sample proposal powerpoint presentation

Make a Winning Business Proposal Presentation in 11 Steps

Learn how to create business proposal presentations that stand out and win deals. Apply battle-tested best practices and actionable tips from sales pros.

9 minute read

helped business professionals at:

Short answer

What makes a good business proposal presentation?

An outstanding business proposal presentation combines clarity, conciseness, and compelling storytelling.

It should be visually engaging, tailored to the audience's interests, and demonstrate a deep understanding of their needs, setting the stage for successful collaboration.

Your business proposal is your last chance to impress

Making a business proposal presentation is your money time at the end of a long, exhausting sales process with a prospective client. Losing your sale at this stage would be most painful.

It can be overwhelming when you realize how much is riding on this one proposal.

Sending out an ill-made business proposal puts you at risk of losing your client’s buy-in at the very last moment.

This situation is stressful for most people, but it doesn’t have to be. To make this process as stress-free as can be, I put together a guide on how to make a proposal presentation that will give you a leg up over your competitors.

Let's get started!

What does a business proposal presentation look like?

A business proposal presentation today goes beyond traditional slides filled with bullet points. It's a deck that blends text, compelling visuals, and even interactive elements like charts, graphs, and short videos.

This modern approach reflects how we engage with content in our digital age – visually and interactively.

Here's what a modern business proposal presentation looks like:

11 steps for making a winning business proposal presentation

Whether you’re selling products or services to prospective clients or pitching new ventures, business presentations are an everyday part of modern business.

Still, most business professionals don’t know how to do it right.

The reason why so many business proposal presentations fail is that not all elements of a successful business proposal presentation are in place. You can ensure your presentation impresses prospects every time by following the following best practices.

1) Do your research about the prospect

Before you set out to craft your business proposal presentation, you must conduct thorough research about the company you’re going to be pitching to.

Often, the difference between a knockout business presentation and a poor one is the level of confidence during the delivery. Carrying out a great deal of detailed research beforehand will give you the confidence needed to ace the presentation. Here's an example of how you can present your findings in a concise way:

The key pieces of information you need to get are:

What is the company size and sector?

What do their internal processes look like?

Who are the main decision-makers in the company?

Who are they selling their products and services to? Is it a B2B or B2C company?

What is your prospect’s most pressing problem?

What are they hoping to achieve?

What is your role in helping them reach these goals?

What is their allocated budget?

Have they ever used other industry solutions?

Finding the answers to these questions will ensure that your lead is qualified and allow you to bring up relevant insights during your presentation.

It will also make your prospect feel understood , which will capture their attention and boost your closing rate.

How to get information about your prospect

Making a discovery call

Visiting their website

Observing their social media accounts

Analyzing their competitors

B2B databases, such as G2 or Capterra

Data prospecting tools like ZoomInfo or Lusha

2) Personalize your proposal presentation

If you do your homework right and know who your potential client is, you will be able to deliver a tailor-made business proposal presentation.

Our research shows that by personalizing your proposal, you’re increasing the number of people who will read your deck in full by 68% as compared to generic presentations.

If you think about it, it makes perfect sense. Every single email that starts with “Dear Owner” or “Dear User” immediately goes to live in my Bin folder.

By including a personal note tailored to your recipient, you’re skyrocketing the chances of it living rent-free in their head instead.

4 main ways to personalize your business proposal presentation:

I) Add company-specific insights

This can be anything you learned while doing your research on the prospect or something they mentioned during a discovery call.

II) Include your client’s name and logo in every business proposal presentation

If you’re using a PowerPoint this means going in and manually adding the identifying info into the deck.

If you’re using Storydoc, then this can easily be streamlined for scale using dynamic variables that change specific info for specific recipients.

This feature swaps out your client’s details while the rest of your deck stays intact, and with a 10-second setup, you’re good to go.

Here's how it works:

III) Include your prospect’s branding

If you’re using PowerPoint, then you’ll have to go in and change the design and visuals in your deck to fit your prospect’s branding. Alternatively, you can use a DIY tool like Snappa’s SVG editor or Logo.com’s logo generator .

With Storydoc, you can automatically apply branding pulled from any given website just by providing the website address—including the brand’s colors and fonts.

This will make an impact on your prospect while requiring minimal effort on your part, let alone involving a designer.

IV) Keep your proposal relevant at all times

When choosing client stories to share in your business proposal, stick to companies from a similar field.

Show a deep understanding of your prospect’s industry, key pain points, and competitors. This will make it easier for them to visualize what your solution can do for them.

3) Use a battle-tested presentation structure

It doesn’t matter if you’re in the last stage of your sales pipeline or still moving prospects down the funnel.

There are some common elements each business proposal presentation needs to have in order to perform exceptionally.

In our usage data we see presentations with similar business proposal structures outperform the rest time and time again.

What to include in a business proposal presentation

8 essential slides of a business proposal presentation:

1. Title page: This should include essential information such as your company's name, the client's name, and logo, along with the submission date.

2. Assessment or project overview: Here, clearly define the client's problem or need and outline your proposed solution. This section establishes the context and purpose of your proposal.

3. Executive summary: Offer a concise summary of your proposal, highlighting your unique value proposition. For tips on how to write one, read our 101 guide .

4. Methodology: The how to your what and why . In this part, you should explain the methods you’ll use to deliver on your promises and include a list of deliverables with a projected timetable.

5. Pricing: Provide a clear, transparent breakdown of costs for your services or products. Offering multiple pricing options can cater to different client needs or budgets.

6. Proof of qualifications: Showcase your credibility with evidence of past successes. Include case studies, testimonials, relevant certifications, and any industry awards you've received.

7. Team: Introduce the key team members who will be involved in the project. Highlight their skills and roles to build trust and confidence in your team's capabilities.

8. Next step: Conclude with a call-to-action detailing the next step a prospect is supposed to take after viewing your business proposal presentation.

4) Maximize your impact with a compact presentation

You may feel that the more information you include in your business proposal presentation, the higher your chances of sealing the deal are. But it’s the exact opposite.

The busier people get the narrower their attention spans. I can assure you that when faced with a bulky document, your prospects will either skim through it or not bother reading at all.

It’s more constructive to keep your presentation short and concise by including only the information most relevant to your prospect and with the biggest needed to finalize their decision to buy.

5) Avoid complex information and jargon

Complexity adds to cognitive load and any additional bit of information makes it harder to decide.

The best strategy for your business proposal would be to bring up only the most important aspects of your product or service that came up during the sales process.

You don’t have the time or attention to tell them everything. So tell them what really makes a difference.

Don’t get too technical

No matter how great the technology behind your solution is, I can assure you that most of your clients don’t care about the details. They care about the outcome your solution brings them, and what it’s going to cost them in time and money.

Sounds harsh? Sorry, but that’s the reality.

We don’t buy the latest iPhone because it has a pro 12MP camera system or a lens with a ƒ/1.8 aperture and 120° field of view. We buy it because we can take holiday photos for Instagram that will make Debra from HR green with envy.

Your customers are no different. They don’t need to have the same level of knowledge about your solution that you do. You will only confuse them by bombarding them with technical details.

Write in simple words and sentences

The extent of the attention your proposal will likely get is similar to that of an 8th grader. If you know your solution inside and out, you should be able to explain it simply.

Practice answering these questions as if asked by an 8th grader:

What does your company do and what makes you best qualified for the job?

What are your customers’ main pain points?

What is your proposed solution and how are you going to tackle the prospect’s problems?

What is the project timeline?

How much will it cost the prospect?

What are the gains for a prospect by choosing to work with you?

Who are the main team members that are going to work on this project?

What relevant experience do you have?

Refine your unique value proposition

Always remember that your ability to stand out is limited to your ability to deliver a simple and crisp value proposition. Simple is easy to understand and most importantly makes it easier to choose.

But there’s more! No matter what your business does, your biggest competitor is the status quo , where buyers choose to do nothing at all.

Seth Godin said in his seminal book This is Marketing that sales or marketing professionals are agents of change. But change takes time and effort. It’s easy for buyers to stick to what they have, even if it no longer serves them.

When talking about your product or service, don't just explain the benefits. Also show your clients what they might lose if they don't choose you, and explain the opportunity cost of doing nothing.

Here's a great video explaining how to write a UVP statement:

6) Provide social proof

At this point in the buyer’s journey, your lead should already trust you. If they didn’t, they would not proceed beyond the demo or even book a demo.

So why add social proof again at this late stage?

Well, big expenses make most people’s knees shake. Even if the money is not their own, they will be judged by their procurement (your solution) and the business impact it generates.

You need to have past clients vouch for you, to prove that it’s not your first rodeo and that your buyers can count on you to deliver.

Here are different types of social proof our clients used in their decks.

First up, a classic client testimonial:

Then, client logos with the Capterra rating:

And a mention in a reputable industry publication:

7) Include case studies

Case studies are the dark horse of the business race. They’re the least used asset in B2B because of how work-intensive their production is. But, at the same time, case studies are the most effective type of marketing asset .

By not including a case study in your business proposal, you’re running the risk of potential clients finding out about your solution from other sources. Worst case scenario, those other sources are your competitors. If you feature a case study, you’re in control of the narrative. You can basically have your clients sell for you by covering the main value propositions in their own words.

Here's a case study example from our client:

8) Position yourself as a consultant rather than a seller

It’s mostly true that people hate being sold to, but they love to buy.

Most buyers prefer to avoid meeting with salespeople and follow the self-serve route because they fear that salespeople will pressure or manipulate them into buying the wrong thing.

Sales are already losing big to self-service. A McKinsey survey from 2020 suggests that 70% of B2B buyers now look kindly on making self-serve buying decisions, even when considering solutions costing $500K and more.

But there is a way sales can always stay one step ahead of self-serve, and 10 steps ahead of the competition—shifting from being salesy to being consultative.

This means knowing the concerns and needs of your buyer and delivering the information they need to make an informed decision, even if it means (hope you're sitting down) not buying your product or solution because it’s not a good fit.

This approach was pioneered by Anthony Iannarino , and you can read more about How to be truly consultative on his website The Sales Blog.

9) Add videos to your business proposal

In this day and age, purely static content just won’t cut it anymore . If your slide contains walls of text, most people will skip it and move straight to the next part, or the next proposal.

Out of all visual aid types, videos are the most compelling. People get distracted very easily, so having a video that conveys the same message really helps keep them engaged.

Presentation statistics based on our extensive user data support the claim that video brings a positive impact —if you include a video in your cover slide, 32% more people will interact with your presentation.

The findings are even greater for other presentation sections.

By embedding *any* video in your presentation, you can increase the average reading time by 37% and increase the CTA click-through rate by 17% .

This proposal is a great example of effective video use:

10) Make the next step clear to your buyer

Including a clear call to action at the end of your business proposal presentation is crucial. As obvious as this must sound to some, many businesses fail to do this effectively.

If a prospective client reads the entire business proposal, they’re clearly interested in your value proposition. They may be ready to seal the deal.

The worst thing that can happen at this stage is if they don’t know how to proceed. It’s like building a supermarket without a checkout counter.

Here's an example of a smart CTA:

What's not an effective call to action?

A text that tells your buyer to give you a call

An email link for requesting the documents needed for signing

Or a phone number they need to dial.

An effective call to action can be:

Embedding a calendar to let prospects book the next meeting

The option to download key documents (e.g. an NDA or a contract)

Sending prospects to explore more details about your solution (e.g. try out your tool or look at examples from your portfolio)

Embedding a digital signature for buyers to sign directly in your deck

An embedded payment module for buyers to pay directly from your deck

Here's another great example of a deck with an effective CTA:

11) Move from legacy design to modern design

Most guides teach you how to make a business proposal using PowerPoint presentations. But, b y sending your business proposal presentation in PPT format, you’re giving leads something they’ve seen 1000 times over.

With sales closing rates declining for the past 5 years in a row, it’s a major risk to cling to the old ways.

When we analyzed over 100,000 sales and marketing presentations , we discovered that giving prospects presentations that can only be read majorly kills engagement.

If you want to succeed and grow your win rate you’ll have to move up to dynamic interactive proposal decks.

By giving readers interactive elements to “play around” with, you’re increasing the chances of your deck being read in full by 41% and the average reading time by 146% .

This is what static vs interactive looks like:

How to create a business proposal presentation faster than ever with AI

Tell the AI assistant what kind of proposal you'd like to create.

Provide an overview of your company and your product or service.

Choose your preferred template .

Adjust the design to reflect your or your prospect’s branding in just a few clicks.

Add videos and dynamic storytelling content.

Personalize your business proposals for the specific buyer.

Integrate your sales tools into the deck, like Calendly or DocuSign .

Send the deck and see the data stream in.

Analyze your usage data to get deep insights into your sales process.

Optimize your decks based on what works and what doesn’t work for your prospects.

Interactive business proposal templates

We all know that putting together a proposal can be tough. It's like the final lap in a race where you've got to give it your all.

Interactive business proposal templates are like a roadmap, guiding you on how to structure your proposal so it looks professional and hits all the right notes.

The best part is that they're built to engage. Instead of sending over a standard document, you're bringing your proposal to life with dynamic animations, informative videos, and interactive elements.

Grab a template and see how it can transform your deck.

Hi, I'm Dominika, Content Specialist at Storydoc. As a creative professional with experience in fashion, I'm here to show you how to amplify your brand message through the power of storytelling and eye-catching visuals.

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45+ Startup & Business Proposal PowerPoint Templates 2024

Presenting a project proposal or startup idea in a slideshow can be a daunting task. But it gets easier when you have the right PowerPoint proposal template at your side.

PowerPoint proposal templates allow you to design more attractive and persuasive slideshows to present your various business proposals, ideas, and projects in your meetings.

In this post, we bring you a collection of startup and business proposal PowerPoint templates, handcrafted by professional designers. All you have to do is download the template, open it in PowerPoint, and copy-paste your own content into the slides. And you’ll have yourself a high-quality PowerPoint presentation within minutes.

How Does Unlimited PowerPoint Templates Sound?

Download thousands of PowerPoint templates, and many other design elements, with a monthly Envato Elements membership. It starts at $16 per month, and gives you unlimited access to a growing library of over 2,000,000 presentation templates, fonts, photos, graphics, and more.

BeMind Minimal Template

Maximus Template

Minimal PPT Templates

Clean & clear.

Explore PowerPoint Templates

STRIVE – Creative Startup & Studio PowerPoint Template

This is a professional PowerPoint template you can use to design presentations for modern startups or studios. It includes 30 unique slides featuring editable shapes, vector graphics, image placeholders, and much more. It even comes with a few device mockups as well.

Need Help With Managing Your Freelance Business?

Bonsai’s all-in-one product suite with smart automation lets you focus on your passion, not your paperwork. From crafting proposals and contracts, to time tracking and invoicing, Bonsai has you covered (plus, free users also get access to their massive library of templates and guides). You can find out more and try Bonsai free with your workflow today .

Launch – Startup PowerPoint Template

If you’re working on a slideshow for a product launch, this PowerPoint template will come in handy. It comes with 30 slide layouts that are specifically designed for crafting product launch presentations. Each slide can be customized to change fonts, text, images, icons, and anything you want.

Down – Business PowerPoint Template

Down is a modern PowerPoint template designed for various business presentations. It includes a total of 39 slides that you can edit and resize to your preference. The template also features master slide layouts for adding more slides to your presentations.

Clark – Creative Business PowerPoint Template

This creative and colorful PowerPoint template is perfect for making slideshows for creative brands and businesses. It comes with a set of beautifully designed slides filled with shapes, illustrations, and editable graphics.

Splendens – Free PowerPoint Project Proposal Template

This free PowerPoint template features a colorful retro-themed design that’s ideal for making presentations for creative agencies and brands. The template includes 26 unique slide designs with editable text, shapes, and colors.

REX – Colorful Startup PowerPoint Template

A very bold and colorful PowerPoint template for designing startup presentations. This template lets you choose from 30 different slides to craft a startup profile, project proposal, and many other types of business presentations.

Creative Agency PowerPoint Template

If you’re working on a project presentation for a creative agency, make sure to download and use this template. It includes 35 unique slide designs you can use to make various slideshows for business presentations.

Bontance – Corporate PowerPoint Template

Bontance is a professional PowerPoint template designed with corporate brands and businesses in mind. This template features a set of clean and minimal slides you can customize however you like. There are 40 slides in the template.

Maverick – PowerPoint Proposal Template

Check out Maverick, a modern and professional presentation format that has been designed with attention to detail, keeping the needs of a startup in mind. It features 35 custom slides, creative infographics, photo, and project galleries, and a range of amazing features.

Minimal PowerPoint Proposal Template

This minimal and elegant PowerPoint template is a fantastic choice for presenting a project proposal presentation. While the slides are pretty simple and straightforward, they come equipped with tons of charts, maps, and layouts helping you visualize your startup’s growth plans in the form of statistics.

Serione – Business Proposal PowerPoint Template

Serione is an excellent business proposal PowerPoint template for startups looking to make an impression on potential investors. It comes with 36 minimal yet eye-catching slides, drag and drop picture placeholders, free fonts, and more.

Free Startup Business Proposal PowerPoint Template

If you need a PowerPoint template that’s neat, and professional, look no further than this freebie. It offers unlimited color themes, vector objects, and icons, and a range of animated slides that can be fully customized into a winning presentation.

Marketing Agency PowerPoint Template

With this template, you can design a PowerPoint slideshow with a minimalist design. It’s perfect for creating casual business proposals and presentations. The template includes 30 slides that you can easily customize to your preference.

Financial Statement Free PowerPoint Template

This free PowerPoint template allows you to design a beautiful slideshow for presenting your business financial reports and statements. It includes 27 different slide layouts with fully customizable designs.

Startup Proposal PowerPoint Template

Your presentations have to be simply perfect when presenting a startup to a group of investors. It could literally make or break your startup. This PowerPoint template will help you avoid taking that risk. It features 40 professionally designed slides and everything you need to create the perfect presentation for a startup proposal.

Black Business Proposal PowerPoint Template

Minimal presentation designs are more effective for presenting proposals as they highlight the content in a much better way. This PowerPoint template features a similar design with fewer colors and lots of white space. It comes with 20 unique slides. You can use it to create proposals, annual reports, and even pitch decks.

Free PowerPoint Proposal Template

This free PowerPoint proposal template is razor-focused on gaining your clients’ attention and getting them interested in your pitch. It’s a great template that we wholeheartedly recommend you try out for your upcoming presentation.

Project Proposal & Pitch PowerPoint Template

Working on a project proposal for an agency? Then this PowerPoint template will help you craft an attractive presentation to showcase your project to clients. It features 40 unique slide designs with beautiful colors and shapes. Slides are easily customizable as well.

BizPro – Clean PowerPoint Proposal Template

Whether you’re creating a proposal for a product, a project, or even proposing a new business strategy to your team, this template will help with all those presentations and more. It includes more than 100 clean and simple slide designs with fully editable layouts.

Proposal Space – PowerPoint Proposal Template

You can use this PowerPoint template to design all kinds of proposal presentations for agencies, corporate brands, businesses, and more. The template includes 30 different slide designs with editable shapes and graphics. It’s compatible with Google Slides as well.

Free Web Project Proposal PowerPoint Template

This is a free PowerPoint and Google Slides template you can use to create proposals for your web design and web app projects. It comes with 19 unique slide layouts featuring beautiful graphics and icons.

Free Graphic Design Project Proposal Template

This free proposal template will help you create slideshows for your graphic design project proposals. It features 23 unique slide layouts with easily editable designs. You can edit it using PowerPoint and Google Slides.

Website Proposal PowerPoint Template

If you’re a web designer or agency trying to convince a client to make a website, this PowerPoint template is a must-have for you. The template includes 40 unique slide layouts you can use to create killer website proposals. It lets you choose from 15 pre-made color schemes and customize each slide to your preference.

Creative Business Proposal PowerPoint Template

This PowerPoint template comes with a very creative and modern design that’s perfect for creating business proposals, project proposals, and pitch decks for both agencies and startups. The template includes 20 unique slides with professional designs.

Project Proposal – Colorful PowerPoint Template

If you want to create a proposal presentation full of vibrant slides, this colorful PowerPoint template is for you. It includes 33 unique slide layouts filled with color, shapes, and graphics. Of course, you can easily edit each slide to change the colors to your liking as well.

Wlop – Modern Business Proposal Template PPTX

This business proposal PowerPoint template is designed with modern and luxury businesses in mind. It’s ideal for creating proposals for brands in fashion, lifestyle, and interior design. The template is fully customizable and also comes with portfolio slides.

Minimal Business Proposal PowerPoint Template

This PowerPoint template is most suitable for creative agencies and small businesses. It comes with a set of creative slides that features a hand-crafted look and feel. The template is available in 5 pre-made color themes and it’s fully customizable to your preference.

Free Pitch Deck Proposal PowerPoint Template

If you’re looking for a simple PowerPoint template to create a basic project proposal, this free pitch deck template is perfect for you. It includes 22 unique slides with modern and trendy designs.

Free Business Startup Presentation PPT Template

Use this free PowerPoint template to present your startup ideas like a pro. It features simple and clean slide designs that give more attention to the content. The template includes 27 slides.

Business Proposal PowerPoint & Google Slides Template

This is a multipurpose business proposal template you can use to create all kinds of proposal presentations for agencies and brands. You can easily edit it using either PowerPoint or Google Slides to change colors, replace images, resize graphics, and much more.

Lageday – Project Proposal PowerPoint Template

Visuals take an important role in presenting an idea in an entertaining way. This PowerPoint template is designed to help you create more attractive proposals with large images and beautiful colors. The template includes 30 unique slides with editable slides.

Business Proposal A4 PowerPoint Template

You can create a printable business proposal using this PowerPoint template. It comes with a vertical slide design in A4 size. It features a professional design with 25 different slide layouts to choose from. The template is easily customizable to your preference.

Sales Proposal PowerPoint Template

This PowerPoint template is made just for creating sales and marketing related proposals. It comes with more than 20 unique slide layouts featuring portfolio slides, product catalog slides, and much more. The template is also available in 5 pre-made color themes.

Yello Proposal PPTX & Google Slides Template

Another creative PowerPoint template that’s also compatible with Google Slides. This template is ideal for creative agencies and freelancers for making professional project proposals. It includes 20 unique slide layouts with editable vector graphics, image placeholders, and much more.

Free Video Production Proposal PPT Template

If you’re a freelancer or an agency working with video productions, this free PowerPoint template will help you craft proposals that attract your clients. It includes 25 unique slides with fully customizable designs.

Free Isometric Proposal PowerPoint Template

This free PowerPoint template comes with a set of 18 different slides featuring multipurpose designs. It includes isometric elements, illustrations, and icons to help you create a more entertaining presentation.

CD Bussiness Proposal Presentation Template

Creating your project proposal and business strategy presentations will be quick and easy with this PowerPoint template. It comes with 30 unique slides featuring master slide layouts, free fonts, editable shapes and graphics, and much more.

Bhadrika – Proposal PowerPoint Template

If you’re looking for a PowerPoint proposal template with a modern design, grab this template and start editing. It lets you choose from 40 different slide designs featuring easily customizable layouts. Use it to create more professional-looking slideshows.

Extra – Business Presentation PowerPoint Template

A clean, sleek, and minimal set of PowerPoint presentation slides can say a lot about your startup or business. The Extra – Business Presentation PowerPoint Template includes 30 different slide options with editable and resizable graphic elements to help you turn this minimal design into something completely custom. It includes master slides for ease of use and is based on free web fonts.

GoMoto – Scooter Motorcycle PowerPoint Template

One of the things that’s great about presentations for startups is that you can have fun with style and color. The GoMoto – Scooter Motorcycle PowerPoint Template features a distinct type of imagery but don’t let that stop you. This template features a bold and fun style with more than 40 slide designs, vector icons, and drag and drop editing. It’s sure to grab the attention of your audience.

Alliey – Business Presentation PowerPoint Template

Charts and graphic elements, including business data and even a SWOT analysis are requested elements when it comes to business PowerPoint presentation templates. Alliey – Business Presentation PowerPoint Template delivers with everything you need to make your startup or business look great. It features a modern color scheme (you can adjust to your brand colors) and 30 multipurpose slides with picture placeholders.

MAHALO – Creative PowerPoint Template

It’s hard not to put a high-design presentation template in a collection like this. MAHALO – Creative PowerPoint Template features bright color, interesting layers, and an almost-brutalist style that will make design startups or businesses want to show off their work. The template includes more than 30 slide options, a free font so you can maintain that look, device mockups, and drag and drop editability.

Startup Plan – Proposal PowerPoint Template

Just as the name suggests, this PowerPoint template is the perfect choice for presenting your startup plan and concepts to investors. It comes with all the useful slides for showcasing growth projections, marketing plans, business strategy, and much more. The template is available in 7 pre-made color schemes as well.

Mobile App Proposal PowerPoint Template

If you have a great idea for a mobile app, use this template to create a killer proposal and get funding for your app. The template features 30 unique slides with fully editable layouts. You can change images using image placeholders and edit colors to your preference.

Project Proposal Pitch Deck PowerPoint Template

A simple and clean pitch deck template you can use to create different types of project proposals. The template comes with animated slides, editable vector graphics, master slide layouts, and much more. It includes 30 different slide layouts.

Cliad – Free Creative Project Proposal Template

This colorful project proposal template is completely free to use. It features a set of 28 unique slides filled with colorful shapes, illustrations, and icons. You can edit each slide to match your brand as well.

If you’re making a pitch deck presentation, be sure to check out our best startup pitch deck templates collection.

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Project Proposal

Free templates for project proposals for powerpoint and google slides.

Make your Project Proposal stand out with these free templates. Perfect for your next pitch, data analysis and ideas.

Download them to use with PowerPoint or edit them in Google Slides and start creating!

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8 Best Tips for Business Proposal Presentations [+Examples]

Updated: May 24, 2022

Published: February 16, 2022

Business proposal presentations are the culmination of a long sales process between you and your clients. If you don’t structure it correctly or take the time to craft one with care, you risk losing the client’s buy-in for your solution. So getting it right is essential.

In this article, we’ll look at several ways to improve your business proposal presentation (and pitch) and increase the odds that you’ll walk away with a new customer.

Business Proposal Presentation

A business proposal presentation is a document that outlines a business solution for a customer after a lengthy consultation process. It is presented to the customer in either PDF or PowerPoint format, and can be paired with a contract for immediate signing.

Other formats that may be accepted include Google Docs or Google Slides, but PowerPoint is the industry standard. The presentation is then delivered in person or through a video conferencing tool such as Zoom.

Rarely, if ever, is a business proposal presentation sent to the customer for asynchronous perusal. Rather, it’s presented live in a customer meeting . That will give you the opportunity to sell them even more on the solutions you offer and persuade them to make a decision within a reasonable time frame.

Free Business Proposal Template

Propose your business as the ideal solution using our Free Business Proposal Templates

• Problem summary
• Proposed solution
• Pricing information
• Project timeline

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If you let the customer review the presentation on their own, it’s likely that they’ll lengthen the sales process and even put off making a decision.

When crafting your proposal presentation, there are a few quick best practices to keep in mind.

• Personalize the presentation . While it’s totally fine to reuse a PowerPoint presentation template , you don’t want to accidentally include another business’ name on the deck. So be sure to go through every slide and personalize it for the customer’s goals and pain points.
• Send a pre-meeting email with an agenda. To prepare your customer for the presentation, it’d be wise to send a pre-meeting email with a quick, scannable sales agenda detailing how the meeting will go. That way, you can set the right expectations and keep you both on track.
• Plan your in-person customer visit. If you’re meeting the customer in person, there will be a few more elements at play, such as an office tour and even a colleague introduction. That can quickly lead to lost time, so use this guide to plan a customer visit that stays on track and helps you effectively sell your solution.
• Pay attention to the design of the deck . Your clothes and demeanor may be in tip-top shape, but if your deck is messy and poorly designed, then the effectiveness of your points will be diminished. Use a PowerPoint template and check out a few sales presentation examples to inspire you.
• Keep the presentation short and precise. Keep your presentation as short as possible, about 15 to 20 minutes. The longer you speak to your clients, the less they’ll remember.

Now, it’s time for your presentation. Let’s go over how you can execute it flawlessly.

How to Present a Business Proposal

• Optimize your meeting time from the start.
• Have a clear agenda.
• Open up with the customer’s problems and challenges.
• Pause and ask questions.
• Lead with stories, not data.
• Don’t read off of your PowerPoint slides.
• Present your solution — and sell them a vision.
• Establish a clear follow-up timeline at the end of the meeting.

1. Optimize your meeting time from the start.

When presenting a proposal, it’s important to remember that your clients are busy. They have other meetings to attend, phone calls and emails to return, and problems to solve. Time is their most precious asset. Here are a few tips to optimize the time you spend with your customers:

• Arrive early . This is a no-brainer, but arrive to the meeting with at least ten minutes to spare, especially if it’s in person. Use this buffer to use the bathroom, rehearse your introduction, and even set up the meeting space.
• Rehearse setting up the projector or sharing your screen before the meeting . If you’re carrying out a meeting in person, you don’t want to waste ten minutes figuring out how to project your laptop’s screen. Carry several adapters with you and have a fail-safe plan, such as bringing a tablet with a copy of the presentation. If the meeting is over Zoom, practice sharing your screen so that your notes aren’t visible.
• Keep your introduction short. Leave space for banter and rapport, but keep your personal introduction short. Small talk should be reduced as much as possible — you shouldn’t spend twenty minutes talking about the weather, unless you sell a weather-related solution.

2. Have a clear agenda.

Your presentation must have a clear and compelling agenda, which you can share right at the start (in addition to having shared it over email before the meeting).

The meeting should begin with compelling reasons to consider your proposal and culminate with a specific request for the business. Here’s an agenda template you can use to structure your meeting:

• Challenge/Opportunity. Begin your presentation by illustrating the opportunity or challenge that your client is overlooking. Make sure it’s compelling enough to motivate your client to listen to the rest of your presentation.
• Benefits . Discuss the benefits that your client will achieve by adopting your solution. Use a customer case study or testimonial to support your point.
• Plan . Present your plan or options to resolve the client’s challenge/opportunity.
• Company . Briefly share your company’s background, including who your company helps with these issues.
• Recommend . Before closing your presentation, be sure to ask for the client’s business. You might close by asking the client, “Do you believe that the solution that I’ve presented will effectively help you overcome your challenges and achieve your goals?”

In the presentation, include a few bullet points that outline these parts of the meeting, so that the client knows what to expect.

3. Open up with the customer’s problems and challenges.

As mentioned, you’ll begin the meeting with a challenge or opportunity. Don’t walk into the meeting and immediately start talking about yourself or your company or your products. If you do this, your client will immediately focus on cost and product features, often ending the meeting before you’ve had a chance to finish.

Instead, focus on re-emphasizing the customer’s challenges and pain points. Your clients want to know how they can beat their competitors, reach new customers, retain existing customers, and increase profit margins. But before you can sell them your product, you have to emphasize the graveness of the issue they’re facing and illustrate how their challenges will prevent them from achieving these goals.

For instance, if 30% of their customers are churning, and you sell a business solution that can help reduce churn, you might open up your presentation with how their revenue will continue to be impacted by this loss. This will emphasize the urgency of the problem and help you create a stronger pitch later.

4. Pause and ask questions.

After you’ve spoken for a few minutes, stop and ask your client a question. This is a great way to stay in control of the meeting while allowing your client to interact with the sales presentation.

Here are some questions that you might ask:

• Have I summarized your challenges correctly?
• Is there anything I’ve missed that you’d like to add?
• Am I right in saying that you want to solve this problem in the next quarter?

5. Lead with stories, not data.

While clients value data, they are also realistic about what data can — and cannot — tell them. They’ve seen many projects fail despite the glowing research results, and they’ve seen projects succeed despite the lack of any data to back it up.

So, introduce stories first, then the data to back it up. Come to the presentation armed with customer experiences and competitor moves. Your clients are far more interested in what other businesses like them have experienced and what their competitors are doing. They’re not all that interested in the latest research study, but you can use a study to support your points and lend credence to an anecdote.

6. Don’t read off of your PowerPoint slides.

Let the deck complement your points. If you read directly off the slides, you’ll quickly bore your customer, and the impact of what you’re saying won’t land.

Keep your slides simple, too, so that you’re not tempted to read off of them. Most slides are far too complex — too much text, distracting designs, and unrelated images.

You should only put one picture and one line of text on a slide. No more. Your clients can only absorb so much at once, and if they’re too busy trying to sort out paragraphs upon paragraphs on the screen, most of what you’ll say will be missed.

7. Present your solution — and sell them a vision.

After you’ve re-established the business challenge and spoken to the customer’s pain points, it’s time to present your product or service as a solution. But it’s important to not stop here — you have to also sell them a vision of what their business will look like after they take care of the problem.

Will they experience increased sales? Streamlined processes? Better customer retention? And what will that look like a few years from now? Don’t exaggerate, but don’t be afraid to show them how your product can create a much positive future for their business.

8. Establish a clear follow-up timeline at the end of the meeting.

This is maybe the most important part of your business proposal presentation. Tell your customer what will happen after the presentation, so that there’s no ambiguity regarding next steps.

We highly recommend establishing a clear follow-up date. Don’t say, “I’ll follow up in about a week.” Instead, try, “Is it okay if I call you on Friday, May 10th?”

We also recommend creating a timeline after the follow-up call. For instance, you might say you’ll call on a certain date, and then you’ll send the contract over using a tool such as PandaDoc , Qwilr , or Proposify . Your contract will be in your customer’s hand for a week, and then on the following Wednesday, you’ll follow-up once again to see if the customer has any questions.

Adjust this timeline depending on your customer, sales cycle length , and industry. Such a short timeline might not suit a product that costs thousands of dollars and requires a yearly commitment. However, it might suit a product that only costs a few hundred dollars a year.

Feeling stumped? No worries. Below, we share some business proposal examples you can glean inspiration from.

Business Proposal Presentation Examples

1. moving malta forward.

This compelling presentation proposes a metro system for the city of Malta. It opens with a “Case for Change” and uses graphics and visuals to argue for the creation of a metro in the city. While it is text heavy, it includes plenty of information for Malta’s government to make a decision. That’s why it’s important to know your audience. If you’re proposing to a gubernatorial entity, then being comprehensive is important.

2. The Big Picture

This is another presentation that argues for the urban development of a district. Its most notable feature is its “At a glance” spread, which shows an overview of the plan from top to bottom, down to the impact the proposed changes will have on the city. In the same way, you can include at an at-a-glance slide in your presentation.

3. AMW Tech

This deck presents a business as opposed to a product, but it does everything right: It opens with an agenda and closes with a call-to-action (“Keep in touch with us”). Even something as simple as providing your contact information can be enough to prompt your customer to continue the conversation.

4. Microsoft Advertising

This deck by Microsoft Advertising takes a slightly different approach: It starts with a quote from the Microsoft CEO, and then provides details about how the brand helps its customers. This works for a major brand like this one because the client may be interested in Microsoft as a whole as opposed to just one service. It’s important to know your audience in this respect, as well.

Creating a Compelling Business Proposal Presentation

Being able to effectively present proposals is key to your success. To be effective, get to the point and focus on vision and stories. Use PowerPoint or Keynote as supporting material and be sure to keep it short. Finally, your presentation should begin with compelling reasons to consider your proposal and culminate with a specific request for the business.

Editor's note: This post was originally published in July 2014 and has been updated for comprehensiveness.

Don't forget to share this post!

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Download Free Business Proposal PowerPoint Template

The Free Business Proposal PowerPoint Template is a pitch deck template of 13 slides. These slides structure the flow of the sales pitch with visually appealing layouts to tell a story. Starting from a short company introduction, it covers strategy, timeline, and marketing aspects of the proposal. This template aids to pitch business ideas supported by imagery content. It is a professional presentation deck to create a convincing business proposal within minutes. You can download the free business proposal template usable for any industry presentation. The free PowerPoint presentation template includes the following business topics:

• Company About Us slide
• What We Do slide layout
• CEO’s Message of Vision slide
• Company History slide
• Slide design to present Business Model
• Plans and Pricing slide
• Investment Opportunity slide with pyramid diagram
• Client Testimonials slide
• Thank You slide

Free Business Proposal Template provides the company introduction, proposed plan, market scope, and financial elements in 13 slides deck. The About Us Slide briefly describes the purpose and services of a company. The vertical timeline for company history is an animated template that gives a moving timeline effect. You can add the operations or process cycle of business strategy in 4 steps diagram template. The images in cutout placeholders are replaceable. You can choose images from your business gallery to provide a glimpse of the corporate culture.

The Free Business Proposal PowerPoint Template features hexagon shapes and cutout image placeholders. It brings minimalist style and creativity to the professional business presentation. These slides are designed to save time, so you can fill the text placeholders with necessary information. Change the images in hexagon placeholders or apply background effects for a personalized effect. In addition to design customization, you can brand this template with the company logo and website name. The business proposal PPT template is a flexible PowerPoint theme, enabling users to re-purpose its slides. The engaging slides with just the right information about business and proposed ideas assist in winning projects.

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Project Proposal Powerpoint Presentation Slides

Need project proposal PowerPoint presentation slides? Here we bring forth our readymade project proposal PPT templates to impress your clients. Our customizable service proposal template slides are the core from which a successful business originates. These project lifecycle PowerPoint templates help you successfully pitch program that will be profitable to your team and business as a whole. Our program proposal PPT designs cover all the innovative slides such as design process, target audience, marketing approach, social media approach, search marketing and program phases. Furthermore, our content-ready business plan PowerPoint illustrations have been designed by our knowledgeable designers and with vast research. Our project presentation ppt visuals outline project goals, objective & deliverables. These iterative and incremental program development presentation illustrations can be utilized for procurement, bidding, presales, marketing plan, SWOT analysis, business environment analysis, program research, and many more. Download our stunning research proposal PPT show to galvanize your audience!. Grins begin to appear on faces with our Project Proposal Powerpoint Presentation Slides. They ensure frowns disappear.

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Instantly downloadable slides. 100% editable templates. These templates consist of 35 slides. Consistent background presentation layout. High-resolution template. Compatible PPT layout. Easily convertible to PDF and JPG formats. These slides can be used by employees, team members, business professionals, promoters, etc.The stages in this process are Project Proposal, Project Plan, Project Approach.

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Content of this Powerpoint Presentation

Slide 1 : This slide introduces Project Proposal with relevant imagery. Slide 2 : This slide presents a Proposal Outline displaying- What we heard from you, Target Audience, Design Process, Site Map, Marketing Approach, Project Phases & Timeline, Project Cost, About Us, Where we Typically Partner with Clients, Our Team, Case Study, Our Clientele, Client Feedback. Slide 3 : This slide showcases What We Heard From You with- Project Context Project Objectives as crucial factors to display. Slide 4 : This slide presents Target Audience divided into- Middle age, Group, Planned Single Adventure Couple short team as Travelers of 3 DEMOGRAHIC ARCHETYPES. Slide 5 : This slide showcases Design Process displaying- Wireframes, UI/ UX, Mockups, Design, Front end coding, Back end coding, QA & Testing, Hand over. Slide 6 : This slide presents a Site Map. The following site map is proposed. The site map may change during the development of the website. Home Page, Article Pages, A Web-blog (Blog), A Contact Us page. Slide 7 : This slide showcases the Marketing Approach showing- Online Booking Including special & Offers, Landing Page optimization Program, Web site, New Content Units, Can to Action, SEM & other online advertising, Mobile Apps & content, Social media marketing, SEM & Linking strategy, E & ndash; Mail program, Campaign conversion masteries, Offline advertising, PR & Promotions, Visitation & Bookings, (Influenced by campaign), Analytics & Research, Increasing brand awareness, Connecting with potential consumers, Developing a trust relationship with consumers through social engagement, Extending commercial relationships with Travel Agents through this micro-site, Building awareness of the values you offer to travelers. Slide 8 : This slide is named Mobile Apps for relative information to be put. Slide 9 : This slide shows Social Media Approach displaying- Seeding & feeding activities, KOL & blogger outreach & management, Social media advertising, Structured content development, Paid media planning & management. Slide 10 : This slide presents Search Marketing aspects to be displayed. Slide 11 : This slide displays Project Phases & Timeline to be marked and presented. Slide 12 : This is Project Phases & Timeline Continued… slide. Present your timeline here. Slide 13 : This is a Project Phases & Timeline slide in tabular form. Slide 14 : This is an About Us slide. State company/team, service specifications here. Slide 15 : This slide shows Where We Typically Partner With Clients displaying Service Offering. Slide 16 : This is Our team slide with name, designation and text boxes to state information. Slide 17 : This is a Case Study slide showing- Client Objective, Our Approach, Timeline. Slide 18 : This is Our Clientele slide showing creative imagery to present relative information. Slide 19 : This slide showcases A Proven Record of Success displaying Name, Designation and related information. Slide 20 : This is a Company Logo slide to show relative information. Slide 21 : This slide is titled Coffee Time Break to halt and move further. You may change the slide content as desired. Slide 22 : This slide is titled Our Charts and Graphs. You may change the slide content as desired. Slide 23 : This is a Line Chart slide to show product/entity comparison, specifications etc. Slide 24 : This is a Column Chart slide to show product/entity comparison, specifications etc. Slide 25 : This is an Area Chart slide to show product/entity comparison, specifications etc. Slide 26 : This is a Radar Chart slide to show product/entity comparison, specifications etc. Slide 27 : This slide is titled Additional Slides to move forward. You can change the slide content as per need. Slide 28 : This is an About Our Company slide. State team/company specifications here. Slide 29 : This slide showcases Our team with name, designation and image boxes to fill information for. Slide 30 : This is a Financial score slide. State financial aspects, information etc. here. Slide 31 : This is Our Goal slide. State your goals here. Slide 32 : This is a Dashboard slide to state metrics, kpis etc. Slide 33 : This is a Mind map image slide to show information, specifications etc. Slide 34 : This is a Bulb With Idea image slide to show ideas, innovative information etc. Slide 35 : This is a Thank You slide with Address# street number, city, state, Contact Number, Email Address.

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How to create a dissertation proposal defense powerpoint (+example), published by steve tippins on june 21, 2022 june 21, 2022.

Last Updated on: 2nd February 2024, 02:45 am

As part of the dissertation process, you will need to create a dissertation proposal defense PowerPoint to present a summary of the plan for your study. You will need to show how important your study is and how it is useful. 

When creating the PowerPoint, keep in mind that you need to make sure all of your audience can understand all aspects of your study.  The exact content for the defense PowerPoint varies by college, discipline and department, so it is important that you discuss with your committee chair about the requirements. However, we will give some general guidelines that apply to most institutions.

The defense typically takes 20‐30 minutes. You should keep the timeframe in mind as you consider the information you will have in your presentation. 

Except for aspects of your presentation, such as the research question(s) or hypothesis(es), do not just read the slides. Instead, explain or expand on what is on the slides. To ensure you keep within the timeframe, practice narrating your PowerPoint presentation. 

Although the APA manual does not provide guidelines for creating a PowerPoint presentation, you will need to follow some of the APA style guidelines within your PowerPoint. 

For example, provide in-text citations for quotes, paraphrases, images, graphs, and other information that should be cited. Also, you will need to provide a list of pertinent references. 

The following are other format requirements for the slides :

• Create 17-20 slides.
• Do not provide a lot of information. Be concise and write a few sentences (approximately 1-7 on each slide). 
• Because your slides will contain only a small amount of information, any extra information that you want to touch on should be put in the notes section of the PowerPoint. 
• Write the information in your slides for visual appeal and optimum communication, using a legible font size. 
• You can use graphics and images to enhance and reinforce the information. However, ensure that they do not distract from your information.
• You can use bullet points but keep them to a minimum of 3-4 for each listing.

Example Dissertation Proposal Defense PowerPoint Format

The dissertation proposal will consist of three chapters, which you will be providing information on in the presentation. Although the contents and order of the contents may vary, there are some basic parts of the proposal that are usually required.  

The following is a breakdown of the usual contents that are included in the presentation. Each of these headings below represents the titles of each slide. The information below the headings is the type of content you will need to provide. 

Title (1 slide) : 

• Dissertation’s Title 
• Department of Program of Study/Name of University
• Chair and Committee Members

Statement of the Problem (1 slide):

• Provide the problem that your dissertation will address. 

Purpose of the Study (1 slide):

• Provide what the study will do relative to the issue(s) defined in the statement of the problem.

Significance of the Study (1 slide):

• Provide the main argument of why the solution to the problem that you propose is important. 

Research Question(s)/Hypothesis(es ) (1 slide):

• Provide the research question(s) or hypothesis(es) relevant to your field of study, written exactly as it is in your dissertation proposal.

The Literature Review (2 slides):  

• These slides should consist of a coherent, organized overview of the main literature that frames your study’s problem, and the gap in literature that your study will address. Make sure that you include the sources. 

Theoretical/Conceptual Framework (1 slide):

• This slide should consist of the theoretical/conceptual framework that will help you make sense of the phenomenon that you will investigate. 

Research Design (1 slide):

• Provide the framework for the methods of data collection and data analysis. Indicate whether the study will be quantitative or qualitative.

Sample and Population (1 slide):

• Provide the population that refers to the entire group that you will draw conclusions about, and the sample that refers to the specific group that you will collect data from.

Data Collection (1 slide):

• Provide the methods by which you will obtain the data. If the research design is quantitative, provide methods such as correlation and regression, mean, mode and median or others. If the design is qualitative, provide methods such as, interviews, questionnaires with open-ended questions, focus groups, observation, game or role-playing, case studies, or others.

Data Analysis (1-2 slides):

• This slide should contain the process you will use to understand, gather, compile, and process the data you will obtain. 

Limitations (1 slide):

• In this slide, explain the nature of the limitations and how they will be overcome during your research. 

Delimitations (1slide):

• Provide the characteristics that describe the boundaries of your study and limit the scope, such as sample size, geographical location, population traits, or others.

References (1-2 slides):

• Only provide those sources that you referred to in the presentation. Do not provide all the sources that you have in your dissertation proposal.

Thank You/Questions (1 slide):

• Use this final slide to thank your committee and to request questions from them.

Note : For information about citing your references, refer to Chapters 9 and 10 of the APA Manual 7 th edition.

For instructions on how to create a PowerPoint, see How to Create a Powerpoint Presentation .

View this video for “ Tips and Tricks for your Proposal Defense Day Presentation ” 

You can find several examples of students’ Dissertation Proposal Defense presentations online by searching for “Dissertation Proposal Defense PowerPoint.”  You can also find one at this webpage .

Steve Tippins

Steve Tippins, PhD, has thrived in academia for over thirty years. He continues to love teaching in addition to coaching recent PhD graduates as well as students writing their dissertations. Learn more about his dissertation coaching and career coaching services. Book a Free Consultation with Steve Tippins

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Research Project Proposal

Research project proposal presentation, premium google slides theme and powerpoint template.

Before embarking yourself on a new project, especially if it’s about research, you need to set out a proposal to explain its viability. Here at Slidesgo we’re offering this theme that you can actually use for any kind of project, regardless of the topic.

We’ve designed this template very carefully so that it can work in any context. For example, our flat illustrations, while visually appealing, show generic business situations, so versatility is on your side. The white backgrounds contain various gray objects on top of them as decorative elements, such as windows or filing cabinets. Our customizable layouts are useful for displaying things like project goals, results, timelines and mockups. The graphic resources and the typography focus on the green and dark blue colors, which are always synonyms for security and growth. Ready to edit this versatile business template?

Features of this template

• A versatile business template with flat illustrations related to a generic office context
• 100% editable and easy to modify
• 26 different slides to impress your audience
• Available in six colors: green, pink, purple, blue, yellow, and red
• Contains easy-to-edit graphics and maps
• Includes 500+ icons and Flaticon’s extension for customizing your slides
• Uses illustrated concepts from Storyset : editable color, different backgrounds, animated illustrations
• Designed to be used in Google Slides and Microsoft PowerPoint
• 16:9 widescreen format suitable for all types of screens
• Includes information about fonts, colors, and credits of the free and premium resources used

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Available colors

Original Color

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