business school personal statement tips

• How to Write a Great MBA Personal Statement

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For many candidates, writing essays for business school applications can feel intimidating because of the slim margin for error. Admissions officers at highly selective business schools look for justifications to reject candidates, and when they cannot find those justifications in work experience, undergraduate grades, or admissions test scores, they search for them in application essays. “Your personal story is what will set you apart from other applicants,” according to Poets & Quants contributor and Personal MBA coach Scott Edinburgh.

Best practices in application essay writing indeed exist, although some of them are not obvious and a few may seem counterintuitive. BSchools editors reviewed the analysis, advice from several authorities, and essay examples from admitted students. Although this information is mainly sourced from essays submitted to the Harvard Business School and the Stanford Graduate School of Business , the principles outlined below apply to any top MBA program, whether on-campus, executive, or online.

Before discussing the findings, it should be noted that schools have shifted from experimentation to implementing high-tech replacements for their written application essays, according to Poets & Quants . Since 2020, most business schools require video submissions of essay questions in the application process, including London Business School and Kellogg School of Management at Northwestern University. MIT’s video essay gives candidates sixty seconds to present themselves in one shot, while New York University asks for six captioned images describing candidates.

Below is an overview of the most frequent application essay prompts or discussion topics and best practices for writing.

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Common mba application essay prompts.

Most application essay prompts can be divided into five categories: introduction, career objectives, school selection motivation, achievements and setbacks, and additional optional essays.

Introduction (“Introduce Yourself”) Prompts

These prompts ask applicants to introduce themselves to the admissions committee members. Here the actual class of 2023 required essay prompt from Harvard:

You’re applying to Harvard Business School. We can see your resume, academic transcripts, extracurricular activities, awards, post-MBA career goals, test scores, and what your recommenders have to say about you. As we review your application, what more would you like us to know as we consider your candidacy for the Harvard Business School MBA program?

A variant includes a previous Harvard prompt asking candidates what they would say when introducing themselves to other new students on the first day of classes. Stanford’s famous embodiment of this prompt simply reads:

“What matters most to you and why?”

Career Objective Prompts

These prompts ask applicants to explain their career goals and why they believe an MBA is necessary to accomplish those goals.

School Selection Motivation Prompts

These prompts ask candidates to discuss why they want to attend that particular business school and the benefits the school and classmates will receive should they win admission. Experts believe this topic is highly significant to admissions officers and needs to be incorporated into most essays—especially introduction essays—in some fashion.

Achievements and Setbacks Prompts

These prompts request discussions of inflection points in an applicant’s career. The questions seek to uncover what contributed to these accomplishments, how they recovered from setbacks, and what candidates learned from them.

Additional Optional Essays

This last prompt typically asks applicants to discuss any additional topics about which admissions committees need to know before rendering decisions.

Essay Writing Best Practices

Essay structure.

Writing expert and admissions consultant, Sandy Kreisberg, offers a great deal of insight about successful application essays. In an interview with Poets & Quants , she points out that many successful HBS essays follow a typical structure. First, they state the applicant’s goals, then identify three or four crucial experiences that helped shape those goals. Frequently, candidates also include how those experiences helped form their values. Another admissions consultant argues that emphasizing values is necessary within any approach or structure.

Frequent Essay Themes

Admissions consultant Stacy Blackman advises clients to select themes that will enable them to display qualities HBS highly values , especially drive, accomplishment, and leadership:

We have found that both personal and career-oriented topics can work, and most candidates tell more than one story in the essay. In the past, we have observed that successful HBS essays also demonstrate a core driving passion […] HBS has always been highly focused on leadership and really loves candidates with a track record of leadership impact and a success trajectory that indicates upper management potential. Accomplishments have traditionally been a strong focus of HBS essays, and using at least one accomplishment story in this essay may be a good strategy.

According to Kreisberg, frequent themes include overcoming adversity, helping others overcome adversity, overcoming victimization, or assisting others in overcoming victimization. In fact, he argues that this theme accounted for as much as 70 percent of recent Stanford Business School essays. In addition, Kreisberg says absent parents, especially absent fathers, embody themes in many successful Harvard essays from 2014 and 2015.

Voice Is The Most Important Factor

By saying that “voice trumps everything,” Kreisberg points out that the voice with which candidates speak through their essays can be more important than any other aspect of application essay writing. Characteristics of a “good voice” include :

The essay must convey that, above all, the candidate seems like a genuinely likable person. If it does not, the piece can render an otherwise outstanding candidate vulnerable to a “ding,” which is business school lingo for a denial. According to Kreisberg, the critical test the HBS admission committee reportedly relies on is this question: Is this someone you would want to sit next to in a case method class?

Authenticity, Sincerity, and Vulnerability

All experts agree that authenticity is a necessary winning essay hallmark. Admissions consultant Eric Allen states, “The key character traits built from your personal, professional, and community stories and experiences that provide a unique and authentic story differentiating you from other applicants.” It may be surprising how many MBA application essays display vulnerability because this quality is not generally associated with business leaders.

Reflectiveness

Candidates need to present examples demonstrating their introspection and self-awareness.

One of the most difficult challenges of application essay composition is figuring out a balance between presenting a string of impressive accomplishments while also being humble. Unfortunately, any form of bragging in an essay amounts to self-sabotage.

Thoughtfulness

Candidates must show careful attention, especially to other people’s needs.

Cohort-appropriateness

Ideally, candidates need to sound like previous applicants from the same industry. For example, applicants with work experience in investment banking need to sound like students the school accepted with investment banking experience, applicants with military experience need to sound like students the school admitted from the armed services, and so on.

Writing Quality

Many experts suggest that effective application essays do not need to be exceptionally well-written. They contend that admissions committees overlook less-than-perfect writing as long as applicants deliver compelling pitches. Business schools are interested in selecting and training future business leaders, not Pulitzer Prize-winning writers.

Moreover, the reviewed HBS essays do not appear to be particularly well-written. The errors and defects found in the samples suggested that the authors won admission because of other factors, like their work experience, undergraduate grades, or admissions test scores. Nevertheless, the most successful essays appear to demonstrate many characteristics of good writing, such as:

Powerful, Compelling, and Sometimes Shocking Introductions

“In all essay writing, of course, you learn that a lead, the way you entice a reader into your writing, is all-important, in part, because it should generally be compelling enough to grab someone and make them want to read on. In that regard, there are some fairly grabby leads,” according to Byrne , who knows how a significant lead reads; he was a magazine editor at BusinessWeek and FastCompany.

Consider for a moment why a powerful lead can be critical in this kind of essay. A typical admission committee member might review as many as 30 or 40 of these essays within candidate files on average. A compelling lead not only differentiates an article in the mind of that reviewer, but also grabs their attention.

The best essays display compelling first paragraphs and lead with first sentences that grab readers’ attention through vivid, shocking images. Here is a remarkable example:

“You are a woman AND a vegetarian! You will never make it at this place”. As a senior midshipman screamed those words at me from across the table, I instantly decided to change the one aspect of that statement within my control. I scarfed down Stouffer’s meat lasagna during my first dinner at the United States Naval Academy and wracked my brain, pondering how the females before me had survived. After leaving the comfort of my childhood home, I found myself blindsided by a brutal indoctrination into the male-dominated military.

The contention and excitement in the first sentence virtually guarantee further reading because it arouses the reader’s curiosity about what sort of place the applicant ended up treating women (and vegetarians) with such disrespect. The writer eventually introduces the controversial topic of male domination of organizations and explains how she adapted to that domination and finally overcame it.

Here is another compelling introduction:

During my first year in college, my parents declared bankruptcy. The bankruptcy was caused by my father’s growing drug addiction and it had a cascading impact on our entire family. Since my parents were co-signers on my student loans, our bank refused to renew them after my first year. I did a number of things to get by, including working three jobs simultaneously to make ends meet. I also tried to support my dad by helping to manage his rehabilitation process as much as a teenager reasonably could.

Displaying vulnerability, this example surprises readers who may not expect an HBS student to have faced damaging family issues like bankruptcy and drug addiction. The lead also arouses the curiosity of readers who want to know how the applicant eventually overcame these traumas.

Active Voice and Verbs

The best essays tend to avoid the passive voice . Notice the active voice and the vivid choice of the verbs in the below essay:

After college, I joined the Ivy Club in D.C., serving as the chair of Young Alums. The club had declining admissions, so I galvanized support by changing its mission and expanding its demographics […] Still, I craved more impact and contribution to a company’s success […] Now I thrive on helping other people and organizations do the same: identify problems, then clarify and meet their goals.

Essay Length and Word Limits

Some universities do not specify word limits for their essays. However, the best pieces display judicious word counts, sometimes in two separate essays. MBA Mission explains in more detail:

In the past, when Chicago Booth required only one essay, we often suggested 1,000 words as a guide; now with two essays, we propose keeping your responses to 500–600 words each. Approximately double the minimum seems to be a reasonable high-end target, though you will not be rejected from the applicant pool for going even higher. That said, we would recommend 1,000 words per essay as the absolute upper limit, and only in exceedingly rare cases.

Stacy Blackman concurs, saying that essays should be under 1,200 words. It is always easier to cut words down than add more during the editing process. A good rule of thumb is to write until the essay feels complete, and then take a second pass through the article essay to cut any unnecessary words.

Sample Harvard Business School Essay

The following outstanding Harvard Business School essay —which was written by a published author—satisfies all of the above criteria. It is an inspiring, compelling, and well-written example that can be read below in its entirety, followed by a brief analysis from Harbus, the essay’s publisher. .

In 2012, I realized a life ambition—I completed my first novel, all while working full time at [Top U.S. Investment Bank]. I could not wait to share it with the world and eagerly went in search of a literary agent. But each agent I contacted declined to represent my novel.

Nevertheless, I was passionate about my work and was determined to put it into readers’ hands. In true entrepreneurial fashion, I self-published my novel through the digital platforms Smashwords and Createspace. I worked with a promotional expert to organize a month-long book tour to promote the book to prominent book bloggers and their readers. The result? My novel has received multiple 5-star reader reviews, from Amazon to Goodreads, and was a semifinalist for the Amazon Breakthrough Novel Award.

Storytelling is my lifelong passion; it saw me through a difficult childhood. After my father left, my mother raised me as a single parent in [U.S. City/State], a rural Bible Belt town two hours south of [U.S. State]. We did not have much money and that coupled with my bookishness made me a target for bullies. Books and writing were an escape; they gave me an avenue to articulate the feelings of abandonment and powerlessness I otherwise did not want to express. Writing made me happy and the more I wrote, the more my talent blossomed. I began to win awards and my work was published in youth literary journals. These experiences made me more confident, a key part of my success later in life. It all started with a pen, a notebook, and my imagination.

Stories are an integral part of the human experience. They uplift and inspire, give us permission to dream and to visualize what could be. Storytelling has been an integral part of my career, from building financial models at [Top U.S. Investment Bank] that illustrated my expectations for the companies that I covered to delivering a presentation to [International Daily Newspaper]’s chief revenue officer explaining why reducing ad prices for tender house advertisers would not lead to an increase in revenue.

My passion has also informed my growth as a leader; I believe my most impactful expressions of leadership have been my efforts to help others write the narratives of their own lives and careers. At [Top U.S. Investment Bank], I created an informal mentorship program for female and minority interns and first-year analysts in the research division and led a “soft skills” class to help new analysts handle difficult interpersonal situations. For four years, I’ve mentored a young Hispanic woman through Student Sponsor Partners, a nonprofit that gives low-income students scholarships to private high schools. Being a mentor gave me the privilege of guiding another first generation college student along what I know can be a lonely, difficult path. This fall, she started college with a full scholarship.

Storytelling will be a part of my future career path; as an MBA graduate, my goal is to obtain a position in strategy and business development at an entertainment company that specializes in film or television. Long term, I want to start a multimedia and merchandising company with a publishing arm (books and magazines) as well as film, TV, and digital operations. Using strong, fictional heroines and informative lifestyle content, my company’s goal will be to educate and inspire women to become their best selves. My particular focus is creating compelling, multidimensional characters to inspire young women of color, who are constantly bombarded by negative images of women who look like them in media.

I’m pursuing a Harvard MBA because I want to become a better business strategist and strong general manager. Also, I want to further develop my leadership and presentation skills as I will manage professionals on the content and business side; it will be my task to unite them behind a shared strategic vision. Specifically, I want to learn how to motivate teams and individuals to perform at their highest level, and to become more adept at persuasion and generating “buy-in” from others. Harvard’s unique approach using the case method and emphasis on leadership development will challenge me to grow in both these areas. I also feel that I have much to contribute to Harvard’s community. My varied background in finance and media has given me a unique perspective that will be valuable in classroom discussions and team projects. I want to share my passion for the entertainment industry with my classmates by chairing the Entertainment & Media club and planning conferences, career treks, and other opportunities.

My background gives me the capacity for fearless thinking that is needed to meet the challenges of the entertainment industry’s shifting landscape. A Harvard MBA will strengthen that foundation and help me to become the kind of dynamic leader who can bring the vision for my own company to life and be at the forefront of entertainment’s structural shift.

A brief analysis from Harbus:

The author sets the stage for the remainder of the essay by first presenting a notable accomplishment of hers and then explicitly illustrating the entrepreneurial drive and diligence she used to see it through. More importantly, the author’s opening introduces a theme—storytelling—that is consistently interwoven through different stages of her life. The reader is led through the author’s childhood, professional and extracurricular experiences, along with accomplishments, all the while being reminded of the integral role storytelling has played. Beyond highlighting her gift, or passion for the art of storytelling, the author goes on to connect this theme with her future career ambitions, as well as describe how this could also serve the HBS community.

Douglas Mark

While a partner in a San Francisco marketing and design firm, for over 20 years Douglas Mark wrote online and print content for the world’s biggest brands , including United Airlines, Union Bank, Ziff Davis, Sebastiani, and AT&T. Since his first magazine article appeared in MacUser in 1995, he’s also written on finance and graduate business education in addition to mobile online devices, apps, and technology. Doug graduated in the top 1 percent of his class with a business administration degree from the University of Illinois and studied computer science at Stanford University.

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How to Write a Top MBA Personal Statement (With Examples)

Working on your MBA application? You aren’t alone. In 2021, over 200,000 students graduated with an MBA degree making it the number one choice for graduate students for the 10th year in a row. And there’s good reason for this. According to the National Center for Education Statistics , post-MBA, grads can earn significantly more at work—experts estimate an additional $20,000 each year depending on the industry. 

During the application process, you’ll want to stand out. A well-crafted personal statement will help distinguish you from other applicants. It serves as a powerful tool to showcase your unique experiences, skills, and aspirations to admissions committees. To make a lasting impression, tailor your personal statement to each MBA program you’re applying to, highlighting how your background aligns with their values and goals. For additional support, keep reading for some MBA personal statement examples and guidance. 

Understanding the Foundations – Word Count, Templates, and Pricing

When you start your personal statement, keep the word count in mind. Make sure to write your statement succinctly. Templates can give crucial structure to a first draft and make sure you hit necessary points. Finally: is it worth it to hire a professional proofreader? We break down the pros and cons. 

Word Count Considerations

A well-written personal statement is often the deciding factor in the business school admissions process. Conveying your thoughts concisely is a crucial skill in the business world, and future peers will be grateful for your brevity.

One strategy is to start with a longer draft and edit it down when revising. Remove unnecessary details and tighten wordy language. Focus on improving the quality of your content over meeting the maximum word count. 

Templates as a Starting Point

Templates can help to organize your thoughts. Use them to provide structure and give your writing direction. By planning ahead, you can decide how much space you want to dedicate to each element—this can also help you meet the word count.

Remember: popular templates are popular for a reason, and following them too strictly can make your statement feel rigid and unoriginal. To avoid that pitfall, personalization is key. Your individual experiences, goals, and perspectives are all unique. What would a Master’s in Business Administration mean to you? Don’t be afraid to customize any template to fit your voice. 

Professional Proofreading

Graduate schools know what a well-written personal statement looks like—and so do professional proofreaders. Experts can help catch small grammatical errors and improve clarity in your writing. It can be challenging to review personal writing from an objective standpoint. A good proofreader will streamline your writing and ensure overall coherence, improving your odds with your preferred school of business. 

Unfortunately, this can be expensive. Pricing for these services can easily cost hundreds of dollars. If hiring one isn’t in the budget, here are some alternatives: 

• Find writing groups online or in person. Not only will you receive feedback, you’ll get a better idea of what other personal statements look like. Be prepared to help edit other statements.
• Reach out to peers and mentors. Turn to people who know your voice and can tell when your writing is authentic. Make sure they aren’t afraid to give negative feedback.
• Utilize free online resources. Writing tools like Grammarly or Hemingway help check grammar and sentence structure. They won’t help with essay format and aren’t infallible; double-check any changes they might suggest.
• Read your statement out loud. This can help make sure your statement has a good rhythm and flows naturally.
• Take breaks. Be your own set of fresh eyes. When you’re in the thick of writing, you might glaze over easy-to-spot details while you’re thinking of the big picture. Allow yourself to recharge and clear your head before you get back to it. 

Tailoring Your Personal Statement to Top MBA Programs

Make sure to personalize your essays to specific MBA programs . Include details about specific classes and faculty, unique opportunities, and the strengths that make this program stand out. 

Then, tie yourself into the narrative. What role would you fill as a graduate student or an alumnus? Consider your own strengths and where they align with this specific program. What career goals could this opportunity help you achieve? 

Remember to mention your soft skills and other details that may not show up elsewhere on your application. Finally, shine a spotlight on your unique contributions in past roles. 

Write a Captivating Introduction

A beautiful personal statement will be overlooked unless the introduction captivates the audience. You can begin with compelling anecdotes, personal stories, or influential quotes. Tie this introduction into your reason for pursuing an MBA. Make the reader care before launching into your achievements. Then, clearly state why you’re pursuing an MBA. Example: “From the dynamic intersections of global markets to the intricate strategies driving corporate success, the realm of business has always beckoned to me as a realm of boundless opportunity and perpetual evolution..” 

Discuss Academic and Professional Background

Now it’s time to discuss what you’re bringing to the table. It’s okay to brag! Think about any key achievements or acquired skills that are transferable to an MBA program. What motivated you to apply? Example : “As a project manager at XYZ Corp, I navigated intricate challenges, demonstrating resilience and strategic thinking – skills I am eager to refine in a top-tier MBA program.” 

Answer the Questions: Why an MBA? Why Now? 

What does an MBA mean for your career goals ? Break down your short and long-term goals to answer this essay question. How do the skills you gain from earning an MBA connect to your plan? Research the program you’re applying for and use examples from the curriculum. Example : “My immediate goal is to transition from project management to strategic consulting, and Crummer’s MBA program’s focus on experiential learning and global business strategy perfectly complements my aspirations.” 

Emphasize Soft Skills

Think about moments you demonstrated personal growth or teamwork. Are there any moments you stepped up to lead a project or team? Your past experiences will influence your habits in a graduate school setting. Example :  “Leading a cross-functional team on a high-stakes project not only honed my leadership skills but also taught me the importance of collaborative problem-solving, a cornerstone of Crummer’s MBA program. “

Spotlight Unique Contributions

What sets you apart from other applicants? Moreover, what impact will your unique perspective bring to the MBA cohort? Explain how your background will enrich the learning environment. Detail personal qualities and experiences that showcase your value. 

Key Elements for a Powerful Personal Statement

Take a holistic approach to strike the right chord in your personal statement. Give admissions committees a more concrete impression of you. Weave in your qualifications, experiences, and aspirations. Don’t just mention your professional achievements—detail all of your positive qualities. 

Showcase Work Experience 

Be strategic when discussing your real-world work experience. If you can, including measurable results is a great way to show your professional impact. Earnings numbers, statistics, and other metrics will show off your professional experiences. 

Articulate Career Goals and Aspirations

When discussing career goals for an MBA application, detail your short and long-term objectives clearly. Ambiguity can weaken your statement’s impact. Whether you’re joining a family business, starting your own business, or looking to go abroad for international business you should discuss how you see yourself navigating the business world. Connect these career aspirations to the MBA program. 

Incorporate Extracurricular and Real-World Experiences

Touch on any extracurricular experiences like internships or entrepreneurship. Explain how these real-world experiences impacted your analytical skills, business acumen, and decision-making. If you’re an entrepreneur, touch on your journey or discuss the vision for your next startup. 

You can also talk about moments where you demonstrated leadership and communication skills. Teamwork is critical to business leaders. Reflect on your leadership experience—the successes you’ve won and the lessons you learned. 

Maintain Authenticity

Write authentically. Admissions officers want genuine stories. Give readers a reason to empathize with you. Overly formal and generic language can depersonalize your statement and keep readers at arm’s length. 

Also, use conversational language. If something sounds clunky or unnatural, it probably also reads that way. Plus, the way you speak naturally showcases your personality. While you should always use proper grammar, don’t suck the life out of your statement in the name of sounding more “academic.” Use this opportunity to demonstrate your communication skills. 

Navigating Common Challenges

Crafting your personal statements can be challenging! Let’s answer some FAQs. 

How Do I Balance the Personal and Professional Aspects?

Be intentional about what you choose to mention from your personal life. Use elements that either contrast or emphasize your professional experience. How does your background influence your business philosophy? Make sure to keep a professional tone and align your statement with the admissions committee’s expectations and be prepared for any questions the interviewer could ask.

How Do I Handle Sensitive Topics?

If you’re writing about a sensitive topic, do so thoughtfully. You don’t know what type of people will be reading your statement, so be considerate and intentional about any details you choose to share. 

However, your application essay should be a reflection of you. Sensitive subjects often play a major role in personal growth and development. Discuss what you learned from this challenging experience and how it influenced you. 

How Do I Make My Writing Stand Out? 

We’ve touched on all of the story elements you need—now trim the fat. Avoid common clichés and generic statements. Common phrases will dilute the unique perspectives in your personal statement. Make sure the language aligns with you. Avoid language that could apply to everyone when possible. 

Other MBA Application Process Essentials – GMAT Score, GPA, and Statement of Purpose

The MBA application process is multifaceted and holistic. Alongside your statement, admissions committees also consider your GMAT scores and GPA. GMAT scores are used to gauge applicants’ aptitude for business studies, while GPA showcases your readiness for MBA rigor. If you have a lower score in either category, address these challenges by highlighting your other strengths, relevant experience, and resiliency. Remember: committees consider the entire application, not just scores. 

The other factor in the application process is your Statement of Purpose or SOP. This will complement your personal statement. Make sure your SOP articulates your academic and career goals without echoing your other application essay. Avoid redundancy. Focus on the future: link the MBA program to your long-term plan. Take a forward-looking perspective and demonstrate how the MBA will work as a natural progression in your life. 

Your personal statement should be as unique as you are. Start with a compelling narrative and a plan. Proofread your essay, and don’t be afraid to seek help from peers or professionals. Explain how your personal and professional life gives you the necessary skills to thrive at your desired program and be specific about what you want to do there. This is your chance to differentiate yourself from other applicants—take advantage!

Crummer is the #1 ranked MBA program in Florida. You can learn more about what we offer and when you’re ready, start working on your application . 

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Personal Statement for Business School: 6 Tips for Writing a Stand-Out Essay

September 16, 2016

The Personal Statement for Business School: 6 Tips for Writing a Stand-Out Essay

The personal statement for business school is the most important part of your application. By the time you are applying, you probably cannot significantly alter your GPA or GMAT/GRE score. Thus, if your numbers make you a “borderline candidate” – someone who could be admitted but could just as easily be rejected – your personal statement for business school is your greatest opportunity to swing the decision in your favor. In this case, you should also make sure to pay close attention to the MBA application timeline - apply in the first two rounds. As one Director of Admissions put it: “If someone with your numbers has a possibility of being admitted to a particular school, but not everyone with your numbers is admitted to that school, the major deciding factor is the personal statement.”

On the other hand, even if you seem like a shoo-in – you have, for example, a perfect GPA and a 750 on the GMAT – a weak personal statement for business school is damning . Indeed, nothing looks worse than a candidate with perfect numbers and no personality – or, worse, who exhibits a lack of effort on their application.

In short, your personal statement for business school is what makes you a person, rather than simply a set of numbers and achievements. It is your chance to introduce yourself to the admissions officers, and one of the only opportunities you will have to make an admissions officer like you , rather than simply liking your achievements.

Like most written assignments, the personal statement for business school is more of an art than a science. Although there are no formulas for success, your chances of acceptance improve greatly if you are willing to put in the time and effort necessary to produce a masterful essay. This is no small task – it will involve dozens of revisions and hours of re-writing and re-organizing. However, by committing yourself to producing an essay that far exceeds adequacy, you can help swing the admissions fortunes in your favor.

6 Key Tips for Writing the Best Personal Statement for Business school

1. Tell YOUR story.

Everyone has their own story to tell. You may have the same test scores or GPA or even work experience as the application sitting on top of yours in the admissions office. But not everyone has your individual stories. Tell them in a way that nobody else can replicate.

In addition to that point, your essay needs to be about you . Admissions officers from nearly every elite business school – Wharton, Harvard, and Stanford, to name a few – lament the number of essays written about a candidate’s parents and grandparents. Those relationships obviously affect your life, but writing about these individuals in an essay does not help a reader understand who you are as individual.

2. Your essay should coherently tie together the other parts of your application.

Most people enjoy participating in activities outside of only school and work. Maybe you play the harmonica in a folk band, maybe you were a track star in college. Maybe you do both. Whatever experiences and background you bring to your application, the personal statement for business school is your chance to tie them together in a meaningful way.

That being said, they should come together in a coherent manner as well. Don’t try to explain every experience you have ever had. Choose the ones that will be most relevant to business, to business schools, and to the person sitting in the admissions office reading your essay. There should be a cohesive narrative that ties together everything you have ever done.

3. Your essay needs to stand out.

Your essay needs to stand out. Applications are read on a comparative basis, which means that your personal statement for business school is read next to thousands of others. That is a lot of essays for an admissions officer to remember, so you need to make yours count.

This can be done in many ways. For example, by demonstrating your unique perspective or background, discussing a particularly interesting or unusual passion, or discussing any other experiences and characteristics that would be considered rare or special among your co-applicants. Remember: your excellence is not evaluated in a vacuum; you must show in your personal statement for business school that you are not only excellent, but you are better in some way(s) than your peers.

4. An admissions reader should be able to sum up your personal statement (and the rest of your application) using the same phrase you would use for yourself.

When you pick up your personal statement for business school , think to yourself: “If I were reading this application, how would I describe myself in 10 words or less?” If you can’t come up with a memorable and compelling answer in a few seconds, go back to the drawing board.

Most admissions officers remember essays that have a very clear persona about them. Think of your personal statement for business school as very similar to a business’s “30-second elevator speech”. Perhaps you are the “entrepreneur who launched her first company at age 10,” the “fitness expert,” the “orthodox rabbi,” or the “professional musician.” Remember: every admissions officer will look over hundreds of applications. If your pages aren’t readily distinguishable from the other 14,985 pages an admissions officer must read through, you simply cannot expect that an admissions officer will remember much about you, much less advocate that you be admitted.

5. Show your motivations for pursuing an MBA.

This tip might sound obvious, but many people neglect to address it in their personal statement for business school. One of the key questions that admissions officers ask as they are evaluating applications is: “Why does this applicant want to pursue an MBA...at our school?”

If the answer you suggest in your application is that you want an MBA in order to get a pay raise at your current job, then a school might be less inclined to admit you. Top MBA programs are looking for people who will leave their schools to become change-makers and leaders in the business world. Even if you are applying to business school as a more experienced applicant, you need to have a compelling answer for "Why an MBA now?"

Maybe you have been working your way up the ladder at an investment bank for the past few years, and you want an MBA so that you can take your managerial skills to the startup world. That example tells a more compelling story than “I want a better job.”

6. Show that you have the personal and professional qualifications to achieve your goals (which means you need to have goals!)

Your past work experiences and qualifications should in some way inform what your future goals are. To take the last example, if you have strong experience in managing a team, but would like to switch to the startup or nonprofit or other fields, you need to show - through your personal statement for business school - that an MBA is imperative to achieving your goals. These goals should be explicitly outlined in your essay.

MBA programs are looking for qualified, experienced, and motivated candidates. Your application - particularly the essay - is your only chance to display how you fit the bill. While your test scores and GPA may qualify you academically for certain schools, the personal statement for business school is where you have to opportunity to stand out.

Make it personal. Make it coherent. Make it goal-oriented. And you just might make it into your dream school.

Tags : mba application , MBA essay , personal statement for business school , MBA , mba admissions , getting an mba

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Writing a Winning Personal Statement for Business School – Tips and Tricks

• Tristram Lewis-Stempel
• May 31, 2023

Overall Guide for Writing a Business School Personal Statement

The first step in crafting a great business school personal statement is understanding its purpose. The personal statement serves as a bridge between your academic achievements and your professional ambitions. It allows the admissions committee to get a sense of who you are beyond your transcripts and resume.

One critical aspect to keep in mind is that every business school values different traits. Researching your chosen school’s culture, mission, and core values should be your starting point. Understanding what the school values will help you craft a statement that aligns with these principles, which can significantly enhance your chances of admission.

Content-wise, your personal statement should tell a cohesive story about your career progression, personal growth, and future goals. Be honest and genuine. Authenticity resonates more than anything with the admissions committee. You should discuss why you have chosen this particular career path, what motivates you, and how the business school fits into your plans.

Your personal statement must also reflect your awareness and understanding of the business world. Demonstrating knowledge of current business trends and issues will underscore your preparedness for the program. A robust personal statement often includes details about relevant internships, projects, or jobs and explains what you have learned from those experiences and how they have shaped your interest in business.

In terms of structure, a well-crafted personal statement typically follows a clear and logical progression. It starts with an engaging introduction, proceeds to the body (where you outline your experiences, skills, and aspirations), and concludes with a strong summary of why you are the right candidate for the program.

Finally, flawless grammar, punctuation, and vocabulary are of the utmost importance. A well-written personal statement exudes professionalism and dedication, traits highly valued in any business environment. It’s a good idea to have your statement reviewed by multiple individuals, including a professional proofreader or writing service , to ensure it is free from errors.

Business school requirements: US

Getting admitted into a top business school in the United States is a rigorous process. Each school has unique requirements, but there are common elements that virtually all of them look for. These are as follows:

1. Undergraduate Degree and Academic Transcripts: All top business schools in the U.S. require an undergraduate degree from an accredited institution. Your transcript should reflect strong academic performance. If there were any dips or inconsistencies in your grades, be prepared to explain them in your application or during the interview.

2. Graduate Management Admission Test (GMAT) or Graduate Record Examination (GRE) Score: These standardised tests are a prerequisite for most business schools. Your GMAT or GRE score is used to assess your analytical, quantitative, verbal, and writing skills. The average GMAT score for top business schools usually exceeds 700.

3. Work Experience: Business schools often seek candidates who have significant work experience, usually a minimum of two years. They value the maturity, leadership skills, and practical understanding of business principles that experienced candidates bring.

4. Letters of Recommendation: Business schools will ask for letters of recommendation from individuals who can provide insights into your skills, character, and potential for success in business school. These letters often come from your current or past employers, but they can also be from professors or mentors.

5. Essays or Personal Statements: Leading business schools require you to submit essays or personal statements. This is your opportunity to showcase your motivation, aspirations, challenges you’ve overcome, and why you’re a good fit for the program.

6. Resume: Your resume should highlight your professional achievements, skills, and roles. It should be concise, typically no more than one page, and tailored to emphasise experiences and skills relevant to business.

7. Interview: Most top schools invite promising candidates for an interview. This is a chance for the admissions committee to evaluate your interpersonal skills, passion for the program, and cultural fit with the institution.

8. English Proficiency Test Scores (for non-native speakers): Non-native English speakers must typically submit TOEFL or IELTS scores to demonstrate their proficiency.

The admissions committee will consider your ‘fit’ for the program, which is where your personal statement, letters of recommendation, and interview performance become crucial. It’s advisable to start preparing your application early, stay organised, and work to portray a compelling picture of who you are and what you bring to the program.

Professional experiences

When crafting the professional experiences section of a business school personal statement, your primary goal is to showcase not only what you’ve done, but also how it has shaped you and prepared you for the rigours of business school and your future career. Start by considering the significant roles you’ve held and the projects or responsibilities that have been instrumental in your professional development. Aim to demonstrate growth over time, increasing responsibility, and a clear understanding of how these experiences have helped mould your business acumen.

Unlike a resume, your personal statement allows for introspection. Here, it’s important to share the impact of your work, the challenges you overcame, and the learning you gleaned from each role. For example, you might describe a team project that required managing conflicting personalities, or a challenge that forced you to think creatively and come up with a unique solution. It’s worth thinking about how other vocations would approach this section too – for example, here’s a guide to work experience for Medicine . Remember, business schools are interested in candidates who can demonstrate leadership, problem-solving, and a proven ability to handle complex situations. It’s your job to make these traits tangible by relating them to real-life experiences. It’s also critical to connect your professional experiences with your future goals. Explain how these experiences have shaped your aspirations and why they make you an ideal candidate for business school. By aligning your past experiences with your future goals, you create a cohesive narrative that underscores your readiness for business school.

Lastly, ensure that this section of your medicine personal statement is concise, well-structured, and free of jargon. While it’s important to showcase your experiences and achievements, readability should not be compromised. Your aim is to make it easy for the admissions committee to understand your career trajectory and see your potential.

Career goals

Your career goals form a crucial component of your business school personal statement. Clearly articulated, realistic, and passionate career goals show that you have a clear vision of your future and that a business school education will be instrumental in helping you reach them. Start by discussing your short-term goals, laying out the immediate steps you will take post-graduation. Then, expand into your long-term vision, explaining how the short-term goals align with your broader aspirations. Make sure to demonstrate how the specific business school program will equip you with the necessary skills and knowledge to accomplish these goals. Remember to portray passion, determination, and readiness to embrace the challenges that lie ahead.

Academic background

Showcasing your academic accomplishments is incredibly important. This is your opportunity to underscore your intellectual capabilities, academic diligence, and capacity to succeed in a demanding business program.

Begin by introducing your degrees, outlining the subjects you chose to study and the institutions you attended. If you graduated with honours, received awards, or were recognized for academic excellence, make sure to highlight these achievements. Your majors, whether directly business-related or not, should be presented as a deliberate choice that has helped shape your academic and professional trajectory.

If your course of study was not business-oriented, this is your chance to demonstrate the unique viewpoint you bring. Maybe your liberal arts background honed your critical thinking skills, or a science degree nurtured an analytical mind, each can contribute uniquely to a business setting. Discuss academic projects, research endeavours, or particular classes that sparked your interest in business or equipped you with relevant knowledge and skills. Your academic journey should be framed as a foundational block, equipping you with the intellectual rigour and discipline required for business school. Show the admissions committee that your academic background is not only impressive but has also prepared you for the challenges and learning opportunities that a business school program entails.

Leadership skills

Leadership skills hold immense value in the business world and are highly sought after by business schools. Use specific examples from your professional or academic experiences to demonstrate your leadership potential. Whether it was a project you spearheaded, a team you managed, or an organisation you led, provide detailed stories that show your ability to influence, motivate, and guide others towards a common goal. Highlight times when you had to make tough decisions, navigate conflicts, or drive innovation. Emphasise qualities like resilience, adaptability, strategic thinking, and communication skills, showing how these have shaped your leadership style and will contribute to your success in the business school community. Again, if you are in doubt, seek assistance from one of our team of admissions specialists. 

About BlackStone

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Crafting a Compelling Personal Statement – Examples and Tips

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Top tips for writing your personal statement!

Putting together a personal statement can be tricky! Every year, we speak to lots of applicants about what we expect and what we are looking for in the finished piece – it’s something we get asked about a lot!

‘What should I talk about in my personal statement?’

‘How can I make my personal statement stand out?’

‘How long should my personal statement be?’

Fear not! The personal statement section on your application is broken down into 4 clear questions so you can write responsive answers, that offer us insight into the key attributes we look for! That being said, we do have our own tips and guidelines that we like to share, so read on for our full insight!

Why does Imperial College Business School ask for a personal statement?

Quite simply, we ask for a personal statement because we want to know about you. All aspects of your application are important, but many areas tend to be factual and to the point. The personal statement is your opportunity to expand and tell us more about who you are, and what your motivations are for applying to Imperial. Our programmes are hugely competitive, so we often rely on the personal statement to help us understand your profile and fill in any missing pieces from our assessment.

What questions are included in the personal statement section of my application? 

You will be required to complete 4 mandatory questions, which cover your motivation to study and contribution to the cohort, with an additional information section which offers you a chance to detail anything else you haven't mentioned as part of the application. The 4 questions are as follows:

Please share your motivation for undertaking the programme? Treat this as a priority. Ideally, your CV and academic history should have already given us a good idea of your achievements to date, so be sure to tell us why you are pursuing postgraduate study and why you have chosen your programme of interest. You should be able to link your past experiences to your suitability for the programme and expand on anything else that is relevant.

What is your proudest non-academic achievement? This could be professional, personal, or extra-curricular, but we want to know about your proudest non-academic achievement to date, and how it has helped shape you into the person you are today. We love to hear about all the interesting things that applicants have done and achieved, and this is a great way to differentiate yourself from other candidates.

What would you contribute to the cohort and the Imperial community? This question is your opportunity to show us how you will enhance the college experience of those around you and how you will make the most of your time at the Business School. Think about how you will make the campus community a better place, whether this be through participation in extracurricular activities or interactions with staff and students across campus. 

How would you use your degree to make a positive impact? We want to know how the programme will benefit you, both during your studies and in the future. Perhaps, you could use this section to tell us about how your programme fits into your long-term goals, or any long-term objectives you have relating to your chosen area of study.

Additional Information Use this section to include any additional information you want to tell the Admissions Committee. 

Is there anything I should not write about in my personal statement?

Try not to get too caught up with university rankings or facts about the Business School – we want to hear about you, not us! It’s good to talk about the programme content but avoid simply relaying this information back to us. Focus instead on what interests you the most and how you plan to build on past study.

Don’t waffle - keep it concise! You have 1500 characters per section (including spaces!) so make sure your answers are clear and succinct.

Check, check, and check again! It’s the golden rule; make sure your personal statement is free from any spelling or grammatical errors. Copying and pasting from any other personal statements you have written, such as one to another institution, is a risky game – don’t reference another university and be sure to use the correct programme title!

Hopefully, we have given you some good guidance on what is expected from the personal statement and we wish you the best of luck if you are submitting an application, and we look forward to reading your personal statement soon!

Listen to our podcast Inside IB to learn more about creating a stand-out application

MBA Personal Statement Tips and a Sample Essay

December 7, 2023

Jeremy Shinewald

“What are your goals, and why do you need an MBA from our school?” Virtually all MBA programs ask some version of this question, which is typically referred to as a personal statement. And you must answer this question thoughtfully and with detail. So, what should you write to achieve this?

Why Do So Many MBA Programs Require a Personal Statement?

Let’s start with why business schools ask this type of question of its applicants. Simply put, MBA admissions committees want to know, without a doubt, that you have a clear plan for your future and that their school can get you there. Revealing that “fit” with your target MBA program is absolutely critical. Admissions committees want to protect their yield – the number of acceptances divided by the number of offers they give out. In other words, how confident are they that you will accept their offer if it is given? You need to show the admissions committee that you really fit with their program through your personal statement—or they just might give your place to someone else who is able to prove that fit!

What Are The Components of an MBA Personal Statement?

While every MBA personal statement will vary slightly, the general components will be the same across the board. In a way, each personal statement will include something about your past, present, and future, which we’ll dive deeper into later in this post.

First, you need to include some context. Even if a business school does not ask about your professional or personal history, you still need to explain where you are coming from in order to explain where you are going…this is your past. Next, your goals are a key element of a personal statement. You need to share your plan for the future. In some personal statement prompts, you will be asked specifically about short AND long-term goals, and some will only ask for “goals” generally. What is important is that your goals be well thought-out and ambitious but attainable. Lastly, you will need to include why that school can help you reach those goals. This is where you connect your context and goals to reveal how your MBA from that school is what will make those goals happen…your present (or hopeful present, at least!).

How To Write About Your Post-MBA Career Goals

While your short-term post-MBA goals may be clear to you, the long-term often trips applicants up. How do you know what you really want to do so far in the future? As someone who has helped countless applicants perfect their MBA personal statement, I can tell you that admissions committees know your actual goals may change during your time at business school, and that is OK! However, what is important is that your short-term goals are clear AND that your overall goals are plausible. You need to share goals that you can reasonably achieve – there must be a path between where you have been and where you are going. Unclear or improbable goals are a major reason MBA applicants get dinged, so do your homework and make sure that path is crystal clear in your personal statement.

As an example, if you are an operations analyst and would like to move into consulting, you can share how you want to join a rotational management program, or how you plan to launch a search fund focused on operationally challenged businesses. Both of those paths seem plausible.

An important note: MBA admissions committees actually have no preference for one path over another. They just want to learn that you are passionate about your chosen path, that their MBA program can help you on that path, and that you will be successful after your MBA is over. 

When it comes specifically to long-term post-MBA goals, you only need to consider an ideal. If everything works out, this is where I would like to be. These goals should not be wildly ambitious or out of reach – again, you need to prove to the admissions committee that your goals are attainable – but they do need to be exciting.

Conducting Research On Your MBA Programs

In order to write about why a particular MBA program will help you attain your goals, you must conduct extensive research on your target schools. If a school asks “why us” you MUST be able to answer thoughtfully and specifically.

Here are a few ways you can learn more about your target MBA programs:

• Spend a day touring your target program’s campus , attending a class, speaking with professors, and conversing over lunch with students.
• If visiting in-person is not possible, you can learn a lot through attending webinars and online information sessions.
• Reach out to colleagues and/or local alumni. Spend some time on LinkedIn to see if you have colleagues who have attended your target programs or if there are any alumni clubs in your area. Schedule a chat to learn more about classes, clubs, career opportunities, and school culture.
• Follow your target MBA programs on social media. Schools regularly post on all major channels and can really share a lot of great and helpful information.
• Download mbaMission’s Insider’s Guides. This is not a shameless plug – our suite of guides to top MBA programs is extensively researched and informed by direct input from students, alumni and school representatives. We update them yearly and they are free to download.

Every top MBA program offers a variety of in-person and online opportunities to connect and learn more. Check out this blog post for a list of events and programs.

Doing this research will help you write a personal statement that is authentic and specific. Being vague and generic here is NOT the way to go. Consider the following example:

“During my experience at Cornell, I was struck by the easygoing classroom discussion, the warmth of the professors and the time spent by the first-year student who not only toured the facilities with me, but also took me for coffee and asked several of his colleagues to join us.”

While these statements may in fact be true, the text contains no Cornell-specific language. If Yale, Michigan or the name of any other school were substituted for Cornell here, the statement would otherwise not change at all. This statement could be applicable to any other school—and this is not good. In contrast, the following statement could refer only to Darden:

“While on Grounds, I was impressed by Professor Robert Carraway’s easygoing and humorous style, as he facilitated a fast-paced discussion of the ‘George’s T-Shirts’ case. Although I admittedly felt dizzied by the class’s pace, I was comforted when I encountered several students reviewing the finer points of the case later at First Coffee. I was impressed when my first-year guide stopped mid-tour to check in with her learning teammate and reinforce the case’s central point. It was then I recognized that this was the right environment for me.”

If you were to substitute the Darden name and even the professor’s name with those of another school and professor, the paragraph would no longer work. The Darden-specific information regarding the day’s case, First Coffee and learning teams ensures that these sentences have a sincere and personal feel—showing that the candidate truly understands what the school is about, and necessary for a compelling personal statement that will catch the attention of the admissions committee. 

MBA Personal Statement Example and Analysis

Now it is time to put all these tips into practice. Here I will dissect an actual successful personal statement essay from a past applicant so you can learn some of the “dos” and “don’ts” in revealing your fit with your target MBA program. One quick note—this sample essay is not meant to be used as a template. I suggest that you use it as a resource, but do not copy it! Everyone has their own stories and nuances, and you need to focus on sharing yours in your own personal voice and style.

The essay I analyze here is in answer to the following question from Wharton’s 2022–2023 application, but the advice I give is applicable to any school’s required personal or goal statement:

How do you plan to use the Wharton MBA program to help you achieve your future professional goals? You might consider your past experience, short and long-term goals, and resources available at Wharton. (500 words)

This essay has our three key personal statement elements: past, present, and future. Let us unveil and examine each one.

The writer starts, logically, with the past, which is discussed in the first part of the paragraph.

Transitioning from banking to private equity, I initially found the faster pace and expanded scope startling, but ultimately, it was invigorating. Shifting from agent to principal, I joined the VP Product at a Japanese industrial firm in repricing one hundred, long-ignored products, and shepherded the acquisition of the rotational-molding division from a Korean chaebol. While I had neither pricing nor manufacturing experience, all that mattered was that I could learn, adapt, and contribute. At KJIP, I came to appreciate the “messiness” of investing and the opportunities to create value via ingenuity and collaboration.

No matter what the word limit is for the essay you are writing, you must give the admissions committee some indication of where you have been to provide context for where you want to go. The author here could not have just written, “I plan to accelerate my development at Wharton before returning to investing….” He needed to give the admissions reader a sense of his experiences and background before introducing his goals. While he will not be the only private equity (PE) associate to apply to Wharton, he offers a window into how his time in PE was his own—he invested in Asia, gained experience working with portfolio firms on a repricing project, completed an industrial acquisition, and so on. And beyond his discussion of his actual work, he gives an honest view into what he enjoys about the experience—the “messiness,” as he calls it. He discusses the challenge of adjusting and the rewards of creating opportunity. He demonstrates that he is authentic and capable and does so in just 90 or so words. He has not shared anything earth-shattering, but he has created an identity for himself and done enough to grab the reader’s attention and distinguish himself ever so slightly from other, similar candidates. He has also set the stage for the next section of his essay.

In the next roughly 90 words, the writer tells us that he plans to return to investing back home in America, sticking with industrials. He even names firms.

Now, I plan to accelerate my development at Wharton before returning to investing to drive change on a greater scale. While I had a tremendous experience in Asia, I am eager to return home and would seek to join a middle-market, PE firm, like BZPD or PowerStrat, which focus on industrial innovation to the benefit of all stakeholders. Longer term, as I develop my leadership skills and breadth of industrial experience, I aspire to become a partner at a PE firm or to a CEO position with a larger industrial firm, where I can truly lead change. 

The author does not need to “save the whales” or shift into tech to excite the admissions committee. He just needs to show that he has clear goals and that those aspirations make sense for him—and that ultimately, his MBA will be the bridge to get him there.

He can go from PE pre-MBA to PE post-MBA, no problem, or he could suggest that he wants to transition into industry right away. He could probably find ways to shift into other careers as well. What is important is the logic behind the career goals, not the target industry. And in this case, this applicant’s path makes sense. In addition, his long-term goals naturally extend from his short-term goals. His logic continues, and his objectives, while unrevolutionary, are, importantly, significant, ambitious, and prestigious. In short, the admissions committee can see a credible path for him to be a successful alumnus. Of course, all this logic and “pathing” is critical. For the applicant to say that he wants to go from industrial PE into sports management or into leadership of a consumer marketing business would sound strange with the information we have, so again, the focus is on being logical, credible, and ambitious.

If I were to critique this portion of the essay, I would say that he might give another sentence of depth here. His goals are possibly a little thin. Maybe he could elaborate on the work he would seek at his post-MBA firm or offer an intermediary goal that would lend more credibility to his long-term aspiration of landing that C-suite position. Of course, if he did so, he would need to find space to do so elsewhere in his essay, because Wharton has a hard limit of 500 words. You literally cannot enter even one word more into the space allotted for this essay on the school’s application. Not a word! At some other programs, you do not need to worry so much about being a few words over, though we always recommend that applicants not exceed an MBA program’s stated word count by more than 5%, tops.

The Present

Finally, the bulk of his essay is on Wharton—approximately 60% of it. The admissions committee wants to know that you have done your homework on their school because they have thousands of applicants and do not need to accept anyone who lacks a complete understanding of what their program has to offer. To be a successful applicant, you really need to prove that you have done your homework. 

Assessing areas for development, I recognize that I need to grow beyond the financial plain and will pursue Wharton’s Strategic Management major, both to expand my ability to advance my future firm’s strategic rationale and to quickly grasp the challenges faced by management at portfolio firms. After taking core courses like “Operations, Information, and Decisions” and “Foundations of Teamwork and Leadership” to deepen my managerial point of view, I would specialize via electives like “Managing Organizational Change,” “Corporate Diplomacy,” and “Advanced Global Strategy.” Of course, beyond Wharton’s course options, I find the opportunities to unify theory and practice to be incredibly compelling. In particular, I would pursue the Advanced Management Practicum, so that I could collaborate with classmates by providing actionable solutions for a specific management problem, while gaining the enduring benefit of a consultant’s perspective. And a Global Modular Course, like “Supply Chain Management in Mexico,” will introduce me to our most vexing global business issue, while expanding my network within industry and with classmates. 

I feel fortunate to have already witnessed the role my diverse and dynamic Wharton classmates will play in my education; I recently visited my cousin, Tarek Masoud (W ’22) and observed his “Managerial Decision Making” class, also attending that week’s Pub. Both class and Pub revealed a community that comes together to share ideas— and even laughs together amid the intensity of the experience. Indeed, this reflective aspect is deeply appealing; by pursuing a Leadership Venture, I would work with peers to better understand myself and hone my leadership style. Meantime, through my Learning Team experience, I will be constantly adapting as I seek to contribute to a unit that Tarek described as his “lifeline.” I would come to Wharton ready to listen, absorb, and share, knowing that by bringing the entirety of my energy, I will confidently embark on the next phase of my career.

Has our applicant proven that he has done his research on the school? Unequivocally, yes! He has visited the program, sat in on a class, selected an appropriate major, reasoned through the courses he wants to take, noted experiential opportunities, and familiarized himself with the school’s Learning Team model. And he does not just present a list—he is able to show how these resources will help shape his experience.

I want to highlight a few specific details. The writer does not just say that he visited his cousin at Wharton and had a great time; he visited his cousin with a sense of purpose and absorbed the experience both academically and socially. He has takeaways about the Learning Team experience. If I were to critique this section, I would focus on the Leadership Venture element. Which one would he want to pursue? Why? Would any Leadership Venture work to help him gain what he needs? Small details like this add to the sincerity of the essay, thereby making it more convincing.

The brevity of this essay—at a mere 500 words—could always leave us second-guessing the writer. In this case, though, the applicant delivers a fairly straightforward story, identifies some nuances within his experience, offers clear and connected goals, and is able to identify with Wharton as his target. He does a very solid job and generally makes the most of his space. Again, do not just try to copy this sample essay. Use the tips in this post to make your essay truly your own. I hope this has helped you understand the depth that is necessary in your writing and the logical connections you need to make. This should launch you on your journey.

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20 Must-Read MBA Essay Tips

Business school admissions committees care about more than (just) your  GMAT scores and GPA —they want to know who you are and why you belong in their program . Your MBA essays are your best chance to sell the person behind the résumé. They should tie all the pieces of your business school application together and create a comprehensive picture of who you are, what you've done, and what you bring to the table.  Here's a roundup of our best MBA essay tips to keep in mind as you begin to write.

How to Write an Unforgettable B-School Essay

1. communicate that you are a proactive, can-do sort of person..

Business schools want leaders, not applicants content with following the herd.

2. Put yourself on ego-alert.

Stress what makes you unique, not what makes you number one.

3. Communicate specific reasons why you're great fit for each school.

Simply stating "I am the ideal candidate for your program" won't convince the admission committee to push you into the admit pile.

Read More: Find Your Business School

4. Bring passion to your writing.

Admissions officers want to know what excites you. And if you'll bring a similar enthusiasm to the classroom.

5. Break the mold.

Challenge perceptions with unexpected essays that say, "There's more to me than you think."

6. If you've taken an unorthodox path to business school, play it up.

Admissions officers appreciate risk-takers.

7. Talk about your gender, ethnicity, minority status or foreign background....

But only if it has affected your outlook or experiences.

8. Fill your essays with plenty of real-life examples.

Specific anecdotes and vivid details make a much greater impact than general claims and broad summaries.

9. Demonstrate a sense of humor or vulnerability.

You're a real person, and it's okay to show it!

BONUS: Don't Make These MBA Essay Mistakes

1. write about your high school glory days. .

Admissions committees don't care if you were editor of the yearbook or captain of the varsity team. They expect their candidates to have moved onto more current, professional achievements.

2. Submit essays that don't answer the questions.

An off-topic essay, or one that merely restates your résumé, will frustrate and bore the admissions committee. More importantly, it won't lead to any new insight about you.

Attend UNC's top-ranked online MBA program without putting your career on hold. See how.

3. Fill essays with industry jargon.

Construct your essays with only enough detail about your job to frame your story and make your point.

4. Reveal half-baked reasons for wanting the MBA.

Admissions officers favor applicants who have well-defined goals. However unsure you are about your future, it's critical that you demonstrate that you have a plan.

5. Exceed the recommended word limits.

This suggests you don't know how to follow directions, operate within constraints or organize your thoughts.

6. Submit an application full of typos and grammatical errors.

A sloppy application suggests a sloppy attitude.

7. Send one school an essay intended for another—or forget to change the school name when using the same essay for several applications.

Admissions committees are (understandably) insulted when they see another school's name or forms.

8. Make excuses.

If your undergraduate experience was one long party, be honest. Discuss how you've matured, both personally and professionally.

9. Be impersonal in the personal statement.

Many applicants avoid the personal like the plague. Instead of talking about how putting themselves through school lowered their GPA, they talk about the rising cost of tuition in America. Admissions officers want to know about YOU.

Read More: How to Ace Your MBA Interview

10. Make too many generalizations.

An essay full of generalizations is a giveaway that you don't have anything to say.

11. Write in a vacuum.

Make sure that each of your essays reinforce and build on the others to present a consistent and compelling representation of who you are, what you've done, and what you bring to the table.

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Writing a Business Personal Statement: 7 Steps to a Stand-Out Application for Your Students

James is senior content marketing manager at BridgeU. He writes and directs content for BridgeU's university partners and our community of international schools

• Answer the fundamental question of a business personal statement
• Sell their suitability in their business personal statement
• Identify relevant experiences to include in the business personal statement
• Identify the areas of business that most interest them
• Think about what they want to learn next
• Come up with a compelling structure for the business personal statement
• Create the business personal statement

Join 10,000 other counsellors & educators & get exclusive resources delivered straight to your inbox.

Business subjects are some of the most popular around the world, meaning competition is stiff! Help your students secure top spots with these 7 steps for writing business personal statements.

The business personal statement is probably something you’ve contended with a lot as a university counsellor. After all, business and its related subjects are some of the most  popular degree subjects  and  majors  in the world!

But writing a personal statement for business can be tricky. It’s a subject that requires a diverse blend of skills. Students need to be mathematical, analytical and logical, but also have entrepreneurial spirit and creative flair. Strong leadership and communication skills are often at play, too, particularly for degrees focused on management.

So how can you ensure students’ personal statements hit all these criteria, capture who they are  and  make them stand out from an ever-growing crowd of applicants? All while keeping to the personal statement’s notoriously tight limit of just 4000 characters?

Don’t worry, we’ve got you covered. We’ve created a clear 7-step process for writing a business personal statement. By the end, students will have a memorable, impactful and totally personalised essay!

Book a free demo

Learn how BridgeU can help students research a wider range of vocational courses.

Step 1: Answer the fundamental question of a business personal statement

The first step is perhaps the most important: interrogating  why  they want to study business.

The strongest personal statements showcase a well-rounded interest in business. Therefore, it’s a good idea to suggest that your students jot down some motivations in each of these categories:

• Intellectual
• Professional

Another helpful technique is thinking about how they chose which universities and courses to apply to. Different countries and even universities structure business degrees differently, and have different focuses, specialisations, approaches… So what factors did your students use to narrow down their options? What do their top courses have in common – and why?

These questions can uncover the nuances of what they’re looking for in the degree, and what they’re hoping to get out of it. And that makes a compelling business personal statement!

We want… a personal insight into the applicant, something that goes over and above their academic achievements and includes their motivations, their ambitions, how they chose their university course, what they feel they could contribute to our community, and what it is they seek from their university experience.” Dr Trevor Bolton:  Pro Vice Chancellor & Dean Of International Business School, Anglia Ruskin University

Step 2: Sell their suitability in their business personal statement

Once they’ve drafted ideas about  why  they want to study business, encourage your students to think about why they  should .

Here, too, you can add structure to their ideas using handy categories.

1. Their personality and characteristics

Students should keep in mind that a business personal statement – like any other – needs to reflect who they are.

What is it about their personality that’s well-suited to studying business? How does this match their career goals? Which characteristics set them up for success at university?

2. Their skills and interests

Universities want to see a curiosity that takes students beyond the curriculum, and the relevant skills that their curiosity has developed. 

Are they maths wizards? Do they have an eye for investment? Have they helped their parents file their taxes? Do they have an in-depth knowledge of a particular economic paradigm?

Some other topics and areas to include:

• Recent news stories that have caught their attention
• Business-related blogs or publications they follow
• Related podcasts they listen to
• Lectures they’ve attended
• Public figures who inspire them

Step 3: Identify relevant experiences to include in the business personal statement

As business is a vocational pathway with infinite real-world applications, universities want to see that students have engaged with ideas and practices outside the classroom, and that their passion has driven real action.

So here are some things to consider:

• Work experiences/placements
• Extracurricular activities
• Extended projects
• Summer school  or other courses
• A passion project they’ve pursued outside school (e.g. an online homemade candle shop, a business blog)

For some extra inspiration, check out this video of Melissa talking at one of our student events about choosing experiences for her business personal statement!

Above all, students need to think deeply about each experience. They shouldn’t just write  what  they did. Instead, have them think about why they decided to do it, and what they learned. Again, this will offer a better indication of who they are, and show that they’re insightful, interested and introspective.

And to give their business personal statement that extra pzazz, see if students can link some of their experiences to current affairs or real-life examples in the business world!

Choosing experiences and skills for a business personal statement

We know that your students probably have a veritable cornucopia of experiences and skills to draw from. To help you narrow them down to that 4000 character limit, here are some of the qualities that admissions tutors look for in business personal statements.

• Enthusiasm and curiosity for the subject
• Initiative and innovation
• Individuality and personality
• Independent learning
• Problem-solving
• Setting and hitting goals
• Communication
• Quantitative skills
• Essay-writing skills
• Entrepreneurship
• A global mindset

[In business applicants, we look for] the abilities to think and work independently, follow complex lines of reasoning, demonstrate logical thought processes, solve problems and communicate accurately and succinctly” Will Breare-Hall:  Student recruitment and study abroad manager

Choosing Experiences for a Business Personal Statement

Step 4: identify the areas of business that most interest them.

For such a competitive and broad subject, simply being passionate is not enough to stand out. Students need to show a thoughtful, individual and developed interest.

Have students write down the topics, classes, projects or sources that have really captivated them in the course of their studies. It doesn’t have to be in a dedicated business class – universities know lots of students don’t have the chance to study business before university!

But they’ve likely encountered economic arguments in history or politics, or practical applications of maths techniques, or theories of occupational psychology… There are all kinds of areas that could have sparked students’ interest in business.

You don’t need to take our word for it! In one of our previous webinars, Rebecca Hill from the University of Exeter spoke about what the subjects she and her fellow admissions tutors look for in business applicants…

Here, too though, it’s absolutely imperative that students go beyond the classroom. Students should also pick out recent news stories, ideas they’ve found in their independent reading and research or case studies that fascinate them.

You can also tell your students not to shy away from being a little bit controversial… Do they have any strong opinions on recent events or issues – like why a well-known company collapsed, why a particular brand came back into the mainstream after decades, or why a real CEO is so fantastic (or terrible!)? If they can back up their thoughts, this can make a really memorable and impactful business personal statement.

The Subjects Aspiring Business Students Should Study

Step 5: think about what they want to learn next.

Universities don’t just want to understand students’ existing interest in business. They’re keen to hear how students plan to keep that motivation up throughout their studies.

A business personal statement should show universities how they will develop the knowledge, skills and curiosities that students are bringing to the table.

And while self-confidence and selling themselves is crucial, a little humility never goes amiss! Students aren’t yet masters of business, and acknowledging that there are areas they don’t know all about indicates their thirst for knowledge and determination to grow.

Top tip: Have students look at the modules offered on their favourite business degree programmes, and/or at the specialisations of the professors in the department. These could be the perfect inspiration or springboard for topics they’d like to pursue!

Step 6: Come up with a compelling structure for the business personal statement

Now that your students have all of the ingredients for a stellar personal statement, it’s time to help them put it all together!

The most important tip is to ensure that each personal statement tells a coherent story.

If your students feel overwhelmed, they can’t go wrong with a great personal statement template – at least as a jumping-off point.

Related resource:  Personal statement template

Step 7: Create the business personal statement

After the sixth step, your students will have to go away and independently write a first draft – but they’re not on their own from here on out! They’ll need to share it with you for feedback and proofreading.

Of course, having lots of different drafts zipping back and forth can get confusing and chaotic. It’s a good idea to use a  free platform like BridgeU , where you can make edits and suggestions in one single document that students can see and respond to from their own accounts.

It also makes writing references and recommendations so much simpler, as you and your colleagues can draft your comments in line with students’ statements and see their experiences and transcripts with the click of a button.

Learn more by booking your free BridgeU demo below.

Learn how BridgeU can help deliver better outcomes for your students and improved results for your school

• The University of Warwick

A guide to writing a Masters personal statement

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If you are considering postgraduate study, you will need to think about writing an application that demonstrates why you are the right candidate for the course and their university. This is where your personal statement comes in. 

You’ll already have written a personal statement for your undergraduate application, so the concept should be familiar. However, there are some things you should be aware of when it comes to writing specifically for postgraduate study. 

In this guide, we’ll explain how to write a stand-out Masters personal statement and provide you with some valuable insights from our Masters Recruitment Manager Danielle, here at Warwick Business School (WBS).

What is a Masters personal statement?

An MSc personal statement, also known as a ‘statement of purpose’, supports your application to study a postgraduate course at university. It should highlight your key skills and experience whilst demonstrating your understanding of the course and conveying your academic skills and interests.

From her experience in the Recruitment and Business Development team at WBS, Danielle gives her take on a personal statement: 

Your personal statement is your opportunity to sell yourself and differentiate yourself from any other applicant, share your passion for joining WBS and link your life experiences and skills to how you could contribute to a cohort.

How long should a Masters personal statement be?

A personal statement for postgraduate study should fit within two pages of A4. Whilst you won’t be penalised if it is slightly longer, you should always make sure the content is relevant and doesn’t repeat information elsewhere in your application. 

What do you need to prepare before writing a Masters personal statement? 

Before writing your personal statement for postgraduate study, there are a few things you should consider.

Research your options

Take the time to read through course pages and brochures. You’ll find in-depth information on what the course involves and how it might align with your career goals. Danielle explains how understanding what the course involves is key in demonstrating your suitability and passion for a course: 

All of our course webpages feature extensive information on the course modules, so take the time to show you’ve done your research in your personal statement. Your personal statement is your chance to relate yourself to our core values and demonstrate what a strong candidate you will be for one of our programmes. Ensure you also use this as an opportunity to link our programme to your future career.

Course titles should not be taken at face value. Whilst some universities will have courses with the same titles, the content will differ. You need to demonstrate you understand what the course entails and why you want to apply for a particular course as. Danielle adds:

Take time to look at the content of the course you are applying for; although course titles may be the same at different universities the course content can be different. Do your research and demonstrate this in your personal statement, showing how invested you are in studying at WBS.

Consider what you want from your studies

The range of choice when it comes to postgraduate study is vast, and it can feel overwhelming when deciding which course is right for you. 

Whilst opinions from your friends and family are important, they shouldn’t be the ultimate deciding factor when choosing a course. Ultimately you need to consider what you really want and whether it aligns with your career goals. 

Begin to prepare your application

Once you have decided which course you would like to apply for and you’ve ensured you meet the entry requirements, you will need to begin preparing your application. This includes collecting the correct documentation such as a CV, transcript, personal statement, and reference.

What should you include in a Masters personal statement?

Recruitment and admissions teams receive thousands of applications each year so it is important that your personal statement is to the point and demonstrates what they are looking for in their students. 

Danielle gives some insight into what our recruitment team looks for in a personal statement for a Masters degree:

Aim to keep your personal statement to the point by making sure you answer the following questions, addressing the key points our Selection Committee will be looking for:

• Why have you selected this course? What are your motivating factors?
• How do you see this course benefitting your career plans?
• What will you contribute to your cohort?

As well as addressing these key questions, you should also include the following:

Academic achievements 

You need to demonstrate how your undergraduate study has prepared you for a postgraduate course. You can do this by highlighting specific achievements, projects and pieces of work as well as mentioning any particular topics that interest you. 

Professional achievements

If you completed any professional work experience alongside your studies, it is a good idea to mention them here. Highlight any duties, tasks and responsibilities you had to demonstrate what you gained from this work experience. 

Relevant extracurricular activities

Including information about relevant extracurricular activities you are involved in can help to give a more rounded view of you as a person. This could include volunteering opportunities and any meaningful hobbies you have. 

Transferable skills

Your transferable skills should be highlighted throughout your personal statement. The types of things you could include are presentation skills, communication skills, analytical thinking and time management. Consider what you can bring to lectures and workshops. For example, if your course involves a lot of group work, use an example where you demonstrate your experience with this.

What should you avoid when writing a Masters personal statement?

Repetition of information.

When submitting both a CV and personal statement it can be easy to fall into the trap of just repeating the same information across both documents. Your personal statement is an opportunity for you to reflect and expand on what you have stated on your CV, rather than repeating the same information.

Not providing enough context

Simply listing your achievements without providing context will not prove to the recruitment teams that you are the right candidate for the course. Provide hard evidence to back up the statements you make and try to give two or three in-depth examples, rather than several weak answers. 

Not tailoring your application to the specific university or course

Recruitment and admissions teams are keen to hear why you have chosen a specific course and why you want to attend their university. You need to provide clear examples of what excites you about their institution and how you can align with their particular values.  

What do recruitment teams look for in a Masters personal statement?

University recruitment teams and selection committees review thousands of applications each year. To ensure your application stands out, you must show that you have taken the time to prepare and research your chosen university.

Recruitment teams want to see your passion for the subject and motivations for joining their institution. Detailing your experience and the skills you can bring will help to emphasise this. Danielle also suggests not overlooking the obvious when it comes to writing a personal statement:

It may sound simple but the first answer to this question is that the Selection Committee wants to see a well written, clearly structured personal statement which demonstrates good preparation and research.

What else do I need to include with my Masters application?

The documents you need to include in your application may vary by institution and course. But generally, as well as your personal statement, you will also need to include: 

• Academic and professional references
• Copies of your undergraduate degree certificate and academic transcripts
• A list of final year modules if you're still studying for an undergraduate degree
• A research proposal (not all courses will require this)

If you are an international student, there are some additional things you will need to provide including: 

• A copy of your passport
• Proof of your language proficiency through either a Test of English as a Foreign Language (TOEFL) certificate, or any others that meet requirements outlined on our course pages.

When are the deadlines for Masters applications?

Deadlines for Masters programmes vary quite widely between courses and universities. Information on specific deadlines can be found on their respective course pages and postgraduate brochures . You should aim to make an application early in the cycle to ensure there are still places available on the course.

Deadlines for scholarships and external scholarships can also vary, so if you wish to apply for these, you will also have to factor in these deadlines.

Frequently asked questions

Is there an interview for masters programmes.

At WBS, there are no interviews for MSc courses. Instead, all decisions are made based on the application you submit. Your undergraduate transcript will be reviewed in depth along with your CV and personal statement.

How many Masters can you apply for?

If you are applying to a UK university, you can apply for as many courses and universities as you like. However, you should not over-stretch yourself and you should only apply for courses that you are really passionate about.

Writing an appropriately tailored application can be time-consuming and attempting to write too many could jeopardise your chances of being successful. 

Do you have to pay for your Masters application?

We require an application fee of £75 to cover administrative costs. If you're applying to multiple Warwick courses, remember each course will warrant its own application fee. 

How do I apply for a Masters degree?

We have our own application system, and you can find linked 'how to apply' sections on all of our course pages. 

------------------------

Discover our range of MSc courses at Warwick Business School

Designed for the change makers of the future, our postgraduate courses will drive you to learn, question, debate and make an impact on the world around you.

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How to Write a Stand-Out Personal Statement for Your Graduate School Application

While deciding to embark on the path to graduate school is an exciting first step toward advancing your career, the application process can sometimes feel daunting and confusing.

One major part of the application that most schools require is a personal statement. Writing a personal statement can be an arduous task: After all, most people don’t necessarily enjoy writing about themselves, let alone at length.

A compelling personal statement, however, can help bring your application to the top of the admissions pile. Below, we’ve outlined what you need to know about crafting a personal statement to make your application shine.

What Is a Personal Statement?

The point of a personal statement is for the admissions board to gain a deeper understanding of who you are apart from your education and work experience. It explains why you’re the right fit for the program and a worthwhile applicant. It’s also an opportunity to highlight important factors that may not be readily available in the rest of your application.

A personal statement is different from a statement of purpose (if you’re asked for that as well). A statement of purpose will touch on your academic and career goals, as well as your past credentials. While those should also be discussed in your personal statement, it’s more about your life experiences and how they’ve shaped you and your journey to graduate school.

Questions to Ask Yourself Before Writing a Personal Statement

Before you start crafting your essay, there are a few prompts you can ask yourself to help clarify what you want to accomplish.

• What are the key points you want to communicate about yourself?
• What personal characteristics or skills do you have that make you a strong candidate for this field?
• What exactly are your career goals, and how does graduate school play into them?
• What have you learned about this field already? When did you first choose to follow this path, and what do you enjoy about it?
• What do you think is important for the admissions board to know specifically about you?
• Are there any discrepancies or causes for concern in your application you need to address? For example, is there a career and schooling gap, or a low GPA at one point? This is the time to discuss whether a personal hardship may have affected your academics or career.
• Have you dealt with any unusual obstacles or difficulties in your life? How have they affected and shaped you?
• What sets you apart and makes you unique from other graduate school applicants?
• What factors in your life have brought you to where you are today?

Top Tips for Writing a Graduate School Personal Statement

Pick a few points to emphasize about yourself . Introduce yourself to the admissions board. Select key factors about your background that you want the university to know — elements that reveal what kind of person you are and demonstrate why you’re a strong candidate for the school and field of study.

Be very specific . Again, a personal statement is all about communicating what distinguishes you from other applicants. To accomplish that, you need to share specific anecdotes that underscore your statements. If you say you’re a strong leader, present an example of a time you’ve proven that skill through work, school or your personal life. These specific, personal stories provide a deeper understanding of who you are and prove your intentions.

Do your research . Demonstrate what attracted you to the program. If there is a specific faculty member or class that caught your attention, or another aspect of the program that greatly interests you, convey it. This shows you’ve truly researched the school and have a passion for the program.

“Whatever the topic may be, I would recommend writing in a manner that reflects or parallels the institution’s and/or department’s missions, goals and values,” said Moises Cortés, a graduate/international credentials analyst for the Office of Graduate Admission at USC .

Address any gaps or discrepancies . Explain any factors that may have impacted your academic career. If you had an illness or any other personal hardships that affected your grades or work, discuss them. If there is a discrepancy between your grades and your test scores, you can also take the time to go over any extenuating circumstances.

Strike the right tone . While it’s important to give readers a glimpse of your personality, avoid oversharing or revealing intimate details of your life experiences. You should also avoid making jokes or using humorous cliches. Maintain a professional tone throughout your writing.

Start strong and finish strong . As with any piece of writing, you want to draw in your readers immediately. Make sure to start off with an interesting and captivating introduction. Similarly, your conclusion should be a well-written, engaging finish to the essay that highlights any important points.

“ For a personal statement, I think the first and last paragraphs are most important and should always relate the program they are applying to their own experiences and ideas,” Hoon H. Kang, a graduate/international credential analyst with the Office of Graduate Admission, told USC Online.

Proofread, proofread and proofread again . We can’t emphasize enough the importance of rereading your work. Your personal statement is also an analysis of your writing skills, so ensure you have proper grammar and spelling throughout. In addition, we recommend having multiple people look over your statement before submission. They can help with the proofreading (a second person always catches a mistake the writer may miss), give advice about the statement’s structure and content, and confirm it’s the proper recommended length.

Once you’ve considered all of the above and reviewed and edited your personal statement to perfection, it’s time to submit and check off any remaining application requirements, including your resume and letters of recommendation .

Personal statements are arguably one of the most challenging aspects of applying to graduate school, so make sure to revel in this accomplishment and acknowledge your successes.

For more information, visit the  Office of Graduate Admission at USC  and explore  USC Online ’s master’s degrees, doctoral programs and graduate certificates.

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Business School Personal Statement Examples

Browse our collection of Business School personal statement examples to inspire you to write your own unique statement.

My father was born in Tehran, Iran. He and his side of the family migrated to America as political refugees. My grandfather worked for the government at the time of the revolution, and when the political situation in the country changed, my father was added to a list of dissidents. My father understood what this meant for the safety of his family, so he made provisions to leave. He, my mother, and my grandparents first went to Britain to live with my mother’s cousin before moving to Chicago in the late eighties. After starting and failing multiple businesses, they started the Mohar Corporation in 1994. Read more >>

Everyone wants to be inspired by their leaders. History provides us with multiple examples of leaders who—for better (i.e., Martin Luther King Jr., Steve Jobs) or for worse (Adolph Hitler)—inspired people to action and promoted change on such a major scale that the globe was forever changed. Although sources of inspiration are diverse, leadership remains a central factor in the extent to which individuals, especially on teams, are inspired to success or driven to failure. I believe that management—effective management—and leadership go hand in hand. Good managers know how to lead people and inspire change. Read more >>

James Broughton said, “The only limits are, as always, those of vision”. Truer words have never been spoken, for I believe that vision is the foundation upon which the impossible is built. Leadman University School of Business’ mission is centered on vision because, like me, the leadership of the institution believes that with a strong vision, students can go out and achieve the impossible. After all, everything is impossible until it has been done. Leadman has been producing visionary leaders for decades, and attending Leadman University School of Business is an integral part of the vision I have for myself and my future. Read more >>

My father was born in Holguin, Cuba. He and his side of the family migrated to America as political refugees. My grandfather worked for Castro at the time of the revolution, and when Castro became communist, he vowed to kill all his associates, necessitating my family’s departure. After starting and failing multiple businesses in the early 60s, they started the Esperanza Corporation in 1994. Over the last 10 years, I have helped grow this family business from a startup to a global company specializing in management. I have held many positions within the company, from sales manager to director, and I am looking to further my education in the hopes that I will gain the knowledge and skills necessary to not only take my business acumen to the next level but to positively impact the world at large. Read more >>

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How to Write an Amazing Personal Statement (Includes Examples!)

Lisa Freedland is a Scholarships360 writer with personal experience in psychological research and content writing. She has written content for an online fact-checking organization and has conducted research at the University of Southern California as well as the University of California, Irvine. Lisa graduated from the University of Southern California in Fall 2021 with a degree in Psychology.

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Zach Skillings is the Scholarships360 Newsletter Editor. He specializes in college admissions and strives to answer important questions about higher education. When he’s not contributing to Scholarships360, Zach writes about travel, music, film, and culture. His work has been published in Our State Magazine, Ladygunn Magazine, The Nocturnal Times, and The Lexington Dispatch. Zach graduated from Elon University with a degree in Cinema and Television Arts.

Bill Jack has over a decade of experience in college admissions and financial aid. Since 2008, he has worked at Colby College, Wesleyan University, University of Maine at Farmington, and Bates College.

Maria Geiger is Director of Content at Scholarships360. She is a former online educational technology instructor and adjunct writing instructor. In addition to education reform, Maria’s interests include viewpoint diversity, blended/flipped learning, digital communication, and integrating media/web tools into the curriculum to better facilitate student engagement. Maria earned both a B.A. and an M.A. in English Literature from Monmouth University, an M. Ed. in Education from Monmouth University, and a Virtual Online Teaching Certificate (VOLT) from the University of Pennsylvania.

The personal statement. It’s one of the most important parts of the entire college application process. This essay is the perfect opportunity to show admissions officers who you are and what makes you stand out from the crowd. But writing a good personal statement isn’t exactly easy. That’s why we’ve put together the ultimate guide on how to nail your personal statement, complete with example essays . Each essay was reviewed and commented upon by admissions expert Bill Jack. Let’s dive in!

Related: How to write an essay about yourself  

What is a personal statement? 

A personal statement is a special type of essay that’s required when you’re applying to colleges and scholarship programs. In this essay, you’re expected to share something about who you are and what you bring to the table. Think of it as a chance to reveal a side of yourself not found in the rest of your application. Personal statements are typically around 400 – 600 words in length. 

What can I write about? 

Pretty much anything, as long as it’s about you . While this is liberating in the sense that your writing options are nearly unlimited, it’s also overwhelming for the same reason. The good news is that you’ll probably be responding to a specific prompt. Chances are you’re applying to a school that uses the Common App , which means you’ll have seven prompts to choose from . Reviewing these prompts can help generate some ideas, but so can asking yourself meaningful questions. 

Below you’ll find a list of questions to ask yourself during the brainstorming process. For each of the following questions, spend a few minutes jotting down whatever comes to mind. 

• What experiences have shaped who you are? 
• What’s special or unique about you or your life story? 
• Who or what has inspired you the most? 
• What accomplishments are you most proud of? 
• What are your goals for the future? How have you arrived at those goals? 
• If your life was a movie, what would be the most interesting scene? 
• What have been some of the biggest challenges in your life? How did you respond and what did you learn? 

The purpose of these questions is to prompt you to think about your life at a deeper level. Hopefully by reflecting on them, you’ll find an essay topic that is impactful and meaningful. In the next section, we’ll offer some advice on actually writing your essay. 

Also see:  How to write a 500 word essay

How do I write my personal statement? 

Once you’ve found a topic, it’s time to start writing! Every personal statement is different, so there’s not really one formula that works for every student. That being said, the following tips should get you started in the right direction:  

1. Freewrite, then rewrite 

The blank page tends to get more intimidating the longer you stare at it, so it’s best to go ahead and jump right in! Don’t worry about making the first draft absolutely perfect. Instead, just get your ideas on the page and don’t spend too much time thinking about the finer details. Think of this initial writing session as a “brain dump”. Take 15-30 minutes to quickly empty all your thoughts onto the page without worrying about things like grammar, spelling, or sentence structure. You can even use bullet points if that helps. Once you have your ideas on the page, then you can go back and shape them exactly how you want. 

2. Establish your theme 

Now that you’ve got some basic ideas down on the page, it’s time to lock in on a theme. Your theme is a specific angle that reflects the central message of your essay. It can be summarized in a sentence or even a word. For example, let’s say you’re writing about how you had to establish a whole new group of friends when you moved to a new city. The theme for this type of essay would probably be something like “adaptation”. Having a theme will help you stay focused throughout your essay. Since you only have a limited number of words, you can’t afford to go off on tangents that don’t relate to your theme. 

3. Tell a story

A lot of great essays rely on a specific scene or story. Find the personal anecdote relevant to your theme and transfer it to the page. The best way to do this is by using descriptive language. Consult the five senses as you’re setting the scene. What did you see, hear, taste, touch, or smell? How were you feeling emotionally? Using descriptive language can really help your essay come to life. According to UPchieve , a nonprofit that supports low income students, focusing on a particular moment as a “ revised version of a memoir ” is one way to keep readers engaged. 

Related: College essay primer: show, don’t tell  

4. Focus on your opening paragraph

Your opening paragraph should grab your reader’s attention and set the tone for the rest of your essay. In most cases, this is the best place to include your anecdote (if you have one). By leading with your personal story, you can hook your audience from the get-go. After telling your story, you can explain why it’s important to who you are. 

Related:  How to start a scholarship essay (with examples)

5. Use an authentic voice 

Your personal statement reflects who you are, so you should use a tone that represents you. That means you shouldn’t try to sound like someone else, and you shouldn’t use fancy words just to show off. This isn’t an academic paper, so you don’t have to adopt a super formal tone. Instead, write in a way that allows room for your personality to breathe. 

6. Edit, edit, edit…

Once you’re done writing, give yourself some time away from the essay. Try to allow a few days to pass before looking at the essay again with fresh eyes. This way, you’re more likely to pick up on spelling and grammatical errors. You may even get some new ideas and rethink the way you wrote some things. Once you’re satisfied, let someone else edit your essay. We recommend asking a teacher, parent, or sibling for their thoughts before submitting. 

Examples of personal statements 

Sometimes viewing someone else’s work is the best way to generate inspiration and get the creative juices flowing. The following essays are written in response to four different Common App prompts: 

Prompt 1: “Some students have a background, identity, interest, or talent that is so meaningful they believe their application would be incomplete without it. If this sounds like you, then please share your story.”

When I was eight years old, I wanted a GameCube very badly. For weeks I hounded my dad to buy me one and finally he agreed. But there was a catch. He’d only get me a GameCube if I promised to start reading. Every day I played video games, I would have to pick up a book and read for at least one hour. At that point in my life, reading was just something I had to suffer through for school assignments. To read for pleasure seemed ludicrous. Needless to say, I wasn’t exactly thrilled about this proposed agreement. But I figured anything was worth it to get my hands on that shiny new video game console, so I bit the bullet and shook my dad’s hand. Little did I know that I had just made a life-changing deal. 

At first, the required hour of reading was a chore — something I had to do so I could play Mario Kart. But it quickly turned into something more than that. To my complete and utter surprise, I discovered that I actually enjoyed reading. One hour turned into two, two turned into three, and after a while I was spending more time reading than I was playing video games. I found myself captivated by the written word, and I read everything I could get my hands on. Lord of the Rings , Percy Jackson , Goosebumps — you name it. I was falling in love with literature, while my GameCube was accumulating dust in the TV stand. 

Soon enough, reading led to writing. I was beginning to come up with my own stories, so I put pen to paper and let my imagination run wild. It started out small. My first effort was a rudimentary picture book about a friendly raccoon who went to the moon. But things progressed. My stories became more intricate, my characters more complex. I wrote a series of science fiction novellas. I tried my hand at poetry. I was amazed at the worlds I could create with the tip of my pen. I had dreams of becoming an author. 

Then somewhere along the way my family got a subscription to Netflix, and that completely changed the way I thought about storytelling. My nose had been buried in books up until then, so I hadn’t really seen a lot of movies. That quickly changed. It seemed like every other day a pair of new DVDs would arrive in the mail (this was the early days of Netflix). Dark Knight, The Truman Show, Inception, Memento — all these great films were coming in and out of the house. And I couldn’t get enough of them. Movies brought stories to life in a way that books could not. I was head over heels for visual storytelling. 

Suddenly I wasn’t writing novels and short stories anymore. I was writing scripts for movies. Now I wanted to transfer my ideas to the big screen, rather than the pages of a book. But I was still doing the same thing I had always done. I was writing, just in a different format. To help with this process, I read the screenplays of my favorite films and paid attention to the way they were crafted. I kept watching more and more movies. And I hadn’t forgotten about my first love, either. I still cherished books and looked to them for inspiration. By the end of my junior year of high school, I had completed two scripts for short films. 

So why am I telling you all this? Because I want to turn my love of storytelling into a career. I’m not totally sure how to do that yet, but I know I have options. Whether it’s film production, creative writing, or even journalism, I want to find a major that suits my ambitions. Writing has taken me a long way, and I know it can take me even further. As I step into this next chapter of my life, I couldn’t be more excited to see how my craft develops. In the meantime, I should probably get rid of that dusty old GameCube. 

Feedback from admissions professional Bill Jack

Essays don’t always have to reveal details about the student’s intended career path, but one thing I like about this essay is that it gives the reader a sense of the why. Why do they want to pursue storytelling. It also shows the reader that they are open to how they pursue their interest. Being open to exploration is such a vital part of college, so it’s also showing the reader that they likely will be open to new things in college. And, it’s always fun to learn a little bit more about the student’s family, especially if the reader can learn about how the students interacts with their family. 

Prompt 2: “The lessons we take from obstacles we encounter can be fundamental to later success. Recount a time when you faced a challenge, setback, or failure. How did it affect you, and what did you learn from the experience?”

I remember my first impression of Irvine: weird. It was foggy, stock-full of greenery and eucalyptus trees, and reminded me of my 5th grade trip to a “science camp” which was located in the San Bernardino mountains. Besides Irvine, that was one of the few places in Southern California where you’d find so many non-palm trees. 

Of course, perhaps my initial impression of Irvine was biased, motivated by a desire to stay in my hometown and a fear of the unknown. While that was true to an extent, Irvine was certainly still a little peculiar. The city itself was based on a “master plan” of sorts, with the location of each of its schools, parks, shops, and arguably its trees having been logically “picked” before the foundation was poured. Even the homes all looked roughly the same, with their beige, stucco walls almost serving as a hallmark of the city itself.

Thus, this perfectly structured, perfectly safe city seemed like a paradise of sorts to many outsiders, my parents included. I was a little more hesitant to welcome this. As I saw it, this was a phony city – believing that its uniformity stood for a lack of personality. My hometown, although not as flawlessly safe nor clean as Irvine, was where most of my dearest memories had occurred. From the many sleepovers at Cindie’s house, to trying to avoid my school’s own version of the “infamous” cheese touch, to the many laughs shared with friends and family, I shed a tear at the prospect of leaving my home.

Moving into the foreign city, remnants of the hostility I held towards Irvine remained. Still dwelling in my memories of the past, I was initially unable to see Irvine as a “home.” So, as I walked into my first-ever Irvine class, being greeted by many kind, yet unfamiliar faces around me, I was unable to recognize that some of those new faces would later become some of my dearest friends. Such negative feelings about the city were further reinforced by newer, harder classes, and more complicated homework. Sitting in the discomfort of this unfamiliar environment, it started to seem that “change” was something not only inevitable, but insurmountable.

As the years went on, however, this idea seemed to fade. I got used to my classes and bike racing through Irvine neighborhoods with my friends, watching the trees that once seemed just a “weird” green blob soon transform into one of my favorite parts of the city. While I kept my old, beloved memories stored, I made space for new ones. From carefully making our way over the narrow creek path next to our school, to the laughs we shared during chemistry class, my new memories made with friends seemed to transform a city I once disliked into one I would miss. 

Through this transformation, I have come to recognize that change, although sometimes intimidating at first, can open the door to great times and meaningful connections. Although Irvine may have once seemed like a strange, “phony” place that I couldn’t wait to be rid of, the memories and laughs I had grown to share there were very real. As I move onto this next part of my life, I hope I can use this knowledge that I have gained from my time in Irvine to make the most of what’s to come. Even if the change may be frightening at first, I have learned to embrace what’s on the other side, whether green or not.

One huge plus to writing an essay that focuses on a place is that you might have it read by someone who has been there. Yet, what’s really helpful about this essay is that even if someone hasn’t been there, a picture is painted about what the place is like.  Admission officers have the hard task of really understanding what the student sees, so the use of adjectives and imagery can really help.  It’s also really clever to see that the green that’s mentioned at the beginning is mentioned at the end.  It’s a nice way to bookend the essay and tie it all together.

Prompt 6: “Describe a topic, idea, or concept you find so engaging that it makes you lose all track of time. Why does it captivate you? What or who do you turn to when you want to learn more?”

I like getting lost. Not literally, of course, but figuratively. Whether it be in the story of a love song by Taylor Swift, or in the memories brought back by listening to my favorite childhood video game’s background music, I’ve always appreciated music’s ability to transport me to another place, another time, another feeling. 

Alas, I cannot sing, nor have I practiced an instrument since my middle school piano class days. So, perhaps Kurt Vonnegut was right. As he puts it, “Virtually every writer I know would rather be a musician.” While I cannot speak for others, I have certainly not debunked his theory. Writing allows many, including myself, to attempt to mimic the transformative power of music – even if our singing voices aren’t exactly “pleasant.” Just as you can get lost in music, you can do so in a story. Whether it is in George Orwell’s totalitarian Oceania, or Little Women’s Orchard House, the stories outlined in novels can provide an amazing look into the lives and worlds of others, and an escape from the worries and problems of those in your own.

While I am certainly not claiming to have the storytelling abilities of the Orwells or Alcotts before me, I’ve had fun trying to recreate such transformative feelings for others. When I was nine, I attempted to write a story about a little girl who had gotten lost in the woods, only managing to get a couple pages through. As I got older, whenever I was assigned a creative writing assignment in school, I wrote about the same pig, Phil. He was always angry: in my 8th grade science class, Phil was mad at some humans who had harbored his friend captive, and in my 9th grade English class, at a couple who robbed him. 

Thus, when I heard about a writing club being opened at my school in 11th grade, I knew I had to join. I wanted to discern whether writing was just a hobby I picked up now and then, or a true passion. If it was a passion, I wanted to learn as much as possible about how I could improve. Although my high school’s writing club certainly wasn’t going to transform me into Shakespeare, I knew I could learn a lot from it – and I did. The club challenged me to do many things, from writing on the spot, to writing poetry, to even writing about myself, something that’s hopefully coming in handy right now. 

From then on, I started to expand into different types of writing, storing short ideas, skits, and more in appropriately-labeled Google Drive folders. At around the same time, I became interested in classic literature, which largely stemmed from a project in English class. We had been required to choose and read a classic on our own, then present it to the class in an interesting way. While my book was certainly interesting and unique in its own right, nearly everyone else’s novels seemed more captivating to me. So, I took it upon myself to read as many classics as I could the following summer.

One of the books I read during the summer, funnily enough, was Animal Farm, which starred angry pigs, reminiscent of Phil. I had also started going over different ideas in my head, thinking about how I could translate them into words using the new skills I learned. While the writing club helped reaffirm my interest in writing and allowed me to develop new skills, my newfound affinity for classics gave me inspiration to write. Now, I am actually considering writing as part of my future. In this endeavor, I hope that Phil, and the music I inevitably listen to as I write, will accompany me every step of the way.

Admission officers might read 70 (or more!) essays in one day. It’s not uncommon for them to start to blend together and sound similar. This essay might not make you laugh out loud. But, it might make the reader chuckle while reading it thanks to the subtle humor and levity. Being able to incorporate a little humor into your essay (if it is natural for you to do… do not force it), can really be a great way to shed additional light into who you are. Remember, the essay isn’t merely about proving that you can write, but it should also reveal a little bit about your personality.

Prompt 5: “Discuss an accomplishment, event, or realization that sparked a period of personal growth and a new understanding of yourself or others.”

I learned a lot of things during the summer I worked at Tropical Smoothie. I discovered the value of hard work. I figured out how to save money. I even mastered the art of the Mango Magic smoothie (the secret is lots of sugar). But most importantly, I learned the power of perspective. And I have Deja to thank for that. 

Deja was my shift supervisor, and one of Tropical Smoothie’s best employees. She was punctual, friendly, and always willing to lend a helping hand. She knew the store from top to bottom, and could handle pretty much any situation thrown her way. She made everyone around her better. On top of all that, she was four months pregnant! I was always impressed by Deja’s work ethic, but I gained an entirely new level of respect for her one day.

It was a Friday night, and Deja and I were working the closing shift together. It was very busy, and Deja and I were the only ones on shift. We managed to get by, but we were exhausted by the end of the evening. After wiping down the counters and mopping the floors, we closed up shop and went our separate ways. I was eager to get home. 

I walked a couple blocks to where I had parked my car. Well, it wasn’t my car actually. It was my dad’s ‘98 Chevy pickup truck, and it was in rough shape. It had no heat or A/C, the leather seats were cracked beyond repair, and the driver’s side door was jammed shut. I sighed as I got in through the passenger side and scooted over to the driver’s seat. The whole reason I was working at Tropical Smoothie was to save up enough money to buy my own car. I was hoping to have something more respectable to drive during my senior year of high school. 

I cranked the old thing up and started on my way home. But soon enough, I spotted Deja walking on the side of the road. There was no sidewalk here, the light was low, and she was dangerously close to the passing cars. I pulled over and offered her a ride. She got in and explained that she was on her way home. Apparently she didn’t have a car and had been walking to work every day. I couldn’t believe it. Here I was complaining about my set of wheels, while Deja didn’t have any to begin with.

We got to talking, and she confessed that she had been having a tough time. You would never know from the way she was so cheerful at work, but Deja had a lot on her plate. She was taking care of her mother, her boyfriend had just lost his job, and she was worried about making ends meet. And of course, she was expecting a baby in five months. On top of all that, she had been walking nearly a mile to and from work every day. The whole thing was a real eye opener, and made me reconsider some things in my own life. 

For one, I didn’t mind driving my dad’s truck anymore. It was banged up, sure, but it was a lot better than nothing. My mindset had changed. I appreciated the truck now. I began to think about other things differently, too. I started making mental notes of all the things in my life I was thankful for — my family, my friends, my health. I became grateful for what I had, instead of obsessing over the things I didn’t. 

I also gained more awareness of the world outside my own little bubble. My encounter with Deja had shown me first-hand that everyone is dealing with their own problems, some worse than others. So I started paying more attention to my friends, family members, and coworkers. I started listening more and asking how I could help. I also gave Deja a ride home for the rest of the summer. 

These are all small things, of course, but I think they make a difference. I realized I’m at my best when I’m not fixated on my own life, but when I’m considerate of the lives around me. I want to keep this in mind as I continue to grow and develop as a person. I want to continue to search for ways to support the people around me. And most importantly, I want to keep things in perspective.

Too often we can be focused on our own problems that we fail to realize that everyone has their own things going on in their lives, too.  This essay showcases how it’s important to put things in perspective, a skill that certainly will prove invaluable in college… and not just in the classroom.  Another reason I like this essay is because it provides deeper insight into the student’s life.  Sure, you might have mentioned in your activities list that you have a job.  But as this essay does, you can show why you have the job in the first place, what your responsibilities are, and more.

A few last tips

We hope these essay examples gave you a bit of inspiration of what to include in your own. However, before you go, we’d like to send you off with a few (personal statement) writing tips to help you make your essays as lovely as the memories and anecdotes they’re based off of. Without further ado, here are some of our best tips for writing your personal statements:

1. Open strong

College admissions officers read many, many essays (think 50+) a day, which can sometimes cause them to start blending together and sounding alike. One way to avoid your essay from simply fading into the background is to start strong. This means opening your essay with something memorable, whether an interesting personal anecdote, a descriptive setting, or anything else that you think would catch a reader’s attention (so long as it’s not inappropriate). Not only might this help college admissions officers better remember your essay, but it will also make them curious about what the rest of your essay will entail.

2. Be authentic

Perhaps most important when it comes to writing personal statement essays is to maintain your authenticity. Ultimately, your essays should reflect your unique stories and quirks that make you who you are, and should help college admissions officers determine whether you’d truly be a good fit for their school or not. So, don’t stress trying to figure out what colleges are looking for. Be yourself, and let the colleges come to you!

3. Strong writing

This one may seem a little obvious, but strong writing will certainly appeal to colleges. Not only will it make your essay more compelling, but it may show colleges that you’re ready for college-level essay writing (that you’ll likely have to do a lot of). Just remember that good writing is not limited to grammar. Using captivating detail and descriptions are a huge part of making your essay seem more like a story than a lecture.

4. Proofread

Last but not least, remember to proofread! Make sure your essay contains no errors in grammar, punctuation, and spelling. When you’re done proofreading your essay yourself, we would also recommend that you ask a teacher, parent, or other grammatically savvy person to proofread your essay as well.

Final thoughts 

With those in hand, we hope you now have a better sense of how to write your personal statement. While your grades and test scores are important when it comes to college admissions, it’s really your essays that can “make” or “break” your application. 

Although this may make it seem like a daunting task, writing an amazing personal statement essay is all about effort. Thus, so long as you start early, follow the advice listed above, and dedicate your time and effort to it, it’s entirely possible to write an essay that perfectly encapsulates you. Good luck, and happy writing!

Also see:  Scholarships360’s free scholarships search tool

Key Takeaways

• It may take some people longer than others to know what they want to write about, but remember that everyone, including you, has something unique to write about!
• Personal statements should be personal, which means you should avoid being too general and really strive to show off what makes you “you”
• Time and effort are two of the most important things you can put into your personal statement to ensure that it is the best representation of yourself
• Don’t forget to ask people who know you to read your work before you submit; they should be able to tell you better than anyone if you are truly shining through!

Frequently asked questions about writing personal statements 

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How to Write a Personal Statement (with Tips and Examples)

Hannah Yang

Table of Contents

What is a personal statement, 6 tips on how to write a personal statement, personal statement examples (for college and university), faqs about writing personal statements, conclusion on how to write a personal statement.

How do you tell someone who you are in just a few hundred words?

It’s certainly no easy task, but it’s one almost every college applicant must do. The personal statement is a crucial part of any college or university application.

So, how do you write a compelling personal statement?

In this article, we’ll give you all the tools, tips, and examples you need to write an effective personal statement.

A personal statement is a short essay that reveals something important about who you are. It can talk about your background, your interests, your values, your goals in life, or all of the above.

Personal statements are required by many college admission offices and scholarship selection committees. They’re a key part of your application, alongside your academic transcript, standardized test scores, and extracurricular activities.

The reason application committees ask you to write a personal statement is so they can get to know who you are. 

Some personal statements have specific prompts, such as “Discuss a period of personal growth in your life” or “Tell us about a challenge or failure you’ve faced.” Others are more open-ended with prompts that essentially boil down to “Tell us about yourself.”

No matter what the prompt is, your goal is the same: to make yourself stand out to the selection committee as a strong candidate for their program.

Here are some things a personal statement can be:

It can be funny. If you have a great sense of humor, your personal statement is a great place to let that shine.  

It can be vulnerable. Don’t be afraid to open up about hardships in your life or failures you’ve experienced. Showing vulnerability can make you sound more like a real person rather than just a collection of application materials.  

It can be creative. Candidates have got into top schools with personal statements that take the form of “a day in the life” descriptions, third-person short stories, and even cooking recipes.

Now we’ve talked about what a personal statement is, let’s quickly look at what a personal statement isn’t:

It isn’t a formal academic paper. You should write the personal statement in your natural voice, using first-person pronouns like “I” and “me,” not in the formal, objective language you would use to write an academic paper.

It isn’t a five-paragraph essay. You should use as many paragraphs as you need to tell your story instead of sticking to the essay structure you learned in school.

It isn’t a resumé. You should try to describe yourself by telling a clear and cohesive story rather than providing a jumbled list of all of your accomplishments and ambitions.

Here are our top six tips for writing a strong personal statement.

Tip 1: Do Some Serious Self-Reflection

The hardest part of writing a personal statement isn’t the actual process of writing it.

Before you start typing, you have to figure out what to write about. And that means taking some time to reflect on who you are and what’s important in your life.

Here are some useful questions you can use to start your self-reflection. You can either answer these on your own by writing down your answers, or you can ask a trusted friend to listen as you talk about them together.

What were the key moments that shaped your life? (e.g. an important friendship, a travel experience, an illness or injury)

What are you proud of? (e.g. you’re a good listener, you always keep your promises, you’re a talented musician)

How do you choose to spend your time? (e.g. reading, practicing soccer, spending time with your friends)

What inspires you? (e.g. your grandmother, a celebrity, your favorite song)

Doing this self-reflection is crucial for figuring out the perfect topics and anecdotes you can use to describe who you are.

Tip 2: Try to Avoid Cliché Topics

College application committees read thousands of personal statements a year. That means there are some personal statement topics they see over and over again.

Here are a few examples of common personal statement topics that have become cliché:

Winning a tournament or sports game

Volunteering in a foreign country

Moving to a new home

Becoming an older sibling

Being an immigrant or having immigrant parents

If you want to make a strong impression in the application process, you need to make your personal statement stand out from the crowd.

But if your chosen personal statement topic falls into one of these categories, that doesn’t necessarily mean you shouldn’t use it. Just make sure to put a unique spin on it so it still delivers something the committee hasn’t seen before.

Good writing = better grades

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Tip 3: Show, Don’t Tell

One common mistake you might make in your personal statement is to simply tell the reader what you want them to know about you, such as by stating “I have a fear of public speaking” or “I love to cook.”

Instead of simply stating these facts, you should show the committee what you’re talking about through a story or scene, which will make your essay much more immersive and memorable.

For example, let’s say you want the committee to know you overcame your fear of public speaking. Instead of writing “I overcame my fear of public speaking,” show them what it was like to be onstage in front of a microphone. Did your palms get clammy? Did you feel light-headed? Did you forget your words?

Or let’s say you want the committee to know you love to cook. Instead of writing “I love to cook,” show them why you love to cook. What’s your favorite dish to cook? What does the air smell like when you’re cooking it? What kitchen appliances do you use to make it?

Tip 4: Connect the Story to Why You’re Applying

Don’t forget that the purpose of your personal statement isn’t simply to tell the admissions committee who you are. That’s an important part of it, of course, but your ultimate goal is to convince them to choose you as a candidate.

That means it’s important to tie your personal story to your reasons for applying to this specific school or scholarship. Finish your essay with a strong thesis.

For example, if your story is about overcoming your fear of public speaking, you might connect that story to your ambition of becoming a politician. You can then tie that to your application by saying, “I want to apply to this school because of its fantastic politics program, which will give me a perfect opportunity to use my voice.”

Tip 5: Write in Your Own Voice

The personal statement isn’t supposed to be written in a formal tone. That’s why they’re called “personal” statements because you have to shape it to fit your own voice and style.

Don’t use complicated or overwrought language. You don’t need to fill your essay with semicolons and big words, unless that’s how you sound in real life.

One way to write in your own voice is by speaking your personal statement out loud. If it doesn’t feel natural, it may need changing. 

Tip 6: Edit, Edit, Edit!

It’s important to revise your personal statement multiple times in order to make sure it’s as close to perfect as possible.

A single typo won’t kill your application, but if your personal statement contains multiple spelling errors or egregious grammar mistakes, you won’t be putting your best foot forward.

ProWritingAid can help you make sure your personal statement is as clean as possible. In addition to catching your grammar errors, typos, and punctuation mistakes, it will also help you improve weaknesses in your writing, such as passive voice, unnecessary repetition, and more.

Let’s look at some of the best personal statements that have worked for successful candidates in the real world. 

Harvard Personal Statement Example

Love. For a word describing such a powerful emotion, it is always in the air. The word “love” has become so pervasive in everyday conversation that it hardly retains its roots in blazing passion and deep adoration. In fact, the word is thrown about so much that it becomes difficult to believe society isn’t just one huge, smitten party, with everyone holding hands and singing “Kumbaya.” In films, it’s the teenage boy’s grudging response to a doting mother. At school, it’s a habitual farewell between friends. But in my Chinese home, it’s never uttered. Watching my grandmother lie unconscious on the hospital bed, waiting for her body to shut down, was excruciatingly painful. Her final quavering breaths formed a discordant rhythm with the steady beep of hospital equipment and the unsympathetic tapping hands of the clock. That evening, I whispered—into unhearing ears—the first, and only, “I love you” I ever said to her, my rankling guilt haunting me relentlessly for weeks after her passing. My warm confession seemed anticlimactic, met with only the coldness of my surroundings—the blank room, impassive doctors, and empty silence. I struggled to understand why the “love” that so easily rolled off my tongue when bantering with friends dissipated from my vocabulary when I spoke to my family. Do Chinese people simply love less than Americans do?

This is an excerpt from a personal statement that got the applicant admitted to Harvard University. The applicant discusses her background as a Chinese-American by musing on the word “love” and what that means within her family.

The writer uses vulnerable details about her relationship with her grandmother to give the reader an understanding of where she comes from and how her family has shaped her.  

You can read the full personal statement on the Harvard Crimson website.

Tufts Personal Statement Example

My first dream job was to be a pickle truck driver. I saw it in my favorite book, Richard Scarry’s “Cars and Trucks and Things That Go,” and for some reason, I was absolutely obsessed with the idea of driving a giant pickle. Much to the discontent of my younger sister, I insisted that my parents read us that book as many nights as possible so we could find goldbug, a small little golden bug, on every page. I would imagine the wonderful life I would have: being a pig driving a giant pickle truck across the country, chasing and finding goldbug. I then moved on to wanting to be a Lego Master. Then an architect. Then a surgeon. Then I discovered a real goldbug: gold nanoparticles that can reprogram macrophages to assist in killing tumors, produce clear images of them without sacrificing the subject, and heat them to obliteration. Suddenly the destination of my pickle was clear. I quickly became enveloped by the world of nanomedicine; I scoured articles about liposomes, polymeric micelles, dendrimers, targeting ligands, and self-assembling nanoparticles, all conquering cancer in some exotic way. Completely absorbed, I set out to find a mentor to dive even deeper into these topics. After several rejections, I was immensely grateful to receive an invitation to work alongside Dr. Sangeeta Ray at Johns Hopkins.

This is the beginning of a personal statement by Renner Kwittken, who was admitted into Tufts University as a pre-medical student.

Renner uses a humorous anecdote about being a pickle truck driver to describe his love for nanomedicine and how he got involved in his field. You can feel his passion for medicine throughout his personal statement.

You can find Renner’s full essay on the Tufts Admissions page.

Law School Personal Statement Essay Example

For most people, the slap on the face that turns their life around is figurative. Mine was literal. Actually, it was a punch delivered by a drill sergeant at Fort Dix, New Jersey, while I was in basic training. That day’s activity, just a few weeks into the program, included instruction in “low-crawling,” a sensible method of moving from one place to another on a battlefield. I felt rather clever for having discovered that, by looking right rather than down, I eliminated my helmet’s unfortunate tendency to dig into the ground and slow my progress. I could thus advance more easily, but I also exposed my unprotected face to hostile fire. Drill sergeants are typically very good at detecting this type of laziness, and mine was an excellent drill sergeant. So, after his repeated suggestions that I correct my performance went unheeded, he drove home his point with a fist to my face. We were both stunned. This was, after all, the New Army, and striking a trainee was a career-ending move for a drill sergeant, as we were both aware. I could have reported him; arguably, I should have. I didn’t. It didn’t seem right for this good sergeant, who had not slept for almost four days, to lose his career for losing his temper with my laziness. Choosing not to report him was the first decision I remember making that made me proud.

These are the first three paragraphs of an anonymous personal statement by a Wheaton College graduate, who used this personal statement to get into a top-25 law school.

This statement describes a time the applicant faced a challenging decision while in the army. He ended up making a decision he was proud of, and as a result, the personal statement gives us a sense of his character.

You can find the full essay on the Wheaton Academics website.

Here are some common questions about how to write a personal statement.

How Long Should a Personal Statement Be?

The length of your personal statement depends on the specific program you’re applying to. The application guidelines usually specify a maximum word count or an ideal word count.  

Most personal statements are between 500–800 words. That’s a good general range to aim for if you don’t have more specific guidelines.  

Should Personal Statements Be Different for Scholarships?

Many scholarship applications will ask for personal statements with similar prompts to those of college applications.

However, the purpose of a personal statement you’d write for a scholarship application is different from the purpose of one you’d write for a college application.

For a scholarship application, your goal is to showcase why you deserve the scholarship. To do that, you need to understand the mission of the organization offering that scholarship.

For example, some scholarships are meant to help first-generation college students get their degree, while others are meant to help women break into STEM.

Consider the following questions:

Why is this organization offering scholarships?

What would their ideal scholarship candidate look like?

How do your experiences and goals overlap with those of their ideal scholarship candidate?

You can use the same personal anecdotes you’d use for any other personal statement, but you’ll have a better chance of winning the scholarship if you tailor your essay to match their specific mission.

How to Start a Personal Statement

You should start your personal statement with a “hook” that pulls the reader in. The sooner you catch the reader’s attention, the more likely they’ll want to read the entire essay.

Here are some examples of hooks you can use:

A story (e.g. When the spotlight hit my face, I tried to remind myself to breathe. )

A setting description (e.g. My bedroom floor is covered with dirty laundry, candy wrappers, and crumpled sheet music. )

A funny anecdote (e.g. When I was a little kid, my friends nicknamed me Mowgli because of my haircut. )

A surprising fact (e.g. I've lived in 37 countries .)

There you have it—our complete guide to writing a personal statement that will make you stand out to the application committee.

Here’s a quick recap: 

A personal statement is a short essay that shows an application committee who you are

Start with a strong hook that pulls the reader in

Tell a story to engage the reader 

Write in your own voice, not in a formal tone

Good luck, and happy writing!

Hannah is a speculative fiction writer who loves all things strange and surreal. She holds a BA from Yale University and lives in Colorado. When she’s not busy writing, you can find her painting watercolors, playing her ukulele, or hiking in the Rockies. Follow her work on hannahyang.com or on Twitter at @hannahxyang.

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10 MBA Personal Statement Examples: How To Write An Application Essay That Will Impress Ivy League Business School Admissions Committees. {Tips + Samples}

• How to write

Figuring out what to include in your MBA personal statement can be tough. But you can write an impressive MBA essay if you read successful goal statements that have followed the correct format.

In this article, Dorian Martins guides business school applicants on:

• how to write an MBA application essay,
• what to include in an MBA Personal Statement
• and what essay format to follow.

Each point features MBA essay examples that impressed the admissions committees of various business schools. 

Ready to learn how to write an MBA personal statement?

This resource starts with a definition of an MBA personal statement.

An MBA personal statement is the gateway to your goal. In some schools, it is referred to as a  goal statement or a statement of purpose. It is a document that convinces members of an admission committee of your suitability as a candidate in a Department of Business Administration and therefore able to pursue your MBA or Related MBA dual degree .

A poorly written MBA essay will only make the ad coms reject you. The first step in writing the personal statement for business school, would be discovering what to include in the personal statement and what the professors expect your MBA essay to say.

Here’s a tip from an expert:

Without further ado, let’s dive into the nitty gritty of writing a kickass personal statement for your MBA application.

Conduct A Research On the Business School and the MBA Program 

Why this program? What motivated you to apply to this business school?

To explain why you are a good fit , you need to do a great deal of research.

Every Business School is different in one way or another. They have unique missions, values, and goals. Understanding that will help you hit the sweet spot.

You need to reason the motivation behind your application. Self-reflection is one part of it. The other one is research.

Doing research is the foundation for good writing . It is the first step to take in learning how to write an MBA personal statement.

You need to find out what these schools seek in candidates. Also, get acquainted with the goals of their programs.

Typically, students apply to 2-3 schools the least. Cover every school and program you will apply for.

When you know their goals, you can detail how you can contribute. That’s what schools want. They want to see how you fit in the picture.

Get to know more about the school culture. It would help in your MBA personal statement. Use that information to show that you belong there.

Here’s an example of what good research can do. This essay is packed with Harvard-specific information.

Conducting Research

But how do you approach the research? You’re probably wondering. Listed below are some research suggestions that will help you use the right MBA essay format:

• Reach out to department heads for insights
• Check out the school’s website
• Find about events conducted by Business Schools
• Look into previous or current students’ profiles
• Get in touch with current or previous MBA students
• Learn about special opportunities that a school offers (entrepreneurship training, startup funding, great summer job options, etc.)
• Head to the school’s online communities such as forums and social media groups

It can help if you outline specifics for each program. Create bullet points that you find useful. This can be your preparation for writing.

Look at the bigger picture rather than the numbers. Remember that you don’t need to reflect every virtue they want. This is just for inspiration.

The research can help you see yourself as an asset. It can bring you closer to the school you desire. Thus, you’ll feel more confident when you start writing.

Focus on Specific Question when writing your MBA Personal Statement. 

The most beautiful MBA personal statement can be worthless if it’s not specific. The admission committee needs an answer, not an autobiography .

Make sure that you address the question at hand in your MBA application essay.  Don’t waste space and time on non-related information.

The need to present yourself in the best light can do damage. It can get you to take the wrong path.

Sample A MBA Personal Statement

This Sample MBA Personal Statement by written Sandra Onah does a good job of this.

The information on in your statement of purpose must focus on the specific question you intend to answer.Yes, it ‘s important to write about your strengths and positive experiences. But even then, your essay must be focused on the theme and question you intend to explore. If an information isn’t related to the lead question you intend to answer, skip it.

Resist the urge to ramble. You have a limited word count. Use it wisely.

Sample B MBA Personal Statement

Take a look at another MBA Essay example. The student jumps straight to the point. That’s how it should be done.

Writing an MBA personal statement can seem easy at the start, but the truth is, the introduction is where you hook the readers. The point where students tend to break away is the introduction. They have the need to set the tone. However, it’s better to start strong with a suitable topic.

You don’t need an elaborate introduction. Begin with specifics right away. The less irrelevant information you include, there’ll be more room for examples.

To ensure that you aren’t beating around the bush, ask yourself this:

Is this sentence relevant?

Repeat this question for every sentence you write. If the answer is no, delete it.

Pay attention to lengthy sentences. They often consist of excess words or information. You can use a proofreading and editing tool  that will point them out.

Be Yourself in your MBA Personal Statement.

Show what makes you unique. Don’t just aim to tick all the boxes.

There will be hundreds of others who will try to fit in. They’ll list everything that the school wants.

But there’s nothing special there. Nothing that will make them stand out.

Don’t write what the committee wants to hear. That is a mistake. There’s no original value in trying to mimic them.

Schools want character. They want unique personalities that can add to the diversity.

Innovators and entrepreneurs are always considered to be different. People that can be noticed in the crowd are the leaders.

Give your MBA personal statement something special by showing who you are. Don’t be scared to open up and break the mold.

Your experiences and life path can ensure originality. Put the focus on that.

No one else has had the same life as you. There lies your advantage. Think about what makes you non-traditional.

Do you want an example? This is an sample MBA personal statement from a student applying to Stanford. The story he shared is memorable and different.

You can also show your vulnerabilities or express your humor. Don’t hide your humanity.

Think about how your experience ties to the MBA program. What made you go in this direction?

Show who you are and you won’t risk blending in. You don’t need to be driven by world peace. The only thing you need is to be yourself.

Write about Your Passions in your MBA Statement of Purpose.

“You have to be burning with an idea, or a problem, or a wrong that you want to right. If you’re not passionate enough from the start, you’ll never stick it out.”

― Steve Jobs .

Show the business school admissions committee that you can stick it out. Tell them how passionate you are.

Passion tends to ignite us. It can light that fire within you and fill you with inspiration. Use your passion to create a compelling MBA personal statement.

People without passions are usually people without enthusiasm. No Business School wants that. They aim to shape future leaders – and future leaders need to be driven.

If you opted for an MBA program, you probably have a business goal. What do you want to accomplish?

Do you see yourself as a startup owner? Do you want to run a sustainable business? Tell the admission committee where your interests lie.

Mrs. Amaka F. Onyeabor does this very well, Not only does she show that she’s a good business leader, she uses storytelling to demonstrate her passion for her field of study.

Here’s how she made the most of this MFA Essay format:

By applying to a business school, you are pursuing your dream. Which only shows that you are a person of action. You dare to take charge of your circumstances.

Writing about what excites you will make the essay more impressionable. Passion can give your MBA essay some power.

However, you need to find the right question that can handle this topic. For example, “Introduce yourself.”

Sample C MBA Personal Statement

Here’s a sample MBA personal statement and how you can introduce yourself through your passion:

Learn from this example how to approach the topic. You want to go back to the roots. Explain what planted the seed that grew into this devotion.

The origin of passion is always thrilling to read about. It helps the readers understand your aspirations better. What’s more, it helps them see potential in you to write just the perfect MBA essay.

Tell Your Story, Not Your Resume.

Every piece of the admission puzzle has its role. What you wrote in the resume and cover letter  is behind you. You can’t retell the same information over and over again.

Now, it is time to focus on your story.

Forget about methodology and chronology. It’s time to get personal.

The purpose of the essay is to get to know the candidates. Praising your GPA and listing your work experience won’t help. You need to make the essay captivating.

Take on the role of a storyteller and draw the readers in. This is your chance to let your personality shine through.

Use vivid language and descriptions. Illustrate situations and emotions that were present at the time. Bring your story to life.

Here’s another sample MBA personal statement that shows the impact of storytelling. This MBA letter of intent or application essay captures your attention with the very first sentence. It takes you on a journey.

To prepare yourself, read some books for inspiration. Observe how good storytellers do it. Read articles on how to write an MBA essay. You could even read previous samples of MBA personal statement to draw inspiration on how to write yours.

The success stories of entrepreneurs  can stimulate your ideas. You can learn from their story and their writing style.

Here are a few more methods for telling a story effectively:

• Choose a central message or the moral of the story.
• Progress the story towards central moral.
• Build compelling plots on obstacles and conflict.
• Stick to the clear structure: introduction, action, climax, and resolution.
• Don’t’ complicate it. Eliminate unnecessary backstory.
• Use your own voice and writing style.

Your MBA Statement Of Purpose Must Reflect Your Leadership Qualities

Leaders build companies from the ground up. Leaders inspire people. They take proper actions in the present for a better future.

Business schools want leaders. Show them that you are one.

But stating “I am a leader” won’t do. Nor will the statement “I want to be a successful leader” help. Your MBA statement of purpose needs to show that you have what it takes.

Give insight into your motivations, capabilities, and strengths. Emphasize experiences that present you as a proactive person. When was the time when you took charge?

Don’t stress if you can’t spot such an experience right away. Think harder.

You don’t need to be the team captain to prove your leadership skills. They can be seen in many ordinary situations.

Let’s say that you organized painting the benches in your neighborhood.

You gathered people together and led them to a set goal. You made a change in your community. This portrays you as a leader.

Leadership can be found everywhere. Just closely look at what you’ve done. Where can your progressiveness be noticed?

Observe the following sample MBA personal statement. It’s a story of a boy, a dream, and an action. A simple story that demonstrates leadership.

The whole essay doesn’t need to revolve around leadership. Slip in an example that hints at your proactive capabilities. You can do this in any type of essay question.

Your MBA Personal Statement Should Back Up Claims with Examples.

Are you ready to rock that university term ? Prove it. Better yet, show that you are ready through examples.

There’s nothing like examples to illustrate the point. The claims can seem empty if you can’t prove them.

Back up your statements with real-life examples. Use plenty of them.

If you want a winning essay, you can’t go around specific anecdotes. Broad summaries can never make an impact like details do.

Your character, the best traits, and work ethic are best seen in different situations.

Do you know what’s best about examples? You can lift yourself up without bragging.

Don’t say that you are resourceful. Tell a story that proves it. Share how you started Business A or freelancing or volunteering. How did your experience sharpen yor business acumen?

Don’t list your best traits. Share stories that put them in focus.

Real-life examples are interesting and edifying. They won’t be interpreted as personal praise.

Pay attention to the sample MBA personal statement you are about to see. It shows how examples make the essay more vivid.

Instead of listing what he/she learned, the student told a story. This made the essay more fun to read. Moreover, it still answered the question perfectly.

Stories and examples are more memorable. They stick into the readers’ minds. General statements don’t have that effect.

Whatever question you have, supply the answer with examples. There is always something in your life that you can use.

What’s more, examples show that you memorize your lessons. You take notice of what happens to you. Present yourself as the person who values what life teaches you.

Wrap Up On MBA Personal Statement Examples

You Got This!

Turn the MBA application essay into your golden ticket for the interview. This piece of writing will help the committee understand who you are. Therefore, approach it with care.

Take your time. Do your research. Reflect on your uniqueness.

Resist the temptation to be under a lot of pressure. Especially if you don’t know how or where to start.

The question that puzzles many is: How do you write an MBA personal statement that stands outs?

Now you have your answer.

“Let’s get it over it” attitude won’t get you far. You need patience. You need to take a deep look inside yourself.

For starters, let go of the pressure. Simply focus on the question. That’s the only thing you should think about right now.

Now, sit at your desk, turn on the computer, and get to work. Embrace your authenticity and remember: you are worthy.

I hope this article guide on how to write an MBA application essay was helpful. You might want to learn how to write an MFA Personal Statement too.

Dorian Martin is a writer, editor, and proofreader. He studied computer science and continued to develop his knowledge in the fields of academic writing and content writing. Currently, Dorian works as a senior writer at a thesis writing service GetGoodGrade and educational expert at digital marketing conferences. Along with all of that, Dorian runs his personal blog.

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Personal statement tips

The personal statement is an important part of your UCAS application.

It helps admissions staff at the University decide whether to make you an offer. Some courses have many more applicants than places and there may be many students with good grades applying for the same course as you. 

What is it?

Your personal statement is a short written piece about you. It gives evidence of your skills, knowledge and experience. It’s your chance to tell us why you want to study a particular course and why you would make a great student. Read about:

How to write a UCAS undergraduate personal statement (UCAS website)

Top tips for writing the perfect personal statement (The Complete University Guide)

Maximum length

47 lines or 4,000 characters maximum – whichever comes first.

What to include

Your personal statement is your chance to stand out from the crowd. It is unique and individual to you, but some things to include are:

• Enthusiasm and motivation – your passion for the course should be clear and relate to you and your experiences (eg projects, field trips or experiences at school that sparked your interest in your subject). 
• Understanding of the subject – you need to show you have some knowledge and understanding, even if you have not studied the subject at high school or college. If you have done some reading about the subject, outside of school, mention this.
• Academic prizes or scholarships – this will help you stand out and show evidence of your potential.
• Career aspirations – even if you do not have clear career plans yet, you can show you have thought about your future career and how your chosen degree could help you achieve this.
• Relevant work experience/voluntary activities – explain what skills you have gained from the experience, including skills that would be useful in your university studies. 
• Non-academic interests – your hobbies (such as sports, baking or reading) show your personality and can be a chance to demonstrate different skills.
• What you will contribute to the university community – we want to know what you can bring to Leeds, as well as what you want to get out of university life.

International and EU students

If you are a non-UK student, you should also mention:

• Why you want to study in the UK.
• Why you want to be an international student, rather than study in your own country.

What to avoid

• Plagiarism (copying) – all statements will be checked for plagiarism. Your statement must be your own work so do not use templates. If you have applied before, check your personal statement is completely up to date and relevant to your current application.
• Skills without examples – show how you have developed the skills you think you will need, don't just list them.
• Listing subject knowledge – explain how your knowledge has helped you build career aspirations, choose your degree, or prepare for coming to university.
• Repeating qualifications – don't repeat information covered elsewhere on the application. This uses up valuable space in your personal statement.
• Short personal statement – make the most of the space you have. A short statement suggests you lack of passion or commitment to the course you are applying for.

Our top tips

• Write your personal statement in MS Word (or similar) first, so you can check your spelling and grammar before you add it into your application.
• Get someone else, like your tutor, family or friends, to read your statement to check for any errors and make suggestions before you submit it. You may need a few drafts before you are happy with the final version.
• If English is not your first language, you could mention any opportunities you have had to use English (eg an English-speaking school or work with a company that uses English).
• Use plain, clear English. Be careful with humour, quotes or anything unusual. The admissions tutor might not have the same sense of humour as you!
• Don’t exaggerate. If you get an interview, you might be asked for more detail about what you have written.
• Check the faculty or school website of your chosen course for guidance on your personal statement - especially important if you are applying for a course in medicine or dentistry. For example, see Leeds University Business School's 8 ways to perfect your UK university application .
• Check UCAS application deadlines  to make sure you apply before the closing date. For courses in medicine and dentistry, this is earlier than many other courses.

Related links

• University Writing Center
• The Writing Mine

The time has come to write a personal statement, but you do not know where to begin. No worries, writing about yourself is no easy task. After all, there’s only so much you can fit when writing a personal statement.

What is a Personal Statement?

A personal statement is a required essay done by a prospective candidate in an educational setting whether they are applying for a scholarship, graduate school admission, studying abroad, fellowship program, etc. However, it should not be confused with being the same as a statement of purpose. A statement of purpose strictly focuses on how your achievements, such as professional or academic, can benefit the program you are applying to . In contrast, a personal statement allows more creativity and freedom to develop within the applicant. Occasionally, personal statements may come with specific questions about what to write about.

Why Should They Choose You?

Although it is important to emphasize your achievements, whether it be academic or professional, the person reading your statement wants to get to know you better through your background information and what inspired you to pursue your goals. Overall, it’s important to ask yourself these questions when considering writing a personal statement:

●  What exact moment led you to be where you are today?

●  What separates you from the rest of the candidates?

●  What personal traits or qualities do you have that will help you succeed?

●  What do your story, goals, or skills obtained bring to the table?

Are You the Right Fit?

Although the focus of a personal statement is yourself, you must consider that you’re applying to a specific institution or program that offers specific opportunities. Not everyone will be the right fit and that’s okay, there are many opportunities for you to join. However, if you truly want to get in and be accepted, you must try to make a connection with your audience. Mention how the school or program will help you succeed and accomplish your goals. This goes back to what you bring to the table.

The unique trait about personal statements is that no two are alike. Everybody’s story is different. The requirements for each application vary in length, format, and topics. Nevertheless, having a concrete idea of how to organize your thoughts and ideas before you submit your final draft saves a lot of stress and time when the deadline comes. If you need an idea of where to start, brainstorm, or organize your thoughts, below is an example of a structure for your layout that may help you in getting out of that writing block:

Introduction:

-   Introduce a memory that leads back to where your interest or passion started or motivated you be where you are today

-   Give a sneak peek to your reader in a quick summary as to what you’re going to be talking about in your body paragraph (background information, accomplishments, & future aspirations from being admitted into the school or program)

*Note: Introductions should be a brief paragraph of everything you’re going to be writing about, leave the details for your body paragraphs.

A) 1 st Paragraph (Background Information)

What’s your undergraduate major/degree or other educational history?

What part of your demographic information is relevant? (hometown, heritage, family

history, etc.)

What’s an obstacle or challenge that changed the way you viewed your life?

Make sure be able make one connection to all three, it’ll make it easier for your

reader to follow through with your story and understand your goals

If deciding to write about an obstacle or challenge, remember to not solely focus on

the negative experience of it. Instead, try thinking about what you were able to take

from the experience and how did it change you as a person.

B) 2nd Paragraph (Academic and Professional Achievements)

Any organizations you’ve joined or rewards you’ve obtained? (The more you have

done, the better)

What skills have you’ve obtained through participating in any organizations, events,

jobs, etc.? C) 3 rd Paragraph (Future Goals and Accomplishments)

What is the next step after being admitted?

What do you hope to learn or take from being part of the program?

How will you apply it to your desired goal?

Conclusion:

Restate your goals in one or two sentences

Talk about what you envision for your future, what do you hope to gain from all of this?

What will you benefit from being on the program?

What do you contribute to the program?

How will you apply everything you learned?

*Note: Your concluding/closing paragraphs are usually short with a maximum of three or four sentences, leave out any details.

Final Thoughts

Ultimately, there are several things to remind yourself of when writing a personal statement: focus on answering the main questions, tell your story, and use examples of any challenge or obstacle that you faced throughout your life. If you decide to focus on a challenge or obstacle, think about the tone you will use. Writing about this challenge or obstacle focuses on the learning experience or the opportunity rather than solely on the negative parts. Remember, you’ve worked hard enough to get where you are today. Hopefully, you can get started on that personal statement you’ve been procrastinating on, and good luck on whatever path you decide to pursue.

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15 Powerful Personal Brand Statement Examples to Elevate Your Career in 2024

• May 13, 2024
• by steven-austin

In an increasingly digital world, your personal brand has never been more important. It‘s the first impression people have of you professionally – whether they discover you on LinkedIn, through a Google search, or on your personal website.

And that first impression can open doors or close them. According to CareerBuilder, 70% of employers use social media to screen candidates during the hiring process, and 43% use social media to check on current employees.

What‘s more, 85% of U.S. recruiters and HR professionals say that an employee‘s online reputation influences their hiring decisions at least to some extent. Nearly half say that a strong online reputation influences their decisions to a great extent.

Bottom line? If you‘re not carefully crafting and curating how you show up online, you‘re putting your career at risk. In fact, 56% of employers won‘t even consider a candidate without an online presence.

But a compelling personal brand doesn‘t just insulate you from negative judgments. When done well, it can be an incredible asset – one that lands you that dream job, attracts high-caliber clients, or positions you for that next promotion.

Case in point: 57% of the U.S population now have a LinkedIn profile. Why? Because professionals and entrepreneurs alike know that a strong online presence can translate into major offline opportunities.

At the core of your personal brand is your brand statement – a crisp, compelling declaration of who you are, what you do, and why it matters. It‘s the throughline that ties all the pieces of your online presence together.

So what makes a personal brand statement stand out and stick in people‘s minds? The best ones do a few key things:

They express your unique value proposition. What special sauce do you bring to the table? What are the specific skills, experiences, or perspectives that set you apart?

They‘re authentic to who you are. If your brand statement feels generic or forced, people will see right through it. But when it captures your genuine personality and voice, it resonates.

They speak directly to your target audience. Who are you trying to appeal to and engage with your personal brand? Keeping that audience in mind will help you strike the right tone and highlight the right things.

They‘re memorable and specific. Broad, overused terms like "strategic thinker" or "experienced leader" won‘t make you stand out. But concrete, vivid language will lodge your brand in people‘s minds.

To help inspire you as you craft or refine your own brand statement, we‘ve rounded up 15 powerful examples from a variety of different fields and roles.

1. "Deconstructing complex topics to drive meaningful dialogue." – Nia Hope, Podcast Host

2. "i empower women in stem to communicate with confidence." – dr. andrea hernandez, speech coach, 3. "helping purpose-driven organizations scale their impact sustainably." – jonah malin, nonprofit consultant, 4. "i bring data to life to drive smarter decisions." – tanya sharma, data visualization specialist, 5. "building products that make people‘s lives easier." – lena tran, product manager, 6. "exploring the human side of tech." – simone bresi-ando, tech ethicist & founder, 7. "i help underrepresented entrepreneurs access funding and mentorship." – marcus johnson, startup advisor, 8. "crafting immersive digital experiences that push creative boundaries." – amaya henry, vr designer, 9. "helping families feel at home in a new city." – julia moran, relocation specialist, 10. "i turn complex legal concepts into plain english." – leah nichols, legal content writer, 11. "empowering retirees to fearlessly enjoy their next chapter." – sam diallo, retirement coach, 12. "capturing the heart and soul behind every brand." – diego chacon, brand photographer, 13. "i help the helpers avoid burnout." – hannah nguyen, therapist for nonprofit leaders, 14. "empowering young people to become global citizens." – kaila caldwell, education abroad advisor, 15. "helping biotech startups bring their innovations to market." – asha gupta, biotech business strategist.

Let‘s dive deeper into a few of these to unpack why they work so well:

Nia Hope‘s brand statement packs a punch by juxtaposing two concepts: deconstructing the complex and driving meaningful dialogue. It shows that she‘s not afraid to tackle thorny, nuanced topics but does so in service of a greater goal: sparking thoughtful conversations. You immediately get a sense of her communication style and the impact she aims to have.

Dr. Andrea Hernandez‘s statement works because of its specificity. Rather than saying she helps "people" with public speaking, she zeros in on a particular audience – women in STEM fields. This kind of niche specificity is powerful. It shows that she deeply understands the unique challenges and strengths of this group and can speak directly to their needs.

Jonah Malin‘s brand statement also features a tightly defined audience – purpose-driven organizations. The words "scale" and "sustainably" give us a picture of the kinds of outcomes he helps create. He‘s not just helping nonprofits grow but helping them do so in a way that‘s manageable and enduring over time. That‘s the kind of specialized insight his clients are looking for.

A few things to note across all these examples:

They‘re concise. You can read any of these statements in a matter of seconds, but they still convey a lot about who each person is and what they bring to the table.

They use fresh, vivid language. You‘ll notice very little jargon or filler words. Every word is carefully chosen for maximum impact and memorability.

They center on outcomes and audience. These statements focus not just on what the person does but on why it matters and who it helps. That outward focus is key.

So how can you craft a similarly powerful brand statement for yourself? Here‘s a simple framework to get you started:

For example: I use [skills in data analysis] to help [Fortune 500 companies] [uncover cost-saving opportunities and increase efficiency] .

Of course, this is just a starting point. Keep massaging the language until it feels authentic to you. Say it out loud. Get feedback from people who know you well. Word-smith until you land on a statement that makes you feel proud and energized.

And remember, your personal brand statement isn‘t meant to be static. As you gain new skills and experiences, don‘t be afraid to evolve your messaging over time. The goal is for your brand to be an accurate and compelling reflection of where you are now and where you‘re headed.

But this is just the first step. To truly harness the power of personal branding, you need to weave that brand statement through all your touchpoints and interactions.

That means integrating it into your:

• Social media profiles and posts
• Personal website or online portfolio
• Professional bio for conference programs, publications, etc.
• Elevator pitch for networking events
• Thought leadership content like blog posts or videos

Consider these eye-popping statistics: Influencer campaigns can generate up to 11x higher ROI than traditional advertising. Why? Because when you express a strong point of view and build a loyal following around your ideas, you become incredibly valuable to employers and clients.

So don‘t just define your brand – put it out into the world consistently and strategically. That‘s how you‘ll unlock the full power of personal branding.

Now, you might be thinking: How can I possibly stand out in such a noisy digital landscape? It‘s true – cutting through the clutter online is harder than ever. But that‘s precisely why an authentic, memorable personal brand is so vital.

When you lead with genuine substance, when you have the courage to share your unique perspective and voice, you‘ll naturally attract the right people and opportunities. No gimmicks or stunts needed – just the real you.

So take the time to reflect on your unique strengths and body of work. Distill the essence of what makes you YOU into a clear, cohesive brand statement. And then go forth and share that brand boldly and consistently, both online and off.

With a powerful personal brand as your calling card, there‘s no telling what doors will open for you in the months and years to come. You‘ve got this!

Our Top Picks for the Best Private Student Loan Companies

• College Ave
• Custom Choice
• Why You Should Trust Us

Best Private Student Loans of May 2024

Affiliate links for the products on this page are from partners that compensate us (see our advertiser disclosure with our list of partners for more details). However, our opinions are our own. See how we rate student loans to write unbiased product reviews.

If you've already used your savings, federal student loans, and student aid to pay for college and still find that you're short on cash, a private student loan could be a good option. 

The best student loans available are federal student loans. But if you need to turn to a private lender, here are a few of the best places to begin your search.

• SoFi Undergraduate Student Loans
• Sallie Mae Undergraduate Student Loans
• Ascent Undergraduate Student Loans
• Earnest Undergraduate Student Loans
• College Ave Undergraduate Student Loans
• Custom Choice Undergraduate Student Loans
• MPower Financing Undergraduate Student Loan

Compare the Top Private Student Loans

The best private student loans have competitive interest rates, a variety of repayment terms, and no origination fees. Our list of the best options includes picks for both undergraduate and graduate students.

Sofi Student Loans

0.25% discount on regular rates with AutoPay

5.97% - 14.68% variable and 4.44% - 14.70% fixed (with AutoPay discount)

Undisclosed

Minimum of $1,000

• Check mark icon A check mark. It indicates a confirmation of your intended interaction. No origination fees, prepayment penalties, or late fees
• Check mark icon A check mark. It indicates a confirmation of your intended interaction. Solid APR
• Check mark icon A check mark. It indicates a confirmation of your intended interaction. Several options for repayment term length
• Check mark icon A check mark. It indicates a confirmation of your intended interaction. Quick application process
• Check mark icon A check mark. It indicates a confirmation of your intended interaction. Unemployment protection
• con icon Two crossed lines that form an 'X'. Credit check required
• con icon Two crossed lines that form an 'X'. $5,000 loan minimum

SoFi is an excellent lender for borrowers who want competitive APRs and a safety net in the case of a job loss. It's also a great lender for those who don't want to worry about fees.

• Apply through your computer or mobile device
• Customer service available via phone, mail, and social media
• Five, seven, 10, or 15 year repayment terms available
• Loan minimum of $5,000, maximum up to 100% cost of attendance
• Unemployment Protection provides up to 12 months of loan forbearance for eligible borrowers who lose their job through no fault of their own
• Loans are originated by SoFi Lending Corp. or an affiliate
• Repayment options available:
• Deferred: No payments until six months after leaving school
• Interest only: Only make payments on the loan's interest while in school
• Partial payments: Pay $25 per month while in school
• Full repayment immediately: Start making full payments while still in school

SoFi private student loans are best for graduate students. SoFi is one of the few lenders offering lower interest rates for graduate school loans than undergraduate loans. 

While SoFi's interest rates are competitive with others on the list, what makes SoFi unique are its other features. This lender offers some good protections for student loan borrowers, like career services and unemployment protection. Additionally, SoFi's student loans have no fees, including no late fees (though it's worth noting that interest will still accrue).

Watch out for: High maximum loan amount. SoFi's minimum loan amount is $5,000 — if you need a small student loan, it might be worth turning to a lender that makes smaller loans. 

SoFi Student Loans Review

Ascent Student Loans

6.24% - 15.85% variable and 4.29% - 15.76% fixed (with AutoPay discount, varies by plan)

Fair to Excellent

$2,001 - $200,000 ($200,000 aggregate total)

• Check mark icon A check mark. It indicates a confirmation of your intended interaction. N/A
• con icon Two crossed lines that form an 'X'. N/A

Ascent provides a variety of repayment term lengths on its student loans and low minimum interest rates on fixed-rate loans. You may also qualify for a 1% cash-back reward that will be paid to you after graduation.

• Loan amounts available: $2,001* minimum, up to $200,000 for undergraduates, and $400,000 for graduates 
• *The minimum amount is $2,001 except for the state of Massachusetts. Minimum loan amount for borrowers with a Massachusetts permanent address is $6,001.
• Deferred: No payments for up to nine months after leaving school

Ascent private student loans are a flexible option for almost any student loan borrowers. Interest rates are competitive, and terms range from five to 15 years. 

Cosigners are allowed and encouraged. A relatively unique feature is Ascent's cosigner release. Make 12 consecutive on-time payments, and Ascent can release a cosigner from your student loan. 

What to watch out for: Ascent isn't a great option if you want to repay your student loans while you're still in school, as this lender doesn't offer a repayment plan with full payments while borrowers are still enrolled. But there's no prepayment penalty on loans if you want to make partial payments in school. It's also worth noting that Ascent limits borrowers' total loans to $400,000, including any other federal or private student loans outside of Ascent. 

Ascent Student Loans Review

Earnest Student Loans

5.62% - 16.20% variable and 4.11% - 15.90% fixed (with AutoPay discount)

• Check mark icon A check mark. It indicates a confirmation of your intended interaction. Great APR
• Check mark icon A check mark. It indicates a confirmation of your intended interaction. Many options for repayment term length
• Check mark icon A check mark. It indicates a confirmation of your intended interaction. Skip a payment option
• Check mark icon A check mark. It indicates a confirmation of your intended interaction. Low loan minimum
• con icon Two crossed lines that form an 'X'. Credit check
• con icon Two crossed lines that form an 'X'. May need a cosigner

Earnest is a strong lender with competitive rates and a variety of term lengths. If you fall on financial hardship, you can skip a payment once per year — though that payment will extend the length of your loan term later.

• Five, seven, 10, 12, 15, and 20-year repayment term lengths available
• Customer service available via phone, live chat, email, and standard mail
• Loan minimum of $1,000, maximum up to 100% cost of attendance
• Skip a payment feature allows you to forgo making one payment every year
• Loans are originated by Earnest Operations LLC
• This is an advertisement. You are not required to make any payment or take any other action in response to this offer.

Earnest's private student loans offer low starting interest rates and very flexible repayment terms. Earnest has four options for repayment, including a nine-month deferral after school. Earnest doesn't charge any fees, including prepayment or origination fees on private student loans, which makes it a strong option. 

Earnest also advertises the ability to skip a payment once per year. But that doesn't mean that you're off the hook for that payment, since interest will still add up and your payoff will be delayed. Your payments could be higher if you take full advantage of these features, and they could increase your total payoff time and loan amount. 

But if used the right way, Earnest's private student loans could still beat the competition with such low starting interest rates.

What to watch out for: Some of Earnest's flexible features aren't the right fit for everyone. The ability to delay loans for nine months may not be as great as it sounds, since interest still accrues during this period, growing your loan's balance.

Earnest Student Loans Review

College Ave Student Loans

5.59% - 16.85% variable and 4.39% - 16.49% fixed (with AutoPay discount)

late payment of 5% of the amount due, capped at $25

• Check mark icon A check mark. It indicates a confirmation of your intended interaction. No prepayment or origination fees
• Check mark icon A check mark. It indicates a confirmation of your intended interaction. International students eligible with an eligible cosigner
• Check mark icon A check mark. It indicates a confirmation of your intended interaction. Low APR
• Check mark icon A check mark. It indicates a confirmation of your intended interaction. Multiple options for repayment term length
• Check mark icon A check mark. It indicates a confirmation of your intended interaction. Many ways to contact customer support
• con icon Two crossed lines that form an 'X'. Late payment fee

College Ave is a great lender for borrowers who want multiple options for repayment term lengths and are after a low APR. College Ave also offers many options for contacting customer support.

• Customer service available via phone, text, email, and live chat
• Five, eight, 10, or 15 year repayment terms available
• Deferred: No payments for up to six months after leaving school
• Loans made through Firstrust Bank, member FDIC or M.Y. Safra Bank, FSB, member FDIC

College Ave ties has one of the lowest starting interest rates on private student loans, since undergraduate fixed-rate loans start with an interest rate of 4.07%. Interest rates for grad school students are also competitive with SoFi's lower interest rates for this group. 

It's a good choice for both graduate and undergraduate students, and it offers four options for repayment. College Ave allows cosigners for loans and offers parent loans in addition to undergraduate and graduate loans, starting at the same interest rate as the undergraduate interest rate.

What to watch out for:  Late payment penalty. You'll fork over a late payment of 5% of the amount due, capped at $25 if you fall behind on your payments. 

College Ave Student Loans Review

Sallie Mae Student Loans

0.25% discount on regular rates with auto debit

6.37% - 16.70% variable and 4.50% - 15.49% fixed

• Check mark icon A check mark. It indicates a confirmation of your intended interaction. Part-time students eligible
• Check mark icon A check mark. It indicates a confirmation of your intended interaction. Four months of Chegg included with your loan
• con icon Two crossed lines that form an 'X'. Relatively high APR
• con icon Two crossed lines that form an 'X'. Sallie Mae sets repayment term length
• con icon Two crossed lines that form an 'X'. Customer service unavailable on Saturday and Sunday
• con icon Two crossed lines that form an 'X'. No loan preapproval

Sallie Mae is a solid lender that includes four months of Chegg with its undergraduate loans. Sallie Mae charges late fees, though, and you can get better student loan interest rates elsewhere.

• Customer service available via phone Monday through Thursday from 8 a.m. to 9 p.m. ET or on Friday from 8 a.m. to 8 p.m. ET
• Five, 10, or 15 year repayment term, which will be assigned by Sallie Mae
• Loan approval requires a hard credit pull
• Loan amounts available: $1,000 minimum, up to 100% cost of attendance
• Interest only: Only make payments on the loan's interest while in school and during grace period
• Fixed payments: Pay $25 per month while in school and during grace period

Sallie Mae doesn't charge any origination and prepayment fees, and you also get four months of the study service Chegg for free. Chegg offers expert Q&A, and students can submit up to 20 questions per month.

What to watch out for: Sallie Mae sets your repayment term length, so if you want to choose your term length another lender is a better option. 

Sallie Mae Student Loans Review

Custom Choice Student Loans

0.25% discount on regular rates with auto pay

5.39% - 15.57% variable and 4.43% - 14.04% fixed

• Check mark icon A check mark. It indicates a confirmation of your intended interaction. Competitive APR
• Check mark icon A check mark. It indicates a confirmation of your intended interaction. Get your rates within a few minutes
• Check mark icon A check mark. It indicates a confirmation of your intended interaction. Graduation discount available

Custom Choice has competitively low rates compared to similar student loan lenders. The lender also will knock off 2% of your loan balance after you graduate.

• 2% principal reduction upon graduation
• 7, 10, or 15-year repayment terms available
• Customer service available by phone, email, or standard mail
• Loan amounts available: $1,000 loan minimum, up to $180,000 lifetime loan limit
• Interest only: Only make payments on the loan's interest while in school and during six month grace period
• Flat payments: Pay $25 per month while in school and during grace period
• Immediate repayment: Start making full payments while still in school
• Loans are made by Citizens Bank, Member FDIC

Custom Choice offers loans of up to $99,999 annually that come without fees, and you can check your rates within a few minutes. 

Custom Choice also offers a 2% reduction on your loan principal after you provide the lender with proof of graduation, as well as a .25% interest rate reduction when you sign up for AutoPay.

What to watch out for: No mobile app. If you want to manage your loans on the go, you won't be able to with Custom Choice.

Custom Choice Student Loans Review

MPower Financing Student Loans

13.74% to 14.75% fixed (with AutoPay discount)

• 5% origination fee and undisclosed late fee

$2,001 — $100,000 lifetime

• Check mark icon A check mark. It indicates a confirmation of your intended interaction. Lends to international students without a cosigner
• Check mark icon A check mark. It indicates a confirmation of your intended interaction. Interest rate discounts for hitting certain requirements
• Check mark icon A check mark. It indicates a confirmation of your intended interaction. No prepayment penalties
• con icon Two crossed lines that form an 'X'. Only fixed-rate loans available
• con icon Two crossed lines that form an 'X'. One repayment term available
• con icon Two crossed lines that form an 'X'. High APR range
• con icon Two crossed lines that form an 'X'. Origination and late fees
• con icon Two crossed lines that form an 'X'. Only lends to students within 2 years of graduation from college

You might like MPower Financing if you're an international student without a cosigner. Otherwise, you may prefer another lender for more repayment options and better rates.

• 10-year repayment term
• Customer service available by filling out a form or phone
• $2,001 loan minimum, up to $100,000 lifetime loan limit
• 1.5% reduction in your interest rate with automatic payments, six on-time payments, and proof of graduation and employment
• Lends to students for 350 schools
• Loan amounts available: $2,001 minimum, up to $100,000 lifetime limit
• Interest only: Only make payments on the loan's interest while in school, then full payments after a 6-month grace period
• Loans are made by Bank of Lake Mills or MPOWER Financing

MPower Financing offers fixed loans designed for international students. You can get a loan without a cosigner, collateral, or US credit history. Most other lenders that offer loans to international students require a US citizen or permanent resident to cosign on the loan. 

What to watch out for: High interest rates. While the lender's starting interest rates are higher than many of the other lenders on this list, we included it because of its accessibility for international students. 

MPower Financing Student Loans Review

Which Private Student Loan Lender Is the Most Trustworthy?

We've only selected private student loan lenders with no public controversies in the last three years. We've also compared each institution's Better Business Bureau  score.

The BBB, a non-profit organization focused on consumer protection and trust, evaluates companies by judging a business's responses to consumer complaints, honesty in advertising, and clarity about business practices. Here is each company's score:

Of our top picks, only Custom Choice and MPower are not currently rated an A- or higher by the BBB. Custom Choice isn't rated by the BBB at all, and the BBB doesn't have sufficient information to rate MPower Financing. That said, this doesn't necessarily reflect Custom Choice or MPower's trustworthiness, and you should ask others about their experiences with the businesses before deciding against borrowing from the companies.

Interest will probably still accrue while you're in school, so it may be beneficial to make your payments and even perhaps put some money toward the principal each month if you can. When your loan goes into repayment, any unpaid interest will capitalize . This means it will become part of the principal balance of your loan. Interest is then determined using this new, higher loan balance.

Students with no credit history are unlikely to be approved for a private student loan without a cosigner. Once you've established credit, you may be able to remove your cosigner by refinancing. Some lenders also allow borrowers to remove cosigners after several years of consecutive payments. 

Yes, interest will accrue during the grace period, similarly to how it does while you are in school. Some private lenders may have suspended this practice during the pandemic, but they are under no obligation to do so. 

Private student loans can usually fund all of your educational expenses — not just your tuition. You may be able to live off of private student loans.

Why You Should Trust Us: Our Experts for the Best Private Student Loans

We consulted loan and financial experts to give their insights into finding the best low-interest student loans for your needs.

• Sean August, CEO at The August Wealth Management Group
• Ryan Wangman, former loans reporter at Personal Finance Insider

Methodology: How We Picked the Best Private Student Loans

We rate all student loan products in our reviews and guides on a 1-5 scale. The overall rating is a weighted average that takes into account seven different categories, some of which are judged more heavily than others. They are:

• Interest rate (20% of rating)
• Fees (20% of rating)
• Term lengths (15% of rating)
• Repayment options while in school (15% of rating)
• Borrower accessibility (15% of rating)
• Customer support (7.5% of rating)
• Ethics (7.5% of rating)

Each category's weighting is determined based on its importance to your borrowing experience. Rates and fees have the most significant impact on the total cost of your loan, so we weigh those the most heavily. Customer support and ethics are still crucial parts of the borrowing experience, but do not directly tie to a student loan's terms, so they have less of an impact on the overall rating.

Read more about how we rate student loans >>

Our Experts' Advice on Choosing the Best Private Student Loan

How should I determine how much to borrow through a student loan?

Sean August:

"The loan amount should be high enough to cover your education expenses, but not so high that you borrow more than you can afford to repay."

Ryan Wangman:

"Look at the total cost of your education, and subtract any 'gift aid' you'll receive, like scholarships or grants. Then, consider how much of the remaining money you'll need to take out in loans to afford the cost of school."

How do the best private student loan rates compare with other loan rates?

"The best private student loans should have lower interest rates compared to credit cards and personal loans. Competitive interest rates will ensure that you don't pay more than you need to over the life of your loan."

"The best private student loans will have rates in the single digits, especially for borrowers with great credit. Rates on student loans are usually lower than the rates on credit cards or personal loans."

Editorial Note: Any opinions, analyses, reviews, or recommendations expressed in this article are the author’s alone, and have not been reviewed, approved, or otherwise endorsed by any card issuer. Read our editorial standards .

Please note: While the offers mentioned above are accurate at the time of publication, they're subject to change at any time and may have changed, or may no longer be available.

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