salutation for application letter

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How to Choose the Right Greeting for Your Cover Letter

Cover Letter Greetings to Avoid

When you have a contact person.

• When You Don't Have a Contact Person

Examples of General Salutations

• When to Use 'Dear' in a Cover Letter
• Writing a Cover Letter Salutation

Concluding Your Letter

Cover letter example, sending your letter.

Hilary Allison / The Balance 

A salutation is the greeting at the beginning of a cover letter that is included with a resume when applying for a job. When you're  writing a cover letter  or sending an  email message  to apply for a job, it's important to include an appropriate greeting at the beginning to set the tone for your letter, which should be professional and appropriate.

The greeting is the first thing the recipient will see  when they read your cover letter . Therefore, it's important for you to convey the appropriate level of familiarity and respect.

Using casual greetings, such as “Hello” and “Hi” can make your letter seem unprofessional. Reserve these casual greetings for personal email and refrain from using them in your cover letter unless you are very familiar with the recipient. Such greetings are simply too informal—not the most professional way to begin the conversation if you’re looking to land a job.

“Hi” is appropriate only in casual email correspondence with people you personally know well. For example, if you're checking in with a close friend to find out if they've heard of a job opening at their company. "Hello" is appropriate only in email correspondence. It should be used primarily for people you know well but can be used in very casual circumstances.

Beginning your correspondence “To Whom It May Concern,” on the other hand, may seem too impersonal and make the hiring manager believe you do not care enough to find out whom you should be addressing. The only time to use " To Whom It May Concern " as a cover letter greeting is when you simply cannot find out the specific person to whom you are writing.

You should, of course, make every effort to find the name of a contact in the specific department in which you are interested. When making an inquiry  with a company for unadvertised openings, this greeting may be most appropriate.

The following is a list of letter salutation examples that are appropriate for cover letters and other employment-related correspondence when you have the name of a contact.

• Dear Mr. Jones
• Dear Ms. Brown
• Dear Riley Doe
• Dear Dr. Haven
• Dear Professor Lawrence

When You Don't Have a Contact Person

If this information was not provided in the job announcement and you cannot find it on the company’s web site, then you may be able to call the company, ask to be forwarded to their Human Resources department (if they have one), explain that you will be applying for a job there, and ask for the name of their hiring manager.

Always make every effort to find a contact name to use in your letter. It leaves a good impression on the hiring manager if you have taken the time to use their name, especially if you needed to work a little to find it.

LinkedIn is also a great tool to find out the name of the hiring manager. You can do a search for the company you are applying to with one or two keywords that would describe the person hiring for the position. Scroll down the list until you find the person who fits the criteria. This approach may help you pinpoint the appropriate contact person.

Many companies don't list a contact person when they post jobs, because they have a team of hiring staff who sort through cover letters and resumes before passing them to the hiring manager for the appropriate department. They prefer to leave the hiring manager anonymous until he or she contacts you for an interview.

An organization may also not want to disclose who the hiring manager is to avoid emails and phone calls from applicants, particularly if they anticipate receiving a large number of applications from potential job candidates. So, don't worry if you can't find someone to address your letter to. It will be forwarded to the correct department and recipient.

If you don't have a contact person at the company, either leave off the salutation from your cover letter and start with the first paragraph  of your letter or, better yet, use a general salutation.

When using a general salutation, capitalize the nouns.

• Dear Hiring Manager
• To Whom It May Concern
• Dear Human Resources Manager
• Dear Sir or Madam
• Dear [Company Name] Recruiter

When to Use 'Dear' in a Cover Letter

It is appropriate to use “Dear” in most circumstances, such as when the potential employer is someone you know well, or they are a business acquaintance. Follow these tips on choosing the right greeting:

• For people who you know well on a first-name basis, it's okay to use their first name only. For a business acquaintance or associate, use their first name if you met them more than once and addressed them by their first name.
• For potential employers, use Mr., Ms. or Dr., unless you have been instructed otherwise. Even if you know a woman is married, it is safer to use “Ms.” as opposed to “Mrs.,” as the latter may be offensive in certain circumstances.
• If you are unsure of the appropriate greeting, play it safe and use Mr./Ms./Dr. [last name] or Mr./Ms./Dr. [first name, last name].

How to Write a Cover Letter Salutation

Standard business correspondence formatting requires that, after providing your own contact information and the date of your letter, you then write down your contact person’s name, the company’s name, and the company’s address.

The formal salutation/greeting comes next: “Dear [Contact Person’s name].” If you have a contact person for your letter, include their personal title and name in the salutation (i.e. "Dear Mr. Franklin"). If you are unsure of the reader's gender, simply state their full name and avoid the personal title (i.e. "Dear Jamie Smith"). Follow the salutation with a colon or comma, leave one line blank, and then start the first paragraph of your letter on the following line.

Your letter greeting has the potential to improve your chances of getting an interview. To enhance your candidacy, make sure your  cover letter  maintains a professional appearance and offers relevant information, including your qualifications for the position. Choose the appropriate closing and always thank the reader for their time and consideration.

This is a cover letter salutation example. Download the salutation cover letter template (compatible with Google Docs and Word Online) or see below for more examples.

Cover Letter With Salutation Example (Text Version)

Alex Applicant 123 Main Street Anytown, CA 12345 555-555-5555 alex.applicant@email.com

September 1, 2018

Brett Lee Nurse Manager St. Ansgar Hospital 123 Business Rd. Business City, NY 54321

Dear Mr. Lee:

I am writing to apply for the position of nursing attendant, as advertised on the St. Ansgar Hospital website. As a trained nursing assistant who is fulfilled by working with patients and staff, and by helping people, I would be a great asset to your nursing staff.

I completed my nurse assistant program in June of 20XX, and I also have a nurse attendant certificate from the state of New York. I have been working part-time at Dr. Ellen Mueller’s primary care office in Smithtown, NY, for the past year, so I am experienced in working with patients. In addition, I am diligent about my responsibilities, and I have a flexible schedule which enables me to work almost any hours that you need.

I’ve attached my resume so that you can review my education and experience. I hope to hear from you soon. Thank you very much for your time and consideration.

Respectfully,

Signature (hard copy letter)

Alex Applicant

When you are sending your letter via email, include the reason you are writing in the subject line of your message:

Subject: First Name Last Name – Nurse Attendant Position

List yourcontact information in your signature, rather than in the body of the letter:

FirstName LastName Your Email Your Phone Number

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• Resume and Cover Letter
• The Do's and Don'ts of Cover...

The Do's and Don'ts of Cover Letter Salutations

3 min read · Updated on October 19, 2021

Greet your future employer the proper way with these cover letter do's and don'ts.

When you're applying for a job, the best-case scenario is that you know who is supposed to receive and review your application. If that's the case, you should always address your cover letter to that individual by full name, first and last. You don't need to add in a relevant title if that's the case. "Dear John Doe," is just fine. Indeed, it's better to leave out titles in your cover letter salutations since you don't want to make assumptions about gender. The name "Terry" could refer easily to a man or a woman, for example. What if you don't know the person's name though? How should you address your letter and ensure that it is polite and gets to the right person?

There are several acceptable greetings you can use. The majority of people use "Dear Hiring Manager." This is a good salutation for a couple of reasons. It isn't gender-specific, which eliminates that issue, and it also doesn't sound awkward. It's a simple, clear phrase. It also makes it obvious who you're trying to reach. You're looking to get your letter to the person who can give you a job. It clarifies the letter's purpose right off the top.

Another phrase that is commonly used is "To whom it may concern." There's nothing wrong with this phrase, although it is somewhat inferior to "Dear Hiring Manager." Why is it inferior? It's an awkward greeting. For one thing, while "whom" may be grammatically proper, how many of us actually use the word "whom" in conversation? For another thing, it isn't clear about your purpose. When you write "Dear Hiring Manager," in your cover letter salutations, that shows that you believe the Hiring Manager should be concerned about your letter. If you write "To whom it may concern," you're inviting ambiguity. What if it doesn't concern anybody? You've hardly made a case for anyone bothering with your letter. These are all subtle nuances. Again, you can use this phrase. It's just better to use "Dear Hiring Manager."

One more acceptable phrase to use in your cover letter salutations is "Dear Sir or Madam." This phrase accounts for either gender, which is good, although it does sound awkward since it makes a big affair out of doing so. "Dear Hiring Manager" is a bit less ungainly in this sense. There is also something old fashioned sounding about saying "Dear Sir or Madam." You could look at this as a good thing (it shows you have proper manners and respect) or a bad thing (it could imply you're a bit outmoded). It's again a fine greeting, but you can see how "Dear Hiring Manager" might still be the better choice.

In terms of punctuation, it doesn't really matter what you use in your cover letter salutations. A comma, a semi-colon or a colon is just fine; this bit is pretty irrelevant. With several good greetings to choose from, don't leave your greeting line blank. A blank greeting line communicates nothing, though it may make a hiring manager think that you're lazy, rude, or simply incompetent. If you can't make up your mind, always just default to "Dear Hiring Manager."

Follow these cover letter do's and don'ts and you'll set yourself up for greater success in landing an interview.

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Eight Cover Letter Greetings for Every Situation

Published: May 26, 2021

When you’re trying to make a good first impression, a greeting is critical. Saying “Yo, what’s up” to your new employer will evoke a different, likely more negative reaction than, “Hello, it’s nice to meet you.” 

A cover letter greeting is just as important as your first in-person salutation. It’s a chance to demonstrate professionalism and even effort — for instance, addressing your hiring manager by first and last name shows you did your research. 

Here, we'll explore the best cover letter greetings you can use to ensure your cover letter is well-received.

Cover Letter Salutation and Greeting Examples

Sometimes job listings let you know who will be in charge of your application process, but sometimes they don’t. Let’s go over how to address your cover letters for either situation. Please note that it’s always important to capitalize the nouns for all of your greetings.

• Dear Hiring Manager,
• Dear [name of team or department you’re applying for a position in],
• Dear [company name] Recruiter,
• To the [name of team you are applying for a position in] Department,
• Dear [title of the person you would report to],
• Dear [position title] Hiring Manager,
• Dear [hiring manager, recruiter, or name of point of contact],
• Dear Human Resources Manager.

Below we’ll go over an example of how to start a cover letter greeting when you have the name of the hiring manager, recruiter, or point of contact for your application process.

How To Start a Cover Letter Greeting

1. use "hello," or "dear," followed by their first and last name..

If the job description includes the hiring manager's name, or if you've managed to figure it out through research (which we’ll cover below), an easy greeting uses a full name with a "Dear" or "Hello" before it. Additionally, this helps prevent the possibility of misgendering someone that can come from using “Dear Ms./Mr.”

2. Include their title if possible.

If you're writing to a hiring manager with a title like "Dr." or "Professor,” include it in your greeting. It will demonstrate a level of respect and that you’ve done your research. It’s also non-gender specific, again reducing the likelihood of misgendering. 

For instance, you might start your cover letter like this — "Dear Dr. Grace [Insert Last Name]."

3. If you don't know their name, you can still make it specific.

If you've done your research and can't find a specific person hiring for the role, it's likely because the company has a team assembled to delegate the hiring responsibilities. To address a letter to a team, figure out the department or group in which the role falls. Then, follow this formula — "Dear [Department] Hiring Team.”

For instance, if you're applying for a role within Customer Service, you might say, "Dear Customer Service Hiring Committee," or "Dear Customer Service Hiring Team." 

However, it’s worth putting in the effort to research who the hiring manager may be, as the information can sometimes be easy to find.

How to Address a Cover Letter Without a Name

A customized greeting goes a long way towards helping your cover letter stand out in a sea of "To Whom It May Concern." Let’s go over what you can do to uncover who the hiring manager or person responsible for the application process may be. 

Find Recruiters on Company Website

An easy way to try and find the direct responsible individual is by visiting the company website and looking for an “About Us” tab. Some businesses list names of people who work there, and you can browse through the list to see if you can find the recruiter for your position or relevant department.

Find Recruiters on LinkedIn

Some companies have such big teams that each department has its own recruiter or hiring manager. LinkedIn can come in handy here, as you can use the “People” tab to search for keywords like “hiring manager + department you’re applying to,” or “department you’re applying to + recruiter” to figure out who the direct responsible individual is for different departments. 

Find Recruiters on Twitter

Twitter is also a great social media tool for identifying recruiters or hiring managers. You can search through keywords related to the business you’re hoping to work for and browse through profiles to see what you can find. Most professionals using Twitter have some description of their job position in their bio, so you should be able to identify them when you see them. 

You can also search on Twitter for the position title you’re applying for to see if a recruiter has Tweeted a link on their profile. 

If you’ve done all your research and you can’t find a hiring manager to address your letter to, and you weren’t given a name in the application process, there are still some alternatives:

• Dear Hiring Manager
• Dear [name of team or department you’re applying for a position in]
• Dear [position title] Hiring Manager
• Dear Human Resources Manager

To Whom It May Concern is an often recommended option, but most would say that you shy away from it as it is considered a more outdated and less personalized greeting than others on this list. It would be safe to consider using it as a last resort option.

At the end of the day, when writing your cover letter , your ultimate goal is to make a good impression. If you’re able to find the name of the recruiter or hiring manager, use their name, but if not, any of the recommended greetings in this post will do.

Don't forget to share this post!

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How to write a great cover letter in 2024: tips and structure

A cover letter is a personalized letter that introduces you to a potential employer, highlights your qualifications, and explains why you're a strong fit for a specific job.

Hate or love them, these brief documents allow job seekers to make an impression and stand out from the pile of other applications. Penning a thoughtful cover letter shows the hiring team you care about earning the position.

Here’s everything you need to know about how to write a cover letter — and a great one, at that.

What is a cover letter and why does it matter?

A professional cover letter is a one-page document you submit alongside your CV or resume as part of a job application. Typically, they’re about half a page or around 150–300 words.

An effective cover letter doesn’t just rehash your CV; it’s your chance to highlight your proudest moments, explain why you want the job, and state plainly what you bring to the table.

Show the reviewer you’re likable, talented, and will add to the company’s culture . You can refer to previous jobs and other information from your CV, but only if it helps tell a story about you and your career choices .

What 3 things should you include in a cover letter?

A well-crafted cover letter can help you stand out to potential employers. To make your cover letter shine, here are three key elements to include:

1. Personalization

Address the hiring manager or recruiter by name whenever possible. If the job posting doesn't include a name, research to find out who will be reviewing applications. Personalizing your cover letter shows that you've taken the time to tailor your application to the specific company and role.

2. Highlight relevant achievements and skills

Emphasize your most relevant skills , experiences, and accomplishments that directly relate to the job you're applying for. Provide specific examples of how your skills have benefited previous employers and how they can contribute to the prospective employer's success. Use quantifiable achievements , such as improved efficiency, cost savings, or project success, to demonstrate your impact.

3. Show enthusiasm and fit

Express your enthusiasm for the company and the position you're applying for. Explain why you are interested in this role and believe you are a good fit for the organization. Mention how your values, goals, and skills align with the company's mission and culture. Demonstrating that you've done your research can make a significant impression.

What do hiring managers look for in a cover letter?

Employers look for several key elements in a cover letter. These include:

Employers want to see that your cover letter is specifically tailored to the position you are applying for. It should demonstrate how your skills, experiences, and qualifications align with the job requirements.

Clear and concise writing

A well-written cover letter is concise, easy to read, and error-free. Employers appreciate clear and effective communication skills , so make sure your cover letter showcases your ability to express yourself effectively.

Demonstrated knowledge of the company

Employers want to see that you are genuinely interested in their organization. Mention specific details about the company, such as recent achievements or projects, to show that you are enthusiastic about joining their team.

Achievements and accomplishments

Highlight your relevant achievements and accomplishments that demonstrate your qualifications for the position. Use specific examples to showcase your skills and show how they can benefit the employer.

Enthusiasm and motivation

Employers want to hire candidates who are excited about the opportunity and motivated to contribute to the company's success. Express your enthusiasm and passion for the role and explain why you are interested in working for the company.

Professionalism

A cover letter should be professional in tone and presentation. Use formal language, address the hiring manager appropriately, and follow standard business letter formatting.

How do you structure a cover letter?

A well-structured cover letter follows a specific format that makes it easy for the reader to understand your qualifications and enthusiasm for the position. Here's a typical structure for a cover letter:

Contact information

Include your name, address, phone number, and email address at the top of the letter. Place your contact information at the beginning so that it's easy for the employer to reach you.

Employer's contact information

Opening paragraph, middle paragraph(s), closing paragraph, complimentary close, additional contact information.

Repeat your contact information (name, phone number, and email) at the end of the letter, just in case the employer needs it for quick reference.

Remember to keep your cover letter concise and focused. It should typically be no more than one page in length. Proofread your letter carefully to ensure it is free from spelling and grammatical errors. Tailor each cover letter to the specific job application to make it as relevant and impactful as possible.

How to write a good cover letter (with examples)

The best letters are unique, tailored to the job description, and written in your voice — but that doesn’t mean you can’t use a job cover letter template.

Great cover letters contain the same basic elements and flow a certain way. Take a look at this cover letter structure for ref erence while you construct your own.

1. Add a header and contact information

While reading your cover letter, the recruiter shouldn’t have to look far to find who wrote it. Your document should include a basic heading with the following information:

• Pronouns (optional)
• Location (optional)
• Email address
• Phone number (optional)
• Relevant links, such as your LinkedIn profile , portfolio, or personal website (optional)

You can pull this information directly from your CV. Put it together, and it will look something like this:

Christopher Pike

San Francisco, California

[email protected]

Alternatively, if the posting asks you to submit your cover letter in the body of an email, you can include this information in your signature. For example:

Warm regards,

Catherine Janeway

Bloomington, Indiana

[email protected]

(555) 999 - 2222

2. Include a personal greeting

Always begin your cover letter by addressing the hiring manager — preferably by name. You can use the person’s first and last name. Make sure to include a relevant title, like Dr., Mr., or Ms. For example, “Dear Mr. John Doe.”

Avoid generic openings like “To whom it may concern,” “Dear sir or madam,” or “Dear hiring manager.” These introductions sound impersonal — like you’re copy-pasting cover letters — and can work against you in the hiring process.

Be careful, though. When using someone’s name, you don’t want to use the wrong title or accidentally misgender someone. If in doubt, using only their name is enough. You could also opt for a gender-neutral title, like Mx.

Make sure you’re addressing the right person in your letter — ideally, the person who’s making the final hiring decision. This isn’t always specified in the job posting, so you may have to do some research to learn the name of the hiring manager.

3. Draw them in with an opening story

The opening paragraph of your cover letter should hook the reader. You want it to be memorable, conversational, and extremely relevant to the job you’re pursuing. 

There’s no need for a personal introduction — you’ve already included your name in the heading. But you should make reference to the job you’re applying for. A simple “Thank you for considering my application for the role of [job title] at [company],” will suffice.

Then you can get into the “Why” of your job application. Drive home what makes this specific job and this company so appealing to you. Perhaps you’re a fan of their products, you’re passionate about their mission, or you love their brand voice. Whatever the case, this section is where you share your enthusiasm for the role.

Here’s an example opening paragraph. In this scenario, you’re applying for a digital marketing role at a bicycle company:

“Dear Mr. John Doe,

Thank you for considering my application for the role of Marketing Coordinator at Bits n’ Bikes.

My parents bought my first bike at one of your stores. I’ll never forget the freedom I felt when I learned to ride it. My father removed my training wheels, and my mom sent me barrelling down the street. You provide joy to families across the country — and I want to be part of that.”

4. Emphasize why you’re best for the job

Your next paragraphs should be focused on the role you’re applying to. Highlight your skill set and why you’re a good fit for the needs and expectations associated with the position. Hiring managers want to know what you’ll bring to the job, not just any role.

Start by studying the job description for hints. What problem are they trying to solve with this hire? What skills and qualifications do they mention first or more than once? These are indicators of what’s important to the hiring manager.

Search for details that match your experience and interests. For example, if you’re excited about a fast-paced job in public relations, you might look for these elements in a posting:

• They want someone who can write social media posts and blog content on tight deadlines
• They value collaboration and input from every team member
• They need a planner who can come up with strong PR strategies

Highlight how you fulfill these requirements:

“I’ve always been a strong writer. From blog posts to social media, my content pulls in readers and drives traffic to product pages. For example, when I worked at Bits n’ Bikes, I developed a strategic blog series about bike maintenance that increased our sales of spare parts and tools by 50% — we could see it in our web metrics.

Thanks to the input of all of our team members, including our bike mechanics, my content delivered results.”

5. End with a strong closing paragraph and sign off gracefully

Your closing paragraph is your final chance to hammer home your enthusiasm about the role and your unique ability to fill it. Reiterate the main points you explained in the body paragraphs and remind the reader of what you bring to the table.

You can also use the end of your letter to relay other important details, like whether you’re willing to relocate for the job.

When choosing a sign-off, opt for a phrase that sounds professional and genuine. Reliable options include “Sincerely” and “Kind regards.”

Here’s a strong closing statement for you to consider:

“I believe my enthusiasm, skills, and work experience as a PR professional will serve Bits n’ Bikes very well. I would love to meet to further discuss my value-add as your next Director of Public Relations. Thank you for your consideration. I hope we speak soon.

Tips to write a great cover letter that compliments your resume

When writing your own letter, try not to copy the example excerpts word-for-word. Instead, use this cover letter structure as a baseline to organize your ideas. Then, as you’re writing, use these extra cover letter tips to add your personal touch:

• Keep your cover letter different from your resume : Your cover letter should not duplicate the information on your resume. Instead, it should provide context and explanations for key points in your resume, emphasizing how your qualifications match the specific job you're applying for.
• Customize your cover letter . Tailor your cover letter for each job application. Address the specific needs of the company and the job posting, demonstrating that you've done your homework and understand their requirements.
• Show enthusiasm and fit . Express your enthusiasm for the company and position in the cover letter. Explain why you are interested in working for this company and how your values, goals, and skills align with their mission and culture.
• Use keywords . Incorporate keywords from the job description and industry terms in your cover letter. This can help your application pass through applicant tracking systems (ATS) and demonstrate that you're well-versed in the field.
• Keep it concise . Your cover letter should be succinct and to the point, typically no more than one page. Focus on the most compelling qualifications and experiences that directly support your application.
• Be professional . Maintain a professional tone and structure in your cover letter. Proofread it carefully to ensure there are no errors.
• Address any gaps or concerns . If there are gaps or concerns in your resume, such as employment gaps or a change in career direction, briefly address them in your cover letter. Explain any relevant circumstances and how they have shaped your qualifications and determination.
• Provide a call to action . Conclude your cover letter with a call to action, inviting the employer to contact you for further discussion. Mention that you've attached your resume for their reference.
• Follow the correct format . Use a standard cover letter format like the one above, including your contact information, a formal salutation, introductory and closing paragraphs, and your signature. Ensure that it complements your resume without redundancy.
• Pick the right voice and tone . Try to write like yourself, but adapt to the tone and voice of the company. Look at the job listing, company website, and social media posts. Do they sound fun and quirky, stoic and professional, or somewhere in-between? This guides your writing style.
• Tell your story . You’re an individual with unique expertise, motivators, and years of experience. Tie the pieces together with a great story. Introduce how you arrived at this point in your career, where you hope to go , and how this prospective company fits in your journey. You can also explain any career changes in your resume.
• Show, don’t tell . Anyone can say they’re a problem solver. Why should a recruiter take their word for it if they don’t back it up with examples? Instead of naming your skills, show them in action. Describe situations where you rose to the task, and quantify your success when you can.
• Be honest . Avoid highlighting skills you don’t have. This will backfire if they ask you about them in an interview. Instead, shift focus to the ways in which you stand out.
• Avoid clichés and bullet points . These are signs of lazy writing. Do your best to be original from the first paragraph to the final one. This highlights your individuality and demonstrates the care you put into the letter.
• Proofread . Always spellcheck your cover letter. Look for typos, grammatical errors, and proper flow. We suggest reading it out loud. If it sounds natural rolling off the tongue, it will read naturally as well.

Common cover letter writing FAQs

How long should a cover letter be.

A cover letter should generally be concise and to the point. It is recommended to keep it to one page or less, focusing on the most relevant information that highlights your qualifications and fits the job requirements.

Should I include personal information in a cover letter?

While it's important to introduce yourself and provide your contact information, avoid including personal details such as your age, marital status, or unrelated hobbies. Instead, focus on presenting your professional qualifications and aligning them with the job requirements.

Can I use the same cover letter for multiple job applications?

While it may be tempting to reuse a cover letter, it is best to tailor each cover letter to the specific job you are applying for. This allows you to highlight why you are a good fit for that particular role and show genuine interest in the company.

Do I need to address my cover letter to a specific person?

Whenever possible, it is advisable to address your cover letter to a specific person, such as the hiring manager or recruiter. If the job posting does not provide this information, try to research and find the appropriate contact. If all else fails, you can use a generic salutation such as "Dear Hiring Manager."

Should I include references in my cover letter?

It is generally not necessary to include references in your cover letter. Save this information for when the employer explicitly requests it. Instead, focus on showcasing your qualifications and achievements that make you a strong candidate for the position.

It’s time to start writing your stand-out cover letter

The hardest part of writing is getting started. 

Hopefully, our tips gave you some jumping-off points and confidence . But if you’re really stuck, looking at cover letter examples and resume templates will help you decide where to get started. 

There are numerous sample cover letters available online. Just remember that you’re a unique, well-rounded person, and your cover letter should reflect that. Using our structure, you can tell your story while highlighting your passion for the role. 

Doing your research, including strong examples of your skills, and being courteous is how to write a strong cover letter. Take a breath , flex your fingers, and get typing. Before you know it, your job search will lead to a job interview.

If you want more personalized guidance, a specialized career coach can help review, edit, and guide you through creating a great cover letter that sticks.

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Elizabeth Perry is a Coach Community Manager at BetterUp. She uses strategic engagement strategies to cultivate a learning community across a global network of Coaches through in-person and virtual experiences, technology-enabled platforms, and strategic coaching industry partnerships. With over 3 years of coaching experience and a certification in transformative leadership and life coaching from Sofia University, Elizabeth leverages transpersonal psychology expertise to help coaches and clients gain awareness of their behavioral and thought patterns, discover their purpose and passions, and elevate their potential. She is a lifelong student of psychology, personal growth, and human potential as well as an ICF-certified ACC transpersonal life and leadership Coach.

3 cover letter examples to help you catch a hiring manager’s attention

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Cover Letter Salutation That Entices the Recruiter to Learn More About You

In This Guide:

How to write the best cover letter salutation for maximum impact.

Cover letter salutation if you know the hiring manager's name

Why you should personalize your cover letter salutation

The absolute no-nos of cover letter salutations, cover letter salutation - takeaways.

Quick Answer: "To write an outstanding cover letter salutation, keep it formal yet polite. Start with ""Dear (name)"" if you know the name of the HR or hiring manager. Use ""Dear HR Team"" or ""Dear Hiring Manager"" if the recipient is unknown. Always personalize the salutation to establish a connection and avoid vague openings like ""To whom it may concern"" or ""Dear Sir/Madam."" Remember, personalization and a formal tone are key."

Have you ever been slightly annoyed when someone forgot your name at a party 2 minutes after you introduced yourself, even though you also sometimes forget the names of people whom you just met?

Guess what – recruiters feel the same when their name is under the job ad, yet they get another Cover letter starting with “To whom it may concern” or “Dear Sir/Madam”.

In this article, you will learn how to craft impressive Cover letters, which land on “soft” ears, as you know how to address your reader the right way.

Here’s what you will learn from our expert Career advisors:

• What is a great Cover letter greeting
• How to create a connection via personalization
• Ways to find the HR name
• How to avoid common pitfalls in your Cover letter salutation
• What opening lines you should stay away from

After nailing that attention-grabbing greeting, you can always get more free Enhancv tips with these Cover letter examples .

You are just a few minutes away from the insider secrets on how to “enter” and shine on the application “stage” with the perfect Cover letter salutation! Ready to dive in?

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You only get 7 seconds to make an outstanding first impression. As the Cover letter is in fact a sales document, the first impression is as crucial as in a meeting. The only difference is that in a Cover letter you can’t rely on the power of your polished, presentable persona, charisma, voice, or non-verbal body language. The only tool you have at your disposal to achieve massive effect is the written words. So you better use it right.

“How can I do that?” - you'd ask. Not to worry, we've got your back, and it is actually easier than it looks. Driving lasting impressions and stirring up interest is going to be entirely in your hands with our blog , which is fully packed with valuable Career advice.

In reality, commanding others ‘attention “from the first read” and sentence boils down to two factors:

• Your Cover letter design
• Your Cover letter salutation

These two elements determine for a millisecond the first and sometimes overall impression from your Cover letter.

Attractive design will play totally in your favor, as it is common knowledge that before delving in or reading diagonally any document, we scan it holistically from a bird's eye. Only afterward, our view “falls” on certain “gestalts' – visual details. The main rule here is to make your document pleasant to look at with the right mix of fonts, colors, and overall formatting.

Same with the design, with the introduction, there are several important guidelines one needs to have in mind.

Keep it formal

While you definitely want to come across as a friendly and likable person, when it comes to choosing the opening line, it wouldn’t hurt to be aware that you are not chatting your friends with an offer to go to the movies.

Sticking to the formal, respectful tone that acknowledges the distance between you and your reader (HR and/or Hiring Manager) is your best bet here. Shortening the distance by interjecting informal salutations may actually do you a disservice and create the opposite effect to what you aim for.

Hence, steer clear away from any openings like:

Be polite in your cover letter greeting

Have you heard the expression “Cordiality goes a long way”? Some researchers state that although the salutation “ Dear ” is not too personal and is, in fact, just a formal expression; it typically makes recipients more open to the communication sender.

Whenever you are in doubt about the greeting of your Cover letter, always use “Dear (name)” – this is the golden standard of official business communication. You cannot get that wrong!

Speak like a human to another human

Now let's delve deeper into what can trip you off! Like anyone, HRs are human beings too with their personality and unique individuality. So, they highly value being communicated to like a human, not like being just another part of a depersonalized organization.

This is an important point for you to consider when you turn your Cover letter into a flawless masterpiece. Let's face it, no one really likes generic mails. So when you write your next great Cover letter, write it, with the crystal clear thought that it will be read by humans, not by machines.

Otherwise, you risk “sounding” disinterested, cold, withdrawn, or uninspired for the role in question. Plus, your candidature may be experienced by the receiver like lukewarm water, rather than like the hot stuff that it actually is.

On the contrary, when you address your Cover letter in a way that acknowledges the HRs on a more personal level, you win them at “Hello”! And the good news is that you can do that, no matter if you know the HRs name or not (and you cannot find it).

Let's cover those two scenarios, so you are prepared in all possible cases!

Cover letter salutation if you know the hiring manager's name

Know the name of the responsible recruiter for that job ad you've got your eye on?! Sweet! Lucky you! Then you have an ace, and you definitely have to use it!

Start your Cover letter with a formal, polite, yet personal greeting including the name of the HR or Hiring Manager.

A few things to keep in mind, though!

Make sure to do a preliminary check of the first and last name of the contact person!"!

If you proceed with a semi-formal greeting after your company research and you have identified that the organizational culture allows it (for example in a start-up), you can just address the person by their first name:

• Dear Antoana,

Those will do just fine!

Pay attention that the comma always comes after the name and not before it!)

However, if you go for the very formal communication style (for example for a Corporate or Governmental organization with a strict hierarchical structure), you d best use this format of salutation with the person s surname:

• Dear Mr. Salomez,
• Dear Mrs. Perruci,

When you use Mr., Mrs., and Ms. and the person has a first name from which you cannot identify their gender, do your proper Google research.

If that doesn’t retrieve any clear results either, it may be a good idea to check if you can identify the person on the company's website or on their social network channels (like LinkedIn). In case that also proves fruitless, it might be worth considering using the semi-formal format:

NB! It is not a common practice, but some hiring managers and applicants may use Mx. as a gender-neutral title. So note such versions:

• Dear Mx. Richardson,

If the contact person is a woman and you are not sure of her marital status, you can use a marital-neutral title Ms.

Dear Ms. Petrova,

Go calmly with the title Mrs. only when you know for sure that the woman you are addressing is married:

Dear Mrs. Todorova,

Cover letter salutation for an unknown recipient

Your first resort should be to at least try to find out the name of the HR.

So what if you've searched in the ad on the job board, on the company website, and on their socials, but in vain?! Take heart! In that case, it is totally acceptable if you get in touch with the company – either by phone or email, express interest in the job role and kindly ask whom from the HR team you should address your application. And voilà! Then you just apply the above rules!

If that also doesn’t work for whatever reason, there's a smart way out, but how you approach it – can make or break your Cover letter!

The best way is to address it to the whole HR department while avoiding generalizations like the plague.

Example of a good greeting :

• Dear HR Team,
• Dear Hiring Manager,
• Dear HR Professional,

Addressing the team still sounds professional and on point, without putting you in the treacherous waters of writing blurry, uncertain, generic Cover letter greetings like:

• Dear Sir or Madam

Moreover, career experts believe that by using Dear HR Team , your Cover letter is much more likely to be forwarded faster to the right contact in the organization.

Why exactly does personalization in the job application matter so much?

In the times of rapidly developing personal and professional branding industries, generic is no longer a virtue. The more differentiated image a company or a job applicant has, the more he or she will be perceived as a rare find.

If aside from a strong personal and professional persona, the candidate demonstrates a profound ability to connect, well – that makes him or her already an over-the-top Acer.

Here exactly comes the meaning of using wise personalization in your Cover letter to establish a connection with the HRs in two aspects:

• Personalization by revealing, without oversharing, some details and relevant hobbies you have, that represent you in a more social and friendly manner;
• Personalization by respecting your recipient’s identity and individuality via addressing them by their name.

On a side note, let us make a disclaimer here – the fact that you personalize your Cover letter and know the individual contact of the HR does not mean you should start spamming them with questions for the position on LinkedIn or via email.

Or else – you risk dimming the good impression you have already created by your eye-catcher Cover letter.

Now that you have aced the game of writing a great connector Cover letter, let's take a look at a shortlist of a NO-NO Salutation of Cover letters that are dead-end for your application:

• To whom it may concern

In this article, you learned that you need to:

• Harness both the power of Design and professional Salutation to attract the HR to read further;
• Keep a formal, polite, yet friendly tone that lets your personality shine, without over sharing;
• Write genuinely for humans;
• Always address the HR by their name, if it is mentioned in the job ad;
• Try to find the right contact person, if you tonight know it;
• Use “Dear (first name)” or “Dear (Mr., Mrs., Ms., Mx. surname)” - when in doubt about what tone you should keep;
• Use marital-neutral title Ms., if the HR is a woman and you are not sure if she is married or not; otherwise, you can go with Mrs.;
• Consider the gender-neutral title (Dear) Mx., in case you are not sure of the recipient's gender;
• Avoid at all costs the vague and impersonal “To whom it may concern” or “Dear Sir or Madam”.

Did we get you turned on for crafting your very own stunning Cover letter?! Then check how you can do that with ease and class in our Cover letter help section!

Also keep an eye on our blog, as we regularly upload new articles to empower you to manage your career like a PRO.

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Cover Letter Greeting: 20 Examples

What is a cover letter greeting.

A cover letter greeting is the opening line that addresses the hiring manager or recruiter who is reviewing your application. It is usually the first thing they read and sets the tone for the rest of your cover letter. A cover letter greeting should be professional, respectful, and tailored to the specific company and job you are applying for.

A strong cover letter greeting is important because it can make a lasting impression on the hiring manager or recruiter. It shows that you have done your research on the company and are genuinely interested in the job. A strong cover letter greeting can also help you stand out from the competition and increase your chances of getting an interview. It sets the tone for the rest of your cover letter and can make a positive first impression that can carry throughout the entire application process.

Why a Strong Cover Letter Greeting Matters

A strong cover letter greeting matters for several reasons.

First, it helps you stand out from the competition. When hiring managers or recruiters are reviewing hundreds of applications, a personalized and well-written greeting can catch their attention and make them more interested in reading the rest of your cover letter.

Second, a strong cover letter greeting shows interest and research in the company. It demonstrates that you have taken the time to learn about the company and the job you are applying for, and that you are genuinely interested in working there. This can make a positive impression and increase your chances of getting an interview.

Finally, a strong cover letter greeting sets a positive tone for the rest of the cover letter. It can make the hiring manager or recruiter more receptive to the information you are presenting and create a positive impression of you as a candidate.

Overall, a strong cover letter greeting is an important part of your application that can make a big difference in your job search.

Tips for Writing a Strong Cover Letter Greeting

When it comes to writing a cover letter greeting, there are a few tips to keep in mind to ensure that you make a great first impression. Here are some tips for writing a strong cover letter greeting:

Use the hiring manager's name if possible

If you have access to the name of the hiring manager, it's always best to use it. This shows that you've done your research and taken the time to personalize your cover letter. It also helps to create a connection between you and the hiring manager right from the start.

Use a general salutation if you don't know the name

If you don't know the name of the hiring manager, it's still important to address your cover letter to someone specific. In this case, you can use a general salutation such as "Dear Hiring Manager" or "Dear Recruiter." Avoid using generic greetings like "To Whom It May Concern" as they can come across as impersonal and lazy.

Be professional and respectful

No matter who you're addressing in your cover letter greeting, it's important to be professional and respectful. This means using appropriate titles and avoiding informal language or slang. Your cover letter is a representation of you and your professionalism, so make sure that your greeting reflects that.

Keep it short and to the point

Your cover letter greeting should be brief and to the point. It's important to grab the reader's attention right away, but you don't want to take up too much space or waste their time. Aim for a greeting that is no more than one or two sentences long.

20 Cover Letter Greeting Examples

When addressing the hiring manager directly, using their name can make a great impression. It shows that you took the time to research and personalize your cover letter. Here are some examples:

• Greeting: Dear [Hiring Manager's Name],
• Strengths: This greeting is tailored to the specific recipient, which is always a good idea. It also uses the hiring manager's name, which shows respect.
• Weaknesses: This greeting is a bit formal, which may not be appropriate for all companies.
• Greeting: Dear [Company Name] Recruiter,
• Strengths: This greeting is general, but it's still professional and respectful. It's also a good idea to use the company name in the greeting, as this shows that you've done your research.
• Weaknesses: This greeting doesn't use the hiring manager's name, which could be seen as a missed opportunity.
• Greeting: Dear [Job Title] Hiring Manager,
• Strengths: This greeting is specific to the job you're applying for, which is a good way to show that you're interested in the position. It also uses the hiring manager's title, which shows respect.
• Greeting: Dear [Department Name] Team,
• Strengths: This greeting is general, but it's still professional and respectful. It's also a good idea to use the department name in the greeting, as this shows that you're familiar with the company's structure.
• Weaknesses: This greeting doesn't use the hiring manager's name or title, which could be seen as a missed opportunity.
• Greeting: Hello [Hiring Manager's Name],
• Strengths: This greeting is informal, but it's still professional and respectful. It's also a good way to show that you're friendly and approachable.
• Weaknesses: This greeting may not be appropriate for all companies, especially those that are more formal.
• Greeting: Good morning [Hiring Manager's Name],
• Strengths: This greeting is informal, but it's still professional and respectful. It's also a good way to show that you're aware of the time of day.
• Greeting: Nice to meet you, [Hiring Manager's Name],
• Strengths: This greeting is informal, but it's still professional and respectful. It's also a good way to show that you're excited about the opportunity.
• Greeting: Greetings [Hiring Manager's Name],
• Greeting: Hi [Hiring Manager's Name],
• Greeting: Hi there, [Hiring Manager's Name],
• Greeting: Howdy [Hiring Manager's Name],
• Weaknesses: This greeting may not be appropriate for all companies, especially those that are more formal. The greeting should be clear, concise, and polite. It should also be tailored to the specific recipient. If you know the name of the hiring manager, use it. If you don't, you can use a general salutation, such as "Dear Hiring Manager" or "Dear [Company Name] Recruiter."
• Greeting: It's a pleasure to meet you, [Hiring Manager's Name],
• Greeting: To Whom It May Concern,
• Strengths: This greeting is general, but it's still professional and respectful. It's also a good way to show that you're not sure who the hiring manager is.
• Greeting: Dear Sir or Madam,
• Weaknesses: This greeting is a bit outdated and may not be appropriate for all companies.
• Greeting: Gentlemen,
• Strengths: This greeting is traditional and respectful. It's also a good way to show that you're addressing a group of men.
• Weaknesses: This greeting is outdated and may not be appropriate for all companies.
• Greeting: Ladies,
• Strengths: This greeting is traditional and respectful. It's also a good way to show that you're addressing a group of women.
• Greeting: Dear Hiring Team,
• Strengths: This greeting is general, but it's still professional and respectful. It's also a good way to show that you're addressing the entire hiring team.
• Greeting: Dear [Hiring Manager's Title],
• Strengths: This greeting is specific to the hiring manager's title, which shows respect. It's also a good way to show that you've done your research.
• Greeting: Dear [Hiring Manager's First Name],
• Strengths: This greeting is specific to the hiring manager's first name, which shows familiarity. It's also a good way to show that you've done your research.
• Greeting: Dear [Hiring Manager's First Name][hiring manager's last name],
• Strengths: This greeting is specific to the hiring manager's first and last name, which shows familiarity. It's also a good way to show that you've done your research.

A strong cover letter greeting can make a big difference in getting noticed by potential employers. By using the tips outlined in this article, you can create a greeting that shows your interest and sets a positive tone for the rest of your cover letter. Remember to be professional, respectful, and keep it concise. Take the time to research the company and hiring manager to address them by name when possible. By following these tips, you can improve your chances of standing out and landing your dream job.

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Best Letter And Email Salutations And Greetings (With Examples)

• Best Business Salutations
• Letter of Introduction
• Close a Business Letter
• Job Application Letter
• Business Letter Layout
• To Whom It May Concern
• Letter Of Interest
• Letter Envelope
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The way that you start a business email can determine the whole tone of the message. That’s why the salutation is so important. Greeting someone is considered polite, and that carries over into both letters and emails, meaning that the salutation you choose matters.

There are many different salutations that you can use to start a letter, and picking the right salutation for the occasion can feel overwhelming. If you’re unsure of the proper etiquette to use when choosing a greeting for an email, we’ll go over different options and when it’s best to use them.

Key Takeaways:

When you are choosing your salutation you should take into consideration who you are sending the letter to, the purpose of the letter, and how much interaction you’ve had with this person and how they address you.

Overtime as your interaction with a person becomes less formal, your salutations will also become less formal.

Picking the right salutation sets the tone of the interaction you have with a person because it is the first thing they will see in your letter or email.

What is a salutation?

How to choose the right salutation, different types of salutations examples, how to follow a salutation, punctuating salutations, when to switch to less formal greetings, salutations faq.

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Salutation is a specific word used to refer to an expression of greeting, goodwill, or courtesy — and it need not be verbal. However, in this case, a salutation is more specific, being defined by Merriam-Webster as “the word or phrase of greeting that conventionally comes immediately before the body of a letter.”

That means that the salutation is the first thing that the person reading your email will see. “Dear” is the most common and formal one, but there are many different ways to greet your reader . Selecting the right one sets the tone for the letter and message that you wish to convey.

Unfortunately, as with most social interactions, there’s no one-size-fits-all answer to the right salutation to use. Picking the right one is going to depend on a number of factors, such as how well you know the recipient, the purpose of the communication, and how formal the person you’re sending it to tends to be.

Here are some things to consider when picking the right greeting:

How well you know the recipient. Generally speaking, the better you know a person, the more casual you can be in your greeting and the rest of your message. This might even change from coworker to coworker, depending on your relationship with them.

If you’re sending an email or hard copy letter. While emails can be formal, they’re typically less formal than a written or printed letter. You can use any greeting that’s appropriate for a hard copy letter in an email, but you can’t always put an email-appropriate greeting in a letter.

The purpose of your letter. Your salutation should be appropriate to the rest of your message as well. If you’re writing to schedule a meeting with a colleague, you can be a bit more casual than you would be in a cover letter .

How much interaction you’ve had in the past. If this is the first time you’ve reached out to the person you’re writing to, you should be more formal than you would be in your tenth email with them.

How they address you. If the person you’re writing to has written to you before, you can simply match the level of formality of their greeting or, depending on their status relative to you, go a touch more formal in your own.

There are various types of salutations depending on how formal you plan to be and who you’re addressing. For a business letter, it’s generally better to err on the side of being overly formal, though that’ll depend on how well you know the recipient.

Here are the different types of salutations and when to use them:

Formal Salutations

A formal salutation is a good go-to in letters and emails where don’t want to seem overly familiar. They’re best if you want to sound very professional, you don’t know the recipient very well, or you’re dealing with someone who prefers more formal communication.

Dear. Probably the most common greeting, “Dear” is an excellent choice for both emails and written letters. Whether you’re writing a cover letter , a resignation letter, or an email to a coworker, as long as you know the recipient’s name, this is a safe neutral.

Greetings. This is a good option when you have met the person you’re writing to but don’t know them well or when you don’t know the recipient’s name. It’s a slightly more formal greeting than “hi” or “hello,” making it versatile for both written letters and emails.

Good afternoon/evening/morning. These salutations are similar to “Greetings” in formality, but they’re best used for email messages since you can’t guarantee when someone will receive a physical letter or know when you sent it. This is also a good option when you’re emailing a colleague and want to sound friendly yet professional.

To whom it may concern. There is a lot of controversy surrounding this greeting , but it’s still useful when you truly cannot find the name of the person you’re addressing. This is especially helpful when you’re writing a cover letter or letter of recommendation , and you have no idea who your letter will be going to but still need to be very professional.

Informal Salutations

While the formal salutations are interchangeable between written letters and emails, for the most part, you should use these informal greetings only in casual email conversations with someone you’ve already established a professional relationship with.

Hello. This is the most formal of the informal salutations and can be used with or without a name. It’s also a great option if you’re emailing a group of people and either don’t know their names or can’t reasonably fit them all into the salutation.

Hi. A step more casual than “Hello,” “Hi” is best used only with people you know well and have talked to before. It’s best when coupled with a name, but it can be used without one too.

Hey. The most informal salutation, you should only use “Hey” to address colleagues you have a strong relationship with. It tends to sound more like a text message than a professional email, so make sure you use this option carefully.

No salutation, just a name. Starting a message with just the recipient’s name is efficient. Still, you should use it sparingly since it can sound abrupt or even harsh, especially if you’re trying to establish a relationship over email. It can be useful during longer casual email conversations where the tone has already been established, though.

Other Salutations for business correspondence

There will be times when you’re writing to someone whose name you don’t know, or when you’ll have to send out an email to a group of people. What salutation you use then would vary on the circumstances and how formal you want to be.

No contact information. For starters, it’s always best to know exactly who you’re addressing your letter to. It’s important for determining other elements of your letter’s contents. But if you don’t have the recipient’s contact information, you have a few options that can work:

To Whom It May Concern. We covered this one above, and it works if you’re writing a document that’ll be used en masse by someone else, like a recommendation letter. Or if you’re writing to complain about an issue or request help but don’t know who exactly will be on the receiving end.

Hello/Greetings. If your letter isn’t all that formal, starting out wtih a standard greeting like “Hello” without using a name is perfectly acceptable.

Dear Sir or Madam. This one gets used sometimes, so we thought we’d mention it. That being said, it’s pretty outdated, so we don’t really recommend using it.

Cover letter. If you don’t know who to address your cover letter to, keep trying to figure it out. Look for the hiring manager’s name on the company website, on LinkedIn, in the job description, or by calling the company directly and asking. Then, simply address your cover letter to “Dear Mr./Ms. [Last Name].”

If all that fails, steer clear of generic greetings like “To Whom It May Concern” or “Dear Sir or Madam” — the recipient will assume you didn’t try very hard or that you’re sending out the same cover letter to every company (which is not what you want).

Instead, go for a salutation like:

Dear Hiring Team

Dear [Department Name] Team

Dear [Title of person you’d report to]

Multiple people. When addressing multiple people in one email, it’s best to use all of their names after your salutation, separated by commas. Whether you use titles and/or first and last names is up to you, but stay consistent. For example, go with “Dear Tim, Mark, Alice,” not “Dear Tim Howard, Mark, and Ms. Jones.”

Once you’ve decided on the appropriate salutation, you have to decide what to put after it. Typically this is going to be the receipt’s name, however, there are still several choices as to how you go about this. And always, always make sure you spell it correctly.

Full name. If you aren’t on a first-name basis with the person you’re addressing and don’t know their gender, simply use both their first and last names. For example: “Dear Jordan Parker.”

This option is becoming more popular among younger workers, as it doesn’t assume someone’s gender. That means that this is likely the best way to go if you’re writing to someone younger.

First name. A good rule of thumb is to use just the person’s first name only when you’re already on a first-name basis with them outside of your correspondence. This is most commonly used in emails rather than in written letters.

Last name. Saying “Dear Ms. Haywood” or “Dear Dr. Jacobs” is a classic, safe option, especially when you’re addressing a potential future employer or client and need to be more formal. Make sure you use the proper honorific designation as well.

Use “Ms.” for females. Technically, “Mrs.” is appropriate for married women and “Miss” for single women, but unless you know for sure, “Ms.” is generally the advisable choice to avoid offending anyone.

Even if you know that the woman you’re writing to is married or unmarried, it’s likely best to use Ms., because some people feel that Miss or Mrs. is old-fashion or puts undue emphasis on whether or not they’re married.

Use “Mr.” for males. There isn’t really another option for men, so this is generally a safe choice.

Use other titles when applicable. If you know the person has a doctorate education of some kind, use “Dr.” instead of “Ms.” or “Mr.” The same goes for those with military ranks as well. If you aren’t sure about this for the person you’re addressing, though, just stick to the classic “Ms.” and “Mr.”

Generic options. Sometimes you may find yourself addressing your letter to a group of people or an unknown recipient. In this case, there are some more generic options to use

If you’re writing to a group of people, you can use “Hello, team,” or “Hi, all.” If there are only three people in the group, though, try to address all of them by saying, “Hi Steve, Mike, and Taylor.”

When you don’t know who you’re addressing , you can use the person’s title if you have it or simply stick with “ Dear Sir or Madam .” This is a good option for highly formal letters that are your first interaction with the person.

There are two ways to punctuate your salutation: a comma or a colon. Both are acceptable in professional writing, but a colon is the most formal. Generally, you’ll also want to leave a blank line between your salutation and the first line of text.

Here are a few examples of this:

Colon punctuation example:

Dear Mr. Wilson: I’m writing to recommend Wendy Peterson for the position of Junior Accountant .

Comma punctuation example:

Hi, Jason, I hope your week is going well. I wanted to follow up with you on our conversation from earlier.

Just because you choose one salutation to begin a conversation doesn’t mean you have to stick with it for the rest of the interaction. The more you talk with someone, even if it’s over email, the less formal you need to be. This may look different depending on the conversation topic, though, and remember that a lack of formality isn’t the same thing as a lack of professionalism.

These more extended exchanges are also good opportunities to use the recipient’s response to gauge their communication style and how casual or formal they like to be. Then you can adjust your salutations accordingly.

You might begin an email conversation with a potential employer with the salutation, “Dear Ms. Caseman,” and then you might move to just “Ms. Caseman” or “Good morning” in your second and third email responses. OR If you’re talking with a peer about a project you’re both working on, you might start with “Hello, Bill” and then move to “Hi again, Bill.”

What are some common salutations?

Common salutations include dear, good morning, hello, and to whom it may concern. There are numerous other informal salutations, but the formal ones are largely limited to dear, good morning/afternoon/evening, and greetings.

What is a closing salutation?

A closing salutation is how a letter is ended, usually coming right before your name or signature. For instance, sincerely, regards, thank you , or cordially are all closing salutations

Do emails require salutations?

Yes, emails require salutations. Very informal emails may not have a salutation, as they’ll be closer to an IM than an email. But emails are structured more like a letter, meaning that having a salutation is considered proper.

Business Insider — the Perfect Way to Start an Email, and Greetings You Should Avoid

Purdue Owl — Writing the Basic Business Letter

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Abby is a writer who is passionate about the power of story. Whether it’s communicating complicated topics in a clear way or helping readers connect with another person or place from the comfort of their couch. Abby attended Oral Roberts University in Tulsa, Oklahoma, where she earned a degree in writing with concentrations in journalism and business.

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How to Punctuate Salutations in Emails and Letters

By Erin Wright

Formal Salutations

Salutations (or greetings) in formal letters and emails are followed by a colon : 1

Dear Mr. Periwinkle:

Please accept my resignation from my position as lead bank teller. I am leaving to pursue my career as a trapeze artist.

To Whom It May Concern:

I have attached my application for stamp collector of the year.

Informal Salutations with Adjectives

There is a common misconception that commas should never be used after salutations. That’s just not true. Commas can be used after informal salutations that include an adjective such as “Dear.” 2 The trick is that you have to decide if your message is formal or informal. Letters and emails to family are pretty much always informal; however, the level of formality in business letters and emails will depend on your work environment and your personal relationship with the recipient:

Dear Mom and Dad, Thank you for the birthday gift! I really love my new bagpipes and intend to play them at every family gathering from here on out!

Dear Sam, I look forward to seeing you at tomorrow’s sales meeting. Let’s grab a cup of coffee afterward, okay?

Informal Salutations with Interjections

Realistically, most of us will use an interjection such as “Hi” or “Hello” instead of “Dear” when inviting a coworker for coffee. In this situation, a comma follows the interjection and a period or exclamation point follows the recipient’s name:

Good morning, Sam.

Hello, Sam.

Casual Salutations between Friends and Family

Let’s be honest: the comma and period format can look too fussy for messages to family and friends. Even the online Q&A section for The Chicago Manual of Style conceded that efficiency trumps formality in casual communication; so don’t worry too much about starting that next email to your grandparents with “Hi Grandma and Grandpa,” rather than “Hi, Grandma and Grandpa.”

After you write your salutation and your email or letter message, you may want to jump over to “ How to Close Emails and Letters, Part 1 ” and “ How to Close Emails and Letters, Part 2 .”

Update: CMOS Shop Talk , the official blog of The Chicago Manual of Style (Chicago), published a post stating that Chicago’s punctuation rules don’t apply to email salutations. While I am glad that Chicago addressed this issue, until the issue is included in the print manual itself, I strongly caution against using nontraditional punctuation in a formal email salutation; after all, the recipient of the formal email may think that your nontraditional punctuation is a typo or think that you are a punctuation renegade (which may not be the persona you want to present in a formal email).

1. Bryan A. Garner, Garner’s Modern English Usage , 4th ed. (Oxford: Oxford University Press, 2016), 748; The Chicago Manual of Style, 17th ed. (Chicago: University of Chicago Press, 2017), 6.66.

2. The Chicago Manual of Style, 17th ed. (Chicago: University of Chicago Press, 2017), 6.53.

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