proposal essay outline

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Ultimate guide to writing a proposal essay, carla johnson.

• June 14, 2023
• Essay Topics and Ideas , How to Guides

If you’re a student, it’s likely that you’ve been asked to write a proposal essay at some point. A proposal essay is an academic piece of writing that tries to persuade the reader to do something or take a certain point of view. In this article, we’ll show you the best way to write a proposal essay that gets accepted.

What You'll Learn

What is a proposal essay?

A proposal essay is a type of academic writing in which the writer suggests an idea or solution to a problem and then backs up that suggestion with evidence. The proposal can take many different shapes, but it usually involves pointing out a problem or issue , suggesting a solution or course of action, and giving evidence to back up that solution or action.

Why are proposal essays important?

Proposal essays are important because they give students a chance to look into tough problems and come up with solutions that could change the world. By writing a proposal essay, students learn how to find and analyze information, think critically , and explain their ideas clearly. These skills are useful not only in school, but also in a lot of professional settings.

Thesis statement

In this article , we’ll provide you with a step-by-step guide to writing a proposal essay that will help you win over your audience and get your proposal accepted. We’ll cover everything from choosing a topic to formatting your essay , so you can be sure that you’re presenting your ideas in the most persuasive and effective way possible.

Choosing a Topic

Before you can start writing your proposal essay, you need to choose a topic. There are several factors to consider when choosing a topic, including your personal interests, the scope of the project, and the needs of your audience. Here are some tips to help you choose a great proposal essay topic:

Factors to Consider When Choosing a Topic

1. Your Interests: Choose a topic that you are passionate about or interested in. This will make the research and writing process more enjoyable and engaging.

2. Relevance: Choose a topic that is relevant to your audience or community. This will make your proposal more compelling and increase the likelihood of it being accepted.

3. Feasibility: Choose a topic that is feasible within the scope of your project . Make sure you have access to the resources and information needed to effectively research and support your proposal.

Brainstorming Techniques

Once you have considered these factors, it’s time to start brainstorming potential topics. Here are some techniques to help you generate ideas:

1. Mind Mapping: Create a visual map of your ideas, starting with a central topic and branching out into related subtopics.

2. Freewriting: Set a timer for 10-15 minutes and write down everything that comes to mind about a particular topic. Don’t worry about grammar or structure – just let your ideas flow.

3. Listing: Make a list of potential topics and then narrow it down based on the factors mentioned above.

Examples of Proposal Essay Topics

Here are some examples of proposal essay topics to help inspire your brainstorming:

1. Should college athletes be paid?

2. How can we reduce plastic waste in our community?

3. Should schools require students to wear uniforms?

4. How can we improve mental health resources for college students?

5. Should the minimum wage be increased?

6. How can we reduce the gender pay gap ?

7. Should the government provide free healthcare to all citizens?

8. How can we reduce the carbon footprint of our city?

9. Should there be stricter gun control laws?

10. How can we improve public transportation in our city?

Researching Your Topic

Once you have chosen a topic for your proposal essay, it’s time to conduct thorough research . This will involve gathering information from a variety of sources, evaluating their credibility, and organizing your findings in a way that supports your proposal.

Conducting Thorough Research

The first step in researching your topic is to identify credible sources of information. These may include academic journals, books, government reports, and reputable news sources. Use a variety of sources to ensure that you are getting a balanced and well-rounded perspective on your topic.

Evaluating Sources

Not all sources are created equal, so it’s important to evaluate each source for its credibility and relevance to your topic. Consider the following factors when evaluating sources:

1. Authorship: Who wrote the source, and what are their credentials?

2. Currency: How recent isthe information in the source? Is it still relevant?

3. Accuracy: Is the information in the source accurate and supported by evidence?

4. Bias: Does the source have a particular bias or agenda that may affect its credibility?

Taking Notes and Organizing Information

As you conduct your research, it’s important to take detailed notes and organize your information in a way that supports your proposal essay. Some effective note-taking strategies include:

1. Summarizing: Write a brief summary of key points and information from each source.

2. Quoting: Use direct quotes from sources to support your argument.

3. Paraphrasing: Restate information from sources in your own words, making sure to cite the source.

Once you have taken notes, organize them into an outline or mind map to help you structure your essay and ensure that your proposal is well-supported by evidence.

By following these steps, you can ensure that your proposal essay is well-researched, well-supported, and persuasive. In the next section, we’ll discuss how to effectively outline and structure your essay for maximum impact.

Outlining Your Proposal

Once you’ve chosen a topic and conducted thorough research , it’s time to create an outline for your proposal essay. An outline will help you organize your thoughts and ensure that your proposal is well-structured and easy to follow. Here are some tips for creating an effective proposal essay outline:

Creating a Proposal Essay Outline

1. Introduction: Begin with an attention-grabbing introduction that provides context for your proposal and sets the stage for your argument.

2. Background Information: Provide background information on your topic, including any relevant statistics, research, or historical context.

3. Problem Statement: Clearly state the problem or issue that your proposal addresses.

4. Proposed Solution: Present your proposed solution or course of action, providing evidence to support its effectiveness.

5. Implementation: Discuss how your proposed solution would be implemented and what steps would need to be taken to make it a reality.

6. Conclusion: Summarize your proposal and reiterate its importance, urging your audience to take action.

Tips for Effective Outlining

– Use bullet points or numbered lists to clearly organize your ideas.

– Make sure each section of your outline relates back to your thesis statement .

– Keep your outline concise and to the point.

Example Proposal Essay Outline

Here is an example proposal essay outline for a topic on reducing plastic waste in a community:

I. Introduction

– Attention-grabbing opening sentence

– Background information on plastic waste

– Thesis statement

II. Problem Statement

-Description of the problem of plastic waste in the community

– Statistics on the amount of plastic waste generated in the community

– Impact of plastic waste on the environment and health

III. Proposed Solution

– Proposal to ban single-use plastics in the community

– Alternatives to single-use plastics

– Benefits of reducing plastic waste

IV. Implementation

– Steps to implement the proposed ban on single-use plastics

– Timeline for implementation

– Strategies for community education and outreach

V. Conclusion

– Recap of the problem and proposed solution

– Call to action for community members to support the ban on single-use plastics

V. Writing Your Proposal

Now that you have a solid outline for your proposal essay, it’s time to begin writing. Here are some tips for crafting a strong proposal essay:

Crafting a Strong Introduction

Your introduction should grab the reader’s attention and provide context for your proposal. Here are some tips for crafting a strong introduction:

– Start with a hook, such as a surprising statistic, quote, or anecdote.

– Provide background information on your topic to help the reader understand the context of your proposal.

– Clearly state the problem or issue that your proposal addresses.

Writing the Body of Your Proposal

The body of your proposal essay should provide evidence to support your proposed solution. Here are some tips for writing the body of your proposal:

– Use research and statistics to support your proposal.

– Provide examples and case studies to illustrate the effectiveness of your proposed solution.

– Address Potential counterarguments and provide rebuttals to strengthen your argument.

Tips for Persuasive Writing

To make your proposal essay as persuasive as possible, here are some tips to keep in mind:

– Use strong, clear language that conveys your confidence in your proposal.

– Make sure your argument is logical and well-supported by evidence .

– Use emotional appeals sparingly and only when appropriate.

– Use transitional phrases to connect your ideas and ensure a smooth flow of information.

Avoiding Common Mistakes

Here are some common mistakes to avoid when writing your proposal essay:

– Failing to clearly state the problem or issue you are addressing.

– Presenting a solution that is not feasible or practical .

– Failing to address potential counterarguments or objections to your proposal.

– Overusing emotional appeals or providing insufficient evidence to support your argument.

By following these tips and avoiding common mistakes, you can craft a persuasive and effective proposal essay that will convince your audience to take action.

Refining Your Proposal

Once you’ve written a draft of your proposal essay, it’s important to refine it through careful editing and revision. Here are some tips to help you refine your proposal essay:

Editing and Revising Your Proposal

– Review your essay for grammar, spelling, and punctuation errors.

– Make sure your writing is clear, concise, and easy to understand.

– Check that your proposal is well-supported by evidence and that your arguments are logical.

– Look for areas where you can improve the flow and organization of your essay .

Peer Review and Feedback

It’s also a good idea to get feedback from others to help you refine your proposal essay. Here are some tips for getting feedback:

– Ask a peer or mentor to review your essay and provide feedback on areas that need improvement.

– Consider joining a writing group or seeking feedback from an online community.

– Take the feedback you receive seriously and use it to improve your essay .

Finalizing Your Proposal

Once you’ve made revisions based on feedback and edited your essay for clarity and accuracy, it’s time to finalize your proposal. Here are some final steps to take:

– Review your essay one last time to ensure it is error-free and well-organized.

– Make sure your essay is formatted correctly, with appropriate headings, margins, and font size.

– Create a bibliography or works cited page to provide proper credit to your sources.

Proposal Essay Examples

To help you understand what makes a successful proposal essay,here are some examples of effective proposal essays:

1. “Implementing a School-Wide Recycling Program” – This proposal essay outlines a plan to implement a recycling program in a high school. It provides a clear problem statement, proposed solution, and implementation plan , as well as statistics and research to support the proposal. The essay also addresses potential objections and provides rebuttals.

2. “Increasing Access to Healthy Food in Low-Income Communities” – This proposal essay proposes a solution to the problem of food insecurity in low-income communities. It provides a clear problem statement, proposed solution, and implementation plan, as well as research to support the proposal. The essay also addresses potential objections and provides rebuttals.

3. “Reducing Gun Violence in the United States” – This proposal essay proposes a solution to the problem of gun violence in the United States. It provides a clear problem statement, proposed solution, and implementation plan, as well as statistics and research to support the proposal. The essay also addresses potential objections and provides rebuttals.

Analysis of What Makes These Proposals Effective

These proposal essays are effective because they:

– Clearly state the problem or issue they are addressing.

– Provide a well-supported proposal or solution.

– Address potential objections and provide rebuttals.

– Use research and statistics to support their proposals.

– Provide a clear implementation plan.

– Use clear and persuasive language.

By analyzing successful proposal essays, you can gain insight into what makes a proposal effective and use thoseinsights to improve your own proposal essay. Remember to carefully research your topic , create a clear and well-supported proposal, and address potential objections to make your proposal as persuasive as possible. With these tips and examples in mind, you’ll be well on your way to writing a winning proposal essay.

Frequently Asked Questions

1. what are the elements of a proposal essay.

A proposal essay typically includes an introduction, background information, a problem statement, a proposed solution, an implementation plan, and a conclusion. It should also be well-supported by evidence and address potential objections.

2. How do I choose a topic for a proposal essay?

When choosing a topic for a proposal essay, consider your personal interests, the relevance of the topic to your audience or community, and the feasibility of the proposal within the scope of your project.

3. What is a proposal essay structure?

A proposal essay typically follows a structure that includes an introduction, background information, a problem statement, a proposed solution, an implementation plan, and a conclusion. Each section should be well-supported by evidence.

Writing a winning proposal essay requires careful research, persuasive writing, and effective organization. By choosing a relevant and feasible topic, conducting thorough research, creating a well-supported proposal, and refining your essay through editing and revision, you can create a persuasive and effective proposal essay that inspires action.

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Purdue Online Writing Lab Purdue OWL® College of Liberal Arts

Academic Proposals

Welcome to the Purdue OWL

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Copyright ©1995-2018 by The Writing Lab & The OWL at Purdue and Purdue University. All rights reserved. This material may not be published, reproduced, broadcast, rewritten, or redistributed without permission. Use of this site constitutes acceptance of our terms and conditions of fair use.

This resource introduces the genre of academic proposals and provides strategies for developing effective graduate-level proposals across multiple contexts.

Introduction

An important part of the work completed in academia is sharing our scholarship with others. Such communication takes place when we present at scholarly conferences, publish in peer-reviewed journals, and publish in books. This OWL resource addresses the steps in writing for a variety of academic proposals.

For samples of academic proposals, click here .

Important considerations for the writing process

First and foremost, you need to consider your future audience carefully in order to determine both how specific your topic can be and how much background information you need to provide in your proposal. While some conferences and journals may be subject-specific, most will require you to address an audience that does not conduct research on the same topics as you. Conference proposal reviewers are often drawn from professional organization members or other attendees, while journal proposals are typically reviewed by the editorial staff, so you need to ensure that your proposal is geared toward the knowledge base and expectations of whichever audience will read your work.

Along those lines, you might want to check whether you are basing your research on specific prior research and terminology that requires further explanation. As a rule, always phrase your proposal clearly and specifically, avoid over-the-top phrasing and jargon, but do not negate your own personal writing style in the process.

If you would like to add a quotation to your proposal, you are not required to provide a citation or footnote of the source, although it is generally preferred to mention the author’s name. Always put quotes in quotation marks and take care to limit yourself to at most one or two quotations in the entire proposal text. Furthermore, you should always proofread your proposal carefully and check whether you have integrated details, such as author’s name, the correct number of words, year of publication, etc. correctly.

Methodology is often a key factor in the evaluation of proposals for any academic genre — but most proposals have such a small word limit that writers find it difficult to adequately include methods while also discussing their argument, background for the study, results, and contributions to knowledge. It's important to make sure that you include some information about the methods used in your study, even if it's just a line or two; if your proposal isn't experimental in nature, this space should instead describe the theory, lens, or approach you are taking to arrive at your conclusions.

Reasons proposals fail/common pitfalls

There are common pitfalls that you might need to improve on for future proposals.

The proposal does not reflect your enthusiasm and persuasiveness, which usually goes hand in hand with hastily written, simply worded proposals. Generally, the better your research has been, the more familiar you are with the subject and the more smoothly your proposal will come together.

Similarly, proposing a topic that is too broad can harm your chances of being accepted to a conference. Be sure to have a clear focus in your proposal. Usually, this can be avoided by more advanced research to determine what has already been done, especially if the proposal is judged by an important scholar in the field. Check the names of keynote speakers and other attendees of note to avoid repeating known information or not focusing your proposal.

Your paper might simply have lacked the clear language that proposals should contain. On this linguistic level, your proposal might have sounded repetitious, have had boring wording, or simply displayed carelessness and a lack of proofreading, all of which can be remedied by more revisions. One key tactic for ensuring you have clear language in your proposal is signposting — you can pick up key phrases from the CFP, as well as use language that indicates different sections in academic work (as in IMRAD sections from the organization and structure page in this resource). This way, reviewers can easily follow your proposal and identify its relatedness to work in the field and the CFP.

Conference proposals

Conference proposals are a common genre in graduate school that invite several considerations for writing depending on the conference and requirements of the call for papers.

Beginning the process

Make sure you read the call for papers carefully to consider the deadline and orient your topic of presentation around the buzzwords and themes listed in the document. You should take special note of the deadline and submit prior to that date, as most conferences use online submission systems that will close on a deadline and will not accept further submissions.

If you have previously spoken on or submitted a proposal on the same topic, you should carefully adjust it specifically for this conference or even completely rewrite the proposal based on your changing and evolving research.

The topic you are proposing should be one that you can cover easily within a time frame of approximately fifteen to twenty minutes. You should stick to the required word limit of the conference call. The organizers have to read a large number of proposals, especially in the case of an international or interdisciplinary conference, and will appreciate your brevity.

Structure and components

Conference proposals differ widely across fields and even among individual conferences in a field. Some just request an abstract, which is written similarly to any other abstract you'd write for a journal article or other publication. Some may request abstracts or full papers that fit into pre-existing sessions created by conference organizers. Some request both an abstract and a further description or proposal, usually in cases where the abstract will be published in the conference program and the proposal helps organizers decide which papers they will accept. 

If the conference you are submitting to requires a proposal or description, there are some common elements you'll usually need to include. These are a statement of the problem or topic, a discussion of your approach to the problem/topic, a discussion of findings or expected findings, and a discussion of key takeaways or relevance to audience members. These elements are typically given in this order and loosely follow the IMRAD structure discussed in the organization and structure page in this resource. 

The proportional size of each of these elements in relation to one another tends to vary by the stage of your research and the relationship of your topic to the field of the conference. If your research is very early on, you may spend almost no time on findings, because you don't have them yet. Similarly, if your topic is a regular feature at conferences in your field, you may not need to spend as much time introducing it or explaining its relevance to the field; however, if you are working on a newer topic or bringing in a topic or problem from another discipline, you may need to spend slightly more space explaining it to reviewers. These decisions should usually be based on an analysis of your audience — what information can reviewers be reasonably expected to know, and what will you have to tell them?

Journal Proposals

Most of the time, when you submit an article to a journal for publication, you'll submit a finished manuscript which contains an abstract, the text of the article, the bibliography, any appendices, and author bios. These can be on any topic that relates to the journal's scope of interest, and they are accepted year-round.

Special issues , however, are planned issues of a journal that center around a specific theme, usually a "hot topic" in the field. The editor or guest editors for the special issue will often solicit proposals with a call for papers (CFP) first, accept a certain number of proposals for further development into article manuscripts, and then accept the final articles for the special issue from that smaller pool. Special issues are typically the only time when you will need to submit a proposal to write a journal article, rather than submitting a completed manuscript.

Journal proposals share many qualities with conference proposals: you need to write for your audience, convey the significance of your work, and condense the various sections of a full study into a small word or page limit. In general, the necessary components of a proposal include:

• Problem or topic statement that defines the subject of your work (often includes research questions)
• Background information (think literature review) that indicates the topic's importance in your field as well as indicates that your research adds something to the scholarship on this topic
• Methodology and methods used in the study (and an indication of why these methods are the correct ones for your research questions)
• Results or findings (which can be tentative or preliminary, if the study has not yet been completed)
• Significance and implications of the study (what will readers learn? why should they care?)

This order is a common one because it loosely follows the IMRAD (introduction, methods, results and discussion) structure often used in academic writing; however, it is not the only possible structure or even always the best structure. You may need to move these elements around depending on the expectations in your field, the word or page limit, or the instructions given in the CFP.

Some of the unique considerations of journal proposals are:

• The CFP may ask you for an abstract, a proposal, or both. If you need to write an abstract, look for more information on the abstract page. If you need to write both an abstract and a proposal, make sure to clarify for yourself what the difference is. Usually the proposal needs to include more information about the significance, methods, and/or background of the study than will fit in the abstract, but often the CFP itself will give you some instructions as to what information the editors are wanting in each piece of writing.
• Journal special issue CFPs, like conference CFPs, often include a list of topics or questions that describe the scope of the special issue. These questions or topics are a good starting place for generating a proposal or tying in your research; ensuring that your work is a good fit for the special issue and articulating why that is in the proposal increases your chances of being accepted.
• Special issues are not less valuable or important than regularly scheduled issues; therefore, your proposal needs to show that your work fits and could readily be accepted in any other issue of the journal. This means following some of the same practices you would if you were preparing to submit a manuscript to a journal: reading the journal's author submission guidelines; reading the last several years of the journal to understand the usual topics, organization, and methods; citing pieces from this journal and other closely related journals in your research.

Book Proposals

While the requirements are very similar to those of conference proposals, proposals for a book ought to address a few other issues.

General considerations

Since these proposals are of greater length, the publisher will require you to delve into greater detail as well—for instance, regarding the organization of the proposed book or article.

Publishers generally require a clear outline of the chapters you are proposing and an explication of their content, which can be several pages long in its entirety.

You will need to incorporate knowledge of relevant literature, use headings and sub-headings that you should not use in conference proposals. Be sure to know who wrote what about your topic and area of interest, even if you are proposing a less scholarly project.

Publishers prefer depth rather than width when it comes to your topic, so you should be as focused as possible and further outline your intended audience.

You should always include information regarding your proposed deadlines for the project and how you will execute this plan, especially in the sciences. Potential investors or publishers need to know that you have a clear and efficient plan to accomplish your proposed goals. Depending on the subject area, this information can also include a proposed budget, materials or machines required to execute this project, and information about its industrial application.

Pre-writing strategies

As John Boswell (cited in: Larsen, Michael. How to Write a Book Proposal. Writers Digest Books , 2004. p. 1) explains, “today fully 90 percent of all nonfiction books sold to trade publishers are acquired on the basis of a proposal alone.” Therefore, editors and agents generally do not accept completed manuscripts for publication, as these “cannot (be) put into the usual channels for making a sale”, since they “lack answers to questions of marketing, competition, and production.” (Lyon, Elizabeth. Nonfiction Book Proposals Anybody Can Write . Perigee Trade, 2002. pp. 6-7.)

In contrast to conference or, to a lesser degree, chapter proposals, a book proposal introduces your qualifications for writing it and compares your work to what others have done or failed to address in the past.

As a result, you should test the idea with your networks and, if possible, acquire other people’s proposals that discuss similar issues or have a similar format before submitting your proposal. Prior to your submission, it is recommended that you write at least part of the manuscript in addition to checking the competition and reading all about the topic.

The following is a list of questions to ask yourself before committing to a book project, but should in no way deter you from taking on a challenging project (adapted from Lyon 27). Depending on your field of study, some of these might be more relevant to you than others, but nonetheless useful to reiterate and pose to yourself.

• Do you have sufficient enthusiasm for a project that may span years?
• Will publication of your book satisfy your long-term career goals?
• Do you have enough material for such a long project and do you have the background knowledge and qualifications required for it?
• Is your book idea better than or different from other books on the subject? Does the idea spark enthusiasm not just in yourself but others in your field, friends, or prospective readers?
• Are you willing to acquire any lacking skills, such as, writing style, specific terminology and knowledge on that field for this project? Will it fit into your career and life at the time or will you not have the time to engage in such extensive research?

Essential elements of a book proposal

Your book proposal should include the following elements:

• Your proposal requires the consideration of the timing and potential for sale as well as its potential for subsidiary rights.
• It needs to include an outline of approximately one paragraph to one page of prose (Larsen 6) as well as one sample chapter to showcase the style and quality of your writing.
• You should also include the resources you need for the completion of the book and a biographical statement (“About the Author”).
• Your proposal must contain your credentials and expertise, preferably from previous publications on similar issues.
• A book proposal also provides you with the opportunity to include information such as a mission statement, a foreword by another authority, or special features—for instance, humor, anecdotes, illustrations, sidebars, etc.
• You must assess your ability to promote the book and know the market that you target in all its statistics.

The following proposal structure, as outlined by Peter E. Dunn for thesis and fellowship proposals, provides a useful guide to composing such a long proposal (Dunn, Peter E. “Proposal Writing.” Center for Instructional Excellence, Purdue University, 2007):

• Literature Review
• Identification of Problem
• Statement of Objectives
• Rationale and Significance
• Methods and Timeline
• Literature Cited

Most proposals for manuscripts range from thirty to fifty pages and, apart from the subject hook, book information (length, title, selling handle), markets for your book, and the section about the author, all the other sections are optional. Always anticipate and answer as many questions by editors as possible, however.

Finally, include the best chapter possible to represent your book's focus and style. Until an agent or editor advises you to do otherwise, follow your book proposal exactly without including something that you might not want to be part of the book or improvise on possible expected recommendations.

Publishers expect to acquire the book's primary rights, so that they can sell it in an adapted or condensed form as well. Mentioning any subsidiary rights, such as translation opportunities, performance and merchandising rights, or first-serial rights, will add to the editor's interest in buying your book. It is enticing to publishers to mention your manuscript's potential to turn into a series of books, although they might still hesitate to buy it right away—at least until the first one has been a successful endeavor.

The sample chapter

Since editors generally expect to see about one-tenth of a book, your sample chapter's length should reflect that in these building blocks of your book. The chapter should reflect your excitement and the freshness of the idea as well as surprise editors, but do not submit part of one or more chapters. Always send a chapter unless your credentials are impeccable due to prior publications on the subject. Do not repeat information in the sample chapter that will be covered by preceding or following ones, as the outline should be designed in such a way as to enable editors to understand the context already.

How to make your proposal stand out

Depending on the subject of your book, it is advisable to include illustrations that exemplify your vision of the book and can be included in the sample chapter. While these can make the book more expensive, it also increases the salability of the project. Further, you might consider including outstanding samples of your published work, such as clips from periodicals, if they are well-respected in the field. Thirdly, cover art can give your potential publisher a feel for your book and its marketability, especially if your topic is creative or related to the arts.

In addition, professionally formatting your materials will give you an edge over sloppy proposals. Proofread the materials carefully, use consistent and carefully organized fonts, spacing, etc., and submit your proposal without staples; rather, submit it in a neat portfolio that allows easy access and reassembling. However, check the submission guidelines first, as most proposals are submitted digitally. Finally, you should try to surprise editors and attract their attention. Your hook, however, should be imaginative but inexpensive (you do not want to bribe them, after all). Make sure your hook draws the editors to your book proposal immediately (Adapted from Larsen 154-60).

How to Write a Proposal Essay/Argument

It is common for students to be assigned to a proposal essay assignment. Although many can write it based on the essay prompt, 4 out of 10 students find it hard to complete a proposal argument essay. Out of the ten requests we receive requiring our experts to help write proposal essays, four students appear to be confused between a proposal essay and a research proposal.

Not anymore because in this article, our senior research proposal writers put together their wits and insights to help you understand how to write a high-quality and effective proposal essay. We also provide a succinct sample and outline to help you do so quickly. This is a cheat sheet to scoring the best grades because we have tips and tricks that will make you ace your proposal essay.

What is a proposal essay?

As the name suggests, a proposal essay or paper is a type of academic paper that proposes an idea by providing evidence intended to convince the reader why an idea is good or bad.

It is sometimes referred to as a proposal argument essay, written if there is a problem to fix or a change to be made.

For instance, instead of just arguing that cigarette smoking affects health, it would be prudent to make a good argument on why there is a need to reduce the number of teenagers who are becoming cigarette addicts.

Even though proposals are written in business, economics, and management fields, they are also written by students, scientists, and other professional domains.

A proposal essay:

• Convinces the reader to adopt a given or proposes idea/change
• Shows the mastery of the concepts in a given field
• It makes a case for the implementation of an idea or change process
• Confirms the feasibility, practicality, and applicability of a program, idea, or change

Things to do/know before beginning

The pre-writing stage is the most critical part as it defines how smooth the entire writing process would be. Before typing or penning down the first sentence or even sitting down to write your proposal, there are certain mandatory rituals that you need to observe.

Primarily referred to as the proposal essay planning stage, here are the five steps to take:

1. Profile your target audience

A proposal essay or proposal argument aims to convince your audience that an idea is feasible, relevant, and practical. It might also persuade the readers that an idea is not worth pursuing.

As such, you need to have a deep understanding of your target audience. Are they business people or academics? What is their level of knowledge of the issue? What do you want to inform them about and why? Will they buy your suggestion? What is the best approach?

Understanding and profiling your audience helps you set the scope and tone of the proposal essay. For instance, when writing for the management and business people, proposing an idea with financial benefits could win their trust and time. On the other hand, when writing for healthcare workers, presenting strategies to improve patient quality, healthcare workers� wellbeing, and access to care could be relevant.

When you understand the people, who will read your proposal, you can quickly structure it better to draw their attention right from the start.

You need to consider what you need the audience to understand from your proposal. As well, you have to provide them with some facts that will help in decision-making. It also helps to choose a preferred style that will impress the readers.

It is about knowing what you are writing for to make them acknowledge the gist of the proposal. In the academic contexts, the audience is a professor, teaching assistant, associate professor, or instructor/lecturer. In this case, stick to the proposal essay prompt.

2. Define your research problem

With the audience in mind, you need to show that you understand the problem. One way of doing so is to highlight or state your situation so that your audience know the idea in the proposal.

This stage helps you win the trust of the readers. It also enables you to create an impression that you are knowledgeable about the issues at hand. Support your arguments with facts, references, and credible views to establish your identity/ethos.

Where necessary, ensure that you clarify and offer enough proof. Make sure to state the problem and why you feel it needs to be solved. It is the same aspect that appears in the introduction of a problem-solution essay .

When writing your problem statement section, ask yourself:

• What is the main issue? Use statistics, facts, and examples
• Who is affected by the issue? Who are the stakeholders?
• What has been done before?
• Why are previous/conventional solutions not working?
• Why will your innovative idea/solution works?
• How urgent is the problem or solution required?
• What are other researchers saying about the problem?

In sum, you need to prove that you have thoroughly researched and assessed the issue. Your problem statement must display your knowledge about the topic.

3. Research and gather sources

After outlining the problem, you now need to research how to solve it. Use secondary and primary sources to support your claims/proposal. As you persuade your readers, ensure that you report on what has worked and what has failed.

As you do so, ensure that your proposed solution is well-backed with evidence from credible and relevant scholarly literature.

As a rule of thumb, stick to research articles written five years ago unless otherwise instructed by the professor/instructor to use older sources.

4. Write your proposal outline

With the problem statement and the sources backing your proposal in place, it is now time to explain your answer.

You now have the problem, and you should strive to solve it. Before writing the proposal essay outline , ensure that you have read the request for proposal (RFP) prompt or template.

An outline helps you structure your proposal, find means of convincing difficult readers and coherently lay the sections. It also helps brainstorm excellent ideas and approaches then organizing them into a comprehensive and structured proposal format. We will present a sample outline later in this article.

5. Proceed to write the essay

After having the skeleton of your proposal, it is now time to write your first draft by filling in the various parts. Once you are done, revise the draft as much as possible or enlist for proofreading and editing before turning in the final draft.

Sections of a Proposal Essay/Argument

We have summarized the main parts of a proposal essay in this section. Note that the sections might differ depending on the preferred elements by your university or college. In this regard, some parts might be added or omitted. When writing, you can alter the body of your proposal to meet your needs.

1. Title Page

This is for you if you are wondering how to title your proposal essay. Like the dissertation, theses, or research papers, the proposal essay has a title page that includes:

• The title of your proposal essay, e.g., Rethinking Recycling: Why Reusing Needs to Be User Friendly.
• Your full official names
• The name of your professor/instructor/lecturer
• Name of your school and department

Depending on your college or university, or department, the title page could differ. There are also institutions with pre-written/designed title pages sent alongside the instructions. The bottom line is that you need to read the assignment prompt or the RFP file carefully.

2. Introduction

Your introduction is the entry point to your essay. Like any other essay introduction , the proposal essay introduction gives a brief background of the proposal. It introduces the subject to your audience (s).

As it is the most crucial section, it needs to be well written. You can begin it using a hook, mostly facts, statistics, or statements. It should also have a topic sentence that introduces the readers to a topic. Ensure that it has a relevant topic that entices the audience on why they should care about the particular topic.

The introduction then has a thesis statement that contains the proposal you are making for solving a problem. In a proposal essay, the thesis should clearly state the proposition . An example of a good thesis statement when writing a proposal essay on teenage pregnancy could sound like:

Although teenage pregnancy is considered a taboo topic, educating parents on how to take care of the teenage girls with pregnancy could reduce the high mortality rate of teen mothers.

If you were to write a proposal essay on childhood obesity, a good thesis statement could read:

Childhood obesity is a menace affecting society, creating public health pressure and needs to be solved through proper school-based health promotion activities that involve the parents.

Another example of a good thesis statement for a proposal essay on depression is:

Depression has claimed the lives of many people and needs to be addressed through multi-professional collaboration among teachers, healthcare workers, media core, governments, and employers.

Again, your thesis statement should highlight the problem and the solutions that you are proposing. It narrows down to knowing your audience so that your introduction emphasizes the benefits of the proposal to this specific audience.

4. Problem statement

Even though you have already stated the problem in your introduction paragraph, you need to expound on the problem. Explain why there is a need to solve the issue. Here, your aim is to invite the readers to understand the core of your proposal. State the aims of your proposal and declare the importance of the topic in this section.

The section helps you to assert the issue. The section defines and expounds on the specific issue, the sources, and the consequences.

You also need to highlight why the issue needs to be solved and how solving it impacts the reader. Instead of using moral principles or universal pleas to feelings, think of what is important to your reader.

5. Proposal/Statement of purpose

After broadly defining your problem in the first paragraph of the body of your proposal essay, you now need to state the purpose of the essay. The section is exclusively meant to discuss the proposal that you are making.

Take your time to explore the advantages and disadvantages of your proposed solutions, change, or ideas. It can be a few sentences long if it is a shorter proposal or a few paragraphs if it is a long proposal.

6. Action Plan

After highlighting the proposed solutions, changes, or ideas, it is now time to write the plan of action. Here your focus is on the implementation of the ideas or solutions.

You need to show the audience that the solutions or changes are practical, feasible, relevant, and desirable.

When writing this section, you need to convince the readers that your proposal is a good idea over other available option. Furthermore, you must provide a detailed explanation about the implementation of the solutions or changes. Ensure that you anticipate the potential barriers or challenges during the implementation phase because every proposal must highlight the challenges and how to overcome them.

As you do so, also look at the viability, relevance, practicality, and desirability of your proposal. Will it work? What has prevented past solutions from working? What is different about your proposal?

7. Desired Outcomes

As the name suggests, this is the section of the essay that you anticipate the outcomes of your proposal. It is your chance to make everything you have been writing about clear.

8. Evaluation

When writing the evaluation phase, you need to consider the cost and resource implications of your proposed idea or change. Is the idea feasible compared to what is there currently? As well, you need to include the contrary opinions of the dissenting voices over the proposed solutions. Assure the audience that despite the challenges, the proposed solution will work.

9. Resources Required and timeline

Explain the resources such as skills, finances, time, and equipment that are required to implement your change, solutions, or ideas.

10. Conclusion

Your conclusion needs to emphasize your proposal and leave your audience with a call to action. State your proposal, call to action, and why the audience must consider your suggestions.

Never include new information in your conclusion, as that would extend the word count as you try to expound on the new topic and further confuse your already settled/convinced audience.

11. Works cited/references/bibliography

Any academic paper, white paper, or professional paper must have citations. We use citations to avoid plagiarism by mentioning those we read their work while writing our own. Depending on your chosen format: APA, MLA, Harvard, or Chicago format, the title can be references, bibliography, or works cited. Works cited is exclusively for MLA, while references can be used for both APA and Harvard. In Chicago format, you will title the consulted resources as Bibliography. In Harvard format, you can use either references or a reference list. Remember, a bibliography includes all the relevant sources you read, even those not cited in the paper.

Sample Proposal Essay Paper (in image format)

Below is a proposal argumentative essay on climate change, focusing on recycling courtesy of Excelsior Online Writing Lab .

Note that the sections are not titled. However, the paragraphs have been organized around our suggested parts.

Proposal Essay Structure: Video

Here is a video that explains the structure of a proposal argument

Final Words

Now that you�ve learnt how to write a proposal essay, you can conquer this type of assignment without a doubt. However, if you are stuck, you can hire an essay writer to write one for you.

Related Reading: Good persuasive speech topics.

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Now that you have read this visit our blog for more college essay ideas . Be kind to share with friends as well.

Here are some commonly asked questions about the process of writing a quality proposal essay or proposal argument. You can send your questions, and we will answer them to enlighten our readers.

What is the format for a proposal essay?

Here are the main parts of a proposal essay:

• Introduction ( hook , background, thesis statement (proposal))
• Problem statement
• Statement of purpose/proposal declaration
• Plan of action
• Resources require
• References/works cited

What makes a good proposal essay?

A good proposal essay proposes an idea and offers evidence or arguments to convince the readers about the goodness or badness of the idea. A good one:

• Has all claims well-supported
• It is organized into paragraphs
• It does not have filler words
• Uses relevant and recent credible/scholarly sources
• Cites all the sources, especially quotes, to avoid plagiarism
• Uses formal language to present ideas
• Has well-balanced, coherent, clear, explained, and concise paragraphs
• Every paragraph stick to an idea
• Has a thesis statement that stands out
• Begins with a good hook

How do you write a proposal essay?

Here are the steps that are taken to write one:

• Read the proposal prompt
• Select a good topic or area that interests you
• Research on the issue you want to solve
• Write an outline for your proposal
• Write the first draft of your proposal
• Polish, edit, and re-read your proposal
• Submit the proposal essay through Canvas, Turnitin, SafeAssign, DropBox, or any platform as suggested by the instructor
• Enjoy your grades

Is the proposal essay similar to the research proposal paper?

No. while a proposal essay leaves the audience with a call to action, a research proposal paper highlights the strategies and steps a researcher will take to conduct research, just like a thesis and dissertation proposal. A proposal essay tackles an issue by suggesting change, ideas, or solutions based on the available information from scholarly literature.

It ends with the audience making the decision. On the other hand, a research proposal ends with the researcher conducting a study followed by writing a final research paper, term paper, dissertation, or thesis that details recommendations, suggestions, and conclusions.

What are the topics for proposal essays?

Suppose you need a good proposal essay topic; you need to think of areas such as healthcare, homelessness, world hunger, poverty, abortion, climate change, vaping, human and organ trafficking, and mental health.

You can also brainstorm topics relating to gun violence, gun control, election fraud, drink driving, teenage pregnancy, police brutality, pollution, COVID-19, cyberbullying, and cigarette smoking. The bottom line is to choose an exciting topic with credible scholarly articles and details.

Does a proposal essay need an annotated bibliography?

Unless otherwise stated on your essay prompt, including the reference as per the sample above is enough.

Does a proposal essay require research questions?

No, unlike the research proposal, a proposal argument or proposal essay does not require research questions since no research is being conducted. The purpose of such essays is to propose a solution, more like the problem solution essay.

Gradecrest is a professional writing service that provides original model papers. We offer personalized services along with research materials for assistance purposes only. All the materials from our website should be used with proper references. See our Terms of Use Page for proper details.

Jun 21, 2023

Proposal Essay Examples: Convincing Ideas for Your Research Paper or Essay

Dive into the power of persuasive writing through captivating proposal essay examples. Explore ideas that inspire, enrich your work, and unlock impactful proposal crafting. Prepare to elevate your writing and leave a lasting impression!

Writing a compelling proposal essay often presents a challenge for many students. A large proportion can't distinguish a research paper proposal from a proposal essay, and even more find difficulty in creating persuasive ideas for their essays. If this situation resonates with you, rest assured you're not alone.

In this extensive guide, we aim to simplify the process of writing a proposal essay. We provide a host of resources such as examples of proposal essays, a carefully constructed outline template, and proven writing techniques. Our guide, honed through years of experience in academic writing, is specifically designed to help you achieve high grades in your proposal essay assignment.

Embark on this journey with us to uncover the nuances of crafting an excellent proposal essay. Armed with the correct resources and guidance, you will transition from uncertainty to confidence, ready to produce an impressive proposal essay. Let's start delving into the craft of writing an engaging proposal essay.

What is a Proposal Essay?

An essay proposal is a document that outlines the content and purpose of your proposed essay. Whereas a thesis conveys the central concept of your study, an essay proposal summarizes the intent and substance of a specific essay.

A proposal essay also serves as a detailed plan of action addressing a particular problem. The writer identifies a problem, suggests a solution, and provides evidence to persuade the reader to agree with the proposed solution or idea. In essence, your role as a writer is to convince the reader that your concept is exceptional and that they should support its execution.

These essays function as a strategic tool, enabling you to sell an idea, belief, or yourself in a manner that not only piques the reader's interest but also convinces them of your capability to bring the proposed plan to fruition. Although proposal essays are frequently associated with business and economics disciplines, they extend beyond these fields.

Proposal essays fundamentally promote critical thinking and problem-solving skills among students. They allow you to venture beyond the structured academic syllabus and engage with real-world issues that require innovative solutions. Writing a proposal essay, therefore, is an opportunity to demonstrate your analytical acumen and your capacity to think creatively.

How to Write a Proposal Essay

Writing a compelling proposal essay requires careful planning, thorough research, and meticulous execution. Here are the steps to ensure your proposal essay stands out:

1. Understand Your Audience: Begin by identifying your target audience. Who are they, and what is their role in the context of your proposal? What are their needs, concerns, or interests? Understanding your audience's perspectives helps in tailoring your message, increasing the chances of your proposal being accepted.

2. Research Thoroughly: Deep and broad research is crucial. Even if you're well-versed with the topic, there is always more to learn. Look at what experts in the field have said and how your proposal aligns or diverges from their views. This research will not only fortify your arguments but also make your essay more credible and authoritative.

3. Create a Detailed Plan: Once you've completed your research, start to structure your essay. Begin with an introduction where you present the problem or issue. Then, propose your solution in the body paragraphs, where each paragraph should focus on a single point or argument, supported by evidence. Finally, wrap up your proposal in the conclusion by summarizing your key points and reinforcing the significance of your solution.

4. Write Your First Draft: Start writing your essay based on the plan you have created. Be clear and concise, avoid jargon, and make sure your arguments are logically constructed and easy to follow.

5. Revise and Edit: After completing your first draft, it's important to revisit it with a critical eye. Look for areas where your argument can be strengthened, check for coherence and flow, correct grammatical errors, and ensure your language is clear and precise. It may be helpful to have others review your work for a fresh perspective.

6. Proofread: Once you're satisfied with the content of your essay, proofread it one final time to catch any minor mistakes or inconsistencies. Remember, a polished essay demonstrates your diligence and commitment to quality.

By following these steps, you can create a persuasive, well-structured proposal essay that effectively communicates your idea and its value.

Structure of a Proposal Essay

Writing a proposal essay requires a specific structure that enables you to present your idea clearly and persuasively. Here's an overview of the necessary elements:

1. Introduction: Your introduction sets the stage for your proposal. It should include a captivating hook that draws readers in, and a clear thesis statement that summarizes your proposal. For Example: A feasible approach to decreasing the alarming mortality rate among young mothers is by equipping parents with necessary skills to support their teenage daughters who become pregnant.

2. Problem Statement: After the introduction, delve deeper into the problem your proposal aims to solve. Describe its nature, roots, and implications. Clarify why it's critical to address this problem, how it affects your readers, and what benefits solving it would bring.

3. Proposal Statement: In this section, elucidate your proposal in detail. Describe the solution you've come up with, highlighting both its benefits and potential drawbacks. Ensure you present your idea as the optimal solution to the problem at hand.

4. Implementation Plan: Next, explain how you plan to execute your proposal. This should be a clear and comprehensive guide demonstrating the practicability of your solution. Identify potential obstacles that might arise during implementation and include steps to overcome them. Discuss why your approach is unique and why previous attempts to solve the problem have failed.

5. Expected Outcome: Here, discuss the positive results you expect from the implementation of your proposal. Provide a clear, concise picture of the improvements and advantages your solution will bring. 6. Evaluation: In this section, provide an estimate of the resources, including time, money, and expertise, necessary to implement your proposal. Discuss its feasibility within the current situation and address possible objections or criticisms from those who might disagree with your proposal.

7. Timeline and Required Resources: Clearly specify the resources required to implement your proposal, such as manpower, funds, and equipment. Include a timeline if possible, giving a chronological order of the steps to be taken.

8. Conclusion: Summarize the key points of your essay and reaffirm the significance of your proposal. This is your final opportunity to convince your readers, so end with a powerful call to action.

Avoid introducing new ideas in the conclusion, as it can confuse readers and may unnecessarily elongate your essay. Stick to wrapping up what you've already presented and reemphasizing its importance.

Proposal Essay Examples 

In the following section, we present a collection of Proposal Essay Examples. These essays serve as excellent references for those looking to understand the structure and content of a compelling proposal.

 Each one addresses a unique and important topic, provides an insightful problem statement, proposes thoughtful solutions, and concludes by summarizing the main points. These examples illustrate the effective strategies used in proposal writing to engage readers and convincingly present an argument. 

Let's delve into these intriguing examples to inspire and enhance your proposal writing skills.

1. Reducing Plastic Waste: A Proposal for Action

Introduction:

With the escalating global environmental crisis, the specter of plastic waste looms large. Forecasts from the United Nations indicate that, failing to reduce plastic waste, we'll have more plastic than fish in the oceans by 2050. This proposal aims to present tangible solutions to this predicament.

Problem Statement:

The unchecked production and disposal of plastic products significantly contribute to plastic waste, endangering the environment and marine life. Given the lifespan of plastic waste—lasting centuries—it's crucial to devise an effective solution to curb plastic production.

Suggested measures to combat plastic waste include:

Government-imposed ban on single-use plastic items, such as straws, cups, and cutlery.

Government incentives encouraging the use of reusable products.

Awareness campaigns conducted by the government and NGOs about the environmental impact of plastic waste.

Investments in improved waste management systems for the proper handling of plastic waste.

Conclusion:

Reducing plastic waste is an urgent priority. By implementing the proposed measures, we can alleviate the issue, protect our environment and marine life, and build a more sustainable future.

2. Dangers of Texting While Driving

Despite countless warnings and campaigns, texting while driving remains a widespread, dangerous habit. This essay investigates the perils of this behavior and proposes measures to mitigate it.

Texting while driving constitutes a severe distraction, often leading to road accidents. Studies even rank it as more dangerous than drunk driving, as it considerably delays a driver's reaction time.

To address this peril, the following steps are suggested:

Launching educational programs and campaigns to inform drivers about the risks of texting while driving.

Implementing stricter penalties for drivers caught in the act.

Promoting technologies that restrict texting while driving.

Texting while driving is a lethal habit that warrants immediate attention. By raising awareness, enforcing stricter rules, and employing technology, we can significantly cut down road accidents due to distracted driving.

3. The Causes of Homelessness

Homelessness, affecting millions worldwide, is a complex and pressing social issue. This essay explores the causes behind homelessness and suggests viable solutions.

Causes of Homelessness:

Poverty, mental illness, addiction, and family breakdowns constitute the four primary triggers of homelessness.

To alleviate homelessness, the following steps are suggested:

Stimulate the supply of affordable housing by offering financial incentives to developers and reducing zoning restrictions.

Facilitate access to mental health services, addiction treatment, and support services for individuals and families experiencing homelessness.

Alleviate poverty by raising the minimum wage, providing job training, and enhancing access to education and healthcare.

Addressing homelessness calls for a comprehensive and coordinated effort. By implementing the proposed measures, we can significantly reduce homelessness, emphasizing our collective responsibility to extend support to those grappling with this issue.

Final Words

In conclusion, crafting a persuasive proposal essay involves thoughtful planning, in-depth research, and adept writing techniques. With Jenni.ai's cutting-edge AI tools at your disposal, this process becomes simpler, enabling you to create standout proposal essays. Take this opportunity to enhance your writing skills and leave an enduring impression on your audience. Experience the transformative capabilities of Jenni.ai today!

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