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Northeastern University Graduate Programs

How to Write a Statement of Purpose for Graduate School

How to Write a Statement of Purpose for Graduate School

Congrats! You’ve chosen a graduate program , read up on tips for applying to grad school , and even wrote a focused grad school resumé . But if you’re like many students, you’ve left the most daunting part of the application process for last—writing a statement of purpose. The good news is, the task doesn’t have to feel so overwhelming, as long as you break the process down into simple, actionable steps. Below, learn how to write a strong, unique statement of purpose that will impress admissions committees and increase your chances of getting into your dream school.

What is a statement of purpose?

A statement of purpose (SOP), sometimes referred to as a personal statement, is a critical piece of a graduate school application that tells admissions committees who you are, what your academic and professional interests are, and how you’ll add value to the graduate program you’re applying to.

Jared Pierce, associate director of enrollment services at Northeastern University, says a strong statement of purpose can be the deciding factor in a graduate student’s admission.  

“Your statement of purpose is where you tell your story about who you are and why you deserve to be a part of the [university’s] community. It gives the admissions committee the chance to get to know you and understand how you’ll add value to the classroom,” he says.

How long should a statement of purpose be?

“A statement of purpose should be between 500 and 1,000 words,” Pierce says, noting that it should typically not exceed a single page. He advises that students use a traditional font at a readable size (11- or 12-pt) and leave enough whitespace in the margins to make the statement easy-to-read. Make sure to double-space the statement if the university has requested it, he adds. 

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How to Write a Statement of Purpose: A Step-by-Step Guide

Now that you understand how to format a statement of purpose, you can begin drafting your own. Getting started can feel daunting, but Pierce suggests making the process more manageable by breaking down the writing process into four easy steps.

1. Brainstorm your ideas.

First, he says, try to reframe the task at hand and get excited for the opportunity to write your statement of purpose. He explains:

“Throughout the application process, you’re afforded few opportunities to address the committee directly. Here is your chance to truly speak directly to them. Each student arrives at this process with a unique story, including prior jobs, volunteer experience, or undergraduate studies. Think about what makes you you and start outlining.”

When writing your statement of purpose, he suggests asking yourself these key questions:

  • Why do I want this degree?
  • What are my expectations for this degree?
  • What courses or program features excite me the most?
  • Where do I want this degree to take me, professionally and personally?
  • How will my unique professional and personal experiences add value to the program?

Jot these responses down to get your initial thoughts on paper. This will act as your starting point that you’ll use to create an outline and your first draft.

2. Develop an outline.

Next, you’ll want to take the ideas that you’ve identified during the brainstorming process and plug them into an outline that will guide your writing. 

An effective outline for your statement of purpose might look something like this:

  • An attention-grabbing hook
  • A brief introduction of yourself and your background as it relates to your motivation behind applying to graduate school 
  • Your professional goals as they relate to the program you’re applying to
  • Why you’re interested in the specific school and what you can bring to the table
  • A brief summary of the information presented in the body that emphasizes your qualifications and compatibility with the school

An outline like the one above will give you a roadmap to follow so that your statement of purpose is well-organized and concise. 

3. Write the first draft.

Your statement of purpose should communicate who you are and why you are interested in a particular program, but it also needs to be positioned in a way that differentiates you from other applicants. 

Admissions professionals already have your transcripts, resumé, and test scores; the statement of purpose is your chance to tell your story in your own words.

When you begin drafting content, make sure to:

  • Provide insight into what drives you , whether that’s professional advancement, personal growth, or both.
  • Demonstrate your interest in the school by addressing the unique features of the program that interest you most. For Northeastern, he says, maybe it’s experiential learning; you’re excited to tackle real-world projects in your desired industry. Or perhaps it’s learning from faculty who are experts in your field of study.
  • Be yourself. It helps to keep your audience in mind while writing, but don’t forget to let your personality shine through. It’s important to be authentic when writing your statement to show the admissions committee who you are and why your unique perspective will add value to the program.

4. Edit and refine your work.

Before you submit your statement of purpose:

  • Make sure you’ve followed all directions thoroughly , including requirements about margins, spacing, and font size.
  • Proofread carefully for grammar, spelling, and punctuation.
  • Remember that a statement of purpose should be between 500 and 1,000 words. If you’ve written far more than this, read through your statement again and edit for clarity and conciseness. Less is often more; articulate your main points strongly and get rid of any “clutter.”
  • Walk away and come back later with a fresh set of eyes. Sometimes your best ideas come when you’re not sitting and staring at your computer.
  • Ask someone you trust to read your statement before you submit it.

Making a Lasting Impression

Your statement of purpose can leave a lasting impression if done well, Pierce says. It provides you with the opportunity to highlight your unique background and skills so that admissions professionals understand why you’re the ideal candidate for the program that you’re applying to. If nothing else, stay focused on what you uniquely bring to the classroom, the program, and the campus community. If you do that, you’ll excel.

To learn more tricks and tips for submitting an impressive graduate school application, explore our related Grad School Success articles .

Editor’s note: This article was originally published in March 2017. It has since been updated for thoroughness and accuracy.

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How to Write a Statement of Purpose for PhD Admission

Grad-student-writing-a-statement-of-purpose

The dreaded doctoral statement of purpose — every PhD program asks for it, but why is it so difficult to write? Writing a strong statement of purpose is essential to getting into your top PhD programs. A PhD statement of purpose gives admissions committees an introduction to your research interests and why their specific program is of interest to you.

Like a cover letter for a job application, a great statement of purpose allows you to highlight your strengths, interests and experience. If you need statement of purpose advice, keep reading for guidance on how to write a successful statement of purpose that will make your PhD application stand out.

Statement of purpose vs. personal statement

Though the two may sound similar, they’re not necessarily interchangeable. A personal statement gives insight into who you are, while a statement of purpose is meant to showcase what you want to do. Rarely will you be asked to write a personal statement for a PhD program.

As you go through the PhD application process, you will likely see schools requesting either a statement of purpose or a research statement. In most cases, they're both looking for the same thing. Admissions committees want to know about your academic background, your research goals and what you hope to accomplish as a candidate in a PhD program.

Your research goals should align with faculty research

Being admitted to a PhD program is a great feeling, but if you enroll in a program that doesn’t match your research interests or help support your career goals, you may be setting yourself up for disappointment later down the road.

Applying for admission to a program is all about fit. Faculty reviewers are looking for students who best represent the department’s mission and will help them obtain their research objectives.

By the time you apply, you should have a solid understanding of what the department’s primary research and content areas are, as well as which faculty members you’d like to work with more closely. This might mean finding information about what their labs do and reading published articles related to their work.

Be sure to include how your interests and past experiences align with the work that they do and how you would be an active contributor to those endeavors. This approach shows that you took the time to look into their program, so the committee will be more willing to invest theirs in reviewing your application.

Don’t be afraid to address your weaknesses

Many people assume they should avoid listing their shortcomings in their essays. The whole point of applying to a program is to impress the reviewers, right? But constructively addressing your weaknesses can be a great way to demonstrate how this program can help you achieve your academic goals.

Look at the catalog and read through the courses that are part of the program. If there is a particular class that fascinates you, talk about how it could help you obtain a new skill or a better understanding of a concept that you’ve struggled with before.

This demonstrates that you are actively seeking programs to help you better your education. It also exhibits that you’re mindful of what areas of your knowledge need some improvement, which shows maturity and the ability to self-assess.

Keep it succinct

If your program of interest does not specify a page word or word limit, it’s best to assume that your statement should not exceed two pages total. It should be enough to give them a glimpse of who you are and what you have to offer but not share your life story.

The aim is to communicate how and why this particular program will help you meet your academic and career goals. Limited space means you must prioritize what you include in your statement.

Create an outline before you start writing to ensure you are including points that are relevant to your application and the program to which you are applying. Your statement is also an example of how well you can write. By framing your essay before you write it, you can avoid stream-of-consciousness writing that can often come across as undefined and incoherent.

Proofread! And read it over and over

When you think you have a finished product, read your essay out loud. This makes it easier to catch typos, poor grammar, and oddly worded sentences. If you have a friend who is also applying to grad school, help each other out by editing each other’s essays.

Having someone else read your statement and ask questions can help you clarify your points and make it more compelling. Your statement is your one chance to present yourself professionally in your own words. The occasional mistake is excusable, but messy writing will make them think you lack attention to detail.

Before you hit submit on that application, be sure that you have attached the correct document for the right institution. It can be very embarrassing if your statement mentions the wrong faculty member’s name or refers to another school’s library! It could also cause the reviewers to think you are not as serious about their program.

You’ve spent a good amount of time perfecting your application, so take your time to review everything before you submit it so you can rest easy knowing you’ve presented your best.

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Statement of Purpose 

The statement of purpose is very important to programs when deciding whether to admit a candidate. Your statement should be focused, informative, and convey your research interests and qualifications. You should describe your reasons and motivations for pursuing a graduate degree in your chosen degree program, noting the experiences that shaped your research ambitions, indicating briefly your career objectives, and concisely stating your past work in your intended field of study and in related fields. Your degree program of interest may have specific guidance or requirements for the statement of purpose, so be sure to review the degree program page for more information. Unless otherwise noted, your statement should not exceed 1,000 words. 

Personal Statement

A core part of the Harvard Griffin GSAS mission is to identify and attract the most promising students to form a dynamic and diverse community. We are committed to educating individuals who reflect the growing diversity of perspectives and life experiences represented in society today and who will contribute to our commitment to sustain a welcoming, supportive, and inclusive environment. Please share how your experiences or activities will advance our mission and commitment. Your statement should be no longer than 500 words.

Writing Sample 

Please visit Degree Programs and navigate to your degree program of interest to determine if a writing sample is required. When preparing your writing sample, be sure to follow program requirements, which may include format, topic, or length. 

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Writing the Statement of Purpose

The statement of purpose should convince the admissions committee that your achievements show promise for your success in graduate study. Think of the statement of purpose as a composition with four different parts.

Make sure to check on the appropriate departmental website to find out if your statement should include additional or specific information.

Part 1: Introduce yourself, your interests and motivations

Tell them what you’re interested in, and perhaps, what sparked your desire for graduate study. This should be short and to the point; don’t spend a great deal of time on autobiography.

Part 2: Summarize your undergraduate and previous graduate career

a) Research you conducted. Indicate with whom, the title of the project, what your responsibilities were, and the outcome. Write technically, or in the style of your discipline. Faculty are the people who read these statements.

b) Important paper or thesis project you completed, as well as anything scholarly beyond your curricular requirements.

c) Work experience, especially if you had any kind of responsibility for testing, designing, researching or interning in an area similar to what you wish to study in graduate school.

Part 3: Discuss the relevance of your recent and current activities

If you graduated and worked prior to returning to graduate school, indicate what you’ve been doing: company or non-profit, your work/design team, responsibilities, what you learned. You can also indicate here how this helped you focus your graduate studies.

Part 4: Elaborate on your academic interests

Here you indicate what you would like to study in graduate school in enough detail to convince the faculty that you understand the scope of research in their discipline, and are engaged with current research themes.

a) Indicate the area of your interests. Ideally, pose a question, define a problem, or indicate a theme that you would like to address, and questions that arise from contemporary research. This should be an ample paragraph!

b) Look on the web for information about departments you’re interested in, including professors and their research. Are there professors whose research interests parallel yours? If so, indicate this. Check the specific program; many may require you to name a professor or professors with whom you might work.

c) End your statement in a positive manner, indicating your excitement and readiness for the challenges ahead of you.

Essential Tips

1. What the admissions committee will read between the lines: self-motivation, competence, potential as a graduate student.

2. Emphasize everything from a positive perspective and write in an active, not a passive voice.

3. Demonstrate everything by example; don’t say directly that you’re a persistent person, show it.

4. If there is something important that happened to you that affected your grades, such as poverty, illness, or excessive work, state it. Write it affirmatively, showing your perseverance despite obstacles. You can elaborate more in your personal statement.

5. Make sure everything is linked with continuity and focus.

6. Unless the specific program says otherwise, be concise; an ideal essay should say everything it needs to with brevity. Approximately 500 to 1000 well-selected words (1-2 single space pages in 12 point font) is better than more words with less clarity and poor organization.

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PhD Series: How to Write a Statement of Purpose

posted on July 28, 2021

What is a Statement of Purpose?

A Statement of Purpose goes beyond the traditional Personal Statement. It asks applicants to not only describe their professional journey and how that led to their research interests, but also offer additional insight into their proposed area of study. This article offers a useful framework for writing your Statement of Purpose as well as tips to get you started.

Step 1: Introduction and Outline of Goals

The first section of the Statement of Purpose should include a broad overview of your academic interests as well as a brief outline of your short term and long-term goals. Introducing your interests and goals early frames the rest of the essay for the reader, and more importantly, answers the prompt.  

Step 2: Relevant Academic History

Describe relevant academic or work experiences in detail and how they have shaped your desire to pursue a graduate degree in your proposed field. A common mistake made by applicants is providing a detailed account of every single past experience in their Statement of Purpose. While certainly comprehensive, it is not necessary, and can reflect poorly on the applicant, especially if it excludes or dilutes other essential components of the essay. Instead, consider including 3-5 of your most impactful experiences. Describe the projects in detail, skills you developed, lessons learned, and any outcomes. For example, for a research project involving human subjects, you could describe the process of obtaining IRB approval, developing and validating a survey, or mixed methods data analysis. PhD programs are rigorous. Convince the selection committee that you “know what you are getting into,” that you have the knowledge and resilience to be successful in their PhD program.

Step 3: Next Steps and “Why X” Program

Here, describe your research interests, detailing potential projects, research aims and methodologies. Discuss potential mentors at the institution you would like to work with (the buzzword here is “mentoring team”), and the specific skills you will learn from each of them. If done correctly, this section has the most potential to set you apart from other applicants.

Writing a Statement of Purpose that is both comprehensive and concise can be challenging. Before you begin, outline your essay using the above sections, paying close attention to your overarching goals. Do your past experiences clearly explain what brought you to your proposed field of interest? How will pursuing a PhD help you achieve your future goals? Connect the dots for your readers.   

Need more guidance with your Statement of Purpose essay?  The Art of Applying® is here to help. Our experienced team of consultants have trained at the top academic institutions in the world and more importantly, are dedicated to your success. To learn more about how we can help, click here to schedule your 15-minute Quick Call .

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How to Write Statement of Purpose (SOP) for Ph.D. Admission: Sample & Example

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  • March 22, 2024

Every document is important in your PhD application when you present a profile to the admissions committee, AdCom. Each document, whether the Statement of Purpose (SOP), a research paper sample, research essay, resume, or Letter of Recommendation (LOR), can be a crucial factor or a tie-breaker when universities select candidates with similar profiles. 

Table of Contents

Therefore, the statement of purpose for PhD is very important in the entire application procedure. This blog contains all aspects of the SOP for PhD, including its format and requirements for top universities.

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How to Write SOP for Ph.D.

Writing a Statement of Purpose (SOP) for a PhD requires candidates to express their interest in the subject honestly and passionately. To help you create an impactful SOP, here are a few simple guidelines: 

  • Introduction: Start with a good introduction that catches the reader’s attention and clarifies your intention to pursue doctoral studies. Please describe your academic background and research interests briefly.
  • Academic Background:  Explain your academic path, highlighting relevant courses, research projects, publications and achievements in the field. Explain how these experiences have prepared you for your PhD studies and influenced your research interests.
  • Research Experience:  Tell us about any research experience, including internships, projects or cooperation. Tell us what you are doing, how you contribute, and what outcomes or insights you gained from this experience. Show your analytical and problem-solving abilities and your ability to collaborate independently.
  • Future Goals:  Define your long-term career objectives and how you can attain a Ph.D. that aligns with those goals. Explain how you will be able to achieve your objectives and contribute to your professional development by applying for this programme.
  • Conclusion:  Clarify your main points and reiterate your enthusiasm for this program. Let me finish by saying you are ready and eager to contribute to the academic community.
  • Proofreading & Editing: Please review your SOP closely to see if you have any grammar, spelling, or typing errors. Ensure that everything is clear, coherent and concise at all times. To improve the quality of your SOP, consider seeking feedback from professors, mentors and colleagues. 

Sample Statement of Purpose (SOP) for Ph.D.

Presenting key information to institutions in a structured manner is essential when searching for samples from the PhD SOP. Applicants should aim for a length ranging from 200 to 1000 words, tailored to the institution’s requirements when writing a PhD personal statement.

It’s important to strike the right balance; a statement should not be too lengthy, which can overload the reader, and it should not be too short, which could lead to a lack of clarity. To ensure that the message is effectively communicated, emphasis is placed on being concise yet informative.

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Sample SOP for PhD: Sample 1

I grew up in Chandigarh and witnessed firsthand the effects of environmental degradation and climate change on our society. That experience awakened my passion for the environment, and I am determined to continue my studies in this area. I am excited to apply for the Master’s program in Environmental Studies at [University Name].

A commitment to understanding and dealing with environmental challenges shapes my academic journey. I’ve completed my undergraduate studies in environmental science and acquired a solid understanding of environmental principles and sustainable development.

I’ve had the opportunity to work with a wide range of organisations dedicated to protecting and developing our environment throughout my professional career. These experiences have given me valuable insight into the complex interaction between human activities and the natural environment.

I researched topics such as biodiversity conservation and adaptation to climate change because of my interest in environmental issues. One of my most memorable achievements was participating in the project to assess the impact of deforestation on local ecosystems in this region. This experience deepened my understanding of the importance of interdisciplinary approaches to environmental research.

In particular, my long-term objective in conservation biology and ecosystem management is to contribute to developing novel solutions for environmental problems. It will give me the knowledge and skills necessary to make a real impact in this area by studying for a master’s degree in environmental studies at [University Name].

The interdisciplinary approach and research opportunities offered by the Environmental Studies Programme at [University Name] are very attractive. I would be incredibly attracted to work with highly respected faculty members and participate in hands-on research activities. Given the alignment of my research interests and career goals, exploring specific topics related to the Specific Research Areas is especially important.

Lastly, I’m excited about continuing my studies at [University Name] and contributing to environmental studies. I’m sure I’m a strong candidate for the Master’s program because of my academic background, professional experience, and passion for protecting the environment. Thank you for considering my application.

Sample SOP for PhD: Sample 2

The dynamic world of business, and its profound impact on society, fascinated me as a young man. This fascination, coupled with a strong desire to make a positive difference through strategic leadership, has motivated my pursuit of a Master’s degree in Business Administration at [University Name].

I completed my undergraduate studies in Economics at [University Name], where I developed a solid foundation in economic theory and quantitative analysis. I’ve been equipped with a comprehensive understanding of market dynamics, financial principles and strategic decision making through my studies.

I have acquired valuable experience working in various roles within the financial services sector following my college studies. These experiences have given me a firsthand insight into the complexity of business operations, financial management and strategic planning. I’ve sharpened my ability to analyse, manage and work as a team through my roles.

I am well aware of the effective business leadership through my professional experiences. I’m passionate about using the principles of business to drive innovation, sustain long term growth and positively contribute to society. I will gain the necessary knowledge, skills and network to meet these objectives by completing my Master of Business Administration.

With its reputation for academic excellence, diverse student population and emphasis on Experiential Learning, the MBA program at The [University of Name] is particularly appealing to me. I’m looking forward to working with respected faculty members and fellow students, exchanging ideas as well as gaining a perspective from different points of view. In addition, I’m looking forward to participating in hands-on projects and internships that will strengthen my practical skills as well as industrial knowledge.

My aim is to take a leadership role in the business sector, where I can make an impact on organisational growth and innovation after completing my MBA programme. In the end, my objective is to set up a business which will contribute positively to both the economy and society with its focus on sustainability of economic practice and community entrepreneurship.

Finally, I want to develop my business management knowledge and skills in order to make a significant impact on the global economy. I’m confident that the necessary tools and opportunities to achieve my objectives will be provided by the MBA program at [University Name]. Thank you for your consideration of my application, and I’m delighted to be able to contribute to a lively academic community at [University Name].

SOP for Ph.D. Admission Requirements for Top Universities

The requirements for a Statement of Purpose (SOP) when applying for a PhD program at top universities remain consistent in terms of the general approach to writing. However, variations exist in structure, word limit, and other specific guidelines depending on the individual university’s requirements. 

Here, we examine the SOP requirements for PhD applications at leading universities, per the QS World University Rankings 2024. 

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Writing a strong Statement of Purpose (SOP) is crucial for students applying to graduate programs. By using the tips and advice shared in this blog, you can effectively share your academic journey, interests, and goals with admissions teams. 

Remember, a good SOP shows your passion and readiness for advanced studies. With careful attention and effort, you can create an SOP that stands out and boosts your chances of getting into your desired program.

For more guidance on how to write SOP for PhD, you can contact our LeapScholar Team.

Frequently Asked Questions (FAQs)

Q. what makes a good sop for a ph.d..

Ans. The applicant’s research interests, academic background and career objectives should be clearly stated in a good SOP for a Ph.D. To demonstrate their readiness for doctoral-level research and their contribution to the academic community, the SOP should strongly align the applicant’s interests with the programme’s offering. In addition, it should be well-written, concise and in line with the specific programme and its requirements.

Q. What are some of the mistakes you should avoid in an SOP?

Ans.  Avoiding typical mistakes when drafting an a SOP statement of purpose is essential. Stop using generic language and cliches that do not promote your individuality. Ensure your SOP is tailored to each program, demonstrating an understanding of their unique offers and how you fit in with the school community. Focuses on the relevant experience and achievements, omitting irrelevant details.

Q. What is the importance of SOP for a Ph.D.?

Ans.  In the case of Ph.D. admission, the statement of purpose of the SOP provides candidates with the opportunity to demonstrate their academic background, research interests and career aspirations. This enables applicants to demonstrate their compatibility with the programme’s objectives and faculty expertise, giving admissions committees valuable insight into whether they are suited for advanced research or a career in academic studies.

Q. How do I write a SOP for college admission?

Ans. When writing the Statement of Purpose (SOP) to be admitted into college, make sure that you highlight your academics, career aspirations and why you are a good fit for this program. Indicate the relevant experience, skills and achievements that align with your objectives while explaining how college resources and opportunities will meet them. Keep the SOP brief well-organised and tailored to the specific college or program you’re applying to.

Q. How do I start an SOP sample?

Ans. To start a SOP sample effectively, consider opening with a compelling anecdote, a personal reflection, or a statement of purpose that succinctly articulates your motivation and passion for the chosen field of study. This will set the tone for the rest of the document and draw the reader’s attention from the beginning.

Q. What is the format for the SOP statement?

Ans. The format for a Statement of Purpose (SOP) typically includes an introduction, body paragraphs, and a conclusion. This introduction should provide an overview of your background and interests. Paragraphs should be added to the body highlighting your experiences in academia and industry, as well as particular successes and motivations. Lastly, the conclusion should summarise your main points and express your enthusiasm for this programme.

Q. Can I reuse an SOP for different Ph.D. programs?

Ans. While it is possible to apply the same overarching theme or experience to each SOP, it is essential to adapt each SOP to the specific requirements of the programme, the faculty, and the research opportunities. Using the same SOP without modifying it can be seen as generic and lacking genuine interest in the program. Personalising each SOP demonstrates your commitment and understanding of how you will align yourself with the goals and features of every program.

Q. Can I mention my weaknesses or challenges in my SOP?

Ans.  Generally, it is best not to mention weaknesses or problems explicitly in your Standard Operating Procedures. Instead, focus on highlighting your strengths, experiences and accomplishments. However, if you have overcome significant challenges that have shaped your academic journey or personal development, you may briefly mention them to demonstrate resilience and growth. Frame such experiences positively, emphasising what you learned and how it has strengthened your resolve to pursue your academic goals.

Q. How long should my SOP be?

Ans. Your Statement of Purpose (SOP) should be approximately one to two pages in length or between 500 and 1,000 words. Emphasising your academic background, research interests, career objectives, and why you are a strong candidate for the programme is essential. Keeping to the specified word count will ensure clarity and keep readers engaged while giving enough information about your qualifications and reasons for doing so.

Q. What tone and writing style should I use in my SOP?

Ans.  Keep your SOP professional and formal, but also add personality and enthusiasm to your chosen area of interest. To effectively communicate your motivation, experience and aspirations, you must be able to do so in a language that is easy to understand. As the Standard Opinion Paper is an official document for academic evaluation, do not be overly informal or superficial.

Q. How can I make my SOP stand out from other applicants?

Ans.  Make your SOP stand out by highlighting unique experiences, points of view and motivation. Share specific examples to highlight your achievements, skills, and passion in this area. Furthermore, demonstrate a deep understanding of the programme and show how your interests align with its objectives. Lastly, you must write a persuasive story which will appeal to the reader and give your candidacy an indelible impression.

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Sample Harvard Ph.D. Statement of Purpose

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by Talha Omer, MBA, M.Eng., Harvard & Cornell Grad

In statement of purpose.

A graduate school usually requires a statement of purpose (SOP).

In an SOP, you should cover the following: 

  • Your academic and professional history: This should include any relevant courses, research work, publications, or other job experiences that have prepared you for your program of choice.
  • Your research initiatives: You should explain what specifically pique your interests and why you are interested in pursuing a particular line of research.
  • Your career aspirations: Explain what you hope to achieve after completing your graduate program and how this program will help you achieve those dreams.
  • Your fit with the program: You should explain why you are interested in this particular program and how it aligns with your academic and professional goals.

In addition to these crucial points, you must include the following:

  • Any awards or honors you have received.
  • Any publications you have written.
  • Any other star-studded accomplishments.

Your statement of purpose aims to market yourself to the admissions committee and leave an impression that portrays you as the right fit for the program.

The follwing statement of purpose was written by an applicant who was accepted into several top Ph.D. programs in Organizational Behavior. It effectively covers all of the important points that are typically included in a strong SOP. In fact, variations of this statement of purpose were accepted at Harvard and Cornell. Use this example as a guide to understand the key elements of a successful Ph.D. statement of purpose.

Example Statement of Purpose for Ph.D.

Doctoral education is vital in developing thinkers who develop and propagate knowledge that transforms societies. Harvard’s doctoral program is known for educating doctoral students to grapple with grand intellectual challenges. Admission to this program brings the challenge of becoming part of a small but vibrant intellectual community. In this SOP, I shall try to advocate my potential for success in Harvard’s doctoral program by showcasing my research achievements, interests, and motivation for applying.

Publishing empirical studies, supervising undergraduate research projects, and reviewing papers for peer-reviewed journals even before receiving a doctorate indicate my potential for a successful research career in micro-OB. I began publishing research when my first paper appeared in the Journal of Career Development. This work investigated multiple additive moderations of two cultural values in protégé’s personality-mentoring relationships. I published a second manuscript in Personnel Review that explored organizational cynicism’s indirect and conditional effects on counterproductive work behaviors. My third study was published in the European Journal of Training and Development. It examined why variation exists in trainees’ reports of satisfaction with the trainer’s communication. Interesting results emerged when the study found positive and negative indirect pathways from task communication to communication satisfaction contradicting predictions of uncertainty reduction theory. A fourth study was published in Applied Psychology: An International Review. This work examined how five personality traits influence employee work outcomes in COVID-19.

My experience in publishing research has given me the skills and knowledge to effectively assist my advisors in their research work. I have been able to assist with tasks such as analyzing data sets, reviewing literature, and writing different sections of manuscripts. In addition to my publication experience, I have also supervised the final-year research projects of six business undergraduates on topics such as corporate cronyism, presenteeism, and cynicism. This experience has allowed me to view old problems from fresh and unusual perspectives. For example, during one discussion, I learned that intense passion for work, a functional emotion, can have unintended consequences such as work-to-family conflict.

In addition to my experience in publishing research and supervising undergraduate students, I have also had the opportunity to review manuscripts for various journals, including the Journal of Occupational and Organizational Psychology, the European Journal of Training and Development, and the Canadian Journal of Administrative Sciences. This experience has allowed me to become familiar with the unique problems pursued by other researchers, the formal process of scholarly debate in the double-blind peer review process, and both functional and dysfunctional communication patterns. I believe that my background in publication, supervision, and reviewing can be seen as indicators of my potential success in Harvard’s doctoral program. I can use my experience in supervision to help reduce the burden on my professors when they need to oversee the research work of other students. For example, I can review drafts submitted by students for corrections, provide hands-on training on analytical software, or answer research-related questions. With my experience in the peer-review process, I can also confidently assist my advisors and faculty members in their roles as editors and reviewers.

I am actively working to expand my scholarly competencies through various initiatives that complement my research initiatives. Specifically, I have developed advanced expertise in developing and testing multilevel structural equation models (MSEM) and multilevel path models using MPlus software. I also have experience testing cross-level moderation, mediation, and moderating mediation models. In addition, I have delivered a two-day workshop on testing multilevel models. My ability to analyze multilevel data could be valuable to Harvard’s faculty members and doctoral students as they work on their publications and dissertations.

Moreover, I score high on instruments of epistemic curiosity, conscientiousness, learning efficacy, and psychological resilience. At the same time, I score low on instruments of knowledge hiding, knowledge hoarding, and uncertainty avoidance. These traits show that I can easily adjust to the vibrant intellectual community at Harvard. I also tend to delve into details of theories frequently used in OB research. Some of these theories are conservation of resources, affective events, trait activation, and uncertainty reduction theory. While reading these theories, I think critically about their assumptions, propositions, and applications and seek opportunities to challenge them.

My inclination to challenge an established proposition of a theory met success when I successfully theorized and published a conceptual model that suggested revisions in uncertainty reduction theory. Moreover, my ability to find inadequacies in theories can complement the efforts of my advisors to address grand theoretical challenges in micro-OB. For instance, we can work on expanding the boundaries of one theory by connecting with another theory and then dropping some constructs of either theory to develop a more economic theory.

Combining quantitative and qualitative research provides a complete picture of any phenomenon under study. Therefore, I want to learn and carry out mixed methods research. For example, I can conduct a survey instrument development study as this study involves a qualitative study followed by a quantitative one. Carrying out qualitative research necessitates learning qualitative data analysis tools such as Nvivo. I believe I can develop this capability at Harvard as many professors are conducting qualitative studies.

Lastly, my research has been predominantly survey-based, cross-sectional, time-lagged, and longitudinal. However, there are research questions in which the directionality of relationships has to be determined. Experimental research is ideal for answering such questions, but I have not done this research. Harvard has many professors who routinely carry out empirical research, and I could benefit from their experience besides learning this research method. My ability to handle multilevel analysis, intellectual personality, theory-building skills, and desire to learn qualitative and experimental methods demonstrate that I shall prove to be an asset to Harvard’s business faculty.

After my doctoral studies, I aspire to join a top-ranking research university and become a leading micro-OB thinker, researcher, and educator. By doing so, I want to develop and propagate influential ideas that could transform management practice worldwide. Specifically, I want to contribute to the growing literature on behavioral business ethics, a sub-domain of micro-organizational behavior.

I have developed an interest in behavioral business ethics as a result of my observations of pro-supervisor unethical behaviors of employees. I can narrate at least one incident in which several lecturers at my university lied about the justice behaviors of their supervisor in front of the representatives of a business accreditation agency to win her favor. I believe that unethical behaviors, no matter how much they seem desirable, are eventually harmful to individuals and organizations. Actual incidents of ethical lapses have motivated me to understand what factors cause these phenomena and how they become well-entrenched in organizational life.

Despite my achievements, I have yet to carry out scholarly work that merits publication in top-tier journals like the Academy of Management Journal and the Journal of Applied Psychology. Nevertheless, I believe Harvard’s doctoral program can provide me with the opportunities to carry out high-impact research due to its unique intellectual resources. For example, the university has legendary professors like Max H. Bazerman and rising stars like Ting Zhang and Jillian J. Jordan, who can set the direction of my work toward resolving grand paradoxes of behavioral business ethics. The university also offers rigorous courses in moral philosophy and organizational behavior, besides providing access to a wide range of research databases. Moreover, the university offers a generous financial support program to help me focus on my doctoral study without worrying about earning while learning. These are my main reasons for applying for Ph.D. Organizational Behavior at Harvard University.

In summary, I have demonstrated my potential for success in the Ph.D. in Organizational Behavior program at Harvard through my achievements, skills, goals, interests, and reasons for applying. I believe that I would be a strong fit for this program and would be both a beneficiary and a benefactor to Harvard if given the opportunity to join the doctoral program.

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Statements of Purpose: Drafting Your Statement

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Write one essay for each program. Although they may sound similar, each program’s statement prompts asks for slightly different pieces of information about who you are. You may be fortunate to have two or three similar prompts for a few programs, but even then, remember that you must meld your own interests with the opportunities available at each particular program--so, no two statements should read exactly alike. In essence, be prepared to draft (and continuously revise) dedicated statements for each program application. Don’t send out a boilerplate essay.

Attempt to create one unifying theme in your narrative. Some applications ask you to include the answers to broad prompts in your statement. For instance, the only instructions you get may be: describe your goals and preparation to pursue graduate study in no more than 1500 words. Conversely, others may ask you to answer a series of very specific questions such as your reasons for applying to their program in particular, how your background fits into your professional goals, how your past achievements would aid you during your time in graduate school, and what you have learned from your prior professional experience. Regardless of the particular kind of writing situation, attempt to fit your narrative into one unifying theme. For example, if your essay focuses on how family has played an important role in your decision to go to graduate school, do not throw in an experience from your trip to a foreign country as another factor in your decision making process unless it is strongly tied with the overall theme of family. Also, be sure to stick to the word limits.

Strong statements of purpose answer four important questions that inform admissions committees of who you are professionally and personally.

Professionally, statements of purpose answer two questions for the committee.

First: what kind of work are you interested in doing in graduate school?

Be specific, don’t make the mistake of thinking that being vague in your focus will reach a wider audience. For instance, if you mainly want to study business ethics with two prominent faculty members who focus on that topic, write that in your statement. Do not worry that you are pigeonholing yourself by being specific and instead list several other areas that you could be interested in. There will not be enough time to go into all of these areas and it will make your statement sound aimless and disconnected.

Second: why is the program you are applying to a good fit for you?

This is where your online research on each program comes into play. Be specific about what makes the program that you are applying to your ideal choice. Avoid general statements such as “your program is one of the best in the country.” Focus more on the specific things that you think make it great—for you and your research in particular. If it has a good instructor to student ratio, how will that benefit you? If what separates the program from the rest is that it provides excellent field training before you graduate, how will you take advantage of this? Be specific. You may also talk about your goals after grad school. Where do you see yourself? Does the program have a good history in helping other students get there? You don’t have to be one hundred percent certain about your future plans; no one will pull your application essay before you graduate and express shock and disappointment if your interests happen to change. But generally, going to graduate school is a huge commitment. Admission committees want to know that you understand this and that you envision some type of gain for your dedication.

A word of caution: Avoid changing your statement just to get into a program if it is a bad fit for you. You’ll save yourself time and money down the line.

Be aware that while it is generally a good idea to be as honest about your intentions as possible, avoid being too candid about your reasons for applying to a certain school if they are less than scholarly. For instance, admission committees do not want to hear that you are applying to their program primarily because of the school’s proximity to significant others, family, friends; because it is located in a place with a great college town feeling; or, because it offers a variety of funding opportunities (however, you could probably mention this last one in passing if their funding is outstanding among other programs, signaling a dedication to its students’ goals).

Personally, statements of purpose also answer two questions for the committee.

First: What matters to you—and why?

The committee will receive a lot of data about you. The statement of purpose allows you to give that data meaning. It is important that you not just rephrase whatever is on your CV or resume because this won’t get at the meaning behind your experiences. A job or a class may have lasted only a few months, but it may have been the impetus for you to go to graduate school because of a unique experience that occurred there. The statement of purpose should give the committee a sense of who you are and how you have personally interpreted events in your life.

Second: How are you unique from the other candidates?

Above all, avoid playing it safe with bland language. It can be tempting to resist making yourself stand out in your statement because you don’t want to ruin your chances by “sounding weird.” Ironically, this type of information may be what makes you the most compelling candidate. Graduate program committees receive dozens—sometimes hundreds—of applications each year. Make your voice stand out among the rest by showing that you are not only professional but that there’s a person behind the important decisions you have made. What was the human element that motivated you to get you to where you are?

Many people wonder whether they should mention their minority status. Generally, you should mention your minority status only if it pertains to your studies. For instance, did working with a minority group (that you belong to) motivate you to go to graduate school? How so? Are you interested in undertaking minority issues once you have earned your degree—and, if so, in what capacity? For example, once you earn your Masters in Social Work, are you hoping to help Hispanic individuals who suffer from serious and persistent mental illness? Tie this with your background to give this goal some context.

Remember to switch over between other graduate application tasks such as asking for letters of recommendation, ordering your transcripts, filling out the questionnaire for each school, and so forth. This will break up the writing task and help to re-energize you.

Works Consulted

Getting In: A Step-By-Step Plan for Gaining Admission to Graduate School in Psychology . Washington, DC: American Psychological Association. 1997. Print.

Kaplan, Inc. Get into Graduate School: A Strategic Approach . New York: Simon & Schuster. 2003. Print.

Stelzer, Richard J. How to Write a Winning Personal Statement for Graduate and Professional School . 3rd. ed. Lawrenceville, NJ: Peterson’s Publishing, 2002. Print.

Stewart, Mark Allen. Peterson's How to Write the Perfect Personal Statement . Lawrenceville, NJ: Peterson’s Publishing, 2009. Print.

PhD Statements of Purpose

Some of these samples have been accepted by top programs. They have been graciously shared by past applicants for educational purposes. We hope they inspire you to write your own.

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Statement of Purpose for PhD in Computer Science (MIT Accepted)

We analyse three SOP samples, two accepted at MIT and one at the University of Washington.

Statement of Purpose for PhD in Biomedical Engineering (MIT Accepted)

In this article, we analyse a Biomedical Engineering SOP that was accepted at MIT, Stanford, and Georgia Tech

Letters of Recommendation: A Guide and Sample for your Recommenders

Statement of Purpose Sample for Nursing (Undergraduate) (Highly rated)

Description: We describe in detail how to write a statement of purpose for nursing. In the SOP, the applicant underscores the areas of nursing she’d focus on and how she was suited for the school.

Statement of Purpose Sample for Ph. D Nursing (Compelling)

Description: In this Statement of Purpose Sample for Nursing Ph. D, the applicant identifies the field of interest and specialization that he’s interested in early, details professional and research work, then points out the skills he would like to gain from this program and how the university will help in this endeavor.

Statement of Purpose for MBA (Ivy school)

Description: We start by providing a step by step guide that should help with generating ideas for your MBA SOP and then crafting one while adhering to certain tips. We then provide 3 ivy school samples.

Statement of Purpose Sample for Computer Science  (Highly rated)

Description: In this Statement of Purpose Sample for Computer Science, the applicant describes how a local mobile money sending application in rural parts of Africa inspired his love for computing.  The applicant explains a clear career path after graduating. You can get a similar SOP by ORDERING HERE

Statement of purpose sample for computer science 2 (Recommended)

Description: In this SOP, we provide the blueprint of writing a SOP for computer science. We follow it with two highly rated samples.

Statement of Purpose Sample for Cognitive Science (Good)

Description: In this SOP, the applicant describes how personal struggles with Dyslexia, and the inspiring story of  Akeelah in the Akeelah and the Bee film, motivated a desire to understand how the human brain works and how it can be trained to optimize the good while negating the bad.

MBA Statement of Purpose Example  (Excellent)

Description: In this Statement of Purpose Sample for MBA, the applicant evokes the loss of family business and a business degree that didn’t equip him with practical skills as the motivation for applying for an MBA. The applicant brings out the steps that he has taken to remedy this lack of practical experience and the skills that he looked forward to getting from the MBA program.

Statement of Purpose Sample for MBA with Engineering Background (Compelling)

Description: The applicant underscores professional experience managing people, financial, and operational processes. He emphasizes possession of transferable research experience, the result of which is a successful Statement of Purpose for MBA that got him acceptance to a top business school. You can get the same HERE

Statement of Purpose Sample for Masters in Public Health Science (Good)

Description:  In this SOP, the applicant underscores her teaching and research experience and show how they would be transferred to a role of a public health educator. If you’re applying for university admission in a field other than you did your bachelor’s, we can help with standardizing your SOP. Speak to us today HERE

Statement of Purpose Sample for  Psychology Graduate School (Great)

Description: In this SOP, the applicant explains how growing up in a crime-ridden neighborhood with a police father informed her early views on crime prevention and the place of psychology. She places this early observations in their proper context by profiling the background of teenage offenders thereby underling the place of early trauma on future behavior.

Statement of Purpose Sample for Mathematics (Highly rated)

Description: This sample explains the applicant’s love for numbers and top achievement as well as suitability for the university.

Statement of Purpose Sample for Business Management (Highly rated)

Description: The SOP demonstrates how professional experience not deemed relevant to business management may be captured as an example of work ethics

Statement of Purpose Sample for Nursing

Statement of Purpose sample for nursing

Statement of Purpose Sample for Nursing PhD

Statement of purpose sample for nursing Phd

Statement of Purpose sample for MBA

Statement of Purpose sample for MBA

Statement of purpose sample for computer science 2

A statement of purpose sample for computer science 2 that earned acceptance to multiple universities

Statement of Purpose Sample in Cognitive Science

Statement of Purpose sample in cognitive science

Statement of Purpose sample for mathematics

Statement of Purpose sample for mathematics

Statement of Purpose sample for MBA with Engineering Background

Statement of Purpose sample for MBA with Engineering Background

Statement of Purpose sample for Masters in Pyschology

Statement of Purpose sample for Masters in Psychology

Statement of Purpose Sample for Computer Science

Statement of Purpose sample in computer science

Statement of Purpose sample for Business Management

Statement of Purpose sample for business management

Statement of Purpose sample for Masters in Public Health

Statement of Purpose Sample for Masters in Public Health

Statement of Purpose for MBA Sample (Ivy school)

This is an MBA Statement of purpose for an ivy school.

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Flawless Statement Of Purpose For PhD: Samples & Tips

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As an aspiring PhD student, you’ve probably heard it time and time again – your statement of purpose (SOP) is one of the most important elements of your application. In just a few short pages, the admissions committee needs to understand your research interests, fit for the program, and long-term career goals. It’s no small feat to efficiently and powerfully convey all this within the character limit restrictions. That’s why we are here to walk you through everything you need to know to create the perfect SOP and bolster your chances of admissions success. In this post, we’ll unpack the anatomy of a compelling SOP, including essential components and structure. We’ll also share statement of purpose for PhD samples from both real and fictional but effective essays to give you a sense of the different styles and tones you can take.Finally, we’ll provide my top writing and editing tips to help you put your best foot forward and craft the type of polished, punchy statement that makes admissions officers eager to admit you into their program. Let’s dive in and get started on building your application’s most pivotal piece.

Understand the purpose

A statement of purpose for a PhD program is more than just a formal requirement for the application process; it is a critical component that helps the admission committee understand your academic journey, your research interests, and your fit into the program. The SOP serves a dual purpose- it demonstrates your ability to articulate complex ideas clearly and concisely, reflecting your communication skills, and it outlines your intellectual curiosity and dedication to your field of study. The committee uses the SOP to gauge whether your research interests align with those of the faculty, whether you have the potential to contribute significantly to the field, and whether you have the resilience and dedication to withstand the rigors of a PhD program. Essentially, the SOP is your opportunity to convince the committee that you are a compatible candidate for the program and that you have the ambition, curiosity, and academic prowess to succeed.

What your statement of purpose should not do

While your statement of purpose should provide a comprehensive picture of your academic journey, it should not merely rehash what can already be found on your resume or CV. The resume primarily lists your qualifications, the courses you’ve taken, the projects you’ve completed, and the positions you’ve held. Simply repeating these details in your statement does not add any value to your application and can be redundant.

As demonstrated in the statement of purpose for PhD samples below, the aim of the essay is to provide context, explain the motivations behind your academic and professional decisions, and to outline your future research goals and aspirations. Rehashing your resume wastes valuable space that could be used to highlight your research interests, demonstrate your analytical thinking, and elucidate your understanding of the academic field. Moreover, it reflects a lack of creativity and an inability to think critically, traits that are extremely important for a successful PhD candidate. Therefore, it’s crucial to ensure that your SOP goes beyond your resume, offering a deeper insight into your intellectual journey and your commitment to your chosen field of study.

Here is an illustration of how your statement of purpose can provide a comprehensive account of your academic journey without simply echoing your resume or CV:

“As an undergraduate, I was drawn to the complexities and intricacies of molecular biology, a fascination that was kindled during my sophomore year project on DNA replication. This wasn’t simply a course requirement for me, but a thrilling dive into the minuscule yet mighty world of cells and DNA. The project led me to identify my research interest and, subsequently, to choose an internship in a lab specializing in gene editing techniques. This experience allowed me to work with renowned professionals and gain hands-on experience, igniting a desire to contribute meaningfully to this field. My decision to apply for a PhD program in molecular biology stems from this inquisitiveness and the profound desire to delve deeper into the mysteries of genetic codes. If granted the opportunity, my aim is to focus on gene therapy research to combat genetic disorders, a pursuit that I believe can change countless lives. This is not merely an academic endeavor for me; it is my commitment to contribute to a field that holds immense potential for human health.”

girl working on her statement of purpose for PhD

Know your audience

Understanding your audience is central to crafting a compelling statement of purpose for a PhD program. When preparing your SOP, consider the specifics of the program and department you’re applying to — what are their research focus areas, what methodologies do they frequently employ, who are the key faculty members, and what are their contributions to the field? Incorporating these details into your SOP will demonstrate that you’ve done your homework and that you’re genuinely interested in the program.

It’s not about pandering to the department; rather, it’s about showing that you’ve taken the time to understand their objectives and that you see a genuine alignment between their work and your research interests. For instance, if the department is known for its focus on quantitative methods, you might want to highlight your experience with these methods and how you plan to utilize them in your research. Similarly, if a faculty member in the department is doing groundbreaking work in your area of interest, mentioning this work and how it aligns with your research goals could work in your favor.

Remember, the SOP is not just about selling your skills and achievements; it’s about weaving a narrative that shows a deep understanding of the program, a clear vision of your research journey, and a firm belief in your compatibility with the department’s goals and values. Among the statement of purpose for PhD samples provided in this blog post, the following one demonstrates how to do just that:

“As an aspiring PhD candidate, I am drawn to the University of XYZ’s Department of Neuroscience due to its renowned focus on neurodegenerative diseases. I have a particular interest in the methodologies that Dr. Jane Doe employs in her groundbreaking research on Parkinson’s disease. Having utilized quantitative methods extensively during my master’s thesis, I plan to further refine these skills to contribute to this field’s evolving discourse. I am particularly impressed by the department’s innovative approach to integrating molecular biology and computational modeling . This aligns closely with my own vision of utilizing a multi-disciplinary approach to understand the complexities of neurodegenerative disorders. My past research endeavors along with my desire to delve deeper into this particular field have equipped me with a unique perspective and a steadfast determination. I firmly believe that the application of my skills and the alignment of our research interests will significantly contribute to the department’s ongoing projects and overarching goals.”

Focus on your research experience

In your statement of purpose, the articulation of past experiences forms a pivotal part. It lays a foundational layer that demonstrates your abilities, commitment, and growth. Each experience that you narrate should be a reflection of your intellectual curiosity, research acumen, and dedication to your chosen field.

This does not mean that you just sequentially list your experiences. Instead, it is essential to focus on those that had a significant impact on your academic journey or shaped your research interests. Discuss your learnings, illustrate how challenges were addressed and remember to underline your contribution to each experience shared.

The idea is to paint a picture of your capabilities, showcasing not just your technical skills, but also your problem-solving ability, perseverance, and team spirit. When an admissions committee member reads your SOP, they should not only grasp your past experiences but also see your potential to effect meaningful change in the future.

As such, your SOP should be a blend of your present and future – a snapshot of who you have been, who you are, and who you aspire to become. Therefore, invest the time to reflect, compose, and meticulously proofread your SOP, as it serves as a powerful tool that can impress the admissions committee, setting you apart from other candidates.

“During my undergraduate studies, I had the opportunity to be a part of a research team working on nano-sensor technology. This experience ignited my passion for nanotechnology and sensor systems, as I found the potential of these technologies in addressing some of the pressing environmental issues remarkable. I contributed to this project by identifying a novel approach for enhancing the sensor’s sensitivity, which was an outcome of my methodical problem-solving approach and rigorous testing. This experience was not without its challenges, and it was during these trying times that my perseverance shone through. There were instances when our team hit roadblocks, but we resolved them collaboratively, highlighting my ability to work effectively in a team. The knowledge and skills that I gained from this experience have significantly influenced my academic path and future aspirations. Now, I aim to delve deeper into this domain in my graduate studies, with the ultimate goal of developing innovative solutions for environmental challenges. I believe that my dedication, combined with my problem-solving skills and team spirit, will enable me to contribute significantly to the ongoing projects at your esteemed institution.”

Girl looking up statement of purpose for PhD samples on her computer

Highlight your research interests

As shown in the statement of purpose for PhD samples below, general statements about being interested in a broad field, such as ‘molecular biology’ or ‘international relations,’ will not make you stand out. Instead, delve into the intricate aspects of your area of interest, demonstrating your profound understanding and passion for the subject.

For instance, if your research interest lies in the domain of molecular biology, you might specify that you are particularly intrigued by the role of microRNAs in gene regulation and its implications for cancer treatment. If international relations is your field, you might express a keen interest in the interplay of economic sanctions and nuclear disarmament, using specific case studies such as North Korea or Iran.

Back your assertions with evidence of your knowledge and skills – refer to relevant research you’ve done, courses you’ve taken, or seminal literature you’ve read. Tying your research interests to current debates and pressing issues in the field will further underscore your commitment and preparedness for PhD-level work. You also need to mention potential research questions you wish to explore, thereby showcasing your ability to conceptualize and execute research.

Remember, your research interests are the cornerstone of your PhD journey, and the statement of purpose is an opportunity to demonstrate that these interests are informed, well-articulated, and aligned with the department’s expertise.

“My fascination with molecular biology is deeply rooted in the complex world of microRNAs and their potential in gene regulation. I am particularly captivated by the implications this has for cancer treatment, a connection I have explored in my undergraduate research examining the role of microRNA-155 in breast cancer progression. This research, coupled with my advanced coursework in cellular biology and genetics, has equipped me with a robust understanding of the molecular mechanisms driving disease. Furthermore, my keen interest extends to pressing debates in the field, as I am actively engaged in studying the potential of microRNAs as therapeutic targets. Looking forward, I wish to delve deeper into this area during my PhD, with an initial research question centered around understanding the differential expression patterns of microRNAs in various cancer types. I am confident that the department’s expertise in molecular biology, notably the groundbreaking work on microRNA-based therapies, aligns perfectly with my research interests, and I am excited about the possibility of contributing to this pioneering field.”

Emphasize your motivation

Your motivation is the driving force behind your aspiration to pursue a PhD, and it is crucial to articulate this effectively in your statement of purpose . It is not enough to merely state that you are passionate about your subject; you need to demonstrate your commitment and dedication through tangible examples and anecdotes.

For instance, you might talk about a seminal moment or experience that sparked your interest in the field – perhaps a particular course you took or a paper you read that opened up a new perspective. You might recount how you pursued this interest, undertaking independent reading, engaging in research projects, or seeking out mentors in your field. You might discuss how these experiences fueled your passion further, inciting an insatiable curiosity and a determination to contribute to the field.

Convey how your subject has influenced your worldview, shaped your career goals, and ingrained a sense of purpose and direction in your life. This passion should seep into every facet of your statement of purpose, presenting a compelling narrative that resonates with the admissions committee. Ultimately, your motivation should underscore your willingness to embrace the rigors of a PhD program, your readiness to delve deeper into your field, and your ambition to make a profound impact on it.

“My fascination with neurobiology was truly sparked when I took an introductory course in my sophomore year of undergraduate studies. The intricate workings of the human brain and how it influences behavior captivated me. I sought to dive deeper into this subject, undertaking independent reading beyond the scope of my coursework. I also volunteered for a research project under the guidance of a respected professor in the field. This hands-on experience introduced me to the thrill of discovery and the satisfaction of contributing to scientific knowledge. These experiences reinforced my passion for neurobiology, instilling an insatiable curiosity and a determination to delve deeper. Today, this subject has evolved from merely an academic interest to a defining aspect of my life, shaping my career aspirations and directing my purpose. My motivation to pursue a PhD stems from this profound desire to deepen my understanding, participate in groundbreaking research, and ultimately contribute significantly to our understanding of the human brain.”

Hands from a femal writing her statement of purpose for phd

Discuss your qualifications

Your qualifications form a significant part of your application and should be highlighted effectively in your statement of purpose. Start by discussing your academic background, emphasizing the relevance of your degrees, courses, and thesis projects to your proposed area of study.

For example, if you’re applying for a PhD in psychology, you might mention your bachelor’s and master’s degrees in the same field, the psychology courses you’ve mastered, and the dissertation you’ve completed on a related topic.

Next, delve into relevant work experiences, internships, or research projects you’ve partaken in, explaining the insights and skills you’ve gleaned from these opportunities. Be specific about your roles and responsibilities, the methodologies you’ve used, the challenges you’ve overcome, and the results you’ve achieved.

Remember, each aspect of your qualifications should align with your research interests and underscore your readiness for the PhD program.

Show how you can contribute

In the conclusion of your statement of purpose, it’s essential to clearly articulate how you can contribute to the PhD program and the broader academic community. This involves showing how your unique perspectives, experiences, skills, and aspirations can enrich the learning environment, push the boundaries of your field, and address pertinent societal issues.

For example, you might highlight how your innovative research methodology can fill existing gaps in knowledge, how your commitment to mentorship can foster a supportive academic culture, or how your interdisciplinary approach can facilitate collaborations and yield groundbreaking insights.

Be sure to also touch on your long-term career goals, such as becoming a professor, a policy-maker, or a consultant, and explain how these align with the objectives of the PhD program and the institution’s mission. This gives the admissions committee a clear vision of your future trajectory and reassures them of your determination and potential to succeed.

Remember, your conclusion is your final chance to leave a lasting impression, so ensure it’s compelling, coherent, and reflective of your passion, readiness, and potential to excel in the PhD program.

“To conclude, I am keen to join your esteemed PhD program as I see it as a platform where my experiences, skills, and aspirations can have a significant impact. With my in-depth background in environmental science and a passion for data analytics, I intend to explore innovative methodologies that address the pressing issue of climate change. This interdisciplinary approach, I believe, can fill gaps in current research and provide novel insights that could potentially lead to impactful solutions. I am equally committed to fostering a supportive academic culture through active mentorship in the X program, leveraging my experience as a TA during my master’s in Y activities. Looking ahead, my ultimate career goal is to work as a policy consultant, leveraging research to shape powerful environmental policies. I am confident that this aligns with the mission of your institution and the objectives of the PhD program. In summary, I am eager to contribute to the academic community and believe that with my passion, readiness, and potential, I will be a valuable addition to your program.”

Express clearly and concisely

As demonstrated in the statement of purpose for PhD samples above, writing an essay that is clear and concise necessitates a logical structure and a succinct, yet compelling language.

Use simple, direct language, focusing on precision and clarity. Be mindful of wordiness and redundancy, as these can dilute your message and confuse the reader. It’s crucial to use strong, active verbs and to avoid jargon, ensuring that your SOP is accessible and engaging. Breaking down complex ideas into simpler terms not only demonstrates your understanding of the subject but also makes your SOP easier to read.

Each paragraph should flow seamlessly into the next, maintaining a logical progression of ideas. Providing relevant examples and conveying them succinctly can further enhance the clarity and impact of your SOP. Moreover, a well-structured, concise SOP reflects your ability to communicate effectively, a skill integral to any academic pursuit. Whether you’re describing your research interests, academic achievements, or future plans, make every word count.

Remember, your goal is to convince the admissions committee that you are a promising candidate who will contribute positively to their program.

Show, don’t just tell

One of the most persuasive techniques in writing a compelling SOP is to employ a ‘show, don’t tell’ approach. This involves illustrating your claims with vivid examples and stories that demonstrate your qualifications and passion, rather than merely stating them.

For instance, instead of claiming that you have strong research skills, you might describe a complex project that you successfully managed, explaining the strategies you used and the challenges you overcame. You could bring your academic interests to life by detailing the precise moment when you realized your passion for your field of study, whether it was a fascinating lecture, a thought-provoking book, or a groundbreaking research paper.

You can also substantiate your career aspirations by recounting relevant experiences, such as internships, workshops, or leadership roles, that shaped your career goals and prepared you for the future. These narratives not only provide concrete evidence of your attributes but also make your SOP more engaging and memorable.

Be sure to use vibrant language to paint a clear picture and evoke emotions, making your experiences resonate with the reader. Incorporating a personal touch — your unique perspective, insights, or reflections — can give your SOP a distinct voice that stands apart from others.

Through compelling storytelling, you can transform your SOP into a captivating narrative that leaves a lasting impression on the admissions committee.

guy writing his statement of purpose

Warning: The purpose of statement of purpose for PhD samples

When it comes to crafting an impactful statement of purpose, samples can serve as invaluable tools. They offer a glimpse into the structure, content, and tone expected in a well-curated SOP. More than mere templates to be copied, statement of purpose for PhD samples should be viewed as guides for understanding how to articulate your academic and career aspirations effectively. They showcase successful attempts at conveying passion for a field, highlighting academic achievements, and outlining future goals within the constraints of a limited word count.

Despite the benefits of statement of purpose for PhD samples, it’s critical to remember that each SOP is unique and personal. Simply copying a sample would undermine the primary purpose of the SOP: to provide a distinct and authentic narrative of your journey and aspirations. The correct way to utilize these statement of purpose for PhD samples is by analyzing the writing strategies used, deriving inspiration, and then creating an original piece of work that reflects the applicant’s unique story. This approach ensures that the SOP not only meets the formal requirements set forth by the academic institution but also captures the individuality of the applicant, thus making a lasting impression on the admissions committee.

The high stakes of your statement of purpose

Your SOP is much more than a mere component of your application; it is a crucial determinant of your acceptance. This document breathes life into your application, rendering a vivid picture of your past, present, and future aspirations to the admissions committee. Its weight is such that a well-crafted SOP can elevate an otherwise average application, while a poorly constructed one can diminish the impact of an exceptional academic record.

Think of it as a double-edged sword, capable of either bolstering your chances of admission or, alternatively, significantly undermining them. The smallest of errors — be it a grammatical faux pas, a lack of coherence, or a failure to aptly convey your passion — can be detrimental, casting doubt on your abilities and commitment.

On the other hand, a compelling, polished SOP that succinctly encapsulates your journey, goals, and potential can resonate profoundly with the committee, positioning you as a desirable candidate. The stakes, then, are undeniably high. It’s a daunting task to undertake alone, and the margin for error is slim. Assessing your work objectively can be challenging, and subtle nuances may escape your notice. Seeking feedback in this critical endeavor may prove invaluable in ensuring your SOP is not just good, but exceptional.

Let’s recap. As demonstrated through our statement of purpose for your PhD samples, the SOP is one of the most important elements of the application process and needs to distinctly capture your research interests, fit for the program and future aspirations in its few pages. We have provided you with helpful information about components and structure, given real samples to emulate, and shared tips on writing and editing to ensure you submit a top-notch statement that will leave a favorable impression. Now that you know how to write an effective SOP for your PhD application confidently, what are you waiting for? Put your newfound knowledge into action and get started on creating an outstanding SOP that truly speaks for itself. And if you find yourself struggling or needing a bit of guidance along this journey, we offer statement of purpose services – whether it be helping you write your SOP from scratch or providing personalized feedback. Make sure to check them out!

With a Master’s from McGill University and a Ph.D. from New York University, Dr. Philippe Barr is the founder of The Admit Lab . As a tenure-track professor, Dr. Barr spent a decade teaching and serving on several graduate admission committees at UNC-Chapel Hill before turning to full-time consulting. With more than seven years of experience as a graduate school admissions consultant, Dr. Barr has stewarded the candidate journey across multiple master’s programs and helped hundreds of students get admitted to top-tier graduate programs all over the world .

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Not sure what graduate schools are looking for in a statement of purpose? Looking at successful graduate school statement of purpose samples can help! In this guide, we’ll orient you to what makes a great statement of purpose or letter of intent for graduate school. Then we’ll provide you with four successful statement of purpose examples from our graduate school experts. We’ll also provide analysis of what makes them successful. Finally, we’ll direct you to even more helpful examples that you can find online!

The Graduate School Statement of Purpose: An Overview

A statement of purpose (also called a letter of intent or a research statement) introduces your interests and experience to the admissions committee. For research-focused programs, like most PhDs and many master’s degrees, your statement of purpose will focus primarily on your past research experience and plans. For more professionally-focused graduate programs, your statement of purpose will primarily discuss how your pursuit of this professional program relates to your past experiences, and how you will use the skills from the program in your future career.

A statement of purpose for grad school is also where you sell the admissions committee on why you belong in their program specifically. Why do you fit there, and how does what they offer fit your interests?

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What’s in a Great Grad School Statement of Purpose?

Here are the essential elements of a strong graduate school statement of purpose:

Clear Articulation of Goals and Interests

A strong statement of purpose will clearly and specifically lay out your goals in undertaking the program and what you hope to accomplish with the degree. Again, for a research-focused program, this will focus primarily on the research project(s) you want to undertake while you are there. For a more professional program, discuss what interests you within the professional field and what skills/knowledge you hope to gain through the program.

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You should be as specific as possible in discussing what interests you. Use examples of particular phenomena, tools, or situations that you find exciting. If you are vague or say that everything in the field interests you, you run the risk of seeming unfocused or not actually that passionate.

Don’t worry that being too specific will box you into a particular research area or subfield during your entire tenure in graduate school. Your program understands that interests change—they won’t be pulling out your research statement to cross-reference with your dissertation proposal!

Evidence of Past Experience and Success

A great graduate school statement of purpose will also show programs that you have already been successful. They want applicants that will be able to follow through on their research/professional plans!

To this end, you’ll need to provide evidence of how your background qualifies you to pursue this program and your specific interests in the field. You’ll probably discuss your undergraduate studies and any professional experience you have. But be sure to draw on specific, vivid examples.  You might draw on your thesis, major projects you’ve worked on, papers you have written/published, presentations you’ve given, mentors you’ve worked with, and so on. This gives admissions committees concrete evidence that you are qualified to undertake graduate study!

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Interest and Fit With the Program

The third essential ingredient to a great statement of purpose is to clearly lay out why you and the program are a good fit. You should be able to identify both specific reasons why your work fits with the program and why the program suits your work/interests! Are there particular professors you’d like to work with? Does the department have a strong tradition in a certain methodology or theory you’re interested in? Is there a particular facet to the curriculum that you’d like to experience?

Showing that you and the program are a match shows that you chose the program thoughtfully and have genuine interest in it. Programs want to admit students who aren’t just passionate about the field. They want students who are genuinely enthused about their specific program and positioned to get the most out of what they have to offer.

Strong Writing

The final essential piece of a strong statement of purpose or letter of intent is strong writing. Writing skills are important for all graduate programs. You’ll need to demonstrate that you can clearly and effectively communicate your ideas in a way that flows logically. Additionally, you should show that you know how to write in a way that is descriptive but concise. A statement of purpose shouldn’t ever be longer than two pages, even without a hard word limit.

Admissions committees for humanities programs may be a little more focused on writing style than admissions officers for STEM programs. But even in quantitative and science-focused fields, written communication skills are an essential part of graduate school. So a strong statement of purpose will always be effectively written. You’ll see this in our statement of purpose for graduate school samples.

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Real, Successful Statement of Purpose Samples

In this section, we’ll present four successful graduate school statement of purpose examples from our graduate school experts, along with a brief commentary on each statement. These statements come from a diverse selection of program types to show you how the core essentials of a statement of purpose can be implemented differently for different fields.

Note: identifying information for these statements have been changed—except for example four, which is my statement.

  • Statement of Purpose Sample One: Japanese Studies MA

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This statement of purpose is notable for its great use of space and its vivid descriptions. The author is able to cram a lot into about a page. She discusses how she came to her two primary research interests (and how they are connected). She integrates this discussion of her interests with information on her past experiences and qualifications for pursuing the course of study. Finally, she includes details on her goals in pursuing the program and components of the program that interest her. Her examples are specific and fleshed-out. There’s a lot very cleverly included in a small amount of page space!

Additionally, the language is very vivid. Phrases like “evocative and visceral” and “steadily unraveling,” are eye-catching and intriguing. They demonstrate that she has the writing skills necessary to pursue both graduate study and her interest in translation.

  • Statement of Purpose Sample Two: Music MM

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This sample is fairly long, although at 12 point Times New Roman it’s under two pages single-spaced. The length of this statement is partially due to the somewhat expansive nature of the prompt, which asks what role music has played in the applicant’s life “to date.” This invites applicants to speak more about experiences further in the past (in the childhood and teen years) than is typical for a statement of purpose. Given that this is for a master’s degree in music, this is logical; musical study is typically something that is undertaken at a fairly young age.

This statement does an excellent job describing the student’s past experiences with music in great detail. The descriptions of the student’s past compositions and experiences performing new music are particularly vivid and intriguing.

This statement also lays out and elaborates on specific goals the student hopes to pursue through the program, as well as features particular to the program that interest the student (like particular professors).

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  • Statement of Purpose Sample Three: Economics PhD

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One of the first things you’ll likely notice about this statement is that it’s a little on the longer side. However, at 12 point Times New Roman font and single-spaced, it still comes in under 2 pages (excluding references). It makes sense for a PhD statement of purpose sample to be longer than a master’s degree statement of purpose—there’s more to lay out in terms of research interests!

The writing style is fairly straightforward—there’s definitely a stronger focus on delivering content than flashy writing style. As Economics is a more quantitative-focused field, this is fine. But the writing is still well-organized, clear, and error-free.

The writer also gives numerous examples of their past work and experience, and shows off their knowledge of the field through references, which is a nice touch.

  • Statement of Purpose Sample Four: History of the Book MA

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This is actually my statement of purpose. It was for a program that I got accepted to but did not end up attending, for a Master’s in the History of the Book. You’ll notice that the two essay prompts essentially asked us to split our statement of purpose into two parts: the first prompt asked about our research interests and goals, and the second prompt asked about our relevant experience and qualifications.

I’ll keep my comments on this graduate school statement of purpose sample brief because I’ll do a deep dive on it in the next section. But looking back at my statement of purpose, I do a good job outlining what within the field interests me and clearly laying out how my past experiences have qualified me for the program.

Obviously this statement did its job, since I was accepted to the program. However, if I were to improve this statement, I’d change the cliche beginning  (“since I was a child”) and provide more specificity in what about the program interested me.

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Deep Dive Analysis of a Sample Statement of Purpose for Graduate School

Next, we’ll do a paragraph by paragraph analysis of my statement, statement of purpose sample four. I’ll analyze its strengths and suggest ways I could shore up any weaknesses to make it even stronger.

Essay 1: Academic Interests

To refresh, here’s the first prompt: Please give a short statement that describes your academic interests, purpose, objectives and motivation in undertaking this postgraduate study. (max 3500 chars – approx. 500 words)

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Paragraph 1

Since I was a child, my favorite thing has always been a book. Not just for the stories and information they contain, although that is a large part of it. Mostly, I have been fascinated by the concept of book as object—a tangible item whose purpose is to relate intangible ideas and images. Bookbindings and jackets, different editions, the marginalia in a used book—all of these things become part of the individual book and its significance, and are worth study and consideration. Books and their equivalent forms—perfect bound, scrolled, stone tablets, papyrus—have long been an essential part of material culture and are also one of our most significant sources of information about the human historical past. Through both the literal object of the book, the words contained thereon, and its relationship to other books—forms of context, text and intertext—we are able to learn and hopefully manage layers of information with which we would otherwise have no familiarity.

First, the good: this paragraph does a good job introducing my academic interest in the book-as-object, and shows off pre-existing knowledge both of the study of material culture and literary theory. Additionally, the language is engaging: the juxtaposition of “tangible” and “intangible” in the beginning and phrases like “perfect bound, scrolled, stone tablets, papyrus” lend life to the writing and keep the reader engaged.

If I were to go back and improve this paragraph, first, I would absolutely change the first sentence to something less cliche than talking about my childhood. I might try something like “My love of books is a multifaceted thing. I don’t only love them for the stories and….” Second, I would chill out on the em dashes a little bit. Three sets in one paragraph is a little excessive. Finally, I might actually cut this paragraph down slightly to make more room word-wise later in the statement to discuss what specific things about the program interest me.

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Paragraph 2

Furthermore, blogs, webcomics, digital archives, e-readers, and even social media sites like tumblr and Facebook have revolutionized the concept of the book by changing how we share and transmit ideas and information, just as the Gutenberg printing press revolutionized the book all those years ago in the fifteenth century. Once again there has been an explosion both in who can send out information and who can receive it.

This paragraph briefly and effectively introduces my other main academic interest: how new technology has changed the concept of the book-as-object. The tie-back to the printing press is a nice touch; it’s a vivid example that shows that I’m aware of important historical moments in book history.

Paragraph 3

I am deeply interested in the preservation of the physical book, as I think it is an important part of human history (not to mention a satisfying sensory experience for the reader). However I am also very concerned with the digitization and organization of information for the modern world such that the book, in all of its forms, stays relevant and easy to access and use. Collections of books, archives, and information as stored in the world’s servers, libraries and museums are essential resources that need to be properly organized and administered to be fully taken advantage of by their audiences. My purpose in applying to the University of Edinburgh’s Material Culture and History of the Book is to gain the skills necessary to keep all forms of the book relevant and functional in an age when information can move more radically than ever before.

This paragraph actually has a focus problem. Since it covers two topics, I should split it into two paragraphs: one on the integration of my two interests, and one on my goals and interests in the program. I could also stand to expand on what features the program has that interest me: professors I’d like to work with, particular aspects of the curriculum, etc.

In spite of these things, however, this paragraph does a good job clearly integrating the two academic interests related to the book I introduced in the first two paragraphs. And the language is still strong —“satisfying sensory experience” is a great phrase. However, I’ve been using the word “information,” a lot; I might try to replace with appropriate synonyms (like “knowledge”) in a couple of places.

Paragraph 4

Additionally, I intend on pursuing a PhD in Library and Information Sciences upon completion of my master’s and I feel that this program while make me uniquely suited to approach library science from a highly academic and interdisciplinary perspective.

This final paragraph offers just quick touch on my future goals beyond the program. It’s typically fine for this to be relatively brief, as it is here, just so long as you can clearly identify some future goals.

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Essay 2: Relevant Experience

The second prompt just asked me to describe my relevant knowledge, training, and skills.

As a folklore and mythology student, I have gained a robust understanding of material culture and how it relates to culture as a whole. I have also learned about the transmission of ideas, information, stories and pieces of lore among and between populations, which is an important component of book history. Folklore is also deeply concerned with questions of the literary vs. oral lore and the tendency for text to “canonize” folklore, and yet text can also question or invert canonized versions; along with this my studies in my focus field of religion and storytelling have been deeply concerned with intertextuality. One of my courses was specifically concerned with the Heian-period Japanese novel The Tale of Genji and questions of translation and representation in post-Heian picture scrolls and also modern translations and manga. In addition to broader cultural questions concerned with gender and spirituality both in historical Japan and now, we considered the relationships between different Genji texts and images.

This is a strong, focused paragraph. I relate my academic background in Folklore and Mythology to my interests in studying the book, as well as showing off some of my knowledge in the area. I also chose and elaborated on a strong example (my class on the Tale of Genji ) of my relevant coursework.

I also have work experience that lends itself to the study of the book. After my freshman year of college I interned at the Chicago History Museum. Though I was in the visitor services department I was exposed to the preservation and archival departments of the museum and worked closely with the education department, which sparked my interest in archival collections and how museums present collection information to the public. After my sophomore year of college and into my junior year, I worked at Harvard’s rare books library, Houghton. At Houghton I prepared curated collections for archival storage. These collections were mostly comprised of the personal papers of noteworthy individuals, categorized into alphabetical folders. This experience made me very process-oriented and helped me to understand how collections come together on a holistic basis.

This paragraph also has a clear focus: my past, relevant work experience. Discussing archival collections and presenting information to the public links the interests discussed in my first statement with my qualifications in my second statement. However, if I were to revise this paragraph, I would add some specific examples of the amazing things I worked on and handled at Houghton Library. In that job, I got to touch Oliver Cromwell’s death mask! An interesting example would make this paragraph really pop even more.

Finally, in my current capacity as an education mentor in Allston, a suburb of Boston, I have learned the value of book history and material culture from an educational perspective. As a mentor who designs curriculum for individual students and small groups, I have learned to highly value clearly organized and useful educational resources such as websites, iPad apps, and books as tools for learning. By managing and organizing collections in a way that makes sense we are making information accessible to those who need it.

This final paragraph discusses my current (at the time) work experience in education and how that ties into my interest in the history of the book. It’s an intriguing connection and also harkens back to my discussion of information availability in the paragraph three of the first statement. Again, if I were to amp up this statement even more, I might include a specific example of a book-based (or book technology-based) project I did with one of my students. I worked on things like bookbinding and making “illuminated manuscripts” with some of my students; those would be interesting examples here.

This statement is split into two parts by virtue of the two-prompt format. However, if I were to integrate all of this information into one unified statement of purpose, I would probably briefly introduce my research interests, go in-depth on my background, then circle back around to speak more about my personal interests and goals and what intrigues me about the program. There’s not really one correct way to structure a statement of purpose just so long as it flows well and paragraphs are structured in a logical way: one topic per paragraph, with a clear topic and concluding sentence.

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More Statement of Purpose Examples

We’ve provided you with four great graduate school statement of purpose examples from our graduate school experts. However, if you’re looking for more, there are other sample letters of intent and statements of purpose for graduate school online. We’ve rounded up the best ones here, along with some strengths and weaknesses about each example.

Majortests Statement of Purpose Sample

This is a fairly straightforward, clearly written statement of purpose sample for a biology program. It includes useful commentary after each paragraph about what this statement of purpose is accomplishing.

  • This statement of purpose sample is well-organized, with clear topic sentences and points made in each paragraph.
  • The student clearly identifies what interests her about the program.
  • The student proactively addresses questions about why she hasn’t gone directly to graduate school, and frames her professional research experience as a positive thing.
  • She gives a tiny bit of color about her personality in a relevant way by discussing her involvement with the Natural History Society.
  • In general, discussing high school interests is too far back in time unless the anecdote is very interesting or unusual. The detail about The Theory of Evolution is intriguing; the information about the high school teacher seems irrelevant. The student should have condensed this paragraph into a sentence or two.
  • While this statement is cogently written and makes the candidate sound competent and well-qualified, it’s not exactly the most scintillating piece of writing out there. Some of the constructions are a little awkward or cliche. For example, the “many people have asked me” sentence followed by “the answer is” is a little bit clunky. This is probably fine for a STEM program. But just be aware that this statement is not a paragon of writing style.

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UC Berkeley History Statement of Purpose Sample

This is a graduate school statement of purpose example from the UC Berkeley History department’s PhD program, with annotations from a professor as to why it’s a successful statement.

  • The author is able to very clearly and articulately lay out her research interests and link them to past work she has successfully completed, namely, her thesis.
  • She is able to identify several things about the program and Berkeley that indicate why it is a good fit for her research interests.
  • She addresses the time she spent away from school and frames it as a positive, emphasizing that her use of time was well-considered and productive.
  • Her writing is very vivid, with excellent word choice and great imagery.

While very well-written and engaging, this sample statement of purpose for graduate school is a little bit on the long side! It’s a little over two single-spaced pages, which is definitely pushing the limits of acceptable length. Try to keep yours at 2 pages or less. Some of the information on the thesis (which comprises over half of the statement of purpose) could be condensed to bring it down to two pages.

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Pharmacy Residency Letter of Intent Sample

This is not technically a sample letter of intent for graduate school because it’s actually for a pharmacy residency program. However, this example still provides illumination as to what makes a decent graduate school letter of intent sample.

  • This is a serviceable letter of intent: the writer clearly lays out their own goals within the field of pharmacy, what qualifications they have and how they’ve arrived at their interests, and how the program fits their needs.
  • The writing is clearly structured and well-organized.
  • The main weakness is that some of the writer’s statements come across as fairly generic. For example, “The PGY-1 Residency Program at UO Hospitals will provide me with the opportunity to further develop my clinical knowledge, critical thinking, teaching, research, and leadership skills” is a generic statement that could apply to any residency program. A punchier, more program-specific conclusion would have amped up this letter.
  • While the writer does a decent job providing examples of their activities, like working as a tutor and attending the APhA conference, more specificity and detail in these examples would make the statement more memorable.
  • There’s a typo in the last paragraph —a “to” that doesn’t belong! This is an unprofessional blip in an otherwise solid letter. Read you own letter of intent aloud to avoid this!

NIU Bad Statement of Purpose Example

This is an ineffective graduate school statement of purpose example, with annotations on why it doesn’t work.

As you might imagine, the main strength in this document is as an example of what not to do. Otherwise, there is little to recommend it.

  • The annotations quite clearly detail the weaknesses of this statement. So I won’t address them exhaustively except to point out that this statement of purpose fails at both content and style. The author includes irrelevant anecdotes and lists without offering a decisive picture of interests or any particular insight into the field. Additionally, the statement is riddled with grammatical mistakes, awkward sentence structures, and strange acronyms.
  • You’ll note that the commentary advises you to “never start with a quote.” I agree that you should never start with a freestanding quote as in this example. However, I do think starting with a quote is acceptable in cases like the Berkeley history example above, where the quote is brief and then directly linked to the research interest.

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Graduate School Statement of Purpose Examples: 4 Key Points

Graduate programs ask for statement of purpose to hear about your interests and goals and why you think you and the program would be a good fit.

There are four key elements to a successful statement of purpose:

  • A clear articulation of your goals and interests
  • Evidence of past experiences and success
  • Interest and fit with the program
  • Strong writing

We’ve provided you with four successful statement of purpose samples from our graduate school experts!

We also provided additional statement of purpose samples (and a sample letter of intent) for graduate school from other sources on the internet. Now you have all kinds of guidance!

What’s Next?

If you’re looking for more information on graduate school , see our guide to what makes a good GPA for grad school .

Not sure if you need to take the GRE ? See if you can get into graduate school without GRE scores .

Want more information about the GRE? We can help you figure out when to take the GRE , how to make a GRE study plan , and how to improve your GRE score .

Ready to improve your GRE score by 7 points?

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Author: Ellen McCammon

Ellen is a public health graduate student and education expert. She has extensive experience mentoring students of all ages to reach their goals and in-depth knowledge on a variety of health topics. View all posts by Ellen McCammon

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Statement of purpose (SOP) done right! [with Samples]

Statement of Purpose (SOP) or Personal Statement forms a crucial element of the graduate school application process. For the uninitiated, a Statement of Purpose is an essay that introduces YOU to the Admissions Review Committee (AdCom). It contains your accomplishments, career plans, and reasoning of why you think a particular graduate program is the ‘right fit’ for you. 

Nearly every respectable graduate program in the world, be it a Master of Science, Engineering Management, MiM or MBA requires applicants to submit a Statement of Purpose while applying.

The AdComs put a lot of value on a candidate’s SOP, evaluating their ‘intent for applying to that program’ and whether it resonates with the University’s mission and objectives.

Jared Pierce, associate director of enrollment services at Northeastern University, says a strong statement of purpose can be the deciding factor in a graduate student’s admission.

“Your statement of purpose is where you tell your story about who you are and why you deserve to be a part of the [university’s] community. It gives the admissions committee the chance to get to know you and understand how you’ll add value to the classroom,” he says.

Clearly then, you will have to construct your statement of purpose which tells your “story” rather than list out your “achievements”

So, how do the applicants go about writing the SOP? Which experiences are viewed favorably by the AdCom, and what should be avoided. In this blogpost, I touch upon the effective strategies that if adopted, can transform your SOP into your story.

STEP – I: Decoding the types

Let’s start by clearing out a few things about the Statement of Purpose. They go by different names — Personal statement, letter of intent, letter of motivation, mission statement, elevator pitch, video sop…. The list is too long! Each of them serves a different purpose and should be written within the frameworks of the university guidelines.

Perhaps the first step you should do before you start writing your SOP is to prepare an outline and use it as a roadmap.

To be honest, this is not a very popular step with most of the students. They imagine that this “extra” step will add time and complicate their application process when in fact, creating an outline can not only help streamline one’s essay writing but can also go a long way in boosting the resulting essays’ effectiveness.

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By organizing your thoughts in the form of short phrases and key terms, you will observe that your story unfolds more easily. Moreover, it also ensures that there are no gaps of information in what you are trying to convey. This translates to a more persuasive final SOP and, in most cases, fewer rounds of editing and revision.

Sample Outline A

  • Passion for chess – coaching and playing
  • Volunteer activities with Greenpeace 
  • Love of Shah Rukh Khan films
  • Managing literature conference at IIT, Mumbai
  • Love of biking – Sunday bike rides with “team”
  • Semester exchange in France 
  • Travel to 21 countries – Iceland, Russia and Peru highlights
  • Close relationship with grandma
  • Budding love of cooking
  • Love of Mumbai

Once a sample outline has been prepared, it is now easier to construct a structure for the statement of purpose.  

STEP – II: Break it down

Building upon the outline, each SOP needs to be structured so that it logically fits in the narrative.

Many clients that we have encountered confuse ‘structure’ with ‘chronology’. When asked to write a draft of the essay, they present their achievements in chronological order, thinking that this will give the essay a proper structure.

However, your experiences and how they have translated and shaped you into what you are today, may or may not be chronological. Thus, you have to start your essay with the most significant one and connect the dots from there.

The Admissions Review Committee is looking out for very specific things in your application. Unless you break it down, it will be an arduous task to explain them your story. And no one wants a confused AdCom guy in their life.

What is the Admission Committee looking for?

The simple answer would be – what makes you, YOU.

But if only things were so simple. What they are really looking for is how you fit into the overall scheme of things at the University.

Broadly, there are 5 factors they are trying to evaluate you on:

– Why have you applied for that particular program?

– What kind of skills do you have to succeed in that program?

– How do you want to leverage your university connections to network and contribute to the school community?

– How are your professional goals aligned with the program outcomes?

– Why are you the ‘best fit’ for the university?

Your statement of purpose or letter of motivation should talk in brief about all these points.

Even for the most practiced of writers, crafting a successful application essay can be an uphill task. So, trust us on this – Most of the SOPs that we read make us go….

statement of purpose for phd in marketing

Ideating and then organizing thoughts into outlines for essays will facilitate this process, as we illustrated in Part 1 of this guide, and now we will offer a few basic steps that will help you create and refine your drafts.

STEP- III: Tell your story

As we discussed it earlier, your statement of purpose is not merely an instrument to present facts from your life to the AdCom. Infact, it’s a platform to tell your story. Of who you are, and how has your experiences shaped you. You should therefore focus on narrative writing (which primarily describes) rather than expository writing (which primarily explains). In a narrative, the central facts about a situation are not just bluntly introduced, but are presented in a way that lets them speak for themselves and paint a rounded picture of an experience.

statement of purpose for phd in marketing

Consider the following examples:

My upbringing in a family full of entrepreneurs made me acquainted to data analytics early in life. When I supported my father’s organization, where they manually used to analyze data and predict delivery date & raw material ordering, I helped them develop an automated system with the use of pivot tables and slicers, that can be used together to visualize data and create easy to use dashboards.

Coming from a business background and having an undergrad degree in Information Technology, it was only natural for me to have a formidable combination of – entrepreneurial streak and technical expertise. My formative years were spent engaging in insightful dining table discussions with my father, pertaining to our business-related products and services. As a result, I was presented with several opportunities to understand the legal, commercial and technical aspects of our business. However, the opportunities that I loved most were the technically challenging ones that had the potential to impact our business positively. One such opportunity that I got was to review and remodel our existing data management system, which had severe limitations in terms of performance and scalability.

Which one of the above example do you think creates a more compelling image of the person you are reading about?

While example A is vague in terms of details, example B has a lot of specifics. It creates a holistic picture of the candidate and evokes imagery for the reader, which is more compelling. Thus, leaving out important details is detrimental to the health of the essay.

STEP – IV: Connect the dots

A good story is as good as its parts. Details, which are crucial to the development of the story, if left out does not reveal the entire picture and leaves the readers confused.

As you write your essay drafts, check each sentence to make sure that it includes a key part of the story you are telling. If you can remove a sentence and your essay still makes sense, that line is unnecessary and should remain deleted. However, if your narrative suddenly becomes unclear, that is your proof that the sentence in question is not superfluous and that you are on your way to creating a profoundly connected narrative.

Having a keen interest in operations research motivated me to work on my bachelor’s thesis: Efficient utilization of weight and volume capacity of a fleet of goods containers. The objective here is to build an algorithmic model for transportation of goods, cargoes, and shipments by utilizing the maximum load and volume capacity of the containers. The study is being carried out with a view to enabling the freight companies in reducing cost and enhancing operational efficiency. I have identified the constraints posed such as categorization of goods according to their suitability, shortest route according to the consignments, delivery of goods within the prescribed time, maximizing the profit and providing customer satisfaction, and successfully developed a mathematical model for the intercity transport, using shortest route and minimum cost per volume using traveling salesman and transportation concepts. Moreover, I am also trying to implement algorithm theory and computational complexity theory to solve the combinatorial problem considering the constraints faced.

Notice how the dots are getting connected.

1st sentence – Having a keen …. – Provides a justification to work on the bachelor’s thesis in Operations Research based on the interest of the applicant.

2nd sentence – The objective here is to build an algorithmic model…. – Clears the aim of the the project and gives idea to the AdCom about the scope of the project.

3rd sentence – The study is being carried out …. – End goal of the project is described.

4th sentence – I have identified the constraints… – talks about problem/constraint identification that the student is trying to resolve

… and successfully developed a mathematical model… -highlights the solution to the given constraints.

Leaving out any sentence written in this paragraph would be eliminating a key detail, and thus will confuse the reader about the project. In short, the story will be difficult to follow.

STEP – V: Create a ‘hook’ in the Introduction paragraph

Sometimes the most difficult part of writing a strong essay is determining the best way to start it. Even when you have a strong outline in hand, crafting those first few words or phrases can be challenging. To help you over this hurdle, we offer a few strategies for beginning your essays.

Maintaining a mystery

This is one of the best ways to grab the attention of the AdCom.

There are only a few rare moments in life, interspersed within our chaotic daily routines, during which we find our true calling. And those moments generally come like a blitzkrieg, inspiring us to make choices which define who we eventually become. I encountered one such moment, as a part of my internship with Bless Foundation, an NGO which strives to alleviate the sufferings of the underprivileged.

(Selected at University of South California, MS in Computer Science).

Do people shape cities or do cities shape people? Irrespective of the order of transformation, I am of the belief that city landscapes impact our daily lives in a significant way.

(Selected at TU Delft, MS in Architecture)

While watching the digitally remastered and coloured version of 1960 Bollywood classic ‘Mughal-e-Azam’, then shot in monochrome, I realised that I was less concerned about the cinematic brilliance but more about certain stats I read about the movie.

(Selected at Cornell University, MPS program in Applied Statistics)

The main stage was set while I enthusiastically waited in the crowd for Guns N’ Roses to surface from behind the spotlight. It was an absolute dream for me to witness the band live in concert, after having grown up and getting inspired by Slash and his musical eccentricities. As they emerged on stage and plucked the first strings, I was transported in a trance of hedonistic pleasure. Surprisingly, it was not the music that had the greatest influence that night.

(Selected at Stanford, MS in Computer Science)

In all of the above examples, the first few lines draw the reader into the essay and make him ask the question, what happens next? This approach is a sure shot way to indulge the AdCom into reading your application in full.

Strictly avoid: Clichés

Let’s be honest here. The AdCom knows when clichés are coming. And no one likes them. Consider this for example:

Being an ardent fan of the Marvel Universe, I believe that if we have the thirst for knowledge, ability to rectify the errors and better our skillset like Ironman and if we have grit, perseverance and will to do good for the mankind like Captain America, then we can win any battle and achieve something great. I tried to follow these ideologies while working on all my projects and technical papers.

My profound interest in mathematics, computers, and problem-solving became the basis for furthering a career in Computer science. In order to broaden my horizons of technical acumen, I joined Oracle after completing my undergrad. This allowed me to develop a clearer vision about pursuing a career in my field of Software Engineering.

It’s safe to say that introductions like these should be avoided at all costs as they have been read by the AdCom a million times. You don’t want to be the million plus one candidate.

Lead with your best

When you are pitching your application to the AdCom, it is highly recommended that you start your essays with your most compelling experience. Do not follow a template of chronological detailing of your academic records and professional achievements. Show your best foot forward. You do not always have to outline your history to create context for your narrative.

Example A (Student Version of her internship)

Due to these rewarding experiences and key learnings acquired from projects, I secured a position as a Developer at Barclays India, which has been exhilarating from the onset. In a span of four months, I underwent intensive training in several technologies like Java, JavaScript, Embedded JavaScript, Spring Framework, Servlets etc.

Example B (Gradsmiths version)

At Barcalays, internship not only meant exposition to multimillion-dollar client portfolio, but also getting intensive training in tools like Java, JavaScript, Embedded JavaScript, Spring Framework, and Servlets.

Example A exhibits significant backstory, but the most important parts that she learned new technologies was mentioned after the third line. In example B, this happens right in the second line, and is smartly packaged for the reader.

This introduction—just one sentence long, rather than four—introduces the reader to the individual’s high- level position right away and is therefore much more compelling and effective.

statement of purpose for phd in marketing

Step – VI: Don’t put extra information in your essays

Although it seems to be a no brainer, most students end up doing this. They provide irrelevant information in their essay, which makes it a boring read.

Consider this:

My final year project was ‘Analysis and Design of a high rise building with R.C Shear wall’. This project was done by 4 undergrads. In the initial phase, a 3-storied building is designed in ETABS software using Dead and Live load. In the next phase a 15-storied building with shear walls considering Earthquake and wind load is designed under G. A. Bhilare Consultants Pvt. Ltd., Pune. Seismic design parameters like story drift, lateral displacement was studied and shear forces, axial forces, bending moment were interpreted. This project increased my understanding of ETABS and improved my skills .

In the example above, there are too many details like the no. of storey of the building and name of the consultants, which are not required. It adds on to the word count and makes it a slow-developing paragraph.

Revised version

To gain more understanding of structures and the mechanics of forces at play, my final year project focused on the analysis and design of a high rise building with R.C Shear wall. In association with three other undergrads, we worked to design a 3-storied building, followed by its higher version in ETABS software using Dead and Live load. Carefully monitoring the shear walls considering Earthquake and wind load, we studied Seismic design parameters like story drift, lateral displacement. All this culminated under a sponsored industry project in collaboration with top architects of the city. This experience helped me to analyse complex structural models with loads, and design them in the most sustainable way, a skill which I am confident will prove beneficial during my graduate studies.

Step VII: Honour the word limit

Although we can assure you that no one will toss your application in the trash if your essays exceed the school’s stated word limits a little, in general, sticking as closely as possible to these limits is the best plan. Doing so indicates to the admissions committee not only that you pay attention to and can follow directions (which reflects positively on you as a potential student who will be required to follow numerous guidelines throughout the course of the MS program) but also that you are willing to put in the work required to convey your story effectively within the stated parameters. Also, you show respect for the school as well as for the admissions readers, who must sort through thousands of essays each week. A good rule of thumb is to not surpass the school’s requested word count by more than 5%, though of course, the fewer extra words you include, the better—and minimizing any risk of a negative impression resulting from exceeding the set word count is best.

Step VIII: Answer the question

This is our most obvious rule yet, but one that must be stated nonetheless: make sure that you answer the question the school is asking. Sometimes candidates possess a great story and really want to “spin” it for a particular essay prompt. Other times, applicants work and rework an essay so much that when they are done, they do not realize that they have changed their initial story entirely and the resulting essay no longer addresses the school’s question. Not answering the question is one of the admissions committees’ biggest peeves. In addition to indicating an ability to follow directions on your part (if not an outright attempt to withhold information), not answering the question asked means that you have not provided the information the admissions committee is specifically seeking and needs. So, regularly revisit the essay prompts as you revise your essays, ensuring that you are on track and providing a topical response.

Step IX: Customize your responses

It cannot be stressed enough how important it is to customize your essays for your choice of University. Many a times, we have seen that one SOP is sent to 5 different universities, with just a few line changes.

To us, this is a very easy and a lazy approach to essay drafting. Moreover, the AdCom through their years of experience of reading SOPs figure out whether you have followed a template or not.

Your short and long term goals should be aligned with the research areas and expertise of the University. AdCom loves to see how the university can help you realize your personal and professional milestones.

A common point of contention among students is whether or not to include the names of professors. In our opinion, you should go beyond name-dropping and identify key research areas where you would like to work. This creates a better representation of your academic interest and underlines your motivation to apply for the program.

It is important to understand that the AdCom is looking for unique and interesting candidates, who contribute to the campus and community. Thus, desire to work in student clubs, campus organizations, or community service is viewed positively. It shows that you have a multi-dimensional personality and go beyond your academic interests. Another quirky thing to add is why the location of the college is important to you and your goals. It can be the vibrant startup culture of the place, proximity to tech centers or Silicon Valley, or even the music vibe of the place.

Step X: Read, Re-read, Proofread. Repeat.

If you have followed all the steps above, and drafted your statement of purpose, great work done! Now will be a good time to send it to your friends, relatives, colleagues, and anywould who would care to read it.

You will amazed at how many grammatical errors get discovered. And we don’t even want to get started on the formatting bits.

Your goal, before sending out your statement of purpose should be to make it as error-proof as possible. This can be achieved by proofreading it multiple times to check for nasty little bits of flaws that hides furtively behind the pompous words and achievements.

The Statement of Purpose is perhaps the hardest thing you will encounter during your application stage.

The good news is that the process does not seem so overwhelming when you break it down into simple, actionable steps as described above.

At Gradsmiths, we have come across more than a thousand essays and SOPs, some brilliant while some total disasters. What really saddened us was that the same mistakes were being repeated in every other document, which motivated us to compile these steps that we follow into this post to draft an awesome statement of purpose.

Statement of Purpose (Samples and formats)

Statement of Purpose that got accepted to UPenn MS in Computer Science

Sample Statement of Purpose that got accepted to MS in Mechanical Engineering, Arizona State University

Statement of Purpose that got accepted to Cornell University’s Engineering Management program

Enjoyed the blog? Why not drop in your e-mail address below, and we send more such tips and strategies straight to your mailbox.

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If you have got the time, do check out our FREE E-book on ‘Biggest Mistakes you make in your resume’. It contains some super pointers on how to modify your resume and make it fit for a graduate school application.

statement of purpose for phd in marketing

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Chris Blattman

Phd applicants: writing your statement of purpose.

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  • January 11, 2022

I’ve read a lot of personal statements for PhD applications. I sat on admissions at UChicago, Columbia, and Yale, mostly in economics, political science, and public policy. Here’s the advice I’ve given my own students and research assistants to craft their statements. I give it because, sadly, I don’t find most statements helpful. This means they are not helping you, the applicant.

As with all my advice posts, it’s important that students outside elite colleges get this information, so here are some personal thoughts.

[Note: You can now subscribe by email to receive posts to your inbox.]

First, let’s clarify your number one job as an applicant: Send the best, clearest signal of your abilities as a future researcher, and minimize the noise around that signal. I explain why in a longer post on whether and how you should apply to PhD programs (including the other elements of an application packet):

the fundamental problems in graduate admissions are “information overload” and “noise”. For every slot in a PhD program, there are probably 30 to 50 applicants. A department that plans to have a class of 20 students may receive 1000 applications. Meanwhile, most departments delegate admissions to a small committee of two to six faculty. They don’t have time to read 1000 applications in detail. And the committee may change every year. Thus, their experience may be limited. And you never know who will be on the committee or what they care about. This adds further randomness. These faculty want to admit the most talented and creative young researchers who will push the field ahead. And they also want you to pass all the most technical classes, because they hate kicking students out. So the admissions committee are looking for strong signals of intelligence, creativity, determination, and other proclivities for research. But this is hard . There are too many applications. Applicants don’t have many good ways to signal quality. All applicants are trying to send the same signals. And there is a ton of uncertainty around each signal. Hence: Information overload and noise.

Yet most schools as for a written statement of some kind. Sometimes they ask for both a biographical statement and a research statement. What do they want and what should you write?

  • Don’t tell your life story. This statement is not an undergrad entry essay where you describe your life’s trials and tribulations, or your journey to wanting to do a PhD. It’s not that we don’t care. It’s just that it’s probably not relevant to judging your ability as a researcher. If it is, then weave that into the narrative around your research interests and plans. We have hundreds of these things to read and so you only want to focus on the most important information.
  • Don’t be cliché. Do not start your with your epiphany—the day the scales fell from your eyes and you realized you wanted to be a professor, or were inspired tackle big questions and social issues. Especially if it involves a child in a poor country. This approach is overused and unoriginal, and the information does not help us judge whether you will be a great researcher (see point 1).
  • Platitudes about wanting to be a professor or researcher
  • Generic or flattering statements about being excited to join a program, your admiration for the faculty, etc.
  • Unspecific interests in a research subject or field
  • Routine information such as “I am graduating in May…”
  • Filler sentences like “Please find enclosed…”
  • Start with your broad fields of interest (e.g. “I am principally interested in labor and development economics” or “I want to work at the intersection of comparative politics and international relations”)
  • Then give 2-3 examples of broad topics and questions that interest you. (“I’m interested in studying inefficiencies in labor markets, especially market power and monopsony. I’m also interested in…”)
  • Are tenure or tenure-track faculty
  • Have their primary appointment in the department you are applying to
  • Are actually there and take students (i.e. they didn’t retire last year, etc.)
  • You could discuss two ideas in moderate depth, or one idea in greater depth. Either way, I recommend this research discussion be 40-60% of your entire statement.
  • Ideally this is a question or topic of current interest in the field. One thing I often see is that students are focussed on the research frontier 10 years ago (because those are the papers they read in their classes) and are not clued in to some of the current puzzled and priorities. This is hard to avoid, but some reading and your advisors should be able to help you avoid this.
  • The best discussions will (if empirical) identify interesting data and discuss plausible empirical strategies. This is difficult, which is why it is a good signal if you do it well.
  • It’s important to locate your question in the literature without overdoing that discussion. Try to motivate the question with reference to recent and recognizable research papers and agendas. If you are mainly citing articles with few citations, in lower-ranked journals, this is a sign that you need to link your idea to bigger debates in the field, or perhaps rethink the question you are proposing.
  • This is (in my experience) the most crucial section for most social science departments. Except possibly economics. It’s not clear how seriously many departments take your statement in economics, and some of my colleagues profess to never look at the statement. That may be true, but some will look, and you have to have a statement, so I suggest following this advice to make it a research proposal.
  • Why you studied physics but now are doing political science
  • What happened in that single bad semester on your transcript
  • How to interpret your foreign GPA, and where you ranked in your class
  • Clarify your classes if they have off names (e.g. “My class called XX was a Real Analysis class using textbook X, and so I have all the mathematical requirements for entry.”
  • Get help. Your letter writers, professors you work for, or PhD student you know can read and give feedback on your statements. Ask them for their advice. Do this early–a couple months before the application, ideally. they can help you frame your question in a more interesting way, decide what papers to mention, or what is or is not frontier.
  • Don’t be repetitive. This is not the place to restate your CV (“First I worked for Professor… and then I worked for…”). They have your CV. Use this document to do something no other in your application can do. Only mention work or other experience if you can add essential, high-density information the reader cannot get elsewhere in the application packet. Maybe you picked up specific technical skills working on a project that relate to the research proposal you just described? If not, you don’t have to say anything at all about your past. Just let the research proposal speak for itself.
  • I recommend using the Hemingway Editor as a tool to write more clearly. Some long and complex sentences are ok, but sparingly. And they can often be improved. Aim for a grade 10 reading level.
  • Use active voice
  • Omit needless material and words (see points 3 and 9)
  • Limit jargon
  • Each paragraph should be a distinct idea
  • Paragraphs should have a hierarchical structure, with the big idea or general point as the first topic sentence, and the rest of the paragraph elaborates. Someone should be able to get an “executive summary” but simply reading the first line in every paragraph. they should make sense as a story/summary.
  • Use subheadings if possible, to delineate sections such as your broad fields of interest (point 4), your research proposal (point 5), and other key information (point 6)

This is just my view. Other professors will have different preferences and advice here. So ask them. Get more opinions. Or put your advice in the comments below.

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Sample Statement of Purpose (SOP): Marketing

This sample SOP is for applying to a master’s program in Marketing in the UK.

If you need help writing your SOP, check out our  SOP Writing Service

Statement of Purpose – Marketing

Marketing is the invisible force that propels the modern business world forward. With recent advancements in communications technology, the marketing field has been revolutionized, with new opportunities and new potential pitfalls. With the globalization of business, the success or failure of international marketing campaigns is undeniably a powerful factor in the success or failure of modern companies. In [my country], however, the field of marketing remains relatively underdeveloped and neglected, however, and the educational opportunities are likewise insufficient for my goals. In contrast, UK businesses place great emphasis on advertising and marketing, and the marketing techniques are accordingly advanced and well-established in the UK. I am confident that, having exhausted many of the training opportunities available in my country, the resources available in your postgraduate program in the UK are ideal for taking my career to the next level.

I was initially attracted to the field of marketing because I find it to be a very dynamic and creativity-based field. In addition, marketing is a fast-growing discipline, encompassing a wide area of activities within the community. I was first exposed to marketing while studying for my Bachelor degree. While studying business administration, I took courses related to marketing, such as International Marketing, Advertising and Marketing Management. In addition to the lectures, we examined several case studies and devised specific solutions for particular problems; through these courses, I grew familiar with the basic theories and applications of marketing.

Due to my coursework, I quickly developed great interest in the field of marketing. As a result, I sought work as an intern at Goodwell Industrial Co., Ltd. during the summer vacation preceding my sophomore year. I worked as a Quality Control Assistant, a role I would occupy for the next three semesters. In this position, I gained a more in-depth and practical understanding of marketing, while I concurrently learned about the theoretical side of marketing in the university. After graduation, I was promoted to Quality Assurance Engineer and given increased responsibilities. Although I found this position rewarding and challenging, I have decided that my academic foundation is inadequate for achieving my career goals, and further training in your master’s program will solidify my expertise and help me create more international opportunities for companies such as this in my future career.

I have several concrete goals for my postgraduate experience in the UK. I hope to learn the latest marketing techniques and theories, while also expanding my horizons and developing a broader, more international outlook. I look forward to interacting with students of different nationalities and diverse backgrounds, which will provide me with a deeper understanding of different cultures and mindsets. Overall, I feel that these attributes of your master’s program will help to increase my overall effectiveness in the business world and give me a unique advantage in my future career.

I have chosen to study in the UK for several reasons. I have always had great interest in the richness of European culture. In high school, I traveled to England and was in awe of the culture and environment. The traditional aspects of the culture and the historical legacy of this country left a lasting impression on me. Additionally, the field of marketing is well-established in the UK, and as a result, it is a suitable setting for advanced training in this field. Britain, for example, is home to the world-renowned D&AD Award, which promotes education programmes to advance the marketing and advertising industries every year. Studying in such an environment will, I believe, put me on the path to success. Specifically, joining the prestigious master’s program offered by your school will give me the theoretical training, practical experience, and access to resources that I will need to advance my knowledge.

After completion of the master’s program, I plan to return to Goodwell Industrial Co., Ltd., and apply my skills toward expanding their business beyond Asia and throughout Europe. Specifically, we plan to develop markets in both Eastern and Western Europe, and I feel that the knowledge and experience I gain in your master’s program will be essential in helping the company expand and grow well into the future. I am confident that the skills and expertise I have acquired through years of education and employment have prepared me well for postgraduate study at your institution, and I am eager to apply myself and develop my skills further.

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SOP (Statement of Purpose): Format, Samples, and Tips

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  • Updated on  
  • Feb 17, 2024

sop statement of purpose

To aesthetically present a movie on the screen, great actors are the requisites. Similar is the case when one is carving their own career path. From choosing the right course to getting into your dream university, you need to take each step carefully. As a crucial part of the eligibility criteria, the universities often demand LOR s, SOPs or entrance test scores to assess the candidates and their suitability for the chosen course. A Statement of Purpose (SOP) is one such element that beholds great value in the admission process of those aspiring to study abroad. Creating an alluring SOP is essential to help the assessment committee understand your willingness for the program you have applied for. This blog aims to provide a comprehensive step-by-step guide on drafting a statement of purpose that can help you sail smoothly through the assessment process and get entry into your dream academic institution.

This Blog Includes:

What is a statement of purpose (sop), why is sop important, sop format, 2. formulate, 3. revise and modify, what do colleges look for in an sop, how to write a perfect statement of purpose (sop / admissions essay), introduction, academic background and professional experience, career goals, why this course, why this university, how long should an sop be, what to include in an sop, what not to include in an sop, 10 tips to write a successful statement of purpose, sop sample for business analytics, sample statement of purpose for mba , sample statement of purpose for masters, sop formats for usa, canada, uk, and australia, top 5 mistakes to avoid while writing an sop, how can you reduce your chances of rejection from your chosen university, can sops help with scholarships, sop vs letter of motivation, sop vs personal statement.

A Statement of Purpose can be referred to as an informative document, containing personal statements, and is essentially required as part of the admission procedure of study abroad programs. Also referred to as an application essay, it comprises the basic details of a candidate along with their professional and personal interests, academic highlights as well as future aspirations. An SOP plays an integral role in the application process of a study abroad program as it provides the admission board with the key information about the candidate and why they want to study a particular course at their institution. It not only describes who you are as an individual but also gives an idea about your writing skills and proficiency in the English language.   

A well-written SOP is an extremely significant element during your admission process. While the academic record and other exam scorecards, academic transcripts and backlog certificates are essentially objective in nature, an SOP is the only truly subjective aspect of your application. It is the only document in your application that allows you to prove that you have something unique which makes you stand out from the crowd. As such, it is the document of your application docket that can hugely determine your admission.

Also Read: Statement of Purpose vs Personal Statement

As such, there is no particular or proper format for writing a statement of purpose or an SOP. Students have to write an SOP just like an elaborative and descriptive English essay dividing the whole context into different paragraphs. Each paragraph must be having distinctive features describing different scenarios, features or characteristics about yourself. You can take the help of the below-provided structure and get started with writing an SOP for the university you want to study in. 

How to Write a Statement of Purpose?

As a pivotal document for any study abroad application, an SOP needs to be precisely well-written. To help you understand the different elements of this document, we have curated a step-by-step procedure that you can follow to curate an impressive statement of purpose.

The first step of the process of drafting a statement of purpose is to think about the varied aspects of your candidature that you should mention in it. The mandatory inclusions of an SOP are academic achievements (especially at the undergraduate level), prior work exposure or volunteering experiences. Start with framing an outline for the document and ask yourself the following questions:

  • Which field of study excites me the most?
  • Why do I want to pursue this degree?
  • What are my expectations from this degree?
  • What outgrowth can this degree offer me?
  • Where can this degree take me, personally and professionally? 
  • Through my pre-requisites, what values can I add to this program?

Once you have made key pointers for most of the questions mentioned above, you can begin jotting them down in a thorough and comprehensive manner.

Now that you know what you want to mention in your SOP, it’s time to curate a rough outline for the document. Here is a list of some essential tips you need to keep in mind while formulating your statement of purpose:

  • Since the admission committee strives to understand your candidature through the SOP, you need to be honest in describing your career aspirations and objectives. Focus centrally on maintaining the authenticity of your mentioned details. Duly elaborate on your advantageous perception of the chosen course.
  • Creatively cite your personal and professional interests. Mention what you are passionate about and what excites you. Then, sensibly connect it with your chosen program and how it will assist you in grooming your skills. For instance, you can state that you are aspiring to gain experiential learning or training in your desired industry through the course.
  • What brought you here should be a sure-shot mention in your SOP. You can begin with stating those features of your chosen course that convinced you to opt for it. Then, write down the objectives you want to fulfil by studying the program. It can be personal growth or professional upliftment or even both. Try to be unique and precise when listing your reasons. 

Once you have jotted down your SOP as per the above-mentioned necessary tips, the final and concluding step is to revise and make changes accordingly. Go through the list that you created in the beginning and ensure that you have added all of them.

  • The word limit for a statement of purpose is between 500-1000. 
  • Do not miss out the predefined sizes for spacing, margins and font size.
  • Try getting a second opinion but getting your SOP read from a friend or an experienced professional.

Many foreign and even national universities ask for a Statement of Purpose (SOP) from candidates wanting to enrol in suitable courses that the university has to offer. They ask for the SOP from candidates in order to check and look at the following things:

  • The writing capabilities of the writer or the candidate 
  • The X factor that makes their writing stand out from the crowd
  • Choice of thoughts and ideas that has been explained in the SOP
  • The unique personality of the candidate 
  • Candidate’s talent, previous experiences, interests and potential
  • How and what can the candidate contribute to the department of the college/university
  • Candidate’s motivation or inspiration to study a selected course must be evident and justified
  • The reason behind to choose a particular university/college and a particular course of study
  • Academic and extracurricular achievements and recognitions (if any)
  • Originality and clarity of the SOP as a whole. 

To know more, read our blog on – How to Write an SOP?

Check out the video on the same below!

How to Write a Powerful and Convincing SOP?

Whether applying for undergraduate, graduate, or post-graduate programmes, the strategy of writing a powerful statement of purpose should be sound focused throughout. Starting from your academic and professional background to your career aspirations, you need to carefully connect all the dots between reaching your goals through your choice of school and course. The essay should always go in a flow covering your past experience, present involvements, and future plans. An important point to remember while writing your SOP would be to divide it into paragraphs that cover all the pointers. Here is a look at how you may write the SOP presenting your profile strongly:

This paragraph is often confused with self-introduction. It should not introduce you but should discuss what you are about to discuss in your SOP. There are multiple approaches you may adopt to go about this paragraph:

  • Discuss your long-term goal and connect it with your idea of pursuing the course you are applying to
  • Present your understanding of the chosen field and write how you want to contribute to that field
  • Explain your background in 2-3 lines and connect it with your future goals
  • Write about an anecdote that helped you realise your professional interest in the chosen field

This comprises of your academic background: what you have done so far, what you are currently pursuing, your academic strengths and projects, and the industrial exposure you have attained.

This is the most important paragraph, where you should discuss your short and long-term goals. Your immediate goal would be where you would want to work right after completing this course. You should be able to name some companies within India along with the designation you see yourself working at. This should explain the kind of job profile you would be working on.

Then comes your long-term goal, wherein you should mention where you see yourself from 10-12 or 15 years down the line. This may include your desire of working at the CEO/CFO/CTO level or maybe establish a firm that you own. It may also include your dream of expanding your existing family business overseas. You may also be interested in further studies like a PhD which can be included here.

More in this section may include your desire of becoming a professor or researcher. In any case, it is suggested that you discuss your business aim, principles, and core values or how you would influence the young aspirants of this industry. You should be able to portray ‘how you wish to make a difference in the industry keeping in mind the current industrial scenarios and emerging trends.

In this paragraph, you should discuss why you want to join a course and what modules would you tap during this course. It should also cover the skills you would acquire in this duration along with the exposure that would help in developing the skills desired to realise your goals.

This is a specific paragraph wherein you can convince a university as in how they are suitable for your profile and you are an ideal candidate for their university. You should discuss the course curriculum, research work, faculty names, as well as the university-specific activities that would help you in enhancing your profile.

Also Read: How to Write a Best Statement of Purpose?

Ideally, if considering an internationally renowned university, then the statement of purpose should be at least 1-2 pages long. In terms of word count, then the same should be around 1000 words. Having said that, the word limit and the length may also sometimes depend on the university that the candidate is targeting and also on the level of degree. Like for example, a candidate who is writing an SOP for an undergraduate program may not exceed 800 to 1000 words whereas a candidate who is writing an SOP for a PhD or M.Phil degree course has to write it in around 1200 words and sometimes even more. Some universities even have a fixed length and word count which is uniform for all the programs and courses. 

There are many elements to an SOP. Universities could ask question-based essays or simply a general statement of purpose. Until and unless categorically asked, an SOP must include your goals and the career path you have taken up so far as well as your academic progress. Other elements that are further important to the SOP are also the personal motivations that lead you to choose the university/course you have applied to as well as how you intend to use that experience to achieve that goal.

Following are a few things that you must do in order to make your SOP application strong:

  • Your Statement of Purpose should have a unique and engaging beginning as well as an end. It must be original, a reflection of you. 
  • Explain your academic background, present and future aspirations. Through this, you must justify your choice of a particular course for masters or doctorate courses.
  • Upon reading your SOP, the admission officer should be able to understand how you can contribute to the university in terms of research and further scope in your chosen area. 
  • Always write your SOP in an active voice and ensure you provide information in a manner that is a reflection of your passion and optimism. If you have any statements or references, try quoting them with relevant examples rather than being direct.

Often universities come across a lengthy statement of purpose and yet they reject it. Even when you cannot find one grammatical error, the seemingly excellent SOP would be rejected. And the primary reason is – too much unnecessary information. For instance, just because you might want to talk about your family, does not mean you go on and on to talk about only your family. While your SOP should be a brag sheet, it should be a brag sheet with a substance. You need to pick and choose what to include. Pick a theme and mention the accomplishments that make the most sense to your candidacy.

  • Weave your career path into a story, not statements.
  • Do not write what you think should be written. Personalise the SOP and make it your own.
  • Do not stress over it. Although it is an important part of your application, the SOP should be a direct reflection of you.
  • Find the deeper meaning behind the events of your life and pen them down.
  • Give a strong reason as to why you chose the particular school and course.
  • Be specific in the timeline of events.
  • Use a formal but conversational tone.
  • Accept your mistakes and explain how you are willing to act on improving. Use action items.
  • Give yourself enough time to write the SOP and edit it constantly. 
  • Proofread, edit, re-edit and then edit it again! There is always room for improvement, remember that.

Also Read: SOP for Scholarship

Statement of Purpose Samples

Here are some good examples of well structured SOPs that you can refer to while writing your own.

“ A successful career in Business Management requires adequate knowledge to utilise the strengths and weaknesses of an individual. In my undergraduate degree, I majored in economics and psychology because I believe that understanding these two fields is important for leading a successful business. I want to increase my experiences and knowledge further by pursuing an Executive MBA, which will equip me with advanced skills that are necessary to achieve my career goals.

As I have carried out various leadership positions, I have learned how to efficiently work in teams and pursue the specified goals. In my previous company, ABC, I successfully implemented the strength-cum-weakness finder software which helped us assign projects to the groups based on the mapped data. As employees got allotted tasks as per their efficiency, it resulted in a 30% net gain for the company over the following year. I believe that a successful business leader understands the importance of strategically utilizing a company’s resources to ensure the maximum potential and development of the company. Further, the pivotal thing I learned about myself by taking up leadership roles is that teamwork is a crucial element of successfully achieving an organisation’s objectives. An Executive MBA will help me furnish my leadership skills imparting me with the knowledge of hierarchical structures and how to work with other leaders of different domains in an effective manner.

Studying for an Executive MBA, I plan to take charge of multiple team projects throughout the duration of the degree so that I can polish my teamwork skills. I aspire to work under industry leaders and attain global exposure. Pursuing this degree from your institution, I aim to gain professional as well as personal skills that can help me soar through my career journey. ”

I had a keen interest in Biology since childhood. I was eager to learn about the living organisms around my surroundings and how they function. I took this interest forward and decided to pursue my higher education in biology. When I was first introduced to the field of biotechnology, I was mesmerized by what technology can do to improve the life of any living organism. This inspired me to look at various research programmes in biotechnology and how we are moving towards a phase where technology can alter even the basic fragments of any living organism and change the course of life an organism goes through. I observed the various research patterns that have been taking place in the agricultural industry with the advent of GMO (Genetically Modified Organisms) giving birth to the Green Revolution. This was only one potential achievement in the extensive list of achievements that biotechnology was progressing towards. I worked with a reputed biotech firm which gave me an insight into how fast-paced the research in biotechnology is. The firm gave me the necessary exposure leading me to decide that I want to pursue MS in Biotechnology. My ambition to work in this field lies essentially in bringing changes in the lifestyle of people in a way that I can research and extensively study the required positive steps towards climate change. My goal is to achieve a sustainable lifestyle for every individual. The exposure that your esteemed institution will give me in the field of research will help me achieve this goal by working at a reputed platform

  • Sample SOP for Australian Student Visa
  • SOP for MIM
  • SOP Samples for MS
  • SOP for MS in Data Science
  • SOP for Business Analytics
  • Sample SOP for MS in CS
  • SOP for PG Diploma in Canada
  • SOP for MBA: Essentials to Mention & Samples
  • SOP for Australia

Here is the basic format for USA, Canada, UK and Australia:

statement of purpose for phd in marketing

If you are planning to study abroad and want to write a good and outstanding statement of purpose for the university that you are targeting, then here are some of the common mistakes that you can avoid from the very beginning while writing an SOP:

  • Writing the SOP at the last moment without any plan of action or a roadmap
  • Writing a weak and vague introduction and conclusion 
  • Using informal language, slangs, short forms in your SOP
  • Exceeding the word limit and not reaching the correct word limit at all
  • Making your SOP excessively flashy and flattery

sop

If you are eligible for any college-specific scholarships, then during the application process you will be required to write a separate essay/SOP. Either you will be given an essay prompt/question along with a word limit or they would simply ask for an SOP stating the reasons why you think you deserve this scholarship and/or what makes you unique from the rest of the candidates? Thus, a generic SOP is different from a scholarship SOP.

Must Read: LOR: Types, Format, Sample and Tip s

A Letter of Motivation is a letter directly addressed to the admission committee/department faculty explaining your objectives, motivation and goals related to the course. The SOP is not addressed to any specific person or department, it is drafted in an essay format, whereas, the motivational letter is always addressed to a professor or department under whose guidance you will be studying.

Also Read: How to Write a Motivation Letter?

Very much similar to an SOP, Personal Statements are an on-page essay where you write about your motivation, inspiration, goals, and achievements. Personal Statements usually have a more intimate tone than SOP as it talks about the highlighted incidents of your life. Another crucial difference between an SOP and a Personal Statement is that an SOP is addressed to no one in particular, while a Personal Statement is addressed to a professor or department under who you choose to study.

Relevant Reads:

Only your LORs need to be attested by your college or company. An SOP need not be attested/self-attested until and unless specified by the university. If you take a LOR from your college professor/school teacher or a Principal/Dean, then that LOR needs to be signed by the recommender along with the college/school stamp and letterhead. Similarly, for professional LORs, they need to be signed by their respective recommenders on the company’s letterhead and company stamp.

Once you have finalised your SOP draft, give it a double-check for grammatical and formatting mistakes. Your next step should be to analyse and critique your essay. Look at your SOP through the eyes of the Adcom and see what you find lacking. For more effective inputs, you can show your drafts to your friends and family and see how they react to them. Accordingly, you can make some changes but do not overdo it or deviate from the format. Lastly, check for spacing errors and save the final SOP which you will be using for the application process.

You should avoid mentioning any low marks or shortcomings about yourself in any of the application documents, including SOP. There are very few universities that ask you about your gap year. For them, you can mention the reason for the gap between your studies. Generally, no university asks about low grades during your study period as your selection depends on various criteria like exam scores, student profile, financials, and so on. Thus, it is advised against mentioning any flaws or low marks.

Hence, we hope that now you are geared up with all the quintessential tips to start carving out your SOP. If you still have doubts or need further professional guidance, you can always reach out to our Leverage Edu experts and we’ll assist you throughout the admission process, be it selecting a suitable course and university or drafting impressive SOPs and LORs. Call us immediately at 1800 57 2000 for a free 30-minute counselling session. Further, also follow us on  Instagram ,  Youtube ,  LinkedIn ,  Quora   and  Facebook   for more educational content.

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I was really impressed and happy with the informations I was able to get reading through your well documented page.

I am really impressed reading through your sample and guides in writing an SOP.I was able to put mine together and I have submitted awaiting feedback from the Admissions office. Thanks so much.

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Thinking of Pursuing a PhD in Economics? Info on Graduate School and Beyond

Kasey Chatterji-Len and Anna Kovner

Photo of three young students writing a formula on a green blackboard with white chalk.

Becoming a PhD economist can provide a fulfilling and financially secure career path. However, getting started in the field can be daunting if you don’t know much about the preparation you’ll need and the available job opportunities. If you’re wondering what it means to be an economics researcher or how to become one, please read on. We’ll review how to prepare for a career in economics research, what an economics PhD program entails, and what types of opportunities it might bring. Economic education is a core component of the Federal Reserve Bank of New York’s mission to serve the community. To empower would-be economists, this post provides information for students who seek a career in economics research. We hope this information will be helpful to students interested in economics, regardless of their background and economic situation.  This information is most applicable to students applying to programs in the United States.  

The Breadth of Economics Research  

Academic disciplines conduct research in different ways, so it’s important to have a basic understanding of the types of questions economists ask and how they approach answering them. There are many definitions of economics, but a broadly useful one is the study of how people, organizations, and governments make decisions under different constraints, and how those decisions may affect their outcomes. 

When answering these questions, economists seek to ground their analyses in models and to be quantitatively precise about the effects they assign to any given cause. The range of topics economists can study is wide, but the accepted approaches to answering questions are stricter. Some examples of what economists might ask: 

  • How do different public housing programs affect the children who live there? 
  • Does a certain type of law encourage businesses to innovate? 
  • How will a change in the interest rate affect inflation and unemployment rates? 
  • How much does affordable health insurance improve people’s health? 
  • How can poor countries eradicate poverty? 

There are many different subfields within economics, including, but not limited to behavioral, econometrics, energy/environmental, development, financial, international, monetary, public, and urban economics. You can familiarize yourself with the latest work in economics by subscribing to working paper series, such as NBER’s New This Week or the New York Fed’s Staff Reports . To get an idea of the breadth of questions economists can answer, you could listen to Stephen Dubner’s “ Freakonomics Radio ” podcast. You may also want to explore the Journal of Economic Perspectives , the New York Fed’s Liberty Street Economics blog, VoxDev , or VoxEU .  

What Is a PhD Program Like?    

Economics PhD programs typically last five to seven years. Unlike masters programs, they are often fully funded with a stipend, though most require students to complete teaching assistant and/or research assistant (RA) work as part of their funding package. In the first two years, students take classes, many of which are mathematically demanding. The rest of the program can include additional classes but is primarily devoted to original research with the aim of producing publishable papers that will constitute the dissertation.  

Faculty advisors are a central part of PhD programs, as students look to them for guidance during the research process. Economics PhD programs are offered within university economics departments, but there are similar programs in public policy and business schools. You can look at their websites to understand any differences in coursework and subsequent job placements. 

What Can You Do with an Economics PhD?  

Upon graduation, students can obtain jobs in a variety of industries. Many PhD students hope to become university professors. Governments and public policy-related institutions such as the Federal Reserve System, the U.S. federal government, the World Bank, and the International Monetary Fund (IMF) also hire economists to work on policy, lead programs, and conduct research. Finally, economics PhD graduates can also find employment at a variety of private sector companies, including banks, economic consulting firms, and big tech companies. The pay for these different positions can vary. According to the American Economics Association (AEA), the average starting salary for economics assistant professors in 2022-23 was approximately $140,000 at PhD granting institutions and $98,000 at BA granting institutions. 

Programs often publish the placements of their PhD graduates, so you can look online to see specific employment outcomes. See, for example, the University of Maryland’s placements . Ultimately, economists are highly regarded as authorities on a variety of topics. Governments, nonprofits, philanthropic foundations, financial institutions, and non-financial businesses all look to economists to answer important questions about how to best achieve their goals. Thus, earning an economics Ph.D. can potentially help you to influence issues that are important to you. 

Preparing for an Economics PhD Program  

There are several components to an economics PhD program application: college transcripts, GRE scores, letters of recommendation, and personal statements. Please download the Appendix linked below to learn more about transcripts and letters of recommendation. The Appendix details ways in which you can select coursework, obtain research experience, and develop relationships to position yourself for success as a PhD applicant.  

If you feel that you are too far along in your academic career to take enough of the classes described in the Appendix, this does not necessarily preclude you from pursuing an economics PhD. For example, it’s possible to take some of these classes through a master’s program, or through a pre-doctoral RA job. Some pre-doctoral RA jobs, such as the one here at the New York Fed , may enable you to take classes in preparation for graduate school. If you are concerned about your transcript, reach out to an economist at your university for advice; program standards for coursework and grades vary, and it’s a good idea to get more personalized advice. 

Research Experience   

If you’re interested in becoming an economics researcher and applying to PhD programs, it’s best to get research experience as soon as possible. Working as an RA is a great way to learn how to conduct research and get a better idea of whether it’s the right career path for you. Additionally, it can help you obtain a letter of recommendation for graduate school applications and improve your qualifications.  

All types of academic research can be enriching, but it’s beneficial to gain experience working directly with an economist. To find a position, you can reach out to professors whose work you find interesting or find an RA program at your school. Typical RA tasks may involve data collection and cleaning, as well as running analyses and creating charts to represent results. This is where coding skills become crucial; having taken math, statistics, and econometrics courses will also enable you to take on more responsibilities. 

You may also have the opportunity to conduct your own research, possibly under the supervision of a professor at your university. This research could be self-initiated or part of a course such as a thesis workshop. Self-directed research is a great opportunity to learn about all stages of the research process. It’s also an excellent opportunity to create a writing sample for graduate school applications. Ultimately, though, your motivation for conducting your own research project should be that you want to answer a question.  One thing economists have in common is a love of answering questions using data and theory. 

Research experience is also often obtained after completing an undergraduate or master’s degree. Taking on a full-time RA position before applying to PhD programs is very common and can make you a more competitive applicant. You may either get an RA job working for a professor or participate in a pre-doctoral RA program.  

Research assistant programs are more structured than positions with individual professors or projects, which could be helpful. Universities, parts of the government, think tanks, research organizations, and the Federal Reserve System are all good places to look for research assistant programs. To help you decide which opportunities are most desirable, you may want to ask potential employers : Where do people in this program tend to go afterward? Will I be working directly with an economist? How much of my time will be spent on academic research work? Will I be able to take classes as part of this program? Considering whether an economist will be able to evaluate your performance is an important factor for recommendation letters. The ability to take classes, either through tuition reimbursement or waivers, can also be an important benefit. 

The Research Analyst program here at the Federal Reserve Bank of New York is one example of these programs and you should check it out here . The Federal Reserve Board of Governors also has a large program, and many other regional Federal Reserve Banks have similar programs. In addition, the PREDOC website and the  NBER post listings of RA opportunities. J-PAL and IPA also tend to recruit RAs for economic development projects. Another source of RA opportunities is the @econ_ra account on X. 

Who Should Get a PhD in Economics?  

A PhD may not be for everyone, but it is for anyone—people of all genders, religions, ethnicities, races, and national origins have PhDs in economics. Many economists majored in economics, but others majored in math, physics, or chemistry. Because economics is such an integral part of policymaking, it is important that economists come from a wide range of backgrounds so policy can be stronger and more effective. The inclusion of differing perspectives helps ensure that the contribution of economists to work in public policy, academia, and beyond effectively serves the broadest range of society. 

  • Coursework Appendix

statement of purpose for phd in marketing

Kasey Chatterji-Len is a research analyst in the Federal Reserve Bank of New York’s Research and Statistics Group.

statement of purpose for phd in marketing

Anna Kovner  is the director of Financial Stability Policy Research in the Bank’s Research and Statistics Group.

How to cite this post: Kasey Chatterji-Len and Anna Kovner, “Thinking of Pursuing a PhD in Economics? Info on Graduate School and Beyond,” Federal Reserve Bank of New York Liberty Street Economics , May 31, 2024, https://libertystreeteconomics.newyorkfed.org/2024/05/thinking-of-pursuing-a-phd-in-economics-info-on-graduate-school-and-beyond/.

You may also be interested in: AEA: Resources for Students

PREDOC: Guidance for Undergraduates

RA Positions-Not at the NBER

Disclaimer The views expressed in this post are those of the author(s) and do not necessarily reflect the position of the Federal Reserve Bank of New York or the Federal Reserve System. Any errors or omissions are the responsibility of the author(s).

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statement of purpose for phd in marketing

COMMENTS

  1. Sample Statement of Purpose in Marketing (Integrated Marketing

    The following statement of purpose is written by an applicant who got accepted to several top graduate programs in marketing. Variations of this SOP got accepted at UT Austin, Vanderbilt, and Rice University. Read it to understand what a top essay in marketing should look like. Example Statement of Purpose in Marketing

  2. Statement of Purpose

    Tips for your Statement of Purpose. Typical statements are 1-2 pages single spaced. Be sure to proofread your statement before submitting your application. Learn How to Apply. Attend an Event. Stay in Touch. Stanford PhD program outlines the statement of purpose requirements as a part of the program application materials.

  3. How to Write a Statement of Purpose for Graduate School

    1. Brainstorm your ideas. First, he says, try to reframe the task at hand and get excited for the opportunity to write your statement of purpose. He explains: "Throughout the application process, you're afforded few opportunities to address the committee directly. Here is your chance to truly speak directly to them.

  4. How to Write a Statement of Purpose for PhD Admission

    A PhD statement of purpose gives admissions committees an introduction to your research interests and why their specific program is of interest to you. Like a cover letter for a job application, a great statement of purpose allows you to highlight your strengths, interests and experience. If you need statement of purpose advice, keep reading ...

  5. Statement of Purpose for a Marketing PhD Program

    The Statement of Purpose (SOP) is usually a 1-2 page essay/introduction about who you are, why you want to pursue a marketing PhD, why you're applying to a particular school, and why the admissions committee should select you. The SOP is your opportunity to tell the adcom exactly what you want them to know about you and make a compelling case ...

  6. Top 10 Tips for Writing a PhD Statement of Purpose

    5. Do Not Focus on Teaching. PhD programs are all about training you to do high-quality, independent research. That is the purpose. In your statement, an emphasis on a love for teaching can be detrimental if it comes across as your primary objective. It is true that having a PhD qualifies you to become a university instructor.

  7. Statement of Purpose for Grad School I Stanford Online

    A statement of purpose (SOP) is a critical component of most graduate school applications, and are often required for various types of graduate level programs, including Graduate Certificates and Master's Degrees. An SOP offers you the opportunity to showcase your motivations, qualifications, and aspirations to a school's Office of Admissions.

  8. Statement of Purpose, Personal Statement, and Writing Sample

    Details about submitting a statement of purpose, personal statement, and a writing sample as part of your degree program application. ... You should describe your reasons and motivations for pursuing a graduate degree in your chosen degree program, noting the experiences that shaped your research ambitions, indicating briefly your career ...

  9. Writing the Statement of Purpose

    Essential Tips. 1. What the admissions committee will read between the lines: self-motivation, competence, potential as a graduate student. 2. Emphasize everything from a positive perspective and write in an active, not a passive voice. 3. Demonstrate everything by example; don't say directly that you're a persistent person, show it. 4.

  10. PhD Series: How to Write a Statement of Purpose

    Step 1: Introduction and Outline of Goals. The first section of the Statement of Purpose should include a broad overview of your academic interests as well as a brief outline of your short term and long-term goals. Introducing your interests and goals early frames the rest of the essay for the reader, and more importantly, answers the prompt.

  11. How to Write Statement of Purpose (SOP) for Ph.D. Admission: Sample

    Sample Statement of Purpose (SOP) for Ph.D. Presenting key information to institutions in a structured manner is essential when searching for samples from the PhD SOP. Applicants should aim for a length ranging from 200 to 1000 words, tailored to the institution's requirements when writing a PhD personal statement.

  12. Sample Harvard Ph.D. Statement of Purpose

    A graduate school usually requires a statement of purpose (SOP). In an SOP, you should cover the following: Your academic and professional history: This should include any relevant courses, research work, publications, or other job experiences that have prepared you for your program of choice. Your research initiatives: You should explain what ...

  13. Statement of Purpose for PhD: Tips from a Former Prof

    Writing a strong statement of purpose (SOP) is one of the most important parts of your PhD application. Through your SOP, you are introducing yourself to an admissions committee and making your case for why you are a good fit for a particular program and research area. While there is no perfect formula, crafting an impactful, well-written SOP ...

  14. Statements of Purpose: Drafting Your Statement

    The statement of purpose is perhaps the most important, and most challenging, element of your application packet. This letter needs to reflect who you are and why you would be an asset to the program you are applying to. It needs to make you stand out from the hundreds of other applicants and yet stay within the genre-based expectations for a ...

  15. Samples

    PhD Statements of Purpose > Samples. Some of these samples have been accepted by top programs. They have been graciously shared by past applicants for educational purposes. We hope they inspire you to write your own. Drop us a draft of your SOP, PS, LOI, ML, &/or LOR for. Expert 1 v 1 Guidance (includes reviewing and editing)

  16. Flawless Statement Of Purpose For PhD: Samples & Tips

    Express clearly and concisely. As demonstrated in the statement of purpose for PhD samples above, writing an essay that is clear and concise necessitates a logical structure and a succinct, yet compelling language. Use simple, direct language, focusing on precision and clarity. Be mindful of wordiness and redundancy, as these can dilute your ...

  17. 7 Successful Statement of Purpose Examples • PrepScholar GRE

    It makes sense for a PhD statement of purpose sample to be longer than a master's degree statement of purpose—there's more to lay out in terms of research interests! The writing style is fairly straightforward—there's definitely a stronger focus on delivering content than flashy writing style. As Economics is a more quantitative ...

  18. Statement of purpose (SOP) done right! [with Samples]

    Statement of Purpose (SOP) or Personal Statement forms a crucial element of the graduate school application process. For the uninitiated, a Statement of Purpose is an essay that introduces YOU to the Admissions Review Committee (AdCom). It contains your accomplishments, career plans, and reasoning of why you think a particular graduate program ...

  19. How to Write Statement of Purpose (SOP) for Ph.D ...

    Sample Statement of Purpose (SOP) for Ph.D. Presenting key information to institutions in a structured manner is essential when searching for samples from the PhD SOP. Applicants should aim for a length ranging from 200 to 1000 words, tailored to the institution's requirements when writing a PhD personal statement.

  20. 7 Great Statement of Purpose Examples for Grad School + Analysis 2024

    This guide explains how to write a statement of purpose for graduate school, then offers 7 examples of successful statements of purpose, with in-depth analysis from experts. ... For many years, INSEAD has been considered "the Harvard of Europe" (in fact, it was founded in 1957 by a Harvard Business School graduate) and attracts students and ...

  21. PhD applicants: Writing your statement of purpose

    Routine information such as "I am graduating in May…". Filler sentences like "Please find enclosed…". The reader should immediately understand what kind of scholar you want to be. I recommend that he first 1-2 paragraphs of your statement do the following: Start with your broad fields of interest (e.g.

  22. Sample Statement of Purpose (SOP): Marketing : Essaysmith

    Statement of Purpose - Marketing. Marketing is the invisible force that propels the modern business world forward. With recent advancements in communications technology, the marketing field has been revolutionized, with new opportunities and new potential pitfalls. With the globalization of business, the success or failure of international ...

  23. SOP (Statement of Purpose): Format, Samples, and Tips

    1. Ponder. The first step of the process of drafting a statement of purpose is to think about the varied aspects of your candidature that you should mention in it. The mandatory inclusions of an SOP are academic achievements (especially at the undergraduate level), prior work exposure or volunteering experiences.

  24. Thinking of Pursuing a PhD in Economics? Info on Graduate School and

    Becoming a PhD economist can provide a fulfilling and financially secure career path. However, getting started in the field can be daunting if you don't know much about the preparation you'll need and the available job opportunities. If you're wondering what it means to be an economics researcher or how to become one, please read on. We'll review how to prepare for a career in ...