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[Updated 2023] Top 10 Winning Case Study Competition Presentations [and 10 Vexing Business Issues They Can Help You Solve]

[Updated 2023] Top 10 Winning Case Study Competition Presentations [and 10 Vexing Business Issues They Can Help You Solve]

A case study competition is a formal exercise that tests the participants’ mettle in decision-making, collaboration, and presentation skills. As a key driver of industry-specific analysis focused on the problem-solving acumen of the researchers, case study competitions have become an integral part of corporate brainstorming as well as high-end B-school programs.

In the most basic sense, a case study competition aka a case competition seeks to give students or researchers a chance to analyze various aspects of a company and then come up with solutions to its problems. Based on the complexity of the subject involved, the participants are given a certain time limit to examine the subject and its market situation, find out loopholes that result in a problem, and then propose the solution in the form of a presentation.

Now ideally, the analysis and research phase of a case study competition demands a diverse team to work in unison and think on their feet. Some tasks may also require the contestants to work out an entire roadmap for the organization. These roadmaps can address issues at every managerial level of the organization right up to the director.

However, what makes or breaks a participating team’s chances of winning the competition is the presentation of the case study. A well-defined and logically structured presentation can enable a power-packed performance, ultimately helping you become the star of the competition.

Therefore, this blog puts together 10 of SlideTeam’s best case study competition presentation templates in context with 10 major business issues that they can help analyze and solve. Take a look, download the ones you like, and get cracking with your presentation.

Templates to use for your case study competition 

The corporate landscape is susceptible to occasional crises. Therefore, examining a subject for your case study competition requires a fine eye for detail that sees beyond the corporate veneer. And while this research and collective thinking can take up a lot of your deadline time, you may not want to fumble last minute to prepare a half-baked presentation that lays waste to your hard work.

Therefore, here are 10 case study competition presentation templates prepared by SlideTeam experts that solve 10 significant issues that the subject can face. These templates carry detailed information on how the subject matter resolved the problems and fit any criteria assigned by the judges of your case study competition. So when you find your perfect fit, just click on the template and incorporate it to save precious time.    

Problem 1: Opening up new revenue streams in a stagnant market

A dormant market is a businessperson’s nightmare. Plummeting profits in the then lucrative ecosystem can make even the most well-established company jittery. However, opening up new revenue streams in such an ecosystem can be a challenge as well as an opportunity. If you figure out the challenge, you can exploit the opportunity.

Notably, this is quite a popular topic assigned as a challenge in a case study competition. It tests how the participants understand revenue generation and how to diversify a company’s portfolio with appropriate techniques. Here’s an actionable template that accomplishes that with ease.

The template solution

The following PowerPoint template takes a beer company as a case study. The company is generating stagnant revenue in the North American region and, therefore, wants to attract more customers and develop new revenue streams in the area. So the template methodically addresses the issues with appropriate profiling and SWOT analysis of the company.

Additionally, the template explores the development and marketing of a new product range for the company including premium, specialty, and healthier products. This is supported with suitable cost and risk analyses while exploring possibilities of future growth. Just click and download the template and infuse it with your subject-specific information.

Case Competition Opening Up New Revenue Streams In A Stagnant Market Complete Deck

Download this template   

Problem 2: Declining user base

Call it the effect of intense competition or lack of engaging prospects; customers tend to wean off a brand if nothing excites them anymore. The result is a grueling loss of revenue and, sometimes, even a complete downfall. The challenge in this situation is more about acting fast and thinking out of the box rather than fixing the mundane.

Ideally, the peak and plateau of the subscriber base of a business depend on how its client communication channels are performing. The peak is when the company is giving its best to acquiring more customers, and the plateau is when this activity falls stagnant. The following PowerPoint template provides a comprehensive to-do list for addressing this issue.

The following PowerPoint template takes a telecom company as the case study. It evaluates the current domestic and international market presence of the company and then suggests solutions.

Notably, this template displays a four-pronged approach to growing the company’s user base. This includes tracking customer-related metrics, promoting the launch of new products on social media for better reach, resolving service issues more quickly, and providing personalized services to the customers.

One can also depict how measuring the KPIs after applying better expansion, technological and promotional strategies shows promising results. Ultimately, one can use the tabulated models in the template to show how a strategic overhaul grows the company’s user base over the years.

Case Competition

Download this template

            

Problem 3: Customer retention rate optimization

Consumer loyalty towards a company depends on several spontaneous factors ranging from special offers and support. This loyalty, or customer retention rate as it is called, has to be in high figures for a company to thrive in a world full of replicable ideas. If companies ignore what their competitors listen to, customer loyalty is out the window then and there. This applies specifically to those relying on digital platforms for their bread and butter.

Often the biggest challenge for online companies is to get the maximum value out of their association with the customers. Ideally, with practical techniques of customer retention rate optimization, loyal customers become advocates for the brand. Here’s the template solution to prepare a winning case study.     

This PowerPoint template analyzes the declining customer retention rate of an e-commerce company over five years. Besides taking stock of the current situation, the template also offers a comprehensive view of the company’s five major problems. These include increased customer churn rate, decline in sales, reduced repeat order rate, decreased customer loyalty level, and falling Net Promoter Score (NPS).

The template depicts a systematic approach to solving these problems. It illustrates loyalty programs, social media presence, and customized services to increase the company’s KPIs. Additionally, you can also discuss the risk management strategies to make a convincing point in your case study competition. 

Customer Retention Rate Optimization In E Commerce Case Competition Complete Deck

Download this template    

Problem 4: Growing the market share

Growing their market share is quite an uphill battle for companies. The underlying reason is the global shift in market trends that may push the company to lose a significant chunk of its market share. Besides, business owners find themselves constantly juxtaposing their strategies in the face of a crumbling market share, finding it hard to churn out the right solution.

Moreover, strategic myopia is another roadblock in claiming a more significant share in the industry. Here’s a suitable PowerPoint template that will help you establish a credible solution for a case study.

The following PowerPoint template provides an unbiased view of the case study of an energy company facing a decline in market share. Though enjoying a stellar reputation in its region of operation, the company faces the challenge of increasing its market share with its offshore wind expansion strategy. The template uncovers how the organization attains this with renewable energy applications.

Moreover, the template also defines how the strategy will unfold in three stages — “feel the breeze”, “catch the wind”, and “take off”. You will also find techniques of overcoming the intense commoditized competition in this PPT template, making it a handy tool to help you triumph in the case study competition. 

Application Of Latest Renewable Energy Trends To Improve Market Share Case Competition Complete Deck

Problem 5: Personnel shortage

While hiring the right talent is one of the biggest challenges for startups and corporations alike, personnel shortage can invite crisis galore. With staff crunch comes dwindling productivity and revenue, putting companies in a fix. Personnel shortage is often the assignment targeted in several case study competitions. From the perspective of human resources, a shortage of specialized staff makes it more challenging to keep the business afloat.

So here’s a template solution that offers an outline of the strategic initiatives needed to tide over the crisis and help the subject reclaim a better position.  

The case study presented in this PowerPoint template addresses pilot shortage in an airline company. It illustrates the critical facts about the company first, such as the revenue, total passengers, and net profits. After that, it depicts the pilot shortage data over the years, attributed to retirements of old experienced pilots and cost of training new pilots.

Using this template, you can showcase the company’s financial position and three key strategies to enhance human capital. These include establishing a training academy with regulated costs, promoting the benefits of joining the pilot training, and increasing the R&D and innovation efforts for better market positioning. Click below to download and deploy.

Case Competition Challenge Of Pilot Shortage In An Airline Company Complete Deck

Download this template          

Problem 6: Declining sales

One of the most vexing concerns for a company is declining sales figures. The key drivers of sales are high demand for the product, better market positioning, and customer sentiment. If any of these falls out of balance, the consequences are detrimental. Corporate think-tanks today have to face this challenge with strategic vision and analyses.

Primarily, low sales result from lack of unique value proposition (UVP), misalignment of marketing and sales, expansion beyond capability, and variants of mismanagement along the company hierarchy. The following template solution shows how to keep these at bay.     

In the face of any kind of decline, the company’s strategy will need some tweaking. If the situation turns grave, a complete strategy pivot may be the answer. Therefore, this PowerPoint template is the perfect tool to execute strategic changes for better sales. The template takes a car manufacturing company as the subject and describes its vital stats and figures in a well-developed layout.

The template shows how various contributors of poor sales can be tackled with the help of diversification of the business, development of more fuel-efficient cars, and production of vehicles in the budget segment to attract more customers. Additionally, the template suggests steps like investment in R&D and digital marketing for more impactful promotions.

Case Competition Sales Decline In An Automobile Company Complete Deck

Problem 7: High fuel costs

Rising global fuel prices are a pain for companies across the globe. International market fluctuation and COVID impact are enough to crush the spirits of companies relying on fossil fuels for basic operation. Fuel being their most crucial resource, organizations have to grapple with continuous demand-and-supply math and the financial burden of purchase and utilization.

Increased fuel costs have a cascading effect in the form of increased transportation costs, loss of customer base, and high employee turnover. Here’s a template showing a case study to solve this conundrum.   

The ultimate goal here is to minimize transportation costs. The following PowerPoint template illustrates the techniques to do that with the help of an example of a logistics company. With a comparative view of the crude oil prices globally and fuel costs in a particular country of service, this template chalks out a triple-phase roadmap for the company. This includes automated logistics for shorter processing duration, inking a contract with a suitable logistics supplier, and using warehouses for storage and dispatch. 

The template also helps you present the subsequent cost analysis and comparison with data-driven tables and charts. So download the template below and make an everlasting impression.  

Case Competition High Fuel Costs In Logistics Company Powerpoint Presentation Slides

Problem 8: Brand expansion

Growing companies are at the helm of innovation and development. However, the biggest test comes when they need to expand their brand to unexplored markets. Merely having a product may not be enough to get the desired outcome. Moreover, the changing demographics and global technical disruptions make it a steep climb for ill-equipped organizations.

The road to a more prominent brand is full of technical and strategic hiccups. So here’s the perfect PowerPoint template to help you deduce the secret to brand expansion.    

Here’s a typical example of the brand expansion needs of a reputed pharmaceutical company. The PowerPoint template showcases the tactics to capture a new market for the company’s existing brand of treatment drugs for Crohn’s disease.

Additionally, this template illustrates how the company can develop the brand to treat other auto-immune disorders. It also provides the roadmap with careful SWOT analysis and competitive study while outlining the market opportunities for the brand.

The PPT template is perfect for presenting lucrative pricing strategies and marketing techniques that the company can follow to crush the competition in their dominant market. Click the link below and download the template right away.     

Case Competition Expansion Of A Leading Brand In Pharmaceutical Company Complete Deck

Problem 9: Applying trends to get a competitive advantage

A business owner’s biggest asset is their ability to feel the market’s pulse and devise strategies accordingly. But the corresponding challenge is even more troubling — how to apply the latest trends and march ahead of the competition? Often the concern here stems from the inability to infuse technology into your business model. Besides, trends are often ignored as one-hit wonders or “too much work”.

However, this is where budding entrepreneurs make the silliest mistake and keep “doing their own thing”. This costs them their customer base in the long term as their competitors, who put their ear to the ground, can satisfy the client better. The following template uncovers the secret to success.      

Full disclosure! The lure of the trending comes with its own set of risks. And to get the rewards, this template will show you how to apply systematic techniques to gain a competitive advantage. The case study subject is a cosmetics company looking to drub its competition by adopting the latest industry trends.

Since the face value here is of the utmost importance, the template showcases how incorporating visual technology can separate the brand from the crowd. Additionally, the template outlines how adopting AI-powered virtual try-on, engaging displays, and personalized customer service applications can boost the company’s market presence. The result — increased customer loyalty and spectacular profits.     

Latest Trends That Can Provide Competitive Advantage For The Company Case Competition Complete Deck

Problem 10: Applying trends to enhance profit margins

Applying the latest industry trends is beneficial for the company’s competitive positioning, and it also leads to better profit margins. However, execution requires critical and dynamic thinking on the part of the business owner. Here’s a template that helps you bring corrective strategies to the table.      

This PowerPoint template also considers a cosmetics company as a case study. Besides highlighting the lack of the latest technology, it also brings to light the company’s inadequate customer experience strategies and poor cross-selling skills. All these factors are visualized as the causes of the company’s depleting revenue streams.

As a workable solution, the template also highlights strategies like developing the team’s cross-selling skills, providing innovative skincare tools, and rolling out loyalty programs to entice existing customers. You can also discuss the risk mitigation strategies and quality assurance frameworks for enhancing profit margins with ease. Download it right away.  

Application Of Latest Trends To Enhance Profit Margins Case Competition Complete Deck

So there you have it! These are the 10 comprehensive PowerPoint templates that will make any case study competition presentation a cakewalk. Just download these and let visually stunning designs do the talking for your hard work and research. Should you feel the need for something even more fine-tuned to your needs, our design team will always be ready to help. You can also explore our one-page case study templates to keep it short and excellent.  

FAQs on Case Study Competition

What is a case competition.

A case competition is a business competition where participants are presented with a real-world business scenario or problem, and are given a limited amount of time to analyze the situation, develop a solution or strategy, and present their recommendations to a panel of judges. These competitions typically involve teams of undergraduate or graduate students who work together to analyze the case and develop a solution.

What do you do in a case competition?

In a case competition, participants are given a real-world business scenario or problem and are required to analyze the situation, develop a solution or strategy, and present their recommendations to a panel of judges within a limited time frame, typically ranging from a few hours to several days. Here's a breakdown of what typically happens during a case competition:

Receive the case: The competition organizers will provide the case to participants, which usually includes a description of a business problem or challenge that needs to be solved.

Analyze the case: Participants will work in teams to analyze the case, using their knowledge of business concepts, industry trends, and market research to identify the root cause of the problem and potential solutions.

Develop a solution: Based on their analysis, participants will develop a solution or strategy to address the problem, outlining specific steps and tactics to achieve their proposed solution.

Prepare a presentation: Once the solution is developed, participants will prepare a presentation to communicate their proposed solution to the judges. The presentation usually includes an executive summary, background information, the proposed solution, and an implementation plan.

Present the solution: Teams will present their solutions to the judges, typically within a set time limit. The presentation may include visual aids, such as slides, charts, or graphs, to help convey their ideas.

Q&A: After the presentation, the judges may ask questions to clarify the solution or challenge assumptions made by the team.

Award ceremony: After all the teams have presented, the judges will announce the winners of the competition, and prizes may be awarded to the top teams.

What is the objective of case competition?

The goal of a case competition is to develop critical thinking, analytical, and problem-solving skills, as well as teamwork and presentation skills. Participants are typically judged based on the quality of their analysis, the feasibility and creativity of their solution, and the clarity and persuasiveness of their presentation.

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  • Global Ambassador

></center></p><h2>CASE LIBRARY</h2><p>Find out what others have done before you.</p><p>CBS Case Competition has been around since 2002 and over the years we’ve gathered the cases we’ve presented and the finalists slides from our competitions. Use them to get inspired and prepare for your next case challenge!</p><p>Notice: the GLOBAL competition was introduced in 2019. Before GLOBAL we held a case competition for the students at CBS under the name OPEN. The OPEN case was the same as the Invitational case. In 2020 we introduced a new concept consisting of an opening case where the best teams are seeded for the final case.</p><h2>Invitational</h2><p>2024: Boozt</p><p>2023: Vestas</p><p>2022: Matas  </p><p>2021: Coop  </p><p>1st , 2nd , 3rd</p><p>2020: Ramboll </p><p>2020 opening: UNGC</p><p>2019: Maersk </p><p>1st, 1st OPEN</p><p>1st , 1st OPEN</p><p>2011: H&M</p><p>2010: Tivoli</p><p>2009: Schibsted</p><p>2008: B&O</p><p>2006: Danfoss</p><p>2005: Sneider</p><p>2002: Landis</p><p>2024: Novo Nordisk</p><p>2023: Ørsted</p><p>2022: Pandora</p><p>2021: IKEA  </p><p>2020: Novo Nordisk</p><p>2019: Carlsberg</p><h2>LEARN FROM THE BEST</h2><p>Our Case Toolbox, created in collaboration with CBS Case Club, provides you with the basics of case solving to help you crack your next case challenge! Download it below!</p><p><center><img style=

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Six Strategies for Winning Case Competitions

  • Strategy and Operations

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by Lauren Meyer and Sarah Consagra, both MMM 2020 

This content was originally published in Poets&Quants .

To prepare for business school, students gear up for lecture room cold-calling, months of career recruiting, and enough networking to last a lifetime. What many MBA students don’t anticipate are case competitions.

An often-underrated way to derive value from your business school education, case competitions offer students the opportunity to consult for real clients, helping to solve pressing business problems. These competitions have become almost a rite of passage at graduate schools across the nation. Plus, they tend to pay generously – a perk always welcome on an MBA budget.

kellogg-mmm-abbvie

Over two weeks, our team designed a platform aimed at educating and empowering primary care physicians to directly treat patients with HCV, a task typically reserved for specialists. We were thrilled to win the competition, and even more excited to know that our ideas will further AbbVie’s mission to eradicate a stigmatized and often overlooked disease.

Among busy MBA schedules, making time for a case competition may be difficult. However, it can be one of the most rewarding experiences of business school. After competing and succeeding in several during our first year at Kellogg, we’ve gleaned some helpful tips and tricks for designing a “winning” solution and getting the most out of the case competition experience.

1. Make it human-centered.

Get out there and talk to people! Secondary research is important. Where possible, your ideas should also be informed by robust primary research. Judges will be impressed when you are able to cite conversations with people who are “living the problem.” Through our conversations with doctors, nurses, and social workers, we unearthed unique pain points related to HCV treatment that we would have missed entirely by relying on the internet. One nurse reminded us that “doctors are people, too,” and that their own unconscious biases and busy schedules might prevent them from treating certain diseases with urgency.

2. Keep it laser-focused.

When solving an innovation challenge, there are typically a number of exciting possible solutions. We’ve found it is most effective to select the one solution you think is most compelling Then, tell the audience  why  you chose it, and build it out in detail. The audience will be much more impressed by a single, deep and well-studied solution than a set of broad and shallow ones. In our presentation, we recommended launching the education platform with primary care physicians covered by Medicare Advantage, a group we believed was uniquely poised to adopt the education platform. By honing in on one of many existing pain points, we were able to demonstrate that we had done the hard work of prioritizing the biggest win for our client.

3. Make it beautiful.

The value of an aesthetically compelling presentation cannot be overstated. This will keep your audience alert and engaged. Straightforward, crisp slides with simple design elements will go a long way. If you want to take it one step further, don’t be afraid to get creative by adding illustrations and vivid imagery. Our team used hand-drawn illustrations (just stick figures – nothing fancy) to bring a typical HCV patient’s journey to life for the judging panel.

4. Know your numbers.

When it comes to Q&A time, it’s always satisfying to respond to a judge’s doubting question with, “Yes, and we have data to support that.” If you’re going to whip out that reply, make sure you’ve done your homework. While only key numbers should be presented, an appendix is a helpful add-on for all the numerical content that you may want to pull out of your arsenal during follow-up questioning. Make sure you practice speaking confidently about how you arrived at those final numbers as well.

5. Make it actionable.

Ultimately, judges want solutions that feel tangible – ones they can execute readily, with existing budget, and feel excited to promote to internal stakeholders. Craft a clear outline for how you’ll launch your idea, what money you’ll leverage, and what existing resources you can draw on. If you want to add some glitz, you can always build out a roadmap for how your solution might evolve and grow as you scale (three, five, or ten years down the line). In our presentation, we focused on a “pilot program,” and then shared a window into what a “full-scale” version might look like. This helped the judges understand our solution’s potential for immediate effect, and how that might translate into something bigger and more impactful.

6. Tell a story.

Business jargon and charts might seem impressive, but if the judges aren’t hooked they may miss the genius of your solution. Storytelling can be a critical lever for standing out and connecting with your audience. Share emotional and powerful stories of personas or real people you spoke with to demonstrate how this solution will transform the lives of customers and stakeholders. Coming full circle to our first tip: speaking with people out in the world will enable you to deliver compelling human stories.

One bonus tip to remember : be sure to make it fun! That may sound cheesy, but it’s hard to envision and build out a business solution under time constraints if you’re not curious about the subject matter. Find teammates you enjoy spending time with, and let your enthusiasm shine when pitch day rolls around.

UW Global Business Case Competition

Go to GBCC Site for access to competitor, schedule, and other information!

The UW Global Business Case Competition (UW GBCC) is a prominent international case competition, bringing together undergraduate students from within the United States and around the globe to compete in fast-paced and innovative business case studies. Starting in 1999 as the Global Business Challenge, UW GBCC turns 24 this year– cheers to that– and is one of the oldest of its kind.

UW GBCC enables students to build meaningful, cross-cultural relationships, experience what the city of Seattle has to offer and most importantly, challenges them with the task of analyzing and developing a business recommendation for two real-world case studies. The competition concludes with each team presenting their case solutions to a panel of industry-leading judges, who are tasked with the difficult decision of selecting the UW GBCC champion

Be sure to connect with the UW Global Business Case Competition on Instagram .

Participating teams can find rules and detailed schedule information on the exclusive GBCC website – please email  [email protected] for access.

GBCC Archived Finals Recordings

2021: Tesla’s Global Expansion Strategy

By Suresh Kotha and Dr. Debra Glassman, University of Washington Foster School of Business, April 2021 Tesla is a revolutionary car company with a revolutionary leader, Elon Musk. It has upended conventional wisdom by successfully producing a line-up of battery-powered electric vehicles (EVs) with its own designs and many of its own components. Despite production challenges, Tesla is undertaking rapid global expansion, with a “Gigafactory” in Shanghai and another about to come online in Germany. The global EV market is growing rapidly, and Tesla is considering other locations for Gigafactories, including India. Is this a good idea? Is Tesla spreading itself too thin? With global competitors ramping up, can Tesla be profitable in the global markets that it is considering?

This case asks the student teams to identify and evaluate Tesla’s global expansion strategy and to present an implementation plan and forecast for the strategy that they recommend.

The champions are compiled below.

Final Round Presentation Recording

Champions Announcement Recording

2019: Amazon Go Stores: New Directions in Grocery Retailing

By Dr. Debra Glassman, University of Washington Foster School of Business, April 2019

In January, 2018, the first Amazon Go store was opened to the public in Seattle. It featured a checkout-free experience. Upon entering, the customer scans a QR code on the Amazon Go phone app. As the customer shops, cameras track his or her movements. The shelves have weight sensors that detect when a product is removed from a shelf (or returned to it). The app keeps track of purchases and charges a credit card when the customer leaves. Amazon calls this Just Walk Out technology.

Amazon has plans for as many as 3,000 Amazon Go stores in the US by 2021. It has identified a site in London for the first overseas Amazon Go store. It is logical to think that Amazon will consider further overseas expansion, but it is not clear what form that should take. Cross-border expansion in the grocery sector is notoriously difficult, and other retailers are already launching cashierless grocery stores around the world, from the UK to China.

This case asks the student teams to identify and evaluate three global expansion strategies and to present an implementation plan for the strategy that they recommend. The champion and finalists’ presentations are compiled below.

2018: Amazon Web Services: Searching for Global Growth

By Suresh Kotha and Debra Glassman, University of Washington Foster School of Business, April 2018

The case focuses on Amazon Web Services (AWS), the world leader in provision of cloud computing services, from data storage to computing and applications. Moving to “the cloud” means that customers rent data center services from third-party providers via the internet rather than maintain their own data centers. The major cloud providers, such as AWS, Microsoft’s Azure and Google Cloud Platform, are rapidly building networks of very large (“hyperscale”) data centers, grouped in geographic Regions around the world.

This case asks the student teams to play the role of AWS managers who will recommend locations for new data center Regions to Amazon CEO Jeff Bezos and other top managers. The presentations must identify the top three criteria for location selection and recommend three new Region locations.

Read the student charge . The champion and finalists’ presentations are compiled below. Please email the case author to request additional case information.

2017: Fitbit: The Business About Wrist

The case focuses on Fitbit, a company with a big share of the wrist-worn wearables market. The market has become increasingly competitive and is characterized by a convergence between the functions offered by fitness trackers (such as Fitbit) and smartwatches (such as Apple Watch). Due to this connectivity, there is a growing recognition of the privacy and security risks associated with the data generated by wearables. The teams in this competition were asked to play the role of Fitbit managers asked to recommend how to protect data from Fitbit devices. They were also asked to develop a plan for marketing Fitbit’s new data protection efforts.

Read the student charge . The champion and finalists’ presentations are compiled below.

2016: Volkswagen Group: The Emissions Scandal and the Costs of Deception

In 2007, Martin Winterkorn, the new CEO of the Volkswagen Group, led the adoption of Strategy 2018, a bold plan for the company to become the world’s number-one-selling automaker. By early 2015, the Volkswagen Group had achieved that goal, in part by increasing US car sales through offering “clean diesel” vehicles. The clean diesel engines allowed VW, Audi and Porsche cars to meet the strict US emissions rules on nitrogen oxides. Then, in September 2015, the US Environmental Protection Agency announced that VW diesels had cheated on the emissions tests with a “defeat device” – software that detected when a car’s emissions were being tested. The device reduced emissions during testing, but allowed emissions as much as 40 times higher during regular driving. Eventually it was revealed that the company had installed defeat devices in 11 million VWs, Audis and Porsches worldwide, including 600,000 in the US. Winterkorn was forced to resign and governments and customers around the world launched recalls and lawsuits. The VW Group is facing huge potential costs, as well as damage to its reputation. As new CEO Mathias Muller revises the Group’s strategy, he must address these questions: What will be the total costs of the cheating scandal, and how will they constrain the VW Group’s strategic options in the future?

Read the student charge . The champion and finalists’ presentations are compiled below.

2015: First Solar Inc. in 2013

Each of the GBCC teams spent 48 hours analyzing a business case on First Solar Inc. In 2010, First Solar was the global leader in production of solar panels. However, by 2013, Chinese producers dominated the world market, helped by generous government subsidies. First Solar was also challenged by falling prices for solar panels made with a competing technology. First Solar responded by vertically integrating into the solar systems business, making the company a “one-stop shop” for utility customers. First Solar’s sales have been concentrated in the US market, but they are exploring opportunities outside the US. The GBCC student teams were tasked with identifying the external forces affecting First Solar’s business over the next five years and then prioritizing the non-US target markets.

Read the case study on the Harvard Business School website . Find the student charge . The champion and finalists’ presentations are compiled below.

2014: Nike: Sustainability and Labor Practices 2008-2013

Acting as Nike mangers, students examine Nike’s sustainability and labor practices from 1998 to 2013 and provide recommendations on three case questions: 1) Where should Nike move its collegiate apparel production? 2) What is a feasible way for Nike’s supply chain to be more transparent? and 3) How can Nike build consumer awareness concerning its improved labor sustainability projects?

Read the case study on the Harvard Business School website. Find the student charge . The champion and finalists’ presentations are compiled below.

2013: Frog’s Leap Winery in 2011: The Sustainability Agenda Case

From 2000-2010, John Williams, co-founder of Frog’s Leap Winery in California, invested in dry farming, organic, and biodynamic agriculture; geothermal and solar power; year-round employment and benefits for immigrant workers; and the industry’s first LEED-certified tasting room. Despite static production, inventory and debt load grew. Students were tasked with finding solutions to help Frog Leap increase sales and become more sustainable while remaining a small winery.

Read the case study on the Harvard Business School website . Download the student charge . The champion and finalists’ presentations are compiled below.

2012: Li & Fung 2012, Harvard Business School

Students act as the top executives at Li & Fung in the midst of preparing an important presentation to stock market investors and analysts. During the presentations, executives (students) will explain the strategies that will be implemented to achieve a goal of $1.5 B. core operating profit in 2013.

2011: Urban Water Partners (A), Harvard Business School, October 2010

Students teams took on the role of the founders and executives at Urban Water Partners. Each team was asked to develop a business plan and subsequent presentation outlining possible business expansion and possible risks.

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Business Case Competitions: Purpose, Types and Rules

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Business Cases in Business School Curriculum

Business cases are frequently used as teaching tools in business school classes, particularly in MBA or other graduate business programs. Not every business school uses the case method as a teaching approach, but many of them do. Nearly 20 of the 25 top business schools ranked by Bloomberg Businessweek  utilize cases as a primary method of teaching, spending as much as 75 to 80 percent of class time on them. 

Business cases are detailed accounts of companies, industries, people and projects. The content within a case study may include information about company objectives, strategies, challenges, results, recommendations, and more. Business case studies can be brief or extensive and may range from two pages to 30 pages or more. To learn more about case study format, check out a few  free case study samples .

While you are in business school, you will probably be asked to analyze multiple case studies. Case study analysis is meant to give you the opportunity to analyze the steps other business professionals have taken to address specific markets, problems and challenges. Some schools also offer on-site and off-site case competitions so that business students can show off what they have learned.

What Is a Business Case Competition?

A business case competition is a type of academic contest for business school students. These competitions originated in the United States, but are now held all over the world. To compete, students typically break into teams of two or more people.

The teams then read a business case and provide a solution for the problem or situation presented in the case. This solution is typically presented to judges in the form of a verbal or written analysis. In some cases, the solution may needed to be defended. The team with the best solution wins the competition.

Purpose of a Case Competition

As with the case method , case competitions are often sold as a learning tool. When you participate in a case competition, you get the opportunity to learn in a high pressure situation involving a real-world scenario. You can learn from students on your team and students on other teams. Some case competitions also provide verbal or written evaluations of your analysis and solution from the competition judges so that you have feedback on your performance and decision-making skills. 

Business case competitions also provide other perks, like the opportunity to network with executives and other people in your field as well as the chance to earn bragging rights and prize winnings, which are typically in the form of money. Some prizes are worth thousands of dollars. 

Types of Business Case Competitions

There are two basic types of business case competitions: invitation-only competitions and competitions that are by application. You must be invited to an invitation-only business case competition. The application-based competition allows students to apply to be a participant. Application doesn't necessarily guarantee you a spot in the competition.

Many business case competitions also have a theme. For example, the competition may focus on a case related to supply chains or global business. There might also be a focus on a particular topic in a particular industry, such as corporate social responsibility in the energy industry.

Rules for Business Case Competitions

Although competition rules can vary, most business case competitions have time limits and other parameters. For example, the competition may be split into rounds. The competition could be limited to two teams or multiple teams. Students might compete with other students at their school or with students from another school.

Students may be required to have a minimum GPA to participate. Most business case competitions also have rules governing access to assistance. For example, students may be allowed to get help when it comes to finding research materials, but help from outside sources, like professors or students who are not participating in the competition might be strictly forbidden. 

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About Case Competitions

Preparing for case competitions, case competitions library resources.

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Business schools and organizations host case competitions, where teams present solutions to diverse business cases.

  • Sauder's CUS Case Competition Club Provides support to undergraduate students who are interesting in becoming case solvers. The club has internal competitions, as well as a current list of external competitions subsidized by the CUS and the Dean's Office.

If you are competing, it is useful to find out about the case competition in which you are participating. Use Google to search for your case competition, and explore the website fully, looking for terms like Archives , Resources , Press Releases , or Media to find information about previous cases and competition winners. YouTube may also have highlights from past competitions.

Below is a selective list of case competitions:

  • Case Competitions / The Case Centre Annotated list of case study competitions, including deadlines for submission and lists of past winners.
  • Copenhagen Business School. CBS Case Competition Includes links to case solving tools and and cases from 2008 to present.
  • McGill Management International Case Competition Content varies, but archives contain a synopsis of the case and some of the presentation slides of case winners.
  • Foster School of Business, University of Washington. Global Business Case Competition.
  • American Marketing Association. AMA Collegiate Awards & Competitions
  • USC Marshall School of Business. Marshall International Case Competition
  • Eller College of Management. Collegiate Ethics Case Competition
  • Business Source Ultimate Additionally, use article databases like Business Source Ultimate and search by the name of your case competition.
  • John Molson MBA International Case Competition Guide (2018)

It is a good idea to get familiar with library resources that can help you analyze cases. The business school that hosts a case competition will often have many of the same resources to which UBC Library subscribes.  

Explore the following research guides for basic strategies and resources:

  • Company Research (Pay attention to the pages for Annual Reports, Profiles, Finance/Analyst Reports, SWOT.)
  • Industry & Market Research (Pay attention to the Industry Overviews page.)
  • International Business
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  • Last Updated: Jan 17, 2024 11:02 AM
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Case Study Competitions- Details, Winning Strategies, And More!

Shivani Goyal

Table of content: 

The abc of case studies, types of case studies, illustrative case studies, exploratory case studies, collective/multiple-case studies, critical instance case studies, 5 tips to boost your chance of success in a case study competition, a diverse and well-balanced team, research is key, work on multiple ideas.

  • Structure Of Competition Presentation Content Is Important

Be Prepared For Answering Questions

Case study competitions are the best exercise for your grey cells which makes use of all your mental faculties as well as your decision-making abilities. No wonder this 'show and tell' of corporate operations and market studies play a crucial role in competitions across universities and corporate organizations alike.

These case study competitions have changed the hiring landscape across all industries with many more joining the league. Organizations conduct business case competitions to reach out to top talent and assess their management and leadership skills. These businesses often offer enticing prizes like pre-placement interview opportunities as well as cash prizes to attract the target audience. There are multiple advantages to these challenges, and many organizations have started conducting corporate case study competitions and hackathons as annual events.

Naturally, students from all streams across the nation want to be a part of this trend. You too can be a part of and win these competitions with the right approach. This article lists all the details about case studies, ways to approach a case study competition, and tips to increase your chances of success in them. Have a look!

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Have you ever wondered what a case study actually entails? Well, case studies are simply teaching tools that enhance and test the practical knowledge of students. A case study asks students to make a detailed analysis of a market situation, an organization, or a particular situation/ problem. The students are then required to use their problem-solving skills to rectify the complications or come up with innovative solutions to the problem statement at hand.

For example, a vast majority of learning in management courses occurs through case studies and they form an integral part of the business school experience. These case studies could be related to any functional area of an organization. Such as a marketing case study, or a case relating to the finance, operations, HR, or IT departments. They could also entail studying the overall workings of an organization and then ask students to come up with a business solution that is the best course of action for the respective organization.  Note that the proposed solutions must be clear, evidence-based recommendations, based on in-depth research of the organization and the market conditions. These recommendations are meant to provide the company with solutions to real issues.

Now that we know the basics, let’s look at the type of case studies and their classifications.

There is a wide range of case study types and methods of classifying them into categories. These types are then further divided into sub-divisions depending upon the subject, situation, goals/ objectives, etc. But there are four most widely accepted types, which are:

These are also referred to as descriptive case studies. As the name suggests these start with the description of a situation that needs to be analyzed. They generally describe one or two circumstances to familiarise the reader with the business problem/ situation that is the main subject of the study. 

The readers then make observations based on the description provided, compare them with relevant theories, and come up with actionable recommendations.

These case studies are condensed forms of research studies that usually act as a precursor to much bigger studies with a deeper level of research. The main function of such studies is to find the answer to some pre-decided basic questions, which either prove or refute the need for further research and study on that subject. If the case study shows that further, more detailed research on the matter will be fruitful, researchers dive deeper into the subject matter.  

As the title suggests, these studies make use of different (relevant) studies from all points of time which aggregate into the case for a new one. The collection of various studies leads to better generalization and addition of information without the extra expense of time and resources. 

As the name suggests, these studies focus on a single instance or phenomenon. They are somewhat similar to collective case studies in the way that these also entail collecting data from different sources. However, in contrast to cumulative studies, here the purpose is not to make generalizations, rather it's to focus on unique situations for study. Such case studies are useful for finding the relation between an event and its cause.

These are the most common case study types. Now, a case study competition will require a group to work as a team and present their analysis and consequent solutions in a compact and effective manner to the judges. It’s a straightforward process but requires great thought and preparation in advance if one wishes to win.

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Listed below are 5 business case competition tips to help you prepare for and win case competitions/ challenges:

Building a well-rounded team is critical when participating in a competitive case study competition. Everyone knows that a team that consists of members with diverse strengths, skill sets, backgrounds, methodologies, and competencies is comparatively better at thinking out of the box and coming up with amazing solutions. An ideal team, size-wise, consists of 4-6 people unless specified otherwise by the competition sponsors/organizers. 

It is important that participants possess great research skills if they want to emerge as competition winners. This is because they will need to conduct thorough research on the topic/ situation/ problem at hand to come up with winning solutions. What one lacks in knowledge can be made up for only through proper research. The key takeaway here is- to hone your research skills before taking part in the competition, both through study and practice. You should know how to conduct comprehensive research using all offline as well as online resources available for the subject of your case study.

You could make use of websites like Unstop to take part in online competitions and business simulation games in order to get a fair experience of the workings of such a competition.  

Putting all your eggs in one basket isn't the ideal approach when it comes to such competitions. It is best to work on a couple of ideas at the same time and then select the most brilliant idea of the lot and make it your primary solution. Other business ideas can be used as backup options if something goes wrong with the initial plan of action.

Note that while you need to come up with data-driven solutions, don't forget to employ logic and reason in your solution.

Structure Of Competition Presentation Content Is Important 

Presenting and positioning your business solutions is just as critical as coming up with actionable recommendations for the problem at hand. Because if you don't present the information in a structured form, you won't be able to convey your idea to the judges. Your presentation should be professional, crisp, and effective all the same time. 

Another important aspect of making a successful presentation is the person making the presentation. This person should have excellent communication skills and must be confident and approachable. It is not important for all team members to present and speak individually. There might be members who aren't comfortable making conversations with people or speaking in front of large crowds. Everyone has their own set of skills and it is best to play them to their strengths.

So, structure your presentation right, and choose the best speakers to go forward (if all the team members could partake in it, all the better). Also, it is better if max 2 members handle the computer slides at a time- clutter doesn’t look good.

The next stage of these competitions is the QnA round. Here the panel will ask questions regarding your presentation and recommendations for the problem statement. It is best to come prepared for this round, rather than being caught unaware.

So contemplate what kind of questions could be asked depending on your research, strategy, sources, presentation, and the final solution. Prepare well-researched answers for these beforehand as this will give you an edge over your competitors. Keep handy extra information like topic-specific graphs, charts, and previous studies which you can pull up in the time of need. Being prepared for answers helps you finish on a high note. Case study competitions require good team effort on top of individual dedication. If you wish to win, use all the help you can get. Unstop is a website that is dedicated to helping students in their academic endeavors and is one stop shop from where you can gather necessary ideas and experience.

Case study competitions are enjoyable and informative, they invoke team spirit and let the participant experience what actually happens inside a corporation. Look at it as a fun, active way to learn more, and be prepared for anything. Remember to stay organized, logical, and confident about your presentation, and the rest will fall into place. #BeUnstoppable

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Shivani Goyal

I am an economics graduate using my qualifications and life skills to observe & absorb what life has to offer. A strong believer in 'Don't die before you are dead' philosophy, at Unstop I am producing content that resonates and enables you to be #Unstoppable. When I don't have to be presentable for the job, I'd be elbow deep in paint/ pencil residue, immersed in a good read or socializing in the flesh.

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Case Competitions

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Participating in a business-related case competition is one of the best ways to develop critical business and presentation skills, gain practical real-world industry experience, and network with experts and potential employers. 

Definition of a Case Study: A Case Study is created using a research method that is in-depth and detailed to examine an issue or problem and its related contextual conditions.

Being familiar with case studies will help you prepare for case competitions and also for company interviews.  While the case competition presentation will be brief compared to one done for a job interview, understanding the elements will strengthen your solution.

  • Brinkmeyer, A., & Zhu, S. (2019). IMA Student Case Competition: Advice for Competitors .  Strategic Finance, 101 (2), 67-68.
  • Poets and Quants. (2019). Six Strategies for Winning Case Competitions.
  • Can you use library resources for case competitions? Check your particular case competition requirements, guidelines, and restrictions. If they are allowed, encouraged, optional, then read on! 
  • You may need to do research on particular industries, companies or products/services. This guide will get you started, but reach out to Management Library staff via the blue "email me" button for focused assistance. 
  • Owen Academic and Student Affairs (ASA) is available to assist with logistical support of case competitions. 

When allowed, utilizing professional business research tools available via VU in combination with expert information assistance from Management Library can help you succeed. Just ask the Owen team that won 1st place in the 2023 SEC Case Competition !

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  • Last Updated: Nov 3, 2023 2:41 PM
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Case competitions for students: Benefits and preparation tips

Case competitions for students

Colin Powell once said that the healthiest competition occurs when average people win by putting in above-average effort. The truth of this statement becomes obvious at most case competitions. Student participants taste victory by dint of their preparation and focus, not by their brilliance or genius alone.

Case competitions provide students a high-profile arena to come up with a solution to a real-world business problem. The problem could be related to an issue faced by the management of a company or the question of launch of a new business or revamp of an existing one.

The chief executive of the company and board members are often part of the panel of judges evaluating the student teams’ recommendations at case competitions. The audience almost always consist of other business leaders and the contestants’ peers.

Case competitions go back to the 1980s and 1990s. Among the oldest case competitions are those held by the University of Texas’s McCombs Schools of Business and the University of Virginia’s McIntire School of Commerce, both in the 1980s. The University of Washington’s Foster School of Business began its case competitions in the late 1990s.

Several competitions award $10,000 or more to the winners. Among the well-known competitions are the Harvard Case Competition; the National Investment Banking Competition; the John Molson MBA Case Competition; the KPMG International Case Competition; Asia Investment Banking Competition; McGill Management International Case Competition; the CFI Financial Modeling Competition; and Modeloff, to name a few.  

Benefits of case competitions to students

How exactly do students participating in case competitions benefit? There are many takeaways. The students get to apply what they learned at school and show their talent to the audience and the panel of judges, which may consist of recruiters.

Case competitions give students a rare opportunity to impress the top officials of world-renowned organizations and catch their eye. They can work on real-world business problems and get feedback from top business leaders. The participating executives also get a chance to explore new talent.

According to an article in Financial Times, participants get a chance to demonstrate their problem-solving abilities to solve complex issues; create personal impact by working with team members and managing conflict; show leadership to build consensus; prove their motivation to achieve results; and develop their presentation skills that help for future business scenarios.

Networking is another major benefit, as teams from various business schools and reputed universities , besides company representatives, attend the competition. Students see the different presentation styles used by their peers and assess their own positive and negative points. Case competitions also help them make career decisions: what about the events did they enjoy and what not? Would they like to do a similar line of work in the world of finance ?

The more tangible results may include prize money for the team, which they could use as the seed capital to launch a new business venture; an internship with the company sponsoring the competition; and even a job interview with the sponsor. Students will also be able to speak about the experience of having participated in a case competition at job interviews later.

Even teams that don’t win from these high-pressure, high-stake situations benefit. The team members find out why they lost, prepare afresh, and are back, new and improved, the next year. The competitions cultivate a problem-solving brain for all students.  

Case competitions for students

They can also provide valuable and relevant talking points for interviews, especially with questions centered on team-based problem-solving.

Finally, case competitions provide preparation for internships, as the competition itself generally involves working collaboratively with a diverse team to analyze an ambiguous problem and present a recommendation. This is good practice for many careers.

There is also a strong networking component to case competitions, as many are sponsored by leading companies (e.g. TCU PepsiCo Case Competition and Deloitte’s National Case Competition).

Participating in one of these competitions gives additional touchpoints with the sponsoring company, potentially giving a leg up for recruiting.

Case competitions, of course, also provide the networking opportunity to interact with students from other leading MBA programs .

The TCU competition, for example, pairs together students from different business schools; the winning team this year had students from TCU, Rice, SMU, and Vanderbilt.

Team-building is also a compelling incentive for participating in case competitions, as it is an exceedingly positive and productive way for MBA students to build solid relationships with their peers early on.

Rules and judging criteria for case competitions

Many rules govern case competitions, and a respondent on Quora simplifies the judging criteria as Logic (15 percent); Analyses (25 percent); Recommendation (20 percent); Q&A (15 percent); Presentation (15 percent); and Teamwork (10 percent).

About Logic, the team that separates the problem into logical parts and uses a structured problem-solving process gets the highest marks. As for Analyses, the team that uses the appropriate decision-making processes and frameworks, uses available data, takes into account developments in the particular sector, does strong research, and acknowledges the sensitivity of assumptions may be adjudged the best.

The best marks under Recommendation go to the team that answers the case question/problem with a clear yes or no, and bases strategy on the availability of funds and time. The top Q&A marks go to the team that gives clear and well-considered answers to questions and defends their recommendations based on evidence.

The highest presentation marks are awarded to the team that uses a logical storyline, progresses at a steady pace, uses clear and informative slides, and ensures good coordination between the presenters to provide a professional presentation.  

Types of case competitions

Among the types of case competitions are finance modeling, where contestants build an Excel framework to analyze and evaluate a business; consulting, where they use management strategies to resolve a problem; investment banking, where they resolve issues about mergers and acquisitions or pitch long and short investment ideas; research, where they study a topics from science to humanities in depth; and data analysis, where they analyze information they have found based on their research.  

Case competitions for undergraduates

Among the top case competitions for undergraduates are the National Investment Banking Competition, the Global Case Competition at Harvard, the KPMG International Case Competition, the McGill Management International Case Competition, and the CFI Financial Modeling Case Competition.

The John Molson Undergraduate Case Competition is another contest that fosters strategic thinking, innovating problem-solving, and sound decision-making among its MBA undergraduates at its competitions.

The Kellogg Morgan Stanley Sustainable Investing Challenges provides a chance to students to apply core financial principles to resolve economic, social, and environmental challenges in the field of sustainable investing.

The CBS Case Competition Open is open to all students and aims at helping them push their own boundaries for their personality development. The topic is usually a live company case that the participating teams have to solve.

The Engineering and Commerce Case Competition, held in Montreal, Canada, are for students from Commerce/Engineering steams.  

List of top case competitions for undergraduates*

Source: Wikipedia  

Case competitions for MBA students

For MBA students, competitions may involve functional cases, where the case question may relate to any one domain, such as marketing, operations, finance, or HR.

Strategic case competitions challenge MBA students to look at organizational problems from the point of view of senior executives.

Descriptive or illustrative case competitions provide a problem that was faced by a company and the results that followed the steps taken by the top leadership.

The case competition participants are expected to present why those steps were taken and how the management may have implemented their decisions. In the case of a poor result from the steps, the students have to find out what alternative strategies could have been taken.

Exploratory case competitions are done on a smaller scale to find out the basic questions to explore the various aspects of a case that need further study.

Collective or multiple-case competitions make use of studies that have been done on many cases in an organization and the launch of a new study to find a solution to a basic organizational problem.

Critical-instance cases also use data from various cases done over time, but use the solutions already found to resolve one specific issue.

Among the top annual case competitions for MBA students are the Deloitte National Case Competition at Deloitte University, Texas; Kellogg Biotech and Healthcare Case Competition, Northwestern University Kellogg School of Management, Evanston, Illinois; National MBA Human Capital Case Competition, Vanderbilt University Owen School, Nashville, Tennessee; Biopharma MBA Case Competition, Rutgers University, New Jersey; BNY Mellon Katz Invitational Case Competition, Pittsburg Katz; and the CASE, MIT Center for Real Estate Alumni Association (all graduate students).  

List of top case competitions for graduates / MBA students / mixed

Source: Wikipedia    

How does it work?

Here’s an example: In the CBS (Copenhagen Business School) Case Competition 2015, 12 teams of four members each were divided into three groups of A, B, and C. From Group A, McGill, Canada, were the winners, from Group B Thammasat University, Thailand, and from Group C Wharton, US. In all, 48 students of 11 nationalities participated in the competition.

The case problem was how to increase the passenger traffic in the DBS, the Danish railway system. The three group winners took the stage at the finale, and presented their key finding and recommendations. Each presentation was followed by a Q&A session, where team members took questions from the audience.

After the presentations, the vote for the best presenter was taken. The audience voted for and nominated one presenter from each of the three teams. From among the three nominees, one presenter, from Thammasat, was chosen for the Best Presenter Award. McGill was adjudged the winner of the case competition.  

Examples of cases in competitions

Sample question 1.

A clothing retailer, who has 15 stores in shopping malls in cities and suburban areas, has been experiencing a slowdown in profitability over the past few years, particularly in the city areas. Total revenue from the stores in cities has declined despite back-end cost savings. You have been hired to increase the retailer’s profitability.

Key findings

The consumer behavior in cities is different from that in suburban areas. The city stores are not catering to the demographics of their surroundings. Unnecessary costs are being incurred through accumulation of inventory and lost shop-floor space.

Recommendations

Analyze customers in each store; choose a product mix and inventory according to customer demographics and income; consider closing down stores that cannot sustain business.  

Sample Question 2

A travel agency, Travelbug, makes 10 percent commission in all its bookings. The current profit is $1 million compared with the average in the industry of $2 million to $3.5 million. What is wrong with Travelbug?

Travelbug’s leisure travel business is draining its profitability: the cost per transaction is too high or the revenue from it too low.

Study the cost structure of other travel agencies. Negotiate a premium on leisure travel tickets with airlines. Reduce cost per transaction of leisure travel. Offer leisure travelers other products such as hotel bookings to increase revenue. In the long term, become a niche agency for business travel.  

How to prepare for case competitions

Among the best books available are “Case in Point: Case Competition: Creating Winning Strategy Presentations for Case Competitions and Job Offers,” by Marc P. Cosentino, et al., published in October 2017. “Case Interview Secrets” by Victor Cheng also gives you tips. Among other resources are the “Case Study Handbook” by William Ellet and “How to Avoid Getting Lost in Numbers” by David A. Maister. Also see References Nos. 13, 14, and 15, below.

An HBR article provides tips on sharpening your presentations skills, which could come in handy for case competitions, too: https://hbr.org/2013/06/how-to-give-a-killer-presentation.

The website thecasecentre.org provides a list of various case competitions and their details.

In Case Competition 101, Purdue University’s video ( link ) tells you how to prepare for case competitions and explains the practical uses of SWOT, Porter’s 5, and PEST/PESTEL models in case competitions. BCG’s ‘Win with BCG’ ( link ) and CBS Competition Finale 2015 are useful overviews. Video footage of other top case competitions are also available, and easily searchable, on YouTube.  

Tips to win case competitions

  If you plan to participate in a case competition, here are a few tips:

  • Practice hard; not only your presentation but also your research skills.
  • Do online research of cases and study them. Go to YouTube and watch case competitions.
  • Get hold of former participants of case competitions to know what went well and what didn’t for them.
  • Pick a well-balanced team with each participant skilled in one domain such as HR, marketing, operations, or finance.
  • Learn more about the company sponsoring the competition and the judges for the event and try to predict the questions for the competition. If you know the types of questions, you can assign the team members to work on the part of the case most suitable to them.
  • Avoid contradicting or criticizing the sponsor management’s policies.
  • Ensure a logical storyline with appropriate computer slides. Give the responsibility of handling the computer slides to only one person at a time to avoid confusion.
  • Let the best speakers open your team’s presentation.

  Also read: – How the case study method works in business schools – Case interview sample question and answer tips – How to prepare for case interviews   References: 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18

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MSU Libraries

William c. gast business library.

  • Need help? Ask a Librarian

Business Case Studies

  • Getting Started
  • Case Analysis
  • Case Studies in the Library
  • Free Case Studies
  • Buying Case Studies
  • Writing Case Studies

About Case Competitions

Preparing for case competitions, case competitions library resources.

  • Case Interviews
  • Case Method (Teaching)
  • Citing Cases

Business schools, corporations and other organizations host case competitions, where teams present solutions to a range of business challenges and opportunities.

If you are competing, it is useful to find out about the case competition in which you are participating. Use Google to search for your case competition, and explore the website fully, looking for terms like Archives , Resources , Press Releases , or Media to find information about previous cases and competition winners. YouTube may also have highlights from past competitions.

Below is a selective list of case competitions:

  • Case Competitions / The Case Centre Annotated list of case study competitions, including deadlines for submission and lists of past winners.
  • Copenhagen Business School. CBS Case Competition Includes links to case solving tools and and cases from 2008 to present.
  • Foster School of Business, University of Washington. Global Business Case Competition.
  • American Marketing Association. AMA Collegiate Awards & Competitions
  • USC Marshall School of Business. Marshall International Case Competition
  • Eller College of Management. Collegiate Ethics Case Competition
  • John Molson MBA International Case Competition Guide 2020

It is a good idea to get familiar with library resources that can help you analyze cases. The business school that hosts a case competition will often have many of the same resources to which the Gast Business Library subscribes.  

Explore the following research guides for basic strategies and resources:

  • Company Research Note the sections on Financial Information, Annual Reports, Analyst Reports and SWOT analyses in particular.
  • Industry Research Note the Trends & Analyses and Five Forces sections in particular.
  • International Business
  • << Previous: Writing Case Studies
  • Next: Case Interviews >>
  • Last Updated: Nov 16, 2022 3:03 PM
  • URL: https://libguides.lib.msu.edu/businesscases

Case Competition: The Ultimate Guide on How to Excel

  • Last Updated December, 2023

A case competition provides an exciting way for aspiring consultants to hone their problem-solving and presentation skills. If you’re drawn to the consulting world, you likely have a competitive spirit that thrives on challenges.

You’ll get the opportunity to tackle real business problems and present your solutions before judges, who are usually seasoned consultants.

In this article, we’ll discuss:

  • What is a case competition (with examples of what you’ll do)
  • How competing in consulting case competitions helps your resume and recruiting
  • 5 tips on acing the business case competition and maximizing the opportunity
  • A list of top case competitions to keep on your radar

Let’s get started!

What Is a Case Competition?

A case competition is an immersive learning experience that challenges students to solve complex business problems within a simulated consulting environment. 

In these competitions, participants work in teams to solve a hypothetical client problem and recommend a solution to a panel of judges.

A case competition tests your analytical thinking, teamwork, problem-solving, and presentation skills.

Examples of Cases and Topics

Case competitions can cover various business functions, such as marketing, strategy, operations, or a combination. You also won’t know what industry the case involves until the competition starts. It’s very similar to what you might experience in a consulting interview!

Case competition examples:

  • BankCo aims to boost its market share among customers under 25. What recommendations would you propose to achieve this goal?
  • TechCo is venturing into a new geographic market and seeks guidance on an effective market entry strategy to ensure a successful expansion. What approach would you recommend?
  • EngineCo, an automobile manufacturer, is grappling with inefficient production processes. How would you optimize operations and foster innovation within the company?

If the case questions seem daunting, fear not! You’ll be provided with lots of data, including historical information, cost details, and other relevant considerations.

However, only some of the data provided will be useful or relevant to your recommendation. As a consultant, part of your skillset involves discerning which information is crucial to your analysis.

These cases simulate real-life consulting projects, so it’s a great chance to apply your skills and see if you like consulting!

Nail the case & fit interview with strategies from former MBB Interviewers that have helped 89.6% of our clients pass the case interview.

Typical Format of a Case Competition

In a case competition, participants are either assigned or choose to be part of a team of 4 to 6 students, mirroring a real consulting team. 

Each team is provided with identical information and allotted the same timeframe to analyze the data, develop recommendations, and present them to a panel of judges. A case competition usually takes place over a few days to allow for analysis and presentation preparation time.  

Let’s take a look at the typical schedule:

  • Read Case Information : Teams receive a comprehensive case brief that presents the problem, client information, and pertinent data or information.
  • Analyze Data and Options : Teams dive into the case, meticulously analyzing the provided data, extracting insights, and carefully evaluating different options for their recommendation. In most competitions, you can use publicly available information for research.
  • Prepare Recommendation and Presentation : Teams consolidate their analysis and make an informed decision on the recommendation. They craft a compelling presentation, typically in slide format, showcasing the results of their analysis and their final recommendation.
  • Present to Judges and Answer Q&A : Teams present their solutions to a panel of judges comprising industry professionals and experienced consultants. During the presentation, teams articulate their analysis, demonstrate their problem-solving approach, and emphasize the potential impact of their recommendations. Following the presentation, judges engage in a Q&A session, probing deeper into the team’s analysis and challenging their recommendation.
  • Get Feedback and Results : Judges assess each team based on criteria such as the clarity of their problem-solving approach, the feasibility of their recommendations, and the effectiveness of their presentation.

Benefits of Participating in a Consulting Case Competition

Participating in a consulting case competition offers numerous advantages:

  • Skill Development : From analyzing real client situations under time pressure to developing innovative solutions, you gain hands-on experience that sharpens your problem-solving abilities, data analysis skills, strategic thinking, teamwork, and communication. It’s a realistic glimpse of what a “day in the life” as a consultant is like.
  • Valuable Feedback and Insights : While winning is rewarding, the feedback received provides invaluable insights and suggestions for improvement, enabling you to improve your skills and knowledge. 
  • Prizes and Recognition : Many case competitions offer attractive prizes and recognition for outstanding performance. This can include monetary rewards or prize packages.
  • Networking Opportunities : You have the chance to network with judges who are current consultants. They often are the ones involved in recruiting and interviews. Even if you don’t win the competition, you have a chance to impress judges, and it could lead to mentorship opportunities or potential internship opportunities.
  • Resume Enhancement : Include any awards from case competitions on your resume. It is concrete evidence of your skills and can help your resume stand out.

5 Tips on Acing a Case Competition and Maximizing the Opportunity

1. review key consulting frameworks and concepts.

Take the time to review and understand essential consulting frameworks and structures, such as MECE (Mutually Exclusive, Collectively Exhaustive) and the Hypothesis-Driven Approach .

This will give you a strong foundation for analyzing case problems and developing practical solutions. Utilize resources like our Our Ultimate Guide to Case Interview Prep .

2. Establish Clear Roles and Responsibilities with Your Team

You are under a time crunch in a case competition, so aligning with your team on individual roles and responsibilities before you start the analysis will help you work efficiently.

Consider each team member’s strengths or developmental interests, and delegate tasks accordingly. For example, if you want to improve your proficiency in Excel, communicate your interest in doing analytical aspects. You can create a more efficient and cohesive team by working together and leveraging each other’s talents.

3. Avoid Memorizing Your Presentation

Memorizing your presentation word-for-word or reading the slides will make your presentation come off as less natural. You’ll appear less confident in what you are recommending.

Instead, focus on understanding the key points, logical flow, and supporting evidence. This approach allows flexibility, adaptability, and a more natural delivery during the presentation.

4. Prepare for Potential Questions

Allocate time to anticipate questions that judges may ask during the Q&A session. Consider different angles, alternative perspectives, and potential challenges to your recommendations. Being well-prepared for possible questions demonstrates your critical thinking skills, enhances confidence, and helps you respond effectively.

5. Leave a Lasting Impression on Judges

Make a positive impression on the judges and attendees of the consulting case competition. You never know who you might encounter again in your consulting journey. 

Consider sending a thoughtful thank-you note to the judges after the competition to express your gratitude for their feedback.

List of Case Competitions

Below, we have compiled a list of case competitions to keep on your radar and consider competing in. It’s important to note that this is not an exhaustive list, and competitions may vary yearly, so we recommend checking their official websites.

If you are in school, your consulting clubs will often host case competitions internally. Sometimes, firms also sponsor and run case competitions for specific communities.

Case Competitions in the USA

  • ASCM Case Competition
  • Collegiate Ethics Case Competition
  • Danaher Case Competition
  • David Eccles School of Business Case Competition
  • Deloitte Consulting National Undergraduate Case Competition
  • E-PARCC Teaching Case and Simulation Competition
  • Global Case Competition at Harvard
  • Heavener International Case Competition
  • IACBE Case Competition
  • KeyBank Case Competition
  • Marshall International Case Competition
  • Net Impact Case Competition
  • NU-CUIBE International Business Case Competition
  • Page Student Case Study Competition
  • Penn Healthcare Case Competition
  • Penn, Yale, Princeton, Columbia Case Competition
  • Prism Consulting Group Case Competitions
  • PRMIA Risk Management Challenge
  • San Diego State University
  • Student Big Data Case Competition
  • The Katz Invitational
  • The NASBITE International Student Case Competition
  • The Schlesinger Global Family Enterprise Case Competition
  • The University of California Press’ Case Studies in the Environment Prize Competition
  • UConn International Business Case Challenge
  • Yale Healthcare Case Competition
  • Yale Graduate Consulting Club Case Competition

Case Competitions in Canada

  • CFI FinMo Case Competition
  • ICRA International Case Competition
  • John Molson MBA International Case Competition
  • McGill Management International Case Competition
  • Schulich International Case Competition
  • Scotiabank International Case Competition
  • UCCA Case Competition

Case Competitions in Europe

  • Aarhus Case Competition
  • AAU Case Competition
  • Amsterdam Case Competition
  • Belgrade Business International Case Competition
  • CBS Case Competition
  • Central European Case Competition
  • Creative Shock
  • ILA International Case Competition
  • International Case Competition @Maastricht
  • Morpheus Cup
  • NIBS Worldwide Case Competition
  • Russian National Case League Changellenge
  • SDA Bocconi Case Competition
  • The Geneva Challenge

Case Competitions in International Locations

  • CEIBS Global Case Competition
  • EY CAFTA Case Championship
  • HKUST International Case Competition
  • HSBC/HKU Asia Pacific Business Case Competition
  • IFAMA Student Case Competition
  • IMA Middle East and India Student Case Competition
  • KPMG International Case Competition
  • Melbourne Business School Case Competition

– – – – – – –

In this article, we’ve covered:

  • Insight into the nature of case competitions, including examples of the tasks and challenges
  • How participating in a consulting case competition can benefit your resume and increase your chances of success in recruiting
  • Tips on how to excel in a business case competition and make the most of your experience
  • A starter list of case competitions you can explore

Still have questions?

If you have more questions about case competitions, leave them in the comments below. One of My Consulting Offer’s case coaches will answer them.

Other people prepping for a case competition found the following pages helpful:

  • Our Ultimate Guide to Case Interview Prep
  • How to Approach a Case Study
  • Case Interview Examples
  • MECE (Mutually Exclusive, Collectively Exhaustive)
  • The Hypothesis-Driven Approach

Help with Your Consulting Application

Thanks for turning to My Consulting Offer for advice on excelling at case competitions. My Consulting Offer has helped 89.6% of the people we’ve worked with to get a job in management consulting. We want you to be successful in your consulting interviews too. For example, here is how Parth was able to get his offer from BCG.

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Pitch your ideas, put your business skills to the test, and compete in a case competition

Participating in a business-related case competition is one of the best ways to develop critical business and presentation skills, gain practical real-world industry experience, and network with experts and potential employers. Partner with Carey faculty to fine-tune your presentation and case analysis skills. And then put your theories to the test and present to leading executives around the world. With competitions hosted at Carey and funding available to register and travel to outside competitions, at Carey Business School you can compete and win in some of the most prestigious case competitions worldwide.

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2024 Samsung Galaxy Marketing Case Competition, Vol. 2

Carey MBA student Anny Gonzalez ’24 recently won first place at the Samsung Galaxy Marketing Case Competition, Vol. 2 in New York City. Her innovative presentation focused on empowering the Gen Z population to unleash their inner content creator through the use of the company’s new AI-integrated smartphone. Gonzalez presented her ideas to a variety of top tech firms and advertising agencies. Her win earns her a Google mentorship, a Qualcomm internship opportunity, and a suite of Samsung Galaxy products. Read more about Anny's win here .

2024 Venture Capital Investment Competition

four people holding a large check

A team of four Carey students won first place at the 2024 New England Regional Finals of the Venture Capital Investment Competition in Boston. This marks the first win in Carey history at the regional round of the competition. The VCIC is a competition where teams of participants act as venture capitalists for the day and evaluate startups for potential funding. The teams conduct extensive research, draft a term sheet for their selected startup, and present findings to a panel of professional venture capitalist judges.

Howard University’s 27th Annual MBA Exclusive Conference: 18th Annual Minority Case Competition 

three students holding a large check

A team of Carey students took home first place and $12,000 at the 18th Annual Minority Case Competition, held during the MBA Exclusive Conference at Howard University. This year’s competition was sponsored by the NobleReach Foundation and themed “Leveraging Innovation and Entrepreneurship for National Competitiveness.” The case focused on the United States’ response to substantial adversarial investments in digital infrastructure and the need to create a mission-driven entrepreneurial ecosystem to remain competitive. The Carey team developed a comprehensive strategy to build the ecosystem, aligning entrepreneurs, investors, universities, students, communities, and government agencies. The strategy aimed to ignite a wave of innovation that would transform the entrepreneurial landscape, ultimately contributing to a more sustainable and responsible society. Students had a week to plan, strategize, and solve the case to then present their ideas to a panel of judges.

BioNJ Health Equity in Clinical Trials MBA Business Plan Case Competition

five students holding a large check

A team of Johns Hopkins Carey Business School students took home the first-place prize, winning $10,000, at the BioNJ’s inaugural MBA Business Plan Case Competition. The Carey team, consisting of five MBA/MPH students, developed a business plan that outlined a new health equity solution in clinical trials. The competition is designed to promote next-generation innovators and to identify new methods and models to strengthen clinical trial diversity and expand health equity.

MIT Sloan Operations Simulation Competition

four people on a zoom call

A team of Carey students took first place, winning $2,000, at the 18 th annual MIT Sloan Operations Simulation Competition, held virtually on April 20-22, 2022. This marks the third win by a Carey team in the last four competitions, making Johns Hopkins the best-performing business school (tied with MIT Sloan) in competition history.

CFA Institute Research Challenge

fours students and a professor

A Carey student team placed first in the annual local DC/Baltimore CFA Institute Research Challenge . The competition requires students to research and analyze a publicly traded company, write a report, and present a buy, sell, or hold recommendation to a panel of industry experts.

Featured Winners

Danaher case competition team 8 member in a zoom display

business of health

3 portraits of Sabrina Iqbal (Flexible MBA ’22), Padma Samala (Flexible MBA ’21), and Rhianna Taniguchi (Flexible MBA ‘23)

student experience

Amazon Romba team as a zoom composite

Case Competitions Funding and Support

Carey Business School provides case competition teams with faculty and peer advisors, case preparation workshops, a list of over a hundred national case competitions, and funding for registration and other needs if necessary.

To request case competition resources, email [email protected].

Annual case competitions

Danaher case competition.

The annual Healthcare Business Association case competition is sponsored by global science and technology innovator Danaher Corporation. Student teams from universities across the nation traveled to Baltimore to compete for the $7,500 first-place prize, on a case judged by a panel of Danaher Health IT subject experts and business leaders.

Graduate Consulting Club Case Competition

The Johns Hopkins Graduate Consulting Club Case Competition’s annual competition brings together students and fellows from across the country to work on some of the most pressing challenges in today's health care sector. Interdisciplinary teams comprised of students from across multiple schools, programs and departments. 40 schools competed in the April 23, 2021 case competition sponsored by HighMark Health.

This intense, 48-hour simulated competition requires teams to improve the efficiency of a hypothetical near-bankrupt firm. Graduate students from top business schools across the globe aim to run the most profitable factory with rankings based on their ending cash balances.

Venture Capital Investment Competition

In this annual competition, student teams play the role of venture capitalists who are looking to invest in one of the startups presenting at the event. Student teams are assessed on the investment opportunities and pitching an investment strategy to the judges. The winning team of the local (Carey students only) competition win a spot in the regionals.

Past case competitions

Carey students placed second in the 2021 virtual Danaher Case Competition. This competition focused on the rapid growth of at-home lab testing and issues related to effectiveness, efficiency, and inequities in access.

KeyBank Ohio State University Minority MBA case competition

A Carey Business School team took first place, winning $10,000, in the KeyBank Ohio State University Minority MBA Case Competition.

Arthur Page Society - Student Case Competition

Carey student, Rhianna Taniguchi, placed first in the business school category with her submission, "Turning a Moment into a Movement: Why the NBA said 'Black Lives Matter.'"

UNC/Duke Case Competition

Carey students placed third in the UNC/Duke Case Competition. The competition brings together graduate students (Master’s, PhD, JD, MD) and provides the opportunity for teams to apply their analytical skills and creativity in a real-world context, by solving a real-world business problem.

MIT Operations Simulation Competition

For the second consecutive year, a Johns Hopkins University Carey Business School student team took the top prize at the annual MIT Sloan Operations Simulation Competition.

Amazon Case Competition

The Carey Business School team took the top spot at the 2020 Reaching Out MBA conference— the largest gathering of LBGTQ+ business students and alumni.

Harvard Global Case Competition

A team of Johns Hopkins students placed third in Harvard University’s annual  Global Case Competition  on April 25, 2020. The team, which included four Carey students, team faced off against 160 other teams from around the world.

Kellogg Biotech and Healthcare Case Competition

A four-member team of Johns Hopkins University students, including two from the Carey Business School, has won first place in the 16th annual Kellogg Biotech and Healthcare Case Competition.

A Johns Hopkins Carey Business School Global MBA team took top prize in the 15th annual MIT Sloan Operations Simulation Competition, held April 7, 2019, in Cambridge, Massachusetts.

  • Johns Hopkins Team Wins Pfizer Case...
  • Student Startup Challenge
  • Carey Places at Harvard Case Competition

Business Chronicler

5 Famous Business Competitor Case Studies Of All Time

Look at any good or famous business competitor case study examples, and one thing immediately becomes clear:

Done well, this approach to competitive analysis can help you identify your competitor’s strengths and weaknesses and your own, all while determining those crucial gaps in the market that represent a golden opportunity for your brand.

However, doing not so well and a competitor case study can soon balloon into an overwhelming waste of time which may provide you with a tonne of data on your competition yet offers no real insight on how to use that data to gain a competitive advantage.

To help ensure yours is done well, I’ve put together this comprehensive guide to doing competitive analysis the right way, outlining not only what to look for when analyzing your competition but how to take what you find and put it to work for your business.

What is a Business Competitor Case Study and Why Do You Need One?

Case Study

Typically, when we think of a business case study, we think of the traditional “Here’s how a business came with a solution to a particular problem.”

For example, there’s a famous case study focusing on the multi-national coffee supply chain Starbucks . After “hitting a wall” in their sales and revenue, the brand found a solution by closing down a significant number of their stores and “reinvigorating” their branding, essentially focussing on quality over quantity.

Other businesses can learn from the Starbucks case study and those like them and, where appropriate, apply what worked to their own brand.

A business competitor case study operates similarly, albeit with some notable differences. In this case, the problem doesn’t belong to another business but your own.

That problem or challenge could be:

  • How do we increase our revenues and/or revenue streams?
  • How do we re-engage with lapsed/former customers?
  • How do we increase our ROI in social media or digital marketing?
  • How do we increase our market share?

Or it could be any number of other challenges.

Whatever the case may be, carrying out this kind of competitive analysis helps you find the solution by looking at your main competition. If growing your market share is your main priority, identifying a weakness that your competitor has can help you develop new ideas on how you can offer customers something they’re simply not getting from that competitor.

If your digital marketing is leaving a lot to be desired, surveying the landscape to see where you’re falling behind can help you pinpoint precisely where you’re going wrong.

What’s more, making effective use of this competitive intelligence can help you to identify changes in both your audience and the industry as a whole, highlighting trends you can capitalize on, new audiences you could potentially target, or simply new ways to reach and engage with your existing target audience.

5 Famous Business Competitor Case Study Examples

1. the army crew team.

The Army Crew Team is an all-time classic business competitor case study that has a lot to teach us about how we work as a team. The coach of West Point’s varsity Army Crew team took his eight top individual rowers and placed them together in one boat. In a second boat, he placed his eight second-tier rowers.

The team in the second boat consistently beat the team in the first boat, despite the first boat consisting of better performing individual rowers. The case study shows that, collectively, a team can be more than the sum of its individual parts and that there’s more to getting great work out of a team than simply gathering together your star performers.

For businesses looking at the best ways to get the most out of their teams, this is an essential case study to look at.

See also: Twitter Competitors Analysis

2. Malden Mills

Two weeks before Christmas 1995, the Malden Mills factory burned to the ground.

Employees feared and assumed that they’d be unemployed until the factory was rebuilt, but the company’s CEO, Aaron Feuerstein, invested $25 million of company money to ensure those employees would still have a wage and benefits while the factory was rebuilt.

In one regard, this worked out well. When the factory reopened, the employees who had been well taken care of worked harder than ever. Productivity was at an all-time high and business boomed. In another regard, the cost of paying for the factory rebuild as well as taking care of employees landed Malden Mills in bankruptcy court three times.

This famous case study is used time and time again to present an argument for the pros and cons of philanthropy and making difficult decisions regarding employee satisfaction.

3. Apple Inc.

For the longest time, Apple was known as “Apple Computers” a name that perfectly summed up their focus on the personal computer market. In 2007, however, they dropped the “computers” part and simply became “Apple Inc.” This was more than just a name change for the company, it was part of an entire rebranding a shift in focus from personal computers to iPods, iPhones, iPads, and the like.

It was a strategy that paid off for them. Apple was already a well-known company beforehand, but after their “rebirth” in 2007, they truly became not only a household name but one of the most successful and profitable businesses of all time.

This famous case study is used a lot to demonstrate the benefits of taking the company in an entirely different direction rather than trying to compete in an already overcrowded market.

The ‘ Cadbury Ethical Dilema ‘ is a popular case study that is frequently presented to MBA students taking part in business case study competitions. Chocolate manufacturers Cadbury had prided themselves on their strong values and fair ethical practices. So it came as a huge blow to the brand when it was discovered that child labor was being used to produce cocoa on Côte d’Ivoire cocoa farms.

The House of Representatives passed legislation in the US which meant that companies who could prove their chocolate was produced without forced labor could print “slave-labor free” labels on their chocolate.

Naturally, this would paint companies who couldn’t prove that in a bad light, so the industry as a whole asked for time to essentially clean up its act. When the agreed deadline for doing so came to an end, Cadbury were left with a dilemma – did they continue to stall for time or did they find another way to ensure ethical management of their supply chain?

This case study remains famous for pointing out the difficulties in managing ethical practices and is well worth looking at for considering the impact that the practices of others in your supply chain can have on your business.

5. Coffee 2016

Another well-known case study that should be familiar to anyone who ever competed in a business case study competition in the last few years. Student teams were asked to come up with ideas for improving the returns generated by everyone involved in the production and consumption of coffee from the grower right through to the consumer.

The case was famous as it has so much to teach businesses and business students alike about marketing practices and supply chain logistics.

How to Create a Business Competitor Case Study

So, that takes care of the what and the why, but what about the how? Below, you’ll find a simple nine-step process to help you get the ball rolling with your own competitor analysis.

1. Determine Which Products/Services to Evaluate

If your business offers more than one product or service, you may find that analyzing your competitors becomes much less of a headache when you focus on just one of them or at least one type. For example, if you make sports clothing, you may choose to focus on your competition in the running gear market or concentrate on developing a strategy to increase revenues from your line of sports shoes.

If you’re a digital marketing agency, you might want to narrow down your competitive research to just Search Engine Optimization or how you can improve the service you offer to a web design client.

That’s not to say that you can’t research more than one aspect of your business, but doing so may mean that you end up producing data that isn’t always relevant and doesn’t help you to make the kind of strategic decisions you really need to make.

2. Determining Your Competitors for a Business Competitor Case Study

On the whole, your business is likely to have three types of competitors.

Direct Competitor

Direct Competitor

A direct competitor is any business that sells the same product or service in the same category to meet the same need for the same audience. Your biggest competitor, the one people most closely compare your business to, is more than likely going to fall in this category, as are any others that are actively competing for your share of the market.

If you sell sports shoes to female marathon runners, another company that sells sports shoes to female marathon runners would be your direct competitor. If you run a local car washing service and another business three blocks over also offer a local car washing service, they’re in direct competition with you.

Indirect Competitor

An indirect competitor is a business that sells a different product or service to meet the same need of the same audience. A common example is fast food restaurants.

McDonald’s and Burger King both sell fast food burgers (products) to hungry people (audience) so that those people can fulfill that hunger (need). If I’m hungry and want the convenience of fast food and the delicious taste of a burger, I could spend my money at either restaurant, which makes them direct competitors.

However, if I’m just hungry and want something convenient, whether it’s a burger or not, I might choose to go to McDonald’s or head next door to Pizza Hut or Subway. All three brands are in the same category (fast food), all three brands meet my need for a convenient way to satisfy hunger, but all three do so with different types of products, making them indirect competitors.

Replacement Competitor

A replacement competitor meets the same needs for the same audience but using different products or services in a different category. For example, I could choose to go to McDonald’s to fill my hunger, but I might also choose to go to Target and buy ingredients to make a homemade dinner.

To go back to the car wash example I used earlier – If you run a local car wash and the auto repair shop next door sells car cleaning supplies, that would make them a replacement competition. Your customer could choose to substitute using your service to buy some cleaning supplies and do the job himself.

Potential and Future Competitors

Future Competitors

When determining your competition, it’s worth noting that just because a business isn’t currently in your market segment doesn’t mean they won’t eventually. This is why it’s worth noting your potential and future competitors too.

Potential competitors are those who may sell the same products, even with the same category but haven’t yet entered your market. For example, a company that operates exclusively in the next town, city, or state over to you may not be a direct competitor yet, but they have the potential to be if they chose to move into your town/city/state.

Likewise, if you run a limousine hire service focusing exclusively on corporate clients and another company across town focuses exclusively on limousine hire for weddings, they too have the potential to be a competitor. A future competitor is much more likely to become direct competitors, such as an expanding national chain.

To really get the most value out of your eventual competitive analysis report, it pays to consider all of these types of clients and their impact on your business.

How to Find Your Competitors for a Competitive Analysis

There are some competitors that you don’t have to look very hard to find. You know they’re there. They are the businesses and brand names that are hard to ignore, the ones everyone compares you to do.

Still, don’t just limit your research there.

Head to Google.

Search for the kind of keywords you’d expect people to use for your business.

Who else comes up beside you?

Search for your business name.

What are other businesses paying for Google ads around your business?

What about social media? Who are people talking about?

You can also use tools such as the Audience Overlap tool provided by Alexa , which helps you to not only track down your competition but develop and deliver on your entire competitive intelligence project. Don’t discount offline methods either. Magazines, trade publications, and even asking your target audience directly via focus groups, surveys, and so on can all prove helpful.

3. Start Your Research

Although Google can be a very powerful tool for finding out about your competitors, don’t just limit yourself to a quick search or browse their website. Yes, that’s important, especially if you’re both predominantly online brands. If your competitors have a physical presence, it’s important to check that out too.

You may want to treat this the same way you would a typical market research project and get a group of people to experience your competitor’s business, their customer service, sales experience, products, and so on. That way, you get a much wider range of opinions and can look for trends and common themes that can influence the strategic decisions you need to make to gain a competitive advantage.

4. Analyze Your Findings

Analyze

With the research done, it’s time to collate what you’ve found into your competitive analysis report. This may take the form of graphs, charts, written insights, anything that can help you present a compelling business case as to why your brand needs to be made.

5. Identify Action Points

Speaking of which, the point of analyzing your competition isn’t to pay attention to how many social media followers they have or how they compare to you in terms of brand recognition; it’s to provide you with actionable steps that you can take to achieve your business goals.

So with that in mind, figure out what you’re actually going to do due to your competitor research. Will you be rethinking your price points? Revamping your customer service? Starting again with a completely different digital marketing strategy?

6. Take a Snapshot of Your Business Pre-Changes

Before you implement those steps, be sure to look at how your business is currently performing.

Consider your main KPIs and any data relating to how you’re currently doing. After all, it’s going to make it much easier to determine if the steps you’ve taken have been effective when you’ve got some real, measurable statistics to play with.

7. Implement the actions

This next step may sound simple, but it’s where the real work comes in. Whatever actionable steps you decide to take, whether it’s coming up with a brand new social media plan, establishing yourself as a market leader, or simply ensuring that every client receives first-class customer service, now’s the time to make that happen.

8. Measure the Results

When you’ve made your changes, measure your results.

Compare where you are now to where you were when you took that snapshot in step six.

9. Repeat as necessary

Last but not least, it’s important not to fall into the habit of thinking that competitive analysis is a one-and-done affair.

If there’s one universal truth about the business landscape, it’s that things change constantly. New trends emerge, new customers arrive on the scene, once loyal customers become former customers. As such, it’s important to analyze your competition as a regular component of your overall competitive strategy.

What to Include in a Business Competitor Case Study

Competitor Case Study

You’ve now got a complete strategy to put your competitive analysis report together, but what exactly should you include in that report, and what aspects of your competitor’s business should you research?

The following are essential aspects that will help you to put together the most effective competitor case study.

1. Features

Starting with the basics, look at your customers’ product or service, which competes with yours, and note all of its features. For the best results, do this for each competitor and add your findings to a spreadsheet. This will make it easy to compare products and see what you’re missing.

It may even show you what your competitors are missing, highlighting a hidden advantage that you may not have previously capitalized on.

2. Market Share

Determining their market share will help you identify who your main competitor is and who you and who you may need to focus your attention on.

3. Price points

Pay attention to what the competition charges and consider what insights you can gain about your own pricing.

4. Marketing types

Online Marketing

Your competition’s SEO marketing strategy, where they invest their ad spend, the kind of social media marketing tools they use are all important.

What keywords are they using to draw traffic?

How do your competitor’s websites compare to yours?

What are their PPC campaigns like?

All of these questions will help you determine their strengths and weaknesses from a digital standpoint.

Don’t forget about other forms of media, either.

Do they advertise in print publications? If so, which ones?

What about TV, radio, and other advertising platforms?

5. Online popularity

How do they fare in terms of social media engagement and website traffic? How does that compare to your own online presence?

Here, you’re looking more at quantifiable numbers. Likes, follows, mentions, page views, etc., should all be taken into consideration. They may not be the most important factor for some aspects of your business, but if you’re looking to up the game with your marketing and communication strategy or your SEO strategy, these numbers are worth considering.

6. Public perception and reputation

Here, we’re focusing on quality over quantity. One company may have more social media mentions than you, but if all those mentions are negative, it’s a different story. Social listening tools can be a big help in discovering what people are saying about your competitor’s brand online and can prove to be a valuable way to discover the perception of your competitors from a client perspective.

Away from social media, you might also want to consider news releases, blogs, and news articles as a means of discovering what kind of reputation your competitors have in the wider media.

7. Search Engine Optimization

SEO

An SEO marketing strategy is vital for just about any business in the digital age, but how do the strategies of competing businesses compare to yours, and what can that teach you. Here’s where keyword research and looking at their inbound marketing strategy, their approach to content marketing, and technical SEO aspects will all be important.

What makes other businesses in your market unique? What do they promote as being their reason for standing out from the crowd? Along with any sales literature, you might want to look at their mission and values statements and the kind of language they use in social media bios to get a good idea of their USPs.

9. Strengths and Weaknesses

Any good business competitor case study will feature a list of competitors’ strengths and weaknesses and insight into what opportunities this presents for your business.

Just as you might do a SWOT analysis for your business, a similar approach may help you analyze what other brands do well, how that influences the things you need to improve on, and what they don’t do so well, and how you do can capitalize on that.

10. Geography

In this regard, when we talk about geography, we’re not just talking about the town, city, or region your competitors operate in. Although that’s important, it’s just as important to note whether they have physical bricks-and-mortar venues in those towns or whether they’re a strictly eCommerce or digital-only operation.

What are the Advantages of Conducting a Competitor Analysis?

Competitor Analysis

Identify your own weak spots

Competitor analysis doesn’t just identify your competitors’ weaknesses and gaps in the market. It may also highlight gaps in any areas for improvement in your own company. By comparing your brand to others, you get a different perspective than you’d get from standard SWOT analysis, and this can pay dividends when it comes to driving your company forward.

Improve your marketing and SEO efforts

Competitive strategy analysis isn’t just about products, services, and customers. It can also identify the SEO techniques used by competitors and come up with appropriate keywords to help you improve your organic search results.

Define your Benchmarks and Fine-Tune Your KPIs

Input your findings into a competitive analysis template, and it will soon become apparent what areas your business needs to be focusing on. This can prove invaluable when it comes time to determine your Key Performance Indicators (KPIs) and decide what -and how- it measures.

Identify gaps in your talent pool

A competitor case study really influences every aspect of your business beyond the direct products or services you sell. Your HR team can use the information to help identify gaps in your talent pool. If there’s a newly emerging market trend that you lack the talent to capitalize upon, your team can use this information to help with the recruitment needed to fill that gap.

What are the Disadvantages of Competitive Analysis?

Too much data, not enough analysis.

It’s easy to get so overwhelmed with the sheer amount of data you can unearth on your competitors that you forget that it’s the analysis of that data that really makes all the difference. It’s important to think about what meaningful conclusions you can draw and what actionable steps you can take as a result.

The impact is lessened if not kept up to date

The landscape of business is constantly changing. It’s not enough to assess the competition when you first start out and then never update it. Industries change, new trends emerge, new competitors arrive on the scene, all of which demand that market research on your competitors remains a key part of your competitive strategy.

Benchmarking performance based on competitors is not always the solution

Comparing your own performance against your competitors may not work so well if your competitors do things wrong or badly. Sure, it’s great to be an industry leader, but if the overall performance of that industry lacks compared to what the market actually demands, you may need to come up with a brand new strategy.

Frequently Asked Questions About Business Competitor Case Study

Question: what is a business case study competition.

Answer: A business case study competition is an event in which student teams compete to develop the best solution to a particular business case study. Though such events aren’t always exclusively for MBA students, most of them are as case study competitions can be a great way to inspire creative thinking and develop skills.

Question: How often should I do a competitive analysis?

Answer: Ideally, competitive analysis should be performed monthly, but if that seems like overkill for your industry, commit to at least once per quarter.

Question: What should be included in a competitive analysis?

Answer: Every competitive analysis report will be different depending on the nature of your business and your industry. However, as a general rule, it should identify who your competitors are, your competitor’s weaknesses, strengths, and overall strategies. Above all, it should provide insight into how you use their strengths and weaknesses to your advantage, whether that’s making improvements where you’re lacking or highlighting to customers what your brand does better than a rival’s.

The Final Word on Creating a Business Competitor Case Study

Whether you call it competitive intelligence gathering, competitive analysis reporting, or compiling a business competitor case study, there are three key points that I want you to take away from this guide:

  • Competitive analysis is about identifying your own strengths and weaknesses as much if not more than your competitors.
  • All the research and data in the world is unhelpful if it doesn’t provide you with insights into what you’re doing right and what you could be doing better.
  • This isn’t a one-and-done project. Analyzing the competition is something you should be doing regularly to keep up with the ever-changing landscape of your industry.
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Jacob Poulsen

Jacob Poulsen

Seven tips for winning case competitions.

  • May 27, 2021
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  • Tips & Tricks

The case competition has become a cornerstone not just of business school, but of many university and even high school experiences as student contests expand the education space at all levels. Many students are – however – unfamiliar with how case competitions function, let alone how to effectively prepare for them. Here are 7 tips for winning case competitions.

1. Be human-centric.

Get out there and talk with people! It is critical to do secondary research. Wherever feasible, you should base your ideas on solid primary research. When you are able to reference interactions with folks who are “living the problem,” the judges will be more than pleased. One partner reminded us that “CEOs are humans, too,” and that their own unconscious biases and hectic schedules may impede them from finding a holistic solution to all problems.

2. Know your numbers

It’s always pleasant to answer to a judge’s dubious inquiry with, “Yes, and we have statistics to back it,” during Q&A time. If you’re going to respond quickly, be sure you’ve done your homework. While just relevant figures should be supplied, an appendix is a useful addition for all the numerical material you might wish to use during follow-up questions. Also, make sure you practice speaking convincingly about how you arrived at your final figures.

3. Maintain a laser-like focus

When it comes to tackling an innovative problem, there are always a lot of intriguing options. The most compelling solution is often the most successful strategy. Explain why you picked it and flesh it out in depth for the audience. A single, profound, and well-studied answer will wow the audience far more than a series of wide and superficial ones.

In most winning presentation, the teams suggested solutions ideally positioned to solve unique subproblems of the overall case. They were able to demonstrate that they had done the hard work of prioritizing results for the case-company by focusing on one of the many current pain issues.

4. Aesthetics

It’s impossible to overestimate the importance of a visually appealing presentation. Your audience will be aware and engaged as a result of this. Simple design features and straightforward, clear slides will go a long way. Don’t be afraid to be creative with graphics and vivid visuals if you want to take it a step further. Succesful teams bribe the audience, by employing clear slides with beautiful and coherent graphics.

5. Think of actionable solutions

Finally, judges want ideas that seem real — ones they can put into action quickly, within their existing budget, and are pleased to share with internal stakeholders. Make a detailed plan for how you’ll launch your project, including how much money you’ll need and what current resources you may use.

You can always lay out a plan for how your solution may improve and expand as you scale if you want to add some sparkle (three, five, or ten years down the line). Succesful teams concentrate often present an implementation-plan in their presentation, to show a glimpse of what a “full-scale” version may look like. This let the judges see how their idea may have an immediate impact and how it may lead to something bigger and more significant.

6. Focus on story-telling

Business language and figures may appear impressive, but if the assessors aren’t engaged, they may overlook your solution’s ingenuity. Storytelling may help you stand out from the crowd and connect with your audience. To showcase how this solution will impact the lives of consumers and stakeholders, share passionate and impactful tales from personas or real individuals you interacted with. Following the first advice, speaking with individuals in different parts of the problem will allow you to tell interesting human stories.

7. Have fun

Make sure you have a good time! That may seem corny, but if you’re not interested in the subject area, it’s difficult to imagine and build out a commercial solution under time restrictions. Find teammates with whom you like spending together and let your excitement shine on pitch day.

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We asked our partners at the Copenhagen office of BCG for tips and tricks to excel (Pun intended) at case competitions. This is their key learnings.

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Introduction to Case Analysis & Critical Thinking

Whether you are competing in a case competition or participating in case studies in your courses, you might be wondering how to approach this process. This video by Professor Zoe Mayhook provides an introduction to the case analysis and critical thinking, and includes the following concepts: 

  • Short history of the case method (0:19)
  • Business case types (1:05)
  • Business case characteristics (1:45)
  • SWOT Analysis (4:41)
  • Porter's Five Forces (6:36)
  • Timeline Analysis (10:12)
  • Financial Analysis (10:42)
  • Case & Effect Analysis (14:36)
  • Concluding thoughts (16:44)
  • SWOT Analysis
  • Industry Analysis
  • Financial Analysis
  • Other Analysis Tools

The SWOT Analysis is the process of identifying internal and external factors that affect the competitive positioning of a company. The SWOT mnemonic stands for strengths, weaknesses, opportunities, and threats, which helps individuals identify and succinctly organize information so that their decisions and recommendations leverage a company’s strengths and opportunities, while also overcoming their weaknesses and possible threats. Sample SWOT Analyses can be found through the following resources.

NOTE: Copy and pasting a published SWOT analysis is plagiarism. They offer a good starting point, but conducting a SWOT analysis for your assignments, case studies, and case competitions should be your own work. 

Video Tutorial

Learn more about SWOT Analysis

  • An Essential Guide to SWOT Analysis
  • SWOT Analysis Template

When conducting an industry analysis, it may be useful to consider Porter's Five Forces model . This model helps individuals look at competitive forces within an industry, which can help inform a company’s business strategy. Porter's five forces includes: 

  • Competitive Rivalry 
  • Threat of New Entry
  • Threat of Substitutes 
  • Supplier Power
  • Buyer Power

Many business databases a Purdue carry industry reports that can help is your analysis. IBISWorld Industry reports is a useful first step, and provides information that utilizes the Porter's Five Forces Model. To learn how to use IBISWorld for Porter's Five Forces research, check out the following article: Using Porter's Fives Forces to Develop Business Strategies (2020).  IBISWorld . 

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  • Current Industrial Reports (Census) The CIR program provides statistics primarily for production and shipments, but data on inventories, orders, and consumption are collected in a number of surveys. These surveys also measure manufacturing activity in important commodity areas such as textile and apparel, chemicals, primary metals, computer and electronic components, industrial equipment, and consumer goods.

Financial ratios allow provide useful insights, and can be divided into five different classes.

  • Profitability Ratios
  • Liquidity Ratios
  • Activity Ratios
  • Leverage Ratios
  • Market Value Ratios

Check out the following resources to learn more about financial ratios:

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  • Key Business Ratios (D&B) Examine industry benchmarks compiled from D&B's database of public and private companies, featuring 14 key business ratios. Choose a one-year or three-year set of ratios for public and private companies in 800 lines of business.
  • Corporate Finance Institute | Financial Ratios
  • Investopedia | Financial Ratios
  • Cascade | Conducting A Strategic Analysis + 8 of the Best Tools to Use Provides background on the strategic management cycle and describe different strategic analysis tools that can be employed.
  • ASQ | The 7 Basic Quality Tools for Process Improvement List of analysis tools including check sheets, control charts, histograms, pareto chart, scatter diagrams, and stratification.
  • ASQ | Fishbone Diagram This cause analysis tool is considered one of the seven basic quality tools. The fishbone diagram identifies many possible causes for an effect or problem. It can be used to structure a brainstorming session. It immediately sorts ideas into useful categories.
  • CFI | PESTEL Analysis PESTEL Analysis is a strategic framework used to evaluate the external environment of a business by breaking down the opportunities and risks into Political, Economic, Social, Technological, Environmental, and Legal factors.
  • HBS | What is Value Chain Analysis? Value chain analysis is a means of evaluating each of the activities in a company’s value chain to understand where opportunities for improvement lie. Conducting a value chain analysis prompts you to consider how each step adds or subtracts value from your final product or service. This, in turn, can help you realize some form of competitive advantage.
  • Microsoft Office | Timeline Templates Conduct a timeline analysis with these free templates provided by Microsoft Office.
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  1. [Updated 2023] Top 10 Winning Case Study Competition Presentations

    A case study competition is a formal exercise that tests the participants' mettle in decision-making, collaboration, and presentation skills. As a key driver of industry-specific analysis focused on the problem-solving acumen of the researchers, case study competitions have become an integral part of corporate brainstorming as well as high ...

  2. Library

    CBS Case Competition has been around since 2002 and over the years we've gathered the cases we've presented and the finalists slides from our competitions. ... The OPEN case was the same as the Invitational case. In 2020 we introduced a new concept consisting of an opening case where the best teams are seeded for the final case ...

  3. Case Competition

    In a case competition, all teams are given the same business case to evaluate, analyze, and diagnose. You are given anywhere from a few hours to several days (sometimes up to a week!) to develop your solutions and craft your recommendation presentation. Multiple rounds of competition are common, and the business cases presented represent a wide ...

  4. Top 40 Most Popular Case Studies of 2021

    Fifty four percent of raw case users came from outside the U.S.. The Yale School of Management (SOM) case study directory pages received over 160K page views from 177 countries with approximately a third originating in India followed by the U.S. and the Philippines. Twenty-six of the cases in the list are raw cases.

  5. Six Strategies for Winning Case Competitions

    However, it can be one of the most rewarding experiences of business school. After competing and succeeding in several during our first year at Kellogg, we've gleaned some helpful tips and tricks for designing a "winning" solution and getting the most out of the case competition experience. 1. Make it human-centered.

  6. Case Study 101: Preparing for Case Competitions and Case ...

    Keep your PowerPoint or Excel clean: Try to stray away from words when possible and add graphs, tables, and charts instead. That way you can show the judges or interviewer that you have a good ...

  7. Case Competition

    A case competition is an event where contestants compete to create the best solution to a business case study within the rules and guidelines set out by the organizer. Cases may be designed for individuals or teams, and contestants have to submit their work for judging by a panel. Judges typically use a rubric to grade participants, based on ...

  8. UW Global Business Case Competition

    The UW Global Business Case Competition (UW GBCC) is a prominent international case competition, bringing together undergraduate students from within the United States and around the globe to compete in fast-paced and innovative business case studies. Starting in 1999 as the Global Business Challenge, UW GBCC turns 24 this year- cheers to ...

  9. Business Case Competitions: Purpose, Types and Rules

    Business case studies can be brief or extensive and may range from two pages to 30 pages or more. To learn more about case study format, check out a few free case study samples. ... For example, the competition may focus on a case related to supply chains or global business. There might also be a focus on a particular topic in a particular ...

  10. Research Guides: Business Case Studies: Case Competitions

    Below is a selective list of case competitions: Case Competitions / The Case Centre. Annotated list of case study competitions, including deadlines for submission and lists of past winners. Copenhagen Business School. CBS Case Competition. Includes links to case solving tools and and cases from 2008 to present.

  11. Case Study Competitions- Details, Winning Strategies, And More!

    For example, a vast majority of learning in management courses occurs through case studies and they form an integral part of the business school experience. ... These are the most common case study types. Now, a case study competition will require a group to work as a team and present their analysis and consequent solutions in a compact and ...

  12. Case competition overview

    Being familiar with case studies will help you prepare for case competitions and also for company interviews. While the case competition presentation will be brief compared to one done for a job interview, understanding the elements will strengthen your solution. Brinkmeyer, A., & Zhu, S. (2019). IMA Student Case Competition: Advice for ...

  13. Case competitions for students: Benefits and preparation tips

    The TCU competition, for example, pairs together students from different business schools; the winning team this year had students from TCU, Rice, SMU, and Vanderbilt. ... Among other resources are the "Case Study Handbook" by William Ellet and "How to Avoid Getting Lost in Numbers" by David A. Maister. Also see References Nos. 13, 14 ...

  14. Introduction

    The best reward behind any competition is the development of friendships and possible mentors. Krannert faculty and company sponsors recognize and remember many of the students who are actively engaging in the case community. Within the case community, many teams form close relationships that they maintain throughout college and beyond.

  15. Business Case Studies

    Below is a selective list of case competitions: Annotated list of case study competitions, including deadlines for submission and lists of past winners. Copenhagen Business School. CBS Case Competition. Includes links to case solving tools and and cases from 2008 to present. Foster School of Business, University of Washington.

  16. Competition: Articles, Research, & Case Studies on Competition- HBS

    Competition. New research on competition from Harvard Business School faculty on issues including developing strategy and tactics, achieving and maintaining competitive advantage, and protecting from disruptive innovation by competitors. Page 1 of 100 Results →. 29 Feb 2024. HBS Case.

  17. Case Competition: The Ultimate Guide on How to Excel

    In a case competition, participants are either assigned or choose to be part of a team of 4 to 6 students, mirroring a real consulting team. Each team is provided with identical information and allotted the same timeframe to analyze the data, develop recommendations, and present them to a panel of judges. A case competition usually takes place ...

  18. Purdue Consulting

    Case competition guidelines, tips, and best practices as well as suggestions for presentations provided by Purdue ... Case Competition Guide. Download the Case Competition Guide Case Competition Example Presentations. CASE BOOK Learn about best practices and try some examples CASE INTERVIEWS Build the capabilities you will need to get an offer ...

  19. Case Competitions

    A team of Johns Hopkins Carey Business School students took home the first-place prize, winning $10,000, at the BioNJ's inaugural MBA Business Plan Case Competition. The Carey team, consisting of five MBA/MPH students, developed a business plan that outlined a new health equity solution in clinical trials. The competition is designed to ...

  20. 5 Famous Business Competitor Case Studies Of All Time

    5 Famous Business Competitor Case Study Examples 1. The Army Crew Team ... Answer: A business case study competition is an event in which student teams compete to develop the best solution to a particular business case study. Though such events aren't always exclusively for MBA students, most of them are as case study competitions can be a ...

  21. Seven Tips for Winning Case Competitions

    Here are 7 tips for winning case competitions. 1. Be human-centric. Get out there and talk with people! It is critical to do secondary research. Wherever feasible, you should base your ideas on solid primary research. When you are able to reference interactions with folks who are "living the problem," the judges will be more than pleased.

  22. Case Analysis

    Introduction to Case Analysis & Critical Thinking. Whether you are competing in a case competition or participating in case studies in your courses, you might be wondering how to approach this process. This video by Professor Zoe Mayhook provides an introduction to the case analysis and critical thinking, and includes the following concepts:

  23. Competitive Strategy: Articles, Research, & Case Studies on Competitive

    Muhammad Ali: A Case Study in Purpose-Driven Decision Making Re: Robert Simons Muhammad Ali, born Cassius Marcellus Clay Jr., rose from a poor family in segregated Louisville, Kentucky to international fame, winning three heavyweight boxing titles and becoming a civil rights leader and role model for millions of people around the world.