resume for entry level marketing position

• • Conducted in-depth market research to identify and analyze latest marketing trends, impacting 15+ projects.
• • Designed email marketing campaigns targeting a client base of 2,000+, achieving a 25% increase in engagement.
• • Managed social media accounts, which grew followers by 30% within six months, through strategic content creation.
• • Collaborated with the sales team to refine ad copy that resulted in a 15% uplift in conversion rates.
• • Provided analytics reports on digital campaigns using Google Analytics and social insights, influencing future marketing strategies.
• • Assisted with producing promotional materials, contributing to a 20% increase in local event participation.
• • Supported the development of a new CRM system, which improved lead tracking efficiency by 40%.
• • Helped organize a sales promotional event which initiated 150+ new customer leads.
• • Performed competitor analysis on five major competitors, providing insights to steer sales strategies.
• • Assisted with training materials for new sales recruits, improving the onboarding process by 25%.
• • Organized 3 successful community charity events, averaging 100+ attendees each.
• • Facilitated partnerships between local businesses and charity, raising $5,000+ for community projects.

5 Entry Level Digital Marketing Resume Examples & Guide for 2024

Your entry level digital marketing resume must display a keen understanding of basic marketing principles. It should highlight your capability to analyze market trends and tailor strategies accordingly. Demonstrate proficiency in social media and email marketing campaigns on your resume. Be specific about the tools and platforms you're familiar with and any successful outcomes of past projects.

All resume examples in this guide

Resume Guide

Resume Format

No Experience?

• Resume Skills

Certs and Education

Summary or Objective?

Additional Resume Sections

Key Takeaways

Many entry-level digital marketing candidates struggle to illustrate the relevant experience and digital skills on their resumes due to a lack of substantial professional history. Our guide provides strategies for leveraging academic projects, internships, and personal online branding initiatives to craft a compelling narrative that showcases the candidate's potential in digital marketing roles.

• Which sections do you need to include in your resume to meet recruiters' requirements;
• How to write your entry level digital marketing resume experience section - even if you have don't have little to no work experience;
• Real-life professional examples to guide you how to write the most important entry level digital marketing resume sections;
• Adding even more sections so your entry level digital marketing resume stands out with professionalism and your personality.

Looking for a different position in the same field? Check out these related guides.

• Branding Manager Resume Example
• Director of Communications Resume Example
• Experiential Marketing Resume Example
• Business Marketing Resume Example
• Commercial Director Resume Example
• Brand Marketing Manager Resume Example
• Product Marketing Resume Example
• Digital Marketing Account Manager Resume Example
• Media Manager Resume Example
• Engagement Manager Resume Example

The importance of format and layout in your entry level digital marketing resume

Achieve this balance by:

• Listing your experience, beginning with the most recent and relevant , in reverse chronological order;
• Ensuring your header contains essential information, such as contact details , a headline, and a portfolio link. Include a professional photo in the entry level digital marketing resume header if you have one;
• Including only the most important and relevant resume sections to showcase your expertise and stand out from other candidates;
• Editing your entry level digital marketing resume to be no longer than two pages if you have extensive relevant experience. Use your limited resume space judiciously.

Also, remember that your entry level digital marketing resume might initially be scanned by an Applicant Tracker System (ATS).

To ensure ATS compatibility:

• Opt for simple and legible fonts like Raleway, Rubik, Lato, etc., making your experience easy for the ATS to scan;
• Use serif and sans-serif fonts, both of which are ATS-friendly;
• Avoid overused options like Arial and Times New Roman, which, while suitable, may lack personality.

Contrary to a common myth, our recent study shows that the ATS can effectively process both one-column and two-column resumes. Learn more about this in the ATS myths guide .

Finally, when submitting your entry level digital marketing resume, always export it as a PDF to ensure all information remains intact, making the document easier to print, read, and scan.

Upload & Check Your Resume

Drop your resume here or choose a file . PDF & DOCX only. Max 2MB file size.

It's most often the case that your resume will be scanned over by the Applicant Tracker System (ATS) or the software companies use to automate their recruitment process. Ensure that within your resume header, summary, and / or objective, you've included skills that are must-haves for the role.

Fundamental sections for your entry level digital marketing resume:

• The header with your name (if your degree or certification is impressive, you can add the title as a follow up to your name), contact details, portfolio link, and headline
• The summary or objective aligning your career and resume achievements with the role
• The experience section to curate neatly organized bullets with your tangible at-work-success
• Skills listed through various sections of your resume and within an exclusive sidebar
• The education and certifications for more credibility and industry-wide expertise

What recruiters want to see on your resume:

• Proficiency in digital marketing tools like Google Analytics, SEO/SEM, and social media advertising platforms.
• Evidence of creative campaigns or projects that demonstrate an understanding of digital marketing principles and the ability to engage an audience.
• Understanding of content management systems (CMS) and the ability to manage and produce content for various digital platforms.
• Data analysis skills showing you can measure, interpret, and make decisions based on marketing performance data.
• Knowledge of current digital marketing trends and the ability to adapt strategies to align with evolving best practices.

How to shift the focus from your entry level digital marketing resume experience section to your professional profile

If you're at the start of your career journey or transitioning industries, you might be concerned about the lack of professional experience while crafting your entry level digital marketing resume.

How can you effectively present your entry level digital marketing resume experience section under these circumstances?

Rather than a traditional, extensive experience section, demonstrate your expertise through:

• Emphasizing your education. Your academic background might impress recruiters, especially if it includes recent, industry-relevant knowledge;
• Creating a compelling objective statement. The first few sentences of your resume should map out your motivations and career aspirations, offering insight into your goals;
• Highlighting your transferable skills. For example, if you've honed communication skills through volunteering, illustrate on your entry level digital marketing resume how these can benefit a potential employer;
• Detailing your technical background in certifications and skills sections. As a recent graduate, your technological foundations might be particularly attractive to employers looking to develop these skills further.

It's important to remember that employers sometimes prefer candidates with less experience but who are a better cultural fit for their organization.

Quantifying impact on your resume

• Include the percentage by which you increased social media engagement or followers for previous brands or campaigns.
• Detail the specific number of leads generated through digital marketing initiatives you've implemented or contributed to.
• Mention the conversion rate improvement from your email marketing campaigns or A/B testing efforts.
• Highlight the amount of revenue attributed to the digital marketing funnels or channels you managed.
• Document the budget you've managed for digital ad spends and how efficiently you allocated the funds.
• Specify the cost-per-acquisition (CPA) reduction achieved in your pay-per-click (PPC) campaigns.
• Report the number of content pieces you created or managed and their subsequent impact on traffic or leads.
• Reveal the growth in website traffic or search engine rankings due to your SEO strategies.

Action verbs for your entry level digital marketing resume

Keep your entry level digital marketing resume layout simple with short and concise sentences. The best industry professionals present their career narratives, while placing their strengths in the spotlight.

Entry Level Digital Marketing resume skills: the essential hard skills and soft skills checklist

Ultimately, your Entry Level Digital Marketing resume should hint to recruiters that you possess an array of talents that are indispensable to the role.

For example, listing the technologies and software you're apt at using (or your hard skills) and how you apply them in your day-to-day responsibilities would ensure you meet the technical requirements of the role.

But is this enough to ensure that you make a good impression on recruiters?

Go a step further by detailing the soft skills or personality traits you've attained thanks to your work and life experience.

The best way to balance hard skills and soft skills on your Entry Level Digital Marketing resume is by:

• Highlighting up to three of your most noteworthy career accomplishments in a separate section.
• Listing at least one hard skill and one soft skill you've used to solve a particular challenge or problem.
• Feature niche skills and technologies that would help you stand out amongst candidates.
• Think back on the social impact your efforts have had towards improving the work environment - were you able to always maintain a professional ethic, while enhancing the team culture? Write about your contribution to the role, department, or organization itself as a metric of success.

The skills section of your resume provides you with plenty of opportunities to detail your technical and personal traits.

All you have to do is select the talents that best fit your application and expertise. Make note of some of the most prominent hard and soft skills across the industry from our list:

Top skills for your entry level digital marketing resume:

Search Engine Optimization (SEO)

Pay Per Click (PPC) Advertising

Social Media Marketing

Content Creation and Management

Email Marketing

Data Analysis

Graphic Design

Google Analytics

Basic HTML and CSS

Digital Marketing Tools (e.g., SEMrush, HubSpot)

Adaptability

Communication

Problem-Solving

Attention to Detail

Collaboration

Time Management

Critical Thinking

Eagerness to Learn

Analytical Thinking

The top 5 certifications for your entry level digital marketing resume:

• Google Analytics Individual Qualification (GAIQ) - Google
• HubSpot Content Marketing Certification (HubSpot CM) - HubSpot Academy
• Facebook Blueprint Certification (FBC) - Facebook
• Hootsuite Social Marketing Certification (HSMC) - Hootsuite Academy
• Digital Marketing Specialist (DMS) - Simplilearn

The entry level digital marketing resume sections you may underestimate: certifications and education

Your education and certifications provide insight into both your technical capabilities and personal attributes, such as perseverance. When crafting your entry level digital marketing resume, consider how you present these elements:

• For your higher education degrees , prioritize listing those most relevant to the job or indicative of your academic dedication;
• Include applicable coursework as a stand-in for relevant experience or if it might impress recruiters;
• Include incomplete higher education only if it's pertinent to meeting job requirements;
• If your degree is from a renowned university, mention how often you made the Dean's list to underline academic excellence.

Regarding certifications, it's not necessary to list all of them. Instead, match up to three of your most recent or significant certificates with the technical skills required in the job description.

Below, we've selected some of the top industry certifications that could be vital additions to your entry level digital marketing resume.

Align dates in a clear, consistent manner to create a readable timeline

Recommended reads:

• Should I Put In An Incomplete Degree On A Resume?
• How To Include Your Relevant Coursework On A Resume

At the end of the day, what matters most to recruiters about your resume layout is how easy it is to scan and read. Unless you're applying for a role in a more creative field, you may opt to stick with a simple layout and formatting, and instead - focus on presenting your experience.

• How to List GPA on Your Resume

The summary or objective: focusing on the top one-third of your resume

It's a well-known fact that the top one-third of your entry level digital marketing resume is the make-it-or-break-it moment of your application. The resume summary and objective could help you further build up your professional profile.

• If you have plenty of career highlights behind your back, use the resume summary . The entry level digital marketing summary immediately focuses recruiters' attention on what matters most within your experience.
• The resume objective is the perfect choice for balancing your career achievements with your vision. Use it to state precisely how you see yourself in a couple of years' time - as part of the company you're applying for.

Both the resume summary and resume objective can be your value pitch to potential employers: answering what makes your application unique and the top choice for the entry level digital marketing role. They both have to be specific and tailored - as there's no one-size-fits-all approach to writing your entry level digital marketing summary or objective. Use the entry level digital marketing examples below as a starting point:

Resume summaries for a entry level digital marketing job

• To leverage my proficiency in SEO, PPC, and social media advertising to drive brand awareness and customer engagement for a cutting-edge tech startup in Silicon Valley, while growing my skills in analytics and content marketing.
• Eager to apply my digital marketing certificate from ABC Institute by executing impactful email marketing campaigns and refining social media strategies for a health and wellness brand in New York, focused on measurable growth in audience reach.
• To contribute to a dynamic marketing team at a fast-growing e-commerce company in Chicago, utilizing my creative content creation skills and knowledge of Google Ads and Facebook Ad Manager to enhance online presence and boost sales.
• Aiming to employ my passion for digital storytelling and my recent Google Analytics certification to help a forward-thinking environmental organization in Seattle amplify their message and foster a strong online community.
• Seeking to join an ambitious marketing agency in Los Angeles as a digital strategist, bringing together my proficiency in marketing automation tools and a keen eye for emerging trends to execute data-driven campaigns that resonate with diverse audiences.
• Aspiring to bring my dedication to crafting compelling narratives and a strong foundation in Adobe Creative Suite to a cultural institution in Boston, aiming to broaden public engagement and increase event attendance through strategic digital promotions.

Other relevant sections for your entry level digital marketing resume

Apart from the standard entry level digital marketing resume sections listed in this guide, you have the opportunity to get creative with building your profile. Select additional resume sections that you deem align with the role, department, or company culture. Good choices for your entry level digital marketing resume include:

• Language skills - always ensure that you have qualified each language you speak according to relevant frameworks;
• Hobbies - you could share more about your favorite books, how you spend your time, etc. ;
• Volunteering - to highlight the causes you care about;
• Awards - for your most prominent entry level digital marketing professional accolades and achievements.

Make sure that these sections don't take too much away from your experience, but instead build up your entry level digital marketing professional profile.

Key takeaways

Writing your entry level digital marketing resume can be a structured and simple experience, once you better understand the organization's requirements for the role you're applying to. To sum up, we'd like to remind you to:

• Always select which experiences, skills, and achievements to feature on your resume based on relevancy to the role;
• In your resume summary, ensure you've cherry-picked your top achievements and matched them with the job ad's skills;
• Submit your entry level digital marketing resume as a one or two-page long document at the most, in a PDF format;
• Select industry leading certifications and list your higher education to highlight you have the basis for technical know-how;
• Quantify your people's skills through various resume sections (e.g. Strengths, Hobbies and interests, etc.) to show recruiters how your profile aligns with the organizational culture.

Looking to build your own Entry Level Digital Marketing resume?

• Resume Examples

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Entry-level Marketing Resume (The Best Resume Guide With Samples, Tips, and Templates)

Marketers play a major role in driving company growth, creating revenue, and shaping the market. There is a global demand for marketing professionals which means there are many available opportunities, even for entry-level candidates.

All resume examples in this guide

Entry-level Marketing Resume Example

James Beltran ‍ Digital Marketing Graduate

283-947-993 [email protected] Weed, CA linkedin.com/in/jamesbeltran

Professional summary

A 4.0 GPA digital marketing graduate looking for an entry-level marketing position at a top agency like Speedex Marketing. Hardworking and motivated to gain experience in social media and content marketing. Currently managing my personal Instagram with 10k+ followers and increased Terny Jewelry's Facebook page followers by 20% after working with them for three months.

Bachelor's degree in Marketing Management University of Pennsylvania, PA 2016

Relevant coursework

• Brand management
• Retail marketing strategy
• Marketing analytics
• Digital leadership and digital strategy
• Strategic self-marketing and personal branding
• Brand-building strategies
• Account Management
• Retail Marketing
• Project Management
• Excellent customer service
• Strong communication skills
• Interpersonal skills
• Team player

Work experience

Social Media Marketing Intern Lafont Marketing June 2015-December 2015

• Assisted the marketing manager with creating strategies for social media campaigns for 3 different clients.
• Collaborated with the marketing team to develop new concepts to deliver targeted content based on relevant topics for our clients in the real estate industry.
• Responded to messages sent to all 5 of our social media platforms, including Instagram, Facebook, Twitter, LinkedIn, and Pinterest.

Volunteer Project Fame Ltd August 2014-December 2014

• Created 4 blog posts each month detailing the weekly company events to encourage more people to attend and increased the attendance rate by 12%.
• Created promotional videos and posters and posted them on all 3 social media accounts to inform the people about all upcoming events.
• Monitored communication on websites and blogs and reported any complaints by our clients to the marketing managers.

‍ Certifications

Digital Marketing Tools and Techniques (Coursera)

Marketing Channel Governance(Coursera)

French : DELF (65% overall score)

Marketing is a broad field that gives you a chance to specialize in the area of your choice after graduating. However, even with this wide field of possibilities, you need an entry-level marketing resume that sets you apart from the other candidates.

Creating an exceptional resume can be a daunting task, especially when you're starting out your career. This is why we've created this guide to assist you with crafting a resume that will allow you to get your next marketing job.

Here are some of the details you'll find in this resume.

• How to add your educational qualifications to your resume.
• An entry-level marketing resume sample that's easy to follow.
• The right skills for an entry-level marketer.
• Tips to enhance your marketing resume.

Salary Range for Marketers

The average entry-level marketing salary is $41,000. The typical range is between $37,000 and $50,000, depending on your educational qualifications, professional experience, and skills.

How To Create a Resume for Entry-level Marketing

The reality is that most hiring managers want a candidate with experience, but that doesn't mean you cannot get a good position. If you're an entry-level marketer, a few things can help you write a resume that gets the hiring manager's attention. Let's look at these factors you should consider as you write your resume.

The layout for this resume

When you're writing your entry-level resume, the first thing you should consider is the layout or design . Marketers are creative and would want to showcase this in their resumes. While this is okay, be careful not to use an overly complex design that takes away from your qualifications. You can use our professional resume templates , which have unique designs and present your qualifications properly.

Best resume format for an entry-level marketer

The format you choose for your resume also matters, so ensure that it's the right one. There are three different formats you can choose from.

• The first one is the reverse-chronological format . This format focuses on experience and is perfect for candidates who have many years of experience in marketing.
• The second one is the functional resume format , perfect for recent graduates and career changers. This is because it focuses on your skills and educational qualifications.
• The third one is the combination resume format. This is also known as the hybrid resume because it combines the best features of the reverse-chronological and functional resume formats.

The structure of your entry-level marketing resume should have the following sections:

• A header section
• Professional objective
• Education section
• Skills section
• Work experience section
• Additional qualifications(Computer skills and certifications, languages, interests, and awards/honors)

Start with the Header Section

This is the first section of your resume. It contains your personal information, which must be accurate. It includes:

• Your full name
• Phone number
• Professional email address
• A link to your LinkedIn profile.

A good header

Marketing Graduate

848-004-374

linkedin.com/in/melodymarks

A bad header

1818 Colony Street

House number 88

Date of birth 02/09/1998

Photo or No Photo?

You've probably heard different views about having a photo on your resume, but most recruiters advise against it. That's because it increases the chances of discrimination and unconscious bias . There are a few instances where the recruiter will ask you to add the photo to your resume. If they do, ensure that it's a professional passport-size photo .

Education: Include Your Academic Qualifications

As an entry-level marketer, your educational background is critical . Since you don't have experience, you'll use this section to show the recruiter the specific courses that have prepared you for the position.

When you're listing your education, include the following details:

• The name of the degree/diploma
• The name of the school
• The year of graduation/ expected date of graduation

Under these details, add a few relevant courses that have prepared you for the position . This will allow the recruiter to see the areas you're well-versed in and help set you apart from the other candidates.

Correct example

Texas A&M University

• Brand communication
• Advertising account management
• Marketing Strategy

Bachelor's Degree in Marketing

The University of Texas in Austin

• Public relations
• Retail and sales management
• Product management

Relevant Skills for an Entry-level Marketer

Most entry-level marketing positions will have specific requirements on the skills the hiring manager is looking for. Always check the job description to find some of these skills and include them in your resume.

The skills section should have the right blend of hard and soft skills. Hard skills require training/teaching and take time to learn, which can be done at school or through on-the-job training. Soft skills are character traits that allow you to relate well with people and don't need time to learn.

Presenting these skills using bullet points makes it easy for the hiring manager to scan them on applicant tracking systems. You can also use this section to showcase the transferable skills you have from volunteering or working at internships that will be useful in the position.

Let's look at the skills that will help your entry-level resume stand out.

Hard skills

• SEO strategy
• Google analytics
• Social media marketing
• Online marketing
• Market research
• Search Engine Marketing
• Facebook Paid Ads
• Product development

Soft skills

• Excellent writing skills
• Multi-tasking skills
• Communication skills
• Organization skills
• Analytical skills
• Problem-solving skills
• Decision-making skills
• Time management

Experience: (And How to Showcase it in Your Resume)

The experience section is not very critical for entry-level positions. However, if you've worked before and gained some marketing experience, even through volunteering, you should add it here. You can also add internship experiences but don't leave this section out.

Include the name of the workplace, your job title, and the period you've been at each place . You also need to add three to five job duties and quantify the results with figures and facts to show the recruiter what you can do.

Also, use the job description to find keywords and action verbs that will optimize your resume . This ensures that the ATS systems don't filter out your resume.

Marketing Intern

January 2018-July 2018

• Assisted the marketing manager in designing effective marketing strategies for advertising to encourage more significant sales deals, which increased the revenue by 25%.
• Optimized marketing campaigns by monitoring metrics of systems, including redirects, click and bounce rates, and general page interaction information.
• Increased the company's brand awareness by 30% by writing material for relevant blogs, conferences, and offline and online events.

Incorrect example

February 2017-August 2017

• Arranged before and after activities at trade shows.
• Used software tools for analytics-related purposes.
• Wrote material for the company's annual report.

Professional Objective for an Entry-level Marketer

The resume objective is a short paragraph that introduces your resume. It highlights your career goals and how they align with the company goals and also expresses your interest in the position. This section comes right after the header section of your resume.

Additional Sections for Your Resume

An additional section is essential for an entry-level candidate. This section highlights the skills and extra qualifications you don't want the recruiter to miss . You can check out our resume examples to see how you can incorporate this section into your resume.

This is also a great way to set yourself apart from the other candidates to prospective employers. Here are some sections you should consider for your entry-level marketing resume.

Computing Skills & Certifications

Certifications are vital for an entry-level position. It shows hiring managers you have additional training that will come in handy . Some of the certifications that will help your resume stand out include:

• Google Analytics IQ Certification
• HubSpot Content Marketing Certification
• YouTube Certification

If you're a bilingual candidate, you have a higher chance of getting the marketing job than your competitors, so you don't want the recruiter to miss this qualification. List your language skills here using the official language reference as follows :

• DELF for French(with a score of 60 points and above)
• SIELE for Spanish
• Goethe Zertifikat for German(with a score of 36 points and above)

The interests give the hiring manager insight into what you love doing outside of work. However, you should research the company you want to work for and determine their culture before adding your interests. Some companies are more laid back than others and don't mind if you're playful with this section. Also, avoid including job duties as hobbies/interests such as social media management or creating/attending events to represent the brand.

Tips to Enhance Your Resume

• Optimize your marketing resume with the right keywords and action verbs.
• Tailor your resume to match the job description, and don't use one resume for multiple applications.
• Keep your resume short and let it be one page long.
• Tailor the job title and optimize it with the right keywords.
• Quantify your achievements with facts and figures to ensure your resume stands out.
• Use a simple design/layout for your resume.
• Always proofread your resume to ensure there are no mistakes.

Summary: Writing a Perfect Resume for Entry-level Marketing Jobs

• Start your resume with a header and ensure all the details are accurate.
• Use a professional email address on your resume.
• Always include a work experience section on your entry-level resume and add internships and volunteering experiences.
• Include more information on the relevant coursework that prepared you for the position in the education section.
• Under the skills section, separate the hard and soft skills and list them using bullet points.

Write a Proper Cover Letter for Your Resume

A cover letter complements your resume and completes your application. The only time you won't send a cover letter is if the recruiter doesn't need one. It further describes your qualifications and allows you to showcase your writing skills and personality, which are both important in marketing. Check out our cover letter examples which will give you some great tips.

Frequently Asked Questions

Which top companies are hiring for marketing coordinator jobs.

According to Glassdoor , companies hiring for marketing coordinator jobs include:

• NBCUniversal
• Marriott International
• Walt Disney Company

Which careers are available in the marketing field?

• Email marketing
• Content marketing
• Event marketing
• PR/Communications

Create your resume with the best templates

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Create your resume in 15 minutes

Our free collection of expertly designed cover letter templates will help you stand out from the crowd and get one step closer to your dream job.

Sample letters to download

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Advice for getting a job, instructions.

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Entry Level Digital Marketing Resume Examples: Proven To Get You Hired In 2024

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Entry Level Digital Marketing Resume Template

Download in google doc, word or pdf for free. designed to pass resume screening software in 2022., entry level digital marketing resume sample.

As an entry-level digital marketing professional, you'll be entering a dynamic and ever-evolving field that offers diverse opportunities to create and execute online marketing campaigns. To land that first job, it's essential to understand the industry trends and tailor your resume to showcase your abilities in line with the specific needs of each company. In recent years, there has been a growing emphasis on data-driven strategies and the importance of content marketing, so demonstrating your familiarity and skills in these areas can be a huge plus on your resume. Additionally, highlighting your adaptability and eagerness to learn new skills will show employers that you're ready to grow with the industry. Since you're applying for an entry-level role, employers will be more interested in your potential rather than an extensive work history. This means your resume should focus on your digital marketing skills, knowledge, and any relevant projects or internships you've completed. Remember to connect these experiences to the specific job requirements and emphasize your ability to quickly learn and adapt to new marketing tools and trends, as this is crucial for success in the digital marketing world.

We're just getting the template ready for you, just a second left.

Recruiter Insight: Why this resume works in 2022

Tips to help you write your entry level digital marketing resume in 2024,    showcase your relevant projects and internships.

As an entry-level applicant, it's important to focus on the projects and internships you've completed that demonstrate your digital marketing skills. Describe your role in these projects, the results you achieved, and how they relate to the job you're applying for.

   Highlight data-driven and content marketing skills

Since the digital marketing field is increasingly focused on data-driven strategies and content marketing, emphasize your skills in data analysis and content creation. This could include experience in Google Analytics, A/B testing, social media content creation, or blog writing.

If you lack work experience but are trying to gain more in your next job, the entry level digital marketing resume is for you. You’ll want to supplement your work experience through internships with your education, alongside any relevant extracurricular activities and projects that you accomplished while in school. Skills related to digital marketing and certifications will further help you to demonstrate a strong educational background for the role.

   Focus on your education section and list it first

Since this role is an entry level position, you will want to leverage your relevant education. This template lists a major in marketing and a minor in psychology; the minor is still relevant, as marketing can utilize psychology to make the product or services more appealing to the consumer depending on phrasing, product placement, use of colors, and more.

   Showcase completed projects related to marketing

As a student or recent graduate, you may only have internships as your primary work experience. Discussing additional marketing projects that you completed while in school shows a strong dedication to your craft, especially in volunteer positions. For example, you’ll want to mention if you managed the social media for a non-profit organization or increased engagement on social media platforms.

Digital Marketing Associate Resume Sample

Digital marketing specialist resume sample, online marketing coordinator resume sample, seo specialist resume sample.

We spoke to hiring managers at top companies like HubSpot, Mailchimp, and Hootsuite to understand what they look for in entry-level digital marketing resumes. Based on their insights and our experience reviewing thousands of resumes, here are 6 tips to make your entry-level digital marketing resume stand out:

   Highlight your digital marketing skills

Hiring managers want to see the specific digital marketing skills you have. Instead of just listing the skills, show how you used them:

• Managed social media accounts with over 50,000 followers across Twitter, Facebook, and Instagram
• Analyzed Google Analytics data to provide weekly traffic and engagement reports
• Created email marketing campaigns using Mailchimp that increased click-through rates by 20%

Avoid just listing out skills without context, like this:

• Social media marketing
• Google Analytics

   Show results and impact

Focus on the impact you made in your past experiences. Use numbers and data to make your achievements concrete:

• Grew Instagram following from 0 to 10,000 in 6 months
• Increased website traffic by 50% through SEO optimization
• Generated 100 marketing qualified leads through LinkedIn campaigns

Don't just list your responsibilities without showing the results:

• Responsible for posting on social media
• Helped with SEO
• Worked on email campaigns

   Include relevant projects and coursework

As an entry-level candidate, you may not have a lot of work experience. That's okay! Include relevant projects, internships, or coursework to show your skills:

• Capstone project: Developed a social media strategy for a local small business that increased their followers by 200% in 2 months
• Digital Marketing course: Learned SEO, Google Ads, Google Analytics, and social media marketing
• Marketing Internship at XYZ Company: Assisted with creating email campaigns and analyzing campaign data

Don't leave out these valuable experiences, even if they weren't full-time jobs.

   Tailor your resume to the job

Customize your resume for each job you apply to. Look at the job description and emphasize the skills and experience they mention:

Digital Marketing Intern with experience in social media management, email marketing, and data analysis. Skilled in Hootsuite, Mailchimp, Google Analytics, and Adobe Creative Suite.

Avoid using the same generic summary for every job:

Marketing student looking for an entry-level opportunity. Hardworking and eager to learn.

The more specific you are, the better chance you have of showing the company you're a great fit.

   Show your creativity

Digital marketing is a creative field. Show your creativity in your resume through projects you've done:

• Created a viral TikTok video that got over 500,000 views and 50,000 likes
• Designed a new logo and branding package for a student organization
• Wrote engaging blog content that increased time on page by 30%

You can also show creativity in the design of your resume - just keep it professional and easy to read. A little creativity will help you stand out.

   Highlight your soft skills

Soft skills are important for success in digital marketing. Emphasize relevant skills in your resume:

• Collaborated with a team of 5 to develop and execute a social media campaign
• Presented weekly analytics reports to clients and team members
• Managed competing priorities while assisting on 3 different marketing projects

Don't just say you have these skills - show how you've used them to succeed:

• Strong communication skills
• Team player
• Good at multitasking

Anyone can say they have these skills. Prove it through your accomplishments.

Writing Your Entry Level Digital Marketing Resume: Section By Section

  summary.

A resume summary, also known as a professional summary or summary statement, is an optional section that sits at the top of your resume, just below your contact information. It provides a brief overview of your professional background, skills, and career goals. While a summary is not a mandatory section, it can be particularly useful if you are a career changer, have a diverse background, or want to provide additional context that may not be immediately apparent from the rest of your resume.

It's important to note that a resume summary is different from a resume objective. Objective statements are outdated and no longer used in modern resumes. They focus on what you want from an employer, rather than what you can offer. Instead, a well-crafted summary showcases your value proposition and highlights how you can contribute to the company's success.

To learn how to write an effective resume summary for your Entry Level Digital Marketing resume, or figure out if you need one, please read Entry Level Digital Marketing Resume Summary Examples , or Entry Level Digital Marketing Resume Objective Examples .

1. Tailor your summary to the digital marketing role

When writing a summary for an entry-level digital marketing position, it's crucial to align your statement with the job requirements and the company's needs. Research the role and the organization to identify the key skills, qualifications, and attributes they are seeking in a candidate.

For example, if the job description emphasizes social media management and content creation, your summary might look like this:

Recent marketing graduate with a passion for social media and content creation. Skilled in developing engaging posts, managing social media accounts, and analyzing performance metrics. Seeking to leverage my knowledge and enthusiasm to contribute to a dynamic digital marketing team.

On the other hand, avoid generic statements that could apply to any job or industry, such as:

Hardworking individual with a strong work ethic and a desire to learn. Able to work well independently or as part of a team. Seeking an entry-level position to launch my career.

2. Highlight relevant skills and experiences

As an entry-level digital marketer, you may not have extensive professional experience in the field. However, you can still showcase relevant skills and experiences in your summary. Consider coursework, internships, projects, or volunteer work that demonstrates your digital marketing abilities.

For instance:

• Proficient in Google Analytics, AdWords, and SEO best practices
• Experience creating and managing social media campaigns for a local non-profit organization
• Completed a capstone project analyzing the effectiveness of email marketing strategies

Avoid mentioning soft skills or generic traits directly in your summary, such as:

• Detail-oriented

Instead, demonstrate these qualities through your achievements and experiences.

  Experience

The work experience section is the heart of your resume. It's where you show hiring managers what you've accomplished in previous roles and how that translates to the digital marketing position you're applying for. Here are some key tips to make your work experience section stand out:

1. Highlight relevant digital marketing experience

When applying for entry level digital marketing roles, it's crucial to showcase any relevant experience you have, even if it wasn't your main job. This could include:

• Managing social media accounts for a student organization
• Helping a local business with their email marketing campaigns
• Creating content for a personal blog or website

By highlighting these experiences and the skills you gained from them, you demonstrate to employers that you have a foundation in digital marketing to build upon.

2. Use strong, industry-specific action verbs

When describing your work experience, start each bullet point with a strong action verb that showcases your digital marketing skills. Avoid generic phrases like "responsible for." Instead, use verbs like:

• Analyzed website traffic and user engagement metrics
• Conducted A/B tests to optimize email open rates
• Collaborated with designers to create social media graphics

These specific verbs paint a clearer picture of your capabilities and show that you understand industry terminology.

3. Quantify your impact with metrics

To really make your work experience stand out, use numbers and metrics to quantify your achievements whenever possible. This helps employers understand the impact you made. For example:

• Grew Instagram following from 1,000 to 10,000 over 6 months
• Increased email click-through rates by 15% through targeted campaigns
• Generated 20 qualified leads per month from social media marketing efforts

If you don't have exact metrics, you can still provide context for your accomplishments:

• Wrote social media posts
• Wrote 10+ social media posts per week across Twitter, Facebook and Instagram

4. Show advancement and leadership

Even in an entry level digital marketing career, employers want to see growth, initiative and leadership potential. If you've had any kind of advancement or leadership experience, make sure to highlight it. For example:

Digital Marketing Intern XYZ Agency, June 2021 - August 2021 Completed digital marketing internship focused on email and social media campaigns Promoted to Lead Intern after one month and managed a team of 3 other interns Presented capstone project to agency leadership with recommendations to improve email open rates

Showcasing this kind of progression, even on a small scale, demonstrates your ability to learn quickly, take initiative, and grow in your digital marketing career.

  Education

Your education section is a critical part of your entry level digital marketing resume. It shows hiring managers that you have the necessary background and training for the role. Here are some tips to make sure your education section is effective and helps you stand out.

1. List your degree and major

Always include your degree and major in your education section, especially if it's relevant to digital marketing. For example:

Bachelor of Science in Marketing University of California, Los Angeles Graduated: May 2023

If your degree is in an unrelated field, you can still list it but consider adding relevant coursework (see next tip).

2. Highlight relevant coursework

If you're a recent grad, listing relevant courses can show you have training in digital marketing even if your major was in a different field. For example:

Bachelor of Arts in English University of Florida Graduated: May 2023 Relevant Coursework: Digital Marketing Principles, Social Media Marketing, Content Strategy

Avoid listing intro level courses that don't add value. Focus on upper-level, specialized classes.

3. Trim it down if you're experienced

If you've been working for several years, your education section should be brief. Hiring managers will be more interested in your work accomplishments. For example:

• Master of Business Administration, Marketing Concentration New York University, Stern School of Business Graduated: 2012 GPA: 3.8 Relevant Coursework: Brand Management, Digital Marketing Analytics, Global Marketing Strategy Honors: magna cum laude

Instead, simply list your degree, school and graduation year:

• MBA, Marketing Concentration, New York University

4. Add digital marketing certifications

Certifications show you're committed to expanding your digital marketing skills. Feel free to list them in your education section, for example:

Bachelor of Science in Computer Science Stanford University Graduated: 2021 Certifications: Google Analytics Individual Qualification, 2022 HubSpot Inbound Marketing Certification, 2023

List the full name of the certification and the year you earned it. Only include reputable, industry-recognized certifications.

  Skills

The skills section is one of the most important parts of your entry level digital marketing resume. It's where you showcase your abilities and qualifications to potential employers. When crafting this section, it's crucial to highlight the skills that are most relevant to the job you're applying for.

Here are some tips to help you create a compelling skills section that will catch the eye of hiring managers and help you land your dream job in digital marketing.

1. Tailor your skills to the job description

When applying for an entry level digital marketing position, it's essential to tailor your skills section to the job description. Read through the job posting carefully and identify the key skills and qualifications the employer is looking for.

For example, if the job description mentions social media marketing, email marketing, and Google Analytics, make sure to include these skills in your resume. This will demonstrate to the hiring manager that you have the specific skills they're looking for.

Social Media Marketing: Facebook, Instagram, Twitter, LinkedIn Email Marketing: Mailchimp, Constant Contact, Hubspot Web Analytics: Google Analytics, Google Tag Manager

2. Avoid generic or outdated skills

When listing your skills, avoid including generic or outdated skills that don't demonstrate your value as a digital marketer. For example, simply listing "MS Office" or "Social Media" without any specific platforms or tools is too vague and doesn't showcase your expertise.

MS Office Social Media Communication

Instead, be specific about the tools and platforms you're proficient in. If you have experience with social media marketing, list the specific platforms you've used, such as Facebook Ads, Instagram Stories, or Twitter Analytics.

Facebook Ads Manager Instagram Stories and Reels Twitter Analytics

3. Organize skills into categories

To make your skills section easy to read and navigate, consider organizing your skills into categories. This is particularly important if you have a wide range of skills that span different areas of digital marketing.

For example, you could group your skills into categories like:

• Social Media Marketing : Facebook Ads, Instagram Stories, Twitter Analytics
• Email Marketing : Mailchimp, Constant Contact, Hubspot
• Web Analytics : Google Analytics, Google Tag Manager

By organizing your skills into categories, you make it easier for hiring managers to quickly identify your areas of expertise and determine if you're a good fit for the role.

4. Be mindful of applicant tracking systems

Many companies use applicant tracking systems (ATS) to screen resumes before they reach a human recruiter. These systems scan resumes for specific keywords and skills related to the job description.

To ensure your resume makes it past the ATS and into the hands of a hiring manager, it's important to include relevant keywords and skills from the job description in your skills section. For example, if the job description mentions "Google Ads" as a required skill, make sure to include that exact phrase in your skills section.

Paid Advertising: Google Ads, Facebook Ads, LinkedIn Ads SEO: Keyword Research, On-Page Optimization, Link Building Content Marketing: Blogging, Copywriting, Content Strategy

Skills For Entry Level Digital Marketing Resumes

Here are examples of popular skills from Entry Level Digital Marketing job descriptions that you can include on your resume.

• Adobe Photoshop
• Social Media Marketing
• Social Media
• Online Advertising
• Digital Marketing
• Search Engine Marketing (SEM)
• Pay Per Click (PPC)
• Advertising

Skills Word Cloud For Entry Level Digital Marketing Resumes

This word cloud highlights the important keywords that appear on Entry Level Digital Marketing job descriptions and resumes. The bigger the word, the more frequently it appears on job postings, and the more likely you should include it in your resume.

How to use these skills?

Similar resume templates, c-level and executive.

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• Digital Marketing Resume Guide & Examples for 2022

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Entry Level Digital Marketing Resumes

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Entry Level Resume Examples & Tips: Complete Guide

As a recent graduate or someone new to the workforce, the importance of a well-crafted entry-level resume cannot be overstated. It is your first impression on potential employers and can make or break your chances of landing that initial job opportunity.

In this comprehensive guide, we provide 40 entry-level resume examples and offer tips to help you create a standout resume. Our goal is to provide you with the tools necessary to craft a compelling document that showcases your skills, experience, and potential while also demonstrating your professionalism and attention to detail.

Through this article, you will learn about the various sections and components of an entry-level resume and how to tailor them to the job you are applying for. We will also provide examples of how to highlight your strengths and accomplishments, even if you have limited work experience.

Additionally, we will offer tips on how to make your resume stand out among the competition and how to avoid common mistakes. Our ultimate objective is to help you create a resume that gets noticed by hiring managers and lands you your dream job.

So, whether you are just starting your job search or in the process of revamping your existing resume, this complete guide has everything you need to make a great first impression and launch your career on the right foot.

Structure of a Winning Entry Level Resume

When it comes to crafting a winning entry level resume, there are certain key components that should be included to increase the chances of landing that coveted job interview. In this section, we’ll dive into the essential parts of an entry level resume, as well as tips to make it stand out to potential employers.

Key Components of Entry Level Resume

Contact Information:  This should include your full name, phone number, email address, and LinkedIn profile URL (if applicable). Make sure this information is up-to-date and professional.

Objective or Summary Statement:  This short statement should highlight your career goals as they relate to the specific job you’re applying for. Keep it concise and tailored to the position.

Education:  Be sure to list your highest level of education, including the name of the institution, degree earned, and any relevant coursework.

Skills:  List any technical or soft skills you possess that would make you an asset to the company. This could include proficiency in a particular software program, solid communication skills, or experience with team collaboration.

Work Experience:  This section should include any relevant work experience, even if it’s not directly related to the position you’re applying for. Highlight your accomplishments and quantify them with specific metrics whenever possible.

Volunteer or Leadership Experience:  Including any volunteer work, extracurricular activities, or leadership roles can give employers insight into your character and personal interests.

Tips for Effective Entry Level Resumes

Tailor to the Job:  Make sure to customize your resume to the specific job you’re applying for. Use keywords from the job description and highlight relevant skills and experiences.

Keep it Simple:  Avoid using fancy fonts or excessive colors. Stick with a clear, easy-to-read format.

Quantify Accomplishments:  Whenever possible, use specific numbers or metrics to describe your accomplishments in previous roles. This will give hiring managers a tangible sense of what you can bring to the table.

Proofread, Proofread, Proofread:  Spelling and grammar errors can quickly derail an otherwise strong resume. Have a friend or family member proofread it, or use online tools like Grammarly.

Highlight Relevant Coursework:  If you’re a recent graduate with limited work experience, use relevant coursework to showcase your knowledge and skills.

By including these key components and following these tips, you can craft an effective and winning entry level resume that lands you that interview.

Basic Entry Level Resume Examples

When you are starting your career journey, your resume should represent your potential and aspirations even if you may not have the experience to back it up. Here are three basic entry-level resume examples that are tailor-made for different levels of education:

Fresher Entry Level Resume Example

As a fresher, it’s essential to highlight your relevant skills and education in your resume to stand out in a competitive job market. This entry-level resume example serves as a guide:

High School Graduate Entry Level Resume Example

If you are a high school graduate, you can showcase your potential by highlighting your academic achievements, skills, and extra-curricular activities. Here’s an entry-level resume example for you:

Full Name Address | Phone Number | Email Address

Objective: To begin my career in [field/industry] through an entry-level position that hones my [relevant skills] and enables professional growth.

Education: High School Diploma, [High School Name], [Graduation Year] [Relevant coursework/academic achievements]

Skills: [Technical and Soft Skills]

Experience: [If any relevant part-time work/internship/volunteer work, mention it here with job title and description]

Activities: [School clubs/teams/leadership/extra-curricular activities]

College Graduate Entry Level Resume Example

As a college graduate, you can leverage your academic training, skills, and experience to land an entry-level job in your field. This entry-level resume example can help you craft your application document:

Objective: To secure a challenging entry-level position in [field/industry] that leverages my [relevant skills], [degree and Major], and [internship or relevant experience] to drive organizational success.

Functional Entry Level Resume Examples

When it comes to entering the job market, landing that first job can be a daunting task. The uncertainty of not having any experience, or even changing careers, can make the process seem even more challenging. Fortunately, a functional resume can help alleviate some of these concerns.

Here are three functional entry level resume examples to help guide you in crafting your own:

Career Change Entry Level Resume Example

If you’re changing careers, it’s important to tailor your resume to highlight transferable skills that are relevant to the job you’re applying for. In this example, the main focus is on the candidate’s customer service experience and their ability to communicate effectively.

Objective:  Seeking a career change to transition from retail sales to customer service.

• Customer Service: Experience in handling customer complaints and inquiries.
• Communication: Skilled in active listening and verbal communication.
• Sales: Familiarity with sales techniques and inventory management.
• Computer Skills: Proficient in Microsoft Office and basic data entry.

Experience:

• Demonstrated excellent customer service skills by responding to customer inquiries and resolving complaints.
• Maintained inventory control by monitoring stock levels and restocking as necessary.
• Utilized sales techniques to meet and exceed monthly sales goals.

Resume with No Work Experience

If you’re just entering the workforce, it’s important to showcase your skills and education to potential employers. In this example, the focus is on the candidate’s education and relevant coursework.

Objective:  Seeking an entry level position to gain practical experience in the field.

• Technical Skills: Proficient in Microsoft Office and Adobe Creative Suite.
• Communication: Strong written and verbal communication skills.
• Teamwork: Experience working in group projects and collaborating with others.
• Problem-Solving: Analytical and critical thinking skills.
• Coursework in marketing research, consumer behavior, and social media marketing.
• Relevant Coursework: Introduction to Marketing, Marketing Research, Consumer Behavior, Social Media Marketing, Principles of Advertising.

Entry Level Customer Service Representative Resume

An entry level customer service representative should highlight their willingness to learn, attention to detail, and commitment to providing excellent customer service. In this example, the focus is on the candidate’s strong communication skills and positive attitude.

Objective:  Seeking an entry level position as a customer service representative.

• Communication: Strong verbal and written communication skills.
• Attention to Detail: Diligent in accurately recording and processing customer information.
• Positive Attitude: Focused on providing excellent customer service and maintaining a positive work environment.
• Adaptability: Willingness to learn and embrace change.
• Assisted with customer inquiries and concerns via phone and email.

Combination Entry Level Resume Examples

Employers today look for versatile professionals who can handle multiple responsibilities and demonstrate a range of skills. Combination resumes are perfect for entry level graduates who want to showcase their skills and experience in a clear and concise manner. A combination resume highlights your skills and accomplishments at the top of the page before delving into your work history in a chronological manner. Below are three examples of combination resumes for entry level marketing, accounting, and HR positions.

Entry Level Marketing Resume Example

Lindsey Patterson 1234 Lafayette Ave. | Los Angeles, CA 90026 | 555-555-1212 | lpaterson.

Skills-based Entry Level Resume Examples

When crafting an entry-level resume, it’s important to highlight relevant skills and experiences that can set you apart from other candidates. Here are three skills-based resume examples for entry-level positions in IT, graphic design, and sales.

Entry Level IT Resume Example

Objective:  Seeking an entry-level IT position that leverages my technical skills and knowledge in computer hardware and software.

• Proficient in computer hardware and software installation, configuration, and troubleshooting.
• Familiarity with programming languages such as Java, Python, and C++.
• Knowledge of network protocols, topologies, and security.
• Experience with database management systems, server administration, and cloud computing.
• Bachelor of Science in Computer Science from XYZ University.
• Completed internships at XYZ Corporation and ABC Technologies, where I provided technical support to staff and assisted in the development of software applications.
• Collaborated with a team of developers to design and implement a mobile application, using Java and JavaScript.

Entry Level Graphic Design Resume Example

Objective:  Seeking an entry-level graphic design position that utilizes my creativity, design skills, and proficiency in Adobe Creative Suite.

• Proficient in Adobe Creative Suite, including Photoshop, Illustrator, and InDesign.
• Skilled in creating visual concepts, using color theory and graphic design principles.
• Familiarity with branding and marketing strategies.
• Excellent communication and project management skills.
• Bachelor of Fine Arts in Graphic Design from XYZ University.
• Completed a design internship at ABC Advertising Agency, where I designed branding materials for clients.
• Collaborated with a team of designers to create a website for a non-profit organization.

Entry Level Sales Resume Example

Objective:  Seeking an entry-level sales position that leverages my communication skills and ability to build relationships with clients.

• Excellent communication and interpersonal skills.
• Proficient in customer relationship management (CRM) software.
• Strategic thinker, able to identify potential clients and anticipate their needs.
• Familiarity with sales processes, negotiation techniques, and pricing strategies.
• Bachelor of Science in Business Administration from XYZ University.
• Completed a sales internship at ABC Corporation, where I assisted in generating leads and closing sales.
• Participated in on-campus sales competitions, consistently placing in the top 3.

By highlighting relevant skills and experiences, these skills-based entry-level resumes can help you stand out from the competition and land your dream job. Remember to tailor your resume to the specific job and company you’re applying to, and showcase your passion and enthusiasm for the industry.

Cover Letter Examples for Entry Level Resume

When applying for an entry level position, a well-crafted cover letter can make a strong impression on hiring managers. It can showcase your skills, experience, and qualifications, and help you stand out from other applicants. Here are three examples of cover letters for entry level positions in customer service, marketing, and finance:

Entry Level Customer Service Cover Letter Example

Dear Hiring Manager,

I am excited to apply for the entry level customer service position at XYZ Company. As a recent graduate with a Bachelor’s degree in Communication and a passion for helping people, I believe I have the necessary skills and experience to excel in this role.

During my time as a customer service intern at ABC Company, I had the opportunity to interact with customers and resolve their inquiries and complaints. Through these experiences, I have gained strong communication, problem-solving, and interpersonal skills. I am confident that I can bring a positive and can-do attitude to your team, and contribute to the company’s success.

Thank you for considering my application. I am looking forward to the opportunity to further discuss my qualifications and enthusiasm for this position.

Sincerely, [Your Name]

Entry Level Marketing Cover Letter Example

I am writing to express my interest in the entry level marketing position at DEF Company. As a recent graduate with a Bachelor’s degree in Marketing and a creative and analytical mindset, I am excited to start my career in this field.

During my internships at GHI Marketing Agency and JKL Corporation, I assisted with various marketing campaigns, including social media management, email marketing, and event planning. These experiences have helped me develop my skills in market research, data analysis, and project management. I am eager to apply these skills and learn more about the marketing industry through this position.

Thank you for considering my application. I look forward to the opportunity to contribute to the success of DEF Company and grow in this role.

Entry Level Finance Cover Letter Example

I am excited to apply for the entry level finance position at MNO Corporation. As a recent graduate with a Bachelor’s degree in Finance and a strong foundation in accounting and financial analysis, I believe I have the skills and knowledge to excel in this role.

During my internships at PQR Accounting Firm and STU Investment Group, I had the opportunity to work on various financial projects, such as tax preparation, financial statements analysis, and investment research. Through these experiences, I have gained skills in financial modeling, data analysis, and attention to detail. I am eager to apply these skills and learn more about the finance industry through this position.

A well-crafted cover letter can make a significant impact when applying for an entry level position.

Tips for Creating Impressive Entry Level Resumes

If you are applying for your first job, your resume is your chance to make a great first impression. Here are a few tips to help you create an impressive entry-level resume:

Choose the right format:  There are three main types of resume formats: chronological, functional, and combination. Choose the format that best highlights your skills and experiences, and makes the most sense for the job you are applying to.

Write a strong objective statement:  Your objective statement should clearly state your career goals, and how you can contribute to the company you are applying for. Avoid generic statements and be specific about your skills and experiences.

Highlight relevant experiences:  If you do not have any work experience, highlight your relevant coursework, internships, volunteering, or extracurricular activities. Make sure you focus on the skills and experiences that are relevant to the job you are applying for.

Demonstrate leadership:  Employers look for candidates who have leadership skills, even if they are applying for an entry-level position. Highlight instances where you took initiative, managed a project, or worked as part of a team to achieve a goal.

Highlight transferable skills:  Transferable skills are skills that can be applied in different jobs and industries. Examples include communication, problem-solving, and time-management skills. Highlight these skills in your resume, and show how they can benefit the company you are applying for.

By following these tips, you can create an impressive entry-level resume that showcases your skills and experiences, and increases your chances of getting hired.

Common Mistakes to Avoid in Entry Level Resumes

When crafting an entry level resume, it’s important to steer clear of some common pitfalls that can hurt your chances of landing the job. Here are some mistakes to avoid:

• Typos and Grammatical Errors:  These can make you look careless and unprofessional. Always proofread your resume carefully or ask someone else to do it for you.
• Unprofessional Email Addresses:  If your email address is something like  [email protected] , it’s time to create a more professional one that uses your real name.
• Irrelevant Information:  Your resume should only include information that is relevant to the job you are applying for. Leave off things like your high school GPA or unrelated hobbies.
• Lack of Quantifiable Results:  It’s not enough to simply list your job duties – you want to highlight specific accomplishments and how you contributed to a company’s success.
• Ignoring Keywords:  Many companies use applicant tracking systems (ATS) to scan resumes for specific keywords related to the job. Make sure to tailor your resume to include those keywords or risk getting filtered out.

By avoiding these common mistakes, you can create a clear, concise and effective entry level resume that showcases your qualifications and makes a strong first impression on potential employers.

Applicant Tracking Systems: How They Can Affect Your Entry Level Resume

What are applicant tracking systems (ats).

An Applicant Tracking System, or ATS, is a software application used by employers to manage and streamline their recruitment process. These systems are designed to filter through high volumes of resumes and select only the most qualified candidates for a position. ATS use algorithms to parse through resumes and cover letters, searching for keywords and specific information that match the requirements of the job posting.

How to Optimize Your Resume for ATS

When applying for jobs, it’s important to understand how ATS work and how to optimize your resume to ensure that it makes it through the initial screening process. Here are some tips to help you optimize your resume for ATS:

Use relevant keywords: Most ATS are programmed to search for specific keywords and phrases that are relevant to the job requirements. Make sure to include those keywords throughout your resume in a natural and meaningful way.

Customize for each position: It’s important to customize your resume for each job you apply to, based on the specific requirements and job description provided. Use the keywords and phrases listed in the job posting throughout your resume to ensure it matches the requirements of the position.

Focus on your skills and accomplishments: Rather than simply listing your job duties, focus on your accomplishments and the skills you’ve developed. Highlight specific achievements that relate to the position you’re applying for.

Use a simple format: Keep your resume format simple and easy to read, using standard fonts and bullet points to highlight your skills and experiences. Avoid using tables, images, or graphics that can confuse the ATS.

Proofread carefully: Make sure to proofread your resume carefully for spelling and grammar errors. ATS may reject resumes that contain too many errors, so it’s important to present a polished and error-free resume.

By following these tips, you can increase your chances of making it through the initial screening process and into the hands of a human recruiter. Remember, the goal of your resume is to get you an interview, so it’s important to make sure it’s optimized for both ATS and human readers.

Dos and Don’ts of Entry Level Resume Writing

A well-crafted resume is an essential tool in securing an entry-level job. A resume is your one chance to create a great first impression and showcase your skills and qualifications to potential employers. Here are some dos and don’ts to ensure your entry-level resume stands out.

1. Tailor your resume to the job

Each job is unique, and so should be every resume. Customize your resume to reflect the job’s requirements, culture, and language.

2. Highlight your relevant experience and achievements

Do not include irrelevant information that adds no value to your application. Focus on your most relevant experience that demonstrates your skills and your accomplishments that show your potential.

3. Use action verbs

Use strong verbs to describe your experience, such as “managed,” “created,” and “delivered.” It helps to make your achievements stand out and provides greater clarity.

4. Quantify your achievements

Numbers and metrics have more impact than just descriptions. Highlight your achievements by using quantifiable metrics, such as sales figures, project completion rates, or customer satisfaction ratings.

5. Keep it concise and well-organized

Keep your resume no longer than two pages and ensure that it’s easy to scan by using bullet points, subheadings, and concise paragraphs.

1. Don’t lie or exaggerate your experience

Lying on your resume is a criminal offense, and even small embellishments could cost you the job. Stick to the facts and present them in the best possible light.

2. Don’t send the same resume to every position.

Sending an identical resume for every job is a mistake. Customizing your resume is crucial to highlight your relevant experience and stand out.

3. Don’t use generic phrases

Avoid using cliches such as “excellent communication skills” or “team player.” Instead, include specific examples that demonstrate your skills and experience.

4. Don’t use a fancy layout or font

Keep your resume clean and simple. Using fancy fonts and layouts is distracting and can detract from the content.

5. Don’t forget to proofread

Typos, grammatical errors, and formatting issues reflect poorly on your attention to detail. Proofread the document multiple times and have at least one person review it before submitting.

Following these dos and don’ts will help you to create an entry-level resume that effectively represents you as a qualified applicant. With a well-crafted resume, your chances of landing an interview and ultimately a job will be greatly increased.

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11 Digital Marketing Resume Examples for 2024

Digital Marketing Resume

• Digital Marketing Resumes by Experience
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Writing Your Digital Marketing Resume

You’ve heard the saying that the hardest part is getting started. When it’s time to  write your digital marketing resume or create a cover letter , staring at a blank page is undoubtedly the worst and most intimidating part of the process.

To help alleviate this stress, we’ve researched what hiring managers want to see on digital marketing resumes. Now we’re sharing our findings with you so you can  build a resume  with confidence.

These digital marketing resume samples have  helped digital marketers get interviews at companies like Slack and Stripe , so they’re a great place to get inspiration for your own resume. No matter what digital marketing role you’re striving for, use our writing tips and templates to help you land more interviews (and get the job) in 2024!

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Why this resume works

• To help you with the formatting process, you can choose a  resume template  so you can easily edit and rearrange sections to your liking. Just be sure to keep everything to one page!
• Think about what you’ve done and how that might translate to revenue or savings.
• For example, did you introduce a new tool that saved your company hours of manual labor? Did you implement new sales funnel techniques that created more conversions?

Digital Marketing Manager Resume

• Project ownership also means that you’re in charge of the outcome, so if you have definitive metrics related to your success, include them! 
• Beyond having proper  resume formatting , you should always  check your resume  multiple times before you hit “submit.”

Entry-Level Digital Marketing Resume

• If you have a college degree, an easy way to demonstrate your skills is by adding a “relevant courses” section. Include a handful of relevant marketing, sales, or communication courses to show what you’ve learned quickly.
• You can also add a projects section to show you have the drive to succeed as a digital marketer. Don’t have any projects? No problem! You can create a personal website or build your own social media following to showcase your skills.
• This three-to-four-sentence statement explains some of your skills, which job you’re applying for, and what you hope to bring to your future workplace. We’d recommend writing a full paragraph and then cutting it down in stages until you’ve got a concise statement that immediately sells your qualifications.

Senior Digital Marketing Manager Resume

• Since you’re applying for a senior role, your work must reflect increased responsibility. Always include any opportunities you’ve had leading a team or developing campaigns from scratch.
• Use strong action verbs like “built,” “supervised,” and “directed” to further highlight your leadership abilities!
• Although soft skills are important, most of your skills should be hard (aka technical) skills you’ve learned. Good examples include  Google Analytics ,  email marketing ,  SEO , and  paid acquisition

Digital Marketing Intern Resume

• Your metrics on SEO achievements, traffic conversions, and ability to leverage digital tools to grow ROI will add authority to your digital marketing intern resume.

Digital Marketing Executive Resume

• When listing down the skills in your digital marketing executive resume, remember to add research tools such as SEMrush and Google Analytics. Proficiency in these tools speaks volumes about your expertise in monitoring traffic data and staying on top of each digital trend!

Digital Marketing Strategist Resume

• Try taking inspiration from Noah’s first bullet point and see how his digital marketing strategist resume gets straight to the point and adds how his leadership in a backlink strategy improves domain authority by 62%!

Digital Marketing Coordinator Resume

• Recruiters want to see your metrics on sales, positive customer engagement, revenue generation, and unique solutions to business problems in your digital marketing resume.

Digital Marketing Analyst Resume

• So, that means you need to show the results of your work. What did you do that resulted in a positive impact on the company?
• For example, did you save time by automating reports? Did you uncover an insight through A/B testing that improved conversion or retention rate? You’ve done good things; now you just need to find and define them!
• The first option sounds much better, of course! Make the formatting process easier by using a  resume template  that’s easy to edit so you can move sections, add color, change fonts, and more. Make your resume as unique as you!

Digital Marketing Specialist Resume

• Use bulleted lists to make your skills and work experience points easy to skim or speed-read.
• Take every opportunity to demonstrate relevance toward the job at hand. Hopefully, your most recent jobs are also the most relevant, so all you should have to do is alter minor details to match the job description.
• Vouch for yourself by packing your work history with measurable examples of accomplishments, like retention rate boosts or large-scale projects.

Digital Marketing Director Resume

• Since you’re applying for a high-level position, you need to show how you’ve advanced in your career, which you can do by emphasizing your most recent accomplishments. Did you create new marketing campaigns that resulted in higher conversions? Did you acquire a host of new clients? Think back on what you’ve achieved and how you can use that to your advantage!
• For example, if you increased customer satisfaction rates, how much did they improve? How many departments did you work with? Adding numbers is an excellent way for employers to evaluate your work!

Related resume guides

• Marketing Manager
• Business Development

Your digital marketing resume serves as your first impression to employers, which means you want it to be formatted correctly for prospective employers. Correct  resume formatting  ensures your digital marketing resume is readable, logical, and professional. 

The most popular formats for resumes are the reverse-chronological, functional, and combination/hybrid formats.

Reverse-chronological, functional, and combination formats

• Reverse-chronological:  This format is the most popular and the most preferred by employers. (It’s the tried and true resume standard!) It’s the best format if you have a strong work history with no employment gaps. It’s also the best option to showcase experience because it provides a clear timeline of your career progression. In this format, your work history and experience are listed in reverse-chronological order, starting with your most recent position.
• Functional:  The functional format is usually used by individuals who have gaps in their work history, have changed careers a few times, or have little relevant experience. Your skills and abilities are listed first in this format instead of your work history. 
• Combination:  This format mixes the reverse-chronological and functional formats to place equal emphasis on skills and work history.

It’s difficult to know which format to choose when  writing your resume . If you’re unsure which to choose, it’s best to use the reverse-chronological format because it’s easy to read with a logical flow. Plus, it’s the unofficial standard for resumes, so employers (and the ATS) know how to scan it quickly.

Digital marketing resume header

You already know the importance of marketing, so when it comes to your resume header, this is where you should display relevant information prominently. It should be located at the top of your digital marketing resume.

The font you use for your name should be larger than that of the rest of the resume, and you should also include the job title (slightly smaller than your name) of the role you’re seeking.

Underneath your title and name, you need to put your contact information, starting with your email address. Avoid using the email you created in high school—if the only handle you have is [email protected] , it takes just a few minutes for a tech-savvy individual such as yourself to set up a new Gmail account with a professional handle.

After your email, add your phone number in case employers wish to contact you directly. Then it’s up to you whether you list your location (just your city and state) and social media links. Your location may be important to alert employers to your availability for an in-person interview, but you can leave it out if you’re out of state.

If you have a LinkedIn profile or other professional websites, list the URLs in your contact header. This is a good way to showcase your skills and experience to employers. (Plus, many employers require your LinkedIn profile on your application.)

What you need to know about the ATS

When you’re applying for a digital marketing position, it’s important to know about applicant tracking systems, also known as the ATS. Employers use the ATS to scan resumes and filter through potential candidates. If your resume isn’t formatted correctly or lacks keywords, it will be filtered out, and you won’t be considered for the position.

If you’re using a  Google Docs resume template  or a  Word resume template , consider certain formatting elements to beat the ATS: 

• Use standard one-inch margins on all sides of your resume; reduce it by a half-inch if needed. This makes it easier for employers to read, and your digital marketing resume won’t look cramped.
• Choose a simple, standard font, such as Arial, Calibri, or Times New Roman. Don’t use a script or ornamental font because it will be difficult to read.
• Use a font size of 10-12 points for the body of your resume. Section headers should be larger at 14-16 points.
• Organize your resume logically with the most important information at the top. The easiest way to do this is to list your experience and education in reverse-chronological order. This format will ensure the reader will see your most recent experience and education first.

Your digital marketing resume writing guide

Though you’re a pro when it comes to marketing, it’s daunting to try and market yourself with only a single page.  Building a resume  is never going to be easy, but it can be a lot easier when you take it section by section.

Important factors in building your digital marketing resume:

• Resume objectives and summaries 
• Work experience 
• Digital marketing skills 
• Education and certifications 
• Projects, interests, and hobbies

Do you need a resume objective or summary?

A  resume objective  is a short statement explaining what you’re looking for in a job and what you can offer. A  resume summary  is a longer, more detailed explanation of your aggregated skills, experience, and accomplishments.

You won’t need to use either one for your digital marketing resume most of the time. For an objective or summary to work, it must be specific. Skip this section altogether if you can’t commit to customizing your objective/summary to  each job for which you apply .

Think you might want to include an objective or summary anyway? Here’s when you should consider using an  objective : 

• You’re changing careers
• You do not have much experience

And here’s when a  summary  might be the key to winning the day: 

• You have at least 10+ years of experience
• You want to highlight an accomplished work history

Excellent objective

Analytically-minded digital marketing graduate with a 12-week internship experience in social media management, analytics implementation, email acquisition, and web analytics. Eager to develop my skills under expert leadership within a team setting, where I can contribute to paid search and social media campaigns for Ritchie Bros. 

Why it works

This objective clearly states the company and the specific role the job candidate is seeking, pulling keywords, such as “paid search” and “social media campaigns” from the  marketing job description . The job seeker demonstrates why they’re a good fit for this role by beginning with appropriate background information and skills. 

Excellent summary

Seasoned and goal-oriented digital marketer with 12 years of experience managing and executing successful marketing campaigns across multiple channels, including online, offline, and mobile. I have a proven track record of increasing website traffic and conversions by more than 25% through SEO/SEM, social media, email marketing, and content strategy. Looking forward to joining a tech startup like Steadily, where I can accelerate the growth of the company through a decade-plus of experience and mentorship of junior digital marketers. 

This summary highlights 12 years of experience in digital marketing and explains why the candidate is suited for the job with quantifiable metrics aggregated across total work history. The summary also includes keywords like conversions and SEO from the job description.

Digital Marketing Work Experience

When writing the bullet points for your work history, think about relevant experience. Three to four job experiences are the sweet spot, but if you have fewer than two, we have some tricks that will improve your digital marketing resume. If you’ve had many jobs, keep them handy on a master resume, but don’t list every position; just include the most relevant ones that fit the job description. 

Writing your work experience bullet points

When writing work experience in a bulleted list, active verbs are the best way to describe your expertise and show your work in action. As a digital marketer, the following active verbs could serve you well:

• Strategized 
• Created 
• Automated 
• Optimized 
• Improved 
• Exceeded 
• Coordinated 
• Executed 

Avoid using passive language like “was responsible for.” Similarly, personal pronouns (I, me, my) are space wasters. 

The following three work experience bullet points are a solid start but still lacking:

• I managed a team of 10 employees
• Directed all online marketing campaigns
• Collaborated with management to enhance automation

To be fair, these bullet points have some solid information we can leverage, but they’re still too vague. They fail to demonstrate how your duties gave way to achievement. 

With active language, role specifics, and quantifiable metrics, these become much stronger bullet points:

• Managed a team of 8 junior digital marketers to increase online sales conversions by 10% within 3 months
• Directed an email campaign that increased website traffic by 22% in 2020
• Collaborated with marketing leaders to automate the creation of reports around conversion rate, traffic, conversion funnels, and retention, saving 13 hours of manual reporting each week

Does every bullet point need some sort of metric or quantifier? No. However, it should be a goal to shoot for.

Demonstrate your impact with metrics

Let’s dive further into metrics. Metrics are important because they allow the reader to determine your effectiveness in your role and if you met expectations. These numbers must demonstrate how  you  impacted the company directly or indirectly.

So, when listing work history, include metrics that support your experience. Aim to have metrics in 60 percent or more of your bullet points, so you’ll be ahead of your competition. Metrics can be derived from several areas: 

• SEO and site traffic performance 
• Marketing campaign results 
• Conversion rate improvements 

For example, your job experience bullet points could look something like tho which you apply. If you’d rather not take the time to tailor it to each position, you’re better off leaving this section out. 

• Led SEO efforts and conversion funnels to generate 170K unique monthly visitors and $1.8M in monthly revenue
• Tracked email and social campaigns and identified areas to optimize in SEO, design, and content, resulting in an average of 7% more customers per month 
• Created reporting around paid marketing funnels and leveraged this to improve the conversion rate by 210% incrementally

Best digital marketing skills to include

There are two kinds of  skills to include on your resume : hard and soft skills.

Hard skills are technical abilities specific to the job, like A/B testing or Google Analytics. Soft skills are more general traits that employers appreciate across most jobs, like teamwork or communication. While soft skills are important, your digital marketing resume should contain  mostly hard skills . 

Hard skills might include:

• Social media advertising
• Brand awareness
• Google Analytics
• Email campaigns 
• Lead generation 
• Conversion funnels 

Soft skills (again, not the focus) might include:

• Interpersonal communication 
• Self-motivated 
• Detail-oriented 

These are ordinary hard and soft skills used in digital marketing, but there are many more for which an employer may be looking. Pay close attention to the keywords listed in the  marketing job description , then use that to tailor your skills section with six to ten relevant keywords. 

Education and certifications

At minimum, you’ll need a bachelor’s degree to begin your career in digital marketing. This means you can skip listing your high school diploma if you’ve got a degree. If you have a master’s degree, include your bachelor’s as well and list them in reverse-chronological order. 

Especially once you’ve gotten some years under your belt, you don’t need to include anything fancy. Just list the basics: 

• The name of your college or university
• Your degree
• How many years you attended (it’s fine just to list the graduation year)

If you want to show off further training, you can add a dedicated certifications section. Certifications don’t take the place of a degree, but some employers may request certain certs from you. There’s a world of certifications available for you to pursue through Google, Coursera, Facebook, YouTube, and many more.

Certs range in experience level, price, and requirements. If you do have a cert(s) or plan to pursue one, this sort of thing is simple to include. You can briefly list it in the sidebar or at the bottom of your resume. 

Do you need to add projects, interests, or hobbies?

Most resumes don’t include projects, but sometimes they can be helpful to give the recruiter more information about you, especially if you’re short on previous job experience. 

If you’re including projects on your digital marketing resume, treat projects as you would your work experience section by listing three to six bullet points under each. Like your work experience bullet points, your project bullet points will demonstrate your role in the project and the positive outcomes. Metrics are encouraged here, too. 

Projects could range from anything to developing a social media campaign for a small business or tinkering with a personal blog and optimizing SEO performance. 

Adding an  interests and hobbies section  isn’t the same as a projects section. Consider including this section if the job description references the importance of a good company cultural fit or if they seem pretty casual. Even if the company is casual, it’s not okay to list any ol’ thing. Binge-watching Netflix and napping on the weekends are not the kinds of things you want to advertise to potential employers (but hey, we understand the importance of a good nap).

Instead, opt for interests and hobbies for which you can intelligently demonstrate relevance to the job if asked during an interview.

For example, as a digital marketer, experimenting with French cuisine demonstrates that you’re a self-starter who is creative and doesn’t mind trying new things. As another example, playing rugby throughout college shows that you’re well-rounded and can balance your time well.

Tailoring your digital marketing resume to each job

If you’ve made it this far, you’re nearly there, just hang in there for this critical piece of advice.  Tailor your digital marketing resume to each job you apply for.

Tailoring your resume is easier than you think. You only need to slightly adjust the following sections:

• Work experience bullet points
• Objective/summary (if you included one)

We’ve discussed the importance of reading the job description carefully and including the keywords mentioned. Don’t do a copy/paste job, and be honest about your abilities. Include keywords strategically to show your employer that you have the skills and experience needed.

Ensure your resume is flawless

Lastly, don’t let your resume fall into anyone’s hands until it’s perfectly polished and error-free. Let your resume rest overnight before you return for a final look. For best results,  check your resume  multiple times and even better, have a friend or trusted colleague look it over, too!

Land your digital marketing job

At last, you made it! Maybe you still have to finishing  writing your resume , but we’re confident that your resume will be better with these tried and tested tips. 

Just remember:

• Your resume format matters greatly, and the reverse-chronological format is your best friend. 
• Use your contact header to market yourself quickly by placing it at the top of your document. 
• Plan to beat the ATS by including keywords in the job description.
• An objective or summary is optional, but if you want to include one, tailor it to the job.
• Use active language and metrics in your work experience bullet points to leverage your abilities.
• Job-specific technical skills, particularly those listed in the job description, hold more weight than soft skills.
• List your education in reverse-chronological order.
• Projects, interests, and hobbies might be appropriate to add if you’re short on experience. 
• Customize your resume for every job application.
• Never submit a resume unless it’s error-free, so check it multiple times!

There you have it! With these tips, you’re one step closer to landing your dream digital marketing job. Now, you can start  building your resume  and working on your digital marketing cover letter , so you can get more interviews.

We’re cheering you on! 

• Entry Level Marketing Manager Resume Example

Resume Examples

• Common Tasks & Responsibilities
• Top Hard & Soft Skills
• Action Verbs & Keywords
• Resume FAQs
• Similar Resumes

Common Responsibilities Listed on Entry Level Marketing Manager Resumes:

• Conduct market research and analyze data to identify target audience and market trends
• Develop and execute marketing campaigns across various channels, including social media, email, and advertising
• Collaborate with cross-functional teams, such as sales and product development, to ensure alignment of marketing strategies with overall business goals
• Create and manage content for marketing materials, such as brochures, presentations, and website copy
• Monitor and report on the effectiveness of marketing campaigns, using metrics such as website traffic, lead generation, and conversion rates
• Assist in the planning and execution of events, such as trade shows and product launches
• Manage and maintain the company's social media accounts, including creating and scheduling posts and responding to customer inquiries
• Conduct competitive analysis to identify strengths and weaknesses of competitors and inform marketing strategies
• Assist in the development and implementation of pricing strategies for products and services
• Collaborate with external vendors, such as graphic designers and printers, to ensure timely and high-quality delivery of marketing materials.

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Entry Level Marketing Manager Resume Example:

• Drove the creation, launch, and execution of 6 successful marketing campaigns, resulting in a 30% increase in total customer engagement and a 20% increase in annual sales.
• Leveraged analytics to design segmentation-based campaigns, producing higher returns over time and optimizing marketing investments.
• Managed the organized flow of emails, advertisements, and social media posts to enhance customer engagement and brand visibility, meeting all campaigns' KPIs.
• Implemented a customer segmentation and engagement strategy, resulting in a 25% increase in customer engagement metrics
• Designed and executed a successful email campaign targeting new customers, leading to a 15% increase in website traffic and new customer acquisitions
• Conducted market research and competitor analysis, providing key insights that informed a strategic repositioning of the company, resulting in a 10% increase in market share
• Managed the company's website content, resulting in a 20% increase in user engagement
• Developed and managed a customer loyalty program, resulting in a 35% increase in repeat customer purchases and a 20% improvement in customer satisfaction ratings
• Assisted with market research and data collection, providing key insights that informed the development of a new product line, leading to a 15% increase in revenue
• Campaign Strategy & Execution
• Segmentation & Analytics
• Brand Visibility & Promotion
• Project Management
• Digital Marketing
• Creative Ideation & Development
• Data-driven Decision-Making
• Performance Tracking & Optimization
• Multi-Channel Communication
• Collaborative Problem Solving
• KPIs & Goals Setting
• Advertising

Top Skills & Keywords for Entry Level Marketing Manager Resumes:

Hard skills.

• Social Media Management
• Content Creation and Marketing
• Email Marketing
• Search Engine Optimization (SEO)
• Pay-Per-Click (PPC) Advertising
• Google Analytics
• Market Research and Analysis
• Customer Relationship Management (CRM)
• Brand Management
• Event Planning and Execution
• Marketing Automation
• Sales Funnel Management

Soft Skills

• Communication and Presentation Skills
• Collaboration and Cross-Functional Coordination
• Problem Solving and Critical Thinking
• Adaptability and Flexibility
• Time Management and Prioritization
• Empathy and Customer-Centric Mindset
• Decision Making and Strategic Planning
• Creativity and Innovation
• Active Listening and Feedback Incorporation
• Emotional Intelligence and Relationship Building
• Analytical and Data-Driven Thinking
• Project Management and Planning

Resume Action Verbs for Entry Level Marketing Managers:

• Strategized
• Collaborated
• Implemented
• Coordinated
• Facilitated

Generate Your Resume Summary

Resume FAQs for Entry Level Marketing Managers:

How long should i make my entry level marketing manager resume, what is the best way to format a entry level marketing manager resume, which keywords are important to highlight in a entry level marketing manager resume, how should i write my resume if i have no experience as a entry level marketing manager, compare your entry level marketing manager resume to a job description:.

• Identify opportunities to further tailor your resume to the Entry Level Marketing Manager job
• Improve your keyword usage to align your experience and skills with the position
• Uncover and address potential gaps in your resume that may be important to the hiring manager

Complete the steps below to generate your free resume analysis.

Related Resumes for Entry Level Marketing Managers:

Entry level brand manager, assistant marketing manager, marketing specialist, associate marketing manager, entry level social media manager, content marketing manager, email marketing manager, social media coordinator.

Top 17 Marketing Professional Resume Objective Examples

Updated July 7, 2023 14 min read

A resume objective is a brief statement that outlines your professional goals and highlights relevant qualifications to the position you’re applying for. It should be written with the employer’s needs in mind and explain how you are uniquely qualified to fill their role. When writing a resume objective for a marketing professional position, it’s important to focus on your skills and experience that are most applicable to the job. For example, if you have extensive experience in digital marketing, highlight that in your objective statement. Additionally, make sure to emphasize any accomplishments or successes in previous roles that demonstrate your ability to excel in this area. For example, “Over 5 years of digital marketing experience with proven success driving profitable campaigns through SEO optimization and social media outreach.” Overall, an effective resume objective should be concise yet informative – providing the employer with an overview of why you would be an asset to their team.

or download as PDF

Top 17 Marketing Professional Resume Objective Samples

• To obtain a position in marketing that will utilize my communication, analytical, and creative skills to contribute to the growth of the organization.
• To leverage my experience in developing effective marketing strategies and campaigns to increase brand awareness and drive sales.
• Seeking a position in marketing where I can use my knowledge of digital marketing tactics to help grow the business.
• To apply my expertise in market research and analytics to develop strategies for increasing customer engagement and loyalty.
• Seeking an opportunity to use my proven ability to create successful promotional campaigns that generate leads and boost revenue.
• To secure a position as a Marketing Professional where I can utilize my strong organizational skills, creativity, and knowledge of various marketing tools.
• Aiming to join an innovative team as a Marketing Professional where I can apply my experience in content creation, SEO optimization, lead generation, and social media management.
• To obtain a position as a Marketing Professional which allows me to utilize my excellent communication skills, strategic thinking abilities, and passion for creating impactful campaigns.
• Looking for an opportunity as a Marketing Professional where I can bring value by leveraging my expertise in data analysis, copywriting, public relations, event management, and customer service.
• Seeking an entry-level role in marketing with the potential for career advancement utilizing my technical aptitude and creative problem-solving skills.
• To gain employment with an organization that values innovation and collaboration so that I may contribute effectively towards achieving their goals through effective marketing strategies.
• To acquire a challenging role as a Marketing Professional which allows me to use my knowledge of digital platforms such as Google Ads & Analytics along with traditional methods of advertising & promotion.
• Seeking an opportunity as a Marketing Professional wherein I can utilize my ability to develop compelling stories about products/brands through creative content writing & design techniques.
• Looking for an entry-level position in marketing that will provide me with the necessary training & guidance required for success while also allowing me to contribute positively towards achieving company objectives.
• To join an organization as a Marketing Professional where I can put into practice all the theoretical knowledge gained from coursework while also learning new concepts related to digital marketing & analytics tools.
• Desire a role in marketing which will allow me to draw upon both quantitative & qualitative research methods while also utilizing modern technologies such as AI & Machine Learning algorithms for better decision making processes

How to Write a Marketing Professional Resume Objective

A marketing professional resume objective is an important tool for any job seeker who wishes to stand out in the highly competitive field of marketing. It’s a statement that quickly and concisely outlines your career goals, skills, and experience in relation to the specific position you are applying for. A well-crafted resume objective should be tailored to each individual job opportunity and demonstrate why you are the ideal candidate for the role.

When crafting your marketing professional resume objective, it’s important to consider the following points:

1. Focus on Your Skills and Qualifications: When writing your resume objective, focus on your skills and qualifications that make you uniquely qualified for the role. It’s important to highlight the skills or experiences that will be most beneficial to the employer, such as digital marketing knowledge or analytics experience. This will help demonstrate why you are a good fit for this particular position.

2. Highlight Your Goals: Use your resume objective as an opportunity to showcase your career goals and ambitions. Explain how this specific job fits into your long-term plans and where you hope it will take you in terms of career growth opportunities.

3. Showcase Your Passion: Demonstrate your enthusiasm for the industry by expressing what excites you about this particular role or company. This will show employers that you have a genuine passion for what they do and are committed to contributing to their success if given the chance.

4. Keep it Concise: A good rule of thumb when crafting a resume objective is to keep it concise yet informative – no more than two sentences should suffice! Avoid lengthy descriptions or irrelevant information; instead, focus on key points that highlight why you are a great fit for this role in particular.

By following these tips, you can ensure that your marketing professional resume objective is effective at showcasing why you are the best candidate for the job!

Related : What does a Marketing Professional do?

Key Skills to Highlight in Your Marketing Professional Resume Objective

In the competitive field of marketing, standing out from the crowd is crucial. Your resume objective is often the first thing potential employers see, and it's your chance to make a strong impression. Highlighting key skills in this section can significantly increase your chances of landing an interview. The following are some essential skills that every marketing professional should consider including in their resume objective to showcase their abilities and impress potential employers.

A Marketing Professional needs to have SEO (Search Engine Optimization) skills because it is essential for increasing a company's online visibility. It involves understanding how search engines work and what techniques can be used to improve search rankings, which in turn drives more traffic to the company's website. This skill is crucial in today's digital age where most consumers find products and services through online searches. Therefore, having SEO skills can significantly contribute to a company's growth and success.

2. Google Analytics

Google Analytics is a crucial skill for a Marketing Professional as it allows them to track and analyze data from various marketing campaigns. This tool provides insights into consumer behavior, website traffic, and the effectiveness of marketing strategies. Understanding how to use Google Analytics can help in making data-driven decisions, optimizing marketing efforts, and improving overall business performance. Including this skill in a resume objective demonstrates a candidate's ability to leverage data analytics in driving successful marketing initiatives.

3. Social Media Management

A marketing professional's role often involves promoting a company's products, services, or brand on various social media platforms. Social Media Management skill is crucial as it demonstrates the ability to effectively engage with a target audience, create and implement social media campaigns, analyze performance metrics, and stay updated with the latest digital marketing trends. This can help increase brand awareness, generate leads, and drive sales for the business. It also shows proficiency in using different social media tools and platforms which is a key requirement in today's digital age.

4. Content Creation

A marketing professional's job involves promoting products or services and attracting potential customers. Content creation is a crucial skill for this role because it involves creating compelling and engaging material that effectively communicates the value of a product or service to the target audience. This can include writing blog posts, social media updates, email newsletters, video scripts, and more. Having this skill on a resume objective shows potential employers that the candidate is capable of developing strategic content that can drive marketing efforts and achieve business goals.

5. Email Marketing

Email marketing is a crucial skill for a marketing professional as it involves creating and implementing strategies that help in promoting products or services directly to customers via email. It demonstrates the ability to effectively communicate with potential clients, manage customer relationships, and analyze campaign effectiveness. This skill is essential in driving customer engagement, retention, and conversion rates which are key objectives in marketing. Including this on a resume showcases the candidate's proficiency in digital communication tools and data-driven decision making, both of which are highly sought after in today's business landscape.

6. PPC Advertising

PPC (Pay-Per-Click) Advertising is a crucial skill for a Marketing Professional as it demonstrates the ability to effectively manage and optimize online advertising campaigns. This skill is essential in driving traffic to websites, increasing sales and brand awareness. It shows potential employers that the candidate has a strong understanding of digital marketing strategies, can analyze data and trends, and make informed decisions to maximize return on investment. Including this skill in a resume objective can highlight the candidate's proficiency in using various online platforms and tools for marketing purposes, setting them apart from other candidates.

7. CRM Software (e.g., Salesforce)

A Marketing Professional needs to have a skill in CRM Software like Salesforce because it is essential for managing customer relationships and interactions, tracking leads, marketing to targeted audiences, and analyzing data. This skill can help improve customer service and retention, drive sales growth, and enhance marketing strategies. Including this skill in a resume objective demonstrates the candidate's ability to leverage technology to achieve business goals and meet customer needs.

8. Graphic Design (e.g., Adobe Creative Suite)

A Marketing Professional needs to have graphic design skills because they often need to create visually appealing marketing materials, such as brochures, flyers, and digital ads. Knowledge of Adobe Creative Suite allows them to effectively design these materials in a way that aligns with the company's brand and attracts potential customers. Including this skill in a resume objective demonstrates a candidate's ability to contribute to various marketing campaigns and strategies.

9. Video Editing (e.g., Final Cut Pro)

A marketing professional may need video editing skills because the role often involves creating engaging and compelling visual content to promote a product, service, or brand. This could include promotional videos, social media clips, or other multimedia content. Proficiency in video editing software such as Final Cut Pro demonstrates the ability to produce high-quality video content that can effectively capture audience attention and communicate a company's message. Furthermore, it shows creativity, technical competence, and an understanding of modern marketing techniques which are valuable in the increasingly digital and visually-oriented marketplace.

10. A/B Testing

A/B Testing is a valuable skill for a Marketing Professional as it allows them to effectively test different marketing strategies and campaigns. This can lead to better results and more effective use of resources. By including A/B Testing in a resume objective, it shows potential employers that the candidate has the ability to make data-driven decisions and improve marketing effectiveness based on real-world results. It also demonstrates their analytical skills and their commitment to continuous improvement - qualities that are highly sought after in the field of marketing.

In conclusion, the objective section of your marketing professional resume is a crucial space to highlight your key skills. This not only sets the tone for the rest of your resume but also provides potential employers with a snapshot of your abilities right at the outset. Remember, it's not just about listing skills; it's about communicating their relevance and value to the role you're applying for. Tailoring this section to align with each specific job application can significantly enhance your chances of landing an interview and eventually, securing the position.

Related : Marketing Professional Skills: Definition and Examples

Common Mistakes When Writing a Marketing Professional Resume Objective

When writing a marketing professional resume objective, there are several common mistakes that should be avoided. These mistakes range from being too vague to including irrelevant information.

One of the most common mistakes when writing a marketing professional resume objective is being too vague. It is important to use language that is specific and concise in order to make sure that your objectives are clear and easily understood by recruiters. For instance, instead of simply stating “I am seeking an entry-level marketing position”, one should state something like “I am seeking an entry-level marketing position in which I can utilize my knowledge of digital media, advertising, and customer relations to create successful campaigns”. This type of language will demonstrate your commitment to the field as well as clearly outline your goals and objectives.

Another common mistake when writing a marketing professional resume objective is including irrelevant information. It is important to keep in mind that the purpose of a resume objective is to showcase what you bring to the table in terms of experience and qualifications for the job at hand. Therefore, it would be unwise to include unrelated experiences such as volunteer work or hobbies. Additionally, one should avoid using generic phrases such as “hardworking” or “dedicated” as these are not specific enough for recruiters to gain insight into your skill set or qualifications.

Finally, many people make the mistake of making their resume objective too long. A good rule of thumb is to keep it concise and limit it to no more than three sentences or so. This will ensure that recruiters read through all the information without becoming bored or overwhelmed with lengthier statements.

In conclusion, when writing a marketing professional resume objective there are several common mistakes that should be avoided such as being too vague, including irrelevant information, and making it too long. By following these tips and utilizing specific language one can ensure that their objectives come across clearly and effectively in order to stand out from other applicants vying for the same job position.

Related : Marketing Professional Resume Examples

A right resume objective for a marketing professional should clearly articulate the candidate's skills, experience and goals, while a wrong resume objective will focus on what the applicant wants from the company, rather than how they can help the company.

Editorial staff

Brenna Goyette

Brenna is a certified professional resume writer, career expert, and the content manager of the ResumeCat team. She has a background in corporate recruiting and human resources and has been writing resumes for over 10 years. Brenna has experience in recruiting for tech, finance, and marketing roles and has a passion for helping people find their dream jobs. She creates expert resources to help job seekers write the best resumes and cover letters, land the job, and succeed in the workplace.

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What Is an Entry-Level Job?

An entry-level job can look different depending on your industry, but in general, they are the first job that you get when starting out on a career path.

The meaning of “entry-level” varies by industry, but typically refers to one of two things: either a role that requires no experience or related education, or an entry point to a career that requires minimum education and experience in order to qualify. In either instance, companies generally consider entry-level jobs to be the lowest-ranked, compared to mid-level, senior-level, or managerial-level roles, because they’re meant to help employees develop experience and skills.  

What is a job 'entry-level'?

An entry-level job is typically one you can perform without any prior education or experience because you will likely receive some amount of on-the-job training in order to be successful. Entry-level jobs can be either part-time or full-time. For some people, this may be their first job. 

However, an entry-level job can also be the first major role you undertake as you begin your career. You can still expect some amount of training, but especially in fields like cybersecurity or data analysis , your employer will likely expect you to have some knowledge of the work as well as the qualifications to do it. 

Do entry-level jobs require experience and education?

A growing number of entry-level jobs require experience, according to an analysis from LinkedIn. As of 2021, 38.4 percent of entry-level job postings required at least three years of experience [ 1 ]. That’s especially true for many corporate careers, such as UX design , web development , information security , social media marketing , and product management . On average, it’s common to see 1 to 3 years of experience required, as well as a bachelor’s degree in a related field.  

Still, it’s worth noting that more companies have been dropping degree requirements in recent years [ 2 ]. In fact, LinkedIn announced that the number of job postings that didn't require a degree grew by almost 40 percent between 2019 and 2020 [ 3 ].

Don't have a degree? Don't worry. Search for lists of the latest companies that have dropped educational requirements. If any interest you, look at their “Career” page for roles that sound like a potential or interesting fit.

High-paying entry-level roles

The mean hourly wage for all occupations in the US was $29.76 an hour as of May 2022, according to the US Bureau of Labor Statistics (BLS) [ 4 ]. Measured for full-time work, that amounts to $61,900 per year. You can find entry-level work that exceeds the median wage in a number of industries, though many such roles require either an associate degree or a bachelor’s degree . 

*All data from the BLS

While the BLS states that the roles detailed above do not require any experience, you may find that job listings state a different preference. Postings tend to serve as a company wishlist. In fact, a 2018 survey found that applicants who could meet at least 50 percent of a posting’s requirements were just as likely to get an interview as applicants who met 90 percent of a posting’s requirements [ 5 ]. You should apply for jobs where you may not meet all the qualifications, but it’s a good idea to highlight the job skills you do have that might help you succeed in the role.  

Learn more: 15+ High-Paying Jobs That Don’t Require a Degree

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How to find entry-level jobs

With no education or experience: Thanks to the robust nature of internet search algorithms, you can conduct a search for phrases like “ jobs no experience ” or “ jobs without degree ” and come across a number of job search sites that display relevant listings. While these listings may not be location-specific, they can provide helpful insight into the titles you may want to search for in your area—or the types of work you can explore. 

With education and experience: If you have an associate or bachelor’s degree in a specific area and would like to work in that industry, it’s a good idea to research relevant entry-level roles. Common entry-level job titles include indicators like “ assistant ,” “ coordinator ,” and “ specialist ,” though these can vary by industry and company. Use job search sites to look for similar titles in your area, or conduct broader searches to find out more about career options with your specific degree.  

Learn more: How to Choose a Career: 7 Ways to Narrow Your Options

How to find the best entry-level job for you 

It’s important to understand what you’re hoping to achieve with an entry-level job, whether that’s experience, connections, skills development, or a certain minimum salary. These are just a few examples—and you don’t need to have only one in mind. Create a list of your priorities, ordering them from most to least important, so you can vet the entry-level job postings you come across based on your criteria. The best entry-level job will be the one that helps you achieve the priorities you’ve outlined.  

Let’s go over a few reasons why people take entry-level roles and why focusing on these factors may be helpful.  

Growth potential: Experts recommend staying at least one year in an entry-level job, a timeframe that will help you gain the necessary experience before moving on. But some companies invest resources into fostering talent and promoting internally. Finding a job at a company with that kind of culture could turn your entry-level job into an opportunity with greater longevity. 

Skills development: You can bolster your technical , transferable , and even workplace skills through the work you perform. Finding a role that will involve working with something new—be it software, workflows, or tasks—can help you augment the skills you’ll need to keep advancing in your career.  

Networking: Who you meet at your company—or through the work you perform at your company—can be a helpful asset as you seek advancement. Consider the opportunities you might have to network in your entry-level job, and take advantage of employee groups that are meant to foster connections within a company.  

Read more: What Is Networking? How to Grow Your Network

Do I need to find an entry-level job if I'm switching careers?

You may not need to find an entry-level role when you switch careers, depending on the amount of professional experience you’ve accumulated and the skills you’ve developed. But you may want to be flexible about the level of work you seek because you might benefit from additional training and experience as you learn the specifics of your new career. 

4 ways to strengthen your entry-level job application 

It’s common to see entry-level job posting ask for several years of experience. But even with limited experience, you may be an excellent fit. No matter what a job posting says, you can (and should!) apply for jobs even when you don’t meet the minimum requirements. Often, job postings function like a company wishlist, rather than expectations you have to meet in order to qualify for an interview.

This is especially important for women. Studies have found that men apply to jobs when they meet 60 percent of the qualifications but women tend to apply for jobs only when they meet 100 percent of the qualifications [ 6 ]. 

If you’ve been applying and you haven’t found your ideal entry-level job yet, here are some tips to help you strengthen your application: 

1. Build skills 

As you come across job listings, pay close attention to the skills important to do the job and see if there’s a theme. For example, if you see that several project coordinator positions list a specific database management system, it might be a good idea to acquire some experience with that system if you don’t yet have any. 

Read more: 7 High-Income Skills Worth Learning in 2024

2. Find an internship 

Internships count toward experience, and they can also help you network with people who work in the industry that most interests you. Whether you’re still in college, recently graduated, or trying to build up important industry-specific experience, see if there are internships, assistantships, or other (ideally paid) opportunities that can help you develop professionally. In some cases, these might even come with an hourly wage. 

Internships can also lead to a job offer. A 2019 study by the National Association of Colleges & Employers (NACE) found that over 70 percent of internships led to a job offer [ 7 ]. Internships have also been shown to improve critical thinking, leadership, communication, and teamwork—all important workplace skills [ 8 ]. 

3. Earn a professional certificate or certification

A professional certificate may be a good option if you’re looking for a way to bolster your resume with additional credentials and develop job-ready skills. Whether you have a college degree or not, a professional certificate is designed to help you develop specific skills in a number of professions. Plus, when you graduate from the program, you can list your certificate on your resume. 

In certain careers, like cybersecurity, IT, data analysis, earning a certification—or verification that you have acquired industry-approved knowledge or skills—can be a boon to your resume, and show potential employers you’re qualified to do the work.  

Read more: What Are Certificate Programs? A 2024 Guide

4. Network 

Connecting with someone who either works at a company you’re interested in or who performs a similar kind of work you’d like to do can be immensely helpful as you apply for entry-level roles. As you seek more information about the types of work you’re interested in doing, you can also ask for informational interviews to find out more.  

Explore further  

Strengthen your resume with a Professional Certificate from an industry leader such as Google, IBM, Meta, and Salesforce. Develop job-ready skills for a new career in cybersecurity, social media marketing, bookkeeping, and more. 

Start your free 7-day trial of Coursera Plus today:

Article sources

LinkedIn. “ Hiring’s New Red Line , https://www.linkedin.com/pulse/hirings-new-red-line-why-newcomers-cant-land-35-jobs-george-anders/.” Accessed January 25, 2024.

Glassdoor. “ 15 More Companes That No Longer Require a Degree , https://www.glassdoor.com/blog/no-degree-required/.” Accessed January 25, 2024. 

Harvard Business Review. “ You Need a Skill-Based Approach Hiring and Developing Talent , https://hbr.org/2021/06/you-need-a-skills-based-approach-to-hiring-and-developing-talent.” Accessed January 25, 2024.

US Bureau of Labor Statistics. “ May 2020 National Occupational Employment and Wage Estimates , https://www.bls.gov/oes/current/oes_nat.htm#00-0000.” Accessed January 25, 2024.

CNBS. “ Matching Half of a Job’s Requirements Might Be as Good as Matching All of Them , https://www.cnbc.com/2018/12/12/matching-half-of-a-jobs-requirements-might-still-get-you-an-interview.html.” Accessed January 25, 2024.

LinkedIn. “ Men Apply For A Job When They Meet Only 60% of The Qualifications, But Women Apply Only If They Meet 100% of Them. Here's Why , https://www.linkedin.com/pulse/men-apply-job-when-meet-only-60-qualifications-women-100-mei-ibrahim/.” Accessed January 25, 2024.

NACE. “ 2019 Internship and Co-Op Survey Report , https://www.naceweb.org/uploadedfiles/files/2019/publication/executive-summary/2019-nace-internship-and-co-op-survey-executive-summary.pdf.” Accessed January 25, 2024.

NACE. “ The 2020 Student Survey Report , https://www.naceweb.org/uploadedfiles/files/2021/publication/executive-summary/2020-nace-student-survey-four-year-executive-summary.pdf.” Accessed January 25, 2024.

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