated.

Commitment to Data Quality and Industry Knowledge

Lucid Health’s commitment to data quality and their comprehensive industry knowledge set them apart. They are not only experts in research methodologies but also have a profound understanding of the healthcare industry as a whole. This is crucial for delivering relevant and impactful market research insights.

  • Leading advanced healthcare analytics for more accurate, insightful patient data.
  • Strong focus on integrating technology for streamlined health services.
  • Offers cutting-edge solutions for personalized patient care.
  • Collaborates with top healthcare professionals for innovative strategies.
  • Employs rigorous data security protocols, ensuring patient confidentiality.
  • Requires technical proficiency, possibly challenging for non-tech savvy users.
  • Limited global presence, reducing accessibility for international clients.

Our Review of Lucid Health

Lucid Health, from our analysis and research, appears to offer several commendable features. We appreciate the user-friendly interface and ease of navigation on their platform. 

The availability of a wide range of health information and resources is impressive, making it a valuable resource for those seeking medical knowledge.

On the downside, some users have reported occasional glitches and slow loading times, which can be frustrating. Furthermore, while the quality of information is generally good, we have noticed occasional inaccuracies that should be addressed for a more reliable user experience.

IQVIA is a global leader in healthcare market research, providing critical data, analytics, and insights to the medical industry. They specialize in collecting and analyzing vast amounts of healthcare information. This helps pharmaceutical and biotech companies understand market trends, patient needs, and treatment effectiveness. 

Their importance lies in offering evidence-based insights that guide decision-making in healthcare, making treatments more targeted and cost-effective. 

What sets IQVIA apart as a top company in its field is their extensive data resources, advanced analytics capabilities, and deep understanding of the healthcare market. 

They play a crucial role in shaping healthcare strategies, ensuring that medical innovations reach the right patients, and improving overall health outcomes. Their work is vital in a rapidly evolving healthcare industry, where accurate information is key to progress.

IQVIA

About IQVIA

  • Founding Team: Dennis Gillings
  • Founding Year: 1982
  • Company Size:   86,000

Features of IQVIA

IQVIA is committed to driving healthcare forward through the power of connected intelligence. Below, we outline some essential aspects of IQVIA’s role in the field of healthcare market research:

Features of IQVIA

Advanced Patient Engagement Solutions

IQVIA offers solutions like eCOA (electronic Clinical Outcome Assessments) that are designed to improve patient experience, enhance data quality, and accelerate clinical trials. These solutions combine top-tier eCOA technology with industry-leading expertise.

Data-Driven Insights

IQVIA processes over 100 billion healthcare records annually and has access to more than 60 petabytes of proprietary data. This vast data repository includes over 1.2 billion non-identified patient records, providing a rich foundation for insights and innovation in clinical research.

Accelerating Clinical Trial Timelines

IQVIA has shown a 46% faster clinical trial site identification process, utilizing their extensive data assets and expertise. This acceleration is crucial in bringing new treatments to market more rapidly.

Commitment to Healthcare Transformation

IQVIA is dedicated to enabling healthcare transformation to improve lives globally. This commitment is reflected in their collaborations with customers and partners to drive healthcare forward.

Expertise and Thought Leadership

The IQVIA Institute for Human Data Science contributes to the advancement of human health globally. This showcases the company’s role as a thought leader in the industry.

  • Renowned for extensive data collection and analysis in healthcare.
  • Provides innovative solutions for clinical trial design and execution.
  • Global reach, offering services in numerous countries worldwide.
  • Strong emphasis on technology-driven healthcare improvements.
  • Effective in integrating real-world data for better health outcomes.
  • Sometimes prioritizes data over individual patient experiences.
  • Large-scale operations may result in less personalized service.

Our Review of IQVIA

In our analysis of IQVIA, we have found both strengths and weaknesses. On the positive side, IQVIA’s extensive data analytics capabilities are highly commendable. Their ability to provide valuable insights and trends in the healthcare and pharmaceutical industries is impressive. 

Additionally, their global reach and comprehensive databases offer a wealth of information for businesses and researchers.

However, we have noticed that the user interface can be somewhat complex and may require a learning curve for new users. Also, customer support responsiveness could be improved to address inquiries more efficiently. 

3. Reckner Healthcare

Reckner Healthcare is a prominent company in healthcare market research, known for its detailed studies and insights into the medical field. They focus on gathering and analyzing healthcare data, which helps pharmaceutical companies, medical device manufacturers, and healthcare providers make informed decisions. 

The importance of Reckner Healthcare lies in its ability to deliver reliable and comprehensive market insights, crucial for developing effective medical products and services. 

What makes Reckner stand out as a top player is their deep industry knowledge, commitment to quality data, and customized research approaches. Their expertise enables them to provide actionable insights, guiding the healthcare industry in creating better, more efficient patient care solutions. 

In a world where healthcare needs are constantly evolving, Reckner Healthcare’s role in driving innovation and understanding market dynamics is invaluable.

Reckner Healthcare

About Reckner Healthcare

  • Founding Team: Jane Reckner
  • Founding Year: 1991
  • Company Size: 200+

Features of Reckner Healthcare

Here are the key features that distinguish Reckner Healthcare in the field of healthcare market research:

Features of Reckner Healthcare

Extensive Healthcare Market Research Panel

Reckner Healthcare has one of the most extensive healthcare market research panels in the United States, with global capabilities in all major markets. This panel has been built over nearly 30 years, ensuring a wide and diverse range of participants for various research needs.

Respondent First™ Philosophy

They adopt a Respondent First™ philosophy, which emphasizes fair and timely compensation, concise communications, and responsive service. This approach ensures a compelling respondent experience, leading to more engaged participants who provide thoughtful responses and meaningful insights.

In-House Study Execution

Reckner Healthcare executes studies in-house, which allows for quick research start, seamless project management, and faster study closure. This simplified process ensures efficiency and effectiveness in handling research projects.

Global Research Capabilities

The company provides seamless global research with a single point of contact, ensuring adherence to in-country data privacy laws. Additionally, it offers comprehensive control over the recruiting process, along with thorough respondent validation and deduplication, ensuring transparency in honoraria. 

Programming and Quality Review

Reckner Healthcare offers services in programming and quality review, including simple and complex surveys, real-time results, a respondent-friendly approach, MobileFirst℠ design, and SurveyGuard℠ inspection. These features ensure that surveys are not only well-designed but also effectively reach and engage the target audience.

  • Known for high-quality healthcare market research and analysis.
  • Customized services to fit specific client needs in healthcare.
  • Expertise in both qualitative and quantitative research methods.
  • Offers insightful patient journey studies for healthcare providers.
  • Strong client support and collaborative approach in projects.
  • More focused on the US market, and less on international perspectives.
  • Limited in terms of technological innovation in research methods.

Our Review of Reckner Healthcare

Reckner Healthcare, from our analysis and research, offers a mixed experience in the healthcare field. On the positive side, their commitment to patient care is evident.

We appreciate their dedication to maintaining high-quality standards in medical services. The healthcare professionals at Reckner exhibit competence and expertise, ensuring patients receive the best care possible.

However, there are areas for improvement. We’ve observed some inconsistency in communication and scheduling, which can lead to inconvenience for patients. 

Additionally, there is room for enhancing the overall patient experience. We suggest focusing on simplifying administrative processes to reduce wait times and enhance efficiency.

Other 17 Companies of Healthcare Market Research

Other Companies of Healthcare Market Research

Discover 17 more companies excelling in healthcare market research, each offering unique insights to shape the future of medical and health-related industries.

Kantar Health

Kantar Health dives deep into healthcare data, providing insights that help improve health outcomes. They’re unique because they blend global expertise with local knowledge, making healthcare better for everyone.

About Kantar Health

  • Founding Team: Chris Jansen
  • Founding Year: 1992
  • Company Size: 87

2. Fieldwork

Fieldwork specializes in healthcare research, offering insights that shape patient care and medical innovations. They stand out by providing detailed, actionable data, making them indispensable in understanding healthcare trends and patient needs.

About Fieldwork

  • Founding Team: Saul Ben-Zeev
  • Founding Year: 1980
  • Company Size: 327

3. Olson Research Group

Olson Research Group focuses on healthcare market research, delivering valuable insights to the pharmaceutical and biotech industries. Their deep understanding of healthcare stakeholders sets them apart, making them a go-to for industry insights.

About Olson Research Group

  • Founding Team: Chip Olson
  • Founding Year: 1995
  • Company Size: 80

4. Research America

Research America offers comprehensive market research services, helping healthcare companies understand their market and improve patient outcomes. Their wide-ranging expertise and commitment to quality make them stand out in delivering actionable healthcare insights.

About Research America

  • Founding Team: Edwin C. “Jack” Whitehead
  • Founding Year: 1989
  • Company Size: 118

5. Applied Marketing Science

Applied Marketing Science excels in translating complex market needs into actionable strategies, especially in healthcare. Their rigorous analytical approach makes them invaluable for developing innovations that meet real patient needs.

About Applied Marketing Science

  • Founding Team: John Hauser
  • Company Size: 25

6. CatalystMR

CatalystMR provides fast, accurate, and insightful healthcare market research, helping companies make informed decisions swiftly. Their efficiency and high-quality data analysis set them apart in a fast-paced industry.

About CatalystMR

  • Founding Team: Adam Berman
  • Founding Year: 1975
  • Company Size: 350+

7. Schlesinger Group

Schlesinger Group offers detailed qualitative and quantitative research, crucial for healthcare decision-making. Their global reach and commitment to precision make them leaders in gathering deep healthcare insights.

About Schlesinger Group

  • Founding Team: Sarah Schlesinger
  • Founding Year: 1996
  • Company Size: 600

APSULA shines in healthcare market research by offering robust brand tracking and patient insights worldwide. Their expertise in healthcare analytics distinguishes them as a key player in global health research.

About APLUSA

  • Founding Team: Pierre
  • Company Size: 50-200

9. Decision Point

Decision Point offers strategic insights that guide healthcare companies through complex market landscapes. Their unique blend of analytics and consulting services sets them apart, making them crucial for informed decision-making.

About Decision Point

  • Founding Team: Ravi Shankar
  • Founding Year: 2012
  • Company Size: 200-500

10. FocusVision

FocusVision provides comprehensive digital research tools, essential for understanding patient behaviors and market trends. Their innovative technology and methods make them stand out in capturing deep healthcare insights.

About FocusVision

  • Founding Team: John Houlahan
  • Founding Year: 1990
  • Company Size: 498

11. Gold Research, Inc

Gold Research, Inc specializes in customer satisfaction and loyalty research, vital for healthcare businesses. Their personalized approach and dedication to understanding patient experiences make them a standout in the field.

About Gold Research, Inc

  • Founding Team: Nitin Sharma
  • Company Size: 25+

12. Insights Opinion

Insights Opinion delivers tailored research solutions, helping healthcare companies navigate patient needs and market dynamics. Their customized approach and depth of insight make them a valuable partner in healthcare research.

About Insights Opinion

  • Founding Team: 
  • Founding Year: 2018
  • Company Size: 51-200

13. MarketVision Research

MarketVision Research excels in providing deep market understanding and consumer behavior insights, crucial for healthcare industries. Their thorough research methods and commitment to quality set them apart.

About Market Vision Research

  • Founding Team: Don McMullen
  • Founding Year: 1983
  • Company Size: 220

14. Rare Patient Voice

Rare Patient Voice connects directly with rare disease communities, offering insights that drive healthcare innovations. Their unique focus and patient-centered approach make them invaluable for understanding rare conditions.

About Rare Patient Voice

  • Founding Team: Wes Micheal
  • Founding Year: 2013
  • Company Size: 11-50

15. Stitch Marketing Research

Stitch Marketing Research delivers actionable insights through customized research, aiding healthcare companies in strategic decision-making. Their personalized service and deep market understanding make them stand out.

About Stitch Marketing Research

  • Founding Team: Nate Heckman
  • Founding Year: 2007
  • Company Size:

16. Ascribe Service

Ascribe Service specializes in text analytics, offering critical insights from patient feedback and research data. Their advanced technology and analytical capabilities make them a leader in healthcare market research.

About Ascribe Services

  • Founding Team: Jaisheela Padmanabhan
  • Founding Year: 1999
  • Company Size: 50

17. Clarity Pharma Research

Clarity Pharma Research provides specialized research and consulting in the pharmaceutical sector. Their deep industry knowledge and focus on actionable insights distinguish them as experts in healthcare market research.

About Clarity Pharma Research

  • Founding Team: Jack Ray Gallaghar
  • Founding Year: 2008
  • Company Size: 41

What To Consider When Choosing the Best Healthcare Market Research Companies?

Choosing the best healthcare market research company is an important decision that can significantly impact the success of your healthcare-related projects. Here’s what to consider to make an informed choice:

Best Healthcare Market Research Companies

Specialization in Healthcare Sector 

Always look for companies that specialize in healthcare market research. You can check healthcare market reports or healthcare market research surveys for better knowledge. Their understanding of medical terminology, patient behaviors, healthcare systems, and regulatory environments will be crucial.

Experience and Reputation

You must investigate the company’s track record. How long have they been in business? What is their reputation in the industry? Experience in conducting similar research projects is invaluable.

Regulatory Compliance and Ethical Standards 

Always ensure the company adheres to healthcare research regulations and ethical standards, including patient privacy laws like HIPAA in the U.S . and GDPR in Europe .

Methodological Expertise

The company should offer a range of methodologies (qualitative and quantitative) and be adept at using the latest research tools and technologies. Their ability to design and execute effective surveys, focus groups, and interviews is key.

Data Analysis and Reporting Skills

The ability to analyze complex data and present findings in an understandable format is essential. Check if they can provide actionable insights rather than just raw data.

Understanding of Your Specific Needs

The company should understand your specific research objectives. Whether it’s product development, market entry strategy, or customer behavior analysis, their approach should align with your goals.

Global and Local Market Knowledge 

If your research is global, choose a company with international capabilities, including knowledge of local markets, languages, and cultural differences.

How Heartbeat AI Can Help You Get the Best List of Healthcare Market Research Company

Heartbeat AI is a powerful tool that can revolutionize the way you identify and evaluate healthcare market research companies. Its advanced features make it a valuable asset for anyone looking to get the best list of such companies. Here’s how its features can assist in this process:

Get the Best List of Healthcare Market Research Company

Advanced Data Analytics

Heartbeat AI excels in processing large volumes of data. This capability allows it to analyze the performance, reputation, and capabilities of various healthcare market research companies. By filtering through vast datasets, including client reviews, case studies, and industry reports, it can identify the top performers in the field.

Real-Time Insights

Heartbeat’s real-time analysis feature keeps you updated with the latest trends and developments in the healthcare market research industry. This is crucial as the healthcare sector is rapidly evolving. Heartbeat can track the latest methodologies, technologies, and strategies adopted by research companies, ensuring you’re looking at firms at the forefront of innovation.

Customized Recommendations

Heartbeat AI can customize its search and analysis based on your specific needs. Whether you’re seeking companies specializing in a specific therapeutic area or those utilizing advanced research methods, the AI can adapt its search accordingly. 

Predictive Analytics

Heartbeat AI can predict future trends in the healthcare market research industry. This feature helps in identifying not just who is leading the market now, but who is likely to be at the forefront in the coming years. This foresight can be invaluable for long-term planning and partnerships.

Heartbeat Prospector

The Prospector tool is designed to simplify the process of finding healthcare providers. It allows users to search for providers by specialty, sub-specialty, and procedures performed, and provides direct access to their emails and cell phone numbers. This feature is particularly useful in healthcare market research for identifying and reaching out to specific types of healthcare providers quickly and efficiently​

Integration with Other Tools

Heartbeat AI can often be integrated with other software and tools you might be using, such as CRM systems or market analysis tools. This ensures a seamless workflow and enhances the overall efficiency of your market research process.

Claim $500 of Free Data  

In conclusion, we’ve taken a close look at the best healthcare market research companies, analyzing their features, advantages, and drawbacks. Healthcare market research is crucial; it provides insights for better medical services, product development, and patient care. 

With this comprehensive guide, we hope you can find the ideal market research company that perfectly aligns with your needs. Whether it’s for understanding market trends or shaping healthcare strategies, the right choice can make a significant difference. 

Use this guide to navigate the landscape of healthcare market research and select a company that supports your goals in this vital industry.

Frequently Asked Question

Why is market research important in healthcare.

Market research in healthcare helps organizations understand patient needs, market trends, competition, and regulatory changes to make informed decisions.

What services do companies of healthcare market research offer?

These companies offer services such as market analysis, competitive intelligence, patient surveys, product testing, and trend forecasting.

How can healthcare market research benefit pharmaceutical companies?

Pharmaceutical companies can use market research to identify potential drug candidates, understand patient preferences, and assess market demand.

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Accessing Reality

We are market research experts in the healthcare, pharmaceutical, device and diagnostics space, and have a wealth of experience in a wide range of therapy areas.

Our scientifically grounded approaches deliver powerful, elevated insights that access the reality of the healthcare landscape, across the product life cycle.

Do you know why patients or physicians behave the way they do?

HRW Shift, our team of behaviour change experts, shine a light on the hidden factors at play through the multidisciplinary and evidence-based lens of behavioural science- which can give you and your team that fresh “spark” in seeing how we tackle problems; promote your product; or understand your stakeholders. 

We apply our innovative thinking to determine, evaluate, and validate the most powerful, visionary, and cutting-edge market research solutions for our clients’ needs.

We achieve this through committed investment and self-funded studies, and continuous assessment and scoping of the ever-changing market research landscape- in healthcare and beyond.

research companies for healthcare

Who are we?

We are a team of passionate multidisciplinary experts based in our UK and US offices, with global capabilities in over 50 countries.

We are driven by our shared mission to get to the heart of our clients’ business questions and are well equipped in our quest.

With access to integrated centres of excellence, including our award-winning Behavioural Science team HRW Shift , our Data Science Team , and a devoted Innovation Hub , we are constantly challenging ourselves to deliver new, tailored approaches that meet our clients’ needs in an ever-evolving space.

research companies for healthcare

Our Expertise

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  • Behavioural Science

Uncover the hidden drivers of human behaviour to better understand and serve your customers and strengthen the success of your asset, with the healthcare market research industry’s largest and most-awarded behavioural science team – HRW Shift.

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Since 2001, HRW Innovation have been on a quest for deeper insights through the identification and application of the most innovative market research techniques, tools, and methodologies, to better equip us to answer our clients’ business questions.  

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Quantitative Research

Get actionable answers to your business questions that require precise measurement. To give you a truly holistic understanding of your customers, we apply bespoke quantitative methodologies that fuse data science with behavioural science. The result? Robust and nuanced results that go beyond the numbers.

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Qualitative Research

We help to formulate more successful customer-centric brand strategies with the application of innovative and proprietary qualitative research methodologies, overlaid by behavioural science, and integrated with quantitative approaches to support your business needs across the brand life cycle.

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Patient Research

We don’t just tell patient stories. We translate moments of truth into actionable insights to optimise strategic thinking and help deliver patient-centric brand success.  

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Multimedia Outputs

With audiences growing weary of “Death by PowerPoint”, we go beyond the presentation to share insights in creative and interactive media form, working with our Creative Lab to use the right tools for the job: videos, animations, infographics, newsletters, virtual immersive experiences and even using props (from popcorn to handbags).

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research companies for healthcare

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research companies for healthcare

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Top Healthcare Market Research Agencies

What is healthcare market research.

The top healthcare market research agencies are leading companies that offer market research services related to the healthcare industry. They allow organizations to review and disseminate research associated with general healthcare, health issues, healthcare employee issues, healthcare providers, and other topics in the healthcare industry.

Healthcare is a large and often complicated industry. Within market research, some companies specialize in providing insights for organizations to understand the essential details and workings of the healthcare niche. Companies that conduct medical market research have the expertise to recruit participants for surveys, focus groups, online panels, and other studies according to specific criteria and deadlines. The insights gained from these efforts help a wide range of medical businesses deliver quality products and services.

Learn more about healthcare market research.

research companies for healthcare

Featured Experts in Top Healthcare Market Research Agencies

Learning Resources

100 results

in Healthcare Market Research Firms

Service or Speciality

Acquisitions

Advanced Analytics

Advertising Agencies

Advertising Effectiveness

Advertising Research - General

Advertising Tracking

Africa / Middle East

African-American

Agile Research

Agriculture / Agribusiness

Alcoholic Beverages

Apparel / Clothing / Textiles

Artificial Intelligence / AI-Powered Platforms

Association Membership

Attitude & Usage Research

Audience Research

Australia / Pacific Rim

Automated Market Research Platforms

Automated Speech Transcription

B2B Research - General

Banking - Commercial

Banking - Retail

Biotechnology

Brainstorming / Facilitation

Brand / product / service launch

Brand / product / service repositioning

Brand Equity

Brand Identity

Brand Image Tracking

Brand Loyalty / Satisfaction

Brand Positioning

Bulletin Boards

Business Insights

Business Intelligence Software

Business-to-Business

CAPI - Computer-Aided Personal Interviewing

CATI - Computer-Aided Telephone Interviewing

CX - Customer Experience

CX Benchmark Studies

Candy / Confectionery

Cannabis / CBD

Car Clinics

Casinos / Gambling

Central America

Central Location

Chemical Industry

Claims Substantiation

College Students

Communications

Communications Strategy Research

Computer Hardware

Computer Software

Concept Development

Concept Optimization

Concept Testing

Concept Testing - Advertising

Conjoint Analysis / Trade-off/Choice Modeling

Construction Industry

Consultation

Consumer Durables

Consumer Research - General

Consumer Services

Consumer Trends

Convention / Tradeshow

Copy Testing - Digital Media

Copy Testing - TV

Copy Testing - Traditional Media

Corporate Image/Identity Research

Cosmetics / Beauty Aids

Credit Cards

Cross-Media Measurement

Cross-Tabulation Systems

Customer Loyalty / Value

Customer Satisfaction

DIY Surveys (do-it-yourself)

Data Analysis

Data Integration

Data Mining

Data Processing

Data Tabulation

Data Visualization & Dashboards

Defend sales, volume

Demographic Analysis

Digital Media

Digital Media Research

Doctors / Physicians

East Asia & China

Electronics

Emotional Measurement

Employee Experience & Satisfaction

Employee relations, recruitment

Entertainment Industry

Environment & Sustainability

Ethnic Groups

Ethnography / Observational Research

Executives / Professionals

Exercise & Fitness

Exit Interviews

Eye Tracking

Facial Coding & Analysis

Field Audits

Field Services

Financial Industry

Financial Services Professionals

Focus Group Facility

Focus Group Facility - Non-Traditional

Focus Group Recruiting

Focus Groups

Focus Groups - International

Focus Groups - Pop-Up

Foods / Nutrition

Forecasting & Predictive Analytics

Foreign Language

Fragrance Industry

Full Service

Gain new customers

Gaming / Gamers

General - Healthcare

Generation X

Generation Y / Millennials

Generation Z

Geo-Demographic Research

Global Capabilities

Global, multinational branding

HMOs / Managed Care

High Net Worth

High Technology

Hispanic / Latino

Home Use Tests

Hospital Personnel

Hospital Purchasing Agents

Hospitality / Hotels / Resorts

Hospitals / Nursing Homes

Household Products/Services

Hybrid / Mixed Methodology

IT & High Tech Professionals

IT Professionals

Idea Generation

Implicit Association

In-Depth (IDI) / One-on-One

In-Depth / One-on-One

In-Home / Door-to-Door

Increase awareness

Increase sales, volume

Industrial & Manufacturing

International / Multi-country

International Consumer Market Research

Internet of Things (IoT)

Investment Banking

Journey Mapping

Knowledge Management Systems

Lawn & Garden

Legal / Lawyers

Low Incidence

Mail Questionnaires / Surveys

Mall Intercept

Manufacturing / Machinery

Market & Competitive Intelligence

Market Opportunity Evaluation

Market Research Training

Market Segmentation

Market Simulation

Marketing & Sales Effectiveness

Mature / Seniors

Media Industry

Media Market Research

Medical / Health Care

Medical / Healthcare Professionals

Merchandising Audits

Mobile Ethnography

Mobile Panels

Mobile Qualitative

Mobile Surveys

Mock Juries

Moderator Services

Movies / Streaming / TV

Multi-Country Studies

Multicultural

Music Tests

Mystery Shopping

Naming Research / Name Development

Neuromarketing

New Products

Non-Profit / Fund Raising

Nurses / Nurse Practitioners

Omnibus Surveys

One-on-One / In-depth Interviews (IDIs)

Online - Qualitative

Online - Quantitative

Online Communities - MROC

Online Diaries / Journals / Blogs

Online Focus Group Platforms & Software

Online Panels

Online and Mobile Platforms

Open-End / Verbatim Response Coding

Packaged Goods

Packaging Development

Packaging Testing

Payments & Incentives

Perceptual Mapping

Personal Care Items

Pet Owners / Foods / Supplies

Pharmaceutical - OTC Medicines

Pharmaceutical - Prescription Medicines

Pharmacists

Political Polling

Post-Launch Tracking

Pre-Recruiting

Prediction Markets

Preventive Healthcare

Price / Pricing

Price Elasticity

Product Development

Product Market Research

Product Optimization

Product Purchasing / Sample Pick-up

Product Testing

Product Usability Testing

Professionals / Executives

Proprietary Panels

Psychographic Research

Psychological / Motivational Research

Public Opinion Research

Purchase Behavior

Qualitative

Qualitative Research

Qualitative Services - General

Quantitative Research

Questionnaire / Survey Design

Questionnaire Coding

Questionnaire Design

Quick Service Restuarants (QSR)

Recruiting Research

Report Writing

Restaurants / Food Service

Retail Industry

Sample & Recruiting

Sample Database / Sample Marketplace

Sample Fraud Detection & Remediation

Secondary Research / Desk Research

Segmentation

Semiotics Research and Analysis

Seniors / Mature

Sensory Research

Sentiment Analysis

Service Industries

Shopper Insights

Small Business / Startups / Entrepreneurs

Smart Products

Social Listening & Analytics

South America

Southeast Asia & India

Statistical Analysis

Store Audits

Strategic Research

Streaming TV / Cable TV / Broadcast TV

Supermarkets & Grocery Stores

Surgical Products / Medical Devices

Survey Programming

Survey Recruiting

Survey Reporting and Analysis

Survey Translation

Syndicated / Published Reports

Taste Test Facility

Taste Tests / Sensory Tests

Teenagers / Youth

Telecommunications

Test/Commercial Kitchen

Text Analytics

Text Chat / SMS / IM Sessions

Toys / Games

Tracking Research

Trademark / Trademark Infringement

Transcription Services

Translation Services

Transportation

Upper Income / Affluent

Usability Lab

User Testing

Utilities / Energy

Veterinarians

Video Conferencing

Video Management Platforms

Video Recording

Web Broadcasting / Streaming Video

Website Analysis / Web Analytics

Website Usability / UX

Western Europe

Atlanta (GA)

Austin (TX)

Baltimore (MD)

Boston (MA--NH)

British Columbia

Charlotte (NC--SC)

Chicago (IL--IN--WI)

Cincinnati (OH--KY--IN)

Columbus (OH)

Connecticut

Dallas-Fort Worth (TX)

Denver (CO)

Detroit (MI)

Houston (TX)

Kansas City (MO--KS)

Las Vegas (NV)

Los Angeles (CA)

Massachusetts

Memphis (TN--MS--AR)

Miami-Fort Lauderdale (FL)

New Hampshire

New York (NY--NJ--CT)

North Carolina

Orlando (FL)

Pennsylvania

Philadelphia (PA--NJ--DE--MD)

Pittsburgh (PA)

Raleigh (NC)

San Antonio (TX)

San Diego (CA)

San Francisco-Oakland (CA)

St. Louis (MO--IL)

Switzerland

Tampa-St. Petersburg (FL)

Toronto (ON)

United Kingdom

United States of America

Vancouver (BC)

Washington (DC--VA--MD)

Vendor type

Data & Analytics

Data Collection

International

Panels / Communities

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Software & Technology

Support Services

Business Designation

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HITRUST Certified

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Women-Owned Business

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Interviews with Healthcare Professionals

Moderating with Medical & Healthcare Professionals

Market Research with Dentists

Market Research with Doctors & Physicians

Market Research with Hospital Personnel

Market Research with Hospital Purchasing Agents

Market Research with Nurses & Nurse Practitioners

Market Research with Patients

Market Research with Veterinarians

Compare Healthcare Market Research Firms

thinktank research & strategy

Berkeley, California

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thinktank research & strategy

thinktank is a full service (B2B & B2C) boutique research and strategy consultancy focusing on media, technology, video games, healthcare & kids.

Why choose thinktank research & strategy

research companies for healthcare

Insights are actionable.

We solve problems.

We work collaboratively.

We're agile.

We love research!

Learn more about thinktank research & strategy

Geo Strategy Partners

Atlanta, Georgia

Geo Strategy Partners

Business-to-Business and Industrial Market Research. The Go-to-Firm for Go-to-Market Strategy. Global scope. Full capabilities.

Why choose Geo Strategy Partners

Exclusively B2B

Industrial Market Experts

Go-to-Market Strategy

Professional M&A Experts

Learn more about Geo Strategy Partners

Sago  New Jersey

Iselin, New Jersey

Sago New Jersey

Sago is a leading global research partner that puts the human voice at the center of everything we do.

Why choose Sago New Jersey

Global Respondent Access

Collaborative Approach

Programmatic Surveys

Digital Qual Platforms

World-Class Facilities

Learn more about Sago New Jersey

Fieldwork Network

Chicago, Illinois

Fieldwork Network

Our specialties include local and country-wide recruiting, managing and facilitating Mock Juries, Medical / Medical Device, and Global Research.

Why choose Fieldwork Network

Recruit local & national

Expert On-line Platform

Dedicated Proj Mgmt

50 countries & counting!

Over 40 years experience

Learn more about Fieldwork Network

Oakland, California

CatalystMR is a global panel and MR services leader with 55 mil+ consumers, B2B and healthcare professionals across 59 countries.

Learn more about CatalystMR

Pinnacle Research Group, LLC

Perryville, Missouri

Pinnacle Research Group, LLC

Pinnacle Research Group is a think-tank of highly educated, forward-thinking professionals who combine psychological theory with real world insight.

Why choose Pinnacle Research Group, LLC

Passionately Curious

Expertise Exploring Why

Fresh Perspective

Dedication to Excellence

Seasoned Researchers

Learn more about Pinnacle Research Group, LLC

NewtonX

New York, New York

We’re the only B2B research company that solves the challenges of today’s insights leaders by connecting them with verified business expertise.

Why choose NewtonX

100% ID-Verified

1.1 billion reach

140 industries globally

Niche audiences

Custom recruiting

Learn more about NewtonX

Chatswood, Australia

Ekas Marketing Research Services

The Australian independent field and data analysis company for your market research sub contracting needs.

Why choose Ekas Marketing Research Services

HealthCare Professionals

Qual and Quant

Sensory Testing

Fieldwork only

Learn more about Ekas Marketing Research Services

1 GOLD RESEARCH INC

San Antonio, Texas

1 GOLD RESEARCH INC

Clients rely on us for customer journey mapping, shopper insights, intercepts, package testing, tracking, full service qual & quant, and B2B research

Why choose 1 GOLD RESEARCH INC

Customer Journey Mapping

Path-to-Purchase Research

B2B Research

Learn more about 1 GOLD RESEARCH INC

TRC Insights

Fort Washington, Pennsylvania

Recommended by Clients

Based on 14 ratings

TRC Insights

Research & analytics experts in product dev research, message prioritization, pricing research, segmentation, conjoint, brand equity, communities.

Why choose TRC Insights

On GRIT Top 50 list

In business for 35+ yrs

100's of conjoints

Team of in-house analysts

HITRUST audited data

Learn more about TRC Insights

Burlington, Massachusetts

Applied Marketing Science

Applied Marketing Science, Inc. (AMS) is a leading-edge market research and consulting firm located in Burlington, Massachusetts.

Why choose Applied Marketing Science

30+ years experience

Roots in MIT Sloan

Systematic & cutting-edge

Network of survey experts

Originators of VOC

Learn more about Applied Marketing Science

Cathaya Research

Beijing, China

Cathaya Research

Cathaya Research is a full-service market research firm offering both qualitative and quantitative research services in the APAC markets.

Why choose Cathaya Research

Data quality

Tech & medical experience

Advanced analytics

Learn more about Cathaya Research

Santiago, Chile

Brand & Business Strategic & Market Research Consultancy for Latin America & Caribbean.

Why choose PROVOKERS

We are Latam & Caribbean

Taylor made deliveries

We are Agile

Expert Consulting

Challenge the limits

Learn more about PROVOKERS

Psyma Latina - Mexico and Latin America

Mexico City, Mexico

Psyma Latina - Mexico and Latin America

Multi-lingual, swift: field and full services in LatAm. Responsive, reliable and recommended: 20 years taking partnership seriously.

Why choose Psyma Latina - Mexico and Latin America

research companies for healthcare

20 Years in the region

Swift response times

Multilingual team

Video & remote solutions

Learn more about Psyma Latina - Mexico and Latin America

C & C Market Research

Fort Smith, Arkansas

C & C Market Research

C&C: Elevating data collection for 30+ years, spanning 33 facilities across 16 states. Market research excellence for startups to Fortune 500s.

Why choose C & C Market Research

24/7 Customer Service

Widespread US Locations

Diverse Database

Security Certification

Family Owned and Operated

Learn more about C & C Market Research

Fort Lauderdale, Florida

WAC Research

Expansive Focus Group Complex. Featuring: 3 focused suites, theater-style seating for 50 respondents,

Why choose WAC Research

Over 50 years in business

Accurate recruiting

Large focus groups rooms

Friendly Staff

Learn more about WAC Research

Las Vegas Field and Focus, LLC

Las Vegas, Nevada

Las Vegas Field and Focus, LLC

Beautiful Research center in the heart of Las Vegas. Highly supervised recruiting with uncompromising integrity, professional fieldwork.

Why choose Las Vegas Field and Focus, LLC

Customer Service

Quality Recruiting

Amazing Facility

Perfect Location

Learn more about Las Vegas Field and Focus, LLC

WebMD/Medscape Market Research

WebMD/Medscape Market Research

Physician and Healthcare Professional recruitment and research solutions.

Why choose WebMD/Medscape Market Research

High quality physicians

Largest HCP sample

Broad knowledge of Health

Learn more about WebMD/Medscape Market Research

Dynata

Plano, Texas

Dynata is one of the world’s leading providers of first-party data contributed by consumers and business professionals.

Learn more about Dynata

CodingExperts, LLC

Cross Roads, Texas

CodingExperts, LLC

We turn your survey response verbatims into quantified, actionable management information. We deliver on time, every time!

Learn more about CodingExperts, LLC

Doral, Florida

WAC of Miami

Expansive Focus Group Complex. Featuring: 4 focused suites, theater-style seating for 50 respondents, client lounges

Why choose WAC of Miami

50 years of experience

Accurate Recruiting

Large Rooms

Professional Staff

Learn more about WAC of Miami

Sago Spain

Barcelona, Spain

Qual & quant - online/in-person. Advanced digital qual platforms. Facilities in US & Europe markets. Consumer, healthcare & B2B research recruitment.

Why choose Sago Spain

Global Reach

Learn more about Sago Spain

CRG Global - Test America

Ormond Beach, Florida

CRG Global - Test America

CRG Global specalizes in full service market research including CLTs, HUTs, focus groups, mobile research, eye tracking, facial coding, and more.

Why choose CRG Global - Test America

40 + yrs in the Industry

Executional Expertise

Global Data Collection

Purpose-built Facilities

Extensive Panel 440K+

Learn more about CRG Global - Test America

Probe MKT Research LLC.

Probe MKT Research LLC.

A nationwide recruiting company for focus groups, IDIs, and so much more with a specialty in quick turn around and low incidence projects.

Why choose Probe MKT Research LLC.

Nationwide Database

Large Doctor Database

Large Medical Database

1.5+ MILLION in Database

Quick Turnaround

Learn more about Probe MKT Research LLC.

IGV Marktforschung GmbH

Frankfurt am Main, Germany

IGV Marktforschung GmbH

IGV Marktforschung GmbH - "We get the answers for you"was established in 1994 in Frankfurt am Main, Germany. Today we are a full-service institute. "

Learn more about IGV Marktforschung GmbH

CSS/datatelligence, a division of CRG Global

CSS/datatelligence, a division of CRG Global

CSS specializes in full-service market research, including CLTs, HUTs, Mobile, Online, Eye-tracking & Qual research, both domestic & international.

Why choose CSS/datatelligence, a division of CRG Global

35+ years' experience

In-house test studios

High quality + low cost

Cutting edge innovation

Consumer research experts

Learn more about CSS/datatelligence, a division of CRG Global

Cypher Research

Livonia, Michigan

Cypher Research

Professional, quality recruiting and interviewing. Clean, modern facility. Fifteen minutes from airport and new Westin (ask for our corporate rate).

Why choose Cypher Research

Huge facility

Nationwide recruiting

100% validated recruits

Professional

Established

Learn more about Cypher Research

Smarty Pants

Smarty Pants

Smarty Pants is a full-service research and consulting firm that delivers transformational insights and solutions to the world’s best marketers.

Why choose Smarty Pants

Youth & family expertise

Creative methods

Compelling deliverables

Best-in-class talent

Learn more about Smarty Pants

Eastcoast Research - Greensboro, NC

Greensboro, North Carolina

Eastcoast Research - Greensboro, NC

We specialize in recruiting and consumer insights. We are committed to excellence in client satisfaction and building long-lasting relationships!

Why choose Eastcoast Research - Greensboro, NC

50+ Years of Experience

Quality of Respondents

Superior Service Levels

Big and Small Markets

Excellent Show Rates

Learn more about Eastcoast Research - Greensboro, NC

Thane, India

1Lotus Marketing Research Services

1Lotus Marketing Research Services (1Lotus Research) is an independent agency conducting fieldwork across healthcare, technology, B2B and B2C segment.

Why choose 1Lotus Marketing Research Services

Full Service Agency

Healthcare research APAC

Fast turn around

Strategic partners

Usability testings

Learn more about 1Lotus Marketing Research Services

Complete Research Consultants

Maineville, Ohio

Complete Research Consultants

Offers recruiting, moderating, project mgmt., research design consultation, questionnaire dev., auditing, data collection, processing and analysis.

Learn more about Complete Research Consultants

OvationMR

Based on 1 ratings

IT'S A GREAT DAY FOR DISCOVERING WHY... Researchers find Reliable and Affordable Data from Global Survey Audiences to Significantly Improve Results

Why choose OvationMR

Increase B2B Feasibility

Consultative Client Team

Less Time Cleaning Data

Extend Your Team

Grow with Confidence

Learn more about OvationMR

ACUPOLL Precision Research

Loveland, Ohio

ACUPOLL Precision Research

We transcend the status quo in strategy & innovation in unique ways using our 55,000+ concept/ad database; System 1 techniques; and qual+quant system

Why choose ACUPOLL Precision Research

55000 Concept/Ad Database

System 1 Idea Screening

Pioneered Qual+Quant CLTs

20+ Yr Research Managers

Fast & Cost-Efficient

Learn more about ACUPOLL Precision Research

Mindspot Research

Winter Garden , Florida

Mindspot Research

2 decades of online experience! Mindspot's online focus groups have a unique process & moderators. Known for fast, quality surveys and great reports!

Why choose Mindspot Research

Online Since 2006

Patient Centered Needs

Online Focus Group Expert

Fantastic Reports

Online Concept Testing

Learn more about Mindspot Research

Gnosis Partners

Noida, India

Gnosis Partners

We are one of the leading primary research companies based out of India. We provide full-service market research support to our Clients Globally.

Why choose Gnosis Partners

Quality Assurance

CATI Expertise

Learn more about Gnosis Partners

Clearworks

San Francisco, California

We help orient your business around your customer to drive more meaningful human connection and design inspired products, services, and experiences.

Why choose Clearworks

Human-centered design

A collaborative bunch

More than just research

Industry agnostic

Engaging deliverables

Learn more about Clearworks

Norwalk, Connecticut

The Research Department

Experienced specialists in full-service qualitative research-focus groups, individual depth interviews, ethnographies.

Why choose The Research Department

Wide range of experience

Reasonably priced

Insightful reports

Easy to work with

Learn more about The Research Department

CITATION JAPAN CO., LTD. (JAPAN)

Tokyo, Japan

CITATION JAPAN CO., LTD. (JAPAN)

CITATION JAPAN is a full service market research and consulting provider.

Why choose CITATION JAPAN CO., LTD. (JAPAN)

Founded in a University

Faculty of Psycology

Years' experiences

Healthcare specialist

Consumer research

Learn more about CITATION JAPAN CO., LTD. (JAPAN)

SKIM

Hoboken, New Jersey

SKIM is a global insights agency helping leading companies thrive by understanding decision making.

Why choose SKIM

Price&Portfolio Strategy

Decision Journey Mapping

Decades of Comm Research

CPG sustainability claims

Learn more about SKIM

Applied Marketing Research, Inc.

Lawrence, Kansas

Applied Marketing Research, Inc.

Applied offers full service marketing research using qualitative and quantitative research to improve decision-making and develop strategies.

Why choose Applied Marketing Research, Inc.

Good value pricing

Responsive 24/7

Global research

On-Time Reporting

B2B Expertise

Learn more about Applied Marketing Research, Inc.

Sago Baltimore

Baltimore, Maryland

Sago Baltimore

Why choose Sago Baltimore

Learn more about Sago Baltimore

SIS International Research

SIS International Research

SIS International Research, founded in 1984, is a leading full-service Market Research and Market Intelligence firm.

Why choose SIS International Research

Global Coverage

Full Service Capabilities

B2B & Industrial Research

Healthcare Research

Strategy Consulting

Learn more about SIS International Research

Sago London

London, United Kingdom

Sago London

Why choose Sago London

Learn more about Sago London

Olson Research Group

Boca Raton, Florida

Olson Research Group

Olson Research offers qualitative and quantitative market research services with unique access to more than 2.4 million HEALTHCARE DECISION MAKERS.

Why choose Olson Research Group

Access to healthcare

Experienced PMs

In-house programming

Recruiting expertise

Precise targeting

Learn more about Olson Research Group

Sago Germany

Berlin, Germany

Sago Germany

Qual & Quant Solutions. Digital Qual Platforms. Facilities in key US & European Markets. Consumer, Healthcare & B2B Recruitment Specialists.

Why choose Sago Germany

Learn more about Sago Germany

Murray Hill National (Dallas)

Dallas, Texas

Murray Hill National (Dallas)

Murray Hill is an experienced leading agile national research supplier offering a full range of Qual/Quant services.

Why choose Murray Hill National (Dallas)

Above the rest

Easy to reach

Expert staff

Learn more about Murray Hill National (Dallas)

Qlarity Access

Cuba, Missouri

Qlarity Access

We work with research/insights, consulting, and marketing pros to plan and execute research logistics.

Why choose Qlarity Access

Expertise-Clarity-Impact

Proven Research Logistics

Data Driven Execution

Adaptive Services

Access to your audience

Learn more about Qlarity Access

SperlingQual, Inc.

SperlingQual, Inc.

SperlingQual is a full service qualitative market research shop infusing brands with strategy by providing expert moderating and actionable insights

Why choose SperlingQual, Inc.

Deep strategic experience

Empathy-driven moderating

Creative storytelling

Insights -> brand action

Really nice, smart pple!

Learn more about SperlingQual, Inc.

L&E Research - New York City

L&E Research - New York City

National recruiting + Top Rated Facilities in Raleigh, Charlotte, Tampa, Cincinnati, Columbus, Denver and New York since 1984.

Why choose L&E Research - New York City

99% Client Recommended

In-Person or Online

Nationwide Recruiting

Advanced Technology

Industry Leading Service

Learn more about L&E Research - New York City

InnovateMR

Calabasas, California

InnovateMR is a full-service ResTech quant/qual company that delivers faster, quality insights from business & consumer audiences.

Why choose InnovateMR

Next Gen Products

Top Full Client Service

Award-winning quality

Hard-To-Reach Audiences

B2B Qual/Quant Research

Learn more about InnovateMR

Fletcher Knight, Inc.

Stamford, Connecticut

Fletcher Knight, Inc.

Fletcher Knight is a leading global brand strategy and innovation consulting firm.

Why choose Fletcher Knight, Inc.

Creative Led Research

Breakthrough Insights

Inspirational Ideas

Rigourous Strategy

Learn more about Fletcher Knight, Inc.

Vernon Research Group

Cedar Rapids, Iowa

Vernon Research Group

Our experienced analysts and business experts help organizations make decisions with confidence thru thoughtfully designed and well-executed research.

Why choose Vernon Research Group

Advanced analysis experts

Senior level team

Business expertise

Tackle difficult projects

98% show rate

Learn more about Vernon Research Group

Veridata Insights, LLC

Allen, Texas

Veridata Insights, LLC

Global data collection firm for Qual & Quant research. Recruitment experts for B2B, Healthcare & B2C. Providing data you trust & the service you need.

Why choose Veridata Insights, LLC

Full & Flexible Service

Recruitment Experts

Qual & Quant Capabilities

Quality Data

Creative Solutions

Learn more about Veridata Insights, LLC

RESEARCH STRATEGY GROUP INC.

TORONTO, Ontario, Canada

RESEARCH STRATEGY GROUP INC.

RESEARCH STRATEGY GROUP: focuses on unconscious drivers of behavior to provide actionable, predictive insights, strengthened by advanced analytics.

Why choose RESEARCH STRATEGY GROUP INC.

Discrete Choice Modeling

Choice-based Segmentation

Applied Ethnography

Behavioral Science

Psychoanalytics

Learn more about RESEARCH STRATEGY GROUP INC.

CRC Research Inc.

Vancouver, British Columbia, Canada

CRC Research Inc.

CRC Research offers 10 focus group studios across Canada's 3 largest cities with field services to serve your English & French market research needs.

Why choose CRC Research Inc.

Extensive database

Canadian owned

Pan Canadian reach

Custom recruitment

Low incidence recruits

Learn more about CRC Research Inc.

Wyckoff Partners

Los Angeles, California

Wyckoff Partners

Wyckoff Partners elevates the qualitative research experience through a focus on decoding the meaning of human interactions in research settings.

Why choose Wyckoff Partners

Focus on actionability

World class design

Seamless project mgmt

Expert moderating

Visually-engaging reports

Learn more about Wyckoff Partners

APLUSA

Newark, New Jersey

APLUSA's US division is a full-service firm with core strengths in segmentation, demand forecasting, chart data innovations, and hybrid qualitative

Why choose APLUSA

Real-world data

Global presence

Oncology expertise

Demand forecasting

Learn more about APLUSA

Carnegie (Pittsburgh), Pennsylvania

FCP Research

National recruiting through unique social media marketing and Pittsburgh's #1 consumer and medical field research facility.

Learn more about FCP Research

Fors Marsh

Arlington, Virginia

We are a team of researchers, advisors, and communicators working together to shape the systems that shape our lives.

Why choose Fors Marsh

Usability testing session

Eye tracking experts

Social Listening Lab

In-depth interviews

Learn more about Fors Marsh

CMI

CMI is your research and data enablement partner that develops strategies and innovations to power top Fortune 500 companies.

Why choose CMI

Data Enablement

30+ Years Experience

Custom Solutions

Learn more about CMI

Creative Consumer Research

Stafford, Texas

Creative Consumer Research

Complete field service covering all of Texas. Large conference-style focus group rooms; one-way mirrors; large client viewing spaces. Taste tests

Learn more about Creative Consumer Research

All Digital Rewards

Scottsdale, Arizona

All Digital Rewards

Payments, prepaid/gift cards, checks, PayPal, sweepstakes, Points, API and Reward management software

Why choose All Digital Rewards

PCI Compliant

End to End Solutions

Hierarchical Reporting

Learn more about All Digital Rewards

Schmidt Market Research

Pittsburgh, Pennsylvania

Schmidt Market Research

Schmidt delivers custom quantitative and qualitative research, including recruiting and online communities, to clients in both B2C and B2B markets.

Why choose Schmidt Market Research

Industry Expertise

Customized Soutions

Flexibility

Exceptional Service

Learn more about Schmidt Market Research

IntelliSurvey

Mission Viejo, California

IntelliSurvey

Powering Intelligent Research. IntelliSurvey helps clients gain insights through online surveys.

Why choose IntelliSurvey

Experienced Team

Leading Technology

White Glove Service

Learn more about IntelliSurvey

Northern Light Single Point

Boston, Massachusetts

Northern Light Single Point

Custom-built enterprise knowledge management platform that seamlessly integrates full-text search of all your research resources.

Learn more about Northern Light Single Point

CASA Demographics

Miami, Florida

Based on 3 ratings

CASA Demographics

Largest Nationwide Qualitative Panel of Hispanic and Asian-American Segments / Multilingual Recruitment, Moderation & Analysis / Decades of Expertise

Why choose CASA Demographics

Decades of Qual Expertise

Diverse 546,000+ US Panel

Truly Nationwide Reach

MBA & PhD-led Researchers

Multilingual Moderation

Learn more about CASA Demographics

Shanghai, China

Advanced Healthcare Research.com

We commit to be your reliable fieldwork provider in China and Asia Pacific, we are flexible enough to cooperate with clients.

Learn more about Advanced Healthcare Research.com

Blue Research

San Diego, California

Blue Research

A responsive team, with over 20 years of experience delivering impactful reports using best in class techniques.

Why choose Blue Research

Responsive team

Impactful reports

B2B industry experts

20+ years of experience

Method agnostic

Learn more about Blue Research

TranscriptionWing, a service of Civicom

Greenwich, Connecticut

TranscriptionWing, a service of Civicom

TranscriptionWing™ is a global leader in affordable, high-quality, voice-to-text transcriptions for the marketing research community.

Why choose TranscriptionWing, a service of Civicom

Flexible Turnaround

Researcher-Friendly

EU-US Privacy Shield Cert

Multi-Language

Competitive Rates

Learn more about TranscriptionWing, a service of Civicom

City Square Associates, Inc.

Cambridge, Massachusetts

City Square Associates, Inc.

A marketing research and strategic consulting practice with extensive experience conducting primary research across a range of industries and topics.

Why choose City Square Associates, Inc.

A small agile team

Bespoke research

Multi-disciplinary team

Experts in media

Collaborative approach

Learn more about City Square Associates, Inc.

iMAD Research Inc.

Wilmington, Delaware

iMAD Research Inc.

End to end global data collection solutions including online B2B sample, survey programming, and data processing - 8mil+ respondents in 35+ countries.

Why choose iMAD Research Inc.

Experienced

Collaborative

Consultative

Easy to use

Cost effective

Learn more about iMAD Research Inc.

L&E Research - Raleigh

Raleigh, North Carolina

L&E Research - Raleigh

Why choose L&E Research - Raleigh

Learn more about L&E Research - Raleigh

Eastcoast Research - Raleigh, NC

Eastcoast Research - Raleigh, NC

Why choose Eastcoast Research - Raleigh, NC

50+ years of experience

Big & Small Markets

Learn more about Eastcoast Research - Raleigh, NC

L&E Research - Columbus

Columbus, Ohio

L&E Research - Columbus

Why choose L&E Research - Columbus

Learn more about L&E Research - Columbus

Conifer Research

Conifer Research

Trusted ethnography and design research partner of Fortune 500 Insights, Innovation and Product teams. Creative approaches, world class insights.

Why choose Conifer Research

High Quality Deliverables

Quant, Qual & Design

Custom, Creative Approach

Mixed Methods

Behavioral Research

Learn more about Conifer Research

Eleven Market Research, LLC

Austin, Texas

Eleven Market Research, LLC

Eleven Market Research is an Online and Custom Dialing Data Collection company, specializing in Quantitative studies. Fast turnaround and competitive

Why choose Eleven Market Research, LLC

Difficult B2B Audiences

International audiences

MixedMode Custom Dialing

US-based Project Managers

Tracking Study Experts

Learn more about Eleven Market Research, LLC

L&E Research - Cincinnati

Cincinnati, Ohio

L&E Research - Cincinnati

Why choose L&E Research - Cincinnati

Learn more about L&E Research - Cincinnati

L&E Research - Denver

Denver, Colorado

L&E Research - Denver

Why choose L&E Research - Denver

Learn more about L&E Research - Denver

L&E Research - Charlotte

Charlotte, North Carolina

L&E Research - Charlotte

Why choose L&E Research - Charlotte

Learn more about L&E Research - Charlotte

Human Branding Inc.

Toronto, Ontario, Canada

Human Branding Inc.

Human Branding uses Applied Anthropology Thinking™ to go deeper beneath the surface to better understand human behavior. Named Top 10 MR firm 2023!

Why choose Human Branding Inc.

Deep Humanistic Insights

Decode Human Behavior

Game-changing Results

Behavior Science Experts

Health & Wellness Experts

Learn more about Human Branding Inc.

L&E Research - Tampa

Tampa, Florida

L&E Research - Tampa

Why choose L&E Research - Tampa

Learn more about L&E Research - Tampa

West Des Moines, Iowa

Revelations Research Solutions

Full-service research facility offering quantitative and qualitative expertise - 2 state-of-the art focus group suites, plus IDI room and 3rd breakout

Why choose Revelations Research Solutions

Exceeding Expectations

Partners in Research

Actionable Results

Invaluable Respondents

Learn more about Revelations Research Solutions

quotapoint GmbH

Hesse, Germany

quotapoint GmbH

quotapoint is a Germany based facility and data collection provider located in Frankfurt, Cologne and Berlin.

Why choose quotapoint GmbH

In-house recruitment

Top-notch facilities

Online Studies

Learn more about quotapoint GmbH

Zintro, Inc.

Zintro, Inc.

The Leading Market Research Expert Network - Custom project recruitment and surveys with B2B, Healthcare, and non-consumer audiences.

Why choose Zintro, Inc.

Flexible engagements

Great service

Affordable model

Strong communication

Funny jokes

Learn more about Zintro, Inc.

Brand Investigation, SA de CV

Brand Investigation, SA de CV

Market Intelligence full service company in LATAM with more than 20 years of experience, known for our innovation, thinking abilities, and solution.

Learn more about Brand Investigation, SA de CV

RP Insights LLC

Celebration, Florida

RP Insights LLC

Moderator and researcher with client-side experience. RIVA-trained. MBA, Psychology PhD. Bilingual. Areas: Healthcare, Retail, Travel, Info Services.

Why choose RP Insights LLC

Prior client-side roles

Cross-function experience

Actionable reports

Mixed research methods

US, Int'l, Multilingual

Learn more about RP Insights LLC

Online Market Intelligence (OMI)

Sofia, Bulgaria

Online Market Intelligence (OMI)

OMI is a full-service online market research company with more than 15 years of experience.

Why choose Online Market Intelligence (OMI)

1 mln+ consumer panel

ISO 20252:2019 certified

16 000+ physicians panel

24-hour long Omnibus

ESOMAR member

Learn more about Online Market Intelligence (OMI)

Singapore, Singapore

decodeMR is a full-service healthcare market research firm, providing consulting and fieldwork support in key global regions.

Why choose decodeMR

10+ Years of Trust

Healthcare Experts

Access Hard-to-Reach HCPs

Process Driven Quality

Quick Turnaround Time

Learn more about decodeMR

Analyse Danmark

Kongens Lyngby, Denmark

Analyse Danmark

Full Service Market Research Agency operating primarily in the Nordic countries in both BTB and BTC. Online panel access and Focus Group facilities.

Why choose Analyse Danmark

Eye on the ball

Understands the problem

Delivers the solution

Learn more about Analyse Danmark

Old Orchard Beach, Maine

Libran Research & Consulting

Libran Research is a boutique consultancy focused on insight generating to support unique or custom business issues.

Why choose Libran Research & Consulting

Consultative approach

Strategic focus

Deep level of experience

Efficient costing

Learn more about Libran Research & Consulting

Market Logic Software

Market Logic Software

Our AI insights platform provides access to trusted knowledge, helps create fresh insights & inspires you to make smarter, insights-driven moves.

Why choose Market Logic Software

Connect all data

Find AI insights fast

Act on insights fast

Advise the business

Automate your research

Learn more about Market Logic Software

SODA Market Research

Warsaw, Poland

SODA Market Research

SODA is full service market research and fieldwork agency specializing in single and multi-country studies, mainly in the Central and Eastern Europe.

Why choose SODA Market Research

One-stop shop

Central & Eastern Europe

Learn more about SODA Market Research

Digital Research, Inc.

Portland, Maine

Digital Research, Inc.

DRI offers a full range of services, quant and qual. We recruit in all of Northern New England and maintain a focus facility on Portland’s waterfront.

Why choose Digital Research, Inc.

Superior Skills

Wise Use of Time

Learn more about Digital Research, Inc.

PRC Global Market Research

Tenafly, New Jersey

PRC Global Market Research

Providing accurate global recruiting (database over 1 million) and customer-focused project management for over 35 years.

Why choose PRC Global Market Research

Unparalleled Recruiting

Database 1 Million+

B2B and B2C

Medical, Tech, Financial

One Call for All Markets

Learn more about PRC Global Market Research

MarketCast

Culver City, California

MarketCast brings together a powerful combination of consumer research, data science, and advanced analytics to help marketers grow their fandom.

Why choose MarketCast

Powering the Ad Lifecycle

Next-Gen Brand Tracking

Entertainment Research

Measuring Ad Attribution

Fandom Research & Insight

Learn more about MarketCast

Focus Forward Recruiting and Transcription

Wayne, Pennsylvania

Focus Forward Recruiting and Transcription

Nationwide Consumer & B2B Recruiting, Nationwide Medical Recruiting, Transcription Services, Incentive Processing, Client list sends

Why choose Focus Forward Recruiting and Transcription

Respondent Recruitment

Human Transcription

AI Transcription

Learn more about Focus Forward Recruiting and Transcription

Qessential Medical Market Research, LLC

Dover, New Hampshire

Qessential Medical Market Research, LLC

Qessential Medical Market Research is a leading, full-service marketing research provider dedicated to the pharmaceutical & medical device industries.

Why choose Qessential Medical Market Research, LLC

Medical specialized

Unique US HCP respondents

Quantitative genius

Qualitative experts

Results focused

Learn more about Qessential Medical Market Research, LLC

MarketVision Research

MarketVision Research

MarketVision is a Top 30 Full Service Custom Research Firm Founded in 1983 and Based in Cincinnati, OH.

Why choose MarketVision Research

Global Expertise

Full Service and Custom

Graphic Design

Innovation and Agility

Consultative Approach

Learn more about MarketVision Research

IDR Medical

Basel, Switzerland

IDR Medical

A leading international market research and consulting firm dedicated to the medical device and pharmaceutical industry.

Why choose IDR Medical

Concept evaluation

Unmet needs analysis

Pricing strategy

Market assessments

Medical device focus

Learn more about IDR Medical

Enos Answers

McCammon, Idaho

Enos Answers

An unrivaled proprietary Healthcare panel. We serve as an extension and resource for your data collection needs like an In-House resource.

Why choose Enos Answers

We are your partner

Simple and reliable price

Engaged healthcare panel

95%+ list matching rates

Family owned and operated

Learn more about Enos Answers

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22 Top Health Care Marketing Research Companies

May June 2023 22 Top Health Care Research Companies

A Quirk's resource guide covering the top companies that specialize in health care research.

Conducting health care research may be complicated due to the sensitivity of the data and the insights gathered. Applying research findings has immediate consequences for health care practitioners, patients, caregivers and many others.  

Companies specializing in health care research can offer the most effective and efficient research methods. They are familiar with the challenges in this sector and can ensure you remain compliant with information privacy regulations. If you need insights on patients, physicians or medical devices these companies can collaborate with you from start to finish to obtain high-quality findings. 

Founded 1990 | 160 employees

Kevin M. Kelly, COO and Head of AplusA US

Phone 1-862-327-9667

www.aplusaresearch.com/aplusa-us/

Applied Marketing Science (AMS)  

Founded 1989 | 40 employees 

John Mitchell, President and Managing Principal  

John Mitchell, president and managing principal, Applied Marketing Science.

Phone 1-781-250-6300  

ams-insights.com/insights-for-healthcare-markets/

Civicom® Marketing Research Services

Founded 2000 | 500+ worldwide employees

Annie McDannald, global VP, marketing research services, Civicom.

E-mail [email protected]

Phone 1-203-413-2423

www.CivicomMRS.com  

Clarity Pharma Research ® LLC

Founded 2008 | fewer than 100 employees

Susan Carroll, Managing Director

Clarity solutions based on science image.

E-mail [email protected]

Phone 1-864-579-2115

www.claritypharma.com

Decision Analyst Inc.

Founded 1978 | 150 employees

Monisha Hatfield, Senior Vice President

Bonnie Janzen, Executive Vice President

Bonnie Janzen EVP of Decision Analyst.

Phone 1-817-640-6166

www.decisionanalyst.com/industry/medical/

Egg Strategy

Founded 2005 | 50 employees

Christopher Wilshire, CEO and Founder

Matthew Singer, President

Christopher Wilshire is the CEO and founder of Egg Strategy and Matthew Singer is the company president.

Phone 1-303-546-9311

www.eggstrategy.com

Founded 1980 | 350+ employees

Steve Raebel, President

Fieldwork office space.

Phone 1-800-863-4353

www.fieldwork.com/market-research-services/

Focus Insite  

Founded 2015 | 40 employees 

Jim Jacobs, CEO

Liana Wood, VP of Operations

Jim Jacobs, CEO and Liana Wood VP, Operations of Focus Insite.

E-mail [email protected]  

Phone 1-888-836-2871 (888-8-FOCUS-1)

www.focusinsite.com

Holden Healthcare

Founded 2006 | 50 employees

Jeffrey Kelsch, Managing Partner

Jeffrey Kelsch is the managing partner at Holden Healthcare.

Phone (U.S.) 1-208-809-7117

www.holdendata.com

Founded 1991 | 900 employees

Kristof De Wulf, CEO

Human8 image showing a group of seven people.

Phone 1-248-239-2300

www.wearehuman8.com

Founded 2014 | 270+ employees

Lisa Wilding-Brown, CEO

Lisa Wilding-Brown, CEO of InnovateMR.

Phone 1-888-229-6664

www.innovatemr.com

Insights Opinion

Founded 2015 | 50 employees

Sharoz Ghauri is the CEO of insights Opinion.

Phone (U.S.) 1-646-475-7865 | (U.K.) +44 20 3239 5786 | (IN) +91 120 498 7860

www.insightsopinion.com

Ironwood Insights Group LLC

Founded 2017 | 300 employees

Brian Cash, VP, Research Services at Ironwood Insights Group.

E-mail [email protected]  

Phone 1-602-661-0878 x2110

www.ironwoodinsights.com

Olson Research Group Inc.

Founded 1995 | 55 employees

Charles Olson is the CEO of Olson Research Group.

Phone 1-267-487-5500

www.olsonresearchgroup.com    

Founded 2017 | 20+ employees

Jim Whaley, CEO

OvationMR: It's a great day for discovering why.

Phone 1-212-653-8750

www.ovationmr.com

PRC Corporation

Founded 1982 | 70 Employees

Laura Kibala is the VPO of PRC Corporation.

E-mail [email protected]

Phone 1-201-265-7500 (Main switchboard)

www.prcmarketresearch.com

Qessential Medical Market Research

Founded 1988 | 15 employees

Joe Berwanger is the president of Qessential Medical Market Research.

E-mail [email protected]

Phone 1-603-775-9200

www.qessential.com

Rare Patient Voice LLC

Founded 2013 | 20 full-time, 20 part-time patient advocates

Wes Michael, President and Founder

Wes Michael, president and founder of Rare Patient Voice.

Phone 1-443-986-1949 

www.rarepatientvoice.com

Founded 1995 | 1,000+ employees.

Lance Hoffman, EVP of Client Engagement

Lance Hoffman, EVP, client engagement of ReconMR.

E-mail [email protected]

Phone 1-512-757-8120

www.reconmr.com

Schmidt Market Research

Founded 1986 | 40 employees

Kevin Srigley, president and CEO of Schmidt Market Research.

Phone 1-412-367-1226

www.schmidtmr.com

Symmetric, A Decision Analyst Company

Founded 2016 | 150+ employees

Jason Thomas, President of Symmetric

Jason Thomas, president of Symmetric.

Phone 1-817-649-5243

www.symmetricsampling.com/panels/

WebMD/Medscape Market Research

Founded 1995 | 1,800 employees

Audrey Rosen, Vice President, Market Research

Audrey Rosen, VP, Market Research at WebMD/Medscape Market Research.

Phone 1-646-856-3860

www.MedscapeMarketResearch.com

Research looks at the role of pharmacists as retail and pharma continue to change Related Categories: Health Care (Healthcare), Research Industry, Health Care (Healthcare) Research, Patients , Research Industry – COVID-19 Health Care (Healthcare), Research Industry, Health Care (Healthcare) Research, Patients , Research Industry – COVID-19, Pharmacies/Drug Stores, Pharmacists, Pharmaceutical Products, Retailing

Segmentation in the pharma industry: How to create resilient strategies Related Categories: Health Care (Healthcare), Research Industry, Health Care (Healthcare) Research, Patients Health Care (Healthcare), Research Industry, Health Care (Healthcare) Research, Patients , Market Segmentation Studies, Segmentation Studies, Questionnaire Analysis, Sampling, Social Media Research, Survey Research

Survey Monitor March/April 2024 Related Categories: Health Care (Healthcare), Research Industry, Health Care (Healthcare) Research Health Care (Healthcare), Research Industry, Health Care (Healthcare) Research, Air Travelers, College Students, Education, Employees, Entrepreneurs/Small Business, Generation Baby Boomers, High-Tech, Higher Education, Shopper Insights, Travel

Machine learning and journey mapping results in 133 customer needs Related Categories: Health Care (Healthcare), Research Industry, Health Care (Healthcare) Research, Patients Health Care (Healthcare), Research Industry, Health Care (Healthcare) Research, Patients , Artificial Intelligence / AI, Marketing Research-General

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Healthcare Market Research

Rising health care costs. Changing patient demographics. Evolving consumer expectations. New market entrants. Complex health and technology ecosystems. Increasing outpatient delivery. Consolidation and integration. The global healthcare market is rapidly changing, presenting both opportunities and challenges within this Industry. Healthcare stakeholders need to invest in value-based care, innovative care delivery models, advanced digital technologies, data interoperability, and alternative employment models to prepare for these uncertainties and build a smart health foundation for the future. Understanding how to make these investments amid a rapidly changing and challenging environment requires deep insight gathered through healthcare market research. As a fully integrated healthcare market research company with a developed background serving a number of Fortune 100 companies, we are able to conduct quantitative and qualitative research at any scale. We combine measurable psychology and anthropology-based research with our knowledgeable staff to provide actionable and targeted results.

Our expertise in healthcare marketing research includes:

  • Disease areas such as Auto-Immune, Dermatology, Pain Management, Oncology, Cardiology, Sexual Dysfunction, Gastroenterology, and Ophthalmology
  • Medical Device areas such as Cardiac, Anesthesiology, Diabetes, Pulmonary, and Surgical Devices

Research America provides healthcare market research to help decision-makers understand the current situation as well as how it might potentially change, including:

  • Key market influencers for healthcare decisions
  • Understand and measure perceptions and attitudes
  • Competitive position and advantage
  • Understand the needs of key healthcare consumer segments
  • Identify core service enhancements to improve market position
  • Employee Feedback Program to align the message and delivery
  • Identify emerging trends for desired and needed services
  • Test new services and measure anticipated use
  • Effectiveness of PR and Marketing initiatives (messaging, media channels, key influencers

Medical Market Research

We understand that the success of your organization depends on the needs and opinions of professional groups or other key informants. By conducting medical market research, organizations can identify areas of improvement allowing for necessary changes to improve satisfaction levels

Our senior executives have conducted over 6,000 consumer medical market research assessments, including:

  • Market position studies
  • Consumer need assessment and demand feasibility studies
  • Preference, image and awareness studies
  • Brand association and attribute studies
  • Advertising awareness and tracking, and slogan or tag line recognition
  • Existing & potential service and site usage projections
  • Site-selection assessments

Medical Staff Satisfaction and Referring Practitioner Market Research:

Our senior staff has conducted thousands of physician surveys and healthcare market research on behalf of providers nationwide. Our approach often produces response rates of up to 70% among staff physicians.

  • Loyalty (% of patient admissions to client hospital)
  • Overall satisfaction with the hospital
  • Satisfaction with various aspects of service
  • Rating of administrative responsiveness
  • Patient referral patterns
  • Cases referred away from client hospital

Patient Satisfaction Market Research

We examine patient satisfaction on a unit, site, or service-level basis. Patients express their views on key service attributes as well as the most salient satisfaction issues. Overall satisfaction, likelihood to recommend (advocacy), and likelihood to return (retention) are assessed.

Research America conducts patient satisfaction market research for the following patient segments:

  • inpatients (by unit, facility, or service line)
  • outpatients (by facility, practice, or service line)
  • emergency room patients (by shift or admitting physician)
  • clinic/physician practice patients (by service type, physician, or location)

JourneySmart

Key advantages.

  • Superb patient journeys and customer experience reports
  • Specialized research for journeys in the digital space
  • HEOR for the economic and outcome journey and/or clinical trial experience
  • For rare and ultra-rare diseases, our in-house recruitment unit can find and engage your targets
  • Deeper, more meaningful, and more actionable results
  • Can be built around your customer or patient segmentation, one of our PersonaSmart personality-based psychological models, or both
  • Assurance of a project completed to the highest standard, on time, and on budget
  • Rare and ultra-rare diseases and specialties

For more information about our healthcare market research and survey capabilities, please Contact Us

healthcare market research

CUSTOMER EXPERIENCE

research companies for healthcare

CONSUMER INSIGHTS

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research companies for healthcare

iData Research

research companies for healthcare

A Trusted Source of Intelligent Data

Healthcare industry leaders rely on iData for the most complete, procedure-driven and actionable market intelligence

research companies for healthcare

Our Healthcare Market Solutions

research companies for healthcare

Medical Market Surveys

Voice of a customer analysis.

  • Product preference
  • Brand awareness
  • Customer satisfaction
  • Price optimization

research companies for healthcare

Total Sales Solution

A total solution for success.

  • Ideal for startups
  • Guarantees financing efforts
  • Full market analysis
  • Procedure based targeting
  • Brand analysis for positioning

research companies for healthcare

iData Pharma

Drug market analysis.

  • Units sold by drug
  • Drug cost analysis
  • Drug market analysis and forecasting Immunology and Oncology expertise

research companies for healthcare

Complete Market Analysis

  • Market Trends
  • Procedure analysis
  • Unit analysis
  • Price analysis
  • Forecasting
  • Competitive analysis

research companies for healthcare

Custom Consulting

Unique research solutions.

  • Niche Markets In-depth
  • Segmentation Procedures, Units
  • Price analysis Competitor analysis
  • Forecasting and Growth strategy

Brand Analysis

Track product sales by brand and sku.

  • Average selling prices by product and brand
  • Competitor market share by brand
  • Product sales trends by brand Global reach

research companies for healthcare

Procedure Tracker

Procedure volume tracking.

  • Medicare, Medicaid, Private
  • Out-of-Pocket National
  • Regional and Physician
  • levels Future sales projections
  • Sales accelerator (USA) Global reach

research companies for healthcare

Why Partner With Us?

research companies for healthcare

Trustworthiness

Trust is the first step in partnership. Align your goals and targets, as well as your values and sentiments with a company who does it right and can deliver the solutions you need and deserve.

research companies for healthcare

Depth of Experience

Watch out for jack-of-all-trades and masters-of-none. Beware when you spend your hard-earned budgets with non-specialized market research companies. Specialists do it right and will always deliver and save you money.

research companies for healthcare

Coherent Solutions

Your research partner’s methodology is everything. Procedure-based market sizing and brand-level analysis is the way of the future. Do it right and don’t settle for less.

research companies for healthcare

Customer Service

How do you know if a healthcare market research and consulting company cares more for you than its own pocket and bottom line? Try-before-you-buy practice, as well as an open and transparent methodology with full analyst access, is the only way to do it right .

Our Approach

For over 19 years, iData has been helping healthcare companies grow their revenue and increase their market share by providing the most relevant data metrics and insight into the global healthcare industry.

By leveraging our connections within each market segment, we are able to provide the most customized solution for each one of our clients. Whether you are looking for existing market research or a unique research solution, we are able to tailor the content to your specific needs.

Markets We Serve

research companies for healthcare

Healthcare IT

research companies for healthcare

Ophthalmics

research companies for healthcare

Cardiovascular

research companies for healthcare

Orthopedics

research companies for healthcare

General Surgery

research companies for healthcare

Video Hi-Tech

research companies for healthcare

Cosmetic Devices

research companies for healthcare

Hearing Devices

Why Trust iData

research companies for healthcare

CLIENTS SERVED

research companies for healthcare

MARKET SEGMENTS

research companies for healthcare

CONSULTING PROJECTS

research companies for healthcare

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Top 25 Healthcare Market Research Companies in the USA

  • Jun 29, 2022
  • Posted By: admin

Healthcare Market Research Companies

You need strategic market research to validate your credibility as a healthcare company. With the help of accurate data and reports, you can understand the relevance of your services and the effectiveness of your products better.

For this reason, you need the help of reliable healthcare market research companies. However, searching for one online can be overwhelming.

Fortunately, you can take advantage of our curated list of the top 25 healthcare market research companies. So, let’s get started.

Golbal Healthcare It Market

Lucid Health

Lucid Health

The company specializes in many different areas of the healthcare sector, such as biotech, pharma, etc. It caters to a broad range of companies in the biotechnology, pharmaceutical, and health technology sector with qualitative and quantitative research.

Applied Marketing Science (AMS)

Applied Marketing Science AMS

The American market research consulting firm in Massachusetts has experience of over 30 years in serving the medical health care industry. The company follows a global strategy to conduct high-end research and help improve patient outcomes.

Ascribe Services

Ascribe Services

Ascribe Services has a team of medical professionals for organizing and analyzing text data insights for the industry. They offer various formats of healthcare market research, like adverse event reports, voice file transcriptions, etc., via their industry-leading illustration technology and analytics.

IBSIWorld

Although the company does not strictly cater to the healthcare industry, it still has a strong alliance with the sector. The company is a leader in market research and has expanded its services even beyond the USA. The company offers industry reports on various aspects of the USA healthcare sector, such as data on alternative healthcare providers, mental health and substance abuse, ambulance services, etc.

Reckner Healthcare

Reckner Healthcare

Reckner Healthcare is one of the leading healthcare market research companies popular for its role in diagnosis, treatment, nursing, and sickness and injury management. It has been in the healthcare industry for about 30 years and has one of the most extensive healthcare panels in the USA.

Decision Analyst Inc.

Decision Analyst INC

Decision Analyst has a group of medical researchers specialized in qualitative, strategic, and multiphase market research. Along with that, they also provide advanced analytics and consulting services catered to the healthcare and pharmaceutical industries. Thanks to their scientific background, they can use technical measures to understand the complexities of the industry well.

Fieldwork

This is yet another famous brand focusing on healthcare market research and has a growing customer base in the ever-changing healthcare market. From predicting the growth in the global medical device market to partnering in qualitative research for over four decades, the company has a well-to-do reputation.

Armature Group Inc.

Armature Group-INC

Armature Group Inc. is a renowned healthcare market research company specializing in the biotech, pharmaceutical, and medical device industry. They specialize in providing customized solutions based on their own research for better insights.

Ironwood Insights Group LLC

Ironwood Insights Group LLC

This vast experience and deep understanding of every aspect of the healthcare industry makes this company a leader in the healthcare market research sector. For decades, they have had a close association with hospitals, healthcare organizations, pharmaceutical companies, and even government agencies.

Just The Facts Inc.

Just The Facts INC

The company provides authentic healthcare market research using a strategic toolkit and quant methodologies. They have been in the industry for over three decades, and their market assessment and secondary research are unparalleled.

Kantar, Profiles Health Division

Kantar Profiles Health Division

As one of the largest market research and data analytics consultancy in the United States, Kantar, the global brand, offers many unique services. They have an understanding of over 70 global markets. Their deep expertise and innovative analytics provide a comprehensive approach to understanding prospects, payers, and HCPs.

Medsurvey

The company has been awarded the 2020 Panel Company of the Year and is recognized worldwide for its technological breakthroughs. When it comes to quality healthcare market research data, very few do it better than MedSurvey.

Mindspot Research

Mindspot Research

Mindspot Research has been an expert in online market research since 2006. They cater to various unique problems, like people with medical challenges reaching the physical location of the HCPs. The company, therefore, strives to provide patient-centric services with an understanding of the pre-clinical trials

Murray Hill National

Murray Hill National

The company releases thousands of studies every year along with various high-quality solutions for consumers, healthcare providers, and B2B projects. They also have access to 465,000 HCPs and over hundreds of prospects panels.

Olson Research Group

Olson Research Group

The renowned company has been providing premium healthcare market research since 1995. It has access to the list of 960,000 US healthcare decision-makers and offers primary research data in all sectors.

Precision Research Inc.

Precision Research INC

For more than 30 years, the company has been conducting research on medical professionals and prospects that are difficult to locate. It uses its social outreach to identify and recruit the targeted respondents and has a modern Chicago research center.

Rare Patient Voice LLC

Rare Patient Voice LLC

True to their names, Rare Patient Voice conducts market research and identifies hard-to-find prospects as well as rare and non-rare HCPs in the USA. They also expand their services to other countries, like Canada, France, Germany, and other parts of Europe.

RC Horowitz & Company Inc.

Rc Horowitz & Company Inc

If you are looking for market research on rare or orphaned, then RC Horowitz is the right place for you. They have a reputation for completing near-impossible tasks thanks to their validated respondents and experienced resources.

Research America

Research America

This is not a single company but a collaboration between 16 leading healthcare market research companies. That makes the brand a powerhouse in the health and sustainability research sector. It has its own in-house data analysts and provides instant results thanks to its online dashboards.

Schlesinger Group

Schlesinger Group

This is one of the largest and most innovative healthcare market research companies, not just in the USA but all over the world. The brand offers unmatched sampling and has a tie-up with a massive number of global panels.

Shapiro+Raj

Shapiro Raj

If you want real-time insights on consumers, then Toluna has the answer to that. The brand bridges the gap between local expertise and global industries with its innovative tech and award-winning designs.

WebMD/Medscape Market Research

Webmd Medscape Market Research

Let’s not forget about WedMD Medscape, the leader among healthcare market research companies. The brand does it all, from engaging health care professionals worldwide to providing access to clinical content.

Babbletype

As one of the top healthcare market research companies, Babbletype offers serious transcribed research. The company conducts qualitative research for the pharmaceutical industry, including HIPAA , GDPR, and adverse event reports.

HealthCare Research

Healthcare Research

This research and evaluation firm has been nationally recognized and is an expert at providing strategic analyses of healthcare data. As one of the top healthcare market research companies, the brand is focused on enhancing patient experiences.

The global healthcare market is expected to grow at a CAGR of 15.94% between 2021 and 2030. So, many healthcare market research companies will compete to enter the market. That makes it vital to pick the most viable ones suited for your practice and budget.

Therefore, you should assess various factors, like the experience, technological abilities, relevance to research, and response to regulatory compliance issues.

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Health Industries Research Companies (HIRC)

Health Industries Research Companies (HIRC)

Search form, strategic market research for pharmaceutical companies.

Health Industries Research (HIRC) is an independent, non-partisan organization that conducts strategic market research on trends in health care, pharmaceutical, and managed care businesses. HIRC's benchmark studies focus on the needs of pharmaceutical companies, providing market research critical to the development of successful marketing strategies. HIRC syndicated research is available only to pharmaceutical firms.

HIRC Special Report Series

Comprehensive reports featuring hot topics in market access, such as contracting, biosimilars, and rare disease & gene therapy.

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HIRC Webinar Series

Access HIRC webinar slides and recordings. Subscription required.

Connect with HIRC

New research insights from hirc.

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  • Published: 13 April 2023

Big tech companies invest billions in health research

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Nature Medicine volume  29 ,  pages 1034–1037 ( 2023 ) Cite this article

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How to Thrive as You Age

Got tinnitus a device that tickles the tongue helps this musician find relief.

Allison Aubrey - 2015 square

Allison Aubrey

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After using the Lenire device for an hour each day for 12 weeks, Victoria Banks says her tinnitus is "barely noticeable." David Petrelli/Victoria Banks hide caption

After using the Lenire device for an hour each day for 12 weeks, Victoria Banks says her tinnitus is "barely noticeable."

Imagine if every moment is filled with a high-pitched buzz or ring that you can't turn off.

More than 25 million adults in the U.S., have a condition called tinnitus, according to the American Tinnitus Association. It can be stressful, even panic-inducing and difficult to manage. Dozens of factors can contribute to the onset of tinnitus, including hearing loss, exposure to loud noise or a viral illness.

There's no cure, but there are a range of strategies to reduce the symptoms and make it less bothersome, including hearing aids, mindfulness therapy , and one newer option – a device approved by the FDA to treat tinnitus using electrical stimulation of the tongue.

The device has helped Victoria Banks, a singer and songwriter in Nashville, Tenn., who developed tinnitus about three years ago.

"The noise in my head felt like a bunch of cicadas," Banks says. "It was terrifying." The buzz made it difficult for her to sing and listen to music. "It can be absolutely debilitating," she says.

Tinnitus Bothers Millions Of Americans. Here's How To Turn Down The Noise

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Tinnitus bothers millions of americans. here's how to turn down the noise.

Banks tried taking dietary supplements , but those didn't help. She also stepped up exercise, but that didn't bring relief either. Then she read about a device called Lenire, which was approved by the FDA in March 2023. It includes a plastic mouthpiece with stainless steel electrodes that electrically stimulate the tongue. It is the first device of its kind to be approved for tinnitus.

"This had worked for other people, and I thought I'm willing to try anything at this point," Banks recalls.

She sought out audiologist Brian Fligor, who treats severe cases of tinnitus in the Boston area. Fligor was impressed by the results of a clinical trial that found 84% of participants who tried Lenire experienced a significant reduction in symptoms. He became one of the first providers in the U.S. to use the device with his patients. Fligor also served on an advisory panel assembled by the company who developed it.

"A good candidate for this device is somebody who's had tinnitus for at least three months," Fligor says, emphasizing that people should be evaluated first to make sure there's not an underlying medical issue.

Tinnitus often accompanies hearing loss, but Victoria Banks' hearing was fine and she had no other medical issue, so she was a good candidate.

Banks used the device for an hour each day for 12 weeks. During the hour-long sessions, the electrical stimulation "tickles" the tongue, she says. In addition, the device includes a set of headphones that play a series of tones and ocean-wave sounds.

The device works, in part, by shifting the brain's attention away from the buzz. We're wired to focus on important information coming into our brains, Fligor says. Think of it as a spotlight at a show pointed at the most important thing on the stage. "When you have tinnitus and you're frustrated or angry or scared by it, that spotlight gets really strong and focused on the tinnitus," Fligor says.

"It's the combination of what you're feeling through the nerves in your tongue and what you're hearing through your ears happening in synchrony that causes the spotlight in your brain to not be so stuck on the tinnitus," Fligor explains.

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A clinical trial found 84% of people who used the device experienced a significant reduction in symptoms. Brian Fligor hide caption

A clinical trial found 84% of people who used the device experienced a significant reduction in symptoms.

"It unsticks your spotlight" and helps desensitize people to the perceived noise that their tinnitus creates, he says.

Banks says the ringing in her ears did not completely disappear, but now it's barely noticeable on most days.

"It's kind of like if I lived near a waterfall and the waterfall was constantly going," she says. Over time, the waterfall sound fades out of consciousness.

"My brain is now focusing on other things," and the buzz is no longer so distracting. She's back to listening to music, writing music, and performing music." I'm doing all of those things," she says.

When the buzz comes back into focus, Banks says a refresher session with the device helps.

A clinical trial found that 84% of people who tried Lenire , saw significant improvements in their condition. To measure changes, the participants took a questionnaire that asked them to rate how much tinnitus was impacting their sleep, sense of control, feelings of well-being and quality of life. After 12 weeks of using the device, participants improved by an average of 14 points.

"Where this device fits into the big picture, is that it's not a cure-all, but it's quickly become my go-to," for people who do not respond to other ways of managing tinnitus, Fligor says.

One down-side is the cost. Banks paid about $4,000 for the Lenire device, and insurance doesn't cover it. She put the expense on her credit card and paid it off gradually.

Fligor hopes that as the evidence of its effectiveness accumulates, insurers will begin to cover it. Despite the cost, more than 80% of participants in the clinical trial said they would recommend the device to a friend with tinnitus.

But, it's unclear how long the benefits last. Clinical trials have only evaluated Lenire over a 1-year period. "How durable are the effects? We don't really know yet," says audiologist Marc Fagelson, the scientific advisory committee chair of the American Tinnitus Association. He says research is promising but there's still more to learn.

Fagelson says the first step he takes with his patients is an evaluation for hearing loss. Research shows that hearing aids can be an effective treatment for tinnitus among people who have both tinnitus and hearing loss, which is much more common among older adults. An estimated one-third of adults 65 years of age and older who have hearing loss, also have tinnitus.

"We do see a lot of patients, even with very mild loss, who benefit from hearing aids," Fagelson says, but in his experience it's about 50-50 in terms of improving tinnitus. Often, he says people with tinnitus need to explore options beyond hearing aids.

Bruce Freeman , a scientist at the University of Pittsburgh Medical Center, says he's benefitted from both hearing aids and Lenire. He was fitted for the device in Ireland where it was developed, before it was available in the U.S.

Freeman agrees that the ringing never truly disappears, but the device has helped him manage the condition. He describes the sounds that play through the device headphones as very calming and "almost hypnotic" and combined with the tongue vibration, it's helped desensitize him to the ring.

Freeman – who is a research scientist – says he's impressed with the results of research, including a study published in Nature, Scientific Reports that points to significant improvements among clinical trial participants with tinnitus.

Freeman experienced a return of his symptoms when he stopped using the device. "Without it the tinnitus got worse," he says. Then, when he resumed use, it improved.

Freeman believes his long-term exposure to noisy instruments in his research laboratory may have played a role in his condition, and also a neck injury from a bicycle accident that fractured his vertebra. "All of those things converged," he says.

Freeman has developed several habits that help keep the high-pitched ring out of his consciousness and maintain good health. "One thing that does wonders is swimming," he says, pointing to the swooshing sound of water in his ears. "That's a form of mindfulness," he explains.

When it comes to the ring of tinnitus, "it comes and goes," Freeman says. For now, it has subsided into the background, he told me with a sense of relief. "The last two years have been great," he says – a combination of the device, hearing aids and the mindfulness that comes from a swim.

This story was edited by Jane Greenhalgh

  • ringing in ears
  • hearing loss

Screening & Prevention

Guides & resources, salt lake city, utah county, community clinics, our cancer center, faculty & students, volunteering.

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Vineyard Cares Business of the Year Presented to Huntsman Cancer Institute

Read Time: 2 minutes

Mary Beckerle, PhD, and Brad Cairns, PhD, stand with Vineyard Mayor Julie Fullmer and other Vineyard officials as Huntsman Cancer Institute is presented the Business of the Year Award

Huntsman Cancer Institute at the University of Utah (the U) received the Vineyard Cares Business of the Year Award. This award, given by Vineyard as part of the Impact Vineyard Awards , honors businesses that have made significant contributions to the community.

“Receiving this award is a tremendous honor for Huntsman Cancer Institute,” says Mary Beckerle, PhD , CEO of Huntsman Cancer Institute. “It underscores the incredible welcome we have received from the community as we work to expand access to world-class cancer research and care, bringing hope closer to home for our patients. I am grateful for the tireless dedication of our team and the unwavering support of so many in the community as we strive to eradicate cancer.”

Vineyard officials say they chose to honor Huntsman Cancer Institute due to a strong partnership developed with the city as the organizations have worked together to bring life-saving cancer screening, research, and care closer to patients throughout Utah and surrounding states through the Huntsman Cancer Institute Vineyard Campus . 

“This award celebrates Huntsman Cancer Institute’s unwavering dedication to excellence in healthcare, reflecting a spirit of compassion, innovation, and community service,” says Julie Fulmer , mayor of Vineyard.

“I am grateful for the tireless dedication of our team and the unwavering support of so many in the community as we strive to eradicate cancer.”

Mary Beckerle, PhD

The plan to establish a Huntsman Cancer Institute campus in Vineyard was announced in June 2023 thanks to a catalyzing lead-matching gift of $75 million from the Huntsman Foundation. Since that time, other major donations have been secured. Earlier this year, the Utah Legislature approved a $75 million allocation to support the cancer research components of the project, a transformative, enabling gift to move the project forward. In addition, a donation of land in a development called Utah City where the campus will be built was provided by the Flagship Companies and Woodbury Corporation.

In addition to the generous support provided by these groups, Huntsman Cancer Institute has worked to enhance academic collaborations with institutions, including Utah Valley University and Brigham Young University, as it works to build substantial new student training opportunities in cancer research and care at the Vineyard campus. 

When presenting the award to Huntsman Cancer Institute, officials also honored Beckerle.

Mary Beckerle stands in front of the room, speaking after receiving the award on behalf of Huntsman Cancer Institute.

“When Huntsman Cancer Institute embarked on its expansion project in Vineyard, Mary emerged as a pivotal figure, providing indispensable support to the city’s endeavors. Her strategic efforts were instrumental in securing vital resources for the project’s success,” says Cache Hancey , Vineyard planner and business advocate. 

Huntsman Cancer Institute plans to break ground on the campus in the coming months. 

Media Contact

Heather Simonsen Public Relations Huntsman Cancer Institute Email Us 801 581-3194

About Huntsman Cancer Institute at the University of Utah

Huntsman Cancer Institute at the University of Utah (the U) is the National Cancer Institute-designated Comprehensive Cancer Center for Utah, Idaho, Montana, Nevada, and Wyoming. With a legacy of innovative cancer research, groundbreaking discoveries, and world-class patient care, we are transforming the way cancer is understood, prevented, diagnosed, treated, and survived. Huntsman Cancer Institute focuses on delivering a cancer-free frontier to all communities in the area we serve . We have more than 300 open clinical trials and 250 research teams studying cancer at any given time. More genes for inherited cancers have been discovered at Huntsman Cancer Institute than at any other cancer center. Our scientists are world-renowned for understanding how cancer begins and using that knowledge to develop innovative approaches to treat each patient’s unique disease. Huntsman Cancer Institute was founded by Jon M. and Karen Huntsman.

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AI and supercomputers to be used in animal health research

by George Jared  ( [email protected] ) 12 hours ago 96 views  

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Supercomputers and artificial intelligence aren’t typically associated with animal science, but they are among the tools for a relatively new field of science called bioinformatics that can be used to improve animal health and productivity.

Jumping from human-focused medical research at Yale University and Stanford University, Aranyak Goswami is a bioinformatics specialist who recently became an assistant professor for the Arkansas Agricultural Experiment Station. He will work with three different departments to boost the research arm of the University of Arkansas System Division of Agriculture.

“Artificial intelligence and machine learning are at the forefront of many aspects of animal and poultry production,” said Michael Looper, head of the animal science department. “Dr. Goswami’s expertise in these key areas complements our current research programs in animal health, genetics and well-being.”

Goswami implements data analysis tactics to make sense of data generated from complex research like genetic sequencing. The field known as bioinformatics – or computational biology – links biological data with information storage, distribution and analysis to support many scientific research areas.

Bioinformatics, as related to genetics and genomics, is a scientific subdiscipline that involves using computer technology to collect, store, analyze and disseminate biological data and information such as DNA and amino acid sequences or annotations about those sequences. Scientists and clinicians use databases that organize and index such biological information to increase. understanding of health and disease and, in certain cases, as part of medical care, according to National Human Genome Research Institute. 

Use of the term bioinformatics  began in the 1970s , based on  foundations laid in the 1960s .

Looper said collaborations between the fields of computational biology and animal science will “greatly benefit producers in Arkansas and beyond.” Goswami is already working with Jiangchao Zhao, a professor of animal science, on a collaboration that will study animal microbiomes that regulate digestion, reproduction and infection resistance.

“One of my main interests will be to explore microbiomes to improve cattle and poultry health,” Goswami said. “There are a lot of genomes which are coming out that need to be sequenced, and there are several gaps in this field.”

Genome sequencing is a method used to determine the entire genetic makeup of a specific organism to find comparative changes in the genome. For example, Goswami’s research would examine different gene expression patterns.

“You can study the biological pathways that are activated and those that are not,” Goswami said. “And what are the specific metabolic pathways they are using? And what are their protein interactions? What can we find to make them healthier or improve meat productivity?”

With gut health in mind, Goswami’s analysis will help animal scientists pinpoint a specific class of bacteria or virus affecting an animal to help design probiotics and other therapeutic approaches.

As a computational biologist, Goswami said he wants to apply his experiences in human health research and machine learning to animal health.

“Whatever is exciting in the human field in general is more exciting for the animal field because the genomes are not standardized,” Goswami said. “There is a lot of sequencing that needs to be done and a lot of methods that need to be developed. So that’s a lot of exciting work for a computational biologist.”

Goswami will teach courses through the Dale Bumpers College of Agricultural, Food and Life Sciences. Through the experiment station, he will conduct research in the animal science and poultry science departments and the Center for Agricultural Data Analytics.

“We are thrilled to have Dr. Goswami join our programs here in Bumpers College and the Arkansas Agricultural Experiment Station,” said David Caldwell, head of the poultry science department and director of the Center of Excellence for Poultry Science. “We believe ongoing research in the areas of poultry food safety and disease prevention that involve high-throughput sequencing or omics data will gain significant benefits from Dr. Goswami’s expertise in bioinformatics.”

Goswami said he looks forward to helping develop the Center for Agricultural Data Analytics as a “world-class center in machine learning, statistical learning, and mathematical modeling with respect to agriculture.”

“Most of our students have never had the opportunity to take a course in artificial intelligence,” Looper said. “Through his teaching responsibility, Dr. Goswami also will expose our students to the exciting field of machine learning in the agricultural sciences.”

Bioinformatics is a relatively new field of science, but there is a lot of potential expansion, Goswami said. In 2017, Goswami completed his doctorate in bioinformatics, focusing on microbial ecology, evolution and genomics at the Indian Institute of Chemical Biology under Chitra Dutta in Kolkata. Goswami said Dutta is a pioneer in bioinformatics and computational biology in India, with a theoretical physics and mathematical sciences background.

Goswami has served in postdoctoral positions at Yale University, working with psychiatrists, epidemiologists and physicians focused on cardiovascular, genetics and internal medicine research. His most recent position was as a Stanford University postdoctoral fellow and research scientist.

At Stanford University, Goswami was involved in an initiative known as the “Long-Range Planning Report” to highlight the rights of postdoctoral faculty in aspects such as salary, healthcare, security and career development.

“Our efforts have the potential to catalyze transformative changes in the broader landscape of postdoctoral experiences throughout the United States,” Goswami said.

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