state the importance of personal presentation

Why personal presentation is so important

Did you know it takes only a few seconds to form a first impression of someone?

An employer will have likely formed an impression of you before you’ve even had a chance to say hello.

Why is good personal presentation so important when meeting employers?

First impressions are really important when meeting employers. Employers will likely make assumptions about you based on how you look and dress. To make a positive first impression, take some time to think about what message your personal appearance and body language might be sending.

Consider the following:

• Your physical appearance. Are you wearing clean and neat clothes? Is your hair clean and brushed?

Dressing well shows the employer you are taking them seriously. It can also help you feel more confident and professional.

• Your body language . Are you smiling? Making eye contact? Is you posture good?

Positive body language can show the employer that you are genuinely interested in meeting them.

• How you speak to and get along with others. Are you being friendly and polite to everyone you meet?

This can show an employer how well you interact with others around you. This can also show them how you might fit into their workplace.

These tips can help you ensure you make a good first impression:

1. dress the part.

Think carefully about what to wear to an interview.

Show the employer that you are serious about the job by putting effort into your clothing.

So what should you wear? 

• For a professional office job. Wear business attire (clean and ironed). Keep makeup and jewellery to a minimum.
• Casual and less conservative setting (for example retail, hospitality or a trades position). Try to dress up rather than down and go for neat, clean and ironed at a minimum. Remember that what you see workers wearing on the job might not reflect what the employer expects applicants to wear at an interview, so always dress a little better.

2. Do your hair

Make sure your hair is clean and tidy. If it is long, tie it back so it's not in your eyes. Employers have told us that applicants who have untidy or dirty hair do not leave a good impression.

3. Watch your body language

Employers are impressed by job seekers who:

• smile and are friendly
• make eye contact
• have good posture (it makes you appear more confident).

Practise meeting an employer for the first time in front of a mirror. This can give you immediate feedback on how you appear to an employer.

These tools can help you:

Networking and personal presentation.

Tips to help you network and present you best self to employers.

Personal presentation tips

Tips on presenting well at interview.

Succeeding at job interviews

Use this workbook to help you prepare for a job interview.

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How to make a great first impression on employers.

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How to succeed at job interviews

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The Importance of Presentation Skills: That You Must Know About

Uncover The Importance of Presentation Skills in this comprehensive blog. Begin with a brief introduction to the art of effective presentations and its wide-reaching significance. Delve into the vital role of presentation skills in both your personal and professional life, understanding how they can shape your success.

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Table of Contents  

1) A brief introduction to Presentation Skills 

2) Importance of Presentation Skills in personal life 

3) Importance of Presentation Skills in professional life 

4) Tips to improve your Presentation Skills 

5) Conclusion 

A brief introduction to Presentation Skills  

Presentation skills can be defined as the ability to deliver information confidently and persuasively to engage and influence the audience. Be it in personal or professional settings; mastering Presentation Skills empowers individuals to convey their ideas with clarity, build confidence, and leave a lasting impression. From public speaking to business pitches, honing these skills can lead to greater success in diverse spheres of life.  You can also refer to various presentation skills interview questions and answer to build you confidence! This blog will also look into the advantages and disadvantages of presentations .It is therefore important to understand the elements of presentations .

Importance of Presentation Skills in personal life  

Effective Presentation skills are not limited to professional settings alone; they play a significant role in personal life as well. Let us now dive deeper into the Importance of Presentation Skills in one’s personal life:    

Expressing ideas clearly   

In day-to-day conversations with family, friends, or acquaintances, having good Presentation skills enables you to articulate your thoughts and ideas clearly. Whether you're discussing plans for the weekend or sharing your opinions on a particular topic, being an effective communicator encourages better understanding and engagement. 

Enhancing social confidence  

Many individuals struggle with social anxiety or nervousness in social gatherings. Mastering Presentation skills helps boost self-confidence, making it easier to navigate social situations with ease. The ability to present yourself confidently and engage others in conversation enhances your social life and opens doors to new relationships. 

Creating memories on special occasions  

There are moments in life that call for public speaking, such as proposing a toast at a wedding, delivering a speech at a family gathering, or giving a Presentation during special events. Having polished Presentation skills enables you to leave a positive and lasting impression on the audience, making these occasions even more memorable. 

Handling challenging conversations  

Life often presents challenging situations that require delicate communication, such as expressing condolences or resolving conflicts. Strong Presentation skills help you convey your feelings and thoughts sensitively, encouraging effective and empathetic communication during difficult times. 

Building stronger relationships  

Being a skilled presenter means being a good listener as well. Active listening is a fundamental aspect of effective Presentations, and when applied in personal relationships, it strengthens bonds and builds trust. Empathising with others and showing genuine interest in their stories and opinions enhances the quality of your relationships. 

Advocating for personal goals  

Whether you're pursuing personal projects or seeking support for a cause you're passionate about, the ability to present your ideas persuasively helps garner support and enthusiasm from others. This can be beneficial in achieving personal goals and making a positive impact on your community. 

Inspiring and motivating others  

In one’s personal life, Presentation skills are not just about delivering formal speeches; they also involve inspiring and motivating others through your actions and words. Whether you're sharing your experiences, mentoring someone, or encouraging loved ones during tough times, your Presentation skills can be a source of inspiration for others. 

Exuding leadership traits  

Effective Presentation skills go hand in hand with leadership qualities. Being able to communicate clearly and influence others' perspectives positions you as a leader within your family, social circles, or community. Leadership in personal life involves guiding and supporting others towards positive outcomes. 

Unlock your full potential as a presenter with our Presentation Skills Training Course. Join now!  

Importance of Presentation Skills in professional life  

Effective Presentation skills are a vital asset for career growth and success in professional life. Let us now explore the importance of Presentation skills for students and workers:  

Impressing employers and clients  

During job interviews or business meetings, a well-delivered Presentation showcases your knowledge, confidence, and ability to communicate ideas effectively. It impresses employers, clients, and potential investors, leaving a positive and memorable impression that can tilt the scales in your favour. 

Advancing in your career  

In the corporate world, promotions and career advancements often involve presenting your achievements, ideas, and future plans to decision-makers. Strong Presentation skills demonstrate your leadership potential and readiness for higher responsibilities, opening doors to new opportunities. 

Effective team collaboration  

As a professional, you often need to present projects, strategies, or updates to your team or colleagues. A compelling Presentation facilitates better understanding and association among team members, leading to more productive and successful projects. 

Persuasive selling techniques  

For sales and marketing professionals, Presentation skills are instrumental in persuading potential customers to choose your products or services. An engaging sales pitch can sway buying decisions, leading to increased revenue and business growth. 

Creating impactful proposals  

In the corporate world, proposals are crucial for securing new partnerships or business deals. A well-structured and compelling Presentation can make your proposal stand out and increase the chances of successful negotiations. 

Gaining and retaining clients  

Whether you are a freelancer, consultant, or business owner, Presentation skills play a key role in winning and retaining clients. A captivating Presentation not only convinces clients of your capabilities but also builds trust and promotes long-term relationships. 

Enhancing public speaking engagements  

Professional life often involves speaking at conferences, seminars, or industry events. Being a confident and engaging speaker allows you to deliver your message effectively, position yourself as an expert, and expand your professional network. 

Influencing stakeholders and decision-makers  

As you climb the corporate ladder, you may find yourself presenting to senior management or board members. Effective Presentations are essential for gaining support for your ideas, projects, or initiatives from key stakeholders. 

Handling meetings and discussions  

In meetings, being able to present your thoughts clearly and concisely contributes to productive discussions and efficient decision-making. It ensures that your ideas are understood and considered by colleagues and superiors. 

Professional development  

Investing time in honing Presentation skills is a form of professional development. As you become a more effective presenter, you become a more valuable asset to your organisation and industry. 

Building a personal brand  

A strong personal brand is vital for professional success. Impressive Presentations contribute to building a positive reputation and positioning yourself as a thought leader or industry expert. 

Career transitions and interviews  

When seeking new opportunities or transitioning to a different industry, Presentation Skills are essential for communicating your transferable skills and showcasing your adaptability to potential employers. 

Take your Presentations to the next level with our Effective Presentation Skills & Techniques Course. Sign up today!  

Tips to improve your Presentation Skills  

Now that you know about the importance of presentation skills in personal and professional life, we will now provide you with tips to Improve Your Presentation Skills .

1) Know your audience: Understand the demographics and interests of your audience to tailor your Presentation accordingly. 

2) Practice regularly: Rehearse your speech multiple times to refine content and delivery. 

3) Seek feedback: Gather feedback from peers or mentors to identify areas for improvement. 

4) Manage nervousness: Use relaxation techniques to overcome nervousness before presenting. 

5) Engage with eye contact: Maintain eye contact with the audience to establish a connection. 

6) Use clear visuals: Utilise impactful visuals to complement your spoken words. 

7) Emphasise key points: Highlight important information to enhance audience retention. 

8) Employ body language: Use confident and purposeful gestures to convey your message. 

9) Handle Q&A confidently: Prepare for potential questions and answer them with clarity. 

10) Add personal stories: Include relevant anecdotes to make your Presentation more relatable.   

All in all, Presentation skills are a valuable asset, impacting both personal and professional realms of life. By mastering these skills, you can become a more effective communicator, a confident professional, and a persuasive influencer. Continuous improvement and adaptation to technological advancements will ensure you stay ahead in this competitive world. 

Want to master the art of impactful Presentations? Explore our Presentation Skills Courses and elevate your communication prowess!  

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What It Takes to Give a Great Presentation

• Carmine Gallo

Five tips to set yourself apart.

Never underestimate the power of great communication. It can help you land the job of your dreams, attract investors to back your idea, or elevate your stature within your organization. But while there are plenty of good speakers in the world, you can set yourself apart out by being the person who can deliver something great over and over. Here are a few tips for business professionals who want to move from being good speakers to great ones: be concise (the fewer words, the better); never use bullet points (photos and images paired together are more memorable); don’t underestimate the power of your voice (raise and lower it for emphasis); give your audience something extra (unexpected moments will grab their attention); rehearse (the best speakers are the best because they practice — a lot).

I was sitting across the table from a Silicon Valley CEO who had pioneered a technology that touches many of our lives — the flash memory that stores data on smartphones, digital cameras, and computers. He was a frequent guest on CNBC and had been delivering business presentations for at least 20 years before we met. And yet, the CEO wanted to sharpen his public speaking skills.

• Carmine Gallo is a Harvard University instructor, keynote speaker, and author of 10 books translated into 40 languages. Gallo is the author of The Bezos Blueprint: Communication Secrets of the World’s Greatest Salesman  (St. Martin’s Press).

Partner Center

How important is Personal Presentation in the Workplace?

• June 21, 2022

The short answer …VERY!

Personal presentation is how you portray yourself to other people. It includes the way you look, speak and move and is part of your communication skills. Communication is one of the most important life and work skills you need to be successful 🤓

Your personal presentation is made of: 👗Appearance – from wearing well presented clothes. 🗣Body Language – From the way you smile to the way you shake hands and your ability to make eye contact.

🧠Behaviour – your attitudes and behaviours towards situations and people are part of your your personal branding.

Within the first few seconds, we are judged based on our appearance and body language 😬

✨ Tips for making the most out of your Personal Presentation include:

✅ Dressing for the occasion. Don’t change your entire style every time you have to present. This is about adapting your own style to the situation.

✅ Practice power moves – Standing tall, power stances first thing in the morning, shoulders back – these contribute to looking confident.

✅ Affirmations – Make a list of your “I am” statements for those important occasions.

I am currently taking bookings for 1 day corporate workshops on Personal Presentation. If this is something you are interested in please feel free to email me at:  [email protected]

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• Presentation Skills
• Skills & Tools

Presentation skills can be defined as a set of abilities that enable an individual to: interact with the audience; transmit the messages with clarity; engage the audience in the presentation; and interpret and understand the mindsets of the listeners. These skills refine the way you put forward your messages and enhance your persuasive powers.

The present era places great emphasis on good presentation skills. This is because they play an important role in convincing the clients and customers. Internally, management with good presentation skills is better able to communicate the mission and vision of the organization to the employees.

Importance of Presentation Skills

Interaction with others is a routine job of businesses in today’s world. The importance of good presentation skills is established on the basis of following points:

• They help an individual in enhancing his own growth opportunities. In addition, it also grooms the personality of the presenter and elevates his levels of confidence.
• In case of striking deals and gaining clients, it is essential for the business professionals to understand the audience. Good presentation skills enable an individual to mold his message according to the traits of the audience. This increases the probability of successful transmission of messages.
• Lastly, business professionals have to arrange seminars and give presentations almost every day. Having good presentation skills not only increases an individual’s chances of success, but also enable him to add greatly to the organization.

How to Improve Presentation Skills

Development of good presentation skills requires efforts and hard work. To improve your presentation skills, you must:

• Research the Audience before Presenting: This will enable you to better understand the traits of the audience. You can then develop messages that can be better understood by your target audience. For instance, in case of an analytical audience, you can add more facts and figures in your presentation.
• Structure your Presentation Effectively: The best way to do this is to start with telling the audience, in the introduction, what you are going to present. Follow this by presenting the idea, and finish off the presentation by repeating the main points.
• Do a lot of Practice: Rehearse but do not go for memorizing the presentation. Rehearsals reduce your anxiety and enable you to look confident on the presentation day. Make sure you practice out loud, as it enables you to identify and eliminate errors more efficiently. Do not memorize anything as it will make your presentation look mechanical. This can reduce the degree of audience engagement.
• Take a Workshop: Most medium and large businesses allow their employees to take employee development courses and workshops, as well-trained employees are essential to the success of any company. You can use that opportunity to take a workshop on professional presentation skills such as those offered by Langevin Learning Services , which are useful for all business professionals, from employees to business trainers and managers.

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Ideas and insights from Harvard Business Publishing Corporate Learning

Powerful and Effective Presentation Skills: More in Demand Now Than Ever

When we talk with our L&D colleagues from around the globe, we often hear that presentation skills training is one of the top opportunities they’re looking to provide their learners. And this holds true whether their learners are individual contributors, people managers, or senior leaders. This is not surprising.

Effective communications skills are a powerful career activator, and most of us are called upon to communicate in some type of formal presentation mode at some point along the way.

For instance, you might be asked to brief management on market research results, walk your team through a new process, lay out the new budget, or explain a new product to a client or prospect. Or you may want to build support for a new idea, bring a new employee into the fold, or even just present your achievements to your manager during your performance review.

And now, with so many employees working from home or in hybrid mode, and business travel in decline, there’s a growing need to find new ways to make effective presentations when the audience may be fully virtual or a combination of in person and remote attendees.

Whether you’re making a standup presentation to a large live audience, or a sit-down one-on-one, whether you’re delivering your presentation face to face or virtually, solid presentation skills matter.

Even the most seasoned and accomplished presenters may need to fine-tune or update their skills. Expectations have changed over the last decade or so. Yesterday’s PowerPoint which primarily relied on bulleted points, broken up by the occasional clip-art image, won’t cut it with today’s audience.

The digital revolution has revolutionized the way people want to receive information. People expect presentations that are more visually interesting. They expect to see data, metrics that support assertions. And now, with so many previously in-person meetings occurring virtually, there’s an entirely new level of technical preparedness required.

The leadership development tools and the individual learning opportunities you’re providing should include presentation skills training that covers both the evergreen fundamentals and the up-to-date capabilities that can make or break a presentation.

So, just what should be included in solid presentation skills training? Here’s what I think.

The fundamentals will always apply When it comes to making a powerful and effective presentation, the fundamentals will always apply. You need to understand your objective. Is it strictly to convey information, so that your audience’s knowledge is increased? Is it to persuade your audience to take some action? Is it to convince people to support your idea? Once you understand what your objective is, you need to define your central message. There may be a lot of things you want to share with your audience during your presentation, but find – and stick with – the core, the most important point you want them to walk away with. And make sure that your message is clear and compelling.

You also need to tailor your presentation to your audience. Who are they and what might they be expecting? Say you’re giving a product pitch to a client. A technical team may be interested in a lot of nitty-gritty product detail. The business side will no doubt be more interested in what returns they can expect on their investment.

Another consideration is the setting: is this a formal presentation to a large audience with questions reserved for the end, or a presentation in a smaller setting where there’s the possibility for conversation throughout? Is your presentation virtual or in-person? To be delivered individually or as a group? What time of the day will you be speaking? Will there be others speaking before you and might that impact how your message will be received?

Once these fundamentals are established, you’re in building mode. What are the specific points you want to share that will help you best meet your objective and get across your core message? Now figure out how to convey those points in the clearest, most straightforward, and succinct way. This doesn’t mean that your presentation has to be a series of clipped bullet points. No one wants to sit through a presentation in which the presenter reads through what’s on the slide. You can get your points across using stories, fact, diagrams, videos, props, and other types of media.

Visual design matters While you don’t want to clutter up your presentation with too many visual elements that don’t serve your objective and can be distracting, using a variety of visual formats to convey your core message will make your presentation more memorable than slides filled with text. A couple of tips: avoid images that are cliched and overdone. Be careful not to mix up too many different types of images. If you’re using photos, stick with photos. If you’re using drawn images, keep the style consistent. When data are presented, stay consistent with colors and fonts from one type of chart to the next. Keep things clear and simple, using data to support key points without overwhelming your audience with too much information. And don’t assume that your audience is composed of statisticians (unless, of course, it is).

When presenting qualitative data, brief videos provide a way to engage your audience and create emotional connection and impact. Word clouds are another way to get qualitative data across.

Practice makes perfect You’ve pulled together a perfect presentation. But it likely won’t be perfect unless it’s well delivered. So don’t forget to practice your presentation ahead of time. Pro tip: record yourself as you practice out loud. This will force you to think through what you’re going to say for each element of your presentation. And watching your recording will help you identify your mistakes—such as fidgeting, using too many fillers (such as “umm,” or “like”), or speaking too fast.

A key element of your preparation should involve anticipating any technical difficulties. If you’ve embedded videos, make sure they work. If you’re presenting virtually, make sure that the lighting is good, and that your speaker and camera are working. Whether presenting in person or virtually, get there early enough to work out any technical glitches before your presentation is scheduled to begin. Few things are a bigger audience turn-off than sitting there watching the presenter struggle with the delivery mechanisms!

Finally, be kind to yourself. Despite thorough preparation and practice, sometimes, things go wrong, and you need to recover in the moment, adapt, and carry on. It’s unlikely that you’ll have caused any lasting damage and the important thing is to learn from your experience, so your next presentation is stronger.

How are you providing presentation skills training for your learners?

Manika Gandhi is Senior Learning Design Manager at Harvard Business Publishing Corporate Learning. Email her at [email protected] .

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The power of a good personal presentation

“There is no second chance to make a good first impression.” This phrase is a reality that summarizes the importance of having an adequate personal presentation, especially in the workplace. Therefore, the following tips will be very useful.

When talking about personal presentation, not only clothing is considered, but also grooming and nonverbal language. Because together, all these elements, that seem to be imperceptible or small, actually say a lot about you.

The perception of people is constructed from mental processes that are not entirely conscious, that means that here are stimuli, that when interpreted by the brain, they build a generalized image of a person. It doesn’t mean that they are entirely correct, however, the first impression you make on someone will affect the rest of the interactions you may have with this person. So how can you make a good impression?

Dress for success

Clothing is a form of expression, that’s why there are so many styles and sometimes you may get lost among so many options. But, when presenting to a client, a potential employer or partner, or to a board, etc., ask yourself the following question:

If I were the client, how would I expect the other person to be dressed?

Putting yourself in the shoes of the other person is a good start, this exercise will give you inputs of what is appropriate and what is not. For example, you would like those people with whom you are going to conduct a business – or in the case of real estate, who are going to advise you to look for a house or an investment -, to show themselves with authority, credibility, sympathy, etc. .

Therefore, for you to reflect this on others, look in your wardrobe for clean, well-maintained clothes that look professional. In the case of women: a not very high heel or closed shoes, a blazer, long pants or a dress at the level of the knees. For men: polished shoes to wear, a jacket, button-down shirt …

There are currently many options that look more casual and can be more comfortable. It’s not about pretending to be someone else, or anything similar; It is a matter of combining your personal style with a professional look. Work attire isn’t boring, you can be creative with accessories and patterns, to show your own characteristics.

The trick is to look clean, comfortable, safe and without many distractions, so that people can concentrate on what you may have to say.

Facial Expressions

The tip for excellence in this topic is that: a smile is the best way to start a conversation. Smiling won’t cost you anything and reflects that your are someone cheerful, friendly, fun and reliable. It also creates a stress-free environment, which makes it easier to get along with someone you are meeting for the first time.

The eyes direction is also important, nobody likes to talk to someone who does not look at them in the eye, this rather says that the person has no interest in the conversation, is upset or bored. But maintaining eye contact is not only a plus, it is also a sign of respect for others.

Body language

Like expressions and clothing, the nonverbal language of our bodies generates many opinions in others. Some basic tips are:

• Maintain an upright posture: this gives authority, if you bend over it seems like you’re sick, tired, disinterested, closed to ideas, etc.

Move your hands: having your hands with your palms up gives a feeling of calm and openness, if they are down it represents dominance. Also it is not advisable to point to others.

• Don’t shake: these movements or even tics, denote nervousness and insecurity. It is best to avoid them.

A correct personal presentation will facilitate many social encounters, whether for your work or private life and it really isn’t something difficult to achieve. Just remember to stay true to your personal essence, do not try to make a false presentation of yourself, it is very easy to detect for others. Experiment until you find what best suits your personality.

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How Personal Presentation plays an important role in the workplace?

What is personal presentation in the workplace and why is personal presentation important?

What is personal presentation in the workplace?

Personal presentation is how you portray yourself to other people. Your personal presentation includes everything from the way you look , to the way you speak and move . Personal presentation is part of the communication skills, and communication is one of the five important life and work skills you need to build as a professional. Personal presentation means the way you present yourself in everyday situations, including the most stressful ones like job interviews.

Your personal presentation is made of several elements including (but not limited to) the following:

Physical appearance

Your physical appearance is a major part of your personal presentation. It includes everything we can see about you from wearing clean clothes, having clean and brushed hair and being well-groomed to the colour and style of your clothes and accessories.

Body language

Your body language plays an essential part in your personal presentation. From the way you smile to the way you shake hands and your ability to make eye contact, your non-verbal communication significantly impacts your personal presentation.

Attitudes and behaviours

We can consider that your attitudes and behaviours towards situations and people are part of your personal presentation (and your personal branding ) . The way you speak to and get along with others definitely impacts your personal presentation and what people think about you. Are you being friendly, kind and polite every time you can?

Why is personal presentation important?

With the above definition of personal presentation, it seems essential to learn how to give the right impression through how we look, what we say, and what we do .

We know that within the first few seconds, we are judged based on our appearance and body language. No matter how relevant and interesting our message is, if our personal presentation is not appropriate, people will hardly listen to our message. Working on our personal presentation is the first step to develop effective presentation skills .

Our personal presentation is helping us to fit in by following certain codes of conduct and corporate styling principles. When getting ready to facilitate a workshop, I always adapt my personal presentation to the company I visit with a focus on the company’s industry. No matter how comfortable and fashionable my workout outfit looks, it is not relevant or appropriate to my activity.

A few years back, I was helping a client getting back to the workplace as a chef. She was having a multiple of interviews, she had amazing cooking skills but still couldn't find a job. She decided to use my personal branding and image consulting services to boost her success. The first (and last) coaching session was enough to understand what was going wrong and to adjust the situation. My talented coachee came to our session dressed for interviews and I could immediately spot that her issue was based on her personal presentation. She looked beautiful but she was overdressed for the occasion. She was wearing high heels, a lot of make-up, a complicated hairstyle and fake nails. I looked at her from a recruiter’s point of view and understood why nobody would hire her! The only thing a recruiter can think is that she will be late in the morning to get ready, she will then spend hours in the bathroom to stay stunning, she will never be able to stand on those heels all day, and she might lose a nail or two in the cooking pots and plates. My client dressed like that with the best intentions, to give a positive first impression; it was just not appropriate and relevant to the situation. Together, we selected a few appropriate outfits making her look like a chef at work instead of a fashion icon. Immediately after our session, she dared to reapply to her favourite opportunity and successfully got the job. I guess the lesson here is to dress for the occasion .

How to make the most from your personal presentation?

As mentioned above, the best thing to do is to dress for the occasion. Dressing for the occasion doesn’t mean that you need to change your entire style and feel like wearing a Halloween costume every time you get out. Dressing for the occasion is about adapting your own style to the situation . It might mean being more classy, trying to look more serious or professional, or if you are evolving in a creative environment it might mean showing off your creativity.

When feeling lost about the dress code, simply observe people around you; how do people dress on such occasions, what do they wear when working in this company? It will give you some guidance to pick and choose your outfit and accessories.

Because your personal presentation isn’t only about your appearance, you will pay attention to your body language and non-verbal signals as well as your behaviours.

Maud Vanhoutte

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How to express your style when wearing a medical coat

Why first impression matters

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14 Practical Tips to Improve Your Presentation Skills

• The Speaker Lab
• May 11, 2024

Table of Contents

Ever felt complete dread and fear at the thought of stepping up to deliver a presentation? If so, you’re not alone. The fear of public speaking is more common than you might think, but with the right presentation skills , it’s a hurdle that can be overcome.

In this article, we’ll help you master basic confidence-building techniques and conquer advanced communication strategies for engaging presentations. We’ll explore how body language and eye contact can make or break your connection with your audience; delve into preparation techniques like dealing with filler words and nervous habits; discuss tailoring content for different audiences; and much more.

Whether you’re prepping for job interviews or gearing up for big presentations, being prepared is key. With adequate practice and the proper attitude, you can crush your speech or presentation!

Mastering the Basics of Presentation Skills

Presentation skills are not just about speaking in front of a crowd. It’s also about effective communication, audience engagement, and clarity. Mastering these skills can be transformative for everyone, from students to corporate trainers.

Building Confidence in Presentations

Becoming confident when presenting is no small feat. But fear not. Even those who feel jittery at the mere thought of public speaking can become masters with practice and patience. Just remember: stage fright is common and overcoming it is part of the process towards becoming an effective presenter.

Taking deep breaths before you start helps calm nerves while visualizing success aids in building confidence. Also, know that nobody minds if you take a moment to gather your thoughts during your presentation—everybody minds more if they cannot understand what you’re saying because you’re rushing.

The Role of Practice in Enhancing Presentation Skills

In line with old wisdom, practice indeed makes perfect, especially when improving presentation skills. Consistent rehearsals allow us to fine-tune our delivery methods like maintaining eye contact or controlling body language effectively.

You’ll learn better control over filler words through repeated drills. Plus, the extra practice can help you troubleshoot any technical glitches beforehand, saving you the sudden panic during your actual presentations.

Remember that great presenters were once beginners too. Continuous effort will get you there sooner rather than later.

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Body Language and Eye Contact in Presentations

The effectiveness of your presentation can hinge on more than just the words you say. Just as important is your body language .

Impact of Posture on Presentations

Your posture speaks volumes before you utter a word. Standing tall exudes confidence while slouching could signal nervousness or lack of preparation.

If there’s one lesson to take away from our YouTube channel , it’s this: good presenters know their message but great ones feel it through every fiber (or muscle) of their being. The audience can sense that energy when they see open body language rather than crossed arms.

Maintaining Eye Contact During Your Presentation

Eyes are often called windows to the soul for a reason. They’re communication powerhouses. Making eye contact helps build trust with your audience members and keeps them engaged throughout your speech.

Avoid staring at note cards or visual aids too much as this might give an impression that you’re unprepared or uncertain about your chosen topic. Instead, aim to maintain eye contact between 50% of the time during presentations. This commonly accepted “50/70 rule” will help you exhibit adequate confidence to your audience.

If stage fright has gotten a hold on you, take deep breaths before you start speaking in order to stay calm. Make sure that fear doesn’t disrupt your ability to maintain eye-contact during presentations.

If body language and eye contact still feel like a lot to manage during your big presentation, remember our golden rule: nobody minds small mistakes. It’s how you handle questions or mishaps that truly makes a difference—so stay positive and enthusiastic.

Preparation Techniques for Successful Presentations

Presentation skills are like a craft that requires meticulous preparation and practice. Aspects like visual aids and time management contribute to the overall effectiveness of your delivery.

The first step towards delivering an impactful presentation is research and organization. The content should be well-researched, structured logically, and presented in simple language. This will make sure you deliver clear messages without any room for misinterpretation.

Dealing with Filler Words and Nervous Habits

Nervous habits such as excessive use of filler words can distract from your message. Luckily, there are plenty of strategies that can address these issues. For instance, try taking deep breaths before speaking or using note cards until fluency is achieved. In addition, practice regularly to work on eliminating these verbal stumbling blocks.

Avoiding Distractions During Presentations

In a digital age where distractions abound, maintaining focus during presentations has become an even more crucial part of the preparation process. This video by motivational speaker Brain Tracy provides insights on how one could achieve this level of focus required for effective presentations.

Maintaining Confidence Throughout Your Presentation

Confidence comes from thorough understanding of the chosen topic combined with regular practice sessions before the big day arrives. Make use of note cards or cue cards as needed but avoid reading from them verbatim.

Taking control over stage fright starts by arriving early at the venue so that you familiarize yourself with the surroundings, which generally calms nerves down considerably. So next time you feel nervous before a big presentation, remember—thorough preparation can make all the difference.

Engaging Your Audience During Presentations

Connecting with your audience during presentations is an art, and mastering it can take your presentation skills to the next level. Making the message conveyed reach an emotional level is essential, not just conveying facts.

Understanding Your Target Audience

The first step towards engaging your audience is understanding them. Tailor the content of your presentation to their needs and interests. Speak in their language—whether that be professional jargon or everyday slang—to establish rapport and ensure comprehension.

An effective presenter understands who they’re speaking to, what those individuals care about, and how best to communicate complex ideas understandably.

Making Complex Information Understandable

Dense data or complicated concepts can lose even the most interested listener if presented ineffectively. Breaking your key points down into manageable chunks helps maintain attention while promoting retention. Analogies are especially useful for this purpose as they make unfamiliar topics more relatable.

Audience Participation & Questions: A Two-Way Street

Incorporating opportunities for audience participation encourages engagement at another level. It allows listeners to become active participants rather than passive receivers of knowledge.

Consider techniques like live polls or interactive Q&A sessions where you invite questions from attendees mid-presentation instead of saving all queries until the end.

This gives you a chance not only engage but also address any misunderstandings right on spot.

• Treat each question asked as an opportunity—it’s evidence someone has been paying attention. Even challenging questions should be welcomed as they demonstrate an engaged, thoughtful audience.
• Encourage participation. It can be as simple as a show of hands or the use of interactive technologies for live polling during your presentation. This keeps your audience active and invested in the content.

Remember, your presentation isn’t just about putting on a show—it’s about meaningful interaction.

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Presentation Skills in Specific Contexts

Whether you’re nailing your next job interview, presenting an exciting marketing campaign, or delivering insightful educational content, the context matters. Let’s take a look.

The Art of Job Interviews

A successful job interview often hinges on effective communication and confidence. Here, the target audience is usually small but holds significant influence over your future prospects. Body language plays a crucial role; maintain eye contact to show sincerity and interest while open body language communicates approachability.

Bullet points summarizing key experiences are also helpful for quick recall under pressure. This allows you to present your chosen topic with clarity and positive enthusiasm without relying heavily on note or cue cards.

Pitching in Public Relations & Marketing

In public relations (PR) and marketing contexts, presentations need to capture attention quickly yet hold it long enough to deliver key messages effectively. Visual aids are valuable tools here—they help emphasize points while keeping the audience engaged.

Your aim should be highlighting presentation benefits that resonate with potential clients or partners, making them feel as though ignoring such opportunities would mean missing out big time.

Educational Presentations

An educational setting demands its own unique set of presentation skills where deep understanding trumps flashy visuals. You must make complex information understandable without oversimplifying essential details—the use of analogies can be beneficial here.

Keeping the audience’s attention is critical. Encourage questions and participation to foster a more interactive environment, enhancing learning outcomes for all audience members.

Tips for Becoming a Great Presenter

No single method is suitable for everyone when it comes to speaking in public. However, incorporating continuous improvement and practice into your routine can make you an exceptional presenter.

Tailor Your Presentation to Your Audience

Becoming an excellent speaker isn’t just about delivering information; it’s also about making a connection with the audience. So make sure that you’re taking setting, audience, and topic into consideration when crafting your presentation. What works for one audience may not work for another, so be sure to adapt your presentation styles according to the occasion in order to be truly effective.

The Power of Practice

The art of mastering public speaking skills requires practice —and lots of it . To become a great presenter, focus on improving communication skills through practice and feedback from peers or mentors. Try to seek feedback on every speech delivered and incorporate those pointers in your future presentations. Over time, this cycle of delivery-feedback-improvement significantly enhances your ability to connect with audiences and convey ideas effectively.

If you’re looking for examples of good speakers, our speech breakdowns on YouTube provide excellent examples of experienced presenters who masterfully utilize speaking techniques. Analyzing their strategies could give you great ideas for enhancing your own style.

Finding Your Style

A crucial part of captivating any audience lies in how you deliver the message rather than the message itself. Developing a unique presentation style lets you stand out as an engaging speaker who commands attention throughout their talk. Through — you guessed it — practice, you can develop a personal presentation style that resonates with listeners while showcasing your expertise on the chosen topic.

Your body language plays a pivotal role here: open gestures communicate confidence and enthusiasm towards your subject matter, two qualities essential for keeping audiences hooked. Similarly, using vocal variety adds dynamism to speeches by emphasizing points when needed or creating suspense during storytelling parts of your talk.

Cultivating Passion & Enthusiasm

Showcasing genuine passion for the subject helps keep listeners engaged throughout even lengthy presentations. Sharing stories related to the topic or expressing excitement about sharing knowledge tends to draw people in more than mere data recitation ever could.

Recognize that everybody is distinctive; don’t expect identical results from every speaker. The path to becoming a great presenter involves recognizing your strengths and working tirelessly on areas that need improvement.

FAQs on Presentation Skills

What are good presentation skills.

Good presentation skills include a clear message, confident delivery, engaging body language, audience understanding, and interaction. They also involve effective preparation and practice.

What are the 5 steps of presentation skills?

The five steps of presenting include: planning your content, preparing visual aids if needed, practicing the delivery aloud, performing it with confidence, and finally post-presentation reflection for improvements.

What are the 5 P’s of presentation skills?

The five P’s stand for Preparation (researching your topic), Practice (rehearsing your talk), Performance (delivering with confidence), Posture (standing tall), and Projection (using a strong voice).

What are your presentation skills?

Your personal set of abilities to deliver information effectively is what we call your presentation skill. It can encompass public speaking ability, clarity in speech or writing as well as visual communication talent.

Mastering presentation skills isn’t an overnight process, but practice and perseverance will put you well on your way to becoming an effective speaker.

You’ve learned that confidence plays a crucial role in effective presentations, so take deep breaths, make eye contact, and keep your body language open. As always, preparation is key. Tackle filler words head-on and get comfortable with visual aids for impactful storytelling.

Remember the importance of audience engagement — it’s all about understanding their needs and tailoring your content accordingly. This way, complex information turns into digestible insights.

Above all else: practice! After all, nothing beats experience when it comes to improving public speaking abilities.

• Last Updated: May 9, 2024

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Wellness Gaps

Why is Personal Presentation Important at Work?

By Ion Doaga

There are so many obstacles that stop an employee's growth within a company. And one of these obstacles is the employee's poor personal presentation.

Without a good personal presentation, an employee may never receive positive attention. But he will get enough negative attention. 

Without knowing him well, his coworkers make negative assumptions based on his appearance. They'll say things like "He is not professional", "He's a negative person", or He is a bad team player".

The truth is that they express their concern about his poor personal hygiene. They think that he doesn't want to make their life easier while working in the same team.

What if the employee would try to improve his presentation in the workplace? Would his coworkers consider his efforts to be in the team? Would all the negative perceptions about the employee disappear?

May ... but that's not the only benefit of having a good personal presentation at work.

See below which the benefits of aligning your appearance with the company’s standards .

What is a personal presentation at work?

A good personal presentation speaks about the employee as a responsible employee. That's a message that influences his coworkers, supervisors, and managers. 

Dressing, behaving and communicating  appropriately  leave a good first impression. 

It’s a way of telling everybody that you want to be helpful to their working environment rather than being a hurdle . 

The importance of personal hygiene in the workplace

Effects of inappropriate personal presentation in the workplace.

You heard the saying that you have only one chance to make a good impression on yourself. That’s especially important when you build relationships with coworkers or represent the company meeting clients face to face. Let’s imagine the following situations where Jerry is our hero:

• If, while meeting clients, Jerry dresses inappropriately it may result in lost opportunities and sales . Customers judge their service provider reps by their appearance too. They have a hard time trusting a  poorly dressed person.
• Jerry works in a beauty salon where clients come to make themselves beautiful. In this case, clients expect Jerry to have good personal hygiene and appearance. 
• Now, imagine that Jerry is a real estate broker.  In such a case, any poor sign on Jerry’s appearance takes the client's focus from what Jerry tells them about the features of the house . Every time the client is distracted from the employers' words, his chances to sell the house decreases .
• Now, Jerry arrives into the office looking like he rolled out of bed. He didn’t clean his teeth. He didn’t clean his nails, and his hair spikes due to unwashed hair. He just gave his coworkers a reason to be talked behind his back. In the eyes of management, sloppiness is a sign of disrespect for your job.

Which are the most important personal image standards at work?

1. be well-groomed.

To be well-groomed follow the below basic grooming tips: 

• use deodorant without excesses.
• maintain a clean hairstyle.
• trim your nails.
• shave your face. Or if you have a beard, maintain it regularly.
• wear clean and fresh clothes matching the style and color.
• avoid wearing excessive jewelry. 
• 14 Tips for Maintaining Employee Personal Hygiene at Work

2. Maintain a healthy image

Another element of personal presentation is a healthy physical appearance.

A healthy look speaks about practicing healthy habits, eating well, and exercising.

This keeps the employee energized and positive.

A healthy employee is more efficient and takes fewer sick leaves.

While on the other side, poor health speaks about an employee as having a weak character. That tells his boss or coworkers that if he can’t take care of his health then he can't take care of the company as well.

3. Maintain good hygiene 

• maintain a dental hygiene routine to avoid such hygiene issues such as bad breath, caries, teeth yellowing.  
• maintain good body hygiene to avoid releasing embarrassing odors and skin diseases. 
• wear clean and ironed clothes.
• wash your hands often to avoid the spreading of your microorganisms within the office.

4. Show a friendly attitude

Besides maintaining a good workplace personal hygiene and having a pleasant physical look, you must also behave professionally. This means treating your coworkers and clients with a positive and professional attitude:

• greet and welcome guests appropriately.
• use suitable language.
• show good and friendly manners.
• open doors for guests. 
• offer seats.
•  be confident and maintain good posture.
• be punctual.

Your presentation at work plays an important role in your career growth.

Maintaining a professional appearance helps your coworkers and your boss perceive you as a valuable employee in the company while your clients perceive you as a helpful and useful professional at their job.

ABOUT ION DOAGA

Home Blog Education Presentation Skills 101: A Guide to Presentation Success

Presentation Skills 101: A Guide to Presentation Success

Getting the perfect presentation design is just a step toward a successful presentation. For the experienced user, building presentation skills is the answer to elevating the power of your message and showing expertise on any subject. Still, one can ask: is it the same set of skills, or are they dependable on the type of presentation?

In this article, we will introduce the different types of presentations accompanied by the skillset required to master them. The purpose, as always, is to retain the audience’s interest for a long-lasting and convincing message.

Table of Contents

The Importance of Presentation Skills

Persuasive presentations, instructional presentations, informative presentations, inspirational presentations, basic presentation skills, what are the main difficulties when giving a presentation, recommendations to improve your presentation skills, closing statement.

Effective communication is the answer to reaching business and academic goals. The scenarios in which we can be required to deliver a presentation are as diverse as one can imagine. Still, some core concepts apply to all presentations.

 We define presentation skills as a compendium of soft skills that directly affect your presentation performance and contribute to creating a great presentation. These are not qualities acquired by birth but skills you ought to train and master to delve into professional environments.

You may ask: is it really that evident when a presenter is not prepared? Here are some common signs people can experience during presentations:

• Evasive body language: Not making eye contact with the audience, arms closed tightly to the body, hands in pockets all the time.
• Lack of interest in the presenter’s voice: dull tone, not putting an effort to articulate the topics.
• Doubting when asked to answer a question
• Irksome mood

The list can go on about common presenter mistakes , and most certainly, it will affect the performance of any presented data if the lack of interest by the presenter is blatantly obvious.  Another element to consider is anxiety, and according to research by the National Institute of Mental Health, 73% of the population in the USA is affected by glossophobia , which is the fear of public speaking, judgment, or negative evaluation by other people.

Therefore, presentation skills training is essential for any business professional who wants to achieve effective communication . It will remove the anxiety from presentation performance and help users effectively deliver their message and connect with the audience.

Archetypes of presentations

Persuasive presentations aim to convince the audience – often in short periods – to acquire a product or service, adhere to a cause, or invest in a company. For business entrepreneurs or politicians, persuasive presentations are their tool for the trade.

Unless you aim to be perceived as an imposter, a proper persuasive presentation has the elements of facts, empathy, and logic, balanced under a well-crafted narrative. The central pillar of these presentations is to identify the single factor that gathered your audience: it could be a market need, a social cause, or a revolutionary concept for today’s society. It has to be something with enough power to gather critiques – both good and bad.

That single factor has to be backed up by facts. Research that builds your hypothesis on how to solve that problem. A deep understanding of the target audience’s needs , concerns, and social position regarding the solution your means can offer. When those elements are in place, building a pitch becomes an easy task. 

Graphics can help you introduce information in a compelling format, lowering the need for lengthy presentations. Good presentation skills for persuasive presentations go by the hand of filtering relevant data and creating the visual cues that resonate with what your audience demands.

One powerful example of a persuasive presentation is the technique known as the elevator pitch . You must introduce your idea or product convincingly to the audience in a timeframe between 30 seconds and less than 2 minutes. You have to expose:

• What do you do 
• What’s the problem to solve
• Why is your solution different from others 
• Why should the audience care about your expertise

For that very purpose, using engaging graphics with contrasting colors elevates the potential power of your message. It speaks professionalism, care for details, and out-of-the-box thinking. Knowing how to end a presentation is also critical, as your CTAs should be placed with care.

Therefore, let’s resume the requirements of persuasive presentations in terms of good presentation skills:

• Identifying problems and needs
• Elaborating “the hook” (the element that grabs the audience’s attention)
• Knowing how to “tie” your audience (introducing a piece of information related to the hook that causes an emotional impact)
• Broad knowledge of body language and hand gestures to quickly convey your message
• Being prepared to argue a defense of your point of view
• Handling rejection
• Having a proactive attitude to convert opportunities into new projects
• Using humor, surprise, or personal anecdotes as elements to sympathize with the audience
• Having confidence
• Be able to summarize facts and information in visually appealing ways

You can learn more about persuasive presentation techniques by clicking here .

In the case of instructional presentations, we ought to differentiate two distinctive types:

• Lecture Presentations : Presentations being held at universities or any other educative institution. Those presentations cover, topic by topic, and the contents of a syllabus and are created by the team of teachers in charge of the course.
• Training Presentations : These presentations take place during in-company training sessions and usually comprise a good amount of content that is resumed into easy-to-take solutions. They are aimed to coach employees over certain topics relevant to their work performance. The 70-20-10 Model is frequently used to address these training situations.

Lecture presentations appeal to the gradual introduction of complex concepts, following a structure set in the course’s syllabus. These presentations often have a similar aesthetic as a group of professors or researchers created to share their knowledge about a topic. Personal experience does tell that course presentations often rely on factual data, adequately documented, and on the theoretical side.

An example of a presentation that lies under this concept is a Syllabus Presentation, used by the teaching team to introduce the subject to new students, evaluation methods, concepts to be learned, and expectations to pass the course.

On the other hand, training presentations are slide decks designed to meet an organization’s specific needs in the formal education of their personnel. Commonly known as “continuous education,” plenty of companies invest resources in coaching their employees to achieve higher performance results. These presentations have the trademark of being concise since their idea is to introduce the concepts that shall be applied in practice sessions. 

Ideally, the training presentations are introduced with little text and easy-to-recognize visual cues. Since the idea is to summarize as much as possible, these are visually appealing for the audience. They must be dynamic enough to allow the presenter to convey the message.

Those key takeaways remind employees when they revisit their learning resources and allow them to ruminate on questions that fellow workers raise. 

To sum up this point, building presentation skills for instructional presentations requires:

• Ability to put complex concepts into simpler words
• Patience and a constant learning mindset
• Voice training to deliver lengthy speeches without being too dense
• Ability to summarize points and note the key takeaways
• Empathizing with the audience to understand their challenges in the learning process

The informative presentations take place in business situations, such as when to present project reports from different departments to the management. Another potential usage of these presentations is in SCRUM or other Agile methodologies, when a sprint is completed, to discuss the advance of the project with the Product Owner.

As they are presentations heavily dependent on data insights, it’s common to see the usage of infographics and charts to express usually dense data in simpler terms and easy to remember. 

Informative presentations don’t just fall into the business category. Ph.D. Dissertation and Thesis presentations are topics that belong to the informative presentations category as they condense countless research hours into manageable reports for the academic jury. 

Since these informational presentations can be perceived as lengthy and data-filled, it is important to learn the following professional presentation skills:

• Attention to detail
• Be able to explain complex information in simpler terms
• Creative thinking
• Powerful diction
• Working on pauses and transitions
• Pacing the presentation, so not too much information is divulged per slide

The leading inspirational platform, TEDx, comes to mind when talking about inspirational presentations. This presentation format has the peculiarity of maximizing the engagement with the audience to divulge a message, and due to that, it has specific requirements any presenter must meet.

This presentation format usually involves a speaker on a stage, either sitting or better standing, in which the presenter engages with the audience with a storytelling format about a life experience, a job done that provided a remarkable improvement for society, etc.

Empathizing with the audience is the key ingredient for these inspirational presentations. Still, creativity is what shapes the outcome of your performance as people are constantly looking for different experiences – not the same recipe rephrased with personal touches. The human factor is what matters here, way above data and research. What has your experience to offer to others? How can it motivate another human being to pursue a similar path or discover their true calling?

To achieve success in terms of communication skills presentation, these inspirational presentations have the following requirements:

• Focus on the audience (engage, consider their interests, and make them a part of your story)
• Putting ego aside
• Creative communication skills
• Storytelling skills
• Body language knowledge to apply the correct gestures to accompany your story
• Voice training
• Using powerful words

After discussing the different kinds of presentations we can come across at any stage of our lives, a group of presentation skills is standard in any type of presentation. See below what makes a good presentation and which skills you must count on to succeed as a presenter.

Punctuality

Punctuality is a crucial aspect of giving an effective presentation. Nothing says more about respect for your audience and the organization you represent than delivering the presentation on time . Arriving last minute puts pressure on the tech team behind audiovisuals, as they don’t have enough preparation to test microphones, stage lights, and projector settings, which can lead to a less powerful presentation Even when discussing presentations hosted in small rooms for a reduced audience, testing the equipment becomes essential for an effective presentation.

A solution for this is to arrive at least 30 minutes early. Ideally, one hour is a sweet spot since the AV crew has time to check the gear and requirements for your presentation. Another benefit of this, for example, in inspirational presentations, is measuring the previous presenter’s impact on the audience. This gives insights about how to resonate with the public, and their interest, and how to accommodate your presentation for maximum impact.

Body Language

Our bodies can make emotions transparent for others, even when we are unaware of such a fact. Proper training for body language skills reduces performance anxiety, giving the audience a sense of expertise about the presented topic. 

Give your presentation and the audience the respect they deserve by watching over these potential mistakes:

• Turning your back to the audience for extended periods : It’s okay to do so when introducing an important piece of information or explaining a graph, but it is considered rude to give your back to the audience constantly.
• Fidgeting : We are all nervous in the presence of strangers, even more, if we are the center of attention for that moment. Instead of playing with your hair or making weird hand gestures, take a deep breath to center yourself before the presentation and remember that everything you could do to prepare is already done. Trust your instincts and give your best.
• Intense eye contact : Have you watched a video where the presenter stared at the camera the entire time? That’s the feeling you transmit to spectators through intense eye contact. It’s a practice often used by politicians to persuade.
• Swearing : This is a no-brainer. Even when you see influencers swearing on camera or in podcasts or live presentations, it is considered an informal and lousy practice for business and academic situations. If you have a habit to break when it comes to this point, find the humor in these situations and replace your swear words with funny alternatives (if the presentation allows for it). 

Voice Tone plays a crucial role in delivering effective presentations and knowing how to give a good presentation. Your voice is a powerful tool for exposing your ideas and feelings . Your voice can articulate the message you are telling, briefing the audience if you feel excited about what you are sharing or, in contrast, if you feel the presentation is a burden you ought to complete.

Remember, passion is a primary ingredient in convincing people. Therefore, transmitting such passion with a vibrant voice may help gather potential business partners’ interest.  

But what if you feel sick prior to the presentation? If, by chance, your throat is sore minutes before setting foot on the stage, try this: when introducing yourself, mention that you are feeling a bit under the weather. This resonates with the audience to pay more attention to your efforts. In case you don’t feel comfortable about that, ask the organizers for a cup of tea, as it will settle your throat and relax your nerves.

Tech Skills

Believe it or not, people still feel challenged by technology these days. Maybe that’s the reason why presentation giants like Tony Robbins opt not to use PowerPoint presentations . The reality is that there are plenty of elements involved in a presentation that can go wrong from the tech side:

• A PDF not opening
• Saving your presentation in a too-recent PowerPoint version
• A computer not booting up
• Mac laptops and their never-ending compatibility nightmare
• Not knowing how to change between slides
• Not knowing how to use a laser pointer
• Internet not working
• Audio not working

We can come up with a pretty long list of potential tech pitfalls, and yet more than half of them fall in presenters not being knowledgeable about technology.

If computers aren’t your thing, let the organization know about this beforehand. There is always a crew member available to help presenters switch between slides or configure the presentation for streaming. This takes the pressure off your shoulders, allowing you to concentrate on the content to present. Remember, even Bill Gates can get a BSOD during a presentation .

Presentations, while valuable for conveying information and ideas, can be daunting for many individuals. Here are some common difficulties people encounter when giving presentations:

Public Speaking Anxiety

Glossophobia, the fear of public speaking, affects a significant portion of the population. This anxiety can lead to nervousness, trembling, and forgetfulness during a presentation.

Lack of Confidence

Many presenters struggle with self-doubt, fearing that they may not be knowledgeable or skilled enough to engage their audience effectively.

Content Organization

Organizing information in a coherent and engaging manner can be challenging. Presenters often grapple with how to structure their content to make it easily digestible for the audience. Artificial Intelligence can help us significantly reduce the content arrangement time when you work with tools like our AI Presentation Maker (made for presenters by experts in presentation design). 

Audience Engagement

Keeping the audience’s attention and interest throughout the presentation can be difficult. Distractions, disengaged attendees, or lack of interaction can pose challenges.

Technical Issues

Technology glitches, such as malfunctioning equipment, incompatible file formats, or poor internet connectivity, can disrupt presentations and increase stress.

Time Management

Striking the right balance between providing enough information and staying within time limits is a common challenge. Going over or under the allotted time can affect the effectiveness of the presentation.

Handling Questions and Challenges

Responding to unexpected questions, criticism, or challenges from the audience can be difficult, especially when presenters are unprepared or lack confidence in their subject matter.

Visual Aids and Technology

Creating and effectively using visual aids like slides or multimedia can be a struggle for some presenters. Technical competence is essential in this aspect.

Language and Articulation

Poor language skills or unclear articulation can hinder effective communication. Presenters may worry about stumbling over words or failing to convey their message clearly.

Maintaining appropriate and confident body language can be challenging. Avoiding nervous habits, maintaining eye contact, and using gestures effectively requires practice.

Overcoming Impersonal Delivery

In virtual presentations, maintaining a personal connection with the audience can be difficult. The absence of face-to-face interaction can make it challenging to engage and read the audience.

Cultural and Diversity Awareness

Presenting to diverse audiences requires sensitivity to cultural differences and varying levels of familiarity with the topic.

In this section, we gathered some tips on how to improve presentation skills that can certainly make an impact if applied to your presentation skills. We believe these skills can be cultivated to transform into habits for your work routine.

Tip #1: Build a narrative

One memorable way to guarantee presentation success is by writing a story of all the points you desire to cover. This statement is based on the logic behind storytelling and its power to connect with people .

Don’t waste time memorizing slides or reading your presentation to the audience. It feels unnatural, and any question that diverts from the topic in discussion certainly puts you in jeopardy or, worse, exposes you as a fraud in the eyes of the audience. And before you ask, it is really evident when a presenter has a memorized speech. 

Build and rehearse the presentation as if telling a story to a group of interested people. Lower the language barrier by avoiding complex terms that maybe even you aren’t fully aware of their meaning. Consider the ramifications of that story, what it could lead to, and which are the opportunities to explore. Then, visualize yourself giving the presentation in a natural way.

Applying this technique makes the presentation feel like second nature to you. It broadens the spectrum in which you can show expertise over a topic or even build the basis for new interesting points of view about the project.

Tip #2: Don’t talk for more than 3 minutes per slide

It is a common practice of presenters to bombard the audience with facts and information whilst retaining the same slide on the screen. Why can this happen? It could be because the presenter condensed the talk into very few slides and preferred to talk. The reality is that your spectators won’t retain the information you are giving unless you give visual cues to help that process. 

Opt to prepare more slides and pace your speech to match the topics shown on each slide. Don’t spend more than 3 minutes per slide unless you have to introduce a complex piece of data. Use visual cues to direct the spectators about what you talk about, and summarize the principal concepts discussed at the end of each section.

Tip #3: Practice meditation daily

Anxiety is the number one enemy of professional presenters. It slowly builds without you being aware of your doubts and can hinder your performance in multiple ways: making you feel paralyzed, fidgeting, making you forget language skills or concepts, affecting your health, etc.

Meditation is an ancient practice taken from Buddhist teachings that train your mind to be here in the present. We often see the concepts of meditation and mindfulness as synonyms, whereas you should be aware that meditation is a practice that sets the blocks to reach a state of mindfulness. For presenters, being in the here and now is essential to retain focus, but meditation techniques also teach us to control our breathing and be in touch with our body signals when stress builds up. 

The customary practice of meditation has an impact on imagination and creativity but also helps to build patience – a skill much needed for connecting with your audience in instructional presentations.

Having the proper set of presentation skills can be quite subjective. It goes beyond presentation tips and deepens into how flexible we can be in our ability to communicate ideas.

Different presentations and different audiences shape the outcome of our efforts. Therefore, having a basic understanding of how to connect, raise awareness, and empathize with people can be key ingredients for your career as a presenter. A word of advice: success doesn’t happen overnight. It takes dedication and patience to build communication skills . Don’t condition your work to believe you will be ready “someday”; it’s best to practice and experience failure as part of the learning process.

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Business Presentations, Presentation Approaches, Presentation Skills Filed under Education

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• INTERPERSONAL SKILLS
• Communication Skills

Personal Appearance

Search SkillsYouNeed:

The SkillsYouNeed Guide to Interpersonal Skills

Interpersonal Skills:

• A - Z List of Interpersonal Skills
• Interpersonal Skills Self-Assessment
• What is Communication?
• Interpersonal Communication Skills
• Tips for Effective Interpersonal Communication
• Principles of Communication
• Barriers to Effective Communication
• Avoiding Common Communication Mistakes
• Social Skills
• Getting Social Online
• Giving and Receiving Feedback
• Improving Communication
• Interview Skills
• Telephone Interviews
• Interviewing Skills
• Business Language Skills
• The Ladder of Inference
• Listening Skills
• Top Tips for Effective Listening
• The 10 Principles of Listening
• Effective Listening Skills
• Barriers to Effective Listening
• Types of Listening
• Active Listening
• Mindful Listening
• Empathic Listening
• Listening Misconceptions
• Non-Verbal Communication

Body Language

• Non-Verbal Communication: Face and Voice
• Verbal Communication
• Effective Speaking
• Conversational Skills
• How to Keep a Conversation Flowing
• Conversation Tips for Getting What You Want
• Giving a Speech
• Questioning Skills and Techniques
• Types of Question
• Clarification
• Emotional Intelligence
• Conflict Resolution and Mediation Skills
• Customer Service Skills
• Team-Working, Groups and Meetings
• Decision-Making and Problem-Solving
• Negotiation and Persuasion Skills

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Personal appearance is an often-disregarded part of communication and presentation skills.

When you are speaking in public, you may be representing your organisation or just yourself. It is still  you  at the front. It is  you  that the other person, group or audience sees and before you have time to open your mouth and say anything, certain assumptions, both consciously and subconsciously, have been made.

First impressions are very important - they can be about attitude as well as dress.

Visual impact is at least as important as verbal impact. People will very quickly make assumptions based on your personal appearance, including your facial expressions, the clothes you wear, how well-groomed you are and your body language.

Clothes and Grooming

Perhaps the most obvious element of personal appearance, and certainly the easiest one to change, is what you wear and how well-groomed you look.

Nobody is likely to be able to tell you exactly what is appropriate attire in any given situation. There will, however, be plenty of people to tell either you or someone else if you get it wrong. The questions that you have to ask are:

What sort of external image is appropriate to the organisation you represent?

What image will fit with the event that I am attending?

Only you can answer these questions.

Some organisations are happy for people to be casually dressed. This is particularly true in the technology industry.

Other organisations may expect smarter attire, especially if you are representing the organisation at an external event. There is, however, a whole range of options from smart casual to smart business. This can be especially challenging for women, although it is also more obvious if men get it wrong, and wear/don’t wear a suit at the wrong times.

It is important to be suitably dressed within expected limits.

You should also ensure that you are appropriately groomed. This does not mean that women have to spend two hours putting on make-up before attending an event. It does, however, mean that you should be clean, your clothes should be clean and ironed, and that your hair should be tidy.

Nobody expects you to be packaged into something you are not. However, your appearance is a reflection of your own self-esteem. You should aim to present yourself to your best possible advantage. Whilst you might be casually dressed when working within your organisation, a more formal approach may well be preferable when representing your organisation at an external meeting.

Good grooming and a tidy appearance is always preferable, whether casually or more formally dressed. It presents a much more professional appearance.

It also suggests that you think that you are relatively important: that you matter. This is important if you wish to be taken seriously. Nobody is going to respect someone who does not look like they respect themselves.

Facial Expressions

Little can be done to alter your face, but a lot can be done about the expression that is on it!

It does not matter how the day started or what minor crisis has occurred along the way. People have not come to this event or meeting to see you looking gloomy. If you do not look interested and enthusiastic about what you are saying, why should anyone else care?

It is your duty—to yourself as well as to the organisation that you represent—to convey a calm, friendly and professional exterior, whatever you may feel inside. Try to smile and appear optimistic and confident. More to the point, try to convey how you (should) feel about a subject in which you are an expert: at least interested and capable, and preferably enthusiastic.

Paradoxically, simply behaving as though you are confident can actually help you to become more confident. This is very much a ‘virtuous circle’.

For more on this see our page: Non-verbal Communication: Face and Voice .

Mirror, mirror on the wall...

he reflection you see in the mirror is not necessarily a true likeness of the face known to family, friends and colleagues because they see you off-guard, in repose, concentrating on a task, or listening to them.

Most people unconsciously change their expression when looking into the mirror.

It is quite natural to ‘play to a mirror’, possibly by raising an eyebrow, pulling a face or smiling at the reflection. This is why people often feel self-conscious when they see a ‘ bad ’ photograph of themselves.

The Real You:

It is human nature to make compromises. We all change our approach depending on the people we meet and what we feel is expected from us.

Your 'on-duty' self, the one who functions in public, is different from your 'off-duty' self, the one concerned with home, family and friends.

These differing roles all require their own particular qualities and skills in personal communication and can also call upon different requirements of attitude and personal appearance. Your external image, your personal appearance, is how you are seen by the world, whereas the real you (not a role model or the person you would like to be) is someone who is honest with themselves.

See our page: Body Language for more information.

Understanding body language is one of the most important aspects of personal presentation. The image conveyed by the physical self should support and enhance what is being communicated verbally. If the visual image differs widely from the spoken message, it is often the non-verbal account that is believed.

The way you sit and stand, your gestures and mannerisms and your facial expressions will say far more about you and how you are feeling at any given time than the words you are using. When individuals are nervous or uneasy, their behavioural 'bad habits' become more pronounced.

Awareness of your body language, of how you behave under pressure, what signals you are unconsciously giving, how nerves and stress affect you physically, can help you understand how you 'come across' to others. It can also explain how the wrong impression is sometimes given and how confusion can occur.

Working on body language is a way of improving personal presentation.  For example, when concentrating on something rather hard, your expression may look troubled, when in reality you are not anxious at all, just absorbed. This does not mean you should go around with a fixed smile on your face. However, you do need to be aware that your physical self might send one set of signals when your mind is involved elsewhere.

Body language can also be used as a mask to convey contrary feelings. How often have you nodded firmly when you did not understand a word, smiled when your instinct was to scowl, or clapped enthusiastically at the end of a talk that nearly put you to sleep?  In these cases you were not being hypocritical, but using body language positively as the mechanism of good manners.

Our gestures are part of our personalities, a part of how we express ourselves. Hand and arm movements can add emphasis, aid explanation and convey enthusiasm. They only become a negative signal when repeated so often that they become irritating to the observer. Listeners can become so side-tracked by the sight of someone constantly playing with their hair, tapping on the table with a pen, etc., that they no longer listen to the spoken word.  These negative signals can break down the communication process.

Positive and Negative Body Language

Positive body language includes:

• Maintaining eye contact with the person you are speaking to.
• Smiling (if appropriate) but especially as a greeting and at the end of a conversation.
• Sitting squarely on a chair, leaning slightly forward (this indicates you are paying attention).
• Nodding in agreement.
• A firm handshake.
• Presenting a calm exterior.
• Looking interested.

Negative body language includes:

• Not looking at a person when speaking.
• Tapping a foot, fingers etc.
• Rocking backwards and forwards.
• Scratching.
• Continually clearing your throat.
• Fiddling with hair, ear lobes, jewellery, jacket, glasses, etc.
• Picking at fingers or finger nails.
• Repeatedly looking at your watch or a clock in the room.
• Standing too close to others.
• Inattention to a person who is speaking.

A final thought

You may believe that personal appearance shouldn’t matter. You might, quite rightly, believe that you are much more than the clothes that you wear, or whether you remembered to brush your hair that morning, or if you look grumpy.

It is, of course, true that each of us is far more than our appearance. However, when we meet someone new, we inevitably make judgements about them. With nothing else to go on, we rely on appearance. How you look does matter, therefore, even if you wish it did not. You only get one chance to make a first impression, and you want it to be the right one.

Continue to: Positive Body Image Self-Presentation in Presentations

See also: Building a Personal Brand Reflective Practice Interview Skills

Improve your practice.

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How to Structure your Presentation, with Examples

August 3, 2018 - Dom Barnard

For many people the thought of delivering a presentation is a daunting task and brings about a  great deal of nerves . However, if you take some time to understand how effective presentations are structured and then apply this structure to your own presentation, you’ll appear much more confident and relaxed.

Here is our complete guide for structuring your presentation, with examples at the end of the article to demonstrate these points.

Why is structuring a presentation so important?

If you’ve ever sat through a great presentation, you’ll have left feeling either inspired or informed on a given topic. This isn’t because the speaker was the most knowledgeable or motivating person in the world. Instead, it’s because they know how to structure presentations – they have crafted their message in a logical and simple way that has allowed the audience can keep up with them and take away key messages.

Research has supported this, with studies showing that audiences retain structured information  40% more accurately  than unstructured information.

In fact, not only is structuring a presentation important for the benefit of the audience’s understanding, it’s also important for you as the speaker. A good structure helps you remain calm, stay on topic, and avoid any awkward silences.

What will affect your presentation structure?

Generally speaking, there is a natural flow that any decent presentation will follow which we will go into shortly. However, you should be aware that all presentation structures will be different in their own unique way and this will be due to a number of factors, including:

• Whether you need to deliver any demonstrations
• How  knowledgeable the audience  already is on the given subject
• How much interaction you want from the audience
• Any time constraints there are for your talk
• What setting you are in
• Your ability to use any kinds of visual assistance

Before choosing the presentation’s structure answer these questions first:

• What is your presentation’s aim?
• Who are the audience?
• What are the main points your audience should remember afterwards?

When reading the points below, think critically about what things may cause your presentation structure to be slightly different. You can add in certain elements and add more focus to certain moments if that works better for your speech.

What is the typical presentation structure?

This is the usual flow of a presentation, which covers all the vital sections and is a good starting point for yours. It allows your audience to easily follow along and sets out a solid structure you can add your content to.

1. Greet the audience and introduce yourself

Before you start delivering your talk, introduce yourself to the audience and clarify who you are and your relevant expertise. This does not need to be long or incredibly detailed, but will help build an immediate relationship between you and the audience. It gives you the chance to briefly clarify your expertise and why you are worth listening to. This will help establish your ethos so the audience will trust you more and think you’re credible.

Read our tips on  How to Start a Presentation Effectively

2. Introduction

In the introduction you need to explain the subject and purpose of your presentation whilst gaining the audience’s interest and confidence. It’s sometimes helpful to think of your introduction as funnel-shaped to help filter down your topic:

• Introduce your general topic
• Explain your topic area
• State the issues/challenges in this area you will be exploring
• State your presentation’s purpose – this is the basis of your presentation so ensure that you provide a statement explaining how the topic will be treated, for example, “I will argue that…” or maybe you will “compare”, “analyse”, “evaluate”, “describe” etc.
• Provide a statement of what you’re hoping the outcome of the presentation will be, for example, “I’m hoping this will be provide you with…”
• Show a preview of the organisation of your presentation

In this section also explain:

• The length of the talk.
• Signal whether you want audience interaction – some presenters prefer the audience to ask questions throughout whereas others allocate a specific section for this.
• If it applies, inform the audience whether to take notes or whether you will be providing handouts.

The way you structure your introduction can depend on the amount of time you have been given to present: a  sales pitch  may consist of a quick presentation so you may begin with your conclusion and then provide the evidence. Conversely, a speaker presenting their idea for change in the world would be better suited to start with the evidence and then conclude what this means for the audience.

Keep in mind that the main aim of the introduction is to grab the audience’s attention and connect with them.

3. The main body of your talk

The main body of your talk needs to meet the promises you made in the introduction. Depending on the nature of your presentation, clearly segment the different topics you will be discussing, and then work your way through them one at a time – it’s important for everything to be organised logically for the audience to fully understand. There are many different ways to organise your main points, such as, by priority, theme, chronologically etc.

• Main points should be addressed one by one with supporting evidence and examples.
• Before moving on to the next point you should provide a mini-summary.
• Links should be clearly stated between ideas and you must make it clear when you’re moving onto the next point.
• Allow time for people to take relevant notes and stick to the topics you have prepared beforehand rather than straying too far off topic.

When planning your presentation write a list of main points you want to make and ask yourself “What I am telling the audience? What should they understand from this?” refining your answers this way will help you produce clear messages.

4. Conclusion

In presentations the conclusion is frequently underdeveloped and lacks purpose which is a shame as it’s the best place to reinforce your messages. Typically, your presentation has a specific goal – that could be to convert a number of the audience members into customers, lead to a certain number of enquiries to make people knowledgeable on specific key points, or to motivate them towards a shared goal.

Regardless of what that goal is, be sure to summarise your main points and their implications. This clarifies the overall purpose of your talk and reinforces your reason for being there.

Follow these steps:

• Signal that it’s nearly the end of your presentation, for example, “As we wrap up/as we wind down the talk…”
• Restate the topic and purpose of your presentation – “In this speech I wanted to compare…”
• Summarise the main points, including their implications and conclusions
• Indicate what is next/a call to action/a thought-provoking takeaway
• Move on to the last section

5. Thank the audience and invite questions

Conclude your talk by thanking the audience for their time and invite them to  ask any questions  they may have. As mentioned earlier, personal circumstances will affect the structure of your presentation.

Many presenters prefer to make the Q&A session the key part of their talk and try to speed through the main body of the presentation. This is totally fine, but it is still best to focus on delivering some sort of initial presentation to set the tone and topics for discussion in the Q&A.

Other common presentation structures

The above was a description of a basic presentation, here are some more specific presentation layouts:

Demonstration

Use the demonstration structure when you have something useful to show. This is usually used when you want to show how a product works. Steve Jobs frequently used this technique in his presentations.

• Explain why the product is valuable.
• Describe why the product is necessary.
• Explain what problems it can solve for the audience.
• Demonstrate the product  to support what you’ve been saying.
• Make suggestions of other things it can do to make the audience curious.

Problem-solution

This structure is particularly useful in persuading the audience.

• Briefly frame the issue.
• Go into the issue in detail showing why it ‘s such a problem. Use logos and pathos for this – the logical and emotional appeals.
• Provide the solution and explain why this would also help the audience.
• Call to action – something you want the audience to do which is straightforward and pertinent to the solution.

Storytelling

As well as incorporating  stories in your presentation , you can organise your whole presentation as a story. There are lots of different type of story structures you can use – a popular choice is the monomyth – the hero’s journey. In a monomyth, a hero goes on a difficult journey or takes on a challenge – they move from the familiar into the unknown. After facing obstacles and ultimately succeeding the hero returns home, transformed and with newfound wisdom.

Storytelling for Business Success  webinar , where well-know storyteller Javier Bernad shares strategies for crafting compelling narratives.

Another popular choice for using a story to structure your presentation is in media ras (in the middle of thing). In this type of story you launch right into the action by providing a snippet/teaser of what’s happening and then you start explaining the events that led to that event. This is engaging because you’re starting your story at the most exciting part which will make the audience curious – they’ll want to know how you got there.

• Great storytelling: Examples from Alibaba Founder, Jack Ma

Remaining method

The remaining method structure is good for situations where you’re presenting your perspective on a controversial topic which has split people’s opinions.

• Go into the issue in detail showing why it’s such a problem – use logos and pathos.
• Rebut your opponents’ solutions  – explain why their solutions could be useful because the audience will see this as fair and will therefore think you’re trustworthy, and then explain why you think these solutions are not valid.
• After you’ve presented all the alternatives provide your solution, the remaining solution. This is very persuasive because it looks like the winning idea, especially with the audience believing that you’re fair and trustworthy.

Transitions

When delivering presentations it’s important for your words and ideas to flow so your audience can understand how everything links together and why it’s all relevant. This can be done  using speech transitions  which are words and phrases that allow you to smoothly move from one point to another so that your speech flows and your presentation is unified.

Transitions can be one word, a phrase or a full sentence – there are many different forms, here are some examples:

Moving from the introduction to the first point

Signify to the audience that you will now begin discussing the first main point:

• Now that you’re aware of the overview, let’s begin with…
• First, let’s begin with…
• I will first cover…
• My first point covers…
• To get started, let’s look at…

Shifting between similar points

Move from one point to a similar one:

• In the same way…
• Likewise…
• Equally…
• This is similar to…
• Similarly…

Internal summaries

Internal summarising consists of summarising before moving on to the next point. You must inform the audience:

• What part of the presentation you covered – “In the first part of this speech we’ve covered…”
• What the key points were – “Precisely how…”
• How this links in with the overall presentation – “So that’s the context…”
• What you’re moving on to – “Now I’d like to move on to the second part of presentation which looks at…”

Physical movement

You can move your body and your standing location when you transition to another point. The audience find it easier to follow your presentation and movement will increase their interest.

A common technique for incorporating movement into your presentation is to:

• Start your introduction by standing in the centre of the stage.
• For your first point you stand on the left side of the stage.
• You discuss your second point from the centre again.
• You stand on the right side of the stage for your third point.
• The conclusion occurs in the centre.

Key slides for your presentation

Slides are a useful tool for most presentations: they can greatly assist in the delivery of your message and help the audience follow along with what you are saying. Key slides include:

• An intro slide outlining your ideas
• A  summary slide  with core points to remember
• High quality image slides to supplement what you are saying

There are some presenters who choose not to use slides at all, though this is more of a rarity. Slides can be a powerful tool if used properly, but the problem is that many fail to do just that. Here are some golden rules to follow when using slides in a presentation:

• Don’t over fill them  – your slides are there to assist your speech, rather than be the focal point. They should have as little information as possible, to avoid distracting people from your talk.
• A picture says a thousand words  – instead of filling a slide with text, instead, focus on one or two images or diagrams to help support and explain the point you are discussing at that time.
• Make them readable  – depending on the size of your audience, some may not be able to see small text or images, so make everything large enough to fill the space.
• Don’t rush through slides  – give the audience enough time to digest each slide.

Guy Kawasaki, an entrepreneur and author, suggests that slideshows should follow a  10-20-30 rule :

• There should be a maximum of 10 slides – people rarely remember more than one concept afterwards so there’s no point overwhelming them with unnecessary information.
• The presentation should last no longer than 20 minutes as this will leave time for questions and discussion.
• The font size should be a minimum of 30pt because the audience reads faster than you talk so less information on the slides means that there is less chance of the audience being distracted.

Here are some additional resources for slide design:

• 7 design tips for effective, beautiful PowerPoint presentations
• 11 design tips for beautiful presentations
• 10 tips on how to make slides that communicate your idea

Group Presentations

Group presentations are structured in the same way as presentations with one speaker but usually require more rehearsal and practices.  Clean transitioning between speakers  is very important in producing a presentation that flows well. One way of doing this consists of:

• Briefly recap on what you covered in your section: “So that was a brief introduction on what health anxiety is and how it can affect somebody”
• Introduce the next speaker in the team and explain what they will discuss: “Now Elnaz will talk about the prevalence of health anxiety.”
• Then end by looking at the next speaker, gesturing towards them and saying their name: “Elnaz”.
• The next speaker should acknowledge this with a quick: “Thank you Joe.”

From this example you can see how the different sections of the presentations link which makes it easier for the audience to follow and remain engaged.

Example of great presentation structure and delivery

Having examples of great presentations will help inspire your own structures, here are a few such examples, each unique and inspiring in their own way.

How Google Works – by Eric Schmidt

This presentation by ex-Google CEO  Eric Schmidt  demonstrates some of the most important lessons he and his team have learnt with regards to working with some of the most talented individuals they hired. The simplistic yet cohesive style of all of the slides is something to be appreciated. They are relatively straightforward, yet add power and clarity to the narrative of the presentation.

Start with why – by Simon Sinek

Since being released in 2009, this presentation has been viewed almost four million times all around the world. The message itself is very powerful, however, it’s not an idea that hasn’t been heard before. What makes this presentation so powerful is the simple message he is getting across, and the straightforward and understandable manner in which he delivers it. Also note that he doesn’t use any slides, just a whiteboard where he creates a simple diagram of his opinion.

The Wisdom of a Third Grade Dropout – by Rick Rigsby

Here’s an example of a presentation given by a relatively unknown individual looking to inspire the next generation of graduates. Rick’s presentation is unique in many ways compared to the two above. Notably, he uses no visual prompts and includes a great deal of humour.

However, what is similar is the structure he uses. He first introduces his message that the wisest man he knew was a third-grade dropout. He then proceeds to deliver his main body of argument, and in the end, concludes with his message. This powerful speech keeps the viewer engaged throughout, through a mixture of heart-warming sentiment, powerful life advice and engaging humour.

As you can see from the examples above, and as it has been expressed throughout, a great presentation structure means analysing the core message of your presentation. Decide on a key message you want to impart the audience with, and then craft an engaging way of delivering it.

By preparing a solid structure, and  practising your talk  beforehand, you can walk into the presentation with confidence and deliver a meaningful message to an interested audience.

It’s important for a presentation to be well-structured so it can have the most impact on your audience. An unstructured presentation can be difficult to follow and even frustrating to listen to. The heart of your speech are your main points supported by evidence and your transitions should assist the movement between points and clarify how everything is linked.

Research suggests that the audience remember the first and last things you say so your introduction and conclusion are vital for reinforcing your points. Essentially, ensure you spend the time structuring your presentation and addressing all of the sections.

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Seven tips for giving an engaging and memorable presentation

Effective and memorable presentations should be fun, and informative for the presenters and the learners. Engaging presenters stimulate connections with the audience. Excellent presentations not only provide information, but also give opportunities to apply new ideas during and after the talk to ‘real-life’ situations, and add relevant ‘take-home’ messages. 1 In this article we highlight educational techniques that can be used to enhance the impact of a presentation. Although all these techniques can be incorporated in the modified form into large plenary lectures, we suggest that the ‘think-pair-share’, ‘role-playing’, and ‘flipped classroom’ techniques may be more effective in smaller classroom settings.

Tip 1: Know your audience—before and during your talk

Every audience has a different level of interest, knowledge, and experience. A presentation about asthma should be different when given to patients compared with intensivists. The presenter should have a clear a priori idea of why the learners are coming to this lecture, what may motivate them, and what would be valuable to them . Whenever feasible, an assessment of the audience's needs is helpful for the presenter to focus on meaningful points. Sometimes needs-based assessments are prepared in advance, depending on the lecture or meeting, and this information may be available from the organisers of the meeting. However, if the information is not available beforehand, there are methods for collecting real-time assessments that are themselves engaging to learners. Another benefit of engaging audiences in this way is that an audience response system (ARS) can provide real-time feedback before, during, and after a presentation. 2 ARS can range from low-technology (hand raising), to newer generation ‘iClicker’ devices, or online websites such as Poll Everywhere, which can also be used to collect free-text responses. The audience's responses can help learners reinforce the importance of the topic, and provide a gauge for the presenter to customise subsequent information. Furthermore, research has shown that incorporation of multiple-choice questions to allow for ‘test-taking’ is an effective way of solidifying new knowledge. 2 Advantages of web-based ARS programs are that they are free, user-friendly, and accessible by various mobile devices. The potential disadvantages are reliability of Wi-Fi or cell phone carrier connectivity in a lecture theatre. In the absence of connectivity, an invitation to raise hands can engage participants, although without anonymity.

Tip 2: Tell a story

Stories connect people. A story that is personal to the speaker can evoke memories that are relatable and add concrete meaning to the presentation. 3 Consider starting your presentation with a story that shows why the topic is important to you. In addition, stories focus the audience on the speaker, rather than a slideshow. Even when the stories are not based on personal experiences, they can invoke learners to imagine themselves in similar situations applying knowledge to solve a problem. Descriptions of clinical cases that focus on initial presentations of patients allow learners to imagine seeing that patient and stimulate critical thinking. Experiencing the case vicariously makes the learning more memorable.

Tip 3: Trigger videos

Trigger videos are short (ideally 30 s to 3 min) audiovisual clips that represent a case or problem. Videos can be created using a handheld video recorder or smartphone, and edited using movie-editing software. Alternatively, videos can be found online and incorporated into presentations with appropriate attributions. Chosen well, trigger videos can present a thought-provoking dilemma that encourages discussion and debate. 4 They can alter the dynamics of a presentation. Success requires careful linking or embedding the videos into the presentation, making sure they play on the computer and projector, and confirming appropriate loudness of the audio settings.

Tip 4: Think-pair-share

When introducing a novel concept to a small group, consider using the ‘think-pair-share’ technique. In this technique, learners first think quietly about the challenging idea, then pair with neighbours to discuss, and then share their collective thoughts with the audience. 5 This technique gives the audience time to pause, think, and reflect on educational content. Encouraging the audience to come to work with the knowledge in a collaborative way incorporates experiential learning into your presentation. To be successful, allow for extra time in the presentation, ensure the audience's seating arrangement is conducive to small conversations, and display summarised ideas for referencing throughout the presentation. 5 , 6

Tip 5: Role play

When presenting an abstract concept that is controversial or thought-provoking, the use of scripted actors can be helpful. Both exemplary and poor examples can be demonstrated for topics such as obtaining informed consent, speaking up about safety concerns, or giving difficult feedback. Similarly, small group role-play can allow audience members to practice and experiment with actions and language with their peers. 7 The instructor should introduce the exercise in a way that helps assure psychological safety among learners, with an emphasis on deliberate practice rather than perfect performance.

Tip 6: ‘Flip’ the classroom

In situations where homework is assigned, consider ‘flipping’ the classroom experience where work is prepared by the learners before the teaching session. Preparatory work can comprise reading material or watching videos of lectures or demonstrations. This allows for more active collaborative learning, for example learners can solve a diagnostic challenge together, debate the pros and cons of a controversial topic, or practice skills. 8 The classroom experience is enriched by the interaction of many learners, rather than the perspective of a single presenter.

Tip 7: Applying the ‘take-home message’

Many are familiar with the framework of ‘ tell them what you are going to say, say it, and then summarise what you just said. ’ We advocate an additional component in the conclusion, where learners are challenged to commit to a change in their behaviour as a result of something they just learned: ‘ What is something you can do differently and better tomorrow or with your next patient as a result of this presentation? ’ Incorporating this question in the evaluation of a presentation can help facilitate behaviour change by having the learners write an example. Similarly, incentives can be offered for behaviour change: ‘ We have your email addresses, and with your permission we would like to follow-up with you in 2 weeks to see if you have any stories to share about applying this new information. We'll be collecting the responses and having a raffle to select one person to receive a gift card... ’ Not only does this provide an incentive to experimentation, but it also gives valuable and often heart-warming feedback to the presenter.

Dynamic educational techniques increase the engagement of the audience. We emphasise the importance of connecting with the learners and obtaining a commitment to apply the new knowledge for change and improvement. The extent to which these techniques are used will depend on the level of audience expertise, time constraints, and access to audiovisual aids. When used, they can result in a more memorable experience for both learners and presenters.

Declaration of interest

The authors declare that they have no conflicts of interest.

Biographies

Christine Mai MD MS-HPEd is assistant professor of anesthesia at Harvard Medical School and program director of the Pediatric Anesthesia Fellowship at Massachusetts General Hospital. Her clinical and research interests are in simulation education and graduate medical education.

Rebecca Minehart MD MS-HPEd is assistant professor of anesthesia at Harvard Medical School and program director of the Obstetric Anesthesia Fellowship at Massachusetts General Hospital.

May Pian-Smith MD is associate professor of anesthesia at Harvard Medical School and director of quality and safety for the Department of Anesthesia, Critical Care and Pain Medicine at Massachusetts General Hospital.

Matrix codes: 1H02, 2H02, 3J02

Why Personal Presentation in the Beauty Industry Matters

Personal presentation in the beauty industry is crucial for salon staff. Whether it’s at a hairdresser, spa, wellness centre or elsewhere, people come to salons to look good and feel their best.

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Personal presentation in the beauty industry is crucial for salon staff. Whether it’s at a hairdresser, spa, wellness centre or elsewhere, people come to salons to look good and feel their best. If staff members appear sloppy or unprofessional, their credibility (as well as the whole salon’s) can fall under scrutiny.

Are you in the beauty sector and wondering if your appearance is giving off the right vibes? Read on to find out more.

Why is personal presentation in the beauty industry important?

7 seconds . That’s all it takes to form a first impression. As a salon worker, you need those 7 seconds to present a smart, professional front that will gain the trust of your clients. The impression we give is a combination of our appearance, body language and communication. Besides giving off a professional aura, getting your clients to trust you is incredibly important. They are often left in a vulnerable position while you work with them. Whether you’re dealing with someone’s hair or body, an element of intimacy and trust rests on you to make them feel comfortable.

Good working practices

If you’re a beauty industry rookie or a seasoned veteran, there are some standards you should always adhere to.

Not all salons have a uniform, but they will all have a dress code. You are responsible for maintaining your uniform and ensuring you always look presentable. When it comes to washing your uniform, it’s crucial that you follow the washing instructions. If your uniform is white, ensure you don’t mix it in with a coloured wash. If it’s black, steer well clear of bleach – both in washing and at work. Also, be wary of nail polish and fake tan to ensure the longevity of your uniform.

Make-up, skin, and nails

If you work in this industry, there’s a good chance you might be providing one of these services professionally to a client. This means that your client will judge your professional ability to do their hair/make-up/nails based on how your hair/make-up/nails look. Your make-up shouldn’t be too over the top – l ight day make-up is more than enough to show good knowledge of application techniques. Looking after your skin as best you can highlights the importance of a good skincare routine to your clients.

When it comes to nails, first and foremost, you need to assess yours from a safety standpoint. In salons that offer massage, facials, etc., keeping the nails short means you won’t scratch, pinch or hurt your client. No nail polish or extensions should be worn to avoid allergic reactions from clients. However, if you work as a nail technician, this rule will differ as you need to provide an example of your salon’s work. If you’re working in a place that permits nail polish, ensure that it isn’t chipped or coming off, as this can look unprofessional.

Like the rest of you, your hair should be always kept neat and tidy. Long hair should be tied up in a ponytail or bun and kept off the face. It should also be clean and free from grease. From an aesthetic standpoint, it matters, but also from a hygiene point of view. Your clients don’t want to brush your hair off them during their treatment. Apart from anything, it’s very unhygienic!

Your jewellery can also impact a client’s experience at your salon. Wearing rings, for example, during a facial can catch on or irritate the skin. Excessive amounts of jewellery can also make for a negative experience. For example – a client has had a stressful day, so they book a massage to relax and relieve some of the tension of the day. The masseuse is wearing multiple bracelets on their wrist and rings on their fingers. While trying to settle into the massage, the client is met with the jangling sound from bracelets and the feel of the rings upon their skin. While they were looking to relax, the masseuse’s jewellery – a seemingly small thing – impacted their experience. When in doubt – don’t wear it!

The touchy subjects

Now it’s down to some of the more sensitive subjects of presentation in the beauty industry.

We live in a world that is becoming more accepting of those with ink. Tattoos are a personal choice, and employers can no longer discriminate against those with tattoos when hiring. However, keep in mind how your tattoos may appear to clients. If you can, try and keep them to areas you can cover if necessary. Derogatory ink can make for negative first impressions and leave your clients feeling uncomfortable. If you’re planning on getting a new tattoo, consider your salon and how this would impact the way your clients see you.

Personal hygiene

Your personal hygiene is an extremely important aspect of your presentation. As you’re working in close quarters with your clients, you must be conscious of how you present to them. Body odour is one of the most important things to be wary of – especially if you work in a hot spa environment. Take the time to ensure your uniform is clean , and use a non-perfumed deodorant that is strong enough to keep you dry and fresh while you put in the hard yards! Avoid wearing perfume or cologne, too, as some people are sensitive to smells, which can feel overpowering.

Fresh breath is another thing to keep in mind. Avoiding foods like onion, garlic, fish, and anything with a strong odour can help to eliminate poor oral hygiene. Steer clear of handling these foods the night before. They can leave a smell on your hands – even long after washing them – which isn’t pleasant for the client you’re giving a facial to the next day!

Personal presentation in the beauty industry is crucial. Your client’s first impression of you often is formed in the first 7 seconds and will determine if they’re comfortable with you and think you’re credible. Wearing a uniform, practising good hygiene and looking neat and professional all help to form a strong first impression. If you’re looking to up your game and boost your professional appearance at work, shop the Biz Care range for the beauty industry or head into your closest distributor .

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Salon Personal Hygiene and Presentation

Maintaining high personal hygiene and presentation standards encourages trust and ongoing business in your salon.

A clean, sterile and safe space ensures issues such as cross-contamination are avoided. You and your employees should continually be educated on standard hygiene practices to be enforced in a salon.

This page will guide you on the importance of personal hygiene, presentation and conduct.

Personal hygiene

Everyone should maintain personal hygiene at work. It’s professional, considerate, and often necessary for your working environment.

Before starting salon work, employees should understand and agree to the dress codes and grooming policies. If an employee’s bad personal hygiene becomes a problem, you must address and deal with it.

Bad personal hygiene can consist of the following:

• Unclean apparel
• Persistent coughing or sneezing without covering the mouth
• Overuse of deodorant, perfume or cologne

Some employees may be unaware of their bad personal hygiene at work. This is why it’s good business practice to implement a personal hygiene at work policy.

Hand washing

Washing your hands properly removes dirt, viruses, and bacteria to stop them from spreading to other people and objects, which can spread illnesses.

You should wash your hands:

• When you arrive and leave work
• Before and after client treatments
• after using the toilet or changing a nappy
• before and after handling raw foods like meat and vegetables
• before eating or handling food
• after blowing your nose, sneezing or coughing
• before and after treating a cut or wound
• after touching animals, including pets their food and after cleaning their cages

Read the NHS guide to hand washing .

PPE (Personal protective equipment)

Personal protective equipment includes helmets, goggles, or other garments to protect the wearer’s body from injury or infection.

For every treatment in a salon, a risk assessment should be made to determine what protective equipment is required to carry out the treatment safely.

Salon PPE usually consists of the following:

• Disposable gloves
• Disposable aprons

No smoking policy

All salons should uphold a ‘No Smoking Policy’ when on shift. Staff should not smoke when in uniform, even when covered.

When working in a salon, nails must be kept short and clean. Artificial fingernails/extensions, nail polish, nail jewellery and nail art all have the potential to break apart or chip off, posing a risk of infection or contamination to clients and should, therefore, be prohibited.

Jewellery and piercings

All jewellery should be kept to a minimum and not cause offence or be a health and safety hazard.

Personal presentation

Staff uniforms should be washed at 60 degrees after each shift, and an alternating uniform should be worn between washes. Washing the uniform after each working day reduces the risk of contamination, although wearing one-use PPE will further reduce the risk.

Ideally, staff uniforms should be ironed or steamed after washing.

If there are permanent stains on any item of clothing, they should be discarded.

Working in a salon means being on your feet for most of your shift. Working with different products and machinery can put you at risk of potential workplace hazards. Hazards can include product spills, heavy equipment falls or coming into contact with sharp objects on the floor.

The best shoes for a salon worker are:

• Closed (no part of the foot showing)
• slip-resistant
• puncture-resistant (thick rubber sole)

Shoes should be clean of dirt and stains to ensure the salon floor remains as hygienic as possible.

Working in a salon requires concentration and clear vision to carry out treatments. Hair should, therefore, be tied back away from the face. Doing so also reduces the risk of hair getting caught in equipment, causing injury.

The importance of personal hygiene and presentation in the salon

The following principles should be supported and promoted in the workplace:

• Health, safety and well-being of service users
• Health, safety and well-being of staff
• Infection prevention and control
• Public confidence and professional image
• Professional accountability, as defined by professional bodies/councils